Jeffersontown Magazine August 2020

AUGUST 2020

MAGAZINE

• Eye & Vision Exams • Annual Diabetic Exams • Vision Therapy • Vision Rehab • Sports Vision Therapy • Contact Lens Exams • Sunglasses • Optical Services • Safety Glasses • Treatment of Dry Eye Syndrome • Accepts Most Insurances

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The Power of U is now in Jeffersontown.

UofL Health, known around the world for its academic research, progressive treatments and compassionate care, is bringing its expertise to Jeffersontown with two convenient locations.

UofL Health - Frazier Rehabilitation Institute 9553 Taylorsville Rd. Our highly skilled team of physical therapists offer individualized treatment for: n n n n n n

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UofL Health - UofL Physicians Primary Care Associates 9569 Taylorsville Rd. Providing you and your family the kind of care you need, close to home. n n n n n

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JEFFERSONTOWN MAGAZINE PUBLISHER Corey Boston

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TOWNE POST CEO Tom Britt

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ASSOCIATE PUBLISHER Robert Turk

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CREATIVE TEAM

Austin Vance / Catherine Shea Valerie Randall

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AUGUST WRITERS

Angela Boggs / Cassady Lamb Christy Heitger-Ewing Tyrel Kessinger

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Advertising supporters of the Jeffersontown Magazine offset the costs of publication and mailing, keeping this publication FREE. Show your appreciation by thanking them with your business.

BUSINESS SPOTLIGHTS ARE SPONSORED CONTENT

RENAISSANCE WOMAN: DEANNA COX PUTS HER CREATIVE AND PHILANTHROPIC TALENTS TO USE

Deanna “DeDe” Cox has boundless energy. In addition to working full time as a paralegal at a personal injury law firm, she organizes charity events and pageants, and she is also a fiction romance writer, having published two books.

6 Finding Cheer During Difficult 10 Hour of Need: Local Organization 14 Serving the Servers: APRON Inc. Supports Struggling Restaurant Employees

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Produces and Distributes Face Masks

The Jeffersontown Magazine is published by the Towne Post Network and is written for and by local area residents.

Cox Puts Her Creative and Philanthropic Talents to Use

25 Business Spotlight: 502 Hemp Wellness Center

27 Mind Over Matter: Dr. Dave

Schroerlucke Launches Mental Performance Consultancy

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Finding Cheer

During Difficult Times in the wee hours of the morning thinking, “I don’t know what to do,” “I don’t know Let’s face it. These days, emotions are what to think,” or “I don’t know how to running high. And understandably so. In live,” you are totally normal. And that’s a society where we are used to Googling because our world suddenly feels inside how to do life—e.g., “How to build a bird out and backward. When we run into cage” or “How to get in shape,” we are someone we know out in public, we can suddenly at a loss since we can’t exactly no longer greet them with a handshake or type into a search engine, “How to navigate a hug. That feels odd. And when someone a COVID-19 existence.” has passed away, we aren’t allowed to attend the funeral to console the mourning.

Because we have entered unchartered That’s also sad and unsettling. territories, we may alternate between moments of feeling fine and moments of When the coronavirus spiraled into our total terror. Just so you know, if you awake world like an F5 tornado, it wreaked havoc Writer / Christy Heitger-Ewing

on life as we knew it. I don’t think that any of us conceived of the day when schools would shut down, followed by churches, restaurants, gyms, doctor’s offices, beaches, parks, movie theaters, retail stores, barbers, hair salons, amusement parks. We didn’t anticipate concerts, sporting events, parties and even the Magic Maker itself, Disney World, halting indefinitely. On top of that, in the blink of an eye, we suddenly went from shopping with abandon to feeling uneasy partaking in completely mundane tasks like pumping gas and cruising the aisles of a grocery store.

6 / JEFFERSONTOWN MAGAZINE / AUGUST 2020 / JeffersontownMag.com

As we tiptoe back into safely resuming normal life, let’s give each other grace, kindness and the benefit of the doubt.

The “we’re all in this together” mantra is meant to remind us that although we may be feeling lonely, disconnected, scared, frustrated or confused, we are not the only ones harboring such feelings.

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1. Explore nature. Inhaling fresh air,

hearing the birds sing and watching the squirrels scamper brings true healing power. In today’s world where we are inundated with disheartening news stories, overwhelming statistics and heated opinions on social media, it’s smart to put down the phone and lace up your shoes. Stepping outside has never been more important.

2. Connect with a pet or a vet or a jet.

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off your own worries by focusing on something or someone else. That might mean playing with your dog or cat. It may involve dropping supplies at a VA center. Or it may be looking skyward to enjoy a flyover to boost societal morale.

The idea is to get outside your own head, especially if you tend to perseverate on negative or anxious feelings.

3. Listen to the music your parents used to play around the house when you were a kid. Trust me, it’s the closest thing you’ll get to a time machine, and transporting yourself back to a happier, simpler headspace is just what the doctor ordered. unmitigated disaster, admitted that when it was picked up and organized, he felt less oppressed. He even claimed he slept better in a clean room!

4. Declutter a room. I know it doesn’t

sound like fun, and it’s not necessarily fun while you’re in the midst of doing it, but wow — the joy you feel when a space is free of excess is truly exhilarating.

Even my 9-year-old, whose room was an

5. Make a gratitude journal. In times like these, it’s easy to focus on the losses, the

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negativity and the things we are missing out on. But a change in focus can quickly shift a gloomy mood. Doing this activity with your spouse or children is a great way to not only bond as a family but acknowledge the many blessings that surround us daily.

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LOCAL ORGANIZATION PRODUCES AND DISTRIBUTES FACE MASKS different types of masks, and soon got Kathy Seamstresses who had teamed up with Hour of Need then resorted to using excess fabric Gahm involved. to construct straps for the masks.

When the coronavirus made its way into “They started texting me that they had an Kentucky, team members from Hour of idea,” Gahm said. “The next morning we hit Soon, Hour of Need began receiving Need hit the ground running. Beginning hundreds of requests for masks from the ground running.” with just a few individuals, the organization many individuals and organizations such soon grew to include 200 volunteers. as the Federal Bureau of Investigation, St. Gahm began purchasing supplies from JoAnn Fabrics and Crafts, starting with 100% Matthews Fire Department, Louisville Hour of Need’s mission is to create and Metro Police Department, and even cotton, solid-colored fabrics and elastic deliver do-it-yourself face masks for health hospitals based in New York City. straps. Supplies were already limited at the care workers, first responders and essential- store, and two days after her first visit, the to-life public servants, free of charge.

The St. Matthews Fire Department had no Jo-Ann Fabrics staff closed the store. masks until they contacted Hour of Need Kentucky couple Kurt Pitzer and Kim Levin Gahm then converted her dining room table leaders. first came up with the idea for Hour of Need into a mask-making area, and got to work. in March, when Kentucky Governor Andy As many as 63 seamstresses were Beshear announced a stay-at-home order volunteering for Hour of Need at one point, Some of the first responders who received to prevent the spread of coronavirus within masks from Hour of Need were having although not all were actively sewing at the state. one time, and 10 drivers were active at the issues with the elastic straps on the masks.

In response, Hour of Need began using highest point of production.

Pitzer and Levin began doing research on ribbon, but the ribbon soon ran out.

Writer / Cassady Lamb Photography Provided

AUGUST 2020

Hour of Need produced an estimated 18,000 masks by mid-June, having delivered to more than 100 organizations, hospitals, health care facilities, nursing homes, homeless outreach organizations and more, according to the official website.

Gahm says some seamstresses were using the opportunity to make masks and help out the community as a way to cope with the pandemic.

“We were an outreach, checking in on each other’s well being, it was very touching,” she says. “It was really touching to know [the seamstresses’] stories.”

Although requests have declined, the Hour of Need team will continue making masks for the public.

Hour of Need receives gratitude from the community in various forms, and has received many notes thanking them for masks.

Lorraine Venberg, an original seamstress

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for Hour of Need and previous lead costume designer with the Actors Theatre of Louisville, says she felt like she was contributing to the community through the organization.

“It’s grown exponentially - I’m amazed all the time when people say they saw the web site and they think it’s so great,” Venberg says.

Venberg adds that there was a specific production method she used to produce masks promptly.

“I could cut out 50 masks pretty efficiently,” she says. “I got so many masks sewn that way.”

Community feedback has been very important for the Hour of Need team. Health care workers have provided feedback on the type of masks that would work best for them, and the organization has made different types of masks depending on the needs of the person or group making a request.

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“People in health care wanted masks that weren’t elastic because they were digging in the back of their head,” Venberg says. “They preferred the ones with the ties on the back.

If they were wearing our masks over the N95 masks, they would protect the N95 with the right sized filter for viruses.”

Levin says being involved with Hour of Need has been a motivating experience.

“To be connected to this human web of positivity, and desire to be connected and to help other people, has been incredibly motivating and incredibly powerful,” Levin says. “It has also helped to normalize the use of masks in this community. That has been the most beautiful and empowering part of it.”

Molly Schroering, a recent graduate of the University of Louisville, was the original logistics volunteer and driver for Hour of Need. She says she never thought the organization would grow to be this big.

“I’m very glad it did,” she says. “I didn’t know we would have a whole web site and be on the news.”

Schroering’s job within the organization is to coordinate volunteer drivers with volunteer seamstresses. She uses a Google spreadsheet to coordinate runs for the day, which includes mask drop-offs and pickups.

In the beginning when she was the only driver, Schroering logged almost 1,000 miles on her car picking up and dropping off masks.

“I think the most empowering part of this is how quickly we got everything together,” she says. “We didn’t have to beg for volunteers. Once we got enough volunteers it started running very smoothly.”

Schroering says another empowering aspect of the project is the appreciation the team has felt from mask recipients.

“People are so thankful - you can see it in their eyes,” she says.

Hour of Need leaders are accepting monetary donations through their Facebook page and official website, hourofneed. org. Contributions are tax-deductible if submitted by check and made out to the University of Louisville Foundation.

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AUGUST 2020

(Left to Right) - Melissa Richards-Person, Luca Bianconcini, Dawn Bianconcini, Gary Fox, Dan Thomas

SERVING THE SERVERS

APRON INC. SUPPORTS STRUGGLING RESTAURANT EMPLOYEES Writer / Angela Boggs Photography Provided

business restrictions began, that number has raised in two days, and another $20,000 grown to include 382 grants. was given.

APRON Inc., a local 501(c)(3) nonprofit that helps local restaurant employees with financial issues due to issues such as illness or injury, is needed now more than ever in light of the coronavirus pandemic.

“Louisville has been so giving - both corporations and individuals,” Fox says. “We keep emergency backup for floods and fires, but nothing like this. Because of gifts and grants, we’re so lucky to live in Louisville and be part of this community.”

Gary Fox, president of APRON, says the organization was founded after a fundraiser was held for a chef that had fallen on hard times due to a serious accident. As a result, community leaders began considering a charity grant model for those working at independent restaurants and small businesses.

This idea was taken to late chef and restaurateur Dean Corbett, and he wrote a check. In eight years the group has awarded 230 grants totaling approximately $240,000.

In the few months since coronavirus-related

Fox says the typical maximum grant has been $1,500, or about one month’s worth of bills, to help those who have suffered a fire or hospitalization, but now the typical grant is about $500.

“People are giving $5,000, $10,000, $15,000, bigger gifts than we’ve ever gotten, and sweet, wonderful people send $5 individual donations,” he adds. “It’s very heartwarming. We still need ongoing donations, and there are still people out of work, whose unemployment could be running out. We’ll be giving for COVID for quite some time. The need never stops.”

Fox says the Taste of Independents event, which features some of Louisville’s top eateries and is co-organized by APRON leaders, was scheduled for July of this year, but was put on hold due to the pandemic.

“It’s something, a little weight off the shoulders for the month - so many people are out of work in the restaurant business in Kentucky,” says Fox, describing a lawyer Ellen Gill McCarty, a local chef and former whose client donated an anonymous gift of owner of Science Hill Inn in Shelbyville, a $20,000 matching fund. That amount was is battling cancer for the third time, AUGUST 2020

and received some assistance from APRON. “APRON helped me twice, which was wonderful,” she says. “They paid my mortgage and two or three hospital bills. It helped tremendously.”

McCarty’s family ran the Science Hill Inn for 40 years, but when she became ill in 2016, she could no longer handle the demanding duties at the restaurant.

McCarty now handles catering for Crowler Catering and Gill on the Go, and says she’s able to handle her current tasks at her own pace.

“The restaurant business is so crazy,” she says. “With catering, more people are ordering delivery, and I can leave orders in a cooler on the porch. It’s fun too, and keeps me creative. I can say when it’s too much. It’s nice.”

McCarty gives back by volunteering with APRON fundraisers, and she received

Caroline Knop, founder and owner of Simply PR, serves as APRON’s publicist, and also volunteers her time to help local “I was quite honored to receive it,” she says restaurants with their ongoing needs. She of the award. “It’s wonderful how people handles public relations for the group’s come out to help now. I think now more annual fundraisers including the Taste of people know about APRON because of Independents event. the pandemic.”

APRON’s Founders Award at the 2018 Taste of Independents event.

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“APRON is an amazing nonprofit with an amazing, thoughtful team that Louisville is so lucky to have,” Knop says. “I think we were one of the first to create a nonprofit to serve restaurants, to serve those who serve you.”

Dawn Bianconcini, an APRON board member who works for Heidelberg Distributing Company, agrees.

“We’ve been doing eight years of rehearsal for the past few months,” she says. “It’s slowed down in the last few weeks, but for about eight weeks we had hundreds of applications per day. It’s emotional, going from five to ten applications per month before, because we’re a last-ditch effort. It’s a proud community. Now we are talking to owners and managers and chefs, and they are wanting to take care of everyone. Thank goodness we have the means to help. Every dollar helps, and every volunteer helps.”

Taste of Independence at the Olmstead

Fox praises the work of the group’s 12-member board, including five who are founding members, as well as corporate supporters like

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Maker’s Mark. He says community groups like The LEE Initiative, founded by Chef Edward Lee of 610 Magnolia and Whiskey Dry, have been providing meals, groceries and other necessities for restaurant employees.

Josh Moore and crew member at Taste of Indepedence

For more information, including donation and volunteer information as well as updates on APRON’s fundraiser events, visit aproninc.org and call 502-403-5683.

Visit the organization’s Facebook page for information on virtual cooking classes, a t-shirt fundraiser, and a silent auction to be held as part of the Unbridled Eve Derby Gala, all to benefit APRON.

AUGUST 2020

Hanna Ankle and Foot In 2018, we made a promise to be ahead

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We made significant financial you,One the these was a Surgically Clean was Air device . patient we haveofyet to meet.

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The Bell Award recognizes contributions to the community, and “ordinary people doing extraordinary things,” according to the WLKY website.

Public School system.

Cox attends Bardstown United Methodist Church, and the church will be collecting socks, gloves and toys for a mission trip Cox recently completed the Juvenile Diabetes to Harlan County in December. A United Methodist church member is from Harlan, Research Foundation (JDRF) gala, and the Jamon Brown Foundation Halloween and asked the church to participate. fundraiser at Glassworks event space.

Cox also organizes community service Cox is the 2018 WLKY Bell Award winner opportunities and mentors participants She collects hats, scarves and gloves for for community service, and she is connected adults at Brown Cancer Center. for Kentucky festival pageants. She is a to one of this year’s winners through the preliminary director in the pageant system pageant system. Brooklyn Roller is a Bell “I have two dads, and both passed away with and for Miss Kentucky.

Award winner for youth service, and a former cancer,” Cox says, adding that she will be Little Miss Kentucky. Roller has helped to collecting desserts for Thanksgiving dinner “I started in pageants at age 40, and I was the organize fundraising efforts for Blessings in a at Wayside Christian Mission. most mature participant in Mrs. Kentucky Backpack, The Dream Factory, Opal’s Dream in my hometown of Bardstown,” she says.

Foundation and Toys for Tots.

Cox is also working on an event for Cox is involved in three festival pageants in December for Ardi’s Bears, with book The WLKY Spirit of Louisville Foundation donations to be distributed to a designated Hillview, Bullitt County and the Buttermilk began honoring local volunteers in 1978. elementary school in the Jefferson County Days Festival, which lead directly to Deanna “DeDe” Cox has boundless energy.

In addition to working full time as a paralegal at a personal injury law firm, she organizes charity events and pageants, and she is also a fiction romance writer, having published two books.

AUGUST 2020

Kentucky and national pageants.

At a ‘Blessings In a Backpack’ event

She emphasizes that the key to success in any pageant is the interview.

“Ask any title holder what it takes to do well - it’s the ability to speak to the public, to be off the cuff, and feel comfortable,” Cox says. “The interview is the most important part. It’s looking at how well participants speak, engage and make eye contact. Title holders have to be likable and comfortable, and able to have an intelligent conversation. Kindness goes a lot further than being mean.”

Cox has also published two romance novels, with a third in the works. Her oldest son Bo, a pediatric nursing student, is the cover model.

“They call him FabiBo, because he looks like Fabio the famous model - so much so, that his photo has been sent to Fabio’s publicist,” Cox says.

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Cox started writing her first book at age 33, but stopped writing when she was pregnant and had complications. She decided to complete the book last year. She finished it in two months, then contacted a friend who called a publisher.

“I had to write and type after everyone was asleep,” Cox recalls.

The book, titled “Two Degrees One Heart”, debuted February 14. Her second book, “Perfect Chrystmas”, was released on October 3. Her next book will be titled “Two Degrees Hotter”, to be followed by “Stolen Roses” and “All His Love”.

A screenwriter recently contacted her about adapting her work into a screenplay, and it was sent to three producers.

Dream Factory Picnic at Zoo

The books are available at Amazon and Barnes & Noble. Cox has done book signings at Barnes & Noble locations in Elizabethtown, Louisville and Lexington, as well as Virginia Beach and Las Vegas.

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Cox even encouraged another pageant participant to publish a book. Katie Chandler, author of “Love-A-Bull”, met Cox while still in high school. Cox was then a regular at her family’s restaurant, Bearno’s Pizza in Jeffersontown. Cox recruited Chandler to enter pageants as a way to boost her resume for college. The two stayed in touch and worked on fundraisers for JDRF, as Chandler’s brother has diabetes.

“She’s a little ball of service - a ball of energy,” Chandler says of Cox. Chandler describes her book as being for children and families, as “a platform for events with local resources, to raise money, get people together, and spread the word to families looking to adopt dogs.”

Locally, Chandler has worked with MisPits and Friends, a group that helps place dogs, especially pit bulls, in foster homes.

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you,” Chandler says. “They’re not the danger they’ve been made out to be, and they’re overlooked at shelters. Any dog can cause issues, not just a pit bull.”

Chandler’s boyfriend Tyler had a pit bull before the two met, and they rescued a second pit bull together before their daughter Evie was born. The couple wanted to raise their daughter along with their dogs, and made certain preparations like taking Evie’s blanket home from the hospital so the dogs would know her scent before she came home.

“I was worried it wouldn’t be accepted, because it was about pit bulls,” Chandler says.

The book was released in July.

Cox is also an animal lover. She has two rescue bulldogs, one Victorian and one English, from Indiana Bulldog Rescue.

“They know to sit still, and they’re not aggressive,” Chandler says. “They’re so sweet.

I decided to write a book as a teaching point Cox says the unusual spelling of the name for parents. I’ve researched, and there’s a large “DeDe” stems from a responsibility she community, mostly families.” often undertakes among friends.

A friend helped Chandler with the book’s illustrations. She learned that Cox had published a book, and Cox’s publisher loved Chandler’s idea.

“It’s ‘DeDe’ like designated driver,” she says. “I’m always the designated driver, because I don’t drink or smoke or use drugs. I never have.”

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502 HEMP WELLNESS CENTER 201 Moser Rd., Suite B Louisville, KY 502-654-7100 502hemp.com Writer / Christy Heitger-Ewing

After watching her husband, John, suffer from Grand Mal seizures, Dee Dee Taylor began researching natural alternatives to the 28 pills he had to ingest daily in order to manage his condition, which wasn’t managing his condition. John traveled west to educate himself about CBD oils and learned how to make them.

“Most people don’t realize that our body has a system called the endocannabinoid system,” Dee Dee says. “Our bodies were built to receive the cannabinoids and use them for whatever is off. It helps our bodies find their natural homeostasis.”

In 2014, John’s company, Commonwealth Extracts, became one of the first licensed processors in the Hemp Pilot program and continues to provide the quality Kentucky Proud hemp products for 502 Hemp.

“Being a direct source for high-quality, pharmaceutical-grade Kentucky Proud CBD oil and other hemp extract products means I don’t have a middle man, so I don’t have to mark things up,” Dee Dee says. “Plus, I know exactly where these products are coming from because I know the farmers, how they grow the products, and I know exactly how they are processed as well. That makes me different from other places just selling CBD oil.”

Then there’s the difference in taste. While some companies have products that taste either artificial or earthy and organic, 502 Hemp’s do not.

“One myth I’m constantly debunking is that flavor takes away from the efficacy of the oil. Not true,” Dee Dee says. “All flavor does is add to it so you don’t mind taking it. The taste of our products is second to none.”

CBD oils seem to work for many ailments, including cancer, Parkinson’s, Alzheimer’s, fibromyalgia, insomnia, and anxiety, to name a few.

“I’ve cried with many of my customers because of what they are going through and the progress they have made,” she says.

Dee Dee has seen vast improvements in her and John’s health as well. John, who once suffered two to four seizures a month, has now had just four seizures in 12 years. Plus, he’s off of all medications, as is she.

Though the pandemic threatened to crush her business, she’s glad they stayed open because they were able to help people with so many issues that the pandemic caused — like depression and anxiety.

“I get goosebumps at the thought of it,” Dee Dee says. “I built this business up from nothing, and while that’s something to be In 2016, Dee Dee learned firsthand how proud of, if my products weren’t helping CBD helps with anxiety and depression. So anyone, it wouldn’t matter. I got in this she switched career paths and started selling business to help others and am so humbled, at fairs and markets, then opened 502 Hemp thankful and grateful to be in this business Wellness Center in 2018. She describes doing just that.”

502 Hemp as a boutique atmosphere that focuses on excellent customer service.

502 Hemp is located at 201 Moser Rd., Suite B in Louisville. For more information, “We are here to educate and find the call 502-654-7100 or visit 502hemp.com. best product for our customers’ needs,” says Dee Dee, who offers a free CBD consultation to help new customers learn what might help. “We don’t push products that aren’t needed and won’t sell a product to somebody if there are any drug interactions. Having knowledge about these products is extremely beneficial to our customers.”

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MIND OVER MATTER DR. DAVE SCHROERLUCKE LAUNCHES MENTAL PERFORMANCE CONSULTANCY Writer / Tyrel Kessinger

Dr. Dave Schroerlucke wants to help you perform better under pressure. After years of watching people struggle to overcome performance anxiety, he realized that performance pressure is simply part and parcel of the human condition. Rather than trying to help people avoid stressful situations, he has designed systematic methods for confronting them head on.

In January 2019, Schroerlucke launched Ripe Minds, a sport and performance psychology consultancy that deals in the business of what he calls mindset training.

“At Ripe Minds, my mission is to help individuals, teams and organizations develop mindsets that promote selfawareness and optimal performance, particularly within the context of high-stakes or stressful environments,” Schroerlucke says.

Simply put, Schroerlucke wants to help people achieve success under stress.

Schroerlucke’s lifelong fascination with the mental side of performance led him to pursue a doctorate in clinical psychology, with a specialization in sport and performance psychology. His doctoral dissertation, “Choke Artists and Clutch Performers”, involved a comprehensive review of the scientific literature on performance under pressure.

degree of any kind,” Schroerlucke says.

“The goal of the review was to distill what we’ve learned through decades of research down to the essential psychological traits and skills that distinguish people who excel in high-stakes situations from those that falter,” he says.

Schroerlucke’s experience in academics allowed him to pinpoint ways in which he can extend his practice to a variety of other performance domains, including sports, performing arts and business. Ultimately, he wants to bring the benefits of performance psychology training to everyone and dispel the myth that systematic mental training is only for world-class athletes, rock stars and Fortune 500 CEOs.

The idea of focusing on the effects of performance pressure came to Schroerlucke over the course of 15-plus years as a math educator, during which he developed a special interest in helping students who are plagued by math anxiety.

Having created professional development courses to help teachers better understand and combat math anxiety, Schroerlucke has become a recognized expert on the topic and has been asked to share his insights at national conferences for math education.

“At the end of the day, we are all performers,” he says. “In life you are constantly being asked to deliver results, “Many people suffer from a debilitating fear of whether by a boss, a customer or a math that can be a major deterrent to pursuing significant other, and your ability to meet the demands of life is largely the product of a career in science and technology, and, for your mindset and mental preparation.” many students, a huge obstacle to earning a JeffersontownMag.com / AUGUST 2020 / JEFFERSONTOWN MAGAZINE / 27

To distinguish himself from motivational speakers and self-help gurus, Schroerlucke stresses that the Ripe Minds approach is not based on trite platitudes and hackneyed slogans, but instead requires a disciplined commitment to a specific course of training.

“To get the most out of your capacities, you will need to ground your vision and mission in something that provides durable intrinsic motivation, such as a sense of personal meaning or life purpose,” he says.

“Once that commitment is in place, we will work together to develop a psychological framework that will allow you to effectively allocate your attention and energy during both the preparation and performance phases of training.”

philosophy and coherent vision of personal excellence,” Schroerlucke says. “Step two is implementing a suite of practical, evidencebased strategies that provide a foundation for mental performance that is robust enough to stand up under stress. This type of mental training involves cultivating a collection of mental attitudes - things like confidence, optimism and mental toughness; habits things like mindfulness and goal-setting; and skills - things like mental imagery and positive self-talk.”

Schroerlucke is quick to caution against viewing his program as a one-size-fits-all endeavor.

“There is no secret sauce or silver bullet So how does it work, exactly? In its boiledthat will inoculate you against performance down form, the Ripe Minds system employs pressure,” he says. a two-step program that is personally directed and implemented by Schroerlucke. Because every individual or team comes with a unique set of circumstances, the “Step one is guiding (clients) through the process always begins with a collaborative deep inner work required to create a personal assessment aimed at clarifying the goals and

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expectations for the consulting relationship.

The mental training program is then tailored to the client’s needs and customized.

“Obviously, there’s no owner’s manual or trail map available for your particular journey, but there are certainly some familiar landmarks and helpful signposts available to guide us along the path to performance excellence,” Schroerlucke says.

What makes Schroerlucke’s methodology so potent, he says, is its assimilation of a wider body of philosophy and psychology.

The Ripe Minds overarching framework is what Schroerlucke calls integrative, in that it brings together evidence-based psychological skills from modern performance psychology, as well as insights taken from both Eastern contemplative traditions and Western existential psychology.

“This integration of cutting-edge science and time-tested wisdom will provide a template for fashioning a mindset that

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is anchored in a disciplined yet playful commitment to the lifelong journey of self-discovery and personal growth,�

Schroerlucke says.

As of March 2020, Schroerlucke and Ripe Minds will officially become part of Mandala House, a community outpatient mental health center located in the Louisville Highlands neighborhood. Mandala House offers access to a wide range of mental health services including psychotherapy, psychiatry, psychological assessment, and neurofeedback treatment under one roof. As a licensed clinical psychologist, Schroerlucke will split his time at Mandala House between providing psychotherapy services and developing a comprehensive sport and performance psychology training program.

To learn more about Dr. Dave Schroerlucke and his work, explore ripeminds.com. Visit mandalalouisville. com for more info on Mandala House and its services.

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