Welcome to Winter / Birds of Prey World Cup Sponsorship Overview

AUDI FIS BIRDS OF PREY WORLD CUP Alpine Ski Races: Men’s Down Hill, Super G & GS

Fundraisers & Parties BLACK DIAMOND BALL, Dinner Before the Down Hill

Legends Charity Race

VAIL

CONCERTS & FESTIVALS: Vail, Beaver Creek Beer Camp, Expo Village!

Ski-EO Business Forum Vilar Performing Arts Center Beaver Creek

WELCOME TO WINTER has evolved into the premiere Winter Festival kicking off the Ski Season here in VAIL/BEAVER CREEK. A week long celebration with parties, concerts, World Cup ski racing, charitable events and worldclass skiing on Vail and Beaver Creek Mountains!

Using the same course as the 2015 World Alpine Ski Championships, the Vail Valley Foundation brings World Cup ski racing and festivities back this December!

Day

Event

Location

Wednesday 12/2

SKI-EO Business Forum Dinner Before the Downhill

Vilar Performing Arts Center (BC) Allie’s Cabin (BC)

Thursday 12/3

Trek to Table (winter snowshoe) Evening Legends Charity Race Legends Reception, After Party & Concert

Beaver Creek On-Mountain Cabins (BC) Golden Peak Race Course (Vail Mountain) Larkspur, Solaris Plaza (Vail Village)

Friday 12/4

Beaver Creek Village Expo Opens Birds of Prey Men’s Downhill Race Welcome Winter Party, Beer Camp & Concert Black Diamond Ball

Beaver Creek Village (BC) Red Tail Stadium/ Party Deck/ VIP (BC) Beaver Creek Village (BC) Ritz Carlton, Bachelor Gulch (BC)

Saturday 12/5

Beaver Creek Village Expo & Beer Camp Birds of Prey Men’s Super G Race Dining with the Stars Super G Winner Public Recognition/Celebration Beer Camp & Concert

Beaver Creek Village (BC) Red Tail Stadium/ Party Deck/ VIP (BC) The 10th (Vail Mountain) Solaris Plaza (Vail Village) Solaris Plaza (Vail Village)

Sunday 12/6

Beaver Creek Village Expo & Beer Camp Birds of Prey Giant Slalom Race Birds of Prey Closing Awards

Beaver Creek Village (BC) Red Tail Stadium/ Party Deck/ VIP (BC) Red Tail Stadium (BC)

Using the same course as the 2015 World Alpine Ski Championships, the Vail Valley Foundation brings the world back this December with the only men’s World Cup stop in the United States. The Birds of Prey race track has evolved into a premier ski event here on Beaver Creek Mountain. The challenging course and exceptional conditions draw an international roster of top athletes for one week of racing.

COMPETITION INVENTORY (TV Viewable) 

On-course Banners

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Start House Placards

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A-Net (Safety Fencing Along Course)

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Finish Corral Banners

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Branded Inflatables

ACTIVATION & NON-COMPETITION INVENTORY     

Sponsor Expo Village (custom branded expo tents for retail, sampling and promo efforts) Stadium hand-outs Advertising on Race Shuttles (busses) Branding/Exposure in Private VIP Hospitality Tent & VIP Area Non-Competition Banners (Pedestrian walkways, backside of media fencing, backside of stadium, concessions area.)

All sponsor packages are custom tailored to meet the specific needs and budgets of partners.

BOP VIP EXPERIENCE

The exclusive VIP hospitality area at Red Tail Stadium offers an unparalleled race experience for 1,000 select fans per day at Birds of Prey. VIP offers premiere

race

viewing, live-streaming coverage and complimentary food and beverage service slope side.

The Welcome to Winter evening concerts and beer festival can provide Brands with the ability to reach and engage with an active, affluent demographic when they are enjoying the outdoors and receptive to messaging. All concerts are free, family-friendly and provide our guests with a fun-filled evening in Vail and BC Villages after long days on the slopes.

Welcome to Winter fundraisers and parties are a variety of premium, world class social events which are perfect for client entertainment and VIP hospitality. Align your Brand with a premium VIP event or host your clientele at the Black Diamond Ball, the Legends Banquet and/or Dining w/the Stars events and it will be an experience they will remember for years to come.

Partnership Opportunities All sponsor and hospitality packages are custom tailored to meet the specific needs and budgets of partners. A partial list of opportunities include: Marketing, Media, Promotions: • On Course Branding, On Mountain branding, In-Village Branding • Custom displays, logo integration & on-site activation booths • TV commercials and features • Sampling, retail, and product placement • Digital and social integration • Sweepstakes / Consumer Experiences • Entitlement Rights to specific events • Sales opportunities (mainly via alcohol concessions) • Client Entertainment & Corporate Hospitality • VIP World Cup race tickets which provide food, drink, and premium viewing areas for the World Cup races • Lift Access, equipment rental, lodging, ground transport, and VIP Gifts • Individual tickets or group tables to VIP Parties, social events and Fundraisers • Custom private or semi-private (on-mountain) dining experiences • Legends interactions (Dining with Legends, guided ski tours, etc…)

For a custom proposal, please contact Dave Dressman Sponsorship Director 619.764.0940 ddressman@vvf.org