Scottsdale Airpark - September 2020

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SEPTEMBER 2020

WONDER WOMEN

Fearless female leaders are making a difference

Making a

‘Whish’ Aimee Werner creates all-natural products

Kasai Japanese Steakhouse

Contents September

T H E

V O I C E

O F

T H E

A I R P A R K

B U S I N E S S

C O M M U N I T Y

F O R

4 0

Y E A R S

SEPTEMBER 2020

WONDER WOMEN

Fearless female leaders are making a difference

Making a

‘Whish’ Aimee Werner creates all-natural products

Kasai Japanese Steakhouse

On the cover:

Aimee Werner wanted allnatural products, so she created them with Whish: Powerfully Effective Naturals. (Photo courtesy

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12 Housing Heroes

The Care Fund offers mortgage, rental support to families in need

14 Creating Change

Matt LeVac finds opportunities for individuals with exceptional needs

of Aimee Werner)

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16 Northern Epicurean Adventure

29 ‘A True Honor’

Terra Farm + Manor offers a truly Arizona culinary adventure

22 Putting Clients First

Kristi Morrow navigates the financial waters

2 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

Scottsdale’s Crystal Waltman is in the running for author award

32 Fire and Fun

Kasai Japanese Steakhouse maintains its high energy

Lost your thrill for Clutterville?

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PUBLISHER Steve T. Strickbine steve@scottsdaleairpark.com VICE PRESIDENT Michael Hiatt mhiatt@timespublications.com EXECUTIVE EDITOR Christina Fuoco-Karasinski christina@timespublications.com STAFF PHOTOGRAPHERS Pablo Robles

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CONTRIBUTING WRITERS Alison Bailin Batz, Paul Breslau, Kristine Cannon, Joan Fudala, Weiss Kelly, Kamala Kirk, Annelise Krafft DESIGNER Veronica Thurman vthurman@timespublications.com AD DESIGN Christy Byerly - cbyerly@timespublications.com ADMINISTRATION Courtney Oldham production@timespublications.com

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EDITORIAL ADVISORY BOARD Maryglenn Boals - MgBoals & Associates Beth Brezinski - Underwriter Beth Cochran - Wired Public Relations Steve Cross - Cross Commercial Realty Advisors John Meyer - Airport Property Specialists Kevin Newell - Hymson Goldstein & Pantiliat

Published monthly since 1981, Scottsdale Airpark News serves the fastest-growing area in Arizona. Scottsdale Airpark News is delivered to businesses in and around the Greater Airpark Area. ©2020 Scottsdale Airpark News.

20 Making a ‘Whish’

Aimee Werner wanted all-natural products, so she created them

24 Wonder Women

Fearless female leaders are making a difference

30 Stitched Together

AZ Custom Hats & Apparel merges with Arizona Custom Embroidery

For calendar and news items, the deadline for submission is the first of the month previous to the month you would like it to run. All submissions are handled on a space-available basis. Unsolicited manuscripts, photographs, or illustrations will not be returned unless accompanied by properly addressed envelope bearing sufficient postage. Scottsdale Airpark News has made every effort to authenticate all claims and guarantees offered by advertisers in this magazine, however, we cannot assume liability for any products or services advertised herein. The tradename Scottsdale Airpark News is registered. Reproduction of material in Scottsdale Airpark News in whole or in part without permission is prohibited.

Times Media Group sets high standards to ensure forestry is practiced in an environmentally responsible, socially beneficial and economically viable manner. Scottsdale Airpark News is printed by American Web on recycled paper fibers with inks containing a blend of soy base.

Our printer is a certified member of the Forestry Stewardship Council, the Sustainable Forestry Initiative, and additionally meets or exceeds all federal Resource Conservation Recovery Act standards.

Scottsdale Airpark News is distributed by AZ Integrated Media, a circulation service company owned by Times Media Group. The public is permitted one copy per reader.

For further information regarding the circulation of this publication or others in the Times Media Group family of publications, please contact AZ Integrated Media at circ@ azintegratedmedia.com or 480-898-5641. For circulation services please contact Aaron Kolodny at aaron@azintegratedmedia.com.

6 34 40 41

Business News Remember When Insurance and Benefits Business Horoscopes

42 Business Directory 43 Advertiser Index 44 Scottsdale Airpark Map

4 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

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AIRPARK BusinessNews

By Christina Fuoco-Karasinski

Plexus provides supplements to St. Vincent de Paul Plexus Worldwide employees gathered at the Society of St. Vincent de Paul to donate 2,000 of their XFactor Kids supplement, which is being distributed to families through the society’s Family Wellness Program, Virginia G. Piper Medical Clinic and Family Dining Room. They are also providing a digital translation of the label for Spanish-speaking families.

XFactor Kids is a multivitamin and probiotic which helps kids get nutrients they need to reach their full potential. With 13 essential vitamins in highly bioavailable forms, XFactor Kids supports overall nutrition and healthy development in growing

WE WANT YOUR NEWS! Send your Greater Airpark/North Scottsdale business news to editor@scottsdaleairpark.com.

kids. Plus, XFactor Kids also includes probiotics, like Bacillus subtilis, which helps support digestive health and regularity.

“On behalf of St. Vincent de Paul, I want to say thank you to Plexus Worldwide for helping donate to our programs which focus on prevention and management of chronic diseases through nutrition, physical activity and overall wellness,” says Shannon Clancy, St. Vincent de Paul associate CEO. “This will go a long way in assisting individuals, families and children to make lifestyle changes with the support of their community and our partners.”

In addition to its family wellness

programs, St. Vincent de Paul partners with volunteer physicians, nurses and other medical professionals; the Virginia G. Piper Medical Clinic provides care ranging from the treatment of acute illnesses to chronic diseases such as diabetes.

“We are proud to partner with St. Vincent de Paul to help make our community healthier and happier,” says Tarl Robinson, founder and CEO of Plexus.

“There is so much compatibility between our mission and the vital work that St. Vincent de Paul does in our community by keeping healthy children and healthy families.”

Career Connectors hosts virtual meeting in September Career Connectors will host a free virtual meeting from 9 to 11 a.m. Wednesdays September 2 and September 16.

The organization offers motivational, educational and relevant content each

week. Topics include where to look for job opportunities, how to articulate value and how to network online and in person.

Info: 480-442-5806, careerconnectors.org …continues on page 8

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PAIN RELIEF WITHOUT OPIOIDS!

Most insurance accepted Lori Hatcher

Family Nurse Practitioner board certified FNP-C Hope Clinic would like to introduce Lori Hatcher, a Board Certified Family Nurse Practitioner (FNP-C) serving as the Executive Director. Lori is a veteran of the United States Air Force and has over 25 years of experience in the medical field, including adult intensive care and emergency flight care on helicopters and airplanes. And now at the Hope Clinic, her focus is on helping patients with noninvasive pain relief without the use of opioids. Lori is passionate in helping people get well. Her philosophy has always been to let her presence make a difference in patients’ recovery.

When Lori met Dr. Okky Oei, Medical Director of the Hope Clinic, it was a game changer for her. In her practice, Lori was accustomed to treating pain with medication, modalities and injections. In contrast, Dr. Oei’s pain relief program offers treatments that support the body’s natural ability to heal and recover and he does not use drugs or invasive techniques. Lori felt she had found a place that offers care and treatments that compliment her life’s passion to treat people.

The Hope Clinic team of Dr. Oei, Lori and trained therapists with massage, kinesiology, myo-fascia treatment backgrounds, developed the effective program for treating pain. Dr. Oei also co-developed the LaserTouchOne™ an FDA-approved handheld device that combines microcurrent with low level laser, which is used at the Hope Clinic and at home by patients. We invite you to come and visit Lori & Dr. Oei at the Hope Clinic to discuss options for addressing your pain.

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AIRPARK BusinessNews …continued from page 6

Set Jet starts nonstop flights to Cabo San Lucas Set Jet, a membership-based private jet charter flight program, launched its first international flight route between Scottsdale and Cabo San Lucas. The weekly, nonstop service flying into CSL Airport began August 16.

“During this time of uncertainty, it’s now more important than ever to offer our members a safe, reliable way to get to their favorite destinations in Mexico, and we are excited to be extending our services across the border,” says Set Jet CEO and co-founder Tom Smith.

“With the increasing demand for private travel amid the pandemic, we’ve been working on expanding the destination cities we serve to include Cabo San Lucas, which has been one of the most-popular and heavily requested international routes.”

Set Jet facilitates the most-luxurious form

of air travel in the industry, at a reasonable price, without any of the inconveniences typically associated with flying commercial or the expense of flying private. The company utilizes private, noncongested VIP terminals so members can avoid traditional travel inconveniences, such as advance notice for booking flights, premiums for last-minute travel, security delays, check-in requirements and parking expenses.

Members pay a $99.95 monthly membership fee (with a one-time security check fee of $99.95), in addition to one-way fares for each flight: • West Coast domestic flights: $449.95 to $479.95 one way.

• Cabo San Lucas flights: $799.95 to $1,199.95 one way.

Set Jet uses ultra-VIP configured 13- to

15-seat Challenger 850 aircraft exclusively. Set Jet has also partnered with five-star restaurants, resorts, luxury brands and other service providers, such as rental car companies and car manufacturers, that provide ancillary benefits to its members. Most recently, Set Jet was also the first private jet charter company to provide free COVID-19 antibody indicator testing upon request to its members prior to flights.

In addition to Cabo San Lucas, Set Jet flies to six of the most frequently traveled destinations on the West Coast: Los Angeles, San Francisco, San Diego, Orange County, Scottsdale and Las Vegas—with new flight routes to New York; Aspen; Florida; Texas; Washington, D.C.; Chicago and Boston to be announced in 2021.

Info: setjet.com

Thunderbirds donate $3.8M to Valley nonprofits Thunderbirds Charities, the charitable giving arm of the Thunderbirds, awarded more than $3.8 million in grants to 43 Valley charities during its 2020 spring funding cycle.

Those grants included two of $500,000 or more, four of more than $300,000 and a total of 12 grants of more than $100,000.

Notable charities that received muchneeded funding include Benevilla Volunteer Home Services for Seniors, Florence Crittenton Services of America, Homeless I.D. Project, Military Assistance Mission and Treasures for Teachers.

While the spring funding cycle is in the books, Thunderbirds Charities has announced that its 2020 fall funding cycle is open.

“The impact we can make in our Arizona communities is far and away the most-rewarding thing we do as hosts of the Waste Management Phoenix Open,” says Tim Woods, president of Thunderbirds Charities.

“It’s an honor to be able to assist the missions of these wonderful Valley organizations and help improve the lives of our fellow Arizonans.”

The $60,000 grant to Benevilla Volunteer Home Services for Seniors will help provide services to older adults in the West Valley challenged with the daily routine of independent living and staying

safe with extra precautions during COVID-19. All services are provided free of charge by a team of Benevilla volunteers and staff and include grocery shopping, transportation to medical appointments, and phone pals.

The $75,000 grant to Florence Crittenton Services of Arizona will go toward its Girls Living Well Program to provide yearly on-site preventive, primary and behavioral health care services that are gender specific, culturally competent and trauma informed for 200 clients at FloCrit’s Therapeutic Group Home (TGH), a 40-bed residential treatment facility.

The Girls Living Well Program prioritizes and fosters the development of positive lifelong wellness practices including healthy eating, active lifestyles, and trusting relationships between clients and health care professionals.

The $100,000 grant to Homeless I.D. Project will aid in its efforts to help individuals and families end their homelessness and rebuild their lives by providing the critical first step of identification replacement services. While it is not something many people think about, it is not possible to get a job, gain housing, apply for health care or enroll kids in school without current and valid identifying documents. Homeless I.D. Project helped to issue nearly 8,000 documents in 2019

8 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

alone and plans for growth to serve all those in need in order to eliminate barriers to obtaining identification documents across America.

The $100,000 donation to Military Assistance Mission (MAM) will help the organization provide financial and moral aid to Arizona’s active-duty military, their families and post 9/11 Purple Heart Recipients. Through its financial assistance program, MAM meets the needs of the lowest-ranking service members by helping pay for basic necessities such as housing, utilities, groceries, car payments and insurance.

Thanks to a $40,000 grant to Treasures 4 Teachers (T4T), hundreds of teachers and students from Title I schools in metro Phoenix will benefit from a delivery of school supplies from T4T on Wheels. This year, truckloads of free school supplies will be delivered directly to Title I schools, serving an average of 50 teachers and 1,500 students in one trip. Most students in Title I-designated schools live in lowincome households and are less likely to be adequately equipped with the supplies they need to learn. The T4T on Wheels mobile program provides a solution to this problem while also alleviating the financial pressure many teachers feel when having to purchase student supplies with their own money. …continues on page 10

Catherine Arvizu, Vice President, Commercial Lender, is our newest team member to join Commerce Bank of Arizona. Catherine is passionate about building solid relationships with her customers by understanding their business, helping them achieve their overall goals and providing banking/lending products that best ďŹ ts their ďŹ nancial needs.

Catherine can be reached at 480-253-4526 or carvizu@commercebankaz.com.

Catherine Arvizu, Vice President, Commercial Lender

(480) 253-4526

Niki Timlin, Vice President, Branch Manager has been with Commerce Bank of Arizona since opening the Scottsdale Branch. Niki is dedicated to helping small businesses grow by truly understanding all their banking needs as well as building trusting relationships.

Niki can be reached at 480-253-4503 or ntimlin@commercebankaz.com.

Niki Timlin,

Vice President, Branch Manager

(480) 253-4503 16435 N. Scottsdale Road, Suite 140, South-East corner of Scottsdale Rd. and Frank Lloyd Wright Blvd www.CommerceBankAZ.com

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…continued from page 8

Alkaline Water Company, founded by Ricky Wright, above, and Steve Nickolas, launched CBD products like bath salts two months ago.

Ingestibles were introduced in May. (Photo courtesy Alkaline Water Company)

The Alkaline Water Co. launches A88CBD in all CBD Plus stores

The Alkaline Water Company Inc.’s complete A88CBD topical and ingestible product portfolio will be in all 142 CBD Plus stores in Texas, Oklahoma, Florida, Tennessee, Kansas, Maryland, Georgia and Arkansas. The A88CBD-infused product portfolio will also be available on CBD Plus’ online store, cbdplususa.com.

“Launching in 142 locations across multiple states with one of the fastest-growing premium CBD retailers is a significant step to expanding our A88CBD brand,” states Richard Wright, president and CEO of The Alkaline Water Company.

“We are starting to position the A88CBD brand as successfully as our flagship brand, Alkaline88. Interest in our growing lifestyle brands A88 and A88CBD remains very strong with a healthy pipeline of opportunities across multiple trades. Given the nascent nature of the industry, we are approaching all our partnerships with co-branding marketing opportunities, which is helping to establish our A88CBD brand in local markets.”

A88CBD’s partnership with CBD Plus includes hemp-based capsules and oil tinctures, lotions and muscle salves, gummies and CBD water.

“A88CBD is continuing to find new opportunities for growth within the CBD space,” Wright adds.

“By partnering with reputable companies such as CBD Plus, we are positioning A88CBD in the hands of consumers and potential customers who value high-quality wellness products. CBD Plus is nationally known for carrying hemp-based products that meet the highest standards. We believe A88CBD will thrive and grow with this new deal.”

In other news, Alkaline Water Company announced record revenue of $14.2 million for the fiscal first quarter ended June 30.

The company also filed with the SEC its form 10-K for the full fiscal year 2020 and its form 10-Q for the fiscal first quarter of 2021 on August 13.

Record fiscal first-quarter 2021 revenue increased approximately 40% year over year and 18% sequentially. Earnings per share ($0.05) improved by 57.3% compared to the prior-year quarter. July’s purchase orders were the second highest of any month since the company was founded. 

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PHILANTHROPY When a child is ill, caregivers should not have to decide between spending time with them and working overtime to pay bills. (Photo courtesy National Cancer Institute on Unsplash)

Care Fund has helped thousands of children just like this little guy.

(Special to Scottsdale Airpark News)

Housing Heroes The Care Fund offers mortgage, rental support to families in need

I

By Alison Bailin Batz n Arizona, an estimated 17% of children have special health care needs, ranging from complex and chronic conditions, such as severe infections, cancer and congenital heart defects, to life-threatening accidents, such as motor vehicle accidents or near drownings.

During those times, parents are often in need of financial assistance.

That’s why Care Fund was created.

The nonprofit, originally known as The Apollo Foundation, is dedicated to providing mortgage and rent assistance to families during a child’s extended health crisis.

During the past seven years, Care Fund has provided more than $2 million in emergency housing assistance throughout Arizona and is becoming a growing force in preventing eviction, foreclosure, homelessness and other traumatic events that negatively impact children’s and families’ ability to heal, cope and thrive.

“Our goals are to ensure that families without the means can remain in their homes and spend time together despite their circumstances,” says Mike Brown, WaFd Bank Ariziona president and incoming Care Fund chairman.

“We do this by working collaboratively with hospital social workers, physicians, health care professionals, hospitals and clinics to refer families to our Mortgage and Rent Assistance Program.”

For example, the organization recently had

A bedside is the only place parents need be when their children are ill. (Photo courtesy Aditya Romansa on Unsplash)

a case with a 7-year-old boy who came from a loving family and enjoyed Lego, Mario Bros. video games and flag football.

“As a result of a car accident, this amazing child suffered a severe traumatic brain injury and high spinal cord injury,” Brown says.

The injuries required the boy to be on a ventilator and use a feeding tube, and he requires around-the-clock care at home.

“As you can imagine, this family needs to be focused on their son, not the piling bills.

As such, Care Fund was able to provide six months of mortgage assistance, so those parents did not have to choose between caring for their son and working to pay their mortgage.”

The organization’s chief means of raising funds for local families is through its annual signature event, the Desert Sky Gala presented

by WaFd Bank. The event began in the farmhouse at MacDonald’s Ranch in 2013 and has grown year over year in funds raised, number of guests and sophistication.

“Last year, we hosted a full-on gala at the Westin Kierland,” Brown says. “As a result of that one night, we helped 130 new families.”

A similar program was also hosted in Tucson, with equally positive results.

“As with so many other nonprofits, COVID-19 has limited our ability to raise funds by these more traditional means,” says Brown, whose company committed over $40,000 to the organization in recent months. “As such, we are calling on the community to consider one

12 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

of our alternative means to help.”

First, a direct donation portal is available that can take any dollar amount online.

Beyond this, Care Fund is a qualifying charity for the Arizona Charitable Tax Credit, so donors can reduce dollar-for-dollar what they pay in Arizona state income tax.

“The maximum credit allowed is $800 for couples filing jointly and $400 for single filers,” Brown says. “Either individual or couple, you can make this donation between now and December 31 to qualify.”

There is also the Care Fund Heroes program, which gives employees the chance to pledge as little as $10 per month to the organization.

“And finally, there is also Amazon, which I think we’ve all used more than usual the past several months,” Brown says.

Through Amazon, donors log on to their Amazon account, click on My Account and choose Care Fund as the charity of choice.

Moving forward, members can log on through smile.amazon.com and 0.5% of the funds from all orders made will donated to Care Fund by Amazon, with no additional dollars taken from the account.

“We’ve been able to help more than 700 families in 55 Arizona cities in just the past few years alone,” Brown says. “With help and support, we can do so much more. Every little bit helps.”

For more information or to apply for mortgage or rent support, visit thecarefund.org. 

MEET YourAirparkNeighbor

Creating

Matt LeVac utilizes this therapy swing during sessions as an occupational therapist at ACCEL. (Photo courtesy Matt LeVac)

Change Matt LeVac finds opportunities for individuals with exceptional needs

F

By Annelise Krafft

rom a young age, Scottsdale Airpark resident Matt LeVac has known how to make the best of any opportunity.

“I grew up in Hawaii and moved to Payson with my dad when I was 12, after my parents split up,” LeVac says. “It was definitely a big adjustment, but I look at it as a blessing. Payson was a wonderful place to grow up, and I actually ended up meeting my wife at Payson High.”

After enrolling at GCU in 2006, LeVac was faced with a challenge when his major was dropped in 2008 as a result of the recession. His passion outside of the classroom ended up pointing him in a new direction.

“I was on the baseball team at GCU for three years, and that was what prompted my advisers to recommend pursing a

degree in exercise science,” LeVac says.

“It was a great decision, because I was able to use that knowledge to get into graduate school to become an occupational therapist.”

Occupational therapy focuses on improving the ability to do activities required in daily life. Similar to physical therapy, which focuses on improving movement and mobility of certain muscles, the purpose of occupational therapy is to help perform daily tasks more easily, including basic skills from eating to personal hygiene.

After graduating from GCU in 2010, LeVac continued his education at A.T. Still University of Health Sciences, a postprofessional school in Mesa.

“My wife, Tanya, was a huge part of my success in grad school, as she made sure

14 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

school was the only thing I had to worry about,” LeVac says. “I wouldn’t have been able to do it without her. We make a great team.”

In 2014, LeVac began his career in geriatrics, working with elderly residents at a Fountain Hills nursing home. In 2015, he found a new way to apply his passion for helping others, this time with individuals who have developmental disabilities.

“I took a leap of faith and joined the therapy team at ACCEL in the middle of the school year, without having any background in private placement schools,” LeVac says. “I had no idea what it would be like until I started working there, and it turned out to be a perfect fit.”

ACCEL is a nonprofit organization and private school that serves individuals who

MEET YourAirparkNeighbor have developmental disabilities, including autism spectrum disorder, cognitive disabilities and behavioral disorders.

Founded in 1980, ACCEL is celebrating 40 years of providing exceptional services to disadvantaged and underserved populations.

“Everyone who works at ACCEL is amazing and incredibly dedicated to our students, adult members and clients,” LeVac says. “Our goal is to help every individual in our care live a life of dignity and self-worth.”

In 2017, LeVac was promoted from occupational therapist to therapy supervisor, overseeing ACCEL’s entire therapy program while still making time to work individually with students.

“In the school environment, our main goal is to help students feel less overwhelmed in the classroom and focus on a student’s ‘readiness to learn,’” LeVac says. “OTs work on skills like handwriting, sensory processing and fine motor skills— all based on the student’s individual goals and academic performance.”

With individual needs come different equipment, techniques and approaches to get the best outcome.

“Every child is different: For some, they are successful using a paper with symbols as a tool to communicate, but others need expensive devices,” LeVac says.

“I noticed that a lot of the assistive technology I wanted was either incredibly

Matt LeVac has been with ACCEL since 2015, now serving as its therapy supervisor. (Photo courtesy Matt LeVac)

With Makers Making Change, expensive or needed Matt LeVac adapted the to be created and switches on several toys to didn’t exist yet, so I make them easier for individuals looked for another who have disabilities to enjoy.

(Photo courtesy Matt LeVac) solution.”

After attending an online webinar with ATMakers.org, LeVac found his answer.

The website offers free online resources that aim to solve problems in assistive technology by using the skills and tools of the “maker” community, pairing the two together to build customized technology for the professionals who utilize assistive technology and the individuals who benefit from it.

“The webinar opened my eyes to of Southwest Human Development that how partnering with the ‘maker’ community can help profes- challenges the brightest up-and-coming sionals who work with individuals who minds to apply their knowledge to helping have disabilities find alternative and improve equipment for young children with disabilities. All products created and affordable equipment,” LeVac says.

In 2019, LeVac started the Arizona Chapter funds raised benefit Southwest Human of Makers Making Change, which connects Development’s ADAPT Shop, helping people who have disabilities to volunteer young children with disabilities become “makers” to build assistive technologies. For independent and active participants in the “makers,” LeVac their home, school and community.

Outside of the challenge, LeVac and sought out partnerships with high school his “makers” also tackle projects that can engineering programs, be used by ACCEL students and adult giving local students members.

“Our biggest project right now is a the opportunity to get giant, 6-foot-tall, 7-foot-wide Connect 4 involved.

“Our main partner- board, which will be fully automated,” ship has been with Bio- LeVac says. “We were delayed with inscience High School in person activities shutting down earlier Downtown Phoenix, this year due to COVID-19 but are looking typically working with forward to have it completed in October.”

LeVac’s personal toy testers, his 4- and the seniors in its engineering program,” 6-year-old sons CJ and Parker, also look LeVac says. “Right forward to the completion of their dad’s now, these students projects.

“I always look for a way to get them are focused on the Makers of Change involved and help them understand the Assistive Technology basic engineering process,” LeVac says.

Challenge happening “What I love most about my job is the ability to adapt or create something to this fall.”

T h e e i g h t - w e e k meet a person’s need, and it’s been really challenge, which runs rewarding to be able to share that with from September to No- my sons. They and my wife have been the vember, is a program biggest blessing.” 

SEPTEMBER 2020 / SCOTTSDALE AIRPARK NEWS /

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TRAVEL

Northern

Epicurean

Adventure Terra specializes in an intimate, cozy experience. (Photo courtesy Terra Farm + Manor)

Terra Farm + Manor offers a truly Arizona culinary adventure

T

By Alison Bailin Batz here is thinking outside of the box, and then there is thinking outside of the confines of anything anyone has done before to create something wholly new.

Thanks to chef James Porter and his limitless imagination, Arizona boasts one of the truly distinctive culinary and outdoor adventures in the world: Terra Farm + Manor.

Hidden within Prescott National Forest just a few hours from the Valley, Terra is a palace of epicurean curiosity. The 100-acre property only hosts about a dozen guests each week, tailor made for the most intimate of experiences as well as positioned perfectly given COVID-19 and social distancing measures. A working farm, manor, vineyard and ranch, the property boasts greenhouses, pastured land, rustic barns, orchards, animals, wildflowers, forest trails, black walnut trees, towering cottonwood trees, a fishing pond and a 3,000-square-foot lodge.

“When I was still running Petite Maison in Scottsdale, I got a vision to create an all-encompassing program for visitors, which

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Terra founder James Porter recently partnered with Steadfast Farm owner Erich Schultz to further enhance the guest experience. (Photo courtesy Terra Farm + Manor)

was the combination of experiences I’d myself had around the world,” Porter says.

Reservations must be made in advance to stay at Terra, and each visit is all inclusive. Within the lodge are eight guest suites, including one 700-square-foot master suite with a large soaking tub, walk-in shower and romantic private patio. There are no TV sets at Terra, but Wi-Fi is included with all guest stays. Attached to the lodge is a

TRAVEL The real working farm is unlike anything you’ve likely ever seen before (Photo courtesy Terra Farm + Manor)

1,500-square-foot cooking studio as well as an 8,000-square-foot patio with sparkling twinkle lights, a pizza oven, cast iron cooking pit and French stove.

“Each week offers a different theme and itinerary, but all are packed Among the Terra vacations with professional instruction as well available is an immersive as ample time to explore the great pasta-making program. (Photo courtesy Terra Farm + Manor) outdoors in several unique ways,” Porter says. “By way of example, take out October pasta program.” added cost and can be booked upon arrival—include According to Porter, during this three-day experience, nearby golf lessons with a golf pro, helicopter tours of guests will learn the art and science behind sfoglia, the Grand Canyon, massage services, and kayak tours which is a fresh, handmade sheet pasta with a sublime, of the nearby Verde River. Wine and custom libations are paper-thin texture. also always on the menu, often provided by nationally “During instruction, you see, guests will learn the lauded expert sommeliers and mixologists. techniques and tricks to this handmade pasta of Emilia“Each night is capped by a farm-to-table six- to Romagna. The classes will progress into creating authentic 10-course dinner—held on the patio al fresco, weather fillings and sauces to complement the pasta, including permitting—and there are always relaxing after-dinner pappardelle, triangoli, gnocchi di ricotta and more,” Porter activities available,” Porter says. “Think cigars, wine, says. “But that is only a piece of the fun.” stargazing and such.”

Beyond the instruction is the stay itself, where the Lovers of the land are in for an extra treat as well, as aim is to awaken all of the senses by the journey’s end.

Terra just announced its partnership with Erich Schultz, Once checked in, expect homemade, farm-fresh breakowner of Steadfast Farm. Through the partnership, Schultz fast daily and three to four hours of hands-on instruction is using his holistic approach to farm design, crop selection followed by lunch and and long-term productivity to showcase produce in very then a host of optional special ways. He is an expert in what is called small-scale recreational activities farming, which is a hyper-efficient, precise and extremely both on-site and off. Just kind-to-the-earth method of farming. In fact, small-scale a sampling of activities farming is the most-sustainable local food-growing available on-site: bocce method. It is also touted for improving soil quality and At Terra, things move as fast— ball, hiking, sporting the overall health of communities. or slowly—as you want them clays, fly fishing, archery, as the guest. (Photo courtesy “To say you will taste the difference would be an guided nature walks, Terra Farm + Manor) understatement,” Porter says.  hatchet throwing, yoga, horseback riding, meditation and a host of indoor Terra Farm + Manor is accepting reservations and outdoor games such through 2021. All stays are inclusive of all as cornhole, pingpong, programming, meals, on-site activities, poker and darts. lodging, specialty amenities and taxes. For more Off-site activities— information, visit terrafarmandmanor.com. some of which are an SEPTEMBER 2020 / SCOTTSDALE AIRPARK NEWS /

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SHE MAKES HER STORY

cottsdale Airpark spoke with female entrepreneurs from diverse industries to get their take on their paths to success.

These businesswomen discuss their pivotal moments and decisions that changed the trajectories of their careers.

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...continues on page 20

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19

Making a

‘Whish’ A

Aimee Werner wanted all-natural products, so she created them

By Christina Fuoco-Karasinski

imee Werner was pregnant with her second son when she tried her husband Jesse’s shaving cream.

She didn’t have any expectations but was soon enthralled.

“Shaving was never good for me,” she says. “I used his, and it was so different than anything I ever experienced. It was all natural and from London. He ordered it from there because he had such a hard time shaving.”

Werner wished products like Jesse’s all-natural, foamless shaving cream were made for women. She said it repeatedly.

“The more I talked about it and obsessed about it, I thought I would figure out how to do it myself,” she says.

To that, Whish: Powerfully Effective Naturals was founded.

“That’s how it started,” she says. “We launched with women’s shaving cream. We had three SKUs (products). Now we have 80-something.”

Based at 15649 N. Greenway Hayden Loop, Whish has focused on its all-natural formulations from the get-go, Werner says. She adds it’s important for the products to do what they say they’re going to do—look good, smell good, feel good and “do something for you,” “We boot strapped it and have grown it on our own,” Werner says.

Dream products

Aimee Werner founded Whish: Powerfully Effective Naturals in 2006, but the products didn’t hit the market until late 2007. (Submitted photo)

Werner founded Whish in 2006, but the products didn’t hit the market until late 2007. By the time they were available to the public, it was the beginning of the recession.

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“It was hard to get big retailers to take products,” she says. “We went after the spa market, and we had a lot of success there. We had hair removal products and a lot of problem-solution products.”

Werner is motivated and ambitious. She wished she could place her products in Nordstrom, and eventually that came to fruition.

“When we started, I had all these little things in my head,” Werner

Whish: Powerfully Effective Naturals is based at 15649 N. Greenway Hayden Loop. (Submitted photo)

says. “I was going to the Nordstrom Beauty Trend Event and I thought, ‘If only I could get into Nordstrom.’

“I’ve spoken at those shows many times now. When you start a business, it’s scary to dream big. But what’s the point if you’re not going to go for it? You don’t want to disappoint yourself, but you also have to push yourself. I’ve dreamt big from the beginning, but it was a long, hard road to get there.”

Whish is very much a family affair. Armed with a commercial art degree, Werner’s sister, Ronelle McKenzie, moved from New York to Scottsdale to serve as Whish’s art director.

The partnership began when Werner asked her to create a logo.

“I bought logos online, but they were bad,” Werner says with laugh. “My sister said she would help as long as I promised to never use any of those companies again.

That was eight years ago. She just couldn’t do it remotely anymore.”

A Horizon High School graduate, Jesse was charged with Whish’s product development.

“He found the manufacturers and everything he needed to launch the product,” she says of Jesse, who earned a bachelor’s from ASU and an MBA from Grand Canyon University. “In this 25,000-square-foot building, we make everything. Jesse felt strongly that we do things on our own. If we wanted to do new products, we had to do it a smarter way.

“We filled our own bottles. We didn’t have to order all the bottles at once. We would fill what we needed for each item, and then

we had a really big opportunity with Birch Box. They asked us to make 350,000 units at a time and we thought, ‘How are we going to get this done?’”

She bought a high-speed filling machine, and now the company has four. They also purchased a silk screen machine for in-house bottle decorating.

The family owns its formulas, which are managed by an on-site chemist.

“We’re bringing in all the raw materials and doing the mixing for the bulk of the products,” Werner says. “It’s so much more efficient.”

Getting a charge

Jesse and Aimee met when they were in the semiconductor industry. She was transferred to Phoenix for a job promotion and was hired away by Jesse’s father.

“He hired me and that’s when I met Jesse, and the rest is history,” she says.

Jesse grew up with an entrepreneurial spirit like his father, who started a business at a young age.

“It always appealed to me what he was able to accomplish in life,” Werner says.

She can count herself among the successful entrepreneurs. In mid-August, she launched Arizona-inspired jojoba products through QVC, the culmination of an eightweek campaign. Without her staff, it would have taken 20 weeks to accomplish the same goal, she says.

“If I needed to have 1,000 body butters tomorrow, it would have been impossible

without them,” Werner says. “They enable us to be quick and respond to the market. When all of this (pandemic) craziness happened, we pivoted to hand sanitizer because we had all the equipment.

“That’s the biggest thing. We didn’t anticipate how much product development we would have to invest in and commit to.

The fun part about it is constantly creating and formulating and finding new ways to package things. It’s not just about the ingredients. We have to consider what the art looks like, the texture and so many other things.”

Whish is soon to become a household name. It’s in all Nordstrom Rack stores, Nordstrom’s 15 spas and Massage Envy.

Soon, Werner will offer more products on QVC, place her goods in FabFitFun’s winter box and launch natural lip balm sets—black cherry, watermelon, coconut, peach and frosted pear—in Costco just after Labor Day. We r n e r i s p ro u d o f w h a t s h e ’ s accomplished.

“It’s a big investment we made,” she says. “We had to do a lot of improvements on the building to accommodate the mixing tanks. It was a big project, but it’s super worth it.”  Whish Beauty 15649 N. Greenway Hayden Loop, Scottsdale 1-888-55-WHISH, 480-219-0864 whishbody.com

SEPTEMBER 2020 / SCOTTSDALE AIRPARK NEWS /

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Putting Clie KRISTI MORROW NAVIGATES THE FINANCIAL WATERS

By Christina Fuoco-Karasinski

risti Morrow likens her job as a financial adviser to a puzzle.

She and her partner in InReach Wealth Advisors, Jason Ayala, help clients make sense of their financial situation using pieces of their lives.

“I like to do puzzles and play games in my free time,” Morrow says. “I take a million little pieces and see how they fit together. A lot of creativity goes into being a financial planner.”

InReach Wealth Advisors is a comprehensive financial planning practice that works with individuals to help them create a plan for their short- and long-term financial goals. The team helps clients accumulate and preserve wealth, in addition to managing their emotions through the ups and downs of life and the market.

A private wealth advisory practice of Ameriprise Financial Services LLC, InReach Wealth Advisors puts its clients first. Morrow and Ayala strive to understand what’s truly important to their clients through their Confident Retirement Approach. Confidence and financial control are the goals.

Morrow, a Minnesota native who graduated from ASU with a marketing degree in 1998, began working in the field shortly thereafter, when she and Ayala’s company was part of American Express

Kristi Morrow is a certified financial planner, accredited portfolio management adviser, certified divorce financial analyst and certified long-term care specialist.

(Submitted photo)

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ients First Financial Advisors. She left the field to raise her two daughters, Natalie, 16, and Emily, 13, but returned to work after eight years.

“I love being a mom, but getting back to work was a priority for me, for sure,” the DC Ranch resident says.

Reteaming with Ayala, Morrow wanted to come up with a strong name to represent their philosophy. InReach Wealth Advisors just made sense.

“It took a lot of thought between my partner Jason and I,” Morrow says.

“It was really the one name we kept coming back to. It just resonated with us.

Clients would sit with us and say, ‘These are our dreams. We just don’t feel we’ll ever be able to accomplish this in this lifetime.’

“All your dreams are in reach. You just have to put a plan together. I say that in meetings with our clients.”

Morrow and Ayala work with clients of all ages—it’s never too early or too late to formulate a financial plan.

“It’s always a good time to come in for an initial meeting,” Morrow says. “It’s a little exposing for people. We’ll always be encouraging. We’re never negative about where they are. We’ll tell them if they don’t need a financial adviser at that moment.”

Morrow is a certified financial planner, accredited portfolio management adviser, certified divorce financial analyst and certified long-term care specialist.

She enjoys helping folks who are in transition—transitioning into a retirement home or going through a divorce or death.

“That’s why I chose my designations— mostly for women in transition,” she says.

Meanwhile, Ayala handles retirement planning and wealth preservation strategies, investment management, financial strategies for LGBTQ couples and families, charitable giving, tax-planning strategies and estate-planning strategies.

“We work as a team,” she says. “If you’re hiring us, you get both of us and the entire team. We have four people, and we really enjoy keeping our company

InReach Wealth Advisors is a comprehensive financial planning practice that works with individuals to help them create a plan for their short- and longterm financial goals. (Submitted photo)

small. We don’t want our clients to feel like they’re being lost, that they’re just another number.”

Clients sometimes feel slightly uncomfortable talking finances with the team, but Morrow and Ayala do their best to put them at ease.

“They know we are there strictly to help them achieve their goals,” she says.

“It’s their money. It’s their decision.

They’re their ideas. We just suggest how to get there.

“We bring all the pieces together. It’s like having a road map. The plan breaks it down for them, step by step. Finance may not be their strength, so they get overwhelmed and don’t know how to lay it all out. That’s what we’re here for.”

Charity is important to InReach Wealth Advisors, which has 100% client retention.

Each quarter, the team is involved in charity or volunteer work that involves its clients.

Most recently, it teamed to raise funds for St. Mary’s Food Bank. Morrow saw this project as vital.

“The food banks are overrun with people who have lost their jobs due to the pandemic,” she says.

In August, InReach Wealth Advisors will host a water drive tied with free, 15minute financial advice. (Call the number below for more information.) Every year, Ayala, Morrow and their team assemble food and gift baskets for families through Los Ojos de la Familia AZ, which means “eyes of the family.”

“We’re looking to help local families in need any way we can, based on the need in the world,” Morrow says. “We always invite our clients, and our clients are so wonderful in participating. It makes them feel like they’re part of the family as well.”  InReachWealth Advisors 14500 N. Northsight Boulevard, Suite 213, Scottsdale 602-825-3212, inreachwealth.com kristi.morrow@ampf.com

SEPTEMBER 2020 / SCOTTSDALE AIRPARK NEWS /

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FEARLESS FEMALE LEADERS ARE MAKING A DIFFERENCE

By Alison Bailin Batz

here’s no rest for the wicked, and even less for the wickedly smart and successful women across Scottsdale.

And they wouldn’t have it any other way.

Here is a look at how several local female business leaders got to where they are today, each making a difference in the area by carving their own paths.

TAMARA WOODBURY CEO, Girl Scouts–Arizona Cactus-Pine Council Tamara Woodbury has dedicated her career to creating the conditions for personal and organizational transformation.

“I am passionate about preparing youth and adults for leadership that is sourced from an inner authority and authenticity,” Woodbury says. “I’m grateful that my career has allowed me to experience professional leadership in the social sector for over three decades.”

Since 1993, Woodbury has served as the CEO of Girl Scouts–Arizona Cactus-Pine Council. Throughout her 30-plus years in the nonprofit sector, she has also served as executive director of the YWCA of the National Capitol Area, Washington, D.C., as

Tamara Woodbury has dedicated her career to the Girl Scouts. She is now CEO of Girl Scouts–Arizona Cactus-Pine Council. (Photo courtesy Girl Scouts–Arizona Cactus-Pine Council)

assistant director of the Girl Scout Council of the Nation’s Capitol and in professional leadership positions at Girl Scout councils in San Francisco and Salt Lake City.

“Girl Scouting prepares girls for a lifetime of leadership, a safe space where they can be themselves and discover their strengths and talents, and a place where they can speak about important issues and be heard,” Woodbury says. “I’m not sure any other organization gives all of this to girls.”

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The council serves 20,000 Girl Scouts across central and northern Arizona, including 3,100 in the North Valley alone. Under Woodbury’s leadership, the nonprofit has been transformed over the last 27 years by fostering the leadership abilities of its staff, members and volunteers, in place of a traditional organizational structure.

Since 1993, Woodbury has led the council to see unprecedented growth in services and resources, which have brought national recognition and research interest to the organization and community.

In 2017, the council introduced an $18 million campus to Phoenix—The Bob & Renee Parsons Leadership Center for Girls and Women at Camp South Mountain. This addition allows for Valley Girl Scouts to experience summer camp close to home, in addition to having the option to explore up north at three other camps located in Prescott and Payson.

According to Woodbury, none of this would be possible without the council’s staff and volunteers.

“Words seem wholly inadequate to express my appreciation for the courage, strength and passion they bring to Girl Scouting,” Woodbury says.

vital services to our members and makes important contributions to our community.”

JANENNE LACKEY, CFP Investment Adviser Representative and Chief Compliance Officer, Wilde Wealth Management Group

A former obstetrics and surgical nurse, Michelle Lind is the CEO of the Arizona Association of Realtors.

(Photo courtesy Michelle Lind)

MICHELLE LIND CEO, Arizona Association of Realtors After spending five years as an obstetrics and surgical nurse, Michelle Lind was compelled to do something more with her medical experience.

“Assisting an attorney with reviewing the medical records of a mother who had died after childbirth gave rise to the idea of becoming a nurse consultant,” Lind says.

“But the more I considered my options, it became clear. Rather than work for an attorney, I would go to law school and be an attorney.”

She earned her law degree in 1990 with honors and spent a few years practicing professional liability law before making another career change to a boutique law firm that focused on real estate.

“I quickly discovered that I enjoyed the real estate practice,” Lind says. “There were more opportunities to be proactive rather than reactive, giving me the chance to prevent problems before they occurred.”

The Arizona Association of Realtors was the firm’s client. At the time, the Arizona Realtors did not have in-house counsel. In 1999, after a discussion with the then-CEO, Lind joined the Arizona Realtors as its general counsel. She concentrated on risk management, the development of standardized transactional forms and authored a real estate book.

Since 2012, Lind has served as the CEO of the Arizona Association of Realtors.

“If you would have asked me 30 years ago, I would have never guessed that I would have practiced real estate law or even liked it,” Lind says.

“I feel very fortunate to have represented the Arizona Realtors all these years.

I wouldn’t have dedicated my career to it if I didn’t believe that the association provides

Janenne Lackey has always been focused on helping individuals navigate the twists and turns of life.

“For many years, I did this quite literally,” says Lackey, who initially worked in athletic training, primarily for gymnasts. “If you’ve have competed in sports at a high level, or support your children to do so, then you know that it involves more than just physical aches and pains.”

Lackey is referring to the oft-painful financial toll competing can take on one’s wallet, saving and retirement.

“I actually enjoyed math and science in school,” Lackey says. “So, after doing my part in science via training, I decided to try my hand at helping people using my math skills.”

In 2000, Lackey began her second career, in financial services. And it stuck.

During the past 20 years, Lackey earned her CFP and became an independent investment adviser. In 2008, she affiliated with Wilde Wealth Management, and by 2013, she was asked to serve as the firm’s operations manager. She is now the chief compliance officer.

“I still work with clients day to day, as well as manage retirement plans of small and medium-sized companies,

and individual accounts at colleges and universities,” Lackey says.

Since joining the firm, Lackey has been an avid volunteer and active participant in Wilde Wealth Management’s Wilde for Arizona Community Outreach Program, which empowers the staff to be active volunteers, fundraisers and neighborhood champions. In addition, her own volunteer and civic leadership with such organizations as the Cystic Fibrosis Foundation, Girl Scouts, Camp CEO and Little League Basketball has earned her the National Association of Women Business Owners Unsung Hero Award.

Amanda Sett is Fasturtle Digital’s creative director and is working on a redesign of the Phoenix Children’s Museum website.

(Photo by Claudia Johnstone)

AMANDA SETT Creative Director, Fasturtle Digital

Janenne Lackey is an investment adviser representative and chief compliance officer with Wilde Wealth Management Group.

(Photo courtesy Wilde Wealth Management Group)

At just 5 years old, Amanda Sett illustrated a book.

“Well, sort of. It was called ‘Bunny Goes to School.’ My mom and I made the story up together, and then I drew all of the animals to help make it come to life,” Sett says.

Her artist mother sent it to a self-publishing house and had it professionally printed and bound to share with friends and family.

Seeing her story and pictures come to life had a profound impact on Sett, who continued illustrating through elementary school, eventually moving on to digital art by teaching herself to use Adobe Photoshop in her early teens.

In high school, she took graphic design classes and still remembers her first project: a graphic novel. Those classes, as well her more

SEPTEMBER 2020 / SCOTTSDALE AIRPARK NEWS /

25

traditional art projects, became her passions.

“My decision after graduating was easy.

I enrolled at the Art Institute of Los Angeles to study graphic design professionally,” Sett says.

Upon graduation, Sett signed on for the school’s professional showcase. During her presentation, Eric Olsen, founder of a then-small digital start-up called Fasturtle, applauded her portfolio.

“He hired me a week later, and 12 years later I’m still here,” says Sett, who is the global firm’s creative director.

She helped launch a new division for the firm, Fastsites by Fasturtle, to help small and micro-businesses, and she is about to complete a website refresh for Phoenix Children’s Museum.

In her spare time, she sculpts and dabbles in costume design.

“You have to flex your creativity muscles if you want them to stay strong. You have to mix it up regularly, like with any workout,” Sett says. “Use it or lose it.”

KAREN GLEASON Founder, Glove It! As a child, Karen Gleason’s mother taught her how to sew.

“I loved it and actually sewed my

own clothing throughout the rest of my childhood and teen years, falling in love with all things fashion along the way,” says Gleason, who moved from South Dakota to study fashion merchandising at ASU in 1979.

Upon graduation, Gleason became a wholesale apparel manufacturer for Star of India Fashions.

“The job took me to New York in 1987, where I soaked in every bit of knowledge available from designers around the world,” Gleason says. “Soon, I was ready to spread my wings.”

She returned to Arizona in 1989 and partnered with colleague and friend Kay McDonald to launch Regalia Accessory Co., a clothing and accessory company she led for 18 years.

“During that time, I also took up golf,” Gleason says. “It was actually during golf with girlfriends that I got inspired to pursue what would become my life’s passion.”

Sick of the generic, white golf gloves, Gleason envisioned a line of colorful, boldly designed female golf gloves. She brought her vision to a few PGA Golf Shows and by year ’s end had a manufacturing partner to help turn her dream into reality.

“I started the company, which I named Glove It!, out of my home while still leading Regalia. I even wrote designer Nicole Miller a letter expressing my desire to license her whimsical designs for my line, to which she agreed,” Gleason says.

“The business grew so fast that I sold Regalia in 2007 to focus on Glove It! full time.”

She opened an office in Tempe, and then a formal headquarters in Scottsdale in 2016. Today, the brand is in golf clubs, tennis clubs, resorts and country clubs worldwide.

“We have distribution across Europe, Australia and Canada, and locally at The Phoenician, Troon North, The Boulders and The Biltmore Golf Clubs, among others,” Gleason says.

PAIGE LUND General Manager, JW Marriott Camelback Inn

Karen Gleason was sick of generic white golf gloves, so she introduced a pop of color to the industry. (Photo courtesy Karen Gleason)

When Paige Lund was 13, she got a job at Country Kitchen in her native Minnesota.

“From the day I walked in the door, I knew hospitality was my fate,” says Lund, who began researching college restaurant programs while in high school. “I settled on Northern Arizona University, as it

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In spring 2019, Paige Lund joined the iconic JW Marriott Camelback Inn as its first female general manager. (Photo courtesy JW Marriott Camelback Inn)

had similar weather and the small-town feel of my hometown but with a worldclass School of Hotel and Restaurant Management.”

By 1993, as she prepared to graduate and get married, she set her sights on a role with Old Spaghetti Factory, who’d been recruiting her, Lund says. “But, in an effort to practice my interview skills, I met with one last company first.”

That company was Wyndham Hotels and Resorts.

“I started with Wyndham in 1993, taking a position as a food and beverage manager in development back in Minnesota, though long-term Arizona is where Clark—a Lake Havasu City native—and I longed to put down roots,” Lund says.

The next 20-plus years flew by, with Lund serving in various leadership roles at a laundry list of Arizona’s top resorts, including the The Ritz-Carlton, Boulders Resort & Spa, Westin Kierland Resort & Spa, The Wigwam and Renaissance Phoenix Downtown Hotel, among others.

Lund also took on several leadership roles within the Arizona hospitality and tourism sectors. Notably, she is a member of the board of directors for the Arizona Lodging and Tourism Association, the Phoenix Tourism and Hospitality advisory board, and the NAU School of Hotel and Restaurant Management national advisory board.

In spring 2019, she joined the iconic JW Marriott Camelback Inn as its first female general manager. 

Graphic design is the practice of combining text with images and concepts, most often for advertisements, publications, or websites. The history of graphic design is frequently traced from the onset of moveable-type printing in the 15th century, yet earlier developments and technologies related to writing and printing can be considered as parts of the longer history of communication.

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Fe b r u a r y 2 6 th, 2 0 2 1

As one of the Chamber’s most time honored signature events, the Sterling Awards embody the spirit of our organization by celebrating the people and companies that have demonstrated excellence, innovation and community stewardship, making Scottsdale one of the best cities to live in our Nation. Over the years we have honored our city’s outstanding corporate neighbors and

Don’t miss this celebration of achievement, perseverance and community service.

For Sponsorship Opportunities or more information please contact Cheri’ Valentino

cvalentino@scottsdalechamber.com (480)355-2708

brightest rising stars.

NOMINATIONS

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Big Business

Small Business

Recognizes significant contributions to q u a l i t y o f l i f e a n d t h e e c o n o m i c f a b r i c of the community.

Recognizes a company that demonstrates success through product or service innovation and professionalism, and has made contributions to community-orientated projects.

a signature event of

Micro Business

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Recognizes an entrepreneur ship or emerging business exhibiting success through innovation, creativity and collaboration.

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‘A True Honor’

appendix,” she adds.

And if the book wins the Author Academy Award, Waltman hopes it’ll help raise awareness to those suffering from emotional and physical pain.

“Crystal’s proven path gives you the tools you need,” says Kary Oberbrunner, founder of Author Academy Elite and the Author Academy Awards. “She is a

By Kristine Cannon warrior of self-care. Her raw stories of sports, sobriety and spine surgery give cottsdale resident Crystal all those who suffer a message of hope.”

Waltman has been nomi“I have watched Crystal as she nated for a 2020 Author has developed into the person she is Academy Award for her today, living her best life by setting book “Quitting to Win.” boundaries,” adds Waltman’s sister, Released July 7, “Quitting to Win” Jessica Zaragoza. “I admire her spiritual is nominated in the health category. fitness and her willingness to carry the “It is a true honor and a surreal message to others.” feeling,” Waltman says. “I don’t see According to Oberbrunner, hunmyself as a literary genius, but after dreds of genre-spanning books written losing a best friend to mental illness, I by authors from around the world are realized there are so many people who up for an Author Academy Award this are suffering quietly. Turning tragedy year. into triumph is a daily choice.”

The goal of the awards, he says, is Described by Waltman as a book to “further connect this global comabout sports, spine surgery and sobrimunity of authors, maintain excellence ety, “Quitting to Win” shows readers and integrity of the book publishing how to let go of the past and release the industry, and raise awareness that the shame of guilt, how to feel physical and stories being told and the authors who emotional pain while also maintaining write them are worth our attention.” spiritual fitness and how to love the With 16 categories, the Author person they are and are meant to be.

Scottsdale resident Crystal Waltman’s book “Quitting to Academy Awards’ entries are reviewed “‘Quitting to Win’ stems from the Win” was published July 7 and is nominated for a 2020 and evaluated on popular vote, social simple phrase: ‘Are you sick and tired Author Academy Award. (Photo courtesy Author Academy Elite) contribution and overall presentation of being sick and tired?’” Waltman by the academy’s voting membership, daily—and it’s this reader feedback she says. “Success can sometimes come says is the most rewarding part of writing comprised of best-selling authors, literary from what you don’t do.” agents and industry leaders.

Waltman is a fourth-generation Arizonan the book.

Voting is closed, but the top 10 finalists in “Hearing stories of how mothers and and a former first baseman for the 1997 Central Arizona College softball team that daughters became closer, because ‘Quit- each category were slated to be announced ting to Win’ opened the dialogue of some August 25. won the NJCAA national championship.

The top 10 finalists will then be invited In 2015, she broke her back in three places uncomfortable life lessons,” she says.

“How couples after reading the book to present their book synopsis at an Author and now lives with a metal cage, two rods, together were able to share their stories with Academy Awards Red Carpet Session on eight screws and three spacers.

Waltman also battled alcoholism and their partner, which brought them closer. October 23 in Columbus, Ohio.

Winners will be announced that evening described she entered that battled with a The process of being vulnerable opens me up to criticism, so faith has been my pillar at the Author Academy Awards Ceremony. “competitive, sports-like mentality.”

In the meantime, Waltman will soon “I couldn’t picture myself past the age of of strength.”

Waltman’s goal is to get the book in release the audio book for “Quitting to Win.” 40,” she says. “When I made it to 40 years She’s also creating a digital course called old sober, I felt a calling to write it all out recovery centers in all 50 states “to remove and release the shame and guilt and show the shame and guilt of addiction, alcoholism “Eating to Win” and plans to, hopefully, write another book of the same name. and raise awareness to mental illness.” compassion for others.”

Info: crystalwaltman.com, authoracad“‘Quitting to Win’ is designed for smallSince the release of “Quitting to Win,” Waltman has received messages from readers group study, with discussion questions in the emyawards.com 

Scottsdale’s Crystal Waltman is in the running for author award

S

SEPTEMBER 2020 / SCOTTSDALE AIRPARK NEWS /

29

Together

AZ Custom Hats & Apparel merges with Arizona Custom Embroidery

Brett Ortiz and Erika Schmeissing merged their companies to become AZ Custom Hats & Apparel in the Scottsdale Airpark. (Photo by Pablo Robles)

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By Kamala Kirk

hen Brett Ortiz launched AZ Custom Hats & Apparel in 2016, his business grew quickly and built a reputation for making high-quality, custom products that include everything from hats and accessories to clothing items.

“We started out selling hats with different sayings on them,” Ortiz says. “That eventually grew into people wanting us to make them custom hats, which then snowballed to shirts and other items. At that point, we went from being an online Instagram business to creating full-fledged promotional products.”

As his company blossomed, Ortiz started to get larger orders that were difficult for him to handle on his own. He reached out to fellow business owner Erika Schmeissing for help.

“Brett would come to me for his embroidery orders, which I would help him with,” Schmeissing explains.

“From there we formed a friendship, and ultimately a partnership.”

Schmeissing founded Arizona Custom Embroidery AZ Custom Hats & Apparel can handle most personalized requests at its location in the Scottsdale Airpark. in 1986 and has been in the apparel (Photo by Pablo Robles) Airpark area for more than 30 years. Her company specialbusinesses; then, when Schmeissing’s office izes in custom embroidery for a wide range lease was up in 2020, she moved into Ortiz’s of products and has an extensive client list space. But after a couple days working that includes major resorts, country clubs together, they realized they needed more and other businesses in the area. room, so they found a new space across the Ortiz and Schmeissing began working street that was three times larger and could together almost daily while helping each accommodate their need for expansion. other out with various orders. Eventually Ortiz and Schmeissing are excited for their they came up with the idea to merge their partnership and the opportunities that lay

30 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

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ahead of them. They look forward to combining their shared knowledge and resources to further expand their client base and business model.

“We’re both applying our knowledge of the industry and our experiences,” Schmeissing points out. “We’ll take things that he does well and combine them with what I do well. We test out different things to figure out what works best for us in each situation. Brett also helps me with the computer and technology side of things.”

“Erika does a lot of contracts with country clubs and golf resorts, whereas I work with a lot of bars and nightclubs,” Ortiz says. “Between the two of us, we’re pretty diverse and widespread. I’m bringing more technology and social media into the mix, which is changing things up. She has years of experience and is guiding me through different things, while also helping me be more organized and keep track of stuff.”

Despite COVID-19, the two have been busy.

They’ve been making lots of custom masks inhouse for clients, in addition to screen printing and fulfilling orders for promotional products. They are assembling a full showroom where clients can come by to check out their offerings and work with them on custom designs.

Arizona Custom Embroidery’s website features an entire catalog of apparel choices that clients can browse, while AZ Custom Hats & Apparel’s website also offers the option to design online.

Together, Ortiz and Schmeissing plan to continue to be a one-stop shop for all their clients’ needs.

“Putting our two businesses together has made us stronger and given us hope, especially during this pandemic,” Schmeissing says.

Adds Ortiz, “I’m pretty excited about this new opportunity for our combined growth and success.

It’s wonderful to be able to learn from one another and teach each other new things.”

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31

FOOD & WINE

Fire and

At Kasai Japanese Steakhouse, for teppanyaki, guests are treated to seven-course meals of shrimp starter, mushroom soup, house salad, fried rice, seasonal vegetables, protein and Dole Whip Hawaiian pineapple frozen dessert.

(Photo courtesy Kasai Japanese Steakhouse)

Fun Kasai Japanese Steakhouse maintains its high energy

By Christina Fuoco-Karasinski

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hen Sapporo in Scottsdale rebranded as Kasai Japanese Steakhouse in November 2018, the move infused new energy into the 11,000-square-foot airy building.

Owner Michael Russello says that energy hasn’t subsided. The teppanyaki restaurant had a facelift over the pandemic break from March 17 to July 1.

“We took away other tables and added four teppanyaki tables, totaling 14,” Russello says. “Nowadays, people want more of the Japanese steakhouse.

“We were busy last night. Guests were just having fun. It’s a dinner show where you forget about the world for a little while. I’m blessed with the best chefs around, which make me look good.”

The teppanyaki tables seat 146.

Previously, the tables were only at the back and sides of the restaurant. Now, with the addition of the four hoodless

tables, teppanyaki is the dining room’s focal point.

For teppanyaki, guests are treated to seven-course meals of shrimp starter, mushroom soup, house salad, fried rice, seasonal vegetables, protein and Dole Whip Hawaiian pineapple frozen dessert.

Teppanyaki, which is cooked on hoodless grills, features a slew of options individually or in combinations—filet mignon ($36), New York strip ($34), sumo filet mignon ($48), sumo New York strip ($44), chicken breast ($20), soyglazed tofu ($20), calamari steak ($24), salmon ($30), scallops ($34), shrimp ($28), sea bass ($42), lobster ($46) and

32 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

Wagyu filet mignon ($70).

There’s more to Kasai than teppanyaki, though. When Kasai reopened, it listed on its menu some old favorites, like the Misoyaki black code with eel sauce and togarashi butter ($18) and the Mongolian lamb chops with Asian slaw, coconut curry and beurre blanc ($24).

“We did reduce some items on the menu, though,” he says. “With coronavirus, you want to keep your inventory down. It’s a good amount of money sitting in inventory when you have to shut down. It’s not fun.

“You’re going through a lot of product. You can’t just keep produce or fresh fish around. I’m a foodie type of

FOOD & WINE

Kasai is well known for the flames that greet guests upon entering.

(Photo courtesy Kasai Japanese Steakhouse)

The Kasai-Tai is a delicious combination of rum, orange liqueur, amaretto, lime juice, mango and lemongrass foam. (Photo courtesy Kasai Japanese Steakhouse)

guy, and every item we do right now is great. We do care about the appetizers.

We have incredible sushi, too.”

Russello couldn’t donate the leftover produce because the boxes were open.

“When you have an open box, you’re not

allowed to donate, I don’t think,” he says.

“We’ll have 15 cases of eggs and it’s open.

You’re not allowed to donate it. That was one thing I said when this thing started— they should have changed that rule.”

Restaurants are nothing new to Russello. He also owns the ice cream shop The Creek Cookies and Cream at The Shops at Dynamite Creek, 28248 N. Tatum Boulevard, Suite B1, Cave Creek.

“We have raspberry Dole Whip there,” he says, before quickly adding, “My focus is on Kasai, and we want to grow the concept in the area. There are a couple of locations that we’re eyeing.

We have Downtown Phoenix ready to go as soon as we want to pull the trigger.

“We planned on taking over the space in June. With this hoodless teppanyaki grill it’s way better. We can go anywhere

The Friends with Benefits Roll ($14 for six to eight pieces) is spicy crab mix, tempura shrimp, cucumber, jalapeno, seared spicy salmon, eel sauce, spicy mayo and garlic butter.

(Photo courtesy Kasai Japanese Steakhouse)

and do them. There’s no teppanyaki in Downtown Phoenix.”

Colorful, potent drinks are a centerpiece as well, like the Violet Solstice made with Hendricks Mid-Summer Solstice gin, creme de violette and fresh lemon juice ($14) or The P. King cocktail (in honor of original owner Patrick King, who lost his battle with melanoma earlier this year) made with Toki Japanese whiskey, lychee liqueur, fresh lime juice and a dash of bitters ($14).

Whether it’s the bar, teppanyaki table or dining room, guests will be greeted by staff wearing masks.

“We’re really abiding by the rules,” Russello says. “Everybody’s wearing the masks. The chefs, they’re more strict than anybody in the building. It’s a little easier for us because we have a bigger place. It’s tough to be 50% in a smaller restaurant.

We’re lucky that it’s a big space.”

Kasai is still about having fun, though.

“It’s high energy, and we play fun music,” he says. “It’s not a place for a really quiet dinner. People yell at the tables. They’re just having fun. We have a great staff, and they’re pushing the fun element, too.”

This fall, Kasai will take a new turn.

“I want to do brunch in the fall,” Russello says. “We’re starting to think about it right now. It’s a two-month process for a teppanyaki brunch. I want to figure it out and get suggestions from the chefs. I think it could be a fun brunch place, too.”  Kasai Japanese Steakhouse 14344 N. Scottsdale Road, Scottsdale, 480.607.1114, kasaiscottsdale.com

SEPTEMBER 2020 / SCOTTSDALE AIRPARK NEWS /

33

REMEMBER When

Historic Innkeepers Created an Industry

By Joan Fudala

S

Sylvia Evans, left, opened the Jokake Inn in 1926 and was known as a gracious hostess to guests, as shown in this photo. (Evans Family collection/Scottsdale Public Library)

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cottsdale hoteliers rock! The men and women who run Scottsdale’s resorts and hotels have had to cope and adjust to the daily challenges of the COVID19 pandemic.

Their employees and guests have had their lives upended as well. Despite the pandemic, today’s innkeepers carry on a tradition of welcoming visitors to Scottsdale and providing jobs for local residents started over 120 years ago.

From the 1890s through the 1950s, visitors came to Scottsdale’s inns and guest ranches as much for the personality and hospitality of the innkeepers as they did for the properties’ location and amenities.

Scottsdale’s earliest hoteliers had challenges that seem unreal today. For example, no electricity until 1918, no air conditioning until the 1940s and no city services (paved streets, sewer system, fire protection, etc.) until after Scottsdale was incorporated in 1951. Season guests usually came for extended stays, had most (if not all) of their meals on-site and depended on the innkeeper for entertainment and transportation to outings.

Get to know some of Scottsdale’s historic innkeepers:  New Yorkers Howard and Ida Underhill were the first to accept paying guests in their home on the northwest corner of what is now Scottsdale and Indian School roads. Oasis Villa, also known as Kenilworth Ranch, opened circa 1897, offering winter season accommodations in a boarding-house or tent-home (wood framed with canvas flaps for windows that could be raised for breeze or lowered to block sun or cool temperatures) setting.

Most of their guests were either house seekers or health seekers, because tourism as we know it today was virtually nonex-

REMEMBER When istent in the farm settlement of Scottsdale.

Affectionately known as the “mayor of Scottsdale,” Howard was described by a former guest, Emma Paddock Telford of Brooklyn, who wrote a letter to the Arizona Republican following his death in February 1905. “When on the edge of a choking, whirling sandstorm or Arizona downpour, the dweller in tents, new to the life, homesick, frightened and without the requisite ‘faculty’ to make the most and best of their surroundings, could look out and seeing the ‘mayor’ coming with hammer or spade ready to tighten the guy ropes or lead into other channels the too-familiar water course, the sunshine came with him and courage rose. This world is better for all such kindly, gentle and cheery souls.”  Oasis Villa became the property of Ed and Mary Graves, recent arrivals from Kentucky, sometime around 1905. They eventually renamed it Graves (Guest) Ranch and added more tent cottages for their seasonal guests. Many health seekers stayed with the Graves family, easing their chronic symptoms with the ranch’s excellent meals of locally grown fresh produce, gentle outdoor exercise (croquet was popular) and exposure to the warm, dry winter climate. Ed, who came to Arizona for his own health, also operated one of the area’s first craft/gift shops, the Graves Curio Store. His shops (in Phoenix and at the Graves Guest Ranch) featured baskets, pottery, rugs and other items handmade by Native Americans and local artisans, as well as Western relics. Although he succumbed to tuberculosis in 1923, the Graves Guest Ranch operated well into the 1950s.

 Canal builder W.J. Murphy and his son, Ralph, opened the Ingleside Club in 1909 near the Arizona Canal and Thomas Road. As the area’s first luxury resort, and not a sanatorium, it included a nine-hole golf course, only the second course in the Arizona Territory at the time. Ralph was the genial “proprietor” or “operator,” often hosting Phoenix-area civic organizations for luncheons or dinners to market the inn to locals as well as seasonal visitors. He also marketed lots in the Ingleside/Arcadia area for those looking to relocate to the Salt River Valley. Among his VIP guests, whom he wined and dined, was Vice President Thomas Marshall and his wife, Lois Kimsey Marshall, whose parents lived in Scottsdale.

An Ingleside brochure from about 1921 said, “The club is operated by those who understand and love Arizona—not by Robert “Bob” Evans designed the Jokake Inn for his thenimported managers unfamiliar wife, Sylvia, then designed and opened the Paradise with western conditions and Inn nearby. (Evans Family collection/Scottsdale Public Library photo) picnics, camping and side trips booklet she wrote about her Jokake Inn are handled largely under the supervision of the club; with the catering, experiences, Sylvia Evans Byrnes wrote, as far as possible, done by the club chef.” “Soon the days were 16 hours long for Ralph penned in the brochure, “One each of us—what with meeting guests, forgets at Ingleside that the world is a planning, cooking and overseeing the place of care, and believes that peace is increasing number of help. Rise at 5:30 a.m. and bed at midnight was the regime.” the lot of man.”  Sylvia Evans and her then-husband, After the inn was sold, and eventually Robert, moved to the base of Camelback closed (the tower building still stands on Mountain in the 1920s on land gifted the grounds of The Phoenician Resort), to them by his artist she reflected in the booklet, “Was there mother, Jessie Benton really a Jokake Inn with scores of happy Evans. Sylvia and friend people playing tennis, swimming, sun Lucy Cuthbert, gracious bathing, horseback riding, laughing and hostesses, decided to relaxed in glorious vacation fun? Many open a tearoom on the voices, action unceasing…It seems like Evans’ property in 1926, a dream.” calling it the Jokake  Mildred Bartholow bought the former I n n . I m m e d i a t e l y a Blount/George family home built circa d r a w f o r l o c a l s a n d 1896 (where the Civic Center Library seasonal visitors, two parking lot is today) and opened The years later they began Adobe House guest ranch in 1928 with adding guest rooms due her friend Inogene Ireland. A profile to popular demand. In of Bartholow in the August 17, 1947, buildings designed and Arizona Republic said, “She has made built by Robert, Sylvia good her intentions of conducting an gave guests a flavor of English-type house party on the edge the Southwest, decorat- of the desert. She looks like somebody’s Mildred Bartholow operated The Adobe House, 1928-1950s. ing Jokake with arts and favorite grandmother with her white hair, (Photo courtesy Scottsdale Public Library) crafts of the region. In a her homey attitude and her interest in SEPTEMBER 2020 / SCOTTSDALE AIRPARK NEWS /

35

REMEMBER When people. But Miss Mildred Bartholow has converted her motherly attributes into unusual channels and has become a successful businesswoman in the process.”

The Adobe House brochure explained that it was not a sanitarium but was perfect for those “needing rest and comfortable quite living”; a hammock and rocking chairs on the inn’s porch were evidence of this leisurely environment. Fifteen guests could be accommodated, and meals and access to saddle horses were provided.

With leisure travel restricted due to World War II rationing and wartime service, Bartholow ran the cafeteria/canteen at Thunderbird II Airfield, providing meals to the aviation cadets training at what is now Scottsdale Airport/Airpark between 1942 and 1944. The Adobe House closed in the early 1950s, was used as the town’s first library and community center, and was torn down after a fire in 1970. Bartholow died in 1966 in her native Maryland.  Financially supported by John C. Lincoln, Jack Stewart opened the Camelback Inn on Lincoln Drive in 1936.

He and his wife, Louise, ran the inn for over 30 years. With a background as a

Tony Curtis, left, and his wife, Janet Leigh, second from right, are welcomed to the Hotel Valley Ho by owners Bobby Foehl, right, and his wife, Evelyn, second from left. (Photo courtesy Scottsdale Public Library)

publicist and a gregarious personality, Jack was a natural hotelier. The Stewarts had a loyal, seasonal clientele at the inn, visiting from throughout the nation and overseas. They organized numerous social

Ed and Mary Graves operated the Graves Guest Ranch in the early 1900s; they are shown here with young Bill Miller. (Photo courtesy Scottsdale Public Library)

36 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

events for their guests, ranging from gymkhanas (horse events) to cookouts, costume parties and children’s activities.

They also hosted countless community and charity events and were particularly generous to military members and their families during World War II and the Vietnam War. His memoir, “We Met at Camelback,” is a fascinating read about the who’s who and the what happened during the Stewarts’ decades as owners/ hosts. Jack was a leader in the Valley and state tourism industry, a key promoter of spring training in Scottsdale and a founder of the Fiesta Bowl in 1971. He sold the inn to Marriott in 1967 and died in February 1973.  After the Jokake Inn’s Robert and Sylvia divorced in the early 1940s, Robert designed, built and opened a sister property on the Evans’ land at the base of Camelback Mountain, the Paradise Inn. Debuting in 1944-45, the Paradise Inn under Robert’s leadership accommodated 140 guests. The inn’s brochure described its lifestyle: “The social director helps our guests to become acquainted and to enjoy the various activities, so that a person coming alone need feel no hesitancy about entertainment. However, the wishes of those desiring only rest and quiet will be respected.”  Famed cosmetics and beauty company owner Elizabeth Arden opened the wom…continues on page 38

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REMEMBER When en-only Maine Chance spa resort at the base of Camelback Mountain circa 1946.

She designed a program of health and leisure that attracted female celebrities, wives of politicians and business leaders and local VIPs. Among her famous guests: First Lady Mamie Eisenhower, actresses Rosalind Russell and Ava Gardner and Mrs. John Foster Dulles, as well as local leading ladies Peggy Goldwater, Kax Herberger and former ambassador Clare Boothe Luce. The spa closed in the early 1990s to make way for expansion of The Phoenician Resort and its golf course.  Dorothy and Burke Patterson opened Patterson’s Ride ‘n’ Rock Ranch on Indian Bend Road in 1949. From a handful of cottages, which they called “rancheros,” the rustic ranch grew to 55 by the time Dorothy sold it in 1967 (Burke died in 1955). After the guest ranch closed in the

1980s, Dorothy told the Scottsdale Progress, “Overall, the ranch had a homey, Western feel. It was a place for families to come and relax and get away from their worries. People loved to rough it as long as they had wall-to-wall carpeting, electric blankets, good plumbing and excellent food.” Actor Fred MacMurray was a regular guest; guests referred family and friends to Ride ‘n’ Rock, which was usually full from September to June. Dorothy was known for her desert cookouts, taking guests on shopping excursions to Downtown Scottsdale craft shops or to Nogales, and for her tourist season opening party, to which locals and visitors were invited. A street east of McCormick-Stillman Railroad Park honors the ranch.  During the late 1940s/early 1950s, numerous guest ranches opened throughout

Jack and Louise Stewart ran the Camelback Inn from its opening in 1936 to its sale to Marriott in 1967.

(Photo courtesy Scottsdale Public Library)

38 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

Scottsdale and Paradise Valley, locally owned and operated and whose proprietors were well known to guests and the tourism industry. Among those was the Ray Silverman family, who opened the Paradise Valley Guest Ranch in 1953. Steadily growing a loyal following of guests, the Silvermans rebuilt the guest ranch into a hotel resort, branded as a Granada Royale, Embassy Suites and Chaparral Suites. The entire family was involved in operating the hotel and became leaders in the Scottsdale tourism and business community. Another well-known hotelier of the 1950s era was Royal Treadway, who managed then owned the Casa Blanca Inn on Chaparral Road. He and his wife, Patty, organized social events for their guests and developed a following among guests, who returned year after year to enjoy the inn’s pool, stables and cuisine.

REMEMBER When Former manager of the Jokake Inn Robert “Bobby” Foehl became the inaugural and longtime manager of the Hotel Valley Ho, one of the two yearround resort hotels opened in 1956. (The other was the Safari Hotel.) Well known as an outgoing host-hotelier, he and his wife, Evelyn, helped guests enjoy a full menu of on-site and off-site activities and meals (including their own Lulu Belle restaurant on Main Street). With his connections in the business, sports and tourism communities, Bobby ensured that the Valley Ho was the home base for Scottsdale’s first spring training teams, accommodated relocating employees of the new Scottsdale Motorola plant in 1957 while they looked for permanent housing, and entertained guests and locals with regular pool-side style shows featuring fashions designed and



Dorothy Patterson, shown at left, cooking, opened the Ride ‘n’ Rock Ranch in 1949, and was famous for her casual cookouts and parties. (Scottsdale Historical Society/Bob Boche photo)

created at nearby Fifth Avenue shops.

Celebrities welcomed by the Foehls to the Valley Ho included Bing Crosby, Natalie Wood/Robert Wagner (celebrating their wedding), Jimmy Durante and Tony Curtis/Janet Leigh (while she filmed “Psycho” in Phoenix).  Others whose names were synonymous with their hotels/resorts included John Gardiner, who renovated the Paradise Valley Racquet Club into John Gardiner’s Tennis Ranch (1970 to 1992) and hosted an annual Congressional Tennis Tournament; the Fred Kirchoffs and the Paul Reeves, who each operated the Kiami Lodge on Scottsdale Road from the late 1930s to the late 1950s; Ernie Uhlmann and Bill Ritter, who opened the Safari Hotel in 1956 (and Paul Shank who was the long-time nightclub/restaurateur); Judson Bunnell of Scottsdale Country Club (when it offered guest accommodations); Mark

and Janet Gruber, who operated El Chorro Lodge as a guest ranch in the 1930s; Lottie Sidell, who had a few guest cottages on the north side of Main Street just west of Brown Avenue in the 1930s; Bob Karatz, who built the Scottsdale Hilton in 1973 (a property later owned by Merv Griffin); Bill Arthur, who opened the first hotel in the Scottsdale Airpark area, the Thunderbird Inn, in the 1970s; and Fred Unger, who renovated the Royal Palms and the Hermosa Inn as luxury boutique hotels—just to name a few of so many historic hoteliers.

Whether profiled here, or known best to their guests, staff and tourism industry, Scottsdale innkeepers have created significant impact on the community. Their hospitality is legend, their community service has been generous and their branding of Scottsdale as a great place to visit endures. 

SEPTEMBER 2020 / SCOTTSDALE AIRPARK NEWS /

39

INSURANCE andBenefits

Open Enrollment Season

By Paul Breslau Breslau Insurance & Benefits Inc.

O

pen enrollment is the time of year when businesses and people can change their health insurance plan for any reason. January 1 is the predominate effective date for any changes, and the fourth quarter is the time when most people make decisions.

Open enrollment periods differ somewhat by type of health insurance, and this article briefly examines a few of the market segments. Each year, premium rate increases combine with reductions in benefits and make the decision-making process more difficult.

Employers and employees

Human resource decision makers at businesses of all sizes as well as at nonprofits and governments review plans and make decisions on what to offer employees for the upcoming year. The larger the employer the earlier their review process. The many variables are matched by the fierce competition of agents and brokers and the insurance companies they represent. One example is that for a small business there are now level-funded plans, which can replace fully insured plans for significant savings in certain situations.

In the fourth quarter, employees are given up to a two-week period to enroll, add dependents or change plans. Larger businesses in the past have run open enrollment meetings. Over the years, these meetings have gradually moved online. This class of software is called human capital management or HCM. COVID-19 will increase the pace of this change. The HCM software integrates hiring, payroll, benefits, 401k, time keeping, etc., into one unified system. HCM systems both reduce hard-dollar costs and also reduce the amount of time for open enrollment and all other HR functions.

Individuals and families

Each January 1, the Affordable Care Act—or ACA—allows individuals and families to enroll into health insurance plans for the first time without a qualifying event.

People can also make plan changes or add dependents. Alternative options to the ACA

do not have open enrollment restrictions, and these include cost-sharing plans and tri-term medical plans.

Factors impacting the decision process include family income, which many times allows a large Affordable Care Act premium subsidy. Another factor is family health, given that the low-cost tri-term medical plans are medically underwritten. Tri-term and cost sharing have preexisting condition limitations.

There are significant premium and coverage differences between these various options.

Seniors and Medicare

I joke when people reach age 65 that they are “home free” in terms of health insurance.

Medicare usually provides significantly more benefits at a much lower cost than their prior health insurance. A person’s coverage begins on the first day of his or her 65th birthday month.

Each year, any senior can change their Medicare plan for any reason. This open enrollment is called the AEP—or annual election period—and runs from October 15 to December 7. Any change will be effective on January 1. There is much competition between the various insurance companies.

On the legacy Medicare supplement side, there are standardized plans where benefits are the same. On the growing Medicare

40 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

Advantage side, there is an amazing and confusing array of plans, options, provider networks and premiums, some with zero upfront cost. The best plan for a person may change over time.

The future

In my opinion, there is a probability that small businesses will continue to be challenged with changes. For example, if Medicare is expanded, the owners of these enterprises will no longer need business-based health plans. The remaining employees will use combinations of the individual market, cost sharing, tri-term, Medicare, Medicaid, etc. Also, more small businesses will utilize human capital management systems to save time and money.

I am now partnering with leading local experts in all lines of insurance and business services. Reach out to me at 602-692-6832 or Paul@HRaz.com for an initial conversation, evaluation or referral.  Paul Breslau—registered health underwriter (RHU), registered employee benefit consultant (REBC), chartered life underwriter (CLU), chartered financial consultant (ChFC), chartered adviser for senior living (CASL)—is president of Breslau Insurance & Benefits Inc.

ADVICE fromWeiss SEPTEMBER 2020 Business Horoscopes

By Weiss Kelly, PMAFA

ARIES 3/21-4/20 We enter the last month of summer with a full moon on September 2. Full moons represent endings. Unfortunately, it may not mean the end of the virus. It could mean you have to rewire from September 1 to September 13.

Follow through on your plans, contacts and new ideas. Stop putting it off. You have five and a half months of Mars giving offering opportunities, new directions and the personal power to change your life. Get organized, get in shape, watch for a break. Circle the new moon on September 17.

Personal power days: September 4 and September 5 TAURUS 4/21-5/20 You can make progress despite conflicting information. You’ll make progress. This month’s theme, Virgo, is on health and its many associations. Prayer is like a shot of vitamin D. Expect encouraging news toward the end of the month. Midmonth’s new moon brings a sense of renewed confidence to you, Taurus, and maybe some financial security.

Small businesses will continue to close around September 10.

Personal power days: September 6 to September 8 GEMINI 5/21-6/20 The focus will be on your family and home for the next few weeks. With six planets in retrograde, these issues are in flux and require you to make a plan. Do what you can to build a sense of security, like learning a new skill.

The weeks of September 5 and September 23 will be “progressive.” Design your own calendar, and just do it.

Personal power days: September 9 and September 10.

CANCER 6/21-7/22 September’s focus is on communication.

There are no excuses for not knowing what’s going on. You can be sidetracked with errands, paperwork and calls. Clerical workers may witness changes at work. Restrictions placed upon restaurants, bars and housing may be altered. Circle the week of September 14. Your personal life will calm down.

Personal power days: September 11 to September 13.

LEO 7/23-8/21 Discipline yourself this month. The surprising news about work from earlier this summer settles down shortly, although there may be a few legal snags. You have many ideas and plans going on during this month.

Don’t scatter your efforts. Make detailed lists of what you have to do.

Personal power days: September 14 and September 15 VIRGO 8/22-9/23 Even though six planets are going in reverse, you’ll go forward the week of September 14. With the sun in your sign, you have at your disposal more energy to be productive. You are able to organize and make deals, despite the crisis and large workload.

If you’re in the health field or if you’re a first responder, take extra care of your health.

Virgos are the healers and perfectionist of all the signs.

Personal power days: September 16 and September 17 LIBRA 9/24-10/23 You may need to work extra hours. Your energy and ego are on a break from September 1 to September 23. I am a bit concerned about the weather patterns this month and the virus’ second visit. Mars is going in reverse on September 10. Your financial situation seems fairly stable. Mars may give all of us a hard time on September 29.

Personal power days: September 18 and September 19 SCORPIO 10/24-11/22 Your everyday life gets busy because of the full moon on September 2. Use your workaholic nature to finish things already in the works from the last few weeks. Be conservative in your spending. Set up a home workspace. Starting September 17, you’ll have a happy period involving groups via Zoom.

Personal power days: September 20 and September 21

SAGITTARIUS 11/23-12/21 Moderation isn’t on your mind. A gridlock limits your day-to-day routines, requiring patience on your part from September 1 to September 23. Some doors—education, correspondence, local enforcement—are closing.

It’s time to do things right. Start your own positive philosophy until the finances start increasing.

Personal power days: September 22 and September 23 CAPRICORN 12/22-1/19 Explore personal options September 13 to September 29. Some Capricorns should reevaluate their goals. The first half of the month supports research. Midmonth, your work life gets busy and a bit challenging. Personal conversations can lead you to much-needed information and insights. The last week of the month may bring some light during the pandemic. However, that will be followed by tense situations.

Personal power days: September 24 and September 25 AQUARIUS 1/20-2/18 After a long period of uncertainty, a bit of reality sets in. Intellectual pursuits should be on your to-do list this month. You’re known for completing your tasks. Focus on your goals and stability, despite any shutdowns.

As the Earth element is strong this month, circle the third week. Finances could be bit temporarily limited.

Personal power days: September 26 to September 28 PISCES 2/19-3/20 Pisces should remember what’s done is done and move on. Allow yourself two weeks to make a new, detailed plan. Do what you planned while you have the Sun in the area of others. Those in the health field should ramp up their game. Negotiations and diplomacy are highlighted the second half of September. That “not-sonice” political scenario dominates as we end the month.

Personal power days: September 1, September 29 and September 30 

SEPTEMBER 2020 / SCOTTSDALE AIRPARK NEWS /

41

BUSINESS Directory

For information regarding business directory placement, call 480-898-6309 or email advertising@scottsdaleairpark.com for more details.

APPAREL

AUTOMOTIVE SERVICES

COMPUTER & ELECTRONIC RECYCLING

Feature Marketing, Inc. Screen Printing & Embroidery T-Shirts, Hats, Polos, Uniforms, Bags & Promotional Products 480-660-5454 info@nextleveldesignsllc.com www.nextleveldesignsllc.com AIR CONDITIONING/HEATING

7595 E Gray Rd #1, Scottsdale, AZ 85260 Phone #: (480) 605-4749 Services offered: Air Conditioning, Heating, and Plumbing

ATTORNEYS/FAMILY LAW

best law firm Divorce, Custody, Family Law 14300 N. Northsight Blvd., Suite 204 Scottsdale, AZ 85260 Phone: 480-219-2433 www.bestlawaz.com

8245 E. Butherus Dr. Scottsdale, AZ 85260 Phone: 480-951-4054 www.raycocarserviceaz.net COMPUTER & ELECTRONIC RECYCLING

Donate and Turn your used computers into cash for our Valley Children's Charities.

All donations are tax deductible. You can help a child with that old computer equipment that's taking up space.

Call or email for more information.

We can arrange the pickup.

Call 480-947-9912 email donations@featuremarketing.com 7464 E Tierra Buena Ln Ste. #107, Scottsdale, AZ 85260 COMPUTER & ELECTRONIC RECYCLING

Feature Marketing, Inc.

Feature Marketing, Inc.

Since 1992 Located in the Scottsdale Airpark.

Don't let your excess computers sit around getting old and going to waste. Sell them to us.

We will immediately inspect and put cash in your hand.

Call Tom 480-947-9912 tomp@featuremarketing.com 7464 E Tierra Buena Ln Ste. #107, Scottsdale, AZ 85260

Refurbished Tier 1 Business Quality Computers & Laptops.

Dell - Lenovo - HP. All equipment comes with warranty. We also stock monitors, mice and more.

Call and save hundreds of dollars. We do any size order from single PC to outfitting an entire call center or office.

We work hard to give you the best quality, service and price.

Call 480-947-9912 or go to featuremarketing.com 7464 E Tierra Buena Ln Ste. #107, Scottsdale, AZ 85260

COMPUTER & ELECTRONIC RECYCLING

COMPUTER & ELECTRONIC RECYCLING

Feature Marketing, Inc.

Feature Marketing, Inc.

Refurbished Tier 1 Business Quality Computers & Laptops.

Dell - Lenovo - HP. All equipment comes with warranty. We also stock monitors, mice and more.

Call and save hundreds of dollars. We do any size order from single PC to outfitting an entire call center or office.

We work hard to give you the best quality, service and price.

Call 480-947-9912 or go to featuremarketing.com 7464 E Tierra Buena Ln Ste. #107, Scottsdale, AZ 85260

Since 1992 Located in the Scottsdale Airpark.

Don't let your excess computers sit around getting old and going to waste. Sell them to us.

We will immediately inspect and put cash in your hand.

Call Tom 480-947-9912 tomp@featuremarketing.com 7464 E Tierra Buena Ln Ste. #107, Scottsdale, AZ 85260

42 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

AC by J......................................................................... 42 Arrowpoint Realty.......................................................... 43 Behmer Roofing & Sheet Metal Company................ 19,43 Best Law Firm.......................................................... 27,42 BioMyst ....................................................................... 10 Colliers International..................................................... 19

DENTAL/ENDODONTICS

REAL ESTATE & DEVELOPERS

Commerce Bank of Arizona............................................. 9 Cutler Commercial.......................................................... 6

BUSINESS Directory

advertiserindex

Day Dreamer Designs................................................... 27 Feature Marketing......................................................... 42 First International Bank & Trust..................................... 11

Thomas V. McClammy, DMD, MS, PLC & Associates 8765 E. Bell Rd., Suite 213 Scottsdale, AZ 85260 Phone: 480-731-3636 � Fax: 480-731-3637 www.nsendodontics.com

15010 N. 78th Way, Suite 107 Scottsdale, AZ 85260 480-535-4800 EdgeAZ.com

LOCKSMITHS

RESTAURANTS

Flyers Direct.................................................................. 19 Grayhawk Awards.......................................................... 28 Hope Clinic..................................................................... 7 IFixIt USA........................................................................ 1 Jet Aviation..................................................................... 5 Leading Edge Real Estate LLC....................................... 43 Los Arcos...................................................................... 31 Michael's Creative Jewelry.............................. Back Cover Next Level Designs LLC................................................ 42

Home of the Famous New York Style Slices.

Dine-In, Takeout or Order Online for quick and easy pickup!

7755 E. Redfield Rd., Suite 300 Scottsdale, AZ 85260 Phone: 480-596-9700 www.pinnaclelock.com

RaysPizzaAz.com | 480-368-0610 15577 N Hayden Rd Ste. A2, Scottsdale, AZ 85260

PROPERTY MANAGEMENT

ROOFING

North Scottsdale Endodontics....................................... 43 Phoenix Copier Guys ................................................... 11 Pinnacle Lock & Safe.................................................... 43 Prestige Cleaners.......................................................... 31 Private Client Group - Russ Lyon Sothebys.........Inside Front Cover Rayco Car Service......................................................... 42 Ray's Pizza-Scottsdale.................................................. 43 Scottsdale Chamber of Commerce................................ 28 Scottsdale Printing........................................................ 27

RESIDENTIAL Sales, Leasing Property Management since 1985 7900 E Greenway Rd, Suite 209 Scottsdale 85260 • 602-369-7319 W. Michael Novotny GRI Michael@ArrowpointRealty.com

Shell Commercial Investment....................................... 13

Re-Roofing | New Construction Repairs | Maintenance | Sheet Metal | Gutters Since 1984 480-445-9240 7641 E Gray Rd, Suite F, Scottsdale, AZ 85260 andrea@behmerindustries.com behmerroofingscottsdale.com

Storage West................................................................... 3 Unique Impressions...................................................... 11 Uptown Jungle......................................Inside Back Cover Weiss Kelly................................................................... 31 Western Alliance Bancorp ............................................ 37

SEPTEMBER 2020 / SCOTTSDALE AIRPARK NEWS /

43

SCOTTSDALE AirparkMap

Map Provided by ®

800-279-7654 www.maps4u.com

44 / SCOTTSDALE AIRPARK NEWS / SEPTEMBER 2020

With Covid Precautions Staff wearing masks Cleaning & sanitation throughout the day Contactless check-in available Sanitizer available throughout the park Parties receive extra rooms free of charge Ball pit balls changed out multiple times during the day

Now Booking Small, Private Parties

uptownjungle.com 7608 W Cactus Rd. Peoria, AZ

(623) 203-3315

1725 N. Dysart Rd. Avondale, AZ

(623) 203-4907