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Pharmacy Talk
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World-first: New Zealand anti-ageing serum now at Unichem Hickey’s Pharmacy
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Many women spend a lifetime searching for anti-ageing skin care that actually works. The answer is at hand! Following 5 years of research at the University of Auckland, NZ skin-care brand Snowberry developed the New Radiance Face Serum with Cu-PEP™, which an eight-week clinical trial by Dermatest Medical Research Institute in Germany showed to produce an average reduction in wrinkle volume of 25.6%! Benchmarked against a leading USA anti-wrinkle product using the vaunted peptide complex Matrixyl 3000, The Snowberry serum proved to be 31% more effective in reducing wrinkle volume.
And, by comparison with published trials for prescription-only retinoic acid products (the only anti-ageing products routinely recommended by dermatologists), and Retinol products, the Snowberry serum is superior to both in effecting wrinkle reduction.
Because of the science and the clinical trial results, the New Radiance Face Serum was the only anti-ageing serum in the world invited to be presented to the prestigious 23rd World Congress of Dermatology in Vancouver.
So, what’s the secret? While the Serum contains a high loading of the superb moisturising humectant, Sodium hyaluronate, it is the Cu-PEP™ that makes the New Radiance Face Serum a breakthrough in anti-ageing effectiveness. Cu-PEP™ refers to copper tripeptide 1. This extraordinary peptide that occurs naturally in our skin, but reduces as we age, is also known as a skin-remodelling peptide and is instrumental in assisting with wound healing. According to Snowberry Chief Scientist, Dr. Travis Badenhorst, the peptide also stimulates collagen and elastin production; helps to counter inflammation and to stimulate the skin’s own anti-oxidant processes. It is, he says, a wonderful multi-functional peptide that benefits skin in several ways. The challenge is in being able to deliver the peptide into the skin – and this is what Snowberry has been able to do.
Since the Serum was released it has become a favourite with thousands of New Zealand women, and, observed Snowberry Founder, Soraya Hendesi, many customers ask, “If the serum is really this good, why does it cost just $40?” It’s a very good question, she says. Snowberry could easily have charged much more, but the Snowberry team simply wanted to create an anti-ageing product, proven to work, which is also affordable for most women.
Unichem Hickey’s Pharmacy in Orewa is the sole stockist of this anti-wrinkle serum and for the entire Snowberry range in both Orewa and Silverdale. Visit us instore today for a free sample and to view the range.

Unichem Hickeys Pharmacy
16 Moana Ave, Orewa Ph: (09) 426 5659 Email: dispensary@hickeys.co.nz Store Hours
Monday - Friday 8:30am - 6:00pm Saturday 9:00am - 4:00pm Sunday 9:30am - 3:00pm