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Monthly Success Newsletter April 2021 Edition
A Wrap On 2021’s First Quarter Success A Message From Our CEO, Charles J. Bonfiglio As we wrap up the books on the first quarter of 2021, I want to congratulate everyone on such a strong start to what I know will be an amazing year! Coming off of the record-breaking success of 2020 and our Virtual Convention, I know that you – our store owners and your staff – will make this year another one for the record books! So far this year, our stores have seen an increase of 20% in Sales Revenue compared to Q1 of 2020 with more coming down the pipeline. We’ve also seen record growth in our Marketing efforts, with more store owners working with the Marketing Department to increase and grow their Social Media presence. Our Marketing team is pleased to see that so many store owners are not only using the team but also learning to do their own local events. This store-wide increase in marketing efforts not only increases your sales, but betters the Tint World brand which brings more value to your store! Another highlight I want to talk about from Q1 2021 is the overwhelming growth that our brand is seeing! Our first quarter New Owner Training saw eight new Store Owners and Managers learn what it takes to be part of the Tint World brand and family. They got to meet with some of our top vendors and learn about everything it takes to run a top-tier Tint World store. 2021 has also seen more new franchise development stores signed than ever before! Already in 2021 we have awarded 24 new franchise licenses. And to think that in our BEST year we awarded 21 licenses for the entire year. We’re expanding further into Canada with 7 new stores including one in Alberta which is a brand new territory for us! We’re also adding a few new states in the US such as Colorado, Connecticut, and Kentucky. All of this and we are only one quarter of the way through the year! I want to thank all franchise store owners who take the time to speak with our new franchisees during their Virtual Meet and Greets and answering their questions about being part of the fastest growing automotive styling franchise! We at Tint World, have built a system, culture, and environment that works and we are seeing it in the successes we are having in 2021. Our brand, has received more recognition than ever before and with stores absolutely shattering sales records we are continuing to build a brand that people not only recognize – but want to be a part of. I’m so proud of what we have accomplished already this year and I’m excited to see how far our brand grows in this next year.
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Monthly Success Newsletter April 2021 Edition
Monthly Promotion Reminder
April Special — Spring Savings Promotion This month we are running one promotion: Spring Savings Sale, April 1st – 30th. Thank you for the U.S. and Canadian FAC members for helping the Tint World Corporate Team put together these great offers. Happy Selling! USA Promotions — This month’s featured promotion for our U.S. locations is $250 Gift Card Raffle on a Purchase of $250 or More. The following are the Supporting offers for the month of April: Any Marine/Powersports Speaker Combo 10% Off (Installation Available; Not included in discount), 15% Off ANY Basic Color Change Package for Marine/Powersport; Minimum Purchase of $250, and 10% Off Any Lighting with Installation for Marine/Powersport. CAN Promotions — This month’s featured promotion for our CAN locations is Receive A FREE Ceramic Coating of Glass with the Purchase of a Full Ultimate Detail (Valued at $200). The following are the Supporting offers for the month of April: Any Marine/Powersports Speaker Combo 10% Off (Installation Available; Not included in discount), 15% Off ANY Basic Color Change Package for Marine/Powersport; Minimum Purchase of $250, and 10% Off Any Lighting with Installation for Marine/Powersport.
View the promotion’s landing page here! | *Note: Promotional social media graphics available through SOCi!
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Monthly Success Newsletter April 2021 Edition
Vendor News Intoxalock – What’s happening in the world of Ignition Interlock Devices Hello Tint World partners. We have some exciting news in the world of Intoxalock and our Service Center partners. We’ve made some recent updates to our Microsite (Intranet for our partners). Updates include our entire database of wiring diagrams accessible for review or print, training videos, FAQ’s, scheduling tools, and much more! In addition to increasing our digital presence and tools, we’ve also increased our ability to provide fast, efficient service to our partnered locations. We continue to develop a Service Center centric training and documentation process, designed from YOUR feedback. Our skilled staff is available to you from 7am – 8 pm CST Monday – Friday and 7am – 5pm CST on Saturdays. We are the leading provider of IID’s in the United States. We share the common goal of providing excellent service to our mutual customers allowing them to get back on the road, safely and legally. Become a certified Intoxalock installer! Not a partner of ours yet? No problem! Intoxalock devices are certified in 46 states (excludes Alabama, North Carolina, Virginia, and West Virginia). Becoming an Intoxalock ignition interlock installer can increase your revenue and bring in new customers! The installation of an ignition interlock is very similar to a remote start but less labor intensive and with fewer connections. Customers call us to set up their account and we call you to schedule the appointment. All you have to do is install the device and take payment! Also, you are free to market and sell other products and services to these customers. The average motorist spends more than $800 per year on services like oil changes, batteries, wiper blades, tires, electronic upgrades, and more.
Visit our website to sign up today!
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Monthly Success Newsletter April 2021 Edition
Keystone Corner
Subscribe to our eKeystone email list today and get connected with the leader in the automotive aftermarket! When you subscribe to our email list, you'll have an opportunity to receive updates onnew products, buying opportunities, promotions, vendor notices, trade shows and much more. Subscribe to our eKeystone email list today and get connected with the leader in the automotive aftermarket! Click here to sign up now! Let us know how we are doing by completing this survey https://www.surveymonkey.com/r/95FYR86
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Monthly Success Newsletter April 2021 Edition
Product Spotlight Introducing SunTek Reaction Paint Protection Film. All-New Construction, Next-Level Performance SunTek Reaction PPF is an innovation that merges all the qualities of self-healing paint protection film with highly desired benefits of ceramic coating for a 2-in-1 advantage. You and your customers will revel in Reaction’s trail blazing features, including an intense gloss that can only come from super hydrophobic OEM-trusted Tetrashield technology, increased stretch and tack for repositioning ease, and more. Enjoy up to 25% increased resistance (compared to other top brands) to damage from harsh elements such as acid rain, bird droppings and tree sap. How about easy-clean efficiency? The new super hydrophobic self-healing top coat provides lower surface energy that increases hydrophobicity for an extremely slick surface, where water beads faster, taking dirt with it. All-new construction provides increased stretch and adhesion with ease-of-repositioning, delivering a top installation experience. Drivers will revel in the noticeable clear, no orange-peel appearance and intense gloss. Your customers will do a double-take when you tell them they can get a 2-in1 protection with a single install, backed by a 12-year warranty. Reaction’s numbers will impress you too, by bringing higher margins per vehicle with less time in the install ball. When combined with Eastman’s revolutionary cutting software Core, anyone would be hard-pressed to find a better solution for paint protection than SunTek Reaction PPF. A marketing plan as innovative as Reaction launches soon. We will leverage our brand channels for product awareness as well as social media influencers. Perhaps you saw Shmee150 promoting the SunTek Reaction full wrap on his brand Shelby GT500 in head-turning grabber lime? If you haven’t be sure to click on the YouTube links below for great insights as he showcases the installation and hydrophobic benefits of Reaction. In the second video he has classic Shelby stripes applied with our new Altered Black PPF as well.
View Shmee Reaction Video #1 and Shmee Reaction & Altered Black Video #2
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Monthly Success Newsletter April 2021 Edition
Franchisee Spotlight Tint World Store #002 Coconut Creek, Florida Hosts Weekly Car Show Events One of the absolute best and most successful ways to market your auto styling business is to host on-site car shows and local events. Recently Jeff Moolevliet and his Sales Manager Sofia Rosati (Store 002 – Coconut Creek, FL) have been seeing the benefits of this type of Marketing! They have started hosting weekly cruise nights in their store’s parking lot and have seen that the crowd has grown each week as word has gotten out about the event due to their smart Facebook marketing. Their lot has been filled to capacity all evening long and sales have increased as much as $8,000 during the event. Hosting this type of event brings in a crowd made up entirely of your target market. You become the “it” destination for local car clubs to go to, and if done properly will drive sales to the next level and build a loyal audience for your store. These types of events can be done on a weekly, bi-weekly, or even monthly basis. Regardless of the frequency, you’ll create a culture around your store that will boost you right to the top of the favorites list for all the local enthusiasts and hard- core car people alike. In closing, we want to congratulate Store 002 on their smart marketing and successful events! There are plenty of ideas out there to put an event together that will suit your schedule and sales goals, so give your Operations Manager a call to schedule your next event!
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Monthly Success Newsletter April 2021 Edition
Important Announcements In-Store Marketing Materials Update In an effort to keep all materials in our stores up-to-date and in-line with the Tint World brand our Marketing team routinely sends out updated in-store materials. If your store still features older marketing materials, they are to be taken down and replaced with the latest materials which can be found on TintWorld.Store. If there are any questions on current materials please contact your Operations Manager.
Tint World Website Bargain Bin Items In an effort to offer high-quality, low-cost items to our franchise store owners a “Bargain Bin” has been created on the TintWorld.Store website. These items are being offered so as to stay compliant with the Tint World brand without costing huge sums of money. Please visit the TintWorld.Store website if you would like to purchase these items! The URL to access the Tint World store is TintWorld.Store and your username is your store email address. If you need a password reset please email Marketing@tintworld.com and they will work with GreenTree on getting a new password set up.
If there are any questions please contact Marketing@tintworld.com.
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Monthly Success Newsletter April 2021 Edition
Corporate Contact List The Tint World® Corporate Team is dedicated to assisting franchisees, whether it be marketing intiatives or systems set-up. Please see below for the appropriate department/contact for any inquiries that may aries and someone on the team will respond within a timely manner. We are here to help YOU - our Tint World® family! Vendor Relations:
Marketing Department
Paul Pirror, Chief Strategy Officer & Vendor Manager
Jacob Eisenberg, Director of Marketing Madison Belfour, Digital Marketing Analyst
Email: Paul.Pirro@TintWorld.com
Email: Marketing@TintWorld.com
Contact for: Vendor Inquiries/Issues
Contact for: Social Media Setup/Campaigns, SOCi platform, Google PPC Advertising Campaigns/Leads, Reporting Platforms, etc.
Information Technology (IT): Sean Christianson, Director of Digital Technologies Nicholas Sherman, Front-End Developer
Creative Department:
Email: Support@TintWorld.com
Maria Landaeta, Graphic Designer
Contact for: Requests/Inquiries for Tint World Website, CRM (Franconnect) Leads, Store/Owner Email Accounts, Digital Displays, etc.
Email: Creative@TintWorld.com Contact for: Flyers, Social Media Graphics, Window Graphics, Newspaper/Magazine Ads, Postcards, etc.
Accounting Department:
*Note: For all creative requests, please fill out the Creative Request Form. For window graphics requests, please fill out the Window Graphics Request Form. They must be attached to your initial request email.
Jeanette Bonfiglio, Chief Financial Officer Donna Brenner, Senior Accounting Manager Email: Accounting@TintWorld.com
As a general note, please make sure to always reply all to any email with these groups, as it will continue to keep our full team copied and help expedite any responses and/or resolutions.
Contact for: Billing, Insurance, etc. *Note: For any adjustments to your PPC, please fill out the PPC Request Form. To kick off a or for any adjustments to your Social Media campaigns, please fill out the SM Request Form. Both forms should be emailed to Campaigns@TintWorld.com.
Thank you, Tint World® HQ
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