FLORIDA 10-4-21

FLORIDA EDITION

COOPERATION, NOT COMPETITION, CREATES MUTUAL SUCCESS FOR AGENTS

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WAYS TO MAKE YOUR WORKSPACE WORK FOR YOU

FEATURED AGENTS

5 SIMPLE MINDSET SHIFTS THAT WILL HELP YOU ACHIEVE YOUR GOALS 8 THINGS SUCCESSFUL PEOPLE NEVER DO

HEIDI CHOINIERE EASY BLOG TOPICS FOR SOMMAR CLARK YOUR REAL ESTATE BLOG SIGAL DAGAN JUAN HERNANDEZ THESE 7 HABITS DJ SOUCY ARE THE REAL GEORGETTE “GIGI” GILLIS SECRET TO SUCCESS LYNNE GEWANT 4 WAYS TO WIN MARGUS MAHAR THE BATTLE AGAINST TIMOTHY HAYNACKIE PROCRASTINATION YISBEL BERA COVER STORY

DONNA CONCANNON & DAVID KOSMAS

FLORIDA EDITION

HERN DJJUAN SOUCY

HEIDI CHOINIERE SOMMAR CLARK

l someone wants the truth, they should talk it on my social media, buyers and sellers across I promote Withsend his mantra being “relationships over b 7 11that has served 15 might be interested, 25 30 33 t,m Beach County via to me. It’s something me it to people who transactions,” DJ Soucy is a real estate t d Wellington, Sommar well in my real estate career. I’masalways ms well as to the rescue so professional that they focused on providing his a myself, and I don’t ever try to be can anything dedication, passion, and use it to market on their online clients with an unmatched level of service. w g other than exactly what I am.” rket knowledge to every platforms. I’ve also fostered His a couple personal counsel and market insight t ommar’s long-held love dogs, but I ended up adoptingensure them all, that clients get the best advice and O s Among the many other reasons for Heidi’s ess began in high school so now I stick to the videos,” she canjokes. achieve their real estate goals with a success story would be her thorough, intela real estate office Sommar and her lender also ease.work As the leader of the DJ Soucy Group, h hked atHEIDI ligent approach to marketing strategies that CHOINIERE SOMMAR CLARK DONNA CONCANNON SIGAL DAGAN JUAN HERNANDEZ DJ SOUCY nist.

ThisGEORGETTE “GIGI” GILLIS early exposure together inhis team serve buyers and sellers g ensure maximum exposure for her many to promote local businesses DJ and a & DAVID KOSMAS TIMOTHY HAYNACKIE YISBEL BERA estate world, combined the community. “We interview a local enjoy do pretty much everything,” When the listings. market“I crashed in 2008, the process. throughout St. Petersburg, Florida.He handles everyf as akind matter oflike course, asbusiness well as on 5and otherhighlight what they do industry hasn’t says Heidi.

“It’s of a turkey shoot; ckground education, satenot just in a Broker.

Lynne didn’t be purchased), she offers her Sellers Raised in the Pittsburgh area, Timothy with a client,” he says.

“In that case, I decided to take theto misstart to finish and ensures blessed to beb Equipped with an thing instinctfrom for 41 underwebsites international mind one bit about Margus Mahar r tohone Iwanted throw outbuilt there inensure the world 34everything 37give 38also 42 start to finish, a ar many key skills to them exposure.

We send Haynackie took a long road to becomreturn forged calls quickly. From be one of many, she unparalleled exposure 24 hours a day 7 For DJ, the relationships he’s exposure for her clients’ properties. . “You have to love fortune of losing his logistics that we all ha standing her clients’ needs as well as the company that his clients get the biggest possible Contact Donna and David at donna@nsbhomes.com ls, when asked and see what sticks.

I listen to a lot of different webinars, ing one of Florida’s premier real estate I’m here to present my withit’s the not led her success out postcards 1000 local to Realtor. and david@nsbhomes.com respectively, or at (386)Not 235-8588. ethat one oftoathe few andinhas accomdays ato week. toresidents mention on Perhaps more importantly, she reaches with clients over results the years have been the staple clients of “If lains.

“I’m very back and help expertise to make their dream a realnsbhomes.com for more information.

You can also visit and turn it into a new opportunity.

“It return.

“Central Florida is the perfect industry.

“We and I do a lot of research.

I also rely heavily on social agents.

A Gulf War veteran, he proudly numbers, facts, and information needed promote that once the video out to the vast network of agents andbusiness enjoy helping ed we’d this.

Herpeopassion and drive for com, Homes.com, individual web- been his success.

“I’ve fortunate to build a business donate that s ity, Yisbel Bera is a professional dedicated zed made media, from which I get more than eighty percent of my served in the US Army for five years to make informed decisions.

But while a tovery humbling experience. place for investors looking for vacation potential buyers she’sisIdeveloped over kind of transaction released to and the community.

The post® estate allowed was Lynne thrive everything Coldwell Banker that has a lot of repeat and referral I’dthem likeallto theirPet Pal. I’ve Inoptions her free tim that holds a bachelor’s degree REALTOR it. business.”

The resultinis almost always a fast salebusiness. forsettling topsitesdown before in Miami Beach, I striveclients. to show her four decades inhave the aysThat’s treatedwhat people never thought that I would need to and rental properties.

My job is to help commitment to clients and her infinite card always has a coupon from the business that they ndustry earning her to be in the Top offers to the national and international think that it’s due to my expertise as well as the close and enjoys in Business Management and Marketing, Sm Top Agent Juan Hernandez – of Avanti Way s a career.

I had dollar, not to mention happy clients. where he continued his career in the modin a given situation, the final decision is m very attentive to tience—a trait she during her When willshe’s honor recipient brings it in.” anymastered other or50career in my life.

Butthe educate them throughout the process, family. use and that is relationships also a coach, speaker, and certiNationwide/Presidents Elite,job Top markets. gives Sellers thebuilt eling industry.

Along theLynne way, though, heher theirs; I’m notenthusiastic, goingGoing to pres-“I I’ve myultimately clients.

To me, people forw en my husband h Realty inwith Naples, Florida – is an notwhen working, Gigi loves garnered a large network came toHeidi takeattention an interestthey infied real estate and suretomy clients into a deal thathis mayreal not is ag daughter mentor with the John Maxwell team, spending time her 4 grandchildren. g—has different.”

During the raremy moments when she isn’twith working, ms, Florida Top Sommar 100 Year after Year needs and should expect! always come first.

If I don’t get know why you’re business when I lost company, I knew I had guide them to their desired outcome, hardworking and deeply knowledgeable GEORGETTE LYNNE GEWANT MARGUS MAHAR TIMOTHY YISBEL BERA decided tohorses pursue his license.

In to thego fourbe right forfor their needs.”

She’s also been with for ight Attendant, butover referral clients the years. she’s not working, Sommar likes boating spending time phiherWhen husband atinvolved their cabin in to work play music specializing in the buying, Florida market. oldwell Banker.

Today she “My selling, or why you’re looking something definitely ho c professional who has made it his life’s toenjoys pivot into aleads newwith direction.

I wanted andestate make the transaction enjoyable for “GIGI” GILLIS HAYNACKIE 20 years, owning a number of racehorses e born she wanted teen years since, Timothy has authored eal estate class, the mountains of New York, and she can also be found white glove approach.

I offer a concierge with her husband, three kids, and four dogs.

The famI also love spC very specific, or what the timing is, then I can’t posthe expense Lynne Gewant Group, a group of 7 When a property is sold, buyers and to help others achieve their real estate goal.

Juan, overdogs, that period.

One of her granddaughters is a com. She her real estate license towalking that give everyone involved. try years, to make it as an career as a Real OverI the Timothy has earned a for Igot Coldwell hersomething three hiking, andwould swimming in accomplished her pool. here don’t myfind clients to have to do ily also enjoys spending time in their vacation kidsnumber outdoor Intent onEstate always being thesaid, greatestIfresource siblyhome be successful.

I don’t take the timeefforts to throughout know our rienced realwant estate agents pushing sellers are thrilled.

One recently petitive show jumper, so she also travels a lot to he work immediately.

“I started who splits his terrific professional between the o Consultant forattend Coldwell Banker Realty, reputation Miami, ut of the gate, me a lot of control and would be the fun and as simple as possible.” to have balan foraher clients, Yisbel believes knowlclients praise me for my patience, Georgia. Gigi is very“ active theseto things, then Ithat can’t my markets, clients tohas the bestcoming those events. Norinsurprisingly, quickly became full time asLynne my mselves to be the best. has under20 Lynneassists was pleasure work with. wherewhich he currently clients throughout Metro with the help vast majority of his volume from c Miami and Naples built a thriving ed both Rookie Heidi has for big plans forand the future of when her business, family edge and continued education areabout the two always listening tohusband what they want right fit my skills.

That’s real within the larger horse community, and gives back by the ss grew.”

She andand her South Miami and surrounding areas.

There, he repeat clients and referrals.

When examining the keysand pr of my ability.

It’s all them and what their goals s of experience has agents on her She is very witty and kept what could o business on a solid foundation of trust, honesty Referral Agent. include forming a small team with a recently licensed gotiable factors that allow hertothe tohisprovide helping find forhas former racehorses. lty International in estate 1977, which llthat their needs are met.”

Goinghomes forward, Sommar plans to primary keep growing herorder harnessed tireless work ethic, business acusuccess, heconnection returns to theafter strong values of ser- for m came into theretirement picture.”

Margus When COVID-19 pandemic disare.”

In to the close the are compassionate about their be ahis stressful process lighthearted, yetnurture bership in the friend.

Above all, however, remains her constant objecand sheer hard work.

This has also translated into are also huge Central one of the top commercial bro- Gigi and her family great for herof buyersofandvice sellers.

She in him during his time in the military. b business and University providing her clients with anvalue elite level men, and of entrepreneurial spirit to meet the end of aneeds transaction, DJinstilled doesestate pop-bys, giveaways, and real estate c istive: currently affiliated with Dynamic rupted the real industry, Margus t’s happiness and go extraFlorida mile. was very knowledgeable oldwell to provide her clients the very best customerrealistic. She footballwith fans.

Bay area.Banker Gigi has built a the niche his exceptional as asale. trusted holdssanctuary, several certifications including any transaction.

“I’m neverthe in reputation it for the quick Instead, IThrough want to her $13,000,000 in sales volume just last service.

“I believe that a home is your and keeps in touch via various methods of communication zed for selling service available in The Sunshine State. about the different properties and knew exactly what rnational Sales andRealty Hospitality where he specializes in investrealized he each needed tofor expand his say, busikeep clientbuyers life.and As sellers they advocate for both alike. aspires topeople leave adon’t legacy af Resort and Second-Home Property Specialist certifi’s strategy for success is her extensive I will continue helping people find their sanctuaries.” ndclosing she received thinking 43 years is longfor enough to call $90 sales Anyone flair preferred by each individual. ne knew she million hadment an inentrepreneurial andthat that tohome look when touring the locations.

Lynne asked When listing a home, Timothy leverages the outstandcareother how much you know until they know how much properties and second ness in directions in order to tified EXP mentor she wa cation, Pricing Strategy Advisor certification, Short th “My marketing traitisa less career doesn’t know Gigi.

“When youquestions love what and she made it obvious she selourished amarketing. seller-broker, she’s sold overcareer.

Most Outgoing throughout her “I love assisting important ing resources available through Coldwell Banker you care.” their footing in the industr Sales and Foreclosure Resource certification, as well as transactions, and helps buyers and sellers throughout continue thriving.

Going forward, he is looking to Juan began his adventures in real you focused do, you don’t want to retire. This is my passion, ment properties along Pinellas lot of theforother agents who are Heidi had Realty to give his very clients a distinct advantage in his the ® second year as a Realtor® with $3.8 le find theirtotaling dreamover homes and especially those wanted tothat make best fit forDJ ourfinished family.”

This new agents what I didn’t Institute designation, GRI. the Graduate, REALTOR I’mbudget working I love,the and each strands, $1 Florida. estate in 2006, when he began workon-dollar mark ofOrlando, houses.

Most my marketing iswith a group of associates explore the development side of real estate.

“In 2020 marketplace.

After providing them with a in suite of Outside histhe career, Timothy is deeply committed to his million sales, and despite obstacles presented bywith strong have four-legged children like herself.”

Lynne encompasses Lynne’s personality and passion. to2008, work value “Knowledge is the key and the way to provide excelI still feel like I have a lot to offer to clients.

I plan to e.

These days 70 percent of her asure, but even and my goal is to have a ing with a developer until gital marketing, services, from professional photography to drone veteran community.

On top of serving on the Miamithe vacation industry completely slowed down, so COVID-19, he increased his 2020insales by an astonishing as long rather as I can.” epeat or referrals, people towork big clients believer in listening herforclients lose sight of what’s impor lence to my customers.

You have to invest yourself imaging, brochures, and standout marketing materiDade Veterans Service andtoMission United for each rather than a tourprimarily as a solo when the market crashed.

“I had ersonal care property Gigi gave them.

Although hejust works agent, Margus we wait that to the pick back up,Coalition 300% with $17 million in sales volume.

“Professional isfocusing helping s to bewhile the best that youfor canby be.Veteran As saying goes, inI’m pushing them into buying something just to Lynne giving back to athe community als, believes he shares in each property over blend of targeted Stability Committee, he is also a people. member Every of We try to come up with catchy concepts go back to corporate,” recalls Juan, photos and professional videos are a must.

Aside from home, and what a great w order tosupport pour into others, we must first fillAssociation ourselves.” es0 overall a deal happen.

Her focus has always been donating her time to causes that animals.

She attributes a lot of his success to the talented people he on development.

As I take on more projects, I want busidigital campaigns and calls to the surrounding neighthe Veteran’s for Real Estate Professionals, of those clients in relocating intrigued.

For example, one time I did a “and waited until 2013 to return to people find theirs.”

Ilegged go and outlike of mya Iway to market my listings.

I don’t word of mouth. the way, utilizes mediums 501(c)(3) non-profit organization that educates t building longthem lasting relationships others. livesborhoods. with herAlong husband and he 2tofurry four chilhas around him.

“Iwith have an interior designer working gothat, ahead form a team of agents to helping help me ountries, helping get their ull House, another time my son pushed real estate.

It made sense to do so, For Yisbel a transaction is not a one-time deal.

She personalized websites and television promotions to Veterans on the VA Loan and financial literacy.

When always answer just put them online and hope for the best.

I take out en I’m assisting someone a ahome, I who may builds dren, custom Harley and Tatonka. handle the volume and provide our clients with the iness opportunity orwith investment I buy havewant friend furniture. which of course mademe. everyone to because I really love this industry.” give his listings an added reach. he’s not with clients or giving back, he can be found forms long lasting connections with her clients and di, when asked got interested in helping peosocial media ads, I do open houses, I knock on doors— t out things that many may not or don’t notice, more about eo!” have aForcompany thatHeidi doesChoiniere, any kind of video game continues best service.” spending qualitylong time after with his family. emarkable lev- Ia consultant nsequently became Juan, a longtime resident of Miami to stay in close touch with them it all boils down to taking initiative.”

I’m truly dedicated to finding them the best fit.”

Timothy is equally focused when“If assisting n wrote book onthat the subject. please call 941-876-3990 orElsewhere, he worksa with. youiscan imagine.

I have all these talented people theSommar deal is Clark done.

I know have a birthday or in 2017, untilthey his relocation to Naples learnleaning more about reallife estate knowledge key toJustin her success. his To buyers, on hisan extensive knowledge of the Looking ahead,a Timothy has exciting plans for the roud of, and have found very HeidiLovesRealEstate@gmail.com al Sommar is involved with mylover, that if that email anniversary coming up, I’ll send them package operates business of maintains its can go properties ahead and design rooms that are just outthem identifyDJ’s main motivation behind hiswith relentless work email sommarclark@kw.com, I’ll show them Miami region to help the right investfuturehis of his business.

Asease his out volume alinstance, Rescue where she helps with adoption that are To l so that I can make them feel special andhe’s remind themguide clients both these major markets. ethic is the knowledge that helping of this world, and it truly pays off,” he says.

In one ment for their best interests.

Through his unique blend steady growth, he intends on building a team to further tefor kids if they have kids that are seeking that visit ClarkTeamSouthFlorida.com a professional video on a dog or cat they that they are important to me, and that I remember the ality sales, Gigi is also the go-to ofMagazine integrity and open communication, he is there his standards of service for lives. his clientele. More pl one for of thescale largest transactions of their Copyright Top Agent of environment, great forget dogs thatthat deal, Margus hadora others property cost about or call $600,000, (561) 315–1834 thatthrough ature for thatin week help adopted. matterkeeping to them.”

There’s nothing though, that brings nts interested sellingto everyhis clients long after thethings deals are “When done, in than anything, he is excited continue applyI’m sitting with a buyer or seller and I tocan a community lifestyle.”

Lynne is proactive but thanks to his dedicatedand team andtouch savvy marketing hermore more fulfillment than helping someone become a others to serve buyers and or bars and business opportunities, and ensuring they are than satisfied in their ing his passion for helping Contact Gigi at 727-448-3533 or email see the worry and anxiety on their face, there is no tantly interacting with her andto sellers. and condos, to shopping centers homeowner.

“This is aI’m priceless experience. get to he loves. new homes. always my phone, unless sellers alike in the Icommunity methods hebuyers was able sell it 18 months later“Ifor $1.3answer viewpointrealtyinternational@gmail.com

MARGUS MAHAR

LYNNE GEWANT

In their free time, Donna and David enjoy spending time with their four children and grandchild. They are heavily involved in their community and work with many local organizations, including the nationally recognized IMAGES Art Show, Habitat for Humanity, Chamber of Commerce, American Cancer Society, and the Board of Realtors. They are

both past presidents of the Board of Realtors, past Realtors of the Year and they have both achieved the Lifetime Honorary award for their dedication to their board and community. If you’re looking for a team in or near New Smyrna Beach who strive for excellence in everything they do, get in touch with Donna Concannon and David Kosmas today!

www.

Copyright Top Agent Magazine

CONTENTS

SIGAL DAGAN

4) COOPERATION, NOT COMPETITION, CREATES MUTUAL SUCCESS FOR AGENTS

28) 4 WAYS TO WIN THE BATTLE AGAINST PROCRASTINATION

9) EASY BLOG TOPICS FOR YOUR REAL ESTATE BLOG

35) 3 WAYS TO MAKE YOUR WORKSPACE WORK FOR YOU

13) 5 SIMPLE MINDSET SHIFTS THAT WILL HELP YOU ACHIEVE YOUR GOALS

39) 8 THINGS SUCCESSFUL PEOPLE NEVER DO

22) THESE 7 HABITS ARE THE REAL SECRET TO SUCCESS www.

arkets thoseup listings on the MLS ill pick the phone and

Copyright Top Agent Magazine call my database of Phone“The 310-734-1440 | Fax million. property doubled in 310-734-1440 value. And that’s play a part in helping people become homeowners and rs and sellers, letting them know I have a listing To learn more about Haynackie, email timothyhaynackie@gmail.com, achieveTimothy their American Dream.”

To learn more a just one of manythem similar deals I’veTop helped Copyright Agent Magazine may suit their needs and allowing to have visit TimothyHaynackieHomes.com or call (305) 200-9483 mag@topagentmagazine.com | facilitate. www.topagentmagazine.com email yisbelsellsli For me, the bottom line is that if you want to be sucTo give back to her community, Yisbel supports many owing before anyone else.”

Yisbel.Premierlifestyl No portion of this issue may be have reproduced any mannerand whatsoever without and priorsponsors consent of the publisher.

Top Agent visit Magazine local initiatives various events. Most cessful in this business, you to be in innovative Copyright Top Agent Magazine reviews visit zillow.c is published by Feature Publications GA, Inc. Although precautions are taken to ensure the accuracy of published materials, Top For more about Lynne Gewant, recently she helped with a back-to-school drive to Premier & Bestoffer of Zillow(Trulia) partner (a des- special—something that your clients something or call (239 Agent Magazine cannot be held responsible for opinions expressed or facts supplied by its authors. provide over 1,000 backpacks to kids.

“We are very please call 561-302-4711 or tion only given to Realtors thatinhave notheother agent the exceeded area can offer them that will help To subscribe or change address, send inquiry to mag@topagentmagazine.com. email lynne.gewant@floridamoves.com ustomer’s expectations - not something that can you stand out in the crowd.”

Published in the U.S. C www.

www.

www.

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To learn more about Margus Mahar Keenly aware that purchasing or selling a property canCopyright Top Agent Magazine Top Agent Magazine please call (321) 388–6856, be stressful, Margus goes out of his way to make it as email margusmahar@gmail.com seamless and easy as possible so that his clients can

mailto:mag@topagentmagazine.com

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Cooperation, Not Competition, Creates

Mutual Success for Agents When people get along during a business transaction, everyone comes out happier. And in a service industry like real estate, agents have the power deliver that happiness. By working cooperatively, sharing advice and helping each other help clients, agents not only enhance their own reputations, but that of real estate in general.

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“Bring everyone together” Matt Kobelski, with Credentials Real Estate Group in Massachusetts, points out that providing good service involves more people than the party you’re representing. “I’m not afraid to bring together all the parties in a deal and say, ‘OK, let’s figure out a solution that works best

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Teaming up with an agent from a different brokerage on a transaction is not as uncommon or complicated as it might seem

for everyone,” he explains. “My goal is to avoid being adversarial.” Real estate, he believes, should always be a field in which each person can win. “It’s about working toward a mutual goal, shaking hands, and walking away happy that a seller sold, a buyer bought and everyone got what they wanted.”

But Is it that simple? Most agents have experienced the ways conflicting personalities and tension during a transaction can heat up even the most cordial relations. In reality, however, it’s more productive to let down your guard and work with others as a team than it is to allow stress and competition to preside. South Florida REALTOR® and broker associate, Risë V. Siegrist, for instance, has zero interest in competing with other agents. “It’s more important to be professional and associate with competent, caring people,” she says. By serving others with a cooperative spirit, experienced agents like Risë set an excellent example for emerging real estate stars. Risë hopes to be a model for the next generation of agents, training people who may one day become part of her team.

Risë’s position on cooperation inspires more reasons for nurturing relationships with other agents. Over the decades, many agents change brokerages several times. Who knows if that agent across the table will one day work at the Top Agent Magazine

same brokerage you do? Perhaps you’ll even have an opportunity to partner on an exciting, future transaction. Good relations keep doors open to endless possibilities.

Co-listing cooperation Teaming up with an agent from a different brokerage on a transaction is not as uncommon or complicated as it might seem. In fact, some agents cleverly capitalize on their collective attributes, rather than competing against one another. South Carolina REALTOR® Kimberly Pannit is a perfect example of the universal benefits of co-listings. Although she has always been an independent agent, Kimberly works hard to form professional alliances that give her business the feel of a cooperative network across brokerages.

This cooperative approach may be nontraditional, but it benefits clients in unique ways. By working closely with agents at other brokerages, she shows how agents can improve client service while helping one another.

Kimberly’s cooperative approach began in her own neighborhood, where an agent friend from a different brokerage also lives. “Several years ago, I approached her because both of us were friends with our neighbors. I asked, ‘Why don’t we give our neighbors superior service and

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co-list together? We both love our area and are passionate about our jobs, the location and schools.’” She also didn’t want to make their mutual friends choose between them when they could work together. “I said, ‘Let’s give them amazing service together!’” With their brokers’ permission, two weeks later the agents co-listed their first home and put extra energy into ensuring uninterrupted client service.

Networking and “Co-opertition” When the ultimate goal is to match a client with the perfect home or create optimal terms of sale for a listings, networking with other agents can facilitate that ideal buyer-seller match.

Nashville REALTOR® and broker/owner Lisa Land embraced every opportunity to contribute meaningfully to the real estate industry and to her local market, even before building her own team. “Agents would frequently ask me for help or advice,” she says, noting that she shares, rather than guarding, the methods she uses to get through difficult or confusing transactions. “I was fortunate to have great mentors when I started in real estate, so I’m always

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willing to offer help, even to agents outside of The Luxe Collective.”

Meanwhile, on Cape Cod in Massachusetts, Janet Leigh Scott describes the climate between agents as relaxed and professional. “While the real estate market is highly competitive, we’re truly a ‘co-opertition’ market; agents work together and a have greater sense of community than you might experience in off-island brokerages,” Janet says. “If I have buyer coming into town, I’ll reach out to agents I’ve done transactions with to ask if they have anything coming up that might not be on the market yet.”

Even in hot, competitive L.A. real estate, independent agents such as Andrej Nagy of The Agency RE knows the importance of receiving and providing professional mentorship.

“My relationships with clients are extremely important,” he says. “But my relationships with agents on the other side of a deal are also important.” For REALTORS® like him, working smoothly with other agents is a privilege.

Doing so builds rewarding relationships while ensuring win-win transactions for everyone at the closing table.

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Top Agent Magazine

HEIDI CHOINIERE Top Agent Heidi Choiniere – of Coldwell Banker Sunstar Realty in North Port, Florida – is a hardworking, dedicated and deeply knowledgeable real estate professional. Honest to a fault, and operating with the highest integrity, Heidi has built a thriving and rapidly growing business based on her solid commitment to providing her many grateful clients with top-notch service, whether they are buying or selling a home.

“My husband and I had always sold our own homes for sale by owner,” Heidi recalls, when asked how she got her start in the real estate industry. “We didn’t need a Realtor to do that, but I realized we’d made a few mistakes that had cost us quite a bit. That’s what got me interested in pursuing real estate as a career. I had been working in the medical field, and when my husband retired, I decided I needed to do something different.”

After attending an intensive week-long real estate class, she obtained her license, went to work for Coldwell Banker, and the rest is history. Right out of the gate, Heidi distinguished herself by being named both Rookie of the Year for her company and its Top Referral Agent.

In 2020, she was awarded with membership in the Coldwell Banker Chairman’s Club and Coldwell Banker Diamond Society. Heidi was also recognized for selling 6-8 million in volume as a single agent, and she received her company’s Relocation Award for Most Outgoing Referrals. In the first half of 2021 alone, Heidi had forty-nine closings and reached the ten-million-dollar mark in volume, an impressive feat by any measure, but even more so by a solo agent.

Currently, a significant portion of Heidi’s overall business is based upon referrals and positive word of mouth.

“A lot of that has to do with the fact that I always answer my phone if humanly possible,” says Heidi, when asked how she has managed to inspire such remarkable levels of trust and loyalty amongst those she works with.

“I’m also brutally honest. I’ve heard all my life that if Top Agent Magazine

someone wants the truth, they should talk to me. It’s something that has served me well in my real estate career. I’m always myself, and I don’t ever try to be anything other than exactly what I am.”

Among the many other reasons for Heidi’s success story would be her thorough, intelligent approach to marketing strategies that ensure maximum exposure for her many listings. “I do pretty much everything,” says Heidi. “It’s kind of like a turkey shoot; I throw everything out there in the world and see what sticks. I listen to a lot of different webinars, and I do a lot of research. I also rely heavily on social media, from which I get more than eighty percent of my business.” The result is almost always a fast sale for top dollar, not to mention happy clients.

During the rare moments when she isn’t working, Heidi enjoys spending time with her husband at their cabin in the mountains of New York, and she can also be found walking her three dogs, hiking, and swimming in her pool.

Heidi has big plans for the future of her business, which include forming a small team with a recently licensed friend. Above all, however, remains her constant objective: to provide her clients with the very best customer service available in The Sunshine State.

For more about Heidi Choiniere, please call 941-876-3990 or email HeidiLovesRealEstate@gmail.com Copyright Top Agent Magazine 7

Valerie K. Henry is proud to congratulate

Heidi Choiniere

on being featured for the state of Florida in Top Agent Magazine!

VALERIE K. HENRY Gold Crest Title Services Tel: (941) 624-4115 Fax: (941) 629-1274 19700 Cochran Boulevard, Unit B Port Charlotte, FL 33948

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Top Agent Magazine

Easy Blog Topics for Your Real Estate Blog Today, blogging looks a lot different than it did back in 2007, when the platform was just beginning to take off. Successful bloggers don’t choose blog topics on a whim. They think strategically and develop pillar content that their target audience will come back to again and again.

Real estate bloggers should be less concerned with whether the same post already exists (it does) Top Agent Magazine

than with how they can be more informative and helpful than their competition. Your personality is likely the thing that your clients connect with, and your blog is another place where you can let it shine.

Pillar content refers to those evergreen posts that never get old because they are always timely.

Think about those questions that you’ve had to

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answer a hundred, if not thousands of times— that’s your pillar content. Wouldn’t it be nice if you could direct your clients to a blog post or, better yet, they discovered the answer on your website rather than you having to constantly repeat yourself?

Or maybe you helped a client sell their house for much more than they were expecting by conducting a series of small and inexpensive renovations. Tell your readers how you did it.

Evergreen Content

Your clients are likely new to the area. Inform them about upcoming community events or mom-and-pop shops they may have never heard of. Are there hiking trails or parks nearby?

What’s the best place to grab a cup of coffee before work or a beer after? You can spotlight these places regularly as a monthly series.

This should really make up the bulk of your content. The possibilities are endless, and you could easily come up with an entire year’s worth of content with only a few hours of brainstorming.

Here are some examples: You could provide your readers with a list of questions they should ask when interviewing a realtor, the steps to becoming a real estate investor, real estate facts all first-time homeowners should know, steps new parents should take to prepare their home for a baby, recommended vendors for home maintenance, or common real estate terms defined.

You could explain to your readers what they need to know about home staging, which home renovations add the most value to their home, how to research schools or crime rates in specific neighborhoods, what a home association is, or how to start flipping houses and buying foreclosures.

Case Studies Sometimes realtors work with a client for years before they are ready to buy a home. Personal finance blogs are a thing for a reason. People want to see exactly how someone else achieved a shared goal. If you have a close relationship with a client who you helped become a homeowner, consider interviewing this client and writing up a case study that shows exactly how the two of you worked together to achieve this goal.

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Stay Local

There are plenty of real estate news outlets that will be posting about the state of the market—but they won’t be talking about your specific community, and that’s where your blog comes in.

Of course, if you only blog about community functions or properties on the market, then as soon as that event is over or that listing is sold, your content ceases being useful.

The best real estate blogs balance their content by posting a little about all the above. Maintaining a high-quality blog means your prospective clients don’t need to visit several websites to have their questions answered because you’ve done the work for them. It’s a tool that helps you make a great first impression.

If you still need help coming up with blog topics for your real estate blog, consider sending a survey out to your clients. You can send it via email and post it on social media. Ask your clients what real estate problems they need help solving and write your content with their responses in mind.

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SOMMAR CLARK Representing buyers and sellers across Florida’s Palm Beach County via Keller Williams Wellington, Sommar Clark brings dedication, passion, and extensive market knowledge to every transaction. Sommar’s long-held love for the business began in high school when she worked at a real estate office as a receptionist. This early exposure to the real estate world, combined with her background in education, helped Sommar hone many key skills and practices that led to her success in the industry.

Her endless commitment to clients and her infinite amount of patience—a trait she mastered during her teaching years—has garnered Sommar a large network of repeat and referral clients over the years. “My philosophy is a white glove approach. I offer a concierge like service where I don’t want my clients to have to do anything. My clients praise me for my patience, understanding, and always listening to what they want and making sure all their needs are met.”

Completing $13,000,000 in sales volume just last year, Sommar’s strategy for success is her extensive and innovative marketing. “My marketing is less traditional than a lot of the other agents who are focused on doing open houses. Most of my marketing budget is put towards digital marketing, and my goal is to have a creative video for each property rather than just a tour of the house. We try to come up with catchy concepts to get people intrigued. For example, one time I did a spin-off of Full House, another time my son pushed me in the pool which of course made everyone want to watch the video!”

An avid animal lover, Sommar is involved with Justin Bartlett Animal Rescue where she helps with adoption efforts. “I make a professional video on a dog or cat they want me to feature for that week to help get adopted.

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I promote it on my social media, send it to people who might be interested, as well as to the rescue so that they can use it to market on their online platforms. I’ve also fostered a couple dogs, but I ended up adopting them all, so now I stick to the videos,” she jokes.

Sommar and her lender also work together to promote local businesses in the community. “We interview a local business and highlight what they do to give them exposure. We also send out postcards to 1000 local residents to promote that business once the video is released to the community. The postcard always has a coupon from the business that they will honor when the recipient brings it in.”

When she’s not working, Sommar likes to go boating with her husband, three kids, and four dogs. The family also enjoys spending time in their vacation home in Georgia.

Going forward, Sommar plans to keep growing her business and providing her clients with an elite level of service. “I believe that a home is your sanctuary, and I will continue helping people find their sanctuaries.”

To learn more about Sommar Clark email sommarclark@kw.com, visit ClarkTeamSouthFlorida.com or call (561) 315–1834 www.

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Distinctive Title Services is proud to congratulate

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5 Simple Mindset Shifts That Will Help You Achieve Your Goals

Everyone knows that a positive attitude is one of the key steps to achieving success. It’s very easy to let negativity bring you down and oftentimes, people end up quitting at the first set back. Even if you don’t think of yourself as a negative person, you’re probably doing numerous things you don’t even realize are holding you back.

Recognizing these negative mindsets, and then implementing simple mindset shifts, are sure to help you not only create a more positive outlook, but a more successful outcome to whatever goal you’re trying to achieve.

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1

Turn jealousy into admiration

It’s very easy to look at someone who has what you want, and feel envious, which quickly turns into criticism and excuses about why you weren’t able to get what they seemed to get with ease. This is something successful people never do. Instead, they recognize that the only thing keeping them from success is themselves.

If you want what someone else has, you should look to them as a role model. What

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are they doing that you aren’t? There’s probably more to their story than you’re giving them credit for. Someone else’s success doesn’t hinder your ability to do the same, but constantly having a ‘life’s not fair’ attitude definitely will.

2

Tackle the things you dread doing first

We all procrastinate to some extent. Usually it’s things we don’t want to do. But when you put something like that off, it creates a serious cloud over your whole day.

Experts recommend getting those things out of the way first. Not only do get it crossed off your list, but you will feel energized by your accomplishments and tackle the day with even more force.

3

Don’t make decisions based on emotion

Reaching goals, especially long term ones, can have a lot of ups and downs. The key to achieving them is to stay level-headed during setbacks, really focusing on your plan and how the setback fits into your long term vision.

If you have a solid plan in place, you could be destroying months of hard work with one rash emotional decision, that is probably coming from a place of panic.

When you’re feeling emotional...wait.

It really is that simple. Wait it out until 14

you’re back in a rational state of mind and take it from there.

4

Learn to love feedback

It’s very easy to be thrown off by negative feedback or constructive criticism. No one likes it. But when it comes to achieving your goals, you need to be able to hear it, assess it and then make an unemotional decision about what it means to you and your success.

In fact the business world’s most successful leaders are there because they not only take in that feedback, they actually constantly ask for it. Fresh perspectives on what you’re doing are always valuable. When you’re in the thick of it, it can be hard to see what needs improvement. Asking a trusted peer or advisor can be instrumental in keeping the momentum on reaching your goal going.

5

Replace a fixed mindset with a growth mindset

You might be wondering what the difference between the two are. A fixed mindset thinks that growing intelligence or skills is impossible, while a growth mindset thinks those things can be developed.

People with a growth mindset are more likely to expand beyond their comfort zone, since they really believe almost anything is possible with hard work. And if it isn’t?

They’re willing to give it a try. Being willing to try and fail, is a key element to reaching even the most lofty goals.

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DONNA CONCANNON & DAVID KOSMAS

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Donna Concannon and David Kosmas’ real estate team, NSB Homes Coastal Lifestyle Experts, consistently ranks in the top four teams in New Smyrna Beach.

Donna Concannon and David Kosmas were both raised in real estate families in New Smyrna Beach. They got married in 2003 and continued their families’ legacy by starting a real estate team, NSB Homes Coastal Lifestyle Experts, which has grown substantially both in size and production over the years. Now, Donna and David’s team of seventeen, with twelve working agents, consistently ranks in the top four 16 Copyright Top Agent Magazine

teams in New Smyrna Beach according to the MLS, especially impressive considering the other teams competing for that rank consist of anywhere between 75 and 150 agents. Donna and David have cultivated such an effective business model by prioritizing their clients and maintaining an impressive level of community engagement which allows them to promote consistency and longevity for their team.

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When working with clients, Donna and David go the extra mile to ensure the experience is as smooth and comfortable as possible. They’ve trained their team to stay calm and reassuring in the face of the myriad obstacles that can arise during the Top Agent Magazine

transaction process, and they keep their clients updated and informed on every event that occurs. “We stick close by our clients from the moment we meet with them, and our team works together to make sure every client has someone helping them whenever 17 Copyright Top Agent Magazine

they need it,” Donna says. Donna and David have built a solid base of clients that come back to them or recommend them to friends and family, which contributes to the fact that they get more than 60% of their business from referrals.

In order to effectively communicate with their constituents, Donna and David use a Copyright Top Agent Magazine 18

robust CRM system which enables them to regularly call, send market updates of their home’s value and send gifts to past clients throughout the year. They hold annual client appreciation events at the Atlantic Center for the Arts as well. On top of that, they maintain a significant online presence through social media and their exceptional website.

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NSB Homes has closed over $62M in total volume the first 5 months into 2021, and has become the benchmark for professionalism, expertise and integrity in the real estate industry.

As veterans of the industry, Donna and David have the skills necessary to get their work done effectively and efficiently. Their high level of client satisfaction comes from their ability to close transactions mistake-free and in a timely manner. “As New Smyrna Beach natives, we are intimately familiar with the market trends and intricacies of the area,” David says. “We are Top Agent Magazine

confident that we can successfully navigate any local transaction.” NSB Homes has closed over $62M in total volume the first 5 months into 2021, and has become the benchmark for professionalism, expertise and integrity in the real estate industry.

It is their love for people and their sense of family and community that sets them apart from the competition.

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In their free time, Donna and David enjoy spending time with their four children and grandchild. They are heavily involved in their community and work with many local organizations, including the nationally recognized IMAGES Art Show, Habitat for Humanity, Chamber of Commerce, American Cancer Society, and the Board of Realtors. They are

both past presidents of the Board of Realtors, past Realtors of the Year and they have both achieved the Lifetime Honorary award for their dedication to their board and community. If you’re looking for a team in or near New Smyrna Beach who strive for excellence in everything they do, get in touch with Donna Concannon and David Kosmas today!

Contact Donna and David at donna@nsbhomes.com and david@nsbhomes.com respectively, or at (386) 235-8588.

You can also visit nsbhomes.com for more information. www.

Copyright Top Agent Magazine 20

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Success– These 7 Habits Are the Real Secret to Success What is it that makes some people so successful and others not? Is there a secret recipe one can follow, as easy as baking a cake, which will give them the strength to achieve their ultimate goals and have it all?

The answer is that, in a manner, there is. The trick is in how you think about success and what it means for you. Many people define success as achieving their personal goals, but could this be leading them to look at the world a little too narrowly? The people that are truly successful in every aspect of 22

their lives don’t stop at simply achieving their personal goals. They succeed in many avenues of their life, including their job, relationships, health, and family just to name a few.

It turns out that ultra-successful people tend to have quite a number of things in common. One main skill many seem to possess is high emotional intelligence, or the ability to manage your emotions so that you can stay calm and focused even in high

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stress situations. Luckily, it seems not all of them are simply born with this ability, but have many strategies they use to help them achieve higher emotional intelligence. Here are seven strategies and habits that will help you achieve success in every area of your life.

1

BE COMPOSED The first thing successful people always seem to have under control is their composure. Successful people stay calm and composed when the going gets tough and fingers start pointing. They don’t panic. The secret? They understand that in life things are always changing. It doesn’t matter if something is bad at the moment because that will change soon enough. In this topsy turvy life all you can really do is adapt in order to stay happy and remain in control of how you react.

2

BE KNOWLEDGEABLE Have you ever noticed how successful people always seem to have such a wide range of knowledge and interests?

Successful people do know more because they are always working to grow and learn. They strive to constantly increase their self-awareness. If a spare moment exists, then they will fill it with some kind of self-education. They do this because they are passionate about learning new things and ways to improve their life.

Ignore the fear of being judged and ask questions, because that is the only way you can learn. Successful people don’t

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fear asking questions. They fear not asking those questions and growing stagnant.

3

BE DELIBERATE It is important to think and reason before you come to a decision. Successful people don’t rush. They seek out advice from other, they think of all the aspects, and sleep on their thoughts before finally making their decision. Your gut instinct can be misleading, and lead you to make a rash decision that you will come to regret later.

4

BE CERTAIN, AND SPEAK WITH CONVICTION Successful people speak with certainty.

Unless you communicate your ideas with conviction and certainty, then you will have a hard time getting people to listen to them.

5

BE POSITIVE Successful people use positive body language when they are talking to other people. Their tone is enthusiastic, they maintain eye contact, leaning in towards the person speaking to show interest.

Successful people use it to draw those other people in. How you say something can be just as if not more important that what you say to people. Positive body language can completely alter how your speech is perceived by others, and helps to keep attention on you and what you are saying.

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6

BE MEMORABLE BY LEAVING A STRONG FIRST IMPRESSION You only have once to make a first impression, and they are incredibly important, as they are closely ties to positive body language. You have around 7 seconds to convince a person to like you after you initially meet them. That is how long it takes them to decide when they meet you. After that a person is simply spending the rest of the conversation justifying that initial reaction they had. You can make sure you make a good first impression by having strong posture, a firm handshake, a warm smile, and open shoulders.

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7

BE FEARLESS Successful people know that to give in to fear is a choice. They don’t let the fear take over, instead focusing on the rush of euphoria that comes with conquering fears.

All of this adds up to having a high emotional intelligence. What helps you to succeed is the ability to control those whirlwind emotions so you can stay calm and focused on actually succeeding. These habits can help you gain a higher emotional intelligence, but as you probably already know, anything involving dealing with your emotions in a healthy manner takes serious work. So, don’t give up if you fail the first time. You must always try and try again.

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SIGAL DAGAN Top Agent Magazine

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SIGAL DAGAN

An Aventura resident since 1987, Sigal Dagan began her career in the marketing industry, serving as a decorator for model apartments and furniture stores throughout the region.

Along the way, she was approached by a successful developer who encouraged her to pursue her real estate license and join his team.

Since then, Sigal has seen it all as an agent, authoring an accomplished career, obtaining her brokerage license and opening her own real estate firm in 2009. In 2014, she had an opportunity to carry her work over to the elite team at Sotheby’s International Realty—and the rest is history.

Today, Sigal is a Broker Associate with Sotheby’s International Realty, where she assists clients throughout Aventura and the surrounding areas. Specializing in the sale of condos, she has combined her marketing and design background with her tireless work ethic 26

and passion for helping others to uncover a niche in her region and meet the demands of any transaction.

When listing a property, Sigal offers her clients a comprehensive strategy. After helping them prepare their home for the market and equipping them with a suite of professional photography, videography, and drone photography services, she shares it over a blend of highly targeted digital and social media campaigns.

In the meantime, she leverages the extensive resources available at Sotheby’s International Realty to broadcast her listings over a variety of syndicated websites and provide additional exposure to a worldwide internal network of 24,000 associates.

Elsewhere, Sigal is just as focused when assisting her buyers, leaning on her years of experience to identify the right investment for Top Agent Magazine

their best interests. A strong believer in going above and beyond for her clients, she stays in touch long after the deals are done through frequent check-ins and market updates to ensure each client is satisfied and thriving in their new home. Moreover, as an active real estate investor who has bought and sold multiple homes in South Florida, she brings a wealth of firsthand knowledge to each transaction.

Sigal’s strength is her focus and tenacity. Whether representing a buyer or a seller, Sigal’s goal is to negotiate the best possible deal for her client. It is that, together with her deep knowledge of South Florida’s real estate market and community as a whole, that has resulted in client referrals and repeat clients as the backbone of her success. Sigal remains focused on the proven values that brought her to real estate in the first place. “I genuinely love our business,” she Top Agent Magazine

says. “For me, there’s nothing more fulfilling than informing my clients about the state of the market and helping them make the right decision for their future.”

Outside of her career, and having raised her own family in Aventura, Sigal is fully committed to her community.

Volunteering at, and fundraising for a local hospital to support children with cancer is a personal mission. Going forward, she also has exciting plans for the future of her business. As her volume maintains its steady growth, she intends on expanding her sphere of influence and scaling her workflow with her out-of-state clientele.

Most of all, though, she looks forward to helping even more buyers and sellers throughout her home state.

“I truly care about meeting my clients’ needs,” she says.

“At all times, I’m looking to apply my experience and depth of knowledge to help them realize their ambitions in the market.”

To learn more about Sigal Dagan call (786) 797-9088, email SigalDagan@gmail.com, or visit SigalDagan.com www.

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4 Ways to Win the Battle Against Procrastination One of the most common professional afflictions is procrastination. The funny thing is, everyone knows that procrastination is negative—it’s a waste of time, a creator of stress, and is entirely a problem of our own making.

Still, knowing all of this doesn’t necessarily decrease our odds of procrastination. There are plenty of explanations we give when putting 28

work off until the last minute. Perhaps you convince yourself that you work best under pressure, but it’s truer that you’re used to working under pressure by necessity. Maybe you’re a perfectionist and the fear of getting it all wrong puts you off from the task. Whatever the justification may be, overcoming procrastination requires some willpower and technique. With

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that in mind, take a look at a few tricks below to jumpstart your motivation and nix the lastminute time crunch. After all, you owe it to yourself and your business to operate like a procrastination-free professional.

1. Make Your Intentions Known As realtors and mortgage professionals, you may serve as your own boss. So, when the time comes to complete a task and you put it off—perhaps you’re only disappointing yourself. This is easily remedied by making a new promise to try again tomorrow. On the other hand, it’s much harder to break promises and commitments to others. Try verbalizing your intent and commitment to your team, or to an assistant who can hold you accountable, or better yet—to a business partner or to a client.

Make a hard deadline public and you’re likely to perform for fear of embarrassment or losing face. In a way, this puts the pressure of expectation on you, instead of the pressure of the ticking clock.

2. Take a Baby Step When tasks pile up, it’s easy to get overwhelmed. If you’ve got a number of items on your to-do list, including some heavy hitters that require a lot of attention and time, begin by taking on something simple. Identify an easily completed job that needs attention and put it first in your queue. Duties that are straightforward and aren’t time-intensive can lead you to the rest of your to-do list, fueling you with the satisfaction of a task already complete. Even if it’s as small as returning e-mails, or dropping off your dry-cleaning, one simple thing off your Top Agent Magazine

list can inspire you to continue on to the next item in the spirit of productivity.

3. Work in Windows If work is the last thing you want to do and you can’t seem to self-motivate, make a compromise with yourself. Agree to work just fifteen minutes, and mean it. This tiny window of time is easy enough to complete, isn’t overwhelming, and you’ve already agreed to move on once time is up. The truth? Odds are that just fifteen minutes of active work will inspire you to keep going. After all, the most difficult part of procrastination is getting started. By putting in those fifteen minutes, you’ll trick yourself into diving into the action.

4. Switch Up Your Environment If you’re stuck in rut when it comes to procrastination and productivity, try changing your surroundings. If the office feels stale and stressful, take your work to the nearest coffee shop and try to tackle your tasks there. Perhaps the quiet, studious ambiance of a library can make you focus, or a picnic table outside the office can stimulate the senses. Sometimes changing your scenery can breathe new life into your routine and give you the extra push you need to get work done.

There’s no one way to overcome procrastination.

In fact, it’s likely a lifelong process of building discipline, finding techniques that work for you, and simply prioritizing your time more effectively. Don’t lose hope—remember these tricks and winning the war will be possible, even if you lose a few battles along the way.

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JUAN HERNANDEZ

Top Agent Juan Hernandez – of Avanti Way Realty in Naples, Florida – is an enthusiastic, hardworking and deeply knowledgeable real estate professional who has made it his life’s work to help others achieve their real estate goal. Juan, who splits his professional efforts between the Miami and Naples markets, has built a thriving business on a solid foundation of trust, honesty and sheer hard work. This has also translated into his exceptional reputation as a trusted real estate advocate for both buyers and sellers alike.

Juan began his adventures in real estate in 2006, when he began working with a developer until 2008, when the market crashed. “I had to go back to corporate,” recalls Juan, “and I waited until 2013 to return to real estate. It made sense to do so, because I really love this industry.”

Juan, a longtime resident of Miami until his relocation to Naples in 2017, operates his business with ease out of both these major markets.

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Since beginning in the real estate industry, Juan has firmly established himself as a self-starting go-getter who fights tooth and nail for his many customers, something they uniformly appreciate.

Currently, more than 80% of Juan’s considerable overall business is based upon repeat and referral clients, a sure indicator of the exceptional level of customer service he is providing. “I think it’s because I don’t treat people as if they’re just my clients,” says Juan, when asked how he has managed to inspire so much trust and loyalty amongst those he works with. “I treat them as if they’re my

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friends. For me, one of the key elements to succeeding in this business is trust. Once you build that trust with a client, that’s what guarantees success. Not only for that particular transaction, but also for future business as well.”

There are, of course, a multitude of other reasons behind Juan’s incredible success story, and chief among those would be his exceptional negotiation skills and his comprehensive, intelligent marketing strategies. Those strategies include heavy use of social media platforms and out-of-state marketing targeted at those potentially interested in moving to Florida. All combined tend to result into fast sales for top dollar, not to mention happy – and returning and referring clients.

When he’s not working, Juan loves nothing better than spending time with family. “Kids grow very, very fast,” he says wryly. “So, I don’t want to have any regrets about not being there to watch them grow.” He and his family are also avid philanthropists who give back to their community through a host of child-related non-profits, including their support of the global Compassion International and Feed My Starving Children. The family has also gone on many missions internationally, bringing much-needed items to orphanages around the world. Additionally, Juan is a proud member of the Naples Chapter of NAHREP (National Association of Hispanic Real Estate Professionals.)

Juan’s plan for the future of his business includes continued growth, and to work with Avanti Way in a leadership role to help expand the company’s brand in Southwest Florida.

Above all, however, remains his primary objective: to continue providing his many buyers and sellers with the uncompromising, unparalleled customer service that has long been his calling card.

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For moreabout Juan Hernandez, please call 305.918.2682 or email juan@juanhernandeze.com

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DJ SOUCY With his mantra being “relationships over transactions,” DJ Soucy is a real estate professional focused on providing his clients with an unmatched level of service.

His personal counsel and market insight ensure that clients get the best advice and can achieve their real estate goals with ease. As the leader of the DJ Soucy Group, DJ and his team serve buyers and sellers throughout St. Petersburg, Florida.

For DJ, the relationships he’s forged with clients over the years have been the staple of his success. “I’ve been fortunate to build a business that has a lot of repeat and referral clients. I’d like to think that it’s due to my expertise as well as the close relationships I’ve built with my clients. To me, people always come first. If I don’t get to know why you’re selling, buying, or why you’re looking for something very specific, or what the timing is, then I can’t possibly be successful. If I don’t take the time to know these things, then I can’t help my clients to the best of my ability. It’s all about them and what their goals are.” In order to nurture the close connection after the end of a transaction, DJ does pop-bys, giveaways, and keeps in touch via various methods of communication preferred by each individual.

better feeling than knowing I can alleviate that and help them get through it. It’s an amazing feeling and it keeps fueling me to work hard.”

Outside of work, DJ is passionate about animal rescue. “I spend all this time helping people find their perfect homes, and one day I realized I could do the same for animals.” He offers a pet program for buyers and sellers so that if they decide to adopt a pet, he pays for the adoption fees.

“If it’s not the right time for somebody, then I just donate that same amount of money in their names to Pet Pal. I’ve donated around $8000 this year so far.”

Going forward, DJ is focused on the growth of his business but not at the cost of his clients. “I am definitely hoping for growth for my team, but not at the expense of who we are. Elite client service remains our number one priority.”

DJ finished his second year as a Realtor® with $3.8 million in sales, and despite the obstacles presented by COVID-19, he increased his 2020 sales by an astonishing 300% with $17 million in sales volume. “Professional photos and professional videos are a must. Aside from that, I go out of my way to market my listings. I don’t just put them online and hope for the best. I take out social media ads, I do open houses, I knock on doors— it all boils down to taking initiative.”

DJ’s main motivation behind his relentless work ethic is the knowledge that he’s helping guide clients through one of the largest transactions of their lives.

“When I’m sitting with a buyer or seller and I can see the worry and anxiety on their face, there is no Top Agent Magazine

To learn more about DJ Soucy please call (727) 755 – 6175, email djsoucy@kw.com or visit Djsoucygroup.kw.com www.

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GEORGETTE “GIGI” GILLIS Decades in the real estate industry hasn’t changed Gigi Gillis’s mind one bit about what’s most important. “You have to love people first,” she explains. “I’m a very spiritual person, and I enjoy helping people. I don’t care what kind of transaction we’re doing, I’ve always treated people with respect, and I’m very attentive to their needs.”

Gigi started out as a Flight Attendant, but when her children were born she wanted to stay closer to home. She got her real estate license and fell in love with the work immediately. “I started out part time, but that quickly became full time as my passion for the business grew.” She and her husband started Viewpoint Realty International in 1977, which has been recognized as one of the top commercial brokerages in the Tampa Bay area. Gigi has built a niche for herself as an International Sales and Hospitality Investment specialist, closing $90 million in sales since January 2020. As a seller-broker, she’s sold over 700 hotels or investment properties along Pinellas County’s beautiful beach strands, totaling over $1 billion in sales volume. These days 70 percent of her business comes from repeat clients or referrals, people who appreciated the personal care Gigi gave them.

as a matter of course, as well as on 5 other websites built to ensure international exposure for her clients’ properties.

Perhaps more importantly, she reaches out to the vast network of agents and potential buyers she’s developed over her four decades in the business.

When she’s not working, Gigi loves spending time with her 4 grandchildren.

She’s also been involved with horses for 20 years, owning a number of racehorses over that period. One of her granddaughters is a competitive show jumper, so she also travels a lot to attend those events. Nor surprisingly, Gigi is very active within the larger horse community, and gives back by helping find retirement homes for former racehorses.

Gigi and her family are also huge University of Central Florida football fans.

Anyone thinking that 43 years is long enough to call it a career doesn’t know Gigi. “When you love what you do, you don’t want to retire. This is my passion, I’m working with a group of associates that I love, and I still feel like I have a lot to offer to clients. I plan to work for as long as I can.”

She’s assisted over 100 of those clients in relocating to the US from other countries, helping them get their Visas by buying a business opportunity or investment property. “Years ago I got interested in helping people move here, and consequently became a consultant for Immigration. I even wrote a book on the subject.

It’s something I’m proud of, and have found very fulfilling.”

Along with her hospitality sales, Gigi is also the go-to Realtor for many clients interested in selling everything from restaurants, bars and business opportunities, to apartment buildings and condos, to shopping centers and strip malls. She markets those listings on the MLS 34

Contact Gigi at 727-448-3533 or email viewpointrealtyinternational@gmail.com Copyright Top Top Agent Agent Magazine Magazine

3 Ways to Make Your Workspace Work for You Productivity experts agree that a curated workspace positively impacts productivity and mood, but oftentimes we settle for bland desks and cubicles that lack personalized details or considerations for workflow. Why miss out on the opportunity to optimize your surroundings when it could brighten your day—and boost your performance? Keep in mind some of these tactics to make your workspace your own and reap the benefits along the way.

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DETERMINE YOUR WORKING STYLE AND DECORATE ACCORDINGLY For the creative set, a colorful and art-filled workspace can inspire fresh ideas and reduce stress. Likewise, casual yet aesthetically pleasing furniture, accessories, and décor set an inviting yet functional mood. A pop of color from an office tool—even something as basic as a stapler—can inject a sense of fun and modernism into your daily tasks. For the more analytical, right-brained worker, clean

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lines and zero clutter go a long way. A few well-chosen personal photos in tasteful, unassuming frames can provide a motivating connection to the world beyond the office, while accessories and supplies that are sleek, monochrome, and contemporary inspire a sense of calm efficiency.

BUILD A WORKSPACE WITH YOUR DAILY ROUTINE IN MIND If you find yourself spending hours on the phone per day, or assembling stacks of documents and brochures, or even coming and going from the office with frequency—there are simple adjustments you can make to your workspace that will save you time and energy. If you sit for long hours—responding to e-mails or making calls—try incorporating an ergonomic chair or keyboard wrist-pad to maximize comfort. If you spend a long time assembling presentation materials, then file organizers, trays, and easy-to-pull labels can shave valuable time off your efforts. Lastly, those who step out for frequent meetings can reduce the hassle of being on-the-go by making your space mindfully organized—a coatrack and a dish for your keys by the door, an auto-brew coffeemaker, or an easily edited whiteboard calendar can make jet-setting simpler.

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ADD EASY DETAILS THAT ENRICH YOUR WORKING EXPERIENCE While organization and décor can rally productivity and mood, there are also a few extra details you can introduce to your workspace to improve the quality of your working life.

Healthy, easy to grab-and-go snacks—think nuts, homemade trail mix, and fresh fruit— can keep your energy up without the sugar crush or guilt. If there’s a window nearby, a hard-to-kill plant like a philodendron or a fern not only cleanse the air around you, but also provide a welcome connection to the natural world. Being prepared in a pinch is another great way to make your workspace work for you: a spare tie, a tube of lip balm, hand sanitizer, or a box of Band-Aids can save you a trip to the store when an unexpected need arises.

While we take great pains to make our homes our sanctuaries—complete with the decorations, furniture, and food we favor—we often overlook our work areas, even though we spend a sizable portion of our week sitting at the same desk. Challenge yourself to add a few of these personalizing, productivity-boosting details to your work area and bring the comfort of home to your working life.

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LYNNE GEWANT She’s not just a Broker. Lynne didn’t want to be one of many, she wanted to be one of the few and has accomplished this. Her passion and drive for real estate allowed Lynne to thrive in the industry earning her to be in the Top 1% Nationwide/Presidents Elite, Top 50 Teams, Florida Top 100 Year after Year at Coldwell Banker. Today she leads The Lynne Gewant Group, a group of 7 experienced real estate agents pushing themselves to be the best. Lynne has 20 years of experience and has agents on her team that are compassionate about their client’s happiness and go the extra mile.

Lynne knew she had an entrepreneurial flair and that has flourished throughout her career. “I love assisting people find their dream homes and especially those that have four-legged children like herself.” Lynne is a big believer in listening to her clients rather than pushing them into buying something just to make a deal happen. Her focus has always been about building long lasting relationships with others.

“When I’m assisting someone buy a home, I may point out things that many may not or don’t notice, and I’m truly dedicated to finding them the best fit.”

Her real estate knowledge is key to her success.

“For instance, I’ll show them properties that are great for kids if they have kids that are seeking that kind of environment, great for dogs or others that want a community lifestyle.” Lynne is proactive and constantly interacting with her buyers and sellers.

“I will pick up the phone and call my database of buyers and sellers, letting them know I have a listing that may suit their needs and allowing them to have a showing before anyone else.”

As a Premier & Best of Zillow(Trulia) partner (a designation only given to the Realtors that have exceeded the customer’s expectations - not something that can Top Agent Magazine

be purchased), she offers her Sellers unparalleled exposure 24 hours a day 7 days a week. Not to mention on Realtor. com, Homes.com, individual websites and everything Coldwell Banker offers to the national and international markets. Lynne gives her Sellers the attention they needs and should expect!

When a property is sold, buyers and sellers are thrilled. One recently said, “ Lynne was a pleasure to work with.

She is very witty and kept what could be a stressful process lighthearted, yet realistic. She was very knowledgeable about the different properties and knew exactly what to look for when touring the locations. Lynne asked important questions and she made it obvious she wanted to make the very best fit for our family.” This encompasses Lynne’s personality and passion.

Lynne believes in giving back to the community by donating her time to causes that support animals. She lives with her husband and 2 furry four legged children, Harley and Tatonka.

For more about Lynne Gewant, please call 561-302-4711 or email lynne.gewant@floridamoves.com Copyright Top Agent Magazine 37

MARGUS MAHAR When the market crashed in 2008, Margus Mahar decided to take the misfortune of losing his logistics company and turn it into a new opportunity. “It was a very humbling experience. I never thought that I would need to have any other job or career in my life. But when I lost my company, I knew I had to pivot into a new direction. I wanted to find something that would give me a lot of control and would be the right fit for my skills. That’s when real estate came into the picture.” Margus is currently affiliated with Dynamic Realty where he specializes in investment properties and second home transactions, and helps buyers and sellers throughout Orlando, Florida.

Although he works primarily as a solo agent, Margus attributes a lot of his success to the talented people he has around him. “I have an interior designer working with me. I have a friend who builds custom furniture.

I have a company that does any kind of video game that you can imagine. I have all these talented people that can go ahead and design rooms that are just out of this world, and it truly pays off,” he says. In one deal, Margus had a property that cost about $600,000, but thanks to his dedicated team and savvy marketing methods he was able to sell it 18 months later for $1.3 million. “The property doubled in value. And that’s just one of many similar deals I’ve helped facilitate.

For me, the bottom line is that if you want to be successful in this business, you have to be innovative and offer your clients something special—something that no other agent in the area can offer them that will help you stand out in the crowd.”

Keenly aware that purchasing or selling a property can be stressful, Margus goes out of his way to make it as seamless and easy as possible so that his clients can

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enjoy the process. He handles everything from start to finish and ensures that his clients get the biggest possible return. “Central Florida is the perfect place for investors looking for vacation and rental properties. My job is to help educate them throughout the process, guide them to their desired outcome, and make the transaction enjoyable for everyone involved. I try to make it as fun and as simple as possible.”

When the COVID-19 pandemic disrupted the real estate industry, Margus realized he needed to expand his business in other directions in order to continue thriving. Going forward, he is looking to explore the development side of real estate. “In 2020 the vacation industry completely slowed down, so while we wait for that to pick back up, I’m focusing on development. As I take on more projects, I want to go ahead and form a team of agents to help me handle the volume and provide our clients with the best service.”

To learn more about Margus Mahar please call (321) 388–6856, email margusmahar@gmail.com

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Things Successful People Never Do

There always seems to be people around you who find success with ease, but trust me, that is NOT the case. Although luck can often times play a role in someone’s success, most of the time it’s due to hard work and avoiding bad habits.

The best way to find your own success is to implement some of qualities you see in people you admire into your own life. The hard work part is still up to you, but by shifting your perspective a bit, and NOT doing some of the following

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things, that success might happen a little quicker.

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DON’T JUST WING IT

Successful people plan everything. Not only do they have yearly goals, but weekly and sometimes daily ones as well. By giving your time a purpose, and a clearly defined goal, you’ll eliminate the time you spend haphazardly doing things that might not be a priority. It will also make you feel less scattered, which is always a good thing.

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2

THEY DON’T TAKE ON MORE THAN THEY CAN ACHIEVE

Successful people take on what they can do well, and no more. That all starts with a daily ‘do to’ list. They always make sure their list is manageable and then they don’t sleep until that list is completed. If you find yourself not finishing your list, assess whether it was too much or if you slacked off. You’ll be surprised at the feeling of accomplishment you feel when you finish your list. Not finishing will bring you down, so make sure you aren’t biting off more than you can chew.

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THEY DON’T WORK HARDER, THEY WORK SMARTER

Yes, having a strong work ethic is key, but that doesn’t mean you should waste time on things that will have less of an impact on your success. Focus on the things that will give you the most bang for your buck. Better to spend the majority of your time there, than spread yourself thin on numerous tasks.

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THEY DON’T TRY TO PLEASE EVERYONE

This might seem like a bad call in business, but successful people know when to cut your loses and move forward. Anything or anyone, that frustration into your life, is never a good thing.

5

REPEAT THE SAME MISTAKES

Similar to not trying to please everyone, successful people are also diligent about accepting when something isn’t working 40

and moving on from mistakes. Yes, you learn from them, but don’t repeat them. Part of being innovative is trying new things, that will keep you fresh and energized, but learning how to let go is an equally important part of the equation.

6

GO FOR THE SHORT RUN SOLUTION

Successful people are in it for the long haul and therefore thinking long term. When you have a plan for success and the patience to see it through, while you might have a slow start, you’re establishing a foundation for long term success. Going for the easy fix, usually doesn’t pay off.

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PAY ATTENTION TO THE NAYSAYERS

Lets face it, we all have people in our lives who might be a little more pessimistic than is healthy to be around. You can’t change them, all you can do is not let them drag you down into their ‘glass half full’ mentality. Have your plans and goals, be confident about them. When you’re insecure, that’s when you’re most vulnerable to those types of people.

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THEY NEVER QUIT

That doesn’t mean letting go of things that aren’t working. It means having an end goal.

Whatever obstacles or challenges come up, you take them on, always with that end goal in sight. Successful people know that adversity and overcoming those challenges, is how you grow, and will ultimately make you a better business person.

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TIMOTHY HAYNACKIE Raised in the Pittsburgh area, Timothy Haynackie took a long road to becoming one of Florida’s premier real estate agents. A Gulf War veteran, he proudly served in the US Army for five years before settling down in Miami Beach, where he continued his career in the modeling industry. Along the way, though, he came to take an interest in real estate and decided to pursue his license. In the fourteen years since, Timothy has authored an accomplished career as a Real Estate Consultant for Coldwell Banker Realty, where he currently assists clients throughout Metro South Miami and the surrounding areas. There, he has harnessed his tireless work ethic, business acumen, and entrepreneurial spirit to meet the needs of any transaction.

When listing a home, Timothy leverages the outstanding resources available through Coldwell Banker Realty to give his clients a distinct advantage in the marketplace. After providing them with a suite of services, from professional photography to drone imaging, brochures, and standout marketing materials, he shares each property over a blend of targeted digital campaigns and calls to the surrounding neighborhoods. Along the way, he utilizes mediums like personalized websites and television promotions to give his listings an added reach.

Elsewhere, Timothy is equally focused when assisting his buyers, leaning on his extensive knowledge of the Miami region to help them identify the right investment for their best interests. Through his unique blend of integrity and open communication, he is there for his clients long after the deals are done, keeping in touch and ensuring they are more than satisfied in their new homes. “I always answer my phone, unless I’m

with a client,” he says. “In that case, I return calls quickly. From start to finish, I’m here to present my clients with the numbers, facts, and information needed to make informed decisions. But while I strive to show them all their options in a given situation, the final decision is ultimately theirs; I’m not going to pressure my clients into a deal that may not be right for their needs.”

Over the years, Timothy has earned a terrific reputation throughout Miami, with the vast majority of his volume coming from repeat clients and referrals. When examining the keys to his success, he returns to the strong values of service instilled in him during his time in the military.

“I’m never in it for the quick sale. Instead, I want to keep each client for life. As they say, people don’t care how much you know until they know how much you care.”

Outside his career, Timothy is deeply committed to his veteran community. On top of serving on the MiamiDade Veterans Service Coalition and Mission United Veteran Stability Committee, he is also a member of the Veteran’s Association for Real Estate Professionals, a 501(c)(3) non-profit organization that educates Veterans on the VA Loan and financial literacy. When he’s not with clients or giving back, he can be found spending quality time with his family.

Looking ahead, Timothy has exciting plans for the future of his business. As his volume maintains its steady growth, he intends on building a team to further scale his standards of service for his clientele. More than anything, though, he is excited to continue applying his passion for helping others to serve buyers and sellers alike in the community he loves.

To learn more about Timothy Haynackie, email timothyhaynackie@gmail.com, visit TimothyHaynackieHomes.com or call (305) 200-9483 www.

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YISBEL BERA blessed to be in this business and I believe that we all have the responsibility to give back and help others.”

Equipped with an instinct for understanding her clients’ needs as well as the expertise to make their dream results a reality, Yisbel Bera is a professional dedicated REALTOR® that holds a bachelor’s degree in Business Management and Marketing, and that is also a coach, speaker, and certified mentor with the John Maxwell team, specializing in the Florida market.

Intent on always being the greatest resource for her clients, Yisbel believes that knowledge and continued education are the two primary factors that allow her to provide great value for her buyers and sellers. She holds several certifications including the Resort and Second-Home Property Specialist certification, Pricing Strategy Advisor certification, Short Sales and Foreclosure Resource certification, as well as the Graduate, REALTOR® Institute designation, GRI. “Knowledge is the key and the way to provide excellence to my customers. You have to invest in yourself to be the best that you can be. As the saying goes, in order to pour into others, we must first fill ourselves.”

For Yisbel a transaction is not a one-time deal. She forms long lasting connections with her clients and continues to stay in close touch with them long after the deal is done. “If I know they have a birthday or an anniversary coming up, I’ll send them a package so that I can make them feel special and remind them that they are important to me, and that I remember the things that matter to them.” There’s nothing that brings her more fulfillment than helping someone become a homeowner. “This is a priceless experience. I get to play a part in helping people become homeowners and achieve their American Dream.”

To give back to her community, Yisbel supports many local initiatives and sponsors various events. Most recently she helped with a back-to-school drive to provide over 1,000 backpacks to kids. “We are very 42

In her free time, Yisbel is a devoted mom and enjoys making memories with her family. “I used to be a ballerina, and my daughter is a ballerina as well, so we like to play music and practice ballet for fun.

I also love spending quality time with my kids outdoors. In this industry, you need to have balance, so finding time for my family and practicing my faith is non-negotiable for me.”

Through her real estate business Yisbel aspires to leave a legacy for her family, and as a certified EXP mentor she wants to help new agents find their footing in the industry. “My goal is to give those new agents what I didn’t have, by encouraging them to work with strong values and principles and never lose sight of what’s important in this business, which is helping people. Every single human being needs a home, and what a great way it is to make a living by helping people find theirs.”

To learn more about Yisbel Bera email yisbelsellslifestyle@gmail.com , visit Yisbel.Premierlifestylegroup.com or read Yisbel’s reviews visit zillow.com/profile/YisbelBera or call (239) 265–5102 www.

www.

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Laughs!

Graham Harrop Graham Harrop Cartoons Cartoons

Putting the power of humour to work for you!

Putting the power of humour to work for you! grahamharrop.com

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