Businessplancomp2014

THANK YOU TO ALL OF OUR DONORS!

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Business Plan Competition Saturday, April 26, 2014

Thomas† and Janice Bundy C. Scott Green Edward and Rebecca Hawkins

J.A. Albertson Building

Karl and Kristin Johnson Dietmar and Pauline Kluth Patrick Mitchell Jack and Linda Morris Jim and Marianne Phalin Ben and Anna Rolphe

†In Memoriam

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Welcome to the 2014 VIEW Business Plan Competition. This is our 9th year, and we are pleased

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to have 31 outstanding teams competing for up to $20,000. The students on these teams represent colleges from all over campus.

As you review this document, you may notice many outstanding judges who are reviewers and evaluators of the business plans. The combined experience of these professionals make this competition real. My sincere thanks goes to the judges for taking the time to be involved with this business plan competition. Without them, and their real-world experience, this competition might be just another classroom exercise. Our judges make this competition so real, that many past teams have launched a business idea, thereby creating jobs, building our economy, and enhancing our tax base. Many of the teams you see today will also launch, taking their dreams, and the mandate of VIEW “out there!”

Our thanks also goes out to the many faculty and staff who serve as mentors to our student teams.

It’s also important I thank the many students competing today. We at VIEW look forward to helping you launch your businesses and to reach your entrepreneurial goals.

Dr. Mike McCollough VIEW Director

Vandal Innovation and Enterprise Words (VIEW) is a campus wide, multidisciplinary education program at the University of Idaho. The mission of the VIEW Entrepreneurship Program is to stimulate entrepreneurial spirit throughout the University of Idaho and beyond.

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BUSINESS TRACKS ‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗

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The 2014 VIEW Business Plan Competition has three tracks: 

Innovative Ventures I and II Innovative Ventures transforms an idea into a business venture and gets a new product, technology, process or service to the marketplace.

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Small Business I and II Small Business plans typically do not involve intellectual property but focus more on traditional start-up ventures, such as new or expanded retail or service operations.

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Social Entrepreneurship Social Entrepreneurship plans must address a social cause or effort to better the world and society. The business can be set up as a non-profit organization, or it can be set up as a profitoriented business.

Business Plan Competition 2013

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SCHEDULE OF EVENTS SATURDAY, APRIL 26, 2014

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INNOVATIVE VENTURES I ALB 101

INNOVATIVE VENTURES II ALB 201

SMALL BUSINESS I

7:45‒8:20 am

NovoDrive

ThermoSense

Hellhake Appliances

8:20‒8:55 am

Clean 2-Stroke

Dual Droppers

HeatTech

8:55‒9:30 am

Vandal Vision

COIL

NuSpirits

9:30‒10:05 am

Tracker Toys

Laundry Masters

Fulcrum

10:05‒10:40 am

OptiMatch Jobs

Breakaway Hockey Equipment

Moscow Meals

10:40‒11:15 am

P.E.R.C.H.

Real-time Fermenter

A&E Vape Shop

11:15‒11:50 am

Judges Decide Finalists

Judges Decide Finalists

Judges Decide Finalists

LUNCH

LUNCH Michael Boardroom

LUNCH

12:25‒1:00 pm

Final Round Team 1 from IV I

Final Round Team 1 from IV I

Final Round Team 1 from SB I

1:00‒1:35 pm

Final Round Team 2 from IV II

Final Round Team 2 from IV II

Final Round Team 2 from SB II

1:35‒2:10 pm

Final Round Team 3 from IV I

Final Round Team 3 from IV I

Final Round Team 3 from SB I

2:10‒2:36 pm

Final Round Team 4 from IV II

Final Round Team 4 from IV II

Final Round Team 4 from SB II

2:36‒3:15 pm

Judges Decide Final Winners

Judges Decide Final Winners

Judges Decide Final Winners

3:30‒4:45 pm

Awards Ceremony Administration Auditorium

Awards Ceremony Administration Auditorium

Awards Ceremony Administration Auditorium

11:50 am‒12:25 pm

ALB 201

Please no entering or exiting once the presentation has started.

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TEAMS ELEVATOR PITCH COMPETITION

SCHEDULE OF EVENTS SATURDAY, APRIL 26, 2014

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SMALL BUSINESS II ALB 204

SOCIAL ENTREPRENEURSHIP ALB 335

7:45‒8:20 am

Altered Ego

Alliance

8:20‒8:55 am

Professional eSports Management

Global Medical Tourism

8:55‒9:30 am

Drunken Goat Brewing Company

King Frog

9:30‒10:05 am

Adtop Electronics

Vivid Roots

10:05‒10:40 am

Cookies n’ Cream

Pacific Northwest Indoor Sports

Team Members: Emerson Butler, Andrea Marie Orth, Keegan Russell, Ethan Sabala

10:40‒11:15 am

3D Printing

SPARC

Our product is a mock designer wrist watch or necklace that contains an active GPS monitor connected via phone app or land line for patients with Alzheimer's and dementia. This product is targeted for loved ones and retirement home residents who are prone to wandering due to Alzheimer’s or dementia. It ensures ease to the caretaker when searching for the patient and is easy enough for spouses to use at home. This product can prevent the patient from wandering too far into a dangerous environment and becoming injured or fatigued.

11:15‒11:50 am

Judges Decide Finalists

North Idaho Community Kitchen

LUNCH Michael Boardroom

LUNCH

12:25‒1:00 pm

Final Round Team 1 from SB I

Open

1:00‒1:35 pm

Final Round Team 2 from SB II

Judges Decide Winners

1:35‒2:10 pm

Final Round Team 3 from SB I

Optional: Watch Final Round

2:10‒2:36 pm

Final Round Team 4 from SB II

Optional: Watch Final Round

2:36‒3:15 pm

Judges Decide Final Winners

Judges Decide Final Winners

3:30‒4:45 pm

Awards Ceremony Administration Auditorium

Awards Ceremony Administration Auditorium

The Jersey Devil Team Members: Tyler Drzewucki Commercial logging is important in the Northwest, but is also one of the most dangerous industries for workers, and deaths are on the increase as the need for timber goes up. In logging, transporting logs from stump to landing means a “yarding” machine with suspended cables. Harvested logs are rigged with a “choker” for pulling uphill, but a choker setting as a profession is a very dangerous occupation. The Jersey Devil has invented a safer alternative to minimize the danger from loose cables. Our magnetic choker will improve production efficiency, reduce the danger in logging operations, and reduce downtime. ________________________________________________________

The Seekers

11:50 am‒12:25 pm

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VoteNow Team Members: Martin Calderon, Katelyn Cramer, Gabe Gutierrez, Taylor LeCates, Dalton O'Neill, Nick Pica VoteNow is an app that encourages qualified voters to participate, since only half of the qualified voters in the US voted in the presidential election in 2012. VoteNow offers educational information on current elections and regulates elections from local levels to national. The only similar app is operated by a company that lets people post polls and doesn’t facilitate government elections. VoteNow will collaborate locally with senators from UI and filter into other colleges’ elections. The app will post ads to create a profit. People can become more involved and join campaigns.

Please no entering or exiting once the presentation has started.

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TEAMS

TEAMS INNOVATIVE VENTURES I

Elevator Pitch Competition

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‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗ Team M.A.T.E

Clean 2-Stroke

Team Members: Matt Becker, Alexander Ellington, Emily Hays, Tyler Gallop Team Members: Joseph Charles, RC Riggs

Children are our most precious commodity. This is something almost all of us can agree on.

Most parents would do anything to ensure the safety and wellbeing of their children. Kidnapping and losing their children is a parent’s worst nightmare. We aim to design a product that will secure a higher assurance of security for young children—a technology that could be used not just for children, but important possessions, the elderly, and numerous other options. A tracking chip that can easily and discreetly be placed in children’s shoes, in luggage or backpacks, or a wallet. This chip can sync up with an app and offers a variety of settings for finding and preventing the loss of all of our precious commodities.

This innovation has reworked a 2-stroke engine so that the engine produces much cleaner emissions than before. There is also an increase in torque—a small innovation with momentous possibilities.

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NovoDrive Team Members: Tony Agenbroad, Walker Brown , Briana Gabiola, Chris Guarino

Team RAM-ROD

The NovoDriver incorporates innovative technology for greater efficiency, reduced noise, and to handle higher payloads. Existing drivers on the market for bipolar motors have to be replaced frequently, are loud, have problems dealing with heat, and cannot handle high payloads. The NovoDriver provides superior technology and better performance in terms of durability, precision, noise suppression, and higher payloads. The 3D printing industry is set to see an annual growth rate of 45.7%, which makes this a lucrative opportunity for NovoDriver.

Team Members: Xavier Edwards, Kiana Fannin, Alex Hamilton, Lukas Kury, Jonathan Landa

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New cellphones are emerging every year and countless individuals are being forced to buy the new technology. Most of the time the new cellphones have several features that most consumers don’t even use. The features are very limited and the phone is almost useless to them.

Well, why not create a phone for each specific person, and every year they can have the choice of altering the phone. This will cut down the electronic waste in the world and will give the consumer the ability to be finally in control.

Optimatch Jobs

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Team Members: Michael Mattson, Jacob Stevens

Tennis Optimatchjobs.com uses innovative statistical matching algorithms to deliver precise and relevant pairings of companies to job seekers. We provide a user-friendly platform to offer an enjoyable job match experience. Matching algorithms allow potential personality and cultural matching while current job board posting methods lack human aspects of employment.

Team Members: Jane McGuckin, Alex Morton Our business idea is something that would greatly benefit our men and women’s tennis programs, as well as those who attend UI but aren’t able to play tennis during the winter and spring due to poor weather. Our proposal is two pronged: the implementation of a Professional Tennis Management program (PTM) in the University of Idaho CBE curriculum and an indoor tennis facility that would allow more practice time for the men and women's teams during the winter and spring times. Students who aren't on the team but who enjoy the sport would also greatly benefit from this. The PTM program would be based off of Ferris State University's successful program (one of the only four year universities who offer the program). Both the facility and program would be run in a self-sufficient manner.

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TEAMS

TEAMS INNOVATIVE VENTURES I

ELEVATOR PITCH COMPETITION

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P.E.R.C.H

Team Members: Shelby Blackburn, Adriana Carbon, Colby Hagestad, Allison Saralecos, Jocelyn Schelske The S.E.E.D. Network is an exciting new program that aims to rectify the lack of awareness of environmental issues in high school students. Climate change and other environmental issues are not going to be solved by technology, but by policy, and the only way to change policy is to have educated voters. We plan on doing this by having a lecture series and doing workshops at local high schools—as well as advising interested students on day camps and other opportunities to learn more about environmental science and sustainability. ________________________________________________________

Team Members: Sam Badger, Cody J. Lewis, Cole Lewis , Mike Marboe, Darren Miller, Logan Morris PERCH is the Picker Enhanced Rover for Careful Harvesting. This piece of equipment mechanizes the process of harvesting fruit and bypasses the traditional process of using ladders and hand baskets. With minimal competition, this piece of equipment’s competitive advantage is its compact size and ability to maneuver on sloped terrain. The niche market for this product includes orchard owners in Washington state. We have $6,000 of initial investing for R&D.

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Simple Automations

Tracker Toys

Team Members: Marie Danes, Sara Nutsch

Team Members: Daniel Dose , Lizbette Morin , Peter Rustemeyer, Corey Sandberg, Margeaux Wintz

Mold damage is a prevalent issue in apartment bathrooms due to improper ventilation.

AutoFan is a new humidistat product that will automatically engage the fan when humidity levels are too high. This will significantly decrease maintenance expenses.

Our product is a bracelet that can be tracked by cell phone. The purpose is to help parents keep track of their precious toddlers in an increasingly populated and busy world. Bracelets will be toy themed such as “princess” or “super hero.” Two varieties will be offered, one tracked with just a cellular device and higher priced versions available with GPS. Bracelets will include features, such as predator deterrents and emergency personnel alerting. We will market the bracelet as a safety device and as a toy, creating attachment and desirability among children.

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Team Alpha Team Members: Meg Dubois, Katie Keller, Ally Litz, Kristine Madsen, Megan Marcus, Maycee Reeder, Shannon Quinn

Vandal Vision Team Members: Jaymes Hansen, Erik Diehl

Students already have to make many financial sacrifices while in college, and one of these shouldn’t have to be to settle for less than adequate housing. We propose to invest in geothermal heating and cooling in dormitories. The current systems on college campuses are subpar and costly. Global warming and air pollution are also issues affecting all communities. Geothermal heating and cooling would help create a more ecofriendly student lifestyle and overall healthier campus. The cost of renovations would be an initial set back, but with support from Vandal alumni and other non-profit environmentally friendly organizations, this is very feasible.

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Mentors: Michael McCollough, Associate Professor of Marketing, College of Business and Economics; Byron Diehl, Insurance Agent, WW Deal Insurance Vandal Vision provides an innovative communications network for universities and students.

With existing information we create a solution to eliminate the hassle of student ID cards and systems. We provide a mobile and web app. Using Wi-Fi and IP addresses, and linking student names and numbers, we offer direct admission and data collection. The student uses our service to gain access to university events, buildings, gyms, bookstores, classes, etc. The information system allows seamless access to and record of information for university administrators/ professors.

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MEET THE JUDGES INNOVATIVE VENTURES I

TEAMS ELEVATOR PITCH COMPETITION

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ANDREW BIELAT, CEO EIS ANALYTICS

JOSH RILEY, PRESIDENT RUCKUS FERMENTATION

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Mary Jane led Nokia Growth Partners, the venture capital arm of Nokia Corporation to establish offices in China, India and Europe. Mary Jane has held various finance positions at Silicon Graphics and Ernst & Young. She received her MBA in finance from UC Berkeley, a BS in accounting from UI and is a CPA.

Moving Illustrations Team Members: Anna Arend, Vincent Bruscas, Robert Comley, Sarah Duff, Cody Holtrop, Evan Lovel This organization has a primary focus on reintroducing the much needed concept of learning to read from physical interaction with books, but with an added modern technological twist.

We specialize in a particular product—a book with interactive learning aspects, such as popup elements, illustrations in motion, and vocal recognition to assist with the ‘learning to read’ focus of the organization. The organization will process the revenue from these books by returning it back to the community by giving a book to a child from a low-income family for every book sold.

Andrew is a nationally recognized expert in business performance and leadership. His background in corporate America, followed by a decade as an executive advisor for hundreds of business executives, enabled him to develop Profit Hawk™ software. Andrew recently coauthored a book: “The BestPossible® Enterprise: A Comprehensive Guide to Optimal Profits.”

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Pyro-Pigeons Team Members: Jordan Sanders, David Zack Pyro-Pigeons has developed a green alternative to petroleum based aerial shooting targets.

Our targets are derived entirely from sustainably harvested wood and have been engineered to match the quality of standard sporting clays. The use of our targets would reduce the carbon footprint of avid shooters and shooting clubs with no change to their shooting experience.

Josh is president of Ruckus Fermentation, which is revolutionizing the brewing process. He has a bachelor’s in operations management and supervision, and a bachelor’s in PGA golf management, both from UI.

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Revolution Team Members: Naibi Malike, Zhao Ruocheng, Du Xue TOM RYAN, CEO ATHENA OPS

Tom run Athena OPS, which provides Outsourced Professional Service (OPS) for cloud-based B2B software companies.

He focuses primarily on start-up and fast-growth businesses.

Tom is an advisor for several start-ups in Washington and Idaho, and runs a group of over 30 start-up CEOs called “Birds of a Feather.” He has degrees in management and computer science from UI.

“Dressing your own college style” is our positioning. We want students to dress with their own design of a college uniform (not sports brands like NIKE, NB, etc., but fashion, such as Vans, forever 21). Our deferent is attracting people to designing their own style or uniform using the software on a smart phone. In addition, the creative points are from app design, college customer data mining, special earning cycle (1P marketing model), and let fashion determine the college culture. For the future, it is a sustainable system, because it’s a small cost to move to a new school.

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MEET THE JUDGES INNOVATIVE VENTURES II

TEAMS ELEVATOR PITCH COMPETITION

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‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗‗ Lewiston’s Food Co-op

GREG BROWN, MANAGING DIRECTOR CAPROCK GROUP

Greg manages a multifamily office that serves ultrahigh net worth clients. He has launched, built, and sold three technology companies. Greg earned an MBA from Columbia Business School in New York and the Haas School of Business at UC Berkeley. He has a bachelor’s in business from UI.

SCOTT GREEN, CEO PEPPER HAMILTON LLP

Scott is CEO of one of the largest law firms in the world. He leads the approximately 1000 attorneys and staff comprising the firm. Scott has more than 20 years’ management, finance and compliance experience and is an award-winning author. He is a CPA and has a bachelor’s in accounting from UI. He has an MBA from the Harvard Business School.

Team Members: Eric Hofferber ________________________________________________________

Lovely Lace Team Members: Soukaina Bouzekri Alami, Marci Griggs, Jacob Johnson This business specializes in helping women find the perfect lingerie garments that give them confidence in the way they look and feel about their bodies. There are many different body types in the world; this makes it harder for women to find an undergarment that will complement their body type. Our business helps women of all body types with the struggle of finding the most flattering lingerie. Most women are unsure of the style of lingerie and swimwear for their body type. They are not properly fitted to the pieces, which can make it uncomfortable, too large, or too small. By fitting the clothing to the person, instead of the person to the clothing, the customer is comfortable and not self-conscious about their body image. By providing a service of custom fittings by new technologies, such as 3D body scanning, women will have their exact sizes taken and then pick from many different designers products that will then be altered to fit the individual. Most of the designers that we carry have their own target markets, so this will bring in a range of silhouettes to offer as well, meaning alterations are not always necessary. Home fittings will also be available to schedule for bachelorette parties, wedding showers, birthdays, or any girls night out events.

JAMIE HAAS, FOUNDER MJ3 INDUSTRIES

Jamie is founder of MJ3 Industries, a start-up based on her UI physics dissertation. MJ3 develops nanocoatings for veterinary and human orthopedic devices to enhance bonding between bone and implant. Jamie is co-owner of two North Idaho veterinary clinics and chief veterinarian at a contract research organization. She took 3rd in the 2012 VIEW Business Plan Competition.

Dale serves as the managing partner of the firm's Pacific Wealth DALE MILLER, PARTNER Management Group. He is cofounder of a technology company that PACIFIC WEALTH MANAGEMENT GROUP enables voting and other highly authenticated transactions to occur on the internet. He earned a BA in business economics and English from Willamette University, attended graduate courses at the Wharton School, and received the Certified Portfolio Manager designation from Columbia University.

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Malibu Team Members: Blake Fischer, Logan Gullisckson, Whitney Rales, Chris Whipps Our business will provide a floating grocery store stocked with essential items for long hours on the Coeur d’Alene Lake during the summer months. This seasonal business will provide convenience to our target market of lake tourists, lakeside home owners and regular lake goers.

Our business will alleviate the inconvenience of having to travel to stores during day trips on the lake, the floating grocery store stocked with essential items for long hours on the Coeur d’Alene Lake during the summer months.

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GENE TAFT, PRESIDENT SUMMIT MARINE SERVICES

Gene is managing partner of Louisiana MidStream Terminals. He received bachelors degrees in geography and economics at UI and attended West Virginia University in mineral economics. Gene also holds an MBA from Tulane University. He is a governor appointee on the Louisiana Pilotage Fee Commission and serves on the Executive Committee.

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TEAMS INNOVATIVE VENTURES II

TEAMS ELEVATOR PITCH COMPETITION

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Breakaway Hockey Equipment

Hot Springs

Team Members: Isaac Dorscher, Phillip Gibney, Mark Giorgi, Colton Telford

Team Members: Galdino Carvajal, Levi Lancaster

Over a million kids play youth hockey in North America, and this number is growing rapidly in players under 18. More players means more breakaways, goals, and fun. It also means more frustrations for parents who wrestle to get the next Sidney Crosby outfitted for the ice. Our solution is revolutionary hockey gear that greatly reduces the time and stress of suiting up. Our two-piece hockey suit promotes efficiency, safety, and simplicity, which gets kids on the ice faster and saves parents headaches.

Our business idea is to open up a hot springs campground/resort area in Lolo, Montana. For the pool area, there will be one large swimming pool that is not heated. There is then another pool, approximately half the size of the swimming pool, which is heated with natural hot water. Finally there are private hot tubs that are up for rent. These are heated by natural hot water. One will be able to adjust the temperature and inflow of hot water with a nozzle that is in the room. These are for adults 19 and up.

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COIL

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Team Members: Samuel Behm, Christopher Chestnut, Zachary Maryon

K-PO Sports Photography

We envision a future of free, universal power—the future of wireless electricity. COIL is an energy research lab dedicated to providing technology to liberate the world of existing energy constraints. Using specific principles of electricity and magnetism, we propagate alternatives for both energy creation and consumption through wireless transmission. Through these solutions, we propose a world that relies on less calamitous methods to fuel the machines of progress.

Team Members: Kyle Polito We provide top quality action shots for everyone. Parents are unable to get good action shots of their kids’ sporting events. Parents can’t get top notch images because they don’t have the proper equipment, and they are more focused on watching instead of focusing on capturing a great shot. Our company provides experienced photographers with the proper equipment. Our company will photograph various sporting events and parents will be able to purchase images online.

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Dual Droppers Team Members: J. Maxx Forde, Jessica Leon, Nathan Williams, Bruno Wilson

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Administering eye drops can be a pain—you miss, you flinch, and you end up wasting a good portion of the bottle. We created an innovative product that will make applying eye drops more effective and efficient: the Dual Dropper. Simply place the device up to your eyes with your eye drop bottle attached and squeeze. The drops gently fall into the user’s eyes with precision.

Lewiston’s Food Co-op Team Members: Sway Harner The Lewiston Food Co-op will be a member-owned full-service grocery and consumer products store providing affordable, local, sustainable and healthy options to an engaged community of cooperative consumers. By providing high-quality food and products while practicing cooperative economics, the Lewiston Co-op will be a key component of the resurgence of beautiful downtown Lewiston. The proposed Co-op will create and nurture relationships with other cooperatives, farmers, small businesses, local producers, and schools to strengthen the alternative food network, community, and Co-op membership. The LFC is the next step towards a downtown district which promotes quality business, cultural, and community growth.

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TEAMS INNOVATIVE VENTURES II

TEAMS ELEVATOR PITCH COMPETITION

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Laundry Masters

Dynamic Solutions

Team Members: Rachel Livieratos, Chase Ryan, Stephanie Turner, Blake Wetzel

Team Members: Kyle Head, Kimberly Phillips, Kayla Raines Mentors: Joyce Schwier, Board Member, Mission Support Alliance Dynamic Solutions will purchase excess bandwidth from businesses with T1 or T3 lines and resell it to smaller businesses desiring a high speed fiber optic connection that would otherwise be unaffordable.

The Laundry Master is a multifunctional, collapsible, laundry system made of various components to simplify doing laundry. The components in the system include a hanging and drying rack, baskets for sorting clothes, a fold-out ironing board that doubles as a folding table, which is also mobile (on wheels). As the needs of our customers change, the Laundry Master is built to be rearranged to fit those needs.

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Easy Cup Team Members: Robbie Lesiak, Stephen Lesiak, Soufiane Saoura, Blanca Uriarte

Real-Time Fermenter Team Members: Lance Churchill, Jake Davies, Ryan Meek, Parker Ryan

The purpose of our business is to create a convenient and easy way for people to get their morning coffee and snacks. Our business will provide a quicker way to get morning coffee while avoiding the lines of cars waiting to get to the espresso stand.

Mentor: John Feusi, Chief Technical Officer, Element Robot

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Real-Time Fermenter provides serious home brewers and small breweries the ability to send real-time fermentation data straight to their laptops for easy yeast tracking and diagnostics.

Using a Bluetooth-enabled unit that sits inside a stainless steel fermenter, our product will take specific gravity, temperature, and restart stuck fermentations, features currently unavailable to home brewers. Our product eases the home brewer’s process and provides readings they need in order to produce a consistent product. As the popularity of home brewing grows, the demand for more efficient brewing technology such as this will also grow.

Fun Readers Team Members: Anika Austin With television and internet becoming more popular, children have less interest in reading.

Parents work long hours and do not have much time to spend with their children as they used to. Therefore, children spend a lot of time in front of the television and lose interest in reading. They do not have the enjoyment of people reading with them. Rather than movies that show pictures for viewers, reading leaves the pictures up to the imagination of the readers, while showing some pictures to keep interest.

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ThermoSense Team Members: Miles Hendrix, Sam Kohl, Brandi Reid, Peter Ritter, Natashia Saxton

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Sixty percent of American bridge failures are caused by scouring. ThermoSense uses a new method to monitor scouring and prevent bridge failure by streaming real-time data to professionals. Our product is a fraction of the cost of our competitors. We use simple equations to measure thermal diffusivity, scour-deposition, thermal regime of the sediment, and surfacesubsurface fluxes. It can be deployed to various fluvial environments, and the 500,000 bridges in the US provide serious market opportunity. Potential buyers include the Federal Highway Administration, climatologists, and lumber companies. Revenue streams include direct sales, data analysis service charges, and research data sales.

Growing Smiles Team Members: Carli Farnetti, Cassidy Ray Garcia, Katelyn Paz, Brett Ryska, Kate Smith Students can develop preventive disorders in college that they did not have before. The solution?

Sunshine! Outdoors! We would like to create a space for college students and special needs individuals of the community to gather together and participate in activities that involve nurturing plants, learning about growth/development of these plants, and enjoying the fresh air.

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TEAMS

TEAMS SMALL BUSINESS I

ELEVATOR PITCH COMPETITION

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A&E’s Vape Shop Team Members: Aaron Davis, Erin Phipps

Campus Marketplace

To provide the Palouse with quality Electronic cigarette supplies and reliable education on how to use them. It is our goal to help as many people as possible to quit smoking.

Team Members: Tony Agenbroad, Kawika Bell, Austin Cruz Campus Marketplace is an online store, where students at the University of Idaho can list a product or service for sale. The website caters to both single sellers and budding entrepreneurs who can market their business with a specific aim at the college demographic. Campus Marketplace will also host, depending on demand, a fair where students can physically present their wares on campus. The site will be free for general sellers and will generate revenue by charging a premium account fee for businesses that want to generate higher brand exposure.

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Fulcrum Team Members: Trystan Chambers, Cory Cramer, Scott Jenkins Fulcrum is a trading fund that allows investors to trade a large portion of the fund to turn a profit for themselves. For a fee of $100, investors can trade with $20,000. Investors choose the time, and stock to invest, and they keep a majority of any profits from a successful trade. Should the trade turn negative, the total risk to the investor is the $100 fee and Fulcrum profits $50.

Based on a quote from Archimedes: “Give me a fulcrum and I will move the world,” this fund offers the ultimate degree of leverage. ________________________________________________________

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Culture Shock Team Members: Saud Alrashdi, Saad Alrashidi, Marcia Ulmen

Heat Tech

One of the University of Idaho’s greatest assets is its diversity and openness to international students. They also contribute a lot to the Moscow community and are valued by the town. Unfortunately, as some people are aware, many of them fall through the cracks because once the international students get to Moscow, they have a lot to learn about the culture, laws, and logistics of living in the US, and the university cannot always provide the assistance they need. They turn to each other for help and still end up lost, confused, and overwhelmed.

Team Members: Nicholas Garcia, Kyle Head, Niko Salinas, Sydney Sherer Mentors: Mark Rounds, Instructor of IS, College of Business & Economics We are Heated Technologies. We have designed a one-of-a-kind inner shell constructed with heat conducting carbon fiber, a simple charge, and a go process that will keep you comfortable and safe outdoors during the winter.

In other countries, there are services provided to international students by a third party, similar to a travel agency, who are paid to provide assistance with buying cell phones, opening bank accounts, choosing an apartment, communication, finding jobs, getting an ID card, and etc.

Setting up an international student affairs dynamic outreach business with a multilingual website and an office with 24-hour on-call employees is an easy way to connect these students quickly to their new community and prevent them from getting in trouble with the law or in social situations. Local students interested in travel or study abroad could also benefit by volunteering for events where international food is and intercultural information exchanged.

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TEAMS

TEAMS SMALL BUSINESS I

ELEVATOR PITCH COMPETITION

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Hellhake Appliance Services Team Members: Andy Hellhake

301 Spatial Class Team Members: Alex Bow, Austin Day, Nathan Gaul, Rachel McHail

Mentor: Larry Hellhake

In the construction industry, there is a need for cement trucks that move quickly to keep concrete from setting before it is laid down. To prevent ruined loads and costly waste, our design mixes the water into the concrete at the site, providing fresh cement.

Hellhake Appliance Service is a customer-oriented appliance installation and repair business in McCall, Idaho. Currently, Valley County residents seeking appliance services endure long waits and inflated fees because the nearest providers are nearly 100 miles away. We provide reliable maintenance, repair, installation, and removal services, and sell refurbished appliances.

The owner has strong community ties, a solid reputation, and a client-base ready for full time launch in June 2014. By expanding on current contracts, Hellhake Appliance Service can become a successful, long-term, reputable business and a household name in Valley County, Idaho.

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Artist’s Guild

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Team Members: Austin Brown Essentially the guild is a limited liability corporation that functions like a game that artists play to make money and reduce the stress of doing all the work on their own, since they will be assisted in finding and securing work. The guild will also provide space and tools to do all their work within the same community work environment, making the membership highly desirable for the creative spirit and for those looking for a little more security as a working artist. ________________________________________________________

Moscow Meals Team Members: Samantha Bafus, Kade Hubbard, Hilary Smith Time is a precious commodity, and it is one of the few things that cannot be bought. After a long day at school, many students do not want to take more time to venture into a crowded restaurant to eat the food they want. Moscow Meals allows students to spend more time doing the things they want to do while we pick up their orders from our selected partners and deliver them to their homes. ________________________________________________________

Branded Blessings Team Members: Shawna Bertlin

NuSpirits

Branded Blessings is an original art business centered on bringing new life to vintage objects in a charming and creative way. It specializes in unique antique window art that can be customized to the preference of any consumer. Each is hand painted by self-taught hands to captivate any room with authentic appeal. From commemorating a special day to bringing to life your favorite quote, every antique window has a story to tell. Let this inspiring wall art shine new light into any room in your home!

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Team Members: Julia Callen-Krauser, Nathan Weller NuSpirits “The Healthier Nightlife!” is a revolutionary nutrient-enriched alcohol brand. All standard brands currently in the marketplace rob consumers of necessary nutrients. This nutrient depletion leads to hangovers, headaches, sluggishness, and other body aches and pains you feel in the morning. NuSpirits replenishes essential nutrients. NuSpirits Vodka is enriched with our proprietary blend that provides a healthier night life and a great next day!

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MEET THE JUDGES SMALL BUSINESS I

MEET THE JUDGES SOCIAL ENTREPRENEURSHIP

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MICHAEL GRAFF, CO-FOUNDER NAVIGATING CANCER

DON MELENDEZ, IDAHO PRESIDENT, WELLS FARGO

RICK SPARKS, COO, ISHOUTOUT

BOB URSO, COO, KMS SOLUTIONS

Michael is co-founder and head of product and operations for Navigating Cancer, a platform that connects cancer patients with their healthcare team, gets copies of their health records, and personalizes content specific to their condition. Michael also spent 14 years at Microsoft as a General Manager, Product Unit Manager. He has a degree in IS from UI.

Don has more than 30 years’ banking experience and joined Wells Fargo in 1997 as a district manager. His community roles included membership of the El Paso Community Foundation, chairman of the El Paso Collaborative, and membership of the El Paso Chamber of Commerce Government Legislative Committee and El Paso Community College Foundation Board. He has a bachelor’s of business administration in finance from the University of Texas at Austin.

ANNETTE ELG, SENIOR VP/CFO SIMPLOT COMPANY

Annette has been Senior Vice President and Chief Financial Officer for the J. R. Simplot Company since 2002. She joined Simplot in 1989 and has held various positions, including VP and Corporate Controller, and VP and Controller for the Food Group. She has represented Simplot in numerous community activities. Annette is a graduate of the CBE and completed the Executive Program at Amos Tuck School of Business, Dartmouth College. She is chair-elect of the CBE Advisory Board.

DREW BLANKENBAKER, EXECUTIVE DIR, CLEARWATER RES. CONS. & DEV.

Drew is responsible for general operations, communications, and fiscal management. His expertise is in natural resource conservation and community development planning. He served as the Natural Resources Director for the Mammoth Lakes Trails and Public Access Foundation in Mammoth Lakes, CA. A resident of Moscow, he holds a master’s degree in public administration from UI and an undergraduate degree from the University of Montana.

JEFF JONES, EXECUTIVE DIRECTOR URBAN RENEWAL CITY OF MOSCOW

Jeff is a 20-year veteran of economic development and land planning. He also worked as a senior consultant for Equity Advisors Consulting Group LLC in Boise. He received a bachelor’s in travel and tourism from Brigham Young University and is a graduate of the University of Oklahoma’s Economic Development Institute. Jeff is a member of the American Institute of Certified Planners and Certified Facilitator for the Ice House Entrepreneurship Program.

THOMAS LANSING, TISQUANTUM FERTILIZER

Thomas Lansing is a winner of the 2012 Social Entrepreneurship track of the VIEW competition. His company, Carp Solutions, manufactures and sells Organic Fertilizer made from invasive European Carp.

Rick is an Idaho native and proud Vandal alumnus. He spent four years on the Palouse where he was active in the Delta Sigma Phi fraternity, numerous campus service organizations, and ASUI. Rick served as an ASUI senator, vice president and lobbyist at the state legislature. His professional career includes various sales and marketing roles with Procter & Gamble, Frito-Lay, Nabisco and Kraft Foods. Rick launched the eSales business at Kraft working with companies, such as Amazon.com.

Bob helps organizations assess and improve their external market focus. He provides clients with technology-based solutions. Bob has an M.S. in management from Rensselaer Polytechnic Institute (RPI) and a bachelor’s in accounting from UI. He is a graduate of the US Naval War College’s Strategy and Policy Course and is a Captain in the U.S. Navy Reserve Component.

BRYAN TIMM, EXECUTIVE VP/COO COLUMBIA SPORTSWEAR CO.

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Bryan joined Columbia Sportswear Company in June 1997 as Corporate Controller and was named Chief Financial Officer in July 2002. In April 2008, Bryan was promoted to Chief Operating Officer and named Executive Vice President that October. Before Columbia, he held various financial positions with other companies, including KPMG LLP. He serves on the UI CBE Advisory Board.

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TEAMS SOCIAL ENTREPRENEURSHIP

MEET THE JUDGES SMALL BUSINESS II

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SPARC

DOUG CHADDERDON, PRESIDENT AND CEO, GREAT FLOORS

Doug Chadderdon ‘82 is the President, CEO, and majority owner/ managing partner of Great Floors®, headquartered in Coeur d’Alene, Idaho. Under Doug’s leadership, sales have grown tenfold, over 22 years from $12M to $128M. He earned his bachelor’s in finance/marketing from UI. He serves on the CBE Advisory Board, the Idaho Community Foundation Board and EPSCoR Committee.

EDWARD HAWKINS, FOUNDER; KEEPER OF VALUES; LITEHOUSE, INC.

After college and a stint as an elementary school teacher, Edward joined the salad dressing business, his lifelong passion.

His first official job was as a mixer in the production department. Edward was also the financial manager. In 1985, he added responsibility for operations. Edward was CEO and President.

Today, he serves on the board of directors. Edward earned a bachelor’s in elementary education from UI.

KARL JOHNSON, OWNER, PALOUSE PROPERTIES & JOHNSON NEWS AGENCY

Karl Johnson ’74 has owned the Johnson News Agency, Inc. since 1972. The news agency was a wholesale distributor of books and periodicals throughout north Idaho, including three retail outlets until 1996 when it was converted to a real estate investment company. Karl has also been co-owner and President of Palouse Properties, Inc. since 1996. He is a lifelong resident of Moscow, President of Moscow Affordable Housing Trust, and licensed private pilot.

CLINT MARSHALL, OWNER/CFO UNICEP PACKAGING, INC.

Clint holds management responsibilities for UPI’s finance and business development functions. He oversees the company’s finances in its entirety and directs sales and program management functions. Before joining UPI, Clint served as Director of OEM Development for Telect, Inc. in Liberty Lake, Washington. He earned his BS in business (accounting) from UI and is a CPA.

RIC ROCCA, PRESIDENT DARIOS INVESTMENTS

Ric Rocca ’77 held a variety of financial and executive positions during his corporate career at Marriott/Sodexo. Ric is president of Darios Investments—a franchisee of Jimmy Johns Sandwich shops. Darios operates six Jimmy Johns in Spokane and has the rights to four more stores, including one in Moscow and Lewiston, Idaho. Ric received an MBA from Washington State University.

Team Members: Tyler Bunderson, Colin Cain, Ben Duncanson, Justin Stoddard Mentors: Elaine Hill Architect/Project Manager State of Idaho

SPARC is a proposed Community Center for the Sandpoint area. SPARC’s mission is to build and operate a Bonner County community and recreation center to promote a healthy lifestyle, to inspire, and to enhance positive interactions across our diverse citizenry. The goal is to build a “YMCA-type” rec center with courts, ice rinks, a pool, meeting facilities, and other communitybased facilities. It’s critical to balancing public interest with costs of construction and operation.

SPARC must generate income or it will fail. Our business plan will help prove need and financial solvency to the community. ________________________________________________________

Vivid Roots Team Members: Trevor Bostrom, Dylan Carlson, Dallas Crum, Connor Kingsbury Mentors: Kevin Learned, Boise State Venture College Advisor, Boise State University Vivid Roots is an active lifestyle apparel brand focused on improving the world through different charitable projects. Each project will be funded through each Vivid Roots apparel sale. Our first Vivid Roots project will provide fresh water for those in need through every product purchase. With every apparel sale we are able to provide clean water to an individual for the rest of his or her life. ________________________________________________________

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TEAMS SMALL BUSINESS II

TEAMS SOCIAL ENTREPRENEURSHIP

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3D Printing

Team Members: Annie Chadderdon, James Perkinson

Team Members: Sam Artis, Ian Nicolls, Parker Simmons

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North Idaho Community Kitchen (NICK) provides access to commercial kitchen space to members of the Northern Idaho community interested in pursuing their culinary aspirations.

Our community-friendly commercial kitchen offers a multifunctional facility available to Northern Idaho and surrounding areas. Our goal is to help members of the community by educating them on various food-related topics, providing commercial kitchen space for larger scale use, and potential for food research and development for larger businesses.

AdTop Electronics

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We envision a brick and mortar business much like Kinkos, where customers can walk into and use our 3D printers. 3D printing will be part of the future, and we want to make this technology more accessible to the public.

Team Members: Tanner Kelley, Ricky Scuderi, Jessica Valadez, Man Fung-Wong

Pacific Northwest Indoor Sports

Mentors: Berna Devezer-Buzbas, Assistant Professor of Marketing, College of Business & Economics

Team Members: Brittany Ally, Kisha Bayly, Andrew Davis, Zoie Laggis, Alex Morton, Niklaus Von Rotz

Laptops are expensive. We have a solution that makes them affordable and opens a new sector of marketing. AdTop Electronics sells advertising space on laptops, for example, on the keyboard, back panel, and palm rests. Consequently, the cost of manufacturing laptops is subsidized from the revenue generated by selling ad space, therefore we can sell affordable laptops.

Consumers can purchase a laptop at a fraction of the cost of a regular computer. AdTop Electronics is not only a marketing venture, but a social enterprise.

Moscow, Idaho, has a rich history as a vibrant sports community, but our passion for basketball, soccer, tennis, volleyball, and many other activities has outgrown our facilities. Our appetite for sports, coupled with seasonal weather, intensifies the need for an indoor multipurpose recreational facility. The University of Idaho has similar problems, with many team and extra-curricular activities struggling to find suitable playing space. Our non-profit start-up links the community, sports organizations, and University programs; provides great ecofriendly indoor facilities and offers economic stimulus from sporting events (i.e., AAU basketball, tennis teams and tournaments, indoor soccer, clinics, and training). Our business model is designed to be used in Moscow initially and duplicated in the future in communities with similar demographics and needs.

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Altered Ego Team Members: Sara Holden, Caitlyn Johnson, Chelsey Lewallen Mentors: Lori Walh, Instructor, Margaret Ritchie School of Family and Consumer Science, Austin Storm, Owner, The Storm Cellar Altered Ego is a clothing alterations business on a mission for textile sustainability and community enrichment. We provide quality alterations and repair services to Moscow and the Palouse region at a convenient downtown location and a practical sewing classes for all skill levels. We have a sewing studio for customers who want to sew without investing in expensive machinery, cutting tables, or tools. At Altered Ego we fix it for you, teach you how to fix it, or provide the resources you need to fix it yourself. For more information, visit our website at alteredegomoscow.com.

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TEAMS SOCIAL ENTREPRENEURSHIP

TEAMS SMALL BUSINESS II

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Alliance

Cookies 'n Cream

Team Members: Thomas Leija

Team Members: Andrew Schiewe, Moriah Sloan

Mentors: Steven Peterson, Instructor of Economics, College of Business & Economics

Cookies 'n Cream is an ice cream boutique that sells custom, made-to-order ice cream treats and cookies. From ice cream sundaes to ice cream by the pint, ice cream sandwiches to cookies by the dozen. Custom catering and ice cream cakes are also available. Cookies 'n Cream offers treats everyone loves for your convenience and in a retro-style boutique that adds fun and creativity to your experience.

To deliver tutoring, via online platform, for individuals who do not have access to other forms of academic assistance or resources. ________________________________________________________

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Global Medical Tourism Agency

Drunken Goat Brewing Company

Team Members: Mustafa Almatar, Ibrahim Alsaramah, Shrikant Bhise, Aaron Vetsch

Team Members: Chris Chapa, Barrie Jeter, Justin Jeter

Our mission is to establish a medical tourism agency to provide complete assistance in having medical treatment in India/globally. Our target customers need to go through expensive treatments that are not in their budget and those who are dissatisfied with their current medical insurance. This agency takes an individual’s medical case and a special team analyzes insurance plans and available expert doctors in the particular cases. Then the agency organizes travel, VISA, hotel, and medical treatment for the patient at the lowest possible cost.

Craft beers are exploding in popularity, especially in the Northwest. There is still, however, a limited quantity of local craft brews on the Palouse. Drunken Goat Brewing Company plans to fill that void by setting up shop in downtown Moscow, offering substantial craft brews for the contemporary beer drinker. The brewery will house a tap room where patrons can drink fresh beer with their friends or fill half-gallon growlers to take home. We will have a small bakery to use the spent grains to make bread appetizers.

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King Frog

Professional eSports Management

Team Members: Chris Bremer, Nicholas Cain, Ian Kelsey

Team Members: Vincent Girard, Garrett Kyle, Hayden Lohman, Evan Walker

Mentors: Mike Kinziger, Retired Professor of Physical Education/Author

Professional eSports Management will be an agency for professional athletes competing in the eSports (eSports are professionally played video games) Arena. The area of expertise will include; Contract negotiation, Marketing, Financial Advising, Accounting, Public Relations, and Sponsorship management. PEM will represent these players in all of the aforementioned activities.

King Frog is about getting young people active and engaged – with each other, with teachers, classmates, clubs, organizations, and communities. Our King Frog launch team is assembling over 100 skill-building activities into convenient web, video, and book formats to teach leadership, ethics, physical education, and follower-ship to classes, groups, and organizations.

King Frog seeks to gain market traction in this under-developed space by providing an easy to use all-inclusive resource that provides leaders with countless options for group activities.

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