Page 1

Stocklists The

3 December 2012




Stocklists The




Monthly ‘Stocklisters’ shown in BOLD Index

Page No

Contact No


01562 829966


01264 335111



01562 745000

June 2011



01562 748000



01274 688 666



01562 828200

Feb 2012


01282 862736

— —






Price List Date


01457 861141



0208 443 3322



01204 881234



+32 55 33 52 11



01538 361633


01159 506836




01509 673974


01772 696787

Nov 2010


01827 831430



01924 406161



01706 213131




01937 588511



01827 831427



00800 5266 5266










01562 754382

01422 373799




01480 479830



0115 958 3077


00353 61 339287



020 85319225



01243 774623 Nov/Dec 2012



0845 341000

May 2012



01422 374417



0121 585 7600


02838 334433


01562 749300


0845 644 9090





Expertise advice from F Ball

page 4

Buying Groups

Choosing the right organisation for you

Carpet Company Directory Our line-up of the leading players

pages 8

pages 12-13

Carpet Trouble-shooter

All about stains, spots and shading

pages 10-11

Carpet Types

The starter guide for picking a pile

page 5


Understanding underlay types and selection

Wholesaler Distribution Directory National & regional guide to distributors

Wool Fibre Page

A checklist of natural fibre characteristics

page 9

pages 14-16

page 17

Classified 59  carpets/rugs/tiles  woods/laminates/smooths  fibres  underlay  accessories/services/organisations  wholesalers/distributors  adhesives

Woolsafe: the carpet care guide How to protect and clean wool carpets

pages 6-7

UK manufactured Carpet Cutting Machines


THE STOCKLISTS December 2012

ISSUE 453: 3 DECEMBER 2012 Published by Mayville Publishing Co Ltd., 219 West Ella Road,West Ella, Hull HU10 7SD Tel: 01482 659396 Fax: 01482 659397 Sales Director: Diane Martin. Publication Director: David Spragg Founded by Roy Spragg in 1973. ISSN 2046-7338 Š Mayville Publishing Co. Ltd. 2012. Every care is taken in compiling this magazine, but the proprietors assume no responsibility in the effects arising therefrom.

Happy Christmas to all our friends, advertisers and readers FlooringNews starts on page 31

Hotshots of the year

We showcase the best photos from our editorial pages in 2012 which demonstrate that style, quality and creativity is alive and well in the UK flooring industry pages 45-56

Very eventful!


Trade shows past and future. Our readers respond after Harrogate on the value of trade shows page 38 as we anticipate Interiors UK and Domotex in January page 57

Smooth operator

Polyflor performance on show pages 31

Keeping IT focussed Technology in store pages 40

Unhappy old year

Victoria MD exits, poor forecast page 36

Stately home to celebrate wool

Somerset House hosts major celebration in 2013 page 39

Merry Mats! THE STOCKLISTS December 2012

Last chance for a stocking filler this Christmas... cheap and cheerful festive mats from The Stocklists! See page 37 for details 3

Flooring Factsheet Adhesives


THE STOCKLISTS December 2012

Flooring factsheet Carpet types TUFTED


With advances in manufacturing technology, 95% of all carpet produced today is tufted. It takes about an hour to make a roll of carpet that might take eight hours to weave. To make tufted carpet, hundreds of yarn-threaded needles are pushed through the primary backing fabric to form loops or tufts, which may be left as is or cut. A heavy adhesive coating is applied to hold the tufts in place and a secondary backing is usually glued on for strength and stability. A wide variety of styles and textures can then be created using various techniques.

Woven carpet may be in a tiny minority of today’s production but still produces some of the finest carpets which are used for prestigious installations. Axminster • The pile of the carpet is inserted into the backing as it is woven and cut to length, creating U-shaped tufts to give a velvety surface. The process locks in the fibre to create a carpet of high durability and performance retention as well as a luxury feel. The process allows for intricate designs and colours to be used – although modern trends mean that the traditional patterned axminster has given way to current fashion trends for plain carpets.

LOOP PILE Berber • Berber carpets look like and are named after a handmade, bulky wool carpet made by the Berber tribes of North Africa and Asia. The loops are made from thick or bulky yarns of wool, nylon, polypropylene or a blend of these fibres to give a cushioned effect underfoot. These carpets are available in an assortment of colours and may be flecked and can be either level loop or multilevel loop.

Wilton • Wilton woven carpets are produced in a similar way to axminsters – the principal difference being that a continuous fibre is woven all the way through. The carpet can be sheared to create a range of cut and loop textured effects. The result is a high quality carpet of unrivalled durability.

Level loop • When all the loops are of the same height, a highly flexible and durable carpet is created which has a natural, casual appearance even when (commonly) it is made from synthetic fibres. The tight loop texture tends to hide marks so it’s a good blend between luxury and practicality.

Flat weave • Manufactured in the same way as wilton, flat weave is a loop pile which allows the yarn to be woven across a wider area to created a flatter, more textured effect.

Multi-level loop • The loops vary to two or sometimes three loop heights to create informal, random textures which are very forgiving for marks and stains and therefore very suitable for high traffic areas and busy family rooms.

ends blend together which then further enhances the overall finish. These carpets tend to ‘shade’ with heavy use. Footprints show easily and the colour looks different from place to place because fibres lying in different directions reflect the light differently. A luxury for occasional rooms.

CUT PILE Freize • Frieze (pronounced free-say) carpets are similar to saxony, but the yarns are more tightly twisted and should always be heat set. They have a dense, low pile surface which creates a coarse, pebbly texture. Frieze carpets are very durable and hide footprints, dust and dirt, which makes them suitable for heavy traffic areas.

CUT AND LOOP When some of the pile is cut and other left as loop, a variety of surface textures and patterns can be created (in a variety of colours). The multi-level surface is excellent for hiding footprints and stains so cut and loop is good for high traffic areas and general purpose rooms in the home.

Saxony • Saxony textures are made of twisted yarns, which should be heat set. The tips remain very distinct, rather than blending together to form a very elegant finish. Saxony textures show footprints and vacuum marks so are suitable for more occasional rooms in the home. More textured variations improve the practicality of saxonies.

Shag pile • Shag pile has varied in popularity. The pile is up to 50mm long and the texture is casual and loose but the surface flattens easily and lacks durability.

Twist • The popular twist carpet is the cut-pile standard. The yarn is tightly twisted and often heatset to retain this feature and the result is a versatile, textured finish that is ideal for plain colours. Velvet • Velvet textures (sometimes called ‘velour’ or ‘plush’) all have a level surface pile of approx 5mm to 10mm height, which is then sheared to give a smooth finish. With very little twist in the yarn, the

BONDED Bonded carpets (sometimes called ‘fibre-bonded’ or ‘fusion bonded’) are created by firing fibres into an adhesive material – the fibres are not stitched into the backing in any way. The technique is principally used for commercial carpet tiles.

Tip Sheared

Level Loop



Random Sheared

Multi-Level Loop





THE STOCKLISTS December 2012


Shag S


Flooring factsheet Carpet care guide from WOOLSAFE Housekeeping Tips for Carpets and Rugs Entrance or walk-off mats The use of entrance mats at all outside entrances to the house is highly recommended, as they will significantly reduce the rate at which the carpet will soil. They should be of adequate size to allow street dirt to be removed from shoe soles and must be cleaned regularly themselves.

Services for Retailers Customer carpet care HELPLINE If you have trouble dealing with customer queries like “How do I get red wine stains out of my carpet?” Just give them our HELPLINE 01943 850 817 and we’ll give them the correct advice. Simple. Certified Operator Network For experienced, specialist wool carpet cleaners you can trust visit: WOOLSAFE Registered Inspectors Solve disputes with customers with our independent carpet complaint Investigators. Just visit: and call your nearest inspector. WOOLSAFE Approved Products Have confidence in the cleaning product you recommend, use the WOOLSAFE Approved Products Directory it contains only safe and effective carpet cleaning products. For spot removers visit: Carpet Care Leaflets We offer to help you develop custom carpet care literature and we also offer generic carpet care leaflets designed to be given away with each cut of carpet. Correct carpet maintenance should start from day one. Web pages and Links We offer to help you develop custom carpet care pages for your website or you can link to our website’s carpet care pages for up-to-date and accurate advice. Contact us by email, telephone or post to: The WOOLSAFE Organisation 49 Boroughgate, Otley, LS29 8NR Tel: 01943 850817 E-mail: or visit The WOOLSAFE Organisation – promoting quality carpet and rug care since 1991. Europe – North America - Australia


Regular Maintenance Regular cleaning will extend the life of a carpet and maintain its appearance. Vacuum clean regularly and thoroughly, which removes gritty dirt that can damage the fibres. Deal with spillages as soon as possible, preferably the moment they occur. Beware of products claiming to be safe on all fibres, including wool. It might be true, but if it does not have the WOOLSAFE Mark, it is not endorsed by most carpet manufacturers! Never use any detergents such as dishwashing liquids, soaps or other cleaners recommended for general household use. Although they may clean the carpet satisfactorily they will almost certainly cause problems such as rapid re-soiling, colour bleeding or other damage to the pile or backing of the carpet. Use only WOOLSAFE approved products WOOLSAFE-approved carpet care products have been independently and scientifically tested and are safe and effective for cleaning and maintaining all types of carpets and rugs.

The Green WOOLSAFE Mark identifies those products that not only are the most suitable for wool and other quality carpets, but also have the right environmental characteristics.

Periodic Cleaning When the carpet or rug reaches a stage where it could do with a really good clean, you can either do the job yourself, or you can call in a specialist carpet cleaning company. If you are considering cleaning the carpet or rug yourself make sure to use only WOOLSAFE approved products. Look for the WOOLSAFE Mark on the bottle or package. It is best to engage the services of a professional carpet & upholstery cleaning company. To get a really expert job done entrust the work to a WOOLSAFE accredited carpet cleaning company. These companies are fully trained, have been in business for a considerable length of time, are members of one or more recognised professional trade associations related to the cleaning industry and have a reputation for top quality service. And they use only WOOLSAFE-approved cleaning agents on your wool carpets and rugs!

If you have a problem with a carpet or rug that requires an independent inspector, a network of carpet complaint investigators, trained and registered by The WOOLSAFE Organisation is available throughout the UK and Ireland. WOOLSAFE Registered Inspectors have extensive experience in investigating the causes for carpet complaints based on their practical involvement with carpets and rugs over many years. They are fully qualified to investigate carpet and rug complaints on-site on behalf of carpet manufacturers, retailers, cleaning companies and carpet owners. They can carry out or commission tests where required, and will provide comprehensive reports. To contact an inspector in your area call 01943 462127, email:, or visit: / Private Householder / Registered Inspectors

WOOLSAFE The Retailer's single source solution for carpet care advice and services. THE STOCKLISTS December 2012

maintenance • cleaning • spot removal • protection • inspection

General Rules for Spot Removal

WOOLSAFE Approved Carpet Cleaning Products

Treatments 1.

Blot with white kitchen roll or paper tissues


Vacuum clean


Cold water

Home of the Legendary Cleaning Product - Carpet Power

• Soak up liquids with white kitchen roll, tissues, toilet roll or clean cloth


Warm water

• Scoop up or scrape off solids


• Try to identify unknown spots prior to treatment – if unsure, use solvent first

WOOLSAFE-approved carpet shampoo solution (diluted)


WOOLSAFE-approved spot remover for water-based stains


WOOLSAFE-approved spot remover for greasy/oily stains

• Always work from the edge of the spot inwards • BLOT, do NOT rub • Use small quantities of spot remover at a time, applied to a cloth, NOT directly to the spot; work into the spot with a small, soft brush or sponge • Take care with applying solvents to bitumen-backed carpet tiles


Absorbent paper or paper tissue and hot iron


Chewing gum remover (solvent or freeze type)

Life inspired cleaning innovations

10. Nail varnish remover or acetone 11. White spirit or turpentine substitute 12. Surgical spirit (ethyl alcohol or ethanol)

• When using solvents always ensure there is plenty of fresh air ventilation

14. Rub gently with coarse sand paper

• Always thoroughly rinse out water-based spotters with clean water

15. WOOLSAFE-approved disinfectant or deodorizer

• Dry the spot, if possible, with a hair dryer

16. Rust remover

13. Rub with a coin

The Clean Carpet you Expect... the Service you Deserve

17. Carpet re-colouring kit (Treatments used by professional carpet cleaners)

More Difficult Spots Spot or stain

Easy Spots

Try 1st Try 2nd Try 3rd

Artificially coloured drinks 3





C/heating radiator fluid







Spot or stain

Try 1st Try 2nd Try 3rd




Felt-tip pen

7 or 11 12

Burn/scorch marks



Furniture polish





Glue/adhesive (plastic base)10


Candle wax





Chewing gum





5 15


Ink (fountain)


Ink (ballpoint pen)
















Nail varnish





Paint (oil)






Tar (asphalt)


Urine (fresh stain)



Urine (old stain)





Fruit juice



Gravy and sauces



Herbal tea



Metal polish





Oil and grease



Paint (emulsion)



Shoe polish






THE STOCKLISTS December 2012





Floor wax

Environmentally Aware for Superior Carpet Care




Red wine




These may require repeated attempts with stronger spot removers. Some stains you may find impossible to remove completely in which case the assistance of a professional carpet cleaner is required.

Vacuum Cleaners the Choice of Cleaning Professionals

British Wool makes a Better Carpet... Naturally

This information is provided with the support of WOOLSAFE members for the benefit of all carpet retailers and fitters.


Flooring factsheet Buying Groups Why join? Metro Group Contact: Jill Coward Tel: 01204 393539

Buying groups have been a highly successful feature of the floor retailing scene in the last decade or so, giving independents the extra edge they need to compete effectively with the retail park chains. More than 1000 retailers are now members of one of the several buying groups which operate in our sector and the numbers are slowly, but steadily growing. Contact: David Lewis Tel: 0118 932 3832

While the benefits of bulk buying power are self-evident, the resistance to the buying group concept among nonmembers appears to be centred on fears of surrendering some control to a committee – and most particularly compromising long-established relationships and negotiated terms with current suppliers. The bottom line is the bottom line. A retailer selling across a broad range of products is likely to improve margins within a buying group – but you don’t need a leap of faith to join up. Ask the buying groups for answers...

Associated Carpet Group Contact: Richard Moore Tel: 01942 825520 Contact: Paul Phillips Tel: 01892 549050

Pick the right one • Evaluate all buying groups as they all work differently • Talk to the main marketing contact and/or a member of the committee

Get a list of members and call up two or three for a ‘real-world’ view

• Establish your territorial exclusivity – where’s the next nearest member of each buying group

• Ensure you understand the financial arrangements, any fees that would relate to your membership, how the bills are paid and whether your fees are refundable if it doesn’t work out. Ask the buying group for a consultation to estimate your potential savings

• Review all the extra benefits and services to see what you would actually use Contact: Rob Harding Tel: 01432 852000 Fax: 01432 852005


Increase margins • Group purchases to get beneficial rates • Rebates • Exclusive higher-margin products • Special promotions One of the key reasons to join a buying group is to benefit from the discounts they negotiate as a bulk buyer from manufacturers. The way discounts and rebates are passed on to members varies between groups so make sure it’s absolutely clear how this will be done. You’ll need to work out how this compares with discounts you have already negotiated locally with preferred suppliers. Increase sales

• ‘Best of both worlds’ proposition • Wider ranges and exclusive products • POS, displays and merchandising support

Your customers will like the proposition that you are independent but with the buying power of a group – this gives them (and you) the ‘best of both worlds’ with personal service and competitive pricing. Most groups will also offer you ‘own label’ ranges and support with point-of-sale, merchandising and displays. Central stockholding may also be on offer. Access professional services

How to decide whether to join a buying group – and which one… Contact: Glenn Harding Tel: 0121 683 1426

Key benefits

• Check out the product ranges offered including the own-label options and the UK/European mix

• Ensure you understand any rules that may limit your

• Business services • Financial services • IT and internet support • Training and workshops • Professional bodies

Some buying groups offer an excellent range of other services which may be valuable to your business. Financial services include invoice factoring, credit, loans and insurance. Some of the more sophisticated groups offering marketing packages, software systems to help you run your business operations and customised websites ready to use. Relationships with professional and training organisations can also offer discounts. Network with other independents

• Members-only exhibitions with preferred manufacturers

• Regular meetings • Regional workshops • Supplier presentations • Helpline

A lot of retailers enjoy the buying group environment of being independent but not alone out there on the High Street. Groups hold regular meetings and some have their own trade shows, regional meetings and workshops to help you develop your business. The network gives you someone to call when you need advice on, for example, an unusual installation, a technical consumer complaint, legal issue or business dilemma.

flexibility to run your business the way you want

THE STOCKLISTS December 2012

Flooring factsheet Underlay In a tight market for margins, underlay for carpet and laminate flooring offers retailers one of the best opportunities to add value to every sale – with good profitability, trade-up potential once benefits are understood and high satisfaction levels with customers.

But 50% of carpet is still sold without new underlay! Retailers should create an assumption that new underlay is always required, the only decision is which type. It’s also a good target-setter for sales staff. Setting up in-store demonstrations so customers can walk on samples with different grades of underlay and feel the difference has shown excellent results – some manufacturers offer point-of-sale units.



Good underlay will... • Improve underfoot comfort • Increase appearance retention, reducing flattening • Absorb the pressure of foot traffic and reduce wear • Improve thermal insulation and warmth • Increase sound insulation • Smooth out sub-floor imperfections • Last the lifetime of the carpet

Sponge rubber The market’s most popular underlay is available in flat or waffle patterns in a wide range of weights for different applications. It performs well for comfort and has a durable spring retention. PU (polyurethane) foam PU foam is a relative newcomer to the market, typically made from recycled foam offcuts. The foam provides excellent comfort and performance levels with lots of thickness options and densities – and its light weight helps handling. The product can be re-cycled again after use. Crumb rubber Flat and dense, crumb rubber is good for heavy footfall - offering maximum protection but a little less comfort (and very good over stair nosings). Laminate underlay There’s still an opportunity to sell underlay with laminate flooring, improving the acoustic performance of the floor and helping the boards float above any imperfections in the sub-surface. Combination A rubber crumb base with a felt top layer offers a good combination of protection, durability and comfort. It also allows carpet with seaming to bed into the top felt. Underfloor heating underlay Always ask if there is underfloor heating. Most manufacturers offer specialised products. Underlay and carpet with a combined tog rating up to 2.5 can be used – which means the underlay would normally have a tog rating of 1.0. Felt This traditional (but environmentally friendly) underlay is made from recycled fibres – wool, jute and synthetic – to create a firm, dense pad with excellent thermal insulation. Still a very popular choice among contractors when stretch fitting woven carpets. Pre-tackified underlay A self-adhesive single stick underlay in both needlefelt and PU. A removable system for heavy use when comfort is desired.

Poor or old underlay will...

• Feel hard and unwelcoming • Reduce carpet life • Cause wrinkling and premature wear spots • Cause carpet fibres to break down more quickly • Not meet British Standards How thick? A maximum of 12mm is recommended (working with gripper will be difficult thereafter) but rooms with heavy traffic will need a thinner, denser pad. The combination of thickness and density is all important as a thick underlay with low density may not perform well. Typically, the thicker the underlay, the better quality it will need to be – 11mm is often used for luxury installations with 9mm and 7mm the common domestic thickness.

Sponge rubber



PU foam

THE STOCKLISTS December 2012


Flooring factsheet Carpet trouble-shooter COLOUR MATCHING


Carpets are produced in batches - known as creels - and usually each batch produces between 500m2 - 3000m2 in a single width, depending on the creel size. Whilst the recipe used by the dyer remains constant, and is followed to the letter, in each separate production the colour reproduction will vary from batch to batch. However production is matched back to the original or master sample to ensure that the colour remains ‘within a commercial tolerance’.

Occasionally an odd tuft or two can work its way to the surface and stand proud of the rest of the pile. This is probably due to one end of the tuft being longer than the other i.e. J shaped tuft instead of V shaped. Remedial action merely requires that the offending tufts be scissor trimmed level with the rest of the pile. They should never be pulled out.

This process if not an exact science and a commercial tolerance is subjective but nevertheless is usually the professional judgement of the head dyer based on his/her experience.

Shading occurs because the pile of the carpet has become crushed, flattened or brushed in a different direction to the natural lie of the pile whilst in situ. This causes light reflection at differing angles resulting in the creation of light and dark patches on the carpet. This will occur on all pile fabrics but can be more noticeable on plainer carpets because the shadows created by pile pressure will not be disguised by a heavy pattern or design.

A greater level of tolerance is required on blended colours (Heathers etc). To ensure perfect colour matching it is advisable that a single width be used in any installation requiring exact colour matching. N.B. Carpets which are laid with the pile travelling in different directions, even though they be from the same batch will appear not to match. For further information please check with the manufacturers recommendations.

SAMPLES The samples held by individual retailers may not be from the same batch as current production and therefore should be used as a guide and not an exact colour match.

SHEDDING The original carpet tile

All cut pile carpets will lose short fibre, which is created during production when spun yarn is cut for tuft formation. These fibres fall onto the surface of the pile and appear as ‘fluff’. The effect varies with yarn type and may be removed without detrimental effect upon the carpet by vacuum cleaning. This excess fibre is only a small fraction of the total fibre contained in the carpet.


This information is given by responsible manufacturers to help you help your customer to make an informed choice.


• shedding • pulled loops

Pulled loops occur only in looped pile carpet where one or more loops in the continuous pile is pulled through the primary backing of the carpet. This is usually due to some local condition, possibly some sharp object which has caught in a loop in situ and has resulted in a pull. Pulled loops are easily dealt with by trimming the offending end level with the rest of the pile.They should not be left as this could result in further loops being pulled and developing into a ladder.


STATIC Carpets do not produce static but like other household fabrics and objects have the capacity to store it. Static is caused by the build up of static electricity upon personnel in a dry environment and is discharged when a person makes contact with an object which can conduct electricity (i.e. door handle or filing cabinets, etc). The static charges will vary in intensity depending upon the individual, air humidity and the contact materials. Static is more usually associated with synthetic materials as they do not retain moisture very well but it can and does occur with wool in very dry room conditions. Preventative measures include the introduction of moisture into the room or in situ carpet treatment.

FADING ON WOOL Carpets made from wool can and do fade in use. The degree of fade can vary depending on the colour chosen and the local conditions to which the carpet is subjected. Fading can be caused by exposure to ultra violet light which is found in daylight, but is accelerated when sunlight shines directly onto the carpet. This has the effect of lightening or “Bleaching” the colour just as exposure to sunlight will lighten human hair. Wool is after all animal hair. Protection should be given to carpets exposed to such conditions just as you would protect other furniture or fabrics. A complaint on fading would be considered justified if it failed to meet the required shade standard when tested to the British Standard BS1006 (1990).

THE STOCKLISTS December 2012

• sprouting • shading • static • fading • pile reversal • shedding • flattening • soiling




Flattening will occur as a result of traffic which eventually flattens the pile particularly in the main areas of use. All pile fabrics will flatten to greater or lesser degree dependant on the amount of traffic to which it is subjected and the construction (tuft density/pile fibre/height/weight) of the product concerned.

Like shading, this occurs when the pile or nap of the carpet changes direction and thus reflects light at different angles showing the effects of shading which can become permanent. It is also described as ‘watermarking’. This can happen to every carpet construction be it Axminster, Wilton, Tufted, Hand Woven, Persian, Chinese, Indian or even Coir Matting. Like shading it can be more apparent on plain carpet because heavy patterns can disguise the effects. It can occur quite quickly after installation. A tremendous amount of research has been carried out over many years by many institutes to determine the cause of this phenomenon but none of it has proved conclusive. There is no commonly known manufacturing process which can cause or cure this phenomenon and therefore it is not a manufacturing fault. For further information please check with individual manufacturers recommendations.

INDENTATIONS When a carpet is subjected to a heavy point load, such as under the legs of furniture, it is unreasonable to expect the carpet not to indent. Usually, the longer the load is in place, the longer will be the time for the pile to recover. In the case of very heavy loads in place for a considerable time, the recovery time can be very considerable. It must be remembered that it is not only the pile of the carpet that becomes indented. the underlay will also indent and the backing of the carpet may also distort into the indentation in the underlay. Some underlay’s will recover well and some less well depending upon their composition, thickness, density etc. The use of cups below furniture legs can spread the load and the net result is a larger area of less deeply indented carpet. The ability of a carpet to recover from a heavy static load can be measured in the laboratory, using the test method described in BS 4939 and many manufacturers will have data on this aspect of carpet performance. In this test the carpet is loaded for 24 hours and the degree of recovery is measured after 1 hour and 24 hours. Since there are so many different underlay’s however, it is very rare for the recovery from a heavy static load to be evaluated on carpet and underlay. Often normal maintenance (vacuum cleaning with a rotating brush machine) will speed up recovery but in the case of serious indentations the use of an iron and damp cloth or a steam iron together with a blunt darning needle to carefully tease up the pile can be beneficial. Care must be take not to over wet the carpet, of course.

SOILING Soiling is usually the result of some local condition to which the carpet has been subjected to, or maintenance, or lack of maintenance programme. There is nothing we as manufacturers can do to prevent soiling in use. There are several types of soiling which are quite common:

Spillages - Liquids such as soft drinks, cordials or

any drink which contains sugar, particularly hot drinks, is likely to leave a stain. In such instances, professional help should be sought.

Shampoo - if incorrectly applied, can leave

sticky soap residues in the fibres which can result in the soiling reappearing quite rapidly.

Dust - which is carried on draughts can soil carpets in various ways, apart from the obvious soiled edges, at gaping skirting boards for instance, dark lines appearing on surface might suggest airborne dust vacuum-drawn through poorly fitted floorboards. Sometimes the shape of floorboards can be seen quite clearly. Air borne dust sometimes shows itself as spots on the carpet, this is due to the air carried on a draught under the carpet escaping through minute holes both in the underlay and the carpet, leaving dust deposited on the pile much like a filter action. In such installations, the use of a lining paper is essential as a preventative measure. It is the responsibility of the retailer to advise the consumer when the carpet is measured of any poorly fitting doors, skirtings, or floorboards and the consumers responsibility to ensure any remedial work to seal draughts, is carried out before the carpet is fitted, if a resulting complaint is to be avoided.

INSTALLATIONS Telephone National Institute of Carpet Fitters (NICF) for further information – 0115 958 3077.

This information is given by responsible manufacturers to help you help your customer to make an informed choice.

THE STOCKLISTS December 2012


The Stocklists Carpet Company Directory Abingdon Flooring Adam Carpets Ltd Be Tu Tw W Ww Alternative Flooring Associated Weavers Tw Tu Avena Carpets Ltd Tu Ww Axwoven Carpets Ltd Ax Be Axminster Carpets Ltd Ax Be Tw Bajong Carpets NV Tu Tw W Balta Industries Tu Tw W Ww

01274 655694 01562 829966 01264 335111

Bronte Carpets Ltd 0121 550 5788 01297 32244 +32 56783250 +32 56 62 2211

Bizspoke Custom Carpets Be Tw W

020 8800 0740

+32 56 23 54 10 01924 488882

0113 380 5333


Cavalier Carpets Ltd Ax Be Tu Tw W Ww

01254 268000

Christy Carpets Tu

Classis Carpets Tu W Ww

019078 308777

01737 830301

Dan-Floor UK W

0844 9151000

Domo Floorcovering Pr Tu Tw

+32 55 335211

Drury Lane Carpets Ltd Be Tu Tw W

01254 296829

E & WE Carpets W

01562 825952

Edel Telenzo Carpets Ltd Tu Tw W Enterprise Weaving Co Be Ww

01422 374 417

01562 745030

01675 433066 0870 020 1725 +31 38 4778911

Fells Carpets Ww Fetcham Furnishings Ltd Tw

01977 662211

020 8944 6220

Cormar Carpets Ltd


Edel Telenzo’s Bakerloo

01924 262525

+31 383 861 060

020 7823 3040

Brintons Ax Tu Tw W Ww

01282 862 736

Burmatex Tu

Condor Carpets BV Tu

Blenheim Carpets Ax Be Tw W Ww

Bond Worth Ltd Ax

Be Tu Tw W

Clarendon Carpets Tw

Belvedere Carpets

BIC Carpets Be Tw W

01562 828200

01422 330261

Belvedere Carpets

Betap Tufting BV Tu Tw W

Tw W

01422 431100

Beaulieu International Group Be Pr Tu Tw +32 56 67 66 11

Tu W

Brockway Carpets Ltd

Custom Carpet Company Ax Be Tu Tw W Ww

01562 745000 0800 505055

Tu Tw W

01204 881 234

Firth Carpets & Flooring Be Pr Tu Tw W Ww

Couristan Carpets Ax Tu W Ww

800 223 6186

Craigie Carpets Be

01294 558400

Creative Carpets Ltd Be Tu Tw W Creatuft Carpets Tu W

Mohawk’s Cherbourg Check

Fletco Taepper A/S Tu W

0116 284 1455 +32 56 35 4444

+45 96 60 3000 01484 721529

Furlong Flooring Tw W

01772 696 787

Brockway’s Vogue

THE STOCKLISTS December 2012

If you would like to be included in this section or upgrade your listing, please contact Diane Martin on +44 (0)1482 659396 or email

Every time you see a web or email address in The Stocklists, you can click straight to it from our online edition at

KEY TO CODES: Be: Bespoke • Pr: Printed • Tu: Tufted • Tw: Twist • W: Wool • Ww: Woven Wilton

Gaskell Wool Rich Tu Tw W

01827 831525

Master Weaver W Ww

01562 754 382

Tasibel NV Tw

Gaskell Mackay Carpets Ltd Ax Tu Tw W

01429 892525

Mayfield Carpets Tu Tw W

01706 639 866

The Grosvenor Wilton Co W Ww

01562 701456

Georgian Carpets Tu Tw W

01827 831430


The Sultana Carpet Co Ax

01299 822300

The Wilton Carpet Co Ax W Ww

0845 296 8850

Thomas Witter UK Ltd Tu Tw

0870 1128318

Godfrey Hirst (GB) Ltd Tu Halbmond Teppichwerke Be Pr Tu

0800 526696

+31 38 851 8700

Modulyss Be Tu Tw Pr

+32 52 457211

+49 037 421 420 01924 410544

Heckmondwike FB

Mohawk Europe

ITC Be Pr Tw Tu

0032 51 424 411

John Lanham Watts Carpets Ax Tw Ww John Evans Ltd Ax Tu Tw W

01937 588511 07850 935301

Joseph Hamilton & Seaton W Kingsmead Carpets Tu Tw W

01827 831400 01827 831 424

Lano NV

Ax Pr Tu Tw W Ww

+32 56 65 4300

Mr Tomkinson Tw Ww

02838 334433

Phoenox Textiles Pr Tu

01484 863227

Victoria Carpets Tu Tw W Ww

01562 749300

Pownall Carpets Tw W

0845 6528811


08700 104484

Westex Carpets Tu

01274 861334

Roger Vanden Berghe.NV Tu Ww

01942 673232

THE STOCKLISTS December 2012

01274 855080

United Carpets & Beds Tw W Ww

Leigh Spinners Ltd Tw

Shaw Home Foundations Tu

+32 56 73 57 11 0845 652 8811 0844 5611977 01675 433 501

Signature Carpets Be Tu W

01422 845075

01388 664101

TAT Carpet

07976 607657

01827 831 434

Tapibel NV Pr Tu Tw

01623 481 221

Bronte’s Cream Shagpile

Trendy Tuft Designs Be Tu Tw W

01706 341231

0800 78 33 712

Manx Carpets Tw W

+41 71 791 0111

Penthouse Carpets Tu Tw W

Sans Frontieres Ltd Be Pr Tu Tw W Ww

Lusotufo Tu

Tisca Tiara Tu Ww

Ulster Carpets Ax Be Tu Tw W Ww

Lecaflor Ltd Ax Be Pr Tu Tw W Ww

+32 56 393 386

+31 38 385 4477

01675 433031

+32 05685 4747

Louis de Poortere W

01827 831 450

Timzo Tufting Industry BV Tu

Ossfloor UK

Ryalux Carpets Ltd Be Tu Tw W

Le Tissage d'Arcade Ax Ww

01480 479830 01480 471304

+32 52 499600

Cormar’s Berwick

Weston Hammer W

0845 644 9090

Whitestone Weavers Ltd Ax Be Tu Tw W Ww Wilkies Carpets Tw

01429 892555 0113 307 9955

Woodward Grosvenor Ax Tu Tw W Ww Wool Classics Tu Ww

01709 732 666

0800 526696 0207 349 1560

Woven Carpets of Kidderminster W 01299 827477

Wellington Stripe from Ulster


Are you a Wholesaler? If you’re not listed here, please call Diane Martin on 01482 659396.

The Stocklists Wholesale Distribution Directory National Mercado Leeds 0113 3802900

Fells Carpets Goole 01977 662211

North East Carpet & Flooring Gateshead 0191 482 7373 Fells Carpets Goole

01977 662211 Floorwise (North East) Ltd Birtley - see Floorwise p16 Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@ Wood Floor Sales Redditch 01527 511888 help.redditch@

North West A&A Carpets Manchester 01204 701188


D. M. Miller Ltd Manchester 0161 205 9949 Fells Carpets Goole

01977 662211 Green Tree Distribution Stone, Staffordshire 01785 818005 Lee Floorstok Ltd Liverpool - see Floorwise p16 Lee Floorstok Ltd Manchester - see Floorwise p16 MCA Floorwise Ltd Morecambe - see Floorwise p16 Mytton Flooring Norwich - see Floorwise p16 Millbrook Carpets Darwen 01254 703999 Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@ Carpet & Flooring Manchester 0161 786 6800 manchester@ Wood Floor Sales Redditch 01527 511888 help.redditch@



Carpet & Flooring Birmingham 0121 421 9131 birmingham@

Beds Flooring Bedford 01234 341234

DMS Flooring Supplies Northampton 0845 643 5601 dmsnorthampton@

Faithfull Floorcovering Suffolk 01473 822341

Floorwise D & J Ltd Southam - see Floorwise p16

STS Flooring Distributors Ltd Cambridge Tel: 01954 781142 See page 28 for details

Green Tree Distribution Stone, Staffordshire 01785 818005 J J Wholesale & Distribution Ltd Birmingham 0121 765 4994 Mattys Wholesale Carpets Birmingham 0121 359 2001 RPS Flooring Mansfield Woodhouse - see Floorwise p16 STS Flooring Distributors Watford 08454 342000 see page 28 for details

Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@ Wood Floor Sales Redditch 01527 511888 help.redditch@

Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@ Wood Floor Sales Redditch 01527 511888 help.redditch@

South East Acorn Carpet Accessories Bromley, Kent - see Floorwise p16 Ashmount Flooring Supplies Ltd Tottenham 0208 808 2158 Beds Flooring Bedford 01234 341234

Woodall Brothers Ltd Shrewsbury - see Floorwise p16

THE STOCKLISTS December 2012

Are you a Wholesaler? If you’re not listed here, please call Diane Martin on 01482 659396.

The Stocklists Wholesale Distribution Directory Carpet & Flooring Bow 020 8525 5691

Kent Flooring Supplies Ltd Chatham 01634 668668

Carpet & Flooring Camberley 01276 672100

Littner Hampton London 020 8520 8474

Clifford Floors Strood 01634 285900 Culpeck Strood 01634 299000 Columbia Flooring Middlesex 020 8443 3322 See page 20 for details

Potts & Ward, Woodcocks Ltd Brighton 01273 557211 Rackhams London 020 8531 9225 See page 26 for details Salesmark Lancing - see Floorwise p16

Solent Wholesale Carpet West Sussex 01243 774623 DMS Flooring Supplies Hemel Hempstead 0845 643 5344 See page 27 for details DMS Flooring Supplies Milton Keynes 0845 643 5320 Faithfulls Service Centre Kent 01322 285001 Faithfulls Service Centre Walthamstow 0208 498 3040 Faithfull Floorcovering Suffolk 01473 822341

THE STOCKLISTS December 2012

STS Flooring Distributors Orpington/Croydon 0845 434 1000 see page 28 for details Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@carpet Wessex Flooring Amesbury - see Floorwise p16 Wood Floor Sales Redditch 01527 511888

South West Carpet & Flooring Bristol 0117 316 0555 Fitwell Flooring Ltd Redruth - see Floorwise p16 Fitwell Flooring Ltd Newton Abott - see Floorwise p16 Solent Wholesale Carpet West Sussex 01243 774623 See page 27 for details STS Flooring Distributors Thame (Oxford) 01844 213555 see page 28 for details Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@carpet Wood Floor Sales Redditch 01527 511888

Scotland Carpet & Flooring Glasgow 0141 427 8456

Headlam Scotland North Lanarkshire 01698 831 000 Neil Smith Ltd Glasgow - see Floorwise p16

Wales Carpet & Flooring Bristol 0117 316 0555 Mattys Wholesale Carpets Birmingham 0121 359 2001 Roma Flooring Neath - see Floorwise p16 Vanguard Carpets Redditch 0845 601 1189 customerservices.redditch@carpet Wood Floor Sales Redditch 01527 511888

Ireland Provincial Floorcoverings Ltd Dublin - see Floorwise p16 Provincial Floorcoverings Ltd Belfast - see Floorwise p16 Provincial Floorcoverings Ltd Limerick - see Floorwise p16

C. K. Davie Ltd Aberdeen - see Floorwise p16 C. K. Davie Ltd Dundee - see Floorwise p16


floorwise National Network of Floorwise Distributors Acorn Carpet Accessories 16 Bromley, Kent Tel: 020 8462 0422 Fax: 020 8462 0927

Neil Smith Ltd 3 Glasgow Tel: 0141 552 1141 Fax: 0141 552 0623

C. K. Davie Ltd 1 Aberdeen Tel: 01224 820077 Fax: 01224 822344

Provincial Floorcoverings Ltd 4 Belfast Tel: 028 9075 3202 Fax: 028 9075 3901

C. K. Davie Ltd 2 Dundee Tel: 01382 226533 Fax: 01382 226544 Fitwell Flooring Ltd 20 Redruth, Cornwall Tel: 01209 214344 Fax: 01209 211162

Provincial Floorcoverings Ltd 9 Dublin 10 Tel: 00353 (0)1 626 3913 Fax: 00353 (0)1 626 3960 LoCall: 1850 445 746 (ROI)

Fitwell Flooring Ltd 19 Newton Abbot, Devon Tel: 01626 835935 Fax: 01626 834334

Provincial Floorcoverings Ltd 10 Limerick Tel: 00353 (0)61 227 100 Fax: 00353 (0)61 227 000 LoCall: 1850 445 745 (ROI)

Floorwise D & J Ltd 13 Southam, Warks Tel: 01926 814922 Fax: 01926 817899

Roma Flooring 15 Neath, West Glamorgan Tel: 01639 633001 Fax: 01639 646116

Floorwise (North East) 5 Ltd Birtley, County Durham Tel: 0191 410 7070 Fax: 0191 410 6116

RPS Flooring 11 Mansfield Woodhouse, Nottinghamshire Tel: 01623 624198 Fax: 01623 620931

Lee Floorstok Ltd 8 Liverpool Tel: 0151 708 7420 Fax: 0151 708 7241

Salesmark 17 Lancing, West Sussex Tel: 01903 750522 Fax: 01903 851111

Lee Floorstok Ltd 7 Manchester Tel: 0161 231 8080 Fax: 0161 231 8787

Wessex Flooring 18 Amesbury, Wiltshire Tel: 01980 625888 Fax: 01980 676969

MCA Floorwise Ltd 6 Morecambe, Lancashire Tel: 01524 33517 Fax: 01524 381852

Woodall Brothers Ltd 12 Shrewsbury, Shropshire Tel: 01743 441584 Fax: 01743 441629

Mytton Flooring 14 Norwich, Norfolk Tel: 01603 624387 Fax: 01603 612888

1 2 3

4 5

6 7 10



11 12 13



18 19

16 17


HEAD OFFICE Floorwise Group Limited, Floorwise House, 22 High Street, Kegworth, Derby DE74 2DA, UK. Tel: 0044 (0)1509 673974 Fax: 0044 (0)1509 674841

Award-Winning Flooring Accessories




PROFILES •• •• 16

THE STOCKLISTS December 2012

Flooring factsheet Wool fibre THE BEST CARPET WOOL Wool carpets have a historic reputation for quality because as a fibre it is known to withstand pressure and have excellent appearance retention properties. The best wool for carpet production is ‘strong’ wool and this is grown on sheep breeds found in Britain and New Zealand. Most carpets will contain both British Wool and New Zealand Wool because British Wool is more bulky and resilient and offers texture and unique heathery shades to carpet, whilst New Zealand wool is softer and whiter and particularly good for plain, lighter shaded ranges. Combining the two within a blend for carpet yarn gives manufacturers the perfect qualities for carpet. 100% wool or 80/20 – 80/10/10 wool rich Wool has yet to be matched by any man-made fibre; it has superior strength and does not need other fibres to improve its performance. However manufacturers choose to use synthetic fibres within the yarn blend for a number of reasons. These include fibre flexibility, dyeing, heat setting, stain resistance, durability and cost. These wool rich compositions offer industry standard carpets which will perform well in the home. THE BENEFITS OF WOOL CARPET Practical Strong and Resilient – Wool carpet will provide superior performance over many years as it can offer unique resilience and long lasting durability. The natural crimp of wool offers valuable ‘bounce-back’ so that pile compression is resisted and the effects of tracking and shading are reduced – maintaining good appearance over many years. Easy care – Wool is a natural fibre that has an inbuilt resistance to soiling due to its natural oils and its outer surface of microscopic scales and as a result additional anti-soil treatments are not necessary. Simply vacuuming the carpet will keep it looking good and whilst wool initially repels spills, prompt and complete blotting with white paper towels or an absorbent cloth is advised and will address many household spillages.



Comfort Soft and Warm – Wool carpet adds luxurious underfoot comfort and warmth to the home and acts as an insulator improving heat retention and energy efficiency. Peace and Quiet – Wool carpet absorbs sound and cushions the home against echo and room to room noise transfer. Safety Fire Retardant – Wool is naturally fire resistant, has a slow ignition rate and tests show that it is self extinguishing within seconds. It meets many safety regulations without additional treatments and is favoured in contract locations for this reason. Fall Friendly – Carpet cushions and so provides a softer floor which protects against serious injury in falls by the very young or the elderly. Internal Environment Indoor Environment – As a natural ‘smart’ fibre with a complex physical and chemical structure, wool helps to create a balanced atmosphere in the home. It breathes and absorbs humidity in the air, releasing it when the atmosphere becomes dry and helps improve air quality by absorbing airborne toxins in indoor air. Anti–allergy – The minute scales on the fibre’s surface will hold fine dust until vacuumed which helps to reduce floating particulate in the atmosphere. Wool does not give off harmful emissions or promote the growth of bacteria and wool is not a food source for dust mites. Eco/Environmental Natural and Sustainable – Grown on sheep, which graze freely, wool is both 100% natural and fully sustainable. As shearing is a necessary part of animal husbandry this means that every year there is a fresh supply of wool available for the carpet manufacturing industry. Energy Efficient – Wool is energy efficient in the home and also in carpet production. Biodegradable – Wool fibre is biodegradable in soil and will produce nitrogen, sulphur, carbon dioxide and water which are all plant nutrients. Environmentally Assessed – Wool is an environmentally responsible fibre that has been measured in terms of its ecological impact. A Life Cycle Analysis study carried out by Leeds University to ISO 14040 standard for British Wool concludes that it compares favourably when measured against man-made fibres.



British Wool The Planet Friendly Fibre for Carpet THE STOCKLISTS December 2012



THE STOCKLISTS December 2012

THE STOCKLISTS December 2012


The Leading Country Wide Carpet & Flooring Suppliers We can supply you with virtually any make of carpet and flooring at GUARANTEED maker’s list price....... Delivered direct to business premises FREE OF CHARGE. For a Speedy and Efficient Service

CALL US NOW!!! 020 8443 3322 Columbia Flooring plc



Tel: 0208 443 3322 Fax: 0208 805 2346 Opening Times: Monday - Friday 8.30am to 5.30pm Saturday 8.30am to 12 noon THE STOCKLISTS December 2012

An R-Griffith Company

John Lanham watts Carpets Ltd

wool Loft House, sandbeck way, wetherby. Ls22 7dN email: web: tel: 01937 588511 Fax: 01937 588557

John Lanham watts Current ranges Castle Howard Richmond Court Kirkham Abbey Bayton House Bedale Duchy Duncombe Park Raby Park Moortown Harrogate Velvet Wool Loft Velvet Wool Loft Weave Wool Loft Designer

4m 4m 4m 4m 4m 4m 3.66m 3.66m 3.66m 4m 4m & 5m 4m & 5m 4m & 5m

10 Row Axminster 10 Row Axminster 9 Row Axminster 9 Row Axminster 8 Row Axminster 8 Row Axminster 9 Row Axminster 7 Row Axminster 8 Row Axminster Rolls Only Velvet 100+ Colours Chunky Wool Loop Quality 80/20 Twist

Goodacre Current ranges Lakeland Tones Lakeland Charm Lakeland Heathers Naturally Herdwick Royal Coniston Royal Cumberland Royal Kendal

8.5 8.5 8.5 9 7 8 9.5

Row Row Row Row Row Row Row

3.66m Axminster 3.66m Axminster 3.66m Axminster 3.66m Axminster 3.66m Axminster 3.66m Axminster 3.66m Axminster

Good News & PromotioN

BesPoke CarPets

John Lanham Watts carpets would be happy to submit a price for any bespoke carpet project. We can provide a completely bespoke Axminster in terms of any design and any colour from as little as 100 sqm. We are also happy to price for any hand tufted requirement. We can help you with design work and can prepare Kibby trials for your consumer’s consideration. We also have stock of Moortown Contract Rated Axminster (pictured above) for where timing and budgets are constrained. Please contact us at


You will probably know John Lanham Watts Carpets Ltd has taken over the Goodacre brand. Whatever next? We are supplying these carpets with immediate effect and we do wish to make it clear that any Goodacres cuts will count towards the JLW reward voucher scheme and so you will earn ÂŁ1 per sqm for every Axminster cut you sell up to the end of the year.

Please note we are looking for quality Agents in the South East, Scotland and the Home Counties Please get in touch if you believe you can sell quality products & services.

representation Yorkshire, Lincolnshire & Nottinghamshire Mr S Fletcher 07831 818989

South Wales, Avon & Gloucestershire Mr P Thomas 07850 934849

Norfolk, Suffolk, Essex, Cambridgeshire Mr J Hart 07889 264466

Lancashire, Cheshire, Merseyside, Greater Manchester and North Wales Mr A Powell 07540 112998

Cornwall, Devon, Somerset, Dorset and Wiltshire Mr A Owen 07971 362087

Contract Sales Mr Gary Kendall 07802 661944

Cleveland, Durham, Tyne & Wear, Northumberland & Cumbria Mr R Conway 07967 721529

West Midlands, Leicestershire, Warwickshire, Hereford & Worcester, Staffordshire, Shropshire and Powys Mr S Campbell 07921 439419

Northern Ireland Mr Matt Mckillen 07732 263678 Republic of Ireland Mr A M Dunne 00 353 872593060

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Covering the country... Lighten up!

Yorkshire & North East

Our new illuminated lecterns for élegance and Satisfaction are the talk of the trade. Ask your rep for more details of our market-leading POS...








Wales & South West





Wood Floor Specialist



The Regency range of stain-resistant carpets ticks all the boxes:


 quality  choice  availability  service  price

THE STOCKLISTS December 2012

CAREFREE Carpets are distributed by

. quality and service Scotland



North West




South East






JOHN AKIEN M: 07791 891024 S.W LONDON, SURREY (INS. M25)


Preston Sales tel: 01772 696787 fax: 01772 311921 Newport Sales tel: 01633 283959 fax: 01633 275454 London Sales tel: 01322 628707 fax: 01322 698733 THE STOCKLISTS December 2012




Tel: +44 (0) 1562 754382 Fax: +44 (0) 1562 861 074 Sales: Info:

Introducing the UK’s newest weaver, now open in Kidderminster with high levels of stock for rapid delivery. Wilton Sandhurst

Modern carpets manufactured using traditional values

Sandhurst Range The Wilton Sandhurst range is woven with 24 beautiful and modern colours. This plain twist is a great choice for both domestic and commercial markets. • Wilton Hardtwist Cut Pile • 80% New Wool, 20% Nylon, 1458 g/m2 • 4m • Extra Heavy Wear

Contrast Range A cut and loop range weighing in at 47oz comes in 6 modern and exclusive colours. Unique contrast pattern provides this Wilton range with a vibrant and strong presence. • Wilton Cut & Loop Pile • 100% New Wool, 1594 g/m2 • 4m • Extra Heavy Wear/Heavy Commercial

Honeycomb Range This cut and loop range features in 6 natural and warm colours. Made out of 100% new wool, the bee hive type of texture our Honeycomb range adds additional warmth. • Wilton Cut &Loop Pile • 100% New Wool, 1187 g/m2 • 4m • Heavy Wear/Medium Commercial

Chequers Range A loop range weighing in at 35 oz and comes in 6 colours with a unique chequers board like pattern. 100% new wool ensures high quality texture feel.

Wilton Contrast

• Wilton Loop Pile • 100% New Wool, 1187 g/m2 • 4m • Extra Heavy Wear

Marble Planet Range This range is made of 80% new wool and 20% nylon and is ideal for commercial and heavy domestic use. It features 8 strong and passionate colours. • Axminster Cut Pile • 80% New Wool, 20% Nylon, 1255 g/m2 • 3.66m • Very HeavyWear/Medium Commercial

Seascape Surf Range Our Wilton Seascape Surf range features 6 colours and is made out of 100% New Wool, ideal for commercial as well as domestic markets. • Wilton Cut Pile • 100% New Wool, 1246 g/m2 • 4m • Very HeavyWear/Medium Commercial

Baroque Cameo Range With the 10 strong commercial colours, the medallion pattern in combination with pindots makes this range ideal for ballrooms, function rooms and public areas.

Axminster Contrast

• Axminster Cut Pile • 80% New Wool, 20% Nylon, 1356 g/m2 • 3.66m • Extra Heavy Wear/Heavy Commercial

Baroque Pindot Range The traditional pindot pattern makes this range ideal for hotel rooms and receptions. Weighing in at 40oz our Baroque Pindot range, this Axminster range has 10 strong commercial colours. • Axminster Cut Pile • 80% New Wool, 20% Nylon, 1356 g/m2 • 3.66m • Extra Heavy Wear/Heavy Commercial

Trellis Range The range features 8 soft and natural colours which makes it extremely pleasant and warm. Made in 80% New Wool and 20% Nylon for the commercial market. • Axminster Cut Pile • 80% New Wool, 20% Nylon, 1255 g/m2 • 3.66m • Very HeavyWear/Medium Commercial

Tartan Range MasterWeaver AxminsterTartan range features 6 modern and vibrant colours, combining traditional Tartan design with modern and vibrant colours. • Axminster Cut Pile • 80% New Wool, 20% Nylon, 1255 g/m2 • 3.66m • Very HeavyWear/Medium Commercial

Axminster Marble Planet

MasterWeaver LTD. Stourport Road, Kidderminster, Worcestershire, DYl17QL. England 24

THE STOCKLISTS December 2012

THE STOCKLISTS December 2012


In the year that price is King, Rackhams are proud to remain the King of prices!! GRAPHICS / CONTRACT GELS



Arena Endurance Sentinel

Atmosphere Briar Twist Clyde Desert Twist Deluxe 4&5m Dublin Heather Dublin Twist 2011 Easy Heathers Fairfield Supreme 4&5M Heathertwist Design Heathertwist Supreme 4&5m Helmsley Moorland Twist Pembridge Twist Rhapsody Salt ‘n’ Pepa Stain-Tex Twist 4&5M Startwist / Startwist Supreme 4&5M

Parallel Lines

NATURAL EFFECT Ancona Cashmere 4&5M Country Treasure 4&5M Challenger Berber Gold Fields Hopscotch 2012 Houndstooth Tweed Ivory Coast 2012 London Life 4&5M Promenade Rocca Rustic Treasure San Salvador 4&5M Shetland/Shetland Design 4&5M Silver State Sloane Square 4&5m

SAXONY / SHAG PILE Endeavour Half Century New Century Saxon King Somerset ‘Stay at Home’ Saxony Sweet Seduction Tennessee

Blackjack Casino Royale Champion Eclipse 2012 - Part I Eclipse 2012 - Part II Mojo 2012 Puregrip XL Supergrip II Suregrip XL Thunderball Valu Grip+



CORD, NEEDLEPUNCH & ENTRANCE MATTING Bedford Gel Bolero Explorer Hippo Mat Gala Linea Magnum Mat Magnus Mat Rackcord 2012 Scorpio Supacord


Citation Twist Discovery 4&5M Eden Twist 30/40/50 4&5M Iconic Twist 40/50 4&5M Inspire Twist 30/40 Palace Twist 50/60 4&5M Paramount 30/40 4&5M Super Sixty 4&5M The Berber Twist Collection 40/50 4&5M Ultimate Textures 4&5M Ultimate Berber Twist 4&5M Ultimate Twist 40/50 4&5M Ultimate Luxury 4&5M

VELOUR / VELVET Designers Dream

Bedford Cord Capital Plus Heuga 727 Magnesium Neutron Positron Proton Quark

Call now to receive a copy of our latest special price guide!

We also stock Ball & Young Underlays, Accessories, Entrance Matting and offer a Special Order Service on products from virtually every flooring manufacturer in existence! 48 hour Delivery Service on all Balterio Laminate Ranges.

Your chance to join the Rackhams Team!! We have a vacancy for an area manager for our active and successful North London area, the ‘home patch’! We need a vibrant, hardworking and organised sales person to manage this area and promote our products, our brand and our high service levels to an area north of the Thames within the M25. Want more details? Move quickly and call Antony Stapleton on 07881-502505

Area Sales Executives TBA London N,W, NW & E Postals, Essex & Middx (Within M25)


James White London SW Postals, Surrey (West of A24), Beds, Berks, Bucks, Herts (West of A1) 07881-502508

Paul Henson Essex (Outside M25) Cambs, Suffolk, Herts (East of A1) 07837-295379

Phil Wheeler London SE Postals, Kent, Surrey (East of A24) & Sussex 07881-502507

Anthony Stapleton Sales Director 07881-502505 / 020-8498-2845 THE STOCKLISTS December 2012

Solent Wholesale Carpet Company Ltd CARPET, FLOORCOVERING & ACCESSORY WHOLESALE DISTRIBUTORS Telephone: 01243 774623 Fax: 01243 533636 E-mail: Website: Zola Park, Barnfield Drive, Chichester, West Sussex, PO19 6UX.

CHECK STOCK, PLACE ORDERS AND MANAGE YOUR ACCOUNT 24/7 ALL THROUGH OUR WEBSITE Oxford, Berks, Bucks, Beds, Hants, Middlesex & Herts . . . . Ian Cardrick,, Sussex E & W, Surrey, South London & Kent. . . . . . . . . . . . John Robson,, Hants, Wilts, Dorset, Somerset, Gloucs, & I.O.W.. . . . . . . . . . . Adam Ayling,, Accessary Sales and IT Specialist (All Areas). . . . . . . . . . . . . . . . . Luke Crooks,, VICTORIA Castillion Celtic Heathers Crown Twist EasiCare - Full Collection Gaelic Heathers Imperial Velvet Natural Companions (Sisal, Chenille, Ridge) Options 288 Regal Twist Rustic Jewels Tudor Twist Coll LANO Bolero Campus X-treme Chiselhurst Fortuna Heather Twist Design Heather Twist Supreme Pembridge Twist Sentinel Startwist Coll BALTA Casablanca Desert Twist Deluxe Fiesta Fusion High Flyers Highland Tweed Gala Cord-all options in stock Moorland Twist Nobility Rosemount Saxon King Shetland Shepherd Twist Stainsafe Favourite Super Wiltax Techno Twisty LUSOTUFO Celtic Horizon Mandaly Pavillion Velvet Safi Sintra Boucle Tangier Titan & Tital Diagonal Twist Berber Unique Valencia

CORMAR Apollo Berwick 40/50 Home Counties 42/50 Living Naturals Malabar Oaklands 32 Oaklands 42 Oaklands 50 Primo Choice Primo Plus Sensation BROCKWAY Amore Stripe Collection Avanti Cavendish Cresta 40/Cresta 50 Orion/Orion Major Radnor 30/Radnor 40 DOMO Absolute Luxury Briar Twist Cabaret Festival Twist Heather Twist Playground Portofino Prima Scorpio IVC Classic Limestone Comfylux Extra Expressions Fantasy Fusion Master Grip Planet Precious Metals Presto Tile Styles Ultimate Oak Ultimate Minerals Victoria ITC Belgravia Concerto Consul Heritage Collection Palace TAPIBEL Cachet Melody Reeds Sysoltex Homested/Aran/Crofter Toscana

mobile: 07973 406329 mobile: 07973 898453 mobile: 07973 406799 mobile: 07966 664379

BEAULIEU carpets Adventure Twist Athena Dublin Dublin Heathers Explorer Endurance Fashion/Gallery Grass Collection Heavy Tread Mars Motor Car Pronto Selections Sweet Homes Yucatan vinyls Celtic Stone - New Colours Chess Comfort Grip Grandioso Jazz Magnum Sherwood Oak Studio Sonata Urban laminates Essentials (previously Casa) Cottage MOHAWK CARPETS Century Collection - Century - Half Century Presidential Collection - Independence - Liberty - Freedom (4&5M) - Splendor MISCELLANEOUS CAVALIER Celebrations Country Collection Hamlet Parish and Village LEIGH SPINNERS Atlas Velour THOMAS WITTER Innovations 50oz & 60oz C&H Homestyle LVT - planks and tiles PARAGON Toccarre Carpet Tiles

We carry other products not listed above, and can also provide a swift special order service on non stock lines. Our reps and sales office would be pleased to answer all enquiries. Our last Price List is dated November/December 2012. THE STOCKLISTS December 2012





08454 341000 • ORPINGTON • CROYDON • WATFORD • CAMBRIDGE • OXFORD (THAME) • 08454 342000

Did You Know? STS Flooring Distributors Ltd stock a large range of carpets and carpet tiles via our 5 depots.

STS Goldline Stock Carpets Abbey Twist 30/40 Aston Twist Bernwood Design Bernwood Twist Bernwood Supreme Bernwood Heather Supreme Blenheim Twist 40 Blenheim Twist 50 Cherwell Cord Chislehurst Classic Berber Twist Fairfield Creation Fairfield Supreme Gladiator Supreme Harrier Felt Harrier Supreme Gel Heathdale Multicare Classic New Valley Twist Orinoco II Ravensbury Twist 32/40/50 Scala Serenity Supersava Elite Supersava Heathers Supersava Stripe Edel Telenzo Hercules Lawrence Lima Puma Balta Stock Carpets Gala Cord New Shepherd Twist 28

Lano Stock Carpets Bolero Chislehurst Fairfield Creation Fairfield Supreme Heather Twist Design Heather Twist Supreme Pembridge Twist Sapphire Scala Scala Solutions Startwist Startwist Supreme Cormar Stock Carpets Apollo Berwick 40/50 Forest Hills Living Naturals Malabar Textures Natural Berber Twist Oaklands 32/42/50 Primo Choice Primo Delight Primo Plus Primo Tweeds Primo Ultra Sensation Town & Country Beauleu International Dublin Elite Dublin Heathers Ranger

Fibre Bonded Ecocord Supacord Carpet Stock Tiles Ascot Beckenham Cheltenham Collection Clipper II Croydon Croydon Impact Heuga 727 (Interface) Keston Lafitte (Gradus) Latour (Gradus) Saturn Series Collection (Interface) Stock Underlays Blue Heaven Cirrus Cloud Nine Contract Cloud Nine Super Contract Cosi 8mm & 10mm Cumulus Durafit 500 Durafit 650 Xpress 8mm+10mm Goldtred Collection Heatflow Collection Nimbus Willow Green Roma Silver Lining Tredaire Elite Treadmore

REGIONAL MANAGER NORTHERN Rachel Sherwood 07801 762724

REGIONAL MANAGER SOUTHERN Dana Baldock 07801 762725

AREA MANAGERS NORTHERN Dave Lowman 07500 847758 North/East London, Beds, Bucks, Herts, Middlesex, Northants, Warwickshire, Wiltshire, Gloucestershire Phaedra Duncan 07738 329714 Berkshire, Oxfordshire Steve Osman 07919 128401 Essex, Cambs, Suffolk, Norfolk

AREA MANAGERS SOUTHERN Mirka Mihulcova 07500 847566 South/West London, W Sussex, Berks, Hants, Surrey Vicky Langley 07962 646847 Surrey, W Sussex, Hants, South/West London Paul Jeffery 07717 218024 South/East London, Kent, E Sussex

THE STOCKLISTS December 2012

Tel: 01422 374417 or 01422 371226 Fax: 01422 377452 Email: Unit B7 Warhurst Road, Lowfields Business Park, Elland, W. Yorkshire HX5 9DF Piccadilly multi-stripe from the Tube Collection

SEASONS GREETINGS We’d like to wish all of our customers, colleagues – indeed, anyone that knows us – our sincerest best wishes for Christmas and the New Year. As we have done in previous years we are making a donation to our local hospice, Overgate, rather than sending out greetings cards.

PREPARING FOR DOMOTEX For us the New Year always starts off with a bang – otherwise known as Domotex, the big one for European carpet manufacturers. As usual the stand will be packed full of samples of both current ranges; new ones you might have seen prototypes of at Harrogate that have been further developed and are about to go into production; and even more prototypes of exciting new ideas. Just for starters, we’re particularly looking forward to the launch of Hammersmith – the bold new multi-stripe being added to the hugely successful 100% 3-ply wool Tube Collection; and, for the contract market, to Lima Stripe, a really eye-catching jazzy stripe Gelbac in our own 100% Edelon polypropylene. But there’s going to be lots more stylish, fabulous value new qualities to whet your appetites. If you’re coming to Hannover, don’t forget to drop in for a drink, Lesley and Robert would be delighted to see you: 12-15 January – Hall 5, stand C18.

Xpress revisited – isn’t it gorgeous!

Xpress in choc ice wide stripe

Move over!

This photo of Xpress in its wide-striped guise in what we aptly call Choc Ice colourway was taken in an apartment in Italy and we think it shows off the product so well we wanted to share it with you. Where else can you get a carpet that looks this good, is this hard wearing and yet so keenly priced. It’s a superb 100% wool 3 ply, twocoloured striped bouclé tufted carpet which comes in six contrasting two-tone stripe variations mixing dark and mid brown tones with cream – there are two broad stripes; three ‘thick and thin’ stripes; and one narrow stripe.

We are still getting post which has been sent to our old address – but we have now stopped the forwarding service so if you haven’t amended your records, we can’t guarantee we’ll get your missive or that you’ll get an answer from us. Think about the inconvenience of orders or even payments going missing! Please make sure you’ve told ALL your business departments about our new address.

THE STOCKLISTS December 2012

OUR SALES TEAM Greater London as far as N. Circular on north side of Thames and as far as M25 on south side, Surrey, Middlesex, Sussex, Kent John A Constable T: 01622 685397 M: 07836 734322 E: Yorkshire & North Lincs John Alsop T: 01904 762471 M: 07860 572220 E: Devon, Cornwall, Somerset, Dorset Brendan Hart M: 07850 130221 E: Lincs, Leics, Northants, Notts, Derbyshire Jim Osborne M: 07738 642934 E: Hampshire, Berkshire, Bucks, Oxfordshire Niall Martin M: 07866 735772 E: South Wales, Bristol, Gloucestershire, Wiltshire Andrew Jefferies M: 07831 457102 E: Lancashire, Cumbria & Isle of Man John Rostron M: 07973 733208 E: East Anglia, Bedfordshire, Cambs, Essex, Herts, Norfolk, Suffolk Jonathan Hart T: 01621 817992 M: 07889 264466 E: West Midlands Paul Brewer T: 0121 4277117 M: 07798 745181 E: Greater Manchester, Cheshire, North Wales Philip Hambleton T: 01925 740050 M: 07966 397676 E: North East Rebecca Gibbons M: 07970 491215 E: Scotland Tim Tindal T: 01436 671421 M: 07836 705620 E: Channel Islands, Isle of Wight John Eastlake T: 01323 896141 M: 07885 398858 E: Northern Ireland Gary O’Boyle M: 07831 220675 E:

YOUR HEAD OFFICE TEAM CONTACTS Operations Manager: Lesley Inman M: 07703 337989 E: 29

Weston Hammer UK 16/17 Byford Court Hadleigh IP7 6RD Tel: +44 (0)845 644 9090 Fax:+44 (0)845 644 9191

New stands We are pleased to announce the arrival of two new in-store display stands that hold all of our collections. If you are interested in having one of these units, please contact your local sales agent or our sales office.

Jacs Designer tonal loop pile in 100% Wool available in 4m and 5m widths. Natural Lines Super luxurious 100% Wool loop pile available in 4m and 5m widths. Tunis A heavy domestic berber loop pile in 100% Wool available in 4m and 5m widths. Queen Tweed A fine heavy domestic berber loop pile in 100% Wool available in 4m and 5m widths. Denver A stylish heavy domestic tonal loop pile in 100% Wool, available in 4m and 5m widths. Oklahoma A heavy domestic berber loop pile in 100% Wool available in 4m and 5m widths.

Supreme Stripe A heavy domestic tonal stripe in 100% Wool loop pile. Supreme Boucle Our best selling level loop 100% Wool product available in 12 up to the minute colours in both 4m and 5m widths.

Imperial Boucle A heavy domestic loop pile in 100% Wool available in 4m and 5m widths.

Las Vegas A chunky luxurious loop pile in 100% Wool available in 4m and 5m widths. Royal Velour A luxurious velour in 80% Wool/20% Nylon in 5m wide. Sisal Boucle and Sisal Berber Natural fibre textured loop pile ranges in two styles. The Stone Fibre Collection Our unique flat woven quality in many fashion styles and colours available in 4m and 5m widths. Orlando A chunky loop quality with a thick latex backing for a luxurious feel.

Bespoke Design carpet from Hammer Carpets You may not have heard of them but Hammer Carpets in Denmark are the worlds largest manufacturer of Colortec bespoke design carpets in the world. Colortec is a state of the art tufting machine that uses computer controlled technology to manufacture any design in a maximum of 8 colours. This tried and tested manufacturing method is up to 10 times faster than Axminster and exactly replicates the appearance, unlike a printed design carpet. If you would like more details of this type of carpet and to find out how competitive and easy to use it can be then please call your Sales Agent or our Sales office who will be happy to help.

OUR UK SALES TEAM Mr Ron Fewery Tel: 07976 244892 London, Oxfordshire, Berkshire, Buckinghamshire. Mr Steve Acton Tel: 07957 836207 Kent, Sussex, Hampshire, Surrey, Dorset. Mr Gary Foster Tel: 07515 283872 East Anglia, Northamptonshire. Mr Martin Lees Tel: 07522 740954 North Wales, Cumbria, Manchester, Liverpool. 30

Mr Derek Boyd Tel: 07940 320708 Scotland. Mr Lee Palmer Tel: 07774 101640 Channel Islands. Mr Jonathan Gorman Tel: 07815 121660 Northern Ireland. Mr Mark Garbett Tel: 07840 664757 Bristol & the West Country.

Mr Steve Fletcher Tel: 07831 818989 Yorkshire, Lincolnshire, Nottinghamshire, Tyneside. Mr Keith Stevens Tel: 07710 160166 Midlands & South Wales.

Please visit our website at for online cutting requests and more information on our products, or telephone 0845 644 9090 (local rate) to speak to one of our telephone sales team

THE STOCKLISTS December 2012

3 December 2012

FlooringNews Cracking walnut The beautiful and expensive look of real walnut flooring is a lot more achievable thanks to Series Elite 10mm American Black Walnut laminate planks from UK Flooring Direct. Homeowners and fitters alike will appreciate the stunning aesthetics and attractive price point of this laminate flooring, which features elegant colour variations and bevelled edges on all four sizes to add unique depth and dimension to interior spaces. Ideal for high-traffic domestic areas, such as hallways, kitchens and living rooms, American Black Walnut is durable and hardwearing. With a 10mm thickness, it is also suitable for commercial fittings with standard amounts of foot traffic such as small shops or an office, making it a great all-purpose flooring that suits a whole variety of installations. “Series Elite American Black Walnut planks are finished with a natural pore surface that mimics the structure of real walnut flooring, and it is this attention to detail that sets them apart from other replica laminates,” comments Josh Ashby, product manager, UK Flooring Direct. “Real walnut tends to be highly expensive, but with flooring as realistic as this, there’s no need to spend excessive amounts of money. Plus, the resilient nature of Series Elite American Black Walnut planks will ensure that they remain looking good for longer.” Easy to maintain, this flooring is finished with a subtle sheen for enhanced protection and lasting looks, and is 159mm wide and 1380mm long. UK Flooring Direct offers anytime online ordering for complete convenience and ease of purchase. T 0844 327 0000

T&R throughly Modena T&R Floor Covering Distributors has introduced a new range of safety flooring to its stockholding, enabling quick and direct delivery for customers. Polysafe Modena PUR, manufactured by Polyflor, is a new decorative, slipresistant floor that features a high-clarity, micro-granite appearance. It is available in 14 different shades, with colour options spanning from earthy grey and moss tones, to vibrant citrus shades. Polyfor’s Polysafe Modena PUR is suitable for both high traffic showcase areas, as well as traditional safety flooring locations at risk from spillages. The inclusion of clear aluminium oxide within the product provides virtually invisible built-in safety, without compromising the floor’s aesthetic. Polysafe Modena PUR is fully compliant with HSE and UK Slip Resistance Group Guidelines, achieving 36+ in the Pendulum Wet Test (Slider 96) and a surface roughness of 20 microns and above. It also benefits from Polyflor’s exclusive Polysafe PUR maintenance enhancement; this is cross-linked and UV-cured, providing optimum appearance levels, easier maintenance and a reduction of life-cycle cleaning costs by up to 60%, compared to untreated safety flooring. In addition to providing sustainable wet slip resistance, Polysafe Modena PUR fully meets the requirements of EN 13845 - the European standard for safety flooring - and achieves a BRE Global Generic A+ environmental rating. The product also contains recycled material and is suitable for recycling through the Recofloor Vinyl Take Back Scheme. T 0115 925 7711

from The Stocklists

December 2012 31


Healthy option for Polyflor Polyflor, a leading UK manufacturer of commercial and residential vinyl flooring is delighted to announce that around 10,000m2 of its flooring has recently been installed in the new Women and Children’s Unit at The Royal Oldham Hospital. The Pearlazzo PUR range in a variety of different colours has been installed and several designs have been wajerjet cut into the floor for added effect. Alison Gilmore, Market Manager at Polyflor adds, “Pearlazzo PUR can be welded at the seams and to coved skirtings to create continuous, impermeable surfaces that offer no sanctuary to dirt and bacteria. The PUR treatment also means that the flooring is very easy and simple to clean”. David Shepherd, Facilities Manager at the Hospital says, “It is vital that the hospital is a pleasant and welcoming environment for our staff, patients and visitors and we feel strongly that a healthy environment promotes a greater sense of wellbeing and can help with recovery”. Within the new BRE Global rating scheme Pearlazzo PUR achieves a BRE A+ rating in major use areas such as healthcare and education and Pearlazzo PUR is 100% recyclable through the Recofloor vinyl take-back service and contains 25% recycled material. Pearlazzo PUR meets the performance requirements of EN 649/EN ISO 10581 and is fully tested to fire safety standard EN 13501-1. Pearlazzo PUR has also passed the most stringent VOC emissions tests, including Indoor Air Comfort GOLD from Eurofins, demonstrating no negative contribution to indoor air quality. T 0161 767 1111

Brockway’s bespoke Bruce

Ulster’s carpet King

Kidderminster’s Brockway Carpets has announced the appointment of Bruce Calverley as Bespoke Carpet Manager, as part of major development plans to extend its bespoke offering to domestic and commercial markets. Bruce will be responsible for spearheading an exclusive bespoke product range of luxury carpets, being developed to support the company’s expansion into the high-end, domestic and contract flooring market sectors. “Brockway’s new bespoke portfolio is a ground-breaking expansion for both the company and industry alike,” commented Bruce. He said: “We expect to unveil the first range early 2013 and I’m delighted to be joining the team at what is such an exciting and important time in Brockway’s future. “Brockway is a company that I have known and respected for many years. Having previously been a supplier of woollen spun yarns to Brockway over 20 years ago, and now being a part of the team, it’s like being welcomed back as an old friend.” Bruce brings with him significant industry experience in both the UK carpet retail and commercial sectors after spending the last 12 years working for a bespoke carpet manufacturer. “This is a tremendous opportunity for us to launch an unrivalled selection of luxury products. It gives us the opportunity to take the lead with the growing trend for bespoke carpets, and further consolidates our market position as a brand leader,” added Charles Annable, managing director of Brockway Carpets. “We’re delighted to have Bruce on board and his expertise in this specialist area is going to give us an excellent head start in developing our customer portfolio.”

Ulster Carpets has announced the appointment of Joe King as Residential Sales Development Manager covering the UK and Ireland. Joe joins Ulster Carpets with sixteen years experience in the carpet trade having worked previously with Abingdon and Brintons/Woodward Grosvenor. His interests and hobbies include golf, travel and football. This newly created role involves the creation of a new tufted brand for Ulster Carpets as well as the development of existing key accounts and buying groups. Joe has the foundation of industry knowledge required to cover this challenging and exciting new position. T 02838 334433

T 01562 828200

32 December 2012


from The Stocklists

December 2012 33


Succeeding with sub-floors Fitters and contractors can avoid the time-consuming and expensive problems posed by poor-quality subfloors with the revolutionary TacFast mechanical fix system that provides a quick and cost-effective solution for fitting floors. “Floor preparation issues often crop up, especially if the subfloor is in poor condition, and the associated costs with restoring it to a workable level can often spiral out of control, especially for budget-conscious projects, explains Jonathan Stone, CCO, TacFast Systems International. “And of course subfloor preparation can be an extremely lengthy process too, wasting time that could be spent better elsewhere. But TacFast eradicates the need for extensive preparation, saving both time and money without compromising on crucial quality.” Indeed, the TacFast system, which consists of a unique LocPlate interlocking disc and plate structure that is placed above the subfloor, and a hook and loop fastener that rapidly attaches the floorcovering, acts as a DPM and leveller. Acting as a water barrier to prevent moisture migration, the LocPlate layer can easily go over any cracks or gap and expansion joints to allow fitters to complete floor installations quickly and accurately, and with no possibility of damp later on. Requiring no adhesives, TacFast eradicates any lengthy drying times or unpleasant fumes, and critically it works with almost all types of floorcoverings, including wood and laminate planks, carpet tiles, ceramics, natural stone and LVT. “The TacFast system really is a one-stop solution when it comes to fitting floors,” continues Jonathan Stone. “Delivering real savings in terms of both time and cost, TacFast is quickly becoming the go-to installation method for a whole variety of flooring types. It’s incredibly easy to use and promises fast, highquality results.” T 01527 919891

Get your one-coat on for DPM Mapei, a leading manufacturer of adhesives, sealants and chemical products for the building industry have launched Mapeproof One Coat. True to its name the single coat product joins well known industry favourites Mapeproof ESM and Mapeproof 1K Turbo to provide a trio of DPM’s for all possible requirements. Available in 7kg units consisting of Part A 4.2 kg and Part B 2.8 kg Mapeproof One Coat is a two-component, black, single-coat epoxy surface damp proof membrane for controlling residual and constructional moisture in cementitious substrates. Mapeproof One Coat cures by mixing the twocomponents together before applying to the prepared and surface dry sub floor. It is ideal for use on cementitious sub floors with relative humidity moisture levels above 75% RH (BS8203) and below 97% RH prior to the installation of resilient floor coverings. Mapeproof One Coat can be applied by trowel or roller over power floated concrete sub floors and sand:cement screeds that incorporate an effective structural dpm, to control residual or constructional moisture. It is also suitable over under floor heating systems, except wooden floor installations.

Top spec for Mapei UK Mapei has announced that its UK Halesowen manufacturing facility has received OHSAS 18001 certification. The international Occupational Health and Safety Management System specification, which assists in recognising, controlling and minimising health and safety risks in the workplace, is designed to be compatible with ISO 9001 and ISO 14001, which the Halesowen plant achieved in 2010 and 2011 respectively. Mapei UK follows in the footsteps of many Mapei production facilities across the world in gaining OHSAS 18001 certification. This achievement demonstrates Mapei’s commitment to ensuring the health, safety and welfare of all their employees in the UK and is key to Mapei’s international philosophy in its quest for excellence. Mapei’s worldwide objective is to reach a position of leadership across all of its 15 product markets, and its management systems recognise its ethic and social responsibilities. Mark Louch, Managing Director, commented: “I am delighted that we are now certified to OHSAS 18001:2007. It is a very significant achievement and highlights the hard work and dedication displayed by all our staff at Mapei in the UK with the continuous support of the Mapei Group. As a business we continually seek opportunities to improve our practices in all areas of the company, and look forward to continuing this development in the future.” The Mapei Group invests 5% of annual turnover into research and development of which 70% is dedicated to the progression of sustainable products. T 0121 508 6970

34 December 2012


Merry Mats! Turn over for a festive treat from The Stocklists

from The Stocklists December 2012 35


Select, the best Specialist flooring and interiors PR and Marketing agency Select First is celebrating in style after its clients scooped both top awards in the Best Flooring category at the House Beautiful awards 2012. With a reputation for gaining great exposure for clients in both business-to-business and business-to-consumer media, Select First pulled out all the stops to secure both gold and silver in one category at the awards ceremony held in London’s Science Museum. The annual event, organised by leading consumer magazine House Beautiful, recognises excellence and innovation in design. Comprising 26 hotly contested categories, the awards draw huge interest from leading brands in the interiors and home industry, all eager to have their newest launches acknowledged as the best in class.

From left to right: Philiep Caryn, Quick-Step; Tom Bourne, Select First; Charlotte Boyd, House Beautiful.

Fighting off stiff competition from some of the industry’s biggest names, Quick-Step won gold for its elegant new range of extra wide laminate planks, with Avenue Floors coming in a close second to claim the silver for its colourful Bubblegum & Liquorice collection of cushion flooring.

“Having two of our clients win both possible awards in the flooring category is testament to our commitment to the flooring and wider interiors industries,” comments Myles Hazebroek, managing director, Select First. “It’s a great way for us to celebrate as 2012 draws to a close, and we have our eyes set firmly on more prizes at next year’s ceremony.” T 08450 943349

Sweet success for Avenue Victoria ‘annus horribilis’ The end of a turbulent year for Victoria Carpets has been marked with the departure of long-standing MD Alan Bullock and a downbeat forecast from the new board of directors. Mr Bullock elected to retire with immediate effect in November after 40 years at the head of the Kidderminster-based business - a move that will not have surprised many following his ousting from the firm’s board in September after a year of acrimony and replacements among the company’s directors. A statement from Victoria thanked Mr Bullock for “his loyal and dedicated service over the last 40 years. During his tenure, Alan has been a key player securing the company's long-standing relationships with key brands including John Lewis, Hilton International and the UK's Independent Retail Buying Groups.” Mr Bullock, who joined the business in 1972 and became MD in 1995, said: "I am retiring from a company that has a brand that I admire - the team I help recruited over the years have the skills and knowledge to continue to keep Victoria as a leading brand name within an industry which over the years has seen many changes.” The last year has seen some of the most dramatic changes as a ‘rebel’ consortium headed by Alexander Anton wrenched control of the business away from its former directors following a roller-coaster of shareholder votes and angry statements on all sides. Now, in the first trading update released by the new board, the company said a full review of prospects was underway and commented: “It is already apparent the company is likely to break even at best for the full year ending April 4, 2013. Current trading, in both Australia and the UK, remains weak and significantly behind budget. The directors wish to assure shareholders they are doing all they can to remedy the situation.”

Avenue Floors’ exciting, design-led range of cushion flooring scooped the silver award in the Best Flooring category at the esteemed House Beautiful awards 2012 in London on the 8th November. Winning the second to top prize for its eyecatching Bubblegum & Liquorice collection, Avenue was highly commended by the House Beautiful award judges for offering something different than other, more staid, cushion flooring ranges.

“Receiving the silver award is a great compliment to us and our team of designers,” confirms Francis Debrabandere, commercial director, IVC Group. “Bubblegum & Licquorice consists of a whole variety of fun, bright flooring styles that have been designed to inject vibrancy into interior spaces, and it’s brilliant that House Beautiful recognise our collection as one of the very best in the flooring industry today.” Judged by a panel of industry insiders and design experts, including Tommy Walsh and Mary Berry, the Best Flooring category included some of the biggest names in the floorcoverings trade, and Avenue beat off some very stiff competition to win a place on the podium. Consisting of bold stripes, contemporary dots, nature-inspired pebbles and striking swirls, the Bubblegum & Liquorice collection has something to suit every taste. Offering great style as well as superb durability, the range is practical and very easy to maintain, making it a great choice for busy households. Priced competitively too, this range proves that on-trend flooring need not cost the earth. Held at London’s prestigious Science Museum, the House Beautiful awards evening was certainly a night to remember for Avenue Floors. T 00 32 5665 3211

36 December 2012

From left to right – Francis Debrabandere, Avenue Floors; Charlotte Chandler, Select First; Charlotte Boyd, House Beautiful.


The Stocklists Readers’ Xmas Offer Last chance before Xmas - order before December 7

Merry Mats!

Don’t let anyone leave your store without a festive mat and fill your stocking with a little extra revenue this Christmas from The Stocklists.

£2.99 each. Retail at up to £10. • 100% nylon. • Machine washable. • 0.4m x 0.6m • Sold in packs of 10 for £29.90 + VAT • 2 of each design per pack Order now! telephone 01482 659396 (inc. credit card sales) fax 01845 576109

from The Stocklists

December 2012 37


Show biz

40% said Harrogate was better than last year

Go or no-go - are trade events helping you do better business?

55% want more manufacturers exhibiting

Retailers rate trade shows, says our survey, but reluctance to leave the store in tough trading times is holding back the role of events in the flooring sector. Harrogate triumphed against the odds to maintain its audience levels in 2012 and a key response from our readers was how upbeat the occasion was. But organisers had to re-double their efforts to innovate and inspire in order to encourage both exhibitors and visitors to make the investment. We asked our retail panel why they go - and why they stay away from the flooring market’s only dedicated event. The biggest reason not to attend - cited by more than 30% of respondents - was that they could not afford time away from the store. A regular attendee who stayed away this year said: “Until there is a general improvement in trade retailers fighting to survive will not leave their stores for 2 or 3 days to go to a trade show.” A supplier in the sector commented: “At the bottom of each business cycle businesses tend to rationalise and cut back on all non essential costs so their business models are as lean as they can be. This is where I think we are, things should move forward in 2013 and should get better.” Geography plays an important part in retailers decision to attend and 28% said Harrogate was too far away from them and Southern people said the Midlands would be a better bet. “Harrogate. It is too far. I am happy to go to Birmingham as I can do the show in a day and one day away won't harm my business,” said a West Country retailer. 88% of respondents said they would probably or definitely attend a show if it was nearer to them. But a North East flooring person summed up the sentiment of many: “Maybe I'm a sad individual, but Harrogate is one of the highlights of my year. A chance to see what's new and meet some old friends. Some associates from Tyneside and Teesside say it's not worth the journey; I beg to differ.” Seeing new products came top of the list of motivations to visit with 37% support followed by 32% who felt that meeting suppliers direct was all important. Strangely, attendees put the social side bottom of this list while among those who did not attend, the largest proportion (32%) said the camaraderie was the thing they missed the most. The creative retail displays and Clare Rayner’s seminar on retailer presentation was commented on as highlights. The non-attendees were asked what else might tempt them to visit and a large majority, 55%, said more manufacturers exhibiting was the most important issue.

64% claimed there was not much new 30% can’t leave their store for the show 88% would attend a show if it was nearer to them The Stocklists polled 1047 retailers throughout the UK during November 2012 . Replies and comments are recorded anonymously. Many thanks to all those who took part.

But the efforts and new ideas of organisers this year were not wasted on their audience. While 39% said the event was as good as last year, 40% said it was better and only a small contingent of around 20% were less satisfied. Those are good results for the event against a backdrop where 64% of our sample said there was ‘not much new’ from suppliers. 58% said they were certainly reckoning to attend again next year and many more were likely. The positive attitude at Harrogate was remarked upon by many. “Reports of the flooring trade’s demise have been somewhat exaggerated,” said one retailer. “I was impressed how upbeat everyone was,” said another. Another was: “It seemed to be a more positive event. With the efforts leading up to it and the extra marketing, the organisers did their level best, but the flooring sector is too pre-occupied with beating each other up on price and reducing margins at the moment!” The jury remains out on trade shows to some extent - many remain supportive, others called Harrogate a ‘relic’ and ‘old and over’ and some suggested that virtual trade shows on screen made more sense in the modern market. The phrase that came up many times in reader responses was “use it or lose it” - the future, especially the economic future, will decide which!

“Use it or lose it”

“Harrogate is one of the highlights of my year”

“The organisers did their level best”

38 December 2012

“Until there is a general improvement in trade retailers fighting to survive will not leave their stores”

“Reports of the flooring trade’s demise have been somewhat exaggerated”


The British Wool column Biggest exhibition for wool – Wool House

Somerset House is the venue hosting Wool House in March 2013. The wool industry is set to see the biggest ever celebration of wool held in one place as the Campaign for Wool launches Wool House in March 2013. The Campaign, whose Patron is HRH The Prince of Wales, is funded by the British Wool Marketing Board and other wool organisations across the world including those in Australia, New Zealand, South Africa, South America, Norway and the USA. Wool House will be hosted in the West Wing of Somerset House which is situated in central London next to the Thames and will feature a showcase of interiors, fashion and the world of artisan and craft making along with a hi-tech educational suite. “It is the most expansive venture the Campaign has seen to date as it looks at all key global uses of wool and shows the amazing versatility of the fibre and its potential to be both stunningly beautiful in use and yet incredibly practical too,” said Bridgette Kelly, the Campaign for Wool’s project director. The Campaign has appointed Arabella McNie as the curator; she has over twenty years’ experience of working as a stylist and designer in the world of interiors and also has strong links in men’s tailoring too. “I am determined to show the wool as a modern fibre and consumers will see far more than traditional checks. There are some amazing fabrics and flooring and visitors will see some stunning room sets which will really show the difference that wool can make,” said Arabella said.

Adam Carpets Adam Carpets are well known for their high quality British Wool ranges and the 80/20 range ‘Castlemead Twist’, with over 60 shades available is a perfect example. It is a truly excellent range for colour choice and is renowned in the trade for its long lasting durability.

‘Marquette Plaid’ in British Wool – a true statement carpet. However, there is far more than standard Twist available from this well established Kidderminster manufacturer, they are introducing new product that challenges the boring beige inertia that continues to grip the carpet world. There are some striking stripes, and very modern patterns emerging from them and it is very good to see a little bit of innovation going on. At this time of year, it would be nice to see the bold seasonal plaids they offer – ‘Marquette Plaid’ is a fabulous statement carpet. The graphic is on the diagonal, which gives it a very modern edge. But for something more mellow; the subtle, classy design of ‘Catherine’ really stands out and is truly a beautiful carpet. “Catherine is an exquisite overtuft, that allows consumers 'woven quality, tufted price'. The quality of yarn going into this range is the equal of any going into woven products. Our ability to 'overtuft' a pattern on top of a plain carpet has been a growth area for us this year,” Eamonn Prescott of Adam Carpets comments.

The exhibition has invited six leading interior designers to offer their vision for a room and wool will see how the design community use the fibre extensively within their work. A series of wool-led designer talks and interactive workshops will also be held, Wool House – world-wide-wool - will be open to the public from Wednesday 13 March to Sunday 24 March 2013 and entry is free.

Christmas Good Wishes As yet another year bids its goodbye; the reality of another tough trading annum is a sobering thought. Most of us in the carpet and flooring industry are aware that the coming months will continue to see the impact of our economic downturn on business. There are mixed views always on this front but as the New Year approaches, the BWMB team sincerely hope that the outlook for all is one of improvement and wish you peace at Christmas and good health and prosperity in 2013.

from The Stocklists

‘Catherine’ by Adam Carpets in British Wool.

December 2012 39

Flower on Flooring News News Keeping IT focused Technological advancements are providing increasing opportunity for flooring retailers and professionals to raise service and sales levels. The development of both hardware and software continues to surge forward, providing those with the aptitude to embrace these with the means to offer more options to customers in the areas of sales and customer service. David Cormack, Cormar Carpets marketing director, explains the benefits of his company’s trade website: “It offers carpet retailers and contractors the opportunity to trade with us online and bring accurate, real time information to their finger-tips.” The portal has generated more than 15,000 orders and over £7.5m of business from retailers since it went live in September 2011, he states. The trade website offers a range of interactive services including stock check, delivery days, online ordering, price checks, online statements and proof of delivery, order tracking and order history - all through a secure personal log-in. And for buying group customers who use their ‘own branding’ they can now order cuts and rolls online using their own branded names.

Cormar’s trade website has generated 15,000 orders

Masterpiece is a sales aid as well as a technical tool

“What retailers like is the efficiency of it. They receive a delivery date upon order, an email to confirm the order and a confirmation the day before despatch – all of which brings peace of mind and makes it easier to plan fitting days,” says Mr Cormack. Further options within the IT realm are offered by the MasterPiece measuring and planning system, designed for use in the store and/or during the visit to the customer’s home using a tablet. For retailers who want more, a start to finish system is available with all jobs held on a database, the company states. Additional add-on options include: automated costing, saved estimates and invoices tailored to the individual business; automated fitting sheets; accurate tile planning with products sets including Amtico and Karndean; and archiving for rapid access to a customer and measurements database. “As well as being a powerful technical tool, MasterPiece is a great sales tool,” says Charles Pearson. “It shows professionalism in the home, supports discounts/promotions and allows options to be run rapidly to bring the customer to the point of acceptance.” Retailers also have a number of options where software is concerned, one of which is Measure by RFMS. The company was founded in 1984 by a flooring retailer and reports it has automated over 3,000 dealers operating in over 7,000 locations. Early adopters of the software currently are some of the most successful flooring dealers in the United States, Canada and Australasia, the company states.

40 December 2012


by Dennis Flower

The estimating and bidding software program is designed to allow flooring businesses to eliminate the paper process and improve customer service. It provides a 3D rending with photo-realistic images of a customer’s room and can also assist in taking accurate measurements, calculating seam placements and managing roll cuts.

While aiming to provide complete control and reduce any short ends and unusable pieces, Reflex says its system assists in spotting sales trends and helping users to work with the best suppliers. The company states it currently works with retailers including United Carpets, Carpet Barn (Dorset) and Roger Harrod Karpet Kingdom.

“What has been a ‘slow-to-change’ industry is starting to embrace and implement modern technologies and RFMS ensures they have what they need,” the company states.

Tim Brennan, UK Flooring Direct managing director, says: “There is no doubt that buying online is now a daily part of life for many consumers, but flooring is something of a tricky proposition. Of course, as our success has proven, there are plenty of people willing to buy online but the very nature of flooring means thought needs to be given to the shopping environment you provide.”

Further support is offered by NedGraphics, the wholly owned subsidiary of NedSense enterprises NV, which is listed on the NYSE Euronext Amsterdam. “The corporate philosophy and professional approach of NedGraphics ensures a close working relationship with the finest designers and manufacturers by offering them solutions which are of the highest level of functionality,” says José van Rosmalen, sales director. “NedGraphics enables its clients to improve their sales through minimizing “time to market,” optimizing product development flow and reducing sampling costs. Each software solution is offered in a fully integrated modular system to guarantee the current and future operational performance,” he states. Stock management is another important aspect of any flooring business. The Caftex system from Reflex has been designed to manage stock in a retail flooring business at the piece level, with bar-codes and piece/remnant labels. Where there is more than one store all the stock can be viewed and managed from a head office location, the company reports. ‘Measure’ by RFMS eliminates paper from the process

Referring to off-the-shelf software packages, these may need fine tuning to suit individual needs, he continues, with the “sheer bulk of flooring” the biggest obstacle to tackle. “We have a free sample service to overcome this, but many software packages you can buy will not give this option,” says Mr Brennan. “As we have proven, it is possible to build a successful model for selling floors online, but the effort required to do so means that it is not something to be entered into lightly.” Further software options are utilised by, described by Richard Mathias: “The designing and presentation software we use has helped us change our business over the last couple of years, from a retail showroom selling to the local community, to now 50% trade, with 15% being exported.” Establishing itself at the top end of the market for those seeking unique design, the business has also manufactured for other companies, converting difficult projects and bringing new collections into the industry. “Without the software we would not have been able to convert the Queen’s head into a stamp rug and get approval,” says Mr Mathias.

For more information:

from The Stocklists


T 01204 881234


T 01737 355831


T 800-701-7367

December 2012 41


A sticky sausage F. Ball and Co. Ltd., a leading manufacturer of flooring adhesives and subfloor preparation products, has introduced a handy 1kg pack size for Styccobond B95, the high performance flexible wood adhesive. The new 1kg pack comes as a foil packed ‘sausage’ for use with an applicator gun for ease, speed and convenience. It is suited to smaller installation areas and results in less product wastage. A flexible, moisture-curing polyurethane adhesive, Styccobond B95 has been specifically designed to accommodate the natural movement inherent to wood flooring over its lifetime, and can be applied directly to Stopgap waterproof surface membranes. Furthermore, the product, which has an extended shelf life of 12 months, promotes a high bond strength and has fast setting properties, making it an ideal adhesive to provide strength and durability when working with solid planks and strip wood flooring. Stephen Boulton, Technical Service Manager at F. Ball and Co. Ltd., comments: “F. Ball recognises that contractors look to our products for ease of handling as well as quality of performance. The repackaged Styccobond B95 1kg ’sausage’, which can now be used with an applicator gun, shows the importance we place on making the contractor’s job easier, from the moment the products are specified, to achieving a perfect finished result.” Styccobond B95, which is part of F. Ball’s comprehensive range of specifically designed adhesives for the installation of wood floorcoverings, is also available in 8kg and 15kg unit buckets and is also suitable for securing large engineered boards to create a durable, aesthetically pleasing finish. T 01583 361 633

Silencing the competition No wood or laminate flooring installation is complete without a sound-reducing underlay, and Floorwise is once again silencing the competition with its range of specialist underlays that deliver proven sound-deadening results. Eye-catching redesigned packaging allows for easy comparison across the ranges, and it is simple for fitters and installers to quickly select the right Floorwise underlay for specific jobs as the new packaging incorporates an easy-to read 4 in 1 hanging sample. Specially engineered to reduce the excess sound created by noisy wood and laminate floors, the acoustic underlays from Floorwise are available in a range of thicknesses and materials to ensure that there is an option to suit all projects. Offering a cost-effective solution to combating impact sound, The Whisper underlay collection is created from PE foam and is available in a range of qualities, Whisper, Whisper Plus, Whisper Green Barrier and Whisper Gold. Each provides differing levels of sound absorption, ranging from 18dB to 20dB, as well as varying levels of cushioned support as you go across the range. At the top end of this collection sits Whisper Gold, which is ideal for installers looking for foam underlay that offers premium benefits. With a superior 5mm thickness that counteracts floor imperfections and a built-in water-vapour barrier, Whisper Gold also offers good airborne sound resistance for a truly allin-one product. Floorwise Acoustica is an enhanced range of underlays created from dense rubber sponge to significantly reduce both impact and airborne noise. Varying in thickness from 2mm to 4.2mm, Acoustica is available in a choice of qualities, including Silver, Gold, Good, Better and Best. T 01509 673974

Quick step to reward Fitters who have completed the comprehensive courses offered by the Quick-Step Academy are reaping the rewards of being registered with one of the premier flooring companies in the world at a time when homeowners are demanding only the best tradesmen. Places on the Academy’s courses are filling up fast, as more and more fitters are recognising the benefits of becoming a Quick-Step approved tradesperson. As Darren Robinson, training manager, Quick-Step Academy explains, “Nowadays consumers expect extremely high standards of workmanship and the intense nature of our courses will ensure that all successful fitters will be able to offer superior levels of expertise.” For example, all floor fitters who have completed the prestigious Master Installer course, designed for those with around two years’ experience, have their contact details listed on a dedicated section of, which has received an average of 200 consumer views a month since June 2012. Master Installers are also able to offer homeowners a free two-year installation warranty to provide complete peace of mind. In fact, registered Master Installers have reported that on average, they are receiving 4-5 calls a week due to their listing on the Quick-Step website, with several planning to open their own showrooms on the back of their Master Installer success. As Neil Read, of Reads Flooring, who has completed the Master Installer course explains: “Since completing the Master Installer course, I have been busier than ever because of my inclusion on the Quick-Step website. Homeowners are targeting my services because they want the reassurance that comes with a Master installation – the two-year warranty that is backed up by Quick-Step, and the guarantee that Master Installers will utilise their advanced skills to ensure that floor installations are completed to the highest possible standard. I even have plans to kit out 50% of my new showroom, opening in November, with Quick-Step products because of the increased traffic my business has experienced through my Master Installer accreditation.” T 0845 0738485 42 December 2012


You can create a carpet website for your business in

5 minutes. We’ll have it online for you within

5 days.

If you don’t like it, it will cost you


If you do like it, it will cost you

£390 + £90/year. Fill out a form for five minutes and we’ll have a good-looking flooring industry website online for you within 5 days*. Then you can update it, add to it or ignore it for ever! Flooring stores don’t generally need anything too fancy – most of the time, visitors are just trying to find out your phone number, your opening hours or where they can park! Or they’re just checking if you look professional. The Floorsites package from The Stocklists offers: G

7 ready-made pages of flooring industry content covering the key sectors of carpets, vinyls, laminates, etc.


Instant online editing – if you can type, you can customise these pages yourself anytime to add latest offers and news… or leave them as they are – we put all your contact information in there anyhow.


Choose photos from our library to make your site unique – or upload your own images.


Link to Google Maps – let visitors find you quickly and see where to park


Auto-email form to let customers contact you direct

* The site takes a bit longer to set up if you already have a website or address. A Floorsite from The Stocklists costs £390 for the set-up and the first year – and £90 per year thereafter (exc. VAT). Check out what your site would look like at or contact David Spragg at or call 01845 576101.


We set up your site free-of-charge for a month. If you don’t like it, you don’t pay. There’s nothing to lose!

from The Stocklists

December 2012 43


Wool, wise up on the web

Acquiring growth

Retailers and flooring professionals who want to further their carpet care knowledge without sacrificing precious time on the shop floor or on site are encouraged to enroll with the brand new online training centre from the WoolSafe Organisation. Launched in October, the cutting-edge WoolSafe Academy provides comprehensive training courses that offer the ultimate in flexibility.

Plimsoll’s latest acquisition analysis has looked into the acquisition attractiveness of the UK’s largest 1000 floor coverings companies. The study has identified 149 firms as classic acquisitions – underperforming businesses that predators would usually look for.

As Steve Bakker, marketing manager of the WoolSafe Organisation explains, “At WoolSafe we recognise that retailers and installers are incredibly busy, with limited time to spend on full-day training courses. This is where the Academy steps in. The online courses have been specifically developed to allow trainees to dip in and out of modules to fit around their working day, splitting them down into more manageable blocks of learning that can be completed on the move, in the office or in the comfort of home.” Ideal for retailers and flooring professionals, one of the first courses available online from the Academy is the Carpet Complaint Investigation course. A comprehensive programme focused on identifying the causes of over 40 common and unusual carpet complaints, and featuring modules centered on correct test procedures, accurate report writing and how to conduct an in situ investigation. Those who choose to complete this course could even be eligible to become WoolSafe Registered Carpet Inspectors and join the Registered Inspector network, opening up the chance for additional business and exciting new opportunities. “Having our courses online means that we can condense them into smaller chunks that can be accessed separately, without compromising on the quality of information,” continues Steve Bakker. “Each bite-size module is assessed by a specialist quiz that is marked immediately for instant feedback. The WoolSafe Academy allows enrollees to manage their professional development and see with their own eyes just how much they are progressing.” The Carpet Complaint Investigation course, along with all courses offered by the Academy, is tested by a final exam and successful students will receive a certificate of achievement from WoolSafe. Other services available from the WoolSafe Academy include downloadable research papers and publications to aid professional development and an online store containing books, carpet inspector kits and technical equipment to purchase. T 01943 850 817 visit

However, the research company suggests that it is time buyers should be looking to broaden their horizons away from these classic acquisitions and should instead take a look at the 35 companies identified as high value acquisitions. David Pattison, chief analyst, said: “There are plenty of companies that need capital and would welcome investment. Distress sales have dominated the market in recent years as strong companies have looked to take over weaker companies and exploit ailing businesses. “But it is now time for a change in strategy. There are 35 firms in the floor coverings industry that buyers should be looking at. “These companies are privately owned, have increased in sales over the previous year, are debt free and are showing excellent profits.” And it is these qualities, Pattison argues, that make these businesses attractive acquisitions. He added: “Taking over a weak company takes time, is diverting and is a high risk. But these high value acquisitions would immediately add value to your bottom line as well as give you instant power in the market. “Indeed, buying one of these companies would give you quick access into a fast growing market and would instantly give you power – essentially forcing many of your already-weakened competitors out of the game. “Of course some of these high value acquisitions would command a high price premium, but this new analysis tells you why some companies are worth more than others and enables you to seek out growth. “Most successful businesses work with Plimsoll. For over 25 years we have worked with many of the leaders in this sector and recognise the challenges. A few minutes with a Plimsoll report can change perceptions and open minds to much greater profitability.” The new Plimsoll report – Acquisitions – provides an in-depth market and industry analysis of the 1000 leading companies in that industry. Plimsoll’s user-friendly analysis tells you which businesses could be worth investment. T 01642 626 419

Unilin expands with Pergo Unilin has announced the agreement in principle to acquire Pergo of which Quick-Step is a well-known brand,

opportunities to optimize the assets of both companies and enhance the design and product performance of both brands.”

The company say that the synergy between the two strong companies will contribute toward creating a more innovative and comprehensive laminate flooring product offering and expand businesses were there is currently limited presence.

Pergo has been a leader in laminate flooring technology, including unique patents on design and installation methods. Headquartered in Sweden, Pergo operates manufacturing facilities in Scandinavia and the U.S.

This cooperation, which brings together Unilin’s world-class laminate, engineered wood and vinyl technology and Pergo’s intellectual property and manufacturing technology, will create a business with a unique focus on design, innovation, quality and service. In commenting on the acquisition, Jeffrey S. Lorberbaum, chairman and CEO of Mohawk Industries Inc, stated, “Pergo is a leader in laminate flooring in the U.S. and Nordic countries with premium value added strategies. This acquisition complements our specialty distribution network with Pergo’s strength in the U.S. DIY channel. In addition, Pergo leverages our geographic position and provides opportunities to enhance Unilin’s patent portfolio. The combination of the entities offers significant

44 December 2012

Unilin produces laminate, engineered wood and vinyl floors under the Quick-Step brand, as well as wood-based panels (particle board, MDF), decorative panels, roofing elements and insulation panels. Unilin is part of Mohawk Industries, Inc., which is listed on the New York Stock Exchange. A leading supplier of flooring for residential and commercial applications, Mohawk offers a complete selection of carpet, ceramic tile, laminate, wood, stone, vinyl and rugs. These products are marketed under some of the industry’s best-known brands, including Mohawk, Karastan, Lees, Bigelow, Durkan, Dal-Tile, American Olean, Unilin and Quick-Step. Mohawk’s international presence includes operations in China, Europe, Malaysia, Mexico, Brazil and Russia. T +32 56 67 52 11


2012 from The Stocklists

We’ve selected the very best photos from our editorial pages in 2012 which demonstrate that style, quality and creativity is alive and well in the UK flooring industry. December 2012 45

2012 46 December 2012

Castlemead Twist by Adam Carpets. Castlemead Twist is the original 80/20 ‘hard twist’. It has up to 30% more twist in its 2 ply-yarn than other twist carpets and this ensures that its appearance stays better for longer. It is available in 60 stunning colours and made in Kidderminster. T 01562 829966


Alternative Flooring: Quirky. Skinny Black stair runner and Tess Black rug with Jet Border from the Quirky collection by Alternative Flooring. Quirky by name and definitely Quirky by nature, this eclectic range of graphically witty designs have been inspired by true Brit style. On trend geometrics, animal prints, oversized dots and brave tartans all form part of this kooky range. T 01264 335111

from The Stocklists

December 2012 47

2012 48 December 2012

Brintons: Majestic. Brinton’s finest and most luxurious plain, woven in a wilton of velvety softness. Featured here is Gorgeous Plum, one of twenty stylish colours available in the 80% wool and 20% nylon extra heavy domestic range. T 01562 748000


Fleur de Lys from BrontĂŤ. BrontĂŤ are uniquely placed to deliver a truly elegant, custom carpet as shown in this example of the embossed Fleur de Lys border. With a dye service to any colour and any width up to 12m, the customer satisfaction is exceptional. T 01282 862736

from The Stocklists

December 2012 49

2012 50 December 2012

Cormar Carpets: Town & Country Cormar Carpet’s heavy weight 60oz flagship wool twist collection, Town & Country, is fit to grace the most modern urban abode or rustic country retreat. A blend of 20 contemporary and traditional plain and heather shades including Plum, Norwegian Grey (shown here), Impala and Kernal, it is made from 80% British wool, 10% nylon and 10% tuftbond and is produced using fine 10th gauge machinery to create a durable carpet that is great value-for-money, retailing around £39 sqm. T 01204 881234


Domo Floorcoverings: Teri a fashionable polyamide broadloom range designed with a subtle motive to give that extra zest to your home. An attractive and modern colour pallet enabling dressing up any floor in any interior style. Available in 4m wide on Ultratex/Duotex, the preferred backings for easy fitting. T +32 55 33 52 76

from The Stocklists

December 2012 51

2012 52 December 2012

Heckmondwike: Supacord. Heckmondwike’s popular Supacord carpet has helped put the fun back into floorcovering in the form of an eye-catching Snakes and Ladders design at Hollytrees Museum in Colchester. T 01924 406141 and 01924 406161


Kingsmead Carpets: Artwork combines stripes with complementary plain shades using quality New Zealand Wool to decorate the floor. Look out for Artwork Special Edition launching in January with a further 10 stripes. T 01827 831427

from The Stocklists

December 2012 53

2012 54 December 2012

Lano Carpets: Ultimo. Thanks to Lano Carpets manufacturing flexibility, Ultimo is one of the most adaptable premium collections around, encompassing different fibre types and qualities, textures and colours. Backed by the manufacturer’s exemplary service levels, the Ultimo collection delivers exceptional underfoot comfort and durability to treat homes to the ultimate flooring experience. T 00800 5266 5266


Ulster Carpets: Country House. Conjuring up memories of picnic blankets, kilts and all things woollen and warm, Ulster’s Country House Collection Beaumont is a versatile, stylish and sophisticated plaid range. This traditional design has been brought into the 21st Century: subtle tones and carefully placed highlights of colour create a carpet with depth and timeless appeal, in eight beautiful colourways. T 02838 334433

from The Stocklists

December 2012 55

2012 56 December 2012

Victoria Carpets: Radiance. With a pile weight of 50oz, a tog rating of 1.00 and manufactured using a 2-ply yarn you can be guaranteed that Victoria Carpet’s new Radiance Collection will not only offer extra durability but also a luxurious feel. Radiance is available in two widths, 4m & 5m, and comes with a palette of 20 complementary shades, each accordingly named after exquisite gemstones. T 01562 749300



Class carpet from Heckmondwike Heckmondwike Supacord carpets have been used for a refurbishment project at a primary school in Wiltshire. Aloeric Primary School, Melksham, saw three of its classrooms refitted for free, after the school won Heckmondwike nationwide Carpets for Schools competition. The project, which took place in August during the school summer break, saw over 100m2 of Heckmondwike Supacord in Blue installed across three classrooms as part of a four-day project to replace the school current tiles, which had been in place for as long as ten years in some parts of the school. “With limited budgets available we were wondering how to fund the new flooring we needed,” says Matthew Nightingale, Head Teacher at Aloeric Primary School. “Winning Heckmondwike Carpet for Schools competition came just at the right time. The Supacord range was the perfect solution and were delighted with the end result!” As the experts in carpets for education, Heckmondwike has supplied its Supacord carpet to many hundreds of school and college projects over recent years. “Supacord tough, fibre bonded construction has been proven to deliver thoroughly reliable performance, and people know that they can specify it with complete confidence, especially for this type of project,” adds Heckmondwike Marketing Manager, Abby Chandler.

Interiors sets the style The Interiors UK show have announced that Nina Campbell, one of the world's most respected and influential interior designers, will design the show entrances for the event in January at Birminham’s NEC. Taking inspiration from a magical and mysterious English Winter, Nina will create an entrance to Interiors UK that will entice and enchant! In a style coup for this year’s show, each of the individual halls at Interiors UK will also be defined by one of Nina’s loves; colour. Expect a marriage of traditional, well loved and opulent designs with a new, fresh and contemporary colour palette. Visitors will also be treated to an exclusive look at Nina Campbell’s latest products and designs in two show feature areas, Nina's House and Nina's Shop, in Hall 3. Nina Campbell’s list of clients and design expertise is unparalleled, and her beautiful designs sit well in both contemporary and traditional interiors - the perfect way to welcome visitors to the show! A selection of leading flooring manufacturers will be in Hall 2 at the NEC including Furlong Flooring, Oriental Weavers UK, V4 Woodflooring, Unnatural Flooring and Rama Carpets.

This rugged construction also enables Supacord carpet to be cut on site, so that individual flooring designs can be created without any risk of the carpet fraying or ravelling. This perhaps goes some way to explaining the popularity of the competition, which saw more than 160 schools, colleges and academies across the UK request samples of the new Supacord sample card. T 01924 406161

Domotex expects to excel Some 1,400 companies from 60 countries will be showing their latest products and collections at Domotex, the leading international trade fair for carpets and floor coverings, which takes place in Hannover from 12-15 January 2013. Some 40,000 trade visitors from more than 80 countries are expected in Hannover. “Domotex is the most important date in the calendar of the international carpet and floor coverings sector. No other event offers the industry such a popular and internationally acclaimed platform. “ The keynote theme is Flooring Deluxe which reflects an important market trend in favour of premium floor coverings and clearly puts the focus of Domotex 2013 on products that excel in terms of quality and design”, says Dr. Jochen Köckler, Member of the Board at Deutsche Messe AG. Domotex has reinforced its no. 1 position as the leading international showcase and meeting-place for the global flooring market following figures for 2012 which reveal a 24% increase in the number of trade visitors and some impressive market research results. 97% of all visitors rated Domotex in general as ‘good’ to ‘very good’ and 94% reported real benefits from their visit. 92% said they intend to visit Domotex again in 2013 and 91% aid they would recommend others to visit Domotex. The keynote Flooring Deluxe puts the spotlight on premium products as demand for high-quality flooring continues to grow, not only on the consumer market but also in the contracting sector. Whether for the home or commercial premises, modern design and top quality materials play an essential part in interior design concepts.

from The Stocklists

December 2012 57

58 December 2012


Stocklists Classified The


Designer Contracts Email:

Market Leading suppliers of floor covering to the House Building Industry.

We require Fitters for laying: • Carpet Domestic • Vinyl • Amtico/Karndean • Laminate • Contract Flooring • Cap & Cove • Communal Area Also for: • Curtain Fitters

AGENTS REQUIRED Simply Rugs have been supplying Carpet and Furniture Retailers throughout the UK for 20 years. We require successful agents to promote our HEATSET and WOOL RUGS in the following areas. Central Southern/ South West England, East/West Midlands, Wales and the North East. We offer high rates of commission. For more info, please contact Nick Clinch on 01264 352218 or email

We are looking for good quality fitters for most of our 12 Regional Warehouses nationwide Working on a sub-contract basis.

Must have own van. Plenty of work available. London & the South East All areas around the M25 South Midlands East Midlands Scotland South Wales South Coast

West Midlands North West Thames Valley Yorkshire/Lincolnshire South West including Devon & Cornwall

Advertise here! Call Diane Martin on 01482 659396

Interested? Please phone 01246 599693 for details of your closest regional office and to arrange a local meeting.



FOXISuper Plus SPECIAL OFFERS Shaggy Rugs 45mm Pile Height - Acrylic Yarn with Latex Back - Anti Slip

120 cms Circular 120 x 170 cms

£12.95 £17.95

Assorted Colours - Subject Unsold Ref: SL/512

Selected Rug and Matting Ltd 020 7407 8471 - from The Stocklists

The Rug Tamer! Keeps Rugs In Their Place

COMBINATION UNDERLAYS NEEDLEFELT UNDERLAYS For orders and further information, please ring P&R Ratcliffe (Underlays) Ltd. Burnley, Lancashire BB10 3BH Tel: 01282 421026, Fax: 01282 412321

December 2012 59

The Stocklists - December 2012  

The UK's favourite flooring magazine for the retail and contract market