ILLINOIS 11-15-21

ILLINOIS EDITION

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HABITS OF HIGHLY PRODUCTIVE AGENTS

HOW TO

FEATURED AGENTS

LAUREN CREEL SAUER EDDIE QUINTANA-GARCIA GERARDO ZAVALA JOHN & MEGAN MAWICKE

How To Recognize TRUE LUXURY PROPERTIES

THROW A CLIENT APPRECIATION EVENT NO ONE WILL FORGET

4 QUALITIES

OF EXCEPTIONAL EMPLOYEES COVER STORY

JENNIFER DROHAN

ILLINOIS EDITION

EDDIE QUINTANA-GARCIA

For Eddie Quintana-Garcia, helping “Working w people buy and sell homes isn’t just was such something he7 does for a living. It’s always acco 17 23 a mission to improve the lives of the for anything people in his community, one family I had. I wo at a time. “Being able to assist clients using him a in achieving their dreams of homemake the pro ownership, and helping them build much easier wealth not just for themselves but for future generations—that’s very fulfillWhen it com JOHN & MEGAN MAWICKE ing to me.

That advocacy is especially ings, Eddie JENNIFER DROHAN LAUREN CREEL SAUER EDDIE QUINTANAGARCIA important for people in the Hispanic media platfo For the sibling duo of John and Megan investment for each client’s community, many of24 whomGERARDO may be of 27 ZAVALAests. In fact, the number Mawicke, real estate is far more than a two keep in buying homes for the first time.”

Open Hous family business.

Their mother, Barbara, the closing through JENNIFER DROHAN Gerardo Zavala has always after The relationship Gerardo forms nections wit was the first Realtor on the North Shore events and frequent checkhad an impulse to help people, end when the transaction is ov Eddie worked as aand loan from reaches out to reach $1 billion in transactions, to officer are satisfied a passion he was able to exer- ensure quently they throughout the year,and som 2005-2012, leaving that industry to and friends cise daily during his 12 years their his clients doing and if there’s this day she is still known as the Grand neware homes.

Over the work for himself for a while.

In 2017, working for the Chamber of also to continue providing value.

Dame of North Shore Real Estate. With and Megan have garnered a te Commerce.

But 5 years ago Eddie newsletter alerting them to thing a friend suggested real estate as a way to take advanstays active in his com both their parents serving in the industry, tation throughout Chicago, a he embarked on a career that current market or opportunities tage of the skills he’d built in the mortgage industry on the board for the Hispani John and Megan had aGERARDO chance toZAVALA learn their strong rate repeat wouldJOHN allow him to make even by community events, theof business & MEGAN while enjoying the freedom of not being tied down where he helps promote H the business from the ground up—from though MAWICKE more of an impact on people’s referrals. oring pageAbove contest, all, as well as fe an office.

The prospect and important he got joy city of upholding Elgin. members He’sthe alsoinstron on commercial to to residential transactions. in lives—advising families excited on one ofhim, the most and community the his license.

Association ofInparents Hispanic financialtheir decisions of them will everof make.

Know” by section. addition, he R dl Both siblings would pursue real most estate licenses service established their and dedicated to advancing sus CONTENTS with “It’s advice, idea in college; however, after graduating, John went on to their proven motto: notresources just ourand busine “Getting into real estate was something I’d looked at reconnect with clients in person, Today he’s a Top Producer for American Dream Realty, ownership through educati build an international career in finances, while Megan neighborhood.” appreciation events. or giving doing for a long time,” Gerardo explains.

“I’m a very clients all over the Northwest suburbs of THROW he’s not A working found great success as one of the longest tenured sports 4) HOW TOrepresenting 20) HOW TO open and attentive person by nature, so it’s easy for me to Chicago, including Elgin, Aurora, Carpentersville, enjoys relaxing in fr anchors in Chicago TV get history.

Andshow the them key to Eddie their success?

“We believe RECOGNIZE TRUE CLIENT APPRECIATION EVENT to know people and their needs, and then When he’s not working, Gerard and Belvidere.

Histheir reputation hard ONE working, per- FORGET his family. ing aWILL long-term relationship with ouroutclin how to reach goals.” as a NO with his family, checking LUXURY PROPERTIES sonable willaway, always look out says. for the bestthat’sgetting With their mother havingRealtor recentlywho passed though, “But not something you can wh bu together with clients Today the clients Illinois Realtor represents overhave “I’m always looking forbusin ways of his hastocontributed toRather, his all quick As fordevelop the future of his John and Meganinterests decided the time was right return to clients you to those close bo 14) 6 HABITS OF HIGHLY 25) 4 QUALITIES OF the west and southwest neighborhoods of Chicagoland my life.” theiconic real estate industry.

The knowledge he of time, a Managing Broker ofand hisino the business andsuccess carry oninher legacy, combining long period with consistency from his Berwyn office, helping an average of 30 famPRODUCTIVE AGENTS EXCEPTIONAL EMPLOYEES gained from his years oftoexperience ring his son, who has also r their unique professional backgrounds reveal theiras a loan officer ilies a year begin the next chapter of their life. Eighty Going forward, Gerardo has beg given him a leg up as well, enabling him to walk as a Realtor. looks own niche in thehas local market.

Today, John and Megan Outside their career, Johnand andEddie Megan are fo d percent of that business comes from either repeat clients ing a team, has been sharing buyers through the various means of financing.

Last will his area forinth mh lead The310-734-1440 Mawicke Group, powered by @properties, mitted to their community.

Inspired by Phone | Fax 310-734-1440 or referrals, a loyalty Gerardo attributes to the steps he that with an upserve and coming agent where they assistyear clients throughout North Shore ofhe “The active around thethe Eddie closed 47 transactions and isboth on goal pace to philanthropists all he wants to in enjoy o takes to educate them on the process. isn’t to educate himself order tocity bet mag@topagentmagazine.com | the www.topagentmagazine.com justinto2021. close a transaction, but make sure the buyer he’s recently committed to dona Chicago and theclose surrounding suburbs.

In their are accomport antrust assortment of charitable foundation 70 His reviews atotribute to the people achieve their own A No portion of this issue may be reproduced in any manner whatsoever without prior consent of the publisher. Top Agent Magazine or seller understands the process and feels good about in need for every transaction he c plished career, they have cultivated and food pantries, including the is K his clients place ina boutique him.

Oneworkflow happy expressed passion for helping people, is published

by Feature Publications GA, Inc. Although precautions are takenclient to ensure the accuracy of published materials, Top Christ decision areexpressed making.or Whether thebyChicago. client is a John, about this work, but Agent Magazine cannot be praise held responsible for they opinions facts supplied its authors. to meet the demands of the any transaction. in meanwhile, is especially on theimp Bth her like this: to make a huge positive veteran homeowner looking to upgrade, a first-time gives me to serve my community To subscribe or change address, send inquiry to mag@topagentmagazine.com. Kenilworth Club, and Megan has served on t homebuyer, or an investor, I can show them all of the Published in the U.S. When listing a home, John and available Megan are their Rush University Medical Center for ove options to there them for in the currentthe market, and Contact at 847-809-5634 or email eddieezrealto clients from start to finish. begin, they help their sellhelpTo them formulate a Eddie strategy.”

Top Agent Magazine ers fully prepare their property for the market, providing Looking ahead, John and Megan have stron Gerardo’s sellers profit from a comprehensive marketa suite of services, including professional photography, the future of their family business. As their vo

LAUREN CREEL SAUER

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mailto:mag@topagentmagazine.com

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How to Recognize True Luxury Properties What to Consider Other Than Location When luxury home buyers are looking for a new abode, they are often advised to pay most of their attention to location, location, location. And it’s true that good locations often have better properties, but if you’re only looking at location then you might be forgetting what it is in a luxury property that makes it luxury. You could view a property in a great location, and because you completely ignored any of the other factors that make a property high end, you might find that once you move in, you aren’t as pleased with the actual house itself as you thought you would be. Here are the other things you should look out for when purchasing a luxury home: • Architectural Uniqueness: The simple fact is that good

architecture retains its value. Do your homework on architects and find the ones that have a good track record of designing beautiful, but practical homes. Don’t simply pay attention to how the building looks today. Consider how it will look in a few decades. Keep an eye out for the “bones” of the building, and decide whether they will stand the test of time or not. Things such as a solid foundation, high-grade materials, unusual details, and artistic components are good aspects to consider.

Will the structure hold up well or will it degrade and crumble without constant upkeep? That funky molding may look artistic today, but in ten years will it be considered artistic or just plain weird?

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• Practical Layout: Make sure you have enough room to live

in comfort. As a buyer of luxury property, you probably have quite a busy social schedule. You want to make sure that the layout will lend itself to helping you maintain clear separation between your social areas and private ones. You don’t want guests having to go back into your bedroom to use the bathroom. Look out for places with stairwells, awkward columns, long hallways, and other wastes of space.

• Unobstructed Views and Light: You want to live in

a home that gives you lots of natural light, such as one that is open to the outdoors. That natural light will improve your mood, as well as the resale value. The openness of a space filled with natural light will make you feel more comfortable and happy in your new home. What about the view? Do you see a Do you park, a bridge, a river, or a skyline? Is the see a park, fantastic view out your window protected? a bridge, You’ll need to understand the surrounding air a river, or a rights and zoning allowances of neighboring buildings to understand the possible risks. skyline?

• Windows: Windows are the primary source of losing heat and

cooling. Make sure they are double-paned with good insulation that will protect your home against weather and noise. Unless the windows are already like this, it is unlikely that the condo or co-op board will allow you to install your own.

• Ceiling Height: Consider the cubic footage of the property.

You want to look for high ceilings that increase the openness of a room.

Of course, you don’t want to go too high. Above 14 feet will get you diminished marginal returns.

• Storage: If you’re a woman, you will understand this one. We need

lots of closets and additional storage room to fit all of our clothes, shoes, jackets, hats, purses, etc. However, lucky for you, your potential home’s existing closet square footage will not limit you from putting in more storage space. Custom closet companies can create any kind of storage

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space you desire. You will have to, however, make sure that your new home does have an area that you can turn into this storage space.

• In-Unit Laundry: In-unit laundry has become necessary for

any luxury home or apartment. Do you really want to have to trek down flights of stairs to use the basement laundry? If you still consider it wasted space, you can convert it into more closet space.

• The Gym: Having a fitness area nearby is an amenity that is especially

important, particularly in winter when you don’t feel like walking to the gym a few blocks down.

One thing to consider is the Do you really want of the gym in relation to have to trek down size to the size of the building in flights of stairs? light of common area fees.

• Move-In Ready: I’d advise against buying time-consuming and

frustrating fixer-uppers no matter how much you want to add custom kitchens, finishes, fixtures, and other characteristics. Choose a property that already has all of these amenities taken care of. These properties have already had the same designers you would hire fashion the house at a fraction of the cost you would pay to have them do it after you move in. In this light, it is worthwhile to pay a little extra for the move-in ready home.

• Reputation: Pay attention to the reputation of the building. A

property that has a good reputation tends to retain its value. You can easily find this out online on posts, and established locals are likely to have an opinion.

If you want to buy luxury property that is really worth it’s price, then I would suggest adding these points to your list of things your new home must have.

If you want to get a high quality home that is a true luxury, you’ll want to watch out for these aspects as well as the location. Some properties might claim to be luxury based on their location, but when compared against this list, they don’t make the cut. So, don’t be fooled by imposters, and make sure you find a true high-end property.

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JENNIFER DROHAN

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JENNIFER DROHAN Jennifer Drohan began her real estate career 18 years ago. “I got licensed while I was working in corporate America, and I was anticipating making the change to real estate one day,” Jennifer recalls.

“Then I had my first son and decided to leave corporate America and not come back! I started real estate when my son was about 6 months old. I always envisioned real estate as my long term career plan, I just needed the courage to take the leap! Luckily I had a ton of support 8

from my husband and encouragement from my family.” The rest is history, and in the years since then, Jennifer has excelled at helping her clients achieve their real estate goals.

With Keller Williams Infinity, Jennifer primarily serves DuPage and Will counties, including Plainfield, Naperville, Aurora, Lisle, Wheaton, and Oswego.

Over 90% of Jennifer’s business comes from repeat and referral clients, an Top Agent Magazine

“I work 24/7 for my clients, and I strive to provide a very high level of customer service and personal attention. That’s the base of my business.” impressive feat that speaks to the trust and confidence she inspires. “I work 24/7 for my clients, and I strive to provide a very high level of customer service and personal attention,” Jennifer explains.

“That’s the base of my business. I make it all about the customer and their experience, Top Agent Magazine

doing everything I can to make it efficient, lucrative and less stressful for them.

Hopefully I will receive their referral business from a great experience. I’m so grateful whenever one of my referral sources sends me a referral, and I make sure to reach out and thank them. Their 9

trust in me means everything.”

Jennifer works with both buyers and sellers, but the majority of her business is as a listing specialist. For 4 years running, Jennifer has been the #1 listing agent in her office of 500 agents, and she had over 19 million in individual production last year. “As a listing specialist, I’m very hands-on,” Jennifer says. “I first meet with the client to go through their home together, and I take detailed notes on what updates they’ve done, what needs to be done, and whether they need staging or not. I talk with the client to see if they’re ready to do some improvements,

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and if so I provide trusted resources to assist with projects. Some sellers may have to sell in as-is condition, either way we talk about how to make the home show in its best light.”

Next, Jennifer schedules the professional photographer and videographer to come to the house. “I’m present for that visit to make sure everything is picture perfect throughout,” Jennifer says. “I hire the same photographer for every shoot, so my marketing always looks consistent.” The photographer then edits photos and creates a professional virtual tour of the property set to music. From there,

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Jennifer’s marketing assistant produces a professional brochure for the house and helps blast the listing all over social media, from LinkedIn to Facebook, Twitter and beyond, ensuring maximum exposure.

The home is also displayed on every real estate APP, and advertised internationally.

No buyer will miss Jennifer’s listings!

Outside of real estate, giving back to her community is important to Jennifer.

She supports local school activities such as the Steck Fun Run, Oakhurst Orcas Swim Team, Waubonsie Show Choir, Top Agent Magazine

Naperville Diamond Softball, etc. through sponsorships. She also makes efforts to donate any remaining furnishings that a seller may want to leave behind, to local charities. To Jennifer, family time will always come first, that said she does not have much free time for hobbies!

In the future, Jennifer is considering the possibility of growing her team. “I have a wonderful team of a marketing assistant, and transaction coordinator and it’s important to me that my services always remain top-notch, so adding a buyers 11

agent is not out of the question in the near future. I need my clients to receive the 100% dedication that they deserve,” she says. Above all, Jennifer looks forward to serving her clients. “I love that real estate gives me the freedom to run my business to my level of high standards. Since I am

the one in charge, I am in control of making sure my clients are treated well and have a successful transaction from start to finish. I am incredibly grateful to each and every client who has given me the opportunity to represent them. Their trust in me means everything.”

To find out more about Jennifer Drohan, you can contact her by phone at 630-292-2696, or by email at jdrohomes@kw.com.

You can find her online at jenniferdrohan.kw.com www.

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6 Habits of Highly Productive Agents In a business that can be constant chaos, you’re constantly on the go and dealing with things as they hit you. It can be difficult to take a second and regroup. But there is a better and smarter way to work. If you take the time to create some better habits, in the end, you may end up being more productive. If you want to make better use of your time, as well as have more focus, here’s some habits that you’re going to want to pick up - all common to top-producing agents.

1. Learn how to prioritize Although it might be your instinct to get some of the boring work out of the way first, things 14

that actually generate income (or are time-sensitive!) should be the first thing you focus on when you start your day.

Lists are your friend! Make a list of things you want to accomplish for the day, the week, and even the month. Always list them in the order of priority. If things get cut off when you run out of time at the end of the day, at least it’ll be the things that are not as important or time sensitive. As with anyone, your time is your most valuable commodity and should be used wisely. When you make your list, you can even schedule tasks as if they were a meeting, giving yourself a little time goal to beat, as Top Agent Magazine

well. Treat your time with the same respect you would a colleague’s or client’s and don’t ever waste it.

As with anyone, your time is your most valuable commodity and should be used wisely. When you make your list you can even schedule tasks as if they were a meeting, giving yourself a little time goal to beat, as well. Treat your time with the same respect you would a colleague’s or client’s, and don’t ever waste it.

to accomplish it? Write it out and then incorporate that into your prioritized ‘to do’ list.

You’ll be amazed at how driven you become to reach that goal when you actually write it out with clarity. And, the sense of accomplishment you get upon completing it will carry over to the next day. It’s important to remember to be specific. Once you get into the habit of meeting your goals, exceeding them won’t be far behind.

2. Remove distractions

when you need to focus This is especially hard when you’re a Realtor®. Most are constantly connected to their phones. But, unnecessary distractions can get you off schedule and make you lose your focus instantly. If you can, turn your phone off for the half hour it takes to do a task. Interruptions make everything take twice as long, especially when you take that text and then decide to check Facebook for a second.

We all do it!

Complete your task, then take ten minutes to respond to all texts and messages before you start up the next thing on your list. You can even schedule those ‘text backs’ into your schedule. A concentrated effort is always more effective than going back and forth between things.

3. Set daily goals This is so key. What do you want to accomplish for the day and what do you need to do

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4. Don’t make excuses There’s that old saying, “The buck stops here”. Well, take it to heart. This is your business and you are responsible for doing everything you can to make it successful.

Sure, there are reasons for why you didn’t get a listing or why your business is slow, but what are you doing to change things and make them better? Successful Realtors® work harder and come up with innova-

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tive ways to stand out when times are tough. They don’t look for excuses, they look for solutions.

5. Be deliberate

about everything you do When you’re making your list, it helps to have a goal in mind for even the smallest task. If you’re calling past clients to touch base, have a specific reason why you’re calling. Are you letting them know some market news?

Thanking them for a referral? When you’re meeting a referral partner for lunch, have a goal in mind for what the outcome of that meeting will be as well. Yes it’s good to socialize and build relationships, but if you have a reason, make sure it isn’t put off until the final moments, when things are wrapping up. Always having a purpose in mind will also help you prioritize your list better.

6. Always look for ways to

get out of your comfort zone Yes, you are prioritizing what is most important or urgent to your business, but it’s also important to make an effort to break out

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of your routine as much as you’re comfortable doing. Trying out new things or taking some time to learn about new and innovative real estate techniques and technology, can have an energizing effect on your business.

Not only might they lead to things that make you more productive, but it keeps you sharp and engaged. And, ultimately keeping yourself at the top of your game is what it’s all about.

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LAUREN CREEL SAUER

LAUREN CREEL SAUER

When Lauren Creel Sauer purchased her first condo, her thoroughness and drive impressed the man she was dating, who worked in commercial real estate. He suggested she consider becoming an agent. Lauren was already searching for a new profession that was more stable than her career in the entertainment industry and took the advice to heart. “I was totally on board,” she recalls.

and lightness into my transactions,” she says.

“I want people to have fun. Regardless of the price point, this process doesn’t have to be all stress and seriousness.”

To market listings, Lauren uses the power of social media, primarily Instagram, Facebook, and eblasts. She also approaches some marketing

These days, that man is her husband, and Lauren is a REALTOR® located in Lincoln Park who has proudly served Chicagoland since 2015.

An active member of the Chicago Association of REALTORS®, she is an expert networker and negotiator. Repeats and referrals make up 75% of her business. Known as a realistic straight shooter with thick skin, Lauren also cultivates a softer side. “I inject a lot of humor 18

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passively, sending “just sold” postcards and advertising on Adwerx. Investing in advertisements gets her name and face out there. Recently, she threw an ice cream truck customer appreciation event and looks forward to more in the future.

Lauren will tell you she is an extroverted introvert. She loves meeting clients and other agents, cultivating those relationships, and participating in one of life’s biggest events, the home buying and selling process. “Real estate constantly keeps you on your toes, every day is a little different,” Lauren expounds. “Variety ensures my energy and passion for this industry never fades or becomes a grind.”

When not actively serving her clients, Lauren’s world revolves around raising her two small children. As they have grown a little older, she has relished doing more for her community, participating in her Jewish faith and synagogue, and getting involved in her children’s school PTO. A lifelong Cubs and Blackhawks fan, she proudly performed the national anthem twice at Wrigley Field. Lauren loves to read, focusing primarily on WWII history, solve crossword puzzles, and work out when she finds a little free time. A fitness aficionado, she exercises six days a week. For the future of her business, Lauren wants to focus on doing more for clients after the transaction is complete. “I look forward to growing in a controlled and functional way, where I can still give everyone 110%. I don’t have to be the best agent, but I want to be the one that people have a really positive experience with.”

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To learn more about Lauren Creel Sauer please call 847-894-4675 or email Laurensauer@atproperties.com Copyright Top Agent Magazine 19

How to Throw a Client Appreciation Event No One Will Forget Clients are the foundation of any flourishing enterprise, and this is particularly true in real estate—an industry where relationships are central. Demonstrating your gratitude to former and current clientele is a winning way to cultivate your network, while upping your potential referrals and creating face-to-face time with the individuals that make your business tick. Keep in mind a few of the tips below as you stage a client event that will positively impact your brand, while conveying your appreciation to those who have driven your business all year.

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Supersize Your Guest List Inviting former clients to your client appreciation bash is only the first step in crafting your guest list. To really expand your sphere of influence, invite neighbors, local business owners and staff, old friends, family, associates, fellow alumni from your alma mater, and the like. Think of your client appreciation event as a celebration of business bringing people together. Expand your guest list and you’ll create a coveted, in-person opportunity to forge relationships and broaden your reach.

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An appreciation event may be geared toward your clients, but if done correctly it can also provide a fun-filled venue for your employees to enjoy a morale boost.

Consider A Sponsor Client appreciation events shouldn’t skimp on the details, but you don’t want to break the bank, either. To defray the cost of a client appreciation event, consider enlisting local businesses as co-sponsors. Not only does this approach ease the price tag of throwing a party, but it also creates an easy partnership between you and other entrepreneurs—widening your database and making for a memorable and generous event.

ship, or the Super Bowl is coming up quick, tailoring client appreciation events to already-established happenings can create an organic tie-in and boost your attendance numbers in the process. Throw a gingerbread house decorating party during the holiday season, or throw a barbeque during the Fourth of July. Capitalizing on a naturally occurring theme creates the opportunity for comradery between you and your guests.

Apply A Personal Touch

Don’t Forget To Reward Your Employees An appreciation event may be geared toward your clients, but if done correctly it can also provide a fun-filled venue for your employees to enjoy a morale boost, as well.

By encouraging your employees to cut loose at this celebratory event—instead of having them run interference all night—your team will feel appreciated and validated, too.

Theme Your Event Whether the area’s high school sports team has made it to the state championTop Agent Magazine

Invitations may seem like a small detail, but they shouldn’t be one-size-fits-all. Consider handwriting some of your invitations for the clients you remember well, or for business associates who you regularly partner with. Personalizing invitations to key players is the surest way to a confirmed RSVP. Cultivating your network of professional connections is an essential part of driving business, and client appreciation events not only create memories between you and your clientele, but also inspire your to step back, reflect, and give thanks to those who keep your business booming.

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Laughs!

Graham Harrop Graham Harrop Cartoons Cartoons

Putting the power of humour to work for you!

Putting the power of humour to work for you! grahamharrop.com

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EDDIE QUINTANA-GARCIA For Eddie Quintana-Garcia, helping people buy and sell homes isn’t just something he does for a living. It’s a mission to improve the lives of the people in his community, one family at a time. “Being able to assist clients in achieving their dreams of homeownership, and helping them build wealth not just for themselves but for future generations—that’s very fulfilling to me. That advocacy is especially important for people in the Hispanic community, many of whom may be buying homes for the first time.”

Eddie worked as a loan officer from 2005-2012, leaving that industry to work for himself for a while. In 2017, a friend suggested real estate as a way to take advantage of the skills he’d built in the mortgage industry while enjoying the freedom of not being tied down to an office. The prospect excited him, and he got his license.

Today he’s a Top Producer for American Dream Realty, representing clients all over the Northwest suburbs of Chicago, including Elgin, Aurora, Carpentersville, and Belvidere. His reputation as a hard working, personable Realtor who will always look out for the best interests of his clients has contributed to his quick success in the real estate industry. The knowledge he gained from his years of experience as a loan officer has given him a leg up as well, enabling him to walk buyers through the various means of financing. Last year Eddie closed 47 transactions and he is on pace to close 70 in 2021. His reviews are a tribute to the trust his clients place in him. One happy client expressed her praise like this:

“Working with Eddie and his team was such a pleasure! They were always accommodating and available for anything I needed or any questions I had. I would certainly recommend using him and his team because they make the process of buying a house so much easier and stress-free.”

When it comes to marketing his listings, Eddie utilizes all of the social media platforms to reach the maximum number of buyers. He also conducts Open Houses where he forms connections with potential buyers, and he reaches out to all of the agents, family, and friends within his sphere.

Eddie stays active in his community through his work on the board for the Hispanic Chamber of Commerce, where he helps promote Hispanic businesses in the city of Elgin. He’s also on the board of the National Association of Hispanic Real Estate Professionals, dedicated to advancing sustainable Hispanic homeownership through education and advocacy. When he’s not working or giving back to his community, Eddie enjoys relaxing in front of the television with his family.

As for the future of his business, Eddie plans to become a Managing Broker of his own company, and mentoring his son, who has also recently earned his license as a Realtor. Eddie looks forward to building a team that will serve his area for many years to come. Above all he wants to enjoy the opportunity he has to help people achieve their own American Dream. “I have a passion for helping people, and this career allows me to make a huge positive impact on people’s lives.”

Contact Eddie at 847-809-5634 or email eddieezrealtor@gmail.com

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GERARDO ZAVALA Gerardo Zavala has always had an impulse to help people, a passion he was able to exercise daily during his 12 years working for the Chamber of Commerce. But 5 years ago he embarked on a career that would allow him to make even more of an impact on people’s lives—advising families on one of the most important financial decisions most of them will ever make.

“Getting into real estate was something I’d looked at doing for a long time,” Gerardo explains. “I’m a very open and attentive person by nature, so it’s easy for me to get to know people and their needs, and then show them how to reach their goals.”

Today the Illinois Realtor represents clients all over the west and southwest neighborhoods of Chicagoland from his Berwyn office, helping an average of 30 families a year begin the next chapter of their life. Eighty percent of that business comes from either repeat clients or referrals, a loyalty Gerardo attributes to the steps he takes to educate them on the process. “The goal isn’t just to close a transaction, but to make sure the buyer or seller understands the process and feels good about the decision they are making. Whether the client is a veteran homeowner looking to upgrade, a first-time homebuyer, or an investor, I can show them all of the options available to them in the current market, and help them formulate a strategy.”

Gerardo’s sellers profit from a comprehensive marketing campaign. He sends out Just-Listed mailers to drive up interest from potential buyers, following that up with an Open House for the property. Moreover, he creates professional photographs and video walk-throughs that capture each home’s most unique and beautiful features, which he posts to all of the social media platforms as well as the local MLS. “But pricing the house right is the best marketing strategy we have,” Gerardo adds. “That’s how we attract the most buyers and how we earn the seller top dollar on their investment.”

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The relationship Gerardo forms with his clients doesn’t end when the transaction is over. He reaches out frequently throughout the year, sometimes just to see how his clients are doing and if there’s anything they need, but also to continue providing value. He publishes a monthly newsletter alerting them to things like conditions in the current market or opportunities to refinance, upcoming community events, the business of the month, and a coloring page contest, as well as features about his clients and community members in the “Someone You Should Know” section. In addition, he does a weekly blog filled with advice, resources and ideas for homeowners. To reconnect with clients in person, he hosts frequent client appreciation events.

When he’s not working, Gerardo loves going for walks with his family, checking out new local restaurants, or getting together with clients who have become friends.

“I’m always looking for ways to invite people into my life.”

Going forward, Gerardo has begun thinking about building a team, and has been sharing the insights he’s gained with an up and coming agent in his market. He continues to educate himself in order to better serve his clients, and he’s recently committed to donate a mattress to families in need for every transaction he closes. “I love everything about this work, but especially the many opportunities it gives me to serve my community.”

Contact Gerardo at 630-460-7953 or email gerardo@gerardozavalarealtor.com Copyright Top Top Agent Agent Magazine Magazine

4 Qualities of Exceptional Employees Hiring a new employee is one of the more stressful parts of being a business owner. After all, you’re taking someone on and trusting that they’ll not only be a valuable addition to the team, but won’t do anything to hurt your business’s hard earned reputation.

Sometimes a person comes in and you click right away, and other times you might be blown away by an impressive resume. But there are things you should look for that might not be as obvious at first. Employees that have the following qualities are ones you should seek out, because they will definitely be well worth the time and energy you invest in them.

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1. They have the confidence to be innovative There’s a reason people are drawn to those who think outside the box. Not only do innovations often lead to an extremely profitable business, even when that thinking doesn’t pan out, creative thinking is something that will energize your business and will motivate more employees to start taking chances.

Innovative thinkers also usually have great leadership skills. Ironically, you want an employee who isn’t afraid to speak up to authority and is someone who knows how to bend the rules without breaking them. They know that

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the success of the team and business is what’s most important, as long as it’s done ethically and with respect for everyone involved.

2. They are constantly reviewing their past performance A good employee looks forward, but they also look back. They are always evaluating what worked and what didn’t work in past performances and then adjusting their plans going forward accordingly. If they are coming off a big win, they know how to capitalize on that by using the momentum and cementing in everyone’s minds the value that they add to the team.

If things didn’t go as planned, they assess what they can do better next time, and they don’t get bogged down in insecurity. They take responsibility and they have confidence that they won’t repeat past mistakes. They know that failure is a temporary state, and are able to learn lessons from their mistakes, that will make them a better employee going forward.

While no one wants to fail, having the confidence to try something and fail will one day let you strike gold. Someone who lets failure shut them down, leads to a dead end and will soon make them a dead weight on your team.

3. They value teamwork Even though an exceptional employee might be a rising star, they realize that success is 26

not an individual endeavor, it relies strongly on who you’re working with. Exceptional employees make sure that everyone is contributing and valued for their input. They put the interests of the company above their own, and thrive in an environment where ideas and information are shared freely.

Shared success is the ultimate goal for every project. Exceptional employees have the confidence to know that even when they’re not singled out for praise, they’re an irreplaceable component of a larger machine.

4. They are self-motivated learners A key thing to remember is that while experience is a valuable commodity, intelligence and intellectual curiosity is usually something that can’t be taught. Yes, you might request employees get additional training or attend seminars, but exceptional employees will be seeking out educational opportunities constantly. Even if they don’t have a lot of money for weekend retreats, they will be getting books from the library, downloading audiobooks, and most importantly, taking advantage of one their greatest resources, YOU. Exceptional employees know that the way to stay ahead is to always be at the forefront of new technology and systems. They don’t see educating themselves as a burden, they actually enjoy it. They realize that everything they take in, will one day make them not only an exceptional employee, but an exceptional boss as well.

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JOHN & MEGAN MAWICKE For the sibling duo of John and Megan Mawicke, real estate is far more than a family business. Their mother, Barbara, was the first Realtor on the North Shore to reach $1 billion in transactions, and to this day she is still known as the Grand Dame of North Shore Real Estate. With both their parents serving in the industry, John and Megan had a chance to learn the business from the ground up—from commercial to residential transactions.

Both siblings would pursue their real estate licenses in college; however, after graduating, John went on to build an international career in finances, while Megan found great success as one of the longest tenured sports anchors in Chicago TV history.

With their mother having recently passed away, though, John and Megan decided the time was right to return to the business and carry on her iconic legacy, combining their unique professional backgrounds to reveal their own niche in the local market. Today, John and Megan lead The Mawicke Group, powered by @properties, where they assist clients throughout the North Shore of Chicago and the surrounding suburbs. In their accomplished career, they have cultivated a boutique workflow to meet the demands of any transaction.

When listing a home, John and Megan are there for their clients from start to finish. To begin, they help their sellers fully prepare their property for the market, providing a suite of services, including professional photography, drone imaging, and home staging. Once a house is ready to list, they share it via a blend of highly targeted digital and social media campaigns, as well as direct mailings to select networks, giving their clients an added advantage.

Elsewhere, John and Megan are just as attentive when assisting their buyers, leveraging their years of experience and background in finance to uncover the right

investment for each client’s best interests. In fact, the two keep in touch long after the closing through community events and frequent check-ins—all to ensure they are satisfied and thriving in their new homes. Over the years, John and Megan have garnered a terrific reputation throughout Chicago, as evidenced by their strong rate of repeat clients and referrals. Above all, though, they take joy in upholding the strong standard of service established by their parents and living up to their proven motto: “It’s not just our business; it’s our neighborhood.”

And the key to their success? “We believe in cultivating a long-term relationship with our clients,” John says. “But that’s not something you can build quickly.

Rather, you have to develop those close bonds over a long period of time, with consistency and integrity.”

Outside their career, John and Megan are deeply committed to their community. Inspired by their parents, both active philanthropists around the city, they support an assortment of charitable foundations, schools, and food pantries, including the Christ is King School in Chicago. John, meanwhile, is on the Board of the Kenilworth Club, and Megan has served on the Board of the Rush University Medical Center for over ten years.

Looking ahead, John and Megan have strong plans for the future of their family business. As their volume maintains its steady growth, they intend on further scaling the client-first approach that has truly set them apart in their hometown community. “Our mother always taught us to put people first,” Megan says. “To us, it’s not about getting the deal done; it’s about getting to know your clients and helping them accomplish their goals. After all, the more hands-on you can get with your buyers and sellers, the more you will be rewarded in the future.”

To learn more about John & Megan Mawicke, email mawickegroup@atproperties.com, visit atproperties.com/teams/mawicke-group or call 312-342-4278 (John) or 312-307-1157 (Megan) www.

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