Rawls Impact

I M PA C T rawls impact | 1

impacting: page 5 Industry Demand STEM MBA program page 8 Research world-renowned faculty page 14 Student Success career placement services

from the dean

the Rawls College impact Through 75 years of excellence, the Rawls College remains one of the top schools for business and research across the country. The integration of cutting-edge technology coupled with the expertise of world-renowned faculty has resulted in the development of innovative programs that prepare our students for success after graduation. Rawls placement rates continue to be over 90 percent - well above the national average - making the Rawls College an ideal environment for gaining industry-specific knowledge and hands-on experience. During my 37 years at the college, I have seen many new faces, new facilities and new programs – all implemented with the purpose of ensuring the best learning environment for our students. Through all the changes, one aspect of the college remains steadfast - our commitment to provide a quality, purposeful education that will prepare our students for success. I invite you to learn more about how the Rawls College is positively impacting industry, research and student success.

Sincerely,

Paul R. Goebel, Ph.D.

Interim Dean James E. and Elizabeth F. Sowell Professor of Finance

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The STEM MBA program will enable me to gain a better understanding of business concepts that will assist me in addressing administrative and governmental issues today’s institutions face, particularly in regard to insurance policies and interstate collaboration.

Brooke Walterscheid STEM MBA student

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impacting industry demand

STEM MBA program In 2014, the Rawls College responded to industry demand for STEM (science, technology, engineering and mathematics) leaders by launching a one-year STEM MBA program; the first of its kind in Texas. The program focuses on the competencies STEM students need to increase their marketability and gain leadership and business acumen. Students pursing a STEM MBA must have a background in science, technology, engineering or mathematics. As a general business master’s degree with an emphasis on STEM applications, the program complements STEM students’ technical backgrounds while also providing the business skills needed to be successful in management and leadership roles. Unlike other MBA programs, the program utilizes STEM-related examples and case studies, as well as electives that are specific to STEM professions. In addition to those electives, courses include accounting, finance, economics, law, marketing, management, statistics and strategy.

Three cohorts are admitted to the STEM MBA program each calendar year. Throughout the program, students remain in classes with their initial cohort, allowing for strong working relationships and friendships to develop. The program has seen record growth; there are 37 students in the most recent cohort compared to 18 in the initial cohort in 2014.

34% 1

st

of the student body is Hispanic, African American and/or Asian/Pacific Islander

of its kind in Texas

138

graduates since the inception of the program in 2014

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STEM

leadership skills and critical thinking prepare students for success

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impacting research

world-renowned faculty Our internationally recognized faculty are among the most productive researchers in their respective fields. Texas Tech is one of only 81 public universities with Tier One Carnegie designation, thanks to the support provided by our faculty's leadership and expertise. Both graduate and undergraduate students are afforded unique opportunities to work on research projects with these industry leaders, which supports the college’s student recruitment efforts.

Ronald K. Mitchell, CPA, Ph.D., shares insights on commercialization best practices with graduate students.

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Fred Davis, Ph.D.

Bobby G. Stevenson Chair in Information Technology

Published in (selected journals): Information Systems Research, Journal of the Association for Information Systems, Journal of Management Information Systems, Journal of Applied Psychology, Management Science, MIS Quarterly, Organizational Behavior and Human Decision Processes Google Scholar citations: over 103,000

Shelby D. Hunt, Ph.D. Jerry S. Rawls & P.W. Horn Professor of Marketing

Published in (selected journals): Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, Journal of the Academy of Marketing Science, and Academy of Management Journal Google Scholar citations: over 50,000

Ronald K. Mitchell, CPA, Ph.D. Professor of Entrepreneurship & Jean Austin Bagley Regents Chair in Management

Published in (selected journals): Academy of Management Journal, Academy of Management Review, Entrepreneurship Theory & Practice, Journal of Business Venturing, Journal of Management Studies Google Scholar citations: over 16,000

Peter H. Westfall, Ph.D.

James and Marguerite Niver Professor & P.W. Horn Professor of Information Systems and Quantitative Sciences

Published in (selected journals): Biometrika, JAMA, Journal of the American Statistical Association, Journal of the Royal Statistical Society, Strategic Management Journal, Statistica Sinica,The American Statistician Google Scholar citations: over 10,000 rawls impact | 9

Fred Davis is globally recognized for research on user acceptance of information technology. He introduced the “technology acceptance model” (TAM), which asserts that technology adoption is driven mainly by users’ perceptions of a system’s usefulness and ease of use. Built on theories of human motivation, decision making and goal pursuit, TAM is a leading research model in the information systems field. TAM has been used to investigate diverse information systems in education, health care, marketing, financial services, manufacturing, government, social, supply chain and other contexts. Reflecting this broad impact, Davis’ publications have been cited more than 103,000 times per Google Scholar.

www.davis.ba.ttu.edu

Fred Davis, Ph.D. Bobby G. Stevenson Chair in Information Technology

Research Focus Areas

User Acceptance of Information Technology • Managing Emerging Technologies • Technology-assisted Decision Making • Computer Training and Skill Acquisition • NeuroIS

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Shelby D. Hunt, Ph.D. Jerry S. Rawls & P.W. Horn Professor of Marketing

Research Focus Areas

Marketing • Competition • Strategy • Macromarketing • Ethics

A past editor of the Journal of Marketing (1985-87), Shelby D. Hunt is one of the 250 most frequently cited researchers in economics and business (Thomson-ISI, 2003), and has over 50,000 Google Scholar citations. In 2015, the Journal of Marketing’s "Harold H. Maynard Award" was changed to the “Shelby D. Hunt/Harold H. Maynard Award” by the American Marketing Association. This award is given each year to the Journal of Marketing article that makes “the most significant contribution to marketing theory and thought.” Hunt was also named as an inaugural fellow of the American Marketing Association. In 2011, Sage Publications published a ten-volume set, “Legends in Marketing: Shelby D. Hunt.” The volumes include 132 of Hunt's articles, 41 commentaries on Hunt's work by distinguished scholars and interviews of Hunt by each volume's editor. www.hunt.ba.ttu.edu rawls impact | 11

Ronald K. Mitchell, CPA, Ph.D. Professor of Entrepreneurship & Jean Austin Bagley Regents Chair in Management

Research Focus Areas

Entrepreneurial Cognition • Organization Studies • New Ventures • Stakeholder Theory • Technology Commercialization

During his previous 20-year career as a CPA, turnaround CEO and management consultant, Ron Mitchell developed expertise that would support insightful scholarship throughout his second career in academia. A founder of the entrepreneurial cognition research stream and a leader in stakeholder research, Mitchell has authored five books and over 100 peer-reviewed publications. Mitchell served as entrepreneurship division chair of the Academy of Management (2008-2009) and was jointly-appointed professor of public policy and strategy in the Guanghua School of Management at Peking University (1999-2002). Named a distinguished educator early in his academic career, and as a national and international award winning entrepreneurship program designer, Mitchell offers highly innovative classes in technology commercialization and organization studies. He researches, consults and lectures worldwide. www.mitchell.ba.ttu.edu

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Peter Westfall has published over 100 highly influential articles and six books on statistical theory and practice. Formerly an editor of The American Statistician (2006-08), Westfall is a fellow of the American Statistical Association and a fellow of the American Association for the Advancement of Science. Westfall also served as associate editor for the Journal of the American Statistical Association from 2003-06. Throughout his career, he has received national recognition including awards from the American Statistical Association for “Outstanding Statistical Application” and “Excellence in Continuing Education.” Westfall has also gained media attention resulting from his 2009 appearance in Forbes Magazine and 2008 appearance on Bloomberg television for his commentary on Nassim Taleb’s book, “The Black Swan: The Impact of the Highly Improbable.” www.westfall.ba.ttu.edu

Peter H. Westfall, Ph.D. James and Marguerite Niver Professor & P.W. Horn Professor of Information Systems and Quantitative Sciences

Research Focus Areas

Multivariate Analysis • Resampling • Bayesian Statistics • Statistics Education • Multiple Comparisons rawls impact | 13

impacting student success

career placement services undergraduate

$50k 90% Median Starting Salary

Placement Rate

$68k 93% Median Starting Salary

Placement Rate

graduate

The Rawls College is dedicated to student success. As early as freshman year, students take Fundamentals of Business Professionalism where they are encouraged to begin building a professional portfolio and network. Throughout their academic experience, students have the opportunity to participate in professional development and networking events, including bi-annual career expos tailored for business majors. Major-specific recruiting events such as Meet the Firms, Meet the Industry and the Supply Chain Breakfast are also held throughout the year. The Rawls College continues to boast placement rates above the national average. rawlscmc.com

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prominent employers Amazon

Frost Bank

Pioneer Natural Resources

Anadarko

Geico

PlainsCapital Bank

BDO

General Motors

PricewaterhouseCoopers (PWC)

BOK Financial

Goldman Sachs

Reagor Dykes Auto Group

Chesapeake Energy

Goodyear

RSM

Chevron

Goosehead

Sabre Holdings

Cintas

Insurance

Saville

Concho Resources

Grant Thornton

Sewell Automotive

ConocoPhillips

Group 1 Automotive

Southwest Airlines

Dell

Hilcorp

Target

Deloitte

ISNetworld

Texas Instruments

Devon Energy

KPMG

Tyler Technologies

DHL Logistics

Lockheed Martin

USAA

Enterprise

Moore Supply Co.

Walmart

Ernst & Young (EY)

NALCO Champion

Weaver

Ethos Group

National Instruments

Whitley Penn

Ferguson

Otis Elevator

FDIC

PepsiCo / Frito-Lay

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Visit www.rawlsbusiness.ttu.edu and connect with us online.