Scottsdale Airpark News - March 2016

Airpark News T H E

V O I C E

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T H E

A I R P A R K

B U S I N E S S

S C O T T S D A L E

C O M M U N I T Y

F O R

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Y E A R S

MARCH 2016

Driving

FORCE

With recreational golf’s popularity sinking, the industry looks to women to help save the game

RUN THE RUNWAY Annual charity event benefits Playworks Arizona

PLUS

OdySea Aquarium on schedule for July opening

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March 2016 Scottsdale Airpark News | 1

2 | Scottsdale Airpark News March 2016

March 2016 contents FEATURES 18 | Driving Force With recreational golf’s popularity sinking, the industry looks to women to help save the game.

24 | OdySea Aquarium Oceanic attraction expected to open in July 26 | ‘Island on the Lake’ With its 45-foot yacht, Bartlett Lake Marina offers nontraditional meeting spaces

18

30 | Business Profile Certifiably Fit personal trainer Sherry Rodriguez is devoted to her clients’ health 32 | Pioneer Title Agency Firm branches out to help others 38 | Run the Runway Annual charity event benefits Playworks Arizona 40 | Secret of His Success Commercial real estate investor shares his story in new book 42 | Remember When The Arizona Craftsmen gallery was the artistic pebble that rippled through postwar Scottsdale

26

49 | History Lesson Airpark columnist Joan Fudala set to be inducted into History Hall of Fame 60 | SOHO Scottsdale Live-work development moves forward in North Scottsdale

COLUMNS 36 | Legal Perspectives How to protect your professional license

By Jody Broaddus

42

56 | The Real Deal Golf community living might be on par with your lifestyle

by Rod Dennis 58 | Financial Fundamentals Mature investors demonstrate these traits to minimize risk

by Thomas K. Brueckner 65 | Commercial Real Estate and You Understanding commercial leases (and rates)

by Stephen A. Cross, CCIM

60

66 | Coach's Corner Course Management. Selecting people is like selecting golf clubs

by Jen Smith 4 | Editor’s Note 10 | Business News 54 | Dining Destinations 64 | How's Biz?

68 | Business Horoscope 69 | Scottsdale Airpark Map 70 | Business Directory 75 | Advertiser Index

on the cover: Cori Alberdi directs the LPGA Girls Gold of Phoenix, a junior golf program.

March 2016 Scottsdale Airpark News | 3

Editor's Letter North Scottsdale Area Improving Golf Game

G

olf is one of the longtime attractions drawing the masses to the Airpark and the North Scottsdale area. It has been a huge economic driver in the area, attracting tourists from all over the world to either visit to watch the professionals in the Waste Management Phoenix Open in February or to play some of the most beautiful courses in the country.

The Airpark’s proximity to these courses just adds to the many reasons businesses choose to make the Airpark area their home base.

Golf is enjoyed by men and women alike, but it appears the game has a ways to go to make it more appealing to women. A recent study revealed that 79 percent of women believe golf is a great networking tool, but only 30 percent of golf rounds played by male executives include women. The same study also showed that 79 percent of women wanted to be included in those rounds.

That’s a huge gap. In this this issue we highlight some of the efforts of area golf courses to close that gap and draw more women into the game, through Martini and Mulligan events, golf lessons and hiring women in key administrative positions at courses. After all, one need not look far to see the many female executives making it happen in and around this thriving area.

This issue also includes a story on Run the Runway, a fundraiser for Playworks Arizona that allows participants to do just that at the Scottsdale Airport. The airport’s runway will be closed on Saturday, April 2 for a 5K or 10K run, walk or stroll and Kids 1-Mile Mascot Dash.

You can also read up on the plans for the OdySea Aquarium. The construction is on schedule as the facility’s administrators look to open in July. That attraction promises to bring more tourists to Scottsdale near the Talking Stick Resort and Butterfly Wonderland and, of course, more dollars to the local economy.

We hope you enjoy this issue. Perhaps it will inspire you to take in a few rounds yourself at one of the nearby award-winning courses. We have some of the best courses here in the country and there’s no better time of year to enjoy them.

Remember, if you have a story idea, press release or information about your Airpark business, forward it to me at editor@scottsdaleairpark.com.

We want to hear from you!

Happy reading!

Ken Abramczyk, associate editor ken@timespublications.com

3200 N. Hayden, Suite 210 Scottsdale, Arizona 85251 Phone: (480) 348-0343 • Fax: (480) 348-2109 Website: www.scottsdaleairpark.com PUBLISHER Steve T. Strickbine steve@scottsdaleairpark.com EXECUTIVE EDITOR Christina Fuoco-Karasinski christina@scottsdaleairpark.com ASSOCIATE EDITOR Ken Abramczyk ken@timespublishing.com CONTRIBUTING WRITERS Alison Bailin Batz, Michelle Talsma Everson, Joan Fudala, Jimmy Magahern, Scott Shumaker, Alison Stanton DESIGNERS Nicole LaCour nicole@timespublications.com Erica Odello erica@timespublications.com AD DESIGN Paul Braun pbraun@timespublications.com ADMINISTRATION Courtney Oldham production@timespublications.com SENIOR ACCOUNT EXECUTIVE Lou Lagrave lou@scottsdaleairpark.com EDITORIAL ADVISORY BOARD Maryglenn Boals - MgBoals & Associates Beth Brezinski - Underwriter Beth Cochran - Wired Public Relations Steve Cross - Cross Commercial Realty Advisors John Meyer - Airport Property Specialist Kevin Newell - Hymson Goldstein & Pantiliat

Published monthly since 1981, Scottsdale Airpark News serves the fastest-growing area in Arizona. Scottsdale Airpark News is delivered to businesses in and around the Greater Airpark Area. ©2015 Scottsdale Airpark News.

For calendar and news items, the deadline for submission is the first of the month previous to the month you would like it to run. All submissions are handled on a space-available basis. Unsolicited manuscripts, photographs, or illustrations will not be returned unless accompanied by properly addressed envelope bearing sufficient postage. Scottsdale Airpark News has made every effort to authenticate all claims and guarantees offered by advertisers in this magazine, however, we cannot assume liability for any products or services advertised herein. Copies delivered by First Class mail: $48.00 per year. The tradename Scottsdale Airpark News is registered. Reproduction of material in Scottsdale Airpark News in whole or in part without permission is prohibited.

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480.348.0343

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7944 E Beck Ln. 14901 N Scottsdale Rd. 15720 N Greenway-Hayden Lp. Ste. 8B 14605 N Airport Dr. 7345 E Acoma Dr. 7332 E Butherus Dr. 7301 E Helm Dr. 7729 E Greenway Rd. 15721 N Greenway-Hayden Lp.

FOR SALE

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FOR SALE/LEASE

7345 E Acoma Dr ±962-10,000 SF

15080 N. 78th Way ±1.97 acres

SCOTTSDALE WAREHOUSE PROPERTIES - LEASE ±1,260 SF ±1,748-5,369 SF ±3,140 SF ±5,427 SF ±6,000 SF ±24,511 SF

7302 E Helm Dr. O/W 14415 N Scottsdale Rd. O/W 7601 E Gray Rd O/W/S 14575 N 83rd Pl. W 7350 E Acoma Dr. O/W/H 7333 E Helm Dr. O/W

FOR LEASE

5655 S Sossaman, Mesa-Gateway ±3,600 SF

SCOTTSDALE PROPERTIES - SALE 15720 N Greenway-Hayden Lp. Ste. B ±1,365 SF ±8,077 & 11,393 SF 15827 N 80th St. Unit 4 & 3, O/H* ±10,050 SF 7729 E Greenway Rd. O/W ±12,653 SF 16114 N 81st St. O/W/H ±15,000 SF 15834 N 80th St. O/H* ±17,280 SF 14901 N Scottsdale Rd. ±19,935 SF 14809 N 73rd St. O/W/H

T-Hangars/Shades, Airport ±933-1,322 SF ±1,360 SF 7600 E Redfield Rd. ±2,500– 10,000 SF 7345 E Acoma Dr. O/W/H ±2,755 SF 14605 N Airport Dr. O/H* ±6,000 SF 7350 E Acoma Dr. O/W/H ±5,099 SF 15525 N 78th St.* ±8,255 SF 15535 N 78th St.*

14901 N Scottsdale Rd ±17,280 SF

FOR SALE

FOR SALE/LEASE MRO Facility, Goodyear ±36,000 SF

SCOTTSDALE HANGARS - LEASE

FOR LEASE

15721 N Greenway Hayden Lp ±3,636 SF

FOR LEASE

Corporate Hangar, Deer Valley ±8,623 SF

ADDITIONAL OFFICE PROPERTIES - LEASE ±1,836-2,073 SF

FOR SALE

7601 E Gray Rd ±3,140 SF

1825 W Knudsen Dr., Deer Valley

ADDITIONAL HANGARS - LEASE/SALE ±3,600 SF ±4,030 SF ±8,500 SF ±8,623 SF ±10,125 SF ±36,000 SF

5655 S Sossaman, Mesa-Gateway Chandler Airport Hangar AC-3 5103 E Road Runner, Mesa Corporate Hangar, Deer Valley, O/H* 4550 Flightline Dr., Kingman MRO Facility, Goodyear, O/H

FOR SALE/LEASE

FOR LEASE

15827 N 80th St ±8,077/11,393 SF

14605 N Airport Dr ±805-10,137 SF

LAND FOR SALE ±1.2 acres ±1.97 acres ±2-16 Acres ±20 Acres ±100 Acres

7974 E McClain Dr. 15080 N. 78th Way Casa Grande Municipal Airport Cooper & Queen Creek, Chandler 8700 W Carefree Hwy, Peoria

*Wholesale Fuel Available

(480) 483-1985

FOR SALE

FOR LEASE

Information is secured from sources believed reliable. No warranty as to the accuracy of the information is made.

OR VISIT US ONLINE AT: AIRPORTPROPERTY.COM

14605 N. Airport Drive, Suite 210, Scottsdale, AZ 85260

March 2016 Scottsdale Airpark News | 5

6 | Scottsdale Airpark News March 2016

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WE WANT YOUR NEWS!

Send your Greater Airpark/North Scottsdale business news to editor@scottsdaleairpark.com.

FASTSIGNS of ScottsdaleAirpark Moves to Larger Facility

Local sign and visual graphics provider FASTSIGNS of Scottsdale-Airpark, an independently owned and operated sign, graphics and visual communications company, recently moved to a larger facility located at 7650 E. Redfield Rd. “Our new location allows us to serve customers even better with increased space for design and production, as well as a state-of-theart showroom to display new and exciting graphic solutions,” says Clark Mutschler, who owns FASTSIGNS with his wife, Wende. The new facility is 3,100 SF, which is double the space of the previous location on Scottsdale Road, and has an indoor vehicle bay, which allows the team to install

vehicle graphics year-round regardless of the weather conditions. The Mutschlers also plan to acquire a new UV flatbed printer to further expand their product offering and in-house capabilities. Info: fastsigns.com/108

Pioneer Title Agency Kierland Branch Names New Senior Escrow Officer

Ali Coley has joined Pioneer Title Agency’s Kierland branch, 14850 N. Scottsdale Rd., as senior escrow officer. In her new role, Coley will be responsible for expertly closing resale and commercial escrow transactions and providing customer service at the familyowned business. The Scottsdale resident brings more than 15 years of experience to her new position, most recently as the branch manager at Clear Title Agency. Info: www. ptaaz.com.

New Brokerage Includes a Who’s Who of Top-Producers

Residential real estate producers in Arizona from Russ Lyon Sotheby’s International Realty, Berkshire Hathaway Home Services

Arizona, Realty Executives and Engel & Volkers have joined local real estate entrepreneur John Vatistas to help create Launch. Brokers were hand selected by agency leadership based on their experience, integrity, real estate business acumen and creativity. “In creating Launch, I actively sought out agents whom I respect and admire, who possess a deep market knowledge, who exhibit a keen sense of smarts about the business of real estate and who always focus on their clients’ needs above all else,” Vatistas says. In 2005, Vatistas founded the Equitable Real Estate Company of Scottsdale, growing the agency from two to 275 agents in under two years, earning Equitable the exclusive rights to Christie’s International Realty in Arizona. Two years later, Sotheby’s International Realty offered Vatistas exclusive franchise rights in Arizona; and in May 2008, he purchased Russ Lyon Realty Company, launching Russ Lyon Sotheby’s International Realty, at the time, the largest Sotheby’s International Realty branch in the world with nearly 900 agents.

Info: www.azhomes.com …continues on page 12

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airparkbusinessnews Associa Arizona Names Director of Business Development

Jodi Henderson-Webster was named director of business development for Associa Arizona’s Scottsdale office. She is primarily responsible for procuring new business and overseeing all sales and marketing initiatives.

“We’re excited to bring in someone with Jodi’s experience and knowledge and I’m confident that her enterprising strategies will be a valued asset,” says Kirk Bliss, president of Associa Arizona. “We have put together a leadership team at Associa Arizona poised to make a statement in 2016 and Jodi will be on the front lines of what we expect to be a banner year for the company.” Henderson-Webster brings more than 14 years of community association management expertise to the company and has served as the education manager at the Arizona Association of Community Managers. Associa has over 10,000 employees operating more than 180 branch offices in the United States, Mexico, Canada, the United Arab Emirates and South Africa. Info: www.associaonline.com.

Spa Franchises Expand to Iowa

Airpark-based spa810 recently expanded services to Des Moines, Iowa, with its first unit there. With three distinctive membership services spa810 remains the only franchise brand on a national basis offering membership massages, facials, medical grade in custom pods and laser pain free hair removal. Spa810 also opened locations in Arkansas, Florida, Indiana, Illinois, Kentucky, Minnesota, Nebraska, Nevada, New Jersey, Ohio and Texas, Los Angeles County, Puerto Rico and Canada. Current growth suggests over 100 licenses are expected to be awarded in 2016 with over 50-plus units open and in operations. Spa810

Retailer Web Services Named to Top E-Commerce Solution Provider List

Retailer Web Services was selected to CIOReview’s top e-commerce solution providers list for its expertise in providing

Airpark-based spa810 has opened facilities in Iowa. officials expect to employ up to 1,000 professionals by year end and service to over 250,000 guests with three membership services including massage, medical grade facials and pain free laser hair removal. Info: www.spa810.com. high performing and effective web solutions.

According to CIOReview, the positioning is based on a thorough evaluation of RWS’s specialties of creating smart and innovative technologies to overcome the hurdles …continues on page 14

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12 | Scottsdale Airpark News March 2016 Riley Hayes

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March 2016 Scottsdale Airpark News | 13

airparkbusinessnews independent retailers face competing against mega-retailers online. RWS also was evaluated on its efforts of the online presence for thousands of retailers. The annual list of companies is selected by a panel of experts and members of CIOReview’s editorial board to recognize and promote technology entrepreneurship. “We are honored to be recognized among such a prestigious list of e-commerce solutions providers,” says James Kane, CEO of RWS. “It is truly a tribute to the independent retailers we serve everywhere.”

RWS was evaluated across more than a dozen quantitative and qualitative elements, and CIOReview considered the company’s experience, industry recognition, technical certifications, market presence and positive client reviews. Info: www.retailerwebservices. com.

Subway Selects Trust’s Board of Directors

Subway Restaurants of Arizona, headquartered regionally in North Scottsdale, has elected its 2015-2016 Subway Franchisee Advertising Trust board of directors, which will oversee the marketing efforts for Subway franchisees throughout the Phoenix and northern Arizona markets, including all advertising, promotions, public relations and other activities. They are: Richard V. Schibler, Sean Brown, David Candioto, Tom Hall and Les White.

Chad Barnett, a long-time franchisee and president of Foods 2000, Inc., was elected as the board chair. Mark Roden, a 25-year veteran of the Subway brand and president of Desert Subway Inc., was elected as the vice chairman. “We’ve already been busy already this year, kicking off a ‘rain or snow’ program across Arizona, offering our customers the opportunity to get a free Classic 6-inch sub with the purchase of any 6-inch and a 30-ounce drink whenever it is snowing or raining in their communities,” says Barnett. “In addition, we were recently also able to support the Arizona Recreation Center for the Handicapped during its recent 40th anniversary celebration in January, providing more than 300 meals to the organization’s major anniversary events―both the grand opening of the ARCHKids Arizona Diamondbacks’ Den as well as its celebratory field day and game festival for children from adaptive programs at local schools.” In addition to overseeing more than 40 Subway restaurants statewide and serving as the SFAFT chairman, Barnett also volunteers as a member of the board of directors with Subway Kids & Sports of Arizona, an organization focusing on

14 | Scottsdale Airpark News March 2016

Kierland One soon will be the home of Carlisle Companies.

Carlisle Companies Moves Headquarters to Kierland One

“The selection process came together because of the efforts of many, including the City of Phoenix, the State of Arizona, GPEC and ACA. Hines is proud that Kierland One offered Carlisle the strategic location and business environment that they were looking for to grow their global company.” Built in 1999, Kierland One is a 175,441-square-feet, Class A, four-story office building that has a contemporary dual-paned, reflective glass exterior complimented with sandstone accents. It sits on the eastern edge of the 730-acre master-planned community of Kierland, home to the Westin Kierland Resort and Kierland Commons, an outdoor lifestyle center with over 70 restaurants and stores.

Info: www.carlisle.com.

increasing children’s self-esteem, encouraging the community to become involved in the lives of at-risk children, and promoting volunteerism in local schools. Roden owns and operates more than 50 Subway locations across Arizona and Hawaii. He is a past-chair of the local SFAFT board and has served in numerous leadership roles. Roden is the co-founder and executive director of Subway Kids & Sports of Arizona. Info: www.subway. com.

of Excellence designation. “We are honored to receive recognition for excellence in home care service from our caregivers and our clients through the Home Care Pulse Best of Home Care Awards,” says Jeff Bevis, FirstLight HomeCare chief executive officer. Info: www.firstlighthomecare.com.

Carlisle Companies has leased 46,503 square feet at Kierland One, 16430 N. Scottsdale Rd. in Phoenix, according to Cushman & Wakefield. The Fortune 1000 company is relocating its corporate headquarters from North Carolina to Kierland One by year’s end, with plans for over 100 executive and management positions. The Cushman & Wakefield team of Jeff Hartland and Scott Boardman represented the landlord, Hines, during the lease transaction. Tom Adelson with CBRE represented Carlisle Companies. “We are very excited that Carlisle Companies selected Kierland One for its corporate headquarters,” says Chris Anderson, managing director with Hines.

FirstLight HomeCare Receives Awards

FirstLight HomeCare, a provider of nonmedical in-home care, has received several 2016 Best of Home Care Awards from Home Care Pulse, a third-party research and quality assurance home care management firm. Awards are granted to businesses offering excellence in home care, based on feedback from clients and caregivers. FirstLight HomeCare and selected locations were honored with seven Employer of Choice awards, 51 Provider of Choice awards and one Leader

Meet Your Neighbors at Sushi Roku

Get out of that office, rub elbows with local business owners and entrepreneurs and meet some new friends and colleagues. Meet your neighbors and members of the Scottsdale Area Chamber of Commerce for networking at Sushi Roku, 7277 E. Camelback Rd., Scottsdale, for the monthly Meet Your Neighbors lunch at 11:30 a.m. Friday, March 25. Registration is $10 in advance, $15 at the door. For information, contact Kelly McCoy at the Chamber at (480) 355-2712 or visit www.scottsdalechamber.com. …continues on page 16

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airparkbusinessnews Carlisle Companies Moves Headquarters to Kierland One

Carlisle Companies has leased 46,503 square feet at Kierland One, 16430 N. Scottsdale Rd. in Phoenix, according to Cushman & Wakefield. The Fortune 1000 company is relocating its corporate headquarters from North Carolina to Kierland One by year’s end, with plans for over 100 executive and management positions. The Cushman & Wakefield team of Jeff Hartland and Scott Boardman represented the landlord, Hines, during the lease transaction. Tom Adelson with CBRE represented Carlisle Companies.

“We are very excited that Carlisle Companies selected Kierland One for its corporate headquarters,” says Chris Anderson, managing director with Hines.

“The selection process came together because of the efforts of many, including the City of Phoenix, the State of Arizona, GPEC and ACA. Hines is proud that Kierland One offered Carlisle the strategic location and business environment that they were looking for to grow their global company.” Built in 1999, Kierland One is

16 | Scottsdale Airpark News March 2016

Western Properties Buys Industrial Building

Lee & Associates brokers negotiated the $4.4 million sale of an off-market, 28,241 SF industrial building at 7434 E. Monte Cristo Ave. in Scottsdale. Price per square foot was calculated at $155.80. Mark Linsalata and Nate Bubeck, principals with Lee & Associates, were the brokers; Western Properties, Inc. of Seattle was the buyer and the seller was Carlson Investment, LLC, of Scottsdale. The team worked with Western Properties on a 1031 Exchange for two commercial land deals totaling 54 acres in Buckeye for $4 million. The two-story industrial service building, built in 2001, features 12,708 a 175,441-square-feet, Class A, four-story office building that has a contemporary dual-paned, reflective glass exterior complimented with sandstone accents.

It sits on the eastern edge of the 730-acre master-planned community of Kierland, home to the Westin Kierland Resort and Kierland Commons. Info: www.carlisle. com.

This industrial building at 7434 E. Monte Cristo Ave. sold for $4.4 million. square feet of office space, 23-foot clear height, three truck wells and four drivein doors on 1.7 acres near East Paradise Lane and North Dial Boulevard in the Airpark. Info: www.lee-associates.com.

Chamber Hosts Scottsdale Forward 2016

The Scottsdale Chamber of Commerce will host Scottsdale Forward 2016, an annual economic development initiative, intended to be informative, inspirational and invigorating, at 7 a.m. to 9:45 a.m. Thursday, March 10, at Scottsdale Community College

airparkbusinessnews Performing Arts Center, 9000 E. Chaparral Rd., Scottsdale. This symposium features speakers and a forum that tackles regional economic development topics. Participants can act as advocates, by participating in one of several Focus Initiative Groups that create on-going dialogue related to vital business and commercial interests. Cost is $15 for members; $20 for guests. For information contact Anna Mineer at amineer@ scottsdalechamber.com or (480) 355-2708.

Scottsdale Champions Course, 8243 Bell Rd., in Scottsdale. Admission includes two drink tickets per person and appetizers.

Attendees can participate in a long drive contest, putting lessons and Trackman swing analysis, a Doppler radar that tracks 26 different data points for every shot. The Chamber will be giving away golf and lesson certificates in a drawing. The cost is $20 for Chamber members, $30 for non-members and free for registered annual Chamber Tournament Golfers and Partner Council. For information, call Kelly McCoy at kmccoy@ scottsdalechamber.com or (480) 355-2712.

Get Tips on Starting a New Business with Online Course

Do you have a dream business in mind that you want to bring to reality? Dreambuilder is a free online course that will train you how to start and manage a business. The six-course series starts Thursday, March 10, and runs once a week from 6:30 to 8 p.m. in the Eureka Loft at the Scottsdale Civic Center Library, 3839 N. Drinkwater Blvd.

Learn more about each week’s topic and how to register at MeetUp.com, then search Eureka Scottsdale.

This office building on Scottsdale Road was sold to an investment company that plans to convert the site into an assisted living facility.

Scottsdale Office Building Sells for $8.5 Million

The former Giant Industries corporate headquarters office building at 23733 N. Scottsdale Rd. was sold to an investment company that will convert the property into an assisted living facility, according to Cushman & Wakefield. Generations at Pinnacle Peak, LLC of Grand Haven, Michigan, acquired the property from United Insurance Co. of America. Cushman & Wakefield Vice Chairman Larry Downey represented the seller in the transaction.

“This transaction evolved into one of the more complicated and creative transactions I have been involved with,” Downey says.

“The buyer evaluated the site with a keen eye towards the demographics of the area and suitability for the future assisted living usage.” The two-story building was constructed in 1989 and contains approximately 66,283 square feet of office space. The structure is situated on 3.98 acres of land just north of the intersection of Scottsdale and Pinnacle Peak roads.

Chamber Hosts Golf Tips and Sips

Join the Scottsdale Area Chamber of Commerce and the TPC Scottsdale Champions Course for the second annual Golf Tips & Sips from 4:30 p.m. to 6:30 p.m. Thursday, March 31, at the TPC

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March 2016 Scottsdale Airpark News | 17

Driving FORCE With recreational golf’s popularity sinking, the industry looks to women to help save the game

By Jimmy Magahern

N

ever mind breaking the glass ceiling. For women in business, the key to squaring the gender pay gap may be double-eagling the 16th hole.

In a political year when income inequality between the sexes has become a major talking point, when the issue of full-time female workers making 79 cents for every dollar earned by men (a slightly better 82 cents in Arizona) has finally risen to a matter of debate among presidential candidates on both sides of the aisle, one of the most telling pieces of statistics, surprisingly, comes from the Professional Golfers’ Association of America.

In a new study released this January by the PGA titled “Business Golf: The Gender Puzzle,” researchers found that the golf course may be the place where women are feeling the most shut off from professional success.

While 78 percent of women believe playing golf in a business environment is a great networking tool—more than a quarter of the women who have played golf with business clients reported having closed a deal valued at over $500,000—41 percent of the businesswomen surveyed said they have encountered discrimination on the golf course. Only 30 percent of male golfing executives’ business rounds are played along with women, the research found, yet 79 percent of women said they’d like to be included. Golfing businesswomen are also 25 percent more likely than men to feel stressed on the golf course. Further, nearly half of executive women golfers said they often feel that men on the golf course are trying to teach them what to do.

“Women are wanting to play in the corporate scramble with the rest of their colleagues, and more of them are starting to see the game as a business opportunity,” says Kris Strauss, vice president of sales and marketing for the Scottsdale-based Troon Golf, which manages 26 clubs throughout Arizona and over 225 more around the world.

“They’d like to go out and play with the boss and benefit from the networking that golf presents—you spend four and a half hours with somebody on a golf course, and you feel like you’ve known them forever. …continues on page 20

18 | Scottsdale Airpark News March 2016

Women view golf beyond its recreational enjoyment to network and close business deals. They, too, want to reap the economic benefits of those deals while enjoying the beauty of courses, such as the fifth green of The Boulders Golf Club.

March 2016 Scottsdale Airpark News | 19

Couples can talk business or just have fun and socialize on courses like FireRock Country Club in Fountain Hills.

But we still have a way to go to make the game more welcoming to women,” he adds.

That women feel unwelcome in golf is really kind of illogical, given the characteristics of the sport. Golf, after all, is girly by nature. It’s a game where style and grace trump strength and endurance. Where the field of play is on gorgeous vistas of the world’s top resort destinations, the pace is leisurely with plenty of time for talk, and victories are toasted afterwards with Long Island iced teas and mojitos.

So why do women still only represent about 25 percent of the U.S. golfing population, according to the Executive Women’s Golf Association?

“I think our industry is getting a lot more engaged in growing the game of golf to be more inclusive,” Strauss says. “There’s 25 million golfers and only 25 percent of them are ladies. And yet, oftentimes women are controlling the purchase decisions of the household. They’re putting the last stamp of approval on whether to join a private country club, they’re integral in selecting the vacation destination for the family. So it behooves us all in the golf industry to be welcoming and engaged in making it easy to women to learn and play the game of golf.”

Strauss acknowledges that participation in recreational golf has leveled off, and says the industry is looking for ways to attract more women (and, especially, millennials, who perceive the game as too slow, too expensive and elitist, accounting for the 13 percent decrease in golf participation among 18- to 34-year-olds from 2009 to 2013). He points to clubs that are now offering shorter 9-hole

20 | Scottsdale Airpark News March 2016

rounds, some available during happy hour Cart girls to sport saviors times with drinks and appetizers, to imitate Cori Alberdi got started in golf riding the formula of Topgolf, the sports-bar-meets- around in a golf cart with her dad on driving-range chain that’s been capturing Saturday mornings. both the millennial and female players that “My role was stopping the cart girl when traditional golf is craving. she rode by and getting the Snickers,” she “The best example is probably Ryan says, with a laugh. For a time, the Horizon Mahoney at Troon North, who’s got a High School alumni assumed driving a weekly Martini and Mulligan event on beverage cart around in a short skirt and Wednesdays that consistently sells out,” he laughing condescendingly at the crude comesays. “The prices typically range from $35 ons of the male golfers was all women were to $65, and that includes instruction, a little allowed to do on a golf course. “Finally one bit of course play and then a fun social hour day I asked my dad, ‘Hey, can I try playing?’ with some food and cocktails afterwards. And he was like, ‘Oh, I didn’t even think He’s done a great job about that!’” of making it fun, A l b e rd i i s n o w creating a welcoming the director of LPGAenvironment for USGA Girls Golf of women and tying Phoenix, a junior golf in elements of social program for girls ages networking, then 3 to 17 that was started working in that next in 1989 by San dy step—‘If you had fun LaBauve, a renowned here, come back again golf instructor who on Saturday.’” now teaches at the Strauss says club Westin Kierland Resort operators, instructors & Spa along with her and golfing apparel husband, Mike. In makers are all making time, the program concerted efforts to Cori Alberdi, far right, directs the LPGA- was adopted by the draw more women USGA Girls Gold of Phoenix, a junior Ladies Professional into the game—a golf program for girls ages 3 to 17.

Golf Association movement that’s long (LPGA) and today, in overdue. partnership with the United States Golf “Everybody connected with the golfing Association (USGA), the program is offered industry is starting to recognize the long- in more than 300 communities across the term potential growth opportunities that country. Phoenix’s own Cheyenne Woods is come with being welcoming to ladies.” an alumni who’ll be competing this month

at the LPGA Founders Cup at JW Marriott Phoenix Desert Ridge.

Alberdi believes golf is a sport many girls can get into if only given the opportunity to play. “I think it’s really just about exposing them to the game of golf,” she says. “Getting them out there and just doing it. That’s how we learn to play other sports. The problem with golf is that people think they have to be super awesome at it to play, that they have to have a pro teach them all the rules first.

When you’re little and you want to learn how to play basketball, your dad or mom just hands you a ball and says, ‘Here, throw that in the hoop.’ No one says, ‘Put your feet like this, flick your wrist like this after you toss the ball.’ But in the game of golf, everybody thinks that you have to have all this training and be all formal about the rules before you can set foot on a course. I try to create an environment for the girls where they feel comfortable and they’re having fun, and then they start to learn.”

Another turn-off for girls, Alberdi says, is golf’s traditional penchant for frumpy fashion—the high-waisted pleated skirts and long-sleeved sweaters that always seemed more functional than feminine. But that’s all changed today, with fashion-forward golfers like U of A alum Annika Sörenstam, Lexi Thompson and Michelle Wie raising the style bar and even more daring dressers like Natalie Gulbis, Sports Illustrated Swimsuit issue cover girl Kelly Rohrbach and native Arizonan Blair O’Neal further testing the limits of stodgy country club dress codes.

Buoyed by multiple “Hottest Women of Golf” cover stories in everything from SI to Maxim, apparel businesses, from chic sportswear manufacturers to athletic shoe makers, are rushing in to serve the market.

The Antigua Group in Peoria is but one Arizona sportswear manufacturer that has been focusing some of its newest lines on the women’s golf market.

“I love that women’s golf fashions are becoming more athletic and, for lack of a better word, sexy,” says Alberdi, who is working on her own golf girls’ clothing line with the Mesa-based 2GG Apparel. “The players are proud to be women; the colors are fun. And the merchandise that companies are jumping on board with are giving women the opportunity to really be athletes and be feminine. It’s a different world than it ever used to be for women golfers.”

Lynn Marriott, left, and Pia Nilsson instruct golfers at Talking Stick Golf Club along with two other women coaches.

“I’m not quite sure why more women don’t get into the industry,” Dickens says. “It still is very much a male-dominated business.

We are constantly hiring assistant golf professionals and talking with people who want to get into the industry, but very rarely do we have female applicants. And I’m not really sure why that is. We’re trying to figure

that out ourselves. But with the growth of junior golf and things like that, maybe more women will seek this out as a profession.”

Dickens admits her own career path has been an unusual one. After getting a degree in finance from acclaimed Baylor University in Waco, Texas, and working her way through …continues on page 22

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One thing that might help the golf business better understand how to lure more women to the sport is to simply hire more women into key administrative positions, says Nancy Dickens, who works as the club manager for Kierland Golf Club in Scottsdale.

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that many women golf professionals either.

But we’re working on that!”

Women working within the golf industry can effect changes that make the sport more inclusive to the gender. Pia Nilsson and Lynn Marriott work as instructors at Talking Stick Golf Club along with two other women coaches, and have tailored the program to better meet women’s needs. For example, one of the reasons women give for not get involved in golfing is that they can be intimidated by the “individual” nature of the training — that is, it’s very one-on-one and lacks the social element of, say, a yoga class or even a tennis lesson.

Nilsson says they address that preference as coaches. “We like to get a group of ladies to come and we have programs for groups,” she says. “We can custom-tailor any kind of training they might want.”

Despite the scarcity of women working in golf, Dickens says she’s never experienced any overt sexism from administrators.

“I have always been treated well, and I haven’t sensed anything but opportunity and openness,” she says. “I haven’t sensed any discrimination at all. I believe that the game of golf wants diversity, and that it’s good for the game. It’s a great industry to be in.” 

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the ranks at Hallmark Cards’ corporate headquarters in Kansas City, Dickens suddenly decided to ditch the office world for a minimum wage job on the maintenance crew of a golf course — albeit a legendary one: the Pinehurst No. 2 course at the historic Pinehurst Resort in North Carolina.

“My mother cried,” Dickens recalls, with a laugh. “I quit my job with a fabulous company, working as an inventory controller managing $40 million worth of inventory, to take a job at Pinehurst No. 2, working on their maintenance crew for $5 an hour. But I just loved the outdoors. I loved golf and tennis, and I loved that whole resort club environment. At Hallmark, my boss’ brother was a golf course superintendent, and I started thinking, ‘Wow, that sounds like a really cool job.’ I just had never thought about that growing up as a girl.”

Dickens would go on to become one of only 12 female golf course superintendents in the country (compared to a pool of approximately 2,000 men) certified in the field, working first in Palm Springs before coming to Kierland in Scottsdale in 2005. In 2013 she applied for and got the general manager’s job. “Certainly from the superintendent ranks, there haven’t been many of us,” she says. “And I don’t really see

Nancy Dickens, club manager for the Kierland Golf Club in Scottsdale, loves the game of golf and the outdoors so much that she once quit a job as an inventory controller to work on a golf course maintenance crew.

March 2016 Scottsdale Airpark News | 23

OdySea Aquarium Oceanic attraction expected to open in July OdySea Aquarium will feature walkways for visitors to enjoy the various species of sea life, as depicted in this artist’s rendition.

A

s the highly anticipated OdySea Aquarium remains on track for a summer grand opening, a “topping out” recently took place. This new construction milestone marks the conclusion of steelwork to the top of the facility which included installation of 2 million pounds of steel and 1,198 beams for the 200,000-square-foot, three-story facility.

“This is truly an engineering marvel and a major accomplishment,” says founder Dr. Amram Knishinsky.

“We are now ramping up our team that will actively manage the aquarium as we rapidly progress on this highly innovative project.”

Greg Charbeneau has been appointed general manager and he will oversee all operations at the OdySea Aquarium.

With more than 28 years of experience in zoological operations, hospitality, nationally acclaimed theme parks and aquariums, Charbeneau joins the OdySea Aquarium from Atlantis Resort & Dolphin Cay in Nassau.

Also new to the senior management team are David Peranteau, the curator of husbandry, and Jessica Peranteau, the curator of animal behavior. They join the OdySea Aquarium from the Six Flags

24 | Scottsdale Airpark News March 2016

When the aquarium is completed, it will house 200,000 square feet of space.

It is currently under construction at 9500 E. Via de Ventura in Scottsdale.

Great Adventure & Safari in Jackson, New Jersey, and bring a combined 40 years of experience working with both land and sea animals. They will oversee more than 5,000 animals and approximately 300 different species for the aquarium. They have also acquired the aquarium’s first 8-foot Sandbar Shark named “Uno.” The OdySea Aquarium has officially contracted Macgillivray Freeman Films to produce the film for the facility’s 3-D Theatre. As the world’s foremost independent producer and distributor of giant-screen 70mm films with 38 films for IMAX theaters, Macgillivray Freeman has won numerous international awards including two Academy Award nominations and three films inducted into the IMAX Hall of Fame.

Adjacent to the OdySea Aquarium, the 1-acre marketplace that includes

restaurants, retail and entertainment has contracted California Pools & Landscape who will begin construction for the 10 individual fountains and a performance stage in the center courtyard.

Opening in July, the OdySea Aquarium will be the largest aquarium in the southwest. The 16-acre state-of-the-art facility will include a 3-D theater, a SeaTrek experience and acrylic underwater walkways for visitors to explore all areas of marine life from the bayous and coral reefs to deep abysses of fresh water and salt water. There will also be a Lighthouse Café, and the OdySea Treasures Gift Shop. The OdySea Aquarium is located at is located at 9500 E. Via de Ventura in Scottsdale at the Salt River PimaMaricopa Indian Community. For more information, call (480) 951-2100 or visit www.odyseaaquarium.com. 

March 2016 Scottsdale Airpark News | 25

‘Island on the Lake’ With its 45-foot yacht, Bartlett Lake Marina offers nontraditional meeting spaces

By Scott Shumaker

“T

o Whom It May Concern, I’d like to build a marina in Bartlett Lake,” began Bryan Church’s letter to the U.S. Forest Service in 1985. He and his brother Eric had just returned from a visit to the lake, which

26 | Scottsdale Airpark News March 2016

is nestled among foothills in the Tonto National Forest.

“It was a lake that was very difficult to get to before 1990,” Bryan Church recalls.

The 2,800-acre lake, formed by the

construction of Bartlett Dam on the Verde River, is only 17 miles from Carefree, but the last 7-mile stretch of road to Bartlett was unpaved until 1990.

After seeing the lake, the brothers started to dream of operating a marina

Bartlett Lake Marina's large fleet of boats and aquatic toys makes visiting the lake a choose-your-own-adventure experience. in the midst of the pristine Mazatzal foothills. Five years after Church typed his letter to the Forest Service, they were finally awarded a permit to do just that. Construction started in 1993 and eventually the Church’s established a

full-service marina.

Since then, Bartlett Lake Marina has built up a fleet of rental boats and aquatic toys that offer visitors a smorgasbord of options for experiencing this secluded— yet surprisingly accessible—area. The

marina’s fleet includes everything from paddleboards and kayaks to jet- and pontoon boats—the crown jewel being its 45-foot party yacht.

Bartlett Lake Marina’s large fleet makes visiting the lake a choose-your…continues on page 28 March 2016 Scottsdale Airpark News | 27

Bartlett Lake Marina's offers Jet Skis for use on the lake. own-adventure experience. If visitors want to explore the Mazatzal foothills and spot spring wildflowers and wildlife, including bald eagles and a resident otter family, then a pontoon boat might be perfect. But if visitors have a need for speed and want to wake board or cruise the open waters of Bartlett Lake, the marina has Jet Skis and ski boats for that, too.

With an ever-growing rental fleet and new restaurant opening at the marina soon, Church hopes he can spread the joys of Bartlett Lake to more of the Valley’s city-dwellers.

“One of the catch phrases that we use is, ‘We’re not as far as you think,’” he says. “We’re 55 minutes from your downtown hustle and bustle of Scottsdale and Phoenix, and in less than

an hour you can be out there in the total wilderness.”

Church says that the 45-foot rental yacht is one amenity that sets the Bartlett Lake Marina apart from other marinas in the state. The two-story pontoon boat, built by Destination Yachts, accommodates up to 20 passengers and has creature comforts like a restroom, wet bar, and barbecue grill. He thinks

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enjoy the boating lifestyle without the hassle of maintaining a boat.

Belonging to the club is like having a boat at the marina but, “you don’t maintain it, you don’t insure it, you don’t store it, you don’t do nothing but come out and enjoy it for four or five hours,” says Church.

Thanks to Church’s spark of interest 30 years ago and a lot of legwork since then, escaping the city and enjoying the natural side of Arizona is easier than ever. 

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executives in Scottsdale might find the yacht to be an ideal space to hold meetings, retreats or brainstorming sessions.

“The big party boat has tons of room to get around in. It’s really geared toward your company get-together, family get-together, birthday parties... things like that,” he says. “A lot of times people will take it out, and it’s kind of their island on the lake.”

Because Bartlett Lake is tucked into the Tonto National Forest, the area is surrounded by hundreds of miles of pristine and tranquil landscapes.

At 1,600 feet in elevation, the lake is situated in the “Arizona transition zone” between the Sonoran desert and the higher elevation ecological zones.

One of benefits of Bartlett Lake is that it offers this unique landscape, but remains accessible from the Valley.

Another unique offering from Bartlett Lake Marina is its subscription boat club. For a monthly fee, club members have unlimited access to the club’s large fleet, which includes everything from wake board boats to 22-foot pontoons. Church says this a great option for people who want to

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Certifiably Fit Personal trainer Sherry Rodriguez is devoted to her clients’ health

By Alison Stanton

S

herry Rodriguez first became involved with fitness and strength training 31 years ago.

Since then, she has run numerous road races, competed in a 2.5-mile rough water swim, and is a national level Physique competitor.

She wanted others to share those feelings of success, so she opened her a personal training business. In 2007, she launched Fit4ever, where she works as a certified personal trainer and certified senior fitness trainer and instructor.

“I work one-on-one with my clients or in small groups, and I can provide training in their home, or we can go to one of several gyms I belong to, a private studio in Scottsdale or a park that is close to their home,” Rodriguez says.

Rodriguez, who is current in CPR and carries liability insurance, says she enjoys working with a wide range of ages, from 10-year-old kids up to senior citizens.

“I can do adolescent physical training

Sherry Rodriguez, owner of Fit4ever, is a certified personal trainer who works one-on-one with her clients or in small groups. that is geared toward obese kids. I’ll play hopscotch with them or kickball or dodgeball and other child-oriented activities,” she says.

She can also give swimming lessons and help people train for road races.

“There really isn’t any upper age limit.”

Unlike other personal trainers who might plan primarily high-impact workouts, Rodriguez says she focuses on low-impact exercises that will help to prevent injury.

“I can work with people who are in rehab for an injury or who have conditions like osteoarthritis, diabetes or lupus,” she says.

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When she meets with a client for the first time, Rodriguez will assess his or her current fitness level, allowing her to design a training program that is specific to the client.

“I get a lot of referrals from clients, and most them usually stay with me for years,” Rodriguez says.

One of the best parts of her work, Rodriguez says, is when she sees the tangible improvements that her clients are making to their bodies and health.

“I work with a young beautiful woman who has lupus, and when we started she was using 2-pound weights and now she has graduated to going to the gym,” she says.

“She still has occasional flare-ups but her condition has greatly improved and thanks to her dedication she has gone from rehab to working out.”

Whether she is working with a young child or a 70-year-old senior, Rodriguez says her work is extremely fulfilling.

“I like to see people reach their fitness goals and to be consistent and make lifestyle changes. My work gives me such a sense of purpose.”

For more information on Fit4ever call (731) 446-4372 or visit www.fit4ever4.com. 

March 2016 Scottsdale Airpark News | 31

Team members from Pioneer Title Agency hike the Arizona National Scenic Trail.

Pioneer Title Agency Firm branches out to help others

By Alison Bailin Batz

T

he Kierland and Paradise Valley branches of Pioneer Title Agency have been busy.

“In honor of our milestone 30th anniversary in 2015, all of our branches statewide set a lofty goal as our way of celebrating—to raise at least $30,000 for the Arizona National Scenic Trail, which was also feting its 30th anniversary,” says Airpark-area resident Erich Reichenberger, who is vice president/area manager and Maricopa County sales manager for Pioneer Title Agency.

“Even more than that, we also decided to lace up our shoes and actually hike, bike, walk and/or running the more than 800 miles of the historic trail as a collective team.”

The Maricopa teams including the Kierland, Paradise Valley branches as well as sister branches in the Southeast and West valleys were more than up for the task, volunteering to and completing: • Passage 13, an easy-to-moderate passage that covers more than eight miles across Oracle

32 | Scottsdale Airpark News March 2016

• Passage 15, a moderate passage that covers nearly 30 miles across the Tortilla Mountains • Passage 16, a moderate passage that covers more than 25 miles across the Gila River Canyons • Passage 17, a moderate passage that covers 11.5 miles across the Alamo Canyon • Passage 18, a moderate passage that covers nearly 19 miles across Reavis Canyon • Passage 19, a strenuous passage that covers nearly 30 miles across the Superstition Wilderness • Passage 20, a strenuous passage that covers nearly 20 miles across the Four Peaks • Passage 22, a strenuous passage that covers 16 miles across Saddle Mountain • Passage 21, a moderate-to-strenuous passage that covers nearly 20 miles

across Pine Mountain.

“And, even beyond finishing every last passage with the help of our team members across Arizona—from Sierra Vista to Page—we far exceeded our fundraising goal,” says Reichenberger, noting they were able to raise $45,000 for the trail and the Arizona Trail Association.

According to R e i c h e n b e r g e r, the initial $30,000 donation will be used to help support the trail operations program, including the development of new signage at trailheads and along the trail, as well as supporting large volunteer trail work events so individuals across the state can help give back to the trail they use and love, while addressing some of the priority trail maintenance projects.

“Thanks to this donation, professional trail crews will also be able to trim back the severe overgrowth and fix the erosion issues along certain segments of the Arizona Trail,” says Matthew Nelson of the Arizona Trail Association. He added that Pioneer Title Agency is the first company to endeavor the entire trail as a team.

“A portion of the funds will also be used to help connect more youth with the Arizona Trail through the Seeds of Stewardship program. In addition, thanks to the additional funds raised by Pioneer, we’ve also been able to develop and launch a trail completion award program, which will be awarded to any individuals who complete the 800 miles of the Arizona National Scenic Trail moving forward.”

Trail finishers will now have the choice of completion awards—a copper-plated belt buckle handmade in Arizona or a pendant of the same style.

But that’s not all.

“This project—while so dear to our hearts—absolutely didn’t stop us from working on all of our other collective good works for this community,”

Reichenberger says.

In addition to the work that the entire team—including Pioneer’s more than a dozen offices across Maricopa County in Phoenix, West Phoenix, Paradise Valley, Chandler, Scottsdale, Glendale, Tempe, Mesa and Goodyear—did to make the anniversary “Take a Hike” initiative a success, their local branches also rolled up their sleeves with fundraising projects on their own and by making investments and donations throughout each of their communities. In fact, Pioneer Title Agency volunteered several hundred hours and donated more than $220,000 to causes across Arizona, not even counting the trail project.

Some of the groups that were supported included: • Habitat for Humanity Central Arizona: Habitat for Humanity began serving Central Arizona in 1985 by bringing people together to build homes, community and hope. This Habitat for Humanity affiliate is an independent 501(c)(3) organization that works with low income families, volunteers and sponsors to build, renovate and repair homes. http://habitatcaz.org/

Members of North Valley branches hiked several trail passages.

…continues on page 34

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• A merican Cancer Society: The American Cancer Society saves lives by helping people stay well and get well, by finding cures, and by fighting back. As the largest voluntary health organization, the Society’s efforts have contributed to a 20 percent decline in cancer death rates in the U.S. since 1991, and a 50 percent drop in smoking rates. www.cancer.org • Arizona Special Olympics: Arizona Special Olympics sports provide a gateway to empowerment, competence, acceptance and joy for people with intellectual disabilities. www.specialolympicsarizona.org/ • A rizona Community Foundation: The Arizona Community Foundation stewards the gifts placed in their care with an eye toward permanence and growth, and from the investment earnings on the endowment, award millions of dollars in grants and scholarships every year. https://www. azfoundation.org For more information about Pioneer Title Agency, visit www.ptaaz.com.  Workers at Pioneer’s Scottsdale branch keep busy at the Kierland-area office, raising funds for the trail and working with Valley customers.

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legalperspectives

How to Protect Your Professional License

A

By Jody Broaddus

s a professional licensed through the state of Arizona, you have made a significant investment to develop and hone your skills to serve your customer’s or client’s needs. You therefore understand the challenges in acquiring a professional license and the demands placed upon you to keep it. At times, there may be obstacles that arise that could place your license―and your livelihood―at risk.

There are more than 42 professions that are regulated by the State of Arizona.

These professions cover a variety of industries, including architects, home inspectors, barbers, cosmetologists, chiropractors, contractors, dentists, funeral directors, nurses, veterinarians, pest control companies, private investigators, security guards, court reporters, as well as other various professional industries.

Each of these professions is subject to the authority of a state-regulated department, board, commission and/or office (referred collectively herein as a “board”).

Allegations of professional or personal misconduct can put your license, as well as your livelihood, at risk regardless of whether such allegations are justified or not.

The laws, rules, and regulations governing your profession may be complex, and many licensed professionals may not be aware of the different penalties and ways to resolve complaints made to the boards that govern their professions.

The following are some points for consideration if a complaint is made against you to the board that governs your profession.

• Do not ignore a board investigation or take it lightly. Regardless of whether a complaint is justified or not, the board may revoke your license, fine you, censure you or employ other options under the rules governing your profession. You have worked hard to obtain your license, so take steps to protect yourself.

• Do not assume that your innocence will eventually be acknowledged by the board or that the board will simply find a complaint unbelievable. You should never assume that a complaint will be dismissed once you have an opportunity to explain

36 | Scottsdale Airpark News March 2016

your side. The board is looking to protect the public, and you should consider seeking legal advice to assist in responding appropriately.

• Do not contact the person who filed the complaint. While you may be tempted to try to resolve the issue with the complainant or attempt to get the complainant to withdraw his or her complaint, such contact could be perceived as an attempt to intimidate or harass the complainant.

This could be more disastrous if you believe that the complainant has already misrepresented information in his/her complaint to the board, as the complainant may misrepresent to the board what you said during the call.

• Do not correct or alter records or create new documents in the record. Altering records is inappropriate and could lead to another complaint generated by the board.

Altered or recreated documents may help clarify the records, but they will likely be viewed as unrealistic and fake. Therefore, do not add notes, summaries, or anything new to existing records.

• Do not give an unrestricted amount of documents, records or information to the board without first obtaining legal advice.

The board most likely has a right to review certain information related as part of its investigation, but you want to ensure that you are not disclosing trade secrets and that you are not violating other laws or rules by disclosing customer or client information.

Many times the complex nature of these rules and obligations may be confusing.

Consider working with your attorney to prove information in compliance with all applicable laws and regulations.

• Do not meet with the board investigator without first consulting your attorney to determine if legal representation is needed.

Most professional licensees do not know the full nature and extent of their rights when responding to an investigation.

An attorney can help protect your rights and assist you in responding to certain inquiries so you do not unintentionally incriminate yourself.

• Do not assume that lack of harm to customer or client will terminate the board inquiry.

The board often will focus on whether you operated below the standard of care or in violation of rules or regulations, not whether there was any harm. While the element of harm may be important to civil lawsuit, it is not a determining factor in a disciplinary action, except in relation to any penalty that may be assessed.

• Do not generally talk about the complaint to others. Vocalizing your distress, outrage, worries and concerns could do more harm than good. Sometimes your words can be used against you. You can talk to your attorney, consultant, and spouse, but be cautious with whom you speak to and what you say.

It is also important to note that a complaint generated by a client or consumer could also result in separate civil lawsuit.

Critically, a board’s decision or findings of fact and conclusions of law following an administrative hearing can have a final preclusive effect that could impact a separate civil lawsuit. In other words, if an administrative agency finds that a professional fell below the standard for the industry or was in violation of any law or regulation, that finding cannot be challenged or disputed in a civil trial. Since a consumergenerated complaint could result in civil liability, the licensed professional’s liability insurance carrier may have an obligation to defend the professional during the administrative proceedings.  Jody Broaddus is a senior attorney at Nussbaum Gillis & Dinner, P.C. in Scottsdale. Her practice focuses on administrative law and civil litigation with an emphasis in cosmetology, business litigation, insurance coverage, banking operations and contract disputes.

The firm also handles construction law, estate planning, probate, administrative and regulatory law, commercial litigation and bankruptcy.

Contact her at (480) 609-0011 or by email at jbroaddus@ngdlaw.com.

This article is intended for informational purposes only, and should not be construed as providing legal advice. If you have any questions regarding the topics discussed herein, you are advised to contact an attorney.

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QUILTS need love, too.

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Run the Runway Annual charity event benefits Playworks Arizona

By Michelle Talsma Everson

O

n April 2, Scottsdale Airport will be shut down for a great cause—the fourth annual Run the Runway event benefiting Playworks Arizona. The distinctive event will allow participants from across the Valley to run, walk or stroll a 5K, 10K or Kids 1-Mile Mascot Dash among airplanes.

“This is a one-of-a-kind, unique event; no one else is doing this,” says Jose Moreno, a Playworks Arizona board member who coordinates the fundraiser.

“The runners run on the actual airport runway and we anticipate about 400 kids in the mascot run.”

In the past, the event has attracted more than 1,500 participants. Moreno says that they expect about 2,000 runners to join this year.

“Anyone can participate—you don’t have to be a regular runner,” he adds. “We’re also always looking for volunteers to help put the event on.”

This occasion is one of the biggest fundraisers of the year for Playworks

Arizona, bringing in upwards of $50,000 annually.

The state chapter is part of a nationwide organization that is “the only nonprofit organization in the country to send trained, full-time coaches to low-income, urban schools, where they transform recess and play into a positive experience that helps kids and teachers get the most out of every learning opportunity,” according to the nonprofit.

Moreno describes Playworks as “a program that promotes anti-bullying principles through active play.”

According to the national Playworks website, Playworks.org, the organization works by providing participating elementary schools with a full-time, yearround Playworks coach who orchestrate inclusive play activities during recess and after school programs. In addition, other components of the organization including providing the Playworks TeamUp service that shows teachers and

Runners and walkers are invited to raise money for Playworks Arizona to the Run the Runway event on Saturday, April 2 at Scottsdale Airport. Participants can run or walk a 5K or 10K, left photo, enjoy the Kids 1-Mile Mascot Dash, center photo, and get potassium and a quick energy boost from bananas.

other educational professionals how to sustain a positive recess program, and the Playworks Pro, which is an ongoing development program for educational professionals.

According to Playworks, the program’s coach service is proven to decrease bullying behavior, increase physical activity and support learning in participating schools.

“Playworks is unique because it blends active play and inclusion to do something that no one else is doing,” Moreno says. “The City of Scottsdale supports it.”

He adds that, this school year, Playworks Arizona coaches and programs are in about 18 schools across the Valley—most of them Title 1 schools.

Next year, Moreno says that the program hopes to reach up to 50 schools.

“Playworks is changing the culture within the schools to one of inclusion,” he adds. “It’s important that there are full-time [Playworks] coaches within these schools. The data shows that this program does make a difference.”

While Run the Runway takes place at Scottsdale Airport, Playworks supporters note that the event is open to all Valley residents. Moreno adds that something new this year is that runners will receive event medals for participating.

“Run the Runway is one of our marquis fundraising events,” says Chuck

Warshaver, executive director of Playworks Arizona. “Because of the amazing support of all our sponsors— including United Healthcare our title sponsor, the Scottsdale Airport and the Scottsdale Chamber of Commerce— we are able to raise funds each year to serve [more than] 20,000 low income K [kindergarten] to eighth grade students, allowing them to experience safe and inclusive play at their schools every day.”

Participants take selfies with Sparky, ASU’s mascot.

In addition to the running and walking events, race festivities will also include enter the keyword “plane” during the a vendor expo, bounce inflatables, a online registration process can save 15 kids’ activity area, DJ, special guest percent off registration through March appearances of professional sports 30. All 5K and 10K participants will team mascots, photo opportunities receive an official Run the Runway with planes, and more, according to T-shirt, custom finisher medal, custom bib and chip timing, he adds.

Playworks Arizona.

The event takes place from 6:30 a.m.

From March 1 to March 30, event registration prices are listed as: $50 for to 10 a.m. Saturday, April 2, at Scottsdale the 5K, $60 for the 10K, and $15 for the Airport, 15000 N. Airport Dr. To register Kid’s Mascot Dash. Prices go up by $5 or find out more information, visit www. the day of the event for the 5K and 10K. runtherunwayaz.com or www.facebook.

Moreno says that participants who com/runtherunway5k.  March 2016 Scottsdale Airpark News | 39

Secret of His Success Commercial real estate investor shares his story in new book

H

By Ken Abramczyk

armel Rayat believes he is fortunate and blessed.

Rayat, president and CEO of Talia Jevan Properties, has a personal portfolio that grew from $20 million to $150 million since 2006. He decided to write a book, “Winning with Commercial Real Estate,” and share his success stories after he was approached by investors who wanted to learn more about commercial real estate.

“I was happy to do it,” Rayat says.

“It is my way of giving back.”

Talia Javan Properties specializes in the acquisition, management and active long-term ownership of Class A commercial real estate assets. In Scottsdale, Talia Javan Properties owns 9400 Shea, purchasing it for $16 million and now, according to Rayat, worth $20 million, and the Chauncey Building, 6970 E. Chauncey Lane, in the Scottsdale Airpark.

Rayat prefers real estate investments as he watched as the stock market fell 1,500 points within the first 10 days of 2016. “Stocks are a tough game,” Rayat says. Rayat emphasizes low risk, and a steady growth in commercial real estate. He buys Class A office space in high quality areas where tenants will feel comfortable and pay their leases.

40 | Scottsdale Airpark News March 2016

Talia Jevan Properties owns 9400 Shea.

“It is possible to generate high returns with low risk,” Rayat says.

Rayat credits his success with his communication skills he developed many years ago as a clerk and messenger for a large Canadian brokerage firm, then later as a stockbroker. He gained valuable experience, then pursued venture capitalism, investing in science and technology he believed in, he says. He carried that experience, enthusiasm and strategy into his real estate investments.

He spells out in the book his strategy, which he says actually can apply to anything in life, with each letter of the word “success” standing for characteristics and traits prospective investors and commercial property owners need. S is for a sense of direction toward a goal, U for understanding, C for courage, C for communications, E for enthusiasm, S for self discipline and S is to start.

Rayat also highlights his “trophy” formula, which is as follows:

Timing

Everyone thinks that it is location, location, location when it comes to real

estate investing. Well, it’s not, Rayat says, as it is “timing, timing, timing.”

Risk

Avoid too much risk and get rich slow.

Operating costs

Keep operating costs as low as possible. Pass on this cost efficiency to tenants in the form of reduced operating costs.

Pay careful attention

Treat tenants the same way you want to be treated, with appreciation, gratitude, and respect. When tenants know they are treated well, they’ll pay their rents on time, renew their leases, and become the best source of referrals for new tenants.

High occupancy rate

When tenants are treated with respect and care, the commercial real estate business improves significantly with higher occupancy rates, lengthier stays by the tenants, and the net operating income goes up. Warm relationships with tenants develop.

Yield

When the “trophy” components are combined with great timing, low risk, low operating costs, paying attention to tenants and a high-occupancy rate, a high yield is generated.

Rayat credits his success with his highoccupancy rate of his buildings. He credits that retention and high rate to customer satisfaction as he treats clients like they are staying at a Four Seasons Resort or The Ritz-Carlton. “It’s a philosophy and a style,” Rayat says.

One tenant in 9400 Shea, John Rosso, is quoted on the Talia Jevan Properties website in a video testimony about that property. He said if his company needed space in another city, he would check to see if Talia Jevan had properties there. “They are phenomenal in their management style and their attention to detail,” Rosso says.

Rayat remembers his first commercial real estate purchase, a 45,000-50,000 SF building, on what he described as a “wonderful building.”

He wrote what he considered a fair offer, and the seller accepted. “He signed that offer immediately,” Rayat says.

Rayat paid for a dinner for the parties

to celebrate, and also invited the vendor and let him sit at the head of the table.

Without him, the deal would not have transpired, Rayat says.

That respect wins over people, Rayat says.

“I want to treat everybody involved with respect and make sure they got treated the same,” Rayat says.

“It’s a philosophy, it comes from the heart.”

Why does the Vancouver, British Columbia, resident Harmel Rayat invest in Phoenix?

It, and especially Scottsdale, possesses a socially diverse and geographically desirable area, Rayal says. “Phoenix is the sixth largest city in the United States, it has 200 Fortune 500 companies, 200 golf courses and 30 museums,” Rayat says. “As Canadians we spend $1 billion there.”

“You have to decide what your goals

are,” Rayat says.

He shies away from redevelopments and repositioning and thinks about how to develop a high-yield portfolio “with a lot of appreciation without a lot of risk,” Rayat says.

What advice does he have?

“Buy properties in socially appealing areas, make sure your leases are staggered, and be wise with your debts,” Rayat says.

As an author, he remembers the days when he worked as a messenger at the brokerage firm and notes the irony of where he is today in writing the book. “I still am a messenger, telling people how to succeed,” Rayat says.

Rayat’s book is available at www. amazon.com and Barnes & Noble. 

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0 ge, May 4, 195 gress front pa Scottsdale Pro

rememberwhen

In late April 1950, a devastating fire hit the Arizona Craftsmen Center, forcing the artists and craftspeople to relocate.

Arizona Craftsmen

The pebble that rippled through postwar Scottsdale

By Joan Fudala

S

eventy years ago this month, a gallery opening on Scottsdale’s dusty Main Street changed everything.

Hundreds of people came from miles around to see artists and craftspeople creating art and fashion at the Arizona Craftsmen, a postwar rebirth of the former Brown’s General Store. From this humble beginning, within a few years, Scottsdale was—and still is—recognized as a center for arts and culture in the Southwestern United States.

Since its founding as a farming community in 1888, Scottsdale residents have always welcomed artists and those with creative talents. Boston Museum of

42 | Scottsdale Airpark News March 2016

Fine Art-educated Marjorie Thomas was the first to open a studio in Scottsdale in 1909. Over the next few decades, while Scottsdale remained a farming and ranching settlement, other artists arrived— Jessie Benton Evans, Lon Megargee, Lillian Wilhelm Smith, Oscar Strobel, Jesus Corral and Mathilde Schaefer, just to name a few. At the height of the Depression, famed architect and arts patron Frank Lloyd Wright established his School of Architecture’s winter home at Taliesin West north of Scottsdale. The natural beauty of the desert environment, the easy-going lifestyle, healthy climate and the general acceptance of artists by townsfolk and the

handful of seasonal tourists drew creative talent to Scottsdale, despite the lack of art galleries, museums or juried art events.

When World War II ended in 1945, soldier-artists who had lived in the Phoenix and Scottsdale areas returned home.

Veteran-artists who had lived elsewhere chose to come to the Scottsdale area, where they heard the desert landscape was inspirational, the townsfolk were welcoming and the potential for tourism seemed encouraging for the sale of their artwork. Americans, with pent-up desire to travel as wartime rationing ended, longed to visit the Southwest that Hollywood’s Westerns had entranced them with

rememberwhen in March 1946, attended by art aficionados and covered by the society pages of The Arizona Republic. Visitors began to realize that this was no ordinary gallery—it was experiential. Customers could order a purse, a bowl or a ring, then watch the crafts person Artists and crafts people of the fire-damaged as they customized it.

Arizona Craftsmen building reopened on the thenAccording to The new area of Fifth Avenue in November 1950, calling Arizona Republic’s their new studios the Arizona Craft Center.

March 17, 1946, review: “Pleasing to view, in its but through the show rooms adjoining pink and blue hues with very large picture windows facing the their workshops a market is found for the street, the building which houses these artists’ endeavor...As Mr. Darlington puts noted Arizona Craftsmen, was designed it, ‘Arizona Craftsmen is a comprehensive for reconversion by Phillips Sanderson. presentation of Southwestern artists and Thomas Darlington, who is president craftsmen and the products of their skill.’”

Former First Lady Eleanor Roosevelt of AiResearch and widely known in artists circles in the Valley, has backed visited the Arizona Craftsmen in spring the project...Established by the far- 1946, and wrote a glowing report in her seeing Mr. Darlington, they will not only syndicated “My Day” column, bringing provide working space for the artisans, …continues on page 44 Scottsdale Historical Society

throughout the war years. The postwar travel, entrepreneurial and population boom began to transform Scottsdale from an unknown farm town to the celebrated “West’s Most Western Town,” and artists and craftspeople became the catalysts for this metamorphosis.

Tom Darlington—at the end of his wartime tenure as head of AiResearch near Sky Harbor Airport, which manufactured B-17 bomber parts—was looking for a new venture. An entrepreneur and patron of the arts, Darlington bought the former Brown’s General Store on the southwest corner of Main Street and Brown Avenue in Scottsdale. He asked sculptor Phillips “Sandy” Sanderson to help him redesign the space as a studio gallery for working artists and crafts people, where browsers could watch their future purchases being hand-crafted. By early 1946, a handful of artisans had accepted Darlington’s invitation to locate in the Arizona Craftsmen building.

Darlington, well-connected in Valley business, social and cultural circles, staged a gala opening of the Arizona Craftsmen

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March 2016 Scottsdale Airpark News | 43

Scottsdale Historical Society

rememberwhen

national attention to Scottsdale as an arts, crafts and fashion destination. She returned in March 1947, and again gave her impressions of the variety of artisans and the quality of their crafts in “My Day.” Initial resident artists in the Arizona Craftsmen center represented a range of Southwestern arts and crafts and a mosaic of backgrounds that, when brought together in the Arizona Craftsmen building, created an incubator for arts and crafts in the unincorporated village of Scottsdale (area population in 1945: approximately 1,500).

Lloyd Kiva New

Entrepreneur and arts patron Tom Darlington opened the Arizona Craftsmen in 1946; he later became a co-founder of the Town of Carefree.

Born in Oklahoma to Cherokee and Scot-Irish parents in 1916, Lloyd Kiva New was one of the first Native Americans to graduate from the Art Institute of Chicago.

New came to Phoenix in 1938 to teach art at the Phoenix Indian School, where he also supervised student illustrators who contributed art to bi-lingual textbooks for Hopi and Navajos. Returning to Phoenix after serving in the U.S. Navy,

and branding himself “Lloyd Kiva,” he set up shop in the Arizona Craftsmen Center, where he founded Lloyd Kiva Art Studios, specializing in leather-crafted fashions. Within a few years, his line of haute couture leather and silk-screened fabric fashions received international acclaim. One of his first big hits was a leather bag modeled after a Navajo medicine man’s pouch. A born mentor and teacher, he worked with many apprentices in Scottsdale, became the founding president of the Institute of American Indian Arts (IAIA) in Santa Fe in 1962 and served on the board of The Heard Museum. During 2016—the 100th anniversary of his birth—IAIA and museum in Santa Fe are commemorating his artistic talent and leadership in Native American arts and culture.

Wesley Segner

Wesley Segner earned his art training at the Cleveland School of Art, Western Reserve University, and taught art in Ohio for several years. He came to work for Goodyear Aircraft in Litchfield Park

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Sculptor and potter Mathilde Schaefer Davis crated dishes and pottery accented with a special glaze at her kiln within the Arizona Craftsmen building. in 1942 as an illustrator, then received a commission in the U.S. Navy for wartime duty. He moved his family to Arizona in 1946 with the intent of becoming a potter at the Arizona Craftsmen, however, because they already had a potter, he decided to become a silversmith. In his Seg-Art Studio Segner created silver objects ranging from spoons to earrings, often incorporating gemstones native to Arizona. He also did watercolors and stained glass. Segner became the founding president of the Scottsdale Chamber of Commerce in 1947, and later taught art at Scottsdale High School.

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Scottsdale Historical Society

rememberwhen wood objects, from bowls to sculpture. He also served as an assistant art professor at Arizona State College. Sanderson’s wrought iron sculpture, “An Abstraction,” is part of the Scottsdale Public Art program and is currently installed at the Via Linda Senior Center.

Lew Davis

The Arizona Craftsmen opened in 1946 on the southwest corner of Main Street and Brown Avenue.

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A R T I S T S

Born in Jerome in 1910, Lew Davis worked in New York City as a sign painter while studying at the Academy of Design.

He taught art at a private school in New Jersey before returning home to Arizona in 1935 to work as a painter in the Federal Art Program. In 1937, he married Scottsdale sculptor/potter Mathilde Schaefer, and worked with Curtis and Sanderson at the Phoenix Art Center. His oil paintings of Jerome miners were exhibited at the New York World’s Fair in 1939-40. During World War II he was a civilian graphic artist at Fort Huachuca, where he created posters to recruit African American soldiers. He and Mathilde joined the others at Tom Darlington’s craft center. After working with his wife creating pottery, he returned to his love, oil painting, and became known as the “Dean of Arizona Artists.”

The Davis’ opened the Desert School of Art during the 1950s in Paradise Valley, then moved their studio home to the north side of then-remote Pinnacle Peak. Several of his pieces are part of Scottsdale’s Fine Art Collection.

Mathilde Schaefer Davis

Born in New York City in 1909, Mathilde Schaefer Davis studied at the Art Institute of Chicago and in Berlin, Germany. She exhibited at the 1933 Chicago World’s Fair, then moved to Scottsdale in 1935. Although recognized as a sculptor, she found she could make a living producing pottery and tableware during World War II. When the Arizona Craftsmen began recruiting artists in late 1945, she moved her Desert Kilns studio into it. She eventually returned to sculpting. With her husband, Lew Davis, she opened the Desert School of Art in the 1950s. In 1971 Mathilde and Lew Davis held an exhibition of their life’s work in the mezzanine gallery of Scottsdale’s Civic Center Library. The Scottsdale Fine Art Collection has several of her small sculptures.

George “Doc” Cavalliere

Born in Scottsdale in 1916, George "Doc" Cavalliere was the son of the town’s original blacksmiths, George “Cavie” and Mary Alice Cavalliere. After serving as a golf caddie, ranch hand, pharmacy

rememberwhen as Buck and Leo Sanders’ Trading Post, where Ted DeGrazia created quite a buzz in 1949 with his distinctive art.

Just as the Arizona Craftsmen Center was entering its fifth year, tragedy struck. It suffered a devastating fire on April 25, 1950.

Although they lost inventory, Lloyd Kiva first produced leather handbags at the Arizona working/selling Craftsmen, then expanded to fashions from hand-silkspace and, in the screened fabrics. case of Mathilde Schaefer, the chemical formulas for her Arizona Craftsmen tenants rebuilt north unusual pottery glazes, the artists and of the small downtown Scottsdale area craftspeople did not lose their sense of on unpaved Fifth Avenue, calling their camaraderie and purpose. With the help of new location the Arizona Crafts Center. art patrons Anne and Fowler McCormick They were open for business by November (owners of Scottsdale’s McCormick ranch 1950, and had added new artists and and he the chairman of International craftspeople to their numbers.

Harvester), Kiva, Segner and most of the …continues on page 48 Scottsdale Historical Society

delivery boy and U.S. Army Air Corps aircraft mechanic, “Doc” began producing ornamental ironwork in the family foundry on Brown Avenue. His wrought iron designs were commissioned by local resorts, homes and by Frank Lloyd Wright for Taliesin West. Doc joined the other artisans at the Arizona Craftsmen in 1946 (although he continued to work from his foundry just down Brown Avenue from the Arizona Craftsmen). He and his family later operated two popular Westernthemed restaurants in the Pinnacle Peak area—Reata Pass and Greasewood Flat.

Doc’s son, George, continues to produce ornamental ironwork at what has become Scottsdale’s oldest continuously-operating business, Cavalliere’s.

In addition to the above-mentioned artists, Horace and Peggy Smith operated a gift shop in the Arizona Craftsmen building, selling original handmade silver

by Hopi craftsmen. Fashion designer Mitzi Holmes set up her studio within the center and a variety of other artists worked at the Arizona Craftsmen throughout the late 1940s. Additional art studios and galleries opened in downtown Scottsdale, such

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rememberwhen

Joan Fudal

Charles Loloma’s Hopi-inspired jewelry); H. Fred Skaggs (jeweler); Paolo Soleri (wind bells); Charles Montooth (architect); Leona Caldwell (silk-screened fabrics); Rema’s (hand-screened original fashions); Alexander (jeweler); Joe Lincoln and Joe Maas’ The Flemish Glazenier; Frank Vining (leather sandals); Van (Andy) Tsinhajinnie (Navajo-inspired paintings and murals), Evalyn Haines and Charlotte Armstrong’s Paint Bucket (hand-painted items) and others. Long-time Scottsdale creative talents George and Rachel Ellis opened “The Craftsmen” café adjacent to Kiva’s Craft Center to provide a meeting place for artists and visitors.

Although most of the arts, crafts and fashion synergy occurred in Scottsdale’s compact downtown area between 1946 and the 1960s, there were other pockets of creativity. Artists lived and worked in the area known as Cattle Track on McDonald Drive. The area had been called Scottsdale’s “Left Bank” (it was located on the left, or west, bank of the Arizona Canal) since George Ellis began building redwood homes there in the 1930s. Among the resident artists in this area were

Arizona Craftsmen leather and fabric artist Lloyd Kiva was also a long-time Heard Museum trustee. The former Heard Museum North at el Pedregal displayed his work in a 2006 exhibit of Mid-Century Modern Scottsdale Native American artists and crafts people.

In 1955, Lloyd Kiva opened the Kiva Craft Center on the south side of Fifth Avenue. Working in a beautifully designed group of arts and crafts studios surrounding a courtyard, tenants included Kiva’s own leather and silk-screened fabric fashion shop; Erne (perfumer); Charles and Otille Loloma (pottery, then

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painter Philip Curtis, former Disney artist Don Barclay and artist Fritz Scholder. In 1950 Avis Read opened The Stable Gallery on her Cattle Track property, combining gallery shows with horse events and art classes. Anne McCormick opened the Indian Arts & Crafts Center on her ranch, near the location of today’s U.S. Post Office on Via de Ventura and Pima Road. Artist Pop Chalee and her musician husband, Ed Natay, were the major draws to this art hub, located in recreated hogans.

Thanks in large measure to those guildlike artists and craftspeople who came together in 1946, 70 years later the small farming village of Scottsdale has grown into a city of nearly 230,000 people with a worldwide reputation for its multifaceted menu of arts and cultural offerings. Today, Scottsdale consistently earns ratings as one of the premier arts destinations in the United States, is home to dozens of art galleries, boasts several art museums, displays an impressive array of public art installations, hosts numerous major art events, is home to renowned artists and serves as inspiration for new generations of creative talent. 

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History Lesson Airpark columnist Joan Fudala set to be inducted into History Hall of Fame

By Alison Stanton

For more than 25 years, community historian and author Joan Fudala has shared Scottsdale’s rich history with readers, including those who pick up the Scottsdale Airpark News, and audiences alike. In May, Fudala will be inducted with several other honorees into Scottsdale’s History Hall of Fame.

F

or as long as she can remember, Joan Fudala has loved to write.

“I’ve been a writer since elementary school, when I would create little newspapers,” she says.

Shortly after moving to Scottsdale in 1991, Fudala was struck by the fascinating region and its rich history.

“I loved Scottsdale since I first got here and I started to study the area—not just to know more about it but also to help put its history in context.”

Over the years, Fudala has written eight books, including “The People’s Preserve” and “Historic Scottsdale: A Life from the Land.”

Recently, the full-time community historian and author caught the eye of the Scottsdale Area Chamber of Commerce.

In May, Fudala, along with two other individuals, a local company and a nonprofit organization, will be inducted into Scottsdale’s History Hall of Fame.

During the past 22 years, the Past

Presidents’ Council of the Scottsdale Area Chamber of Commerce has inducted 122 past and present Scottsdale leaders and 22 organizations into Scottsdale’s History Hall of Fame.

In addition to Fudala, this year ’s honorees include Rachel Sacco, head of Scottsdale’s Convention and Visitors Bureau; Fred Unger, who specializes in restoring, developing and managing Scottsdale-area signature real estate properties; the BarrettJackson Auction Company, whose Barrett-Jackson Collector Car Auction has helped generate millions of dollars for Scottsdale; and Scottsdale Sister Cities Association, which hosts student exchanges, arts and cultural exhibits, businesses, sports and medical exchanges and other programs.

In addition to the five inductees, Leslie Nyquist will be honored with a Lifetime Achievement Award.

Nyquist served as the office manager and executive assistant to the President/

CEO of the Scottsdale Area Chamber of Commerce from 1973 to 2014, and during her tenure she organized the annual Scottsdale’s History Hall of Fame since its inception in 1994.

In addition to her work as an author, Fudala says she enjoys giving numerous talks to a variety of groups about Scottsdale’s history.

“I always start the talks saying, ‘If you are from Chicago or Boston or New York, our 100-plus year history may seem short, but a lot has happened in 100 years,’” she says.

“One of the things that always surprises people is that from the time Scottsdale was founded in 1888 through World War II, it was primarily a farming community. We had one or two resorts but they were mainly seasonal.”

In addition to constantly learning new things about the city she loves, Fudala says she enjoys meeting some of the many people whose work has had a …continues on page 50 March 2016 Scottsdale Airpark News | 49

I loved Scottsdale since I first got here and I started to study the area—not just to know more about it but also to help put its history in context. — Joan Fudala tangible impact on Scottsdale.

“It’s so inspiring to meet people and learn about the things that they have done and the ideas that they have stuck with, like the Indian Bend Wash,” she says.

Fudala says she also enjoys serving on a variety of community boards, which include Scottsdale’s Museum of the West, the Desert Discovery Center in Scottsdale and Concerned Citizens for Community Health at Vista Del Camino,

as well as the Advisory Board of the Scottsdale Historical Society.

“The boards I serve on are real passion for me too, and in addition to giving me the chance to learn about Scottsdale’s history, they really allow me to give back to the community and to learn about area I care about so deeply.”

Mark Hiegel, president and CEO of The Scottsdale Area Chamber of Commerce, says he is looking forward

to inducting Fudala and the others into Scottsdale’s History Hall of Fame.

“For over two decades some of the best and brightest leaders and organizations have been recognized for their contribution to Scottsdale. This year is no exception, and the Scottsdale Chamber of Commerce is proud to produce the rich heritage of this event along with the Scottsdale Charros and our other sponsors,” he says.

Fudala recalls being thrilled when she heard the names of the people and organizations that were being inducted.

“Then I was told ‘and there’s one more,’ and I was like ‘what?’ I was so happy and focused on the others that I was shocked when I learned I would be inducted, too, and I was so happy,” she says.

She is excited that she is honored to be recognized for doing something that she loves.

“It’s amazing to me that every day there’s still something new to learn about Scottsdale, and I enjoy connecting the dots for people and helping to give them a sense of place. It’s very fulfilling.” 

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a Pizzetta has “rendezvous” written all over it. The little Italian café, tucked away among a few other buildings in a corner of McDowell Mountain Ranch, has intimate charm, red-checkered tablecloths and the glow of a desert sunset at dinner time.

It’s a place you take a special someone to escape the loud restaurants of today’s urban culture.

So it’s only appropriate that La Pizzetta’s new head chef started cooking for reasons more romantic than culinary.

“I’ll tell you the truth,” says Pietro Pizzuro. “I got into cooking because in Sicily, I would take a girl out to dinner at a restaurant, and then that was it. She would go home.

“But when I cooked for her at my place,” Pizzuro adds with a broad smile, “she would stay.”

That was a while ago—a few decades and half-a-world ago. When young Pizzuro ventured forth from his small hometown to the Sicilian capital of Palermo to learn cooking, he found a new life.

“In Sicily, we cooked for today, not tomorrow,” he recalls. “The fish was caught that morning and on your plate that afternoon. We pressed our own olive oil and made our own tomato sauce from scratch every day.”

That’s the kind of devotion to fresh ingredients and homemade preparation that Pizzuro intends to bring to La Pizzetta. Pizzuro was named the eatery’s new head chef in January. Primarily a pizza shop since its opening last year, La Pizzetta is expanding under Pizzuro to include pastas, gnocchi and desserts.

Pizzas will continue to be featured as well.

Some of Pizzuro’s signature dishes include Strozzapreti Salsiccia, a handrolled pasta in a sausage sauce with cream and parmesan; homemade gnocchi with mascarpone; and Pizza Bianca.

“I also make a heck of a seafood pizza,

New head chef Pietro Pizzuro brings experience, authenticity to La Pizzetta. during the winters, and in California in the summers.

The horses didn’t turn out as he had hoped.

“Things went bad for me, and so here I am, starting all over again in the restaurant business, which is more solid.”

That’s good fortune for Scottsdale lovers of Italian food—and for Scottsdale’s lovers. 

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La Pizzetta 10411 E. McDowell Mountain Ranch Rd. Scottsdale 85255 (480) 521-1101 www.lapizzettaaz.com

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with calamari, mussels, white fish in garlic and mozzarella, finished with a sauce that has a clam-juice base,” Pizzuro adds.

Another pizza new on La Pizzetta’s menu is Pizzuro’s “Michelangelo,” a veggie pie featuring grilled zucchini, eggplant, Portobello mushroom, roasted red peppers and garlic.

The flour used in La Pizzetta crusts is sourced from Italy, and local produce is used whenever possible.

The ubiquity of garlic on the menu reflects Pizzuro’s Sicilian roots.

“In Sicily, everything is more garlicky,” he says, adding that, if one has been to Rome or Venice but not to Sicily, then one “has never really been to Italy.”

Pizzuro left Sicily as a young man for New York, where his family owned a number of pizza shops. Eventually, he left for Ohio, where he started his own network of pizza places. He eventually moved to the Valley, where he opened 10 Café Romas and Il Forno in Mesa.

Horse racing took him away from cuisine for a while, and for several years he owned and raced a stable of horses at Phoenix’s Turf Paradise

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March 2016 Scottsdale Airpark News | 55

therealdeal

OUR 22nd ANNUAL

Golf Community Living Might be on Par with Your Lifestyle

By Rod Dennis

I

f attending or watching last month’s Brought to you by Waste Management Phoenix Open sparked your interest in living in a

golf community, you’re in the right place.

Scottsdale and points north offer a variety of homes adjacent to some of the most

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stunning and renowned golf courses in the world—or just an easy eight-iron away.

In fact, several Scottsdale courses were included in Travel+Leisure magazine’s annual list of the top 100 golf communities in America. Honored were Desert Highlands, Desert Mountain Estancia, Mirabel and Silverleaf. Also making the prestigious list was Superstition Mountain in Gold Canyon.

What makes Scottsdale so attractive to golfers? For any of us who have lived here for a few years, the answer is easy: almost 300 playable days per year and breathtaking desert scenery.

And you don’t necessarily need deep pockets to realize your dream. Prices range from about $250,000 for a condominium on the McCormick Ranch course to $11 million for a 13,000-square-foot, six-bedroom, nine-bath contemporary Mediterranean on several acres in Silverleaf.

Some home buyers revel in the prestige that goes along with living in an upscale development, especially in the most elite country club communities. Of course, resale should always be a consideration, and while homes surrounding a golf course are attractive to buyers, those in a community featuring a brand-name layout often enjoy higher property values.

Many potential buyers are enchanted by the idea of leaving their homes and being in the clubhouse in 5 minutes and on the tee shortly thereafter.

Besides being able to hit the golf course practically any time you want, there are other benefits of living in this type of community. A big one is reduced stress.

Golf course living offers the opportunity to get away from the hustle and bustle many of us endure daily and enjoy a relaxed, outdoorsy, yet active lifestyle.

There’s also the advantage of living in a community that tends to be gated, private, much more peaceful and safer. And even if you’ve never picked up a golf club and don’t intend to, the community, especially the upscale ones, commonly offer a wide range of fun and attractive amenities, including swimming pools, walking paths, workout facilities, card clubs and clubhouses that

therealdeal serve thirst-quenching drinks along with breakfast, lunch and dinner.

Of course, before making an offer on a home in any community you should do your research.

Some issues may not apply to homes in golf communities, but that doesn’t mean potential buyers should be any less thorough. In fact, there a number of unique factors to weigh when considering a golf property.

An important one is whether your home is in line the flight path of errant shots.

Today’s improved equipment is enabling even hackers to get off a 250-yard drive now and then, and if those shots are shanked, they can wind up going through your bedroom windows. You probably won’t experience anything this extreme, but the New York Times reported that one woman living on a golf course collected 1,800 balls that landed on her property!

The website Realty101 listed five other things to keep in mind when hunting for your golf course home: • Work on courses often begins at sunrise. If a master bedroom window faces a green, headlights from golf carts and the noise

from riding mowers may wake you. If that’s the case, make sure that your home is located on a fairway and relatively distant from greens and tee boxes.

• Pay attention to location of cart paths when house hunting. If a cart path is directly behind a home, golf carts will be zipping by all day, disrupting your serene setting.

On the other hand, properties close to cart paths are often more affordable.

• Tee boxes and greens are regular stopping points. This means players in loud and often unsightly slacks will be stopping near your home throughout the day. You’ll be able to hear their conversations, some of which may be off-color. If you’re not comfortable with the noise and motion of the golfers, then the house is not for you.

• Understand all of the deed restrictions.

One of the potential cons of living next to a golf course is that homes are almost always in deed-restricted communities where certain aspects of home maintenance and modification are regulated by a homeowners association (HOA). Always read the

HOA documents when contemplating the purchase of a golf course house that is part of a deed-restricted community.

Golf course land is often off-limits for nongolf activities. This means recreational walking or biking on cart paths is forbidden at almost all courses. If you like to walk or bike, make sure that a golf course community also serves these needs as well. Even if you live on a golf course, you won’t play every day, and your golf course home should meet the needs of a well-balanced life.

There’s no question that a home on a golf course is a dream fulfilled for many people. But before buying, carefully consider the pros and cons and determine if this way of living is for you before taking the lead into homeownership.  Rod Dennis is the vice president of mortgage lending for Guaranteed Rate. He can be reached at rod.dennis@guaranteedrate.com or (480) 214-8826. For more information, visit www.guaranteedrate.com/roddennis. NMLS ID: 150049.

March 2016 Scottsdale Airpark News | 57

financialfundamentals

Mature Investors Demonstrate These Traits to Minimize Risk

By Thomas K. Brueckner

I

n over a quarter century of experience working with those who are concerned about the safety and longevity of their retirement savings, my staff and I have found the following 10

traits to be abundant among “grown up” investors.

1. Doesn’t ride the “roller coaster” An

overwhelming

majority

of

Americans surveyed say they are much more concerned with losing money than with missing out on returns.

Mature Investors have had enough of market volatility and believe they are now at a place where they value age-appropriate security, reasonable yields without market risk and guaranteed lifetime income they can never outlive. While they maintain some market exposure via ETFs and index funds, exotic and complex investments are not something to which Mature Investors want to be exposed any longer.

2. Relies on fundamentals

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The Mature Investor understands that there are financial basics that will always hold true: Getting good advice, choosing the right mix of certain and probable yields, minimizing risk and taxes, and that having a specialist as the driver of their chosen vehicles usually makes for a winning combination.

3. Doesn’t throw “Hail Mary” passes

The Mature Investor prefers “slow and steady wins the race” as a motto, instead of “with great risk, comes great reward.”

They are content to no longer “swing for the fences,” preferring the consistency of singles, doubles and the occasional triple—and never losing the game.

4. Seeks truth, not spin

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The Mature Investor turns to trusted sources for information—ones that provide context, use actuarial data and present facts in a neutral, unbiased manner. They choose to chart a calm, consistent course.

They look to think tanks―not brokerage firm-employed economists—as those who have accurately predicted major market events, such as the 57 percent market decline from 2007 to 2009, to provide unbiased information in relevant fashion.

5. Analyzes, but doesn’t obsess

The Mature Investor understands the difference between doing one’s due diligence, the downfalls of “scoreboard watching” and paralysis of analysis. He or

58 | Scottsdale Airpark News March 2016

financialfundamentals she has a long-term view and knows that once they’ve done their due diligence and made a decision, they can relax.

6. Sails with a captain

The Mature Investor understands there are experts available that can provide guidance and wisdom in a number of specializations. He or she chooses the specialist appropriate for specific circumstances and builds a strong bond of trust with a knowledgeable and respected captain. The Mature Investor knows that even though he or she may have driven a boat themselves once or twice, there is no substitute for the insight and experience of a seasoned captain.

7. Isn’t seduced by titles

Mature Investors understand that knowledge and expertise come from a variety of sources, and do not simply seek a line of designations as singular criteria for their advisor. They know that while titles and designations can support professional knowledge, professional experience gathered through the years

in many different markets are even more important. They do their homework and begin a relationship based on trust, experience, candor, breadth of knowledge and shared values and culture.

8. Isn’t impressed by jargon

The Mature Investor is tired of platitudes and financial jargon, and looks for transparency and honesty from the professionals with whom they work. They are not looking to be pacified by prepackaged statements, but to be truly cared for with candor, integrity and answers in plain English.

9. Craves simplicity

The Mature Investor knows that, as they age, they’ll prefer simplicity in their holdings to the complexities of a 30-page statement containing investment activities they don’t understand. They seek to make life easy on both themselves and their loved ones by simplifying now where appropriate—well before it is necessitated by a major life event such as a stroke or dementia.

10. Considers their loved ones

The Mature Investor thinks about those who care about them and wants to make sure they are provided for, now and in the future. They understand that it is important to act on these matters well before it may become urgent, to ensure that their wishes are carried out as they truly intend. They’ve learned from the personal burdens they’ve experienced in caring for their own parents, and seek to lift that obligation from their family by taking charge of long term care planning sooner rather than later.

In summary, a Mature Investor demonstrates a responsibility to oneself, one’s heirs, and a good stewardship of the monies it has taken one 40 years to accumulate.  Thomas K. Brueckner, CLTC, is President/CEO of Strategic Asset Conservation in Scottsdale, a conservative wealth management firm with clients in 18 states and 6 countries. He is a 2011 Advisor of the Year national finalist, a radio talk show host on 960 The Patriot, and a mentor to other advisors nationally. He may be reached for comment at go2knight.com.

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March 2016 Scottsdale Airpark News | 59

SOHO Scottsdale features the live-work concept. This building, planned for the corner of Bahia Drive and 92nd Street, will house a restaurant on the ground floor with lofts located on upper levels.

SOHO SCOTTSDALE Live-work development moves forward in North Scottsdale

F

or the past 13 years, Irene Catsibris Clary drove by the empty lot on the southwest corner of 92nd Street and Bahia Drive.

Clary noticed the site as she drove by every day, and the creative gears of her mind were set in motion. As a Scottsdale resident, she knew all about the Airpark’s cluster of economic growth and business, the location of the Airport and the nearby “play” areas: the McDowell Mountains, the TPC of Scottsdale and WestWorld of Scottsdale, all within a few minutes of the vacant lot.

With these “play” areas already nearby and in place, why not combine the live-work concept in Arizona, and more specifically, in North Scottsdale near the Airpark?

“I always wanted to do something a little different with commercial and residential,” says Clary, principal and manager of Catclar Investments, the company name a mix of her maiden and married names that she founded in 2003. Clary’s company has planned, designed and executed large and small projects as a developer or a development consultant for a wide range

60 | Scottsdale Airpark News March 2016

By Ken Abramczyk of development companies.

And now she has. With world-renowned architect Bing Hu, Clary has developed plans for SOHO Scottsdale, a five-acre, 12-building development with office space inside 64 townhomes and 10 lofts, along with 8,000 square feet of retail space with an approximate 3,000 square footage planned for a restaurant.

Catclar officially broke ground on the site in February with completion expected in phases over two years. Clary opened a sales office for SOHO Scottsdale inside the McDowell Mountain Business Park.

Approximately 50 percent of the project’s first phase is sold, Clary said.

Clary is also working with Hu on 421 W. Sixth St., another new project in Tempe.

SOHO is Chinese for “small office, home office” and, of course, represents that phrase’s acronym.

Prices vary between $679,700 and $937,500 for the townhomes and sizes range between 2,364 and 3,094 square feet. The luxury live-work lofts are priced $651,300 to $1.2 million. Square footage for lofts is

listed at 2,004, up to 3,548.

The live-work concept “seems to be the wave of the future,” Clary says. Hu developed a similar concept in downtown Los Angeles called the Barker Block. “The architecture [at SOHO] is very contemporary,” Clary says.

The development will appeal to various backgrounds and occupations, ranging from “the single professional, the empty nester, baseball players [to] people who don’t need a larger environment,” Clary says.

Clary expects SOHO Scottsdale will appeal to those in the entrepreneurial occupations, such as architects, doctors, techies and artists, she says. “We’re capturing so many trades and industries; it is an eclectic group,” Clary says.

Tenants can use 450 to 500 square feet on the main level for office workspace, then they can expand space on the second level.

Luxury Lofts

The lofts will be located inside a main building at the corner Bahia and 92nd Street.

The restaurant and retail shops will be

Contemporary is the style throughout SOHO Scottsdale as shown in this rendering of a great room in a loft.

located on the ground floor, while the lofts will be on the second, third and fourth floors.

The remaining 11 buildings will house the townhomes.

Visitors and residents will park in separate lots under the building with elevators that whisk residents from the lots to the foyers of their lofts, and separate elevators will take visitors to the retail and public areas.

The various floor plans for the lofts and the townhomes are named after artists. Five floor plans for the lofts are available, named the Monet, Matisse, Picasso, Michelangelo and Erte.

At 2,004 square feet the Monet is a secondor third-floor loft with two bedrooms plus a den, two bathrooms, a powder room, great room, balcony and oversized deck.

At the highest price point ($1.3 million), The Erte features a fourth-floor penthouse and three bedrooms (dual master suites), flex space, three bathrooms, one powder room, oversized great room, balcony and a large corner deck.

Townhomes open to courtyard

The townhomes will be housed in 10 “six-plexes” (six in a building) and one four-plex. The townhomes feature The Renoir (2,364 square feet, priced at $716,300) and the Dali (2,243 SF, $679,700),

each located on three stories with two bedrooms, two bathrooms, one powder room, a home office and great room with a rooftop deck, balcony and two-car garage.

The Rembrandt (3,094 square feet, $936,500) is four-story, three-bedroom town home with three bathrooms, a powder room, den, home office, great room and also a rooftop deck, balcony and two-car garage.

The ground level consists of the garage and approximately 500 square feet of office space, which can be expanded onto the second level, Clary says. The second level has a living room, dining room and kitchen, with bedrooms on the third level. Rooftops feature optional spas, and decks.

The office space has a unique look that takes advantage of the Arizona environment during the pleasant temperatures of spring and fall. An overhead door opens the office to the courtyard, further adding to the office’s ambience.

“You can park on one side, and you can open [the other door] right out into the courtyard,” Clary says. Residents can talk and meet with neighbors to talk business or socialize, Clary says.

Standard features include quartz countertops, hardwood, wide-plank flooring on the main floor, seamless shower doors and popouts, among others.

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Clary says the city of Scottsdale provided information on how to meet the IGCC code.

Buyers can expect that this energy efficiency will cut utility bills. “Typically a buyer will save 25 percent on their bills, which is huge,” Clary says.

Courtyard Art Adds Beauty Officials from Catclar Investments and Catclar Realty break ground for SOHO Scottsdale.

Optional upgrades include a fireplace in the living room, wine cooler room, rooftop spa (in townhomes), alternate tile or hardwood flooring, carpet and alternate color or style of cabinets.

Residents can order upgrades in furniture, drapery and upholstery and work with Misty Cowen of Dwellings Design, who is also located in the Airpark.

Construction materials will include GreenFiber wall system with cellulose insulation, “low-e” tinted dual pane windows, energy efficient air conditioning with digital thermometers and energyefficient tankless gas water heater. The development will be built following the International Green Construction Code to meet “green” building standards.

Clary says her company is working with the city of Scottsdale’s Cultural Arts Council to have artists paint murals for the exterior walls. The courtyard will also feature large contemporary LEGO pieces of art. The murals and the LEGO art will highlight the connectivity between nature, man and technology, and the LEGO art will be displayed along Bahia Drive and 92nd Street. Lithocrete, colored concrete created by artists, also will add to the ambience and attractiveness of the development.

The development features SMART technology including the much-touted Gigablast by Cox with high-speed Internet and Wi-Fi in the courtyard. If SOHO residents are traveling in a foreign country, they will be able to connect with their Gigablast system in Wi-Fi hotspots in that country, Clary says.

That access will enable them to observe inside their unit when away and control interior temperatures.

Tenants who need more space for meetings can use conference rooms in the loft

building, which will include concierge-type help from administrative assistants.

The development attracts those who enjoy the nearby play areas. Beyond WestWorld’s events and activities, including the justcompleted Barrett-Jackson auto auction in January, and TPC Scottsdale and the Waste Management Phoenix Open last month, there are trails in McDowell Mountains, swimming facilities and rock climbing facilities nearby in the Airpark. Parents can send their children to nearby Scottsdale Preparatory Academy and Notre Dame Preparatory High School.

“We price-pointed it very well for this type of product we are offering,” Clary says.

“We’re priced significantly lower than some of the other developments nearby.”

The uniqueness of working and living at one location will draw entrepreneurs who want to start a workday without a commute and yet, have amenities near the home that don’t require a long drive, either.

“I always thought that something like this is what the city needs,” Clary says.

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how'sbiz?

I

Editor's Note:

n each issue of the Airpark News, we get up close and personal with Airpark business owners to learn more about their particular operating environment and how they see the future of their business shaping up. Airpark businesses come in a variety of shapes and sizes. This feature is designed to present a cross section of those companies, meet the key people involved and help you get to know the Airpark business community better. Businesses interested in being profiled should email editor@scottsdaleairpark.com.

Scottsdale Airpark News: How is business going relative to last year?

Jennie Gilbert: Our year is off to an exciting start in 2016. Our newest product, WebFronts Level 4, is finishing up its beta testing phase. We just were selected to be featured in CIOReview’s special edition of the 20 Most Promising E-commerce Solution Providers of 2016. The publication of our book, “RE:THiNK,” has opened many new relationships and opportunities. New sales are up more than 150 percent January over January and we’re looking forward to an exciting spring trade show season.

What kinds of plans for growth can you share that might give insight into some of the other things happening in your industry?

In the past, we’ve seen a lot of interest from our customer base, independent retailers, in a low-cost product that would help them feel they had “checked the box” and fulfilled their responsibility in having a website.

But the momentum has noticeably swung over the last six months and we find our customers now searching for the right solution, one that will help them meet their prospects in the digital world with the same quality and helpfulness they provide in their brickand-mortar stores. The response to the publishing of our book―all about empirical research of what consumers look for when researching where to buy their next big durable goods purchase―has been inspiring. Retailers want this evidence to help direct them to real answers in the face of changing technology and to prioritize what they

64 | Scottsdale Airpark News March 2016

JAMES KANE JR. Owner, Retailer Web Services JENNIE GILBERT (pictured) Chief Operating Officer • Year company was founded: 2006 •Y ears in the Scottsdale Airpark: Nine • Employees: 50 • I ndustry: Digital marketing and software • Annual revenue: Undisclosed

should do first with limited hours and dollars in the bank account.

Are you planning to do any hiring in the next six months?

We have several open positions at RWS and are always looking for “A” players to join our team. As our customer base grows, perhaps the most important role here at RWS is our customer support team. That team helps turn our services into new sales. They are the front line of helping fulfill our mission to be the technology champion of independent retailers.

How optimistic are you about the economy getting better in the next year?

I can only speak to the slice of the economy our business interacts with on a daily basis. We are not just entrepreneurs ourselves―we dedicate ourselves to serving other small business owners. In this role, we have witnessed the incredible resilience and tenacity of American small business owners, and that view has made me incredibly optimistic. It’s true not every business will succeed, but there are opportunities out there for the taking. Consumers want to support local businesses. Organizations invest and help give small business owners tools they need to compete. And there’s such a pride they bring to serving their customers and their communities.

What is one thing about your business you believe other businesspeople in the Airpark would be surprised to know?

What I find surprises most people who get to know RWS is that the problem we’re solving even exists in the first place. First, there are a lot of independently owned

appliance, furniture and mattress stores still out there in the United States.

We already serve over 2,000 of them and we’re growing every month. As powerful and wonderful as the Internet and technology are, there really was no magic solution out there that helped them get online and compete with the Big Box stores. When we arrived on the scene, they were struggling to figure it out, wasting a lot of money and time. It’s been so very rewarding to be a part of helping them find strength in amortization while still maintaining what makes them so unique and independent.

What are some of the challenges faced by your industry and how is your company working to overcome them?

The biggest challenge the independent retailers face today is pulling off an integrated and coherent digital marketing strategy. They’re living in a world of “Franken-Marketing.” Every conference they attend includes experts presenting the hottest new digital trend of which must be adopted today. Before you know it they’re working with six different providers, spending lots of money and they have no clue if any of it is working. RWS is doing the very technical and sophisticated work of making it easy. Our goal is to be a one-stop-shop where these retailers can get everything digital they need from a provider they trust. It all works together, runs on a common platform and lets retailers let go of technology concerns.

They instead can focus on what they’re great at―setting their strategy. 

commercialrealestateandyou

Understanding Commercial Leases (and Rates)

C

By Stephen A. Cross, CCIM

ommercial leases vary based on the type of property being leased and what costs are included in the lease rate. As you will read below, the lease rate set forth in the contract does not always reflect the entire cost of leasing a space. This article is intended to explain the types of commercial leases and shed some light on hidden costs of occupancy that may not be disclosed during lease negotiations.

Here are the most common commercial leases, and the costs included in the various lease rates:

Triple (NNN) Net

Triple net leases are commonly associated with properties that are individually metered for electrical usage. The total cost of occupancy in a triple net property is found by adding together three components: the base rent, the operating expenses associated with the property and the operating expenses attributable to each tenant. Operating

expenses of the property generally include three things: property taxes, casualty insurance and common area maintenance.

Expenses attributable to each tenant include, among other things, utilities and janitorial expenses.

Modified (or Industrial) Gross

This type of lease is generally used for multi-tenant warehouse and distribution buildings. The lease rates generally include some or all of the operating expenses of the property, but not utilities or janitorial expenses. A recent trend is for landlords to charge an additional amount for water, sewer and trash, which can add 5 to 15 percent to the total cost.

Full Service (or Gross)

Used mostly in multi-tenant office buildings, full service lease rates typically include the operating expenses of the property, utilities and janitorial expenses.

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On full service, modified gross and industrial gross leases, the lease rate typically includes some or all of the operating expenses incurred during the initial lease year, or the “base year.” Because operating expenses generally increase over time, increases above the base year are generally passed through to each tenant as additional rent.

In closing, remember that property owners, managers and real estate agents/ brokers are only required to answer the questions you ask, not the ones you should have asked. So keep asking until you have a clear understanding of all of the costs of occupancy.  Stephen A. Cross, CCIM, owns CROSS Commercial Realty Advisors and advocates exclusively for tenants and buyers. Since 1984 he has advised over 2,700 business owners, attorneys, physicians, facility executives and corporate decision-makers on ways to lease and purchase property at the lowest cost and most favorable terms. Contact him at (480) 998-7998 or steve@crossrealty.com.

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March 2016 Scottsdale Airpark News | 65

If it doesn’t challenge you it doesn’t change you! - Fred DeVito

Coach'scorner

Course Management Selecting people is like selecting golf clubs

By Jen Smith IT’S NOT ABOUT HAVING TIME, IT’S ABOUT MAKING TIME

Y

ou’re on the course, bag at your side, and it’s time to take the shot. You reach for a club. How – Desiree T. do you decide? Maybe you will assess You have always heard about perthe environment―distance, wind, lie. sonal training and now you can try You’ll consider each club―how well it for only $89 including unlimited do the two of you work together? team training in our boot camps, 4 You’ll envision a desired outcome. small group training sessions (60 Maybe you want to get down the nge you! minutes) with a comprehensive fairway, onto the green, out of the evaluation and full 24/7 gym access rough or into the hole. during your first 14 days!

Choosing the wrong club can be You can feel sore tomorrow or costly. You blow the shot and the you can feel sorry tomorrow, hole, even the round. But oh, the If it doesn’t challenge you it doesn’t change you! you choose… joy when the choice is right, the ball - Fred DeVito flies, and the vision is realized. It may be luck, but more likely it’s a matter of experience, awareness, and preparation. Now imagine this same scenario when it comes to talent at your organization. Whether you are hiring hundreds, or promoting just one, or creating project teams, there comes a point in time when you have to choose. Who will it be? How do you Our 14 Day Trial Experience decide?

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spot. These core competencies become the foundation to build a successful talent strategy, starting with job descriptions that work, recruiting that fits, and talent development that empowers the present and future.

A selection process, whether for new hires, succession planning, or project team formation, grounded in core competencies will empower individuals and teams. From her research on selection, Kate McMillen, Line of Sight’s senior consultant, concluded that success lies in formalizing the process, creating a culture of relationship and fostering open and honest communication.

All of us bring biases and underlying beliefs into our encounters. Having a formalized process nudges us to be aware of our own experience. Our feelings can be as informative as facts― when we are living in awareness.

Otherwise, feelings can be traps that keep us making the same mistakes over and over. A formalized process of selection increases awareness and leads to better decision-making.

Success depends on selection.

Selection is empowered by a formal process based on your distinct core competencies within a culture of relationship. Just like picking the right club leads to a better shot at a good shot, picking the right people leads to a better shot at desired outcomes.  Because coaching is about listening, Line of Sight would like to hear from you. What keeps you up at night? What is getting in the way of getting things done? What needs to change, but you just can’t figure out how to do it? Send your questions to jen@mylineofsight.com.

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All information furnished is from sources deemed reliable. No representation is made as to the accuracy thereof and it is submitted subject to errors, omissions, changes or withdrawal without notice and to any special listing conditions, including the rate and manner of payment of commissions for particular offerings imposed by principals or agreed to by this company, the terms of which are available to interested principals or brokers.

March 2016 Scottsdale Airpark News | 67

advicefromweiss

March Business Horoscopes

By Weiss Kelly, PMAFA “The Valley’s Astrologer” 2016 will be a year of wonder, riding the rapids of the world, alternating crises, events, new technology and exciting scientific discoveries that will have a lasting impact on our lives.

ARIES 3/21-4/19 March proves to be an amazing and dynamic month, full of profound changes that will have a six-month effect. For the first two weeks, take on a more contemplative tone and take time to prepare. It’s time to take risks as well. New Moons mark the times when you should start a new venture or project. Circle March 9 (total eclipse) and March 23 (full moon).

Once the Sun enters your own sign (March 21), there will be no stopping you, Take that risk.

TAURUS 4/20-5/20 It’s those social and political links that can set you up with the right contact people and needed info. Keep informed of any new developments and keep current with restrictions. You are breaking out of that fixed thinking pattern. It’s a new countercultural scenario. Arrange meetings or important presentations for the latter part of the month. March is locally political. Work on your social nuances.

GEMINI 5/21-6/21 A greater sense of commitment to a partner or to associates is emphasized in the months ahead. A career or major job promotion is indicated this month. Wait until the Eclipse New Moon on March 9 to announce an opportunity. Mega power aspects occur this month and can affect your money situation for the next six months. A bit of compromise is needed with one’s colleagues. Make that decision by March 23 or let it go.

CANCER 6/22-7/22 A major event or development may bring you closer to a decision or personal advancement.

It could be related to an educational study or company expansion. This year is a “completion” year, meaning this exciting November election will propel

68 | Scottsdale Airpark News March 2016

us into a new terrain. The Eclipse on the March 24 is powerful.

LEO 7/23-8/22 This year you continue to build your income and improve your business interests. Arrange any travel plans or meetings between March 9 and March 24 for them to be effective.

One of your more rewarding and a progressive cycles begins around March 20 or March 21. Learn to compromise.

VIRGO 8/23-9/22 Your interaction with others sets the tone for the next six months. March is the ideal month for reaching agreements. Lady Luck or Mr. Lucky (Jupiter) may bring an event or happenings that offers help with a personal project. Circle March 23.

LIBRA 9/23-10/23 March’s energies favors activity after last month’s put on hold or limited abilities? Practical progress is likely. Expect the first half of the month to focus on health— either in the sense of your work-life balance and day-to-day routine or to extend to a better use of time and effort. Balance is needed; think about whether there is extra stress or a preoccupation with others. Certain situations or people may be limiting you. A new kind of interaction changes your way of thinking the week of March 22.

SCORPIO 10/24-11/21 Expand your social horizons this month. Use March’s controversial patterns to develop new professional projects.

Be assertive but not aggressive in your manner. Expect some outside demands on your time. Midmonth may offer a business development with a long-lasting effect. Make the most of your solo time from March 1 through March 18.

SAGITTARIUS 11/22-12/21 You’ll undergo big changes in your career, making great progress this month. Some travelrelated assignments may be scheduled.

Mars entering your sign the week of March 7 keeps you on the go. Family and home matters require your attention, and sets up competition between what you need and what your outside world wants.

CAPRICORN 12/22-1/19 Anything that has to do with work, education, politics or legal affiliations is up for grabs.

Some home changes can be expected.

The Sun in Pisces from March 1 to March 20 puts you in tune with the world in which you live. Expect some tension March 7 through March 31.

AQUARIUS 1/20-2/18 Get ready to make some considerable changes.

The first half of March requires you to take a more realistic approach to your finances. You excel with networking and events offer you the opportunity to do so. Travel or a new study regimen are strongly indicated now and in the months ahead. However, you really need to carefully assess the details.

PISCES 2/19-3/20 Think about what works and what does not. As your job advances, your social life will, too.

Events test your commitments to personal growth through opportunity or challenge. Underline the weeks of March 1, March 7 and March 14. Pay attention to what’s around you.

Email Weiss at weissastro@aol.com or weisskelly24@gmail.com to inquire about professional services.

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NETWORKING ORGANIZATIONS LOCKSMITHS

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LANDSCAPING 7755 E. Redfield Rd., Suite 300 Scottsdale, AZ 85260 Phone: 480-596-9700 www.pinnaclelock.com

Taking Care of Your Landscaping Needs 25847 N. 19th Ave., Phoenix, AZ 85085 Phone: 623-879-7547 www.pocklandscapesolutions.com

Tim Fitzgerald, President 7689 E. Paradise Lane, Suite 8 Scottsdale, AZ 85260 Phone: 480-970-4148 Fax: 480-481-9848 www.sunstateprint.com

MOBILE APPS 7501 E. McCormick Pkwy #202N Scottsdale, AZ 85258 Phone: 480-355-2700 www.scottsdalechamber.com 8151 E. Evans Road, Suite 2 Scottsdale, AZ 85260 Phone: 480-315-8040 Email: info@vuria.com www.vuria.com

COME JOIN US FOR A FREE BREAKFAST Our great networking group meets the 2nd & 4th Wednesday of the month 7:00AM-8:15AM I-HOP located Loop 101 & Raintree Contact Randy Hansen, Pres. 480-699-2484 or Cliff Gaines, V.P. 480-443-3424

Stephen A. Cross, CCIM NURSING CARE “The Tenant’s Advocate” 10601 N. Hayden Rd., Suite 108, Scottsdale, AZ 85260 Phone: 480-998-7998 Toll Free: 888-998-1414 Email: steve@crossrealty.com www.crossrealty.com

POOLS/SPAS/PATIOS

Mary B. Assisted Living 6636 E. Thunderbird Rd., Scottsdale, AZ 85254 Phone: 480-243-7836 Fax: 480-463-9438 Email: office@maryb-assisted-living.com www.maryb-assisted-living.com 1st Month FREE!

10320 N. Scottsdale Rd. OFFICE EQUIPMENT & SUPPLIES Scottsdale, AZ 85253 Phone: 480-951-3599 www.sunpatioaz.com

NETWORKING ORGANIZATIONS March 2016 Scottsdale Airpark News | 73 14202 N. Scottsdale Rd., Suite 148 Scottsdale, AZ 85254

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PRINTING PRINTING (CONT.) 14255 N. 79th St., Suite 1 Scottsdale, AZ 85260 Phone: 480-483-6100 Fax: 480-483-9096 Tim Fitzgerald, President www.swimpoolwarehouse.com 7689 E. Paradise Lane, Suite 8

Scottsdale, AZ 85260 Jackie Wszalek: President/Owner Phone: 480-970-4148 Phone: 480-483-0166 Fax: 480-481-9848 PRESCHOOL & 602-810-4005 CHILDCARE Cell: www.sunstateprint.com 15770 N. Greenway-Hayden Loop, Suite 101 Scottsdale, AZ 85260 PROPERTY MANAGEMENT (CONT.) www.splashaz.com 2013-2014 NAWBO President www.nawbophx.org

Edge Real Estate Services, LLC

William Schuckert, Designated Broker/Principal

Located in theN. Scottsdale AirCenter 15100 78th Way, Suite 207

15290World N.Scottsdale, 78thPreschool Way, AZ Suite B200 85260 It’s A Small & Childcare

Phone: 480-922-0460 Scottsdale, AZ 85260AZ 85260 15650 N 83rd Way, Scottsdale, Fax: 480-483-8409 (Inside Impact Church) Phone: 480-483-7867 edgesdl@aol.com 602-402-2810 •Email: www.smallworlddaycare.org Email: Email: leno@iconprintlabs.com “Our goal is to meet the social, emotional, physical, www.iconprintlabs.com and intellectual needs that are unique to each&child!”

Business Cards, Brochures, Flyers, Postcards More!

PROPERTY MANAGEMENT (CONT.)

(CONT.)

16410 N. 91st St., Suite 112 O’Day Printing Scottsdale, AZ 85260 7625 E. Redfield Rd., Suite 100 Phone: 480-443-3992 Scottsdale, AZ 85260 www.shellcommercial.com Phone: 480-947-7757 • Fax: 480-443-8215 www.odayprinting.com

REAL ESTATE & DEVELOPERS PROMOTIONAL PRODUCTS

REAL ESTATE DEVELOPERS (CONT.)

14605 Dr., Suite Suite110 110 14605 N. N. Airport Airport Dr., Scottsdale, AZ 85260 Scottsdale, AZPresident 85260 Tim Fitzgerald, Phone: 480-483-1985 480-483-1985 7689Phone: E. Paradise Lane, Suite 8 Fax: 480-483-1726 480-483-1726 Fax: Scottsdale, AZ 85260 www.airportproperty.com www.airportproperty.com Phone: 480-970-4148 Fax: 480-481-9848 www.sunstateprint.com

PROPERTY MANAGEMENT

Highest Quality at the Lowest Price!

UCTION NEEDS IMATE

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Judy Amland, Designated Broker 7820 E. Evans Rd., Suite 400 Scottsdale, AZ 85260 O’Day Printing Phone: 480-483-2853 • Fax: 480-951-7460 PROMOTIONAL PRODUCTS

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Childcare

AZ 85260 ) daycare.org onal, physical, to each child!”

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Call Today!

Phone: 480-970-4148 www.sunstatemarketing.com

PRINTING

7625 E. Redfield Rd., Suite 100 Scottsdale, AZ 85260 Phone: 480-947-7757 • Fax: 480-443-8215 www.odayprinting.com 15770 N. Greenway-Hayden Loop, Suite 101 Scottsdale, AZ 85260 Phone: 480-483-0166 PROMOTIONAL PRODUCTS Fax: 480-483-9019 www.despinsprinting.com Karlene Politi, CPM®, President Pens, Shirts, Calendars and More!

8501Bags, E. Princess Dr., Suite 130 Over 10,000 Items AZ Available!

Scottsdale, 85255

PROPERTY MANAGEMENT 7621 E. Gray Rd., Suite D Scottsdale, AZ 85260 Phone: 480-998-5025 Fax: 480-951-2493 www.screaz.com

Currently, CPI’s management portfolio CPI's management portfolio consists of consists over 150 of overprojects 100 projects, million square totalingapproaching more than 5.74.5million square feet,feet, and consists andretail retailspace. space. and consistsofofoffice, office,industrial, industrial and

Stephen A. Cross, CCIM “The Tenant’s Advocate”

10601 N. Hayden Rd., Suite 108 Scottsdale, AZ 85260 Phone: 480-998-7998 REAL ESTATE & Free: DEVELOPERS Toll 888-998-1414 (CONT.) Email: steve@crossrealty.com www.crossrealty.com

Stephen A. Cross, CCIM “The Tenant’s Advocate” 10601 N. Hayden Rd., Suite 108 Scottsdale, AZ 85260 Phone: 480-998-7998 Toll Free: 888-998-1414 Email: steve@crossrealty.com www.crossrealty.com

Realty & Management Phone: 602-650-2260 Terry Biehn, Nicole Brook, |Joe Blegen Industrial | Office | Retail Investment www.camidor.com Corporate Services | Property Management

Currently, CPI’s management portfolio consists of over 100 projects, approaching 4.5 million square feet, Our Vision: and consists ofbe office, industrial, space.

To always the best choice forand ourretail clients.

2323 West University 7025 N. Scottsdale Road, Drive Suite 220 Tempe, AZ 85281 Scottsdale, AZ 85253 Phone: 480-966-2301 • 480-966-0132 Phone: 480-966-2301 • Fax: Fax: 480-348-1601 Kristin Guadagno, Certified Senior Escrow Officer www.cpiaz.com www.cpiaz.com 14200 N. Northsight Blvd., Suite 100 Scottsdale, AZ 85260 Phone: 480-538-1940 Fax: 480-538-1960 www.chicagotitlearizona.com Email: kristin.guadagno@ctt.com

Commercial Real Estate

Linda Smith Maughan, CPM®, Designated Broker 14415 N. 73rd St., Suite 100 Scottsdale, AZ 85260 Phone: 480-443-8287 www.losarcosrealty.net Edge Real Estate Services, LLC

William Schuckert, Designated Broker/Principal 15100 N. 78th Way, Suite 207 Scottsdale, AZ 85260 Phone: 480-922-0460 Fax: 480-483-8409 Email: edgesdl@aol.com

16410 N. 91st St., Suite 112 Scottsdale, AZ 85260 Judy Amland, Broker Phone:Designated 480-443-3992 7820 E. Evans Rd., Suite 400 www.shellcommercial.com

Phone: 480-427-4277 Call Today!

Email: k.politi@optimpmsolutions.com Phone: 480-970-4148 www.optimpmsolutions.com

www.sunstatepromo.com Tim Fitzgerald, President 7689 E. Paradise Lane, Suite 8 Scottsdale, AZ 85260 Phone: 480-970-4148 Fax: 480-481-9848 PROPERTY MANAGEMENT www.sunstateprint.com

REAL ESTATE & DEVELOPERS

Scottsdale, AZ 85260 Phone: 480-483-2853 • Fax: 480-951-7460

14080 N. Northsight Blvd.

Scottsdale, AZ 85260 14080 N. Northsight Blvd.

Phone: 480-596-9000 Scottsdale, AZ 85260 www.colliers.com Phone: 480-596-9000 www.colliers.com

Cornwell Corporation 14851 N. Scottsdale Rd., Suite 203 Scottsdale, AZ 85260 Phone: 480-951-1212 www.cornwellcorporation.com

REAL ESTATE TRANSACTIONS, LEASING, FINANCING & EMINENT DOMAIN

Los Arcos Realty & Management

14415 N. 73rd St., Suite 100 Scottsdale, AZ 85260 Phone: 480-443-8287

REAL ESTATE & DEVELOPERS 2323 2323 West West University University Drive Drive Tempe, Tempe, AZ AZ 85281 85281 Phone: 480-966-2301 • Fax: 480-966-0132 Phone: 480-966-2301 | Fax: 480-966-0132 www.cpiaz.com www.cpiaz.com

• Industrial • Office • Retail • Investment • Property Management Our Vision: To always be the best choice for our clients.

N. Scottsdale Road, Suite 220 74 | Scottsdale7025 Airpark News March 2016 Scottsdale, AZ 85253

Phone: 480-966-2301 • Fax: 480-348-1601 www.cpiaz.com

Cutler Commercial

2150 E. Highland, Suite 207 Phoenix, AZ 85016 Phone: 602-955-3500 • Fax: 602-955-2828 www.cutlercommercial.com

Cutler Commercial 2150 E. Highland, Suite 207 Phoenix, AZ 85016 Phone: 602-955-3500 • Fax: 602-955-2828 www.cutlercommercial.com

14850 N. Scottsdale Rd., Suite 450 Scottsdale, AZ 85254 Phone: 480-609-0011 7621 E.Fax: Gray480-609-0016 Rd., Suite D Scottsdale, AZ 85260 www.ngdlaw.com Phone: 480-998-5025 Fax: 480-951-2493 www.screaz.com

businessdirectory

businessdirectory

Email: Email: leno@iconprintlabs.com www.iconprintlabs.com

Visit www.scottsdaleairpark.com to join our mailing list Scottsdale: 16211 N. Scottsdale Rd. #4 Phone: 480-607-DELI(3354)

Here for you

TM

13851 N. 73rd St. Scottsdale, AZ 85260 Phone: 480-991-5600 www.StorageWest.com

Phoenix: 21705 N. 19th Ave. Phone: 623-581-DELI(3354) We Deliver & Offering Catering Too! www.RinaldisDeli.com

TECHNOLOGY

Aesthetic Dentistry of Scottsdale ................................ 10 Airport Property Specialists...................................... 5, 23 Alerus Financial............................................................ 12 ARC Point Labs........................................................... 10 Barrow Neurological Inst./Dignity Health...................... 37 Bank of the West......................................................... 31 Bartlett Lake Marina.................................................... 35 Camidor Property........................................................ 52 Colliers International.................................................... 41

SCREEN PRINTING

Cross Commercial Realty Advisors ............................. 45 Cutler Commercial ...................................................... 16 Designer Art Direct................................................ 29, 43 DogStar Decor............................................................ 30

8151 E. Evans Road, Suite 2 Scottsdale, AZ 85260 Phone: 480-315-8040 Email: info@vuria.com www.vuria.com

advertiserindex

STORAGE

RESTAURANTS

Firehouse Subs............................................................ 44 First International Bank & Trust ................................... 17 Fit Forever................................................................... 48 Flyers Direct ................................................................ 57 Grayhawk Awards ......................................................57 Jack's Warehouse....................................................... 25

Apparel • Screen Print • Promotional Items From one item to hundreds we have you covered!

9420 E. Doubletree Ranch Rd., C109 Scottsdale, AZ 85258 480-656-5629 Visit Our Showroom or Shop Online psychojock.com GET BRANDED!

TRADESHOW

K O'Donnells............................................................... 55 Line of Sight........................................Inside Front Cover Los Arcos ................................................................... 61 Lowergear Outdoors................................................... 22 Michael's Creative Jewelry ............................Back Cover Money Radio............................................................... 56 Newmark Grubb Knight Frank..................................... 59

Table Throws, Retractables, Booths, Displays and More!

Make Your Next Show Your Best!

Call Today!

Phone: 480-970-4148 www.sunstatemarketing.com

SHREDDING

Jet Linx Scottsdale ....................................................... 2

Nussbaum Gillis & Dinner PC....................................... 11 Octane Raceway......................................................... 50 Phoenix.Org................................................................ 63 Prestige Cleaners........................................................ 38 Pulse Fitness............................................................... 66 Rayco Car Service....................................................... 80 Recess Endurance Training........................................... 1

TENANT SERVICES

Renewal by Anderson.................................................. 33 Rinaldi's Italian Deli...................................................... 54 Scottsdale Airport Autocare ........................................ 34 Scottsdale Culinary Festival......................................... 53

15560 N. Frank Lloyd Wright Blvd, Suite B Scottsdale, AZ. 85260 Call 480.860.8446 for Appointment Times www.ShredddingScottsdale.com

Service Master Cleaning Solutions............................... 62 Shell Commercial Investment....................................... 13 Shen Yun....................................................................... 6 Splash Printing & Graphics.......................................... 48 Starfire Family & Cosmetic Dentistry............................ 21

Stephen A. Cross, CCIM “The Tenant’s Advocate”

SPIRITUAL COACH, MENTOR & TEACHER Irena As I Am

Spiritual Coach, Mentor & Teacher

Encouraging

10601 N. Hayden Rd., Suite 108 Scottsdale, AZ 85260 Phone: 480-998-7998 Toll Free: 888-998-1414 Email: steve@crossrealty.com www.crossrealty.com

Helping You Shine! ®

Irena As I Am, Spiritual Coach, Mentor & Teacher Let me help you Lighten Your Heart.

Call today: 602-421-1272 Irena@1DVineDZine.com www.1DVineDZine.com

Storage West................................................................ 7 Strategic Asset Conservation....................................... 51 Times Media Group..................................................... 67 The Scottsdale Resort................................................. 62 The View at Cascade................................................... 65 The Zone..................................................................... 47 Thunderbird Artists...................................................... 46 Tom's Thumb Fresh Market......................................... 58

Inspiring

Liberating

Steven J. Schnitzer...................................................... 28

VIDEO PRODUCTION

Van Chevrolet ........................................................... 8, 9 Vuria....................................................Inside Back Cover Weiss Kelly.................................................................. 29

Awakening

Western Alliance.......................................................... 15 Zoey's Kitchen............................................................. 54

MP&E Equipment Rental 16585 N. 92nd St., Suite 104 Scottsdale, AZ 85260 Phone: 480-596-6699 www.hdgear.tv

In addition to its unparalleled Airpark distribution, the Scottsdale Airpark News is also mailed directly to an additional 1,000 Airpark business owners every month!

March 2016 Scottsdale Airpark News | 75

ST. PHAPPY ATT Y’S

We Service All Makes and Models We Honor Most Extended Service Contracts & Insurance Policies

OIL CHANGE

Plus 5K Service. Includes Tire Rotation. Full Synthetic & Diesel oils for an additional charge. 5 quarts of Dexos All Climate 5W30. Most vehicles. Must present coupon at time of service. Not to be combined with another offer on same product or service.

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from

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MECHANICAL % OFF 10 REPAIRS Up to $50 off. Shop supplies and disposal fees extra. Must present coupon at time of service. Not to be combined with another offer on same product or service.

EVERYTHING YOU NEED FOR YOUR AUTOMOTIVE SERVICES

Get A $50 Visa® Prepaid Card* with purchase of four (4) qualifying Monroe® or rancho® shocks.

Get a $75 Visa® Prepaid Card* with purchase of two (2) qualifying Monroe® shocks and two (2) qualifying Monroe® struts.** Get a $100 visa® prepaid card* with purchase of four (4) qualifying monroe® struts.** **Includes Monroe® Quick-Strut® Replacement Assemblies

Offer valid: FEBRUARY 22 – MAY 31, 2016

MADE FOR THE ROAD AHEAD.

The monroe “$100 Visa® prepaid card” offer is a mail-in offer. Restrictions apply. Offer may not be combined with any other discount, offer or rebate. SEE REVERSE side for offer form and details.

www.monroe.com

* Cards are issued by Citibank, N.A. pursuant to a license from Visa U.S.A. Inc. and managed by Citi Prepaid Services. Cards will not have cash access and can be used everywhere Visa debit cards are accepted. Your prepaid card cannot be used after the expiration date, which is embossed on the front of your prepaid card. Additionally, the available funds on your prepaid card may be subject to Account Maintenance Fees as outlined in the Terms of Use and Fee Table printed in the card carrier.

76 | Scottsdale Airpark News March 2016

• BRAKES • SHOCKS • TIRES • WINDOW MOTORS • DOOR LOCKS • TUNE-UP

• A/C & HEATER REPAIR • CHECK ENGINE LIGHT • COOLING SYSTEM REPAIRS

• ALL MAINTENANCE SERVICES • TIMING BELTS • ELECTRIC MOTORS & FANS