Tulsa Regional Tourism CY 2022 Visitor Economy Report

Page 1

SPEND DIVE

Lodging spending includes dollars spent on second homes. Transportation includes both local and air transportation.

FOOD & BEVERAGE

$417M 30%

Q1-4 CY 2022 1/1/22 – 12/31/22

VISITOR IMPACT VISITOR VOLUME

9.4M

Visitor volume increased nearly 4% in 2022, adding over 300 thousand visitors. As a result, visitor volumes reached 9.7 million, 99% of prepandemic levels.

RETAIL

LODGING

$299M

$270M

22%

20%

TRANSPORT

REC / ENT

9.7M

^3.8% 2021

2022

VISITOR DIVE

2019

2020

2021

2022

Total Visitors

9.9

7.2

9.4

9.7

Day

6.6

4.8

6.1

6.4

$233M

Overnight

3.3

2.5

3.2

3.3

17%

VISITOR SPENDING

$1.4

Tulsa visitor spending continued to show strong growth as visitors spent $1.4 billion in 2022, an increase of nearly 13% that increased spending by $150 million, surpassing prepandemic levels for the first time.

RECORD YEAR

BILLION

Visitor Spending in Tulsa 2022

7.2%

45.5%

$1,239

$1,229

12.5%

$1,383

$163M 12%

SPEND TREND

2021

2022

2022 GROWTH

% RELATIVE TO 2019

Total Visitor Spending

$1,229

$1,383

12.5%

111.6%

Lodging*

$229

$271

18.2%

116.7%

Food & Beverage

$378

$417

10.5%

109.8%

Retail

$280

$299

6.7%

107.5%

Transportation

$181

$205

13.4%

123.1%

Recreation

$139

$163

17.6%

107.4%

Air Transportation

$23

$28

22.8%

91.7%

* Lodging includes spending on second homes.

-31.8%

$845

SPEND GROWTH

SPEND CONTEXT The nearly $1.4 billion in visitor spending means that $3.8 million was spent EVERY DAY by visitors in Tulsa.

Tulsa visitor spending amounts in $ millions 2019

T UL S A R E GION A L T OUR IS M

2020

2021

$3.8

MILLION Daily Visitor Spending

2022 (CY 2022)

All data reflects 1/1/22-12/31/22

Source: Tourism Economics


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