Business Traveller Mediakit - English

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Mediakit BUSINESS TRAVELLER

businesstravellernl

businesstrvlnl

businesstraveller.nl

businesstravellernl


S E P T E M B E R / O K T O B E R 2 0 2 1 €4.95

Title portrait LEKKER MAKKELIJK

GODDELIJK CYPRUS Ultiem relaxen in een zeer luxe Mediterrane oase

De snelle opkomst van de comfortabele privéjet

SPORTAGENDA 202 2

PLUS

We mogen weer juichen! Maar waar gaan we heen?

Interview CEO Sunweb • 4 uur in Bangkok • Hyundai IONIQ 5

Business Traveller Netherlands BUSINE SS TRA VELLER

SEPTEM

BER/OK

BUSINESS TRAVELLER

TOBER 2 0 2 1 €4.9 5

LEKKER MAKKEL IJK De snelle opk omst van de comfortabe le privéjet

MERKIDENTITEIT

TOBER

Brussels Airlines in een nieuw jasje

2021

KLM Bas Gerressen, nieuwe directeur KLM Nederland

GODDEL IJK CYP RUS Ultiem rela xen in een zee luxe Medite rrane oase r

SPORTA

GENDA 2 022 We mogen weer juichen Maar waa ! r gaan we heen?

Alleen ’t beste

BER/OK

BTMF 2021

Duurzaamheid hot topic tijdens BTMF

SEPTEM

N O V E M B E R / D E C E M B E R 2 0 2 1 €4.95

PLUS

TERUGK EER VAN

■ USA ■ BTMF ■ BRUSSELS AIRLINES ■

ZAKENR EIZEN ■ NIEUWE BESTEM MINGEN

LIFESTYLE ■ LUXE VILLA’S ■ SCANDINAVIË

Nieuwe

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en BT3

2021.indd

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FACTS Target Group: Most of our readers are between 30 and 49 years old, average to higher education, luxury-oriented, tech-adept and have an above average gross income. Frequency: 6 times a year Circulation: 11.000 copies Pageviews: 37.000+ views monthy Type: mobile, cosmopolitan and with a wide range of interests. Success-oriented but also with a keen interest in some fun in life.

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Cover BT4 2021.indd 1

16-12-2021 11:24

14-10-20

21 15:03

Business Traveller offers its readers the latest information, significant content presented in a structured and reader-friendly manner in a nice glossy look and feel. Business Traveller brings the traveling know-how that is crucial for successful business wherever it may bring you.

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VLIEGEN ■ LIFESTYLE ■ DE TERUGKEER VAN ZAKENREIZEN ■ NIEUWE BESTEMMINGEN

Back to the USA

BUSINESS TRAVELLER TRAVELS GLOBALLY WITH YOU: this prestigeous title is found all over the world in rooms of large business hotels, airport lounges and on board selected airlines. The title is read by members of several major industry associations and of course by our subscribers, corporates that are frequently on the move, anywhere in the world.

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PLUS

Interview CE in Bangko O Sunweb • 4 uur k • Hyund ai IONIQ 5

Interview Marmitek • Babylon Hotel Den Haag • Laptoptest

■ AAL BORG ■ DUURZA AM VLIE GEN ■ LIFE STYLE ■ DE

NOVEMBER/DECEMBER 2021

■ AALBORG ■ DUURZAAM

Alleen ’t beste

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SEPTEMBER/OKTOBER 2021

The first edition of Business Traveller appeared over 42 years ago in the UK. It is without a doubt the global leading title for the business traveller and business travel sector. Business Traveller has fourteen editions worldwide: Asia /Pacific, Middle East, Africa, USA, Germany, De top 10 Russia and many other 0 airlines en restauran ts van de countries and regions. De top 100 airlines enwereld For more than 5 years, restaurants van de wereld TRAVelMedia has the license for publishing Business Traveller in The Netherlands. Business Traveller is published in a circulation of 11.000 copies each issue.


Our readers 17% 27% 40% 2%

22%

FUNCTION Sales / Commercial Leading Planning / Development Management Finance Travel Management Resources Production Purchase Bookkeeping

19% 9%

21% 42% 18% 11% 8%

11% 7% 13% 5% 4%

De beste airlines, airports, hotels en meer medailles...

SAFETY FIRST

PLUS

DE MOOISTE E-CARS

De strenge maatregelen van airlines om veilig te vliegen

Tophorloges • Staycation • Puglia en Bonaire culinair

Wat een line up: Mercedes x Polestar x Ford Mustang!

HOLLANDSE GENEVER Brabantse topkwaliteit van Zuidam verovert de wereld

I B E L I E V E I C A N F LY !

PLUS

SPOTLIGHT OP AIRLINES

De airlines op Schiphol zijn helemaal klaar voor vertrek

Wijntoppers • AMEX GBT en BCD Travel • Droomeilanden

KLM’s Harm Kreulen, Lufthansa en Qatar Airways

PLUS

LEKKER MAKKELIJK

Ambitieus Moonback • Malta • Sterrenhotels en luxe lifestyle

De snelle opkomst van de comfortabele privéjet

Champagne

17% 2%

03-12-2020 17:13 Nieuwe covermaten BT1 2021.indd 1

10-06-2021 10:06

SPORTAGENDA 202 2

PLUS

BTMF 2021

We mogen weer juichen! Maar waar gaan we heen?

Interview CEO Sunweb • 4 uur in Bangkok • Hyundai IONIQ 5

Duurzaamheid hot topic tijdens BTMF

Alleen ’t beste De top 100 airlines en restaurants van de wereld

BP Nieuwe covermaten BT2 2021.indd 1

N O V E M B E R / D E C E M B E R 2 0 2 1 €4.95

GODDELIJK CYPRUS Ultiem relaxen in een zeer luxe Mediterrane oase

12-08-2021 16:01Nieuwe covermaten BT3 2021.indd 1

LIFESTYLE ■ LUXE VILLA’S ■ SCANDINAVIË

On the road again

VLIEGEN ■ LIFESTYLE ■ DE TERUGKEER VAN ZAKENREIZEN ■ NIEUWE BESTEMMINGEN

OP SCHIPHOL ■ HOSTAL GAVINA ■ HOTELNIEUWS ■ BRISTOL ■ BTMF

AAN DE SLAG ■ HYBRIDE WERKPLEKKEN ■ COLUMNS Cover BT6.indd 1

19%

■ USA ■ BTMF ■ BRUSSELS AIRLINES ■

Hoopvol proosten op de toekomst tussen de wijnranken

■ AALBORG ■ DUURZAAM

■ NIEUW

LAPTOPS ■ ZAKENREISTRENDS ■ MODE ■ ROOFTOPBARS ■ BTMF

■ XIAOMI ■ WEER

22-09-2020 15:23

23%

NOVEMBER/DECEMBER 2021

■ BESTE

BIJNA

DROMEN VAN VER De 7 bucketlist-bestemmingen van Centraal-Amerika

13% Nieuwe covermaten BT5.indd 1

62%

S E P T E M B E R / O K T O B E R 2 0 2 1 €4.95

ROADTRIP EUROPA Met de cabrio langs de mooiste plekken op rijafstand van huis

SEPTEMBER/OKTOBER 2021

JULI/AUGUSTUS 2021

JUNI2021

NOVEMBER/DECEMBER 2020

WACHTEN OP VERTREK

J U L I / A U G U S T U S 2 0 2 1 €4.95

M E I / J U N I 2 0 2 1 €4.95

MERRY CHRISTMAS De allermooiste luxe cadeaus voor onder de kerstboom

1%

BUSINESS TRAVELLER

DE AWARDS VAN 2020

41%

3%

BUSINESS TRAVELLER

PLUS De opmars van de trein • E-cars• Italia en Curaçao

21%

5%

BUSINESS TRAVELLER

HET NIEUWE NORMAAL De zakelijke reisevaring gaat stevig transformeren.

TOPHOTELS ■ DAMESHORLOGES ■ GADGETS ■ INTERVIEW HAL

19%

5%

N O V E M B E R / D E C E M B E R 2 0 2 0 €4.95

ZAKENREISBUREAUS De lessen van BCD Travel, CWT en Uniglobe...

■ PARIJS

20%

OKTOBER2020

25%

Een heel voorzichtig herstel, hopend op duidelijke regels

8%

TRAVEL MANAGEMENT BY: Myself Secretary Private business department Travel agency Otherwise

17%

BUSINESS TRAVELLER

O K T O B E R 2 0 2 0 €4.95

AIRLINES OP SCHIPHOL

19%

12%

30%

BUSINESS TRAVELLER

3%

17%

14-10-2021 15:03 Cover BT4 2021.indd 1

KLM Bas Gerressen, nieuwe directeur KLM Nederland

MERKIDENTITEIT

PLUS

Brussels Airlines in een nieuw jasje

Interview Marmitek • Babylon Hotel Den Haag • Laptoptest

Back to the USA

BP

39%

100%

BP

11%

BUSINESS TRAVELLER

GROSS ANNUAL INCOME Under € 30,000 € 30,000 to € 50,000 € 50,000 to € 75,000 € 75,000 to € 100,000 More than € 100,000 Not known

21%

14%

BP

EDUCATION University / Master HBO / Bachelor College High school Otherwise

79%

BUSINESS SIZE (NUMBER OF EMPLOYEES) Less than 10 1-49 50-99 100-499 More than 500 Unfamiliar

100%

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AGE Younger than 30 years Between 30 and 39 years Between 40 at 49 years Between 50 at 59 years 60 years and older

JOB PROFILES Owner / Own company Independent / Contractors Management position Manager Remaining

100%

BP

SEX Man Woman

16-12-2021 11:24

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Our readers A sample of the reader database of BUSINESS TRAVELLER:

BASED UPON DATABASE PER DECEMBER 2021

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Distribution At this moment, the 11.000 copies of BUSINESS TRAVELLER are distributed as followed: • To 9.500 middle and large businesses in the Netherlands, who do a minimum of 8 million euros of import and/or export yearly • 900 addresses within the business travel industries (TMC’s, airlines, airports, suppliers, OTA’s, IT-companies, destinations, hotels) • At more than 10 Dutch hotels popular amongst business travellers: • Ibis Schiphol • Novotel Schiphol • Novotel Amsterdam City • Novotel Rotterdam • Worldhotel Wings Rotterdam Airport • Novotel Den Haag • Mercure Amsterdam City • Mercure Den Haag Central Station • Pullman Eindhoven • Sofitel Legend The Grand Amsterdam

• In the lobby of Schiphol Valet Parking • In the lobby of Schiphol Excellence Parking • In the Privium Lounge at Schiphol Airport • In several lounges at Schiphol Airport: • British Airways Lounge • Cathay Pacific Lounge • Aspire Executive Lounge at Amsterdam Schiphol - Lounge 41 (Non-Schengen) • Aspire Executive Lounge at Amsterdam Schiphol - Lounge 26 (Schengen) • Digital in the TUI Cloud (all TUI flights) • Digital on Readly, world wide media app

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Commercial opportunities The commercial opportunities in Business Traveller are diverse and will offer a full scale of possibilities for your communication demands. The possibilities are as followed: Ads, Dedicated Booklet, Advertorials, themed or product annex, Business portraits & Specials ADVERTISEMENTS In order to increase your brand awareness an advertisement is the best communication method. ADVERTISING RATES 1/1 page: 2/1 page: 1/2 page: Inside or backcover:

3.150 € 5.950 € 1.950 € 3.400 €

INSERTS Max. 15 gram: Max. 30 gram: Max. Size:

4.200 € 6.200 € 208 mm x 275 mm

SIZE 1/1

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Dimensions (W x H) Size 1/1: 210 mm x 279 mm Size 2/1: 420 mm x 279 mm Size 1/2 landscape: 180 mm x 125 mm Size 1/2 portrait: 88 mm x 220 mm Bleed: + 3 mm File Size: PDF with cropmarks Resolution: 300 dpi Colors: CMYK

ADVERTORIAL A good form of substantive content with promotional attention, a very powerful combination.

SIZE 2/1

ADVERTORIAL RATES 1/1 advertorial: 3.500 € 2/1 advertorial: 6.580 €

SIZE 1/2

SIZE 1/2


Commercial opportunities COMPANY PORTRAIT To position your company as a whole and to further introduce the key players in your organization, a company profile is the ideal communication tool. THEME OF PRODUCT ANNEX Of course there will also be special themed reports in Business Traveller. Here you can place your product offering in an appropriate editorial presence. OPTIONS: 2/1 spread:

contains the latest news from the business travel industry, interviews with professionals and public figures, information on locations, product specials and is updated daily with news. This platform provides our subscribers also with a weekly digital newsletter. OPTIONS BANNERING Banner Size File Size Reclangle 336*280 pixel LeaderBoard 728*90 pixel

Max 40 kb Max 40 kb

File Type

CPM Rate

.gif or .jpg .gif or .jpg

€ 35 € 40

6.580 €

SPECIALS For the different aspects of a destination, a new product or your prefered topic ‘adopting’ your own special is the best method for bringing the message across with power and visibility. OPTIONS: 16 pages Special: 18.500 € Completion by our editorial staff in consultation with you. BUSINESSTRAVELLER.NL Businesstraveller.nl is the online platform of the magazine Business Traveller with an average of over 37.000 pageviews every month. The website

BUSINESS TRAVELLER E-NEWSLETTER Every week our database containing 4.300+ travel managers and business travellers are sent a Business Traveller newsletter. Here we offer a full banner option in .jpg format, advertorials and a dedicated e-zine. OPTIONS FOR THE NEWSLETTER: Rates Leaderboard (728x90): 55 € CPM Advertorial: 850 € Dedicated newsletter: 1.800 €

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Topics planned for 2022 EDITION 1

EDITION 2

EDITION 3

EDITION 4

JANUARY/ FEBRUARY

MARCH/APRIL

MAY/JUNE

JULY/AUGUST

ONDERZOEK 2020

PLUS

Business Norwegian Encore • Airlines • Class gids • Mont Blanc Whiskyreis in Schotland horloges • Grieks eilandhoppen

O K T O B E R 2 0 1 9 €4.95

INTERVIEW BCD TRAVEL De nieuwe wensen van de moderne zakenreiziger

S E P T E M B E R 2 0 1 9 €4.95

CAMERATE ST

PLUS

STOPOVER (SINGAPORE)

Wat zijn de beste reisgenoten voor fotografie onderweg?

Dublin • Kenia • Interview Korean Air • Luxe op Corfu

Een nieuwe juweel en andere topsteden voor een overstap...

100 JAAR BAUHAUS Wereldwijd aandacht voor de modernistische beweging

PLUS

BEST IN DE BUSINESS

Zwitserland • Tissot horloges • Ritz-Carlton Istanbul

De nieuwe SkyTrax-lijst is uit! Wie zijn de winnaars?

MAC, CHROME, WINDOWS Getest: lichtgewicht laptops die echte zwaargewichten zijn

GROEN, GROENER...

PLUS

ISTANBUL AIRPORT

Hype of noodzaak? Wat doen airlines en hotels ecologisch?

De mooiste eilanden • Lissabon • Interview Uniglobe

Wow. Een kijkje op de grootste airport ter wereld...

PLUS Airline CEO’s • Frankfurt • Interview KLM topman

De laatste updates uit de populaire tussenklasse

ZEILEN IN DE ZON

PLUS

Een luxe zeilcruise langs de mooiste plekjes op aarde

Horloges voor haar • Stress op reis? • De Tunesische comeback

DE OPMARS VAN WERELD(S)MERK TONY 'S CHOCOLONELY

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NIEUW KOREA BP

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TRIED & TESTED Turkish Airlines maakt indruk met haar Business Class

HOT CHOCOLATE

JUNI 2019 ■ SINGAPORE AIRLINES ■ CULINAIR PERU ■ DE HOTELLOBBY 2.0 ■ DRESDEN ■ GADGETS

ZAKENSTEDEN ■ HOTELNIEUWS ■ HORLOGES ■ INTERVIEWS ■ GADGETS

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ECONOMY COMFORT

OVERNACHTEN IN 2119 De bijzondere blik van Hilton over hotels 100 jaar vanaf nu...

■ TOP

SWEET HOME CHICAGO

DE STAD VAN AL, OPRAH, MICHAEL, JAKE EN ELWOOD BP

L U I S T E R I N S T I LT E De allerbeste noise cancelling hoofdtelefoons voor onderweg

JULI/AUGUSTUS 2019

ALBERT PLESMAN 1919

GETEST ■ HOTELNIEUWS ■ HORLOGES ■ SINGAPORE AIRLINES ■ GADGETS

JAAR KLM ■ GESCHIEDENIS ■ HET LEVEN VAN EEN PURSER ■ INTERVIEW CEO ELBERS

■ BMW

■ 100

2020

NIEUWE AUDI ■ DE BESTE AIRPORTS ■ HOTELNIEUWS ■ OPEN IN AMSTERDAM

■ KENIA ■ LIFESTYLE ■ INTERVIEWS ■ DUBLIN ■ AIRLINE-ONDERZOEK

■ DE

‘THE OCEAN OF THE AIR UNITES ALL PEOPLE’

J U N I 2 0 1 9 €4.95

J U L I / A U G U S T U S 2 0 1 9 €4.95

OP PAD IN GLASGOW Een authentieke stad om verlief op te worden. Cheers!

SEPTEMBER 2019

OKTOBER 2019 GADGETS

TOKYO

NOVEMBER 2019

DECEMBER 2019

NIEUW IN NEW YORK

De beste stoelen in Economy en Premium Economy...

BUSINESS TRAVELLER

LUXE OP DE MALEDIVEN Het nieuwe aanbod voor zonzoekende levensgenieters...

BUSINESS TRAVELLER

N O V E M B E R 2 0 1 9 €4.95

DE HORLOGES VAN 2019 Wat zijn de meest bijzondere uurwerken van het jaar?

EDITION 6

SEPTEMBER/OCTOBER NOVEMBER/DECEMBER

BUSINESS TRAVELLER

BUSINESS TRAVELLER

BUSINESS TRAVELLER

BUSINESS TRAVELLER

D E C E M B E R 2 0 1 9 €4.95

DE BESTE PLEK Een compleet overzicht van de Business Class-stoelen

EDITION 5

• Middle East special • New hotel openings • Winter Wonderland • Curaçao unplugged • Oh, oh, The Hague.

DEADLINE 20th of January

26-11-19 14:21

Nieuwe covermaten BT9.indd 3

29-10-19 15:31

• Special Asia • Hotel trends • Business hotels in the Netherlands • The new summer routes of the airlines • City report Edinburgh

DEADLINE 24th of March

Nieuwe covermaten.indd 1

27-09-19 11:19

• Special Eastern and Central Europe • The novelties in the world of Premium Economy • Rotterdam Insider • Cruise special lifestyle

DEADLINE 19th of May

Nieuwe covermaten.indd 1

27-08-19 14:21

• Special China • All about the World Cup football • The most beautiful new business cars • The most exclusive destinations • Best of Brabant DEADLINE 21st of July

Nieuwe covermaten.indd 1

25-06-19 16:17

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Nieuwe covermaten BT10 goed.indd 1

Nieuwe covermaten.indd 1

• Special USA and Canada • Belgium: Business with the neighbours • Three iconic aircrafts • Special Lifestyle: The Caribbean • Great European cities

• Special Awards • Business under the sun: spotlight on Southern Europe • The latest news from the train • Christmas Special • Outlook 2023

DEADLINE 22nd of September

DEADLINE 24th of November

EVERY ISSUE: • Need to know airline information • Hotel updates • Destination Reports

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• Reviews on hotels and travel • Business updates

28-05-19 16:28

• Lifestyle and technology (cars, watches, and so on) • Luxury Travel

• Interviews • And much more


Contact BUSINESS TRAVELLER BUSINESS TRAVELLER

BUSINESS TRAVELLER NETHERLANDS N O V E M B E R / D E C E M B E R 2 0 2 0 €4.95 N O V E M B E R / D E C E M B E R 2 0 2 1 €4.95

DE AWARDS VAN 2020 B TDe M Fbeste 2 0 airlines, 21 airports, hotels en meer medailles... Duurzaamheid hot topic tijdens BTMF

MERRY CHRISTMAS KDe L Mallermooiste luxe cadeaus voorGerressen, onder de kerstboom Bas nieuwe directeur KLM Nederland

SAFETY FIRST M Estrenge R K I D Emaatregelen N T I T E I T van De airlines veilig te Brusselsom Airlines invliegen een nieuw jasje

?

PLUS PLUS Tophorloges • Staycation • Puglia en Bonaire culinair Interview Marmitek • Babylon Hotel Den Haag • Laptoptest

NOVEMBER/DECEMBER 2020 ■ XIAOMI ■ WEER AAN DE SLAG ■ HYBRIDE WERKPLEKKEN ■ COLUMNS NOVEMBER/DECEMBER 2021 ■ USA ■ BTMF ■ BRUSSELS AIRLINES ■ LIFESTYLE ■ LUXE VILLA’S ■ SCANDINAVIË

BIJNA

Back to the USA

SALES: dennis.degroot@ businesstraveller.nl

EDITOR: tijn@travmedia.nl

INFO: info@travmedia.nl

+31(0) 63 51 21 399 +31(0) 35 67 28 852

+31(0) 35 67 28 843

Arendstraat 33A, 1223 RE Hilversum, Netherlands

COMMERCIAL DIRECTOR TJ van Apeldoorn

CONTACT

PUBLISHER Tom van Apeldoorn

BP

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CHIEF EDITOR Tijn Kramer Cover BT6.indd 1

Cover BT4 2021.indd 1

03-12-2020 17:13

16-12-2021 11:24

EDITORS Theo de Reus, Sharon Evers, Arjen Lutgendorff, Dylan Cinjee & editorial team UK Business Traveller

SALES Dennis Ebbers, Dennis de Groot & Daniëlle van Ewijk

EDITORS 035-6728848 EMAIL redactie@travmedia.nl

ART DIRECTOR Iris Beenen

SALES 06-35121299 035-6728852

MARKETING Jason Sanches

EMAIL dennis.degroot@businesstraveller.nl WEBSITE www.businesstraveller.nl

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