5 Unique Types of Content Moderation to Protect Your Brand

In the competitive world of online business, protecting your brand image among the target audience is the major concern. This is basically because of the user generated content. What happens is that companies allow customers to solicit responses on their social media accounts,

like Facebook, YouTube, Twitter and others; this in turn, increases the risk of putting the brand value at risk.

Hence, Content Moderation Services play a major role in this and help the companies portray only genuine and positive content that represents their company. If you too are an entrepreneur, you must be aware of the following types of content moderation –

1. Comment & Forum Moderation If you wish to boost your audience engagement, there can be nothing better than community forums. But, some spammers may attack your brand image by posting inappropriate content.

Thus, this type of moderation deals with monitoring of inappropriate content and protection of critical ad revenue as well as audience satisfaction.

2. Social Media Moderation This type of moderation works across different social channels, wherein the experts checks every post and comment on the criteria designated by the company/ brand. After monitoring, the bad content is removed and users are provided with a clean environment to communicate.

3. Chat Moderation In this type of moderation, the company providing you such services makes sure that you are provided with double-layers of review, accuracy and flawlessness. The online predators are located and eliminated that may be violating the image of your messaging app, game or any other service. [ Read Also: Why Outsource Market Research to Specialized Company? ]

4. Video & Image Moderation This type of moderation, keeps a strict eye on social media and ensures that no nuisance content or violating image/ video slips through.

Thus, your users can easily share different videos and images that are in line with your brand guidelines.

5. Website Content Moderation You can even get your website content moderated to make sure that the users see and read only what you want them to see or read.

There can be some sections in your website, where you allow user generated content. So, with this type of moderation, you can be rest assured that no one will be able to post any obscene or inappropriate content on your website.

So, just protect your brand today. In today’s business world, the scope of business growth is

equally bigger than the number of spammers, who will make every effort to put you down. So, take action and moderate your content!!

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