Supplier brand and packaging guidelines

Supplier

brand guidelines logos • colours • fonts • packaging

brand guidelines the Vapormatic brand Our identity is the visual means by which we distinguish our products and services from our competitors. Therefore it is imperative to portray it consistently in all our communications and other important touch points we have with our customers.

How we use the Vapormatic name and trademarks says a lot about our pride in our company, in each other, and in the products and the services we offer.

Our corporate identity is the language we use to “visually� speak — the way we are most recognized by our customers.

Our identity consists of some key elements that are defined in the following pages.

This document describes our basic visual and verbal identity tools and gives some guidelines on how to use them. Your cooperation is essential in presenting a clear, consistent message about Vapormatic to the global marketplace. All of the trademarks illustrated in this publication are the property of The Vapormatic Co. Ltd. Questions regarding their use should be forwarded to the Marketing Department at The Vapormatic Co. Ltd. Any proposed, or already produced uses of the Vapormatic trademarks that do not follow the guidelines in this document should also be referred to the Marketing Department at The Vapormatic Co. Ltd.

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic logotypes Vapormatic logotype - Horizontal The preferred logotype. It is presented here in it’s full colour, 3D like appearance. This is attained by using various shades of red and black achievable with four colour, two colour and mono printing processes. When not achievable a simplified versions of both colour and mono logos is available.

Example of four and two colour 3D type logo

Example of four and two colour simplified logo

Example of mono 3D type logo

Example of mono simplified logo

Vapormatic logotype - Vertical There are occasions when space does not permit the use of the horizontal logo. The vertical version has been developed for this type of instance. It is presented here in it’s full colour, 3D like appearance. This is attained by using various shades of red and black achievable with four colour, two colour and mono printing processes. When not achievable a simplified versions of both colour and mono logos is available.

Example of four and two colour 3D type logo

Example of four and two colour simplified logo

Example of four and two colour 3D type logo

Example of mono simplified logo

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines logo usage and colour specifications White Space is the area surrounding the signature that should be free of any text, graphics, borders, or other images. This ensures the signature’s visibility and impact.

Minimum Size refers to the smallest size the signature may be reproduced through offset printing with acceptable clarity and legibility.

The minimum clear space requirement for the signature is based on the measurement “X,” which is equal to the height of the name “Vapormatic” in the logotype.

The minimum size for the Vapormatic signature is when the symbol reaches 10mm in height.

X

X

X

X

The Colours used in our signatures are distinctive and have become extremely powerful identifiers. A company’s actual or perceived ownership of colours/colour combinations within the product categories and markets it participates, is a valuable brand asset. To effectively leverage, promote, and protect our global brand, it’s essential that we apply our Vapormatic colours consistently and accurately.

Colour matches for printing our trademarks on coated paper stocks: Vapormatic Red = PANTONE® PMS199

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X X

X

X Lorem ipsum dolor sit diam nonnmy eiusmo magna aliquam erat vaquis nostrud exercitati aliquip es ea commodo dolor in reprehenderit consequat.

Vapormatic Light Grey = PANTONE® PMS429

X

Vapormatic Dark Grey = PANTONE® PMS431 Black

X

X X

PMS199

PMS429

PMS431

Black

Our colours can also be reproduced for print out of the four colour set (CMYK): Vapormatic Red = C: 0, M: 100, Y: 65, K: 0 Vapormatic Light Grey = C: 3, M: 0, Y: 0, K: 32 Vapormatic Dark Grey = C: 11, M: 1, Y: 0, K: 64 Black = C: 0, M: 0, Y: 0, K: 100 And for the web (RGB): Vapormatic Red = R: 277, G: 0, B: 64 Vapormatic Light Grey = R: 189, G: 193, B: 196 Vapormatic Dark Grey = R: 114, G: 121, B: 127 Black = R: 0, G: 0, B: 0

For further information please contact the Marketing Department, Vapormatic, UK

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brand guidelines the Vapormatic name and corporate font The “Vapormatic” name should be used in full when it is referenced in body copy or text. The full name should always appear with initial capitalization, in the same style and weight as the rest of the copy. Do not use the shortened name “VAP”.

The primary or dominant message to readers is that the text is referring to Vapormatic.

In 1949, Vapormatic started something special

The sun truly never sets on Vapormatic customer support. Every Stockist and Territory Manager is continually trained to become more expert in the use of technology and total repair-cost management. Helping Vapormatic customers...

Example of the Vapormatic name used in a headline and in a text block

Typography A good font family to use in communication pieces is Arial and is available in multiple styles and weights. Arial is clean, legible, and contemporary, it reinforces our reputation for professionalism and clarity. You can use Arial in either headlines or body text.

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 Arial Regular

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 Arial Regular Italic

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 Arial Bold

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 Arial Bold Italic

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 Arial Black

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines generic Vapormatic labels for overprinting

The Vapormatic Co. Ltd.

•

Exeter

•

U.K.

ATB1525

www.vapormatic.com

Vapormatic product labels have been developed to enhance the image and selling potential of Vapormatic product. The labels have been designed to clearly communicate product information.

The Vapormatic Co. Ltd. • Exeter • UK

www.vapormatic.com

www.vapormatic.com

ATB1525, Size: 185.5mm x 35mm

ATB1521

ATB1521, Size: 65mm x 65mm The Vapormatic Co. Ltd.

• Exeter • UK

ATB1527

www.vapormatic.com

ATB1527, Size: 111mm x 83mm

• Exeter • UK

ATB1526

www.vapormatic.com

The Vapormatic Co. Ltd.

ATB1526, Size: 65mm x 95mm

The Vapormatic Co. Ltd.

• Exeter • UK

ATB1523, Size: 136mm x 116mm

For further information please contact the Marketing Department, Vapormatic, UK

ATB1523

brand guidelines Vapormatic label - ATB1521 type Material specification Semi-matt, permanent adhesive label. Colour fast to avoid fading. Adhesive to be suitable for climatic conditions ranging from arctic to tropical.

Label size: 65mm x 65mm Over printed with Vapormatic supplied part number, kit quantity, technical information, five language descriptions and barcode information (where applicable). Black key line to be deleted.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files or Adode Photoshop .eps files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Basic label design 5mm

55mm

5mm 4mm 7.6mm 4mm 1.5mm

www.vapormatic.com

13.6mm

The Vapormatic Co. Ltd.

• Exeter • UK

ATB1521

Font: Arial Regular, 5pt

26mm Font: Arial Bold, 7pt Red PMS199 3.3mm 5mm 2mm radius corner Black key line to be deleted

Example of label overprinting y

x

English description French description Spanish description German description Italian description

www.vapormatic.com

X: 21mm, Y: 20mm Font: Arial Regular, 9/11pt

Replacement part for: No more than 26 characters No more than 26 characters

VPM1693 The Vapormatic Co. Ltd.

• Exeter • UK

Qty 1

ATB1521

X: 21mm, Y: 42mm Font: Arial Black, 7pt Font: Arial Regular, 7/9pt X: 21mm, Y: 54mm Font: Arial Black, 11pt Font: Arial Regular, 8pt

X: 5mm, Y: 20mm, W: 13mm, H: 37mm Barcode to conform to EAN 13 standard

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic label - ATB1526 type Material specification Semi-matt, permanent adhesive label. Colour fast to avoid fading. Adhesive to be suitable for climatic conditions ranging from arctic to tropical.

Label size: 65mm x 95mm Over printed with Vapormatic supplied part number, kit quantity, technical information, five language descriptions and barcode information (where applicable). Black key line to be deleted.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files or Adode Photoshop .eps files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Basic label design 5mm

55mm

5mm 4mm 7.6mm 4mm 1.5mm

www.vapormatic.com

24.9mm

26mm Font: Arial Bold, 7pt Red PMS199

22mm Font: Arial Regular, 5pt The Vapormatic Co. Ltd.

• Exeter • UK

ATB1526

5mm

Example of label overprinting x

English description French description Spanish description German description Italian description

X: 5mm, Y: 21mm Font: Arial Regular, 10/13pt

Replacement part for: No more than 26 characters No more than 26 characters

VPM1693

Qty 1

www.vapormatic.com

y

X: 5mm, Y: 48mm Font: Arial Black, 7pt Font: Arial Regular, 7/9pt X: 5mm, Y: 64mm Font: Arial Black, 11pt Font: Arial Regular, 8pt X: 14mm, Y: 72mm, W: 37mm, H: 13mm Barcode to conform to EAN 13 standard

The Vapormatic Co. Ltd.

• Exeter • UK

Black key line to be deleted ATB1526

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic label - ATB1527 type Material specification Semi-matt, permanent adhesive label. Colour fast to avoid fading. Adhesive to be suitable for climatic conditions ranging from arctic to tropical.

Label size: 111mm x 83mm Over printed with Vapormatic supplied part number, kit quantity, technical information, five language descriptions and barcode information (where applicable). Black key line to be deleted.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files or Adode Photoshop .eps files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Basic label design 5mm

76mm

5mm 5mm 10.325mm 5mm 1.5mm

www.vapormatic.com

26.175mm

The Vapormatic Co. Ltd.

27mm

• Exeter • UK

26mm Font: Arial Bold, 7pt Red PMS199

4mm 5mm

ATB1527

2mm radius corner Black key line to be deleted

Font: Arial Regular, 5pt

Example of label overprinting y

x

English description French description Spanish description German description Italian description

www.vapormatic.com

X: 27mm, Y: 25mm Font: Arial Regular, 12/16pt

Replacement part for: No more than 30 characters No more than 30 characters

VPM1693 The Vapormatic Co. Ltd.

• Exeter • UK

Qty 1

ATB1527

X: 6mm, Y: 37mm, W: 13mm, H: 37mm Barcode to conform to EAN 13 standard For further information please contact the Marketing Department, Vapormatic, UK

X: 27mm, Y: 57mm Font: Arial Black, 8pt Font: Arial Regular, 8/10pt X: 27mm, Y: 70mm Font: Arial Black, 12pt.

Arial Regular, 10pt.

brand guidelines Vapormatic label - ATB1523 type Material specification Semi-matt, permanent adhesive label. Colour fast to avoid fading. Adhesive to be suitable for climatic conditions ranging from arctic to tropical.

Label size: 136mm x 116mm Over printed with Vapormatic supplied part number, kit quantity, technical information, five language descriptions and barcode information (where applicable). Black key line to be deleted.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files or Adode Photoshop .eps files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Basic label design and label overprinting y

x

7mm

95.5mm

7mm 7mm 13mm 7mm 1.75mm

English description

X: 36mm, Y: 34mm Font: Arial Regular, 14/22pt

French description Spanish description German description www.vapormatic.com

Italian description Replacement part for: No more than 30 characters No more than 30 characters

VPM1693 The Vapormatic Co. Ltd.

Qty 1

• Exeter • UK

ATB1523

8mm 5mm

Font: Arial Regular, 5pt X: 36mm, Y: 100mm Font: Arial Black, 14pt Font: Arial Regular, 12pt

33mm Font: Arial Bold, 9pt Red PMS199

X: 36mm, Y: 80mm Font: Arial Black, 10pt Font: Arial Regular, 10/12pt

For further information please contact the Marketing Department, Vapormatic, UK

2mm radius corner Black key line to be deleted

brand guidelines Vapormatic label - ATB1527 type Material specification Semi-matt, permanent adhesive label. Colour fast to avoid fading. Adhesive to be suitable for climatic conditions ranging from arctic to tropical.

Label size: 185mm x 35mm Over printed with Vapormatic supplied part number, kit quantity, technical information, five language descriptions and barcode information (where applicable). Black key line to be deleted.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files or Adode Photoshop .eps files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Basic label design

Label overprinting 3.5mm 26mm Font: Arial Bold, 7pt Red PMS199

ATB1525

27.4mm

ATB1525

www.vapormatic.com

3.5mm

28mm

www.vapormatic.com

3.5mm

26mm Font: Arial Bold, 7pt Red PMS199

X: 100.5mm, Y: 5.5mm Font: Arial Regular, 9/10pt.

U.K.

• Exeter

• The Vapormatic Co. Ltd.

VPM1693 x

98.5mm

2mm radius corner Black key line to be deleted

y

3.5mm

55.5mm

Qty 1

Font: Arial Regular, 6pt

Technical description

English description French description Spanish description German description Italian description

• The Vapormatic Co. Ltd.

2mm

43mm

Exeter

•

U.K.

Font: Arial Regular, 8/12pt.

For further information please contact the Marketing Department, Vapormatic, UK

X: 48mm, Y: 27mm Font: Arial Black, 12pt.

Arial Regular, 10pt.

X: 7mm, Y: 19.5mm W: 11mm, H: 37mm Barcode to conform to EAN 13 standard

brand guidelines blank Vapormatic labels for overprinting Vapormatic product labels have been developed to enhance the image and selling potential of Vapormatic product. The labels have been designed to clearly communicate product information.

ATB1600, Size: 49mm x 36mm

ATB1604, Size: 65mm x 65mm

ATB1601, Size: 66mm x 40mm

ATB1605, Size: 65mm x 95mm

ATB1602, Size: 152mm x 101mm

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic label - ATB1600 type Material specification Semi-matt, permanent adhesive label. Colour fast to avoid fading. Adhesive to be suitable for climatic conditions ranging from arctic to tropical.

Label size: 49mm x 36mm Over printed with Vapormatic supplied part number, kit quantity, technical information, five language descriptions and barcode information (where applicable). Black key line to be deleted.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files or Adode Photoshop .eps files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Basic label design

36mm

49mm

2mm radius corner Black key line to be deleted

Example of label overprinting y

X: 2mm, Y: 3mm, W: 17mm, H: 8.3mm

x

VPM1693 Single language description

X: 21mm, Y: 3mm. Font: Arial Black, 12pt Font: Arial regular, 8/11pt X: 2mm, Y: 20mm, W: 45mm, H: 13mm Barcode to conform to EAN 13 standard

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic label - ATB1601 type Material specification Semi-matt, permanent adhesive label. Colour fast to avoid fading. Adhesive to be suitable for climatic conditions ranging from arctic to tropical.

Label size: 66mm x 40mm Over printed with Vapormatic supplied part number, kit quantity, technical information, five language descriptions and barcode information (where applicable). Black key line to be deleted.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files or Adode Photoshop .eps files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Basic label design

40mm

66mm

2mm radius corner Black key line to be deleted

Example of label overprinting y

x

English description French description Spanish description German description Italian description

X: 3mm, Y: 3mm Font: Arial Regular, 8/11pt

Technical description

X: 30mm, Y: 24mm, W: 32mm, H: 9mm Barcode to conform to EAN 13 standard

VPM1693

Qty 1

The Vapormatic Co. Ltd. • Exeter • UK

ATB1601

X: 3mm, Y: 35.5mm Font: Arial Regular, 6pt

X: 56mm, Y: 35.5mm Font: Arial Regular, 5pt

X: 3mm, Y: 28mm Font: Arial Black, 8pt. Arial Regular, 6pt X: 3mm, Y: 24mm Font: Arial Regular, 7pt

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic label - ATB1602 type Material specification Semi-matt, permanent adhesive label. Colour fast to avoid fading. Adhesive to be suitable for climatic conditions ranging from arctic to tropical.

Label size: 95mm x 65mm Over printed with Vapormatic supplied part number, kit quantity, technical information, five language descriptions and barcode information (where applicable). Black key line to be deleted.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files or Adode Photoshop .eps files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Basic label design

Example of positioning of multi pack label on a plain carton.

65mm

95mm

Use black line as a guide to fold label around box.

2mm radius corner Black key line to be deleted

Example of label overprinting y

x

X: 5mm, Y: 5mm, W: 67mm, H: 9mm

VPM1693 - Multi pack

X: 25mm, Y: 18mm Font: Arial Black, 12pt X: 25mm, Y: 25mm, W: 37mm, H: 11mm Barcode to conform to EAN 13 standard

The Vapormatic Co. Ltd. • Exeter • UK

ATB1602

X: 83mm, Y: 40mm. Font: Arial Regular, 5pt X: 5mm, Y: 45mm. Size: 2pt

=5x

X: 44mm, Y: 49mm, W: 37mm, H: 11mm Barcode to conform to EAN 13 standard

X: 25mm, Y: 56.5mm Font: Arial Regular, 14pt X: 25mm, Y: 40mm Font: Arial Regular, 6pt

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic clam pack and label positioning standards Vapormatic clam packs have been developed to enhance the image and selling potential of Vapormatic product.

The following pages contain design standards and specifications to produce Vapormatic imaged clam pack cards. There are two types of card, a large (ATA0231) and a small (ATA0232). On the reverse of each are positioning marks to help with the placement of the information label, ATB1604.

The label is over printed with the Vapormatic part number, kit quantity, from and to part sizes, language descriptions and barcode information (where applicable).

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files or Adode Photoshop .eps files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Fits clam pack

Blister size

ATA0231 85.5mm and 200.5mm

Card type

Size

ATE1200 ATE1240 ATE1270

H:105mm x W:60mm x D:44mm H:105mm x W:60mm x D:35mm H:140mm x W:60mm x D:55mm

85.5mm and 111.3mm ATA0232

ATE1210 ATE1220 ATE1230 ATE1260

H:54mm x W:70mm x D:32mm H:35mm x W:70mm x D:27mm H:34mm x W:50mm x D:18mm H:69mm x W:70mm x D:38mm

Example of clam card ATA0231 in clam pack ATE1270

Example of clam card ATA0231 in clam pack ATE1270

For further information please contact the Marketing Department, Vapormatic, UK

www.vapormatic.com

brand guidelines Vapormatic clam pack card - ATA0231 type

The Vapormatic Co. Ltd.

• Exeter • UK

ATA0231

www.vapormatic.com

Card type

Size

ATA0231 85.5mm and 200.5mm

Fits clam pack

Blister size

ATE1200 ATE1240 ATE1270

H:105mm x W:60mm x D:44mm H:105mm x W:60mm x D:35mm H:140mm x W:60mm x D:55mm

For further information please contact the Marketing Department, Vapormatic, UK

www.vapormatic.com

brand guidelines Vapormatic clam pack card - ATA0232 type

The Vapormatic Co. Ltd.

• Exeter • UK

www.vapormatic.com

Card type

Size

ATA0232 85.5mm and 111.3mm

ATE1210

ATE1220

Fits clam pack

Blister size

ATE1210 ATE1220 ATE1230 ATE1260

H:54mm x W:70mm x D:32mm H:35mm x W:70mm x D:27mm H:34mm x W:50mm x D:18mm H:69mm x W:70mm x D:38mm

ATE1230

For further information please contact the Marketing Department, Vapormatic, UK

ATE1260

ATA0232

brand guidelines application of label onto clam pack card This step by step guide shows how to apply the information label to the rear of the clam card, how to place the card in the clam and how to “click” close the clam pack.

Visually offer the label up to the positioning marks and press label onto card.

Fill the open clam pack with product and place card in the pack.

Close the flap by pushing down and sliding the flap into the top corners.

Hold the hinge and push it forward and down until the clam “clicks”.

Push the corners down to ensure the clam is firmly closed.

You now have the finished product.

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines clam pack positioning Correct card placement - Front Red card and “blister” of clam pack front facing.

Examples of incorrect card placement - Front

 Correct card placement - Back Description and part number label rear facing.

Examples of incorrect card placement - Back

 For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic label - ATB1604 type Material specification Semi-matt, permanent adhesive label. Colour fast to avoid fading. Adhesive to be suitable for climatic conditions ranging from arctic to tropical.

Label size: 73mm x 40mm Over printed with Vapormatic supplied technical information, part number and barcode. Black key line to be deleted.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files or Adode Photoshop .eps files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Example of label overprinting y

x

English description French description Spanish description German description Italian description

X: 21mm, Y: 10mm Font: Arial Regular, 9/11pt

Replacement part for: No more than 30 characters

X: 21mm, Y: 32mm Font: Arial Black, 8pt Font: Arial Regular, 8/11pt

VPM1693

X: 21mm, Y: 48mm Font: Arial Black, 11pt Font: Arial Regular, 8pt

Qty 1

2mm radius corner Black key line to be deleted X: 5mm, Y: 10mm, W: 13mm, H: 37mm Barcode to conform to EAN 13 standard

Examples of ATB1604 usage Clam pack

Fan belt sleeve

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic general header cards - ATA0310 Material specification 300gsm fully coated white line chip board.

Card size: 70mm x 172mm (creased and folded to: 70mm x 86mm) Printed 2 colours, black and red (to match PMS199) with ultra violet resistant inks. Plus UV varnish.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Header card 70mm

Vapormatic General Header Card - ATA0310

172mm

Euro slot

Position marks for over label ATB1601

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic general header cards - ATA0311 Material specification 300gsm fully coated white line chip board.

Card size: 105mm x 172mm (creased and folded to: 105mm x 86mm) Printed 2 colours, black and red (to match PMS199) with ultra violet resistant inks. Plus UV varnish.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Header card

172mm

105mm

Euro slot

Position marks for over label ATB1601

For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic general header cards - ATA0312 Material specification 300gsm fully coated white line chip board.

Card size: 160mm x 172mm (creased and folded to: 160mm x 86mm) Printed 2 colours, black and red (to match PMS199) with ultra violet resistant inks. Plus UV varnish.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Header card

172mm

160mm

Position marks for over label ATB1601

For further information please contact the Marketing Department, Vapormatic, UK

Euro slot

brand guidelines Vapormatic general header cards - ATA0313 Material specification 300gsm fully coated white line chip board.

Card size: 210mm x 172mm (creased and folded to: 210mm x 86mm) Printed 2 colours, black and red (to match PMS199) with ultra violet resistant inks. Plus UV varnish.

Artwork can be supplied as Adobe Illustrator .ai, .eps or .pdf (press quality) files.

Note Samples or proofs must be provided for approval before any artwork is printed.

Header card

172mm

210mm

Position marks for over label ATB1601

For further information please contact the Marketing Department, Vapormatic, UK

Euro slot

Vapormatic Imaged Box/Carton - Small Corrugated brand guidelines Vapormatic imagedStandard carton - small corrugated Design and logo positioning on small corrugated carton Rear

Side

Side

ATA0000

Front

Packaking part number and recycle logo to be added to underside flap.

Arial Bold 20pt

Corrugated Recycles

Corrugated Recycles

ATA0000

Fig 1.

Front

Arial Bold 14pt 42% PMS199

Logo size: 41mm x 32.5mm, approximately

50mm

10.5mm 5mm 9mm

1.5mm 1.5mm 22mm

5mm

68mm

5mm

5mm

Fig 2.

73mm

Small carton Cartons between

78mm and 180mm in height 78mm and 200mm in width

Artwork separates as two colours: Black and Red to match PMS199.

Vapormatic logo available on request.

Depth and position of the white box with red line and logo are the same for all solid board and corrugated cartons.

Logo appears on side of carton where space permits. Minimum width 78mm. Do not apply logo if less than 78mm. www.vapormatic.com only appears on sides and back of carton and always the same size and distance from the logo.

Length of logo 68mm, 73mm from right hand side of carton. Bottom of logo 5mm from bottom of carton (see Fig 2).

Logo sits in white box with red line. Depth of white box is always 22mm. Width of white box varies on size of carton.

For further information please contact the Marketing Department, Vapormatic, UK For further information please contact the Marketing Department, Vapormatic, UK

Vapormatic Imaged Box/Carton - Medium Corrugated brand guidelines Vapormatic imagedStandard carton - medium corrugated Design and logo positioning on medium corrugated carton Rear

Side

Side

ATA0000

Front

Packaking part number and recycle logo to be added to underside flap.

Arial Bold 20pt

Corrugated Recycles

Corrugated Recycles

ATA0000

Fig 1.

Front

Arial Bold 18.5pt 42% PMS199

Logo size: 41mm x 32.5mm, approximately

67.5mm

14mm 7mm 12mm

2mm 2mm 30mm

7mm

90mm

7mm

7mm

Fig 2.

97mm

Medium carton Cartons between

181mm and 300mm in height 105.5mm and 250mm in width

Artwork separates as two colours: Black and Red to match PMS199.

Vapormatic logo available on request.

Depth and position of the white box with red line and logo are the same for all solid board and corrugated cartons.

Logo appears on side of carton where space permits. Minimum width 105.5mm. Do not apply logo if less than 105.5mm. www.vapormatic.com only appears on sides and back of carton and always the same size and distance from the logo.

Length of logo 90mm, 97mm from right hand side of carton. Bottom of logo 7mm from bottom of carton (see Fig 2).

Logo sits in white box with red line. Depth of white box is always 30mm. Width of white box varies on size of carton.

For further information please contact the Marketing Department, Vapormatic, UK For further information please contact the Marketing Department, Vapormatic, UK

Vapormatic Imaged Box/Carton - Small Corrugated brand guidelines Vapormatic imagedStandard carton - large corrugated Design and logo positioning on small corrugated carton Rear

Side

Side

ATA0000

Front

Packaking part number and recycle logo to be added to underside flap.

Arial Bold 20pt

Corrugated Recycles

Corrugated Recycles

ATA0000

Fig 1.

Front

Arial Bold 14pt 42% PMS199

Logo size: 41mm x 32.5mm, approximately

50mm

10.5mm 5mm 9mm

1.5mm 1.5mm 22mm

5mm

68mm

5mm

5mm

Fig 2.

73mm

Small carton Cartons between

78mm and 180mm in height 78mm and 200mm in width

Artwork separates as two colours: Black and Red to match PMS199.

Vapormatic logo available on request.

Depth and position of the white box with red line and logo are the same for all solid board and corrugated cartons.

Logo appears on side of carton where space permits. Minimum width 78mm. Do not apply logo if less than 78mm. www.vapormatic.com only appears on sides and back of carton and always the same size and distance from the logo.

Length of logo 68mm, 73mm from right hand side of carton. Bottom of logo 5mm from bottom of carton (see Fig 2).

Logo sits in white box with red line. Depth of white box is always 22mm. Width of white box varies on size of carton.

For further information please contact the Marketing Department, Vapormatic, UK For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic label positioning on a corrugated carton Vapormatic Label Positioning on a Corrugated Carton Label positioning - Corrugated carton Label positioned central on front of carton and under the locking tab.

If there is no locking tab position label the same as solid board carton.

Examples of incorrect label placement

For further information please contact the Marketing Department, Vapormatic, UK For further information please contact the Marketing Department, Vapormatic, UK

Vapormatic Imaged Box/Carton - Small Solid Board brand guidelines Vapormatic imagedStandard carton - small solid board Design and logo positioning on small solid board carton Rear

Side

ATA 0000

Side

Front

Fig 1.

Front

Arial Bold 14pt 42% PMS199

ATA 0000

50mm

Packaking part number and recycle logo to be added to side flap.

Arial Bold 10pt Logo size: 14.5mm x 14.5mm

10.5mm 5mm 9mm

1.5mm 1.5mm 22mm

5mm

68mm

5mm

5mm

Fig 2.

73mm

Small carton Cartons between

78mm and 180mm in height 78mm and 200mm in width

Artwork separates as two colours: Black and Red to match PMS199.

Vapormatic logo available on request.

Depth and position of the white box with red line and logo are the same for all solid board and corrugated cartons.

Logo appears on side of carton where space permits. Minimum width 78mm. Do not apply logo if less than 78mm. www.vapormatic.com only appears on sides and back of carton and always the same size and distance from the logo.

Length of logo 68mm, 73mm from right hand side of carton. Bottom of logo 5mm from bottom of carton (see Fig 2).

Logo sits in white box with red line. Depth of white box is always 22mm. Width of white box varies on size of carton.

For further information please contact the Marketing Department, Vapormatic, UK For further information please contact the Marketing Department, Vapormatic, UK

Vapormatic Imaged Box/Carton - Medium Solid Board brand guidelines Vapormatic imagedStandard carton - medium solid board Design and logo positioning on medium solid board carton Rear

Side

ATA 0000

Side

Front

Fig 1.

Front

Arial Bold 18.5pt 42% PMS199

ATA 0000

67.5mm

Packaking part number and recycle logo to be added to side flap.

Arial Bold 10pt Logo size: 14.5mm x 14.5mm

14mm 7mm 12mm

2mm 2mm 30mm

7mm

90mm

7mm

7mm

Fig 2.

97mm

Medium carton Cartons between

181mm and 300mm in height 105.5mm and 250mm in width

Artwork separates as two colours: Black and Red to match PMS199.

Vapormatic logo available on request.

Depth and position of the white box with red line and logo are the same for all solid board and corrugated cartons.

Logo appears on side of carton where space permits. Minimum width 105.5mm. Do not apply logo if less than 105.5mm. www.vapormatic.com only appears on sides and back of carton and always the same size and distance from the logo.

Length of logo 90mm, 97mm from right hand side of carton. Bottom of logo 7mm from bottom of carton (see Fig 2).

Logo sits in white box with red line. Depth of white box is always 30mm. Width of white box varies on size of carton.

For further information please contact the Marketing Department, Vapormatic, UK For further information please contact the Marketing Department, Vapormatic, UK

Vapormatic Imaged Box/Carton - Large Solid Board brand guidelines Vapormatic imagedStandard carton - large solid board Design and logo positioning on large solid board carton Rear

Side

ATA 0000

Side

Front

Fig 1.

Front

Arial Bold 26.5pt 42% PMS199

ATA 0000

95mm

Packaking part number and recycle logo to be added to side flap.

Arial Bold 10pt Logo size: 14.5mm x 14.5mm

20mm 10mm 17mm

2.5mm 2.5mm 42mm

10mm

128mm Fig 2.

10mm

10mm

138mm

Large carton Cartons between

301mm and 500mm in height 148mm and 300mm in width

Artwork separates as two colours: Black and Red to match PMS199.

Vapormatic logo available on request.

Depth and position of the white box with red line and logo are the same for all solid board and corrugated cartons.

Logo appears on side of carton where space permits. Minimum width 148mm. Do not apply logo if less than 148mm. www.vapormatic.com only appears on sides and back of carton and always the same size and distance from the logo.

Length of logo 128mm, 138mm from right hand side of carton. Bottom of logo 10mm from bottom of carton (see Fig 2).

Logo sits in white box with red line. Depth of white box is always 42mm. Width of white box varies on size of carton.

For further information please contact the Marketing Department, Vapormatic, UK For further information please contact the Marketing Department, Vapormatic, UK

brand guidelines Vapormatic label positioning on a solid board carton Vapormatic Label Positioning on a Solid Board Carton Label positioning - Solid board carton Label positioned facing the front and central on the carton.

Logo and red line part of label placed on top/lid of carton.

Remainder smoothed down onto the front face.

This will also act as a security device for the carton.

Examples of incorrect label placement

For further information please contact the Marketing Department, Vapormatic, UK For further information please contact the Marketing Department, Vapormatic, UK

Supplier

brand guidelines logos • colours • fonts • packaging

The Vapormatic Co. Ltd. Kestrel Way, Sowton Industrial Estate Exeter. EX2 7LA UK Tel: +44 (0)1392 435461 Fax: +44 (0)1392 438445 Email: enquiries@vapormatic.com

Whilst specifications are considered to be correct at the date of printing, we reserve the right to change specifications without prior notification.

E. & O. E. Original equipment manufacturers names and part numbers are quoted for reference purposes only and are not intended to suggest that our replacement parts are made by the original equipment manufacturer. © The Vapormatic Co. Ltd. Publication Date 30.5.2013

www.vapormatic.com