
2 minute read
FOREWORD
You don't earn respect with numbers. You earn respect simply by doing! "
A preface like this isn’t really my thing. After all, what should I write about? The numbers, profit percentages and turnover figures of 2021? Granted, they’re impressive, but they say little about who The Truck Traders are. Or about how we work and the relationship with our customers and suppliers. Which is too bad. Because for me it’s all about that relationship.
I think you should want everyone to do well in the business world. It’s not important whether someone buys two, twenty or two hundred cars a year. It’s about keeping promises and showing appreciation, on both sides. Knowing that the big picture is right. Genuine cooperation, solving everyday problems and also helping everyone make money along the way. That's an excellent foundation for building a relationship.
Equally important is to always be the first. Always. Leaving on Sunday evening and standing on someone's doorstep at 6:00 on Monday. Your breakfast will taste even better and you’ll show that you’re making an effort. An additional advantage: by the time other buyers and sellers arrive, you will already have made some good deals. As far as that is concerned, the cattle trade prepared us well, where a ton of work is already done by 9 o'clock in the morning. Taking action, delivering quality and giving the people around you genuine attention, that’s what it’s all about. Building a bond together through small and large deeds and always keeping promises. The teams of The Truck Traders and BUFFL Customizers work from the same vision. And our great results stem from that.
In both my private life and in business: I would do anything for those close to me. And hopefully they will do the same for me. But you won't build that bond by throwing some numbers around in a preface. Or by showing a customer your expensive car. You also won't earn respect on social media. You earn respect simply by doing.
Pim Govers
EVERYTHING STARTS WITH PURCHASING

A SUCCESSFUL SALE STARTS WITH STRONG PURCHASING. FOR OUR BUYERS ABROAD IN PARTICULAR, LAST YEAR WAS DIFFERENT. BORDERS CLOSED, FLYING WASN’T AN OPTION AND CUSTOMERS WERE RELUCTANT TO RECEIVE FOREIGN CONTACTS. DESPITE THESE RESTRICTIONS, THE TRUCK TRADERS' PURCHASE NUMBERS INCREASED FROM 2020. THERE’S A REASON WE SAY: WE'LL FIND A WAY! TWO OF OUR BUYERS TALK ABOUT THEIR PURCHASING TACTICS.

