Mediakit 2025
What is SUMMIT
SUMMIT is the leading B2B platform for professionals in business travel and MICE, across the Benelux. With strategic insights, practical content, and a sharp focus on innovation, SUMMIT connects decisionmakers in the MICE and corporate travel sectors. SUMMIT also focusses on bleisure, a powerful strategy that benefits both employees and organizations, with in the know destination reports and more creative ideas beyond the business.
Published both in print and digital formats, we serve a growing network of travel managers, event planners, procurement executives, DMCs, TMCs, and other travel professionals. SUMMIT is the ultimate platform for those aiming to elevate business mobility and event strategy.
Our Approach
SUMMIT is published quarterly in both print and digital editions. Each issue is carefully timed to align with major industry events like IMEX (May), ITB (March), WTM (November), IATA AGM (June) and IBTM World (November). With an in-house editorial team and active engagement through cross-media distribution and live events like TravDay, we deliver reach, credibility, and measurable results.
Frequency: 4 issues per year (March/April, May/ June, Sept/Oct, Nov/Dec)
Circulation: 6,000+ print copies | 10,000+ readers Language: English
• Format: Print & digital
• Website: www.summitbenelux.com – 20,000 page views/month
• Newsletter: Weekly – 3,600 subscribers
• Distribution via:
• TRAVel Media network
• SUMMIT database
• Industry events: IMEX, IBTM, TravDay
• Cross-channel campaigns
About SUMMIT
Positioning
& Target Audience
Target Audience
Business decision-makers in the Benelux who are responsible for corporate travel, meetings, and events:
• Travel Managers
• Event & Meeting Planners
• HR, Facility & Procurement Managers
• Executives, DMCs, and TMCs
• Qualified (business) travel agents
• Luxury agents
Demographics
• Age: 30–60
• Higher education (Bachelor’s or Master’s degree)
• Dutch or English-speaking (internationally oriented)
• Digitally savvy, but values premium print publications
Behavior & Needs
• Seeks reliable industry insights and actionable solutions
• Focused on sustainability, efficiency, innovation, and compliance
• Values professional benchmarks, peer stories, and networking
FACTS
Frequency: 4 times a year
Circulation: 6.000+ copies
Publication: Print and digital
Rates
1/1 page full colour: € 1.825 (210mm X 297mm)
1/2 page full colour: € 1.200 (185mm X 125 mm / 92mm X 272mm)
1/4 page full colour: € 735 (185mm X 68mm / 92mm X 136mm)
Destination Report
1 page: € 1.965
2 pages: € 3.100
4 pages: € 5.270
8 pages: € 8.950
SUMMIT Benelux online
www.summitbenelux.com
With 20.000 page views per month, www.summitbenelux.com is a major player in online communication towards to complete Benelux MICE-market. Commercial opportunities we offer are described below.
FACTS
Target Group: Decision makers in MICE Benelux
Page views: 20.000 per month
Visitors: 3.000+ unique per month
In our weekly email, sent to 3.900 e-mail addresses, we offer a full banner position in .jpg or .gif format. Along with the banner we offer advertorial possibilities.
Also, a fully dedicated e-newsletter composed by our experienced editors is possible.
SUMMIT Benelux newsletter
Planning and themes
EDITORIAL STRUCTURE
Core Themes
• Business Travel Management
• MICE Destinations & Venues
• Corporate Aviation & Hospitality
• Sustainability & Innovation
• Travel Policy & Cost Control
• Risk & Compliance
• Networking & Industry Events
Recurring Sections
SUMMIT CUM LAUDE
• Every issue has an in depth interview. This person has to be an industry leader. It has to be an honor to be in this magazine.
DESTINATION DEEP DIVE
• Every issue has at least one nearby and one far destination deep dive, showing the best inside information for the desired target audience, MICE and/or business travel
TRADE AND TECH
• The latest on the trade and technology
GREEN IT, MEAN IT
• The latest of sustainability
LIVE YOUR BEST LIFE
• The very best in Bleisure
Contact
SUMMIT Benelux
SUMMIT is published by TRAVel Media BV.
sales@travmedia.nl
EDITOR: tijn@travmedia.nl
INFO: info@travmedia.nl
summitbenelux.com +31(0) 35 67 28 8 52/55 Arendstraat 33A, 1223 RE
Tom van Apeldoorn
Commercial Director
TJ van Apeldoorn
Operational Manager
Seb van Apeldoorn
CHIEF EDITOR
Tijn Kramer
EDITORS
Theo de Reus, Arjen Lutgendorff, Sharon Evers & Dylan Cinjee
SALES
Dennis Ebbers, Dennis de Groot
Tina Bakker & Kate Vansteenkiste
ART DIRECTOR
Iris Beenen
MARKETING
Daniëlle van Ewijk & Liset Rodriguez
CONTACT
EDITORS
+31(0) 35-6728848
EMAIL redactie@travmedia.nl
SALES
+31(0) 35-6728855 / +31(0) 35-6728852
EMAIL sales@travmedia.nl