Since its founding in 2001, “sound unwavering direction” has captured the essence of this company. While 2020 has certainly tested our spirit, we greet 2021 with a renewed sense of purpose and confidence - as clear today as it was for TrueNorth’s founders 20 years ago.
“Connection Generates Power” naturally emerged as the theme for 2020. This Value Report illustrates the profound connections that exist at TrueNorth and reflects our cherished ties to colleagues, clients, and the communities where we live and work. These connections empowered us to rally behind a common vision and shared values. They have challenged us to grow and evolve, to communicate and collaborate with one another. And they have offered us the fortitude to keep the faith and persevere.
We hope this value report captures what we aspire to be for our clients, colleagues, and communities: a valued resource and a source of stability, energy, and inspiration.