Skip to main content

2022 Twang Product Guide

Page 1

WHO IS TWANG PARTNERS?

Since 1986,

Twang Partners has been a family owned and operated business. The Trevino family’s passion and culture is what leads them to produce unique flavored salts, sugars and spice blends designed to enhance the taste, appearance and enjoyment of food and beverages for all occasions.

OUR MISSION

Twang Partners is dedicated to adding fun and flavor to everyday life through the creation of high quality, one-of-a-kind salt, sugar, and spice blends.

THINGS LIVE BY PREMIUMWE INGREDIENTS

1

OUR BRANDS

ONE-OF-A-KIND PRODUCTS

DEDICATION TO CUSTOMER SERVICE

COMMITMENT TO FUN


FOOD SERVICE:

For just pennies per serving, there are unlimited ways to boost the appeal and value of your signature dishes, cocktails, and desserts with our vast selection of flavored salt and sugar blends.

PROMOTIONAL:

Twang’s uniquely flavored salts, sugars and seasonings provide the perfect vehicle to customize your food and drink offerings.

TRADE ASSOCIATIONS

NACS - National Association of Convenience Stores SPA - Specialty Food Association NBWA - National Beer Wholesalers Association TPSA - Texas Package Store Association TRA - Texas Restaurant Association SAMA - San Antonio Manufacturing Association SARA - San Antonio Restaurant Association SUSTA - Southern United States Trade Association GO TEXAN - Texas Department of Agriculture

CERTIFICATIONS NMSDC - MBE

National Minority Supplier Development Council

SCTRCA - HABE, MBE, SBE

South Central Regional Certification Agency

SILLIKER

SQF Level 2 Certified

HUB CERTIFIED

Historically Underutilized Business

KOSHER CERTIFIED

2


WHAT IS TWANG BEER SALTTM ? TWANG BEER SALTS ARE DELICIOUS, CITRUS-FLAVORED SALTS INSPIRED BY THE LATINO TRADITION OF ADDING CITRUS AND SALT TO BEER. SIMPLY ADD A DASH OR DRESS YOUR DRINK TO ENJOY.

WHO ENJOYS BEER SALT? BEER DRINKERS AND FLAVOR SEEKERS AGES 21-45 WHO DRINK DOMESTIC LAGERS AND MEXICAN IMPORTS.

college students

blue collar

social sports groups

latinos

millennials

WHY BEER SALT? - INCREASE PROFIT WITH EVERY BEER SALE - DOESN’T CANNIBALIZE EXISTING PRODUCT LINES - FUN AND UNIQUE ITEM

5

NEW


TM

What is a Michelada?

A michelada is made with beer, lime juice, assorted sauces, spices, tomato juice and chili peppers. It is traditionally served in a chilled, salt-rimmed glass. This beer cocktail is considered by many, a lighter and more approachable version of its American cousin, the bloody mary.

Why

michelada mix?

It is a premium, all natural michelada mix with no preservatives or corn syrup. Our unique blend of seasonings help you make the perfect Michelada made easy. Simply add it to beer! ORGANIC WORCESTERSHIRE SAUCE REAL ANCHO CHILIES & LIME JUICE 85% JUICE, NO PRESERVATIVES OR CORN SYRUP

32 OZ

16 OZ

2.5 OZ

9

16 OZ

16 OZ


TM

WHAT IS TWANG RESERVETM ?

Twang Reserve are premium rimming salts that are ment to be paired with cocktails to create and upscale drinking experience. These delectable, all-natural blends were crafted to enhance every sip with bold, authentic flavors.

WHO IS TWANG RESERVE FOR?

Twang reserve can be enjoyed by everyone from casual beer drinkers to cocktail connoisseurs. Our variety of rimming salt flavors are sure to appeal to a wide audience of beverage consumers both alcoholic and spirit-free.

WHY TWANG RESERVE?

- Superior flavor: High quality, authentic, and visually pleasing - High margin companion product that drives incremental produce sales and profits. - No artificial ingredients or preservatives.

LIME MICHELADA

11

PICKLE


WHAT IS CAFÉ ZUCATM? Café Zuca Flavored Sugar Toppings are premium blends designed to add value and extra flavor to your foodservice offerings. These unique flavored toppings allow your consumers to create that personal experience they crave by customizing and adding a special touch to treats and drinks.

MARSHMALLOWS CARAMEL

CHOCOLATE CINNAMON

VANILLA

MERCHANDISE NEXT TO... COFFEE BARS | Regular/light roast, cappuccinos, frappuccinos SPECIALTY | Hot chocolate, milkshakes, smoothies, tea SWEETS AND PASTRIES | Donuts, cookies, muffins, oatmeal, yogurt

CONVENIENT MERCHANDISING TRAY

79% OF CONSUMERS “ADD” TO THEIR COFFEE

CONDIMENTS ARE A REVENUE GENERATOR, NOT AN EXPENSE

CUSTOMIZATION IS KEY TO A SUCCESSFUL COFFEE PROGRAM

COFFEE

HAS BECOME THE TOP CATEGORY DRIVER FOR THE FOODSERVICE PLATFORM

SOURCES: NACS, CONVENIENCE STORE DECISIONS, FRANKLIN MCCARTER


IN-STORE

FIELD EVENTS CONSUMER SAMPLING AND PROMOTIONAL GIVEAWAYS COUPON DISTRIBUTION STRENGTHEN CONSUMER RELATIONSHIPS

COUPONING

POS ITEMS

BRAND AWARENESS ON-PREMISE SAMPLINGS

SIGNAGE

SOCIAL MEDIA

13

BRAND AWARENESS

TARGETED ADS

ENGAGING CONTENT

CONSUMER COMMUNICATION

WEBSITE BRAND EDUCATION DIGITAL COUPONS CONSUMER RETARGETING EBLAST NEWSLETTERS QUALITY CONTENT


TWANGERZ SHAKER TRAY LEMON-LIME LIME PICKLE CHILE LIME MANGO CHILE

ITEM

(10) 1.15oz Shakers (10) 1.15oz Shakers (10) 1.15oz Shakers (10) 1.15oz Shakers (10) 1.15oz Shakers

ITEM # 21360 21365 21361 21362 21369

MASTER

1-00-23604-21036-8 1-00-23604-21563-9 1-00-23604-21136-5 1-00-23604-21236-2 1-00-23604-21369-7

INNER

UNIT

0-23604-21306-5 0-23604-21563-2 0-23604-21316-4 0-23604-21263-1 0-23604-21963-0

0-23604-21360-7 0-23604-21365-2 0-23604-21361-4 0-23604-21362-1 0-23604-21369-0

CASE PACK: 32/10ct. / CASE CUBE: 1.35 / CASE SIZE: 17.3x14.3x9.44 / WEIGHT: 35LBS / PALLET TIE: 6x7=42

TWANGERZ PACKET DISPLAY BOX (200) 1 gram Packets (200) 1 gram Packets (200) 1 gram Packets (200) 1 gram Packets (200) 1 gram Packets

ITEM # 21320 21325 21321 21330 21337

MASTER

1-00-23604-20320-9 1-00-23604-20325-4 1-00-23604-20321-6 1-00-23604-20330-8 1-00-23604-21337-6

INNER

UNIT

0-23604-20023-2 0-23604-20523-7 0-23604-20123-9 0-23604-20033-1 0-23604-21733-9

0-23604-21320-1 0-23604-21325-6 0-23604-21321-8 0-23604-21330-0 0-23604-21337-9

CASE PACK: 20/200ct. / CASE CUBE: 1.01 / CASE SIZE: 17.5x10x10 / WEIGHT: 16LBS / PALLET TIE: 10x5=50

BEER SALT COUNTER DISPLAY BOX LEMON-LIME LIME MICHELADA PICKLE

ITEM

(24) 1.4 oz Longnecks (24) 1.4 oz Longnecks (24) 1 oz Longnecks (24) 1 oz Longnecks

ITEM # 23101 23107 23124 26106

MASTER

1-00-23604-23101-1 1-00-23604-23107-3 1-00-23604-23124-0 1-00-23604-26106-3

INNER

UNIT

0-23604-23103-8 0-23604-23701-6 0-23604-23214-1 0-23604-26610-8

0-23604-23101-4 0-23604-23107-6 0-23604-23124-3 0-23604-26106-6

CASE PACK: 10/24ct. / CASE CUBE: 0.92 / CASE SIZE: 23.5x7.5x9 / WEIGHT: LL/L:28LBS, M:21LBS / PALLET TIE: 10x5=50

BEER SALT CLIP STRIP LEMON-LIME LIME MICHELADA PICKLE

ITEM

(12) 1.4 oz Longnecks (12) 1.4 oz Longnecks (12) 1 oz Longnecks (12) 1 oz Longnecks

ITEM # 23122 23133 23167 26123

MASTER

1-00-23604-23122-6 1-00-23604-23133-2 1-00-23604-23167-7 1-00-23604-26123-0

INNER

UNIT

0-23604-23221-9 0-23604-23331-5 0-23604-23617-0 0-23604-26123-3

0-23604-23101-4 0-23604-23107-6 0-23604-23124-3 0-23604-26106-6

CASE PACK: 12/12ct / CASE CUBE: 1.28 / CASE SIZE: 25.625x10.75x8 / WEIGHT: LL/L:20LBS, M:16LBS / PALLET TIE: 6x6=36

TWANG-A-RITA DISPLAY BOX ITEM NECTARBERRY (10) 4 oz Pouches UNWIND LIME (10) 4 oz Pouches PALOMA LOVE (10) 4 oz Pouches CITRUSPLASH (10) 4 oz Pouches SUNRISE SPICE(10) 4 oz Pouches SAFARI SPICE (10) 4 oz Pouches CLASSIC TUB (12) 7 oz Tubs

ITEM # 36200 36700 36800 36100 36500 36930 30400

MASTER 1-00-23604-36200-5 1-00-23604-36700-0 1-00-23604-36800-7 1-00-23604-36100-8 1-00-23604-36500-6 1-00-23604-36930-1 1-00-23604-30400-5

UNIT 0-23604-36200-8 0-23604-36700-3 0-23604-36800-0 0-23604-36100-1 0-23604-36500-9 0-23604-36930-4 0-23604-30400-8

PRODUCT SPECS

LEMON-LIME LIME PICKLE CHILE LIME MANGO CHILE

ITEM

CASE PACK: 10ct. / CASE CUBE: .177 / CASE SIZE: 11.2x 4.2x6.5 / WEIGHT: 2.9LBS / PALLET TIE: 37 x 7 = 259 CASE PACK: 12ct. / CASE CUBE: .29 / CASE SIZE: 19.3x5x5.75 / WEIGHT: 6LBS / PALLET TIE: 18 x 9 = 162

TWANG RESERVE MICHELADA MIX ITEM

CLASSIC SPICY PICKLE

(12) 2.5 oz Bottles (6) 16 oz Bottles (6) 32 oz Bottles (6) 16 oz Bottles (6) 16 oz Bottles

ITEM #

MASTER

INNER

UNIT

92100 91100 93100 96100 97100

1-00-23604-92100-4 1-00-23604-91100-5 1-00-23604-93100-3 1-00-23604-96100-0 1-00-23604-97100-9

0-23604-92010-9 N/A N/A N/A N/A

0-23604-92100-7 0-23604-91100-8 0-23604-93100-6 0-23604-96100-3 0-23604-97100-2

CASE PACK: 10/12ct. / CASE CUBE: .831 / CASE SIZE: 23.25x6.5x9.5 / WEIGHT: 26.35LBS / PALLET TIE: 10x6=60 CASE PACK: 1/6ct. / CASE CUBE: .273 / CASE SIZE: 9.5x6.5x7.6 / WEIGHT: 10.75LBS / PALLET TIE: 28x5=140 CASE PACK: 1/6ct. / CASE CUBE: .569 / CASE SIZE: 12.5x8.5x9.25 / WEIGHT: 19.85LBS / PALLET TIE: 16x5=80

TWANG RESERVE RIMMING SALT TUBS ITEM

MICHELADA (12) 4 oz Tubs PICKLE (12) 4 oz Tubs LIME (12) 6 oz Tubs

ITEM # 46705 46706 46709

MASTER

1-00-23604-46705-2 1-00-23604-46706-9 1-00-23604-46709-0

INNER N/A N/A N/A

CASE PACK: 12ct / CASE CUBE: .48 / CASE SIZE: 18.1x6.3x7.3 / WEIGHT: 4.5LBS / PALLET TIE: 14x7=98

UNIT

0-23604-46705-5 0-23604-46706-2 0-23604-46709-3

14


Turn static files into dynamic content formats.

Create a flipbook
2022 Twang Product Guide by TwangPartnersProductGuide - Issuu