A “ D I F F E R E N T ”
C A L I F O R N I A
C U L T U R A L L Y D I V E R S E & A G R I C U L T U R A L L Y R I C H
Why Choose Tulare County? Provides a gateway to the expansive California market. It holds a notable position, ranking third in importance due to its ability to connect with a vast consumer base of 90 million people through efficient shipping. This advantageous accessibility positions Tulare County as a catalyst for business growth and an ideal environment for aspiring entrepreneurs.
a vibrant location that offers a variety of opportunities for residents and visitors. Located in the heart of California’s Central Valley, Tulare County boasts numerous attractions, a strong economy, and a range of amenities that contribute to its appeal as a place to live, work, learn, and play.
Tulare County by the numbers:
College of the Sequoias (COS) Visalia, CA (Main Campus) Tulare County
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Home to some of the most affordable housing in California, with a median home price of $375,000
Tulare County is home to community colleges as well as 4-year universities with satellite campuses.
Tulare County ranks among the top 3 agricultural producing counties nationwide
The world’s largest annual agricultural exposition happens right here in Tulare County. With over 1,500 exhibitors and more than 100,000 attendees annually.
Centrally located within the state, offering convenient access to major transportation routes and infrastructure
Average annual income in Tulare County is $57,400. Tulare County’s cost of living is less than the national average. Source: Economy Overview via WIB, 2023
TABLE OF CONTENTS 4
Economic Indicators
5
Community Profiles
6
Doing Business Here
7
Getting Around
8
Workforce & Talent
9
Agribusiness
10
Taxes & Incentives
11
Tourism
TOTAL POPULATION
481,095
7.7% since 2010
Source: US Census, 2022
TOTAL GDP
$17.4 MILLION Source: BEA via JobsEQ, 2021
ECONOMIC INDICATORS
As the regional economic development leader, the EDC focuses on attracting, supporting, and retaining businesses and industries in the area. Here are some key metrics reflecting growth of Tulare County. 4 | tularecountyedc.com
TOTAL EMPLOYMENT
190,353
6.2% since 2017
Source: Economy Overview via WIB, 2023
TOTAL EMPLOYMENT
209,441
1% since 2010
Source: FRED Economic Data 2023
COMMUNITY PROFILES Dinuba Population: 25,700 Largest Industry: Retail Trade Growth Since 2010: 0.45% Median Household Income: $55,951 Median Age: 29
Dinuba Woodlake Goshen Visalia Farmersville
Woodlake Population: 7,712 Largest Industry: Retail Trade Growth Since 2010: 0.66% Median Household Income: $46,809 Median Age: 28
Tulare
Tipton
Visalia Population: 145,814 Largest Industry: Retail Trade Growth Since 2010: 0.19% Median Household Income: $70,673 Median Age: 34
Exeter Lindsay
Porterville
Pixley
Lindsay
Exeter
Tulare
Population: 12,615 Largest Industry: Retail Trade Growth Since 2010: 0.07% Median Household Income: $42,319 Median Age: 27
Population: 10,247 Largest Industry: Retail Trade Growth Since 2010: -0.06% Median Household Income: $58,787 Median Age: 33
Population: 70,417 Largest Industry: Retail Trade Growth Since 2010: 0.65% Median Household Income: $61,033 Median Age: 31
Porterville
Farmersville
Population: 63,241 Largest Industry: Retail Trade Growth Since 2010: 0.28% Median Household Income: $52,323 Median Age: 31
Population: 10,227 Largest Industry: Accomodation / Food Srvcs. Growth Since 2010: -0.34% Median Household Income: $50,484 Median Age: 29
Population, Growth Since, 2010, Largest Industry, Median HH Income, and Median Age provided by: ESRI June 19. 2023 report
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Milk is the leading agricultural commodity in Tulare County; milk represents 23 percent of the total crop and livestock value for 2021.
If you need to expand or build in California, Tulare County is the place for you. Easy and fast permitting process. Each community stands ready to assist decision-makers who seek to establish or expand businesses in our area. A growing number of manufacturers looking to access California and West Coast markets, have identified Tulare County as a strategic location, because of its available workforce and ability to ship products to customers overnight.
Industrial Available SF: 23 Million Industrial Lease Rate: $12.84 per sq ft
Office Available SF: 846,000 Office Lease Rate: $17.93 per sq ft
Source: Resimplifi & LoopNet
Source: Resimplifi & LoopNet
HEADQUARTERS IN THE REGION
DOING BUSINESS HERE
GETTING AROUND If you need to expand or build in California, Tulare County is the place for you. Easy and fast permitting process. Each community stands ready to assist decision-makers who seek to establish or expand businesses in our area. A growing number of manufacturers looking to access California and West Coast markets, have identified Tulare County as a strategic location, because of its available workforce and ability to ship products to customers overnight.
4 Major Ports within 250 Miles Port of Long Beach, CA Port of Oakland, CA Port of San Francisco, CA Port of Los Angeles, CA
4 Major Airlines within 250 Miles Tulare County is 44 miles away from Fresno Yosemite International Airport (FAT) with direct flights to 11 national destinations and Mexico. The 5th busiest airport in the nation, Los Angeles International Airport (LAX) is 3.5 hours from Tulare County, and boasts International flights to business destinations like Singapore, London, Tokyo, and Madrid. San Francisco International Airport (SFO) is a 4 hour drive from Tulare County with direct and international flights around the globe.
1,945+
Daily Flights Source: LAX.com, SFO.com, FAT.com
458+
Destinations
Truck Delivery Times from Tulare County Sacramento, CA - 1 day San Diego, CA - 1 day Las Vegas, NV - 2 days Portland, OR - 2 days Denver, CO - 3 days Source: UPS Delivery Time Zones
1,890+
International Destinations
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WORKFORCE & TALENT California has 2.3 million students enrolled in its higher education system, with a vast network including California State University (CSU), University of California (UC), California Community Colleges (CCC), and more than 150 private college campuses. Tulare County is home to three community colleges with satellite campuses and two universities from the CSU system, within 1 hour from the county seat. Three private universities with satellite or online programs. 12 CSU campuses and 3 UC campuses within 210 miles.
Job Skills & Apprenticeship Training: Our workforce development partners work in tandem with companies and local community colleges to design and produce specialized trainings specific to any companies standards. They also provide no-cost hiring assistance and help maximize access to federal and state tax credits, as well as local and state training funds.
ASSISTS EMPLOYERS IN STRENGTHENING COMPETITIVE
EDGE BY PROVIDING
FUNDS TO OFFSET
COSTS OF JOB SKILLS TRAINING EMPLOYERS ARE PROVIDED PERSONNEL MATCHED TO MEET
THEIR SPECIFIC NEEDS & SKILLS THAT ALLOW
YOU TO FIND PEOPLE
FOR PERMANENT POSITIONS Source: PPIC.org| California’s Higher Education system
The top agriculture-producing county in the United
AGRIBUSINESS
States, Tulare County, produced $8.6 billion dollars in 2022. Contributing to 44% of the state of California’s total agriculture production. Tulare County & California leads the nation in Ag-Tech. Hosting a critical ecosystem supporting cutting-edge developments, including the world’s top 10 Agricultural Science universities and 11 Tier-1 research universities making discoveries from seed breeding to biofuel alternatives. Temporal and spatial crop information is critical for more effective water and nutrient management for farmers. Challenges posed by drought, heat wavs, and climate change has helped evolve crop growth. Precision agriculture manages crops based on new technological developments. Providing the opportunity to reduce environmental effects of farming and increase profitability. Tulare County is at the forefront of the use of this technology.
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California is leading the nation in Ag Tech. One the of the many reasons we are
A‘DIFFERENT’ California bn .6 2 $
Top Commodity: Milk
Vegetables are 30% of total production
Source: Tulare County Agricultural Commission, 2022 Report
TAXES & INCENTIVES
Job Creation & Investment Support Programs: California Competes: This program offers a corporate income tax credit or a grant for companies looking to locate, invest, and create jobs in California. Research and Development Tax Credit (R & D): This program reduces state income tax due to the Franchise Tax Board for qualified research expenses while conducting qualified research activity in California.
Sales & Use Tax Exemptions (for equipment purchases) Partial Sales & Use Tax Exemption: This program provides a sales tax exemption for basic manufacturing equipment.
Avg. Sales & Use Tax: 7.91%
Full Sales & Use Tax Exclusion (CAEATFA): This program provides a full sales and use tax exclusion for advanced manufacturers and manufacturers of alternative source, advanced transportation products, recycled feedstock, components or systems.
Federal Opportunity Zone: Tulare County one of 57 counties in an Opportunity Zone; corporations may be eligible for preferential federal tax treatment or preferential consideration for federal programs and grants.
Source: CA Dept of Tax & Fee Admin. , July 1, 2023
Source: California Community & Plant-Based Solutions
Fast Track Projects in Tulare County Businesses looking to build or expand quickly in California should consider Tulare County, CA. Our easy permitting process assists business owners expand or build within 90-days of applying.
State of CA Tax Overview
Source: Grow Tulare County, October 2023
City of Tulare Small Business Incentive Program Minimum capital investment of $1,000,000; create a minimum of 10 fulltime jobs paying at or above the Visalia-Porterville Metropolitan Statistical Area average wage plus benefits. The maximum incentive of this program is $150,000. Source: City of Tulare - Economic Development & Redevelopment Department, October 2023
Corporate Income Tax: 8.84% Sales & Use Tax: 7.25%
City of Tulare Large Project Incentive Program Minimum capital investment of $10,000,000; create a minimum of 50 fulltime jobs paying at or above the Visalia-Porterville Metropolitan Statistical Area average wage plus benefits. There is no maximum incentive amount through this program. Source: City of Tulare - Economic Development & Redevelopment Department, October 2023
Income Tax Rate: 1% - 12.3% (9 brackets) 10 | tularecountyedc.com
TOURISM Family Fun
Out in the Wild
Families can enjoy a plethora of entertainment and adventure at various parks and venues for all ages. No need to leave the kids at home - bring the whole family to Tulare County for a trip you’ll never forget.
Tulare County is the perfect destination for a get-away that makes you feel like you are in another world. Take a trek through the giant sequoia trees, float on a lake, take a hike, and simply breathe the fresh mountain air.
Multicultural Thread
Agricultural Powerhouse
Visit the Tulare County Museum for local history and view one of California’s largest Native American basket collections. The History of Farm Labor & Agriculture Museum focuses each cultural group’s contributions to this powerhouse.
5,000 square miles that make up Tulare County is what makes us the nation’s number one milk processing county. It’s possible the milk, ice cream, and butter in your kitchen all hail from Tulare County.
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TULARE C O U N T Y
California’s Most Innovative Location Join in on the conversation! CONTACT US 309 W. Main St., Suite 110 | Visalia, CA 93291 | www.tularecountyedc.com