Bay Magazine April 2021

A MAGAZINE OF THE TAMPA BAY TIMES

APRIL 2021

HOME STRETCH

SMITH IS HOME. Your neighborhood experts since 1969.

ALTURA BAYSHORE Starting at $1.2M | 2,176 - 3,575 SF Altura Bayshore Sales Team 813.492.2420 alturabayshore.com

BRIGHTWATERS TOWER OF SNELL ISLE 1365 Snell Isle Boulevard NE 9A & 9F 4 Bed | 4 Bath | 4,200 SF | $1,699,000 Kimberly Anderson & Brie Rush 727.776.8024

THE RESIDENCES AT THE TAMPA EDITION - WATER STREET TAMPA Starting at $2.1M | 1,824 - 5,063 SF The EDITION Sales Team 813.492.2922 tampaeditionresidences.com

HYDE PARK HOUSE Starting in the $900s | 1,835 - 5,057 SF The Hyde Park House Sales Team 813.649.3700 HydeParkBayshore.com

SUNSET PARK WATERFRONT 5110 W Longfellow Avenue 6 Bed | 6/1 Bath | 6,334 SF | $5,490,000 Ed Gunning & Mary Pond 813.294.8867

PASS-A-GRILLE 3110 Pass A Grille Way 3 Bed | 2 Bath | 1,310 SF | $950,000 Tia Hockensmith 727.422.6127

THE OAKS ESTATE 12321 Fort King Highway 8 Bed | 12/14 Bath | 36,361 SF | $17,500,000 Dina Sierra Smith, Ed Gunning & Mary Pond 813.294.8867

BAYSHORE BEAUTIFUL NEW CONSTRUCTION 2908 W Fair Oaks Avenue 5 Bed | 5/1 Bath | 5,121 SF | $2,498,753 Mary Pond & Ed Gunning 813.690.7902

DAVIS ISLANDS WATERFRONT 58 Bahama Circle 7 Bed | 8/8 Bath | 21,796 SF | $29,000,000 Stephen Gay Group 813.380.4343

CARROLLWOOD 3916 Hudson Lane 4 Bed | 3/2 Bath | 3,154 SF | $529,000 The Wood Team 813.957.3941

SALTAIRE Starting in the $800s | 1,663 - 6,097 SF Saltaire Sales Team 727.240.3840 saltairestpete.com

BAYSHORE BEAUTIFUL 2900 W Hawthorne Road 5 Bed | 5/2 Bath | 4,712 SF | $2,249,000 Ed Gunning & Mary Pond 813.294.8867

BALLAST POINT 2706 W Trilby Avenue 4 Bed | 3 Bath | 3,100 SF | $1,250,000 Jen Carlstedt 813.368.8644

THE VALENCIA 610 S Rome Avenue #102 3 Bed | 3 Bath | 1,609 SF | $665,000 Mary Esther Parker 813.610.1500

TOWERS OF CHANNELSIDE 449 S 12th Street #1801 3 Bed | 3 Bath | 2,161 SF | $975,000 Krista Maddox & Camille Collier 813.340.0505

LOCAL ♥ GLOBAL REACH TAMPA | ST. PETERSBURG | CLEARWATER | BEACHES | LONDON | 813.981.7270 | SMITHORANGE.COM/TAMPABAY

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ST PETE BEACH 3BR | 3BA | 2,000 SF LAST OFFERED FOR $949,000 Waterfront PENTHOUSE in luxury gated community with sweeping views of the Gulf of Mexico and the Intracoastal. This penthouse unit comes with under building parking and a large boat slip - just steps from the beach and steps from your boat!

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TREASURE ISLAND 3BR | 2BA | 2,084 SF | 2CG OFFERED $998,000 This Isle of Capri Waterfront home features a huge pool and tile roof (both installed in 2005), seawall & dock (2015), and HVAC. Only 10 minutes Gulf access via boat, no fixed bridges. Quiet cul-de-sac street.

Capt. Bruce Erbeck | captainbruce2015@gmail.com | 727.417.4694

DOWNTOWN • ST PETERSBURG 3BR | 2.5BA | 1,625 SF | 2CG OFFERED $784,900 Looking for an excellent investment opportunity or property for a family compound? If so, this Pass-aGrille Historic District 2-unit home is for you! A second floor was added to the original main house, creating two independent units. Separate entrances for each unit; house can easily be converted back to a single-family dwelling.

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WORKING POINT

CONTEMPORARY GLASS FROM THE MFA COLLECTION

THROUGH MAY 23, 2021

EXPLORE THE VAULTS ABSTRACTION AND THE AMERICAN SCENE

THROUGH JULY 18, 2021

EDITOR Kathy Saunders ksaunders@tampabay.com

CREATIVE DIRECTOR Nikki Life nlife@tampabay.com

COPY EDITOR Dawn Cate FASHION PHOTOGRAPHER Brian James, brian@brianjamesgallery.com

Bay is published eight times a year by Times Publishing Co. and delivered to Tampa Bay Times subscribers in select neighborhoods in Pinellas, Hillsborough and Pasco counties.

Copyright 2021. Vol. 14, No. 2.

ANTIOCH RECLAIMED

ANCIENT MOSAICS AT THE MFA

THROUGH AUGUST 22, 2021

FROM MARGINS TO MAINSTAYS

HIGHLIGHTS FROM THE PHOTOGRAPHY COLLECTION

OPENING APRIL 24, 2021

SKYWAY 20/21

A CONTEMPORARY COLLABORATION

OPENING MAY 22, 2021

VISIT OUR RENOVATED GALLERIES AND REIMAGINED COLLECTION TODAY. FOR MORE INFORMATION, ADVANCE TICKETS AND SAFETY GUIDELINES, VISIT MFASTPETE.ORG.

THE TAMPA BAY TIMES CHAIRMAN AND CEO Paul C. Tash PRESIDENT Conan Gallaty EXECUTIVE EDITOR Mark Katches BAY EDITORIAL DIRECTOR Ellen E. Clarke VICE PRESIDENT OF SALES AND MARKETING Bruce Faulmann RETAIL SENIOR ADVERTISING MANAGER Mark Shurman National/Major Senior Advertising Manager Kelly Spamer Pinellas Advertising Manager Jennifer Bonin Automotive & Real Estate Advertising Manager Larry West North Suncoast Sales Manager Jessica Petroski MARKETING AND PRODUCTION COORDINATOR Janeen Andrews FULFILLMENT MANAGER Gerald Gifford IMAGING AND PRODUCTION Brian Baracani, Greg Kennicutt, Gary Zolg REGIONAL HOME DELIVERY MANAGERS Diann Bates, Rob Jennings

To view the magazine online, visit tampabay.com/bay.

To advertise in Bay magazine, call 800-333-7505.

6 / bay

,

march 13 - may 23 2021

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ORAL REPRESENTAIONS CANNOT BE RELIED UPON AS CORRECTLY STATING REPRESENTATIONS OF THE SELLER. FOR CORRECT REPRESENTATIONS, MAKE REFERENCE TO THE DOCUMENTS REQUIRED BY SECTION 718 .503, FLORIDA 67$787(6 72 %( )851Ζ6+(' %< $ 6(//(5 72 $ %8<(5 25 /(66(( 3ULFHV WHUPV DQG DYDLODELOLW\ DUH VXEMHFW WR FKDQJH DW DQ\ WLPH ZLWKRXW QRWLFH $FWXDO LPSURYHPHQWV LQFOXGLQJ IXUQLVKLQJV ȴ[WXUHV UHFUHDWLRQDO IDFLOLWLHV DQG DPHQLWLHV PD\ YDU\ IURP WKRVH VKRZQ DQG YLHZV PD\ QRW EH DYDLODEOH IURP DOO XQLWV 7KLV LV QRW DQ R΍HU WR VHOO RU VROLFLWDWLRQ RI R΍HUV WR EX\ WKH FRQGRPLQLXP XQLWV LQ VWDWHV ZKHUH VXFK R΍HU RU VROLFLWDWLRQ UHTXLUHV SULRU TXDOLȴFDWLRQ Saltaire St. Petersburg: For New York Residents: THE COMPLETE OFFERING TERMS ARE IN A CPS-12 APPLICATION AVAILABLE FROM THE OFFEROR. FILE NO.: CPS20-0032. KT St Pete Bayfront LLC, 301 1st Street South, St. Petersburg, Florida 33701. This advertisement is a solicitation for the sale of condominium units in Saltaire Condominium: NJ Registration # 20-04-0010. Hyde Park House Bayshore: For New York Residents: THE COMPLETE OFFERING TERMS ARE IN A CPS-12 APPLICATION AVAILABLE FROM THE OFFEROR. FILE NO.: CPS20-0035. KT Bayshore LLC, 142 W. Platt Street, Tampa, FL 33606.

CONTENTS

MOVING FORWARD FROM BAY EDITOR KATHY SAUNDERS Last April, I wrote about the first month of the pandemic and how we were embracing our home life after being quarantined for weeks. It’s hard to believe we are, for the most part, still there, albeit hopeful for the first time in months. Today, I am reflecting on my home in a different way. I am celebrating small victories, like finally cleaning out my garage, replacing some flooring and investing in a few new pieces of furniture. But, let’s face it, the motivation to reorganize wanes after so many months of stress. I can’t clean another closet.

In this issue of Bay, we feature a couple who didn’t lose steam while renovating their beautiful, landmark home in South Tampa’s Sunset Park neighborhood. Both architects, they modernized the home while still staying true to its unique history.

Since many of us are still working from home, and may remain there, we offered to help a few of our fellow Tampa Bay Times staffers spruce up their Zoom backgrounds.

Admittedly, we have had some fun with background shaming during our year of video-only communications.

Stylist Tim Creagan had good ideas to help our co-workers raise their ranks for room rating.

We are excited about the uptick in vaccinations in our communities and the possibilities for dining out and hosting or attending social events again. Some charities are confidently planning in-person soirees for fundraising.

On that note, we checked in with fashion designers, hairdressers, nail technicians and makeup artists who are primed to help us get preened for those events. They are optimistic, planning to launch plenty of holiday wear for what they hope will be the new Roaring ’20s.

10 / bay

Off-White romantic cold shoulder blouse, $1,376. Alice & Olivia highwaist trousers, $295. Fallon necklace, $255. Alexis Bittar earrings, $206.

Alexis Bittar ring, $168. Neiman Marcus. neimanmarcus.com. Jessica Simpson ombre red pumps, $80. Dillard’s. dillards.com.

32 UPTOWN

A St. Petersburg penthouse is the perfect place to strike a pose with fashionable clothes.

14 STILL CHARMING A historic Tampa home gets some TLC and modern touches from its architect owners.

23 ROOM TO ZOOM After more than a year of virtual meetings, it’s time to spruce up your space. We’ll show you how.

44 THE END IS NEAR With normalcy in sight, clothing designers, makeup artists and hairstylists weigh in on trends.

52 FOR SALE

The family of Stuart Arnold, of Auto Trader fame, is selling the special spot he left behind.

56 SOCIAL SCENE

Art in Bloom returns to the Museum of Fine Arts, St. Petersburg, with more events on the way as the social season emerges anew.

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RE MODEL

Lush tropical landscaping surrounds the Dundee House, also known as the Sunset Park house, in South Tampa.

Its rendering was featured in a 1924 newspaper ad. Courtesy of Jody Beck Photos by Seamus Payne

BY MAGGIE DUFFY

14 / bay

South Tampa residents know the Sunset Park house, perched on the corner of West Shore and Bay to Bay boulevards.

It is a historic South Tampa landmark.

Designed by architect Wilbur B. Talley and built in 1927, the 3,200-square-foot home, known as the Dundee House, was the first in Sunset Park. Its rendering was featured in a 1924 Tampa Sunday Tribune advertisement encouraging others to build in the neighborhood. It has been home to Gerald “Shorty” Wilson, a former principal of H.B. Plant High School and assistant superintendent of Hillsborough County Schools. He lived there with his

A large island has been added in the Dundee House kitchen. Below is a photo of the kitchen before it was renovated by married architects and owners Jody Beck and Ross-Alan Tisdale.

wife, Dorothy, from 1943 until his death in 1975. Dorothy lived there until her death in 1984. Later, Fred Smith, a sea captain and harbor pilot who was president of the Tampa Bay Pilots Association, lived there from 1984 to 2005 with his wife, Susan.

New life and a modern interior have been breathed into the home by its most recent owners, married architects Jody Beck and Ross-Alan Tisdale, who own Tampa-based Traction Architecture. bay / 15

Ross-Alan Tisdale, Jody Beck and sons Jonah and Robin relax around the portico of the house, which they purchased in December 2017. Photos by Seamus Payne

Beck, who is a Tampa native, was familiar with the house. When she was chairwoman of the City of Tampa’s Architectural Review Committee, she saw it come up for sale.

“I’ve always been very engaged and interested in historic homes, so when I saw this one go on the market, I was very intrigued,” Beck said. “With all the details and features the house had, I thought that we could make something really interesting here. Even for historic architecture in Tampa, it’s very unusual.”

16 / bay

make our interventions distinctly different so it wasn’t competing with the shell and the beautiful architectural details,” Beck said.

They spent two years renovating the house while researching its history.

During that time, they made the decision to move their architecture firm from a rented space into the iconic ballroom.

It’s unique in that the structure, featuring a wire-cut brick exterior, was built around a massive ballroom with vaulted ceilings. A plaster frieze of acanthus leaves imported from Paris wraps around the Mediterranean-inspired exterior. The H-shaped floor plan allows for cross breezes

That decision proved to be beneficial for getting the work completed and as a showroom of sorts for clients. “We use the house as a way for people to understand that there’s a difference between living in a house that’s been thoughtfully considered and designed by an architect and a house that isn’t,” said Tisdale. “Since we do a lot of residential work, it’s kind of a palpable eyeopener for people to look around and see the care in which this house was originally produced. In architectural terms, that’s called embodied energy.”

The couple purchased the home in December 2017. They were living in a 1,000-square-foot 1919 bungalow in Palma Ceia and, with two growing boys, were outgrowing that home.

There was a learning curve to adjusting to working and living in the same space, but there are now “private zones” for the couple’s two boys, Jonah, 8, and Robin, 11.

While their award-winning architectural firm skews way more modern, Beck said the house has a bit of a modern sensibility in the geometry of its proportions. “Our whole idea was to respect the details of the house and to

When the renovation began, they found they had to replace all of the plumbing, electrical wiring and duct work. On the exterior, the wire-cut brick was cleaned and re-pointed. Mullion windows were revealed by removing

The ballroom at the house was transformed into working space for the couple’s firm, Traction Architecture.

A jade green tile wall provides a burst of color in the master bathroom.

aluminum awnings that were probably added in the 1950s.

Major changes were made to the once-cramped kitchen, removing a wall to open it up and installing a large island. The black and white linoleum floors were replaced with wood floors. An etched glass window depicting Capt.

Smith’s beloved ship remains intact, another nod to the home’s history.

What is now the living room had once been an outdoor space that was enclosed at some point. They chose materials that evoked the feeling of being outdoors.

The color scheme is largely bright white, to accentuate the architectural details and allow for shadow play with all the light that comes in. It’s contrasted by vibrant pops of color in blues, greens and golds. Beck said the colors reflect the lush tropical landscaping outside.

In the master bathroom, hexagon tiles reminiscent of the original flooring were installed. A bathtub was removed in favor of a stand-alone shower. The jade green tile wall makes a dramatic statement while keeping things minimal.

The ballroom where lavish parties happened throughout the years got a modern makeover with bright white paint. Strips of LED lights were installed

It took two years to renovate the house while researching its history.

in the crown molding and in a medallion on the ceiling. That replaced a clunky, brass 1980s-era chandelier. They also took down sconces that had lights meant to look like melting candles. “It reminded me of Beauty and the Beast,” Beck said with a laugh. “We just wanted to use lighting that was all about the shell and the architecture, and the molding. It’s modern and subtle and just lets the building itself sing and show itself off.”

Another cool historic feature is the outdoor portico, where partygoers would retire to smoke cigars, according to Beck and Tisdale’s research.

All of that hard work earned them an Honor Award of Excellence from the Florida chapter of the American Institute of Architects. “It’s a nice landmark in the community,” Tisdale said. “I feel lucky that we were able to shepherd this house into another generation and hopefully it will last many, many years.

Tampa has a rich history, and it’s nice when people can look around and see architectural heritage, whatever that may be.”

bay / 17

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background check When Tampa Bay Times political editor Steve Contorno made some national media appearances from his kitchen during the 2020 election, he got slammed by the comical Room Raters on Twitter. After attending hours of Zoom meetings in the past year, we decided he wasn’t the only staffer who needed a Zoom Room makeover. Our stylist Tim Creagan visited the homes of four editors and reporters and foraged for items to make some simple but valuable changes to their backdrops. — Kathy Saunders (Photos by Tim Creagan) bay / 23

Tropical oasis Food critic Helen Freund likes to sit at her dining room table during video meetings, but the background is an opening with a sliver of her kitchen in view. “It seemed only appropriate for those who are on calls with her to get more of a glimpse into her kitchen,” Creagan said. “I also wanted to create a garden vibe, so I used a foam board covered with wallpaper and affixed the panels to the wall with adhesive.” With a few added plants and some of Freund’s favorite cookbooks, the background was complete. Total cost: $75.

24 / bay

Photo finish Boyzell Hosey, deputy editor of photography, does his video calls and conferences from the billiard room in his St. Petersburg home.

“The home’s original wood paneling made for a light-grabbing background that needed to be brightened up,” said Creagan. “Not wanting to permanently change the wall, a quick and easy fix was to attach a curtain panel to the top and bottom moldings.” He also added a console table to delineate the space and become a platform for additional props. Because Hosey had so many keepsakes from his career in photojournalism, Creagan decided to use some of Hosey’s most treasured pieces as a background gallery. One of the highlights is a photograph Hosey took of Tiger Woods’ final shot for his first Masters win in Augusta, Georgia. A vintage camera, clock and pottery round out the design. Total cost: $90.

bay / 25

Personal touch Amy Hollyfield, senior deputy editor of news, was hosting video meetings from a corner of her Tampa living room. Creagan wanted to create some depth and personalize the background. He added narrow shelves and hung a decorative oar with robe hooks to reflect Hollyfield’s passion for rowing. Her cherished collection of nesting baskets from a trip to Rwanda and some small, glazed bowls made by a family member complete the backdrop.

Total cost: $90.

26 / bay

Light show “Dark. Peering into abyss beyond fridge. There’s art back there. Light it up.” That was the Twitter review political editor Steve Contorno received from @ratemyskyperoom during an election appearance on MSNBC. The site gave him an abysmal 5 out of 10 points. First, Creagan advised moving Contorno’s videos from the kitchen to his living room to improve the lighting and rid the shot of major appliances. “We brought in a small desk that could double as a bar when Contorno and his fiancee entertain guests,” Creagan said. The need for color and texture was solved by a bargain find brought back to life with a jar of liquid gold leaf. Total cost to, we hope, overcome the low marks on Contorno’s room: $180.

bay / 27

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ODESSA Odessa Horse Farm $6,980,000 Kimberly Wilson 813.810.0042

CLEARWATER BEACH 521 Mandalay Avenue #1402 $3,200,000 Jackie Diaz & Karen Hegemeier 727.424.2317

APOLLO BEACH 6312 Marbella Boulevard $2,675,000 Kimberly Wilson 813.810.0042

WEEKI WACHEE 10492 Pine Island Drive $1,695,000 Diane Swainston 727.688.8875

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Sotheby’s International Realty® and the Sotheby’s International Realty logo are registered service marks used with permission. Each office is independently owned and operated. Equal Housing Opportunity.

Property information herein is derived fromvarious sources including, but not limited to, county records and multiple listing services, and may include approximations. All information is deemed accurate.

FA SHION

Tory Burch bow lace blouse, $398. Tory Burch. toryburch.com.

Sequin knee-length shorts, $65. Express. express.com. Lele Sadough earrings, $188. Nordstrom. nordstrom.com. Vince Camuto bracelet, $58. Vince Camuto ring, $48. Steve Madden thigh-high snakeskin boots, $99. Dillard’s. dillards.com.

FASHION HOUSE Bay’s fashions this month combined cozy and comfortable clothes with the dreamy digs of a downtown condominium and the divine backdrop of the St. Petersburg landscape. Model Megan Welsh looked fabulous in every corner of the dazzling two-story penthouse at the Walker-Whitney Plaza. The lofted master bedroom atop a floating staircase features an adjacent bathroom soaking tub next to a picture window and a dressing area fit for a fashionista. A private rooftop patio provides a sunny spot for enjoying a cocktail before having dinner alongside an exquisite mosaic backsplash in the great room.

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THIS PAGE: Johnny Was Savanna Kimono Coat, $320. Johnny Was. johnnywas.com. Reiss chain-link sleeveless top, $240. Reiss pant, $285. Nordstrom. nordstrom.com. Gianni Bini hot pink ankle boots, $110. Cezanne earrings, $28. Pancea gold bracelets, $59. Dillard’s. dillards.com.

OPPOSITE PAGE: Icy oversized sunglasses, $39. Veronica Beard sleeveless cashmere turtleneck, $350. Top Shop ribbed pencil skirt, $40. Fraiche tie front shirt dress, $110. Nordstrom. nordstrom. com. Gianni Bini nude tie-up sandals, $90. Cezanne earrings, $28.

Dillard’s. dillards.com. Erika Williner gold amethyst ring, $50. erikawillinerdesigns.com. bay / 35

Ted Baker blouse, $175.

Nordstrom. nordstrom.com. Alice & Olivia side-slit pants, $195.

Neiman Marcus. neimanmarcus. com. Kendra Scott earrings, $78.

Dillard’s. dillards.com.

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Zara textured romper, $50.

Zara cropped blazer, $110. Zara. zara.com. Alexis Bittar earrings, $206. Alexis Bittar bracelet, $183.

Neiman Marcus. neimanmarcus. com. Chelsea & Violet yellow ankle strap sandal, $50. Dillard’s. dillards.com. bay / 37

FROM THE COVER: Johnny Was Short Biya Wonder Kimono, $1,800. Maggie Scarf, used as a belt, $98. Johnny Was. johnnywas. com. Crystal hoop earrings, $65. Gold charm bracelet, $29. J. Crew. jcrew.com. Halogen stackable gold rings, $35. Nordstrom. nordstrom.com.

CREATIVE TEAM PHOTOGRAPHY Brian James IG: @brianjamesgallery brianjamesgallery.com FASHION STYLING Tina Jackson, lead stylist Style Attic, tinajstyle.com Meah Jackson, assistant HAIR & MAKEUP Monique McLaughlin IG: @moemakeup moemakeup.com MODEL Megan Welsh Modern Muse

A SPECIAL THANKS To Susan Baraybar for opening her condominium to Bay for our fashion shoot. The penthouse is for sale. For information, contact Connie Redman at 727-560-0441 or go to floridaluxurycollection.com.

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Antonio Melani V-neck sequin jumpsuit, $179. Pancea earrings, $60. Kendra Scott bracelet, $68.

Dillard’s. dillards.com.

bay / 39

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BEAUTY FORECAST

BY ELIZABETH DJINIS AND KATHY SAUNDERS

To be sure, working from home has some advantages.

But the fashion and beauty industries are as eager as we are to get back to business as usual. We spoke to clothing designers, makeup artists and hairstylists about some of the trends they are predicting when we get the green light to resume our pre-pandemic work and social lives.

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While fashion designers and retailers have faced many uncertainties the past year, one thing is certain: When customers return to their favorite stores, they will want to see new merchandise.

“The market and customers are really desperate for new products and excitement,” said Alexandra Dillard Lucie, a vice president of merchandising for Dillard’s.

That’s one of the reasons Lucie was so open to the idea of bringing in new designers.

When Florida natives Alex and Michael Toccin made a presentation about their line of brightly colored dresses with geometric designs, Lucie said she knew she had a winner.

Dillard’s launched the Toccin brand’s LDT line at International Plaza in Tampa, as well as in Sarasota, Orlando and South Florida, this spring. The LDT line is named after the couple’s daughter, Liv Dakota Toccin, and inspired “by designs that evoke a sense of youthful joy,” according to a news release.

The Toccins aren’t new to the design industry, having introduced lines in other large department stores, including Neiman Marcus and Saks Fifth Avenue. But the LDT line is specific to Dillard’s.

“They are bringing something to the table that felt unique and very versatile and very sellable to our consumer,” said Lucie, 37. “I think what’s most attractive are their silhouettes. They are extremely flattering to a variety of body types.”

Lucie said she also likes the colors and feel of the fabrics in the line.

Photo courtesy of LDT Designs

“That helps give the look of a finished and welltailored woman,” she said, adding that she believes the dresses are versatile and can go from the office to a luncheon or after-hours gathering.

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Alex and Michael Toccin hold daughter Liv Dakota Toccin, for whom the LDT clothing line is named. Photo courtesy of LDT Designs

KokoDaBarber says clients at her Shear Utopia Unisex Salon in Tampa are seeking a new look after quarantine. Photo courtesy of KokoDaBarber

Monique McLaughlin of Makeup and Hair by Monique has been coloring her purple hair herself. Photo courtesy of Sean Malley

“It’s for the mom running for school pickup, the young woman going to happy hour or the professional attending Zoom meetings,” said Alex Toccin, 35.

the decade after COVID-19. She said Dillard’s has already seen an uptick in sales of prom dresses.

done about every two weeks, because eyelashes shed naturally. It requires significant upkeep, but for many of her repeat customers, it’s worth it.

Lucie described the line as clean, modern and sophisticated and said she especially liked that all of the pieces sell for less than $200.

Michael Toccin, 37, said he and his wife know the Florida consumer.

Their goal with LDT is to design figure-flattering clothing for “the girl on the go.”

Michael said the designs reflect their love of the elegant and bright neon fashions from the 1960s.

“You can see that in our first two drops with the hot pinks and the purples,” he said.

They also are inspired by the 1990s, the decade when they were teenagers and becoming aware of the world.

The Toccins are designing now for the fall and winter, adding holiday fashions with velvets, plaids, color and sequins.

“We’re getting into party and we think with the times being as they are, people are going to be ready to go,” Michael said. They also are looking to expand their designs into a full lifestyle line for Dillard’s, with tops, bottoms and accessories.

Lucie said designers are predicting solid sales in big, bold, bright and bubbly fashions to relaunch

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“We are already seeing that shift happening,” she said. “Our consumers are ready to move out of their lounge wear and people are just ready to pull themselves back together and be seen again.”

EYE CONTACT It took about six months into COVID-19 for Dolly Singnoth, who owns Nails and Lash Queens in St. Petersburg, to notice an increase in business.

At that point, she said, clients realized that the pandemic was more than a temporary state.

Wearing masks was here to stay, and masks covered half of their faces. But eyes and eyelashes were on display.

Singnoth wants to help clients stay fashionable and beautiful, with statement eyelashes that twinkle above their masks. She offers a range of synthetic lash extensions adhered with a lashspecific glue. Most customers come in wanting something natural, but 75 percent of the time, she says, they eventually want to try even thicker lashes.

There’s something effortless about the result. It’s like waking up with mascara on.

“With lashes, it just brings out your eyes and women feel prettier,” Singnoth said. “They feel more confident.”

On average, Singnoth says clients get their lashes

NATURAL BEAUTY When it comes to 2021 beauty trends, the key is natural, says Tampa-based makeup artist Monique McLaughlin, who owns Makeup and Hair by Monique and is a stylist for Bay. Wearing a mask can cause acne, so her clients have been more focused than ever on skin care. McLaughlin has considered offering skin care services as part of her business.

McLaughlin also works with people who want to accentuate their eyes, because that’s all the majority of people can see each day. But there is one thing many of her clients can’t give up: lipstick.

McLaughlin sees people falling into two beauty extremes during the pandemic: really concerned with their makeup or not concerned at all. She’s noticed an increase in advertising for permanent makeup and services like Dermalinfusion, a facial that infuses serums straight into the skin.

“It really has been a reset for people to not have that pressure to be out in public,” she said. “You find that people are looking more refreshed, because they’re working from home and don’t feel the pressure to have makeup on.”

NAILING IT There is one beauty category where people are

“When you get a new haircut, you’re excited to go into the world,” she said. “It really builds your confidence. It just gives you a whole new ray of sunshine.”

really experimenting — whatever experimenting looks like to them. When it comes to nails, Singnoth says, she has seen some of her clients really go wild, exploring brighter colors and holiday themes. Clients that previously requested only French manicures will dare to try a red French for holidays. One client who always selected a pink has decided to try purples and grays. That may not seem like the epitome of adventure, but for clients choosing the same color over and over, a little change goes a long way.

Despite pandemic restrictions, Singnoth and McLaughlin have managed to stay busy. It’s taught Singnoth an important lesson about people.

And people are looking for that upbeat, sunny feeling in their hair color as well. According to KokoDaBarber, black and brown are out and blond and rose gold are in. People want bright and happy hair.

Dolly Singnoth, who owns Nails and Lash Queens in St. Petersburg, has seen customers mix things up. Photo courtesy of Dolly Singnoth

“I’m actually surprised with everything going on, but us ladies, we love getting our nails and lashes done — even if it’s the end of the world,” she said.

Some can even experiment with wild colors now that they don’t have to come to the office each day. McLaughlin of Makeup and Hair by Monique colors her purple hair herself. Clients have told her how envious they are. And some have even copied her now that they can cover their hair with a hat during virtual company calls.

She chalks up a lot of resistance to unnatural hair colors to restrictive employers.

STRANDS OF HOPE There’s a stereotype that when women go through a breakup, they want a new haircut. It’s symbolic of paving a new path, of being a new person in their newly single life.

“A lot of companies are going to continue keeping people working remotely,” she said. “With that being said, you will have a bunch of people more open to changing their hair color.”

As we reach the rumored light at the end of the tunnel, we’re all just about ready to break up with COVID-19. It’s only natural that some of us are seeking a breakup haircut.

Clearwater-based hairstylist Jackie Cupples, an occasional Bay stylist, thinks one color hair trend is here to stay: balayage, a hair color treatment that bestows blond highlights, giving someone the look that they have “spent their life in the sun,” according to Cupples.

KokoDaBarber, who owns Shear Utopia Unisex Salon in Tampa, knows this phenomenon well.

Her customers are tired.

“They’ve been in quarantine for so long — they just want a new look,” said KokoDaBarber, whose real name is Jashley Green. “They are tired of the same old long hair. They want something adventurous, something colorful ... to give them a little oomph.”

Hairstylist Jackie Cupples thinks balayage is here to stay. Photo courtesy of Jackie Cupples

One client had done very little to her hair before — she wore it long and straight with no layers and no bangs. But she came in one day and requested curtain bangs, wispy bangs that frame the side of the face. Cupples said she loved them.

That’s one reason KokoDaBarber’s signature style — the big chop — is so popular for Black women.

It’s a way to start fresh and cut off hair that has been treated with a chemical relaxer. The big chop emphasizes volume on the top of the head.

For KokoDaBarber’s customers, a haircut is much more than simply adjusting the hair around their face. It’s a lifestyle change. She likens it to the boost an athlete gets from putting on a uniform before playing.

Among his younger clients, he is noticing emerging trends that are getting a lot of attention right now: middle parts and curtain bangs.

The big chop, KokoDaBarber’s signature style, is popular with Black clients at her Tampa salon.

Photo courtesy of KokoDaBarber

Some of his older clients have also taken the leap and stopped coloring their hair. They’ve grown out their gray. Some have loved it, and others have already asked to cover the grays again. It’s that desire for change, that eagerness to finally make the jump, that local hairstylists are really noticing as we move toward some sense of normalcy. And whether that’s the bangs they’ve always wanted, an adventurous hair color or a big chop, the world has taken note.

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Stuart Arnold, who launched his publishing career by founding Auto Trader, amassed a wealth of vehicles, vessels and homes. He died in 2017. Photos courtesy of Valerie Arnold

AUTO MAN

EMPIRE

BY SUSAN TAYLOR MARTIN

S

tuart Arnold liked cars. He liked them so much that in 1973 he started a unique publication called Auto Trader, full of ads with photos that made it easier to buy and sell cars. But as that original 15-cent magazine grew into

Traders for boats, planes, motorcycles and bargains of all sort, netting Arnold a fortune, he was able to indulge another passion: yachting. He began buying waterfront lots on then lightly developed Tierra Verde so he would have a place to park his sumptuous vessels — including one floated by barge from Italy — and host what became legendary onboard parties.

Now, four years after Arnold’s death, his family is selling six of those lots. One has a tennis court and another an ’80s-era home that could be razed or, as Arnold did, used as a guesthouse and weekend getaway. Priced at $10.9 million, the sixlot parcel has enough space to build several new homes and dock two boats longer than 100 feet.

“This is one of the largest, most unique waterfront properties ever offered in the Tampa Bay area,” says Jennifer Zales, a Coldwell Banker agent who is listing the property with Arnold’s granddaughter Fallon, a U.S. Naval Academy graduate and herself a Realtor.

52 / bay

Daughter-in-law Valerie Arnold said Arnold was “eccentric, very generous, kind and giving. He loved to watch others have a good time and never would you know how much stress or pressure he was under. His energy went into being the ringleader of a good time.”

Those boisterous good times on Tierra Verde and at Arnold’s homes in Las Vegas, Key West and Clearwater stemmed from hard work and hustle.

By the time he was in his 30s, Arnold had owned a bar in his native Bronx, edited a powerboat magazine in California and done marketing for

a South American airline (where he met his first and only wife, a flight attendant).

In 1973, to be near his parents, who had retired to Florida, he applied for a job selling used car ads for the St. Petersburg Times. But the interviewer kept him waiting so long that he left, went to a nearby art supply store and bought what he needed to cobble together a new magazine: Auto Trader.

Driving around in his VW, Arnold snapped pictures of cars for sale and sold ads for $4.

The ability to show what a car looked like for the price of a few photo-less lines in a classified newspaper ad proved so popular that Auto Trader immediately began making money. Arnold and son Stuart Jr., who was helping him, soon moved from a tiny rented office in Treasure Island to the magazine’s own building in Largo. And the good times began to roll.

As a youth, Arnold had learned to sail on Cape

Stuart Arnold acquired the Tierra Verde property on the left side of the cul de sac in the foreground, with tennis courts and all that lawn overlooking the water, to dock his boats. It is now on the market for $10.9 million and includes several lots and a house. Photo courtesy of Matt Dahlberg

Cod and while attending boarding school at Admiral Farragut Academy in St. Petersburg.

Flush with the success of Auto Trader, he began buying boats and docking them at a marina on Tierra Verde. But as his zeal for boating grew, he acquired nearby waterfront lots with a house where he could stay on weekends, the boats a few steps from the back door. (His main home was an 8,000-square-foot Victorian in Clearwater.)

Among Arnold’s first boats was a 75-foot Shearwater, which came with a mini-submarine.

He got his son to test it out in the swimming pool “and almost drowned him,” Valerie Arnold says.

Arnold especially coveted Ivory Lady, a luxurious 103-foot oceangoing vessel built in Hong Kong.

But, reluctant to send the hefty down payment to a company in China, he instead settled for the 105-foot Dolce Vita, an Italian sister ship of one owned by Christina Onassis.

Not long after Arnold had Dolce Vita renovated in

Genoa and barged to Florida, he learned that Ivory Lady was for sale in Fort Lauderdale.

“He said, ‘I’ll take it,’ ” Valerie Arnold recalls. He delighted in asking family and guests whether they would rather go out on the speedy Dolce Vita or the slower Ivory Lady.

In summer, family members often flew north on Arnold’s Lear jet and cruised around New England on Ivory Lady. (A licensed pilot, he also owned planes and a Hughes 500 helicopter.)

The Trader empire expanded to several titles and 25 markets across the country. Arnold bought out competitors and sold Trader franchises, making others wealthy, too.

Arnold had no plans to sell his company. Then in 1988, Cox Enterprises, owner of the Atlanta Journal-Constitution and other papers, made him an offer he couldn’t refuse. The price wasn’t disclosed

but he later said it was “barrels full of money.”

Flush with cash from the sale, Arnold bought several acres in Largo to start CPN Television, which he hoped would become a major TV production studio. But that never panned out. He sold it to Hubbard Broadcasting in 1999.

In 2017, Arnold died at age 82. His family still thinks of him as a fun-loving, swashbuckling figure “who played the role of a real-life James Bond without the violence,” as Valerie Arnold puts it. In addition to all of his boats and flying machines, he owned lots of cars of course, including a Lamborghini, a Lotus and a Ferrari.

But, contrary to his image, he almost never drove the exotic vehicles, opting for less flashy rides.

“He always had a Cadillac,” Valerie Arnold says.

“Different colors, but always a Cadillac. That’s what he drove. That and a minivan.” bay / 53

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Florida CraftArt presents

Epicurean Delights ¡¥ ¡ Ť

UPGRADE …

Your curb appeal.

In the gallery March 26 - May 8, 2021

Deliciously handmade objects showcase the best of contemporary craft to delight the foodie in all.

Landry

Hagan

Kozak

Epicurean Delights Virtual Programming Visit FloridaCraftArt.org for Zoom links.

Tuesday, April 6, 6 p.m.

“The Art of the Recipe,”Janet K. Keeler lectures on how mere words can create epicurean delights.

• Natural wood appearance • Low maintenance composite • Least expensive way to distinguish the curb appeal of your home me

Tuesday, April 20, 6 p.m.

Dali Curator of Education Peter Tush lecture: “Dining with Dali” Tuesday, April 27, 6 p.m.

Chocolate tasting with William Dean Chocolates founder. Prior to the event, purchase gourmet chocolate samples at Florida CraftArt or William Dean Chocolates.

Custom Garage Doors Repair • Replacement Complimentary Service Call

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501 Central Avenue, St. Petersburg (727) 821-7391 FloridaCraftArt.org

Rosseter

Sponsored by: Mark Anderson and Keith Bucklew

Gallery Hours Monday-Saturday, 10 a.m.-5:30 p.m. and Sunday, noon-5 p.m.

Admission is always free.

Perry and Lisa

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William Dean Chocolates

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SOCIAL SCENE

EASING BACK IN TO FUN, SOCIETY Volunteers, donors and venues are emerging from COVID-19. Strap on your mask as the social season takes flight. — Amy Scherzer

HENRY PLANT MUSEUM PICNIC IN THE PARK A glorious day for a Picnic in the Park, the 17th annual BYOBB — blanket and basket — sprawled across the Henry Plant Museum’s front yard, the historic Plant Park. Costumed docents and actors from the museum’s “Upstairs/Downstairs” theater series strolled among 700 picnickers, chatting as if they were dear friends of Teddy and Edith Roosevelt and other illustrious guests who have checked into the 1891 Tampa Bay Hotel, now the University of Tampa. Bluegrass, big band, gospel, classical guitar and jazz filled the air on a perfect March afternoon. “Has social distancing ever been more fun?” mused museum executive director Cynthia Gandee Zinober.

MAGNOLIA BALL ROCKS FOR A CURE Hit me with your best shot; why don’t you hit me with your best shot, fire away … Rock star Pat Benatar’s ’80s hit could be the Magnolia Ball anthem as Moffitt Cancer Center delivers thousands of coronavirus vaccine jabs.

COVID-19 knocked out last year’s black56 / bay

Guest Services Scholars Karen Bentley, left, and Barbara Goldstein mingle with guests at Picnic in the Park in historic Plant Park at Tampa’s Henry Plant Museum. Photo courtesy of the Henry Plant Museum

tie bash, but Benatar and her lead guitaristhusband Neil Giraldo reupped to play at the JW Marriott on Oct. 16. With Sandi and Chris Sullivan chairing the event, count on a “Bloomin” awesome dinner and auction in the ballroom while at-home Moffitt supporters rock virtual paddles from around the world.

TAMPA METROPOLITAN AREA YMCA 2021 COMMUNITY IMPACT CELEBRATION Silent treadmills, empty swimming pools, ghosted playgrounds. When COVID-19 closed all 15 Tampa Metropolitan Area YMCA centers last spring, the staff immediately pivoted to offer emergency relief day care to essential workers’ kids until it was safe to reopen, now at 60 percent capacity.

A virtual four-day Community Impact celebration tells the stories behind the crisis on Facebook, far safer than packed into an awards dinner for a few hours.

Two highlights: Feeding Tampa Bay CEO Thomas Mantz earned the 2021 Community Impact Award for leadership, supplying food to

tens of thousands of people daily in a pandemic.

It was a resounding choice. “Once Tom’s name came up for nomination, end of discussion,” said YMCA president Matt Mitchell.

Under-the-radar philanthropists Cy and Joanne Spurlino received the 2021 Red Triangle Award, its three sides signifying spirit, mind and body. Their multimillion-dollar gift built the Spurlino Family YMCA in Riverview. Nearly 15,000 members joined in the first six months.

View the celebration anytime at tampaymca. org/community-impact-week.

GO RED FOR WOMEN DIGITAL “LUNCH-IN” They do sound the same, “luncheon” and “lunch-in,” but the latter spelling means you might wear crimson pajamas or pink sweats to click on the digital “Go Red for Women” benefit hosted by the American Heart Association.

Some 300 guests heard Kathryn Childers, one of the first five female U.S. Secret Service agents, share her trailblazing history. Her empowering motto, “Do It Scared,” contrasted

SOCIETY CALENDAR 2021 (All events are tentative.)

April 23-24: Tampa Theatre WineFest 2021: The Grapest Showman. Benefits Tampa Theatre. tampatheatre.org/winefest.

April 25: Hollywood Awards Night. Benefits Tampa Theatre. tampatheatre.org / hollywood-awards-night.

Pilot Bank hosted a Go Red for Women Digital “Lunch-In.” Attendees included, from left, Preston Scott, Seema Ramroop, American Heart Association campaign chairwoman Rita Lowman, Ellen Rozalski, Laura Schaffer and Chloe Romeo. Photo courtesy of the American Heart Association

April 29: “Good Beginnings Last a Lifetime,” a virtual event honoring Liz Kennedy.

Benefits Champions for Children. 6-6:30 p.m. cfctb.org/capm.

May 7: Islands Paw Party. Benefits Humane Society of Tampa Bay. 6 p.m. Tampa Garden Center. islandpawsparty.com.

May 15: 11th annual PNC Bank Wishmaker’s Ball Tampa. Benefits MakeA-Wish Southern Florida. JW Marriott, Tampa. $500. wish.org/sfla/pnc-bankwishmakers-ball-tampa.

June 5: Pride & Passion: Neon Jungle. Tampa Museum of Art. tampamuseum.org.

Kim and Rod Stohler, co-chairs of the canceled Karamu XXXII, are sticking around to host Karamu XXXIII this fall. Photo courtesy of ZooTampa at Lowry Park

neatly with Go Red for Women cabinet member Danny Persaud’s cautionary heart attack advice to “Do everything I didn’t do.”

And here’s what campaign chairwoman Rita Lowman did: Raise nearly $800,000 in a pandemic.

KARAMU ROARS BACK “Keep it,” said absolutely every Karamu XXXII sponsor when 2020 dinner co-chairs Kim and Rod Stohler canceled the gala at ZooTampa at Lowry Park last March. Every commitment to the fancy fundraiser (karamu is Swahili for “party on”) was kept and redirected to a COVID-19 emergency operating fund, critical

The Tampa Metropolitan Area YMCA honored Cy and Joanne Spurlino with the Red Triangle Award for their leadership and philanthropy.

The award was presented during a virtual Community Impact celebration on Facebook in March. The event can be viewed online.

Photo courtesy of RickVisuals.com

June 19: 8th Around the World with St. Jude Children’s Research Hospital. 5:30 p.m.

Armature Works, Tampa. $200. stjude.org.

during 10 weeks without zoo visitors.

July 31: Showdown — Breaking Barriers, the 6th Annual Masquerade Ball presented by Balance Tampa Bay and EPIC. Tampa River Center. myepic.org/masquerade.

And since all sorts of gifts, trips and such were already gathered, an online auction posted on the zoo’s website raised $40,000, which is only half the cost of one day’s operating expenses to care for more than 1,100 animals. That’s a lot of snouts, beaks and paws.

The Stohlers, continuing a family tradition (his dad Dick chaired Karamu XXIX in 2017 and serves on the endowment board), are sticking around to co-chair Karamu XXXIII. Dig out your shoulder pads or go grunge — they’re likely to keep the ’80s theme planned for last year when they host in September. Date TBA.

July 16: Keep Tampa Bay Beautiful Tropical Nights Gala. Pepin’s Hospitality Centre, Tampa. keeptampabaybeautiful.org/event/ tropical-nights.

Sept. 11: Heroes Ball. Benefits St. Joseph’s Hospitals Foundation and honors Titus O’Neill. JW Marriott, Tampa. sjhfoundation. org/news-events/featured-events/heroesball.

Sept. 25: FARA Energy Ball. Tampa Marriott Waterside. curefa.org/now.

Share your social news with Amy Scherzer at AmyScherzersDiary@gmail.com. bay / 57

An arrangement by Cassie Osterloth of Wonderland Floral Art accompanies Nicola D’Ascenzo’s Fantasia at Art in Bloom at the Museum of Fine Arts, St. Petersburg.

ART IN BLOOM Green grows the imagination at Art in Bloom, a national project locally grown by the Stuart Society auxiliary of the Museum of Fine Arts, St. Petersburg.

Co-chairwomen Joann Barger and Carol Piper invited 35 “floral sculptors” — professionals and Martha Stewart wannabes — to create their versions of an artwork from the museum’s collection. Striking, fruity, whimsical, clever arrangements were displayed beside the piece that inspired it for four days in March, as has been done since 1997, except for last year, Barger said, relieved not to have to cancel again.

Two get-togethers boosted the benefit. Shari Ellis and Marian Maguire co-chaired the Flowers After-Hours preview party, luring guests with a wheelbarrow full of prizes.

An arch of blooms arranged by Bea Rahter of the Garden Club of St. Petersburg frames Portrait of Margaretha van Santen at Art in Bloom.

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Known for her Debutante Farmer Bloody Mary mix, cookbook author and foodie TV show judge Elizabeth Heisekell spoke at a Delta Garden Party luncheon at the St. Pete Yacht Club with her dear florist friend, David Navon. Chairwomen Augusta Harvard, Maria Rawls and Susan Reiter picked a menu of pork chop or fried chicken, biscuits and pound cake in honor of the Mississippians.

Independent arranger Bryan Redman paired roses with gold branches to complement Kehinde Wiley’s Leviathan Zodiac at Art in Bloom. Photos by Martha Asencio Rhine

Dale Wybrow of the Stuart Society applied dried flowers to a blue, circular background to pair with The Building of the Ark.

Georgia O’Keeffe’s Grey Hills Painted Red is paired with an arrangement by Lynn Hirsch of Blooms With a View in Atlanta. bay / 59

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