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DROPS OF PROSPERITY L E S S WAT E R . M O R E S AV I N G S

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WHY INDIA NEEDS BETTER IRRIGATION SOLUTIONS India had 145.16 mi small and marginal land holdings in 2015-16, making up 86.21% of total landholdings

Small and marginal farmers own less than 2 hectares of land

Indian agriculture's contribution to GDP - 1950-51 - 51.9% 2017-18 - 16%

IDEI works with smallholder farmers to help them increase their income and agricultural productivity

KEY DIFFERENTIATORS Respect and dignity of life Liberating the entrepreneurial spirit of smallholder farmers Turning poverty into opportunity Creating a collaborative, participative culture to meet social, economic & environmental goals Replicating and up-scaling strategies and solutions Designing & adapting transformational technology to generate new market opportunities Tangible income impacts

ABOUT IDE - INDIA Developing new technology products & enhancements for small-plot agriculture is IDEI's guiding mission. The ruthless pursuit of a ordability is a hallmark of IDEI technology development. Each IDEI technology is designed to be one-ﬁfth the cost of its competitors, scaled down to ﬁt one-tenth hectare plots, and able to generate sales at an unsubsidised market price. Characteristics of technologies suited for smallholders include:

Low cost High return on investment (full payback in ﬁrst year of use) Fast investment turnaround Simple and inexpensive to maintain Environment friendly

IDEI invests in constant product innovation and reďŹ nement to meet smallholder needs and stimulate supply chain growth. IDEI is working to further reďŹ ne and improve existing product lines as well as to design, develop and disseminate additional technologies.

TECHNOLOGIES DEVELOPED Bamboo TP-3.5 inch pump

Micro tube drip

BPP-Metal-- 3.5 inch

Customizable pre punch in line drip

BPP-Metal-5inch Surface water lifting device Superior Surface water lifting device Concrete pedal pump Rope & Washer pump

Low pressure Micro Sprinkler Low Pressure Impact Sprinkler Sub Surface Drip Irrigation with button emitters Water storage bag (5,000 litres) Ventury

Solar Powered Water lifting device

In-Line Drip

Family Nutrition Kit

Low Cost Green House

Bucket Kit

Low Cost Cold Storage

Drum Kit

Drinking Water

Quarter acre kit

Portable Solar Panels

KRISHAK BANDHU IDEI has successfully promoted the KB or Krishak Bandhu (Farmer's Friend) brand as a premium smallholder-friendly brand. All IDEI low-cost technologies are promoted under this registered trade mark. The KB logo combines the name, a 5 leaf branch to connote cultivation and yield and thereby, agricultural prosperity and four curved lines to indicate irrigation. The brand is well recognized and has come to symbolize good quality at a ordable prices.

CLIMATE-SMART AGRICULTURE DEVICES At IDEI, we have introduced innovative, a ordable technologies that allow for year round irrigation and therefore cultivation in the hands of the smallholder farmers. These technologies reduce green house gas emissions in agriculture and contribute towards conserving water in agriculture as well. These technologies increase the resilience of the user farmers.

1. WATER APPLICATION DEVICES

IDEI's water application technologies are signiďŹ cantly low in cost, available in small packages, operate at very low pressure and are easy to operate. Since it does not require high initial cost it removes entry barrier for small farmers to adopt drip irrigation. A farmer can irrigate more crop area per unit of water used as it requires 60-70 percent less water when compared with traditional surface irrigation system. The slow and regular application of water maintains optimum moisture at the root zone which improves plant quality and yield increases by 3050%.

Low cost drip irrigation systems was a disruptive technology that completely transformed the way irrigation was practiced by poor farmers in the states that lie in South and West of India. The idea came from observing a farmer who was using string of used ice cream plastic wrappers as a drip irrigation technology. IDEI decided to develop a technology that could break the entry barrier of cost for farmers. KB Low cost drip irrigation is one ďŹ fth the cost of commercially available drip systems and has till date enabled more than 400, 000 households (2.5 Million people) break the shackles of poverty.

USPs of Water Application Devices: IDEI's water application technologies are signiďŹ cantly low in cost. Low set-up cost removes entry barriers. Operate at very low pressure. Easy handling. Require 60-70 percent less water when compared with traditional surface irrigation system. Slow and regular application of water improves plant quality and yield increases by 30-50%.

Variants of Water Application Devices:

KB Customised Drip

KB Drum Kit

Low-cost drip irrigation system using thin walled lay ďŹ‚at tubes as laterals

A pre-assembled, pre-packaged drip irrigation kit to grow multi-nutritional vegetables for home consumption

KB Bucket Kit

Income Maximiser

A pre-assembled, pre-packaged drip irrigation kit to grow multi-nutritional vegetables for home consumption

KB Micro Sprinkler A pre-assembled, pre-packaged drip irrigation kit for crop cultivation (mainly vegetables) for family consumption & earning

KB Impact Sprinkler A low-cost, low-energy impact sprinkler specially designed to operate at low pressures

case stor

ry - drip

1. WATER LIFTING DEVICES

IDEIâ€™s water lifting technologies are characterized and are driven by human energy with a combination of lifting and pumping device. Delivery arrangements allow the water to be dropped into a channel or delivered under pressure into a pipe. All technologies provide rated water discharge (speciďŹ ed for each technology) and are reliable requiring least maintenance. There are no recurring costs. The technologies allow the farmer to lift water to his convenience without any need/ worry for storage. These technologies can be used to cultivate all types of crops. Since these are low on cost they can be easily a orded by the farmer.

The water lifting device was described as, â€œa little hen that lays golden eggsâ€?. It was thought of nothing less than a miracle. The water lifting device made its humble beginnings in Bangladesh. An initial model of foot operated irrigation device developed by one of the farmers of Bangladesh was a response to the problems they faced and therefore, was a perfect solution. IDEI (then IDE) worked closely and reďŹ ned the product and developed what came to be known as the Water lifting device. As remarkable as the Water lifting device itself, are the marketing strategies employed to inform the smallholder farmers about the product and its usefulness. Over 1 Million households (more than 5 Million people) using Krishak Bandhu (KB) water lifting device in India are testimony to its usefulness.

USPs of Water Lifting Devices: Water lifting devices are driven by human energy with a combination of lifting and pumping device Used in regions with high water table Reliable, low maintenance Replacing diesel pumps, thereby saving fuel & reducing carbon emission. Each pump o sets 0.477 tonne of CO2 emissions per year 3,500-4,000 litre/ hour discharge depending on body weight Irrigates up to 1 acre of vegetable farm

Variants of Water Lifting Devices:

1.5 inch TP (metal treadles)

3.5 inch TP (bamboo treadles)

3.5 inch TP (metal treadles)

3.5 inch Surface TP suitable for surface water sources

1.5 inch concrete pump (PVC Sleeves) with wooden pedals

3.5 inch Superior Surface TP suitable for surface water sources (with reduced use of steel and more of wood)

SUSTAINABLE AGRICULTURAL PRACTICES & PRODUCTS Enjoying year round cultivation and the disposable income generated through KB technologies smallholder farmers desired to take the next leap towards prosperity. Taking the cue, IDEI conducted rigorous constraint analysis across the value chain. Following the log jam approach, key constraints were narrowed down into three broad categories- input, throughput and the output stage. In response, interventions in the three key stages were developed and implemented. The result shows in established Farmer Entrepreneurs we call the 'Service Entrepreneurs' or the 'Champion Women Entrepreneurs' who are on their way to become a 'one-stop shop' for the agri-needs of smallholder farmers in villages.

Water Lifting Devices IDEI's water lifting technologies are characterized and are driven by human energy with a combination of lifting and pumping device. Delivery arrangements allow the water to be dropped into a channel or delivered under pressure into a pipe. All technologies provide rated water discharge (speciďŹ ed for each technology) and are reliable requiring least maintenance. There are no recurring costs. The technologies allow the farmer to lift water to his convenience without any need/ worry for storage. These technologies can be used to cultivate all types of crops. Since these are low on cost they can be easily a orded by the farmer.

Water Storage Devices The water storage technologies are used in conjunction with the water application devices. In many semi arid areas, the brief monsoon season brings with it an abundance of water. However, this water is wasted and there is an acute shortage of water during the rest of the year when it is conducive to cultivate high-value vegetable crops and horticulture, especially when these crops fetch a remunerative price. Capturing rainwater and storing it for use during these months is not possible due to the high cost of storage structures. To provide low-cost storage for farmers IDEI has developed water storage bags of varying capacities.