VAR MEA Magazine - Gitex 2012

Issue 160/2

This

GITEX

October 2012

Issue 160/2

October tober 2012

Gitex Showcase - Panasonic

In Focus - TwinMOS

Gitex Showcase - iomega

Dazzle Visitors with Eco Innovations

Surpasses Expectations

Large collection ection of new products oducts

Netgear is at the heart of the innovations sweeping through the networking industry. Ali Ahmar, Regional Director ME-CBU at Netgear explains how the company manages to remain relevant in an endlessly evolving market

Dell’s Regional Game Plan Dell is at the centre of an industry-wide evolution from simply supplying hardware to providing services and solutions. All this is technology comes together at GITEX. Dave Brook, general manager for Dell in the Middle East will at the centre of it all.

Discuss the product lines and solutions you are bringing at GITEX? Dell will be exhibiting in the Cloud Confex area, giving attendees an opportunity to view our suite of technology solutions. The range includes servers, storage, networking and cloud solutions to desktops and laptop solutions.

...continued on pg 4 ...continued on pg 4

Dave Brook - General Manager, Dell, ME

Smart IT Driving Netgear’s Vision

October 2012 | 5

Our standard product line ranges from 12” to 55” and is available in the most popular and proven technologies in today’s markets. And if you have special requirements, our “custom solutions” team is at your command.

Visit us at: Hall #4 | Stand B4-35 Dubai P.O. Box: 32610, Dubai, UAE. Tel: +971 4 3426060 Fax: +971 4 3547779 E-mail: info@trigon-gulf.ae www.trigononline.com

Bahrain: P.O. BOX 75149, Manama, Kingdom of Bahrain Tel.+973 17292904 Fax: +973 17295183 Email: trigon@mylightspeedoffice.com www.trigononline.com

October 2012 | 35

Many vendors have flourished in the accessories business, keeping pace with the fast growing notebooks and tablets market. The award recognises the best in the mobile accessories business for the year.

Mobile accessory Brand of the Year

Training is a value addition for the channel to help them sell faster and better. But who was the best of the year in its execution of training programs and engagement?

Best Training initiatives of the Year

The winner has to be a product that is seen as raiding the bar in the respective category as well as caught the imagination of customers with its aesthetic design, performance & reliability.

Best New Product

This prestigious award goes to the vendor who has achieved tremendous clarity in terms of regional brand equity through well directed product introductions, marketing programs, after sales service investments & truly showed the leader’s initiative.

Brand of the Year

The channel votes for the vendor represented by its key product manager who has proactively helped the brand to better penetrate the channel and also build excellent relationships with resellers to enable higher product sales.

Product Manager of the Year

Components as a broad umbrella of product categories comprises processors, chipsets, graphics cards, RAM and so on. The award recognises the vendor who assured some clarity as well as support in taking its products to market through the channel and hence won their recognition.

Component Brand of the Year

Yet another fast growing product category, storage vendors are scrambling to address a fast growing need for more storage capacities. The award goes to the vendor that is perceived by the channel as top performing in the region.

Storage Brand of the Year

Laptops continue to be fast growing in the Middle East despite the onslaught of tablets.

The award recognises the leading brand in this space for the year.

Laptop Brand of the Year

New generation LCD and LED monitors offer superior designs as well as higher performance. The brand and product differentiation in this category has to be well defined for an average consumer. The channel’s vote goes for the leading brand in this category.

Monitor Brand of the Year

The printer market spanning different technologies is a very competitive market with many players but still dominated by a few brands. The channel’s decisive vote in this category goes to the brand that made the strongest impact in the market for the year.

Printer Brand of the Year

Manufacturers continue to depend on the channel to succeed in the market and have delivered innovative programs for their tier two channel. This award recognises the best channel program that has helped you grow your business significantly over the year.

Best Channel Program

Info Security as a category continues to BE one of the faster growing segments.

Established names tussle with many fast rising vendors in the security software business but which of these names has been the channel’s favourite of the year?

Security Vendor of the Year

The networking space has evolved and consolidated much in the past few years. The winner in this category is seen as having kept pace and sustained growth in the channel.

Networking Vendor of the Year

VAR Awards Team

True to its name VAR Choice of Channel awards reflect the popularity which companies, brands, products and individuals command in the channel.

Another exciting edition of the awards gets underway soon.

All updates coming soon on www.VARonline.com

The schedule Nominations will be received between 1st Nov – 15th Dec Shortlisted companies, Brands, products and individuals will be informed by Jan 8th Voting will be held from 15th Jan till Feb 29th Final winners to be announced in March ( date TBD) at a Gala Azwards Night

Winners will announced during a mega event to be held in March 2012

Decision on winners The winners will be decided based on the following parameters 1) 50% by the voting received 2) 50% by the panel of jury

How it works?

1) Decide the category you would like to forward your nomination 2) Send in your request for nominations in 200 words detailing your achievements which justify your nomination.

3) All nominations will be screened by a specially appointed panel of jury 4) All shortlisted companies, brands, products and individuals will be informed and considered for voting 5) Voting will be via a.

Online b.

Fax c.

Tele survey

The awards will be decided for 26 categories. Nominations are invited in all categories

VAR Choice of Channel (COC) Awards now in its 7th year of running has introduced a refreshed format, and few category additions. It promises to be quite exciting as the voting unfolds.

Best after Sales Service of the Year

Storage solutions now call for intelligent positioning as well as configuring based on assessment of customer needs in specific segments and verticals. The award goes to the most accomplished SI in the category. (Based on the brief of projects executed in the year and including the Jury’s vote)

Storage Integrator the Year

The award goes to the SI who has been able to focus on security solutions and has strengthened his profile in this category. (Based on the brief of projects executed in the year and including the Jury’s vote)

Security Integrator of the Year

The award is given away to the Integrator who has deployed scalable, manageable and secure networking projects more successfully than peers. (Based on the brief of projects executed in the year and including the Jury’s vote)

Networking Integrator of the Year

Value-add distributors or VADs as they are conveniently known deliver additional services to the channel to help them take different solutions to addressable market segments. The award recognizes the leading VAD of the year.

Value Add Distributor of the Year

Retail distribution is quite specialized and requires understanding of the nuances of retail management as well as rapport with major retailers. The award recognizes the top performing retail distributor of the year as voted by the channel

Retail Distributor of the Year

Channel promotions help incentivize the channel to boost sales. This category recognizes the best channel schemes of the year as executed by a vendor.

Best Channel Schemes

A visionary and champion business man who has led his company’s outstanding growth and is an exemplary role model for other entrepreneurs in the industry.

Outstanding Entrepreneurship

The winner in this category is perceived to have excelled at growing sales through proactive measures and healthy trade.

Best Dealer of the Year

The winner in this category will be a popular vote for an individual in a decision making capacity from the Sales or Marketing teams of any of the distributors, who painstakingly worked to support the channel & ran that extra mile to meet channel requirements.

Channel Champion of the Year

The winner is an individual who is a decision maker in his company and is well regarded by the larger IT fraternity of the region for his camaraderie, informed insights as well as ommitment to the channel’s progress.

Most Popular Channel Personality

This award is for the retailer who has made the most impact in terms of sales bottom-line for various product categories as well as undertook took some bold proactive marketing initiatives. The winner is decided on the basis of votes from vendor representatives.

Best Retailer of the Year

A much sought after award, this goes to the distributor that has a top of the mind recall with the channel, is seen as a most reliable partner and goes all the way in enabling a win-win relationship with the channel.

Champion Distributor of the Year

The channel chooses the favourite distributor who delivered best in class after sales service and has enabled fastest service turnaround times.