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CONTENTS

Making a Difference Through Integrity Suzuki Law Offices help clients achieve the best possible outcome

‘Something for Everybody’

FRESH

BUSINESS

30 Sips of Summer

8 Hot Commodity

22 Spreading ‘Joy’

Taliesin West freshens up its gift shop

Joye DeGoede adds flair to Scottsdale

12 Getting to Know NOAH

HOME

Keeler's is a comfortable neighborhood steakhouse

The Valley nonprofit transforms the health of the community

TOP LAWYERS 14 Making a Difference Through Integrity Suzuki Law Offices help clients achieve the best possible outcome

16 Charitable and Dedicated Lerner and Rowe care about clients as well as the community

24 The Amazing Gunshot Physician Marshall Trimble introduces us to Dr. George Goodfellow of Tombstone

25 Extraordinary Rides

HEALTH 32 Flexing Its Muscles Franchise stretches into North Phoenix

35 Wellness Journey Camila Frederico takes the reins at Civana

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DINE 26 ‘Something for Everybody’ Keeler's is a comfortable neighborhood steakhouse

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‘Something for Everybody’ Keeler’s is a comfortable neighborhood steakhouse

SUZUKI LAW OFFICES Integrity at its best

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FRESH • SHOPPING

Hot Commodity

Pawena Thimaporn of Los Angeles was inspired by Frank Lloyd Wright’s architectural works, as well as his apprentices’ drawings for these modern, ceramic Pawena planters ($100 and up). They feature abstract geometric forms and raw clay body to represent desert rock and sand, and colors of white, brown, black and red to convey a visual harmony with Taliesin West and its environment. (Photo courtesy of Taliesin West)

Taliesin West freshens up its gift shop By Claire Spinner

isitors on tours around Taliesin West see the dragon fountain repurposed by Frank Lloyd Wright’s third wife, Olgivanna, to breathe fire. However, there was nothing that represented it in Taliesin West’s gift shop. “I thought it was a shortfall because it was such a popular item on the tour,” says Mark Johnson, the Frank Lloyd Wright Foundation’s hospitality services director. The thought led to a collaboration with eight local and international artists for gift shop and online store pieces. Representing all of Taliesin West, the new products have been designed to celebrate the renowned architect’s influence and heritage in Arizona. “I really wanted to do a T-shirt, and I envisioned this tattoo, flash-style artwork of the dragon,” Johnson says. “As it turns out, one of the nation’s foremost Japanese tattoo artists is right here in Old Town Scottsdale.”

8 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

The artist, Josh Carter, agreed to create a design for the Frank Lloyd Wright Foundation. The T-shirt turned into a bestselling item. “Most museum stores today have an area where they showcase local products, but there’s not many where you’ll see actual collaboration with those artists and the museum,” Johnson says. “We wanted to change that because it seemed to follow our foundation’s mission best.” More than half of the artists featured in Taliesin West’s new collections are local to Scottsdale or the Valley. Some of the most popular items are scarves made by local art and design studio director Blaise Danio, of Buhlaixe Studio in Phoenix. He also paints murals throughout the Valley. Another standout is Teri Welsch of Scottsdale, who designs rain chains inspired by Wright’s stained glass work. They feature stones from the Sonoran Desert.

Continues on page 10

Teri Welsch’s Desert Rain Chains ($210.49) are made with Dalle de Verde glass, a stained glass used in most church windows that has been individually cut and chipped to create light-catching facets, and stones gathered in the Sonoran Desert like those found in the distinctive desert masonry walls at Taliesin West and the surrounding landscape. (Photo courtesy of Taliesin West)

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FRESH • SHOPPING Continued from page 8

For over 20 years, Canada-based Karen Konzuk has been creating concrete and stainless steel jewelry that she calls “wearable architecture” ($95 and up). Personally designed, molded and cast by hand, Konzuk’s Frank Lloyd Wright-inspired jewelry is inﬂuenced by the foundational geometric forms and unembellished materials used in the architect’s unpublished 1927 Liberty Magazine covers. (Photo courtesy of Taliesin West)

Cosanti jeweler Jason Catlin of Paradise Valley designed jewelry inspired by Taliesin West’s Cabaret Theatre. While these are just a few of the featured artists, the local collaborations are available at Taliesin West’s gift shop and the Frank Lloyd Wright Foundation’s website. “It has been really rewarding working with all these artists,” Johnson says. “They are honored to have their work associated with Frank Lloyd Wright’s name, and we are thrilled to be a part of that.” The collaborations were mutually beneficial for the artists and for Taliesin West, he adds. “When people were at home, they were nesting and wanting to buy beautiful things for their homes,” Johnson says. “So, our website really took off and created a need for these

products. And for the artists, many of whom did not currently have a venue due to the pandemic, it helped them maintain their artistry and livings.” The sales help Taliesin West, too, as tours are limited due to the pandemic. Retail has become the main source of revenue. He encourages art lovers to not only visit to appreciate the local artisans but to take in the cultural and artistic heritage of Wright in Arizona. “There is a longstanding legacy of Frank Lloyd Wright in the community, and I think that is something to be celebrated. Through working with artists, I think it’s really furthered the foundation’s goal of preserving that culture but also expanding it to include other art in the Valley.” Taliesin West 12621 N. Frank Lloyd Wright Boulevard, Scottsdale GPS Address: 12345 N.Taliesin Drive, Scottsdale franklloydwright.org/taliesin-west The Frank Lloyd Wright Foundation shop.franklloydwright.org

BUSINESS AND COMMERCIAL LITIGATION | CONSTRUCTION DEFECTS | MASS TORT MEDICAL MALPRACTICE | PERSONAL INJURY

Congratulates Our

2021 Top Lawyers

Paul D. Friedman

Managing Shareholder of the AZ Office

TO P VA L L E Y L AW Y E RS

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2390 EAST CAMELBACK RD, ST 403, PHOENIX AZ 85016

FRESH • PHILANTHROPY There are multiple dental clinics through NOAH to help those in need with pressing oral care issues and to educate the population on oral health. (Photo courtesy of NOAH)

Getting to Know NOAH Nonprofit transforms the community’s health By Alison Bailin Batz

n 1997, the Valley had a problem in its schools. “There was a severe nursing shortage, so much so that for many schools, having a full-time nurse was a luxury,” says Michael Pearson, director of marketing and engagement for what is today called Neighborhood Outreach Access to Health (NOAH). To help, a program called Neighborhood Outreach Action to Health (also NOAH) was developed through Scottsdale Healthcare. Through it, a traveling nurse practitioner went from school to school across the Scottsdale and Paradise Valley unified school districts and provided on-thespot care for children, especially those from

12 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

Title I schools and low-income homes. “Within a year, we changed ‘action’ to ‘access’ in our name and realized we needed more manpower due to demand,” Pearson says. NOAH invested in a mobile medical unit and then, by 2001, NOAH began as a way to help children put in a brick-and-mortar gain access to care in the North Valley. health center at Palomino (Photo courtesy of NOAH) Primary School on 29th Street and Greenway as well. 2011,” says Pearson, noting NOAH does still The brick-and-mortar center soon became have the bus, but only as a display and artifact a health center for the community in need, of their humble beginnings now. both adults and children, so much so that “We remained affiliated with Scottsdale NOAH added dental operations at Palomino Healthcare (and later HonorHealth), but the and then slowly opened small centers across change allowed us to apply for critical funding the North Valley, as budgets permitted. to expand our service offerings, staff and “Things moved along at this slower clip locations tenfold. It also allowed us to submit until we made the decision to expand from a for grants.” program and service of the hospital system to our own 501(c)(3) nonprofit organization in Among the first major grants received

FRESH • PHILANTHROPY

NOAH serves adults and children. (Photo courtesy of NOAH)

was from the Delta Dental of Arizona Foundation to expand access to preventative care for children across the region. Another expansion: adding behavioral health. “Our vision was to deliver comprehensive health services including medical, dental, behavioral health, nutrition, prenatal care, preventive health, eligibility assistance and health education programs to one and all, no matter their economic status or coverage,” Pearson says. By 2012, NOAH applied for and was approved as a federally qualified health center, which allowed for expanded funding, grants, donations and government assistance to give

as many people as possible access to care, and in 2013 it allowed them to add behavioral health consultants and eventually counselors as well. “Among one of our biggest, most recent moves came in 2015 as Scottsdale Healthcare and John C. Lincoln merged,” Pearson says. According to Pearson, many don’t know the story of the real John C. Lincoln and his wife, Helen, who suffered from what they were told was incurable tuberculosis. Given a death sentence, Helen and her family moved to the Valley in 1934 to obtain help from the Desert Mission center, which was a tuberculous clinic. “They not only successfully treated Helen and saved her life but showed the entire Lincoln family the critical work being done in Arizona in the area of health,” Pearson says. Helen, who lived into her 100s, rallied her husband and other well-heeled business leaders to support Desert Mission’s important work as well as to create John C. Lincoln Hospital. “When Scottsdale Healthcare and John C. Lincoln merged, the decision was made to move Desert Mission under NOAH’s trusted care,” Pearson says. Today, NOAH oversees nine centers across the Northeast and Northwest valleys, notably Cholla Health Center, Heuser Family Medicine Center, Heuser Pediatric Dental and Palomino Health Center in greater Scottsdale. “Our dental program in Arizona is an especially big point of pride and a long-term partnership with Delta Dental,” Pearson says. In addition to its regular services, NOAH works to provide COVID-19 vaccinations. (Photo courtesty of NOAH)

Its many partnerships include a two-year $100,000 Impact Grant that allows service to be provided to children and the newly created Delta Dental of Arizona Dental Connect program. Dental Connect funds emergency dental treatment at NOAH for uninsured patients who visit HonorHealth emergency departments with dental issues. This is made possible by a $525,000 donation by Delta Dental. “Patients experiencing a dental crisis usually come to the emergency department as a last resort, and with at least one — and usually more — dental issues,” says Wendy Armendariz, NOAH chief executive officer. “These issues can be causing severe pain, impacting other areas of a patient’s health, and probably interfering with their day-to-day life. Through Dental Connect, when an uninsured patient checks into an HonorHealth emergency room and presents with a dental emergency, facial pain or other related oral health issue, he or she will be referred to the appropriate NOAH dental staff member for care.” According to Armendariz, NOAH will then set a virtual triage appointment for the patient with a dentist, typically within 24 hours. After the triage appointment, NOAH schedules the appointment at one of its local dental clinics to begin the emergency dental work. “We are also very focused on using technology to develop comprehensive telehealth options for our patients and, thanks to donations from the likes of the Hickey Foundation and IBIS Family Foundation, can provide service in approximately 40 languages as needed, taking away virtually any barrier to care one may have,” Pearson says. Full-service offerings in person, via telehealth and in 40-plus languages include family medicine, internal medicine, pediatrics, dental, prenatal, counseling, psychiatry and nutrition services. NOAH expects to see more than 45,000 patients this year via 220,000-plus appointments. This is up from 38,000 patients and 174,000 appointments in 2020. “We are doing our part to transform the health of the Valley, one person at a time,” Pearson says. NOAH noahhelps.org NORTHVALLEYMAGAZINE.COM JUNE 2021 | JULY 2021 13

Making a Difference Through

Integrity Suzuki Law Offices help clients achieve the best possible outcome By Kamala Kirk

rom auto accidents to federal crimes, veteran attorney Richard J. Suzuki and his experienced team at Suzuki Law Offices are committed to defending their clients’ rights to help them achieve the best possible outcome in every situation. Since 2007, the firm has successfully handled thousands of criminal defense and auto accident cases. Throughout the years, they have successfully recovered millions of dollars for clients and won not-guilty verdicts for multiple cases including first-degree murder. “Several of our attorneys are former federal and state prosecutors with a tremendous amount of trial experience,” Suzuki says. “We also have an in-house investigator who has been with us for 14 years and is a retired captain from the Scottsdale Police Department. Our experience spans everything 14 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

Richard J. Suzuki is the former assistant U.S. attorney for the District of Arizona. (Photo by Tim Sealy)

from misdemeanor shoplifting and DUI cases to domestic violence and first-degree murder — no case is too small or big for us. We place great value on integrity and our ethics bar is held very high, which is reflected in part by the hundreds of excellent online reviews we’ve received from satisfied clients.” A former state prosecutor and assistant U.S. attorney for the District of Arizona, Suzuki has handled thousands of federal, felony and

misdemeanor cases throughout the years. He is licensed to practice in all Arizona state courts, the U.S. District Court District of Arizona, U.S. District Court for the Eastern District of Michigan, U.S. District Court of Colorado, U.S. District Court for the Southern District of Illinois and the U.S. 9th Circuit Court of Appeals. “My focus is on criminal cases in city, state and federal courts, as well as personal injury

law,” Suzuki says. “Currently, I’m also representing clients in the U.S. District Court for the Southern District of California, the U.S. District Court for the Southern District of Illinois, the U.S. District Court of Utah and the U.S. District Court of Colorado.” After graduating from the University of Arizona College of Law in Tucson, Suzuki served as a law clerk for the Honorable Howard Fell of the Arizona Superior Court in Pima County. He then went on to work as a criminal prosecutor for the Maricopa County Attorney’s Office, where he investigated and litigated felony matters for the Major Crimes Gang and Repeat Offender Program Bureau. Over the course of his long career, Suzuki has received many honors and awards including being named one of the Top Valley Lawyers for multiple years in a row, voted Best of Scottsdale Attorneys 2019 and 2020, member of the Multi-Million Dollar Advocates, in addition to being part of The National Top 100 Trial Lawyers. As a result of his diverse professional background and extensive insider knowledge, Suzuki can offer his clients important insight that helps them achieve the best results possible. “Having worked on the other side as a prosecutor, I know what they’re looking for and how to best defend my clients,” Suzuki says. “The relationships I have with many prosecutors help my clients obtain the best results, along with having realistic expectations of what we can accomplish.” Among the firm’s many success stories, Suzuki recounts a personal injury accident case in which he fought for a client who was hit by a commercial truck while on a motorcycle. Suzuki Law Offices went up against a very large insurance defense law firm and won their client a $3 million settlement. “In addition to criminal cases, I’ve always been passionate about personal injury cases as well,” Suzuki says. “I previously spent three years working for an insurance defense firm, which helps me now when fighting against insurance companies because I know what it’s like on the other side, which is very helpful to my clients.” One thing clients appreciate and value about working with the team at Suzuki Law Offices is the great attention to detail and personal care they receive throughout the entire process. “We treat our clients like family, and we take very good care of them,” Suzuki says.

Richard J. Suzuki “I’m constantly meets with clients meeting with clients and is heavily and am very involved. involved in their Our entire team stays cases. He also works closely with on top of things, their families. and we make sure to (Photo by Tim Sealy) return clients’ calls within the same day. We also work closely with their families because they’re able to help us with mitigation for our clients so that we can fight for them. A lot of law firms will only work with an individual but having that personal touch and connection with clients and their families is very important to us and further contributes to their success.” Suzuki and a majority of his team also speak fluent Spanish, which has allowed them to help even more clients, particularly those who don’t speak English. Suzuki is also a member of Los Abogados and part of the Hispanic National Bar Association and the Arizona Hispanic Bar Association. “I use Spanish on a daily basis, and I deal with a lot of Hispanic clients,” Suzuki says. “It’s a very prominent language in this area and when dealing with legal issues, especially serious ones, people feel more comfortable talking to someone that can speak their language. It really makes a difference.” During the pandemic, Suzuki notes there were significant decreases in personal injury accident cases due to fewer people driving on the road. Also, prosecutors held back a lot of criminal cases from being filed, but there was a noticeable increase in domestic violence cases due to more people being confined to their homes. Despite the challenges that all businesses faced during the pandemic, Suzuki Law Offices made the necessary adjustments to continue serving the needs of their clients in a safe manner. They implemented new safety precautions, which included decreasing the number of staff members who were in the office at any given time. In addition, they installed plexiglass between workspaces and sanitation stations for washing hands. “We had to make some adjustments, but

our office remained open, and we were still showing up to court,” Suzuki says. “We held more meetings on Zoom, but we always had someone available at the office to take calls from clients and meet with them. When it comes to criminal defense cases, often clients are scared and they can’t wait to talk to someone on the phone, they need to see someone. Fortunately, the pandemic situation seems to be getting a lot better and we’re all moving forward in the right direction.” When it comes to assisting others, Suzuki Law Offices is passionate about giving back and helping the community — in and out of the courtroom.They support multiple causes and organizations, including the local YMCA, the Make-A-Wish Foundation, Phoenix Children’s Hospital and the Juvenile Diabetes Research Foundation, among others. “We’ve always been very involved in the community,” Suzuki shares. “I love animals and we recently became involved with the Arizona Humane Society. We’re very big on helping youth as well, I coached youth sports for over 10 years, and we support many local high school football, baseball, softball and basketball teams. Whether it’s people in the community or our clients, I love helping people and the opportunity to have a big impact on their lives.”

Suzuki Law Offices suzukilawoffices.com NORTHVALLEYMAGAZINE.COM JUNE 2021 | JULY 2021 15

SPONSORED CONTENT

Charitable and

DEDICATED Lerner and Rowe care about clients as well as the community By Christina Fuoco-Karasinski full-service personal injury law firm, Lerner and Rowe Injury Attorneys has represented more than 100,000 clients and recovered well over $2 billion nationally. The firm has built a positive reputation by providing compassionate and aggressive legal representation to Arizonans with personal injury and accident claims since 2005. Case in point, the firm’s staff believes the most valuable nonlegal service it provides is to carry the emotional burden of its clients so that the injured can focus on recovery. The personal injury firm’s dedication and success to serve is reflected by the over $350 million recovered just in Arizona. It also recovered over $600 million in total nationwide settlements and verdicts on behalf of those injured in the last three years alone. Lerner and Rowe offers free consultations and does not charge out-of-pocket fees or costs until clients win compensation for their personal injury case. Plus, the firm can assist those who are injured to find immediate medical care from a provider who is willing to wait for payment if they aren’t able to pay a copay or deductible, or don’t have health insurance.

16 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

Furthermore, Lerner and Rowe continues to find and create new opportunities to reach and assist those in need in and out of the office, such as offering 24/7 legal assistance and through its charitable acts. In 2020 and 2021, Lerner and Rowe’s efforts, combined with its foundation, Lerner and Rowe Gives Back, gave back more than $1 million to those communities the law firm served. A large portion of those charitable funds was raised during their 501(c)(3) nonprofit foundation’s largest annual fundraiser, the Lerner and Rowe Gives Back Golf Classic, which brought in over $518,184.. All of the money raised goes back to help others. To wrap it up, Lerner and Rowe’s team is dedicated to looking after the overall wellbeing of neighboring communities inside and out of the legal arena. Learn even more about Lerner and Rowe Injury Attorneys and its philanthropic contributions online at LernerAndRowe.com and LernerAndRoweGivesBack.com. The law firm also invites social interaction through its Twitter, Instagram and Facebook accounts.

Attorney Kevin Rowe, pictured. (Submitted photo)

NO R

TOP VALLEY

E’S

2021

Y MAG E L L VA AZ H I T

LAWYERS When you ﬁnd yourself in need of a lawyer, knowing where to turn when times get tough is challenging. You want to make sure your money is spent wisely and that you get the legal outcome you deserve. With that in mind, here are some of the top local attorneys for your consideration. Compiled with the help of third-party attorney rating systems, these lawyers specialize in categories such as criminal defense, personal injury, estate planning, family law and more.

18 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

2021 NORTH VALLEY TOP LAWYERS

CONSTRUCTION & DEVELOPMENT

MICHAEL KING

Gammage & Burnham 40 N. Central Avenue, 20th Floor, Phoenix, AZ 85004

602-256-4405 mking@gblaw.com/gblaw.com

CRIMINAL DEFENSE

World-class counsel. Arizona roots.

Understanding that good people sometimes find themselves in bad situations, Aaron defends individuals charged with all criminal offenses, vehicular crimes and DUI cases across Arizona. Unlike many large firms that want as many cases as possible, he represents a limited number of clients at any given time. This allows him to provide the personalized service that you expected from a Criminal & DUI Attorney.

AARON BLACK

Law Office of Aaron Black PLLC 4702 N. 32nd Street, Phoenix, AZ 85018

480-729-1683 AaronBlackLaw.com

CRIMINAL DEFENSE

Michael is a former major crimes prosecutor at the Maricopa County Attorney’s Office. His practice is solely focused on criminal and DUI defense. He is committed to aggressively defending those who have been accused of committing a crime. Read the reviews online and call for a consultation.

MICHAEL MUNOZ 480-447-1100 PhxCriminalDefense.com, FightDUIArizona.com

CRIMINAL DEFENSE, DUI & CAR ACCIDENT

SUZUKI LAW OFFICES 602-682-5270 SuzukiLawOfﬁces.com

DUI

AARON BLACK 480-729-1683 AaronBlackLaw.com

Munoz Law Offices PC 180 S. Ash Avenue, Tempe, AZ 85281

At Suzuki Law Offices, they are passionate about delivering bold and compassionate legal assistance to clients during the entirety of their case. With decades of combined experience helping residents throughout Arizona from their offices in Phoenix and Tempe, attorneys understand that each case is different. Suzuki Law takes an individualized approach to creating strategic solutions that solve their unique problems. Whether you or someone you love has been injured in a serious car accident or you are facing criminal allegations, they are ready to fight for you. Contact our firm 24/7 to get started on your case.

Suzuki Law Offices 2929 E. Camelback Road, Suite 224, Phoenix, AZ 85016 Understanding that good people sometimes find themselves in bad situations, Aaron defends individuals charged with all criminal offenses, vehicular crimes and DUI cases across Arizona. Unlike many large firms that want as many cases as possible, he represents a limited number of clients at any given time. This allows him to provide the personalized service that you expected from a Criminal & DUI Attorney.

Law Office of Aaron Black PLLC 4702 N. 32nd Street, Phoenix, AZ 85018 NORTHVALLEYMAGAZINE.COM JUNE 2021 | JULY 2021 19

2021 NORTH VALLEY TOP LAWYERS

BRIAN D. SLOAN

DUI

Attorney Brian Sloan is solely focused on, and specializes in, DUI Defense Representation. He is a multi-award-winning lawyer, who has been defending Driving Under the Inﬂuence cases for more than 16 years. He has defended more than 3,900 people charged with a DUI offense, and argued at more than 100 trials, with numerous successful results. Sloan created an innovative system called Bifurcated Representation, which ensures clients pay a reasonable ﬂat fee for only the services they need, and not for the services they don’t. Sloan is also a founding member of The Arizona DUI Team.

Law Offices of Brian D. Sloan 2 N. Central Avenue, Floor 18, Suite 1929, Phoenix, AZ 85004

480-720-7839 ArizDui.com

ILENE L. MCCAULEY

ESTATE PLANNING & PROBATE

Law Offices of Ilene L. McCauley, LTD. 9777 N. 91st Street, Suite C-103, Scottsdale, AZ 85258

480-296-2036 ILMLaw.net

YVETTE N. BANKER

ESTATE PLANNING & PROBATE

480-626-0182 PhoenixElderLaw.com

602-264-3309 Arizona-DivorceLawyer.com

20 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

Ms. Yvette N. Banker is an experienced estate planning, probate and elder law attorney who has dedicated the last 19 years in assisting families achieve their goals. The team at Banker Law Office PLLC provides personal, focused service for every client. Ms. Banker and associate attorney, Juliann DuBerry, are passionate, knowledgeable and great advocates for their clients.

Banker Law Office PLLC 4530 E. Shea Boulevard, Suite 140, Phoenix, AZ 85028

REBECCA L. OWEN

FAMILY

Technical expertise with a human touch. Providing services in estate planning, business planning, tax planning, and probate.

Rebecca L. Owen has focused only on family law since 1998 and her clients’ satisfaction is always her top priority.

Rebecca L. Owen PLLC 301 E. Bethany Home Road, Suite A-200, Phoenix, AZ 85012

2021 NORTH VALLEY TOP LAWYERS

PERSONAL INJURY

ALEXIS SAPHIRE BREYER

Bringing a unique combination of legal results and emphasis on providing the highest client service for those who have suffered life-altering injuries. Recognized as one of Arizona’s Top 25 Lawyers by The National Women’s Trial Lawyers Association.

The Husband & Wife Law Team 3840 E. Ray Road, Phoenix, AZ 85044

602-267-1280 HusbandAndWifeLawTeam.com

PERSONAL INJURY

MARK BREYER

Serious injury trial lawyer serving Arizona since 1996. Focused on helping those who have suffered personal injury as a result of someone else’s negligence. Injury “Certified Specialist” distinction — earned by less than 1% of Arizona lawyers.

The Husband & Wife Law Team 3840 E. Ray Road, Phoenix, AZ 85044

602-267-1280 HusbandAndWifeLawTeam.com

PERSONAL INJURY

KEVIN ROWE 602-977-1900 LernerandRowe.com

PERSONAL INJURY

Hurt in a wreck? Need a check?® Lerner and Rowe’s award-winning legal team recovered over $200 million last year alone and has represented over 100,000 clients. The Phoenix-based law firm has received thousands of five-star reviews and offers the highest level of client services, including valuable non-legal supportive care. Injured people looking for a trustworthy law firm with proven results can make One Call, That’s All® to Lerner and Rowe, 24/7, for a free consultation.

Lerner and Rowe Injury Attorneys 2701 E. Camelback Road, Suite 140, Phoenix, AZ 85016

PAUL D. FRIEDMAN 602-777-7000 burgsimpson.com/arizona-ofﬁce

Paul Friedman is the managing shareholder of Burg Simpson’s Arizona office in Phoenix. His practice includes personal injury, wrongful death, ethics and professional malpractice. Mr. Friedman is rated AV Preeminent (the highest rating) by Martindale – Hubbell and ranked “Superb” by AVVO. He has also been recognized by Best Lawyers in America and Super Lawyers and is Board Certified by the State Bar of Arizona Board of Legal Specialization in the area of Injury and Wrongful Death Litigation.

Burg Simpson 2390 E. Camelback Road, Suite 403, Phoenix, AZ 85016

NORTHVALLEYMAGAZINE.COM JUNE 2021 | JULY 2021 21

2021 NORTH VALLEY TOP LAWYERS

J. TYRELL TABER

PERSONAL INJURY

602-777-7000 burgsimpson.com/arizona-ofﬁce

Burg Simpson 2390 E. Camelback Road, Suite 403, Phoenix, AZ 85016

CLARK H. FIELDING

PLAINTIFF PERSONAL INJURY (Accident • Injury Cases)

fieldinglawfirm.com hello@fieldinglawfirm.com

“Ty” Taber is an Arizona and California licensed attorney who focuses his full-time practice in the areas of personal injury, wrongful death, medical and professional malpractice, and general civil litigation. Mr. Taber is AV rated by Martindale Hubbell and has been recognized by Super Lawyers, Best Lawyers in America and Arizona’s Finest Lawyers. Mr. Taber is also a certified specialist in personal injury and wrongful death litigation by the Arizona Board of Legal Specialization.

Tenacious, caring, award-winning. The Team at Fielding Law, APC are problem solvers and fighters. They have successfully represented thousands of wronged and injured clients throughout multiple states, primarily in Arizona and California. Contact them 24/7 for a free consultation. Raised in Mesa, Founding Principal Clark H. Fielding is a proud graduate of Arizona State University Sandra Day O’Connor College of Law.

The Watermark 410 N. Scottsdale Road, Floor 10, Tempe, AZ 85281 480-542-5454, 1-833-88-SHARK, 1-833-887-4275

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LMTN North Valley Magazine April-May 2021 22 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

BUSINESS • SPOTLIGHT

Spreading

‘Joy’ Joye DeGoede adds flair to Scottsdale By Sara Edwards

oyEful Gallery is growing with the expansion of its latest gallery space in El Pedregal at the Boulders Resort in Scottsdale. Owner Joye DeGoede says the bigger room will allow her to sponsor and host more artists she’s passionate about. “This gallery space was the Sonoran Arts League gallery for six years, and I was the resident artist,” she says. “I knew in December that it was going to close down. I talked to the Boulders when Sonoran moved out and took over from there.” DeGoede has been a full-time artist since she left her job as an art teacher. She told her students they could make a living off of becoming an artist. After her husband died, she decided to take a page out of her own book. “So, I took that giant plunge in 2012 and was just painting in my home studio,” she says.

Joye DeGoede, owner, became a full-time artist in 2012 and opened her new gallery in January. (Photo by Pablo Robles)

DeGoede started doing commission work for the likes of the U.S. State Department’s Art in Embassies program in Montenegro and painted Gov. Jan Brewer’s official oil portrait in the governor’s office. While doing this, she painted the “JoyEful Party Animals,” animals depicted with alcohol. As the collection took off, the Sonoran Arts League was offered space at the Boulders Resort and was looking for an artist in residence. DeGoede stepped up to bat. “Over the last six years, I learned not only as an artist but from the gallery to listen to people,” she says. “I’m thankful for the years I had with the Sonoran Arts League. I’m now taking all my knowledge from there and using it here.” DeGoede’s new gallery opened in January and has seven rooms, six for gallery space and one for DeGoede’s private studio. She says four artists will bring their work to the gallery — Jack Shilder’s graphite pencil works, Joanie Wolter’s clay sculptures, Pat Isaacson’s glass-blown

works and Gedion Nyanhongo’s stone sculptures. “We’re really in a great location, so we’re hoping to have some events and guest artists come out and do some life paintings or demonstrations when it’s safe to gather again,” DeGoede says. DeGoede says foot traffic to her gallery space has started to pick up. When it’s officially safe to gather, she’ll announce gallery events. “My opportunity and my goal are to bring music, the arts, all of it back to our area here,” DeGoede says. “I don’t own the entire Pedregal, but I have the space, and hopefully we’ll have some fun times ahead.” JoyEful Gallery El Pedregal at the Boulders Resort 34505 N. Scottsdale Road, Scottsdale joyefulgallery.com Hours: Noon to 4 p.m. Wednesday to Sunday NORTHVALLEYMAGAZINE.COM JUNE 2021 | JULY 2021 23

HOME • TRIMBLE’S TALES

The Amazing

Gunshot Physician By Marshall Trimble

r. George Goodfellow of Tombstone is best remembered as the “Gunshot Physician.” He patched up outlaws like Curly Bill Brocius and doctored the wounded Virgil and Morgan Earp after the Gunfight at O.K. Corral. When the mortally wounded Billy Clanton asked to have his boots removed so he could “die with his boots off,” Doc Goodfellow obliged. Afterward, Ike Clanton, whose big mouth started the fracas and ran away when the shooting began, leaving his brother Billy to die, filed murder charges against the Earp brothers and Doc Holliday. Several cowboys testified the McLaury brothers and Billy had their arms raised when they were shot. Goodfellow reviewed Dr. H.M. Matthews’ autopsy report and testified Billy could not have had his arms raised when he was shot. The testimony helped prove the Earps and Holliday acted in self-defense. Two months later, on December 28, 1881, when the town marshal, Virgil, was ambushed by several avenging cowboys, Goodfellow was called to treat him, and, on March 18, 1882, when Morgan was assassinated while playing pool in Hatch’s Saloon, Goodfellow treated him. However, with lack of experience treating abdominal wounds, he knew Morgan wouldn’t survive. Dr. Goodfellow was a physician well ahead of his time. He pioneered work in the treatment of abdominal wounds, specifically those caused by gunshots. He recognized the significance of sterile techniques at a time when much of the medical establishment had not yet accepted it as a surgical necessity. His mandatory laparotomy became and remains the standard of care for managing patients with penetrating abdominal trauma. Goodfellow is fondly remembered in 24 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

Sonora, Mexico, as “El Doctor Santo,” the Sainted One. On the afternoon of May 3, 1887, a devastating earthquake with an estimated magnitude of 7.6 hit in northwestern Mexico, near the little town of Bavispe, destroying most of the houses and killing 42 of the town’s 700 residents. It is the only earthquake to cause considerable damage in southeast Arizona. It also caused moderate-to-severe damage in southwestern New Mexico, northeastern Sonora, northwestern Chihuahua and western Texas. Goodfellow loaded his buggy with medical supplies and traveled to Bavispe to care for the injured. Doc Goodfellow returned to Bavispe twice to do a scientific study on the quake. Later, the U.S. Geological Service praised his “remarkable and creditable” report, describing it as “systematic, conscientious and thorough.” The earthquake was, at the time, the “longest recorded normal-fault surface rupture in historic time.” His report was later described as an “outstanding study” and a “pioneering achievement.” This is but one of the great accomplishments by the amazing physician. He performed the nation’s first perineal proctectomy to remove an enlarged prostate and Arizona’s second appendectomy. He wrote articles on the treatment of gunshot wounds that were published nationally. Outside the field of medicine, in an emergency he could drive a steam locomotive or crawl down a smoke-filled

Dr. George Goodfellow of Tombstone was a pioneer in the medical ﬁeld, especially in understanding and treating bullet wounds.

shaft to rescue trapped miners. During the Spanish-American War in 1898, Goodfellow, who was fluent in Spanish, negotiated the surrender of Spanish forces at Santiago, Cuba. Spanish Gen. Jose Toral credited the doctor for talking him into surrendering. Goodfellow, in turn, attributed it to a bottle of Ol’ John Barleycorn that he kept in his medical kit. He prescribed it to himself and the general, “lending to a more convivial atmosphere to the conference.”

WHEELS • HOME

The 2021 Mercedes GLA45 AMG SUV has a fuel mileage claim of 20/27 mpg. (Photos by C.A. Haire)

Extraordinary Rides The 2021 Mercedes GLA45AMG is worth the money By C.A. Haire

ith its compact size and a tiny, 2.0-liter, four-cylinder engine, this Mercedes GLA might not impress at first look. But the quad exhaust tips sticking out of the body suggest there is more than meets the eye. If not, the price tag of $59,560 is convincing. The starting fee of a base GLA is $36,000, and that includes a 2.0-liter, 221-horsepower engine. Next up is the GLA35 with 302 horsepower. Our test example shown here is the top-of-the-line GLA45 AMG. Here, this little 2.0 motor is built by hand from a German craftsman (or possibly a craftswoman).

It is also turbocharged to create an impressive 382 horsepower, hooked to a dual-clutch, eight-speed gearbox and 4Matic all-wheel drive for maximum traction. With all that power, this compact SUV will need all the traction it can get. Mercedes claims a 0 to 60 mph time of 4.3 seconds, but a skilled driver can beat that. Driving this vehicle is a blast. With its small size, it can zip through heavy city traffic with ease. Thanks to that massive horsepower, it can do so in a hurry. There is also a drive program for Powerplant is a 2.0-liter, four-cylinder comfort, sport and sport+ modes, as turbocharged engine rated at 382 horsepower. well as slippery for wet/sand conditions. drive this powerful vehicle slow enough to get Because this is an SUV, it can these figures. be taken off pavement, and we did so In 2,600 miles of fleet use, the computer successfully on desert trails. stayed steady at 20 mpg using super premium There are some disadvantages here. First, blend. But this AMG is so entertaining to a spare tire is not included, which limits operate, few will care. It’s well worth the off-road trips. Also, the fuel mileage claim of 20/27 mpg seems reasonable, but it’s hard to money. NORTHVALLEYMAGAZINE.COM JUNE 2021 | JULY 2021 25

TASTE • DINE Certified Angus Beef steak along with grilled asparagus and Yukon Gold mash. (Photo by Joanie Simon)

‘Something for

Everybody’

Keeler’s is a comfortable neighborhood steakhouse By Christina Fuoco-Karasinski

aul Keeler wanted a restaurant that is welcoming, affordable and comfortable for guests. On New Year’s Eve 2018, he opened Keeler’s Neighborhood Steakhouse in Carefree — and hasn’t looked back. “I wanted a neighborhood steakhouse,” 26 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

Keeler says. “A neighborhood steakhouse, to me, is much more than a specialThe shrimp scampi dish with tiger shrimp, linguine, occasion, steak-on-a-plate concept. tomato, garlic, basil, crushed red pepper, lemon butter sauce and bacon costs $32. There are many of those around the (Photo by Joanie Simon) Valley, where you pay top dollar for the prime steak, $12 to $15 for asparagus or baked potato. It’s all a la carte.” mushrooms, creamy corn or grilled Keeler’s provides the same quality. He asparagus. serves Certified Angus Beef brand, but “I wanted to provide a better value each of his steaks and chops comes with for the dollar, as far as the entrees were two sides of Yukon Gold mash, loaded concerned,” Keeler says. “We have great baked potato, scalloped potatoes, mac and seafood, chicken, pork and lamb items as cheese, truffle fries, onion rings, risotto, well. There is a pretty diversified menu, that green beans, Brussels sprouts, sauteed being said.”

TASTE • DINE

Keeler’s has a full bar, with 11 specialty cocktails and an impressive selection of beer and wine, along with traditional bar foods like spinach dip, crab cakes, sandwiches and sliders. (Photo by Joanie Simon)

Prime top sirloin baseball cut ($36), New York strip ($49), ribeye ($52), petite filet mignon ($49), filet mignon ($55), doublecut pork chop ($36), rack of lamb ($39), slow-roasted prime rib ($39 and $45), smoked half chicken ($26) and baby back ribs ($20 and $30) are all on the menu and “full of flavor,” according to the menu. “We have several steaks,” Keeler says. “The New York strip, ribeye and filets are all very popular. We have a baseball cut sirloin, which is the big center cut filet. That’s a very popular steak.” Soups and salads, ranging from French onion soup ($10) to Keeler’s steak salad

Keeler’s Neightborhood Steakhouse prides itself with a diverse menu and boasts that there is “something for everybody.” (Photo by Joanie Simon)

($19), kickstart the meal. For those who want to eat light, there are small plates like lobster mac and cheese ($17), crab cakes ($17) or steak tartare ($15). Sandwiches, which include burgers, lobster roll and a prime rib French dip, come with truffle fries, onion rings or a chopped salad for $13 to $18. Seafood fans will enjoy diver scallops, Atlantic salmon, Baja seabass and shrimp scampi ($29 to $36). As of May 26, seasonal features are cowboy flat iron steak ($39), marinated pork tenderloin ($34) and braised short ribs ($34).

“We update the menu on a quarterly basis,” Keeler says. “We like to do features on a regular basis as well. We recently promoted a sommelier we had working for us who is developing the wine culture at Keeler’s.” Diners will soon see an expanded wine list and help with selecting bottles of wine that complement meals. Recently, Keeler’s rolled out its own Garrison Brothers bourbon, which the staff barrel-ages itself. “We make sure we have something for everybody there, without blurring who we are, first and foremost,” Keeler says. Atmosphere is everything, and Keeler’s has it, he says. The restaurant boasts a centrally located island bar, large adjacent patio, gorgeous courtyard, and rooftop deck designed for stargazing and acoustic performances. “I wanted more of a neighborhood social restaurant that locals could come to one, two, three, four times a week for different, compelling reasons,” Keeler says. “The patio that’s adjacent to the restaurant, the courtyard in the middle of the complex, is very desirable. The Starlight Rooftop, where it’s completely covered with a retractable awning, is heated in the winter and misted in the summer, has entertainment once a week. The happy hour portion of the concept is where we get a lot of repeat clientele.” The food and beverage industry is all Keeler has known. He started out early, around age 15, and eventually owned his own restaurant in the Boston/Upstate New NORTHVALLEYMAGAZINE.COM JUNE 2021 | JULY 2021 27

TASTE • DINE York area. Keeler was recruited to work in the hotel industry. Keeler was named corporate director of food and beverage for Beacon Hotels Corp. in July 1984 and was promoted to the position of vice president-food and beverage for the company two years later. In February 1995, he joined the Doubletree Hotels Corp. as vice presidentfood and beverage and continued there until its merger with Promus Hotel Corp. in 1999. That year, he joined Hilton, for which he was responsible for its strategic planning for food and beverage operations at more than 3,000 North American hotels. They were generating over $2.5 billion in annual food and beverage revenue when he left in February 2007. “I’m a recovering restaurateur,” he says with a laugh. “We went back into the restaurant business (after Hilton). It’s a family situation. I have two of my sons working with me. “I’m originally from Northern California, and I spent a third of my life in Northern California, a third on the East Coast and a third in Arizona. It’s a good variety. I’ve enjoyed these destinations. I’m definitely a restaurant guy.” Keeler Hospitality Group LLC now includes Spencer’s Omaha in Nebraska and three Liberty Station American Tavern and Smokehouse restaurants, two in Scottsdale and one in Madison, Wisconsin. Keeler intends to grow his company by opening a restaurant in either

The menu at Keeler’s changes quarterly for seasonal features. (Photo by Joanie Simon)

the West Valley and/or Norterra. “I’m looking to grow primarily in Arizona, in the greater Phoenix area,” he says. “I am very energized by looking for

The Starlight Rooftop is open daily from 6 p.m. to 9 p.m. and is the perfect spot for stargazing and acoustic performances. (Photo by Joanie Simon) 28 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

the right location for the right concept.” As for Keeler’s Neighborhood Steakhouse, Keeler was introduced to the Historic Spanish Village space by the previous landlord. He was immediately impressed and dreamt about what he could create. “It’s like finding the right home when you’re looking for a house,” Keeler says. “You immediately know. This one best exemplified a steakhouse. We wanted to be nonintimidating and very inviting so people knew they could come dressed any way — coming straight off the golf course or they could dress up, depending on the occasion.”  Keeler’s Neighborhood Steakhouse Historic Spanish Village 7212 E. Ho Hum Road, Carefree 602-374-4784 keelerssteakhouse.com keelerhospitalitygroup.com

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TASTE • DINE

Sips of the Summer Wines that perfectly pair with patios, pools and parties By Alison Bailin Batz

ith vaccines readily available, many are looking to enjoy the company of friends and family this summer. This could mean hanging by the pool, living one’s best life on a boat in the Midwest or heading to SoCal for the beach. No matter what your summer plans are, we have a wine pairing for that.

By the pool

Ecco Domani Pinot Grigio

This pinot keeps it light with just a touch of citrus and delicate tropical fruit notes. If enjoying at a pool barbecue, pair it with chicken or seafood. $11.99 2020 La Crema Sauvignon Blanc

Scharffenberger Brut Rose

Too hot for the spa? No problem, you can get your bubble fix here. This effervescent treat is a perfect combination of raspberry and peach and offers a lingering finish. Dare we say pair it with ice cream? $29 Robert Mondavi Winery 2018 Fumé Blanc

The aromatics here are made for the outdoors with an explosion of apricot, kiwi and mango as you bring the glass to your lips. The acidity makes it taste like liquid sunshine, and it would be perfect with oysters. $25

This signature winery offering is as bright as the reflection from the water. With flavors of fresh melon dancing with green apple and juicy peach on the palate, it tastes even better than it looks. $23

Craggy Range Te Muna Sauvignon Blanc 2020

Medici Ermete Organic Concerto Reggiano Lambrusco DOC 2020

This crisp sauvignon blanc tastes of ripe stone and passion fruit with a hint of lime. Its salinic acidity keeps it feeling refreshing glass after glass. $22.99 30 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

Grilling for dinner after a day outside? This is the perfect pairing for nearly any meat, thanks to its dry yet

fruity blend. It has the perfect balance for a bite of just about anything. $25.99

On the lake Unshackled 2019 Rosé

The name alone feels like the slogan for this summer compared to last. A trio of tangerine, grapefruit and lemon make this a tough one to beat while enjoying the breeze in your hair. $21 Landmark Vineyards 2019 Overlook Chardonnay

Ripe lemon, white peach, yellow apple and kiwi come together with just a hint of oak and lingering spice to make enjoying this with friends on a pontoon twice as nice. $27 Pighin Pinot Grigio Collio DOC 2018

This dry stunner is light bodied and meant to be enjoyed by all types of bodies of water. We recommend it as the first toast to summer with friends you’ve missed the past year-plus. $23.99 AIX Rosé 2020

Fragrant with a salmon pink color, this bottle explodes with summer fruit in every sip, notably watermelon and ripe strawberries. Expect crisp acidity at the end. $21.99 2020 Aperture Cellars Chenin Blanc

Vibrant with notes of nectarines and honeysuckle, enjoy this one on a sunset ride with your honey. Its smooth mouthfeel will set the stage for romance on the water. $30 Justin Vineyards & Winery 2020 Sauvignon Blanc

The perfect marriage of tropical fruit and bright citrus, there is an extra something with every sip in the form of fleeting flavors of fresh herb that makes one feel like the summer

gardens surrounding the lake are coming to life. $16

At the beach

WillaKenzie 2018 Willamette Valley Chardonnay

It can be tough to find a chard that is crisp enough for a day at the beach. We’ve found it in this Oregon-grown offering with sufficient creaminess but also an infusion of citrus that helps cut the richness. $29.99 Red Car Rosé of Pinot Noir 2020

Orange is the star of this spectacular summer rosé. First, expect aromatics of orange blossoms. If that isn’t lovely enough, give it a sip and you will taste clear notes of refreshing orange sorbet. Toward the finish, minerals cleanse the palate and make you ready for more. $28 Ehlers Estate 2020 Sauvignon Blanc

Juicy apricot, orange candy, yellow wildflowers, lemon rind, lime pie and pears come together in the most delightful of ways in this acidic yet juicy offering. There is also a hint of vanilla that soothes the mind and body together with the open water. $36 Marine Layer Chardonnay

The name alone will make you want to enjoy this by the ocean. The flavors of ripe tropical fruit, vanilla and salty minerality, however, will make you so glad that you did. $40 Château La Nerthe Châteauneuf-du-Pape Blanc 2019

Crisp and complex notes of lime balanced with pineapple and mango make a good balance between acidity and fruitiness here. It is also a little something special to whip out and share with friends, given its expressiveness and elegance. $59.99  NORTHVALLEYMAGAZINE.COM JUNE 2021 | JULY 2021 31

BETTER • HEALTH

StretchLab offers 50-minute group stretches that are customizable to the client’s level of mobility and activity. (Photo courtesy of StretchLab)

Flexing Its Muscles Franchise is stretching into North Phoenix By Annika Tomlin

ennifer Gage was visiting California during a summer trip when she was introduced to StretchLab. “I play tennis, and I suﬀered a shoulder injury playing (in California),” Gage says. “A girlfriend of mine had taken me to her Pilates class, and the Pilates instructor asked if anyone there had heard of the new StrechLab that just opened.” After the class, Gage immediately walked to the StretchLab and booked a session before coming back to Arizona. Now, Gage is the franchise owner of StretchLab studios in Arcadia, Gainey Village and Grayhawk. Recently, she opened a studio near Tatum Boulevard and the Loop 101. She hopes to open six additional locations in the next four years. “We are thrilled to be expanding StretchLab in Arizona,” Gage says. “Stretching caters to everyone from professional athletes to those recovering from injury or those experiencing stiﬀness from working at home. It’s meant for all ages and body types. “Our clients can expect a fully customized 32 JUNE 2021 | JULY 2021 NORTHVALLEYMAGAZINE.COM

routine catered to their mobility and goals that will leave them feeling refreshed and reenergized.” Founded in 2015, StretchLab offers a oneon-one assisted stretching service for clients of all types in a fun and energetic environment to gain a wider range of motion and flexibility. Gage brought the California-based company to Arizona in 2018. StretchLab is taking all the necessary precautions to ensure the health and safety of its guests. All staff and clients are required to wear face masks, the number of studio benches have been reduced and spread out, and guests can opt to be stretched outside or schedule a time to be treated alone in the studio. “I felt so much relief from that single stretch that I had that when I got home, I looked up StretchLab and there wasn’t one in Phoenix,” Gage says. “I’m the founder of GiGi’s Playhouse Down Syndrome Achievement Center in Phoenix, and I had been in the nonprofit space for the last seven years. I thought the next natural progression would be something in business, and I love the concept (of StretchLab). I believed in it because I was a customer first.” StretchLab offers a variety of programs. The standard 50-minute stretch is a deep and extensive full-body stretch that focuses on all major muscle groups and extremities. The maintenance 25-minute stretch concentrates only on major muscle groups and

can help alleviate muscle tightness. In group settings, a “flexologist” guides the class on how to use stretch tools like stretch straps and foam rollers. “It’s diﬀerent than massage,” Gage said. “Massage is a wonderful modality. It is very needed, and it gives a sense of immediate relief. “Stretch is a little bit diﬀerent because it lasts throughout the week. If you come in once a week for a stretch, you feel it throughout the rest of the week and it allows you to do the things whether you like to play tennis or if you sit at a computer all day. It just really gives our members the ability to be more flexible and feel better.” To become a “flexologist,” trainers must complete 60- to 70-plus hours of theory and hands-on training. Flexologists use the Proprioceptive Neuromuscular Facilitation method in one-on-one sessions to increase range of motion for maximum benefits. “I really like helping people, and I think when I’m in the studio and I hear a conversation between the ‘flexologist’ and our members, our members feel so much better.They’re making those connections and they’re getting help,” Gage says. “I feel partly responsible for that as far as bringing it here.” StretchLab 21050 N.Tatum Boulevard, Suite 19, Phoenix stretchlab.com

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Wellness

BETTER • HEALTH

JOURNEY Camila Frederico takes the reins at Civana

After years in competitive gymnastics, Camila Frederico is jumping at the chance to take part in Civana’s wellness classes, like this one, each week. (Photo courtesy of Civana)

By Alison Bailin Batz

n her second go-around in Arizona, Camila Frederico is taking it all in. “As the new general manager of Civana Wellness Resort & Spa, doing so has been easy,” Frederico says. “It has certainly lived up to the hype from Travel + Leisure, Conde Nast Traveler and USA Today — and then some — so far.” Frederico oversees the resort’s 22 acres, 144 rooms and suites, and 20,000-squarefoot spa and wellness center. A Scottsdale Airpark resident, Frederico has trained for this position since before she could read, but she didn’t know it yet. Born and raised in São Paulo, Frederico competed in gymnastics at 4, going so far

as to be named to the country’s national team at ages 13 and 15. During this time, Frederico earned local celebrity status when she became the first Brazilian woman to do a triple rotation on the floor exercise. “I competed until age 17, when I finished high school Camila Frederico is the new general manager and after about a dozen broken of Civana. (Photo courtesy of Civana) bones,” Frederico says. “I was economics, and for some reason I did, but ready for a new challenge, but I with a twist,” Frederico says. “In Brazil, one took the lessons learned about wellness and may work toward a master’s degree at the exercise with me the rest of my life.” same time as a bachelor’s, so I did.” Unlike the United States, after high Admittedly, she says she was falling asleep school one must declare a major before working toward a B.A. in economics from entering college. the University Mackenzie in São Paulo. “My brother suggested I go into NORTHVALLEYMAGAZINE.COM JUNE 2021 | JULY 2021 35

BETTER • HEALTH Frederico also worked toward an M.A. in journalism from the University Casper-Libero, also in São Paulo, with the goal of being a movie critic. “After graduating with both by 21, however, there were neither journalism nor economics jobs in my home country,” Frederico says. “As such, I accompanied my travel agent mother to a convention, where I learned about J-1 visas to work in the hospitality industry in the United States.” Intrigued by travel, Frederico booked a one-way ticket for Orlando, packing just one bag. “I laugh at that now,” Frederico says. “The Camila of today would need 20 suitcases for shoes alone.” Armed with that one suitcase and work ethic instilled by her family and years of gymnastics training, Frederico earned a job as the front desk clerk at the then-largest Marriott in the country. She quickly fell in love with the pace and people of the industry. Frederico worked her way up in the industry over the next few years before driving crosscountry to Phoenix to accept a role as a meeting and Camila Frederico’s second stint in Arizona is made all the sweeter by office views event coordinator at the then-Phoenix Ritz-Carlton like this. (Photo courtsy of Civana) in 2002. operation. “That iconic hotel became my home for the next decade,” says “The first six months there were the toughest in my career, but Frederico, who left the property as assistant director of meetings and doing something so far out of my comfort zone pushed me to learn, events in 2012 to take on an even bigger role, director of food and grow and accept new lessons in an industry I thought I knew pretty beverage, at the Ritz-Carlton Half Moon Bay in California. darned well,” Frederico says. At Half Moon Bay, she successfully led a $40 million culinary Her discipline was rewarded with a promotion to director of rooms at the resort and then the opportunity to join the W Hotel in a leadership role upon the Marriott’s purchase of it in 2017. Life was moving along swimmingly for Frederico until 2020. As with the rest of the world, she was rocked by the global pandemic. Black Mountain “It certainly was not the time to think about a job change, yet here Elementary School PERFORMING ARTS I am,” Frederico says. SPANISH PRE-K-6 At first, she ignored a headhunter’s information about Civana and the idea of returning to Arizona. However, on a whim, she Googled the resort, just to check it out. Desert Sun “It was as if someone looked at my life, starting from my first floor Academy routine at age 4, and built a resort with me in mind,” Frederico says. FRENCH IMMERSION STEAM NOW OPEN “It was love at first sight with everything Civana stands for when SPANISH PRE-K-6 it comes to wellness, health, relaxation, self-care and fun. I had to come out and see it for myself in person.” The visit solidified it: In spring 2021, Frederico moved back to Desert Willow Arizona to be the resort’s general manager. Elementary School CAVE CREEK UNIFIED SCHOOL DISTRICT is inspiring SPANISH IMMERSION “Being on the property feels like home, but a home with aerial INTERNATIONAL SCHOOL excellence in young minds. Explore our five A+ elementary SPANISH PRE-K-6 yoga, sunset sound healing and 25 spa treatment rooms,” she says. schools – each with its own signature curriculum. She takes at least one wellness class per week on-site in addition Or, consider The Cave Creek Academy of Excellence, to running the property to fully immerse herself in the culture. a fully online K-12 school offering exceptional online education. “I am even working on my certification in aerial yoga, which Horseshoe Trails Elementary School Registration online at: www.ccusd93.org/Page/8080 I think will make me the first local hospitality leader who also NATIONAL BLUE happens to be able to teach yoga in the air, and to do so a full 25 years RIBBON SCHOOL HORSEMANSHIP after retiring from high-flying stunts in the first place.”

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