Business Traveller Mediakit - English

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Mediakit BUSINESS TRAVELLER

businesstravellernl

businesstrvlnl

businesstraveller.nl

businesstravellernl


Title portrait Business Traveller Netherlands Looking to connect with the business travel industry and a large part of travelling SME in the Netherlands? Then Business Traveller is your partner!

FACTS

BUSINESS TRAVELLER

Target Group:

J U L I / A U G U S T U S 2 0 2 3 €4.95

HET BESTE IN DE LUCHT SkyTrax deelt weer de ‘Oscars’ voor airlines uit

BIJZONDER BELIZE Een schitterende reis om nooit meer te vergeten

THE OCEAN RACE

PLUS

Ga mee aan boord met ATPI

• Madrid • Fiat 600e • TravDay • Los Angeles • Luxe Lifestyle

BUSINESS

JULI/AUGUSTUS 2023

TRAVELLE R

FRANKFURT  HOTELNIEUWS  AIRLINE UPDATES  BRUSSEL  COLUMN

SEPTEMB

ER/OKTO

BER 202

WIFI IN D E LUCHT Een overzich t van online aan boord

3 €4.95

Culinaire extase

AVONTUU R IN CAN ADA Op doorreis langs de vele high lights

De beste keukens ter wereld… ER/OKTOB ER 2023 ■ AIRLINE NIEUWS ■ NEW YORK CITY

Taiwan!

PLUS • Hyundai Ioni • Golf • USA q 6 • JetBlue • Luxe horl oges

Trendy en traditie

JULI/AUGUSTUS 2023

■ WILDLIFE IN AFRIKA ■ LUMINAIR BT Cover

The title is read by members of several major industry associations and of course by our subscribers, corporates that are frequently on the move, anywhere in the world.

MAART/A

PRIL 20

23 BP

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Frequency: Circulation: Pageviews:

Type: mobile, cosmopolitan and with a wide range of interests. Success-oriented but also with a keen interest in some fun in life.

26-7-2023 15:33:36

■ LIFESTYLE

BUSINESS TRAVELLER TRAVELS WITH YOU This prestigeous title is found all over the world in rooms of large business hotels, airport lounges and on board selected airlines.

■ HOTELS

BT Cover.indd 1

PRIVATE JETS Over de myth es misverstanden en

BP

SEPTEMB

As part of the international Business Traveller family, with over 14 editions worldwide for over 45 years, Business Traveller magazine is a B2B2C glossy magazine, published in a print circulation of 9.000 copies four times a year. All print content is also distributed online, as well as the complete magazine which can be read digital.

Business travel professionals (B2B) & frequent business travellers (B2C) from the Netherlands Quarterly 9.000 copies 10.000 views monthy

27-09-2023

17:24

Business Traveller offers its readers the latest information, significant content presented in a structured and reader-friendly manner in a nice glossy look and feel. Business Traveller brings the traveling know-how that is crucial for successful business wherever it may bring you.


Our readers Split into different segments:

17% 27% 40% 2%

22%

FUNCTION Sales / Commercial Leading Planning / Development Management Finance Travel Management Resources Production Purchase Bookkeeping

9%

21% 42% 18% 11% 8%

11% 7% 13% 5% 4%

J U L I / A U G U S T U S 2 0 2 3 €4.95

TEST BUSINESS CLASS

PLUS

HET BESTE IN DE LUCHT

De top uit het Midden-Oosten en de sluiproute naar de VS

BT Awards • Zakhyntos • Londen • Must have lifestyle

SkyTrax deelt weer de ‘Oscars’ voor airlines uit

THE OCEAN RACE

PLUS

OP PAD MET DE KLM CEO

Ga mee aan boord met ATPI

• Madrid • Fiat 600e • TravDay • Los Angeles • Luxe Lifestyle

In gesprek met topvrouw Marjan Rintel in Istanbul

18% 14% 12% 4%

WIFI IN DE LUCHT Een overzicht van online aan boord

JULI/AUGUSTUS 2023

BT Cover.indd 1

Nieuwe Wereldmacht

Exclusief interview: SAUDIA CEO Capt. Ibrahim Koshy

26-7-2023 15:33:36

BT Cover-3.indd 1

PRIVATE JE TS

PLUS

DE WIJNKAARTWINNAARS

Over de mythes en misverstanden

• Hyundai Ioniq 6 • JetBlue • Golf • USA • Luxe horloges

Welke airlines schenken het mooiste glas aan boord?

Taiwan!

■ INTERVIEW ATPI ■ RUGBY WORLD CUP ■ HOTELS IN LONDEN ■ TRIED AND TESTED ■ MODE

De beste keukens ter wereld…

M A A R T / A P R I L 2 0 2 3 €4.95

AVONTUUR IN CANADA Op doorreis langs de vele highlights

SPORT EN ZAKEN De allermooiste evenementen van 2023 waar u heen moet...

EXPEDITIECRUISES

PLUS

Once in a lifetime-avontuur voor de echte reiziger

• Hotelreviews • Actieve teamuitjes • Nieuwe horloges • Duurzaamheid

MAART/APRIL 2023

25-01-2023 13:28

VERDER • Lekker Andalusië • APG • Laptoptest • Business Class

■ AIRLINE NIEUWS ■ NEW YORK CITY ■ HOTELS ■ LIFESTYLE ■ WILDLIFE IN AFRIKA ■ LUMINAIR

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P H I L LY O V E R T U I G T Heerlijke stad met uniek eigen karakter

SEPTEMBER/OKTOBER 2023

Culinaire extase

n HOTELREVIEWS n NIEUWE SMARTPHONES n SINGAPORE n COLUMN HANS KERSTEN n AIRPORTINNOVATIE

JANUARI/FEBRUARI 2023

06-12-2023 16:55

DUURZAAMHEID De ambities zijn groot, maar is het haalbaar?

MEI/JUNI 2023

FRANKFURT  HOTELNIEUWS  AIRLINE UPDATES  BRUSSEL  COLUMN

Oman, Dubai & Tel Aviv

sub kop

13% BT Cover.indd 1

52%

S E P T E M B E R / O K T O B E R 2 0 2 3 €4.95

M E I / J U N I 2 0 2 3 €4.95

BIJZONDER BELIZE Een schitterende reis om nooit meer te vergeten

JULI/AUGUSTUS 2023

Nieuwe tijden

■ FRAAIE HOTELOPENINGEN ■ TRAVDAY ■ DUURZAAMHEID ■ AIRLINE UPDATE ■ PARIJS

Feest!

Prachtige reizen, wereldse wijn en lekkere luxe

WOW... PANAMACRUISE Lekker luxe langs Colombia, Costa Rica en Jamaica...

1%

BUSINESS TRAVELLER

AZIË, WE KUNNEN WEER Magnifiek Maleisië en interview Cathay Pacific

41%

BUSINESS TRAVELLER

PLUS • JetBlue Mint • Roadtrip USA • Boston • Tokyo • En veel meer...

21%

3%

BUSINESS TRAVELLER

SPARKLING ONDERNEMER Een Nederlander en het succes van Engelse bubbels

8%

5%

J A N U A R I / F E B R U A R I 2 0 2 3 €4.95

BT AWARDS Welke airlines en hotels winnen de prijzen?

JANUARI/FEBRUARI 2023

19%

■ AIRLINE UPDATES ■ CATHAY ■ LISSABON ■ DELTA ■ LUFTHANSA ■ HOTELS ■ WIJNREIZEN

20%

PREMIUM ECONOMY Een overzicht van de razendpopulaire tussenklasse

NOVEMBER/DECEMBER 2023

26%

5%

BUSINESS TRAVELLER

N O V E M B E R / D E C E M B E R 2 0 2 3 €4.95

19%

12%

TRAVEL MANAGEMENT BY: Myself Secretary Private business department Travel agency Other

17%

BUSINESS TRAVELLER

3%

30%

17%

Trendy en traditie

Terug naar Azië Het beste in Business Class

7-6-2023 15:22:53

MAART/APRIL 2023

BT Cover.indd 1

27-09-2023 17:24

MAART/APRIL 2023

BT Cover 2.indd 1

BP

19%

100%

BP

39%

BP BP

11%

BUSINESS TRAVELLER

GROSS ANNUAL INCOME Under € 30,000 € 30,000 to € 50,000 € 50,000 to € 75,000 € 75,000 to € 100,000 More than € 100,000 Not known

21%

14%

BP

EDUCATION University / Master HBO / Bachelor College High school Otherwise

79%

BUSINESS SIZE (NUMBER OF EMPLOYEES) Less than 10 1-49 50-99 100-499 More than 500 Unfamiliar

100%

JOB PROFILES Owner / Own company Independent / Contractors Management position Manager Other

BP

AGE Younger than 30 years Between 30 and 39 years Between 40 at 49 years Between 50 at 59 years 60 years and older

100%

BP

SEX Man Woman

29-03-2023 11:17


Our readers A sample of the reader database of Business Traveller:


Distribution At this moment, the 9.000 copies of Business Traveller are distributed as followed: • To 7.500 middle and large businesses in the Netherlands, who do a minimum of 8 million euros of import and/or export yearly • 900 addresses within the business travel industries (TMC’s, airlines, airports, suppliers, OTA’s, IT-companies, destinations, hotels) • At more than 10 Dutch hotels popular amongst business travellers: • Ibis Schiphol • Novotel Schiphol • Novotel Amsterdam City • Novotel Rotterdam • Worldhotel Wings Rotterdam Airport • Novotel Den Haag • Mercure Amsterdam City • Mercure Den Haag Central Station • Pullman Eindhoven • Sofitel Legend The Grand Amsterdam

• In the lobby of Schiphol Valet Parking • In the lobby of Schiphol Excellence Parking • In the Privium Lounge at Schiphol Airport • In several lounges at Schiphol Airport: • British Airways Lounge • Aerodynamics Private Jets Lounge • Cathay Pacific Lounge • Aspire Executive Lounge at Amsterdam Schiphol - Lounge 41 (Non-Schengen) • Aspire Executive Lounge at Amsterdam Schiphol - Lounge 26 (Schengen) • Digital in the TUI Cloud (all TUI flights) • Digital on Readly, world wide media app


Commercial opportunities Our print options

ADVERTISEMENTS In order to increase your brand awareness an advertisement is the best communication method. ADVERTISING RATES 2/1 page: 1/1 page: 1/2 page: Inside or backcover:

€ 5.500 € 2.950 € 1.950 € 3.195

INSERTS Max. 15 gram: Max. 30 gram: Max. Size:

€ 4.830 € 7.130 210 mm x 297 mm

SPECIALS For the different aspects of a destination, a new product or your prefered topic ‘adopting’ your own special is the best method for bringing the message across with power and visibility. OPTIONS: 16 pages Special: € 20.000 Completion by our editorial staff in consultation with you.

COMPANY PORTRAIT To position your company as a whole and to further introduce the key players in your organization, a company profile is the ideal communication tool.

Dimensions (W x H) Size 1/1: 210 mm x 297 mm Size 2/1: 420 mm x 297 mm Size 1/2 landscape: 180 mm x 125 mm Size 1/2 portrait: 88 mm x 125 mm Bleed: + 3 mm File Size: PDF with cropmarks Resolution: 300 dpi Colors: CMYK

THEME OF PRODUCT ANNEX Of course there will also be special themed reports in Business Traveller. Here you can place your product offering in an appropriate editorial presence.

ADVERTORIAL A good form of substantive content with promotional attention, a very powerful combination.

OPTIONS: 2/1 spread:

€ 6.000

ADVERTORIAL RATES 1/1 advertorial: 2/1 advertorial:

3.450 € 6.000 €


Commercial opportunities Our online options

BUSINESSTRAVELLER.NL Businesstraveller.nl is the online platform of the magazine Business Traveller with an average of over 25.000 pageviews every month. The website contains the latest news from the business travel industry, interviews with professionals and public figures, information on locations, product specials and is updated daily with news. This platform provides our subscribers also with a weekly digital newsletter.

OPTIONS BANNERING Banner Size File Size

File Type

CPM Rate

Reclangle 336*280 pixel Max 40 kb LeaderBoard 728*90 pixel Max 40 kb

.gif or .jpg .gif or .jpg

€ 40 € 46

Rates Leaderboard (728x90): Advertorial: Dedicated newsletter:

€ 65 CPM € 975 € 2.070

BUSINESS TRAVELLER E-NEWSLETTER Every week our database containing 4.300+ travel managers and business travellers are sent a Business Traveller newsletter. Here we offer a full banner option in .jpg format, advertorials and a dedicated e-zine.


Event: TravDay 1 GREAT DAY INFORM!

100+ EXHIBITORS INSPIRE!

TravDay is the leading and largest b2b event focussing on all employees in the leisure, MICE and business travel sectors. TRAVel Media has extensive experience in organizing B2B events for the travel industry. TravDay has been added to the list of many events sinds 2021. It has proven too be an inspiring day where travel professionals from all possible perspectives meet. Representatives of tourism offices, tour operators, accommodations, airlines, car rental companies, insurers, airports and ICT will be present on the exhibition floor to inform and inspire travel agency employees, independent travel agents, buyers, product managers and CEOs of travel agencies and tour operators. There is a lot to share in an industry that is adapting and evolving like no other. TravDay is a unique opportunity to network with so many peers in the industry on one day and will be concluded with a spectacular networking dinner. Don’t miss it!

travday 500+ VISITORS NEWS!

NETWORKING! SHARE KNOWLEDGE!


Event: TravDay Packages

travday

Package A

Package B

Package C

€ 1.950,-

€ 2.850,-

€ 3.750,-

Stand with 2 chairs and electricity Fully catered event for 2 persons Logo + link on www.travday.nl Announcement participation online: website, newsletter and social media Logo and company name in handout Inclusion TravDay app with advertisement Participation in ‘Flight tour’ program during TravDay Game Course of 6 slides on TravEcademy.nl Full Course of 15 slides on TravEcademy.nl (instead of Game Course) 20 minute presentation Price

MORE INFORMATION AND REGISTRATION: WWW.TRAVDAY.NL 7


Topics planned for 2024 EDITION 1

EDITION 2

EDITION 3

EDITION 4

SPRING

SUMMER

AUTUMN

WINTER BUSINESS TRAVELLER

BUSINESS TRAVELLER

BUSINESS TRAVELLER

BUSINESS TRAVELLER

P H I L LY O V E R T U I G T

VERDER

HET BESTE IN DE LUCHT

Heerlijke stad met uniek eigen karakter

• Lekker Andalusië • APG • Laptoptest • Business Class

SkyTrax deelt weer de ‘Oscars’ voor airlines uit

BIJZONDER BELIZE Een schitterende reis om nooit meer te vergeten

THE OCEAN RACE

PLUS

WIFI IN DE LUCHT

Ga mee aan boord met ATPI

• Madrid • Fiat 600e • TravDay • Los Angeles • Luxe Lifestyle

Een overzicht van online aan boord

Exclusief interview: SAUDIA CEO Capt. Ibrahim Koshy

SPORT EN ZAKEN De allermooiste evenementen van 2023 waar u heen moet...

EXPEDITIECRUISES

PLUS

Once in a lifetime-avontuur voor de echte reiziger

• Hotelreviews • Actieve teamuitjes • Nieuwe horloges • Duurzaamheid

Trendy en traditie

Terug naar Azië

7-6-2023 15:22:53

DEADLINE 22th of February

BT Cover.indd 1

BP

MAART/APRIL 2023

26-7-2023 15:33:36

DEADLINE 30th of May

BT Cover.indd 1

27-09-2023 17:24

MAART/APRIL 2023

BT Cover 2.indd 1

DEADLINE 19th of September

BP

Het beste in Business Class

JULI/AUGUSTUS 2023

BP BP BT Cover-3.indd 1

DE WIJNKAARTWINNAARS Welke airlines schenken het mooiste glas aan boord?

■ INTERVIEW ATPI ■ RUGBY WORLD CUP ■ HOTELS IN LONDEN ■ TRIED AND TESTED ■ MODE

Nieuwe Wereldmacht

PLUS • Hyundai Ioniq 6 • JetBlue • Golf • USA • Luxe horloges

Taiwan!

■ AIRLINE NIEUWS ■ NEW YORK CITY ■ HOTELS ■ LIFESTYLE ■ WILDLIFE IN AFRIKA ■ LUMINAIR

FRANKFURT  HOTELNIEUWS  AIRLINE UPDATES  BRUSSEL  COLUMN

De beste keukens ter wereld…

PRIVATE JE TS Over de mythes en misverstanden

MAART/APRIL 2023

SEPTEMBER/OKTOBER 2023

JULI/AUGUSTUS 2023

n HOTELREVIEWS n NIEUWE SMARTPHONES n SINGAPORE n COLUMN HANS KERSTEN n AIRPORTINNOVATIE

Culinaire extase

M A A R T / A P R I L 2 0 2 3 €4.95

AVONTUUR IN CANADA Op doorreis langs de vele highlights

BP

DUURZAAMHEID De ambities zijn groot, maar is het haalbaar?

MEI/JUNI 2023

sub kop

S E P T E M B E R / O K T O B E R 2 0 2 3 €4.95

J U L I / A U G U S T U S 2 0 2 3 €4.95

M E I / J U N I 2 0 2 3 €4.95

OP PAD MET DE KLM CEO In gesprek met topvrouw Marjan Rintel in Istanbul

29-03-2023 11:17

DEADLINE 5th of December

Specials in the making: • Middle East • Far East • USA

• Rail • Cruises • Luxury

• Sustainabilty • Premium Economy • Business Class

• Cars • Watches • Technlogy

• Interview CEO • Interview non trade person: • Lifestyle • Tech news

• Hoteltrends • Airline interview • MICE segment: news and • updates

• Special interest travel: • from golf, to cruises to • culinary etc

Every issue: • City nearby • City Far • Special Region update • All on Sustainability

9


Contact BUSINESS TRAVELLER

N O V E M B E R / D E C E M B E R 2 0 2 3 €4.95

PREMIUM ECONOMY Een overzicht van de razendpopulaire tussenklasse

BT AWARDS Welke airlines en hotels winnen de prijzen?

SPARKLING ONDERNEMER

PLUS

Een Nederlander en het succes van Engelse bubbels

• JetBlue Mint • Roadtrip USA • Boston • Tokyo • En veel meer...

NOVEMBER/DECEMBER 2023 ■ AIRLINE UPDATES ■ CATHAY ■ LISSABON ■ DELTA ■ LUFTHANSA ■ HOTELS ■ WIJNREIZEN

Feest!

Prachtige reizen, wereldse wijn en lekkere luxe

BT Cover.indd 1

SALES: dennis.degroot@ businesstraveller.nl

EDITOR: tijn@travmedia.nl

INFO: info@travmedia.nl

+31(0) 63 51 21 399 +31(0) 35 67 28 852

+31(0) 35 67 28 843

Arendstraat 33A, 1223 RE Hilversum, Netherlands

PUBLISHER Tom van Apeldoorn

COMMERCIAL DIRECTOR TJ van Apeldoorn

CONTACT

CHIEF EDITOR Tijn Kramer BP

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Business Traveller Netherlands Business Traveller is published by TRAVel Media BV.

06-12-2023 16:55

EDITORS Theo de Reus, Sharon Evers, Arjen Lutgendorff, Dylan Cinjee, Judith Wetselaar, Rahanna van Stapele & editorial team UK Business Traveller

SALES Dennis Ebbers, Dennis de Groot & Tina Bakker MARKETING Daniëlle van Ewijk & Iris Bax ART DIRECTOR Iris Beenen

EDITORS 035-6728848 EMAIL redactie@travmedia.nl SALES 06-35121299 035-6728852 EMAIL dennis.degroot@businesstraveller.nl WEBSITE www.businesstraveller.nl


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