OVERVIEW The Brandcenter at VCU is a two-year, full-time master’s program for students interested in advertising/ branding careers. Gain a Master of Science degree in business and branding and a portfolio of creative work.
at a Glance
BRANDCENTER MISSION We inspire and develop the next generation of creative leadership to find solutions, grow brands, and bring new ventures to life.
FIVE AREAS OF STUDY Brandcenter students concentrate in one of five areas of study: Art Direction, Copywriting, Strategy, Creative Brand Management, and Experience Design. They study within their given concentration, as well as collaborate with all concentrations on team projects that culminate in presentations to their faculty, peers, and real-world clients.
STUDENTS Class of 2022 | students per concentration
21
34% MALE* 64% FEMALE* 2% Did not disclose
14
Art Direction
Copywriting
*identifies as
TOP UNDERGRADUATE MAJORS REPRESENTED
18
Experience Design
Advertising Business Communications Design Marketing
19
22
Creative Brand Management
Strategy
44% RACIALLY/ETHNICALLY DIVERSE
61%
AVERAGE AGE
24
AVERAGE GPA
HAVE PRIOR WORK EXPERIENCE
46%
3.4
IN-STATE
REPRESENTING
54%
OUT-OF-STATE
20 STATES & 4 COUNTRIES
You’ve seen our stats, now get to know our students at talesfromsixty.com.