Vol 108 | Issue 4 | Nov. 20, 2019 | San Antonio, Texas
Defining Moment Defies Expectations Photos by Samantha Ruvalcaba
SAMANTHA RUVALCABA NEWS EDITOR
Two years ago, in a room filled with students, faculty, staff, and benefactors at the Marriott Rivercenter Hotel, President Mengler announced the launch of the Defining Moment Comprehensive Campaign with a goal of $130 million. On
Nov. 8—the campaign’s halfway point— that same room was filled to hear the announcement of the campaign surpassing its goal, raising $138 million and setting a new goal for $150 million. Talks of this fundraising campaign began after the hiring of vice president for university advancement, Richard Kimbrough, back in 2014. Between 2014 and 2017, planning
took place and conversations were being held with potential benefactors, resulting in a strong financial start to the campaign. “In November of 2017, two years ago, we announced that we had this $130 million Defining Moment campaign and that we had already raised at that point almost $105 million,” Mengler said. The campaign has three principles: to
promote St. Mary’s pervasive culture of excellence, deepen its most distinctive, vital characteristic— its Catholic and Marianist identity, and to enroll and prepare students for purposeful and successful careers. So far it has proven to be the university’s most successful fundraising campaign, the second largest being $22 million. Mengler believes that what differentiated this CONTINUED ON PG. 2
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