Hello Consumer Products.

Hello. We are the Fearless Thinkers.

Founded in 2000 with a mission to help challenger brands impress the world. TWIST today is regarded as one of the top independent brand agencies between the coasts. TWIST produces integrated brand campaigns that help market challengers disrupt their market space.

We are fearless thinkers, we work with heart.

Founded in 2000 with a mission to fight mediocrity, TWIST today is regarded as one of the top independent brand agencies between the coasts. TWIST produces integrated brand campaigns that help market challengers disrupt their market space. Our clients are ambitious and determined competitors who often have a superior offering in their category but have struggled to claim their rightful position with their customers because bigger brands are outspending and outmarketing them.

That’s where the Fearless Thinkers do their best work. We have demonstrated many hundreds of times over the past two decades that outthinking flanks outspending.

The work we do increases brand equity, sales and revenue by stimulating consumer buying triggers and customer appreciation of differentiation and value. At TWIST, our fearless philosophy dictates that we play to win. How about you?

The brand and design strategy team at TWIST is passionate about creating and advancing consumer product brands of all types. We love small batch, big box and everything in-between. We name, design, message and take to market products of all types, audiences and kinds.

AGENCY SERVICES

CREATIVE

DIGITAL

MEDIA

TV

Web design and development

Media planning & buying

Print

Mobile experiences

Outdoor & Digital Advertising

Email and Direct response marketing

National, regional and local placement

Product Company and Service Naming Copywriting Video production, Animation and Editing

Social media and content campaigns Metrics monitoring and analysis PUBLIC REL ATIONS

DESIGN

Logo & Identity Packaging & Collateral Art Direction

Media relations and outreach Social media management and content strategies

Search and campaign management and monitoring Content syndication STRATEGIC PL ANNING

Brand strategy Sales process and key messaging Brand led innovation Campaign management

UX & UI design

Reputation monitoring and management

Consumer behavior research and analysis

Signage

Nonprofit Advocacy

Persona development

Tradeshow and Retail Environment Exhibit Design

Focus group facilitation Quantitative and Qualitative research B2B sales & marketing strategies Account planning Metrics monitoring and reporting

CLIENTS: REPRESENTATIVE ACCOUNTS B2B

B2C

NONPROFIT

CLIENT REL ATIONSHIP Great Relationships. Great Work. No Surprises.

At TWIST our work and relationships thrive on commitment and candor, two ideals that drive highly productive, adaptive and lasting relationships.

“As a past ad agency account executive, I was always delighted by TWIST’s approach and client service. The team worked to build a relationship with not only me, as their main contact, but any and all stakeholders at our company. The TWIST team got to know our company better than we knew ourselves.

The resulting work was well-researched, well-executed and just brilliant. I hope to work with them again in the future” – HEIDI BAUMG A RT, DIRECTOR OF M A RK E TING, A RBORW E A R

The Work.

We know consumer goods.

2

“TWIST talked to our customers and helped us understand the difference between marketing features and selling benefits. Our brand now has the same differentiation but the expression of that differentiation is fresh and new to appeal to our next generation of customers.”

– The Original Mattress Factory Marketing Team

Great Beds, No Bull.

Scope of Services

TWIST identified the key benefit: RELIEF. Relief from deceptive practices. Relief from a confusing store experience. Relief from high prices and most of all, relief from all the stresses of the day. Today, Americans work harder for less. The pace of modern life is nearly at the threshold of our physical capacity. Yet, The Original Mattress Factory customer never gives up or lets down the people important to them. Our client understands that its customers work hard to earn the relief and rejuvenation only a great mattress can provide. That is The Original Mattress Factory's why: to build an honest premium quality product that meets our customer’s budget and is sold in a way that matches their values.

- Brand Campaign Strategy and Concept

A Fully Integrated Approach Delivers a Values Match.

- 25% increase in foot traffic

To build a deeper relationship with new customers quickly, TWIST told the story of this outsider brand via a campaign website that tied to social content, digital display and television campaigns. The magic of The Original Mattress Factory brand is candor, transparency and advocacy.

- 225% increase in web site traffic

The Original Mattress Factory validates customer’s suspicions and shares their frustration with the tactics employed by the mattress industry. The campaign leverages customer curiousity and provokes engagement by answering industry questions that other brands won't. Thus, The Original Mattress Factory is positioned as the honest, values governed outsider in a crowded field of "mainstream" competitors.

- TV, Radio and Digital Ads - Campaign Landing Page - Social Media Strategy & Social Execution - Product Labeling - Point of Sale

Measurable Results - Increase in sales up 10% over industry standard increase for the same period - 40% increase in millennial purchasers

- 800% increase in social media engagement

LOGO UPDATE

before

interim

full refresh

IDENTITY COLOR PALETTE

primary

secondary

SECONDARY TAG ASSETS FOR PHOTO USE

IDENTITY BUILDOUT

RELIEF CAMPAIGN - ORTHOPEDIC DIGITAL ADVERTISING

300x250

DEADLINES. DISHES. TO�DOS.

YOUR END OF DAY AHHHH.

THE ORIGINAL ORTHOPEDIC.

336x280

DON’T LET THEM SELL YOU HALF THE MATTRESS AT TWICE THE PRICE.

728x90

DON’T LET THEM SELL YOU HALF THE MATTRESS AT TWICE THE PRICE.

ORIGINAL ORTHOPEDIC $499 PROUDLY MADE IN CLEVELAND, OH.

ORIGINAL ORTHOPEDIC $499 PROUDLY MADE IN CLEVELAND, OH.

RELIEF CAMPAIGN - SERENITY TV ADVERTISING

AMERICAN HEROES BRODCAST COMMERCIALS

T V SPOT 1

T V SPOT 2

CAMPAIGN DIGITAL ADS AND MICROSITE

HAVE YOU NOTICED SOMETHING STRANGE IS HAPPENING? SLIDE 1

WHY ARE THERE SO MANY MATTRESS STORES? SLIDE 2

WANT THE TRUTH? SLIDE 3

SLIDE 1

IN THE MARKET FOR A NEW MATTRESS?

MICROSITE

OUR ORIGINAL IDEA LEARN MORE ABOUT OUR STORY → →

SWEEPSTAKES ENTER & YOU COULD WIN $1000! LEARN MORE → →

THIS IS YOUR WAKE UP CALL! REVEAL THE MATTRESS TRUTH

→ SHOPPING FOR A MATTRESS? REVEAL THE MATTRESS TRUTHS → →

THOUGHTFULLY BUILT. HONESTLY PRICED.

SLIDE 2

THIS IS YOUR WAKE- UP CALL.

SLIDE 3

GREAT BEDS. NO BULL. CURIOUS?

Oliver full page

“TWIST clarified the Hoover platform in order to market our evolved line as both the past and the future of home vacuuming.

Their help on both the consumer side and our pitches to our distributors and retailers had dramatic impact on sales.”

– Brian Kirkendall, Sr. VP of Marketing

We are Hoover and our legacy of quality makes us the future of cleaning.

When you do something for over a century you get pretty good at it. Since 1906, the Hoover company has stood shoulder to shoulder with the American Family.

We’ve been there, with you, helping you. Around the globe families know that Hoover is not just a noun, it’s a verb. Hoover is about doing and getting things done.

It’s about the feeling of a clean home and doing right by the ones you love. We believe that everything we do is about elevating quality of life for families. That idea is a part of every vacuum we’ve ever made and vital to every product we will ever imagine.

Scope of Services - Brand Positioning & Key Messages - Advertising - Packaging & Collateral - Product Naming and Launch - Retailer Pitch Development - Point of Sale Design - Tradeshow Strategy & Design - Amazon Store Design - Tagline Development - Video Production

TWIST began work in storytelling to assist this classic American brand be viewed as modern while being appreciated for its history.

Measurable Results

We removed the cord and kept everything else.

- 100% increase in SKU acceptance/retension from

Strategy, messaging, naming and campaigns positioned Hoover Air Cordless Series and battery technology as the only full-size, full-suction affordable cordless on the market.

retailers

POINT OF SALE

NE W PRODUCT L AUNCH

PRODUCT PACK AGING

TR ADESHOW BR AND FILM

BIG BOX BUYER PITCH

Watch: http://twist-creative.com/project/hoover/

“I think the world of this talented team. They get design, they get retail, they get it right.”

– Kathy Veltri, Senior Vice-President of Marketing and Stores, Arhaus

Arhaus: An Inspirational Lifestyle Brand.

Scope of Services

Via strategy development, customer research and persona creation TWIST helped Arhaus begin its movement from beloved furniture retailer and storyteller to an inspirational lifestyle brand.

Founded in Ohio 25 years ago, Arhaus boasts more than 50 stores today. As the brand ambitiously enters new markets, lessons learned from research and positioning ensure that the magic of the Arhaus experience resonates as strongly in new markets as it does in longstanding ones.

- Consumer Research

Who is the Arhaus Customer?

When TWIST began with Arhaus they were growing, but they didn’t know their customer or what she wanted. Utilizing comprehensive market research and customer interviews, we developed four key customer personas to introduce Arhaus to their core audience.

These identities served to enable targeted offerings, exciting repeat customer purchases and ultimately increased company growth.

Come Home for Love.

With consumer data and personas complete, TWIST aimed everything (advertising, point of sale, associate script, social media content) at cleary identified buying triggers.

- Consumer Persona Development - Brand Positioning & Key Messages - Print Advertising - Broadcast Advertising - Catalog Design - Creative Direction - Point of Sale - Content Strategy

Measurable Results - Highest annual storewide sales numbers in chain history - 18% increase in customer conversion

CUSTOMER PERSONAS

CATALOG

CONTENT STR ATEGY

Arhaus Presents

CONTENT STR ATEGY

Arhaus Presents

Arhaus Presents

"T-Rex tape is launching with an established competitor in the market. We want to be portrayed in a way that will promote easy recall." – T-Rex Brand Team

T-Rex Tape International Product Launch

Scope of Services

ShurTech Brands, the maker of Duck Tape, is reestablishing its dominance in the DIY category as its main product moves into the craft space. T-Rex is stronger, stickier and scarier than its competitors.

- Advertising Campaign Concept - Full Broadcast and Social Video Production - Production Management - Content Marketing Strategy

Language Agnostic TV Broadcast T-Rex Tape is simultaneously launching in the US, Germany and the UK. TWIST was charged with developing a highly memorable, language and culturally agnostic campaign that would appeal to outdoorsmen and DIYers on multiple continents. Our solution was to leverage the name brand and build a platform that demonstrated features and benefits visually and punctuated each fix with a victory roar so surprising it engrains itself in your memory.

US Specific Content Strategy: Meet the Handymen To help U.S. consumers get down to the nitty gritty of the power of the product, TWIST created a content strategy utilizing a video series, advice and demonstration-driven posts hosted by a real life handy-man comedy duo.

INTERNATIONAL BROADCAST

SOCIAL MEDIA STR ATEGY & E XECUTION

T-Rex Tape September 9

Chat live today with our handymen, Gabe and Kyle, on Twitter at #GabeandKyle.

Learn how they are using T-Rex Tape on the job, or ask them for ideas on how you can solve your projects.

– F O R –

3

7

@TRex_Kyle

@TRex_Gabe

Need ideas about how to use T-Rex Tape? How about a cracked turtle shell? #TRexSolutions

Have a problem on the job site? Follow in my footsteps & use T-Rex Tape. #AdviceFromGabe

@TRexTape Have a question for our handymen, Gabe and Kyle? Tweet us today during our live chat at 4pm for tips and solutions using T-Rex Tape. #GabeandKyle

U.S. CONTENT STR ATEGY

THE HANDYMEN

Watch: vimeo.com/65786675

“TWIST built a site that dramatically elevated our key consumer touch point from a confusing site to a clean and attractive digital storefront” – Jess Wiedemer, President & COO

Express the brand & support the retailer

Scope of Services

Hinkley Lighting is a multi-generation family business who is committed to delivering beautifully designed, well-made lighting at a highly accessible price. The majority of product sales are made through boutique lighting stores where often consumers are shopping online for initial idea generation and then visiting the store to see items in-person.

- UX Design

Hinkley takes great pride in their positioning, which presents lighting as a component of fashion and the company has made deliberate investments in delivering photographic presentations of their product that project an aspirational lifestyle. TWIST was tasked with bringing the projection of their brand to a digital storefront that, while was without a retail component, is intended to be the front line projection of both brand and offering.

Show Me Lighting I Will Love Hinkley seeks to be both a style leader and a design guru. The new site, in addition to delivering everything a prospective customer needs to know about every product line and individual product, also is intended to provide customer service, selection guidance and inspiration. TWIST built the selection tool “Show Me Lighting I Will Love” to ensure that the vast catalog of product would never feel overwhelming to first time seekers.

- Web Design - Copy development

Measurable Results - Time spent on site increased 60% - In-site search data demonstrated customers found items easier - Retailers reported delivery of knowledgeable, ready-to-buy customers

THE RIDGID STORY

—

GIVE ME A LEVER LONG ENOUGH & I WILL MOVE THE WORLD.

“I asked for brand goosebumps – I got goosebumps.”

– Christopher Burton, Director of Brand Management

Package the brand pride and the emotional bond between customers and the RIDGID brand.

RIDGID is the creator of the modern pipe wrench and continues to innovate in the manufacturing space.

With a strong relationship to their existing consumer, RIDGID wanted to create a brand campaign that highlighted that relationship.

Uplift the image of the American blue collar worker.

TWIST established and built a brand campaign that focused on the image of the American blue collar worker - showcasing the quiet strength that they each hold. The RIDGID wrench is the icon for the strength, determination and self-reliance of the American blue collar worker. TWIST developed a fully integrated campaign that utilized the message - hard work, good life - in each element of the campaign. The campaign leverages paid, owned and earned media to build the brand pride that their current customer feels for the brand, but also endears the future customer/tradesman to the brand.

Scope of Services - Brand Campaign Strategy and Concept - Print and Digital Ads - Brand Campaign Video - Social Media Strategy & Brand Campaign Social Execution - Brand Campaign Microsite

PRINT & DIGITAL ADVERTISING

AN AMERICAN ORIGINAL since 1923

LET’S GROW OLD TOGETHER

SOCIAL MEDIA STRATEGY & EXECUTION

Seems like this would also be an appropriate gift for Father’s Day, right @RIDGID? #RedSteelMan

LET’S GROW OLD TOGETHER

RIDGID @RIDGIDtoday Feb 25

RIDGID @RIDGIDtoday Feb 25

#RIDGIDknows

#RIDGIDknows

FOR THOSE WHO KNOW: Tees and Elbows are not just for Golf and Hockey.

BUILT FOR THOSE WHO KNOW

HARD WORK. GOOD LIFE.

RIDGID @RIDGIDtoday Feb 25

RIDGID @RIDGIDtoday Feb 25

#RIDGIDknows

#RIDGIDknows

FOR THOSE WHO KNOW:

FOR THOSE WHO KNOW:

Checking the charge ha s n o t h i n g t o d o w i t h your phone.

Bits are for drilling not for downloading.

BUILT FOR THOSE WHO KNOW

BUILT FOR THOSE WHO KNOW

1923

INNOVATION MILESTONE

1946

AN ICON IS BORN. With the introduction of the now iconic RIDGID pipe wrench, which is still in use today, Ridge Tool Company is incorporated in Elyria, Ohio, USA. Company founder Carl Sr. takes the reigns as president.

CAMPAIGNIngwer, MICRO-SITE

1948 1930 1950 1935

1923 AN ICON IS BORN. With the introduction of the now iconic RIDGID pipe wrench, which is still in use today, Ridge Tool Company is incorporated in Elyria, Ohio, USA. Company founder Carl Ingwer, Sr. takes the reigns as president.

1930

1935

1943 1923

1943

INNOVATION MILESTONE

1946

AN ICON IS BORN. With the introduction of the now iconic RIDGID pipe wrench, which is still in use today, Ridge Tool Company is incorporated in Elyria, Ohio, USA. Company founder Carl Ingwer, Sr. takes the reigns as president.

1948 1930

1935

1946

1950

BRAND VIDEO 1943

1946

BRAND VIDEO

“We love our new packaging, and so did Saks Fifth Avenue.”

– Andrea Pierce-Naymon, Founder OY-L Skincare

Introducing Beauty Without Secrets

Scope of Services

TWIST built a brand strategy for OY-L that positioned the natural skin care line as both luxurious and highly accessible with a clinical credibility. OY-L's mission is to focus on the late adopters of the all-natural movement, women like the company's founder who grew up not knowing the impact of the toxins that are found in most cosmetics.

- Brand Strategy

TWIST wrote the brand's positioning, key messages, story, communications plan. Our team designed the logo, packaging and all materials. TWIST designed and developed the e-commerce site, as well as managed PR and social media for the product launch.

Zero Chemical Skin Care Goes National TWIST's public relations and social media teams built both a consumer and industry following at launch by executing a content strategy that presented the uniqueness of the brand by straddling both the luxury and all-natural beauty spaces.

Our media contacts proved helpful to promoting the brand, as in the first sixty days we recieved placements in target publications such as ALLURE, VOGUE and NYLON, to name a few. We also secured key positions for select products in box-to-customer retail platforms such as Organic Bunny.

- Tagline - Brand Story - Social Media Strategy - Packaging Design - Web Design & Strategy - Public & Media Relations

Media Placements - Vogue - Allure - mindbodygreen - Nylon - AOL.com - Well + Good - Brit & Co. - Happi Magazine - Beauty Packaging - Trend Style - Beauty Insider

PRODUCT PACK AGING & PHOTOGR APHY

WEB DESIGN & DEVELOPMENT

E-COMMERCE E XPERIENCE

BROCHURE & PITCHKIT

MEDIA REL ATIONS

SOCIAL MEDIA

SOCIAL MEDIA

The TWIST strategy team identified “lessertarians” as our core target audience. A group of health conscious consumers who were not devoted to a particular diet but sought to have “less” of ingredients that they deemed to have negative health effects

Spread Happiness

Scope of Services

Pure Foods is an innovator in the specialty food movement focused on providing better for you substitutes in consumers’ favorite categories. The company had recently acquired a locally distributed, small batch product line named Red Lotus which offered six remarkable tasting dairy product alternatives to spreads, cheeses, topping and dips.

Together with Pure Foods, TWIST built a brand platform that would provide support for the current line but also allow for room for expansion of product lines.

- Brand Strategy

We Make Dairy-Free Fun To Be ACCEPT NO SUBSTITUTES! We think it’s unfortunate that so many dairy-free products are promoted as “substitutes” for their dairy equivalents. At The Dairy Free Company we believe that no one wants to eat a “substitute” and that’s why all of our flavors are original recipes that can be enjoyed by anyone. Our products look good, taste good and they make you feel good.

- Company Name - Product Naming - Tagline - Brand Story - Packaging Design - Web Design & Strategy

Measurable Results - The rebranded product (formerly Red Lotus) expanded the footprint of product availability from 5 local boutique retailers and no online sales to national grocery chains in 5 states in less than 12 months.

PACKAGING

PRODUCT PHOTOGRAPHY

PRODUCT PHOTOGRAPHY

PRODUCT PHOTOGRAPHY

“We consolidated 7 product lines with individual brand identities under the White Dove brand to concentrate equity and a branded house is much more reasonable to manage.� – Michael Ozan, CEO TWIST

From a house of brands to a branded house.

Scope of Services

White Dove is a 95 year old mattress manufacturer whose clients are retailers. The quality positioning of this brand was so strong that it had been able to sustain without marketing for many years, but then the industry heated up on the homegoods upswing that sling shotted out of the great recession. White Dove was still receiving orders but growth was a struggle. TWIST spoke directly to White Dove's retailers and to some that did not work with White Dove. The TWIST team identified the true marketing needs of the retailers and rebuilt the brand to reclaim its equity and to sell its customers' customers by becoming a brand that told the better story and made the better presentation than its competitors while providing the very best and easy to access marketing support.

- Brand Strategy - Customer Research - Key Message Development - Logo & Identity System - Product Design - Lifestyle Photography - Product Renderings - Sales Materials & Presentations - Social Media Strategy & Management - Public Relations - Product Launch - Web Design & Development

Results to Date The rebirth of a classic. A story that spreads.

TWIST leveraged the brand's history to maximize existing equity by retelling its founder's legend. TWIST extracted the brand's why: "bring peace to a hectic world" and wrote a brand tagline: "heaven-sent since 1922" to express its differentiation. TWIST redesigned the brand identity, assisted with new product presentation, point of sale and sales representative materials to deliver a complete marketing system and tools for retailer marketing support.

- 100% customer retention of new products

COLL ATERAL

COLLECTION PHOTOGRAPHY

COLLECTION PHOTOGRAPHY

COLLECTION PHOTOGRAPHY

WEBSITE - L ANDING PAGE

COLLECTIONS

SINCE 1922

MAKER STORY

WHERE TO BUY

216-341-0200

|

Customer Support

Bringing peace to a hectic world.

THE

Atlas Collection ™

COMFORT THAT LASTS �

HEAVEN-SENT SINCE 1922

Oxygen

™

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For Retailers

COLLECTIONS

SINCE 1922

MAKER STORY

WHERE TO BUY

216-341-0200

|

Customer Support

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For Retailers

WEBSITE - INTERIOR PAGES Bringing peace to a hectic world.

COLLECTIONS

Home Page

Collections Menu COLLECTIONS

SINCE 1922

SINCE 1922

MAKER STORY

WHERE TO BUY

216-341-0200

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Customer Support

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For Retailers

Individual Collection MAKER STORY

THE ATLAS MODELS

WHERE TO BUY

216-341-0200

|

Customer Support

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CARE

WARRANTY

For Retailers

COLLECTIONS We call it “Old Fashioned Comfort Built for the Modern World.”

Simply put, our collections var y in technology, construction and comfort profile, but ever y White Dove mattress, regardless of price, adheres to our centur y old quality standard.

THE

Atlas Collection ™

Oxygen

™

COMFORT THAT LASTS �

COLLECTIONS

SINCE 1922

MAKER STORY

WHERE TO BUY

216-341-0200

AT L A S TM

|

Customer Support

|

For Retailers

C L A S S I C TM

COMFORT THAT LASTS

For those who carry the weight of the world, we offer Atlas.

THE ORIGINAL. REINVENTED.

The per fect blend of high-tech materials and hand craf tsmanship, the Atlas is a mat tres s like no other.

Built to las t, the Atlas collection us es only the bes t materials available. Its firmnes s profile and body balanced suppor t feel are designed to be equally s atis f ying in year 1 0 as they are on night one.

HEAVEN-SENT SINCE 1922

DURABILITY DEFINED

High quality materials and advanced construction techniques give Atlas a longer lifespan than any comparable mattress on the market today.

A COMFORTABLE LIFE

O X Y G E N TM

SLEEP HEALTHY

HEAVEN-SENT SINCE 1922 Explore Our History. �

CAMBRIDGE

TM

AN ESTATE COLLECTION

WE BRING PEACE TO A HECTIC WORLD. D U A L I T Y TM

The Construction

ANOTHER SIDE TO SLEEP

-H. GOODMAN, FOUNDER

Follow White Dove on Instagram

Atlas is engineered to retain the support and comfort essential for refreshing rest and healthy sleep over the entire life of the mattress.

Each Atlas model is assembled with sixteen hand tufts to secure its interior layers, eliminating shifting and ensuring long-term comfort and durability. Individually wrapped coils minimize motion transfer and offer an undisturbed, peaceful night’s sleep. Each model is also paired with our heavy duty 18-slat wood foundation featuring structural wood beams that are 50% wider than average foundation beams. Our high density foams are designed to prevent sagging, and our upgraded models are comprised of superior material options including 2.5 lb polyurethane foam, natural latex foam and FLO foam. With Atlas by White Dove, experience true comfort that lasts.

N AT U R E ’ S L E G A C Y TM

NEXT GENERATION MEMORY FOAM

In 1933, the Great Depression ravaged our nation and drove most entrepreneurs out of business. For start-up mattress maker and product engineer H. Goodman, the times challenged the legacy of the company he intended to leave to his sons. And so, like so many Americans at that time, he innovated. He contributed the best way he knew how.

H. Goodman invented the White Dove, an affordable, durable and comfortable mattress that was the first to layer the Holland Innerspring with a layer of body forming foam. Over the next 100 years, White Dove grew its lines and offerings thriving on a reputation of quality and affordable luxury.

E L E VAT I O N S

1 HAND TUFTING

Each model features 16 handmade tufts that secure the interior layers and eliminate shifting, ensuring long-term comfort and durability

TM

ADJUSTABLE BASES

v

2

Contact Us

Collections

For Retailers

Terms & Conditions

Where to Buy

White Dove Mattress

Classic ›

Become a White Dove

© 2016 White Dove Co.

Find a White Dove

Cambridge ›

Retailer ›

3201 Harvard Avenue Cleveland, OH 44105

View the Collections →

Follow Us

3

4

HEAVY DUTY 18 - SLAT WOOD FOUNDATION

INDIVIDUALLY WRAPPED COIL SYSTEM

With 18 cross slats versus the standard 6-8, and slats that are 50% wider than the average structural foundation beams, the Atlas foundation is stronger and will outlast any in the market

Individually wrapped coils provide ultimate comfort and support by minimizing motion transfer

HIGH DENSITY FOAMS

Each model features high density foam that is rated far above industr y standards, helping to virtually eliminate sag over time

Retailer ›

Atlas ›

THE REBIRTH OF A CLASSIC (216) 341-0200

info@whitedove.com

Nature’s Legacy › Oxygen › Duality ›

› Today, White DoveElevations is new again, as bringing peace to people in a hectic world is seemingly more important than ever.

Individual Collection COLLECTIONS

SINCE 1922

MAKER STORY

Since 1922 WHERE TO BUY

216-341-0200

|

Customer Support

|

For Retailers

FEATURES

1000

1100

1200

4000

4100

4200

4300

Hand Tufted

✓

✓

✓

✓

✓

✓

✓

Heavy Duty 18-slat Amish Wood Foundation

✓

✓

✓

✓

✓

✓

✓

✓

✓

✓

✓

✓

✓

✓

12.5 gauge Heavy Duty Double Offset Innerspring System

1250 Coil Individually Wrapped Innerspring System THE CAMBRIDGE MODELS

CARE

WARRANTY

High Density 1.8 lb Polyurethane Foam Contact Us

Collections

For Retailers

Terms & Conditions

Where to Buy

White Dove Mattress

© 2016 White Dove Co.

Find a White Dove

Classic ›

Become a White Dove

3201 Harvard Avenue

Cambridge ›

Retailer ›

Cleveland, OH 44105

Atlas ›

(216) 341-0200

Nature’s Legacy ›

info@whitedoveusa.com

Oxygen ›

✓

✓

Follow Us

Ultra High Density 2.5 lb Polyurethane Foam

✓

✓

✓

✓

✓

✓

✓

Retailer ›

Natural Latex Upholstery Foam

Duality ›

✓

Elevations ›

Ultra Soft, Ultra High Density FLO Foam

✓

“It’s soft and it’s firm. It’s perfect.”

White Dove craftsmanship at its finest.

TRI-ZONE WRAPPED INNERSPRING SYSTEM

Our signature collection , Cambridge by White Dove res ts on a legacy of over 95 years of mat tres s making . E xceptional qualit y materials , skilled hand craf tsmanship and four generations of manufacturing experience combine to create one of the fines t collections of luxur y bedding available.

Provides optimal support and comfort with a higher concentration of coils at the center third of the mattress

HIGH DENSITY GEL-INFUSED MEMORY FOAM

Using only the bes t materials and the exper tis e of White Dove’s experienced craf tsmen , each Cambridge model showcas es the high s tandard of qualit y that White Dove’s reputation is built upon. Individually wrapped coil innerspring s ys tems topped with layers of premium foams and fabrics deliver a truly luxurious and exceptionally comfor table night’s sleep. And with a range of models available, there is a Cambridge bed to suit ever y tas te, comfor t preference and sleep s t yle. Handcraf ted luxur y and superior materials – the Cambridge Collection is truly the bes t of what White Dove has to of fer.

Absorbs body heat to create the perfect sleep surface temperature

HAND TUFTED

Sixteen handmade tufts secure the interior layers and eliminate shifting to ensure long-term comfort and durability

Contact Us

JOMA PURE CRIMPED NEW ZEALAND WOOL

For Retailers

Terms & Conditions

Classic ›

Become a White Dove

© 2016 White Dove Co.

3201 Harvard Avenue

Cambridge ›

Retailer ›

Cleveland, OH 44105

Atlas ›

White Dove Mattress

Soft, resilient, natural fiber supports body contours and cushions pressure points delivering an exceptional night’s sleep

Collections

(216) 341-0200

Nature’s Legacy ›

info@whitedoveusa.com

Oxygen › Duality › Elevations ›

FEATURES

MAIN STREET

LINCOLN HIGHWAY

RODEO DRIVE

650 Coil Marshall Wrapped Innerspring System

✓

✓

✓

✓

✓

✓

✓

✓

✓

800 Coil Marshall Wrapped Innerspring System

850 Coil Tri-Zone Marshall Wrapped Innerspring System

Premium 1.5 lb Polyurethane Foam

High Density 1.8 lb Polyurethane Foam

High Density 4 lb. Gel Infused Memory Foam (center zone)

High Density 4 lb. Gel Infused Memory Foam (full surface)

Hand Tufted

✓

Premium Latex Upholstery Foam

SUNSET BLVD.

PARK PLACE

PLATINUM

✓

✓

✓

✓

✓

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Joma - Pure Crimped New Zealand Wool

Premium Amish Crafted Wood Foundation

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“It’s soft and it’s firm. It’s perfect.”

White Dove, the first to layer the Holland Innerspring with a layer of body forming foam.

Where to Buy

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