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"The Piccadilly Soda Bar": A Teen Hangout in 1950s Paris

In the vibrant and culturally rich history of Paris during the 1940s, 50s & 60s, there was one place that held a special charm for teenagers. Known affectionately as "The Pic," The Piccadilly Soda Bar was a popular hangout where young Parisians gathered to socialize, enjoy burgers, hotdogs, and refreshing beverages, and create cherished memories.

Soda fountains arrived in North America in the late 19th century and quickly gained popularity as social hubs for people of all ages These establishments were characterized by a long counter with swivel stools, where patrons could perch themselves and indulge in a variety of soda drinks, ice cream treats, and light snacks while enjoying the latest music on the juke box. The lively atmosphere, combined with the allure of delicious concoctions, made soda fountains an instant hit.

In Paris, The Piccadilly Soda Bar became synonymous with teenage culture in the 1950s Owned by Morgan H. Smith, fondly known as "Truck," and staffed by many locals including Paris’ own soda jerk Bradley Lewis who later became owner of Jack Bradley Men’s Wear, The Pic quickly became a hub for the city's youth. Its central location and vibrant pink, gray, and black decor added to its unique charm. Teenagers would often arrange to meet their friends at The Pic, making it a popular rendezvous point and giving rise to the catchy phrase, “Meet me at the PIC.” (91 Grand River St. N)

Sheila Brown's recollection of The Piccadilly reveals the presence of a gum vending machine outside the establishment The excitement of receiving a silver ball from the machine meant winning a real rabbit's foot, a coveted item that found its place on the zippers of pencil cases, symbolizing good luck and invoking a sense of childhood wonder.

Wendy Middleton, reflecting on her childhood memories, recalls visiting The Piccadilly with her mother. The allure of the swivel stools at the counter captivated her imagination, but societal norms of the time restricted her movements. Wendy's mother would sit at the counter, advising her daughter that "ladies did not swivel on their stools." Despite the restrictions, Wendy's fondness for The Pic persisted, and many others shared her sentiment

While The Piccadilly Soda Bar held a special place in the hearts of teenagers in 1950s Paris, the eventual decline and disappearance of soda fountains can be attributed to various factors. The rise of fast-food chains, changing social dynamics, and evolving consumer preferences gradually shifted the focus away from these traditional hangouts.

The emergence of drive-in restaurants, coffee shops, and other modern entertainment options contributed to the fading popularity of soda fountains, ultimately leading to their decline.

Although soda fountains like The Piccadilly are no longer prominent in today's world, their legacy lives on in the hearts of those who experienced the joy and camaraderie of these cherished establishments The memories created within the walls of The Pic, the laughter shared, and the friendships formed remain a testament to the enduring spirit of youth and the magic of a bygone era.

As we reflect on the fond recollections of The Piccadilly Soda Bar, we are reminded of the importance of preserving and celebrating the cultural landmarks that define our collective history. These nostalgic remnants not only evoke personal memories but also provide valuable insights into the social fabric of a bygone era. The Piccadilly may be gone, but its legacy lives on in the hearts of those fortunate enough to have experienced its charm and warmth.

So, let us raise a glass, filled with the effervescent spirit of the past, to The Pic and the countless soda fountains that brought joy and connection to generations past.

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