THE CAMP FIELD GUIDE
INtro duction Hi. Welcome to Camp North End. If this is your first time here, we’ll have to start by introducing you to the goats… We have all kinds of goats here at Camp North End. We have actual, real goats - those are the cute, furry, bleating, grass-eating livestock animal friends who snack on our kudzu, entertain us, and serve as our informal Camp North End mascots. We have a Gama Goat - that big yellow, Jeep-Tonka-Transformer-looking vehicle with those huge wheels, that used to be built and manufactured here. And, of course, we have a Gathering of Amazing Talents - team members, tenants, visitors, and neighbors striving to be the Greatest of All Time in their chosen field. The Camp Field Guide is is a story about us. It is a look into our culture, which we hope you’ll make yours! This is not an HR manual, although you will receive one of those, too. The CAMP Field Guide is about who we are as a team, why we do what we do, how we do what we do and what makes Camp North End an exceptional place to work. Like most people and things at Camp North End, this book is multi-purpose, adaptable and flexible. You can use this book in all kinds of ways. You can use this book as door prop, laptop stand, coffee cup coaster, speaker stand, laptop lifter. A real goat would eat this book. (Maybe don’t take it too far…) But what the Goat Book is actually intended to do is give you a look inside the team culture you are a part of at Camp North End. Like our team, goats are agile, curious, social creatures that remind us that work can be fun. Like our colleagues, goats are tenacious, dependable, adaptable, cute, strong, full of personality, curious, fun, a little stubborn, always looking for fun, smart and super industrious. And if you’re reading this, we suspect, like you, they work hard, play well with others, and are always up to try something new. And once you read this, you will be sorta, kinda, maybe, almost, on-the-way to understanding the secret sauce that makes each day at Camp North End better than the last. So buckle up. Bring your best problem-solving skills, your boldest ideas, and a clear mind. The CAMP Field Guide provides some insight on why it’s so important that we can always depend on each other and how we always find ways to keep creating amazing experiences for our fellow team members, our tenants, our guests and visitors, our investors, and our neighbors in this special, historic place Welcome to the Camp Fam. Let’s get to it!
the Vision On an historic 76-acre site where people manufactured Model T cars and assembled Hercules missiles, Charlotteans from all walks of life find inspiring spaces for work, artistic expression, dining, hospitality, entertainment, recreation, and community building. People from across the Queen City gather here to bring ideas to life, connect with surrounding neighborhoods and push the rules on innovation amid soaring open spaces, steel beams, wooden trusses generous windows and wood-tiled floors. What future will you make at Camp North End?
Nestled in the heart of the North End, We are making a place renewed by countless what-ifs. Where legacy and innovation meet,and people create their own tomorrows. Soaring trusses, gold-laced skies, and expansive minds give ideas room to romp, and structure for limits to stretch. Here...the monumental becomes manageable. Places and spaces nod to traces...of history. Community gathers. Wood and steel frame expectations. Patina offers perspective. Wisdom wears earned rust; Innovation gleams. We pair our dusty boots with ready smiles. Our laughter erupts from inspired moments together. We rely on each other to wonder and to ask, to pull together while pushing forward, to do what we say and to share what we do.
Storied buildings dare us to wonder to question to recall and build anew, to pull together while pushing forward to put our mettle to the test. The artisanal and the digital live here as equals and millions of Square Feet give infinite ideas space to roam. Because, here... the magic of a new algorithm, the calculus of a sublime cocktail, the art of a perfect weld, the rhythm of a beaten drum, the wink of a fresh taste, the whoosh of a wielded brush… are riveted together by endless possibilities. At Camp North End... People, bricks, girders, bolts, panes and frames urges us forward and invite us to ask ourselves Which friend will you meet? What future will you make? What will you leave behind?
VALUES
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Others do easy, we do best.
A journey at Camp North End always emerges at the best solution. Along the way to best, we all ask courageous questions. Are we heading in the right direction? Our answer is Yes if we are heading towards Awesome, not necessarily Easy. We expect each other to poke at assumptions - our own, each others’and anyone else’s. Everyone speaks up and we welcome input from everyone. While we don’t make things difficult for the sake of a lesson, we do intentionally push one another’s ideas to arrive at the best possible solution. Each of us think about what could go wrong so that all of us can find ways around challenges. We bring up “have we thought about” potential problems and possibilities not to disparage, but to inspire breakthroughs. We focus on the details and decisions in front of us because deciding on the right small details make the most amazing big differences. We also look up and look around us to think about how those decisions and details might affect...everything else...because the accumulation of thousands of conected details make the best Camp North End experience possible. We know our version of best is not what others hold as best.
We also know we will be proud of our best long after easy is forgotten.
VALUES
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We celebrate authenticity.
Authenticity is at the core of our soul as a team and to the vibe of Camp North End as a place. So we get real every chance we get.
Being real begins with us. We show up authentically as who we are, offering and sharing our ideas, perspectives and work from our genuine selves. We expect each other to do the same and we know that sometimes this takes courage. And that’s what we want to do, because when we see honest courage, we know trust is right beside it. When we bring our true selves, the answers to sometimes tough questions or problems feel like the right, respectful and rewarding thing to do - a gut-level “yes, that’s it!” If it doesn’t feel like the right thing to do, we know we haven’t gotten to our authentic, courageous answer yet. Just as we bring our authentic selves to each other, we choose authenticity in our placemaking, too. We think things that have endured the test of time have something to teach us...if we listen. So, we often choose to highlight what others might cover up as we renew and restore. We reflect on important questions that guide our decisions about our place-making. How can this be repurposed? Before we tear it out, should we talk it out? Are we being thoughtful or hasty right now? Will the event, the people, the tenant, the bar, the vendor, the band, the choice in front of us inspire meh moments or smile-filled memories?
VALUES
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We surprise and delight.
We “high-five” each other. We laugh. We smile. We celebrate the mile markers and the little wins. We say please and thank you. We think about what each person who works in or visits Camp North End can see, hear, listen to, taste, touch and do that will make incredible memories.
We surprise, delight and create joy for ourselves, for each other, for our tenants, guests and our community. We create happy moments in special places for and with awesome people.
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We are quietly confident.
We set our sights very high with quiet confidence and pride in our work. We believe we can truly knock it out of the ballpark because... We trust each other. We choose talented, collaborative, fantastic team members. We are guided by goodwill, honesty and integrity. We always expect the best from ourselves and our team members. We have 100 years of experience and wisdom of the marketplace. We are CampFam and we always believe we can.
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We are tenacious problem-solvers.
Our stick-to-itiveness is off-the-charts, but not hard to see. We find Hows and Whens, not Buts or Ifs, to meet challenges and opportunities. Our “uh-oh’s” today will be tomorrow’s lessons learned. We skip the drama, treat each person with respect, and stay calm. We respond quickly and in good faith. We use all our resources. We get to the bottom of issues. We won’t stop until we find solutions. We take time to debrief, reflect and learn.
And then, we get back to doing what we do better than anyone else.
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We get it done together.
We achieve more because we support and encourage everyone to work together, more collaboratively, more cooperatively, and more thoughtfully, than our competitors.
We know what we are responsible for and when to ask for help. We step out of our job descriptions and step up to support. We have each other’s backs.
Together, we bring a relentless team effort to our placemaking inside every nook and cranny of every SF across all of these 76 historic acres. Our successes are the result of a hundred choices with a common goal. When a lease is signed, an event is extraordinary, a program is flawless, a tenant is happy, a visitor is amazed, an investor is impressed, and a neighbor happily invites others people to share in the Camp North End we are building, it is because we did it together.
About Us We are a team of amazing talents working together to create a special place for our teammates, our tenants, our guests and visitors, our investors and our neighbors at Camp North End.
Among us are financial whizzes, construction gurus, project management ninjas, event ingenues, leasing legends, master maintenance techs, agile artisans, design divas, spreadsheet sages, sublime storytellers, unparalleled communicators, plumbing- whisperers, inspired electricians, HVAC heroes, pundits of place-making and craftspeople of community.
Each of us have the ability to lead, and the humility to follow. Sometimes we fit ourselves in where we are needed, other times we share what we know so others can grow. Whether outside of our comfort zones or well within our talents, we bring our best and draw from the strength of our individual talents, skills, experiences to tackle challenges, solve problems, and reach our goals.
We know there will be problems. This is complicated work, often performed under time pressure, and so there are always problems. When there are problems, we blame the problem, not each other. After the problem is resolved, we value each other enough to circle back for the purpose of helping each other be better next time around.
we geek out on... Why do some things excite us? Give us an amazing feeling and sense of soulful place? Bring a smile to our faces? How does looking at finished work or works in progress tell us that whoever created, built, installed, made what we see in front of us, truly cared about what they were doing at Camp North End? How does what grows, emerges, might have been here for a long time or just arrived add to the Camp North End experience?
It’s tough to make a list of everything...but here are some things that give us an idea of what we want to share at Camp North End because these are Things We Geek Out About... bees goats wildflowers cool school supplies brilliant sunsets clever use of public spaces a one-match fire fonts bright moss rust working plants and animals just the right seating top notch swag white boards all the colors all the textures sketches on anything - walls, napkins, notebooks, hands leisure time gauges and dials fantastic clouds changing shadows
efficient processes tight project plans weathered boots new boots hard hats and fun caps short stories, back stories, histories good photography beautiful ductwork sculptural conduit sublime light fixtures dogs! more dogs! sublime food on point posters, flyers and stickers incredible coffee soulful voices vintage mystery tools memos from the Quartermaster exploratory kombucha people who share, smile, laugh, create and make every day awesome
Keep the character.
This NOT THAT
Mantener el carácter.
IT'S been said... I’ve decided that charging mobile devices is a form of self-care.
The helicopter will land sometime between 1-4pm.
Henry Ford himself lived in the General’s Office.
BRB, gotta close on a house real quick. Can you babysit these dogs while we tour Gama Goat? Make sure to wear your professional-yet-athletic-yet-also-appropriate-for-Caribbean-dance-party attire.
Oh my god, that car is not abandoned!! Fridays come with alarming regularity.
At Camp North End, the freshman 15 is losing 15 pounds.
Lunchtime!! (*3:30pm*)
One of the Goodyear artists walked into their bathroom this morning and discovered a construction worker shaving his beard.
We only want the good-looking succulents.
How would you feel about a classy alien party? I could come in at 2pm and still work an 8-hour day. Introduce us to your friends! But only if they’re awesome. If they’re not awesome, keep them to yourself.
At Camp North End, Mercury is always in retrograde. Hey you look like a nerdy guy, where are the long USB cables? Well it’s a Camp North End first… I locked someone in the Boilerhouse.
What’s the safety plan for bees and goats in a hurricane? When I got to the office on Monday I had 1000 emails. I’m down to 840. There was pineapple EVERYWHERE. Pineapples are causing a lot of problems around here.
We want it to be like – winter’s answer to Oktoberfest.
It’s a good thing we’re a no-weapons island of love.
Did you solve the membrane situation?
We have a lot of fun here. 12-14 hours at a time.
Attention – photoshoot by the dumpster. You know what? GOD. BLESS. ZIPTIES. Camp North End: Class A where it counts!
Things We Say and Ask • What are you working on today? • Can I help? • Can you help me? • Does that make sense? • I see what you did there… • Should I be thinking like a property mgmt., marketing, or leasing professional? (Yes, all three!) • I might see a problem, do you? What have you tried so far? • Please and thank you! • Great job! I love how you handled that. • I don’t know, but I will find out and get right back to you. • What if? When? Who has this? Can I contribute? What do you need from me? • If __________ happens, do we all know what to do? Do I know? How can I know? • Is this getting to great or is it moving to meh? • How is what I am doing connected to what you are doing? Do we both know? Who else needs to know?
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Snacks. Bring snacks for you and a friend. Refreshments are key to staying cool and making friends. Water, coffee, sodas, energy drinks, juices, magic elixirs, kombuchas, a cold brew after hours. And did we mention snacks? We love and worship snacks. Snacks
JACENT OWNERSHIP LISTINGS*
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INFORMATION in bags, snacks in bundles, snacks you crunch, snacks you chew, snacksSITE ofAREA all shapes, snacks from vines,SQFT) snacks that grew from the (+/- 3,127,825.80 71.81 ACRES SITE TDC GREENVILLE LLC Tax # 07844101 Zoning: B-1
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NEWCAMP LANDOWNER LP 97-77 QUEENS BOULEVARD, SUITE 1103 REGO PARK, NY, 11374
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HEBREW BENEVOLENT SOCIETY OF THE CITY OF CHARLOTTE Tax # 07510613 Zoning: B-1 HEBREW CEMETRY ASSOC OF CHAR Tax # 07510611 Zoning: B-1 JETT ACQUISITIONS LLC Tax # 07510607 Zoning: B-1
It’s been said the more keys you have the more important you are. Buckle up baby, because we’re giving you all the keys to this castle! Keep up with them as if they opened the snack locker. NOTES:
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DATE: 27 FEBRUARY 2017 DESIGNED BY: DRAWN BY: CHECKED BY: Q.C. BY: SCALE: AS SHOWN PROJECT #: 1016320
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The Key Ingredient
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. Honorable Mentions . . . . . . . . .
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Tape measure, pens, sharpies and glasses. Sunscreen, moisturizer and hand sanitizer - PETITION we glow notNO. just 2017-xxx because of our amazing ideas ATCO PROPERTIES & MANAGEMENT and follow-through but because of our tireless attention to our skin care routines, trust. CONDITIONS EXISTING
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Code of Conduct You can tell that a special atmosphere and vibe is at the heart of Camp North End. Like any amazing place, this sense of community doesn’t just happen by accident, it is guided by expectations and norms and shared beliefs. You may up on these norms naturally, but make these expectations easy to learn by sharing what we collectively call the Camp North End Code of Conduct.
Camp North End is a community of people that has come together to create a special place to work, to live, and to recreate. When you spend time at Camp North End, you agree to be part of our community built on mutual respect. We aspire to foster a vibrant, inspiring, and welcoming environment for all.
We aspire to have a positive impact on the physical and mental health of the people who spend time here, including providing them the opportunity to pursue their goals in peace. To that end, we ask that every member of our extended community live up to this set of expectations. We expect you will:
• treat our property and every member of our community with respect, kindness, compassion, and dignity; • be truthful in your communications and behave ethically; • spend time and energy developing relationships with other members of the community, particularly those who have different ideas and experiences than your own; • be mindful of your actions and recognize the impact they may have on the community and communicate potential conflicts in advance; and respect the health of other members of the community and their families, and make responsible choices to allow each other to thrive.
This list of value-based actions is not exhaustive. We trust you will strive to embody these guiding principles in everything you do as a member of the Camp North End community.
If these principles do not reflect who you want to be, then we ask you to join a different community.
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Ford Motor company Assembly Plant The Ford Factory, water tower, and Boilerhouse were designed by Albert Kahn (of Detroit architecture fame) and completed in 1924 after only 9 months of construction work. This Ford plant employed 500 Charlotteans and manufactured 231,066 cars and trucks from 1924 to 1932.
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US Army Quartermaster Depot The US Army purchased the Ford Factory in June 1941, then went to work building another million square feet of warehouse space across the 76 acre site. At the peak of WWII activity, the Charlotte Quartermaster Depot employed 2,500 civilians and 80 Army officers processing everything from typewriters to uniforms, all of which were distributed to the basic training camps in Virginia, the Carolinas, and Georgia. The active community life of QMD staff was well-documented in the monthly “Tarheel QMD News”, two editions are preserved for reading in the CM Library Carolina Room.
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Eckerd/Rite Aid Eckerd/Rite Aid used the site as a Distribution Center for east coast store locations for over 40 years. During that time, the City of Charlotte, Mount Vernon Asset Management, Vision Ventures, Charlotte Housing Authority and LandDesign partnered with residents to develop a vision plan for the North End corridor. In 2016 Rite Aid built a new facility in Spartanburg, SC, and made available 1.3 million square feet of industrial buildings.
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ATCO Development ATCO purchased the property in December 2016 and began work on the largest adaptive re-use project in Charlotte. Since then, Camp North End has reopened to the city as a community hub for creativity and innovation where thousands of people come to work or spend time every day. With 3 Million square feet of development planned over the better part of two decades, the mix of office, retail, restaurants, public spaces, events, hotels, and residential development are adding up to a vibrant urban neighborhood center.
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2016 - today
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