Jeffersontown Magazine August 2022

MAGAZINE

AUGUST 2022

Down to BUSINESS

HUMAN CONNECTION POWERS CHAMBER PRESIDENT DEANA KAREM WHAT A ZOO Dan Maloney Is Taking on Louisville Zoo Executive Director Role With Vigor SERVING THOSE WHO’VE SERVED Kentucky Wounded Heroes Supports Injured Military and Civil Service Members

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Human Connection Powers Chamber President Deana Karem

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WELLNESS FROM THE GARDEN

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SERVING THOSE WHO’VE SERVED

BACK TO SCHOOL

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Kentucky Wounded Heroes Supports Injured Military and Civil Service Members

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At GLI she was in charge of attracting companies and talent to the greater Louisville area. The team she led was responsible for building partnerships for businesses and consumers.

Partnerships and community building are significant parts of what Karem does.

“I’ve learned over the years that people want to do business with people they know,” she says. “They want to do business with local companies and people more often than not.”

Karem knows a thing or two about Jeffersontown and its people. She’s a Jeffersontown native and prides herself on knowing the community through and through.

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HUMAN CONNECTION POWERS CHAMBER PRESIDENT DEANA KAREM Writer / Jessica Able Photography Provided

grandmother build her business,” Karem says. “I think about her every day. She was a change maker in her community.”

Deana Epperly Karem grew up watching her grandmother operate a successful hair salon, The same can be said for Karem today. She and learned at an early age the importance came to the Jeffersontown Chamber with of self-discipline and the drive to succeed. nearly 30 years of experience in economic and community development. She That same entrepreneurial spirit is what drives previously headed up the regional economic Karem today. She is the president and CEO of and workforce development for Greater the Jeffersontown Chamber of Commerce, a Louisville Inc. (GLI) as the senior vice role she’s had since June of 2020. president for regional economic growth.

“My passion comes from watching my

“I’ve spent my entire career in community and economic development roles throughout different agencies, so my passion really is working with businesses to help them grow, to help them find new customers, to help them find a place in the regional community,” she says. “What inspires me is to connect people with one another and to connect them with opportunities.”

Karem came on board at the Jeffersontown Chamber in June of 2020, at the height of the COVID-19 pandemic.

“The success of this job is based on businesses being able to meet, being able to do business, so it’s been a huge challenge,” she says with a laugh. “One of COVID’s biggest challenges was trying to help people feel connected to one another despite not physically being present.”

Despite starting an economic development job in the midst of a trying economic climate, Karem has thrived, doing what she does best.

For starters, she and her team at the chamber created numerous virtual offerings for business leaders and community members.

“The bright spot has been that people have responded really well to the virtual

6 / JEFFERSONTOWN MAGAZINE / AUGUST 2022 / TownePost.com

Karem speaking at a Chamber event.

programming we’ve put together as a chamber,” she says. “We’ve found our own ways to do different programming, such as speed networking.”

The response, she says, was very good. “It was well attended and successful,” she says.

“We were really proud of the program.”

A major effort by the chamber in the last several months has been the COVID recovery series. The chamber leaders held a

series of workshops where they talked with business leaders, and helped them strategize on how to support their employees coming out of the COVID crisis mode of the last two years.

“Nothing is going back to how it used to be.

As hard as it’s been going through it, if we can see this as an opportunity, it could be a huge step forward.”

Despite the heartache, sadness and fear, The chamber staff looked at strategy some positive change came about during planning, including how to focus on the the last two years, Karem says. emotional health of employees and what life might look like past COVID, Karem says.

“I know there was a lot of heartache in people all over J-town, Louisville, the state “Business is going to change,” she says. and beyond,” she says. “If we don’t find a

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businesses and community of Jeffersontown.

This foresight and intuition can be linked back to watching her grandmother, Stella Clark. She ran a successful beauty salon in the 1970s called Stella’s Coiffures, located in Hikes Point.

“It’s the result of a huge survey we did with members,” she says. “It’s really about providing value to the members.”

The chamber plans to provide value in a few ways including marketing and networking, professional development, and community engagement.

There are about 1,100 business members of the Jeffersontown Chamber.

way for the experience to make us better, to be better as a result, I think it’s a real missed opportunity.”

The Jeffersontown Chamber is looking to the future with the release of a three-year strategic plan known as FocUS 2025. Karem says at the heart of the new plan is the desire to serve the

Karem’s passion for the community is evident and her past experience, she says, allows her to bring a different perspective than a lot of other chamber leaders.

“Everything I do at the chamber, I look through an economic development lens,” she says. “Because of my past experience, I know what businesses are looking for and what their challenges are.”

“She loved people and loved her business,” Karem says. “That was contagious for me, always. She knew her customers. She knew things about them. She was helping them improve their lives through cosmetology.”

The lessons she learned from her grandmother have lasted a lifetime.

“I remember her building her business and struggling sometimes, and staying up with the trends,” she says. “She put herself in the spirit of her community. She was a change maker in her own right in her industry.”

Karem and her husband Steve live in Jeffersontown. Steve owns a home remodeling business. They have two sons, Bennett, 15, and Sam, 13.

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WELLNESS FROM THE GARDEN Writer / Carrie Petty Photography Provided

There is one place where I am certain we can go and be perfectly safe. There is no mask needed, no threat of standing too close to one another, and no one coughing on you. There is great peace, and even great wellness, to be found in a garden.

My entire yard is fondly called “the garden.”

There is plenty of work and exercise to be found here year-round. It is where I find joy, and what I love teaching people about the most - how to grow a more beautiful life.

March is the beginning. It is the time I wait for all year. The spring equinox will arrive on Saturday, March 20 at 5:37 a.m. I love how precise spring is. She knows right when to get here, and it is always when we need her the most.

Begin your work with taking stock of your property. With a cup of coffee in hand, walk your property and dream a little. What do you want to change? Would you like to grow more cut-flowers, and bring them indoors for family dinners? How about some more privacy - do you need to plant a screen of trees? I usually begin by looking for the damage the winter harshness has created.

With pruners along for the walk, I will discard any broken or unsightly limbs from woody plants. (Note: I always sharpen and clean all my tools prior to starting). This is a good place to begin.

the soil is thawed enough, I will edge the beds and get a crisp, sharp outline around each area. I try not to rake too much, as this will expose the weed seeds lying just under the soil. I want to leave those dormant as long as possible.

OK to “force” a few things along the way.

Now is a great time to plant small vessels with wheatgrass seed to use indoors for your Easter table centerpieces. Wheatgrass is like regular grass seed, but the blade is thicker for a more pronounced tuft of green.

Weeding comes soon enough!

Also, get out and clip a few branches off your blooming trees, and place them in a vase of clean, warm water. Put them in some sunlight, and in about two weeks their buds will “break” and begin to swell. Soon you will have fresh crabapple, cherry, dogwood or redbud blooms indoors - all good varieties for forcing. This is a great task for children to do and can inspire their curiosity in the garden.

A spring snow in the garden often causes some panic. Many worry that daffodils will start to sprout too early. Folks often ask me, “Will they be OK?” The answer is most often yes.

Here’s the deal. Mother Nature has the whole timing thing down. She is all about timing. When you see those little crocus sprouts, or the tips of your tulips begin to emerge, don’t worry too much. They know what they are doing. If you want to cover them with a little newspaper or a sheet because a blanket of ice is coming, do it especially cover if the flower buds are well emerged.

I adore the perfect timing of it all. English gardeners have long believed in timing when it comes to the moon’s incredible power, particularly the gravitational pull.

The Farmer’s Almanac reads, “Folklore is rich among farmers, given their close ties to earth and her natural rhythms.” The moon’s new and first-quarter phases, known as the Light of the Moon, are considered good for planting above-ground crops, putting down sod, grafting trees, and transplanting in the late spring. Also, you have to love this tip: Most importantly, begin to remove winter “Dig your horseradish in the full moon for debris. Remove any remnants of last season’s the best flavor.” This is good to know for that garden. I always use a general granular, savory Bloody Mary. Now that’s wellness! organic fertilizer and sprinkle around the base of the newly exposed green shoots. If While I love the perfect timing of it all, it is TownePost.com / AUGUST 2022 / 9

Wellness truly can come from the garden.

Enjoy her beauty, the exercise and fresh air, and even the quiet time to think and ponder - all without a mask! Enjoy growing a more beautiful life my friends.

SERVING THOSE WHO’VE SERVED

KENTUCKY WOUNDED HEROES SUPPORTS INJURED MILITARY AND CIVIL SERVICE MEMBERS Writer / Grace Schaefer Photography Provided

You may find them somewhere out in the vast city of Louisville, or maybe down the country lanes of Jackson County. They may walk along the shores of Lake Barkley, or maybe they stand on a Frankfort sidewalk.

But no matter where the roads of Kentucky take you, there will always be a wounded hero just around the next bend. He may not be fresh off duty. She may not have been behind an ambulance’s wheel for decades.

Yet the soldiers, state troopers, police officers, firefighters and EMTs back home still bear the pain from their time of service.

And whether physical, mental or emotional, the scars from war zones, burning buildings and rescue attempts don’t fade into smiles at the moment of discharge. Those who have fought to keep our homes safe and secure are the very ones who, after the work is done, find they’ve lost their own safety and security in the process.

“Our veterans, they signed a blank check to Uncle Sam, and that’s all the way up to and

including giving their lives for this country,” says Chuck Reed. For him, service didn’t end when his time in the Marine Corps, and later the Kentucky State Police, came to a close. While continuing as a member of the Army National Guard, he came to realize he could use his history to bless Kentucky’s veterans. Service wasn’t just a sacrifice he could make for the people of America - it was a commitment he could make to his fellow heroes. “Back in 2005 we had a lot of units in Kentucky that were deployed,” he says. “We had a lot of national guardsmen coming home in just really bad shape. These men and women started coming home, and myself and some others decided that, ‘Hey, someone needs to do something here to try and help these guys out.’ ”

passion and shared experience. Every participant once served in the name of freedom and security, and each was injured in the line of duty.

Yet planning and fulfilling the trips isn’t a job to do alone. With the help of contacts made during his years of service and a volunteer force comprised of veterans, civil service personnel, civilians, and hunting and fishing professionals, the trips became a reality. “We would try to take as many folks as we could afford,” Reed says. The adventures included fishing in Alaska and at Lake Erie, gator hunting in Florida, deer and pheasant hunting on local grounds, canoeing, attending sporting events, and much more. Though an outdoor excursion could seem simple, the healing that can Deciding to be that someone, Reed founded come from spending time with men and women of similar backgrounds in the Kentucky Wounded Heroes (KWH), an wonders of nature is a force Reed believes organization that provides veterans and, in, and a force he knew he could use to give beginning in 2012, civil servants including a hero a smile. police officers, firefighters and EMTs, the opportunity to participate in outings with individuals from similar backgrounds, all in In 2019 KWH invited Dan Wright, a veteran, to attend an Alaska fishing trip. a spirit of camaraderie built by a common 10 / AUGUST 2022 / TownePost.com

Wright gladly accepted, and shortly after the trip he received another invitation - this time, to work with KWH. “They had an opening for treasurer in the organization and [Reed] thought that I would fill that position,” Wright says. He gladly accepted, and after taking up the post in November of the same year, continued to volunteer as treasurer. He also participates in organizing

fundraisers for the group, including a golf outing at Lake Forest Country Club on August 29, where supporters can enjoy a breakfast and lunch, networking opportunities, and awards, all built around the fun of a golf scramble. Golfers of all ages, backgrounds and skill sets are welcome.

“We need as many sponsors as we can find for all our events,” Wright says. “The more,

the merrier.”

In addition to August’s golf scramble, supporters can look forward to the Wild Game Dinner in the winter. Another fundraising event, this dinner provides an opportunity for wounded heroes to share the game from the year’s outings, including bear, elk, pheasant, antelope and wild boar,

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among others. Not only does hunting help the heroes, but serving their catch through a shared meal with supporters also funds future trips. The beloved excursions are made possible when Kentuckians attend KWH fundraising events. “Everything that comes in goes to eating, housing and fuel for vehicles,” Reed emphasizes. Such an investment in our heroes is never wasted.

The smallest donation could be the last dollar needed to pay for a trip that will change veterans’ lives, one smile at a time.

For Wright in particular, the Alaska trip of 2019 left the biggest impact. “Without this organization taking me I probably never would’ve gotten there,” Wright says. His situation is far from unusual. The KWH

team works to make the impossible possible for every man or woman they work with.

For the individual with paraplegia, KWH has provided the ability to go to hunting grounds in a specially made wheelchair that is safe for rough terrain. For the individual who is blind, the organization has given the same hunting opportunities, made possible with a sound-aided, rifle-aiming

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device. Because of KWH, heroes without sight can still enjoy the hunt. And despite every veteran coming from a different background and coming with a different injury, it’s guaranteed that KWH won’t stop until every hero has experienced the simple joys of nature and companionship all over again. “[They] come out of these events with an entirely different attitude,” Wright says. “[They come in] saying, ‘I can’t do this, I can’t do that,’ but because of these events they walk away thinking, ‘I can do this, and I can do that. It just takes a little bit more effort than what I remember from when I was a kid.’ ”

“When we have outside support for these veterans, we greatly appreciate it,” Wright continues. “But our appreciation is minor compared to the appreciation that the people that we try to help have because of this organization. They come away with smiles on their face, we come away with smiles on our face, and everybody goes to bed with a smile on their face that night.”

That smile-making support doesn’t come only from the big checks of big groups. It can come from a few hours volunteering on a fishing boat, or a few dollars paid for a Wild Game Dinner. That support comes from each and every Kentuckian who values the freedom our soldiers and civil servants

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have stood up for, and because of that support, those soldiers and civil servants can start smiling again.

“There’s just a lot of good people in Kentucky, I’ll tell you that,” Reed says. “A lot that just want to give back. And that’s all we do here. We just give back.” And when it comes to giving back, the gift of a smile is the greatest Kentucky can offer.

For more information about Kentucky Wounded Heroes, as well as a list of upcoming trips, visit kentuckywoundedheroes.net, or give them a call at 502-235-4262.

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WHAT A ZOO

DAN MALONEY IS TAKING ON LOUISVILLE ZOO EXECUTIVE DIRECTOR ROLE WITH VIGOR

Writer / Gavin LaPaille Photography Provided

When Dan Maloney first visited Louisville, he knew the city was something special.

Two decades later, he has officially joined the community.

Maloney took over as the newest executive director of the Louisville Zoo in October, becoming just the fifth person to hold the position in its 52-year history. He replaced John Walczak, who retired after 36 years, the last 17 as director.

The appointment brings Maloney full circle after years of following the zoo from afar.

Maloney made his first trip to Louisville 20 years ago while with the Audubon Zoo in New Orleans, checking out a giraffe known as Murphy whom Louisville was looking to relocate. Maloney was able to tour the grounds and visit the recently opened Islands exhibits, which left a strong impression.

“I was impressed by the new concept, with animals featured in a place where they could rotate through different exhibits,” Maloney

says. “I thought any place that had the will and the way to build this place is somewhere that I would like to be associated with. I got to see the community and thought it was a beautiful town. I kept my eye on Louisville over the years and checked in on how things were going. When I heard John might be thinking about retiring, I reinforced that I’d love to be considered as his successor.”

Since 2010 Maloney served as deputy director of animal care for the Jacksonville Zoo and Gardens in Florida. Maloney has also spent time at the Wildlife Conservation Society’s Bronx and Queens zoos, the Philadelphia Zoological Gardens, and Australia’s Melbourne Zoo during his career, in addition to his stops in New Orleans and Jacksonville.

After going through several rounds of interviews, Maloney says he was ecstatic upon receiving the offer to oversee a staff that consists of 120 full-time, 10 part-time and hundreds of seasonal employees at the Louisville Zoo. Maloney will represent the zoo to the Louisville mayor and the community as a whole.

Working with many attractions accredited with the Association of Zoos and Aquariums (AZA) has given Maloney much experience to draw on as he takes over in Louisville. It’s through the Louisville Zoo’s association with the AZA that Maloney developed a relationship with Walczak and Bill Foster, another former zoo executive director. Both Foster and Walczak have offered their assistance as Maloney gets comfortable in his new role.

“My role is to set the tone,” Maloney says.

“We’re municipality aligned and metro government employees, so our relationship is even stronger with local government. I try to articulate a well-thought-out vision, and build relationships that are so important for our support and engagement with all parts of the community.”

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“I certainly see [my background] as invaluable in how I function,” Maloney says. “I’ve worked with some of the top organizations in the world. Each contributes different expertise depending on what we’re talking about, be it remarkable habitats or

enrichments or great guest experiences.”

Maloney says he has been interested in wildlife since he was a toddler, and feels fortunate every day to be working in a field he loves. He can also credit his career for how he met his wife Laura when both worked in Philadelphia, and says he has nothing but fondness for the wildlife community.

“If you’re a curious person you can probably satisfy that in a lot of different pursuits, but if you want to be humbled on a daily basis and serve that curiosity, nature and wildlife is a good place,” Maloney says. “What we don’t know about wildlife far outweighs what we do know. Human arrogance makes us think we know everything we need to know, but really it’s the other way around.”

With attendance figures regularly over 700,000 visitors per year, Maloney says he was impressed with what has been achieved in Louisville. Originally opening in 1969, the Louisville Zoo is a nonprofit organization and the only accredited zoo in the state of Kentucky. With 130 acres of land and more than a thousand animals that call it home, it is known for innovative exhibits and conservation programs. The Islands, Gorilla Forest and Glacier Run have all received recognition, and the Louisville Zoo has established itself as a leader with the AZA’s Species Survival Plan. It is one of a handful of institutions in the world to house a captive breeding population of blackfooted ferrets.

TownePost.com / AUGUST 2022 / 15

FF

JECT

There will be at least one familiar face around the grounds to Maloney. Casey, a silverback gorilla born in 1982, came to Louisville from New Orleans and overlapped with Maloney’s time at Audubon. The two are now reunited in Louisville, and Maloney says Casey is as handsome as ever.

Casey, the silverback gorilla

“[The Louisville Zoo] is still a relatively new zoo,” Maloney says. “The determination of the Louisville Zoo to not be denied despite its age is really a credit to the institution. I’ve admired what has been accomplished here.

We have a lot of motivated and missiondriven individuals.”

“[Casey] is a big boy and he’s turned out to be a really wonderful animal,” Maloney says. “It’s fun to bounce around and into each other over time. It’s a close community.

You end up working with individuals you have known over the years, sometimes in multiple facilities.”

Maloney says he definitely feels a high level of support within the community for the zoo and what its leaders hope to accomplish in the future. Already, Maloney is working with local leaders to increase its inclusivity and make it easier for anyone across the city and region to visit.

“We’re blessed to have a committed and dedicated foundation board,” Maloney says. “We also have been well supported by the mayor’s office and we have a really dedicated friends-of-the-zoo group. That’s a good triple threat and I feel really good to have that kind of support. If I didn’t feel the support was within the community, I wouldn’t have signed on.”

One of the more ambitious projects Maloney will be leading is the development of Kentucky Trails, which will look to capitalize on 19 acres of zoo property that currently is unavailable to the public. Part of the Louisville Zoo’s 2016 Master Plan, Kentucky Trails is intended to be a sequence of exhibits featuring wildlife native to Kentucky including black bears, opossums and foxes. Once completed, the exhibit will provide guests with diverse activities such as flatboat rides, birdwatching and picnicking. “[Kentucky Trails] has a beautiful, wild feel to it,” Maloney says. “This is an opportunity

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for tourists to immerse themselves in Kentucky. We want an historic and authentic feel for what we’re telling. I can see it in my mind how appealing this area will be.”

“ WE SEE THE ZOO NOT ONLY AS A PLACE TO TALK ABOUT CONSERVATION OF SPECIES AND ANIMAL WELLNESS, BUT ALSO HUMAN WELLNESS.” —DAN MALONEY

Maloney says he takes the Louisville Zoo’s responsibility to the community very seriously and hopes to continue establishing relationships that will help it grow.

“We see the zoo not only as a place to talk about conservation of species and animal wellness, but also human wellness,” Maloney says. “Outdoor spaces that help people connect with nature are really important. You can’t underestimate that value to human well-being. People come away with lifelong family memories and get to enjoy this regional attraction. We see ourselves as an important asset to the state and the region.”

For more info on the Louisville Zoo, visit louisvillezoo.org.

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LET’S PICNIC

ST. JOE’S ANNUAL PICNIC BRINGS FUN FOR ALL - AND HOPE FOR KIDS It began in 1849 as an organization called St. Joseph Catholic Orphan Society. A group of Catholic German-Americans A little boy stands on the big steps of St. worked to support the growing number Joseph Children’s Home, looking up at the of orphaned children left in the wake of red brick and the gently sweeping archway a cholera epidemic, and built the first of above the door, wondering if this could be many St. Joe’s locations in 1850. The current a home. He’s known no such thing before. building became the society’s home in What he has known is pain and trauma. He’s 1885. Originally under the charge of the known a speech impediment, and isolation Notre Dame Sisters of Milwaukee, then the from siblings. He hasn’t known home. But Ursuline Sisters of Louisville, the society’s St. Joe’s is a new chance - a spot of hope in a board of trustees now designates individual young yet difficult life. administrators to serve the children. No longer acting as an orphanage, St. Joseph Such is the story for the hundreds of Children’s Home now takes in victims of children who have come to St. Joe’s. Each abuse and neglect. Yet despite the changes situation is different, each child’s pain coped that come with more than 170 years of with in some unique way, but what always service, St. Joe’s mission of protection remains the same is that Kentucky’s children stays the same. The facility has succeeded are in need of love, care and home. St. Joe’s because of the continued work of groups provides all three. and individuals alike, and more than 75,000 children have been blessed through the good Writer / Grace Schaefer Photography Provided

20 / AUGUST 2022 / TownePost.com

works that started with the original society.

Today St. Joe’s offers three primary services - residential treatment, a fostering and adoption program, and child-care services. Through the Residential Treatment Program, 48 state-appointed children receive the highest level of care available while living on the St. Joe’s campus. Each child stays for about a year before moving on to a safe and welcoming home. Through the Therapeutic Foster Care and Adoption service, St. Joe’s connects children and families, provides training for individuals or couples interested in fostering, and offers around-the-clock support to these families. In addition, the St. Joe’s Child Development Center acts as a preschool for all local families. With a program for any situation, St. Joe’s is ready to meet each child where they are.

“The kids come first, and their wellbeing,” says Suzy Hillebrand, St. Joe’s chief advancement officer. Yet without funds, the child-first focus is in jeopardy. Hillebrand stresses their biggest annual fundraising opportunity - St. Joe’s Picnic for the Kids.

In 1850 the sisters at St. Joe’s thought of a way to pay for the facility’s daily expenses.

To raise the necessary funds, they hosted the first annual picnic in 1850. Then called St. Joseph Catholic Orphans Picnic and later changed to St. Joe’s Picnic for the Kids, the tradition has seen more years than the Kentucky Derby. It acts as the greatest source of funding for the organization besides state funding, which accounts for almost 77%, so even the smallest donations

can make a great difference. Originally supported by Catholic parishes and church members, the picnic now finds sponsors from a range of community members and local businesses.

“We’re lucky to have those partnerships with businesses and corporations here in Louisville,” Hillebrand says.

Picnickers can expect two days of food, activities and prizes, along with live music

by The Crashers. With more than 50,000 participants, there is no shortage of company. All are welcome, and there’s truly an attraction for everyone.

Picnic holds a lot of tradition too. Many

booths have been worked by the same family for years. The Hillebrand family, for example, has worked the cotton candy, slushy and popcorn booth for more than 50 years. The Allgeiers have spent decades running the bingo tent. Rich and Joan Flaherty run what may be the picnic’s most well-known attraction - the cake booth. Each year picnickers put down quarters and dimes, a wheel is spun, and the prize for the winning number is a cake provided by a local bakery.

The picnic is truly all about family, from the cause it supports to the passed-down traditions to the booth workers and participants. “Everybody owns the picnic,” Hillebrand says. “When they walk in the

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door or up the driveway, they know exactly which booth that they go to first.” It’s just as much about memories - sitting in lawn chairs under big trees with a greatgrandmother, or winning a cake as a little boy. And every tradition, whether 50 years old or five seconds old, makes up some integral part of the magic of those wonderful August days. It’s everything a summertime celebration should be - food, family and fellowship. It’s also a beautiful way to start each generation down a path of community involvement. Hillebrand sees the picnic as a

fond memory, an impactful opportunity and component. This year the festivities of August 12 and 13 will be fully in person, an eager expectation. though raffle tickets are available for online This year will mark the picnic’s 173rd purchase. “We’re hoping that everybody will year. Yet the event has kept up with be out on campus,” Hillebrand says. changing times. At the beginning of the Whether purchasing raffle tickets, snacks COVID-19 pandemic it provided a fun or even a quilt made by the St. Joe’s Sewing experience from the safety of home by Society, every picnicker can be certain that going completely virtual. In 2021 the picnic entered a hybrid form - “a little mini, their funds will go directly to the children.

The picnic is their single largest source scaled-down version,” as Hillebrand calls of funding and goes toward all three care it, including ticket sales upon entry to programs. Every participant will make an manage crowds, in addition to an online

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impact, no matter how much they can give.

“The nice thing about picnic is it’s really not about the huge dollars,” Hillebrand says. “It’s about many, many people coming together and giving a little, or giving a little more, and when you add all of that up, that’s where that big fundraising comes from that supports the kids.”

Though the past two picnics have been unusual, this year promises to bring back a bit of normalcy. Beyond that, each dollar

raised through the event goes toward bringing some stability to the lives of hurting children who need it.

So when that little boy opens that comfortably heavy door at the top of those big St. Joe’s steps, the help and home he finds are really extensions of each picnicgoer. And every blessing he experiences - the therapy and healing, the learning, the reunion with his siblings - comes through the avenue of their contribution. Hillebrand explains the impact of St. Joe’s in a single

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sentence. “[The children are] way behind the starting line before they even get to leave the gate, and we just try to help them catch up,” she says.

Whether donating hundreds or simply sparing a dollar, participating in St. Joe’s Picnic for the Kids is a fun and meaningful way to shape the future of our most vulnerable population - one quilt, one cake, one picnic at a time.

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WHY NETWORKING IS MORE IMPORTANT THAN EVER Writer / Elizabeth Shultz, Shultz Career Consulting Photography Provided

In a time of uncertainty with our current job market, we are all stretching our comfort zones and doing our best to adapt. So, how do you keep up? How do you stay relevant as a professional in a state of constant flux? More importantly, what do you do if you find yourself unemployed?

Take comfort in knowing there are some constants, and you probably already know at least one.

NETWORKING It’s not a dirty word. Most people can cite a time they got a job through a personal connection. The following techniques will help you to be more effective in networking and self-marketing. Even if you are not looking for a new job, these techniques can help you stay relevant and preserve your current position by adding to the value you bring to the employer.

YOU KNOW EVERYONE YOU NEED TO KNOW Think about the connections you have with family, co-workers, acquaintances, neighbors, local businesses you frequent, fellow church goers, etcetera. Then think about who they know. Where there is a will, there’s a connection. These connections help business grow, lead to stronger communities and result in employment opportunities.

SOCIAL MEDIA PRESENCE This is your universal platform for selling yourself, and it’s free advertising. Not only do you want to market yourself to prospective employers, but you’re also creating and adding value to your current employer by having a strong social media presence.

ONLY USE HIGH-QUALITY, PROFESSIONAL PROFILE PICS No matter which sites you use, be aware of your posts. Refrain from polarizing comments or politically charged posts. Even if your profile is set to private, you may be surprised who can see it, especially when you comment on someone else’s page.

Rest assured, employers are checking you out either before your interview or prior to extending a job offer. If you haven’t already, google yourself.

LINKEDIN IS YOUR FRIEND LinkedIn is a great tool to connect and doesn’t have to be intimidating. Everyone should have a well-developed profile with a concise summary. If you find it hard to create these, there are online tutorials and professional services to help.

BE READY WITH AN EXCELLENT RESUME Going forward, resumes will be more important than ever as the job market becomes more competitive. Hiring managers and human-resources staff members often must sift through piles of submissions from online applications. You want to stand out and you only have a few seconds to do it.

Writing your own resume can be challenging and may feel awkward. Using a professional can be helpful. Once you’ve got a good resume, use it to network. Post it to your profile on LinkedIn, or on job search sites like Indeed or CareerBuilder. Also, it will make a difference if you apply for a promotion within your current company.

ONLINE NETWORKING Many organizations are holding online networking events. In some ways, these can be less intimidating than in-person networking. Look for opportunities in professional organizations related to your field through those groups’ websites or your local chamber of commerce.

REMOTE JOB FAIRS

Many recruiters and representatives are hosting job fairs online or as a drive-through option without in-person contact. Brush up Be active. Like other people’s posts, and directly message people to get to know them on your etiquette to best promote yourself.

Look the part and speak professionally. better. Request connections. Join industryrelated private groups. Remember, everyone Even if you are only testing the waters for what emerging opportunities may be started with zero connections. That’s the out there, it doesn’t hurt to reach out and combined power of networking. network. You never know when you might need that connection.

TownePost.com / AUGUST 2022 / 25

BACK TO SCHOOL SEVEN TIPS FOR PARENTS

26 / AUGUST 2022 / TownePost.com

CLEAN OUT CLOSETS

Writer / Aimee MacArthur Photography Provided

It’s that time of year again. School is starting and families are slowing getting back to new routines. There is a lot to do in a short period of time and it can be stressful. Believe me, it doesn’t have to be. Here are seven tips to help parents get ready for a new school year. You can do it! We’ve got this!

Who doesn’t love a closet purge? Yes, it can take some time, but it can be refreshing to get rid of things and organize. I always feel better with less stuff around the house.

Schedule a day at least a few weeks before school starts to go through your kids’ closets. Take everything out of closets, dressers and storage so you can see what there is to sort through. Ask your kids to

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help by taking time to try on clothes, shoes and other accessories.

MAKE A MASTER LIST AND GO SHOPPING

Decide what to keep, repair, and give away to friends and family or donate. When you’re finished, organize clothes, shoes and accessories you plan to keep for each kid.

Enlist your kids’ help to reorganize their closets. Reward your kids with a movie night or other special treat for their help in this process.

Keep a list of what you need to buy for each kid. I have a friend who separates the list by kid and what each kid needs. Plan to set a certain amount to spend per kid. My friend also lets her kids buy something on their wish list (a pair of shoes or an item of clothing) at their favorite store. This is an extra-special reward for help with organizing closets.

INVENTORY SCHOOL SUPPLIES

You can also save time and money by purchasing what you can online. When you go shopping at a store, try to go in the I’ve always loved to shop for school supplies. I admit I tend to buy way too much morning or early evening, when the stores are less crowded. or repurchase what I already have on hand.

In order to save time and money, gather and organize school supplies. Check to see if SCHEDULE your kids have any unused supplies from last APPOINTMENTS year that can be used this school year. See Set aside time to schedule dentist and what needs to be kept, tossed or donated. doctor appointments. It is important to Ask your kids to help you.

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make sure physicals and immunizations are updated for each kid. If your kids are playing sports this school year, make sure to bring sports physical forms to the doctor appointment so they can be completed at the office.

It’s also a good time to make haircut appointments. A new haircut, even it’s a trim, is a fun experience and a way to boost a kid’s self-confidence.

COMMUNICATE WITH YOUR KIDS ABOUT THE NEW SCHEDULE Hold a family meeting and go over the kids’ new schedules for transportation such as bus and school pickup and drop-off, and carpools. Talk with your kids about your expectations for what you would like them to do to get ready

for school each day. Think about what each kid is able to do and what is ageappropriate. You might ask your kids to prepare their own lunches and snacks, and lay out clothes and backpacks, the night before. Discuss what will work best for each kid and your family.

CELEBRATE THE NEW SCHOOL YEAR

A new school year is a reason for celebration. Have a dinner at home or at a restaurant to celebrate with the entire family. Congratulate your kids on their hard work getting ready for school and thank them for all of their help. Discuss what A friend of mine uses a family chore everyone in the family is looking forward to, chart and reward system displayed in the and try to ease any nerves your kids might kitchen with assigned tasks so each kid knows what is expected. This system may have about a new school year. It is a time to not work for everyone, and that’s OK. You be positive and help to encourage your kids for a successful school year. Think positive. will find what works best through trial and error.

If your kids have phones, set up a group text so the family can easily communicate and is aware of changing schedules. Make sure all family numbers and emergency numbers are set up in each kid’s phone. A family I know also recommends sharing a family calendar on Google or another application.

DON’T STRESS

I tend to overthink and worry about what I did not get completed. I try and remind myself that not everything will get done, and that’s OK. No one is perfect. Focus on what absolutely has to be done before school starts. If you do need some help, don’t be afraid to ask friends or family members to pitch in when they can.

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SPUD-TACULAR

ST. MATTHEWS REVIVES POTATO FESTIVAL Writer / Carrie Vittitoe Photography Provided

Potatoes are likely not the first thing most people think of when they reflect on St. Matthews. Maybe they think about seeing movies at the Vogue Theater, particularly its run of “The Rocky Horror Picture Show” spanning more than two decades. Perhaps they remember putting on their skates at the St. Matthews Armory. Maybe they just think about what makes St. Matthews an attractive place to live - its walkable proximity to parks and restaurants, its greenness and mature treescapes, and its easy access to major highways.

However, St. Matthews has a hidden history in its soil that is being celebrated in late summer by the Chamber of St. Matthews.

The St. Matthews Potato Festival makes its return after a 70-year hiatus on August 27, 2022, in an event that will bring together young and old for a spud-tacular celebration.

We all remember learning about the Nile river in school - how it would flood each year, and how the remaining silt allowed agriculture to flourish in the delta region.

The three forks of Beargrass Creek in Louisville did much the same thing through thousands of years, making the soil in St. Matthews both flat and fertile. As the land 30 / AUGUST 2022 / TownePost.com

was increasingly purchased and parceled through the 1800s, owners would take their acreage and farm it. Many of them found that potatoes were a perfect crop.

Elizabeth Cleary, chief operating officer of the Chamber of St. Matthews, acknowledges that most people aren’t aware of the city’s background. “[St. Matthews] has a pretty extensive potato history - so much so, that the potato is one of the images on the city’s flag,” she says.

In the early 1900s St. Matthews was actually one of the largest potato-shipping centers in the country. According to a 1921 article from the Courier-Journal archives titled

the St. M toes inside Packing pota ge - 1946 an Produce Exch

athews

Potato conveyor ins

“The Gospel of St. Matthews,” some 13 million pounds of potatoes were shipped from St. Matthews to every corner of the country. The St. Matthews Produce Exchange was organized in 1909 as a place where farmers could unload their potatoes and come back the next day for payment.

The Produce Exchange building still exists.

In fact, it is now the Colony shopping center at Westport Road and Clover Lane.

In 1910 a railroad line was constructed specifically to service the Produce Exchange and St. Matthews Ice and Cold Storage. St. Matthews was no small fry when it came to potato production.

ide St Ma tthews Pr

Henry A. Holzheimer Sr. owned one of the largest potato farms in the area, which ran along Chenoweth Lane and Breckenridge Lane. After its sale in 1928, St. Matthews really began to change shape and become more of what we recognize as the city we see today. A tribute to Holzheimer from The Louisville Times says, “Sale of the Holzheimer farm, in fact, marked the beginning of the end of the potato-growing area for St. Matthews because Breckinridge Villa, built on the farm, became one of the first big subdivisions and erased the rural atmosphere.” It seems that the closing of the St. Matthews Produce Exchange in 1946 was

oduce Exchange-1

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the event that marked the true end of an era.

A reverence for its proud potato history led St. Matthews leaders to create a potato festival in 1947, and boy, was it a s-mashing success. One of the festivities was a historical cavalcade called “Potato is King” that featured a cast of 400 individuals.

At the inaugural festival, there was even a Potato Queen who was crowned (Miss Jean Smither). Of course, the event wasn’t without some minor snafus. Apparently, an overloaded circuit caused a delay for the crowning of Miss Smither by Kentucky Governor Simeon Willis, but spec-taters

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St. Ma tthews Potat

Harvesting Potatoe

o Festival

s

didn’t let that ruin their day.

The potato festival was a big event for the city in years past, lasting several days and with the goal of raising funds for recreation facilities in the community. Each year the potato festival committee tried to find new and better activities and events to include.

In 1949, for example, the fundraiser grand prize was a brand-new Buick. While that might have been a draw for adults, the kids were no doubt most excited by Daredevil Don Woods, who parachuted out of a hotair balloon from 1,000’. At the 1952 festival, more than one million dollars’ worth of Army tanks and weapons were on display for attendees to view, and local celebrities Randy Atcher and Tom “Cactus” Brooks roamed the festival grounds. That year, however, marked the end of the potato festival.

Longtime St. Matthews residents still have fond memories of the potato festivals, so

Cleary and her Chamber colleagues, in coordination with the St. Matthews City Council, decided that after the effects of COVID-19, everyone could use some old-fashioned fun. The entertainment commenced immediately when the Chamber leaders realized how many a-peeling puns they could use in their press releases to promote the new and improved potato festival. Suffice it to say that no one was a hesi-tater when it came to planning this year’s event.

This year’s festival event runs from noon to 6 p.m., and will be held in St. Matthews Community Park. There will be vendors and children’s activities, as well as some potatospecific amusement. “One of the activities is Spud Putt, where we’ll be putting a potato,” Cleary says. “We’ll have a potato mascot and a themed photo booth.” Another highlight of the festival begins at 2 p.m. that day - a Tater Trot fun walk through the park. There will 32 / AUGUST 2022 / TownePost.com

also be a cook-off featuring tasty tater treats.

One of Cleary’s goals is to also have information at the festival about the city’s potato past, for not only residents, but also visitors who are intrigued by the spud story. In planning this event she had to root around for some information to add to her knowledge base, from having lived and worked in St. Matthews at various times in her life. “Thankfully, years ago a historical group that was attached to Waggener High School did a beautiful history that includes newspaper articles over the decades,” she says. “I was able to pull a lot of that. I was able to communicate with some longtime families, and get my hands on one of the original programs and copies of the posters.”

Keep your eyes peeled for additional information about the St. Matthews Potato Festival by visiting stmatthewschamber. com/st-matthews-potato-festival.

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In December of 2018, Pettus set out on a new adventure - this one, unfortunately, not so fun or exciting. She began dropping things from her left hand, but it wasn’t due to clumsiness. In fact, she didn’t even realize things were falling from her fingers because her hand was numb. Suspecting carpal tunnel syndrome as the culprit, she went to see a neurologist for an exam.

“I’m an expert in nothing but know everything,” Pettus says with a chuckle.

LIFE IS AN ADVENTURE

KIMBERLY PETTUS SHARES WHAT IT’S LIKE LIVING WITH MULTIPLE SCLEROSIS Writer / Christy Heitger-Ewing Photographer / Chanel Nicole

For many people raising three young kids, if a spouse were to come home and announce a need to move to Mexico, there would be a period of panic, or at the very least a moment of melancholy at the thought of all the work that comes with such a move.

For Kimberly Pettus, who is always up for an adventure, when her husband Terence told her in 2007 that he had to move to Hermosillo, Mexico, for work, she replied, “What a great opportunity for our family.”

“Terence would go to work and I’d take the kids out to explore,” Pettus says. “I called it our adventures.”

She soon learned that MapQuest doesn’t work so well in Mexico, but that didn’t deter her. Flying by the seat of her pants only made the adventure that much more spectacular. It was impossible not to pick up the language along the way - especially the children, whose developing minds were like little sponges that soaked up knowledge and verb conjugations.

“I often used my 5-year-old as an interpreter, asking, ‘What did they just say?’” Pettus says.

The family lived in Mexico twice throughout a span of four years. By the time they returned to the states for good, the children were fluent in Spanish. They have lived in Louisville for the past two years.

Soon thereafter, she began losing feeling in her entire left side, which made her wonder if she was battling something bigger than carpal tunnel syndrome. Balance issues also plagued her so doctors ran tests, including an MRI, which showed that Pettus had lesions on her brain and spinal cord. That’s when they determined she had multiple sclerosis (MS), a disease that affects the central nervous system. With MS, the immune system attacks the protective layer around nerve fibers, causing inflammation and lesions, making it difficult for the brain to send signals to the rest of the body. According to the National Multiple Sclerosis Society, more than 1,000,000 people in the U.S. live with MS. After her diagnosis, she began researching the disease and found that African American women often don’t seek out a neurologist until they start exhibiting symptoms. As a result, they are often misdiagnosed and therefore receive inadequate health care. While she was relieved to know what she was dealing with, she was not yet ready to accept her new reality. Initially, Pettus was determined to go on living her life with the gusto to which she had become accustomed. The problem was that her body pushed back on that plan.

“I would overdo it and my body would go, ‘You know what? That was too much so we’re going to sit down for awhile,’” Pettus says. “I’d be wiped out for two days.”

MS is a progressive disease so symptoms typically worsen with time. In an effort to keep her mobile, last year her husband brought home a snazzy walker-wheelchair that had cool features and a leopard print

34 / JEFFERSONTOWN MAGAZINE / AUGUST 2022 / TownePost.com

“ YOUR ISSUE MIGHT NOT BE MS, BUT WE’VE ALL GOT SOMETHING GOING ON. MY PURPOSE IS TO MOTIVATE PEOPLE NO MATTER WHERE THEY ARE.” —KIMBERLY PETTUS

design. Though it was a thoughtful gesture, Pettus was irked, mostly by what the equipment represented.

needed it. She also knew that her engineer husband had her best interest at heart.

“When he presented it to me, he asked what I thought and I said, ‘I think it’s a walker and I’m barely 50 years old. What do you think I think?’” Pettus says. “My feelings were hurt.”

Despite her frustrations, she knew she

“I still wanted to go places and do things,” Pettus says. “For example, there was something going on at the park, and I was going to do what I did before which is walk to the area where I always go, but I couldn’t.

Then I realized when I got there I would need to sit down and I wouldn’t have any

place to sit. That was a revelation of, ‘You might not want this thing, but you need it.’

That’s when I started using my walker.”

Pettus was thrilled when she came across a book called “The Wahls Protocol” written

by Terry Lynn Wahls, a physician who suffers from MS. The book is all about feeding the brain through diet changes.

Pettus admits that some of the changes were

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tough to make, like eliminating sugars and introducing liver and organ meats. The diet is also rich in antioxidant foods like berries.

“In the beginning I was eating a bunch of sugar, which exacerbates MS symptoms and causes flare-ups,” Pettus says.

The other adjustment was learning to accept that she would have to take medicines. Prior to getting MS, Pettus didn’t even swallow aspirin. With MS, however, she had to narrow in on the right medicinal protocol, which meant trying different drugs, not all of which worked. One upset her stomach and another wreaked havoc on her digestive system. Now she does a five-hour infusion twice per year. These infusions are called DMTs, or disease modifying therapies.

“The point is to try and stop the progression,” Pettus says. “I think I’ll be on them indefinitely.”

Pettus always shares her story with others

who are facing their own health challenges, in hopes that they will feel less alone.

“Your issue might not be MS, but we’ve all got something going on,” Pettus says. “My purpose is to motivate people no matter where they are.”

Just prior to COVID-19, she started giving motivational speeches - her theme being “rethink, innovate and change where you are.” It’s based off the fact that when she was first diagnosed, she was reluctant to accept it. Once she realized that refusing to accept reality wasn’t doing her any good, she had to rethink and reinvent herself. Those who have listened her talks have told her how much they appreciate her authenticity.

“Someone told me that their mom has Alzheimer’s and that my talk helped her deal with coming to terms with it,” says Pettus, a certified public accountant who works for Humana.

Though Pettus didn’t plan this route in life, she has learned to settle into her new normal. Part of doing that is identifying her gifts and utilizing them.

“One of the things we are all very good at is saying what we can’t do,” Pettus says.

“Everybody has something they can do, so I encourage people to figure out what that is.”

She asks people to pose the following questions to themselves: What do I care about? What are my strengths? What am I good at?

Right now, due to COVID-19, her talks are all virtual, but her goal down the road is to do them live.

“My mother used to always say, ‘Can’t nobody shut me up,’” Pettus says. “I’ve always been one to talk, and I have a billion ideas an hour.”

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