Toy Insider 2024 Holiday Gift Guide

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Ready, set, play!

Welcome to The Toy Insider’s 19th annual holiday gift guide, which will navigate you through the best toys, games, and gifts for every kid on your holiday shopping list! Every toy in our gift guide is reviewed by experts, made by reputable manufacturers, and sold by trusted retailers — and we don’t take our jobs lightly: We know that the perfect gift has the power to create lasting magical memories. The products on these pages offer tons of play value, provide developmental benefits, and, of course, are super fun!

Check out the more than 265 toys, games, and gifts that we handpicked to make your holiday shopping a breeze, including our coveted Hot Lists: HOT 20 - PAGE 4: The most popular playthings 12 UNDER $20 - PAGE 6: Hot toys for shopping on a budget STEM 10 - PAGE 8: Top toys that promote STEM concepts For even more fun, visit thetoyinsider.com for an extended list of our picks, plus more toys, games, and giveaways. Happy holidays!

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PUBLISHERS Jackie Breyer, Laurie Schacht

DESIGN Joe Ibraham, Elena Sorce

EDITORIAL Taylor Battle, Samantha Connell, Valerie Kluge, Ali Mierzejewski, Madison Patterson, Ashley Pelletier, Nicole Savas, Marissa Silva, Stephanie Szulborski, Nadia Velit, James Zahn

SALES & MARKETING James Devin, Stephanie Infantino, Kate Kenny, Thomas Stephen Jr. OPERATIONS Bill Reese

Adventure Media and Events, LLC 307 7th Avenue - Suite 501, New York, NY 10001 Phone: (212) 575-4510 thetoyinsider.com All rights reserved. Reproduction in any form is prohibited without prior written consent of Adventure Media and Events, LLC. All photographs, logos, and artwork are the property of their respective owners.

Toy Shopping: Simplified Visit thetoyinsider.com for more info on all of The Toy Insider’s top picks and more, plus shopping links for all your favorite retailers.

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AGES 0-2

The Hottest Toys of the Year

MS. RACHEL SPEAK & SING DOLL (SPIN MASTER) The soft and cuddly, touch-activated doll plays music, words, and phrases inspired by Ms. Rachel’s videos. It includes a bonus learning card featuring play tips and skill-building activities.

6 MOS+, $29.99

PLAYTAB (FAT BRAIN TOY CO.) Build a unique sensory experience with this modular sensory toy. Grab a board and pop in six of 12 unique, magnetic tiles, which feature fine motor challenges, cause-and-effect discoveries, and more. 1+, $45.95

AGES 3-4

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CRY BABIES MORNING ROUTINE (IMC TOYS) Kids can pretend to feed this doll breakfast, brush its teeth, and comb its hair. When the morning routine is complete, the doll responds with more than 25 sounds and reactions.

Available in two styles. 3+, $34.99

FURREAL PEANUT THE PLAYFUL MONKEY INTERACTIVE TOY (JUST PLAY) This interactive plush monkey has more than 100 different reactions. Peanut does flips, walks, and loves being rocked to sleep.

4+, $59.99

IMAGINEXT STAR WARS DARTH VADER BOT (MATTEL) This 2-foot-tall Darth Vader features lights and sounds. It comes with an extendable Lightsaber accessory, a Stormtrooper die-cast character key, and projectiles.

3+, $149.99

PLAI: POE THE AI STORY BEAR (SKYROCKET) Kids can design their own bedtime stories with this cuddly-looking bear. This teddy safely uses artificial intelligence platforms to create unique stories from ideas that kids or caregivers input into a companion app. 4+, $49.99

PLAY-DOH PIZZA DELIVERY SCOOTER (HASBRO) This kid-powered scooter ride-on doubles as a Play-Doh playset. It features storage, 16 accessories, and 10 Play-Doh colors.

Kids can create their pizza and then deliver it.

3+, $94.99

SPIDEY & HIS AMAZING FRIENDS MEGA JUMP HQ TRACKSET (JAZWARES) This 39-inch dual racetrack features the elevator and control center from Team Spidey’s Web-Quarters, two exclusive Amazing Metals vehicles, and more.

3+, $49.99

TILE TOWN BLUEY HEELER HOME (MOOSE TOYS) Build the Heeler Home with 70 magnetic pieces. Kids can use action tiles to build a moving swing set and more. Includes magnetic Bluey, Bingo, Bandit, and Chilli figures.

3+, $69.99

TINY TARGET — CHECKLANE (JAKKS PACIFIC) The free-standing, Target-branded, 360-degree play space features shelves, play items, a pretend credit card, a beeping scanner, and a hand-crank conveyor belt.

3+, $149.99

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AGES 5-7

BATMAN ULTIMATE TRANSFORMING BATMOBILE (SPIN MASTER) Protect Gotham City with the Batmobile, which transforms into a Batcave. The set includes a Batman figure, four projectile missiles, a Batglider, and more.

3+, $59.99

LITTLEST PET SHOP PLAYSET (BASIC FUN!) Open the playset case to reveal four rooms, then place your pets at the top of the aviary tower or in the rotating aquarium and terrarium. Store everything inside the set for next time.

4+, $39.99

MAGIC MIXIES PIXIE SUPREMES MAGIC MIRROR (MOOSE TOYS) Mix a magic potion to free the trapped digital pixie and a doll will break through the top with a confetti pop. Features more than 50 sounds and reactions. Kids can repeat the reveal again and again. 5+, $59.99

MIRACULOUS LADYBUG PARIS HEROEZ PLAYSET (PLAYMATES TOYS) This 4-foot-tall playset is the perfect headquarters for Ladybug, Cat Noir, and more. It doubles as an iconic landmark, complete with a working elevator and tons of accessories. 4+, $139

RAINBOW HIGH WINTER WONDERLAND (MGA ENTERTAINMENT) Each doll’s outfit puffs up after adding water to the snow! It comes with moldable sand and paper accessories for kids to build and customize a snowman.

4+, $29.99

REAL FX DISNEY STITCH (WOW! STUFF) With blinking eyes, a moving mouth, and sensors on his head and face, this Stitch responds to kids’ touch. It has more than 100 action and sound combinations.

6+, $79.99

AGES 8+

GODZILLA RC (JADA TOYS) Perfect for play and display, this nearly 2-footlong Godzilla R/C is easy to maneuver. Kids can make the King of Monsters whip his tail, roar, stomp, and activate his heat breath.

8+, $59.99

KANOODLE ULTIMATE CHAMPION (EDUCATIONAL INSIGHTS) The newest addition to the viral line of puzzle games features 500 new challenges in both 2D and 3D modes, a builtin timer, and metallic-finish Kanoodle pieces.

7+, $24.99

LEGO MINIONS AND GRU’S FAMILY MANSION (THE LEGO GROUP) This 868-piece set includes the mansion, a tree house, six minifigures, three buildable Minion toy figures, and Despicable Me 4 movie-inspired accessories.

8+, $99.99

POKÉMON TCG: STELLAR CROWN ELITE TRAINER BOX (THE POKÉMON CO. INTERNATIONAL) In the newest Pokémon TCG expansion, trainers will meet the Legendary Pokémon Terapagos and other fan-favorites in their Tera Stellar ex forms.

6+, $49.99 5

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BARBIE MINI BARBIELAND (MATTEL) This collection includes mini Barbie dolls, vehicles, Dream Houses, pets, and more. Tiny Barbie dolls can sit in tiny airplanes, convertibles, and boats to get to their tiny pink dollhouse.

6+, $2.99-9.99

DISNEY CRYSTAL SURPRISE (CRA-Z-ART) Each surprise ball contains a Disney crystal figure, a pouch of Cra-Z-Sand or Cra-Z-Slimy compound, and two accessories. There are more than 12 to collect.

6+, $7.99

GROSSMOS! (MGA ENTERTAINMENT) Pry open the dinosaur’s jaw, pour in water or the included “toxic slime,” and watch as foam oozes out. Kids can collect pieces to create a second surprise dinosaur.

4+, $9.99

KINETIC SAND SQUISH MOTION (SPIN MASTER) Kids can play with pink, yellow, and blue Kinetic Sand inside the case to make mesmerizing, moving sand creations. The set includes a crinkle cutter, a stamper tool, and more.

5+, $19.99

METAL MACHINES SPEED HEROES (ZURU) Kids will break open the race helmet to discover more than 20 surprises inside, including pieces to build a custom race car and two car bodies to choose from.

4+, $19.99

MUTATIONS MIX ‘N MATCH TEENAGE MUTANT NINJA TURTLES (PLAYMATES TOYS) Kids can mix and match the pieces of this collection of Teenage Mutant Ninja Turtles figures that come apart to create new heroes.

4+, $9.99

POP UP BLUEY (TOMY) This action game is easy to set up and learn, but will always keep the family guessing. Slide the crocodile sticks into the barrel and watch to see when Bluey will pop up.

4+, $17.99

SQUISH-A-LONGS 14 PACK (JAZWARES) The latest addition to the Squishmallows family is this collection of adorable Mini-Squish, each made of squeezable plastic. There are more than 140 1-inch figures to collect.

6+, $14.99

STAR WARS DOORABLES GALAXY PEEK SERIES 2 (JUST PLAY) In a Death Starinspired capsule, discover four mini figures from a collection of 25 inspired by iconic Star Wars movies. Chase after rare and ultra-rare characters like Kylo Ren. 5+, $9.99

STICKER WOW! (MELISSA & DOUG) Kids can complete 24 pages of counting, matching, and search-and-find activities with a refillable sticker stamper that comes pre-loaded with 300 removable stickers.

3+, $11.99

STICKI ROLLS THE STICKI BOOK (SKY CASTLE TOYS) This set includes Sticki Rolls bracelets complete with 120 different stickers, and a 50-page activity book to organize and show off kids’ sticker collections.

5+, $14.99

XOX KWEENIE (MOOSE TOYS) Kids can unbox 26 colorful characters, each with its own holographic collector card depicting its personality. XOX Kweenies encourage confidence and are weighted with beads, liquid, and more.

8+, $9.99

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BILL NYE CHEMISTRY LAB VR (ABACUS BRANDS) Join Bill Nye “The Science Guy” to learn about the properties of matter, chemical reactions, pH levels, and more with the included lab equipment, 40-page book, VR goggles, and companion app.

8+, $29.99

CONNETIX 48 PIECE ROADS CREATIVE PACK (CONNETIX) This 48-piece set includes sleek black magnetic quarter circles, arches, intersections, and ramps. Kids can build roads, raceways, skateparks, cities, and more. It is compatible with all Connetix sets.

3+, $149.99

MAGNA-TILES SPACE 32-PIECE SET (MAGNA-TILES) This space-themed building set includes a shuttle that doubles as a storage container. It comes with an astronaut figure and new microMAGS pieces.

3+, $49.99

PINBALL MACHINE MAKER: GUMBALL RALLY (THAMES & KOSMOS) With this buildable pinball machine, kids can explore lessons in physics and mechanical engineering by customizing their own course that uses edible gumballs as pinballs.

6+, $39.95

PLIP KIT (FAT BRAIN TOY CO.) Kids can create patterns, prisms, and sculptures by connecting the flexible arches, sticks, and X-shaped pieces. They can also pull the pieces apart to hear a satisfying popping sound.

5+, $34.95

SHINE BRIGHT LIGHT BOX (BATTAT) Trace, learn, and make masterpieces that glow in five different colors. The light box has two brightness levels and comes with illustrated templates and 60 translucent shapes.

3+, $24.88

SMITHSONIAN 3D LED SOLAR SYSTEM (NSI INTERNATIONAL) This remote-controlled, LED set features the sun and eight planets, allowing kids to explore the solar system up close and personal.

8+, $29.99

SNAP 2 IT (SNAP CIRCUITS) Each player races to be the first to snap a path between their light and the communal battery.

Build the circuit path solo or play competitively with up to four players as everyone learns the basics of electricity.

7+, $39.99

STAR WARS GALACTIC CHEMISTRY LAB (HORIZON GROUP USA) Younglings can create eight Star Wars-inspired experiments. The set includes supplies to forge mini lightsabers, make Bantha milk slime, and more.

6+, $34.99

WOW IN THE WORLD: DINO DIG & DIORAMA (THAMES & KOSMOS) The kit comes with 10 eggs to dig through to discover dinosaur figures.

Kids can assemble the cardboard diorama to set up a dinosaur museum exhibit.

4+, $29.95

Toys That Promote Science, Technology, Engineering, and Math Skills

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AGES

0-2

Infants & Toddlers BARNYARD ACTIVITY CUBE (BATTAT) This five-sided wooden activity center features farm characters, a bead maze, a tractor-trailer, interlocking gears, peek-a-boo pals, and more for toddlers to practice fine motor skills.

1+, $49.88

BE LOVED BABIES (IMC TOYS) These dolls offer abundant imaginative play.

Each features a lifelike skin texture, a soft articulated body, rooted eyelashes, and a matching onesie and headband.

18 MOS+, $26.99

BEBÉ FUERTE COUNT & GROOVE BOUNCY BARBELL (TOMY) This bilingual, electronic barbell features three modes of play: one for counting and dancing, one for wacky sounds, and one for music.

9 MOS+, $19.99

CLOUD CASTLE (BATTAT) This fort-building set expands into a play space, complete with a soft foam base, an arch, a half-sun shape, and two stairs. The fabric covers are removable and machine washable.

1+, $129

COCOMELON DISCOVER ‘N PLAY JJ (JAZWARES) Encourage kids to recognize colors, letters, numbers, and more with this interactive doll that features more than 50 phrases and five CoComelon songs.

2+, $24.99

CRAYOLA MUSICAL COLOR BUG (CRAYOLA) In music mode, the bug will play six upbeat tunes while kids color. The music stops when kids stop coloring, giving them a lesson in cause and effect. Plus, kids will hear wacky sounds in color bug mode.

2+, $21.99

DANIEL TIGER’S NEIGHBORHOOD BUNGALOW SHAPE SORTER (JAKKS PACIFIC) Promote shape and color recognition with this bungalow, which has six slots for six shapes, each of which features a Neighborhood friend’s face.

2+, $19.99

EGGY WAWA COLLECTION (ZURU) These playsets teach kids about letters, numbers, farm animals (pictured), or ocean creatures. Each egg contains themed figures, flashcards, and more.

18 MOS+, $24.99 EACH

FARM FOOTSTEPS (BATTAT) This sturdy, wooden walker doubles as an activity center. Toddlers can spin the windmill, sort the farm animals, turn the patterned gears, and more for an educational, sensory experience.

1+, $29.84

FISHER-PRICE LAUGH & LEARN ULTIMATE PLAYHOUSE (MATTEL) Kids can crawl into the living area and engage with the desk, lightup fishbowl, thermostat, and play radio. The exterior features a doorbell, a porch light, and more interactive elements.

6 MOS+, $99.99

FISHER-PRICE LINK SQUAD (MATTEL) When kids link the animal characters, the band will light up, sing, and teach together.

Opposites Fox, Jam & Count Panda, First Words Yak, Bop & Learn Tiger, and Crawlin’ Colors Chameleon are available.

9 MOS+, $12.99-34.99 EACH

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FISHER-PRICE THOMAS & FRIENDS MY FIRST TRAIN TABLE (MATTEL) There are two track levels, an elevator, a bridge, and more for kids to use while pushing Thomas the Train. Little conductors can stack play cargo pieces, make deliveries, and more with this set.

18 MOS+, $39.99

GLOW BUMPER CAR (FLYBAR) Tots and preschoolers can spin 360 degrees with joystick controls at a speed of 1 mph.

There are three included light modes to glow during the day or night.

18 MOS+, $99

GRIP ‘N’ STACK SILICONE AND WOODEN BLOCKS (HAPE) Ten vibrant blocks help little ones explore and learn in a safe way. Each block features bright colors, letters, numbers, and patterns.

6 MOS+, $19.99

GUND MY LITTLE ARTIST PLAYSET (SPIN MASTER) The five-piece playset contains four art-themed, sensory-stimulating plush toys, including a paintbrush, a crayon, a paint tube, and a bear dressed as an artist.

0+, $25

HOP IN BALL PIT (B. TOYS BY BATTAT) This foam ball pit comes with 68 crush-proof balls and a removable, machine-washable cover. Set it up, fill it up, then hop in to develop gross motor skills through active play.

1+, $49.88

MEGA BLOKS ABC LEARNING TRAIN (MATTEL) Toddlers will learn the alphabet while connecting the three rolling wheelbases and stacking the letter blocks on top, or while using the blocks to build a train station.

1+, $21.99

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MS. RACHEL SURPRISE LEARNING BOX (SPIN MASTER) Inspired by the surprise box from Ms. Rachel’s YouTube series, this learning box comes with six soft accessories and a bonus card with play tips and skillbuilding activities.

3 MOS+, $24.99

MS. RACHEL WOODEN SONG PUZZLE (MELISSA & DOUG) The six-piece puzzle features popular songs from Ms. Rachel’s YouTube series. The puzzle includes a switch for quiet play and durable pegs for small hands to easily move each piece.

2+, $19.99

MY FIRST HANGATANGS (SMART TOYS AND GAMES) These silicone primates suction to one another and any non-porous surface. The set comes with six different monkeys in vibrant colors and unique shapes.

12 MOS+, $19.99

PEEKABOO LEARNING BARN PLAYSET (LEARNING RESOURCES) This playset helps to teach kids numbers and colors and to develop fine motor skills with its eight actions. Kids can push the pig, pull and spin the doors, rotate the silo, and more.

18 MOS+, $34.99

PLAYMOBIL JUNIOR & DISNEY: CINDERELLA’S CASTLE (PLAYMOBIL) Kids can live out their dreams of being princes and princesses with this set, which includes Cinderella and Prince Charming figures and the iconic castle.

1+, $69.99

PLAYMOBIL JUNIOR & DISNEY: MOANA’S SAIL BOAT (PLAYMOBIL) This Playmobil set calls kids like the sea calls Moana. Kids can join the princess and Hei Hei on seafaring adventures with this imaginative playset, which features Moana’s boat from the first film and accessories. 1+, $29.99 14

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POP-A-DOODLE-DOO CHICKEN BALL POPPER (BATTAT) Press the button to see the five balls fly and roll down the slide. Activate a light show, barnyard tunes, and sounds. Turn the chicken’s head to pop out the balls and collect them from around the room.

9 MOS+, $29.84

RIDE & PLAY CAMPER (RADIO FLYER) Kids can re-create a camping experience with this ride-on playset, which opens up to reveal a fully furnished imaginary camper.

18 MOS+, $34.98

SESAME STREET CHICKEN DANCE ELMO ANIMATED PLUSH (JUST PLAY) Play along with Elmo in two modes: He dances and chirps to a version of the “Chicken Dance” song; or tells silly jokes and invites kids to play.

18 MOS+, $29.99

SPIN & DROP BUNDLE (SOLOBO) This set includes weather pieces, color pieces, and more for educational activities. Kids can spin the dials and drop in wooden pieces to learn about the weather, practice color recognition, and more.

18 MOS+, $39.99

TOOMIES BLUEY’S PADDLING CANOE (TOMY) With a simple pull-string mechanism, kids can set Bluey’s boat in motion in the water. This toy encourages kids to get used to the water as they use Bingo as a pourer.

18 MOS+, $16.99

WADDLE KARAOKE FOOT-POWERED RIDE-ON (FLYBAR) Lift the seat on this foot-to-floor ride-on to reveal a working microphone, a keyboard, and a drum. Kids can enhance gross motor skills while making music and engaging in sensory play.

1+, $44.99

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AGES

3-4 Preschool

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BABY ALIVE CRAWL ‘N PLAY HARPER HUGS (HASBRO) Harper Hugs features more than 40 sound effects. Kids can watch her crawl, help her fall asleep, feed her, and more. The baby doll comes with a sippy cup, a hairbrush, and a rolling bee toy.

3+, $39.99

12-INCH BLUEY BIKE (DYNACRAFT) This 12-inch bike features a bright pink, green, and orange color scheme and Bluey-inspired graphics. Kids can learn to ride with the removable training wheels and easy-to-use coaster brakes.

3+, $139.99

ANIMAL ACROBATS: BALANCE GAME (PETIT COLLAGE) Game night, meet circus!

In this game, kids roll the die and balance animals with matching colors on top of each other while trying to keep the tower upright.

3+, $20

BABYCORNS INTERACTIVE BABY DOLL SERIES 1 (ZURU) Kids can open magical cribs to reveal a surprise babycorn doll, which lights up and plays sound effects. Each doll comes with more than 30 surprises.

3+, $29.99

BLUEY 3-IN-1 TRANSFORMING AIRPLANE SET (MOOSE TOYS) This airplane turns into a hotel and a speed boat. It has more than 25 sounds and phrases and comes with special Bluey and Bingo figures, luggage, and more.

3+, $59.99

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BLUEY WALKIE TALKIES (KIDDESIGNS) With a colorful sculpted design, these two-way radios allow kids to exchange messages with the push of a button and have an extended range of up to 500 feet.

3+, $19.99

BUMPALOOS (BUMPAS) These 8-inch, collectible plush provide comfort to kids. They feature weighted hands for soothing hugs and crinkly ears for extra sensory stimulation.

3+, $14.99

CAT PLAY AND RIDE DUMP TRUCK (FUNRISE) Preschoolers can transform this toy dump truck into a rideable foot-to-floor vehicle. It withstands the elements for rugged play both inside and outside.

3+, $49.99

CHUCKLE & ROAR PLAY & CREATE SENSORY TABLE (BUFFALO GAMES) This two-in-one, kid-size wooden table includes three bins for play and storage.

Comes with Dream Sand, three dry-erase markers, and 30 activities for no-mess, learning fun.

3+, $99.99 COLOR WONDER ACTIVITY KITS (CRAYOLA) Each set includes 27 Color Wonder coloring pages, eight Color Wonder markers, sticker sheets, a storage box, and more. Kids can choose from Bluey (pictured), Gabby’s Dollhouse, and more styles.

3+, $19.99 EACH

COTTON CANDYKINS (BASIC FUN!) Pop off the top of the mystery container, twist, and spin to unveil a scented Cotton Candykins plush pet, then brush, style, and transform its hair. There are six to collect.

4+, $9.99 EACH

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DINO DASH UP & DOWN ROLLER COASTER (STEP2) This kid-powered roller coaster features a dino rideon that works on and off the tracks, inside or outside. Push the car onto the platform and balance while riding back down.

2+, $159.99

DINO RAILWAY ADVENTURE SET (HAPE) Prepare for a Jurassic journey with this wooden train set. It comes with wooden dinosaurs, tropical trees, a dinosaurskull obstacle, and more.

Compatible with other classic Hape railway systems.

3+, $99.99

DISNEY JUNIOR SPLASH & GLOW ARIEL DOLL (JUST PLAY) This Ariel doll features sounds and phrases inspired by the Disney Junior series. Kids can submerge her tail in water to activate color-changing lights, music, and a fountain effect.

3+, $39.99

DISNEY PRINCESS CARRIAGE TO CASTLE PLAYSET (MATTEL) Transform the doll carriage into a three-level castle. It comes with an Aurora doll, four friends, furniture, and more, with room for other Disney Princess small dolls.

3+, $39.99

DISNEY PRINCESS STYLE COLLECTION — DELUXE DAY SPA (JAKKS PACIFIC) Kids can engage in imaginative skincare play with this self-care vanity, complete with a “steam” facial humidifier, a working sink, pretend face masks, a spa headband, and more.

3+, $59.99 DISNEY SNACKS & POPCORN WOODEN FOOD COUNTER (MELISSA & DOUG) Serve up wooden Disney Parks-inspired treats from the counter and turn a knob to watch jumbo popcorn pieces “pop” through a window.

3+, $109.99

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DIY BIG SCHOOL BUS ENGINE REPAIR TOY SET (KOOL KARZ PLAYGROUND) Introduce kids to STEM concepts with this hands-on playset. They can take apart and reconstruct an engine and other bus components using the detachable parts.

3+, $69.99

DOGGYLAND TONIE (TONIES) Kids can chill with man’s best friend with audio stories told through singing, dancing, and rapping. Starring Snoop Dogg and other excited puppies, this Tonie teaches self-love, ABCs, and more. Toniebox required, sold separately.

3+, $17.99

DOLL & PET TRAVEL BUNDLE (OUR GENERATION) Each set comes with a Meagan, Leslie, or Malia (pictured) 18-inch doll, a pet, and accessories such as a rolling suitcase, a water bottle, dog treats, and more.

3+, $53 EACH

DOLL BUNDLE (LULLABABY) This bundle of three 9-inch, water-safe, plush bath dolls comes with a carry and storage basket. To dry, gently squeeze water out of the bath doll and tumble dry on low.

2+, $17.99

DROYD ZYPSTER (DROYD) This electric ride-on features parent-controlled speeds and a rechargeable battery.

Kids can use the smoothlaunch control pedal and the electromechanical brake to control the cart and to help prevent accidental launches.

3+, $229

FINGERLINGS CARE ‘N’ CUDDLES INTERACTIVE BABY MONKEY (WOWWEE) With more than 150 reactions, kids can feed their baby monkey with its bottle, rock it, and more. When it’s time for bed, a night light mode soothes kids to sleep.

3+, $39.99

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FISHER-PRICE ROCKIN’ RECORD PLAYER (MATTEL) Little musicians can place the player’s arm, watch the record spin, and listen to 20 real songs on five double-sided play records.

3+, $39.99

GABBY’S DOLLHOUSE CELEBRATION DOLLHOUSE (SPIN MASTER) The 2-foot rainbow dollhouse comes with a 3.5-inch Gabby figure, an elevator, a rooftop play area, dollhouse furniture, 10 accessories, and more.

3+, $59.99

GABBY’S DOLLHOUSE — GABBY’S DOUGH HOUSE (CANAL TOYS) Gabby’s Dollhouse fans can engage in creative play with this playset. It features a dough press, two character molds, dough tools, accessories, and three pots of dough.

3+, $24.99

GRAVITRAX JUNIOR (RAVENSBURGER) Kids can design obstacle courses and race tracks for marbles using this compatible collection of sets, each of which includes ramps, tracks, and other interactive elements and pieces.

3+, $14.99-129.99

HAIR STYLIST BUNDLE PHOEBE AND PERLA (OUR GENERATION) Each bundle comes with a Phoebe or Perla (pictured) 18-inch doll with stylable hair, a hair dyer that makes a realistic sound, and more styling accessories.

3+, $59.99 EACH

HIPPODONTIST DENTIST (BATTAT) Fill the water flosser or toothbrush with warm water, spray the hippo’s teeth, and watch the “stains” disappear.

This set includes a water cup, toothpaste, a mirror, and more.

3+, $14.82

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HOT WHEELS ULTRA SHARK CAR WASH (MATTEL) Watch the Hot Wheels car change colors when it goes through the shark’s mouth or into the cold water tank. The set folds in half for storage and excess water drainage.

3+, $59.99

JELLY BLOX CREATIVE KIT (GOLIATH) Bend rules and stretch imaginations with blocks that kids can squeeze, stretch, and squish. Some blocks feature sensory materials such as sand, foam balls, and more.

2+, $19.99

JOHN DEERE 2-N-1 DIG RIG (SUNNY DAYS ENTERTAINMENT) Kids can use the built-in controls to dig with the frontend loader, fill the dump body, and dump everything out. Features LED lights, construction sound effects, and 18-inch wheels.

3+, $39.99

KIDS DIGITAL CAMERA (KIDDESIGNS) This kid-friendly digital camera has everything kids need to take photos and videos. It’s available in Bluey (pictured), Frozen, Spider-Man, Pokémon, and Minnie Mouse styles (sold separately).

3+, $29.99

LEGO DUPLO PEPPA PIG BIRTHDAY HOUSE (THE LEGO GROUP) Kids can celebrate Peppa’s birthday with this 59-piece DUPLO set that features Peppa’s house, three figures, and birthday accessories.

2+, $39.99

LOVELY LOFT DOLL HOUSE (OUR GENERATION) Standing more than 3 feet tall, this dollhouse has an open design with four rooms and more than 30 accessories. The toilet also makes a flushing sound. Dolls are sold separately.

3+, $199.99

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LULLABABY DOLL WITH HAIR (LULLABABY) Available in four skin tones, this 14-inch doll has realistic features and stylable hair.

It features a huggable soft body, a removable outfit, and a pacifier accessory.

2+, $17.99 EACH

MARVEL SPIDER-MAN: WHERE’S SPIDEY? LOOK AND FIND (PI KIDS) Kids can search across New York City for Spidey and his friends as they face off against supervillains in this look-and-find book.

3+, $10.99

MARVEL SPIDEY AND HIS AMAZING FRIENDS DANCE ‘N CRAWL SPIDEY (HASBRO) Encourage kids to get up and dance or crawl around on the floor with Spidey.

This 10-inch plush features phrases, sounds, and music from the show.

3+, $49.99

MARVEL SPIDEY AND HIS AMAZING FRIENDS DINO-WEBS TREEHOUSE (HASBRO) This set features a platform trap, a dino fossil cave, and a collapsing web bridge. It comes complete with 4-inch Spidey and 2.5-inch Goblin Raptor figures.

4+, $44.99

MARVEL SPIDEY AND HIS AMAZING FRIENDS SPIDEY TEAM SPLIT RACER (JAZWARES) When kids press the Spidey icon on the back of the 8.5inch vehicle, Spin and GhostSpider will launch on their separate vehicles, which are complete with sound effects.

3+, $29.99

MAXX ACTION 3-N-1 MEGA CRANE (SUNNY DAYS ENTERTAINMENT) Kids can use three joystick controllers to make the 27-inch crane lift, move, and smash. It features lights, sounds, three attachments, and more.

3+, $49.99

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MONSTER JAM WORLD FINALS SUPERCHARGE SPEEDWAY PLAYSET (SPIN MASTER) This playset features a figure-8 loop track and includes two 1:64-scale monster trucks. Launch trucks into super jumps, crash through obstacles, and more.

3+, $59.99

MOO MOO ACHOO (GOLIATH) Players take turns collecting clovers for points and petting Moo Moo the Cow’s head until she sneezes and sends bubbles flying everywhere.

The player with the most points at the end of the game wins.

4+, $19.99

MY LITTLE PONY SUNNY’S CRYSTAL PLAYSET REVEAL (HASBRO) This 22-inch Sunny Starscout figure converts into a 25-inch Crystal Brighthouse. It features five levels and 12 rooms and comes with a 3-inch Sunny Starscout figure and 30 accessories.

5+, $99

NUMBERBLOCKS FIVE’S MUSICAL SUPERSTAR STAGE (HAND2MIND) Put on a musical performance with the lead singer of the Numberblocks band. This set features interactive lights, sounds, and a spinning dance floor.

3+, $49.99

OCEAN RESCUE PLAYSET (HAPE) Kids will learn how to care for the oceans while they play with this rescue-inspired playset. It features two levels, moving parts, two turtle figures, five animals, and multiple accessories.

3+, $119.99

PAW PATROL RESCUE WHEELS SUPER LOOP TOWER HQ (SPIN MASTER) The 4-foot tower features a looping ramp, a command center, and parking spots. It has lights and sounds and comes with a Chase figure and a monster truck.

3+, $99.99

PETS ALIVE MAGIC BUNNIES (ZURU) Kids can wave the magic wand to pull a surprise bunny out of the magic hat, then unlock mini collectibles, too. Each bunny has light-up ears, and there are three to collect.

3+, $34.99

PLAY DAY JUMP N’ AWAY BOUNCER (BESTWAY USA) Fill the extra-large bouncer’s outer pool with water or play balls (sold separately). Features a basketball and hoop, a built-in slide, and mesh walls. Inflates in less than 2 minutes.

3+, $239

PLAY-DOH MARVEL IRON MAN ARMOR MAKER LAB (HASBRO) Kids can choose one of three armor molds to power up the bendy, 4-inch Iron Man figure.

The set features 12 sound effects and comes with 8 ounces of Play-Doh. 4+, $29.99

PLAYMOBIL LARGE PIRATE SHIP (PLAYMOBIL) Kids can hit the high seas with this pirate ship playset, complete with more than 137 pieces and accessories. The included figures have foot clamps to keep them from falling overboard.

4+, $99.99

POKÉMON CARRY CASE BATTLE BEACH PLAYSET (JAZWARES) This portable playset unfolds from a compact backpack into a waterfront environment with four unique play zones, then transforms back again.

3+, $34.99

POSITIVELY PERFECT FRESH DREAMERS (THE DR. LISA BRANDS CO.) These multicultural dolls include new dreamers Willow, Cheyenne, Mira, and Sable. Each doll comes with a purse, a hair accessory, and a water bottle with stickers.

3+, $39.99 EACH

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SKETCH PALS FIDGETY FRIENDS (BOOGIE BOARD) Draw with your fingertips or the attached stylus, then press the character’s nose to erase and start over. Each features a grooved texture behind the board for a sensory experience.

4+, $21.99 EACH

SNACK O SAURUS (SPIN MASTER) In this game, players need to help the hungry cave dwellers hunt for food while avoiding Snack-O-Saurus Rex. Players can choose to snatch a snack or work with the T. rex to attack an opponent.

4+, $19.99

SORT, STOCK, SELECT WOODEN VENDING MACHINE PLAY SET (MELISSA & DOUG) Fill the wooden vending machine with nine double-sided play food packages, insert a color-matching play coin or bank card, and receive the selection.

3+, $79.99

SPIROGRAPH JR. BLUEY (PLAYMONSTER) Making Spirograph designs with Bluey is easier than ever with this set’s jumbo-size pieces and a drawing tablet that doubles as an on-the-go workstation.

3+, $29.99

STIR & SORT FOOD COURT (BATTAT EDUCATION) Using the 74 included play food pieces, kids can sort ingredients into the bear bowls or whip up pretend dishes with help from the included recipe cards.

3+, $17.99

TAILS BIPLANE (JAKKS PACIFIC) Classic music from the Sonic video games, flight sounds, and a light-up flame are among the special features of this Tornado plane, which comes with a 2.5-inch Sonic figure.

3+, $39.99

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TONKA STEEL CLASSICS 2-IN-1 WRECKING BALL & CRANE (BASIC FUN!) This 20-inch-tall vehicle features a rotating, twoposition boom arm. Kids can swap out the wrecking ball and attach the shovel to make a crane.

3+, $39.99

TWIRL ALONG DANCING DOLL (WOWWEE) This dancing ballerina doll performs more than 60 poses.

Kids can turn the included wand to watch the doll dance along with them.

3+, $39.99

TWO N’ ONE KITCHEN CAFÉ (BATTAT) Kids will enjoy a toy faucet, a cafe chalkboard, and interactive oven dials. The two-in-one set comes with more than 25 accessories, including play cups, silverware, plates, and more.

2+, $49.88

WILD MANES HORSE AND CART SETS (JAKKS PACIFIC) Each of these Wild Manes playsets comes with a poseable horse doll, a working cart, and accessories. The themes include tea and treats, bakery cafe, surf and snacks, and sugar crush carnival.

3+, $21.99 EACH

WOODEN MINDFUL MAZE SET (HAND2MIND) These wooden sensory puzzles teach kids how to navigate their emotions through relaxing breathing techniques. Each of the three puzzles features a different pattern and color.

3+, $24.99

YUMMILAND LARGE DOLLS (MGA ENTERTAINMENT) Each Yummiland large doll has a sweet scent and comes with a comb, accessories, and a Num Nom pet. Kids can make lip gloss with the included lip gloss kit.

4+, $24.99 EACH

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AGES

5-7

Grade School

Scan here to shop all of these toys and more!

AMERICAN GIRL DISNEY PRINCESS RAPUNZEL DOLL (MATTEL) This Rapunzel-inspired, 18-inch American Girl doll has blue-green eyes, freckles, and long blonde hair. It comes with the signature purple dress a hair clip, and more.

6+, $135

18-INCH MINECRAFT BIKE (DYNACRAFT) This bike features custom Minecraft graphics on the frame, fork, chain guard, and training wheels, and comes with a removable plush Creeper head. It has an adjustable seat and removable training wheels.

6+, $118

ADOPT ME! SALON DELUXE PLAYSET (JAZWARES) This set gives pets a makeover.

It features a UV light and a water-activated reveal, mix-and-match customization, and an Adopt Me UGC virtual item to accessorize kids’ in-game avatars.

6+, $39.99

BARBIE DREAM BESTIES ASSORTMENT (MATTEL) Each doll has unique fashions, themed accessories, and long hair for kids to style. Collect four characters: Malibu, Brooklyn, Teresa, and Renee.

4+, $19.99 EACH

BIG GEM DIAMOND PAINTING AXOLOTL (CREATIVITY FOR KIDS) This set includes 12 big gem diamond painting foil stickers and two large suncatchers. The easy-to-follow guide makes this activity simple for younger crafters to complete.

6+, $15.99

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BITZEE DISNEY (SPIN MASTER) This interactive digital pet now features 30 Disney and Pixar characters to choose from.

Fill the Star Meter to earn Wishing Stars, interact with familiar faces, unlock magical moments, and more.

5+, $34.99

CLASSIC TMNT PARTY CRUISER (FUNRISE) This vintage-style vehicle is complete with lights and sounds. When kids press the wheels, a Teenage Mutant Ninja Turtle will pop out of the cruiser and say his unique catchphrase.

3+, $19.99

CLEVER TONIES SET: WONDERY KIDS (TONIES) Featuring content from Wondery Kids’ award-winning podcasts, this set teaches kids about marine life, the climate, hope, and perseverance. Toniebox required, sold separately.

5+, $24.99

CLIXO TROPICAL BIRDS (CLIXO) Use the 24 vibrant, flexible, magnetic pieces to make toucans, hummingbirds, and more.

Engage in STEM learning and make the wings flap with the included flapper mechanism.

6+, $34.99

COLOR RAVE (RAZOR USA) Every ride is a party on this electric scooter, which can go more than 7 mph and has 30 minutes of ride time on a single charge. It features three multicolored light modes.

6+, $119

COOKEEZ MAKERY FREEZY CAKES (MOOSE TOYS) Mix, shape, and decorate the “ice cream” layers using the mold and themed cake topper, put it in the freezer, and open it to reveal a scented plush — then do it again!

5+, $29.99

COSMIC DIG KITS (BIG DISCOVERIES) Kids can excavate hidden gems or fossils with the provided tools that mimic those of realworld scientists. Each planet-shaped kit comes with a poster and an explorer badge.

6+, $9.99

CRAYOLA SCRIBBLE SCRUBBIE SPRAY BOUTIQUE (CRAYOLA) Place any of the four pets on the salon chair to customize their looks with the included eight washable markers and airbrush tool. Then, wash the pets with water to create new designs.

3+, $29.99

CREATIVE CHEFS (MGA ENTERTAINMENT) Aspiring chefs will follow the visual recipe card to make detailed play food using the play kitchen tools and moldable, reusable Make-It! Mix sand.

3+, $9.99-24.99 EACH

DECORA GIRLZ (CEPIA) Meet the nine colorful, themed Decora Girlz 5-inch dolls. Each comes with eight surprises, fantastic hair, adorable fashions, and stickers to wear and share for added customization.

4+, $9.99

DESPICABLE ME 4 ULTIMATE FART BLASTER (MOOSE TOYS) This blaster comes loaded with two bottles of “fart formula.” Kids can blast banana- or fart-scented rings up to 6 feet away.

4+, $29.99

DISNEY ILY 4EVER FASHION DOLLS — STITCH, JACK & SALLY (JAKKS PACIFIC) Each stylish Disney-inspired fashion doll includes two outfits complete with shoes, a purse, and more than 10 different mix-andmatch pieces.

6+, $29.99 EACH

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DISNEY PRINCESS RC CARRIAGE (JADA TOYS) This R/C carriage is fit for a princess, with opening doors, lights, sounds, and room for an 11.5-inch fashion doll (not included).

4+, $49.97

DODO (THAMES & KOSMOS) Players will work together to roll the die, collect materials, and build new bridges to help guide the Dodo’s wibbly-wobbly egg safely into the boat at the foot of the mountain.

6+, $34.95

FINGERLINGS INTERACTIVE BABY AXOLOTL WITH INFLATABLE POOL (WOWWEE) This interactive baby axolotl lights up and swims in the water. Inflate the included pool, fill it with water, and watch it go.

5+, $19.99

FLAT 2 FAST CARD RACERS (LUKI LAB) These racers transform from cards to cars with the press of a button, no pull back needed. The vehicles are portable and fit in a pocket or backpack.

5+, $6.99

FLYING SQUIRRELS FEEDER FRENZY (PLAYMONSTER) Kids compete to fling their squirrels at the birdfeeder and claim the nuts that pour out. The player with the most nuts at the end wins the game.

6+, $24.99

FOOSBOTS STADIUM BATTLE SET (FAT BRAIN TOY CO.) Squeeze the Foosbots’ arms to make them spin and kick the ball across the stadium. Kids will practice hand-eye coordination, enhance their reflexes, and more.

6+, $19.99

FURBY GALAXY EDITION (HASBRO) There’s always something out of this world to discover with more than 600 phrases, jokes, and songs. Furby responds to voice commands and touch.

6+, $59.99

FUZZY BUTTS (WINNING MOVES GAMES) Earn points by quickly and correctly counting up specific animal butts or colors on cards.

The player with the most points at the end wins the game.

6+, $9.95

GENME ALL-IN-ONE AIRBRUSH DESIGNER (HORIZON GROUP USA) Kids can create body art, hair art, and temporary tattoos with the cordless, cosmeticgrade airbrush pen. It comes with stencils and a faux white hair extension.

6+, $19.99

GLOW RACER SONIC THE HEDGEHOG (NKOK) Inspired by the Speed Star from the Sonic and Sega All Star Racing game, this R/C features LED lights for a cool glow effect. Kids can drive it up to 150 feet away.

6+, $21.99

GODZILLA 6-INCH ACTION FIGURES (BANDAI NAMCO TOYS & COLLECTIBLES AMERICA) Theses 6-inch versions of Godzilla 2004 and Mechagodzilla 2002 are detailed and articulated. Each comes with accessories for immersive play experiences.

4+, $24.99 EACH

HATCHIMALS ALIVE MYSTERY HATCH (SPIN MASTER) Kids can love, cuddle, tap, lift, and rock the egg to encourage their pet to hatch. When it glows rainbow and mist appears, the Pufficorn will hatch while singing “Hatchy Birthday.”

5+, $69.99

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HELLO KITTY AND FRIENDS CLAW MACHINE (JAZWARES) This Hello Kitty-themed, 12-inch version of the arcade classic comes with eight capsules with exclusive figures hiding inside.

Kids can move the joystick, press the button, and try to grab a prize.

6+, $44.99

HELLO KITTY LOVES CHEER BEAR 10-INCH COLLECTIBLE CARE BEARS PLUSH 2-PACK (BASIC FUN!) Hello Kitty pairs perfectly with her Care Bears bestie, Cheer Bear. The 10-inch plush characters are dressed as each other.

4+, $24.99

HEROES OF GOO JIT ZU — HERO CREATOR (MOOSE TOYS) Pour in fillings, pump water into the body, and secure the head to create a gooey action figure that kids can stretch up to three times its original size.

4+, $19.99

HEX BOTS WALL CRAWLER GECKO (SPIN MASTER) This hyper-realistic robot toy lizard scurries across the floor and scales up walls, just like a real gecko. Kids can use the remote control to move the gecko and to activate its LED light eyes.

4+, $29.99

HOLOBRITE PIXIE LANTERN (JUST PLAY) Kids can interact digitally with pixie hologram Wren, then watch her emerge in doll form.

After, they can continue to play with hologram Wren when she’s returned to the lantern.

5+, $79.99

HONEY BEE ACRES HARVEST FESTIVAL (SUNNY DAYS ENTERTAINMENT) This 50-piece playset includes a barn with a rotating dance floor, a produce stand, a pumpkin painting contest stand, a treat booth, and more.

3+, $49.99

I SPY FLIP & FIND GAME (BRIARPATCH) This seek-and-find matching game combines photographs, familiar object collections, and rhyming riddles to create quick-play brainteasing games.

4+, $7.99

ILY DIY 3D STICKER MAKER (WECOOL TOYS) Make 3D stickers with different backgrounds, sprinkles, glitter, and gem mix-ins. Choose the materials, place everything inside the sticker maker, pop it out, and peel and stick the custom creation.

6+, $16.99

L.O.L. SURPRISE! TWEENS COSTUME SURPRISE (MGA ENTERTAINMENT) Kids lift the lid off the box, watch a paper bag inflate, open the bag, discover a pet costume, and find one of four Tweens inside.

4+, $29.99 EACH

L.U.V. DOLL COLLECTION (FAR OUT TOYS) These dolls feature highly detailed accessories, fashions made from high-quality fabrics, and unique body sculpts. Londynn, Autumn, Brooke, and Harper each have a distinct style.

6+, $29.97 EACH

LEGO DISNEY SIMBA THE LION KING CUB (THE LEGO GROUP) This 222-piece set lets kids build a LEGO version of Simba, complete with a rotating head and a moveable tail and legs. It also includes a buildable leaf and four LEGO bugs.

6+, $19.99

LEGO JURASSIC WORLD BABY BUMPY: ANKYLOSAURUS (THE LEGO GROUP) Kids will build the baby Ankylosaurus from the Jurassic World Camp Cretaceous TV show with this 358-piece set.

7+, $24.99

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LITE-BRITE SUPER BRIGHT HD HELLO KITTY EDITION (BASIC FUN!) This modern version of the retro classic toy features a brighter display, more LEDs, and higher definition. It comes with six HD Hello Kitty design templates.

6+, $24.99

LITTLE LIVE PETS — MY REALLY REAL PUPPY (MOOSE TOYS) With more than 60 sounds and reactions, blinking eyes, and weighted paws, this puppy “sleeps” when placed on its side.

Comes with a bottle, a pet carrier, and more.

4+, $49.99

MAGNA-TILES CASTLE DLX 48-PIECE SET (MAGNA-TILES) This extra-large set lets kids create their own fairytale. After building, kids can open the working drawbridge and play with an exclusive dragon figure.

3+, $69.99

MAGNA-TILES MICROMAGS 26-PIECE TRAVEL SET (MAGNA-TILES) MicroMAGS are smaller than normal MagnaTiles and are perfect for on-the-go building.

The metal tin packaging doubles as storage and a building-base.

3+, $19.99

MINI BRANDS DISNEY STORE SERIES 3 CAPSULE (ZURU) There are more than 50 miniature versions of iconic Disney brandeditems to collect. Kids may find the ultra-rare movie moment minis.

3+, $7.99

MINI BRANDS RETRO CAPSULE (ZURU) There are more than 60 retro-inspired minatures to collect in this nostalgic line, including Kodak film, Campbell’s tomato soup, and Energizer batteries.

3+, $7.99

MIRACULOUS HERO SWITCH LADYBUG FASHION DOLL (PLAYMATES TOYS) With a press of a button, this fashion doll of the Miraculous hero switches into a new outfit.

It comes with a matching mask for each outfit.

4+, $24.99

MONSTER HIGH HAUNTED HIGH SCHOOL PLAYSET (MATTEL) There are seven spooky areas for kids to play, including a dorm room and the creepateria. It includes multiple surprise transformations, interactive elements, and more than 35 accessories.

4+, $174.99

MONSTER JAM MEGA SPIDER-MAN RC (SPIN MASTER) This monster truck features Spider-Man’s iconic colors and oversized tires for heroic stunts. Kids can use the remote control to command the truck from up to 150 feet away.

4+, $109.99

MRBEAST LAB MUTATORS (MOOSE TOYS) Kids can add the mutation liquid to the test tube, press the fingerprint scanner, and reveal their 5.5-inch Mutator figure. There are three Panther figures to reveal.

5+, $24.99

MRBEAST LAB SWARMS (MOOSE TOYS) Add water to the test tube, shake it, and reveal the Swarms collectibles inside. Each has a rubbery feel, personality, and allegiance to one of eight teams. Available in 2-, 5-, or 12-packs.

5+, $4.99-19.99

NICHOLE JACKLYNE TOP SLIMES COLOR MIXUP CASE (WECOOL TOYS) Kids can mix slime like Nichole Jacklyne with this kit of 12 compounds and three mix-ins, complete with a storage case. Each slime provides a unique sensory experience.

4+, $12.99

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NICKELODEON SLIME MEGA SCENTED GROCERY SET (CREATIVE KIDS) This set includes 30 grocerythemed containers filled with scented compound. Comes with six mystery charms, mini shelves, a mini handbasket, and a mini shopping cart.

6+, $19.99

PETS 2 LOVE (LUKI LAB) When kids press the button, a pet pops out of the heartshaped purse. There are four pets to choose from, including two dogs and two cats.

5+, $9.99

PIXICADE INSTANT GAME MAKER (ABACUS BRANDS) Draw characters and levels, snap a picture of your creation, and start playing your very own video game.

Includes five washable markers and a 108-page game design book.

6+, $29.99

POKÉMON TCG BATTLE ACADEMY (2024) (THE POKÉMON CO. INTERNATIONAL) This board game teaches the basics of the Pokémon trading card game and comes with everything players need to enjoy a complete battle, including instructional guides.

6+, $24.99

POKÉMON TRAINER GUESS UNOVA EDITION (ULTRA PRO ENTERTAINMENT) In this guessing game, kids can think of a Pokémon from the Unova region and answer questions to help the Poké Ball guess the pocket monster in question.

6+, $24.99

POLLY POCKET UNICORN PARTYLAND PLAYSET (MATTEL) Kids can open the unicorn piñata to find a mini hot air balloon, a swing, and more.

Mini surprise accessories fall out of the unicorn’s mouth and tail as bags of rainbow droppings.

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RAINBOCORNS EGGZANIA FAIRY MANIA (ZURU) Each egg comes with more than 50 fairy-themed surprises, including wearable wings, headbands, collectible figures, and more. There are three to collect.

3+, $49.99

RAINBOW BRITE FASHION DOLLS (THE LOYAL SUBJECTS) These six collectible dolls each feature 29 points of articulation and come with stickers, surprise accessories, shimmering outfits, and threaded hair.

4+, $12.97 EACH

RIDING ARENA (SCHLEICH) Kids can prep their Schleich horses for a big show with this playset, which features obstacle accessories and flashcards with dressage movements and tasks to test.

5+, $99.99

ROBO ALIVE DINO ESCAPE SERIES 1 (ZURU) This playset encourages imaginative play and problem-solving skills. Kids can use the included bear trap and netted truck to capture the two dinos before they wreak havoc.

3+, $19.99

ROYALE HIGH CASTLE CAMPUS PLAYSET (JAZWARES) This playset features three floors, including the Throne Room, the Study Hall, and a Dorm Room. It also includes two exclusive, 3-inch dolls: Princess Aeverie and Leon the Knight.

5+, $49.99

SHIMMER ’N SPARKLE BRACELET SURPRISE! (CRA-Z-ART) Each colorful container contains enough materials to make three beaded bracelets, including beads, elastic cording, a threader, floss, and more. There are more than 70 mini surprise charms to collect.

6+, $4.99

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SMART SKETCHER 2.0 (FLYCATCHER) Kids will learn to draw and sketch anything by projecting an image through the free app. They can draw step-bystep, at their own pace.

5+, $89.99

SQUISHMALLOWS (JAZWARES) Known for their soft feel, whimsical personalities, and collectability, there are more than 2,500 Squishmallows ranging in size and design.

New characters for this year include Soupy (pictured), Lijjian, Ukee, and more.

3+, $5.99-39.99

STAMP TO REVEAL JASMINE, BELLE, AND RAPUNZEL STORYBOOK AND DOT ART (MAKE IT REAL) Match the number on the paper dot to the number on the dot art posters, align the circles, and stamp to reveal an image of a Disney Princess one dot at a time.

6+, $24.99 STAR WARS FORCE N’ TELLING VADER (HASBRO) Darth Vader will reveal kids’ fate when they ask him a question. The interactive figure features 40 responses, including classic Vader phrases and original lines.

4+, $24.99

STAR WARS: LIGHTSABER FORGE FORCE COLOR MASTER LIGHTSABER (HASBRO) With the press of a button, this Lightsaber changes between blue, green, yellow, purple, and red. It also features sound effects and a kyber core.

4+, $49.99

STEM EXPLORERS SUPER HERO SCIENCE SET (LEARNING RESOURCES) Kids learn the science behind magnetism, levitation, color mixing, and other STEM feats when they explore and complete the superherothemed experiments.

6+, $24.99

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STICKI ROLLS THE STICKI STATION (SKY CASTLE TOYS) This set includes everything kids need to design friendship bracelets and necklaces with beads that double as rolls of sharable, collectible, holographic stickers.

5+, $24.99

STRAWBERRY SHORTCAKE FASHION DOLLS (THE LOYAL SUBJECTS) Unbox a fully articulated, scented doll complete with retro styling and four surprise accessories. There are five dolls to collect, and each one has an interchangeable outfit.

4+, $12.97 EACH

TASTY TINIES (GOLIATH) Kids can create real, edible tiny cakes in different shapes and add festive flair with sprinkles and frosting. Each set — available in chocolate, strawberry, or vanilla cakes in eight flavor combinations — comes with tiny tools.

6+, $9.99

TEENAGE MUTANT NINJA TURTLES MUTATION STATION PLAYSET (PLAYMATES TOYS) When kids put different pieces of mutants in the four sections of the van, close the door, and press the button on top, a new mutant pops out.

4+, $39.99

THE DOG ATE MY HOMEWORK (UNIVERSITY GAMES) Players pick a drawing, put it in the dog’s mouth, crank its ear, and then collect the shreds that come out the other end. Players race to correctly guess the image and turn it in before the deadline.

4+, $24.99

TONIES AUDIOBOOKS (TONIES) Fuel a love of reading with Tonies Audiobooks, including Captain Underpants, Big Nate, Ramona, and The Questioneers. Toniebox required, sold separately.

5+, $39.99

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TRANSFORMERS POWER FLIP OPTIMUS PRIME (ORION PAX) (HASBRO) Growing from 8-10 inches, this figure converts between Orion Pax, a Cybertronian Truck, Optimus Prime, and Ultimate Optimus Prime, as seen in Transformers One. 6+, $49.99

TUFTING CRAFT KIT (EDUCATIONAL INSIGHTS) Use the tufting tool and fabric to create 15 different naturethemed designs and practice fine motor skills. Use the included stands to display the finished piece.

5+, $14.99

UNICORN ACADEMY RAINBOW LIGHT-UP WILDSTAR (SPIN MASTER) Wildstar responds to kids’ touch with rainbow lights, unicorn sounds, and two songs from Unicorn Academy: “Follow Your Heart” and “There is a Light.”

4+, $34.99

WOW IN THE WORLD: BUILD ‘EM UP DINOS (GOLIATH) Inspired by the Wow in the World podcast, this game challenges future paleontologists to explore the Earth in order to find dino pieces and learn dino facts.

6+, $19.99

ZHU ZHU AQUARIUM (CEPIA) Zhu Zhu Aquarium playsets offer a mess-free pet experience. Combine the sets together to create customized sea tunnels and watch the robotic, tropical fish move around in unexpected ways.

4+, $9.99-27.99

ZIPSTRING LUMA (ZIPSTRING) This glow-in-the-dark toy carefully balances the forces of gravity, lift, tension, and drag to fly a looped string in the air. Kids can use it to perform amazing tricks.

4+, $51

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AGES

8+

Tweens & Teens

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BEYBLADE X XTREME BATTLE SET (HASBRO) Designed for Beyblade beginners, this battle set includes a Beystadium, two right-spinning tops in red and blue, and two launchers with ripcords.

8+, $49.99

13 BEAVERS (ASMODEE) Embark on the daring challenge of 13 Beavers, in which players must guess whether a number will be higher or lower to navigate the gameboard and reach Beaver Paradise first.

7+, $19.99

3DOODLER FLOW 3D PRINTING PEN SET (3DOODLER) Craft DIY solutions to everyday problems, make art, customize a space, and more with this 3D printing pen. Draw freehand or use one of the hundreds of free online projects to make 3D creations.

14+, $80

CRAYOLA PAINT PENDULUM (CRAYOLA) Creativity swings into action with this 30-piece art kit. Choose white or black paper, fill the pendulum pot with paint, and watch swirling, geometric patterns appear on the page.

7+, $19.99

DISNEY LORCANA TCG GATEWAY (RAVENSBURGER) Kids can ease into the magical realm of Lorcana with this two-player board game designed to teach the gameplay and all of the fun that comes with it.

8+, $24.99

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EMOTIONAL SUPPORT CRINKLE FRIES (RELATABLE) What’s more comforting than french fries? These plush crinkle fries each have a different face designed to support kids’ emotional development.

0+, $16.99

FLIGHT DECK (SNAP CIRCUITS) This set guides kids through building paper airplanes, installing a motor circuit to launch airplanes and flying saucers, creating art on a spinning wheel, levitating objects over a fan with air pressure, and more.

8+, $24.99

GIVE ’EM THE FINGER (UNIVERSITY GAMES) Give ’em the finger in this action trivia game for families. The first player to use their finger pointer to select the correct answer on the gameboard wins the round.

8+, $19.99

HARD PASS (FAT BRAIN TOY CO.) Pick a prompt, press down on the cardholder, and send it rolling to another player. Players can try to come up with answers to the given category in less than 30 seconds, or pass to the next player.

8+, $19.99

HELLO BLINK STICKER MAKER (CEACO) This Bluetooth-enabled thermal printer lets kids print their own stickers — no ink required.

Download the app, upload custom designs, and print customizable, black-and-white stickers that kids can color in.

8+, $24.99

HERO: SOUND-SENSING ROBOT (THAMES & KOSMOS) This 100-piece, buildable, sound-sensing robot comes complete with three directional microphones that kids can use to direct Hero to dance, follow them around, and more.

8+, $64.95

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JOT POCKET SHIMMER COLLECTION (BOOGIE BOARD) Write or draw on this travelfriendly tablet using the included stylus or a finger, then press one button to clear the screen and draw again. Comes in pink, purple, or blue styles.

6+, $19.99 EACH

LEGO DREAMZZZ COOPER’S ROBOT DINOSAUR C-REX (THE LEGO GROUP) Kids can help Zoey and Cooper by building Cooper’s LEGO junkyard, which transforms into a flying pterodactyl or a fierce T. rex with a thrashing tail.

9+, $79.99

LINXO CREATOR SET (MAKE IT REAL) Families can use flexible, connectable pieces to design and create bracelets, figures, and more. Kids can take the creations apart and use the pieces again.

6+, $24.99

MAKE-YOUR-OWN LAVA LAMP (SCHYLLING TOYS) Kids can get groovy while they design their own lava lamp featuring red, green, or purple lava; sparkles; and more.

8+, $19.99

MEGA CYBORG HYDRO BLASTER (THAMES & KOSMOS) Kids can build a wearable water blaster and press the trigger to shoot streams of water. The set can turn into five different shapes: Gripper Claw, Shield, Sword, Crossbow, and Boomerang.

8+, $44.95

MGA’S MINIVERSE MAKE IT MINI POTIONS (MGA ENTERTAINMENT) Wizards can create Harry Potter-themed mini potions with the mini ingredients and resin. There are 15 different potions to create and collect.

8+, $9.99

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MINECRAFT 6-PIECE BUILDING BLOCK SET (PLAYVIEW BRANDS) Build up active experiences with these inflatable Minecraft blocks. Kids can build realworld obstacle courses, forts, and more both inside and outside.

8+, $54.99

MONOPOLY GO (HASBRO) In this quick-play board game version of the digital game, players race to build a landmark. It comes in a compact case, making it great for travel.

8+, $19.99

NATIONAL GEOGRAPHIC MOTORIZED MARBLE RUN (BLUE MARBLE) This set comes with 106 construction pieces, 30 marbles, a lift, and more.

Kids can build a motorized spiral lift that carries marbles 16 inches up for endless customizable runs.

8+, $49.99

ONE PIECE: LUFFY’S BENTO PANIC (KESSCO) Kids play as the Straw Hat Pirates and try to eat more food than their opponents, steal dishes from other pirates, and avoid leaving meat on their plates when Luffy shows up.

10+, $24.99

PHOTO CREATOR INSTANT CAMERA (CANAL TOYS) This easy-to-use device works as a digital camera, an instant printer, and a video camera.

Add photo effects on screen, print the pictures, and further customize with the included markers and stickers.

8+, $69.99

POBODY’S NERFECT (TCG TOYS) This fast-paced game of spoonerism will leave players tongue-tied with three levels of play. With more than 900 spoonerisms to guess, the player who guesses the fastest wins each round.

8+, $19.99

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PRISMIC STAR 3D PUZZLE LANTERN (PURPLE LADYBUG) Puzzling meets DIY decor in this activity set, with which kids can create a prismatic star-shaped lantern that plugs into a USB and lights up.

8+, $19.99

RAINBOW LOOM WRAPIT LOOM (CHOON’S DESIGNS) This friendship bracelet maker lets kids create four different styles of bracelets: macrame, wrapped, friendship, and beaded. Comes with hundreds of beads and enough materials to make up to 20 projects.

8+, $21.99

RUBIK’S CONNECTED X (SPIN MASTER) Puzzlers can connect the cube to a phone via Bluetooth to start tracking their speed and solve times. Use the app to interact, play, and challenge others to Rubik’s battles.

8+, $39.99

SAY YES! ALPHABET BEAD BRACELET SET (MAKE IT REAL) Kids can use more than 1,000 colorful, assorted beads to create friendship bracelets with different messages to wear and share with friends.

8+, $14.99

SHIMMER ‘N SPARKLE 5-IN-1 LIGHT UP SUPER SPA SALON (CRA-Z-ART) Enjoy a full pedicure experience at home with the light-up, heart-shaped tub, which features a relaxing bubbling effect and polishing foot rest. Comes complete with nail polish, scented pedi soak, and more.

8+, $29.99 SIREN BLASTERS (NSI INTERNATIONAL) This trio of foam dart blasters includes the Gnarl, Blink, and Maulr, each sold separately. The blasters can blast between 150-200 feet, and each one comes with safety glasses and additional accessories.

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SIXEM SOUR PATCH KIDS (HOOTENANNY GAMES) Play sweet to give Xs to others, or sour to take them away. In this mischievous game, players work to be the first to build a pattern with six Xs in a row.

13+, $21.99

SKY VIPER NOVA FX LIGHT DISPLAY DRONE (SKYROCKET) Kids can make their own light shows with this indoor and outdoor drone, which features one-touch stunts and 24 LED lights that create more than 25 light patterns.

12+, $49.99

SMART BALL SOCCER BOT (GOLDEN BEAR TOYS) Soccer lovers can boost their skills with the help of this bot. Players can control how difficult the game is, and the LCD screen keeps track of the score.

6+, $89.99

SMITHSONIAN: SPACE SHUTTLE DISCOVERY DRONE (ODYSSEY TOYS) Take to the skies with this remote-controlled version of the space shuttle. The drone flies forward, backward, up, and down.

10+, $59.99

SNACKERS BRACELET KIT VENDING MACHINE (MAKE IT REAL) Kids can pull tabs to dispense snack packs from the play vending machine and gather all the supplies they need to make up to five snack-themed bracelets.

8+, $14.99

SPONGEBOB REVERSIBLE PLUSHIES (TEETURTLE) This reversible plushie collection features three characters from SpongeBob SquarePants: SpongeBob, Patrick, and Gary. Kids can flip each 6-inch plush to reveal a different emotion.

0+, $15

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STAR WARS MICRO GALAXY SQUADRON GHOST (JAZWARES) This 15-inch vehicle features motion- and button-activated lights and sounds and rotating laser turrets. It includes four 1-inch micro-figures.

8+, $59.99

STUMBLE GUYS COLLECTIBLE FIGURES 6-PACK DELUXE BOX (PMI KIDS’ WORLD) Stumble Guys fans have more friends to collect. This figure set features six collectible characters, one of which is hidden. Kids can find common, legendary, rare, epic, and mythic figures.

8+, $14.99 STYLE 4 EVER DIAMOND ART 3-IN-1 LED CASE (CANAL TOYS) Create diamond posters and stickers with this fully portable art studio, complete with a light-up drawing board, storage compartments, 3,500 gems, a diamond pen marker, and more.

6+, $24.99

SUPER ALL-PRO PASSER (NSI INTERNATIONAL) Nobody else around to play catch? No problem. This robotic quarterback can launch a ball more than 35 yards and features nine passing zones.

14+, $79.99

SUPER MARIO PARTY JAMBOREE (NINTENDO) Join Mario and friends at an island resort, where players will explore five new gameboards and enjoy more than 110 mini games in the latest Super Mario Party jaunt.

8+, $59.99

SUSHI CHECKERS (PROJECT GENIUS) Kids will be hungry for victory after playing a round of Sushi Checkers, which features sushi rolls for pieces and all of the tools kids need to make real, edible sushi.

8+, $24.99

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TAMAGOTCHI UNI — SANRIO CHARACTERS (BANDAI NAMCO TOYS & COLLECTIBLES AMERICA) Kids can collect Sanrio accessories and items for their Tama characters and get a Tamaverse Ticket to Sanrio Puroland where they’ll find themed treats and games.

6+, $59.99

TECTI (FUN IN MOTION TOYS) Tecti is a scalable, modifiable, kinetic building system. Tweens and teens can create more than 50 structures using the interlocking, moveable cubes.

12+, $44.99

THE LEGEND OF ZELDA: ECHOES OF WISDOM (NINTENDO) It’s up to Zelda to save Hyrule by solving puzzles and using new magical abilities as strange rifts start appearing throughout the kingdom.

10+, $59.99

THING RC (JADA TOYS) Straight from the series Wednesday, the lifesize Thing RC has a soft plastic feel, realistic paint, and gray stitching. ​​Kids can make it move forward, backward, and turn side to side.

8+, $29.99

ULTIMATCH (FIRESIDE GAMES) Kids work on STEM skills, decision-making, and more as they cooperate in this unique take on a matching game. Match cards by color, number, completing match equations, and more.

10+, $9.95

WILD FLOWERS (MOOSE GAMES) Players use botanical tiles to create a community garden of wildflowers, place a bumblebee on their completed flowers, and score points to win the game.

8+, $29.99

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