THISDAY STYLE MAGAZINE SUNDAY 24TH JUNE 2024

...NOT IN THISDAY STYLE? THEN YOU’RE NOT IN STYLE

SUNDAY, JUNE 9, 2024

EMAGINE BY BUKOLA

BUKOLA OWOLABI

TOKE MAKINWA IN VEEKEE JAMES

HOUSE OF MARVEE

VICTORIA JAMES

FLORENTINA AGU

FASHION GOES SOCIAL

HERTUNBA’S KAFTAN

EDITOR’S LETTER

COVER NOTE

G

CONTENT

one are the days when the journey to fashion stardom solely wound through the runways, meticulous networking, attending fashion industry events, and securing the favour of magazine editors. Instead, the digital domain has become the new proving ground for emerging talents.

EXECUTIVE EDITOR

Yes, you absolutely can!

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f you’ve been paying attention to the Nigerian fashion industry, you’ll undoubtedly observe a new wave of designers who have gracefully sidestepped the traditional gatekeepers of fashion.

Instead, they’ve forged their paths, erected their gates, and confidently taken their seats at the table.

What’s truly remarkable about this shift is the diversity, inclusion, and abundance of options it brings to the forefront of the fashion landscape. No longer are Father’s Day is around the corner, and we confined to a narrow definition of style dictated by it’s the perfect opportunity to step a select few. Instead, we’re witnessing creativity and beyond the traditional gifts of ties and toolboxes. This year, why not celebrate innovation delivered by the likes of VeeKee James the wonderful men in your life with and Florence Agu. These trailblazers have rewritten something as unique and thoughtful as they are? Here are some fashion-forward the fashion industry narrative, proving that with detergift ideas that are sure to impress and mination and vision, anything is possible.

THE WOMEN AT RISK INTERNATIONALshow FOUNDATION that a lot of thought has been put The Women at Risk International into Foundation (WARIF) recently hosted To all aspiring fashion designers out there, take making their day special. its inaugural WARIF Story Fundraising Event in Lagos, marking a note: this is your time. The success of these emerg1. Bespoke Footwear significant step forward in its mission to provide unwavering support for ing talents is a testament to the power of hard work, Every man appreciates a good pair of shoes, but what about a survivors of rape and sexual violence. pair tailored specifically for him? Bespoke footwear combines resilience, and the ability to carve out your platform Watch collections are often perceived as a predominantly male domain.

However,From a growing trend is reshaping style, comfort, and personality. customised sneakers this landscape—women are becoming avid collectors andthat pioneering a more versatile to timepiece can include his favourite colours orapproach a printed design of acquisition. Unlike their male counterparts, who typically adhere to traditional they that aremould uniquely in an ever-evolving industry. So keep pushing, keep something he loves to handcraftedstyles, leather shoes positioned to curate collections that span both traditionally masculine and feminine designs, creating an creating, and watch the magic unfold. to his feet, this gift screams thoughtfulness and luxury. eclectic and unique range that transcends gender norms.

June is the month dedicated to celebrating the men 2. Vintage Watch Revival in our lives. From Father’s Day to Men’s Mental Health Instead of buying a new watch, consider restoring a vintage STARTING YOUR COLLECTION over time. They carry stories, making Mastering Your Finances During one. Perhaps there’s a family heirloom lying around, or you them more than just accessories; they’re Awareness, it’s a time to shine a light on the imporThe foundation of any great watch might find a classic piece at a local antique shop. Restoring An Economic collectionDownturn? is diversity. Start by identifying heirlooms. a watch gives it a new lease on life, a wonderful story, and tance of supporting and uplifting our men. the different occasions for which you a piece of history he can wear. It’s a timeless gift that he will Absolutely Doable! need timepieces, such as everyday wear, Unisex Models Speaking of men’s mental health, I think it’s a topic treasure and perhaps pass on himself one day. business meetings, formal events, and One of the exciting aspects of watch outdoor activities. This approach ensures collecting for women is the ability to dip that deserves our attention now more than ever. In a you have a suitable watch for every into the world of unisex watches. Many 3. Tailored Experience EXECUTIVE EDITOR Father’s Day Fashion Finds occasion, making your collection stylish models designed initially for men are society where men are often discouraged from showGift him an experience that will leave him looking and feeling and practical. now embraced universally. A large, bold NWABOGOR 08111847087 great. ArrangeKONYE for a session with a personal stylist who can ing vulnerability, breaking the silence and encouragwatch can serve as a powerful statement What makes an IT Bag a help him elevate his style. This can include visiting a tailor for of confidence on a woman’s wrist. For 1. The Everyday Watch a custom suit or a shopping trip with a fashion expert.

It’s not ing open dialogue is essential. To every man reading DEPUTY EXECUTIVE EDITOR instance, the Rolex Submariner or the Coveted Your go-to dailyClassic watch should be just about the clothes; it’s about the experience of finding his Omega Speedmaster, with their larger versatile and durable. Stainless steel BABS-KUFEJI 08111847086 this, know that you are loved, appreciated, and never uniqueOLUFUNKE style and enjoying the process together. dials and robust design, have become watches are perfect for their resilience And Is Men’sOpt for a favorites among women who appreciate andJune ease of maintenance. alone. Seeking help is not a sign of weakness but a the blend of functionality and style. classic round face with a simple, clean 4. Artisanal Accessories SENIOR DESIGNER Mental Health Month design—think the timeless elegance courageous step towards healing and resilience.

Move over, generic cufflinks and ties! Opt for artisan-crafted MATHIAS ARCHIBONG 07054965500 of the Cartier Tank or the modern QUALITY OVER QUANTITY accessories that match his personality. Whether a handFor everyone trying to navigate the turbulent waters stitched leather wallet, a custom-engraved belt buckle, or a set Does Social Class Matter In of silver cufflinks crafted GUEST by a skilled jeweller, these accessories CORRESPONDENT of today’s economy, you should read the article “MasRelationships? carry a story and significance, makingYOMI them memorable OWOPE and tering Your Finances During An Economic Downturn? cherished items.

Your Perfume Says A Lot About Absolutely Doable! Hopefully, it will go a long way in CONTRIBUTORS 5. Eco-Friendly Fashion Who You Are providing a little guidance and foresight to help you For the environmentally conscious dad, choose eco-friendly AZUKA OGUJIUBA and sustainable fashion pieces. Brands that use organic DIDEE ETA breathe easier and live a more fulfilling life, materials, recycled fabrics, and ethical manufacturing practices Building A Versatile Watch AYO LAWAL are increasingly popular. N So, how’s your weekend going? Hope great. Here’s Collection BUKOLA AMOBOYE to a week filled with endless possibilities and new6. The Gift of Grooming RUKY SALAKO A luxury grooming kit could be the perfect choice for the dad found discoveries. Stay stylish, stay strong, and never KEJUO LEKAN How to Curb Overconsumption in who loves a little pampering but wouldn’t splurge on himself. stop believing in the power of your dreams.

Look for kits that include premium shaving essentials, beard Fashion care products, or even a set of high-quality skincare items.

PHOTOGRAPHER Love, TY BELLO 7. Cultural Couture The Best Shoe Styles For The Does he love a particular city or country? Gifts that reflect his Month of June DIRECTOR, PRINT favourite places can be both unique andPRODUCTION thoughtful. Think of

FATHER’S DAY

FASHION FINDS

Society

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BUILDING A VERSATILE WATCH COLLECTION

Lifestyle & Fashion

S yle

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Banish Back Acne OZINNA ANUMUDU

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minimalism of a Nomos Tangente. These watches offer a seamless transition from work to casual settings.

2. The Statement Piece

Every woman’s collection should include at least one statement piece. This could be a watch with a bold design, an unusual shape, or a vibrant color that

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When building your watch collection, focus on quality over quantity. A wellcrafted watch can last a lifetime and even serve as a valuable piece to pass down to future generations. Spend time researching brands known for their craftsmanship and durability.

Watchmakers like Patek Philippe and Jaeger-LeCoultre are renowned for

a hand-painted scarf from a local artist in08077092196 his favourite city, a CHUKS ONWUDINJO bespoke kimono robe, or even a custom Hawaiian shirt with prints of a place he adores. It’s all about connecting fashion with personal memories and affections.

@thisdaystyle |

Konye

@thisdaystyleon | www.thisdaystyle.ng

Sunday, June 9, 2024 Vol. 22, No. 10617

SUBSCRIBE TODAY AND STREAM EXCLUSIVE INTERVIEWS ONLY ON WWW.ARISEPLAY.COM

Sunday, June 9, 2024 Vol. 22, No. 10617

Originals ARISEPLAY ORIGINALS PRESENTS

An inside look at global movies creating the most buzz in the run-up to awards season

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Sunday, June 9, 2024 Vol. 22, No. 10617

Sunday, June 9, 2024 Vol. 22, No. 10617

WARIF Story Fundraising

T

he Women at Risk International Foundation (WARIF) recently hosted its inaugural WARIF Story Fundraising Event in Lagos, marking a significant step forward in its mission to provide unwavering support for survivors of rape and sexual violence. With a steadfast commitment to ensuring survivors receive the comprehensive care they need to lead healthy lives, WARIF organized the event to highlight the essence of its mission, deeply rooted in its three guiding pillars. By sharing compelling narratives and insights, WARIF sheds light on its overarching objective through transformative and impactful initiatives.

With this fundraising endeavor, WARIF aims to expand and extend its reach in communities across the nation affected by gender-based violence. Notably, the WARIF Rape Crisis Centre has remained open to the public, including on public holidays, since its inception.

This steadfast accessibility of free post-incident care and services underscores WARIF’s unwavering dedication to serving survivors with compassion and urgency.

Kemi Dasilva Ibru the founder of WARIF stated the importance of this fundraising in helping in the expansion of the health pillar and the provision of services in more WARIF Rape Crisis Centres.

The event was attended by esteemed guests, including the First Lady of Ogun State, Bamidele Abiodun; the UN Women Country Representative to Nigeria and ECOWAS, Beatrice Eyong; and the Deputy British High Commissioner, John Baxter, represented by Adewale Adebajo.

The executive board of directors of WARIF was also present, comprising Chairperson Erelu Angela Adebayo, Erelu Bisi Fayemi, and Mohammed Usman Abdul-Razaq. Additionally, the Chairperson of the WARIF Planning Committee, Yewande Zacchaeus, was in attendance, along with stakeholders and our incredible community of friends and allies of WARIF.

OBODEN IBRU H.E BAMIDELE ABIODUN

KEMI DASILVA IBRU

JOKE BAKARE, CALRE OMATSEYE

ROLI OLUMIDE, YEWANDE ZACCHAEUS & SHOLA COKER

ERELU ANGELA ADEBAYO, MRS ALICE DASILVA

NKIRU ANUMUNDU, RUTH OSIME & ENO UDOH ODIO OSENI

TOWUN CANDIDE JOHNSON

BEATRICE EYONG ADEWALE ADEBAJO

FOLAKE MUMUNEY

ESOSA ANENIH

MS. FALANA

OMOBOLA JOHNSON

MRS FOLAKE ABDUL- RAZAQ

CATHERINE BICKERSTETH, BIMBOLA WRIGHT, SOLA MOGAJI & UZO NWANI

SHEYI OWOADE, ERELU ANGELA ADEBAYO

ADEOLA AZEEZ

GBEMISOLA ABUDU

OMOWUNMI & KOFO MAJEKODUNMI

TITI MACAULEY & DERIN AGBAJE

JOLOMI GUOTI, DARE AJAYI,OLU-VICTOR TOLA ADEGBITE

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EGO BOYO

EBI WILLIAMS

MS. MAIMUNA MAIBE

DR. KEMI OGUNYEMI

WINIHIN JEMIDE

MR & MRS MOHAMMED USMAN ABDUL RAZAQ

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Sunday, June 9, 2024 Vol. 22, No. 10617

Sunday, June 9, 2024 Vol. 22, No. 10617

FATHER’S DAY

FASHION FINDS

Father’s Day is around the corner, and it’s the perfect opportunity to step beyond the traditional gifts of ties and toolboxes. This year, why not celebrate the wonderful men in your life with something as unique and thoughtful as they are? Here are some fashion-forward gift ideas that are sure to impress and show that a lot of thought has been put into making their day special.

1. Bespoke Footwear

MASTERING YOUR FINANCES DURING AN ECONOMIC DOWNTURN? ABSOLUTELY DOABLE! Economic downturns often bring a barrage of gloomy headlines—layoffs, recessions, market tumbles. But here’s your guide to not just weather the storm but dance in the rain! Embracing selfcare and balancing your personal life are more than just nice-to-haves; they’re your secret weapons to thriving in these choppy times.

Let’s Get Personal with Self-Care!

Step one in your thrive guide during an economic downturn? Amp up your self-care! When the bank balance feels like a horror movie, it’s tempting to skimp on self-care to save cash. But remember, keeping your body and mind in tip-top shape is the best investment you’ll make. Swap the pricey gym membership for invigorating home workouts and park runs. Ditch the fancy food labels, but keep your meals packed with affordable, nutrient-rich foods. And for your mental well-being, the world of mindfulness, meditation, or journaling is all you need.

network, and join professional groups to strengthen your career game.

Budget Like a Boss Get smart with your bucks. Sketch out a budget that mirrors your current financial scene and stick to it like glue. Highlight the essentials and trim the fluff.

Be the Chameleon Flexibility is your new best friend. Adjusting your sails could mean lifestyle tweaks, job changes, or even a move.

Embrace these changes— they could lead you to exciting new opportunities.

Growth Mode: ON With job markets doing the tango, it’s the perfect time to sharpen old skills or pick up new ones. Tap into free or discounted courses online to add sparkle to your resume. Read up,

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Stay Social, Stay Sane Riding out an economic storm can feel isolating, especially if job woes or financial stress hit hard. Keep your social ties strong—volunteer, join clubs, hit up local events. Not only do these activities lift your spirits, but they also keep you plugged into valuable networks. And don’t forget those family Zoom calls or friend meetups; they’re essential for your mental health!

Joy Doesn’t Have to Be Expensive Discover happiness in simplicity. Relish low-cost joys like a nature walk, a home-cooked feast, or a game night. Embracing a simpler life can be incredibly fulfilling and keep your wallet happy, too.

Every man appreciates a good pair of shoes, but what about a pair tailored specifically for him? Bespoke footwear combines style, comfort, and personality. From customised sneakers that can include his favourite colours or a printed design of something he loves to handcrafted leather shoes that mould to his feet, this gift screams thoughtfulness and luxury.

2. Vintage Watch Revival

Instead of buying a new watch, consider restoring a vintage one. Perhaps there’s a family heirloom lying around, or you might find a classic piece at a local antique shop. Restoring a watch gives it a new lease on life, a wonderful story, and a piece of history he can wear. It’s a timeless gift that he will treasure and perhaps pass on himself one day.

3. Tailored Experience

Gift him an experience that will leave him looking and feeling great. Arrange for a session with a personal stylist who can help him elevate his style. This can include visiting a tailor for a custom suit or a shopping trip with a fashion expert. It’s not just about the clothes; it’s about the experience of finding his unique style and enjoying the process together.

4. Artisanal Accessories

Move over, generic cufflinks and ties! Opt for artisan-crafted accessories that match his personality. Whether a handstitched leather wallet, a custom-engraved belt buckle, or a set of silver cufflinks crafted by a skilled jeweller, these accessories carry a story and significance, making them memorable and cherished items.

5. Eco-Friendly Fashion

For the environmentally conscious dad, choose eco-friendly and sustainable fashion pieces. Brands that use organic materials, recycled fabrics, and ethical manufacturing practices are increasingly popular. N

6. The Gift of Grooming

A luxury grooming kit could be the perfect choice for the dad who loves a little pampering but wouldn’t splurge on himself.

Look for kits that include premium shaving essentials, beard care products, or even a set of high-quality skincare items.

7. Cultural Couture

Does he love a particular city or country? Gifts that reflect his favourite places can be both unique and thoughtful. Think of a hand-painted scarf from a local artist in his favourite city, a bespoke kimono robe, or even a custom Hawaiian shirt with prints of a place he adores. It’s all about connecting fashion with personal memories and affections.

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Sunday, June 9, 2024 Vol. 22, No. 10617

CHANEL BAG

Sunday, June 9, 2024 Vol. 22, No. 10617

CELINE-MICRO-LUGGAGE TOTE

THE GUCCI BAMBOO BAG

CHANEL FLAP

TANIA OMOTAYO

WHAT MAKES AN

“IT BAG”

A COVETED CLASSIC? The elusive “It Bag” is a phenomenon that continually captivates the fashion world. It’s the type of accessory that can make or break trends, holds a special place in fashion enthusiasts’ hearts, and occasionally even defines a generation. But what magical mixture turns a regular handbag into an iconic “It Bag”?

A Stitch in Timeless Style

These bags are like the blockbuster hits of the fashion world. Think Chanel 2.55 or Hermès Birkin—timeless yet always on trend. Their secret? Classic looks paired with unmistakable features, like Chanel’s chic quilted leather or the prestigious Birkin lock. They’re not just bags; they’re masterpieces that refuse to bow down to the fastchanging fashion seasons.

The Lure of the Exclusive

Nothing boosts a bag’s allure like a “you can’t have it” tag.

Limited editions? Long waitlists? Yes, please! These tactics make snagging an “It Bag” feel like winning the lottery.

The rarer the bag, the wilder the frenzy.

Celebrity Endorsements and Pop Culture

The path to becoming an “It Bag” frequently passes through the glamorous world of celebrity endorsements.

When style icons are seen sporting a particular bag, it instantly gains popularity.

Craftsmanship that Charms

Behind every “It Bag” is a saga of extraordinary craftsmanship. These bags aren’t just made; they’re meticulously sculpted from luxe materials, boasting flawless stitches and bespoke hardware. This isn’t just quality; it’s a statement of art.

AND JUNE IS MEN’S MENTAL HEALTH MONTH

FENDI PEEKABOO

HERMES KELLY

I

Historically, the mental health of men has been a narrative filled with stoic silences and tough exteriors.

n many societies, and particularly within the Nigerian context, men are often moulded by the ideals of toxic masculinity. Phrases like “Pull yourself together,” “Toughen up,” and “Boys don’t cry” are not just throwaway lines; they are the harsh syllables of a societal expectation that equates emotional restraint with masculinity.

These words, intended to steel boys against the world, instead isolate them behind an impenetrable façade of supposed toughness.

The ramifications of such socialisation are profound. By discouraging emotional expression and vulnerability, society has inadvertently contributed to the escalating crisis of male mental health.

This is evident in the disturbingly high rates of male suicide, which globally are significantly higher compared to females.

In Nigeria, these issues are compounded by economic stresses and societal pressures, which are often navigated alone, thanks to the cultural edicts of masculinity. The persistence of these issues highlights the dire need for a shift in how we address men’s mental health.

Mental health struggles do not discriminate; they affect individuals across every age, gender, and socio-economic status. However, the tools and language we equip our men with to handle these struggles are fundamentally flawed if they centre only on toughness and emotional suppression.

June, as Men’s Health Awareness

Phrases like “Pull yourself together,” “Toughen up,” and “Boys don’t cry” are not just throwaway lines; they are the harsh syllables of a societal expectation that equates emotional restraint with masculinity.

Month, provides a unique opportunity to change this narrative. It is a time to promote a healthier, more sustainable model of masculinity—one that includes the ability to seek help and express vulnerability without shame.

For Nigerian men, the journey towards this realisation is particularly challenging. The societal constructs around masculinity can be rigid, often leaving little room for personal deviation. The irony, however, is that true strength lies not in suppressing emotions but in their acknowledgement and management.

Breaking the cycle of toxic masculinity involves embracing vulnerability as a part of the human condition, not a weakness.

Efforts to reshape the narrative on men’s mental health are gaining momentum, with increasing support from various organisations that advocate for mental health awareness and encourage men to talk about their feelings. These include international bodies and local initiatives offering confidential helplines, counselling services, and community support groups specifically tailored for men.

So, as June unfolds, let it be a reminder that the strongest men are not those who suffer in silence but those who dare to seek help when they need it. And remember, it’s not just about getting men to open up; it’s about ensuring that when they do, we are ready to listen and support them without judgment. After all, the mark of a truly strong man is not found in his silence but in his voice—and in his willingness to use it, even if it trembles.

Marketing Magic

IFUNANYA DOZIE

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MORAYO

How do you turn a bag into a sensation? With clever marketing that tugs at the heartstrings! Brands weave tales that connect these bags to aspirational lifestyles, making each one a symbol of a life well-lived.

The Heartstring Tug

Here’s the secret ingredient: emotion. Owning an “It Bag” can be a personal milestone, a treasure imbued with memories and milestones, often becoming a beloved heirloom. It’s not just a purchase; it’s a passage.

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COVER

Sunday, June 9, 2024 Vol. 22, No. 10617

Sunday, May June 9, 2024 Vol. 22, No. 10617

In the ever-evolving world of the Nigerian fashion industry, a new vanguard of designers are rewriting the playbook for success.

FASHION GOES SOCIAL

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Fashion’s New Vanguard one are the days when the journey to fashion stardom solely wound through the runways, meticulous networking, attending fashion industry events, and securing the favour of magazine editors. Instead, the digital domain has become the new proving ground for emerging talents. Leveraging the power of social media, these designers have not just entered the fashion arena—they have stormed it, bringing a seismic shift in

how fashion is marketed, consumed, and celebrated.

The Rise of Social-Savvy Designers Designers like Victoria James, popularly known by her brand name, VeeKee James, are at the forefront of this revolution. Raised by a fashion designer, Victoria’s foray into the fashion world began in her teenage years, expanding over time to include makeup, wig-making, and beauty blogging. These multifaceted experiences have culminated in her current prominence in the fashion industry.

BRIDAL OUTFIT BY EMAGINE BY BUKOLA

BRIDAL OUTFIT BY EMAGINE BY BUKOLA

Victoria James is not alone in this digital revolution. Designers like Bukola Owolabi and Florentina Agu have also carved out their niches through online platforms.

Owolabi, the visionary behind Emagine by Bukola, has become a sensation on the Nigerian fashion scene, while Agu, founder of the Hertunba brand who began her journey in fashion at 13, learning the intricacies of design through dressmaking classes is one of those changing the face of ready to wear fashion. These brands have utilised social media as a powerful tool to build their brands and attract a global audience.

The Power of Influence In the digital era, the currency of clout and influence reigns supreme. Acquiring, leveraging, and maintaining clout has transformed the fashion landscape, moving away from traditional success metrics such as design quality or sales figures to focus more on social media impact, audience engagement, and appeal to younger demographics.

MARVEE PLAYGROUND COLLECTION

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The phenomenon extends beyond individual designers.

Fast fashion brands are also

BUKOLA OWOLABI

increasingly adopting influencer tactics, blurring the lines between creator and curator. Designers like Derin Odugbesan Thomas exemplify this trend. Originally a fashion influencer, Derin leveraged her substantial following to launch her label, turning fans into customers.

“The influence I garnered as an influencer provided a ready-made customer base for my designs,” she explains. Before her are the likes of Fisayo Longe, whose strong online presence gave birth to the fashion brand Kai Collective.

It’s a reciprocal relationship where every post enhances the brand’s visibility and deepens the audience’s loyalty. The power of this connection cannot be overstated.

Redefining Industry Standards For the designers, garnering likes, shares, and comments is no longer just about vanity metrics; it is a potent tool for building brand equity and driving sales. The direct engagement afforded by social media platforms means that consumer feedback is instantaneous and palpable, guiding designers more swiftly and effectively than ever before. Online fashion retailer

MARVEE PLAYGROUND COLLECTION

Victoria James is not alone in this digital revolution.

Designers like Bukola Owolabi and Florentina Agu have also carved out their niches through online platforms.

ISI FLUFF MAXI. BY HERTNBA

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Sunday, June 9, 2024 Vol. 22, No. 10617

COVER

Sunday, May June 9, 2024 Vol. 22, No. 10617

VEEKEE JAMES GUTSY BRIDAL COLLECTION

IDIA ADIRE FLUFF BY HERTUNBA

Ozinna Anumudu acknowledges this shift, noting, “Social media hasn’t just changed the game; it’s created a new one. Designers who understand and embrace these platforms are reshaping what it means to be successful in fashion.”

This shift has profound implications for traditional elements of the fashion industry. Fashion shows, once the pinnacle of a designer’s seasonal efforts, are being reconsidered. While they remain a significant aspect of the industry, social media offers a more inclusive and continuous showcase that can reach more people without geographical or financial barriers.

Indeed, the democratisation of fashion through social media challenges the exclusivity that once defined the industry. Younger audiences, particularly millennials and Gen-Z, are drawn to brands they feel part of, which personally resonate with their values and aesthetics.

The Impact on Traditional Fashion This digital revolution is not without its tensions.

Traditional designers, who rose through decades of craftsmanship and personal networking, sometimes find themselves at odds with the rapid pace of online trends. Some might argue that while they appreciate these new designers’ fresh energy, there is a depth of technique and history in traditional fashion that risks being overshadowed. The format of fashion shows, too, has evolved. Many brands now stream their shows online, integrating interactive elements to engage a global audience that participates from the comfort of their homes. The runway is now virtual, and our audience is international,” another who has successfully bridged traditional and digital fashion practices.

Bridging the Divide: A Synthesis of Old and New Despite the challenges, there is a growing realisa-

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HOUSE OF MARVEE IS ALSO ANOTHER BRAND THAT HAS UTILISED SOCIAL MEDIA AS A POWERFUL TOOL TO BUILD THEIR BRANDS AND ATTRACT A GLOBAL AUDIENCE.

While they remain a significant aspect of the industry, social media offers a more inclusive and continuous showcase that can reach more people without geographical or financial barriers.

IDIA AISIEN IN EMAGINE BY BUKOLA

FISAYO LONGE’S STRONG ONLINE PRESENCE GAVE BIRTH TO THE FASHION BRAND KAI COLLECTIVE

FLORENTINA AGU

tion that the future of fashion lies in a synthesis of old and new. Savvy established designers are adapting, collaborating with digital influencers or adopting new media strategies themselves. Meanwhile, the newcomers respect and draw on the deep roots of the industry, understanding that the craft’s history enriches their work, lending it authenticity and depth.

ORIGINALLY A FASHION INFLUENCER, DERIN ODUGBESAN THOMAS LEVERAGED HER SUBSTANTIAL FOLLOWING TO LAUNCH HER LABEL, TURNING FANS INTO CUSTOMERS

VICTORIA JAMES

What the Future Holds The consensus is clear: integrating social media into fashion is not just a trend but a profound evolution in how fashion is created, consumed, and perceived. Reflecting on this transformation, consumers like Tonia, a 22-year-old fashion enthusiast from Abuja, capture the sentiment: “I love that I can see a designer’s new collection on Instagram and immediately feel a connection. It’s more than fashion;

Savvy established designers are adapting, collaborating with digital influencers or adopting new media strategies themselves.

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Sunday, June 9, 2024 Vol. 22, No. 10617

Sunday, June 9, 2024 Vol. 22, No. 10617

DOES SOCIAL CLASS MATTER IN RELATIONSHIPS? In the whirlwind of first dates, heart emojis, and the intoxicating mix of excitement and anxiety that accompanies the start of any new relationship, it’s easy to overlook one of the more sobering aspects of dating: the impact of social class. But as relationships progress from the thrill of the chase to the day-today realities of shared life, the implications of social differences can become starkly apparent.

When we think about social class, it’s not just about the paycheck; it’s a complex cocktail that includes education, family background, cultural values, and even the expectations of our social circles. It can influence everything from the places we feel comfortable hanging out to our dreams for the future and our attitudes towards life.

paste tube,” says relationship expert Dr Funmilayo, “but how you view the world and your place in it.”

The Heart Wants What It Wants… Or Does It? Love, ideally, should be blind to social class. After all, fairy tales and rom-coms preach that love conquers all. However, in reality, Cinderella’s glass slipper doesn’t always fit so effortlessly in the modern world. “People think love is an emotion. Love is good sense,” said Ken Kesey. This quote highlights the pragmatic aspect of love that often gets drowned out by our heartbeats. We can’t always help who we fall for, but our relationships are invariably shaped by our life experiences and expectations, which are profoundly influenced by our social backgrounds.

There’s a study that suggests that “marriages tend to be homogamous, meaning people generally marry others from the same socio-economic class.” This isn’t because Cupid’s arrows are class-conscious but because similar backgrounds foster common values and shared understandings, which are essential ingredients for deep, lasting relationships.

Crossing the Class Divide Cross-class relationships can be enlightening and exhilarating, offering a window into a different world. They can broaden our horizons, challenge our preconceptions, and expose us to new ways of thinking. But they can also bring to the fore the stark differences in lifestyle, financial constraints, and social expectations that can strain the strongest of bonds.

Communication is key in any relationship. However, crossclass relationships can often require an extra dose of empathy and patience. Understanding and navigating the different values and customs that shape our partner’s world view can take time. “It’s not just about how you squeeze the tooth-

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Economic Factors and Relationship Dynamics Financial stress is notoriously one of the most common reasons couples split. When partners come from different social classes, their attitudes towards money can be fundamentally different. One may see a bonus as an opportunity to save for the future, while the other sees it as a chance to treat themselves, having never had the luxury of financial security. These differing attitudes can lead to conflict and require careful negotiation and compromise.

Moreover, social mobility or the lack thereof can also play a role. When one partner advances in their career or education, it can alter the relationship’s dynamic, sometimes leading to insecurity or resentment. The key to managing such changes lies in supporting each’s personal growth while ensuring it doesn’t overshadow the relationship’s growth.

The Power of Shared Values Despite these challenges, the success of any relationship, regardless of class background, boils down to shared values. Love, respect, trust, and mutual support are universal currencies that can bridge any social gap. Couples who share these fundamental values are often able to overcome the challenges posed by differing social backgrounds.

Cultivating a relationship transcending social class distinctions requires acknowledging each partner’s different experiences and an honest discussion about how these factors might influence their life together. It’s not necessarily about changing for each other but growing together in understanding and respect.

So, does social class matter when it comes to relationships? Well, it certainly comes into play, like a pesky third wheel that didn’t get the hint to leave. But remember, even if the carriage looks a little different or the slipper is a bit worn, what really matters is the journey it’s part of. After all, a successful relationship is not about riding off into the sunset in a grand carriage; it’s about walking hand in hand, even if it’s just down a subway station. And who knows? In the end, maybe love isn’t blind, but it certainly wears rose-coloured glasses.

YOUR PERFUME SAYS A LOT ABOUT WHO YOU ARE Many don’t realize it, but your choice of perfume and the way you and your perfume smell to others tells a lot about your personality. It hints at your temperament, lifestyle, behaviour, and other hidden secrets. The relationship between perfume and the wearer is intimate, personal, and highly symbolic. The use of perfume has psychological and emotional significance. Each fragrance can evoke memories, convey moods, and even change how people perceive us. Perfume is a form of self-expression, and finding the right scent can be an exciting and transformative experience. Whether you prefer floral, fruity, woody, or oriental scents, there is a perfect perfume out there just waiting to be discovered.

By Funke Babs Kufeji Floral Scent If you love all things floral, chances are you’re a classic romantic. However, not all floral notes are created equal. Opting for a classic rose says that you are elegant and appreciate the finer things in life, while a lily of the valley scent indicates that you’re more understated in your tastes. A jasmine lover might be more sultry and exotic, and a peony devotee could be a hopeless dreamer. Lavender lovers tend to be sexually reserved but curious individuals. They value friendship and work well in groups. Floral scents are typically for people in touch with their feminine side and who like to let their softness and sensitivity shine.

Woody People who like woody notes are usually dependable and grounded, trusting those around them to be the same. Sandalwood often suits people who are quite spiritual and frequently wears it as a kind of identity while being very open and honest. Cedarwood is slightly different and is said to suit intellectual characters who are usually quite deep thinkers, often creating a mental picture of how things will be as opposed to how they are.

Citrus A citrus perfume note could be interpreted as laid-back, practical, and unpretentious. On the other hand, citrus is bracing, zesty, and energizing, so a citrus perfume-wearer could be seen as someone who wants to stand out subtly, is light-hearted, and takes life in their strides.

Musk If you like to wear a fragrance with musk as one of its main notes, it suggests you are confident and in touch with your sensuality. It’s also been said that musk wearers are nurturing and compassionate, making it a perfect note for those who want to convey a feeling of warmth and stability.

Leather, Tobacco and Vanilla Leather or tobacco suggests that you are strong-willed and individualistic, unafraid to make a statement, while Vanilla lovers are the life of the party; they are lively and energetic.

TOKE MAKINWA PERFUMES

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Sunday, June 9, 2024 Vol. 22, No. 10617

BUILDING A VERSATILE WATCH COLLECTION Watch collections are often perceived as a predominantly male domain. However, a growing trend is reshaping this landscape—women are becoming avid collectors and pioneering a more versatile approach to timepiece acquisition. Unlike their male counterparts, who typically adhere to traditional styles, they are uniquely positioned to curate collections that span both traditionally masculine and feminine designs, creating an eclectic and unique range that transcends gender norms.

STARTING YOUR COLLECTION

The foundation of any great watch collection is diversity. Start by identifying the different occasions for which you need timepieces, such as everyday wear, business meetings, formal events, and outdoor activities. This approach ensures you have a suitable watch for every occasion, making your collection stylish and practical.

1. The Everyday Watch

Your go-to daily watch should be versatile and durable. Stainless steel watches are perfect for their resilience and ease of maintenance. Opt for a classic round face with a simple, clean design—think the timeless elegance of the Cartier Tank or the modern

Sunday, June 9, 2024 Vol. 22, No. 10617

EMBRACING STYLE WITHOUT THE EXCESS:

How to Curb Overconsumption in Fashion

over time. They carry stories, making them more than just accessories; they’re heirlooms.

Unisex Models

One of the exciting aspects of watch collecting for women is the ability to dip into the world of unisex watches. Many models designed initially for men are now embraced universally. A large, bold watch can serve as a powerful statement of confidence on a woman’s wrist. For instance, the Rolex Submariner or the Omega Speedmaster, with their larger dials and robust design, have become favorites among women who appreciate the blend of functionality and style.

QUALITY OVER QUANTITY

Quality Over Quantity The first step towards reducing overconsumption is focusing on quality over quantity. Investing in well-made pieces that last longer reduces the need to buy frequently and ensures that your clothes don’t end up in a landfill after a few wears. High-quality garments often fit better and look nicer, enhancing your overall style. Brands that emphasise craftsmanship and sustainable materials might come with a higher price tag upfront, but the longevity of these pieces means you save money in the long run.

Timeless Style, Not Fast Trends Trend-chasing is a surefire way to a bloated closet and a depleted wallet. Instead, building a wardrobe around timeless pieces ensures you always have something stylish to wear. Classics like a well-fitting blazer, a sleek pair of trousers, or a versatile dress are the foundations of a chic wardrobe that transcends seasonal fads.

OZINNA ANUMUDU

minimalism of a Nomos Tangente. These watches offer a seamless transition from work to casual settings.

2. The Statement Piece

When building your watch collection, focus on quality over quantity. A wellcrafted watch can last a lifetime and even serve as a valuable piece to pass down to future generations. Spend time researching brands known for their craftsmanship and durability.

Watchmakers like Patek Philippe and Jaeger-LeCoultre are renowned for their intricate movements and timeless designs, making them wise investments for serious collectors.

Every woman’s collection should include at least one statement piece. This could be a watch with a bold design, an unusual shape, or a vibrant color that stands out. Luxury brands like Audemars Piguet and Hublot have been known to craft spectacular models that challenge traditional aesthetics with a feminine touch, perfect for gala nights or as CARE AND MAINTENANCE conversation starters at social gatherings. Taking care of your watches is crucial in maintaining their beauty and functionality. Regular servicing, proper Incorporating a heritage piece—a watch storage, and careful handling will passed down through generations or ensure your watches stand the test of acquired from a vintage store—adds time. Invest in a good watch winder depth and personal history to your for your automatic watches and a safe, collection. Vintage Omega or Rolex temperature-controlled storage box watches not only embody a timeless to protect your valuable pieces from appeal but also often increase in value environmental damage.

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The Art of Accessorising Accessories are the secret weapon in the stylish shopper’s arsenal. By updating your accessories—be it jewellery, belts, or bags —you can completely transform the look of your foundational pieces. A basic outfit can be styled in multiple ways with different accessories, which means fewer pieces can create more outfits.

With the way trends come and go with the seasons, it’s easy to find oneself caught in an endless shopping cycle. The lure of the latest styles and the constant barrage of “new arrivals” can make even the most discerning shopper’s head spin. However, curbing overconsumption doesn’t mean you have to compromise on style. In fact, it can lead to a more unique and personal aesthetic while being kinder to our planet.

Moreover, this relentless cycle also empties our wallets.

Whatever the case, it’s time we take a step back and consider the implications of our fashion choices. Here’s a guide on stylishly combating overconsumption without sacrificing your fashion sense.

The Capsule Wardrobe Concept The concept of a capsule wardrobe involves curating a limited number of versatile items that mix and match effortlessly. This doesn’t mean having a boring wardrobe; it’s about having pieces you love that work well together. This approach simplifies decisionmaking in the morning, reduces clutter, and makes it easier to resist impulse buys.

Secondhand and Vintage Shopping Exploring secondhand and vintage markets is an ecofriendly shopping alternative and a way to cultivate a unique style. Vintage pieces add character and uniqueness that can’t be replicated by fast fashion. Moreover, secondhand shopping can be a treasure hunt, offering the thrill of the find without the guilt of adding to the demand for new, resource-heavy clothing.

Mindful Consumption Becoming a mindful consumer means thinking about the why behind your purchases. Before buying, ask yourself if this item is something you truly need or if it’s just a fleeting desire prompted by external influences like advertising or social media trends. Mindful consumption encourages you to value what you have and to make thoughtful additions to your wardrobe that enhance your style and last longer.

DIY Fashion For the creatively inclined, DIY fashion is a fulfilling way to enhance personal style. Customising your clothes— whether through tailoring, dyeing, or adding decorative details—gives a new lease of life to old garments and ensures you’re wearing a one-of-a-kind piece. This curbs the need for new clothes and gives you a sense of accomplishment and a truly personal style.

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Sunday, June 9, 2024 Vol. 22, No. 10617

Sunday, June 9, 2024 Vol. 22, No. 10617

THE BEST SHOE STYLES FOR THE MONTH OF JUNE This month promises an exciting mix of bold innovations and nostalgic revivals, each with a unique flair that could transform any ensemble from ordinary to stand out. From the reemergence of classic silhouettes to the adoption of comfy casuals, the shoe trends for the upcoming month are as diverse as they are striking. Whether you’re refining your office look, upgrading your casual wear, or stepping out for a glamorous evening, the right pair of shoes can make all the difference. Let’s step into the new month with a peek at the top shoe trends that will define style on streets worldwide.

BANISH BACK ACNE: YOUR GUIDE TO CLEARER SKIN!

Why It Happens Despite being common during adolescence due to hormonal changes, acne can linger well into the thirties. The skin’s sebaceous glands pump out sebum, which can block pores along with dead skin cells, setting the stage for infection and inflammation.

When a pore gets blocked, it can lead to the formation of a pimple, either through bacteria like P. acnes or from physical disruptions like a ruptured cyst.

1 MARCEL MULES TONY BIANCO

BLACK SID VERONICA BEARD PLATFORM SNEAKERS

KIKA OSUNDE

METALLIC LEATHER SCULPTED WEDGE SANDAL VEROMICA BEARD

DERIN ODUGBESAN THOMAS

KORI PLATFORM HEELSAM EDELMAN

Flat Slippers/ Sandals Flats are essential for women who walk a lot and require a day-to-night lifestyle, and their increasing popularity reflects the urban women’s movement. A stylish pair of flat slippers or sandals is practically a must-have right now, as they’re versatile and keep your feet cool and comfortable when it’s warm outside.

Platform Sneakers Sneakers are popular because they are comfortable, breathable, and soft. They are convenient and practical footwear for anyone with an active

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MARCEL MULES TONY BIANCO

MADISON MAISON ALENA BLACK PUMPS

Prevention Tips: A Clear Back is a Happy Back!

1. Daily Cleansing: Use a soap infused with benzoyl peroxide or salicylic acid to keep those pores clear.

2. Gentle Care: Avoid harsh scrubbing with loofahs or brushes; gentle washing is key.

3. Hair Hygiene: Oily hair can exacerbate bacne. Use shampoos with zinc pyrithone regularly, especially if you have oily hair.

4. Wardrobe Choices: Steer clear of tight clothing that can irritate your skin. Opt for loose, breathable fabrics.

5. Post-Exercise Routine: Always shower after a workout to wash away sweat and bacteria.

6. Swimming Protocol: Cleanse your back after swimming to remove chlorine or other harsh chemicals.

7. Treatments: Over-the-counter options like tea tree oil, green tea extracts, or chemical exfoliators like salicylic acid can be effective in managing and preventing breakouts.

Remember, while covering up might feel like a quick fix, the right care routine can lead to lasting solutions to your bacne troubles.

SAM EDELMAN BAY SLIDE SANDAL

TALIA HEEL SANDAL BLACK SUEDE STUDIO

Back acne, affectionately known as “bacne,” isn’t just a teenage issue—it can persist into adulthood. It starts when oil and dead skin cells clog the pores on your back, leading to pimples that can be painful and even pus-filled. The skin on our back, neck, and upper torso has more oil-producing glands, making these areas prone to breakouts, particularly under stress or due to clogged pores.

the average woman alike.

Mules Since it is hot most of the time in Nigeria, they are the perfect shoes if you are aiming to look put-together and on-trend this month. Whether you are hanging with friends, family, or a significant other, you can also dress them up or down to look stylish.

Kitten Heels As we know it today, the kitten heel is a shoe with a feminine and often youthful essence. They will forever be a fashion favourite because they are not too high yet not too low and give off a sexy and ladylike vibe.

They should be your go-to if you are looking for comfort and style in the coming months.

lifestyle. One big trend now is the high-walled sole, either platform-thin or thick. So, whatever our preference, know that the platform sole is in and is fast gaining momentum as the fashion pack is donning them for the month and beyond.

Strappy or Lace Heels Strappy heels make a chic statement while allowing feet to soak up the sun.

Whether they are dressed up paired with a dress or down with baggy denim shorts, strappy heels are here to stay.

Wedges Wedges have been at the forefront of women’s fashion for a while and based on their appearance on the runways and in shops, they are evidently the shoes to wear right now. They have been adorned with everything from fringe to lace to gold and silver chains and are gracing the feet of celebrities and

Platforms Though platform shoes recur every fashion year, the trend is hard to let go of. Platform sandals are an excellent way of getting height without sacrificing walkability, so the platform is the way to go if you are looking for shoes to invest in right now.

HEAD AND SHOULDER SHAMPOO

MEEBAK CLEANSING PADS

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