Vizifloor brochure 2014

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Customers will never look at your flooring products the same way again...

One common industry platform for in-store, mobile and web promotion:

• Retail POS visualisation • Dynamic supplier websites • Instant electronic sampling • Interactive contract specifying

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What is Vizifloor?

A unique display system

• Vizifloor is an interactive screen display system which

allows customers to select flooring products by range and colour and see them in a realistic roomset or in photos of their own home or commercial location.

• It’s a screen-age lectern or the ultimate pattern book!

ANYTOWN FLOOR STORE

Choose a room or upload your own!

Anywhere, anytime

• Vizifloor is available on POS units, showroom PCs, iPads, supplier websites and reps smartphones.

Anywhere and anytime it’s needed.

A unique customer engagement tool • For residential retail sales,Vizifloor overcomes the

“I can’t imagine what this will look like in my house” obstacle - and lets customers be more courageous with colours, decors and patterns.

• The ‘own room’ feature allows retailers to ensure prospects re-visit their store to see the visualisation on the retailer’s screen - or retailers can password web access at the customer’s home in return for a telephone number and email address.

• For commercial sales, you can let prospective customers design their own patern/colour combinations from your ranges, then virtually install the result in their own location photography or architect’s drawings.

e screen-age lectern has arrived! is powerful, affordable new tool overcomes customer indecision and motivates higher value sales.

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Why is Vizifloor smart?

Retail POS visualiser

• Visualise all your ranges in a choice of roomsets • Let customers upload their own room shots to electronically install your flooring • Invite customers back into store to view visualisations for maximum engagement and lead retention • Use existing in-store PCs or latest touch-screens, iPads and smart phones

Dynamic supplier websites

• Show all your ranges in all your colours on your website in a variety of sample rooms around the house or commercial location

• Provide interactive engagement with site visitors • Channel visitors to retailers to follow through with visualisation of your products in their own home photos

Anytime, anywhere, any floor!

ORCHARD FLOORING

Select a range and colour

• Save on roomset photography (you can also create high-resolution images for print) • Easily integrate with your existing website Interactive contract specifying

• Allow specifiers to select and colourise pattern combinations using defined

or variable colour bank • Show selections within typical installation settings • Visualise selection within actual photographs of contract locations or within architects’ drawings • Use system to gather specification details for orders

Instant electronic sampling

• Send out your reps out with instant sampling of the latest ranges - before the pattern books are ready

• Use virtual sample for niche and low-volume ranges • Show prototype designs and colours to gather feedback • Use with iPads, laptops or clients PC through a secure channel

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Who is Vizifloor?

A collaborative venture

• Vizifloor is a collaborative venture across the UK flooring industry funded by annual subscriptions from: • Flooring manufacturers, suppliers and distributors • Independent retailers and buying groups

• The technology investment is funded by a group of private companies: • Mayville Publishing Company - the publishers of the flooring industry’s market• •

leading magazine, The Stocklists Orchard Resourcebase Ltd - owned by a co-director of The Stocklists - and a provider of creative marketing software to blue chip organisations sich as Oxfam, VSO, Best Western Hotels, Capita, Chevron, Simply Health and Laing O’Rourke Visualize-It - a software development house which has built class-leading visualisation solutions for DuPont, B&Q, Topps Tiles and Castorama (France)

Few genuine ‘game changers’ come along in marketing - and when they do, it’s not always for the good.

Vizifloor is different.

Why it’s worth it...

CATTON CONTRACT CARPETS

For suppliers:

• • • •

Cut costs in developing the ‘next generation’ sales tools Level the playing field against big spenders who can afford their own visualisation systems Create opportunities for cheaper sampling Provide smart tools for sales reps

• • • •

Present a smart, engaing sales environment Use ‘own photo’ feature to retain contact with store visitors before they drift elsewhere Overcome purchase indecision with people who can’t imagine how a product looks on their floor Differentiate from small-time operators and retail park ‘sheds’

Colorise a pattern and install in your location

For retailers:

Vizifloor

Mayville Publishing Company Limited • www.vizifloor.com • davidspragg@thestocklists.com • 01845 576101

Check out the video at: www.vizifloor.com