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Updated TDC Board Book for July 9th TDC Video Meeting

Page 1

Table of Contents 0. Invitation Letter

2

1. Tourist Development Council Board Attendance Sheet July 9, 2020

3

2. Agenda July 09, 2020

4

3. June 11, 2020 TDC Meeting Minutes

7

4. Consent Items

18

4.A. Discover The Palm Beaches Activity Report

19

4.B. Cultural Council Activity Report

36

4.C. Sports Commission Activity Report

40

4.D. Film & TV Monthly Newsletter

93

4.E. Film & TV Production Report

97

4.F. Conv. Center Income & Financial Operations Analysis Compare to Prior Year Budget

100

4.G. Convention Center Marketing Update

102

4.H. Convention Center 'Pace' Revenue Report

107

4.I. Convention Center Food & Beverage Operating Report

108

4.J. ERM Project Status Report June, 2020

109

4.K. PBI Traffic Report May 2020

111

4.L. Hotel Pipeline Report

115

4.M. Contract Tracking Report

117

4.N. Semi-Annual March 31, 2020 Performance Measures

121

5. Old Business

126

5.A.-1. Tourist Development Council Dashboard Current Month & YTD

127

5.A.-1.a. PBC Hotel Performance May 2020

131

5.A.-1.b. Bed Tax Collections

133

5.A.-1.c. Report Out Metricts

134

5.B. FY2021 Budget Checkpoint #3

135

5.C. FY2021 Performance Measures Post COVID

153

5.D. Marketing Recovery & Stimulus Approval Timetable July 9, 2020

158

6. New Business

159

6.A. FY2020 Diversity Overview included in Contract Renewals

160

6.B. FY2021 Agency Contract Renewals

166

6.C.-1.a to c. Sports Commission Grant Agreements

195


DATE:

July 2, 2020

TO:

Commissioner Mary Lou Berger, TDC Chair, and all TDC Board Members

FROM:

Glenn P. Jergensen, Executive Director Tourist Development Council

SUBJECT:

Thursday, July 9, 2020 TDC BOARD MEETING

The Palm Beach County Tourist Development Council will meet on Thursday, July 9, 2020 by WebEx Video Conference with log-in information provided in the email delivery of this package. The subject board meeting packet is enclosed. The meeting will begin at 9:00 a.m. If you have any questions regarding this information, please give us a call at 233-3130.

I. GJ/JH Enclosure cc:

Verdenia C. Baker, County Administrator Denise Coffman, Deputy County Attorney Chuck Elderd, FTC George Linley, Sports Commission Dave Lawrence, Cultural Council Deborah Drum, ERM Jorge Pesquera, Discover David Anderson, Convention Center / Spectra Venue Management Vincent McPhail, Convention Center/Spectra Food and Hospitality Jodi Cross, Florida Restaurant and Lodging Association Regional Sales Manager (Agenda) Joan Hutchinson, TDC Ernie Pena-Roque, TDC

Palm Beach County Tourist Development Council 2195 Southern Boulevard, Suite 500, West Palm Beach, Florida 33406 D-(561) 233-3130 D-FACSIMILE (561) 233-3113


TDC BOARD MEETING ATTENDANCE SHEET REVISED EFFECTIVE July 9th, 2020

(Seat)

01.09.20 02.13.20 03.12.20 04.09.20

BOARD MARKETING WORSHOP 05.14.20 05.28.20

06.11.20 07.09.20 08.13.20 09.10.20 10.15.20 11.12.20 12.10.20

(1) Chair Commissioner Mary Lou Berger 11/20/2018 - 11/2020

NA

P

P

COVID-19

P

A

P

NA

(4) Jim Bronstien Vice Chair(9/30/22) Appt(3/1/95) ReApp(9/18/18) Dis.3

NA

P

P

COVID-19

P

P

P

NA

(2)Jeffrey Mayer (9/30/23) Appt(11/05/2019)Dist. 1

NA

P

P

COVID-19

P

P

P

NA

(3) Jim Mostad (9/30/20) Appt (10/16/19), Dis. 2, St 3

NA

P

P

COVID-19

P

P

P

NA

(5)John Tolbert (9/30/23) Ap(2/9/16) ReAp(10/16/18)&(8/20/19) Dis4

NA

A

A

COVID-19

P

A

A

NA

(6)Comm Christina L. Romelus(9/30/21) Appt (01/10/17)ReAppt(10/01/17[Dis.5]

NA

A

A

COVID-19

A

A

P

NA

(7)Don Dufresne (9/30/23) Apt(6/5/12) ReAp(5/3/16)&(8/20/19) Dis6

NA

P

A

COVID-19

P

P

P

NA

NA

P

A

COVID-19

P

P

Excused

NA

NA

P

P

COVID-19

P

P

P

NA

NA

P

P

COVID-19

P

P

P

NA

P

P

COVID-19

P

P

P P P P P P P P P P

P P P P P P A P P P

COVID-19 COVID-19 COVID-19 COVID-19 COVID-19

P P P P P P P P P P

P P P P

P P P P P P P P P P P

NA NA NA NA NA NA NA NA NA NA NA

(8) Davicka N. Thompson (9/30/2020) Appt(12/6/16) [Dis.7] (9) Comm. Kelly Shoaf (9/30/22) Appt. 6/4/19 At-Large

STAFF Verdenia C. Baker, County Administrator Denise Coffman, Deputy County Attorney Dave Lawrence, Culture George Linley, Sports Chuck Elderd, Film & TV Jorge Pesquera, Discover Deborah Drum, ERM Dave Anderson, PBCCC Vincent McPhail, PBCCC Glenn Jergensen, TDC Ernie Pena-Roque, TDC Joan Hutchinson, TDC

NA NA NA NA NA NA NA NA NA NA NA

O:\TDCMtgs 2020\attendnc ** Reappointment during current year NA- Does not count towards attendance. P/W - Workshop P/S - Special Meeting

COVID-19 COVID-19 COVID-19 COVID-19 COVID-19

Julie Bishop

P P P P P

O:\TDCMtg2020\attendnc\01102013 to Present Sheet

1.


TOURIST DEVELOPMENT COUNCIL JULY 9th, 2020 Webex Video Conference Call West Palm Beach, Florida AGENDA 1.

ROLL CALL

2.

AGENDA ADDITIONS AND DELETIONS – MOTION TO APPROVE

3.

MOTION TO APPROVE JUNE 11th TDC MEETING MINUTES*

4.

MOTION TO RECEIVE AND FILE THE CONSENT ITEMS FOR JULY 2020 MARKETING AGENCIES REPORTING A. DTPB ACTIVITY REPORT* B. CULTURAL COUNCIL ACTIVITY REPORT* C. SPORTS COMMISSION ACTIVITY REPORT* D. FILM & TV MONTHLY NEWSLETTER* E. FILM & TV PRODUCTION REPORT* PBC CONVENTION CENTER OPERATING REPORTS F. CONVENTION CENTER INCOME STATEMENT & FINANCIAL OPERATIONS ANALYSIS COMPARED TO BUDGET & PRIOR YEAR* G. CONVENTION CENTER MARKETING UPDATE* H. CONVENTION CENTER “PACE” REVENUE REPORT* I. CONVENTION CENTER FOOD & BEVERAGE OPERATING REPORT* OTHER TDC SUPPORTED AGENCY/DEPARTMENTS REPORTS J. ERM PROJECT STATUS REPORT* K. PBI TRAFFIC REPORT* L. HOTEL PIPELINE REPORT* M. CONTRACT TRACKING REPORT* N. SEMI-ANNUAL 3.31.2020 PERFORMANCE MEASURES*

5.

OLD BUSINESS – DISCUSSION ITEMS A.

TDC TOURISM PERFORMANCE METRICS 1. TDC DASHBOARD CURRENT MONTH & YTD* a. Discover Hotel Performance Dashboard* b. Bed Tax Collections* c. Report Out Metrics*

B.

FY2021 Budget Checkpoint# 3 *- Glenn J. Motion to Approve

2. 1


6.

C.

Draft FY2021 Performance Measures Post COVID* - Motion to Approve

D.

Marketing Recovery & Stimulus Timetable BCC- Glenn J.

NEW BUSINESS – DISCUSSION ITEMS A.

FY 2020 Diversity Overview included in Contract Renewals*

B.

FY2021 Agency Contract Renewals * Motion to Approve

C.

SPORTS COMMISSION 1.

Motion to approve the Cat. “G” Grant Agreements*: Grant a. b.

c.

2.

First Responder Games (September 9-20, 2020) - 15+ Venues in Palm Beach County. NEW Perfect Game WWBA World Championship Weekend (October 8-12, 2020) – Roger Dean Chevrolet Stadium, FITTEAM Ballpark of the Palm Beaches, Santaluces Athletic Complex Perfect Game 14U World Championship (October 16-19, 2020) – FITTEAM Ballpark of the Palm Beaches Total Amount

DISCOVER 1. Two Minute Update- Jorge Pesquera

E.

FILM & TV 1. Two Minute Update- Chuck Elderd

F.

CULTURAL COUNCIL 1. Two Minute Update- Dave Lawrence

G.

CONVENTION CENTER

2.

Room Nights

$15,000

1,200

$50,000

6,820

$10,000 $75,000

1,100 9,120

Two Minute Update- George Linley

D.

1.

Amount

Spectra Venue Management a. Two Minute Update- Dave Anderson Spectra Hospitality a. Two Minute Update- Vincent McPhail 2


H.

ERM 1. Two Minute Update- Deb Drum

7.

BOARD COMMENTS

8.

PUBLIC COMMENTS

9

ADJOURNMENT August board meeting not scheduled, next Meeting September 10th. *Attachment included

Tdc/tdcmtgs2020/Agenda.07.09.2020

3


TOURIST DEVELOPMENT COUNCIL June 11, 2020 MINUTES 1.

ROLL CALL Present

Absent

Commissioner Mary Lou Berger, Chair Jim Bronstien, Vice Chair Jeffrey Mayers Jim Mostad Don Dufresne Commissioner Kelly Shoaf Commissioner Christina L. Romelus

Davicka Thompson John Tolbert

Staff Verdenia C. Baker, County Administrator Denise Coffman, Deputy County Attorney Glenn Jergensen, TDC Joan Hutchinson, TDC Ernie Pena-Roque, TDC Patricia Ramirez, TDC Dave Lawrence, Cultural Council Jennifer Sullivan, Cultural Council George Linley, Sports Commission Michael Zeff, Sports Commission David Fontanarosa, Sports Commission Chuck Elderd, Film & TV Commission Michelle Hillery, Film & TV Commission Lauren Tobin, Film & TV Commission Jorge Pesquera, DTPB Deborah Drum, ERM Julie Bishop, ERM Dave Anderson, Convention Center/Spectra Venue Management Vincent McPhail, Convention Center/Spectra Food and Entertainment Laura Beebe, Airports Other Jodi Cross, FRLA Claude Delorme, Jupiter Stadium Ltd Mike Bauer, Jupiter Stadium Ltd Ken Spillias, PBC Film & TV Commission Board Dr. Mami Kisner, PBC Film & TV Commission Board

3. 1


2.

AGENDA ADDITIONS AND DELETIONS – MOTION TO APPROVE Motion to approve the agenda is made by Commissioner Kelly Shoaf and seconded by Jim Mostad. Motion carries 7-0 with Davicka Thompson and John Tolbert absent.

3.

MOTION TO APPROVE MAY 14th & 28th TDC MEETING & WORKSHOP MINUTES* Motion to approve the May 14th & May 28th minutes is made by Commissioner Kelly Shoaf and seconded by Jim Mostad. Motion carries 7-0 with Davicka Thompson and John Tolbert absent.

4.

MOTION TO RECEIVE AND FILE THE CONSENT ITEMS FOR JUNE 2020 MARKETING AGENCIES REPORTING A. DTPB ACTIVITY REPORT* B. CULTURAL COUNCIL ACTIVITY REPORT* C. SPORTS COMMISSION ACTIVITY REPORT* D. FILM & TV MONTHLY NEWSLETTER* E. FILM & TV PRODUCTION REPORT* PBC CONVENTION CENTER OPERATING REPORTS F. CONVENTION CENTER INCOME STATEMENT & FINANCIAL OPERATIONS ANALYSIS COMPARED TO BUDGET & PRIOR YEAR* G. CONVENTION CENTER MARKETING UPDATE* H. CONVENTION CENTER “PACE” REVENUE REPORT* I. CONVENTION CENTER FOOD & BEVERAGE OPERATING REPORT* OTHER TDC SUPPORTED AGENCY/DEPARTMENTS REPORTS J. ERM PROJECT STATUS REPORT* K. PBI TRAFFIC REPORT* L. HOTEL PIPELINE REPORT* M. CONTRACT TRACKING REPORT* Motion to receive and file the consent agenda items is made by Commissioner Kelly Shoaf and seconded by Jim Bronstein. Motion carries 7-0 with Davicka Thompson and John Tolbert absent.

5.

OLD BUSINESS – DISCUSSION ITEMS A.

TDC TOURISM PERFORMANCE METRICS 1. TDC DASHBOARD CURRENT MONTH & YTD* a. Discover Hotel Performance Dashboard* b. Bed Tax Collections* c. Report Out Metrics*

2


Jergensen The April Dashboard shows the first full month of COVID-19 impact on the industry. Bed Tax Collection – For the month of April 2020 collected in May 2020 was at $1M a (81%) decrease over the prior year. Budget for the month was $5.6M or 4% above last year. March Tax Exempt rental receipts of $2.1M, decreased (60%) from prior April. The Total FYTD’20 collections were at $36.1M, lower than last fiscal year’s $41.9M by (14%) reflecting the first full impact of COVID-19 on the fiscal year. Total Fiscal Year 2020 Budgeted Growth at 4%, current projections estimate a (33%) decline in bed tax collections for the fiscal year. The Rooms sold for April were 88,858 or (77%) lower than the previous year. Rooms available for April 442,080 which is up 13%. Hotel Rooms active in the County, 14,736 with The Breakers, Boca Resort, Eat, BEN closed. Occupancy for April 2020 was 20%, down (74%) over PY. Occupancy April 2019 was 76.9%. Occupancy April CYTD was 59.9%, down (26%) over past year. Average daily rate for April was at $135.34, (37%) lower than previous year, CYTD down (0.9%). The revenue/available room was at $27.14 lower by (84%) in April, CYTD decrease (27%). Hotel Room sales in April decreased (87%) at $10.8M. Non-hotel room sales decreased (30%) at $4.1M. Non-Hotel Room Net Sales FY20 Year to Date decreased by (18%) at $504M. Non-Hotel Room Sales FY20 Year to Date increased by 16% at $84M. FYTD 2020 Taxable Revenues Fiscal Year decreased (14%) at $587M. Airport activities for the month of April, 23,842 passengers (97%) lower and estimated seat capacity was down (10%) over last year with 180,122 seats. Passenger rolling average went down (1.5%) 6,667,585 over last year. Leisure & Hospitality Employment for April 51,300 decrease (45%) the same month 2019. Accommodations went down (42%). F & B was down (61%). Arts & Entertainment down (3%). Mayer Requested that during future meetings a prediction of future tax collections be made based on latest occupancy information. Jergensen Said he would be happy to include those projections next month. Mayer Also asked for a comparison to other municipalities around the State.

3


Pesquera Reported that he would be happy to include that information. Beebe Reported on PBI business. April was the lowest month in history regarding number of visitors. May looks a little better but not by much. The good news is that PBI has not lost any destinations and airlines have said they are looking forward to being back soon. Even with this information a full recovery is not expected until 2023. B.

Boca Raton Bowl Funding Approval*

-Glenn J.

Motion to Approve

Bronstein Requested to reorder this discussion so the Board could discuss the financial checkpoint numbers before they discuss funding anything new. Motion is made by Jim Bronstein to table Boca Bowl discussion until after the financial checkpoint report. Motion is seconded by Commissioner Christina Romelus, motion carries 7-0 with Davicka Thompson and John Tolbert absent. 6.

NEW BUSINESS – DISCUSSION ITEMS A.

TDC- PBCCCC Expansion CSL Study John Kaatz- Receive & File*

Kaatz Presented the Convention Center study. This presentation was well received by the Board. Dufresne Discussed insuring quality control if we begin to bring in local vendors to setup an operation, like a local brewery. Anderson Explained that local vendors would be brought in by the Convention Centers Food & Beverage operations. Dave also reported that these kinds of operations have been very successful in other cities and help to drive the local economy. Shoaf Asked about policies for small and minority businesses.

4


Baker The County has set goals to hire small/minority/women owned businesses and the Convention Center is trying to meet these goals. McPhail Reported that he has worked closely with four small/minority/women owned business to become certified under the County system. Shoaf Offered assistance with discussions involving the City of West Palm Beach when it comes to a partnership for funding a crossover pedestrian bridge. She and Commissioner Berger will work on coordinating these discussions. Motion was made to move this study to the Board of County Commissioners by Commissioner Christina Romelus and seconded by Commissioner Kelly Shoaf. Motion carries 7-0 with Davicka Thompson and John Tolbert absent. B.

TDC- Financial Audits of all Agencies Approved by Finance Committee* Receive and File

Motion is made to approve for receive and file the agency financial audits by Jim Bronstein and seconded by Commissioner Kelly Shoaf. Motion carries 7-0 with Davicka Thompson and John Tolbert absent. C.

FY2021 Budget Checkpoint Update/Phase Discussion*- Glenn J.

Glenn Jergensen reported on the current state of bed taxes. Mostad Commented that April was better than expected and predicts that the trend will continue through the summer, hopefully the year will not be as bleak as expected. Jergensen Cautioned that summer tends to bring in high numbers of sport travelers as teams come to various competitions and they are all being cancelled for June and we will see about July. Shoaf Also cautioned that a second wave of virus could hit.

5


Bronstein Asked Jim Mostad how far out he is booking. Jim Mostad responded that currently it is short term and a drive market especially with the tri-state area being shut down. Jeffrey Mayer reported they are seeing the same. Romelus Asked what contingency plans are in place for the future. Glenn Jergensen explained the TDC three phased approach to marketing. C.

Boca Raton Bowl Funding Approval*

-Glenn J.

Motion to Approve

Meeting resumed with the Boca Bowl presentation. Shoaf Expressed concern that agreement still reflects pre-covid situation and maybe we should be more conservative and look at a streamlined budget if activities surrounding the bowl change. Jergensen Explained that if the Bowl does not take place, we would not be paying anything. Linley Stated that if the Bowl becomes a TV event only, with no spectators our two commercial spots are even more valuable. He also stated that based on discussions he has had; college football is planning to be back. Mostad Believes the key to the Bowl’s success is getting it scheduled for the right date, which is before Christmas. He stated that between December 15 – 21, hotels are empty, and this event helps out a great deal. Jergensen Suggested modifying the agreement to state the event must take place before Christmas. Bronstein Commented that he is uncomfortable with the six-year contract given the economic uncertainties of the time.

6


Shoaf Proposed renegotiating a three-year agreement with a one-time, three-year renewal. Board agreed to table to a future meeting. D.

Marketing Recovery & Stimulus Process to the BCC*- Glenn J.

Bronstein It occurs to me that we pulled an extra $500,000 from Special Projects for stimulus at our last meeting, but we were trying to build this account up to help pay for the pedestrian bridge at the Convention Center. Should we rethink our stimulus allotment? Baker Commented that she was nervous when the Board added the extra $500,000 to stimulus and that when the City of West Palm Beach is ready to build the bridge, we will have to be ready to move on this project. Mayer Suggested moving forward with taking the originally proposed $1.5 million from Special Projects and revisit if needed the additional $500,000. Dufresne I think we should prioritize the pedestrian bridge stating that we cannot guess as how much the bridge will cost. It will have to go out for bid and the cost will be determined by those numbers. Mostad Thinks we need to keep the entire $2 million in marketing. Pesquera Believes that if we put all we can into marketing now, maybe we can get occupancy back to 75% and we can make up the money taken from Special Projects. Jergensen Explained that he must take a budget back to the BOCC. His plan is to hold back 18% of beach funding and deposit it into Special Projects for contingency. The rest of the stimulus will be divided by ordinance between agencies. This allows the agencies to move nimbly now and still leaves us the 18% of beach funding to be used as needs arise.

7


Jim Bronstein leaves at 10:50 am Motion is made to approve the plan to allow for the 18% hold back in Special Projects and the rest of the stimulus to be divided per ordinance between agencies by Jeffrey Mayer and seconded by Jim Mostad. Motion carries 6-0 with Davicka Thompson Jim Bronstein and John Tolbert absent. Coffman Expressed concern as whether the TDC has the authority to utilize the money set aside for the beaches in this manner. Jergensen Explained that the plan and recommendation to utilize the beach money will now be taken to the BOCC for approval. Baker Stated that once approved by the BOCC a one-time amendment to the ordinance will have to be made. E.

SPORTS COMMISSION 1. Two Minute Update- George Linley

Linley There were two made for TV events which took place in Palm Beach County, one was tennis the other golf and bowling is looking at a possible televised event. The CDC has come out with guidelines for youth sport recovery. First Responder Games people are in town doing site visits for a Fall event. F.

CONVENTION CENTER 1. Spectra Venue Management a. Two Minute Update- Dave Anderson

Anderson Convention Center study is spot on, we need a hotel to grow. Construction on the new Sky Room has begun in the courtyard area and is expected to be completed in September.

8


We should be GBAC (Global Biorisk Advisory Council) certified in sixty days. 2.

Spectra Hospitality a. Two Minute Update- Vincent McPhail

McPhail Reviewing policies for ways to maintain quality and hot food while maintaining social distancing. We are looking forward to having events return. Mayer Asked if Dave A. knows his percentage of bookings for Q4? Dave responded that it is between 30-50%. But they look different. Events are looking to come back but with smaller numbers and a larger virtual footprint. G.

DISCOVER 1. Two Minute Update- Jorge Pesquera

Pesquera We started last week with our phase 1 rollout and hope by the end of the month to begin with tv and radio ads and resident specials on our website. We have launched the GBAC certification program and are working with our hotels to become certified. George Linley is working with the ballparks to have them certified. We will be the first destination in Florida to have this certification throughout our industry. We have completed five townhalls with our partners. H.

FILM & TV 1. Two Minute Update- Chuck Elderd

Elderd Film and TV launched the first Facebook Watch Party on June 9, the next is June 16 and will focus on the Best 18 holes in Palm Beach County. Destination America is airing a new show, Drive the Palm Beaches. WXEL will air the Perfect Week in Sports on June 27 South Florida PBS will air Art Adventures on June 21.

9


New shows airing - the Sunset Lounge which highlights African American music in Palm Beach County and Muck City which highlights the rivalry between Glades Central and Pahokee High Schools. I.

CULTURAL COUNCIL 1. Two Minute Update- Dave Lawrence

Lawrence Amendments to the Category “B” grants have gone out. We are working with our partners on recovery efforts and providing virtual programming. J.

ERM 1. Two Minute Update- Deb Drum

Drum Beach restoration continues and seven beaches have been completed. Beach survey strike teams are out assessing the beaches pre-hurricanes. We are halfway through turtle season. We have a new natural area open at the Loxahatchee Slew, there is parking, trails, and a tower overlooking the marsh. 7.

BOARD COMMENTS - None

8.

PUBLIC COMMENTS Dr. Mami Kishner Introduced herself, stating that she is a past TDC Board Member, and is currently a Film Commission Board Member and a longtime member of the tourism industry, having worked for the airline industry and is now in public relations and marketing. She wants to thank the TDC Board for bringing the agencies together and how nice it is to see them working and cooperating with one another. However, I am concerned with the lack of diversity shown in marketing materials. Most representations are only of white people, when every piece should show the diversity of our community. I am available to work with agencies if they like to ensure a diverse representation of people in our advertising and promoting how welcoming our community is for all. 10


No other comments 9

ADJOURNMENT at 11:30am The next board meeting will be July 9th, Location to be Determined *Attachment included

Tdc/tdcmtgs2020/minutes.06.11.2020

11


4. CONSENT ITEMS


TO:

Glenn Jergensen, Executive Director - TDC

FROM:

Jorge Pesquera, President/CEO

DATE:

June 30, 2020

RE:

Discover The Palm Beaches Monthly Activity Report June 2020

The following is a summary of TDC Performance measures for the month of June 2020. This report demonstrates trends relative to owned visitor digital footprint, advertising impressions, social media engagement, and booked room nights for the Month of June. We continue to be negatively affected by the COVID-19 crisis, particularly, with the recent increase in cases and negative publicity about FL. May 2020 Hotel Performance • Total supply totaled 16,973 for May. There were 12 hotels temporarily closed in April removing nearly 3,000 rooms out of inventory. As of May, 6 of these properties have opened, plus the opening of the Canopy, adding 2,200 rooms back into the market. •

Occupancy ended the month at 27%, lower than the expected 30%. This is due to STR calculating room availability based on 31 days regardless if a property was open partially during the month, which is the case for the 2,200 rooms.

•

141,826 room nights were sold, 62% less than last year, this was more than the 107k forecasted for the month.

•

The average daily rate (ADR) was $132 (-15%), higher than the expected $122.

•

RevPAR was $35, up from $27 in April, ranking 6th (down from 1st last month) •

•

The Panhandle, Daytona Beach, Space Coast and Naples had much higher RevPAR being open longer than The Palm Beaches and having less density

Room night revenue was $18.6 M, which was $5.5 M more than the expected $13.1M

May CYTD Hotel Performance • The total number of room nights sold is down 33% for the first 5 months of the year • •

Florida and the US has decreased by 35%

Occupancy is down 34% to 52% •

Florida decreased 30% to 54%. •

• •

The US decreased 33% to 43%

The average daily rate is now up 1.1% to $232 •

•

Markets North of The Palm Beaches have fared much better, Jacksonville (-30%), Daytona (-27%), Space Coast (-25%)

Florida is down 4%. The US down 14%.

RevPAR is down 33% to $122, driven mostly by occupancy

4-A


TABLE OF CONTENTS

Section

Table of Contents Page

Performance Measures ..........................................................................3 Marketing Advertising/Paid Media ..........................................................................4 Owned Views Digital Footprint ...............................................................4 Consumer & Travel Industry Database.....................................................4 Public Relations - Earned Media Impressions ............................................5

Public Relations - Social Media Engagement .............................................6 Group Sales Booked Room nights Hotel Lead program.................................................8 Group Level Booked Room Nights (CC Shared) .........................................8 Citywide Actualized FY Room Nights for Convention Center (Shared)...........8 Destination Review ...............................................................................9 Site Participation ..................................................................................9 DTPB Hotel Lead & Long - Term Sales/Convention Center eport................10

Research Reports .............................................................................. 11 Data Dictionary ................................................................................. 16

2


Performance Measures - TDC FISCAL YEAR 2018 - 2019 PERFORMANCE MEASURES

Advertising Impressions

Current Month JUNE

YTD

% of Annual Target

31,587,986

262,733,366

38.7%

12,000,000

2,082,001

11,017,010

91.8%

394,145

297

400,950

101.7%

206,000,000 254,459,489 212,180,000

14,278,049

206,300,536

97.2%

Target

Year End Target

Actual

650,000,000 807,667,108 679,250,000

Owned Views Digital Footprint

N/A

N/A

Consumer & Travel Industry Database increase

375,375

396,477

Earned Media Impressions

FISCAL YEAR 2019 - 2020

Social Engagement

525,000

1,601,515

1,522,500

79,818

1,299,635

85.4%

Booked Room Nights - Hotel lead Program

148,000

165,881

160,000

1,153

64,291

40.2%

Group Level Booked Room Nights (CC Shared)

50,000

54,159

53,000

840

32,031

60.4%

Group Level Actual FY Room Nights for CC Shared

30,000

39,590

35,000

0

25,108

71.7%

Destination Reviews

40

79

65

31

50

76.9%

Destination Site Participation

70

111

90

3

61

67.8%

*Excludes Legacy accounts. **Minor deviation in production results after year end may occur based on change (increase/decrease) request in room block.

D T P B OBJECTIVES

2019 - 2020

Leisure /Consumer – Increase Consumer and Travel Industry database to 394,145 –

Generate 12,000,000 in Owned Views Digital Footprint

–

Generate 1,522,500 Social Engagements

–

Generate 679,250,000 Advertising Impressions

–

Generate 212,180,000 Earned Media Impressions

Meetings & Conventions – Book 160,000 DTPB only room nights (Hotel Meetings Leads) –

Generate 53,000 Group Level Booked Room Nights Convention Center Shared

–

Generate 35,000 Group Level Actual FY Room Night for Convention Center Shared

–

Generate 65 participants in Destination Reviews

–

Generate 90 Destination Site Participants

3


Marketing Digital Impressions

Traditional Impressions

Advertising / Paid Media - Traditional & Digital

40,000,000 35,000,000 30,000,000 25,000,000 20,000,000 15,000,000 10,000,000 5,000,000 0

FYTD

Month / Month Total Impressions Total Impressions 36,717,436 31,587,986

21,303,869

550,000,000 500,000,000 450,000,000 400,000,000 350,000,000 300,000,000 250,000,000 200,000,000 150,000,000 100,000,000 50,000,000 0

7,936,765

23,651,221

15,413,567 Jun-19

Total Impressions 586,709,652

Jun-20

223,281,411

Total Impressions 262,733,366

363,428,241 162,387,349

100,346,017 FY2019

FY2020

June impressions are down YOY as a result of pausing all media due to Coronavirus Owned Views Digital Footprint Total Year to Date 10,891,365

12,000,000 10,000,000

8,000,000 6,000,000

12,000,000

4,000,000 2,000,000 0 FY 2020 Oct

Nov

Dec

Jan

Feb

Fiscal Year 2020 Target Mar

Apr

May

Jun

Jul

Aug

Sep

Consumer & Travel Industry Database FY 2020 Year End Target Jun-20 May-20 Apr-20 Mar-20 Feb-20

Jan-20 Dec-19 Nov-19 Oct-19

394,145 400,950 400,653 400,472 400,212 399,785 398,789 397,779 396,994 397,220 Marketing & Leisure Sales

4


Marketing Public Relations - Earned Media Impressions Month / Month

FYTD 240,000,000 220,000,000 200,000,000 180,000,000 160,000,000 140,000,000 120,000,000 100,000,000 80,000,000 60,000,000 40,000,000 20,000,000 0

14,000,000

12,000,000 10,000,000 8,000,000

14,278,049

6,000,000 4,000,000

6,264,910

2,000,000 0

Jun-19

225,429,465

206,300,536

FY2019

Jun-20

FY2020

In June, the Public Relations department issued three press releases, where two of which were distributed on the national newswire. These two press releases included the GBAC STAR Accreditation announcement and another announcing more than 70 deals at our destination hotels and attractions. The team secured 37 quality earned media opportunities to promote The Palm Beaches across print, broadcast and online news outlets, including articles in Conde Nast Traveler, Forbes, Travel Pulse, PCMA’s Convene, Meetings Today and the Palm Beach Post.

Total Impressions YTD 203,281,854

210,000,000 195,000,000 180,000,000 165,000,000 150,000,000 135,000,000 120,000,000 105,000,000 90,000,000 75,000,000 60,000,000 45,000,000 30,000,000 15,000,000 0

212,180,000

FY2020 Oct

5

Nov

Dec

Jan

Marketing & Leisure Sales

Feb

FY 2020 Year End Target Mar

Apr

May

Jun

Jul

Aug

Sep


Marketing Public Relations - Social Media Engagement for March 2019 and 2020

June 2019

June 2020

Competitor Insights: 

This month, we had the HIGHEST Instagram follower growth percentage out of our competitive set! Our account grew by 4% (2% last month) while @thefloridakeys grew the second most at 2.8%.

We received the fourth most engagements on Instagram in our competitive set (up last month from fifth), only behind @thefloridakeys, @visitorlando and @ftmyersanibel.

In addition, we’re ranking fifth on Facebook in terms of engagements, flat to last month.

1. The Beaches of Fort Myers & Sanibel 2. Visit St. Pete/Clearwater 3. Visit Sarasota County 4. Visit Miami 5. DTPB 6. Visit Florida Keys

Marketing & Leisure Sales

6


DTPB MONTHLY SOCIAL MEDIA REPORT JUNE 2020

KEY INSIGHTS

Impressions have skyrocketed due to our boost strategy being back on. We didn't post for the first week of June to support the BLM movement. Even though missing a week of posts can sometimes be detrimental to performance, we were able to recover with extremely engaging content for the rest of the month. While our IG engagement rate is slightly down, total engagements and impressions weren't effected. The top performing image on Instagram was actually accompanied by copy launching our participation with GBAC - yay! The Pride messaging and Rosemary Square tree engaged extremely well on Twitter - very exciting and noteworthy as we look to Pride Month messaging In 2021. Love to see the Groups team featured as the most engaged Linkedin Post!

MONTHLY SOCIAL RECAP

360,626

3,008,582

7.1%

5.5%

2.3%

MoM Change

MoM Change

MoM Change

MoM Change

MoM Change

Facebook ER

Twitter ER

1%

Total Followers

481%

20%

-15%

Total Impressions Instagram ER

0%

TOP PERFORMING CONTENT CROSS-CHANNEL

Instagram Most Engaged 1.2K Engagements 8.2% ER 15K Impressions

Facebook Most Engaged 2K Engagements 9.6% ER 21.5K Impressions

Twitter Most Engaged 89 Engagements 2.6% ER 3.5K Impressions

LinkedIn Most Engaged 154 Engagements 14.3% ER 1K Impressions

BOTTOM PERFORMING CONTENT CROSS-CHANNEL

Instagram Least Engaged 260 Engagements 4.9% ER 5.4K Impressions

Facebook Least Engaged 8 Engagements .5% ER 1.7K Impressions

Twitter Least Engaged (Father's Day Blog) .8% ER 929 Impressions

LinkedIn Least Engaged (Palm Beaches TV)

2.5% ER 281 Impressions


Group Sales and Services Booked Room Nights - Hotel Lead Program Month / Month

FYTD

Group Level Booked Room Nights (CC Shared) Month / Month

FYTD

Citywide Actualized FY Room Nights for Convention Center (Shared) 9,000

40,000

8,000

35,000

7,000

30,000

6,000

25,000

5,000 20,000

35,784

4,000 15,000

35,000 30,000

3,000

25,108 10,000

2,000

5,000

1,000

0

0 Oct

Nov

Dec

Jan

Feb Mar FY 2019

Apr

May Jun FY 2020

Jul

Aug

Sep

FY 2019

FY 2020 YTD Total

These numbers are subject to change as we continue to collect hotel pickup. 7

Group Meetings & Destination Services

Goal


Group Sales and Services Destination Reviews 80

35

70

30

60

25 50

20 40

50

79

15

65

30

10

20

5

40

10

0

0

Oct

Nov

Dec

Jan

Feb

Mar

Apr

FY2019

May

Jun

Jul

Aug

Sep

FY2019

FY2020

FY2020 YTD Total

Goal

Site Participation 20

110

18

100

16

90

14

80

12

70

10

60

111 50

8

90

40

6

70

30

61

4 20

2

10

0 Oct

Nov

Dec

Jan

Feb

Mar

Apr

FY 2019

May

Jun

Jul

Aug

Sep

0 FY 2019

FY 2020

FY 2020 YTD Total

Goal

Site visits - 2 virtual, 1 in-person.

Virtual Destination Review hosted 31 meeting planners with 8 hotels and 9 offsite venues partners participating in the review. 

Hotel Partners:

Offsite venues:

Marriott Singer Island

Loggerhead Marinlife center

Amrit

Swank Farms

PGA National Resort & Spa

Island Living tours

The Breakers

Cultural Concierge

Brazilian Court

Kirkland Events

Four Seasons

National Croquet Center

Eau Palm Beach

4 Ocean

Boca Raton Resort

PSAV

Mounts Botanical

Group Meetings & Destination Services 8


Report: End of Month - Executive Team Report June 2020 Month Actual

Month Goal

New Accounts Created

69

0

Number of Leads - Hotels

56

862

Lead Rooms Nights - Hotels

18,712

504,207

Number of Leads - Convention Center

2

74

Lead Room Nights - Convention Center

3,198

122,236

Description

Month % To Goal

Y-T-D Actual

Y-T-D Goal

YTD % To Goal

Annual Goal

991

0

0

Combined Number of Leads

58

0

936

0

0

Combined Lead Rooms Nights

21,910

0

626,443

0

0

Lost R.N. - Hotel Lead Program

36,917

472,415

Lost R.N. - Convention Center

2,752

100,072

TOTAL Lost

39,669

572,487

Hotel Definite Bookings

8

162

Hotel Definite Room Nights

955

Convention Center Definite Bookings

0

Convention Center Definite Room Nights

0

6,551

Combined Definite Bookings

8

0

Combined Definite Room Nights

955

21,938

Groups in the County

2

200

Groups Serviced in the County

0

27

15,387

6%

64,093

136,450

47%

170,000

32,031

57,150

56%

72,000

180

0

96,124

193,600

18 0%

4%

0 50%

242,000


Hotel Performance Dashboard May 2020 Palm Beach County Ranking vs. Florida Destinations1* (Monthly Comparison)

ADR/RevPAR

Occupancy

PBC Performance*—May 2020

Hotel Performance by Location2* —May 2020

Hotel Performance by Region2*—May 2020

ADR/RevPAR

Occupancy

ADR/RevPAR

Occ

Growth in ADR by Currency Exchange Rates4 —May (2019 vs. 2020)

ADR/RevPAR

Occupancy

Hotel Performance by Scale3*—May 2020

1. Ranking derived by Discover The Palm Beaches by comparing STR data for PBC and all 12 major Florida markets. 2. Region and Location breakdowns are customized segments for Discover The Palm Beaches. 3. Scale breakdowns are customized segments for Discover The Palm Beaches based on average rate from the previous calendar year. 4. USD—U.S. Dollar, GBP—British Pound, CAD—Canadian Dollar, BRL—Brazilian Real, EUR—Euro, COP—Colombian Peso, ARS-Argentine Peso, MXN-Mexican Peso

*Source: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.


Hotel Performance Dashboard CYTD—Jan. to May 2020 Palm Beach County Ranking vs. Florida Destinations1* (Calendar Year-to-Date Comparison) ADR/RevPAR

Occupancy

PBC Performance*—Jan. to May 2020

Hotel Performance by Location2* —Jan. to May 2020

Hotel Performance by Region2*—Jan. to May 2020

ADR/RevPAR

Occupancy

ADR/RevPAR

Occ

Growth in Rooms Sold vs. Rooms Available Jan. to May (2019 vs. 2020)

ADR/RevPAR

Occupancy

Hotel Performance by Scale3*—Jan. to May 2020

1. Ranking derived by Discover The Palm Beaches by comparing STR data for PBC and all 12 major Florida markets. 2. Region and Location breakdowns are customized segments for Discover The Palm Beaches. 3. Scale breakdowns are customized segments for Discover The Palm Beaches based on average rate from the previous calendar year. 4. USD—U.S. Dollar, GBP—British Pound, CAD—Canadian Dollar, BRL—Brazilian Real, EUR—Euro, COP—Colombian Peso, ARS-Argentine Peso 5. CYTD—Calendar Year-to-Date *Source: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.


The Palm Beaches Performance Ranking May 2020 The Palm Beaches Ranking vs. Florida Destinations1* (May 2020)

The Palm Beaches Ranking vs. Florida Destinations1* (January to May 2020)

*Source: STR 1. Ranking derived by Discover The Palm Beaches by comparing STR data for PBC and all 12 major Florida markets.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.


Discover The Palm Beaches Recovery Dashboard — May 2020 Room Nights Sold

Hotel Occupancy

*Source: STR

*Source: STR

PBI Passenger Arrivals

*Source: PBI

Leisure & Hospitality Jobs

*Source: Florida Department of Economic Opportunity

Total Industry Sales (Accommodations, Restaurants, Attractions)

Bed Taxes (Collection Month)

*Source: Florida Department of Revenue

Discover The Palm Beaches—Confidential & Proprietary, for internal use only “The information contained in this document is confidential and exempt from disclosure under public records law, unless judicially determined otherwise. Such information includes booking business records; information in response to a sales promotion, advertisement, or research project which, if released, would reveal the identity of persons or entities who provide data or other information; trade secrets as defined by Sec. 812.081 Fla. Stat.; and/or trade secrets and commercial or financial information gathered from a person and privileged or confidential under federal law.”


Discover The Palm Beaches Recovery Dashboard —May 2020 Room Nights Sold

*Source: STR

Leisure & Hospitality Jobs

*Source: Florida Department of Economic Opportunity

Total Industry Sales (Accommodations, Restaurants, Attractions)

*Source: Florida Department of Revenue

Discover The Palm Beaches—Confidential & Proprietary, for internal use only “The information contained in this document is confidential and exempt from disclosure under public records law, unless judicially determined otherwise. Such information includes booking business records; information in response to a sales promotion, advertisement, or research project which, if released, would reveal the identity of persons or entities who provide data or other information; trade secrets as defined by Sec. 812.081 Fla. Stat.; and/or trade secrets and commercial or financial information gathered from a person and privileged or confidential under federal law.”


DATA DICTIONARY Term

Definition

Actualized Room Nights

Room night pickup from contracted groups, under the contract block, receiving incentive dollars

Advertising Impressions

Impressions refer to the amount of views an ad receives by consumers.

Average Daily Rate (ADR)

Room revenue divided by rooms sold, displayed as the average rental rate for a single room.

Booked Room Nights

The number of room nights contracted by DTPB between a meeting planner and a hotel.

Consumer & Travel Industry Represents number of contacts in the DTPB electronic database Database as of a certain date. Includes: consumers, meeting planners, travel agents, tour/receptive operators, partners, members, vendors. Destination Review An invited Group of targeted and qualified, Meeting/Convention Professionals or Travel Trade Travel Influencers who have expressed interest and delivered an RFP for our consideration, and are brought to the destination to experience Palm Beaches visitation assets pertinent to theirs or their clients goals and interests, with the intent to influence their meetings and travel decisions to our Destination. Digital Media Online advertising such as web banners, mobile, email, social media, search, etc. DTPB

Discover The Palm Beaches

Earned Media Impressions

Publicity gained through promotional efforts other than paid media advertising, which refers to publicity gained through advertising, Impressions refer to the amount of views an ad receives by consumers.

FY

Fiscal Year (October 1 to September 30)

FYTD

Fiscal Year-to-Date. Measures are calculated using the sum of the values from October 1 of the given fiscal year.

Groups Services

Groups that DTPB has serviced and that are travelling in the month Rooms sold divided by rooms available multiplied by 100. Occupancy is always expressed as a percentage of rooms

Occupancy (Occ) Paid Media

Advertising and media coverage that has been payed to be distributed

Paid Website Traffic

Marketing initiatives, such as pay-per-click (PPC) advertising, which focuses on driving traffic to a website

Percent Change

Amount of growth - up, flat, or down - this period versus same period last year (month or year-to-date). Calculated as

1 9


DATA DICTIONARY Term

Definition

RevPAR Room revenue divided by rooms available. (Revenue Per Available Room) Rooms Sold

The number of rooms nights sold or rented (excludes complimentary rooms).

Sessions (formerly visitors)

Total number of visits to the DTPB website and micro-sites (one individual may visit www.ThePalmBeaches.com 3 times which would result in 3 sessions).

Site Participation

Personalized and customized Individual visits to the Destination by either Meeting/Convention or Travel Trade planning professionals brought to the Palm Beaches to experience Palm Beaches visitation assets pertinent to theirs or their clients goals and interests, with the intent to influence their meetings and travel decisions to our Destination.

Social Media Engagement

Actions from fans/followers of DTPB through sharing, commenting, tweeting, pinning, liking, and watch content on DTPB social media outlets.

Traditional Media

Traditional media includes: Print, Broadcast (Radio/ Television), Out-of-Home (Billboards, Public Transit, etc.)

Twelve Month Moving Average Calculated using the sum of the values of the given month and of the preceding eleven months. Unique Users/Visitors

Represents the number of individuals (now called also: new users) to the DTPB website and micro-sites (one individual may visit www.ThePalmBeaches.com 3 times which would result in 1 unique visitor).

YOY

Year over Year A method of evaluating two or more measured events to compare the results at one time period with those from another time period (or series of time periods), on an annualized basis.

10 1


June 2020 PERFORMANCE DASHBOARD FY 2019 Performance Indicator PR Impressions

Goal

FY 20203 Actual

FY Goal

1,200,000,000 1,399,782,315 1,200,000,000

Current Month*

FYTD

% to Goal

201,361,029

2,248,437,859

187%

Website Sessions

600,000

515,745

530,000

23,925

330,710

62%

Social Media Followers (Total)

34,233

32,319

35,000

33,799

33,799

55%

Facebook

15,000

12,755

13,700

13,305

13,305

58%

Instagram

6,233

7,551

9,000

8,382

8,382

57%

Twitter

13,000

12,013

12,300

12,112

12,112

34%

16,432

21,380

27,000

22,277

22,277

46%

Cultural Concierge Program Leads1

550

835

1,000

63

664

66%

Visitors to the Cultural Council2

12,500

13,945

12,500

0

5,206

42%

Cultural Organization Partner Referrals

48,000

46,282

46,000

3,435

27,910

61%

Tourism Partner Referrals

3,700

4,681

4,000

225

2,621

66%

Co-op Packages Sold

50

57

55

0

45

82%

Tourism Email Subscribers

Bolded items indicate TDC-designated performance indicators for FY 19-20 *June metrics are not entirely complete due to the early report deadline.

Offline leads are reported quarterly. FY 2019 totals include visitors to The Satellite pop-up space in CityPlace. 3 All metrics have been adversely affected by the COVID-19 crisis. 1 2

Item 4B - Page 1


HIGHLIGHTS ADVERTISING The Cultural Council restarted a small portion of its paid advertising efforts in June by updating Google search ad copy with recovery messaging. This approach reaches those proactively searching for cultural destinations and activities in the area.

PR & SOCIAL MEDIA In June, the Council launched a "Virtual Arts & Culture in The Palm Beaches" Facebook Group in an effort to serve as a community resource for families looking for virtual arts experiences this summer. The Council continues to grow the group and encourage local cultural organization representatives to share virtual experiences. On June 20, the Council launched its first ever free Virtual Summer Performing Arts Series as well as virtual summer exhibitions. This programming helps keep local creative professionals working through COVID-19 and provides them a platform for creativity and exposure to new audiences – while giving the public an opportunity to enjoy the arts from the comfort of home. As such, the Council is using its social platforms to highlight these performances and exhibitions, including special Facebook and Instagram Live interviews of each featured artist, special announcements, teaser content and more.

FEATURED PRESS COVERAGE •

• •

GlobeNewswire – June 15 ▪ “Cultural Organizations in The Palm Beaches Announce Lineup of Summer Camps for Kids” ▪ Total Potential Reach: 189,723,513 The Palm Beach Post, Palm Beach Daily News – June 10 ▪ “Cultural Council Unveils Online Concert and Exhibition Series” ▪ Total UMV/Circulation: 2,742,520 Pam Beach Illustrated – June 2 ▪ “3 Creative Cultural Initiatives in The Palm Beaches” ▪ UMV: 18,588

INDUSTRY RELATIONS Art Adventures of The Palm Beaches: The Cultural Council worked with the Film & Television Commission in promotion of the second episode of Art Adventures of The Palm Beaches, which premiered on South Florida PBS on June 21. This co-sponsored production highlighted 'eco-fashion' in The Palm Beaches with local artists and designers, and highlighted cultural destinations including Old School Square in Delray Beach. The two organizations will continue to regularly discuss upcoming episodes, with episode 3 being planned for FY2021. The Perfect Place: Discover The Palm Beaches: The Council also promoted and actively participated in the Film & Television Commission’s Facebook Watch Party for The Palm Beaches TV on June 9. Marketing Meeting of the Minds: The Council hosted this virtual meeting on June 18 for key central Palm Beach County government, non-profit, business and tourism leaders. The call focused on COVID-19 reopening updates and provided a forum to discuss partnership opportunities amongst the groups to further maximize recovery efforts. Item 4B - Page 2


HIGHLIGHTS Virtual Cultural Sector Marketing Meeting: On June 18, the Council organized a virtual meeting with cultural marketing leaders to provide an update on the Council’s COVID-19 recovery planning and provided a forum for cultural organizations to share feedback on tracking virtual audiences and advertising plans among other topics.

CULTURAL CONCIERGE PROGRAM June brought increased engagement with destination and hotel sales teams, networking opportunities in the events and hospitality industries, and increased destination marketing support. It also saw the first vanity phone inquiries and sign-ups for Hot Tickets emails since shutdown. •

•

• • • •

Participated in the Hospitality + Events Fight Back Coalition’s HEFB-20 Hackathon with events professionals from around the country as a lead-generation tactic. Tasked to develop a scalable public-private partnership that addressed COVID-19-related health and economic challenges; worked intensely with events professionals from Detroit, MI, Washington DC and Philadelphia, PA. Throughout the week, promoted the destination and captured contact info for 19 event planners. Selected and engaged a musical soloist for a promotional video shoot in the courtyard of the Brazilian Court Hotel, called “Socially Distanced Naturally at the Brazilian Court Hotel.” This video was presented as example of Cultural Concierge services during a “Discovering Unique Rewarding Experiences in The Palm Beaches” sales presentation for the incentives market. Produced slides and presented cultural venues and services for events planners, an extended feature of “Servicing with Success with Discover The Palm Beaches.” Gathered list of public art sites and cultural venues for walking map of the West Palm Beach Art & Entertainment and Convention Center district that the Council will produce later this summer. Attended three meetings of the Boynton Beach Tourism Task Force; provided recommendations to build cultural tourism. Additional webinars: ▪

▪ ▪

On tourism safety and reopening: Scripps Research Institute’s “How We Can Tackle The COVID-19 Crisis Beyond Testing”; DTPB’s “Town Hall” and “Seamless Experiences with the Palm Beach Convention Center District” Hotel Travel Agent updates: “Palm Beach Marriot Singer Island,” “Eau Palm Beach Resort and Spa” and “Boca Raton Resort and Club”; Travel Industry updates: Two AFAR Roundtables and Meetings Professionals International’s webinar, “Your Customer Retention Superpower: Recognition”

Item 4B - Page 3


HIGHLIGHTS CULTURAL CONCIERGE PROGRAM Video: Socially Distanced Naturally at the Brazilian Court Hotel

Presentation: Servicing with Success with Discover The Palm Beaches

Presentation: Hospitality + Events Fight Back Coalition’s HEFB-20 Hackathon

Item 4B - Page 4


TDC Board Monthly Report July 2020

4C


Date:

June 30, 2020

To:

Board of Directors

From: George Linley

Subject: Planning for Sports Commission Events, June - November & Lost Business Reports _____________________________________________________________________________________ Event Portfolio (June 1 – November 30, 2020): Attached you will the list of Palm Beach County Sports Commission supported events for this summer into the upcoming fall (June 1 – November 30, 2020). Our Sports Commission has been focused on management and contingency planning of these events during the Covid-19 pandemic. A total of 89 events, which would create nearly 105,000 hotel room nights, are scheduled during this timeframe. However, a total of 33 of these events and 33,070 room nights have been canceled or relocated during this period. These cancelations and relocations were solely due to the pandemic. These 33 events were responsible for an estimated $23 million of visitor spending. Lost Business Report, FY 20 (March - September 2020) The impact to sports tourism is more severe since the beginning of the COVID-19 pandemic in March. Sports travel is the most vulnerable tourism product during this pandemic and 67 sports events, that belong under the patronage of our Sports Commission, were canceled, or relocated during FY 20. These 67 events were scheduled to take place from March through the end of September. The lost business in FY 20 amounts to 75,381 room nights and $59 million of visitor spending. Regrettably, this number will continue to grow.

1 Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550, West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125


Palm Beach County Sports Commission - Sport Event List June-November 2020 Room # of Nights Teams

Participants

Event Name

Sport

Event Date

Sports Venue / Facility

Reach

Perfect Game 15U-17U Florida Elite Championship

Baseball

June 1-3, 2020

FIITEAM Ballpark of the Palm Beaches

National

700

20

400

United States Golf Association (USGA) US Open Sectional Qualifying

Golf

June 8, 2020

Admirals Cove

State

120

N/A

164

Extended Major Leauge Baseball (MLB) Spring Training

Baseball

June 15 - July 3, 2020

FITTEAM Ballpark of the Palm Beaches & Roger Dean Cheverolet Stadium

National

2,200

2

150

Perfect Game Florida World Series

Baseball

June 11-14, 2020

FITTEAM Ballpark of the Palm Beaches

State

315

21

420

Sunshine State Games Judo Championships

Judo

June 13, 2020

Congress Middle School

State

152

N/A

160

June 13-14, 2020

Singer Island in the City of Riviera Beach

National

500

75

150

AVP American Junior East Coast Championships Beach Volleyball

(Athletes & Coaches)

Florida Half Century Summer Softball Classic

Softball

June 13-14, 2020

Various Softball Diamonds throughout Palm Beach County

State

560

50

900

Swamp Classic (USSSA Fast Pitch Softball)

Softball

June 13-14, 2020

Lake Catherine Sports Complex

State

635

50

700

USA Baseball National Team Championships

Baseball

June 14-30, 2019

FITTEAM Ballpark of the Palm Beaches & Roger Dean Chevrolet Stadium

National

5,600

80

1,440

Cal Ripken Baseball Rookie State Championships

Baseball

June 25-29, 2020

Gardens Park

State

1,845

50

600

American Legion Bob Borovy Memorial Invitational

Baseball

June 26-29, 2020

Santaluces Athletic Complex

State

109

12

220

Numbers in red are projected


Room # of Nights Teams

Participants

Event Name

Sport

Event Date

Sports Venue / Facility

Reach

World's Perfect Athlete

Multi-Sport

June 26-29, 2020

Keiser University

National

400

N/A

250

NPC Grand Prix - Florida Sports Festival

Fitness

June 27, 2020

Duncan Theater

National

500

N/A

515

USA BMX Regional Gold Cup Qualifier

BMX

June 27-28, 2020

Okeeleehee BMX Track

Regional

620

N/A

460

Cal Ripken Baseball 9U-12U State Championship

Baseball

July 1-5, 2020

Gardens Park

State

1,200

30

450

Under Armour Firecracker Classic

Baseball

July 6-10, 2020

Roger Dean Chevrolet Stadium

National

525

32

480

Perfect Game Florida Endless Summer Classic

Baseball

July 9-13, 2020

FITTEAM Ballpark of the Palm Beaches

State

864

42

756

Sunshine State Games - Lacrosse

Lacrosse

July 10-12, 2020

Various fields in Palm Beach County

State

645

60

1,080

US Lacrosse - Bash at the Beach

Lacrosse

July 10-11, 2020 / or 2-days in July/August

Seacrest Soccer Complex

State

700

42

740

USTA Girls 12 National Clay Court Championships

Tennis

July 11-18, 2020

Polo Club of Boca Raton

National

630

N/A

128

USTA Boys 18 & 16 National Clay Court Championships

Tennis

July 12-19, 2020

Delray Beach Tennis Center, The Club at Boca Pointe, Boca West Country Club, Seven Bridges Tennis Center, Woodfied Country Club, & more

National

2,970

N/A

750

Kids Fitness Festival of The Palm Beaches

Multi-Sport

July 15, 2020

South Florida Fairgrounds

Local

N/A

0

5,000

The Wave Invitational (Prospect Select Baseball)

Baseball

July 17-21, 2020

FITTEAM Ballpark of the Palm Beaches & Roger Dean Chevrolet Stadium

National

840

75

1,170

Numbers in red are projected

(Athletes & Coaches)


Room # of Nights Teams

Participants

Event Name

Sport

Event Date

Sports Venue / Facility

Reach

Cal Ripken Baseball 12U Southeast Regional Championship

Baseball

July 21-26, 2020

Okeeheelee Park

State

750

20

450

"Little Mo" East Regionals

Tennis

July 25-27, 2020

PGA National Resort & Spa

National

150

N/A

100

Summer Exposure Lacrosse Tournament

Lacrosse

August 1-2, 2020

Various fields in Palm Beach County

National

1,400

80

1,440

Nap Town Lacrosse

Lacrosse

August 3-5, 2020

Various fields in Palm Beach County

National

1,390

78

1,404

78th GOODE Water Ski National Championships

Water Ski

August 4-8, 2020

Okeeheelee Park

National

1,650

N/A

800

Cal Ripken Baseball 10U World Series

Baseball

August 6-14, 2020

Gardens Park

National

2,800

24

420

Labor Day Slam Lacrosse

Lacrosse

September 5-7, 2020

Various fields in Palm Beach County

National

1,100

60

1,080

The MIC Tournament

Soccer

October 9-11, 2020

Gardens Park

Intl

1,200

100

2,050

ESP Summer Series

Equestrian

June 6-30, 2020

Palm Beach International Equestrian Center

State

TBD

N/A

TBD

South Florida Collegiate Baseball League

Baseball

June 12-July 31, 2020

Various baseball facilities throughout Palm Beach County

National

2,820

10

220

Professional Bowlers Association (PBA) Strike Derby

Bowling

June 6, 2020

Bowlero

National

N/A

N/A

8

PBA Summer Clash

Bowling

June 13, 2020

Bowlero

National

N/A

N/A

10

Numbers in red are projected

(Athletes & Coaches)


Room # of Nights Teams

Participants

Event Name

Sport

Event Date

Sports Venue / Facility

Reach

Ball Stars Youth Camp

Basketball

June 15-19, June 29July 3, July 17-19

Glades Central High School (Belle Glade), Delray Beach Boys & Girls Club, & Palm Beach Gardens High School

State

30

N/A

N/A

Big Dog Fat Cat KDW Shootout

Fishing

July 10-11, 2020

Riviera Beach Marina Village Event Center & Sailfish Marina

Regional

615

245

490

91st Florida State Golf Association (FSGA) Women's Amateur Championship

Golf

July 10-12, 2020

BallenIsles Country Club

State

350

N/A

84

Player's Management International (PIM) USTA Florida Tournaments

Tennis

July 12-13 & July 18-19, 2020

Delray Beach Tennis Center

State

250

N/A

256

Collegiate League of The Palm Beaches

Baseball

July 15-August 15, 2020

Various baseball facilities throughout Palm Beach County

National

1,200

8

176

Florida State Golf Association (FSGA) Florida Open

Golf

July 17-19, 2020

Pine Tree Golf Club & The Club at Quail Ridge in Boynton Beach

State

352

N/A

156

PBA Tour Finals

Bowling

July 18-19, 2020

Bowlero

National

N/A

N/A

8

Florida State Golf Association (FSGA) Match Play Championship

Golf

July 20-22, 2020

Osprey Point Golf Club in Boca Raton and Fountains Country Club in Lake Worth

State

250

N/A

168

PBA King of the Lanes

Bowling

July 20-22, 2020

Bowlero

National

N/A

N/A

13

Prep Baseball Report Florida Summer Championship

Baseball

July 23-26, 2020

FITTEAM Ballpark of the Palm Beaches

National

200

25

450

Florida Lacrosse Cup

Lacrosse

July 25-26, 2020

Spanish River Athletic Complex & Seacrest Sports Complex

National

250

40

600

Florida State Golf Association (FSGA) Junior Match Play Championship

Golf

July 30 - August 2, 2020

Old Marsh Golf Club

State

150

N/A

68

Numbers in red are projected

(Athletes & Coaches)


Room # of Nights Teams

Participants

Event Name

Sport

Event Date

Sports Venue / Facility

Reach

Perfect Game Freshman All-American Games

Baseball

July 31 - August 2, 2020

FITTEAM Ballpark of The Palm Beaches

State

350

N/A

250

Florida Youth Soccer Association (FYSA) Palm Beach Cup

Soccer

July 31 - August 2, 2020

FITTEAM Ballpark of the Palm Beaches, Mirasol Park, PGA Park, & North County District Park

State

750

105

1,575

Prospect Select Baseball Palm Beach Classic

Baseball

August 3-8, 2020

FITTEAM Ballpark of the Palm Beaches, Roger Dean Chevrolet Stadium, & Santaluces Athletic Complex

National

4,450

220

3,744

Under Armour Summer Classic

Baseball

August 14-17, 2020

Roger Dean Chevrolet Stadium

National

225

30

540

African American Golfers Hall of Fame

Golf

August 15, 2020

Eastpointe Country Club

National

225

N/A

N/A

Ballroom Dancesport Competition

Dancing

August 20-22, 2020

PGA National Resort & Spa

National

365

200

400

USTA Summer Smash Sectionals (Boys)

Tennis

August 22-24, 2020

Delray Beach Tennis Center & Delray Swim & Tennis Club

Regional

125

N/A

250

USTA Summer Smash Sectionals (Girls)

Tennis

August 29-31, 2020

Delray Beach Tennis Center & Delray Swim & Tennis Club

Regional

125

N/A

250

First Responder Games

Multi-Sport

September 9-20, 2020

20 Venues throughout Palm Beach County

National

1,900

N/A

2,000

Wilson Premier Classic

Baseball

September 11-14, 2020

FITTEAM Ballpark of the Palm Beaches

National

1,743

64

1,152

USTA Sunshine State Open

Tennis

September 12-14, 2020

Delray Beach Tennis Center

State

150

N/A

128

Prospect Select Baseball - Fall Classic

Baseball

September 18-20, 2020

FITTEAM Ballpark of the Palm Beaches

National

475

30

540

Numbers in red are projected

(Athletes & Coaches)


Room # of Nights Teams

Participants

Event Name

Sport

Event Date

Sports Venue / Facility

Reach

Under Armour Fall Classic

Baseball

September 25-27, 2020

Roger Dean Chevrolet Stadium

National

200

20

360

Pam Brosnihan Florida Junior Tour

Golf

September 26-27, 2019

The Club at Quail Ridge

State

55

N/A

110

Intercollegiate Tennis Association NAIA Southeast Regional Match

Tennis

September Date TBD

Proworld Tennis Academy

National

128

26

130

Hardball 360 Fall Classic

Baseball

September 30 - October 4, 2020

FITTEAM Ballpark of the Palm Beaches

National

650

N/A

120

Miami Heat Training Camp (Event and Dates Subject to Change)

Basketball

October 1-5, 2020

Keiser University

State

350

1

40

Shark Invitational (NCAA D2 Men's & Women's Golf Tournament)

Golf

October 5-6, 2020

PGA National Resort & Spa

National

200

30

210

NCAA D2 Men's Golf Championship Fall Preview

Golf

October 5-6, 2020

PGA National Resort & Spa

National

150

20

140

Perfect Game World Wood Bat Association (WWBA) World Championship Weekend

Baseball

October 8-12, 2020

Roger Dean Chevrolet Stadium, FITTEAM Ballpark of the Palm Beaches, Santaluces Athletic Complex

National

6,820

148

2,000

The Honda Classic High School Invitational

Golf

October 9-10, 2020

PGA National Resort & Spa

National

300

34

200

Blue Line Hockey Columbus Day Discovery Showdown

Hockey

October 8-11, 2020

Palm Beach Skate Zone, Palm Beach Ice Works, Glacier Ice Arena

National

800

68

1,235

USTA Columbus Day Open

Tennis

October 10-12, 2020

Delray Beach Tennis Center

National

500

N/A

40

Okeeheelee Halloween Slam

Baseball

October 16-18, 2020

Okeeheelee Park

State

250

40

800

Numbers in red are projected

(Athletes & Coaches)


Room # of Nights Teams

Participants

Event Name

Sport

Event Date

Sports Venue / Facility

Reach

FYSA Palm Beach Gardens Classic

Soccer

October 16-18, 2020

Klock Fields, PGA Park, Mirasol Park, FITTEAM Ballpark of the Palm Beaches, Dyer Park

State

650

200

3,500

Perfect Game 14U World Championship

Baseball

October 16-19, 2020

FITTEAM Ballpark of the Palm Beaches

National

1,100

60

1,080

American Junior Golf Association (AJGA) Junior at Osprey Point

Golf

October 23-25, 2020

Osprey Point Golf Club

National

250

N/A

128

Monster Mash Lacrosse Bash

Lacrosse

October 24-25, 2020

FITTEAM Ballpark of the Palm Beaches, Dyer Park

State

125

80

1,500

World Comes to the Palm Beaches

Baseball

October 29-November 2, 2020

FITTEAM Ballpark of the Palm Beaches, Santaluces Athletic Complex, Gardens Park

Intl

2,277

50

900

Men's Senior Baseball League (MSBL) Fall Classic

Baseball

November 7-21, 2020

FITTEAM Ballpark of the Palm Beaches, Roger Dean Chevrolet Stadium

National

5,184

120

2,000

Babe Ruth League Board Meeting

Baseball

November 10-17, 2020

PGA National Resort & Spa

National

150

N/A

20

Perfect Game Youth Florida South Florida Fall Invitational

Baseball

November 14-15, 2020

FITTEAM Ballpark of the Palm Beaches

National

250

50

900

Optimist International Tournament of Champions

Golf

November 14-15, 2020

PGA National Resort & Spa

Intl

250

N/A

200

SoFlo Turkey Shootout

Lacrosse

November 14-15, 2020

FITTEAM Ballpark of the Palm Beaches

State

250

45

800

IWLCA Annual Meeting & President's Cup

Lacrosse

November 18-22, 2020

Palm Beach County Convention Center & International Polo Club

National

15,000

400

9,000

NCAA D2 Basketball Challenge (pending)

Basketball

November 19-22, 2020

TBD

National

800

8

200

Numbers in red are projected

(Athletes & Coaches)


Room # of Nights Teams

Participants

Event Name

Sport

Event Date

Sports Venue / Facility

Reach

Chris Evert/Raymond James Pro-Celebrity Tennis Classic

Tennis

November 20-22, 2020

Delray Beach Tennis Center, Boca Raton Resort & Club

National

100

N/A

20

US Youth Soccer ODP Girls Thanksgiving Interregional

Soccer

November 22-28, 2019 Florida Atlantic University, Spanish River Athletic Complex

National

1,600

N/A

540

American Junior Golf Association (AJGA) Rolex Tournament of Champions

Golf

November 21-26, 2020

PGA National Resort & Spa

National

1,000

N/A

206

American Junior Golf Association (AJGA) Fall Series

Golf

November 26-28, 2020

PGA National Resort & Spa

National

700

N/A

350

Equestrian Holiday & Horses Circuit

Equestrian

November 26 - January 5, 2021

Palm Beach International Equestrian Center

National

14,100

N/A

1,535

Sun Capital Half Marathon & 5K

Running

November 22, 2020

City of Boca Raton - course to be determined

National

25

N/A

2,000

TOTALS

104,634

3,380

68,627

TOTALS

Numbers in red are projected

(Athletes & Coaches)


Lost Business, FY 20 Event Name

Sport

Event Dates

Impacts

Projected Lost Room Nights

Major League Baseball (MLB) Spring Training

Baseball

February 21-March 24

20 spring training games cancelled at the two spring training facilities (1/3 of spring training games)

16,600

Winter Equestrian Festival

Equestrian

January 8March 29

Last 2 weeks of this event were cancelled

TBD

Palm Beach Gardens Youth Showcase League

Soccer

March 14-15

All out-of-county teams dropped out of the tournament

200

Southeast Florida Spring Junior Open

Golf

March 21-22

Canceled

75

US Open Polo Championship

Polo

March 21-April 19

Canceled

N/A

Hardball 360 Spring Training

Baseball

April 1-5

Canceled

300

International Gay Polo Tournament

Polo

April 2-5

Canceled

50

Florida State League (Minor League Baseball)

Baseball

April 3-August 30

Postponed

6,900

Carney Kicking Challenge

Football

April 4

Canceled

10

Officer John Scollo Memorial Softball Tournament

Softball

April 4-5

Canceled

210

USSSA Angels 4 Autism

Softball

April 4-5

Canceled

300

USTA National Women's 40, 50, 60, 70, 80 Clay Court Championships

Tennis

April 14-19

Rescheduled to October 27-November 1, 2020

400

Baseball Canada Junior National Team Spring Training

Baseball

April 15-26

Canceled

330

Anquan Boldin Q-Fest

Football

April 16

Canceled

50


Event Name

Sport

Event Dates

Impacts

Projected Lost Room Nights

Perfect Game 14U Florida Showcase

Baseball

April 18-19

Canceled

140

Super Chevy Show

Motorsports

April 18-19

Canceled

250

Palm Beaches Spartan Weekend

Endurance

April 25-26

Postponed to October 17-18, 2020

3,816

Hurricane Junior Golf Tour PGA National Junior Open

Golf

April 25-26

Postponded to June 23-24

220

Delray Beach International Tennis Federation (ITF) Championships

Tennis

April 25-May 2

Canceled

800

International Tennis Federation (ITF) Seniors World Championship

Tennis

April 26-May 10

Postponed to Spring 2021

3,120

The Sun Conference Baseball Championship

Baseball

April 29 - May 4

Canceled

400

Palm Beach Soccer League Palm Beach Classic

Soccer

May 1-3

Canceled

50

USSSA Wellington Walk on the Wild Side

Softball

May 2-3

Canceled

75

USAB Jupiter Jam

Baseball

May 2-3

Canceled

200

USTA PIM Open

Tennis

May 3-5

Canceled

250

Perfect Game Florida Elite Championship

Baseball

May 8-10

Canceled

200

FYSA Palm Beach Cup

Soccer

May 8-10

Postponed to July 31-August 2, 2020

600

USTA Girls 12's & 14's Florida Clay Court Championships

Tennis

May 9-12

Postponed to Fall 2020

200


Event Name

Sport

Event Dates

Impacts

Projected Lost Room Nights

NCAA Division III Men's & Women's Golf National Championship

Golf

May 10-15

Canceled

5,064

Academy World Series/Junior Future Series Summer Kickoff

Baseball

May 14-17

Canceled

350

SACSN Torre Invitational

Baseball

May 15-17

Canceled

150

Briana Marie Cox Memorial NIT

Softball

May 16-17

Canceled

600

2020 State Criterium Championships & Tour Palm Beach

Cycling

May 17-18

Canceled

800

YellowTennisBall.com Jr. Championships

Tennis

May 17-20

Canceled

136

International Water Ski & Wake Board Pan American Championships

Wakeboarding

May 21-26

Canceled

400

African American Golfers Hall of Fame

Golf

May 22-25

Postponed to August 13-16, 2020

125

AJGA Junior at Osprey Point

Golf

May 22-25

Postponted to October 23-25, 2020

140

Perfect Game 15U-17U Florida Elite Championship

Baseball

June 1 - 3

Canceled

700

United States Golf Association (USGA) US Open Sectional

Golf

June 8, 2020

Canceled

120

Extended MLB Spring Training Season

Baseball

June 15 - July 3, 2020

Canceled

2,200

Perfect Game Florida World Series

Baseball

June 11-14

Relocated to Panama City

315

Sunshine State Games Judo Championships

Judo

June 13, 2020

Canceled, might be relocated to another Florida destination

152


Event Name

Sport

Event Dates

Impacts

Projected Lost Room Nights

AVP American East Coast Championships

Beach Volleyball

June 13-14

Relocated

500

Florida Half Century Summer Softball Classic

Softball

June 13-14

Canceled

560

Swamp Classic (USSSA Fast Pitch Softball)

Softball

June 13-14

Canceled

635

USA Baseball National Team Championships

Baseball

June 15-27

Canceled

5,600

Cal Ripken Baseball Rookie State Championship

Baseball

June 25-29

Canceled

1,845

American Legion Bob Borovy Memorial Invitational

Baseball

June 26-29

Reduced to two (2) local teams only

109

World's Perfect Athlete

Fitness

June 26-29

Canceled

400

NPC Florida Grand Prix

Fitness

June 27-28

Initially Postponed from May; Now Canceled

500

USA BMX Regional Gold Cup Qualifier

BMX

June 28, 2020

Canceled

620

Cal Ripken Baseball 9U-12U State Championship

Baseball

July 1-5

Canceled

1,200

Under Armour Firecracker Classic

Baseball

July 6-10

Moved to Bradenton, FL

525

Perfect Game Florida Endless Summer Classic

Baseball

July 9-13

Relocated to Clearwater

864

Sunshine State Games Lacrosse Champonships

Lacrosse

July 10-12

Moved to Vero Beach, FL

645

Delray Beach Riptide - Bash at the Beach

Lacrosse

July 10-11

May push into August

700


Event Name

Sport

Event Dates

Impacts

Projected Lost Room Nights

USTA Girls 12's Clay Court National Championships

Tennis

July 11-18

Canceled

630

USTA Boys 18's & 16's Clay Court National Championships

Tennis

July 12-19

Canceled

2,970

Kids Fitness Festival of the Palm Beaches

Multi-sport

July 15, 2020

Canceled

N/A

The Wave Invitational

Baseball

July 17-21

Relocating to another Florida destination

840

Cal Ripken Baseball 12U Southeast Regional Championship

Baseball

July 21-26

Canceled

750

"Little Mo" East Regionals

Tennis

July 25-27

Canceled

150

Summer Exposure Lacrosse Tournament

Lacrosse

August 1-2

Relocated to Maryland

1,400

Nap Town Lacrosse

Lacrosse

August 3-5

Relocated to Maryland

1,390

78th GOODE Waterski National Championships

Waterski

August 4-8

Canceled

1,650

Cal Ripken Baseball 10U World Series

Baseball

August 6-14

Canceled

2,800

Labor Day Slam Lacrosse

Lacrosse

September 5-7

Canceled

1,100

Total Projected Room Nights

75,381


Events & Operations Event Support Professional Bowlers Association (PBA)  Assist in creating made-for-TV events in Bowlero Jupiter  Discuss partnership opportunities for four events to be held between June and July  Discuss safety protocols for safe operation of event Gainbridge LPGA  Work with Octagon to develop new host course for 2021  Assist in securing community/municipal support based on final location of event  Discuss funding/support for 2021 event Spartan Race/Dekafit  Discuss plans for Kids North American Championship to be held in conjunction with Palm Beaches Spartan Weekend  Work with Palm Beach County Convention Center to host Dekafit, a Spartan style decathlon fitness event

Grants 1. 2. 3.

First Responder Games (September 9-20) – More than 15 Venues in Palm Beach County - $15,000 NEW Perfect Game WWBA World Championship Weekend (October 8-12, 2020) – Roger Dean Chevrolet Stadium, FITTEAM Ballpark of the Palm Beaches, Santaluces Athletic Complex - $50,000 Perfect Game 14U World Championship (October 16-19, 2020) – FITTEAM Ballpark of the Palm Beaches - $10,000

4C


Sports-Development Sports Development Executive Summary In FY 20, the Palm Beach County Sports Commission (PBCSC) is deploying an aggressive sales and sports development effort to grow the number of sports tourisms generating events taking place in The Palm Beaches. The PBCSC continues to cultivate relationships with event owners, as well as identify, solicit, secure and retain sports events to grow room night actualization. Below is a recap of sports development efforts that have taken place during the month of June in FY 20.

Event Bids & Development A primary mechanism for event solicitation is through the Event Bid and Development process. To recognize potential bid opportunities, the PBCSC will be at the forefront of the industry and engage with event owners. Bid submission is a highly effective tool to recruit sporting events. Attached is a comprehensive list of the bids that have been submitted in FY 20, and below is a breakdown of the development efforts over the past month: 

Bluestar Basketball Summer Classic o August 21-23, 2020 or September 4-6, 2020 o 1,280 projected participants o 1,152 projected room nights PrimeTime Events College ID Showcase o August 1-2, 2020 o 150 projected participants o 75 projected room nights DEKAFIT Presented by Spartan Race o September 25-27, 2020 or October 2-4, 2020 o 2,000 projected participants o 625 projected room nights International Tennis Federation (ITF) Super Senior World Championships o May 23-June 6, 2021 or May 22-June 5, 2022 o 950 projected participants o 3,562 projected room nights Citrus Summer Faceoff (Lacrosse) o June 19-20, 2021 o 1,400 projected participants o 1,050 projected room nights


Florida Coast Cup (Soccer) o February 13-15, 2021 o 1,200 projected participants o 850 projected room nights Soccer Skill Unlimited Memorial Day Classic o May 29-31, 2021 o 3,600 projected participants o 750 projected room nights

Event Site Visits When trying to bring events to Palm Beach County, engaging event rights holders to conduct a site visit or familiarization tour is one of the most beneficial event development strategies. Site visits allow for an event owner to explore potential sports venues while experiencing Palm Beach County’s tourism assets, such as hotels, restaurants, and attractions. Attached is a comprehensive list of the site visits that have been conducted in FY 20, and below is a breakdown of site visits conducted over the past month:  

Bluestar Media – Bluestar Basketball Summer Classic – Palm Beach County Convention Center Jamaica Classic – NCAA Division I Men’s Basketball Holiday Tournament – Palm Beach Atlantic University’s Greene Complex

Esports Coming to palm beach county Misfits Gaming Group, one of the world’s leading esports companies, will consolidate its North American presence to a new, $1.3M headquarters in Boca Raton, FL. South Florida is an emerging market for the thriving esports industry, and gaming became one of the few growth opportunities during the pandemic. Each esports game has its own professional league run similarly to a traditional sports league like the NFL. Misfits and other gaming groups buy regional franchises and assemble teams of professionals who make salaries of six figures or more to compete in regional and global playoffs. There are team trades, and there are even play-by-play personalities. As for the Misfits, its two Florida based teams are in the Call of Duty League, the Florida Mutineers, and the Overwatch League, the Florida Mayhem. The Florida Mutineers have currently won back to back Call of Duty championships, so they are considered one of the best Call of Duty teams in the world. The Palm Beach County Sports Commission is working with Misfits Gaming Group to help promote esports not only nationally but in Palm Beach County. They are already working with FAU and Keiser University, which have esports programs in the universities, as well as looking to build grassroots initiatives with our local youth. Also, the Misfits will be a tremendous resource to host events in Palm Beach County, not only at their new facility, but at major venues like the Palm Beach County Convention Center and Kravis Center.


COVID-19 The Covid-19 outbreak has greatly impacted the sports/entertainment and tourism industry, as well as all business sectors. Nearly 30 sports events that were projected to generate over 40,000 room nights have been postponed for March through June. Starting a few weeks ago, the Palm Beach County Sports Commission has assisted the Tourist Development Council and Discover the Palm Beaches with understanding the full extent of the impact/closure on our local tourism partners including our hotels and sports venues. The information received of the impact of this outbreak on our community in a very short time frame was very shocking. Over the past couple weeks, we have been in constant communication with our event partners with events coming up July through December to check-in and see how they are doing through all of this, as well as provide local information as they are looking to make decisions on possible postponement, etc. Lastly, the Sports Development department has been full steam ahead as it looks to garner and generate new event opportunities for 2021 and beyond. For our 2020 events, much of the work of winning that business was completed 2 to 4 years ago, so it is imperative we continue to be aggressive on the new event front to help Palm Beach County recover from this epidemic.


Palm Beach County Sports Commission Bid Calendar - FY20 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

Bluestar Basketball Summer Classic

August 21-23, 2020 or September 4-6, 2020

1280

1280

2560

1152

Palm Beach County Convention Center

Working on Venue Availability

PrimeTime Events College ID Showcase

August 1-2, 2020

150

225

375

75

FITTEAM Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Working on Venue Availability

DEKAFIT Presented by Spartan Race

September 25-27, 2020 or October 2-4, 2020

2,000

3,000

5,000

625

Palm Beach County Convention Center

Working on Proposal

International Tennis Federation (ITF) Super Senior World May 23-June 6, 2021 or May 22-June 5, Championships 2022

950

1425

2375

3,562

Delray Beach Tennis Center, Delray Beach Swim & Tennis Club & Boynton Beach Tennis Center

Awarded the Event

Citrus Summer Faceoff (Lacrosse)

June 19-20, 2021

1400

2100

3500

1050

The Gardens North County District Park

Working on Proposal

Florida Coast Cup (Soccer)

February 13-15, 2021

1,200

1800

3,000

850

The Gardens North County District Park

Finalizing Event Details

Soccer Skills Unlimited Memorial Day Classic

May 29-31, 2021

3600

5400

9000

750

International Polo Club

Working on Proposal

NCAA Division I Men's College Basketball Holiday Tournament (formerly the Cancun Challenge)

November 23-28, 2020

400

2500

2900

1400

Palm Beach Atlantic University

Working on Venue Availability

NCAA Division II Men's Golf Championship Fall Preview

October 5-6, 2020

210

315

525

200

PGA National Resort & Spa

Awarded the Event

College Properties Group Lacrosse Camp

December 2020/January 2021

200

350

550

400

The Gardens North County District Park

Working on Venue Availability

American Junior Golf Association (AJGA) Fall Series

November 26-28, 2020

350

525

875

700

PGA National Resort & Spa

Working on Venue Availability

Labor Day Slam Lacrosse Tournament

September 5-7, 2020

1080

1620

2700

1100

Various Facilities Throughout Palm Beach County

Working on Venue Availability

Ballroom Dancesport Competition

August 20-22, 2020

400

600

1000

365

PGA National Resort & Spa

Awarded the Event

Nap Town Lacrosse

August 3-5, 2020

1404

2100

3504

1390

Various Facilities Throughout Palm Beach County

Working on Venue Availability

Summer Exposure Lacrosse Tournament

August 1-2, 2020

1440

2160

3600

1400

Various Facilities Throughout Palm Beach County

Working on Venue Availability

Sunshine State Games Lacrosse State Championships

July 10-11, 2020

1080

1620

2700

700

Various Facilities Throughout Palm Beach County

Working on Venue Availability

The MIC Tournament

October 9-11, 2020

2000

3000

5000

2100

The Gardens North County District Park

Event Postponed due to COVID-19

NCAA Division I Men's College Basketball Holiday Tournament (formerly the Jamaica Classic)

November 20-22, 2020

200

2,500

2700

700

Palm Beach Atlantic University

Working on Venue Availability

Florida Sports Foundation Summit

September 6-8, 2021

80

80

160

240

Marriott Singer Island, Hilton West Palm Beach, PGA National Resort & Spa, Boca Resort

Working on Proposal

IWLCA President's Cup & Annual Convention

November 15-20, 2022 & November 1419, 2023

9,000

12,000

21000

15,000

International Polo Club, The Gardens North County District Park & Palm Beach County Convention Center

Working on Proposal

Tim Rand Invitational

March 4-7, 2021

1,500

2,250

3750

1,500

Palm Beach County Convention Center

Working on Proposal


Palm Beach County Sports Commission Bid Calendar - FY20 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

NCAA Division III Men's Golf Championship

May 16-19, 2023

310

930

1240

2,500

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division III Women's Golf Championship

May 9-12, 2023

194

580

774

1,500

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division III Men's Golf Championship

May 14-17, 2024

310

930

1240

2,500

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division III Women's Golf Championship

May 21-24, 2024

194

580

774

1,500

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division III Men's Golf Championship

May 20-23, 2025

310

930

1240

2,500

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division III Women's Golf Championship

May 13-16, 2025

194

580

774

1,500

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division III Men's Golf Championship

May 12-15, 2026

310

930

1240

2,500

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division III Women's Golf Championship

May 19-22, 2026

194

580

774

1,500

PGA National Resort & Spa

Submitted Bid Proposal

Inaugural Perfect Game Baseball & Softball Professional Development Convention

October 5-8, 2020

1,500

1,500

3000

3,000

PGA National Resort & Spa, Palm Beach County Convention Center, Hilton West Palm Beach, Boca Resort

Working on Proposal

Perfect Game WWBA Underclass World Championships

October 1-5, 2020

4500

6750

11250

8,000

FITTEAM Ballpark of the Palm Beaches, Roger Dean Chevrolet Stadium, Santaluces Athletic Complex

Working on Venue Availability

Perfect Game WWBA Sophmore World Championships

September 24-28, 2020

1440

2160

3600

2,800

FITTEAM Ballpark of the Palm Beaches, Roger Dean Chevrolet Stadium, Santaluces Athletic Complex

Working on Venue Availability

Perfect Game WWBA Florida Qualifier

September 18-21, 2020

720

1080

1800

1,000

FITTEAM Ballpark of the Palm Beaches, Roger Dean Chevrolet Stadium, Santaluces Athletic Complex

Working on Venue Availability

USA Weightlifting American Open Series 2 & Youth National Championship

June 15-20, 2021

1600

2400

4000

1,600

Palm Beach County Convention Center, South Florida Fairgrounds, PGA National, Hilton West Palm Beach

Working on Bid

USA Weightlifting American Open Series 3

September 9-12, 2021

1600

2400

4000

1,600

Palm Beach County Convention Center, South Florida Fairgrounds, PGA National, Hilton West Palm Beach

Working on Bid

Professional Disc Golf Association National Tour Event

June 10-13, 2021

144

1000

500

450

Okeeheelee Park/ Commons Park RPB

Working on Event Details

United States Disabled Open Golf Championship

May 2021, May 2022

80

500

1000

400

PGA National Resort & Spa

Working on Event Details

US Youth Soccer Association President's Cup

July 13-17, 2022

860

1,290

2150

2,150

The Gardens North County District Park

Finalizing Proposal

US Youth Soccer Association National Championships

July 25-31 2022

1,800

2,700

4500

6,000

International Polo Club

Finalizing Proposal

Perfect Game Softball

November 13-15, 2020

430

645

1075

450

Seminole Palms Park, Okeeheelee Park, John Prince Park

Working on Venue Availability

International Wake & Waterski Federation (IWWF) Super July 22-31, 2021 or November 4-13, 2021 World Championships

1,000

3,000

4000

3,500

Okeeheelee Water Ski

Working on Event Details

January 15-17, 2021 / April 23-25, 2021 or October 22-24, 2021

600

1,800

2,400

1920

Okeeheelee BMX

Submitted Bid Proposal

USA BMX National Event


Palm Beach County Sports Commission Bid Calendar - FY20 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

Legendary Sports Group Eye of the Hurricane

January 16-18, 2021

1,400

2,100

3,500

2,160

The Gardens North County District Park

Finalizing Proposal

International Wake & Waterski Federation (IWWF) Pan American Wakeboard Championships

May 27-21, 2020

160

800

960

450

Okeeheelee Water Ski

Event Postponed

First Responder Games

September 9-20, 2020

2000

1000

3000

1050

Various Facilities Throughout Palm Beach County

Finalizing Alternate Dates

South Florida Thunder Football

March 21, April 4, & June 6, 2020

80

500

580

50

Jupiter Community High School

Event Postponed

NCAA Division I Men's & Women's Golf National Championships

May 17-31, 2023

414

1,160

1,574

6,000

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division I Men's & Women's Golf National Championships

May 15-29, 2024

414

1,160

1,574

6,000

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division I Men's Golf Regional Championship

May 14-17, 2023

111

350

461

800

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division I Men's Golf Regional Championship

May 12-15, 2024

111

350

461

800

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division I Men's Golf Regional Championship

May 11-14, 2025

111

350

461

800

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division I Women's Golf Regional Championship

May 6-10, 2023

138

414

552

700

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division I Women's Golf Regional Championship

May 4-8, 2024

138

414

552

700

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division I Women's Golf Regional Championship

May 3-7, 2025

138

414

552

700

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division II Men's Golf Championship

May 22-26, 2023

156

390

546

1,500

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division II Men's Golf Championship

May 19-23, 2025

156

390

546

1,500

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division II Men's Golf Championship

May 18-22, 2026

156

390

546

1,500

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division II Women's Golf Championship

May 16-20, 2023

144

360

504

1,100

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division II Women's Golf Championship

May 13-17, 2025

144

360

504

1,100

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division II Women's Golf Championship

May 12-16, 2026

144

360

504

1,100

PGA National Resort & Spa

Submitted Bid Proposal

NCAA Division II Volleyball Championship

December 7-9, 2023

176

600

776

800

Rubin Arena at Palm Beach Atlantic University

Submitted Bid Proposal

NCAA Division II Volleyball Championship

December 12-14, 2024

176

600

776

800

Rubin Arena at Palm Beach Atlantic University

Submitted Bid Proposal

NCAA Division II Volleyball Championship

December 11-13, 2025

176

600

776

800

Rubin Arena at Palm Beach Atlantic University

Submitted Bid Proposal


Palm Beach County Sports Commission Bid Calendar - FY20 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

NCAA Division II Baseball Championships

June 3-10, 2023

272

3,500

3,772

2,000

FITTEAM Ballpark of the Palm Beaches

Submitted Bid Proposal

NCAA Division II Baseball Championships

June 1-8, 2024

272

3,500

3,772

2,000

FITTEAM Ballpark of the Palm Beaches

Submitted Bid Proposal

NCAA Division II Baseball Championships

May 31-June 7, 2025

272

3,500

3,772

2,000

FITTEAM Ballpark of the Palm Beaches

Submitted Bid Proposal

NCAA Division II Baseball Championships

May 30-June 6, 2026

272

3,500

3,772

2,000

FITTEAM Ballpark of the Palm Beaches

Submitted Bid Proposal

AVP America Junior East Coast Championships

June 13-14, 2020

400

600

1000

450

Riviera Beach

Awarded the Event

Conference USA Baseball Championships

May 25-30, 2021 / May 24-29, 2022 / May 23-28, 2023

272

4,000

4,272

1,000

FITTEAM Ballpark of the Palm Beaches

Submitted Bid Proposal

AAU Gymnastics National Championships

June 16-19, 2022

1,500

3,000

4,500

2,700

Palm Beach County Convention Center or South Florida Fairgrounds

Submitted Bid Proposal

Wilson Premier Classic

September 11-14, 2020

900

1,350

2,250

1,350

FITTEAM Ballpark of the Palm Beaches & Roger Dean Chevrolet Stadium

Finalizing Proposal

AAU Karate National Championships

June 23-27, 2021 or June 30-July 4, 2021

1500

3000

4500

3,600

Palm Beach County Convention Center or South Florida Fairgrounds

Working on Bid

AAU Taekwondo National Championships

June 23-27, 2021 or June 30-July 4, 2021

1,500

3,000

4,500

3,600

Palm Beach County Convention Center or South Florida Fairgrounds

Working on Bid

U90C Management Group Premier SuperCopa

June 17-20, 2021 / June 16-19, 2022 / June 15-18, 2023

3,000

4,500

7,500

4,500

The International Polo Club, The Gardens North County District Park, Village Park

Working on Bid

Prep Baseball Report Florida Summer Championships

July 23-26, 2020

600

900

1500

750

FITTEAM Ballpark of the Palm Beaches

Working on Proposal

AAU National Convention

October of 2022

500

500

1000

2,000

Palm Beach County Convention Center

Working on Proposal

TEAMS Conference & Expo

October 2-6, 2023

1,000

1,000

2,000

3,000

Palm Beach County Convention Center

Awarded the Event

CONCACAF U15 Championships

August of 2020

800

1,200

2,000

2,500

The Gardens North County District Park, International Polo Club, Village Park

Working on Proposal

Pro Footvolley Tour

April of 2020

Researching

Researching

Researching

Researching

Riviera Beach, Delray Beach

Fact Finding

Mid-American (MAC) Conference Men's Golf Championship

April 22-25, 2021 / April 21-24, 2022 / April 20-23, 2023

75

300

375

375

PGA National Resort & Spa, The Club at Ibis, Banyan Cay, The Seagate

Finalist

Mid-American (MAC) Conference Women's Golf Championship

April 22-25, 2021 / April 21-24, 2022 / April 20-23, 2023

90

360

450

450

PGA National Resort & Spa, The Club at Ibis, Banyan Cay, The Seagate

Finalist

Florida Coast Cup

February 15-17, 2020

1,500

2,250

3,750

1,125

North County District Park

Awarded the Event

19,808

50,122

69,930

63,200

TOTAL Projections


Palm Beach County Sports Commission Site Visits - FY18 Organization

Event

Location

Site Visit Date

Bluestar Media

Bluestar Basketball Summer Classic

Palm Beach County Convention Center

6/15/2020

Jamaica Classic

NCAA Division I Men's College Basketball Holiday Tournament (Formerly the Jamaica Classic)

Palm Beach Atlantic University Greene Complex

6/2/2020

MIC Football USA

MIC Football USA

International Polo Club / Village Park & The Gardens North County District Park

3/12/2020

International Waterski & Wakeboard Federation

IWWF Super World Championships

Okeeheelee Water Ski

2/29/2020

Trip Sports

Cruzan Classic - College Basketball Tournament

Palm Beach County Convention Center

2/26/2020

Spartan Race

DEKAFIT Presented by Spartan Race

Palm Beach County Convention Center

2/25/2020

Legendary Sports Group

LSG MLK Lacrosse Tournament

The Gardens North County District Park, Lake Lytal Park, Village Park, International Polo Club

2/24/2020

First Responder Games

First Responder Games

The Gardens North County District Park, Lake Catherine Park, Burns Road Community Center, DoubleTree PBG, Bowlero - Jupiter Lanes

2/21/2020

US Rowing

US Rowing & Coastal Rowing North America Events

Carlin Park, Jupiter Inlet, Ocean Cay, North Palm Beach Rowing

2/12/2020

NCAA

NCAA DIII Men & Women Golf Championships

PGA National Resort & Spa

2/11/2020

International Waterski & Wakeboard Federation

IWWF Pan American Wakeboard Championships

Skark Wake Park

2/5/2020

Blue Star Media

Blue Star Media Lacrosse Series

The Gardens North County District Park

1/31/2020

U90C Sports

Premier Super Copa

The Gardens North County District Park, International Polo Club, Village Park

1/27/2020 - 1/28/2020

United States Equestrian Federation

Various Event Opportunities

Palm Beach International Equestrian Center & Jim Brandon Equestrian Center

1/8/2020 - 1/11/2020


Palm Beach County Sports Commission Site Visits - FY18 Organization

Event

Location

Site Visit Date

Mid-American Athletic (MAC) Conference

MAC Men's & Women's Golf Championships

PGA National Resort & Spa

12/17/2019

Octagon

Gainbridge LPGA at Boca Rio - STEM Program Event

South Florida Science Center

12/2/2019

US Youth Soccer

US Youth Soccer Olympic Development Program & National League Fall Championships

International Polo Club

11/23/2019

Corrigan Sports

IWLCA President's Cup

The International Polo Club, Village Park

11/4/2019

Pylon 7v7

Pylon 7v7 State Championships

The Gardens North County District Park, International Polo Club, Village Park

10/30/2019

Conference USA

Conference USA Baseball Championships

FITTEAM Ballpark of the Palm Beaches

10/11/2019

3v3 Live

3v3 Live National Championships

The Gardens North County District Park

10/5/2019 - 10/7/2019


Communications-Digital Marketing Marketing & Promotions •

Designed and/or distributed E-Blasts o

o

June eNews Newsletter roundup •

In a change from the past method of newsletter distribution, the new website has enabled us to compile and link to individual stories, which will create more engagement, shareability and website traffic.

•

The stories in this newsletter included: •

Palm Beach County Awarded Elite Lacrosse Tournament

•

Over 700 Meals Will Be Provided to Belle Glade Families in Need

•

Tennis Returned to The Palm Beaches with Televised Pro Showcase

• • Featured email blast •

Take a Virtual Tour of the Delray Beach Tennis Center Boca Raton Championship Field Expanded in 2020

The Three Must-See Baseball Facilities in The Palm Beaches garnered significant traction for the Sports Commission. The email received an aboveaverage open rate of 24 percent. The email is centered around this story: https://www.palmbeachsports.com/three-must-see-baseball-facilities-in-thepalm-beaches/

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o

Press releases and email blasts •

More Than 700 Meals Will Be Provided to Belle Glade Families in Need

•

Don't Miss the Perfect Week of Sports TV Premiere!

•

Virtual Tour emails and social media push •

As a continuation of the PBCSC’s efforts to stay top-of-mind among event partners, virtual tour content for email blast and social media continue to be developed.

Accompanying social media post to support virtual tour content:

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Advertising

The Palm Beach County Sport Commission and the Holiday Basketball Classic partnered with Lytal Reiter and Palm Beach County Parks and Recreation to bring a series of free local youth basketball clinics to Palm Beach County.

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Website

The Palm Beach County Sport Commission created a series of sport-specific web pages focused on sports that lend themselves to social distancing. The above Tennis page example focused on the places that make tennis in Palm Beach County so special.

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Social Media & Digital Advertising Social Media  Internally managing the PBCSC social media engagement  Developed monthly calendar of social media posts across multiple platforms – Month of May  Efficiently managing HubSpot marketing software to track our social media engagement, email distribution and more  Designed Social media graphics to in partnership with the Film & Television Commission promoting the airing of the Perfect Week of Sports premiere on ThePalmBeaches.TV Highlighted Social Media Posts

County wins elite lacrosse tournament bid

Video throwback to Florida State League All-Star Game

TBT to NAIA Championships at PGA National

FITTEAM Ballpark Virtual Tour

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PGA TOUR Champions Event the Boca Raton Championship Sees Expanded Field, Combined Schedule

JUNE 2020

Game On!

PGA TOUR Champions have announced that the 2020 Boca Raton Championship will feature an expanded field of 81 players returning to The Old Course at Broken Sound the week of October 26 – November 1. The Boca Raton Championship has been a staple of the South Florida golf scene since its inception in 2007. The 81-player field marks an increase from the tournament’s typical 78-player field. Due to the circumstances related to the COVID-19 pandemic, eight PGA TOUR Champions tournaments have been canceled from the original 27-tournament schedule. Several other events have been rescheduled to later in the calendar year. The PGA TOUR Champions will combine the 2020 and 2021 seasons and form a singular 2020-21 season. The Boca Raton Championship will proceed as planned with spectators onsite; however, the tournament team will work closely with the PGA TOUR to monitor the COVID-19 situation and follow the recommendations of local and state authorities in order to determine the most appropriate on-site access. Further updates on fan attendance will be dependent on available protocols that could be implemented to ensure the health and well-being for all involved. PGA TOUR Champions will continue to monitor the COVID-19 situation and follow the recommendations of local and state authorities in order to determine the most appropriate on-site access in each market. Decisions on fan attendance at all events will be dependent on available protocols that could be implemented to ensure the health and well-being for all involved.

In this Issue

• • • •

Palm Beach County Sports Commission Awarded Elite Lacrosse Tournament in 2021 More Than 700 Meals Will Be Provided to Belle Glade Families in Need Tennis Returned to The Palm Beaches with Televised Pro Showcase PGA TOUR Champions Event the Boca Raton Championship Sees Expanded Field, Combined Schedule

Palm Beach County Sports Commission Awarded Elite Lacrosse Tournament in 2021 courts for tennis and 12 pickleball courts. The park is also home to three concession stands, one meeting room, a splash pad, a playground, a ninja fitness course and a fitness trail.

Board of Directors

John Smith – President Tony Lofaso – Vice President Doug Mosley – Treasurer/Sec

Partners

Sarah Biernbaum Eric Call William Davis John DeMott Bishop W. Oshea Granger Susan Guinan Thomas Johnson Malachi Knowles Jeremy Marks - Peltz Guy Quattlebaum Steve Rockoff Dr. Gary Vonk Margie Walden Jeff Zipper Joe Ceravolo - Emeritus Jim Watt - Emeritus

Ex-Officio Directors

2195 Southern Blvd., Suite 550 West Palm Beach, FL 33406 Tel: (561) 233-3180 Fax: (561) 233-3125

w w w. Pa l m B e a c h S p o rt s . c o m

Mike Bauer Richard Blankenship Martha Clark Devin Crosby Ken Kennerly Michelle McGann Steve Politziner Howard Schnellenberger Matt Slatus Brian White

The Palm Beach County Sports Commission (PBCSC) has won the bid to host the inaugural Eye of the Hurricane, which is a national lacrosse tournament produced by Legendary Sports Group (LSG). The event will take place January 16-17 at Gardens North County District Park in Palm Beach Gardens. The tournament will feature elite lacrosse clubs from across the country with over 80 teams expected to participate. The event is open to boys’ and girls’ lacrosse teams, from fifth grade through high school, with more than 1,400 players and coaches and 3,800 spectators projected to attend. Over the two-day event, a coaches’ clinic will be held for local youth and high school lacrosse coaches. The state-of-the-art Gardens North County District Park opened in summer 2019 on 82 acres of land in the immaculate and inviting city of Palm Beach Gardens. The site features 10 lighted Bermuda grass multipurpose fields and the award-winning Palm Beach Gardens Tennis & Pickleball Center, which contains 18 Har-Tru

“Some of the best tournaments in the country are hosted at destinations. The Palm Beaches in January couldn’t be a better location for this event,” said Dave Cottle, LSG’s Senior Lacrosse Advisor. “Great fields, great weather, easy to get to – having the top teams in each age bracket coming together is going to make Eye of the Hurricane a top-notch tournament for years to come.” LSG produces several prominent events each year and services clients nationally. LSG’s profile includes the Naptown Lacrosse Challenge and the Maryland Interscholastic Athletic Association Lacrosse Championships. LSG also owns the Naptown Half Marathon & 10K/5K and the Alumni Challenge 5K. “Teaming up with Legendary Sports Group to add another premium lacrosse event to Palm Beach County’s resume could not be more exciting,” said George Linley, PBCSC Executive Director. “Eye of the Hurricane will bring lacrosse players and families to Palm Beach Gardens for an unforgettable weekend of lacrosse.” To take a virtual tour of Gardens North County District Park or for information on bringing an event to Palm Beach County, please visit PalmBeachSports.com.


More Than 700 Meals Will Be Provided to Belle Glade Families in Need

Four South Florida organizations are partnering to provide much needed relief to a Palm Beach community hit hard by the Covid-19 pandemic. From 9 a.m. to 11 a.m. on Saturday, June 6, 2020, The Orange Bowl Committee, 2021 CFPNCG Host Committee, McCraney Property Company, and Feeding South Florida, will come together to provide more than 700 meals to residents of the Belle Glade area. “The Orange Bowl has always been responsive to the community’s needs, whether it be hurricane relief, park renovations or back to school supplies,” said Jeff E. Rubin, President and Chair of the Orange Bowl Committee, formed in 1935. “Charitable giving and community outreach, along with economic development are central to our mission. We are pleased to play a small part in helping those in need throughout South Florida and are extremely grateful to Orange Bowl Committee Member Stephen McCraney, and McCraney Property Company for their generous support of this endeavor.” Two of the four pillars of Orange Bowl Community Outreach– fundraising events and community programs, as well as Legacy gifts – continue today to leave a lasting imprint on South Florida. The fourth of five meal giveaways to take place at the five Orange Bowl Legacy Parks, and the only in West Palm Beach, will take place from 9 a.m. to 11 a.m. at Orange Bowl Field at Glades Pioneer Park. Residents in need are encouraged to

Tennis Returned to The Palm Beaches with Televised Pro Showcase

arrive early in their vehicles at 866 S.R. 715, Belle Glade, Fla. 33430. “As a member of the Orange Bowl Committee, there is so much more to the organization than our annual football. The Orange Bowl Committee provides a ‘glimmer of light’ to our youth, academics, and the community,” said Steven McCraney, President and CEO of McCraney Property Company, the sponsor of the Belle Glade event. “In the spirit of my personal and professional commitment to bettering communities, we are proud to be a partner with the Orange Bowl Committee to provide much needed meals to families who have suffered as a result of the pandemic.” Over the last 10 years the Orange Bowl and its partners have invested more than $16.2 million in improvements toward the beautification of the South Florida community at the five parks, as well as recreational activities for residents and their families. Glades Pioneer Park is the most recent of those parks to have been renovated, with its ribboncutting having taken place last December.

The Palm Beach County Sports Commission is partnering with Universal Tennis Rating and the Tennis Channel to host a three-day woman’s tennis event in West Palm Beach, Fla., May 22-24. Three top-10 Americans will compete, as Tennis Channel’s 2020 (Re)Open Tour returns live tennis to fans around the world. The star-studded tennis event follows TaylorMade Driving Relief, a charity golf event on Sunday, May 17 at Juno Beach’s Seminole Golf Club, as the second made-for-television sports program to take place in Palm Beach County in the last week. The competition will follow enhanced safety precautions, with screening, cleaning and social distancing for everyone involved. The games are being held at a private court without spectators or public access, and contain only singles matches. Players will provide their own drinks and towels, and each will be given their own set of marked balls for use during the match. “Sports will always serve as a beacon of hope in trying times and this premier tennis showcase is a great beacon for sports in our community,” said George Linley, PBCSC Executive Director. “We are excited to welcome the world’s best tennis players to The Palm Beaches and are supporting their efforts to take the right steps to ensure a safe return to live sports.” Tennis Channel’s coverage begins with the first matches Friday, May 22, from 12 p.m.-3 p.m. ET, a schedule it follows throughout the weekend. The players are Americans Alison Riske (No. 4), Amanda Anisimova (No. 5) and Danielle Collins (No. 8), joined by Ajla Tomljanovic, Australia’s second-ranked women’s singles player). Unlike an exhibition, the four will play for prize money and for results that will be included in each’s Universal Tennis Rating (UTR), a system that provides real-time, head-to-head rating comparisons based on performance. Tennis Channel is simulcasting the women’s events live and on-demand in Germany, Austria and Switzerland via its just-launched Tennis Channel International streaming service.


More Than 700 Meals Will Be Provided to Belle Glade Families in Need

Four South Florida organizations are partnering to provide much needed relief to a Palm Beach community hit hard by the Covid-19 pandemic. From 9 a.m. to 11 a.m. on Saturday, June 6, 2020, The Orange Bowl Committee, 2021 CFPNCG Host Committee, McCraney Property Company, and Feeding South Florida, will come together to provide more than 700 meals to residents of the Belle Glade area. “The Orange Bowl has always been responsive to the community’s needs, whether it be hurricane relief, park renovations or back to school supplies,” said Jeff E. Rubin, President and Chair of the Orange Bowl Committee, formed in 1935. “Charitable giving and community outreach, along with economic development are central to our mission. We are pleased to play a small part in helping those in need throughout South Florida and are extremely grateful to Orange Bowl Committee Member Stephen McCraney, and McCraney Property Company for their generous support of this endeavor.” Two of the four pillars of Orange Bowl Community Outreach– fundraising events and community programs, as well as Legacy gifts – continue today to leave a lasting imprint on South Florida. The fourth of five meal giveaways to take place at the five Orange Bowl Legacy Parks, and the only in West Palm Beach, will take place from 9 a.m. to 11 a.m. at Orange Bowl Field at Glades Pioneer Park. Residents in need are encouraged to

Tennis Returned to The Palm Beaches with Televised Pro Showcase

arrive early in their vehicles at 866 S.R. 715, Belle Glade, Fla. 33430. “As a member of the Orange Bowl Committee, there is so much more to the organization than our annual football. The Orange Bowl Committee provides a ‘glimmer of light’ to our youth, academics, and the community,” said Steven McCraney, President and CEO of McCraney Property Company, the sponsor of the Belle Glade event. “In the spirit of my personal and professional commitment to bettering communities, we are proud to be a partner with the Orange Bowl Committee to provide much needed meals to families who have suffered as a result of the pandemic.” Over the last 10 years the Orange Bowl and its partners have invested more than $16.2 million in improvements toward the beautification of the South Florida community at the five parks, as well as recreational activities for residents and their families. Glades Pioneer Park is the most recent of those parks to have been renovated, with its ribboncutting having taken place last December.

The Palm Beach County Sports Commission is partnering with Universal Tennis Rating and the Tennis Channel to host a three-day woman’s tennis event in West Palm Beach, Fla., May 22-24. Three top-10 Americans will compete, as Tennis Channel’s 2020 (Re)Open Tour returns live tennis to fans around the world. The star-studded tennis event follows TaylorMade Driving Relief, a charity golf event on Sunday, May 17 at Juno Beach’s Seminole Golf Club, as the second made-for-television sports program to take place in Palm Beach County in the last week. The competition will follow enhanced safety precautions, with screening, cleaning and social distancing for everyone involved. The games are being held at a private court without spectators or public access, and contain only singles matches. Players will provide their own drinks and towels, and each will be given their own set of marked balls for use during the match. “Sports will always serve as a beacon of hope in trying times and this premier tennis showcase is a great beacon for sports in our community,” said George Linley, PBCSC Executive Director. “We are excited to welcome the world’s best tennis players to The Palm Beaches and are supporting their efforts to take the right steps to ensure a safe return to live sports.” Tennis Channel’s coverage begins with the first matches Friday, May 22, from 12 p.m.-3 p.m. ET, a schedule it follows throughout the weekend. The players are Americans Alison Riske (No. 4), Amanda Anisimova (No. 5) and Danielle Collins (No. 8), joined by Ajla Tomljanovic, Australia’s second-ranked women’s singles player). Unlike an exhibition, the four will play for prize money and for results that will be included in each’s Universal Tennis Rating (UTR), a system that provides real-time, head-to-head rating comparisons based on performance. Tennis Channel is simulcasting the women’s events live and on-demand in Germany, Austria and Switzerland via its just-launched Tennis Channel International streaming service.


PGA TOUR Champions Event the Boca Raton Championship Sees Expanded Field, Combined Schedule

JUNE 2020

Game On!

PGA TOUR Champions have announced that the 2020 Boca Raton Championship will feature an expanded field of 81 players returning to The Old Course at Broken Sound the week of October 26 – November 1. The Boca Raton Championship has been a staple of the South Florida golf scene since its inception in 2007. The 81-player field marks an increase from the tournament’s typical 78-player field. Due to the circumstances related to the COVID-19 pandemic, eight PGA TOUR Champions tournaments have been canceled from the original 27-tournament schedule. Several other events have been rescheduled to later in the calendar year. The PGA TOUR Champions will combine the 2020 and 2021 seasons and form a singular 2020-21 season. The Boca Raton Championship will proceed as planned with spectators onsite; however, the tournament team will work closely with the PGA TOUR to monitor the COVID-19 situation and follow the recommendations of local and state authorities in order to determine the most appropriate on-site access. Further updates on fan attendance will be dependent on available protocols that could be implemented to ensure the health and well-being for all involved. PGA TOUR Champions will continue to monitor the COVID-19 situation and follow the recommendations of local and state authorities in order to determine the most appropriate on-site access in each market. Decisions on fan attendance at all events will be dependent on available protocols that could be implemented to ensure the health and well-being for all involved.

In this Issue

• • • •

Palm Beach County Sports Commission Awarded Elite Lacrosse Tournament in 2021 More Than 700 Meals Will Be Provided to Belle Glade Families in Need Tennis Returned to The Palm Beaches with Televised Pro Showcase PGA TOUR Champions Event the Boca Raton Championship Sees Expanded Field, Combined Schedule

Palm Beach County Sports Commission Awarded Elite Lacrosse Tournament in 2021 courts for tennis and 12 pickleball courts. The park is also home to three concession stands, one meeting room, a splash pad, a playground, a ninja fitness course and a fitness trail.

Board of Directors

John Smith – President Tony Lofaso – Vice President Doug Mosley – Treasurer/Sec

Partners

Sarah Biernbaum Eric Call William Davis John DeMott Bishop W. Oshea Granger Susan Guinan Thomas Johnson Malachi Knowles Jeremy Marks - Peltz Guy Quattlebaum Steve Rockoff Dr. Gary Vonk Margie Walden Jeff Zipper Joe Ceravolo - Emeritus Jim Watt - Emeritus

Ex-Officio Directors

2195 Southern Blvd., Suite 550 West Palm Beach, FL 33406 Tel: (561) 233-3180 Fax: (561) 233-3125

w w w. Pa l m B e a c h S p o rt s . c o m

Mike Bauer Richard Blankenship Martha Clark Devin Crosby Ken Kennerly Michelle McGann Steve Politziner Howard Schnellenberger Matt Slatus Brian White

The Palm Beach County Sports Commission (PBCSC) has won the bid to host the inaugural Eye of the Hurricane, which is a national lacrosse tournament produced by Legendary Sports Group (LSG). The event will take place January 16-17 at Gardens North County District Park in Palm Beach Gardens. The tournament will feature elite lacrosse clubs from across the country with over 80 teams expected to participate. The event is open to boys’ and girls’ lacrosse teams, from fifth grade through high school, with more than 1,400 players and coaches and 3,800 spectators projected to attend. Over the two-day event, a coaches’ clinic will be held for local youth and high school lacrosse coaches. The state-of-the-art Gardens North County District Park opened in summer 2019 on 82 acres of land in the immaculate and inviting city of Palm Beach Gardens. The site features 10 lighted Bermuda grass multipurpose fields and the award-winning Palm Beach Gardens Tennis & Pickleball Center, which contains 18 Har-Tru

“Some of the best tournaments in the country are hosted at destinations. The Palm Beaches in January couldn’t be a better location for this event,” said Dave Cottle, LSG’s Senior Lacrosse Advisor. “Great fields, great weather, easy to get to – having the top teams in each age bracket coming together is going to make Eye of the Hurricane a top-notch tournament for years to come.” LSG produces several prominent events each year and services clients nationally. LSG’s profile includes the Naptown Lacrosse Challenge and the Maryland Interscholastic Athletic Association Lacrosse Championships. LSG also owns the Naptown Half Marathon & 10K/5K and the Alumni Challenge 5K. “Teaming up with Legendary Sports Group to add another premium lacrosse event to Palm Beach County’s resume could not be more exciting,” said George Linley, PBCSC Executive Director. “Eye of the Hurricane will bring lacrosse players and families to Palm Beach Gardens for an unforgettable weekend of lacrosse.” To take a virtual tour of Gardens North County District Park or for information on bringing an event to Palm Beach County, please visit PalmBeachSports.com.


Perfect Week of Sports in The Palm Beaches


PERFECT WEEK OF SPORTS SCHEDULE OF EVENTS


PERFECT WEEK OF SPORTS DIGITAL MARKETING

Earned Media

Owned Media

Paid Media

• Media Kickoff Event

• Promotional Videos

• Social Media Influencers

• Television/Newspaper Coverage

• Promotional Collateral

• South Florida PBS Partnership

• Social Media

• Website Stories

• Social Media Paid Campaign


PERFECT WEEK OF SPORTS MEDIA KICKOFF EVENT PANEL


EARNED MEDIA COVERAGE PALM BEACH POST


EARNED MEDIA REPORT PERFECT WEEK KICKOFF EVENT


PERFECT WEEK OF SPORTS OWNED MEDIA COVERAGE Regular Social Media Posts Prior to and throughout the Perfect Week


PERFECT WEEK OF SPORTS OWNED MEDIA Website Stories


PERFECT WEEK OF SPORTS MARKETING COLLATERAL Visitor Center Rack Cards

Perfect Week Advertisement were included on the back of all Super Bowl Pocket Schedules distributed throughout the County


ON THE TOWN IN THE PALM BEACHES PBS AND THE PALM BEACHES TV

• Partnership between Palm Beach County Sports Commission and WFLX Fox 29 • South Florida Weekend Series • Coverage of all 6 Perfect Week events

• Digital Distribution


PERFECT WEEK OF SPORTS AGENCY COLLABORATION

•

On The Town in The Palm Beaches

Social Media Collaboration

•

South Florida PBS

Shared Social Media Content

•

Palm Beaches TV

•

Influencer Marketing Campaign

• •


PERFECT WEEK OF SPORTS PAID MEDIA MARKETING

• Two influencers (@Boywithnojob and @CameronFuller) were contracted by Discover • Following of over 2M followers • Delivered over 50 Instagram stories combined over the weekend • Impressions: 751,000 • Reach: 682,800 • Engagements: 11,700


ON THE TOWN IN THE PALM BEACHES PBS AND THE PALM BEACHES TV

• Partnership with, Palm Beach County Sports Commission, The Palm Beaches TV and South Florida PBS • Total Viewership Reach: 6 million households


ON THE TOWN IN THE PALM BEACHES EARNED MEDIA VALUE OF THE PERFECT WEEK


ROOM NIGHT REPORT THE PERFECT WEEK OF SPORTS IN THE PALM BEACHES

• Room Nights: 30,258

• Projected Economic Impact: $40,000,000


Thank You


Newsletter of the Palm Beach County Film and Television Commission | July 2020

IN THIS ISSUE 1

LMC IN THE SPOTLIGHT

2

PBTV WATCH PARTY

3

COCO ON ESPN

4

POLO IN PRINT

5

SPORTING ON THE TOWN

6

GOLF COURSES IN PBC

7

VIRTUAL SUMMER SERIES

LOGGERHEAD MARINELIFE CENTER DRAWS PRODUCTION Loggerhead Marinelife Center (LMC) in Juno Beach focuses on sea turtle research, rehabilitation, education and conservation and serves as one of PBC’s most well-known tourist attractions! Given its wide scope, it has drawn production crews from all corners of the world. Recent projects have been added to their impressive resume pertaining to television and documentary involvement.

Hatching (Credit: LMC)

2195 Southern Boulevard, Suite 520 West Palm Beach, FL 33406

pbfilm.com

Most recently, BBC Studios reached out to LMC to document the Center's nesting season activities during the two-month closure of South Florida's beaches. The project will examine how different species have been impacted during COVID-19 closures. “The documentary will highlight LMC's work to monitor and protect one of the most densely populated sea turtle nesting beaches in the world,” said Amanda Moore, LMC Senior Manager of Integrated Marketing & Partnerships.

Looking into the future, LMC is working with L.A. based filmmaker Marco Raggozino who was born and raised in West Palm Beach. After working in the film industry and focusing on fantasy films, including Marvel films, Marco wanted to give back to his hometown, and places like LMC where he visited as a child. This year, Marco and LMC are working together to produce a feature-length Facility Entrance (Credit: LMC) documentary that underscores LMC and ocean conservation. The film will be submitted to several film festivals during the 2021 film cycle, including the Cannes Film Festival. See more at marinelife.org.

JOIN THE WATCH PARTY WITH PBTV

ESPN FILMS SPECIAL IN DELRAY

The Palm Beaches TV continues to promote the area for tourism through a series of Facebook Watch Parties. Utilizing existing content from programming on The Palm Beaches TV along with guest appearances sharing relevant messaging, the set of mini-episodes features On the Town in The Palm Beaches, Drive The Palm Beaches, Women of Polo, Honda Classic All Access and more.

Delray Beach native Coco Gauff sat down with ESPN’s Chris Fowler for a one-hour special highlighting her explosive rise in the world of tennis. The interview was filmed at the Delray Beach Tennis Center Gauff at Wimbledon and is part of ESPN’s multi-platform initiative honoring women in sports. Gauff catapulted to tennis stardom last year after defeating five-time Wimbledon champion Venus Williams. The special, titled Coco Gauff: The Lines Are the Same, premiered June 22 on ESPN2. The one-hour feature was part of ESPN’s three-day programing celebrating 48-years since the passing of Title IX, a federal civil rights law that protects people from discrimination based on sex in educational programs. In total, the cable sports network owned by Disney aired more than 125 hours of female-focused programming across ESPN2, ESPNU, ACC Network, SEC Network and Longhorn Network. For more information, visit 4D bit.ly/315EXmJ.

Join as host Glenn Jergensen, Executive Director for the Palm Beach County Tourist Development Council, welcomes visitors back with open palms. Invite your friends and family to partake as each episode takes viewers on an experience to Re-Discover The Palm Beaches, The Perfect Place. Tune in every Tuesday at noon on the Film & Television Commission’s Facebook page to watch. For more info, visit facebook.com/FreePermits.


FOCUS ON FILM ENJOY THE SPORTING LIFE WITH OTT

POLO IN PRINT

Imagine enjoying a different sporting event every day for an entire week! Well, host Frank Licari does exactly that on this season four finale episode of On the Town in The Palm Beaches. From major league baseball spring training games, to an LPGA tournament and the beyond the ropes action at the Honda Classic; a major tennis exhibition; equestrian events, and a rollerblading team practice, Frank shows why it’s great to be a sports fan during a “perfect week of sports in The Palm Beaches.” Check out this funfilled episode of On the Town in The Palm Beaches which is produced in collaboration with South Florida PBS (WXEL and WPBT). To see this episode and others from the series on demand, visit ThePalmBeaches.TV online, via mobile app and on Roku. With Washington Nationals Mascot

Palm Beach County is home to U.S. Polo Assn., who have thoughtfully reopened their global headquarters in West Palm Beach and are starting to open their 1,200 stores worldwide. Recently, Coastal Lifestyle Magazine did a feature on the brand with a cover showcasing their fashion as well as an article highlighting the sport of polo and The Palm Beaches. The magazine covers trends of coastal living along Florida and the Gulf Coast. In addition, new content from U.S. Polo Assn. will soon be available on The Palm Beaches TV. The Polo Life Part 2 showcases the many ways people can enjoy the sport at The International Polo Club in Wellington. For more info, visit uspoloassnglobal.com. Coastal Lifestyle Cover

MUCK CITY MIDFORMS 4th and Forever: Muck City chronicles one of the greatest rivalries in all of football—the battle between neighboring Pahokee and Glades Central High Schools, as well as the tightly knit communities that surround them. Produced by Jupiter Entertainment, the eight-episode docuseries made its premiere in May on CuriosityStream to overwhelmingly positive reviews, with a 96% “thumbs up” rating on the platform. The popularity of the show has led to a series of spinoff mini-segments, nicknamed “midforms”, which will be 11-minute short docs covering the expanded communities and history of the area. From Henry Flagler to Marjorie Merriweather Post, the midforms will be released as recommended extended viewing for 4th and Forever fans in the coming year. See more at curiositystream.com/ series/430/4th-forever.

FF ELECTS 2020-2021 LEADERSHIP Film Florida, the state’s only trade association that represents all sectors of the film, TV, production and digital media/tech industry, held their Annual Meeting at the end of June including the election of the 2020-2021 Board of Directors virtually via Zoom. Gail Morgan, Film Commissioner for the Destin-Fort Walton Beach Film Commission, was named President, succeeding Bonnie King. "I look forward to working side by side with industry professionals as we seek opportunities to strengthen the film, television and digital media production industry. Our state faces unique challenges right now, and our industry can be an important piece in Florida's economic recovery," said Morgan. The Palm Beach County Film & Television Commission’s Director of Operations & Production Christy Andreoni was elected to continue as Chair of the Film Commission Council, a position she has served in for three years. PBC Film Commissioner Chuck Elderd and Deputy Film Commissioner Michelle Hillery serve as past Presidents. See more at filmflorida.org.

A NEW SERIES AND A RETURNING FAVORITE FOR PBTV

2

Calling all motor heads – a new series zips into The Palm Beaches TV lineup! Whether you prefer classic cars, race cars or just anything with wheels, Drive the Palm Beaches fulfills your need for speed. The show explores the highly popular Cars and Coffee at The Palm Beach Outlet Mall, Boca Raton Concours d’ Elegance against the backdrop of The Boca Raton Resort and Club, SuperCar Week alongside the West Palm Beach Flagler Drive waterfront, Mizner Park Father's Day Car Show and more! And teen Jemma Currie hosts a second season of Little Wonders of The Palm Beaches and explores more great family adventures at destination hot spots like Lion Country Safari, Gumbo Limbo, Drive Boca Raton Concours d’Elegance Shack, Norton Museum of Art, Shark Wake Park, and more! Both series are produced by Jeff Aderman of AA video who has over 30 years of production experience using Palm Beach County as a backdrop for all kinds of commercial projects. View these series on demand at ThePalmBeaches.TV. 4D Drive Shack


FOCUS ON FILM PROJECT (-) DOC INSPIRES

MORE SPOTLIGHT FOR PAHOKEE DOC

Saul Mishkin came to the U.S. from Lima, Peru in 2006 as an adventurous child, which led to his entrepreneurial spirit as an adult. In 2017, Saul reached out to South Florida Media Group (SFMG) in Boynton Beach with an idea of telling his story while facing a new life challenge—a 50 mile, ultra-marathon to the Florida Keys with just five months to train. Two years later, the documentary Project (-) was born. According to Mishkin, “When you see a headstone, you see two dates, with only a little dash in between. That dash is really what that persons’ entire life consisted of. Project (-) is a reminder to live every day with a purpose and, to make [your] time on earth really count. Filming this journey was a way to share with everyone the hard work, progress, and determination that this lofty goal took to achieve.” SFMG filmed interviews at their studio in addition to scenes at the Boynton Inlet, along A1A through Boca Raton, Delray Beach and Gulfstream. Watch the documentary at visitsflmediagroup.com/project-.

As the Coronavirus pandemic has made festivals veer towards virtual content, Realscreen is partnering with filmmaker and executive producer Chuck Braverman and his Westdoc Online video series to bring his interviews with acclaimed documentarians and non-fiction content industry figures to its readership. A recent episode featured filmmakers Patrick Bresnan and Ivete Lucas, the team behind the acclaimed Sundance doc Pahokee, which explores the town through the lens of four high school students on the cusp of graduation. In the interview, Bresnan and Lucas discuss their approach, the influence of vérité masters, and what’s coming next for them. Pahokee is currently distributed through New York-based boutique distributor Monument Releasing. To view the interview, visit westdoconline.com.

APEX KEEPS THE CAMERAS ROLLIN’ Apex Productions out of West Palm Beach has continued to keep busy with a number of recent projects. Andy Cope was one of the Directors of Photography for most of the Florida Dyna Yachts scenes included in the popular Netflix docuseries, Jeffrey Epstein: Filthy Rich. The Apex team has also created a promotional video for Dyna Yachts 63’ yacht, and have been out using their drone to create video content for the City of West Palm Beach highlighting improvements on Spruce Avenue. They have also kept busy with local projects for the Miami World Center Project, which has gained lots of national and international exposure. For more, visit apex-tv.com.

MASSEY FINDS ITS FOOTING IN MIZNER When Masseys Footwear asked for a distinctive look for their Fall 2020 collection, The Million Group out of Wilmington was able to set a plan to give the new line-up something special. “It was our first location shoot after the quarantine restrictions had Mizner Park been lifted,” said Carliss Million, President. “We were all a bit nervous about the hurdles we may encounter in the approval process.” Mizner Park, a luxury landmark in Boca Raton, offers unparalleled retail, culture, dining and entertainment all set in a perfectly landscaped, park-like environment. It was the perfect place to showcase Masseys newest additions. “Palm Beach County couldn’t have been more cooperative and helpful,” added Million. “They welcomed us with open-arms. We will definitely be returning to the area for another production!” See more at Masseys Footwear themilliongroup.net.

PRO BOWLING BROADCASTS FROM THE PALM BEACHES Bowlero, a retro-inspired bowling alley and entertainment complex in Jupiter, hosted the first-ever PBA Strike Derby on June 6. FOX televised the event, which kicked off a series of games organized by the Professional Bowlers Association. All of the games throughout June and July will be televised from Bowlero, featuring some of the best players in the sport. The Association’s CEO Colie Edison is excited to bring back live sports to broadcast television and believes “this dynamic series of events will showcase the immense talent of our elite bowlers to a wide audience,” adding that the PBA looks forward to “welcoming new fans to the Professional Bowlers Association." In the meantime, regularly scheduled PBA Tour events that were postponed due to COVID-19 are being rescheduled for the fall and winter. Viewers can live Winner Kris Prather stream the PBA shows on the FOX Sports and FOX NOW Apps, or at foxsports.com/bowling. 4D

3


FOCUS ON FILM LOCATION SPOTLIGHT GOLF DRIVES PRODUCTION IN PBC

EDUCATION CORNER CULTURAL COUNCIL’S SUMMER SERIES

Year-round golf has always been a highlight for The Palm Beaches and the TaylorMade Relief charity event provided a peek at Seminole Golf Club, the private waterfront golf course during the recent broadcast that raised $20 million for COVID-19 relief efforts.

Lake Worth resident Philip Paritsky has been photographing the east coast of America for over five decades. Paritsky worked as a professional photographer in the advertising world of Madison Paritsky Image Avenue. In recent years he’s returned to his original passion being a fine art photographer. Paritsky loved the Kodachrome film that he used years ago when working in advertising in NYC. Kodak long since discontinued the film, but the results he gets on his iPhone evoke what he loved about Kodachrome. This summer, online viewers can guess for themselves which is which in his virtual exhibition Philip Paritsky: Kodachrome or iPhone?

Osprey Point

Seminole Golf Club

From private to public, the Osprey Point Golf Course in Boca Raton with 27 holes of golf recently hosted Performance Golf Zone for instructional videos that feature glimpses of the fairways and greens as a backdrop.

The PGA National Resort and Spa stands out with five 18-hole courses. T Through September, locals can change their point of view and indulge in the Escape & Play package and enjoy the PGA experience for themselves.

Site of the Honda Classic

Another photogenic golf property in Palm Beach Gardens is Sandhill Crane Golf Course. The property is publically owned and enjoys hosting film and television projects. KoMar Productions spent a day filming a commercial for Rock Bottom Golf products on property. Sandhill Crane Clubhouse

Described as one of Tom Fazio’s best designs, the Old Trail at Jonathans Landing offers uncluttered sightlines in a preserve setting. The course was recently chosen for filming a Bushnell Old Trails 17th Hole Tour V5 Laser Range Finder commercial. The producing team was drawn to the property for its look and appeal as Any Town, USA. For more information about film friendly golf venues in The Palm Beaches visit pbfilm.com.

The show is part of the Cultural Council for Palm Beach County’s free Virtual Summer Series, providing engaging and thoughtprovoking content to audiences from the safety of their homes. Featured on the council’s Instagram Live and Facebook Live pages, the exhibition runs through July 18, and 14 photos span pictures he shot while in art school in the 1970s to images he captured just last year. Paritsky doesn’t identify whether the images are film or iPhone, preferring that viewers puzzle it out for themselves. “In many ways, the iPhone is better than film,” he said. The exhibition challenges young photographers to see it as an educational tool. For example, Paritsky took full advantage of his digital options with an iPhone photo taken on a dreary day in the country. At first glance, it looks like a picture of trees reflected in water at sunset. It’s actually an image of a tree farm. “There was no color in the picture at all,” he said. “I added the color so it Paritsky Image looks like reflections in a lake.” For more on the Cultural Council’s Virtual Summer Series offerings, visit palmbeachculture.com/artist-community/currentgallery-exhibitions.

Co-Editors: Christy Andreoni & Phyllis Man, Assistant Editor: Kelly King, Contributors: Christopher Cobb, Alberto Jordat, Lauren Tobin

* Co-Editors: Phyllis Man and Christy Tricoli King | please To be included in this newsletter please call561.233.1000 561.233.1000 or email Ctricoli@pbfilm.com To be*Assistant included Editor: in this Kelly newsletter email candreoni@pbfilm.com or call

BOARD OF COUNTY COMMISSIONERS

4

Dave Kerner, Mayor | Robert S. Weinroth, Vice Mayor Hal R. Valeche | Gregg K. Weiss | Mary Lou Berger | Melissa McKinlay | Mack Bernard Verdenia Baker, County Administrator

PALM BEACH COUNTY FILM & TELEVISION COMMISSION Film Commissioner Chuck Elderd | Deputy Film Commissioner & Director of Finance Michelle Hillery Director of Operations & Production Christy Andreoni | Director of Development & Marketing Phyllis Man PR & New Marketing Strategist Lauren Tobin | Locations & Creative Marketing Specialist Kelly King Production Consultant Christopher Cobb | Office Administrator Alberto Jordat

4D


Production Activity Report For May 2020 Variance Explanations Percentage change variances of ± 10% in performance statistics are typically explained in this section. However, due to the widespread impact of the COVID-19 pandemic on the entertainment production industry, this page will serve as an overall update on data collection and reporting measures across multiple categories. Following a rapid increase in confirmed COVID-19 cases and public awareness in the United States in mid-March, a massive social distancing effort effectively shut down production sets across the country. Many of the locations that fall under the FTC’s One-Stop Permitting process closed to public access amidst Governor DeSantis’ Stay At Home order, which went into effect March 26, 2020. As businesses were urged to begin working remotely from home whenever possible, studio projects and on-location productions alike were either postponed or cancelled in the interest of prioritizing public health. The Stay At Home order was not lifted in Palm Beach County until May 11, at which point Phase One of Governor DeSantis’ reopening plan was enacted. While the FTC’s services have continued uninterrupted and permit requests have been accepted and reviewed on a case-by-case basis, State of Florida Executive Orders made on-location production all but impossible during half of March, the entire month of April, and half of May 2020. This impact will be reflected in year-to-date percentages through the end of the 2020 calendar year. Prior to the outbreak, production in Palm Beach County was experiencing an increase year-over-year. The total number of permits issued from January 1-March 15, 2020 (just before the shutdown) was 85, compared to 71 for January 1-March 15, 2019, a 19% increase. The year-to-date production data through May 2020 correlates with nationwide trends in production business impacts as President Trump initiated the “30 Days to Slow the Spread” program on April 2, leading to Stay At Home orders across the nation. In order to report data as accurately as possible and reflect the full-scale effect on our Palm Beach County production community, direct contact was made with each entity included in the monthly Production Companies & Support Services section (via an industry-wide survey) for estimated percentage adjustments to their average monthly production days, employees, freelancers, hotel room nights and production revenue. As a result of these data collection efforts, percentage change variances of ± 10% are as follows: • • • •

Production Revenue: 38% decrease Hotel Room Nights: 45% decrease Production Days*: 27% decrease Total Productions: 34% decrease

4.E.


• • • •

Total Leads: 22% decrease Lead Responses: 22% decrease Lead Conversions: 34% decrease Website Unique Visitors: 17% decrease

*Production Days includes reports of pre-production and post-production work that took place remotely within our local production community.

The FTC continues production community outreach to provide support and collect information regarding the long-term effects of the COVID-19 pandemic on the industry as a whole. The FTC will continue to monitor reports coming from other film commissions across the state and country to compare business impacts and trends in data accrual.

4.E.


January 2020 Production Activity Report May 2020 Production Activity Report PRODUCTION REVENUE

May 2019

YTD 2019

May 2020

YTD 2020

$18,842,357

$95,776,450

$7,458,533

$59,196,831

12-MONTH ROLLING REVENUE June 2019 - May 2020

CHANGE -38%

$201,587,192

HOTEL ROOM NIGHTS

1,141

6,913

305

3,830

-45%

PRODUCTION DAYS

592

3,084

306

2,262

-27%

Permits Issued Non-Permitted Productions TOTAL PRODUCTIONS

32 14 46

144 118 262

7 11 18

88 86 174

-39% -27% -34%

State FC and Susan Simms Other Leads and Return Clients

3 16

22 123

5 19

9 104

-59% -15%

TOTAL LEADS

19

145

24

113

-22%

LEAD RESPONSES

19

144

24

113

-22%

LEAD CONVERSIONS

10

59

6

39

-34%

2,462

14,525

1,759 1,759

12,098

-17%

WEBSITE UNIQUE VISITORS

4.E.


June 2020 Project Status Report Department of Environmental Resources Management Tarpon Cove: Placement of sand from the Town of Palm Beach Marina expansion began in late May and is estimated to be 10% complete. This beneficially reused material will fill a dredge hole to create additional islands and seagrass and mangrove habitat.

TARPON COVE SAND PLACEMENT

LOXAHATCHEE SLOUGH OBSERVATION TOWER

Artificial Reef Deployment: The County deployed 645 tons of limestone boulders 1 mile south of the Lake Worth Inlet in 40 ft. of water. The boulders were placed near an existing reef comprised of reused concrete and mermaid statues. Each pile consists of 323 tons of limestone with approximately 10ft. of relief. The material and deployment was funded in part by a Florida Fish and Wildlife Conservation Commission (FWC) Artificial Reef Grant. These reefs provide great fish habitat and easy access for shallow-water dives.

Loxahatchee Slough Grand Opening: The latest public use facilities for the Loxahatchee Slough, Palm Beach County’s largest natural area (12,957 acres), have officially been opened. The entrance is located at 11855 Beeline Highway, 1.6 miles north of PGA Blvd in the City of Palm Beach Gardens. A 0.25 mile paved walking trail leads from the parking lot to an observation platform overlooking a wetland. Amenities include an educational kiosk, fishing pier, picnic tables, miles of natural surface hiking trails and an observation tower. The new facilities encourage passive activities like wildlife viewing and photography, which will protect historic native habitats and biological diversity by increasing environmental awareness.

PBC’S NEWEST ARTIFICIAL REEF

PADDLER AT LOXAHATCHEE SLOUGH

Palm Beach County Board of County Commissioners Dave Kerner, Mayor, Robert S. Weinroth, Vice Mayor, Hal R. Valeche, Gregg K. Weiss, Mary Lou Berger, Melissa McKinlay, Mack Bernard

4J


Lake Worth Lagoon Volunteers: Half a dozen volunteers from the Lake Worth Waterkeeper group put in quite a bit of effort to clean up the shoreline along the Jewell-Steinhardt Cove Living Shoreline. They gathered over 200 lbs. of trash and debris, including a heavy piece of wood piling, and dismantled a makeshift shelter that had been built near the beach.

VOLUNTEER CLEAN UP

STORYWALK INSTALLATION

Mechanical Fuel Reduction: ERM has begun work at Royal Palm Beach Pines Natural Area to reduce the risk of wildfire activity and improve the health of the ecosystem by using mechanical equipment to clear vegetation. Less vegetation means that less fuel will be available to a wildfire, should one occur. With less fuel, fires burn at a lower intensity and for a shorter duration, making them more easily controllable. There’s a benefit to the ecosystem as well: clearing overgrown vegetation allows threatened Florida native species such as gopher tortoise, milkweed, rosemary, and pinweed to thrive.

Pondhawk StoryWalk Installation: ERM staff is working with the City of Boca Raton Recreation Services Department, Adopt-A-Natural-Area Adopter for Pondhawk Natural Area, to install 18 “StoryWalk” boards. Visitors to the Boca Raton Public Library and Pondhawk will be able to read the pages of a children’s storybook as they walk along the hiking trail. This fun, educational activity provides a way to help build children’s interest in reading while encouraging a healthy activity for all.

MECHANICAL FUEL REDUCTION

OYSTERCATCHER BANDING

Banding American Oystercatchers: Four Lake Worth Lagoon restoration projects provided nesting habitat for state-designated threatened American oystercatchers this season: Snook Islands Natural Area, Bryant Park Islands, Grassy Flats, and Tarpon Cove Islands. Of the four nests observed, three eggs successfully hatched. In partnership with FWC, all three chicks received identification bands, which allow biologists to better manage the species by documenting sightings of individuals.

Palm Beach County Board of County Commissioners Dave Kerner, Mayor, Robert S. Weinroth, Vice Mayor, Hal R. Valeche, Gregg K. Weiss, Mary Lou Berger, Melissa McKinlay, Mack Bernard


PALM BEACH INTERNATIONAL AIRPORT TRAFFIC REPORT for the period ended May 2020 Percent Change

12 Months 12 Months ended May ended May 2020 2019

Percent Change

May 2020

May 2019

Total Passengers

57,940

539,480

-89.3%

5,498,917

6,648,888

-17.3%

Total Estimated Seat Capacity (1)

111,684

628,292

-82.2%

7,209,778

7,943,261

-9.2%

Estimated Load Factor (2)

51.9%

85.9%

-34.0%

76.3%

83.7%

-7.4%

Total Cargo Tons (3)

2,215

2,502

-11.5%

28,786

28,643

0.5%

Landed Weight (thousands of lbs)

74,443

312,310

-76.2%

3,566,314

3,902,869

-8.6%

Air Carrier Operations (4)

884

4,340

-79.6%

48,148

54,614

-11.8%

GA & Other Operations (5)

5,804

7,702

-24.6%

77,013

86,602

-11.1%

Total Operations (5)

6,688

12,042

-44.5%

125,161

141,216

-11.4%

(1) Estimated Seat Capacity; Adjusted Innovata/OAG Scheduled seats, actual capacity may vary (2) Percentage Change in load factor is stated in absolute difference (3) Freight plus mail in US Tons (4) Landings plus Takeoffs, includes cargo carriers (5) Per FAA Tower Palm Beach County Department of Airports 846 PBIA, West Palm Beach , FL 33406-1470 www.pbia.org

4.K.


PALM BEACH INTERNATIONAL AIRPORT ENPLANEMENT TRAFFIC REPORT for the period ended May 2020 Airline Percentage of Market

May 2020 Enplaned Passengers Total Enplaned Passengers American Airlines Southwest Airlines Delta Air Lines JetBlue Airways Allegiant Air, LLC Frontier Airlines United Spirit Airlines Air Canada Bahamasair Sun Country Airlines Silver International Swift Air

30,332 15,077 4,404 4,346 3,525 1,034 1,008 938 -

12 Months ended May 2020

Market Share

Enplaned Passengers

Market Share

100.00% 49.71% 14.52% 14.33% 11.62% 3.41% 3.32% 3.09% 0.00% 0.00% 0.00% 0.00% 0.00% 0.00%

2,747,719 539,860 229,502 680,823 779,764 25,564 114,721 279,025 45,237 43,299 5,796 1,865 1,527 736

100.00% 19.65% 8.35% 24.78% 28.38% 0.93% 4.18% 10.15% 1.65% 1.58% 0.21% 0.07% 0.06% 0.03%


PALM BEACH INTERNATIONAL AIRPORT TRAFFIC REPORT for the period ended May 2020 Change in Enplanements by Airline

Total Enplaned Passengers American Airlines Southwest Airlines Delta Air Lines JetBlue Airways Allegiant Air, LLC Frontier Airlines United Spirit Airlines Air Canada Bahamasair Sun Country Airlines

May 2020

May 2019

Enplaned Passengers

Enplaned Passengers

30,332 15,077 4,404 4,346 3,525 1,034 1,008 938 -

277,538 83,625 76,207 55,201 27,815 25,799 6,304 1,165 531 506 236 149

Change in Month to Month enplanements Change (247,206) (68,548) (71,803) (50,855) (24,290) (24,765) (5,296) (227) (531) (506) (236) (149)

Percentage Change -89.1% -82.0% -94.2% -92.1% -87.3% -96.0% -84.0% -19.5% -100.0% -100.0% -100.0% -100.0%


AIRPORTS COUNCIL INTERNATIONAL Monthly Airport Traffic Statistics West Palm Beach, Florida, United States of America Palm Beach International Airport for the period ended May 2020

May 2020

May 2019

Passenger Aircraft

716

4,172

Cargo Aircraft

168

168

Total Air Transport Movements

884

4,340

General Aviation and Other Aircraft Movements

5,804

7,702

Total Aircraft Movements*

6,688

12,042

International Passengers (enplaned + deplaned)

-

3,310

Domestic Passengers (enplaned + deplaned)

57,940

536,170

Total Terminal Passengers

57,940

539,480

International Cargo (loaded + unloaded)**

-

-

Domestic Cargo (loaded + unloaded)**

2,014

2,275

Total Cargo (loaded + unloaded)**

2,014

2,275

* Per FAA Tower ** In metric tons as required by ACI reporting standards includes Mail plus Freight


HOTEL INVENTORY STATUS

RECENTLY OPEN

UNDER CONSTRUCTION

FINAL PLANNING

6 Hotels 893 Rooms

11 Hotels 1,346 Rooms

8 Hotels 1,279 Rooms

4. L.


HOTELS ‘UNDER CONSTRUCTION’

11 Projects with 1,346 Rooms 2021/22

2020 Canopy

150 Rooms | WPB | March

Pioneer Inn

60 Rooms | RPB | March

Residence Inn

126 Rooms | PBG | April

Pioneer Inn

60 Rooms | Royal Palm Beach

Wyndham Gardens

110 Rooms | LWB | August

White Elephant

32 Rooms | Palm Beach | May

Hilton Curio

143 Rooms | Delray Beach

One West Palm

Amrit Ocean Resort

201 Rooms | West Palm Beach

Banyan Cay Resort

164 Rooms | Boca Raton

150 Rooms | RB | September

150 Rooms | WPB | October

Mandarin Oriental


July 2020

FY2020 CONTRACT TRACKING REPORT CONTRACT/VENDOR

CONTRACTURAL EXPENSES

EFF DATE

EXP DATE

RENEWAL (and/or) STATUS

SPORTS COMMISSION (R2017-1634)

$2,123,836

10/1/17

9/30/22

1st Amendment (R2018-1467) 2nd Amendment (R2019-1488)

CULTURAL COUNCIL (2017-1632)

$2,845,505

10/1/17

9/30/22

1st Amendment (R2018-1466) 2nd Amendment (R2019-1485

FILM & TV COMMISSION (R2017-1635)

$1,800,000

10/1/17

9/30/22

1st Amendment (R2018-1468) 2nd Amendment (2019-1487)

DPBC (R2017-1633)

$18,500,000

10/1/17

9/30/22

1st Amendment (R2018-1465) 2nd Amendment (R2019-1486)

3/1/16

9/30/18

2-2 yr renewals

10/1/16 10/1/18

9/30/18 9/30/20

Amendment 1st of 2-yr renewal

SUBCONTRACTS OVER $100,000

DPBC-Miles Media Group LLLP Website Design & Dev. Services R2016-0222 Amend R2016-1429 R2019-0184

$474,240 annually including monthly fees of $2,020.

4. M. 1


July 2020 DPBC-Miles Media Group, LLP R2018-1121 -Media Buy Creative

$680,000 (not to exceed) $560,000 pd mo. $46,666.66 Optional services not to exceed $100,000.

10/1/18

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal

DPBC-Miles Media Group, LLP R2019-1070-media placement Services (supplement to R2018-1121)

$7,000,000 per year

10/1/19

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal

DPBC-Zimmerman Agency LLC R2018-1120 PR

$192,000 @ $16,000 mo. optional services not to exceed $58,000 for a total of $250,000

10/1/18

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal

DPBC-Hills Balfour, LLC

$49,000 annually for an initial 3-year agreement for a total of $147,000

1/1/17

12/30/19

two additional terms of two years each.

10/1/19

9/30/21

1st of 2, 2-year auto renewals

$237,225 base annual 10/1/14 includes CRM, CMS & web-site consulting development & hosting services

9/30/17

Sole Source w/auto renewals of 2, 2-yrs.

Amend Ex. C Fee Services Paragraph VII allows for one time setup fee of $8,000 to change email vendor Total cost $245,225 1st year $165,225 2nd year $130,000 3rd year

12/15/15

9/30/17

1st Amendment

10/1/17

9/30/19

1st of 2, 2-yr auto renewals

2nd Amend. Retro to 10/1/18 to revise Ex. A (Services) & to decrease Scope of Work. Decreases annual cost to $130,000 max, corrects rate

10/1/18

9/30/19

2nd Amend, with one 2-year auto Renewal remaining

DPBC-Simpleview, LLC (assigned From New Media Gateway, Inc.) Based destination Business System On line packages R2014-1800 R2015-1743

R2019-0563

2


July 2020 change to (5%) and replace Ex. C Fee Schedule 10/1/19 7/25/19

9/30/21 4/30/20

Final 2 year renewal n/a

7/1/18

9/30/19

two, 1-year renewals

10/1/19

9/30/20

1st of 2, 1-year renewals

$150,000 pd quarterly Advertising

9/1/19

8/31/2020

three, 1-year renewals

$144,000 not to exceed $180,000 including travel and other out-of-pocket expenses

12/1/15

9/30/20

1st of 2, 2-yr renewals (R2016-1309) 2nd of 2 2-yr renewals (R2018-1691)

DPBC-Professional Convention Management Association (PCMA) (sole Source)

$175,000

10/1/19

9/30/22

DPBC-Brand USA (sole source)

$410,000

Fall 2019

Summer 2020

CC-Global Spectrum L.P.

2020 funding -

7/1/17

9/30/22

CC-Spectra Food Services

Benefits received $260,000 over term

10/1/15

9/30/20

2/18/19

2/17/20

initial term, 4-1yr renewals

2/18/20

2/17/21

1st of 4-1yr renewals

DPBC-Convention, Sports & Leisure International, LLC (CSL) R2019-1069

$125,000 (no out of pocket)

ASAE (sole source)

$120,000 Marketing Partnership

Virgin Trains, USA (sole source) Culture-Push, Inc. Marketing Services (R2016-0012)

DPBC-Vox International, Inc.

3


July 2020

DPBC-LMG Management

2/18/19

2/17/20

2/18/20

2/17/21

initial term, 4-1yr renewals 1st of 4- 1yr renewals

DPBC_Interamerican Network Communicacao E Marketing LTDA

2/18/19

2/17/20

initial term, 4-1yr renewals

2/18/20

2/17/21

1st of 4-1yr renewals

DPBC-AviaReps

2/18/19

2/17/20

1st of 4-1yr renewals

(Mexico & Colombia)

2/18/20

2/17/21

2nd of 4-1yr renewals

O:TDC/Tdcmtgs2020/ContractTrackingReport/TrackingReportJune

4


PALM BEACH COUNTY CONVENTION CENTER AS OF MARCH 31, 2020 OBJECTIVE

#

Objective

PERFORMANCE INDICATOR

Status

1 Achieve targeted gross rental revenue of $1,942,000

#

Performance Indicator

3/31/2018 Actual

3/31/2019 Actual

3/31/2020 Actual

FY 2020 Goal

Percent of Goal

1 Gross rental revenue

$ 1,611,030 $

1,437,012

$ 1,514,746

$ 1,942,000

78.00%

2 Net Sales Food and Beverage

$ 1,528,713 $

1,846,657

$ 1,874,553

$ 1,957,000

95.79%

28,114

15,787

31,676

53,000

59.77%

20,417

24,648

24,627

35,000

70.36%

117

119

87

186

46.77%

82

95

69

134

51.49%

35

24

18

52

34.62%

On schedule

2 Realize F&B net sales of $1,957,000 On schedule

3 Group Level Booked Room Nights Convention Center Shared 53,000 Group Level Actual FY Room Nights Convention Center Shared 35,000 5 Total number of events 4

6 Number of Events Meetings, Conventions, & Shows 7 Number of Food & Beverage Banquets

4.N.

On schedule

Group Level Booked Room Nights Convention Center Shared Group Level Actual FY Room Nights 4 Convention Center Shared 5 Total number of events Number of Events Meetings, 6 Conventions, & Shows

Behind schedule

7 Number of Food & Beverage Banquets

On schedule On schedule On schedule

3


PALM BEACH COUNTY Tourist Development Council Cultural Council of Palm Beach County Semi-Annual Performance Measures

OBJECTIVE Continue to expand the Council's destination marketing efforts through grants to eligible non-profit cultural organizations. Provide both technical and professional development for the cultural industry in order to build capacity and sustainability within the industry. Increase awareness of Palm Beach County as a cultural destination through intregrated advertising, marketing and public relations efforts. Increase social media followers, specifically targeting users interested in arts, culture and/or travel.

STATUS on schedule on schedule on schedule on schedule on Utilize the Cultural Concierge program to grow high-impact cultural tourism leads. schedule on Expand co-op opportunities for cultural organization partners and hotels. schedule Promote the Robert Montgomery, Jr. building as a cultural destination and informational on hub for the County. schedule

PERFORMANCE INDICATOR Advertising and social media leads

3/31/2018 3/31/2019 3/31/2020 FY 2020 Actual Actual Actual Goal

Percent of Goal

2,966

N/A

N/A

N/A

0.00%

339,136

277,101

285,687

530,000

53.90%

6,550

9,714

5,206

12,500

41.65%

Size of "out-of-county" audiences Estimated number of cultural room nights

883,139

864,738

765,802 1,127,171

67.94%

388,928

187,152

194,132

264,167

73.49%

Direct room nights from cultural activity

13,576

14,171

14,878

20,186

73.70%

2,512,458 2,657,801 2,739,325 3,957,823

69.21%

Website Visits Visitors to the Cultural Council

Number of cultural audiences Social media followers

N/A

30,690

33,569

35,000

95.91%

Cultural Concierge program leads

N/A

512

598

1,000

59.80%

Co-op program packages sold

N/A

47

45

55

81.82%

Tourism email database

N/A

N/A

22,045

27,000

81.65%

Partner referrals

N/A

N/A

22,852

50,000

45.70%

C:\Users\pramirez\AppData\Local\Microsoft\Windows\INetCache\Content.Outlook\6C062MDZ\Culture 3-31-20 PMs-completed 6-12-20 fpr Patty


PALM BEACH COUNTY Tourist Development Council Discover the Palm Beaches Semi-Annual Performance Measures

OBJECTIVE Advertising Impressions Unique Visitors to Web Site Consumer & Travel Industry Database increase

STATUS Behind Schedule N/A Completed

PERFORMANCE INDICATOR

3/31/2018 Actual

Advertising Impressions

308,243,719 501,813,880 251,294,909 679,250,000

3/31/2019 Actual

3/31/2020 Actual

FY 2020 Goal

Percent of Goal

37.00%

Unique Visitors to Web Site

732,754

1,162,695

N/A

N/A

0.00%

Consumer & Travel Industry Database increase

337,274

391,043

400,212

394,145

101.54%

75,604,727 201,720,824 178,500,573 212,180,000

84.13%

Earned Media Impressions

Ahead of Schedule

Earned Media Impressions

Social Engagement

Ahead of Schedule

Social Engagement

403,947

723,501

911,454

1,522,500

59.87%

Booked Room Nights - Hotel lead Program

Behind Schedule

Booked Room Nights - Hotel lead Program

77,781

78,786

58,626

160,000

36.64%

Group Level Booked Room Nights Convention Center Shared

Ahead of Schedule

28,114

15,787

31,676

53,000

59.77%

20,417

24,648

24,627

35,000

70.36%

Group Level Booked Room Nights Convention Center Shared Group Level Actual FY Room Nights for Convention Center Shared

Group Level Actual FY Room Nights for Convention Center Shared

On schedule

Destination Reviews

On schedule

Destination Reviews

38

35

19

65

29.23%

Destination Site Participation

On schedule

Destination Site Participation

49

52

51

90

56.67%

Generate 12 million Owned Views/ Digital Footprint

On schedule

Generate 12 million Owned Views/ Digital Footprint

N/A

N/A

7,165,356

12,000,000

59.71%

C:\Users\pramirez\AppData\Local\Microsoft\Windows\INetCache\Content.Outlook\6C062MDZ\Discover 3-31-20 PM's - Final 6-25-20 for Patty


PALM BEACH COUNTY Tourist Development Council Film Television Commission Semi- Annual Performance Measures

3/31/2018 3/31/2019 3/31/2020 FY 2020 Actual Actual Actual Goal

Percent of Goal

OBJECTIVE

STATUS*

Collect and monitor production revenue (dollars spent in PBC)

Production Revenue (In the On Schedule Millions)

$151.16

$150.90

$134.56

$245.00

54.92%

Generate Hotel Room Nights

On Schedule Hotel Room Nights

10,752

12,216

10,402

17,480

59.51%

163

186

160

382

41.88%

111

120

124

205

60.49%

PERFORMANCE INDICATOR

On Schedule Permits Issued Issue Film Permits Provide professional assistance to other projects not required to pull a On Schedule Non-Permitted Productions film permit. Generate Production Leads

On Schedule Total Leads

146

150

133

277

48.01%

Response to Leads Develop new tourism based TV shows. Projects within this category include in-development, in-production and/or aired.

On Schedule Lead Responses

146

148

132

277

47.65%

9

110

112

110

101.82%

16,512

18,436

16,805

33,615

49.99%

Generate unique visitors to the website. *Status as of March 31, 2020 (halfway through the fiscal year) indicated that all categories were still within range to be completed "On Schedule". However, the FTC anticipates that the FY20 goals will not be completed by the end of the fiscal year due to the impacts of COVID-19, which will be reflected most in the second half of the fiscal year.

Completed

Secure tourism based TV shows

On Schedule Website Unique Visitors


PALM BEACH COUNTY Tourist Development Council Sports Commission Semi-Annual Performance Measures

Objective

STATUS

Performance Indicator

Actual 3/31/2018

Actual Actual 3/31/2019 3/31/2020

FY 2020 Goal

Percent of Goal

Achieve sports related room nights.

On Schedule

Room Nights

118,460

128,309

172,132

254,000

67.77%

Submit or assist in the submission of event/activity bids.

Completed

Bids Submitted or Assisted

40

33

79

70

112.86%

Organize site visits to recruit events/activities to Palm Beach County

On Schedule

Site Visits

17

24

19

38

50.00%

Provide funding to events/activities

N/A

Events Provided Funding

63

69

N/A

N/A

0.00%

Host or supported events/activities

On Schedule

Events Hosted or Supported

97

106

95

170

55.88%

Assist events/activities that promote Palm Beach County as a tourist destination through national or international television coverage.

On Schedule

Assisted Events Providing TV Coverage

13

9

11

16

68.75%

New Sporting Event Grants Actual Room Nights

Completed

New Sporting Event Grants - Actual Room Nights

19,817

14,828

30,693

30,000

102.31%


5. OLD BUSINESS


Hotel Performance Dashboard May 2020 Palm Beach County Ranking vs. Florida Destinations1* (Monthly Comparison)

ADR/RevPAR

Occupancy

PBC Performance*—May 2020

Hotel Performance by Location2* —May 2020

Hotel Performance by Region2*—May 2020

ADR/RevPAR

Occupancy

ADR/RevPAR

Occ

Growth in ADR by Currency Exchange Rates4 —May (2019 vs. 2020)

ADR/RevPAR

Occupancy

Hotel Performance by Scale3*—May 2020

1. Ranking derived by Discover The Palm Beaches by comparing STR data for PBC and all 12 major Florida markets. 2. Region and Location breakdowns are customized segments for Discover The Palm Beaches. 3. Scale breakdowns are customized segments for Discover The Palm Beaches based on average rate from the previous calendar year. 4. USD—U.S. Dollar, GBP—British Pound, CAD—Canadian Dollar, BRL—Brazilian Real, EUR—Euro, COP—Colombian Peso, ARS-Argentine Peso, MXN-Mexican Peso

*Source: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.

5.A. - 1.a.


Hotel Performance Dashboard CYTD—Jan. to May 2020 Palm Beach County Ranking vs. Florida Destinations1* (Calendar Year-to-Date Comparison) ADR/RevPAR

Occupancy

PBC Performance*—Jan. to May 2020

Hotel Performance by Location2* —Jan. to May 2020

Hotel Performance by Region2*—Jan. to May 2020

ADR/RevPAR

Occupancy

ADR/RevPAR

Occ

Growth in Rooms Sold vs. Rooms Available Jan. to May (2019 vs. 2020)

ADR/RevPAR

Occupancy

Hotel Performance by Scale3*—Jan. to May 2020

1. Ranking derived by Discover The Palm Beaches by comparing STR data for PBC and all 12 major Florida markets. 2. Region and Location breakdowns are customized segments for Discover The Palm Beaches. 3. Scale breakdowns are customized segments for Discover The Palm Beaches based on average rate from the previous calendar year. 4. USD—U.S. Dollar, GBP—British Pound, CAD—Canadian Dollar, BRL—Brazilian Real, EUR—Euro, COP—Colombian Peso, ARS-Argentine Peso 5. CYTD—Calendar Year-to-Date *Source: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.


PALM BEACH COUNTY Tourist Development Council Bed Tax Collections

GROSS COLLECTIONS MONTH: INDUSTRY (COLLECTION) SEP (OCT) OCT (NOV) NOV (DEC) DEC (JAN) JAN (FEB) FEB (MAR) MAR (APR) APR (MAY) MAY (JUN) JUN (JUL) JUL (AUG) AUG (SEP) TOTAL FISCAL

YR TO YR 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 % CHANGE 856,048 979,004 1,212,238 1,405,509 1,370,952 1,621,608 1,973,649 2,178,273 2,438,227 2,461,559 2,214,097 -10.05% 1,303,909 1,085,426 1,458,239 1,785,170 1,635,182 1,857,806 1,989,072 2,725,682 3,083,157 3,303,783 3,314,441 0.32% 1,575,564 2,096,435 1,895,712 1,794,668 2,516,341 2,751,115 3,640,904 3,594,244 4,200,587 4,035,601 4,372,073 8.34% 2,366,300 2,311,358 2,495,590 3,187,043 3,323,289 3,785,958 4,777,922 4,875,807 5,731,320 5,630,298 6,089,984 8.16% 2,618,096 2,706,159 3,269,850 3,453,672 3,576,572 5,065,319 5,005,030 5,159,226 5,870,815 6,219,210 6,889,246 10.77% 3,211,503 3,665,558 3,669,405 4,006,494 5,107,085 6,140,424 6,621,872 6,436,528 7,435,071 7,025,626 7,788,461 10.86% 3,203,425 3,666,329 4,019,958 4,656,021 4,746,723 6,690,922 7,868,716 7,734,850 7,768,676 7,895,698 4,406,423 -44.19% 2,316,526 2,581,217 2,848,562 2,851,113 3,408,662 4,416,637 4,257,059 4,453,561 5,266,893 5,369,516 1,044,080 -80.56% 1,550,036 1,991,337 1,932,872 2,125,978 2,480,364 3,002,756 3,231,119 3,314,631 3,532,056 3,673,563 1,567,309 -57.34% 1,505,335 1,301,299 1,659,601 1,830,471 1,910,875 2,512,755 2,643,059 2,933,218 3,031,361 2,883,950 N/A 1,468,828 1,718,439 1,613,916 1,818,223 1,795,741 2,468,872 2,802,300 2,902,478 2,814,249 3,122,264 N/A 1,243,615 1,377,936 1,410,235 1,609,331 1,970,481 2,422,236 2,307,485 2,226,361 2,655,543 2,581,689 N/A $23,219,185 $25,480,496 $27,486,177 $30,523,693 $33,842,267 $42,736,409 $47,118,186 $48,534,859 $53,827,955 $54,202,757 $37,686,115 N/A

YTD % CHANGE -10.05% -4.11% 1.02% 3.62% 5.68% 6.95% -4.09% -13.88% -17.38% N/A N/A N/A N/A

NET COLLECTIONS MONTH: INDUSTRY (COLLECTION) SEP(OCT) OCT (NOV) NOV (DEC) DEC (JAN) JAN (FEB) FEB (MAR) MAR (APR) APR (MAY) MAY (JUN) JUN (JUL) JUL (AUG) AUG (SEP) TOTAL FISCAL

YR TO YR 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 % CHANGE 843,207 964,318 1,194,055 1,384,427 1,350,387 1,597,284 1,944,045 2,145,599 2,401,654 2,424,636 2,180,886 -10.05% 1,284,350 1,069,144 1,436,365 1,758,392 1,610,654 1,829,939 1,959,236 2,684,797 3,036,909 3,254,226 3,264,725 0.32% 1,551,930 2,064,989 1,867,276 1,767,748 2,478,596 2,709,849 3,586,290 3,540,330 4,137,578 3,975,067 4,306,492 8.34% 2,330,805 2,276,688 2,458,156 3,139,237 3,273,440 3,729,168 4,706,253 4,802,670 5,645,350 5,545,843 5,998,634 8.16% 2,578,825 2,665,567 3,220,802 3,401,867 3,522,924 4,989,339 4,929,954 5,081,838 5,782,752 6,125,922 6,785,908 10.77% 3,163,330 3,610,574 3,614,364 3,946,397 5,030,479 6,048,317 6,522,543 6,339,980 7,323,545 6,920,242 7,671,634 10.86% 3,155,374 3,611,334 3,959,659 4,586,181 4,675,522 6,590,558 7,750,685 7,618,827 7,652,146 7,777,262 4,340,327 -44.19% 2,281,779 2,542,499 2,805,834 2,808,346 3,357,532 4,350,388 4,193,203 4,386,757 5,187,889 5,288,974 1,028,419 -80.56% 1,526,785 1,961,467 1,903,879 2,094,088 2,443,159 2,957,714 3,182,652 3,264,911 3,479,075 3,618,460 1,543,799 -57.34% 1,482,755 1,281,779 1,634,707 1,803,014 1,882,212 2,475,064 2,603,413 2,889,219 2,985,891 2,840,691 N/A 1,446,796 1,692,662 1,589,707 1,790,950 1,768,805 2,431,839 2,760,266 2,858,941 2,772,036 3,075,430 N/A 1,224,961 1,357,267 1,389,081 1,585,191 1,940,924 2,385,903 2,272,873 2,192,966 2,615,710 2,542,964 N/A $22,870,897 $25,098,288 $27,073,885 $30,065,838 $33,334,633 $42,095,363 $46,411,412 $47,806,836 $53,020,535 $53,389,716 $37,120,823 N/A

YTD % CHANGE -10.05% -4.11% 1.02% 3.62% 5.68% 6.95% -4.09% -13.88% -17.38% N/A N/A N/A N/A

5.A.-1.b.


Bed Taxes Collections (Gross) % / YTD Var. / 2020

May 2020

May 2019

$1,567,309

$3,673,563

-57.34%

/

YTD 2019

$37,686,115 $45,614,854

$53,400,000 $47,200,000 $41,000,000 $34,800,000 $28,600,000 $22,400,000 $16,200,000 $10,000,000 $3,800,000

Bed Taxes May

2020

May Occupancy 2020 27.0%

YTD Bed Tax May

2020

2019

May Occupancy 2019 70.0%

% Var.

May ADR 2020 $131.55

-61.4%

Monthly STR May ADR 2019 $155.29

% Var. -15.3%

$160.00

70.0%

$150.00

May Rev Par 2020 $35.46

$120.00

10.0%

$110.00

2019

May Occupancy 2019 79.0%

2020

% Var.

May ADR 2020 $231.82

-33.7%

YTD STR May ADR 2019 $229.40

2019

January thru December % May Var. Rev Par 2020 1.1% $121.52

YTD May ADR

YTD May Occupancy $233.00

80.0%

$232.00

$200.00

60.0%

$231.00

$150.00

40.0%

$230.00

$100.00

20.0%

$229.00

$50.00

0.0%

$228.00

May 2020 62,800

Employment May 2019 91,700

2020

2019

May Rev Par 2019 $181.19

% Var. -32.9%

$0.00 2020

2019

-67.4%

YTD May Rev Par

100.0%

2020

% Var.

May Rev Par

$130.00 30.0%

May Rev Par 2019 $108.71

$120.00 $100.00 $80.00 $60.00 $40.00 $20.00 $0.00

$140.00

50.0%

May Occupancy 2020 52.4%

2019

May ADR

May Occupancy 90.0%

2020

-17.38%

YTD Bed Tax May

Bed Taxes May $5,600,000 $4,950,000 $4,300,000 $3,650,000 $3,000,000 $2,350,000 $1,700,000 $1,050,000 $400,000

% Var.

2019

2020

2019

% Var. -31.5%

Leisure & Hosp. Employ May 100,000 90,000 80,000 70,000

60,000 50,000 40,000 30,000 20,000 10,000 0

2020

2019

C:\Users\pramirez\AppData\Local\Microsoft\Windows\INetCache\Content.Outlook\6C062MDZ\Report Out FY 20 BTSTR Jobs May 2020

5.A.-1.c.


Palm Beach County

Tourist Development Council Board Meeting Checkpoint #3 Update 7.9.2020

5.B


Palm Beach County Tourism 2021 Budget

Key Metrics Calendar February 2020 • • • •

Hotel Rooms Available 3.6% Higher LY Hotel Rooms Sold 5.3% Higher LY Hotel Room Revenue 9.8% Higher LY 17,602 February Hotel Room Inventory Increased 3.5% from 17,013 Feb 2019

• Occupancy 86.9% vs. 85.5%1.6% Increase to 2019 • Average Daily Room Rate $279.00– 4.2% Higher than 2019 • Revenue per Available Room $242.56 5.9% increase from 2019

2


Palm Beach County Tourism 2021 Budget

Key Metrics Calendar March 2020 • • • •

Hotel Rooms Available 3.6% Higher LY Hotel Rooms Sold (41.9%) Lower LY Hotel Room Revenue (50%) Lower LY 17,602 March Hotel Room Inventory Increased 3.5% from 17,013 March 2019

• Occupancy 48.3% vs. 86.1%(43.9%) below 2019 • Average Daily Room Rate $233.79– (14.0%) lower than 2019 • Revenue per Available Room $112.88 (51.8%) down from 2019 * Late month closures, Breakers; Boca Resort: Eau PB

3


Palm Beach County Tourism 2021 Budget

Key Metrics Calendar April 2020 • • • •

Hotel Rooms Available (13%) Lower LY Hotel Rooms Sold (77%) Lower LY Hotel Room Revenue (87%) Lower LY 14,736 April Hotel Room Open Inventory decreased (16%) from 17,602 March 2020

• Occupancy 20% vs. 77%(74%) below 2019 • Average Daily Room Rate $135.34– (37%) lower than 2019 • Revenue per Available Room $27.14 (84%) down from 2019 * Closures, Breakers; Boca Resort: Eau PB; The BEN

4


Palm Beach County Tourism 2021 Budget

Key Metrics Calendar May 2020 • • • •

Hotel Rooms Available (1%) Lower LY Hotel Rooms Sold (62%) Lower LY Hotel Room Revenue (69%) Lower LY 16,973 May Hotel Room Open Inventory decreased (4%) from 17,602 March 2020

• Occupancy 27% vs. 70%(62%) below 2019 • Average Daily Room Rate $131.55– (15%) lower than 2019 • Revenue per Available Room $35.46 (67%) down from 2019

5


Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021 Tourist Development Tax (Bed Tax) Re-Forecast 2020/Re-Budget 2021

Most Likely Case: Down (33%) Recover 25%

Back to 2016 & 2017 Levels

BOLD = Forecasted Collections 6


Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021

Tourist Development Tax (Bed Tax) Checkpoint #1 March collected in April

$1M Up

Back to 2016 & 2017 Levels BOLD = Forecasted Collections 7


Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021

Tourist Development Tax (Bed Tax) Checkpoint #2 April collected in May

$1.6M Up Over Base Back to 2016 & 2017 Levels BOLD = Forecasted Collections 8


Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021

Tourist Development Tax (Bed Tax) Checkpoint #3 May collected in June

Back to 2016 & 2017 Levels 9


Palm Beach County Tourism 2021 Budget

Revenue Source- Metrics Occupancy/Rooms Sold/ADR’s

Checkpoints Performance

10


Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021

Tourist Development Tax (Bed Tax) Staff Recommendation • Hold all Contract Targets FY2020 & 21 • Hold Proposed Original Stimulus of $6M • Plan for Additional Stimulus Release in FY21 from Reserves- Higher Collections

11


Tourist Development Tax (Bed Tax)

Mitigation Plan

Commit to Forecast 2020 Likely Case (28%) Down • Likely Revenue $38.9 Million • Hold Planning Revenue @ $36.3 Million • Loss Revenue FY2020 ($18.2) Million • Achieved Cost Reduction to Lower Targets • Provide Agencies Max 50% of Reserves • Move $2M of Beach Funding to Stimulus • Revenues above $36.3M flow to Reserves Re-Budget 2021 Hold Most Likely Case 25% Increase • Most Likely Revenue $48.4 Million • Hold Planning Revenue $45.4 Million • Effective Growth Rate 17% Increase • Revenue Growth FY2021 $9.5M • Limit Contract Growth Current 5.14 Plan • Allow usage (7.5%) of reserves (Risk) • Use $1.5M Special Projects to Stimulus • Hold $500K in Special Projects 12


Tourist Development Tax (Bed Tax)

Recovery Plan

Outlook 2022 Most Likely Case 10% Revenue Increase • Limit Contract Growth to 5% Yr. over Yr. • Review Risk on Cash Advance Needs • Any funds above 10% Reserve move to Stimulus Funding not Contract Outlook 2023 Most Likely Case 7.5% Revenue Increase • Limit Contract Growth to 5% Yr. over Yr. • Begin Reserve rebuilding to 15% • Any funds above 15% Reserve move to Stimulus Funding not Contract Outlook 2024 Most Likely Case 5% Revenue Increase • Limit Contract Growth to 5% Yr. over Yr. • Begin Reserve rebuilding to 20% • Any funds above 20% Reserve move to Stimulus Funding not Contract

13


Tourism 2020 Re-Fcst 2021 Re-Budget Palm Beach County

Operating Budgets Stimulus Potential

Tourist Development Council Board Meeting 7.09.2020

14


Palm Beach County Tourism 2021 Budget

All Stimulus Spending will be tracked outside of the Agency Contractual Budgets and approved by the TDC Finance Committee & TDC Board. Stimulus of $6.5M was Approved. Potential Stimulus Held in Reserves; Release after FY21 Checkpoint Reviews Allowable Uses: • Marketing and Promotion & Related Services • Marketing B / CII Grants- Culture • Marketing Grants- Sports 15


Operating Budget Targets FY2021 Potential Spending w/ 18 Mths Stimulus

DRAFT

$3.2M Increase Over Base Potential $3M of additional Marketing Stimulus available from FY20 and FY21 Bed Tax Revenues Exceeding Base Projections 16


Palm Beach County Tourism 2021 Budget

Tourist Development Tax (Bed Tax)

Next Steps- TDC Staff • Re-Budget @ Targets Complete • Funding Stimulus Complete • Checkpoint 1 Week 1 May (Mar) • Checkpoint 2 Week 1 June (Apr) • Checkpoint 3 Week 1 July (May) • Confirmation of FY2021 Growth for FY2021 Budget- Today • Approvals: BCC Contracts FY20 Amended July BCC Recovery Plan and Stimulus- 8/25 Contracts FY21 Renewed Sept BCC

17


Palm Beach County

Questions & Board Direction

18


PALM BEACH COUNTY Tourist Development Council Discover the Palm Beaches Semi-Annual Performance Measures

OBJECTIVE 1 2 3 4 5 6 7 8 9 10 11

Advertising Impressions Unique Visitors to Web Site Consumer & Travel Industry Database increase

STATUS Behind Schedule N/A Completed

PERFORMANCE INDICATOR

3/31/2018 Actual

Advertising Impressions

308,243,719 501,813,880 251,294,909 679,250,000

3/31/2019 Actual

3/31/2020 Actual

FY 2020 Goal

Percent of Goal

Pre Covid 19 FY 2021 Goal

Post Covid 19 FY 2021 Goal

37.00% 686,100,000 400,000,000

Unique Visitors to Web Site

732,754

1,162,695

N/A

N/A

0.00%

N/A

N/A

Consumer & Travel Industry Database increase

337,274

391,043

400,212

394,145

101.54%

400,000

400,000

Earned Media Impressions

Ahead of Schedule

Earned Media Impressions

Social Engagement

Ahead of Schedule

Social Engagement

403,947

723,501

911,454

1,522,500

59.87%

1,800,000

1,200,000

Booked Room Nights - Hotel lead Program

Behind Schedule

Booked Room Nights - Hotel lead Program

77,781

78,786

58,626

160,000

36.64%

144,000

90,000

Group Level Booked Room Nights Convention Center Shared

Ahead of Schedule

28,114

15,787

31,676

53,000

59.77%

47,700

30,000

20,417

24,648

24,627

35,000

70.36%

31,500

20,000

Group Level Booked Room Nights Convention Center Shared Group Level Actual FY Room Nights for Convention Center Shared

75,604,727 201,720,824 178,500,573 212,180,000

84.13% 201,571,000 150,000,000

Group Level Actual FY Room Nights for Convention Center Shared

On schedule

Destination Reviews

On schedule

Destination Reviews

38

35

19

65

29.23%

45

55

Destination Site Participation

On schedule

Destination Site Participation

49

52

51

90

56.67%

70

70

Generate 12 million Owned Views/ Digital Footprint

On schedule

Generate 12 million Owned Views/ Digital Footprint

N/A

N/A

7,165,356

12,000,000

59.71%

12,500,000

11,000,000

5.C.


PALM BEACH COUNTY Tourist Development Council Cultural Council of Palm Beach County Semi-Annual Performance Measures

4

OBJECTIVE Continue to expand the Council's destination marketing efforts through grants to eligible non-profit cultural organizations. Provide both technical and professional development for the cultural industry in order to build capacity and sustainability within the industry. Increase awareness of Palm Beach County as a cultural destination through intregrated advertising, marketing and public relations efforts. Increase social media followers, specifically targeting users interested in arts, culture and/or travel.

5

Utilize the Cultural Concierge program to grow high-impact cultural tourism leads.

1 2 3

Expand co-op opportunities for cultural organization partners and hotels. Promote the Robert Montgomery, Jr. building as a cultural destination and 7 informational hub for the County. 6

STATUS on schedule on schedule on schedule on schedule on schedule on schedule on schedule

PERFORMANCE INDICATOR Advertising and social media leads

3/31/2018 3/31/2019 3/31/2020 FY 2020 Actual Actual Actual Goal

Pre Post Covid 19 Covid 19 Percent of FY 2021 FY 2021 Goal Goal Goal

2,966

N/A

N/A

N/A

0.00%

N/A

N/A

339,136

277,101

285,687

530,000

53.90%

580,000

580,000

6,550

9,714

5,206

12,500

41.65%

10,000

6,000

Size of "out-of-county" audiences Estimated number of cultural room nights

883,139

864,738

765,802 1,127,171

67.94% 1,327,506

889,429

388,928

187,152

194,132

264,167

73.49%

275,059

184,290

Direct room nights from cultural activity

13,576

14,171

14,878

20,186

73.70%

23,493

15,740

Website Visits Visitors to the Cultural Council

Number of cultural audiences

2,512,458 2,657,801 2,739,325 3,957,823

69.21% 4,046,981 2,711,477

8

Social media followers

N/A

30,690

33,569

35,000

95.91%

38,600

37,500

9

Cultural Concierge program leads

N/A

512

598

1,000

59.80%

1,200

1,000

10

Co-op program packages sold

N/A

47

45

55

81.82%

55

50

Tourism email database

N/A

N/A

22,045

27,000

81.65%

33,750

32,000

Partner referrals

N/A

N/A

22,852

50,000

45.70%

52,000

40,000


PALM BEACH COUNTY Tourist Development Council Sports Commission Semi-Annual Performance Measures

Objective

1

2

3

4

5

STATUS

Pre Covid19

Post Covid19

Performance Indicator

Actual 3/31/2018

Actual Actual 3/31/2019 3/31/2020

FY 2020 Goal

Percent of Goal

FY2021 Goal

FY2021 Goal

Achieve sports related room nights.

On Schedule

Room Nights

118,460

128,309

172,132

254,000

67.77%

258,000

193,500

Submit or assist in the submission of event/activity bids.

Completed

Bids Submitted or Assisted

40

33

79

70

112.86%

73

73

Organize site visits to recruit events/activities to Palm Beach County

On Schedule

Site Visits

17

24

19

38

50.00%

39

28

Provide funding to events/activities

N/A

Events Provided Funding

63

69

N/A

N/A

#VALUE!

N/A

N/A

Host or supported events/activities

On Schedule

Events Hosted or Supported

97

106

95

170

55.88%

180

120

On Schedule

Assisted Events Providing TV Coverage

13

9

11

16

68.75%

16

16

Completed

New Sporting Event Grants - Actual Room Nights

19,817

14,828

30,693

30,000

102.31%

33,000

28,000

Assist events/activities that promote Palm Beach County as a tourist destination through national or international television coverage. 6 New Sporting Event Grants 7 Actual Room Nights


PALM BEACH COUNTY Tourist Development Council Film Television Commission Semi- Annual Performance Measures

3/31/2018 3/31/2019 3/31/2020 FY 2020 Actual Actual Actual Goal

Percent of Goal

Pre

Post

Covid19 FY 2021 Goal

Covid FY 2021 Goal

OBJECTIVE

STATUS*

Collect and monitor production revenue (dollars spent in PBC)

Production Revenue (In the On Schedule Millions)

$151.16

$150.90

$134.56

$245.00

54.92%

$252.00 $205.00

Generate Hotel Room Nights

On Schedule Hotel Room Nights

10,752

12,216

10,402

17,480

59.51%

18,000

14,640

163

186

160

382

41.88%

385

318

111

120

124

205

60.49%

220

171

PERFORMANCE INDICATOR

On Schedule Permits Issued Issue Film Permits Provide professional assistance to other projects not required to pull a On Schedule Non-Permitted Productions film permit. Generate Production Leads

On Schedule Total Leads

146

150

133

277

48.01%

290

231

Response to Leads Develop new tourism based TV shows. Projects within this category include in-development, in-production and/or aired.

On Schedule Lead Responses

146

148

132

277

47.65%

290

231

9

110

112

110

101.82%

113

113

16,512

18,436

16,805

33,615

49.99%

34,600

28,150

Generate unique visitors to the website.

Completed

Secure tourism based TV shows

On Schedule Website Unique Visitors

*Status as of March 31, 2020 (halfway through the fiscal year) indicated that all categories were still within range to be completed "On Schedule". However, the FTC anticipates that the FY20 goals will not be completed by the end of the fiscal year due to the impacts of COVID-19, which will be reflected most in the second half of the fiscal year.


PALM BEACH COUNTY CONVENTION CENTER AS OF MARCH 31, 2020 OBJECTIVE

#

Objective

PERFORMANCE INDICATOR

Status

1 Achieve targeted gross rental revenue of $1,942,000

Post Covid 19 FY 2021 Goal

3/31/2018 Actual

3/31/2019 Actual

3/31/2020 Actual

FY 2020 Goal

1 Gross rental revenue

$ 1,611,030

$ 1,437,012

$ 1,514,746

$ 1,942,000

78.00%

$ 2,227,000 $

1,780,000

2 Net Sales Food and Beverage

$ 1,528,713

$ 1,846,657

$ 1,874,553

$ 1,957,000

95.79%

$ 2,092,000 $

1,652,000

28,114

15,787

31,676

53,000

59.77%

47,700

30,000

20,417

24,648

24,627

35,000

70.36%

31,500

20,000

117

119

87

186

46.77%

131

131

82

95

69

134

51.49%

111

111

35

24

18

52

34.62%

20

20

#

Performance Indicator

Percent of Goal

Pre Covid 19 FY 2021 Goal

On schedule

2 Realize F&B net sales of $1,957,000 On schedule

3 Group Level Booked Room Nights Convention Center Shared 53,000 Group Level Actual FY Room Nights Convention Center Shared 35,000 5 Total number of events 4

6 Number of Events Meetings, Conventions, & Shows 7 Number of Food & Beverage Banquets

7 Banquet cancellations in March due to COVID 19

On schedule

Group Level Booked Room Nights Convention Center Shared Group Level Actual FY Room Nights 4 Convention Center Shared 5 Total number of events Number of Events Meetings, 6 Conventions, & Shows

Behind schedule

7 Number of Food & Beverage Banquets

On schedule On schedule On schedule

3


Tourist Development Tax (Bed Tax)

• Re-Budget @ Targets (33%)/25% July 9th TDC Meeting • Checkpoint 3 Week 1 July (May) • Confirm of FY2021 Growth Budget July 14th BCC Contracts FY20 Amended Ordinance 1st Hearing Beach Allocation August 25th BCC Ordinance 2nd Hearing Beach Allocation Marketing Recovery Plans Funding Stimulus Special Projects Funding Stimulus Beaches Transfer Funding Stimulus Use of Reserves September BCC Contracts FY21 Renewals

Questions/Comments

5D


6. NEW BUSINESS


6.A.


6.B.


Grant Summary FY '20, FY '21 Event

Sport

Location

Date

First Responder Games (FY 20)

Multi‐Sport

Various Venues in Palm Beach County

September 9‐20, 2020

Perfect Game WWBA World Championship Weekend (FY 21)

Baseball

Roger Dean Chevrolet Stadium, FITTEAM Ballpark of the Palm October 8‐12, 2020 Beaches, Santaluces Athletic Complex

$50,000

Perfect Game 14U World Championship (FY 21)

Baseball

FITTEAM Ballpark of the Palm Beaches

$10,000

Recommended Grant Funds, FY '20

$15,000

Recommended Grant Funds, FY '21

$60,000

October 16‐19, 2020

Recmd. $ $15,000

Just Bring Your Game Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550 West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125 www.PalmBeachSports.com

6C1a-c


Event Bid Sheet

Event Name:

First Responder Games

Event Owner:

First Responder Sports, Inc.

Proposed Dates:

September 9-20, 2020

Sport:

Multi-sports

Grant Funds Recommended

$15,000

Level of Competition:

Amateur – Open to Police, Fire, Military, EMS personnel & Federal Agents

Age Range:

Adult

Proposed Venue:

Various venues will be utilized to accommodate the 30 different sports that makeup the 12-day multi-sports festival.

Estimated Participation & Room Nights:

Projecting 2,000 total athletes (1,200 traveling & 800 from South FL) 1,200 traveling adult athletes / 4 people per room = 300 rooms 300 rooms * 4.0 night avg. stay = 1,200 room nights

Estimated Economic Impact:

1,200 traveling adult athletes * 4.0 avg. day stay * $240 daily spending = $1,152,000 800 local adult athletes * 4.0 avg. day stay * $120 daily spending = $384,000 Total projected economic impact = $1,536,000

Event Description: The Palm Beach County Sports Commission is seeking to partner with First Responder Sports to bring the biennial First Responder Games to Palm Beach County from June 3-14, 2020. The First Responder Games is an Olympic-style competition dedicated exclusively for police, fire, military, emergency medical personnel, and federal agents The event will attract over 2,000 first responders from across the nation and will feature more than 30 different sports events, including soccer, flag football, softball, golf, 1 .

Just Bring Your Game

Palm Beach County Sports Commission

2195 Southern Blvd., Suite 550 West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

6C1a


basketball, ice hockey, fishing, racquetball, tennis, etc. Hosting this event will generate considerable visitor spending and room nights in addition to significant public relations value for providing a forum to celebrate some of our country’s heroes. Sports Included in the First Responder Games (as of February 1): 5K & 10K Run Archery Basketball Bench Press Bowling Cornhole CrossFit Five Stand Football Fishing – Inshore Hockey Pickleball Poker Pistol Racquetball Shotgun – Practical Skeet Soccer Sporting Clays Tennis Track & Field Trap

Billiards Dart Golf Push/Pull Softball

Marketing Plan: In order to promote the First Responder Games, direct mailings and an e-marketing campaign will be targeted to many, if not all, police and fire departments in the country. The First Responder Games, Inc., also maintains a large database of firefighters that routinely participated in the Florida Firefighter Games, as well as those national organizations that have participated in the First Responder Games. The First Responder Games has also taken over the databases from the Florida Police and Fire Games, significantly increasing the direct marketing opportunities. About First Responder Sports, Inc.: First Responder Sports, Inc. promotes several events for the professional firefighters and first responding personnel. The First Responders Games is their primary national event, which offers a multisport event festival for police, fire, military, federal agents, EMTs, paramedics, and others that serve and protect the United States. First Responder Sports has taken over many of the assets of the United States Firefighter Games and Florida Police and Fire Games, which trace back more than 30 years and attracted nearly 5,000 participants. Due to this partnership and the loss of the Florida Police and Fire Games, the First Responder Games have grown significantly since their inaugural event, which took place in Tampa during the summer of 2012. Between USFFG’s history hosting the National and Florida Firefighter Games, and the partnership with the Florida Police and Fire Games (formerly the Florida Law Games and originally the Police Olympics), the First Responder Games has continued to grow into the premier national event for our nation’s heroes. Projected Event Schedule for 2020 First Responder Games: 5K & 10K Run tentatively scheduled for June 14 at a location TBD Archery tentatively scheduled for June 5-6 at Gold Coast Archers in Delray Beach Basketball tentatively scheduled for June 5 & 12-14 at multiple gyms in Palm Beach County Billiards tentatively scheduled for June 11-13 at Slate Billiards in Boynton Beach Bowling tentatively scheduled for June 12-14 at Greenacres Bowl Cornhole tentatively scheduled for June 5 at Doubletree Palm Beach Gardens CrossFit tentatively scheduled for June 7 CrossFit 561 in West Palm Beach Darts tentatively scheduled for June 11-13 at the Doubletree Palm Beach Gardens Fishing scheduled for June 8-9

Just Bring Your Game

2

Palm Beach County Sports Commission

2195 Southern Blvd., Suite 550 West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

6C1a


Five Stand tentatively scheduled for June 3 at Okeechobee Shooting Sports Flag Football scheduled for June 3-4 & June 8-11 at Palm Beach Gardens North County District Park Golf scheduled for June 8-11 at Madison Green, Palm Beach National, PGA National Resort & SPA Ice Hockey tentatively scheduled for June 10-13 at Palm Beach Ice Works in West Palm Beach Mountain Bike tentatively scheduled for June 5 at a location TBD Poker tentatively scheduled for June 6 at the DoubleTree Palm Beach Gardens Pistol tentatively scheduled for June 11 at Okeechobee Shooting Sports Pickleball tentatively scheduled for June 6 at Palm Beach Gardens North County District Park Powerlifting tentatively scheduled for June 6 at DoubleTree Palm Beach Gardens Racquetball tentatively scheduled for June 4-5 at a location TBD Shotgun tentatively scheduled for June 11 at Okeechobee Shooting Sports Skeet tentatively scheduled for June 4 at Okeechobee Shooting Sports Soccer tentatively scheduled for June 11-14 at Palm Beach Gardens North County District Park Softball tentatively scheduled for June 3-7 at Okeeheelee Park, Seminole Palms Park, & John Prince Park Sporting Clays tentatively scheduled for June 3 at Okeechobee Shooting Sports Tennis tentatively scheduled for June 10-12 at the Palm Beach Gardens North County District Park Trap tentatively scheduled for June 5 at Okeechobee Shooting Sports *Hospitality functions will be offered from June 4-13 at 6pm. PBCSC Responsibilities: • Assist with identifying and coordinating the multiple venues required to host the multi-sport event • Assist with operational and logistical needs • Staffing registration and certain sporting events with volunteers • Assist with marketing & public relation efforts • Financial support – to assist with venue costs Benefits: • The First Responder Games takes over for the Florida Police & Fire Games, one of the largest Olympic-style festivals that takes place annually in Florida •

The First Responder Games is one of the largest sporting events dedicated for police, fire and military personnel, creating an opportunity to generate positive media coverage and embrace the local community

•

First responders traveling to participate view this as a major vacation opportunity and bring their entire families and spend heavily on shopping, dining, and entertainment opportunities

•

Room night generation is very strong during a time that hotels need the business

•

The event will occupy facilities located throughout Palm Beach County, creating countywide spending and public relations benefits

History: •

Palm Beach County hosted the 2014 First Responder Games on August 6-17 and utilized 15 hotels for a total of 654 room nights picked up.

Just Bring Your Game

3

Palm Beach County Sports Commission

2195 Southern Blvd., Suite 550 West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

6C1a


•

The 2017 First Responder Games were also held in Palm Beach County in 2017. Due to weather issues, the event was held in both June and October. Combined, the event generated 819 room nights.

Just Bring Your Game

4

Palm Beach County Sports Commission

2195 Southern Blvd., Suite 550 West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

6C1a


CATEGORY G GRANT APPLICATION REQUEST SUMMARY EVENT DESCRIPTION

Perfect Game World Wood Bat Association (WWBA) World Championship Weekend Over 3,000 athletes participating on more than 150 elite travel baseball teams will visit Palm Beach County to compete in one of the most competitive high school age baseball tournaments in the world. Perfect Game World Wood Bat Association (WWBA) World Championship Weekend will be returning for the 19th time in 20 years. This event, which has experienced tremendous growth in team and player participation, is conducted under Perfect Game USA and will take place at Roger Dean Chevrolet Stadium in Jupiter, FL, FITTEAM Ballpark of the Palm Beaches in West Palm Beach, and the Santaluces Athletic Complex in Lake Worth from October 8-12, 2020. The Perfect Game WWBA World Championship is known simply as “Jupiter” amongst the amateur baseball community, and provides a showcase for more than 2,000 prospects (88 teams) while they perform in front of nearly 1,000 professional scouts and college recruiters over the course of five days. The Perfect Game WWBA Freshman World Championship is another event held simultaneously featuring more than 1,000 athletes (70 teams) of 14u travel teams. By combining the two events on one weekend, Perfect Game can benefit from operational efficiencies, and players get the opportunity to be scouted at one time. This even was relocated to The Palm Beaches in 2017. Perfect Game USA is the largest amateur baseball scouting service, hosting more than 100 showcases and tournaments each year. Perfect Game attracts the most talented amateur players in the nation and the proof is in the results. A total of 10,228 of Perfect Game’s alumni have been selected in the Major League Baseball (MLB) Draft since 2003. The number of MLB draft picks for Perfect Game leads all other baseball organizations.

GRANTEE CONTACT

Perfect Game USA Taylor McCollough / (319) 533-2067

BID/GRANT

Grant

BID FUNDS REQUESTED BID FUNDS RECOMMENDED

$50,000 $50,000

APPLICABLE CATEGORIES

Sanction Fees, Site Fees, Officials, Awards (non-monetary), Equipment, Rentals, Insurance, Security, Labor, Marketing (out of County), Event Production Materials

6C1b


MEDIA COVERAGE PLANNED

National

MARKETING PLAN

Perfect Game markets the event directly to their members and teams within their database. Tournament is also promoted on the Perfect Game website.

EVENT OWNER ESTIMATES

Estimated Economic Impact – $5,316,415 Estimated Room Nights – 6,820

SPONSORSHIP BENEFITS

Full page color program ad Opportunity for vendor booth Opportunity to display 3’x8’ banner at the venue Logo and link on website

OTHER TDC FUNDS REQUESTED

No

PRIOR EVENT HISTORY:

19 - 5,497 Room Nights 18 - 6,013 Room Nights 17 - 6,597 Room Nights 16 - 4,239 Room Nights 15 - 3,889 Room Nights 14 - 3,553 Room Nights 13 - 3,653 Room Nights 12 - 3,332 Room Nights 11 - 3,230 Room Nights

10 - 3,436 Room Nights 09 - 2,791 Room Nights 08 - 2,417 Room Nights 07 - 2,588 Room Nights 06 - 3,106 Room Nights 05 - 1,934 Room Nights 03 - 2,386 Room Nights 02 - 1,971 Room Nights

PREVIOUSLY APPROVED FUNDS:

19 - $50,000 18 - $50,000 17 - $50,000 16 - $25,000 15 - $25,000 14 - $25,000 13 - $12,000 12 - $12,000 11 - $12,000

10 - $12,000 09 - $12,000 08 - $12,000 07 - $10,000 06 - $10,000 05 - $10,000 03 - $5,000 02 - $5,000

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Event Fact Sheet

Event Name:

Perfect Game 14U World Championship

Event Owner:

Perfect Game USA, Inc.

Grant Recommendation:

$10,000 (FY 21)

Dates:

October 16-19, 2020

Sport:

Baseball

Level of Competition:

Amateur

Age Range:

High School Freshman (14U)

Proposed Venues:

FITTEAM Ballpark of the Palm Beaches (13 total diamonds)

Estimated Participation & Room Nights:

Projecting 32 total teams (26 traveling & 6 South Florida) 26 traveling teams * 18 players per team = 468 total youth athletes, 26 traveling teams * 2 coaches per team = 52 total coaches 26 traveling teams * 27 spectators per team = 702 total adult spectators 1,222 total traveling participants / 4.5 people per room = 275 rooms 275 rooms * 4 nights = 1,100 room nights

Estimated Economic Impact:

468 youth athletes * $120.36 avg. daily spending * 4 days = $225,313 52 coaches * $240.71 avg. daily spending * 4 days = $50,067 702 adult spectators * $240.71 avg. daily spending * 4 days = $675,913 Total Visitor Spending = $951,293

Event Description: The 2nd annual Perfect Game 14U World Championship will take place at FITTEAM Ballpark of the Palm Beaches on October 16-19, 2020. This event, which is tailored for high school freshmen, will feature 34

Just Bring Your Game

1

Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550 West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

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teams and nearly 600 athletes from across the nation. This is an invitation-only tournament allowing only wood bat play. Each team is guaranteed 4 games. Only a single champion will be crowned. Unlike, the Perfect Game WWBA World Championship and Freshman World Series, this tournament will not attract professional and collegiate scouts. The third week of October is a “dead period” for recruiting. However, Perfect Game will use this weekend to crown world champion in this rising age group. The Perfect 14U World Championship will feature over 1,500 visitors, which includes players, coaches, and spectators. The event is expected to generate approximately 1,100 hotel room nights and $770,000 of economic impact. Combined with

Event Schedule: Thursday, October 15th: Friday, October 16th: Saturday, October 17th: Sunday, October 18th: Monday, October 19th:

Team Registration Pool Play takes place from 8am to 10pm Pool Play takes place from 8am to 10pm Elimination rounds / consolation games takes place from 8am to 8pm Championship Game / consolation games take place

Event History: The inaugural Perfect Game 14U World Championship was held in The Palm Beaches in 2019. This event generated 890 room nights. In addition to this event, Perfect Game annually hosts their Perfect Game WWBA World Championships and Freshman World Championships in October, which draw more than 6,000 room nights per year. Marketing & Media: Perfect Game’s reputation as a baseball scouting service is unsurpassed. The Perfect Game WWBA World Championships and Freshman World Series will receive significant media exposure in baseball publications, especially the renowned “Baseball America” and “Baseball Weekly”. About Perfect Game: Perfect Game USA is the largest amateur baseball scouting service, hosting more than 100 showcases and tournaments each year. Perfect Game attracts the most talented amateur players in the nation and the proof is in the results. A total of 10,236 of Perfect Game’s alumni have been selected in the Major League Baseball (MLB) Draft since 2003. The number of MLB draft picks for Perfect Game leads all other baseball organizations. PBCSC Responsibilities:

• • • •

Operational and logistical support Coordination with FITTEAM Ball Park of the Palm Beaches Procurement of more baseball diamonds might be required (high school venues, colleges, and municipal parks and recreation facilities will be approached) Financial support to offset costs help offset event-related expenses 2

Just Bring Your Game

Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550 West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

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Primary Benefits: • Substantial room night generation for the shoulder season (October) • This event would utilize the FITTEAM Ballpark of the Palm Beaches • This event will significantly enhance Palm Beach County’s resume as a premier destination for baseball

Just Bring Your Game

3

Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550 West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

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