Business Studies 2018/19 Undergraduate Guide

Undergraduate study 2018/19

Business Studies

Our trophy cabinet

What’s inside

The awards we’ve won don’t just make us feel proud.

They give you an idea of what the University is like.

Study with us

4–5 Our courses

Meet us

Apply to us

Loren’s student journey so far

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18 Open Days

Hear from David, ‘It was like winning the FA cup’

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University of the Year The Times Higher Education named us as their University of the Year in November 2013.

They liked our “bold, imaginative and innovative initiatives.”

Queen’s Award We’ve always supported the international student community. So we were very pleased to win the Queen’s Award for Enterprise: International Trade in 2013.

Queen’s Anniversary Prize The Queen’s Anniversary Prize is a big thing in UK Higher Education. We were delighted to earn one for our role in expanding global boundaries of new music.

in association with

A Four Star University QS Stars have given us four stars. That means we are “highly international, demonstrating excellence in both teaching and research with an excellent environment for students and staff.”

Educate North Award The Educate North Awards celebrate the role of Higher Education in the North of England. We won New University of the Year at the awards in 2015.

Athena Swan We’re serious about gender equality. We want an equal number of men and women on our science and engineering courses, for instance.

Our commitment was recognised in 2015 with the Athena SWAN Bronze Award.

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Welcome to Business Studies Located at the heart of Huddersfield town, we at the University of Huddersfield’s Business School pride ourselves on enabling our internationally diverse group of students to develop the skills, knowledge, and experience needed to become tomorrow’s professionals.

We’ll help you to apply your academic understanding to the real world and this is a key factor behind our exceptional employability record. Join us this year, and together we will take the first steps in your career.

Our teaching, informed by research as well as professional relevance, will prepare you for a fulfilling and enriching career. Modern facilities tailor-made to suit your learning requirements provide an outstanding study environment. As well as studying in the vibrant and dynamic School itself, we strongly encourage our students to gain practical experience in the workplace, and our excellent Placement Unit is on hand to provide support.

Professor Jill Johnes Dean of the Business School National Teaching Fellows 2011

Find out more about our awards at hud.ac.uk/about/our-awards

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Check this out!

Perhaps you want to head up a marketing campaign for a global brand. Or you’d like to help a business develop and launch a brand new product.

Study with us

My course allows me to gain great in-depth knowledge about all the different factors that contribute to running and growing a profitable business.

Loren Birkett, Business Studies BA(Hons)

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Top 10

The UK’s only University where all our permanent teaching staff are Fellows of the Higher Education Academy*

Top 10 University in England for paid work placement years in industry (HESA)**

Perhaps you want to head up a marketing campaign for a global brand; or you’d like to help a business develop and launch a brand new product.

Or you might be hungry to set up your own business and forge a career path on your own.

Whatever your plans and ambitions, we’ll give you every chance to get employment-ready.

Factors like transformational technology and globalisation mean businesses have to constantly change and adapt. They are searching for people with the right mix of talents who can solve problems and have ideas. Often these ideas can lead on to the development of new products and services that can contribute to the future prosperity of a company.

Our Business Studies courses are designed to equip you with a broad overview of how the commercial world operates. We aim to provide you with a detailed understanding of how businesses develop successful strategies through relevant analytical and evaluation techniques. You’ll receive a good introduction to international business, entrepreneurship, strategic management and environmental management to help give you a firm foundation that can be applied in any sector or industry.

That’s why we’ll give you the chance to pick up some very desirable skills. Analysis and evaluation techniques, how to think creatively, logical decision making. Skills that can be used in any size of business and in any sector.

We start with a solid foundation in business know-how, covering everything from marketing and finance through to operations and information systems. We’ll look at how small businesses function as well as mega-corporations.

Guest Speaker, Richard Reed, the former co-founder of Innocent Drinks, an international company, which he created alongside his two University friends.

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During your studies we’ll give you the opportunity to take a placement with a business, either in the UK or abroad. Our dedicated placement team could help you find a place in a dynamic organisation to gain invaluable real-life experience. Previous graduates have gone on to work in agencies, charities, banks, government, logistics, manufacturing, the NHS, retail and technology.***

*Permanent staff, after probation: some recently appointed colleagues will only obtain recognition in the months after their arrival in Huddersfield, once they have started teaching. ** Higher Education Statistics Agency 14/15. ***LinkedIn.

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Graduates employed from these subject areas

8290%* Key information: UCAS code: 7M3S Duration: 3 years full-time 4 years inc. placement year Entry requirements: BBB at A level DMM at BTEC 120 UCAS points from a combination of Level 3 qualifications

Business and Marketing BA(Hons)

Graduates employed from this course

Business Studies BA(Hons)

80%* Marketing is one of the core disciplines of business. Study business and marketing together and you’ll have a unique understanding of both topics that could prove invaluable in the private or public sector.

The course begins with a focused introduction to the core principles of marketing. We’ll look at brands and the people who buy them. What drives the consumer, and how to market to them. We’ll take a wider view to see how marketing fits into the business environment.

The business modules on the course enable you to focus on the business issues that you’re interested in. You’ll begin to develop an understanding of just how complex organisations can be, and how individual people, groups and processes can affect a business’s overall performance.

Thanks to our network of contacts in the business world, we’ll give you opportunities to work on live projects.

Not to mention an optional placement year that could see you working in a marketing department. Employers are looking for graduates who have real-world experience, and we’ll give you the chance to build up your CV. At Huddersfield we always aim to look ahead – after all, we were the first to introduce marketing as an undergraduate degree. You’ll find our Business and Marketing course is equally forward-thinking. By focusing on the latest developments, we aim to give you a good start in your chosen profession.

Key information: UCAS code: N100 Duration: 3 years full-time 4 years inc. placement year Entry requirements: BBB at A level DDM at BTEC 120 UCAS points from a combination of Level 3 qualifications

Our Business Studies course is designed to equip you with a broad overview of how the commercial world operates. We aim to help you gain a detailed understanding of how businesses develop successful strategies through relevant analytical and evaluation techniques. You’ll receive a good introduction to international business, entrepreneurship, strategic management and environmental management to help give you a firm foundation that can be applied in any sector or industry.

Placements Previous placement providers have included O2, Buckingham Palace, Morrisons, Enterprise Rent-a-Car and Sainsburys

* Percentage of graduates from these subject areas who go on to work and/or further study within six months of graduating (Destinations of Leavers Survey 2014/15).

You’re hoping for a career in business, but perhaps you haven’t decided whether that’s going to be in marketing, product management or business development. This course enables you to build a strong foundation in all aspects of business thinking and practice while also giving you the chance to specialise in the areas that interest you.

* Percentage of graduates from this course who go on to work and/or further study within six months of graduating (Destinations of Leavers Survey 2014/15). ** LinkedIn.

We begin with a solid foundation in business know-how, covering everything from marketing and finance through to operations and information systems. We’ll look at how small businesses function as well as mega-corporations.

Factors like transformational technology and globalisation mean businesses have to constantly change and adapt. Consequently they are looking for individuals who can work systematically whilst being innovative.

That’s why we’ll give you the chance to pick up some very desirable skills; analysis and evaluation techniques, how to think creatively, logical decision making. Each of these skills can be transferred to any size of business, in any sector.

During your studies we’ll give you the opportunity to undertake a placement with a business, either in the UK or abroad. Our dedicated placement team could help you find a role in a dynamic organisation where you will gain invaluable real-life experience.

Previous graduates have gone on to start their career in companies like Enterprise Rent-a-Car, Caravan Guard, KT Hydraulics, Morrisons, Depuy, Sainsburys, Tekmak Marketing, Zebra Technologies and many others.**

Andrew McMillan, Business Studies BA(Hons), placement with Sainsburys Logistics/Supply, Hertfordshire and London “My Placement was both the hardest and most rewarding year of my life. Throughout the placement I spent time working in several different roles within the company, and travelled all over the country while doing so. It developed me so much as a leader and a student. I’m now able to work with any group effectively.”

For detailed course and employability information, including full entry requirements, please visit hud.ac.uk/courses

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For detailed course and employability information, including full entry requirements, please visit hud.ac.uk/courses

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Graduates employed from this course

95%* Key information: UCAS code: N1N3 Duration: 3 years full-time 4 years inc. placement year Entry requirements: BBB at A level DDM at BTEC 120 UCAS points from a combination of Level 3 qualifications Top up key information: UCAS code: N1NH Duration: 1 year full-time Entry requirements: HND Business or equivalent Foundation degree or 120 ECTS credits

* Percentage of graduates from this course who go on to work and/or further study within six months of graduating (Destinations of Leavers Survey 2014/15). *Whilst this is a top-up course and therefore there are no graduate statistics for this specific course, 82% of graduates from courses in this subject area go on to work and/or further study within six months of graduating (Destinations of Leavers Survey 2014/15).

Business Studies with Financial Services Full-time/ Top-up BA(Hons) If you are looking for a career in business or the financial industries this course could give you a solid foundation in all aspects of business thinking and practice. It also offers you the chance to specialise in financial areas to develop your skills.

In your final year you’ll be able to specialise in modules such as the monetary and financial framework, investment and portfolio management, and strategic management.

The course could prepare you for employment in a wide range of functions, including marketing, finance and operations in large organisations or small businesses.

During your studies we’ll give you the opportunity to take a placement with a business, either in the UK or abroad.

Our dedicated placement team could help you find a role in a dynamic organisation and gain invaluable real-life experience. Previous graduates have gone on to start their career in companies like Enterprise Rent-a-Car, Caravan Guard, KT Hydraulics, Morrisons, Depuy,

Sainsburys, Tekmak Marketing, Zebra Technologies and many others.** Top-up Option The one-year top-up course gives you the chance to specialise and gain some invaluable practical experience too. This course is designed to help you build a greater understanding of central banking, financial markets and regulatory practice. We’ll look at the theory and policy behind the financial services sector.

8286%* Key information: UCAS code: N1F9 Duration: 3 years full-time 4 years inc. placement year Entry requirements: BBB at A level DDM at BTEC 120 UCAS points from a combination of Level 3 qualifications

You will also have the opportunity to explore the stock exchange and try your hand at investing, with our simulation trading tool ‘The Portfolio Game.’

During your studies we’ll focus on the role of strategic management in organisations. And we’ll give you the chance to look at the key strategic management approaches that help managers deliver to their business objectives for both short term and long term scenarios.

Pierre Garrouteigt, graduated Business Studies BA(Hons) 2014, now Junior Product Manager at Microsoft France “Working as a junior product manager for the new Microsoft OS Windows 10 is an amazing and challenging experience. The University of Huddersfield and the great teaching that I received has allowed me to achieve my goals and go onto a great career.”

** LinkedIn. For detailed course and employability information, including full entry requirements, please visit hud.ac.uk/courses

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Graduates employed from these subject areas

* Percentage of graduates from these subject areas who go on to work and/or further study within six months of graduating (Destinations of Leavers Survey 2014/15).

Business with Sustainability BA(Hons)

The environment is on the agenda of every business – organisations are recognising that they have to operate in a sustainable way. If you are passionate about the environment and want to help businesses incorporate sustainability into their strategy then this course is for you.

It is designed to equip you with a broad overview of how the commercial world operates. We strike a balance between understanding business growth and environmental responsibility. You’ll have the chance to learn how businesses can operate in a sustainable way and how concerns about the environment are influencing business and employment.

We aim to provide you with a detailed understanding of how businesses develop successful strategies through relevant analytical and evaluation techniques. You’ll receive a solid introduction to international business, entrepreneurship, strategic management and environmental management to help give you a firm foundation that can be applied in any sector or industry.

We start with a solid grounding in business know-how, covering everything from marketing and finance through to operations and information systems. And we’ll look at how small businesses function as well as mega-corporations.

Factors like transformational technology and globalisation mean businesses have to constantly change and adapt. Businesses are keen to find people who can help them develop new products and services that will contribute to their future success and prosperity.

During your studies we’ll give you the opportunity to take a placement with a business, either in the UK or abroad.

Our dedicated placement team could help you find a role in a dynamic organisation to gain invaluable real-life experience. Previous graduates have gone on to work in companies like First Carbon Solutions, EON, Brenntag UK, Thornton and Ross, Cummins and J N Bentley.***

** National Student Survey 2016. *** LinkedIn

95% For this course 95% of students agree their lecturers are good at explaining things (NSS)** For detailed course and employability information, including full entry requirements, please visit hud.ac.uk/courses

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Graduates employed from this subject area

Business Strategy BA(Hons)

Entry requirements: BBB at A level DDM at BTEC 120 UCAS points from a combination of Level 3 qualifications

Entrepreneurship BA(Hons)

82%*

82%* Key information: UCAS code: N1N2 Duration: 3 years full-time 4 years inc. placement year

Graduates employed from this subject area

Globalisation and an unpredictable economic climate mean that businesses face challenging times.

Those that succeed are going to be the ones that have expert strategists who can plan a way through to success. Our Business Strategy BA(Hons) focuses on managing strategy, aiming to develop your skills to help organisations thrive and flourish.

On the course we’ll get you working on real world scenarios, encouraging you to apply business strategy concepts to diagnose the challenges that organisations commonly face.

You’ll also have the chance to practice how to manage those challenges and design ways to overcome them.

On your way you’ll have the opportunity to gain a strong understanding of strategic approaches for managing, undertaking consulting projects and managing clients too.

The course will introduce you to the central concepts in strategic management and consulting practice.

You’ll be able to study how these different concepts relate to each other, and also look at frameworks and tools you might use for internal and external analyses.

We take a practical approach, and get you working on activities to develop your skills. At the end of the course you should have a solid understanding of what traditional businesses do, not to mention an impressive set of skills – like team working, information literacy and problem solving. It’s all designed to make you attractive to employers and help you towards an exciting career.

Key information: UCAS code: N101 Duration: 3 years full-time 4 years inc. placement year Entry requirements: BBB at A level DDM at BTEC 120 UCAS points from a combination of Level 3 qualifications

If you’re creative and are drawn to the idea of running your own business, we could help you get started. Our Entrepreneurship BA(Hons) focuses on how entrepreneurs develop, grow and market their companies – and our Enterprise Team could even help you set up your own business while you’re here.

Our Entrepreneurship course begins with core Business Studies subjects that could give you a good grounding in business theory. We want to show you how creativity and innovation can make all the difference when you’re setting up on your own. And how entrepreneurs develop, grow and market their companies.

During your studies we’ll give you the opportunity to take a placement with a business, either in the UK or abroad. Or even develop your own business using the facilities at our Entrepreneur Centre. Previous graduates have gone on to work in companies like Carat Media, Brake and Fluent Business Development.** After you graduate, you’ll have the opportunity to set up your own business with the help of our Enterprise Team.

91% For this course 91% of students agree their lecturers are good at explaining things (NSS)***

Top 10 Top 10 University in England for paid work placement years in industry (NSS)**

* Whilst this is a new course and therefore there are no graduate statistics are available, 82% of graduates from courses in this subject area go on to work and/or further study within six months of graduating (Destinations of Leavers Survey 2014/15).

* Percentage of graduates from this subject area who go on to work and/or further study within six months of graduating (Destinations of Leavers Survey 2014/15). ** LinkedIn. *** National Student Survey 2016.

** National Student Survey 2016.

For detailed course and employability information, including full entry requirements, please visit hud.ac.uk/courses

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For detailed course and employability information, including full entry requirements, please visit hud.ac.uk/courses

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Graduates employed from this course

International Business Full-time/Top-up BA(Hons)

82%*

80%* Key information: UCAS code: N124 Duration: 3 years full-time 4 years inc. placement year Entry requirements: BBB at A level DDM at BTEC 120 UCAS points from a combination of Level 3 qualifications Top up Key information: UCAS code: N120 Duration: 1 year full-time Entry requirements: HND Business or equivalent Foundation degree or 120 ECTS credits

Business is becoming truly global. The internet and instant communications mean that even small businesses can now reach an international market. To succeed in this interconnected world, you need to understand the global factors driving business today. This course explores international business and the cultural differences and diversities that it has to offer.

We aim to provide you with a detailed understanding of how businesses develop successful strategies through relevant analytical and evaluation techniques. You’ll receive a solid introduction to international business, entrepreneurship, strategic management and environmental management to help give you a firm understanding that can be applied in any sector or industry.

You’ll also look at everything from marketing and finance through to operations and information systems.

We’ll also study how companies operate, looking at both small businesses and large companies.

* Percentage of graduates from this course who go on to work and/or further study within six months of graduating (Destinations of Leavers Survey 2014/15). * Whilst this is a top-up course and therefore there are no graduate statistics for this specific course, 82% of graduates from courses in this subject area go on to work and/or further study within six months of graduating (Destinations of Leavers Survey 2014/15).

Factors like transformational technology and globalisation mean businesses have to constantly change and adapt. They are looking for people with the right mix of talents who can solve problems and have ideas. Often these ideas can lead on

to the development of new products and services that can contribute to the future prosperity of a company.

Key information: UCAS code: N132 Duration: 1 year full-time

Previous students have gone on to placements in companies such as Banks Sadler, Placement Year International, Dept of Health & Social Care, JN Bentley, PPG, Top Cashback, Hewlett Packard and many others.

Entry requirements: HND Business or equivalent Foundation degree or 120 ECTS credits

This top-up degree course is designed to help you build a greater understanding of how the commercial world operates and help give you an in-depth exploration of issues affecting business with focus on the international market.

During your studies we’ll focus on international business, strategic management, business responsibility and sustainability to help give you a understanding that can be applied in any sector or industry.

You’ll be able to choose from a wide range of optional modules, such as direct and digital marketing, cross cultural studies – which considers the influence that national culture has on behaviour and the implications of this for organisational design and management – through to environmental policy and advanced operations management.

International Trade and Investment (Top-up) BA(Hons) Business is becoming truly global.

This one-year top-up course is designed to help you understand how companies engage in international trade. It could help build your knowledge of the dynamic global business environment, and how change can lead to opportunities and threats for businesses.

On the course we’ll look at the importance of banking and finance in sustainable business operations.

You’ll have an opportunity to study investment analysis and portfolio management, the fundamental issue of competitiveness and a strategic perspective on globalisation. You’ll also explore the benefits of location and the internationalisation of business through the impact of multinationals and global supply chains.

Top-up Option

You’ll also be given the chance to study strategic management and this should help make you aware of the key approaches that assist managers in delivering both short and long term aims, goals and objectives for the organisation.

International Trade and Investment could give you the knowledge and the understanding to take the next step in your international business career.

* Whilst this is a top-up course and therefore there are no graduate statistics for this specific course, 82% of graduates from courses in this subject area go on to work and/or further study within six months of graduating (Destinations of Leavers Survey 2014/15).

Aslam Seedat, International Business BA(Hons), placement with Hewlett Packard, Stuttgart, Germany “The practical experience gained whilst on placement was invaluable and I feel that the internship helped develop and progress my interpersonal skills, making me a more attractive individual for future employers. A truly unique experience.”

For detailed course and employability information, including full entry requirements, please visit hud.ac.uk/courses

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Graduates employed from courses in this subject area

For detailed course and employability information, including full entry requirements, please visit hud.ac.uk/courses

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My student journey so far

Loren Birkett Business Studies BA(Hons)

“I joined the University because I live locally and wanted to have the support of my family and friends during my studies. In recent years Huddersfield has become a top university and I wanted to experience it for myself. Since starting, I’ve been really surprised by how friendly and hardworking students and staff are here.

I’ve been really surprised by how friendly and hardworking students and staff are here.

“Business Studies is an interesting subject area and I’m very passionate about it. My course allows me to gain great in-depth knowledge about all the different factors that contribute to running and growing a profitable business.

“I’m very happy with the marks I gained in my first year, having achieved firsts in my final exams and an overall 2:1. I’m also extremely proud to be a course representative, raising the positives and the negatives of our experience in order to make student life better. Another highlight of my time in university is the great group of friends I’ve made.

“For now I plan to take part in a placement year in order to get some experience in a real world environment. After I graduate I’d like to gain a Master’s degree and ultimately teach Business Studies at college level.”

To hear Loren talk about her student journey visit hud.ac/profiles

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Meet our staff

It was like winning the FA cup!

David Harvey Senior Lecturer, Management “When I was younger I wanted to be a journalist or politician. Although this didn’t happen, I now regularly write for newspapers and talk about marketing on TV and radio.

“I am originally from Essex. I first came to Huddersfield as a student and then returned a few years later as a member of staff. Although born a southerner, I have now spent most of my life in Yorkshire.

“I became interested in teaching because I was always interested in understanding how and why people make decisions. Now my specialist subject is customer behaviour.

“I have now been teaching for over 25 years and the best thing is hearing about the various careers of the 5000+ students I have taught. They are all around the world, doing some amazing jobs. My most memorable event is the when Huddersfield won the University of the Year award. It was like winning the FA cup!

My most memorable event is when Huddersfield won the University of the Year award.

It was like winning the FA cup!

“My biggest achievement to date is being described as an ‘expert’ whenever I appear on TV or radio, which is always a good feeling!”

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We hope you’ve found all the information you need to inspire you to become a student here at Huddersfield. Now all you need to do is apply.

Apply to us UCAS If this is your first (undergraduate) degree and you want to study a full-time course, then you’ll apply via UCAS at ucas.com If you’re at a college or school right now, it’s probably already registered with UCAS. The best thing to do is ask your teacher or careers adviser to help with your application. Once you’ve applied we’ll keep in touch with you throughout the application process, so you’re up to speed with what’s 1 going on.

When to apply If you want to start your course in September 2018, you can apply to UCAS any time from 1 September 2017 onwards. Make sure UCAS receives your application by 15 January 2018.

Course codes The UCAS website gives you codes for all courses but you’ll also find these with the course details in this brochure. Make sure you enter the right code on your application form. The institution code for Huddersfield is HUDDS H60.

Open Days Everything starts now

Wednesday 21 June Thursday 22 June Saturday 16 September Saturday 21 October Wednesday 8 November Friday 1 December

Contact us Got a question? Get in touch with us.

Tel. +44 (0)1484 472956 Email. sbuscourseadmin@hud.ac.uk @thebusinessschool @UoHBusinessSch HudBus

Important Information This brochure is provided for information only and will not form part of your student contract. For full, up to date details on our courses, including when and how that information may change, visit our website at www.hud.ac.uk/courses

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University of Huddersfield Queensgate Huddersfield West Yorkshire HD1 3DH UK Tel. +44 (0)1484 422288 Email. askhud@hud.ac.uk www.hud.ac.uk

Huddersfield is first in England for professionally qualified teaching staff * *HEFCE, 9 Dec 2016

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