United Way of San Diego County 90th Anniversary Historical Booklet

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UNITING S A N D I E G O

90 Years Uniting San Diego

A MESSAGE FROM SAN DIEGO MAYOR JERRY SANDERS . . .

Charitable giving and philanthropy are more vital today than ever, especially with the nearly unprecedented squeeze on government resources.

We are fortunate to have had United Way of San Diego County as such a positive force for good in leading this critical effort for decades.

As the organization’s president in the 1990s, I saw first hand United Way’s powerful impact on those in need. As mayor, my broader perspective shows me how important United Way’s unique skills are in transforming a region as it tackles some of our toughest unmet needs.

I congratulate United Way on its 90th anniversary, and on behalf of a grateful community, I thank the organization for its unwavering commitment and service to San Diego County.

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People helping people . . .

That’s really the story of United Way of San Diego County as we celebrate our 90th anniversary and look back with pride at what this organization has meant to literally tens of thousands of our neighbors in need.

It is the story of an organization that believed in the power of helping goodhearted individuals give back to their community—mostly through United Way workplace campaigns—and then efficiently mobilizing the resources required to solve our community’s most difficult problems.

In this anniversary retrospective, we’ll tell you how it all got started in 1920 thanks to a handful of committed local visionaries. We’ll touch on highlights of the past decades, but just as importantly, we’ll show you what United Way is doing today to improve the quality of life and to prepare for future challenges.

If there is one message we would like to share, it’s a deep appreciation for all of those who played a role in shaping, leading and giving to United Way. We could never have had the impact we’ve had without the tireless volunteer leaders who created and led the first Community Chest, the many dynamic executives and community leaders who served over the years and those who lead our Board today.

We also thank the hundreds of United Way staff members who served with such dedication, as well as our community partners, our friends in labor, the armed forces, local officials, company executives, and countless volunteers who donated so freely of their time.

Most of all we want to express our gratitude to the donors who trusted United Way to take their donations and invest them in assistance for those less fortunate.

And finally, we must thank the committed staff of the community-based organizations who eagerly accepted the challenge of transforming those donations into real services for real people in need.

The most exciting thing about United Way’s 90th anniversary is knowing our accomplishments have paved the way for even greater successes in the years to come. As more San Diegans “Live United” and contribute to the common good, the challenges we face in our region will be transformed into opportunities for those still in need. With your support, United Way will be there every step of the way.

Doug Sawyer President & CEO

Mark Leslie Chairman Board of Directors

UNITING S A N D I E G O

IT IS THE STORY OF AN

ORGANIZATION THAT BELIEVED IN THE

POWER OF HELPING

GOOD-HEARTED

INDIVIDUALS GIVE BACK TO THEIR

COMMUNITY

Karen Hutchens Chair 90th Anniversary Committee 1

PHOTO BY RODNEY BATES

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Siblings attending Camp Connect San Diego’s first summer camp held in Julian. Many of the children had not seen their siblings for several months or even years. Camp Connect builds the sibling bonds so critical to the emotional health of many children.

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United Way of San Diego County is working to solve problems, not just manage them. We organize, collaborate and lead efforts to create lasting change in our community by investing in research-based solutions to Education, Income and Health issues that face our region.

Stopping child abuse and neglect Protecting and preparing children to be successful in school and life Several years ago, when United Way moved to a “community impact” model, research into children’s issues revealed nearly 10,000 cases of child abuse and neglect occurring in San Diego County each year. Working with medical professionals and community leaders, the organization embarked on an intensive effort to reduce those numbers. A vision council of experts identified the newest, most effective programs that not only protect children but also change the way cases are handled.

We adopted SafeCare®, an innovative program that teaches intensive parenting and child-health skills to families in the home setting, and which has proven to reduce the reoccurrence of abuse and neglect. To address the issue of Shaken Baby Syndrome, we added The Period of PURPLE® Crying which educates parents and caregivers about normal infant crying, provides coping skills, and explains the dangers of shaking a baby.

United Way also funded a Trauma Counseling program to train social workers, therapists, and psychologists specializing in trauma treatment for children and their families, while the Kids and Teens in Court initiative provides these victims with help to reduce the anxiety and fear associated with testifying in court.

Certified specialists from both the Chadwick Center for Children and Families at Rady Children’s Hospital and Palomar Pomerado Health conduct specialized Forensic Interviewing of children and teens to prevent repeated interviewing and subsequent re-trauma. A three-year United Way Fellowship at Rady Children’s Hospital enabled Dr. Suresh, board certified pediatrician, to become a specialist in the diagnosis and treatment of child abuse and neglect. Dr. Suresh also conducted research, treated children and educated hundreds of other medical providers in the county.

Finally, Camp Connect San Diego for youth in foster care allows siblings separated through foster care to reunite for a summer camp and year-round “Kinnection” activities. Research has shown that for these siblings, maintaining brother or sister relationships is critical, generating long-term positive effects in school and in life.

UNITING S A N D I E G O

CAMP CONNECT

SAN DIEGO FOR YOUTH

IN FOSTER CARE

ALLOWS SEPARATED

SIBLINGS

TO REUNITE

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Promoting financial stability and independence Financial self-sufficiency for families and youth When the Mejias found themselves in deep financial trouble a few years ago, the parents of three had no idea how to handle the mounting debt caused by health issues, unforeseen family crises, and mounting credit card bills. Luckily, United Way of San Diego County, through one of its agency partners, Community HousingWorks, was there to help. Jessenia was enrolled in financial education classes and the skills she learned turned her family finances around.

WE'RE PUTTING

A REAL EMPHASIS ON TEACHING OUR

YOUTH

FINANCIAL

SKILLS

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“I learned so much, including how to watch my money more closely and be smarter about my choices. I couldn’t take notes fast enough.

The more I learned the more I could teach my kids. I even enrolled my daughter in a financial education course. This opportunity has made our dream to live a normal, happy life a reality.” —Jessenia Mejia

In the best of times, it is difficult for those with limited incomes to survive financially, especially if they lack the knowledge of how to manage their money or incur sizable debts that threaten their family’s security.

Promoting Financial Stability and Independence offers wide-ranging programs to improve the financial literacy and money management behavior of all members of the community, an effort even more critical in the current economy.

For low-income adults and families struggling to make ends meet, a core 16hour financial skills program provides instruction in four basic areas: budgeting, credit and debt, taxes and the Earned Income Tax Credit. The classes measure changes in the clients’ knowledge and behavior, including improving their credit scores, reducing debt and paying bills on time.

United Way has taken a leadership role in the Earned Income Tax Credit coalition by helping to fund free tax preparation sites so San Diegans can take advantage of this potent economic stimulus. With 75 sites and 400 volunteers, this program is helping struggling, low-income individuals and families. The results: more than 19,000 tax returns were prepared in 2009, generating $7.2 million in EITC refunds for those in our community who need it the most. And, when clients visit the free tax preparation sites, they hear about other services that can benefit them, such as food stamps, child care tax credits and financial education classes.

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PHOTO BY KENDRA CONLIN

Most importantly, perhaps, we’re putting a real emphasis on teaching our youth financial skills that will ensure they know how to handle money now and when they become adults. In 2009, United Way funded financial education programs for disadvantaged youth, ages 13-24, many of who are new to the workforce. These formerly homeless, refugee or economically disadvantaged youth, or those leaving foster care, are taught the core skills of money management so they can be stable, independent members of the community.

We funded thousands of Junior Achievement scholarships for low-income middle school students to teach economics and financial fundamentals and allow them to participate in JA’s Biz Town. United Way dollars also funded a personal finance curriculum for high school seniors as part of their schools’ economics classes. The curriculum covers everything from checkbook balancing and income taxes to investments and credit.

UPS execs with kids participating in Junior Achievement's Biz Town.

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Improving community health by helping the homeless Permanent housing plus mental health, medical services and other support

IN SAN DIEGO COUNTY,

THERE ARE AN

ESTIMATED

1,400 CHRONICALLY

HOMELESS

ON THE STREETS

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There are few more challenging populations to help than the chronically homeless. In San Diego County, there are an estimated 1,400 chronically homeless whose problems, whether substance addiction, mental illness or poor health, keep them on the streets year after year. In 2006 United Way joined forces with community experts, homeless providers, local government and law enforcement to launch a 10-Year Plan to End Chronic Homelessness in the San Diego Region.

Since implementation began, more than 300 homeless individuals have received initial services, with 75 of those moving into permanent housing. United Way’s community partners—Alpha Project, Crisis House, San Diego Rescue Mission and Townspeople—provide services, which include outreach, housing, meals, medical services, case management, and social services.

Most recently, United Way launched a public engagement campaign called Home Again: Ending Chronic Homelessness in San Diego to encourage more San Diegans to become involved in the effort. In 2010, the organization announced Project 25, a first-ever partnership of its kind among the City, County and United Way. There is unprecedented collaboration between agencies at the City, County and in the nonprofit sector. United Way funding will pay for case management services for 25 individuals who are the most frequent users of costly emergency, medical, law enforcement and other services. Project 25 aims to provide permanent housing for these individuals and the services they need to stay off the streets, thereby saving taxpayers millions of dollars through reduced usage of County and City services.

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PHOTO BY DANA NEIBERT

Terry, a military veteran, is proof of the success of permanent supportive housing in moving the chronically homeless off the streets and restoring their dignity.

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Goals for the common good...increasing the pace of c

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community transformation

S A N D I E G O

As proud as we are of the work we have done together, as a community we must constantly rise to the challenges we face here in San Diego County.

Fortunately, United Way has built a solid foundation for the future through our Community Impact model of philanthropy. By bringing research-based solutions to San Diego and funding local community partners who can implement and track those solutions, United Way has raised social services to a new level.

Ambitious goals for the future As a national network, United Way has set ambitious goals for the next 10 years as it focuses on the building blocks for a better life: Education, Income and Health. The organization issued its Goals for the Common Good in May 2008.

In Education, United Way has challenged the nation to cut the high school dropout rate in half and make sure that 87% of high school seniors graduate on time.

In Income, we want to cut in half the number of lower-income families that are financially unstable.

That means helping nearly 2 million families increase income, build savings and grow assets.

In Health, the goal is to increase by one-third the number of youth and adults who are healthy and avoid risky behaviors. Over the next decade this means 1.9 million more healthy young people.

United Way Worldwide pledged that all local United Ways would do their part to make these goals a reality.

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The history of United Way in San Diego County In Denver in 1887, four religious leaders—a priest, rabbi and two ministers—realized a systematic approach to giving was needed to help solve the toughest community problems. Joining forces, they launched one of the nation’s first combined fundraising campaigns, which was the beginning of the United Way concept.

By 1911, San Diego faced many of the same issues. George W. Marston, a leading San Diego merchant and philanthropist, decided something must be done and he gathered a handful of civic leaders to form the Associated Charities. It was truly innovative not only because it tried to coordinate all of San Diego’s charitable activities, but also because it sought to eliminate multiple fundraising appeals while evaluating and improving the quality of services.

Sharing his good fortune to improve San Diego was one of Gould's favorte endeavors. In addition to his Chest activities, Gould served as Chamber of Commerce president, was a co-founder of the Old Globe Theater, president of the San Diego Museum of Man and recipient of the Boy Scouts' Silver Beaver Award.

In 1920, the organization known today as United Way of San Diego County was official launched with the creation of the Community Welfare Council and its fundraising arm, the Community Chest.

The first Community Chest campaign, led by E.B. Gould, Jr., raised $111,539 for 21 local agencies.

Gould, who moved to San Diego from his native Chicago in 1899 when he was 13, entered business as a partner of Roscoe E. Hazard, a longtime civic leader and highway builder. The two operated a hardware firm and later a chain of sporting goods stores and a transfer and storage company.

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©SAN DIEGO HISTORY CENTER

The 1920s

E.B. “Jay” Gould Jr., an early founder of the Community Chest.

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The organization was off to a strong start during the early 1920s under the guidance of the dynamic Gould, who combined a passion for helping others with the keen instincts of a top business leader. Among those first 21 agencies: Associated Charities, Boy’s and Girl’s Home, Catholic Charities, Children’s Home Society, Ladies Hebrew Aid, Neighborhood House, Boy Scouts, Girl Scouts, Red Cross, Salvation Army, YMCA and YWCA. Community Welfare Council/Chest moved into a building at 645 A Street in downtown San Diego donated by Ellen Browning Scripps. In 1926 the campaign reached its goal for the first time, raising $253,466. Pioneering land developer Col. Ed Fletcher led the way to another goal-breaking campaign in 1928, raising $266,402—a figure that would not be surpassed until 1941, due to the Depression.

The 1930s

The YMCA in Logan Heights (L) and a 1930s campaign brochure (above), whose message still rings true today.

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The history of United Way in San Diego County The 1940s Patriotic San Diegans responded with unprecedented generosity, pushing the War Chest over the $1 million mark in 1943.

During World War II, the Community Chest became part of the San Diego War Chest. After the war, the organization faced two problems: a surging population, with many returning military personnel and the accompanying need for more social services, and a rift between the Community Welfare Council and Community Chest that caused the two to sever ties.

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Boys Club of San Diego

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The 1950s San Diego’s Community Chest not only carried on, it merged in 1953 with eight other Community Chests around the county and became the United Success Drive. In 1957, the organization joined

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the United Fund of San Diego County, joining with the Red Cross, United Cerebral Palsy and the local chapters of eight other health agencies.

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Illustration from American icon Normal Rockwell promoting the Red Feather Society.

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Expansion and partnerships propel United Way The 1960s When fundraising by United Fund stalled at the beginning of the 1960s and top community leaders lost confidence in the organization, civic leader James F. Mulvaney was named to study the problem. On his committee’s recommendation, United Community Services of San Diego County was formed in 1962 as a partnership between the interests of donors and the agencies their contributions supported. The organization’s fundraising effort was called the United Crusade and for the next seven years, growth was steady.

The Combined Federal Campaign began in 1965, financially boosting the United Crusade and showing the power of giving among federal employees, both in and out of uniform.

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James Mulvaney, Perry Lieber, actor Robert Goulet and Ralph Hodges during a break in the taping of a San Diego TV special promoting the United Crusade.

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Expansion and partnerships propel United Way The 1970s During the 1970s, UCS flourished, thanks to its growing relationship with local companies that were increasingly willing to run workplace campaigns. Also spurring UCS were the many partnerships it began to establish with other community organizations, along with the innovative programs it created to expand its reach.

Guideline was created as a countywide information and referral service for persons seeking help. It was later renamed INFO LINE, predecessor of today’s 211 San Diego. In keeping with national trends, the organization changed its name in 1973 to the United Way of San Diego County.

In 1974, a pioneering step was taken when United Way joined forces with 11 local affiliates of national health agencies—called the Combined Health Agencies Drive (CHAD)—to merge their campaign efforts. To this day, the United Way/CHAD Campaign remains one of San Diego’s most effective annual fundraising efforts. In 1975, United Way helped create The San Diego Foundation and the following year was instrumental in launching the San Diego Community Leadership Development Program, predecessor of today’s LEAD San Diego.

Throughout this era, United Way was on the move, creating its own Volunteer Bureau, predecessor of today’s Volunteer San Diego. The bureau created Students Actively Volunteering for You (SAVY) to involve young people in community service projects.

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Organized labor has long been one of United Way’s most committed partners in raising money for the community. Dating back to the mid-1960s, labor has worked cooperatively with the executives of San Diego’s companies to support in-plant campaigns.

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Expansion and partnerships propel United Way The 1980s In the mid-1980s, United Way collaborated with the city and county to launch the Regional Task Force on the Homeless. In mid-October 1986, United Way moved into new two-story headquarters in Kearny Mesa. Purchase of the building as made possible by the cooperative efforts of a nine-member financial consortium which underwrote the mortgage at an extremely favorable rate.

Pauline Foster, first woman to chair the United Way of San Diego County Board of Directors.

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(L to R) Paul Ritchie, Steve Garvey, Clark Anthony and Robert Adelizzi

Paul C. Barkley, 1982 United Way Campaign Chair and CEO of PSA, one of the dynamic workplace campaigns of the 1980s.

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The rise of community impact and Living United At the beginning of the 1990s, United Way was deeply committed to a business model that had served it well for decades. The tens of millions collected each year by the United Way/CHAD Campaign were allocated to non-profit agencies and charitable organizations certified by United Way. The agencies used the donations to fund more than 200 different health and human services, dramatically improving the lives of thousands who previously had no where else to turn.

Donor choice was widened in the mid-1990s when the campaign was restructured to allow contributors to support environmental and educational agencies—or any tax-exempt organization of their choice, such as schools and churches.

United Way’s relationship with local companies and their employees through workplace giving campaigns became even stronger. The campaign began to raise upwards of $25 million a year. An effort to attract contributions from high-wealth individuals began to pay off in several major donations.

The organization continued to build partnerships, including the launch of The Children’s Initiative, bringing together business and community to help address the problems facing our young people.

United Way also helped form the Earned Income Tax Credit Coalition to help low-income residents qualify for millions of dollars in federal tax credits.

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PHOTO BY BOB ROSS

The 1990s

Jenny and Sid Craig (above).

Several Future Scan reports were published (including reports on children and the Latino community) providing a detailed projection of challenges and solutions.

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A local chapter of the Tocqueville Society is formed in 1988 and flourishes in the '90s, attracting some of San Diego’s top civic leaders and benefactors, who donate $10,000 or more. Francis and Ed Hunter were honored with the Tocqueville award, pictured with United Way of America’s then-President & CEO Elaine Chao and UWSD CEO Bruce Boland.

Former San Diego Charger Rolf Benirschke, campaign chair for 1994-95.

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The rise of community impact and Living United The 2000s By the middle of the next decade, however, United Way entered a period of intense change—by necessity. The organization adapted to a shifting philanthropic landscape by changing its entire approach to funding programs while creating innovative new partnerships to better meet the needs of donors and recipients alike.

In moving to its new Community Impact model in 2006, United Way decided it could have the greatest impact in the community by focusing on three of the major building blocks for a better life: Education, Income and Health. The strategy was simple: invest donor dollars strategically in just a few, but critical areas where measurable improvements in lives could be achieved.

United Way chose three of the most challenging issues facing our community:

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child abuse and neglect, financial instability and chronic homelessness. Launching a new marketing effort called “Live United,” United Way encouraged people to “Give, Advocate and Volunteer.”

Over the next decade, on the way to its Centennial Celebration, United Way will continue to assess the needs in our community and, where appropriate, address more issues where it believes it can advance the common good by creating opportunities for a better life for all.

New mom Olar learned how to cope with infant crying and avoid Shaken Baby Syndrome.

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Members of the Women’s Leadership Council with a United Way staffer. The council's first chair was Kathleen Sellick, CEO of Rady Children's Hospital.

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Proud employees of Solar Turbines, displaying the President’s Award for campaign with the highest number of Leadership Givers (those donating $1,000 or more annually).

This top workplace campaign has consistently generated nearly $1 million every year for the San Diego community.

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“There are several reasons many of us became involved with United Way. We had a sincere interest in bettering our community and we felt an obligation to repay some of the bounties this community provided to us. As I look back on that time and our accomplishments, I recall it as one of the most challenging and satisfying periods of my life.”

—Philip M. Klauber, president, 1972-75

Acknowledging excellence Ben Polak Award

In 1987, following the death of Chairman of the Board Ben Polak, the United Way Board of Directors created the Ben Polak Award of Excellence.

The award was presented from 1987-2008 to the Executive Director of a certified United Way agency who made an exemplary contribution and/ or provided exceptional creative leadership in the human care field in San Diego County.

WINNERS 2008 Margaret Iwanaga-Penrose, Union of Pan Asian Communities (UPAC) 2007 Carol Fitzgibbons, Home of Guiding Hands 2006 Kathryn Lembo, South Bay Community Services 2005 Walter Lam, Alliance for African Assistance 2004 Sharon Lawrence, Voices For Children 2003 Paul Downey, Senior Community Centers of San Diego 2002 Shirley J. Cole, North County Lifeline, Inc. 2001 Laura Spiegel, Home Start, Inc. 2000 Kitty Burbridge, Eye Counseling & Crisis Center 1999 Rich Collato, YMCA of San Diego County 1998 Sister Claire Frawley, St. Clare’s Home 1997 Roger Cazares, MAAC Project 1996 W. Scott Mosher, Boys & Girls Clubs of Chula Vista 1995 John Johnson, San Diego Urban League 1994 Sue Estes Christopher, Crisis House 1993 Anne Gillespie Brown, Senior Community Centers 1992 Liz Shear, San Diego Youth & Community Services

1991

1990 1989

1988

1987

Beverly Yip, Union Pan-Asian Communities (UPAC) Howard Amend, Boys & Girls Club of Vista Mary Colacicco, Travelers Aid Society of San Diego, Inc. Dr. Howard Carey, Neighborhood House Association Rev. Douglas Regin, Catholic Charities

Edward Virl Murphy Award The North County United Way District Advisory Board introduced this award as a tribute to Edward Murphy, one of its founding members. It recognized volunteer service in any field of United Way’s North County operation.

WINNERS 1995 Douglas Clark 1994 Dr. Bill Stacy 1993 Ann Hunter-Welborn 1992 Jerry Cleveland 1991 Janie Phillips 1990 Scott McClendon 1989 Joseph E. Bear 1988 Glen Ziegler 1987 Fred R. Hallet 1986 Lloyd Cooper

Zanville Helping Hand Award

To encourage United Way agencies to develop new approaches to both long-standing and new community problems, The Zanville Helping Hand

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WINNERS 2007 New Haven Youth & Family Services 2006 St. Madeline Sophie’s Center 2005 San Diego Youth & Community Services 2004 St. Vincent de Paul Village 2003 San Diego Rescue Mission and Senior Community Centers of San Diego 2002 North County Lifeline, Inc. 2001 Voice for Children 2000 Lutheran Social Services 1999 Alpha Project for the Homeless 1998 Boys & Girls Club of Inland North County 1997 Vietnam Veterans 1996 East County Community Clinic and Home Start, Inc. 1995 Elderhelp 1994 North County Lifeline, Inc. 1993 St. Clare’s Home, Inc. 1992 Catholic Charities 1991 MAAC Project 1990 Mercy OB Clinic 1989 Neighborhood House Association 1988 Salvation Army 1987 Logan Heights Family Health Center 1986 Neighborhood House 1985 Salvation Army 1984 American Red Cross 1983 YWCA of San Diego 1982 Mercy Clinic 1981 Poway Valley Senior Citizens, Inc. 1980 Boys & Girls Club of Escondido 1979 Episcopal Community Services 1978 North County Lifeline 1977 Travelers Aid Society, Inc.

John V. Naish Award

To recognize distinguished service by a volunteer, the Board of Directors created the John V. Naish Award, commemorating the extraordinary commit-

ment of board member Jack Naish.

WINNERS 2009 Dave Stecher 2008 Sandy Crays 2007 Karl Higgins 2006 Jerry Butkiewicz 2005 Gordon Wiens 2004 Larry Willette 2003 Maureen Stapleton 2002 Charles C. Ertl 2001 William T. Ward 2000 Jonathan Stein 1999 Augustine Gallego 1998 Douglas K. Clark 1997 Richard W. Sweat 1996 Ronald Kendrick,

Daniel Herde 1995 Howard Brotman 1994 Ann Hunter-Welborn 1993 Scott Mc Clendon 1992 Joseph Bear 1991 Pauline Foster 1990 Glen Estell 1989 David Primuth 1988 Frank Panarisi 1987 Barbara Hunsaker 1986 Lois French 1985 Ed Streicher 1984 Mary Colacicco; Leonard Zanville 1983 Dr. Ed Murphy 1982 Jim Mulvaney 1981 Fred Morey; Bob Smith 1980 Ruth Stewart 1979 Ilia Mitchell; Ben Polak

James F. Mulvaney Community Leadership Award To recognize exceptional leadership toward improving the community's capacity to solve human care problems.

WINNERS 2010 James F. Mulvaney

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PHOTO BY BOB ROSS

Award was presented from 1977-2007 to an agency or agencies whose programs showed an innovative or creative response to human care needs. The award was named in honor of Leonard J. Zanville, a dedicated United Way volunteer.

Past board and campaign chairs YEAR 1920 1921 1922 1923 1924 1925 1926 1927 1928 1929 1930 1931 1932 1933 1934 1935 1936 1937 1938 1939 1940 1941 1942 1943 1944 1945 1946 1947 1948 1949 1950 1951 1952 1953 1954

ORGANIZATION Charities Chest Fund Charities Chest Fund Charities Chest Fund Charities Chest Fund Charities Chest Fund Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. War Chest of S.D. Area War Chest of S.D. Area War Chest of S.D. Area War Chest of S.D. Area War Chest of S.D. Area Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. Community Chest of S.D. United Success Drive United Success Drive

PRESIDENT/CEO Clarence W. Hensel Clarence W. Hensel Clarence W. Hensel Clarence W. Hensel Clarence W. Hensel Ernest E. White Ernest E. White Ernest E. White Ernest E. White Julius H. Rainwater Julius H. Rainwater Julius H. Rainwater Julius H. Rainwater Julius H. Rainwater Julius H. Rainwater Julius H. Rainwater Fred W. Morrison Fred W. Morrison Fred W. Morrison Fred W. Morrison Fred W. Morrison Fred W. Morrison Leonard V. Griffith Leonard V. Griffith Leonard V. Griffith Leonard V. Griffith John Sincock John Sincock John Sincock John Sincock John Sincock Donald S. Gardner Donald S. Gardner Howard P. Hill Howard P. Hill

BOARD CHAIR E.B. Gould, Jr. E.B. Gould, Jr. E.B. Gould, Jr. E.B. Gould, Jr. E.B. Gould, Jr. E.B. Gould, Jr. W.E. Kier, Jr. L.E. Weggenman Gordon L. Eby Samuel I. Fox Samuel I. Fox Samuel I. Fox Joseph E. Kuhn W.L. Van Schaick Douglas Young Douglas Young Thomas O. Scripps Donald E. Hanson John Lawrence Fox Arthur M. Shoven Raymond M. Wansley George H. Stone Chester L. Dorman Frank A. Frye, Jr. A.J. Sutherland Allan S. Klauber N.F. Baranov Guilford Whitney Albert G. Reader H.C. Hargreaves Sam W. Hamill Sam W. Hamill Richard A. Nelson Wilder D. Baker Wilder D. Baker

CAMPAIGN CHAIR E.B. Gould, Jr. Julius Wangenheim Julius Wangenheim Julius Wangenheim Dr. Roy Campbell Dr. Roy Campbell Dr. Roy Campbell Dr. Roy Campbell Ed Fletcher Ed Fletcher Fred Heilbron John L. Bacon Joseph E. Kuhn Douglas Young Albert E. Scott Thomas O. Scripps John L. Fox A.J. Sutherland Donald E. Hanson J.O. Miller Arthur M. Shoven Chester L. Dorman Chester L. Dorman George A. Scott Charles Davies Allan S. Klauber C. Eugene Freeman Albert G. Reader Graydon Hoffman Chester L. Dorman Richard A. Nelson Forrest Raymond Richard A. Nelson Wilder D. Baker George A. Scott

AMOUNT RAISED $111,539 $124,479 $146,955 $180,514 $187,878 $168,921 $253,466 $239,508 $266,402 $263,491 $246,357 $257,699 $194,419 $174,407 $158,712 $197,066 $216,991 $224,052 $198,603 $206,018 $208,039 $278,580 $713,131 $1,030,753 $1,146,018 $893,417 $551,658 $622,604 $614,663 $589,836 $620,616 $691,851 $747,097 $1,287,116 $1,340,000

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YEAR 1955 1956 1957 1958 1959 1960

1961 1962 1963 1964 1965 1966 1967 1968 1969 1970 1971 1972 1973 1974 1975 1976 1977 1978 1979 1980 1981 1982 1983 1994 1985

ORGANIZATION United Success Drive United Success Drive United Fund of S.D. United Fund of S.D. United Fund of S.D. United Fund of S.D.

United Fund of S.D. United Community Svs. United Community Svs. United Community Svs. United Community Svs. United Community Svs. United Community Svs. United Community Svs. United Community Svs. United Community Svs. United Community Svs. United Community Svs. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co.

PRESIDENT/CEO Howard P. Hill Howard P. Hill Howard P. Hill Howard P. Hill Howard P. Hill Howard P. Hill

Ralph T. Shaw Ralph T. Shaw Ralph T. Shaw Ralph T. Shaw Ralph T. Shaw Ralph T. Shaw Ralph T. Shaw Ralph T. Shaw Ralph T. Shaw Don L. Morgan Don L. Morgan Don L. Morgan Don L. Morgan Don L. Morgan Don L. Morgan Don L. Morgan Don L. Morgan Don L. Morgan Don L. Morgan Claude Townsend (Interim) 7/80-3/81 James Greene James Greene James Greene James Greene James Greene

BOARD CHAIR LaMotte Cohu LaMotte Cohu George A. Scott Herbert Kunzel Herbert Kunzel Clair W. Burgener

John W. Quimby Carl E. Harnack Carl E. Harnack C.P. de Jonge Fred C. Stalder Fred C. Stalder Robert B. James Robert B. James David H. Thompson David H. Thompson David H. Thompson Philip M. Klauber Philip M. Klauber Philip M. Klauber O. Morris Sievert James F. Mulvaney James F. Mulvaney Pat N. Hyndman O. Morris Sievert Kim Fletcher Kim Fletcher Robert E. Morris Ben Polak Ben Polak R. Page Jones

CAMPAIGN CHAIR John W. Quimby J.D. Thompson, Jr. Morton J. Cohn Clair W. Burgener Jack Lovejoy Henry A. Boney Morton J. Cohn Clair W. Burgener Paul Wolcott, Jr. Herbert Kunzel Henry A. Boney J. Harvey Chambers R.S. McCune, Sr. O.W. Todd, Jr. A.B. Polinsky R.B. "Bud" James Dwight Stanford C.O. Phillips William E. Quirk Leonard Zanville Pat N. Hyndman James F. Mulvaney Alex DeBakcsy David Hill/Vic Whitney Barry J. Shillito C. Joseph Crane Kim Fletcher Clayton Brace R.E. Morris Hewes A. Bell Ed Streicher Paul C. Barkley R. Page Jones David J. Primuth Lincoln R. Ward

AMOUNT RAISED $1,577,280 $1,865,000 $2,716,214 $2,812,500 $3,001,625 $2,861,500

$3,265,000 $3,165,000 $3,550,000 $3,403,465 $3,661,480 $4,017,210 $4,451,000 $5,001,000 $5,464,347 $5,515,547 $5,857,100 $6,378,844 $6,688,523 $7,541,223 $7,487,959 $8,152,026 $9,220,189 $10,022,035 $10,720,000 $12,125,869 $13,490,028 $13,729,360 $16,543,800 $20,073,817 $22,012,240

YEAR 1986 1987 1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009

32

ORGANIZATION United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co. United Way of S.D. Co.

PRESIDENT/CEO James Greene James Greene James Greene James Greene Dawson Dowty Dawson Dowty Dawson Dowty Terry A. Riggins (Interim) 4/93-9/93 Bruce R. Boland Bruce R. Boland Bruce R. Boland Bruce R. Boland Bruce R. Boland Jerry Sanders Jerry Sanders Jerry Sanders Fred Baranowski Fred Baranowski Fred Baranowski Douglas F. Sawyer Douglas F. Sawyer Douglas F. Sawyer Douglas F. Sawyer Douglas F. Sawyer

BOARD CHAIR David J. Primuth Ed Streicher Pauline Foster Frank Panarisi Glen H. Estell Joseph E. Bear Scott McClendon Howard W. Brotman Howard W. Brotman Richard W. Sweat Richard W. Sweat Richard W. Sweat Jonathan A. Stein Jonathan A. Stein Maureen A. Stapleton Larry L. Willette Gordon Wiens Gordon Wiens Nathan Christian Nathan Christian Dave Stecher Phil Blair Phil Blair Mark Leslie

CAMPAIGN CHAIR John N. Hanson Paul K. Richey Robert F. Adelizzi Glen H. Estell Joseph E. Bear Robert H. Goldsmith Joseph E. Bear Richard C. Joy Rolf Benirschke Ronald Kendrick Kenneth Colling Gregg Carpenter William Mercer Larry Willette David Nichols Thomas V. Wornham Jerry Sanders Stephen Smurthwaite Theresa Drew Karl Higgins John Hawkins Mark Leslie Mark Leslie Richard Ledford

AMOUNT RAISED $23,074,000 $24,035,280 $25,026,801 $27,531,751 $29,581,880 $29,924,000 $27,412,000 $24,400,000 $23,300,000 $22,200,000 $22,400,000 $22,800,090 $22,065,819 $22,300,000 $23,543,640 $25,706,644 $25,737,454 $24,481,299 $24,048,370 $22,207,423 $21,340,655 $20,873,300 $18,615,940 $18,010,384

90

years

UNITING

In appreciation

S A N D I E G O

90th Anniversary Committee

Karen Hutchens Chair

Linda L. Katz Vice-Chair Marla Black Jerry Butkiewicz Sue Christopher Bette Hoffman James (Tim) McCarthy Don Morgan Doug Myrland Linda Stecher Claude Townsend Bill Trumpfheller

Staff: Holly Baughman, Kathleen Cramer, Doug Sawyer, Angela Titus, Carol Williams Special Thanks to the San Diego History Center and Bob Ross.

Claude Townsend, affectionately known as “The United Way Historian,” served in various capacities at United Way from 1962 to 1985, including Interim Director from 1980-81.

United Way gratefully acknowledges Claude’s generous support, which contributed significantly to the publication of this historical retrospective. This "labor of love" included a gift to the San Diego History Center to index our archives, thus insuring United Way of San Diego County's legacy for future generations.

33 Claude Townsend

PHOTO BY BOB ROSS

Special Thanks

Thank you to our generous sponsors PRESENTING SPONSOR

ADDITIONAL SPONSORS

MEDIA SPONSORS

90

years

UNITING S A N D I E G O

90TH ANNIVERSARY HONORARY COMMITTEE We thank you for Living United!

Fred C. Baranowski

Augie Gallego

Don Morgan

David Bejarano

Gary L. Gallegos

Bob Morris

Rolf Benirschke

Robert & Catherine

Elizabeth Morris

Bruce R. Boland

Goldsmith

Jim Mulvaney

Howard W. Brotman

Jim Greene

Frank Panarisi

Malin Burnham

Henry Haimsohn

Robert K. Ross, M.D.

Jerry Butkiewicz

Anita S. Harbert, Ph.D.

Blair & Georgia Sadler

Nathan Christian

Terry A. Hayes

Mayor Jerry Sanders

Doug K. Clark

Dan Herde

Scott Silverman

Mary G. Colacicco, Ph.D.

Karl Higgins

Steve Smurthwaite

Ken Colling

Ann Hunter-Welborn

David W. Stecher

Sandy Crays

Pat Hyndman

Rabbi Jonathan Stein

Larry Cushman

Robert P. Ito

Deborah Szekely

Dawson Dowty

Margaret Iwanaga-Penrose Claude A. Townsend

Theresa & Doug Drew

Irwin Mark Jacobs

Linc Ward

Sister Raymonda DuVall

John W. Johnson, MSW, LCSW

Stephen Weber

Walt Ekard

Larry Johnson

Bob White

Chuck Ertl

Richard C. Joy

Gordon Wiens

Kim Fletcher

Cheryl D. Kendrick

Larry L. Willette

Pauline Foster

Sara Matta

Thomas V. Wornham

Marye Anne Fox

Scott & Betsy McClendon

Lois French

Bob McElroy

36

90

years

UNITING

PHOTO BY MAT RICE

S A N D I E G O

Our Mission: To improve lives by mobilizing the caring of the San Diego community.

90

years

UNITING S A N D I E G O

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