Pershing Booklet 2024 ✨

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SOCIAL CLUB CO WORKING RESTAURANTS EVENTS

Welcome to your third place

About Us

The Pershing experience spans two acres in the heart of East Austin in a historic 1920s property and is a testament to the creative community that makes Austin a truly great city. Pershing was founded in 2013 and we take pride in being a social club with tenure.

Pershing isn't just a social club - it's a sanctuary for Austin's entrepreneurs and intellectually curious. Our mission is to ignite the flames of inspiration and camaraderie that define our city's spirit.

Our members are a community of creators and thought leaders and represent the architects of Austin's future, each uniquely contributing to our city’s vitality and culture.

1 LOCATION, 3 EXPERIENCES

Pershing House Social Club

Pershing East Coffee House and Coworking Space

Pershing Hall Music and Events

PERSHING H O U S E

MEMBERS ONLY: PERSHING HOUSE

Create your own oasis based on the environment you are seekingsolitude, community, or the start of something new

With multiple rooms, you get to set the tone of your evening in a one of a kind 3 story house designed for serendipitous opportunities and authentic moments

Membership provides access to our clubhouse, coworking lounge, coffeeshop, two bars and our unique restaurants for a seamless experience going day to night in addition to exclusive member perks

MEMBER PERKS

TRAVEL

75+ reciprocal clubs that reach globally, enjoy your membership benefits for personal or professional travel

Partnership with local hotels (Exclusive savings up to 30% off)

CLUBHOUSE

Guest Allowance: Members are allotted 3 guests at any time in the clubhouse and you do not need a reservation

Should you want to host more guests, we are happy to approve requests with no extra costs

Tailored experiences whether it be for a birthday, Chefcurated dinner, or just for fun - we encourage you to host as often as possible

Access to The Pershing App and Host Concierge for a frictionless experience

EVENTS

Coveted access to private events (SXSW, ACL, F1)

50+ free shows and events per year

Monthly Open Bar Happy Hour

Invitations to off-site VIP Events

DISCOUNTS

Partnerships with local businesses offering exclusive discounts

10% off food and drinks at Pershing East and Pranzo

25-50% off Pershing Hall Event Rental

RECIPROCAL CLUBS

OUR CLUBS

The Pershing provides you exclusive access to our network of 75+ private social clubs across the globe

Make a reservation using The Pershing App or utilize our team of experts to plan your trips

Reciprocal Clubs By Region

We are continually growing our exclusive relationships and hold member feedback/recommendations in high regard

Reciprocal Club: Stovall House, Tampa

HOTELP A R

Hotel Partner: The Loren, Austin

T N E R S

OUR PARTNERS

The Loren at Lady Bird Lake

Hotel San Cristobal

Hotel San Fernando

Hotel Saint Cecilia

Hotel Magdalena

Hotel San Jose

Members receive up to 30% off their stay via our Hotel Partnership Program

P E R S H I N G E A S T Coffee Shop

& Bistro

PERSHING EAST

Comprised of a private coworking lounge, coffee shop, and our second restaurant, Pershing East is an extension of your membership experience

MEMBERS ONLY CO-WORKING SPACE

Perfect for client meetings, boardroom lunches, or remote work, Pershing East’s coworking space offers food and beverage service, complete with a reservable boardroom that seats up to 14 and reservable private phone booths. Order a sip, enter productivity mode and enjoy a quiet work-fromhome space.

COFFEE & BISTRO

In addition to specialty coffee, teas, and drinks, you will find Pranzo hidden in the back of Pershing East. Pranzo is Pershing’s French-Italian bistro inspired by the streets of New York City. Enjoy a mid-day lunch, glass of wine after work, or a delicious snack; it’s the perfect place to gather with clients or friends.

Members receive a 10% discount at Pranzo and Pershing East

PERSHINGC U L I

EXECUTIVE CHEF CHRIS GALLUCCIO

Trained at the esteemed Culinary Institute of America in New York, Chef Chris Galluccio perfected his craft alongside Michelin-starred chefs at distinguished venues such as Gramercy Tavern and Blue Hill at Stone Barns, a celebrated farm-to-table destination. Now, he brings his exceptional expertise to Pershing. With a seasonally rotating menu and a talent for transforming your most imaginative culinary ideas into reality, Chef Galluccio eagerly anticipates the opportunity to create memorable dining experiences for you.

Membership grants access to Chef-curated dinners, customized to your preferred experience. From a true Texan BBQ featuring farm raised meats smoked to perfection, to a night in Spain with mouth-watering Paella, with Chef Chris, the options are endless.

Chef prepares delicious happy hour experiences throughout the year, join us in celebrating every week.

RESTAURANTS

PERSHING HOUSE MENU

Dine at Pershing and enjoy a decorated menu. Chef incorporates exciting flavors from the Mediterranean to Southeast Asian regions with a dazzle of American familiarity into the mix. Members do not need a reservation to enjoy our restaurant, allowing for ease-of-access and a frictionless experience. Should you need a reservation for a larger party, we are always happy to take requests and look forward to hosting alongside you.

PRANZO BISTRO

Tucked away discreetly within Pershing East, Pranzo is a distinctive dining spot that exceeds expectations. Designed in mind from members' requests for an upscale and reliable lunch, Pranzo offers delicious appetizers, full entrees, desserts, complex cocktails in addition to wine and beer.

PERSHING HALL

PUBLIC EVENTS

Pershing Hall offers 100+ shows, events and experiences a year. A glimpse at our programming ranges from intimate concerts, large scale shows, holiday markets, comedy events, business development panels, weekly members only events, and special festival programming around ACL, F1, and SXSW

PAST TALENT

Bands of Heathens

Gary Clark Jr.

Ghostland Observatory

David Ryan Harris

Bob Schneider

Tameca Jones

Suzanne Santos

Shakey Graves

Charlie Crockett

Aluna George

Bob Moses

The Bros Fresh

Membership grants 50+ free concerts in The Hall, as well as early bird access to RSVP lists for sought-after public events

PRIVATE EVENTS

Planning events with us is effortless and our team of visionaries can bring any idea to life.

With state of the art equipment and the ability to think outside the box, let’s create memories that will last a lifetime

PAST EVENTS

Curated Dinners

Weddings

Reception Dinners

Private Shows Birthdays

Corporate Parties

Holiday Parties

Networking Meetups

Film Screenings

Live Recordings Workshops

Business Meetings

As a Pershing member, enjoy 25-50% off Pershing Hall rentals and access to exclusive amenities for your event

MEMBERS FEE

Membership Tiers: Under 30 Membership

300/month + initiation fee

3,000/annually + initiation fee

Initiation fee - $300

Individual Membership

500/month + initiation fee

5,000/annually + initiation fee

Initiation fee - $500

Both tiers are an annual commitment (the annual payment is a 20% discounted rate)

Pricing does not include taxes or credit card processing fee

Corporate Memberships - inquire

Membership provides access to our clubhouse, coworking lounge, coffeeshop, two bars and our unique restaurants for a seamless experience going day to night in addition to exclusive member perks

Our Under 30 Program is for select individuals who meet our code of conduct and requires further interviews

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