The 10 Most Leading Institutes in Hospitality Management, 2021

2021 | VOL-02 | ISSUE-04 india

10 T H E

Most Leading Institutes in Hospitality Management, 2021

DEPARTMENT OF MANAGEMENT SCIENCES THE KNOWLEDGE HUB OF BUSINESS & MANAGERIAL STUDIES

EDITOR’S NOTE

HOSPITALITY MANAGEMENT GETS BETTER

P

rofessionals in the hospitality business are passionate to provide the necessary services to the customers and cater to their needs. And those in the education sector have been constantly improvising ways to include knowledge and training to meet the constant demands of the changing market scenario.

Only such institutes providing education in hospitality management can survive the test of times. The need for grooming students in the face of adversities became pronounced in the past one year and institutes have been doing remarkably well in this regard.

The food and the tourism industry had been seeing an upward swing in the past couple of decades or so and with this rose the demand for educational institutions to groom the future hospitality professionals as per the requisites of the global trends.

The past one year has seen uncertainty in the economic performance of the hospitality business that was doing great until the pandemic. But this has also given rise to improvise ways and means to set the ball rolling post-lockdown.

While those in the hospitality business have adapted to the new normal and have introduced certain procedures mandatory to maintain hygiene and distance, hospitality educational institutes swung into action and began incorporating ways and means to train their students in the face of any crisis.

The hospitality business has been impacted severely by the global pandemic that shook the world a year ago. Across the world, the academic curriculum of the hospitality institutions are being re-constructed and polished to address the concerns of the future travel needs, safety protocols and environmental regulations.

But the latter half of this year looks bright for the tourism industry with the vaccination being administered. Hotel industry has opened up, albeit with all the safety and cleanliness guidelines prescribed by the government. The same is true with the tourism industry. After tremendous losses in 2020, the industry is now gearing up to meet the demands of travel enthusiasts and food lovers.

Hospitality courses are focusing on the need to change with the demands of the changing times and according to World Travel and Tourism Council, the job market is also expected to see a rise this year.

We, at The Knowledge Review, have come up with some of the best institutions grooming the future hospitality managers. For the cover story, we have Savitribai Phule Pune University that is providing a unique undergraduate course – BBA in Hospitality and Facilities Management. In the Institute of the Month section, we have Indian Institute of Hotel Management and Culinary Arts, Hyderabad, that is affiliated to Osmania University. We have also featured reputed institutes like Banarsidas Chandiwala Institute of Hotel Management and Catering Technology, Faculty of Hospitality and Hotel Management, JERC University and IHM Hyderabad. Please do go through the articles written by our inhouse editorial team.

Have a great read! T R

Sumita Sarkar sumita@theknowledgereview.com

C OV E R S TO RY

08 Department of Management Sciences

The Knowledge Hub of Business and Managerial Studies

16 INSTITUTE OF THE MONTH Indian Institute of Hotel Management and Culinary Arts, Affiliated To Osmania University, Hyderabad –Producing the Best in Hospitality

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BCIHMCT Taking Hotel Management Studies to the Next Level

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Faculty of Hospitality and Hotel Management, JECRC University An Abode of Educational Excellence and Comprehensive Progress

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IHM Hyderabad Providing a Global Platform for Students in Hospitality

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Changing Times Hospitality Sector in 2021

Article

FEBRUARY, 2021

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1 T H E

MOST LEADING

INSTITUTES IN

HOSPITALITY MANAGEMENT 2021 T R

Name of the Institution Banarsidas Chandiwala Institute of Hotel Management & Catering Technology (BCIHMCT), New Delhi

Department of Management Sciences (PUMBA), Savitribai Phule Pune University, Pune

Indian Institute of Hotel Management and Culinary Arts (IIHMCA), Hyderabad Institute of Hotel Management Catering Technology & Applied Nutrition, Hyderabad (IHM Hyderabad)

URL

Brief

bcihmct.ac.in

BCIHMCT is among the top 10 hotel management colleges in the country, and has created a niche for itself as a source of competent managerial, technical manpower for the hotel industry.

pumba.in

PUMBA is one of the most renowned schools of business in India and a pioneer in the eld of management studies, giving students a hands on training of corporate life along with academics.

iihmca.org

IIHCMA Hyderabad is a private institute afliated with the Osmania university. With an impressive student-faculty ratio of 10:1, the institute sports a spacious 40,00 Sqft campus.

ihmhyd.org

Founded in 1972, IHM Hyderabad is an autonomous body under the Ministry of Tourism and is widely appreciated for its awe-inspiring infrastructure and the best teaching faculty.

FOHHM is a premier institute offering a 4JECRC University, Faculty of https://m.jecrcuniversity.edu.in years/3-years intensive proramme as Bachelors Hospitality and Hotel /faculty/hospitality-and-hotelin hotel Management and Catering Technology Management (FOHHM), management and B.Sc in Hospitality and hotel mangement.

Jaipur

osmhmi.com

OSM Hotel Management Institute, Bengaluru, sports advanced infrastructure in a zero-polution, zero-sound campus, and is run by veteran hoteliers with 15 years of inuence in the industry.

Rustomjee Academy For Global Careers (RAGC), Dahanu

ragc.in

Established in 2008, RAGC excells at vocational education and skill training, and has obtained the title of the 'Best Vocational Trainging Provider' by the UK India Britis Council & FICCI.

Subharti College of Hotel Management, Swami Vivekanand Subharti University, Meerut (BCSCHM)

subharti.org/hotelmanagement-admission2021.html

BCSCHM is one of the leading schools for hospitality education, providing globally recognised learning experience for hotels, restaurants, catering and event management industries.

monarchcollege.edu.in

Established in 1998, the Monarch International College is one of the most esteemed institutes in India and afliated to Vinayaka Missions University, offering UG, PG and diploma courses.

vivabschs.com

VCHTMS offers top-of-the-line training for the hospitality industry, sporting an enviable training and placement record, impeccable infrasrtucture and experienced faculty.

OSM Hotel Management Institute (OSMHMI), Bengaluru

The Monarch International College of Hotel Management, Ooty

VIVA College of Hotel And Tourism Management Studies (VCHTMS), Vasai

Cover Story

DEPARTMENT OF SCIENCES

THE KNOWLEDGE H BUSINESS MANAGER

The programmes held in PUMBA have always been studentdriven. Students are given the freedom to spread their ideas and nurture their creativity by participating in various student cells

F MANAGEMENT

HUB OF RIAL STUDIES

The 10 Most Leading Institutes in Hospitality Management, 2021

BBA in Hospitality and Facilities Management is a pioneering undergraduate course in PUMBA as well as in our country. The course is provided with its own infrastructure and specially designed comprising of laboratories and classrooms needed to conduct various practical and theory sessions

T

he city of Pune is widely regarded as a safe and quiet city, fashioned around lush green gardens and surrounded by hills.

Savitribai Phule Pune University (SPPU), formerly known as University of Pune (UoP) is located in the centre of Pune city and is a prestigious landmark. This grand university is spread over 411 acres of land is also a pride of Punekars. Established on February 10, 1949, SPPU has been providing a stage for millions of aspiring students to realize their potential and excel in all walks of their lives.

Pune is aptly known as "Oxford of the East" for providing excellent education institutions. SPPU has a rich legacy and continues to be the beacon for quality education and research. The university is recognized by the University Grants Commission (UGC) as "University with Potential for Excellence", as well as re-accredited

by National Assessment and

Accreditation Council (NAAC) with the highest grading of A+. It is worthwhile to mention that UGC has nominated SPPU to represent India in the "Internationalization of Higher Education" program of UGC. Savitribai Phule Pune University has always been the forefront of evolving new paradigms, which is a testimony of path-breaking and innovative thought process. With more than 50 academic departments and each of them having their own separate buildings in the campus, the university is ranked among the Top 10 Universities by National Institutional Ranking Framework (NIRF), 2019.

Times Higher Education has placed SPPU at number two in the Top Universities in India.

Department of Management Sciences (PUMBA) on the campus of Savitribai Phule Pune University is one of the first Management Institutes in India.

Established in the year 1971, PUMBA celebrates 50 glorious years of

leadership excellence in 2021 and is one of the premier B-schools in India.

Home to MBA, MBA (PharmaBiotechnology), MBA Executive, Doctorate and Post Doctorate programs, PUMBA has a legacy of pioneering many initiatives. Adding one more to its many firsts was the launch of one-of its-kind unique undergraduate programme - BBA in Hospitality and Facilities Management (HFM).

BBA HFM is a pioneering course commenced in 2018 and has added to the bounty of PUMBA by providing excellence and staying true to all the ideals of PUMBA. There is abundant scope to gain new skills, holistic growth and development of young learners, paving them a path to success and add to knowledge and make a difference globally.

Dr Prafulla Pawar, Registrar and Director of SPPU School of Business, also former HoD of PUMBA during his tenure commenced BBA(HFM) with a vision to offer specialized skills to join the ever-growing services industry. In his words "the endeavour to is to nurture and mentor young minds and provide our students with every possible input required to gain a clear understanding of the fundamentals of service sector for enhanced employability." Such student-centric education approach will empower the upcoming generations.

BBA(HFM) MISSION STATEMENT: To be an institution of excellence manoeuvring highly motivated professionals with advancement & dissemination in the field of hospitality and facility management.

BBA(HFM) Course Outcomes – The Bachelor of Hospitality and Facilities Management (BBA-HFM) is a three-year full-time degree course.

BBA in Hospitality and Facilities Management is a professional management discipline that focuses on efficient and effective delivery of support services to organizations. The curriculum of the program is crafted to bridge the ever-growing demand of the services industry. This course is one of its kind which provides a distinctive combination of business administration with a thrust on study and application of service management. Varied and comprehensive elements of retail, facilities, event, hospitality and customer relationship management have been incorporated to enrich the curriculum. The course prepares students with analytical, administrative, interpersonal and technological skills. It propels high standards in education and professional finesse to hone competencies in the field of management.

In the words of Dr. Surbhi Jain, Professor and Head of Department of PUMBA, “The syllabus of three years of BBA (HFM) includes a plethora of curricular and co-curricular activities.” She further adds that "the course offers a blended system that amalgamates personalized inputs, with online and offline delivery".

Importantly, it also offers students to work in subject specific laboratories that give them real-life simulation experience, allowing them to work on their own and develop skills that open avenues of corporate placements, further studies and innovative startups".

Popular Across Borders The course attracts both Indian and international students. In the current academic year of BBA (HFM) we have an international batch of students from Sri Lanka, Nepal, Bangladesh, Africa and Afghanistan, Middle East.

The service industry in India and world over has been growing steadily over

the past few years. Even through this pandemic situation, the sector has been able to recover quite quickly.

Automation has taken over in many industries including hospitality, facility, retail operations. However, all service sectors with a customer interface will remain being dominated by humans rather than automations taking over completely.

The vision of Savitribai Phule Pune University is becoming a vibrant knowledge centre and a Centre of Excellence in teaching, research and extension activities

The course inputs help students to hone their personalities and develop a competitive advantage that holds them in good stead upon attaining the degree. Graduating students can select from an array of work and study opportunities.

Student Co-curricular and Enrichment Activities DR Deepa Prasad Venkatraman coursecoordinator BBA(HFM) said that “We emphasise on co-curricular and enrichment activities which bring holistic development of our students.

Events are conducted by students with guidance from senior student cell members of MBA. There are several cells that a student of BBA (HFM) must join, contribute and gain from these invaluable learning experiences, which bring in a great deal of esprit de corps among them”.

The various co-curricular and enrichment activities that a student is part of are: Cultural Activity It is responsible for various events organized by the student body of PUMBA. Understanding the importance of social and cultural activities required for preparing students for real life and strengthening their personal skills, the cell puts in the greatest efforts to create a platform for students to showcase their vibrant persona. At PUMBA, the Cultural Cell emboldens activities that not only teach students how to work for a common goal but also to develop a sense of responsibility.

Communication activity The students' forum regularly uses social media as well as print media to communicate with various stakeholders. The objective is to manage as well as promote the PUMBA brand. This cell makes sure that the recent developments in the department reach the outer world from time to time.

The media team focuses mainly on student activities, creating content and flaring it to the appropriate audience.

They work with the ideas which they structure under proper guidance and

mentorship to create impactful outcomes.

Entrepreneurship Development activity The Entrepreneurship Development forum of students is always enthusiastic to motivate students by carrying out various entrepreneurial activities and events. The prime focus is to develop a sustained platform that supports students in starting up, showcasing their skills and structuring their thoughts in the less explored field of entrepreneurship and thereby realizing their ideas and converting them to reality.

PUMBA Helping Hands (PHH) PUMBA’s Helping Hands are driven by social compassion and sense of responsibility and is a student-led initiative. Despite having all the cells which professionally groomed the students of PUMBA, the department lacked a platform where students could give something back to the society.

PUMBA's Helping Hands has tried to fill this gap with its work. The activities range from awareness campaigns to blood donation.

Seminar Activity It conducts various seminars by inviting guests from the industry. The various activities held by this cell help to get a better exposure of the industry and guides the students in their future

path BBA HFM conducts many activities such as seminars, guest lectures, field visit, competitions corporate exposure, and webinars.

They celebrate various days such as Women’s Day, World Tourism Day, World Environment Day, and other days important to their industry.

Career Opportunities The Placement & Corporate Relations Cell of PUMBA (BBA- HFM) is entirely operated and managed by dedicated force students, functioning under the guidance of the training and placement co-ordinator Dr. Arati Prabhu and the department authorities.

The Cell acts as an interface between the industry and the department with the primary objective of nurturing a long-lasting and mutually beneficial relationship with the corporate world, and also acts as a facilitator to provide the right opportunities for the students at BBA (HFM) course at PUMBA. The cell maintains an ever-growing database of the corporate contacts and closely liaison with each of them. This helps in better understanding of the expectations and requirements of the industry, and serves to fulfil them. The Placement Cell tirelessly endeavours to help the students at BBA (HFM), PUMBA to put their best foot forward while stepping into the corporate world.

On completing the course, students opting for placement will be placed in top organisations of service sectors.

Eligibility BBA (HFM) degree is open to all students who have passed XII from Science, Commerce, Arts, or Vocational streams with English as a subject. The minimum aggregate marks required are 45% for open category and 40% for reserved category. This course is very practical and requires hands on learning complemented with theoretical learning.

Department of Management Science(PUMBA)BBA ( Hospitality and facilities management) Induction of course A.Y 2018

An all-India online entrance exam is conducted for Indian students and merit-based admission for this course which has a limited number of seats.

International students apply to SPPU International Centre.

The intake capacity for the BBA(HFM) course is limited and it has witnessed a tremendous response in attracting applications. Admission information will be available on the department's website- www.pumba.in, one may connect on @pumbabbahfm on Facebook and Instagram, or email queries to pumba.bbahfm@gmail. T R

Indian Institute of Hotel Management and Culinary Arts Affiliated to Osmania University, Hyderabad PRODUCING THE BEST IN HOSPITALITY

S

uccessful Placements of students in the industry has been the USP of Indian Institute of Hotel Management and Culinary Arts - IIHMCA Hyderabad. The placement percentage over the last 20 years has been on a growth trajectory.

Right from the year of the first batch passing out of IIHMCA, the students have been preferred due to their employability. The right approach in connecting with the hoteliers and showcasing the talents of students and their ability to be industry-ready has been the key to IIHMCA’s success in giving the placement over the years.

placements are done purely on merit basis and the interviews are conducted by the concerned hoteliers.

History The Indian Institute of Hotel Management and Culinary Arts - IIHMCA Hyderabad was established in 2001 by well known hospitality professionals from India and abroad.

The institute is affiliated to Osmania University and approved by Telangana State Council of Higher Education, Hyderabad.

Mission

Our Placement Record During last Five Years: In the year 2015, the institute provided 48 International Placements and 32 placements in Indian Hotels. This achievement was followed up with successive years, viz in the year 2016 saw that international placements were 55 in number vis a vis compared to 28 in Indian Hotels.

The institute shared its placement statistics as below: Year

National

International

2017

30 Students

53 Students

2018

40 Students

52 Students

2019

24 Students

54 Students

2020

16 Students

41 Students

Few of the international brands who have visited IIHMCA for conducting campus interviews and recruit students are Costa Cruises-Italy, Carnival cruises-UK, Princes CruisesUK & P&O Cruises-Australia, the Atlantis The Palm Dubai, Movenpick, Jumeirah Beach Hotel-Dubai, Sheraton Dubai, Fairmont the Palm-Dubai, Happy Cruises-Spain.

Some of the Indian Hotels who have recruited IIHMCA graduates are The Taj Group of Hotels (IHCL), The Oberoi (OCLD), ITC Hotels Ltd, Trident Hotels, Radisson Hotel Group, JW Marriott, Westin, Novotel, Conrad Hilton, Double Tree by Hilton & Hyatt Hotels.

For the international and national placements, the institute does not charge any money from the students. The

To provide future hospitality industry leaders with the practical training, educational and cultural awareness, skills necessary to succeed in today’s global economy while fostering international goodwill.

Vision The IIHMCA is committed to providing its students with theoretical information and practical experience that will give them strong foundation in Hospitality fundamentals and hands-on skills which ensures them in developing a successful career in the hospitality industry.

Courses and Campus “The Institute offers two academic programs” :1. BCT&CA (Bachelor Degree in Catering Technology & Culinary Arts) 2. BHM&CT (Bachelor Degree in Hotel Management & Catering Technology) 3. Advance Diploma in Bakery and Confectionary 4. Craft Certificate Course in basic culinary skills The nearly 40,000-50,000 sq.ft. area of IIHMCA campus houses well-equipped culinary labs (kitchens), training restaurants, front office, housekeeping and computer laboratories and classrooms.

In order to train students in culinary skills right from the basics to the advanced and baking, confectionery, housekeeping and hands-on restaurant training there is a

16 | The Knowledge Review | February 2021

INSTITUTE OF THE MONTH

February 2021 | The Knowledge Review | 17

basic training kitchen, quantity training kitchen, advanced training kitchen, cruise galley kitchen, bakery and confectionery, advanced bakery and pastry and training restaurants.

The front office laboratory helps to understand the role of a front office department. Students are taught basic telephone etiquette.

The house keeping lab is where the students are imparted with practical training in the Model Guest Room.

The institute also has an audio-visual hall for demonstrations, guest lectures, seminars and workshops.

The library facility has valuable books, recommended by the experts in their relevant fields. The college procures national and international journals for the students’ reference.

Ÿ Ÿ

Hotel Operations Trainee GSA – (Guest Service Agent or Associate)

Special training sessions commence from the beginning of the fifth semester to enable students to orient themselves towards career achievements.

In addition to hotel companies in India, IIHMCA provides international placements in cruise lines and large hotels.

Uniqueness of the Institute The chief factors which set IIHMCA apart from others are: Ÿ Ÿ Ÿ Ÿ Ÿ Ÿ

The campus size – Nearly 40,000 - 50,000 sq ft.

Well-equipped Laboratories of International Standards Spacious classrooms Inculcation of Competitive spirit - Participation in National-level competitions Faculty/Student ratio Experienced Teaching faculty members with International Exposure Placements – National & International Extra-Curricular & Co-Curricular Activities.

A modern cafeteria in the campus provides nutritious food to the students at no extra cost. Special dishes are served to students on special occasions. The cafeteria is also used as the place where student food festivals are conducted.

Ÿ Ÿ

Wholesome Training by IIHMCA

Preparing Students During COVID-19

IIHMCA has always been a front runner in maintaining a healthy professional relationship with the industry for the benefit of its students thereby making students ‘industryready’ by the time of their course completion by conducting lecturers in coordination with designated hotel to update the latest technological developments in the real-time hotel operations.

As responsible citizens, IIHMCA since its inception has had its internal hygiene and sanitation processes. Being a core culinary institute, both the factors form an integral part of its operations. The curriculum itself supports it by having a separate subject related to hygiene sanitation based on Hazard Analysis Critical Control Point (HACCP).

Career Options Ÿ Ÿ Ÿ Ÿ Ÿ

Hotels and Resorts (Premium chains – Indian and international) Cruise Lines (International) Multi-national Companies Hospitality Sectors – Tourism and Travel Consulting Companies Event Management Companies

The campus recruitment drive commences during the fifth semester in the month August/September every year and continues till March of the succeeding year. The recruiting happens for the below-mentioned categories: Ÿ Ÿ Ÿ Ÿ

Management Trainee Program Kitchen Management Trainee HOMT (Department Specific) GOET (Graduate Operations Executive Trainee)

Special online classes are being conducted soon after the guidelines were laid down by Osmania University. Students coming to the campus are encouraged to put on the masks/hand gloves and use the hand sanitizer provided at vantage points in the college. Social distancing is enforced and constantly monitored.

Awards, Affiliations, Accreditations The yearly co-curricular activities give students of IIHMCA the advantage of fine tuning their skills which are nurtured by experienced faculties. The students have won various national level competitions over the years which are held annually in different parts of the country like Bengaluru, New Delhi, Mumbai, Surat, Aurangabad and other cities.

The participation of students in national level competitions has also exposed the brand value of the college to prospective hoteliers, thereby making it a viable source for recruitments.

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Training Students for Global Population

Future Prospects

At IIHMCA there is a conscious effort coupled with a proactive approach to impart education whilst the transfer of knowledge is always beyond the curriculum along with additional inputs to mould even a below-average student to revitalize and rejuvenate in mind and attitude to look ahead into the future with a determined mindset.

IIHMCA has always been on the growth curve. It has evolved and is evolving for another two decades of success.

Creating ultra-modern labs, formatting short-term specialized course programs, advanced skill enhancement programs are few of the many futuristic plans in the pipe line.

The institute trains the students in enhancing their career opportunities by engaging them in co-curricular activities, practical training, industrial visits, seminars and various development activities, to develop the skills and potential which is needed in their career growth.

Some of the Awards Won by students of IIHMCA over the years

Sl. No

Year

Name of the Award

Competition Venue

1

2020

National Level Over All Champions

Cate-Fete 2020- National Over all Championship Army Institue of Hotel Management, Bengaluru).

2

2019

State Level Over All Champions

Association of Catering Professionals – Hyderabad Chapter – State Level

3

2019

National Level Over All Championship

MS Ramaiah College – Bengaluru - National Level Competition (Non-Culinary)

4

2018

1st Prize – Plated Desserts

GICC (Great Indian Culinary Challenge) – Mumbai

5

2018

6

2017

First Prize Second Prize

Indian Dessert Cookery – WGSHA –Manipal (National Level) Cocktail Making (National Level)

7

2017

First Prize

Flower Arrangement – Conducted by Banarasidas Chandiwala college of Hotel Management – Delhi (National Level)

National Level Over All Champions

Value-based Learning:

MS Ramaiah College – Bengaluru - National Level Competition

3. Collaboration: Seeking input from all faculties of the college and the Industry.

1. Student Success and Completion: Meeting student needs by creating an educational environment in which students can attain their short-term and long term goals.

2. Excellence: Maintaining a high standard of integrity and performance leading to the achievement of academic and career goals.

4. Integrity: Behaving ethically in all interactions at all levels.

5. State-of-Art Equipments: Inculcating a sense of learning by providing the right infrastructure in the practical labs.

For details visit: www.iihmca.org

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T R

BCIHMCT Taking Hotel Management Studies to the Next Level

W

ith a view to provide quality education, Banarsidas Chandiwala Institute of Hotel Management & Catering Technology (BCIHMCT) was established in the year 1999 under the aegis of Shri Banarsidas Chandiwala Sewa Smarak Trust Society, a charitable society working in the field of health and education since 1952.

BCIHMCT, New Delhi is a progressive hotel management institute and is among the Top 10 Hotel Management Colleges in the country. The institute has created a niche for itself as a source of competent managerial and technical manpower for the hotel industry. The Institute is accredited with “Grade -A” by NAAC, an autonomous body under UGC, as ‘Quality Institution’.

BCIHMCT is the first hotel management institute affiliated to Guru Gobind Singh Indraprastha University, Delhi awarding a four-year degree in Hotel Management & Catering Technology. It is also approved by AICTE (All India Council of Technical Education) Ministry of HRD, Government of India. It is graded as an A+ Category Institute by Delhi government and GGSIP University, Delhi.

One of the Best Infrastructures BCIHMCT has the most modern campus and developed infrastructure in India amongst hotel management institutes

in India. Modern training restaurants with display bar counters, banquet hall, multi-utility hall, food production practical labs of contemporary design, lobby and front office with latest software and other amenities form part of the prestigious institute.

Spacious air conditioned classrooms with facilities of latest teaching aids, Wi-Fi enabled campus and computer labs with dedicated leased line for internet utilization, up-to-date housekeeping lab, automated and electronic library with a large collection of latest books, journals and magazines justify the claim that the infrastructure of BCIHMCT is among the best.

A Profound Leader It is under the leadership of its principal, Mr. R. K. Bhandari, that BCIHMCT has achieved many milestones including top ten rank from last 12 years successively among India’s 10 best professional hotel management colleges in the country. Professor Bhandari has rich and varied experience of more than 30 years of hospitality operations, and academics.

He has extensive experience in designing of curriculum, organizing seminars/conferences of national and international level on current and relevant topics related to tourism and hospitality industry and is president of India

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The 10 Most Leading Institutes in Hotel Management, 2021

February 2021 | The Knowledge Review | 23

Delivering World-class Education BCIHMCT has created many benchmarks in academics and is looked upon as the institute par excellence in the field of hospitality. Besides many other factors that sets it apart from other colleges, few prominent ones are – pedagogical approach, faculty, research orientation, mentoring system, and student feedback mechanism.

BCIHMCT has a dedicated and research-oriented faculty who implements teaching-learning process at the institute through rigorous planning and keeping in view the industry needs. Students undergo classroom lectures, role plays, case studies, seminars, workshops, presentations, and lectures from guest speakers from the hospitality industry. To develop integrated knowledge, students visit hotels for

“

Our mission is to groom globally competitive, high quality professionals, through intensive training with the aid of upgraded curriculum in Hotel Management and Catering Technology

24 | The Knowledge Review | February 2021

“

International Conference on Hotel, Hospitality and Tourism Research Conference. He is the founder-editor and chief editor of Indian Journal of Applied Hospitality and Tourism Research. His role has been instrumental in developing and enriching the overall infrastructure, faculty, and students of BCIHMCT.

industrial exposure and are exposed to research projects on the topics related to syllabus, latest trends in technology.

distancing, and its impact on guests. A certificate course on Covid-19 would be advisable for all students.

The institute ensures that its students have easy accessibility to faculty guidance, firm assurance of staff support and a very caring and nurturing environment. All these lead to effective realization of its objectives and goals. BCIHMCT consists of highly qualified and dedicated academic team with hospitality background and ensures delivery of world class education and practical inputs from the hospitality industry. Students are trained in communication skills, creative thinking and problem-solving techniques while grooming them for better social interaction among themselves and the world outside.

Producing Talented and Industry Ready Professionals BCIHMCT is focused towards creating world class manpower. Continuous upgradation of the curriculum and regular interaction with experts from the industry along with active association and partnership with world class institutions and hotels help the institute in achieving its objective and remaining updated always. Research oriented approach of the faculty and students help them in creating the difference that sets them apart.

The college has an impeccable mentoring system through which students’ performance and difficulties are assessed at academic and personal level. Each student’s performance record is being maintained and he/she is counseled for excellence in the areas. Faculty members are assigned as mentors to respective groups. The mentor ensures complete confidentiality of the identity of students.

In order to remain student-centric and measure student satisfaction level, student feedback mechanism is implemented in structured manner. At the end of each semester, the students submit feedback questionnaire regarding the effectiveness of faculty in implementing the teaching-learning process. The data so received is analyzed and faculty effectiveness index is calculated which makes the future learning more effective and efficient.

Tackling COVID- 19 In current crisis, it is certain that health and safety would be the topmost deliberation and priority post-COVID-19, for hotels and for all hotel management institutes. To impart the right kind of knowledge, BCIHMCT has developed new SOPS and policies to conduct the practical sessions and theory classes as well. It has taken pivotal steps to emphasize the contact-less service into the college while doing simulating practice, especially while serving food, hygiene during food preparation in various kitchen areas.

The institute is covering topics like tourism, management operations, business tactics, marketing, aviation and other core hospitality courses in its curriculum and has succeeded in developing more confident, smart and industry-ready people. They are not reluctant to do a particular job but more often they are excited to accept new opportunities. It also requires a different set of skills to allow a student to get employment anywhere in the world.

Hotel management can be considered as a program with several opportunities though it offers excellent career options. BCIHMCT is aiming to create awareness and produce more talented and industry-ready professionals who can be absorbed by the industry immediately.

Inculcating the Right Attitude The future of Indian hospitality is very bright and BCIHMCT ensures this long-term mission by devising a curriculum which is wide enough and has a lot of scope to cater to global demands and requirements of the industry.

The vision of the program is to inculcate the right attitude at the very inception.

BCIHMCT, as the leaders in hospitality education, has thrived on adapting to the global needs of the industry by inculcating the right spirit in the minds of students. Students learn to tackle difficult situations with utmost dexterity and never be overwhelmed with it. The institute is always bridging the huge divide between requirements of the industry and the academia by taking it to the next level. T R

To prepare the students, faculty has included awareness modules on the possible transferable diseases, social

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Changing Times

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Hospitality

Sector in 2021 T

he year 2020 saw the global emergence of the Covid-19 pandemic and many governments responded to this development with massive country-wide lockdowns. The Indian government followed suit, all the while hoping that this would pass over like a bad storm.

The lockdowns put in place as a response to the Covid-19 pandemic had unfathomable impact on the economy. Many businesses were shut down, industries disrupted, and lives destroyed. The Indian hospitality industry was perhaps one of the worst impacted industries.

Pre-Covid, the hospitality sector of India was on a prominent trajectory and had been transforming at a rapid rate. The sector was witnessing a gradual transition from a physical asset-intensive and product-focused business to a more experience-centric and customer-focused business approach. But 2020 brought that bright growth path of this industry to a screeching halt.

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he coronavirus outbreak and the lockdowns put in place as a response to it introduced us to the new normal wherein safety was of utmost importance.

This meant social distancing, daily sanitization and curbs in social gatherings became a way of life. Consequently, hospitality sector had to face massive trials and tribulations due to high fixed costs, capital intensive operations, and unfavourable debt service terms.

According to the financial ratings agency ICRA, the domestic hospitality industry is expected to witness a decline of over 65% in the fiscal year 2020-21, in a report. The report by ICRA stated that this 65% contraction of the industry is due to massive operating and net losses, wiping out cumulative profits of the four past years. However, some estimates expect a sharp demand recovery to take place in the later part of the financial year 2021-22, as the vaccine rollouts gain traction.

The India hospitality sector has been one of the worst-hit sectors, severely affected by the Covid-19 pandemic, and subsequent lockdowns, which restricted mobility and hotel occupancies in all the major markets, the ICRA report stated.

Making the best of a bad situation With the lifting of lockdown and travel restrictions, the hotel industry has felt the need to recognise changing customer preferences and adapt accordingly. Hospitality veterans and aspiring players are curating innovative ways to win the customer confidence back. They have started to emphasise hugely on maintaining hygiene, safety, ease of customer experience in reservations, payments, lodging, and food and beverage (F&B) services.

Regular sanitization of high-touch points like elevator buttons, sitting areas, doorknobs, etc. Ÿ Temperature check of visitors at the entry Ÿ Sanitising the visitors Ÿ

However, all these standard operating procedures come at a high-operational cost and have never been factored in during the strategizing and budgeting process by hoteliers.

Moving forward, we can expect innovations to guide the path to recovery in the coming years. With the aim of gaining a competitive advantage, hotel businesses are increasingly focusing on strategies to provide holistic experiential services in their offerings. Services are being tailored to cater to unique requirements, all in the effort to maximise customer retention and repeat business.

Many restaurant and hotel chains have opened online revenue models to thrive during this crisis. Hotels are rethinking the concept of ‘hospitality’ by creating new array of services offering comfort to patrons’ homes and offices. Food-delivery, housekeeping, facility management and warehouse are already gaining a lot of traction. End-to-end facility management of boutique and corporate offices are one of the most anticipated innovations to come in hospitality.

Owing to these changes, the next couple of years are sure to see a complete turnaround in the experiential offering and services of the restaurant and hospitality sector. T R

The recent industry developments have primarily diverted their energies to strict safety and hygiene protocols like – Frequent cleaning of public spaces Video displays to allow the view of the cooking process Ÿ Enhanced room cleaning practices

Ÿ Ÿ

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-By Aditya Umale

FACULTY OF HOSPITALITY AND HOTEL MANAGEMENT, JECRC UNIVERSITY An Abode of Educational Excellence and Comprehensive Progress

L

ocated in Jaipur, the capital city of Rajasthan and the famous tourist and business city in northwestern India, JECRC University boasts of a sprawling campus and infrastructure.

The university is driven by the spirit of innovation-led research. The multifaceted research encompasses subjectspecific exploration as well as the contexts of the business environment in which students operate and perform. It is also known for its close industry linkages.

It aims at creating valuable resources for industry and society through its interventions in creation of research and innovative culture, academic and professional enhancement and cultural enrichment.

JECRC University has been established vide The JECRC University, Jaipur Act, 2012 (Act No.15 of 2012) published in the Gazette of Rajasthan dated May 2, 2012. The University started its operations and admitted students in various courses with effect from the academic session 2012-13.

The University’s vision is to become a renowned centre of higher learning, and work towards academic, professional, cultural and social enrichment of the lives of individuals and communities.

JECRC’s Mission Ÿ To focus on research and spirit of innovation that will drive academic orientation and pursuit at JECRC University. Ÿ To identify, based on an informed perception of Indian,

regional and global needs, areas of focus and specialization on which the university can concentrate. Ÿ To undertake collaborative projects that offer opportunities for long-term interaction between academia and industry. Ÿ To develop human potential to its fullest extent so that intellectually capable and imaginatively gifted leaders can emerge in a range of professions.

About the campus The 32-acre campus combines unique classical architecture and thoughtful layout and landscaping to create a perfect learning ecosystem. The campus is located around the prime industrial and institutional hub of Jaipur and is well connected to all parts of the city.

Arpit Agrawal, Vice Chairman of the University is an intellectual, deep-rooted person with great compassion and motivation. He is the soul of the 20 years legacy of JECRC Foundation, with more than 10,000 enlisted students and 15,000 alumni.

His remarkable strategies have constantly brought top rank for the foundation in renowned publication houses. This very year acclaimed magazine “The Week” has ranked the University at 31st position. He is the guiding force behind developing world class industry collaboration and robust entrepreneurial ecosystems alongside academics.

Under his guidance and leadership, JECRC University gained the legacy of providing internship programs with strong professional networking, which resulted into paid internship for all the students year after year.

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The 10 Most Leading Institutes in Hotel Management, 2021

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ACADEMIC PROGRAMS OFFERED FACULTY OF ENGINEERING B. Tech: CSE, Civil, Electrical, Mechanical, ElectronicB. Tech : CSE : with industry specializationsM.Tech FACULTY OF IT &COMPUTER APPLICATION BCABCA : with industry specializationsMCAMCA : with industry specializationsMSc : computer Science FACULTY OF MANAGEMENT BBA BBA: with Industry specializations BBA : Tourism and Hospitality Management BBA : Banking Financial Service and Insurance B.COM MBA MBA: with Industry specializations MSW : Human Resource Management & Industrial Relations FACULTY OF HOTEL MANAGEMENT B. Sc. Hospitality & Hotel Management Bachelor of Hotel Management and Catering Technology Faculty of Journalism &Mass Communication B.A in Journalism & Mass communication FACULTY OF SCIENCE B.Sc. (HONS.) B.Sc. in Forensic Science (Hons.)

M.Sc. Physics / Chemistry / Mathematics M.Sc. Biotechnology / Microbiology FACULTY OF AGRICULTURE B. Sc. (Hons) Agriculture B.Sc. (Ag) +ABM FACULTY OF LAW Integrated Law viz., BBA LLB, BCom LLB, BSc LLB, BBA LLB.LL.M. FACULTY OF DESIGN B. Des. Interior Design,| Jewellery Designing & Manufacturing Bachelor of Visual Art (BVA) Painting |Graphic Design B. Des. Fashion Design FACULTY OF HUMANITIES BA –English, Economics, Psychology

His zealous and visionary leadership led to 1935 placements in 95 conglomerates for the students passing out in the year 2020.

Under his leadership, the university bagged 28 externallyfunded research projects with a portfolio of more than Rs.10 crore.

Career options for graduates of the Faculty of Hospitality and Hotel Management Ÿ Graduating students can look forward to career opportunities in hotel, hospitality and allied sectors like: Ÿ Kitchen management/Housekeeping management positions in hotels after initial stint as trainee flight kitchens and on board flight services Indian Navy hospitality services Ÿ Guest/Customer relation executive in hotel and other service sectors Ÿ Management trainee/executive in international and national fast-food outlets and chains Ÿ Hospital and institutional catering Ÿ Faculty in hotel management/food craft institutes Ÿ shipping and cruise lines Ÿ Marketing/Sales executive in hotel and other service sectors Ÿ Railway hospitality and catering services, state tourism development corporations, resort management Ÿ Self-employment through entrepreneurship and multinational companies for their hospitality services.

Unflinching support to students Chef Manbir Singh, Head of the Department, Hospitality and Hotel Management, said that the curriculum is well designed to meet the demands of the industry. The curriculum entails a lot of practical exposure with real time practice in the labs meant for this purpose.

“During semester IV, students undergo a compulsory internship of six months in five-star hotels like Taj Rambagh Jaipur, Oberoi Hotels, Hilton and Marriott Hotel, Jaipur and other places. They have to prepare a project report about the practical experience gained during internship by working on various projects carried out under the supervision of professional hoteliers, so that they can understand the existing working practices, conditions and acquire an in-depth knowledge. The whole process is wellcoordinated with the client industry and is efficiently regulated with mentorship and guidance from faculty at JECRC University throughout the training,” Manbir added.

Industry experts are invited to acquaint students about the latest industry trends and requirement of future hotel industry. Regular visits to various hotels, industry exhibitions, etc., are conducted for the students.

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Exhibiting Excellence The state-of-the-art course was started to make the students witness the pragmatic world of hotel management. The aim is to make them top professionals to meet the needs of the star hotels in India and across the globe. Factors that make us unique from others1. Best internships and placements: The focused approach of the university towards persistent and multidimensional training of students in-line with the industry expectations and hands-on-learning has led to a sharp increase in the number of placement offers. Hundred percent students receive placements. Industrial training at renowned brands, like The Oberoi Rajvilas, Umaid Bhawan, ITC Rajputana, JW Marriott, Taj Rambagh Palace Jaipur.

2. Collaborative Events: The well integrated interdisciplinary curriculum infuses in-depth knowledge. The idea is to create opportunity for students to interact, cocreate and learn beyond their classrooms. One of the events is, “ART ON A PLATE” - The Faculty of Hotel Management and The School of Design at the JECRC University come together to organize a collaborative event every year. “JU-Rhythm” is envisioned as best technocultural and business fest to bring out the talent and to explore the same in the budding students. The students of hotel management carry out the entire planning to serve food from various food stalls installed during the event. The rhythm platform is an excellent opportunity to understand the practical aspects and planning to cater a huge people.

3. Budding Bakers: This is a budding institutional start-up founded by the hotel managements students. Every week they open a bakery shop for few hours and sell products prepared by them. The objective behind this is to give the students an idea about the start-up ecosystem and to learn handling bulk orders.

Management has taken up following initiatives to prepare the students for the same.

1. To train students to overcome this situation there were continuous keynote sessions by various industry experts like Sudhir Andrews (Father of Hospitality Education in India) and Uday Nayak (Director, Human Resource, JW Marriot Maldives)etc.

2. The University had also conducted “InnoLogue” series where industry experts shared their innovative ideas and highlighted future technology to be used post Covid-19.

3. Q&A Session with a renowned nutritionist like Dr. Kanika Verma (Associate Professor, University of Rajasthan, Jaipur) etc.

4. Very soon training in hygiene and safety measures will commence, which ought to be practised in hotel industry in the ongoing scenario.

Catering to a global population 1. University has its own IAESTE Chapter under the aegis of which international students keep on coming to the university through student exchange program. They interact with the hotel management students which gives them global exposure.

2. Corporate chefs with international experience deliver sessions for students.

3. Study and preparations of dishes from all international cuisines is a part of the unique curriculum.

Future prospects Immediate plans are to collaborate with industry leaders to get the latest technological skills on board to make the students future ready.

4. Unique Kitchen, Training Restaurant and Demo Hotel Room-University has well built kitchens for training the students for food production .Training restaurant ,Mock bar, housekeeping etc. Are exact replica of real built ups to give students a real experience. Also, elegant lobby, concierge desk and reception area are used for front office practical.

Train the students and further develop a kind of corporate connect to increase the bar of average package that they get in recruitment drives.

Coping with COVID-19 Repercussions Everyone can foresee the post-COVID financial hardships in the tourism and hospitality business worldwide which consists of persistent decline for airlines, railways, cruise ships, travel operators and all lodging organizations including hotels. It has impacted the present operations but there is bright hope for travel and hospitality sectors to get normal after a year. The faculty of Hospitality and Hotel

Increase interaction with the industry to know industrial problems and provide them consultancy. T R

Work extensively in the field of research and further bag externally funded research projects from various funding agencies.

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IHM Hyderabad Providing a Global Platform for Students in Hospitality

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he Indian hospitality and tourism industry is one of the largest employment generator and foreign exchange earning sector in the country. The Travel and Tourism Competitiveness Report 2019 published by the World Economic Forum ranks India at the 34th place. Apart from India’s vibrant and indulgent history, its cuisine has been a key ingredient in the growing popularity. To fulfil the demands of this burgeoning industry, skilled human force is essential.

Established in 1972, Institute of Hotel Management, Catering Technology, and Applied Nutrition, (IHM) Hyderabad, an autonomous institute under the Ministry of Tourism, Government of India, offers courses in hotel management which trains students to work in hospitality service establishments in areas such as hotel and restaurant administration, airlines, hospitals, retail, restaurants, cruise lines and even in multi-national companies (MNCs).

Initially started as Food Craft Institute Society, IHM Hyderabad today serves as one of the most desirable institutes for hotel management in the country.

IHM-Hyderabad believes in uplifting the students by inculcating moral values and making them the personality the world acknowledges. The institute believes in emphasizing intellectual activities, moral judgments, aesthetic judgments, self-realization, individual freedom, individual responsibility, and self-control to achieve their goal.

Courses Offered at the Institute The institute offers many courses such as Bachelor of Science in Hospitality & Hotel Administration for three years and postgraduate diploma in Accommodation Operations & Management. It also offers craftsmanship course in Food Production & Patisserie for one-and-a-half year, craftsmanship course in Food & Beverage Service for six months as well as various courses offered under MoTs scheme of Capacity Building for Service Providers (CBSP), which are fully funded by Government of India.

Apart from the curriculum, IHM also presents four courses to create employable skills under the ‘Hunar Se Rozgar’ program beneath CBSP sponsored by the Ministry of

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The 10 Most Leading Institutes in Hotel Management, 2021

Sanjay Thakur Principal

An Astute Leader Sanjay Thakur is the Principal at the Institute of Hotel Management Catering Technology & Applied Nutrition, Hyderabad. Sanjay has over three decades of experience which played a significant role for effective college administration, student culture, management, planning, team dynamics and professional approach. His honours include the Unsung Hero by Accor Hotels, the first principal to be rewarded by the Rotary Club International and he is also greatly acknowledged by various banks, restaurants, and hotels for his contributions in enhancing their customer service through his development work.

Opportunities at a Glance The students of IHM Hyderabad are placed in hotels, restaurant chains, retail industries, cruiselines, airlines and MNCs. Placements from IHM Hyderabad have made a mark at the global level as many alumni are working in reputed organisations all over the world.

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At IHM-Hyderabad students are taught the importance of growing a strong “can do” mind-set that stimulates new ideas and urges every individual to accomplish their goals despite hindrances.

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Tourism, which are Food Production, Food and Beverage Service, House Keeping and Bakery.

Renowned hotel brands like Taj Hotels, Accor Hotels, Marriott Hotels, Hyatt, Hilton, IHG, Oberoi and others visit every year and offer management trainee and other positions to IHM’s students. McDonalds, KFC, Adani, Dominos, Metro and many other renowned international restaurant chains and retail chains recruit its students.

USP of the College IHM Hyderabad has highly qualified and internationally trained staff. They have been trained by Laussane School of Hospitality, Switzerland and the faculty went to Malaysia, Singapore, Indonesia, Spain for gaining exposure to international standards, organised by National Council of

February 2021 | The Knowledge Review | 37

Hotel Management, Noida, an autonomous body Under Ministry of Tourism, Government of India.

The institute has empowered its students with several activities including maintaining excellent networking, PR parties, strong alumni network and improving employability skills by psychometric test workshops. IHM also invites guest speakers from the industry to educate students about the know-how of the industry. Apart from these, IHM also has an excellent placement record and is associated with National Entrepreneurship Network (NEN).

The students are also involved in organizing and participating in numerous competitions as well as programmes run by government such as Swachh Bharat Abhiyan/Paryatak Parv/ Ek Bharat Shreshtha Bharat, Ekta Diwas, etc.

(NCHMCT), which facilitates national and international networking for further expansion of the services and sharing of knowledge and technology. The Institute has also a tie-up with Welcomgroup Graduate School of Hotel Administration, Manipal.

The Institute has a tie-up with Rotary Club of Hyderabad through which the Rotaract club of IHM Hyderabad organises May social welfare events as part of the corporate social responsibility .The Rotaract club of IHM Hyderabad exhibited their passion to serve society by organising Diwali celebrations at old age homes, orphanages. They created awareness for hygiene and safety in rural villages and schools. They created awareness by conducting various competitions and awareness programmes on nutrition, breast cancer, Aids, World Animal Day and many more.

The hotel industry is a vital part of the hospitality industry with huge growth potential in the future which has a huge demand apart from its glamour. The opportunities include working in hotels, restaurant chains, cruise lines, airlines, events management companies, retail industries tourism and shopping malls, offices, hospitals, etc. A hotel management career has become worthwhile and exciting, appealing more and more students to make a career in it.

Fighting the Pandemic The college has started practicing Covid-19 safety guidelines issued by NHCMCT, Food Safety and Standards Authority of India (FSSAI), Hazard Analysis and Critical Control Point (HACCP), Government of India. In addition, IHM Hyderabad organised webinars, guest lectures, hotel tours, Covid protocols in the institute and hotels to adapt the necessary changes for safety of all the stake holders.

Achievements to Cherish IHM-Hyderabad ranked third in all India level surveys conducted by Global Human Resource Development Centre (GHRDC) Survey, ranked fifth by Outlook and India Today Survey, sixth by The Week Magazine and has received Special Award for Placement Performance, Best Award for Administrative Performance and Special Award for All-Round Performance by Ministry of Tourism, Government of India. Department of Tourism, Government of Andhra Pradesh also recognized IHM-Hyderabad for Award for Excellence. Additionally, IHM is also ISO certified and the students are bestowed from the interaction with prominent alumni.

The student and faculty attended various webinars on Covid-19 guidelines. The institute is making every effort to use equipment and chemicals to sanitize areas and all the touch points as per the guidelines. The guidelines to wear mask, maintain social distancing, sanitise hands and areas are strictly followed to ensure safety of all the students, staff and visitors.

IHM has the support of the ministry of Human Resources Department, Ministry of Tourism, India Tourism, and State Tourism. The government provides regular grants to upgrade and apply policies to the institute for the students to experience the savvy of the worldly hospitality industry.

IHM Hyderabad is a member of the Federation of Hotels and Restaurants Association of India (FHRAI), South India Hotels and Restaurants Association (SIHRA), Hotels and Restaurants Association of Telangana State (HRATS) and Lausanne School of Hospitality through National Council for Hotel Management and Catering Technology

The students and faculty undergo exposure to global standards of hospitality by attending workshops and guest lectures by hotel industry experts and industry exposure in renowned global brands. The courses are designed with contents matching global standards. The infrastructure and equipment are updated to match global standards.

Training Students to Global Standards The Staff of IHM are trained at international standards of Hospitality education. They have exposure to hospitality standards in countries like Singapore, Indonesia, Switzerland, Spain, Malaysia and other countries.

IHM Hyderabad has highly reputed alumni base spread all over the world. They visit IHM Hyderabad and share their expertise of global standards which keeps the students ahead to serve global population. T R

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