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Vol.16 No. 3
Pelham’s independent news source from the Heart of Niagara
The
VOICE
Letters Keep Coming Pages 3 & 4
Wednesday, March 28, 2012
Young Artists Page 7
Holy Week Services Page 6
Rain fails to dampen Cash Mob on Saturday BY SARAH MURRELL VOICE Staff Despite the pouring rain, Pelham residents headed to downtown Fonthill on Saturday to take part in a Cash Mob. The Fonthill Candy Company was chosen by a blind draw to be the site of a cash mob, a large group of people encouraged to go into small, local businesses and spend their money, en masse, to give the business owner a little bit of economic stimulus. It was part of National Cash Mob day and turned into much more than a one business mobbing. At Fonthill Candy Company owner Chris Lambert said he was very excited about the mob and for being chosen, adding he thinks it is a terrific idea. At one point in the day the local candy shop was full almost to capacity, with kids of all ages looking for the perfect treat, from chocolate to fudge and popcorn to candy cigarettes. Candy Ashbee, whose shop, Presentations, is directly below the candy store, was the first to take advantage of the mob idea, by offering 10 per cent off to anyone with a candy store receipt. “I wasn’t picked,” said Ashbee in explaining her idea to offer discounts to the mob. “He’s right there, how do I get those people into my store,” she said, explaining the discount is
a way for her to capitalize on the cash mob idea. “We all need to support each other, to work together,” said Ashbee. “It gives people more reason to come downtown to shop.” By the time Saturday rolled around, more than a dozen other local businesses were offering cash mob specials, including free coffee with a breakfast sandwich at Cafe on Main or buy one get one free cupcakes at Designer Delights. Krysta Pratt at Studio Twenty put a spin on the cash mob craze, by hiding her business cards inside downtown Fonthill businesses. Anyone who found a card and brought it to the studio on Saturday could win free gifts. “It’s cool how it’s brought the whole community together,” said Patti Fagan, where business was starting to get pretty busy. Everyone, said Fagan, seemed to be having fun in the spirit of cash mob, and for local businesses it raises awareness of what there is in Pelham. THE FONTHILL Candy Company was mobbed on Saturday, full to capacity at about 12:30 p.m. (right) where Weston Shatford spent a very fun time looking at all the treats (top, left). At other downtown businesses the Cash Mob had impact as well, where Cafe on Main (middle, right) and Chez Fromage (top, right) were also busy. Sarah Murrell/Voice Photos
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