Virtual Fundraising Campaigns

MAKE THE ASK

Do you know why most people don’t give? Because they were never asked. Most people are generous and want to give, so ask your employees to give and provide them with information outlining how easy it is to give through their company.

WRAP UP THE CAMPAIGN

After your Campaign activities come to a close, the final task is completing the report form. The report form gives United Way of Tarrant County an accurate overview of the money raised during your Campaign and helps us forecast our community allocations.

YEAR-ROUND ENGAGEMENT

It is important to keep your employees updated year-round about how their dollars are helping in the community. United Way of Tarrant County can tailor options to support your company’s employee engagement and corporate social responsibility objectives throughout the year including:

• On-site Volunteer Activities

• In-kind Donation Drives

• United Way Partner Agency Tours on Day of Caring • VITA (Volunteer Income Tax Assistance) Volunteer

Opportunities • United Way Lunch and Learns

VIRTU AL FUNDRAISING CAMPAIGNS

A virtual fundraising Campaign is an initiative that takes place entirely online and allows your workforce to engage with a United Way of Tarrant County Campaign from wherever they are. Instead of gathering together physically, participants gather online, using digital resources, live-streaming, web conferencing and peer-to-peer fundraising soft ware. If part or all of your workforce is remote, virtual events are a great substitute for in-person activities.

VIRTUAL CAMPAIGN PLATFORMS

1. E-Pledge Online Giving Portal

E-Pledge allows donors to use their personal devices to fi ll out online forms specifying how much they would like to give, to which agencies and in what manner. E-Pledge-specifi c Campaigns make employee giving more effi cient, as well as ease the process for our participating companies by reducing paperwork in the distribution, collection and processing of pledge forms.

Corporate E-Pledge giving portals can be customized to refl ect the visual look and feel of your organization. E-Pledge also provides tailored electronic messaging that can be scheduled and disseminated to employees through the site. For companies that have offi ces in remote areas, E-Pledge can help extend the Workplace Giving Campaign to any location and thereby reach more employees.

For Employee Campaign Managers, E-Pledge provides a detailed analysis of the Campaign, and automatically sends each contributing employee a personalized confi rmation and thank-you email.

2. Mobile Cause (Text-to-Donate)

Text-to-donate is an easy way to give at home or on the go. Donors simply text a unique keyword to a 5-digit phone number, and they will receive an instant response with a link to your mobile friendly donation page, allowing them to donate right on their mobile device. Mobile Cause also provides a platform to host virtual fundraising events to connect with donors, build awareness and empower giving online. United Way of Tarrant County is here to assist you in setting up your E-Pledge and Mobile Cause fundraising Campaigns, as well as explore other virtual Campaign strategies.

MOBILE CAUSE (Text-to-Donate)

•Easy way to give on-the-go •Create customized keyword (Ex: AlconGives) for employees to text to a simple number (Ex: 51555) •Employees receive a link allowing them to donate from their mobile device & receive campaign updates •Provides a platform to host virtual fundraising events