The 10 Most Inspiring Institutes for Commerce & Arts in 2018

Indian Edition JULY 2018

THE

M ST

INSPIRING INSTITUTES FOR

C MMERCE & ARTS IN 2018

ROYAL GLOBAL UNIVERSITY

Empowering Students to Pursue the Right Career by Nurturing Skills and Knowledge

Editorial

‘‘ Today’s Decision can Decide Tomorrow’s Outcome

M

ost important decision that students have to make after 12th standard is to decide about university, college, course, and career options that they should opt for. Most students get puzzled about what they should choose after 12th. For those who want to build a career in an off-beat field, this is a great time to follow their passion. In fact, students of science stream can also opt for several professional degrees in arts and commerce if they are interested in related fields.

Gone are the days when people strongly believed that science stream only has the best scope and extra ordinary career options.

Today’s generation is choosing a career option based on their passion, aptitude, and interest. Traditionally, there were limited courses and regular degrees in the streams of arts and commerce but today there is a plethora of possibilities in these streams. Today, colleges are offering way beyond the traditional degrees in arts and commerce.

In arts, there are many unconventional courses from Tea Tasting to Cartography, Art Restoration, Cinematography, Event Management, Art Therapist, Music, Designing and so on. These are some of the highest paying career options around the world. The commerce field has vast choices of innovative courses such as Actuaries, Equity Research Analyst, Certified Management Accountant, Digital Marketing, Financial Planner, Creative Marketing, People Management, and more.

Today, the trend of the education sector is different compared to previous years. More students are opting for innovative courses instead of conventional degrees. Further, students are able to get various online degrees from the well-renowned universities in different field. The digital platform offers several learning programs in sectoral and specialized disciplines. Also, several students are shifting towards learning online so that they can explore their passion while pursuing their steady professional life. These are the options which are constantly increasing the importance of career in arts and commerce. Rather these options are igniting students’ creative minds filled with a passion to do something extraordinary.

“Nothing is as important as passion. No matter what you want to do with your life, be passionate.”- Jon Bon Jovi, a renowned American singer, who made significant contribution to the American music industry. T R

al Das Ananda Kam Ananda Kamal Das

EDITOR-IN-CHIEF Pooja M. Bansal MANAGING EDITOR Rajarshi Chatterjee EXECUTIVE EDITOR Ananda Das CONTRIBUTING WRITERS Nilam Thakkar, Aishwarya Nawandhar VISUALISER David King ART & DESIGN DIRECTOR Amol Kamble CO-DESIGNER Alex Noel PICTURE EDITOR Savita Pandav ART EDITOR Asha Bange BUSINESS DEVELOPMENT MANAGER Akansha Garewal MARKETING MANAGER Ankush Patel BUSINESS DEVELOPMENT EXECUTIVE Kanchan RESEARCH ANALYST Chidiebere Moses CIRCULATION MANAGER Robert DATABASE MANAGEMENT Stella Andrew TECHNICAL HEAD Swapnil Patil TECHNOLOGY CONSULTANT Vivek Bangade TECHNICAL SPECIALISTS Amar, Pratiksha DIGITAL MARKETING MANAGER Marry D’Souza ONLINE MARKETING STRATEGISTS Alina Sege, Shubham Mahadik, Vaibhav K SME-SMO EXECUTIVES Prashant Chevale, Uma Dhenge, Gemson, Irfan

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ROYAL GLOBAL University 24 08

CXO Standpoint

What Would Be the Next Masterstroke?

Educator’s View Point The Future of Career in Commerce

s t n te

Articles

n o C

Expert Talk

34 08

Empowering Students to Pursue the Right Career by Nurturing Skills and Knowledge

Editor’s Choice

Commercial Arts: Leveraging Arts to Assist Commerce

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Career Talk

Career in Arts: Pursue Something That You Love Doing

Editor’s Pick

Glittering Languages and the ‘Brownies’ associated!

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Kuvempu University

KG College of Arts and Science

Fostering Educational Excellence through Innovative and Diverse Syllabi

Reects the True Spirit of an Institute Industry – Infrastructure based Learning Environment

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PSG College of Arts and Science

The Bhawanipur Education Society College

Catalyzing Career Opportunities through Professional Education

Fostering Diverse Skills to Broaden the Career Horizons

38 Vivekanand Arts, S.D.Commerce and Science College Nurturing Young Minds for a Brighter Future

Institutes for Commerce & Arts, Inspiring Students to Pursue their Passion

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ndian economy is one of the fastest growing economies in the world. As a result, the need for talented professionals, who can contribute towards the growth of the economy, has increased.

Commerce education has played important role in Indian Industry and Indian Economy. It cultivates the essential knowledge, attitudes, and skills as well as provides immense opportunities to the students for employment, which helps in the socio-economic development of a country or a region.

Likewise, art and design education empower young people to think creatively and critically. Art is one of the universal languages all human beings understand and use to communicate. It provides learners numerous opportunities to think imaginatively and creatively as well as develop confidence.

Career options for art and commerce graduates are plentiful. Commerce stream is a good option for future; there are many courses in commerce that gives better employment opportunities, like CA ICWA, CS, CFA, MBA and more. Similarly, art education has varied career options such as Photography, Painting, Graphic Designing, Creative Writing, Dancing, Acting, Jewelry Designer, Fashion Designing, and so on.

There are quite a good number of Universities across the globe offering a range of programs in Commerce and Arts at various levels like Certificate, Diploma, Degree, and Ph.D. The Knowledge Review comes up with a special issue “The 10 Most Inspiring Institutes for Commerce & Arts in 2018” which highlights some of the best institutes in India which have set a benchmark in the field of Commerce and Arts.

On cover page, we have highlighted, Royal Global University, an eminent institute which aims to offer a unique educational experience that prepares the next generation of global citizen to lead and make a difference in the world.

The issue also features City College of Commerce And Business Administration, KG College of Arts and Science, Kuvempu University, Mithibai College of Arts, PSG College of Arts and Science, S.N.R Sons College, SNDT Women's University Mumbai, The Bhawanipur Education Society College and Vivekanand Arts, S.D.Commerce and Science College.

The issue includes enlightening articles written by Dr. Nitin I. Kochar, Head of the Department and Professor in Department of Pharmacology at P.Wadhwani College of Pharmacy, Yavatmal and Sreejith Vignesh B P, Head of Corporate Relations, Industry Interface, and Training & Placements at J.K.K.Nattraja Educational Institutions – Kumarapalayam.

So, flip the pages for more information on these leading institutions. T R

10 Commerce & Arts

COVER STORY

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ROYAL GLOBAL Univers y Empowering Students to Pursue the Right Career by Nurturing Skills and Knowledge

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We aim to offer a unique educational experience that prepares the next generation of global citizens to lead and make a difference in the world

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The university aims to achieve academic excellence through innovatively designed, researchintensive, industry-oriented education; to incorporate community services to install ethical conduct and compassion amongst stakeholders; and to churn out responsible leaders for the society that will be capable of enriching the future by bringing affirmative transformation in the world.

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ituated in Guwahati, Royal Global University (RGU) is a prominent educational hub of the North Eastern region. With an objective of spreading quality education in the country, Gyan Sagar Foundation (GSF) had set up Royal Group of Institutions (RGI) in 2009. Over the years, RGU bloomed to become the fullfledged Royal Global University in 2017, under The Assam Royal Global University Act, 2013, passed by the Government of Assam.

The 25 acre beautiful campus, with twenty schools and numerous academic programs, is designed to students’ involvement and triumph. The campus is harmonized with master planned architecture, landscape and ecological sculpture for unparalleled access to success. Apart from these, RGU has been a ragging free campus supported by strict anti-ragging rules.

RGU offers a perfect learning environment that molds the students and enables them to achieve their academic goals.

It provides a world-class learning experience with practical lessons and industrial exposures. The university carries

modern, career-focused and international perspective to higher education.

Accolades and Recognitions Various leading media publication houses have recognized and awarded the university with several renowned awards such as National Assam Education Award 2014, University of the Year 2017 for Student Engagement and so on.

Moreover, the university has been listed as No. 1 in the North-East Region in 2014. In the Best B schools' Survey 2014 and 2015, it has been ranked A+ and A+++ respectively. In the year 2015, the university has been listed in Top 100 Engineering and Non-IIT Engineering Colleges in India.

Specialized Courses that Make Students Industry Ready RGU offers 97+ courses at Undergraduate, Postgraduate, Dual Degree, Diploma and Ph.D. levels. It offers wide range of courses in various disciplines like Engineering, Technology, Business, Commerce, Arts, Fashion Designing, Architecture, Information Technology, Science, Humanities, Social Sciences, Communications and Media, Hotel

‘‘

We offer a range of business degrees that encompass a mu idisciplinary skill set and provide great pathways to professional careers and employment opportun ies in a variety of sectors

‘‘

Management, and many more academic programs which are designed with innovative syllabi to provide the students with industryspecific learning.

The university offers cutting-edge and extraordinary academic programs in Commerce and Arts. The Royal School of Business offers B.B.A., M.B.A., Integrated four year B.B.A. and M.B.A. course, and M.A. in Public Administration that help the students to pursue careers in business and administration. Also, The Royal School of Commerce offers B.Com, M.Com, and B.Com for entrepreneurs; for self-employed and working candidates.

A.K. Pansari, Chancellor From Practicing Chartered Accountant to Educationist Sri Pansari started his practice as a Chartered Accountant in 1988 in Guwahati under the name and style M/s Modi Pansari & Co, along with his childhood friend, Anil Modi. Over the years, having done well professionally, he decided to become a social entrepreneur and that too in education and related activities. He focused on providing quality education to the children of North East to stop the exodus from this region.

He, in association with some other people of the region, established Delhi Public School in the year 2003 at Ahomgaon, Guwahati, followed by Royal Group of Institutions, in 2009 (RGI). RGI turned out to be a premier institution in the North East imparting Engineering, Management, Commerce & Architecture courses with a vision to offer the best of technical/higher education in the region.

Later, Sri Pansari came up with Royal Global School in 2012, a world class co-educational day-cum- boarding Higher Secondary school, first of its kind in the region.

Another feather to his cap was added with the start of Royal Global University in the year 2017, with 13 schools & 55 under-graduate & post graduate UGC recognized programmes offered under one roof to churn out responsible leaders to the society who will be capable of enriching the future by bringing positive transformation to the world.

Mr. Pansari, known to have made a revolution in education sector of the North-East, also started Royal Estate Developers in 2002 and successfully completed a number of projects. He has his own media house named Purvoday Publications Private Ltd. which started publishing Hindi daily “Dainik Purvoday'' in 2005.

Mr. Pansari was not born with a silver spoon. He is a self-made man.

He is a treasurer of “human values”, true in every sense of the term.

The mantras of hard work, honesty and perfection have brought him success and achievement. However, nothing comes easy in life. He had to struggle very hard in life and profession as well, as he never took the short route to success by compromising on integrity, business and professional ethics. He strongly believes in togetherness and gives much of the credit for all these milestones to his childhood friend Anil Modi and considers that they are two wheels of a vehicle. Today, he is one of the leading lights of the state in letter and spirit. He is an ardent orator and a great motivator for the student community.

ROYAL GLOBAL Univers y

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The campus o ers an environment where academic excellence is celebrated and encouraged

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A number of exceptional courses in fashion and arts are offered by the university, which include, B.A. and M.A. in Journalism and Mass Communications, Bachelor of Fine Arts and Masters of Fine Arts, Performing Arts, Language, Education, Travel and Tourism Management, and more which provides lucrative employment opportunities.

Unique Pedagogy and Activities for Skill Enhancement At RGU, students are not only expected to be academically sound but also to be creative, confident, emotionally stable, physically strong and spiritually sound for successful academic achievement and career. In short, RGU believes in the holistic approach to learning that helps in ‘overall’ development of students. The university has various clubs and unique activities which help in 360-degree development of students.

The cultural club undertakes various programs for exploring the talents of the students and staff which add enthusiasm in daily routine. Helping Hands is a community club which has been working towards the betterment of society and where students participate in community development services. Sport is a key component in the

process of personality development and helps to maintain physical fitness and good health. The Sports Club provides all the facilities and equipment for students, faculty, and staff to attain sporting excellence and to organize various sports activities.

Apart from the various clubs discussed above, the university has unique management and commerce clubs to help the students to earn real-world knowledge. FinAlystThe Finance Club provides hands-on learning where esteemed personalities of the business world interact and share real world experiences with the students. Ethnos- the HR Club, helps students by providing exposure to industry experts, HR workshops, case discussions, live projects and group activities. The Maccokt-The Marketing Club aims at providing the student fraternity with the latest trends and strategies in the area of marketing. Royal Commerce Club conducts the operations for commerce students in respect of events, business games, and quizzes.

Scholarships to Reward the Talent RGU has various financial aid programs that help students to meet their educational needs. These are: a) Royal Merit

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We provide courses that facil ate the creation of enlightened minds for professional and personal success

Scholarships, b) Royal Endowment and c) Monthly Scholarship to Semester Toppers.

In Royal Merit Scholarships, 100% to 25% scholarships on annual fee are available for qualified PG and UG students. Similarly, Royal Endowment offers 50% to 25% scholarships on annual fee to those who qualify. In Monthly Scholarship for Semester Toppers, each course is awarded with rupees three thousand per month for one semester to topper students.

Career Guidance and Placement Activities Royal Centre for Corporate Relations (RCCR) ensures providing the finest opportunity for right placements to all students. The Centre is committed to attend to the individual needs of students and ensure to find desired platforms for launching students’ professional careers.

The Centre strives to enhance students’ employability through intensive skill training programs, mock group discussions, training for online aptitude tests, and mock personal interviews. RGU has all necessary state-of-theart facilities like air-conditioned conference and interview rooms, audio-visual equipment and computer labs for conducting successful recruitment processes.

RCCR provides career guidance and counseling that include interactive sessions with corporates, industrial visits, workshops, research paper presentations by the students and encourages their participation in management competitions. Internships are an important part of curricula, where students get chance to gain real world experience and explore the relevant information and skills required to enter into a specific career field.

The Centre provides required guidance and support to students for their internships. T R

Words of Trust “The journey at RGU is beyond words can describe. In short, it has been beautiful and unforgettable. Two years in the institute has provided me the right blend of knowledge, skills, and culture to step forward and survive in the corporate world. From taking tiny steps towards taking giant leaps, my faculty members and friends have been supportive throughout. I am grateful to the dedicated placement department of RGU which has opened a new window to define my career in the field of finance.”

- Priyanka Sethia, Master of Business Administration, the batch of 2015-17.

“Life at RGU is orchestrated very strategically to prepare its students for the challenges that work-life may offer. Inner drive to explore to be learners for life and to take up challenges are some of the wonderful gifts that RGU has given me. I shall always remain indebted to the institute for the excellent foundation it has provided me.”

- Vighnesh Tewari, Master of Business Administration, the batch of 2012-14.

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Name of the Institution

URL

City College of Commerce And Business Administration

cccba.ac.in

Surya Sen St, Lalbajar, College Square, Kolkata, West Bengal 700012

KG College of Arts and Science

kgcas.ac.in

Thudiyalur road, Saravanampatti, Coimbatore, Tamil Nadu 641035

Kuvempu University

kuvempu.ac.in

Jnanasahyadri, Shankaraghatta, Shimoga, Karnataka 577451

Mithibai College of Arts

mithibai.ac.in

Bhaktivedanta Swami Marg, Gulmohar Road, Vile Parle (W), Mumbai, Maharashtra 400056

PSG College of Arts and Science

psgcas.ac.in

Avinashi Road, Civil Aerodrome Post, Coimbatore, Tamil Nadu 641014

Royal Global University

rgu.ac

NH 37, Betkuchi, Opp. Tirupati Balaji Temple, Guwahati, Assam 781035

S.N.R Sons College

srcas.ac.in

Nava India Bus Stop, Avinashi Rd, Coimbatore, Tamil Nadu

SNDT Women’s University, Mumbai

sndt.ac.in

1, Nathibai Thackersey Rd, New Marine Lines, Churchgate, Mumbai, Maharashtra 400020

The Bhawanipur Education Society College

Vivekanandha College of Engineering for Women

thebges.edu.in

vivekanandcollege.edu.in

Location of the Institution

5, Elgin Rd, Sreepally, Bhowanipore, Kolkata, West Bengal 700020

Samarth Nagar, Near Kranti Chowk Police Station, Aurangabad, Maharashtra 431001

:

ersity v i n U u p m Kuve

e al Excellenc n o ti a c u d E bi Fostering Diverse Sylla d n a e v ti a rough Innov

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K

uvempu University was established in 1987, under the provisions of Karnataka State Universities Act by the Karnataka Government.

Kuvempu University is duly recognized by the University Grants Commission and accredited by NAAC. The university spreads over an area of 519 acres including four campuses; the main campus of Kuvempu University is Jnana Sahyadi which is located at Shankaraghatta, a PostGraduate Centre is situated at Kadur, another Post-Graduate Centre at Chikkamagaluru and a campus is located in Shivamogga. More than 90 colleges are aďŹƒliated to the University.

Kuvempu is a Research-intensive University, where research is a primary activity. Many ongoing institutional and individual research projects of the university are sanctioned by various national agencies. All the teaching faculties provide research guidance with an output of an average of 150 Ph.Ds. awarded every year to the students from various disciplines.

The university aims to foster creativity in teaching, learning and research to build a knowledge base and promote quality initiative.

Advanced Infrastructure Facilities with Pleasant Atmosphere The university has campuses with lush green surroundings, pollution free area and attractive location providing the right atmosphere for higher education. The university has a state-of-the-art infrastructure with smart classrooms, rich library, excellent hostel accommodation and hi-tech laboratory. The university provides e-learning center for the students to avail digital materials. It has Wi-Fi enabled green library, surrounded with trees and serene green environment for students where they can read hundreds of books and journals.

Student Counseling and Support Activities Through counseling, the university provides a range of

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student support services. Student counseling is provided at each level to help them to overcome their problems. Each faculty is assigned to a group of students as counselors or mentors for academic, personal and psycho-social guidance.

The interactive counseling sessions create a supportive environment where students can open up and discuss their problems with their faculty members.

High-Quality Courses Offered to Students with Distance Learning Facility Kuvempu University has various Under-graduates, Post graduate, Diploma, Five Year Integrated Course and Ph.D. programs in disciplines like Science and Technology, Arts, Humanities, Education, Social Sciences, Management, Commerce, Computer Science, Engineering, and more extraordinary programs with a wide range of syllabi and innovative methods of pedagogy.

The University also offers many courses in Management, Commerce, and Arts. In Management and Commerce, they offer B.Com, B.B.M., M.B.A., M.Com, PG Diploma in Financial Institutions and Markets, Human Resource Management, and more diverse courses. Apart from that, a variety of courses in Arts and Humanity are offered like, B.A., M.A. in Language, Sociology, Political Science, Journalism, History, Economics, Education and more.

University also provides B.F.A., M.F.A in Applied Arts, Painting, Graphics, and Sculpture Painting. The innovative courses in Translation, Tourism, Social Psychology, and Counseling are also available for students.

Kuvempu University has Distance Education Centre which is approved by Distance Education Board, UGC. With an objective to educate those who are deprived from regular education program, the University offers higher education through distance mode as well.

Momentous Achievement and Accolades

major achievements, Kuvempu University was the first in Karnataka State to implement the choice based credit system in the year 2005 for all its post-graduate systems.

Financial Aid For rewarding and encouraging the meritorious scholars, the university felicitates them with the scholarships and recognition. The University provides seed money to encourage researchers to initiate the research. Ithas various forms of financial aid programs to honor the students for their hard work and academic excellence.

Student Activities Kuvempu University believes that co-curricular activities are as important as academics. Rather than just classroom studies, they emphasize on the overall development of the students. The university encourages students to take participation in sports, cultural events, youth festivals, and more activities.

The university has several facilities and equipment for all sports activities and modern multi gymnasium for students.

The best performer in sports activities is felicitated with the gold medal Vishwamanava. There are many students who outperformed in international sports tournaments like KhoKho, Power Lifting, Karate, Kabaddi, Chess, Volleyball and more. Some of the international sports performers who represented Kuvempu University have won several medals.

Mr. Kishan Gangoli represented Kuvempu University in chess, he is an outstanding blind chess player (75% of visual impairment) who has represented India and has participated in Blind Chess Olympiad. He is two times Olympiad medalist for 2013 and 2017 respectively. He has won four times National ‘A’ Champion in 2013, 2014, 2016 and 2017. He is the only Indian to get 15th place in International Braille Chess Association (IBCA) world championship. T R

As per the Scopus rating, a notable ranking system, from 2010 to 2016 Kuvempu University has been ranked first among the state university in Karnataka. According to National Institutional Ranking Framework (NIRF) ranking is 78, Kuvempu University ranked first among the state university in Karnataka. The University received recognition as one among the four shortlisted universities for “Swachta Andolan” in Karnataka. Apart from these

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of e g e l l o C G K : e c n e i c S d n Arts a te of an Institu True Spirit Reects the based frastructure Industry – In vironment Learning En

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ncepted in 2005, with the commitment of providing quality education at the undergraduate and postgraduate levels, KG College of Arts and Science (KGCAS) has cemented its position like that of a prominent educator in the field of Art and Science learning. The college is sponsored by KG Information Systems Private Limited, which reflects an excellent example of an Industry -Institute learning environment. Its campus presents the perfect integration of Institute - Industry - Infrastructure with perfect learning environment situated at the very foothills of the Western Ghats, Coimbatore.

The KG College of Arts and Science is situated on the KG Campus at Saravanampatti, Coimbatore, and has a sprawling 40-acre campus, just 8 km from the city, which also houses the BPO, Software enterprise, Call Center firms of KGISL apart from co-location of its institutions of higher learning. Their teaching is focused on meeting the talent requirements of the domestic and global IT and IT-enabled service companies.

The infrastructure available in the institution for the pursuit of IT and ITES education is unparalleled. They call it ‘Campus Inside’ where learning takes place within the precinct of Industry.

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The college mission is to make quality higher education accessible to all that too at an affordable cost so that more students can pursue their dreams.

Learning Opportunities at KGCAS The college provides “earn while you learn” opportunity to its students to make some financial gain. This facility is encouraged due to the presence of more than twelve reputed companies which resides within the campus and which belongs to various IT, ITES, and publishing enterprises, famously named- BOSCH, CTS, etc. It gives an opportunity for the students to learn new technologies, behavioral traits and most importantly adapting them to the corporate world.

The employees working in these corporates serve as technical mentors to its students and assist them in learning newer technologies and in their technology projects as well.

Their internally crafted computer program training tool Cloud Coder and Cyber-dojo helps the students to broaden their knowledge base and skills for programming languages.

Academic Programs, Accreditation, and Facilities The college provides a wide range of undergraduate, postgraduate, five year integrated programs including some research programs as well at the level of M.Phil. and PhD. | July 2018 |

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Some of their notable programs at the undergraduate level are - B.C.A, B.Com (Computer Applications), B.Com (Professional Accounting), B.Com. I n f o r m a t i o n Te c h n o l o g y, B . B . A (Computer Applications), B.B.A, B.A. English Literature, B.Sc. Electronics & Communication Systems.

Post Graduate Courses: M.Com IB, M.A. English Literature, MBA(Part Time)

Ashok Bakthavathsalam Managing Trustee

Leading Light of the College Ashok Bakthavathsalam is the Managing Trustee of the College who is guiding KG College of Arts and Science towards the path of success. He is a successful entrepreneur who has built much of his success on an almost prescient ability to stay ahead of industry trends. He also founded KG Information Systems Private Limited and work as the Director of this firm as well.

Ashok has completed Bachelors of Engineering from the PSG College of Technology, Coimbatore and earned a Master’s degree in Computer Engineering from Syracuse University. He has vast corporate experience that span over decades where he has worked in various MNC’s that include Cellnet Schlumberger, Hewlett Packard and more. He is also the Trustee & Chief Executive Officer of an organization that owns and operates KG Hospital, a 27-year old, multispecialty hospital, recognized internationally for its fineness in healthcare services to the community.

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The college is accredited by NAAC and has received ISO 9001:2008 certification since 2009. KG College of Arts and Science has computer laboratories that are well equipped with LCD projectors to facilitate ICT enabled learning. These laboratories have been restored with advanced equipment's.

Digital library and access to e-learning resources is also provided to students for their enhanced learning.

Recognitions Earned The college was honored with “Educational Excellence Award” by Indus foundation. The college has also received recognition as the “Sixth among the cleanest Higher Education Institution in the country” in the Swachhta Ranking index for 2017.

Notable Alumni Some 6932 students have passed out from KGCAS since its inception. Out of those few notable alumni includes Nikilan Raj (Manager, Federal Bank), Ms.Bhavani.S (Quality Controller, Personniv), Mr.Maheswaran (Lead Catalog Associate, Amazon India Private Ltd.), R. Satheeshkumar (Financial Assistant, Ford Credit Global Business Center), BalagokulVaradhan.S (Senior Tax Officer, E&Y). T R

WORDS OF TRUST “It gives me great pleasure to say with pride that I have completed my postgraduation from our college. The relationship between faculties and student is very cordial, which gave me an opportunity to excel in my area of interest. KG has made the best efforts to provide all the facilities for the students like Faculties, events, sports, etc.”

-Mr. Nikilan Raj, M.Com. IB, 2012 Batch “Being a student of our college, I got a chance to live a new way of life. This college gave me several opportunities to enhance my communication skills and to progress academically.

Extracurricular activities which are frequently organized tremendously raised my level of condence.”

-Mr.Jophy Prince , B.A. English Literature, 2011 Batch

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Commercial Leveraging Arts to Assist Commerce

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Arts

Editor’s Choice

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o evoke in oneself a feeling one has experienced, and then, by means of movements, lines, colors, sounds or forms expressed in words, so to transmit that feeling- this is the activity of art.”- Leo Tolstoy.

Art is born out of creativity, from some place within an artist. It is about expression of one’s thoughts, beliefs, and expressing how a person experiences the world. Art was originally intended to impact people’s lives, thoughts, and energy.

Commercialism is targeted on making plenty of money. Traditionally, art was away from it. But with the passing years, businessmen commercialized art and since then, they have leveraged it to enhance various aspects of their businesses. Commercial arts span number of spheres from advertisements to illustrations to art direction. Commercial artists have an ability to convert thoughts and ideas into a visual form. They use this visual imagery to design, inform, publicize, and promote a company’s services and products, which in turn is intended to increase the sales of the company. With the development in technology and globally extended reach of internet and social media platforms, the organizations are exploiting the technology to advertise and promote their products and services on a large scale.

Hence, the demand for commercial artists with sound technical know-how is ever rising.

Overview on Educational Requirements Careers of some commercial artists start with their natural skills and talents, but most of the jobs require some educational qualification, preferably a bachelor’s degree. Typically, aspiring commercial artists can pursue a degree in commercial arts, graphics design, or photography. Degree requirements vary from color, design, composition, and studio art to film-making, website designing, and animation. Many private as well as community colleges, universities, and art schools provide the degrees essential to develop a career as a commercial artist. The goal of commercial art programs is to polish the skills and creativity of students who show potential in this field. They are trained to master the use of various art tools, hand-held as well as computer-aided, to transform an employer’s vision into an actual product. Most programs are a combination of class lessons and studio work, where they learn to practically work with the latest technologies in this field. Studying business and marketing can also assist commercial artists in their careers.

Taking up internships in order to strengthen the portfolio is a smart career move in this case.

An Umbrella of Career Opportunities Commercial artists can work as employees in some organization as well as freelancers. Their work is usually projectbased. They understand the clients’ requirements, research about the target audience, and then deliver the required message in the best way possible. Numerous career options are possible in the domains of marketing and brand identification. Banner and brochure advertisers for companies, digital advertisers, illustrators for magazines and media companies, graphic designers, and so on, falls under the marketing category; logo designers, business cards and label designers, and packaging, falls under the category of brand identification. Apart from this, film-making, art direction, photography, creative writing, media development, and many more are various other career opportunities for commercial artists.

This profession is well-salaried. Some of the job designations, such as graphic designers, animators, and media developers are highly paid. The demand for commercial artists has taken an upward trajectory as organizations, today, T H E

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need creative, technologically sound, and out-of-the-box ways to advertise and market their products and services to stay competitive in the market place.

Impact of Technological Advancements Not just commercial arts, all forms of arts have undergone major changes with the technological advancements since the very beginning of time, and will continue to do so. Yet, over a past few decades, technology and art have become more intertwined than they were ever before. With the digital revolution, there is an increase in human interaction and provision of new methods to mix various types of media as well as the process of creation has been made easier. Today, designers and artists can produce commercial pieces of work on various computer-aided programs, such as Photoshop, 3D modeling, and Illustrator. Computer-based production, video art, and exploring virtual reality have become new artistic practices. With new innovations, artists can use virtual platforms to merge their different skills together to create more illustrative and more precise image of their ideas. Along with providing new frontiers to the artists and expanding the horizons of creativity, technology has significantly helped in reducing the time spent by the artists on creating the artwork; freeing them to focus on their creativity and innovative ideas. Art has always been the reflection of the time during which it was created. Likewise, the influence of today's innovation on art gives an effective reflection of modern time.

Future of Commercial Arts With so many technological developments taking place swiftly every day, the future of commercial arts is predicted to transform completely. With the desired involvement of technology in arts, new job possibilities for commercial artists will open up, like video production, website administration, and multimedia. Leaving behind the traditional contemporary styles, creation and popularization of new styles is now possible and much more can be expected from the future. The world is already witnessing mesmerizing things, like moving light shows and robot-instructed continuously changing paintings. Exploiting new methods and technology in commercial arts will change the scenario of marketing and advertisements completely.

In commercial arts, art creations are used as a business tool, especially in the spheres of marketing and advertisements. Although art is more about a person’s talents and creative skills, with the right training and educational qualification one can pursue his/her ambition in this field efficiently. Commercial artists can opt for variety of career choices from advertisers to illustrators to graphical designers, working in various domains such as television, magazines, newspapers, advertising agencies, or in any large organization. With the fast-pacing developments in technology, many different methodologies and new styles have been introduced in commercial arts and have helped in making it more effective and easy. Furthermore, the field of commercial arts is expected to transform and provide wider scope to the aspiring artists with every new technology. T R

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What Would Be the Next Masterstroke?

Sreejith Vignesh B P Head of Corporate Relations, Training & Placements J.K.K.Nattraja Educational Institutions

ABOUT THE AUTHOR

Sreejith Vignesh B P is a Ph.D. and has studied M.Sc. MBA. MCA. M.Phil. and PG.DLL. Currently, he is serving as a Head of Corporate Relations, Industry Interface, and Training & Placements at J.K.K.Nattraja Educational Institutions – Kumarapalayam. He has an enormous experience in Academics, Human Resource, Training and Placements and Research.

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Expert Talk

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n the world, India gains attention for various reasons overcoming the drawbacks of the diversity in culture, caste, racialism, segregation of state based on the language etc. This is achieved with the concept of community development in the nation in various locations. These are classified in decades in the year 1950's that is immediately after independence the special focus is on primary education sector, to encourage the primary both the central and state government has taken enormous steps to make people to encourage their children to have primary education in schools, The Indian Constitution amended law with the motive of “Education for all”. Later to implement the concept in the period of 1950's – 1960’s each state has promoted the concept of education for all and made a remarkable history by achieving the same, this is treated as the First Master Stroke in the development of the Nation. This movement has achieved an average of 77 % of students went to school.

In 1980’s, the educationalist felt that the primary education is not sufficient for the development and growth of the nation, so they insisted the matter with the philanthropist across the nation and generated fund for higher education. The government has also set up regularity bodies like All India Council for Technical Education and University Grant Commission, Distance Education Council, to encourage and impart higher education to the people. Again the state government has taken steps to set up state universities, later they are being segregated based on their disciplines such as Medical, Engineering, Arts and Science, agriculture etc. this has created a remarkable history which paved way for qualified professionals across the nation, this is treated as Second Master Stroke in the development of the nation.

Through these two Master strokes, we have introduced L3 model of Life that is Legacy, Love and Live. To develop the skills, the government of India and its state governments have taken steps to curtail the unskilled problem by imparting the Skill based education through National Skill Development Corporation and State Skill Development Corporation in the respective states. To curtail the unskilled problems several measures are taken. Now the biggest challenge is that to reduce the Unemployment of the Nation. So the government is working on creating the entrepreneurs the biggest challenge is again here is two, one is creation of a sustainable product and the funding for development. To overcome the funding problem the government has introduced the concept of Mudra Loan and NEEDS, MSME, SIDBI, TIIC are some other sources for funding and government created platforms like Make in India, in addition to this the corporate sectors also extended their hand to help the upcoming entrepreneurs by offering the platforms like Startup Mania, Maker Lab, Jaaga and many more in different locations. In some places, some Maker Faire is being hosted to help the young innovators. Non-Governmental sectors also started to extend support by means of venture capital, Startup Accelerator, Private Equity etc.

There is a vast difference between Invention and Innovation, Invention finds a solution and Innovation derives a value. In other words the Invention creates something new whereas the innovation creates something that it sells. The common factor is that bad triggers like frustration, anger, irritation leads to good outcomes. The Mantra behind this invention and innovation is creativity.

Now our focus is on 3P’s of Entrepreneurship, that is People, Profit, Planet, in addition to this three our focus is also on Social Justice and English Proficiency, If this is being achieved we will be successful in Third Master Stroke, which is expected to impact the societal development of the nation. T R

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of e g e l l o C PSG nce: e i c S d n a Arts ies

rtunit areer Oppo Catalyzing C ation ssional Educ fe ro P h g u thro

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SG Group is a well-known organization for education and research since 1926 in Coimbatore and operating institutions of various disciplines over the past nine decades. PSG College of Arts & Science (PSGCAS) is one of the prominent institutes established by this group in the year 1947 and became autonomous college in 1978. It is an ISO 9001:2008 certified institute and reaccredited at ‘A’ grade by NAAC. The college offers Undergraduate, Postgraduate, M.Phil., and Ph.D. programs in Arts, Science, Humanities, and Commerce.

The high-tech infrastructure and vibrant campus spreads over 68 acres of land. The college focuses on academic, research, co-curricular activities, and emphasizes on the overall development of students. The college encourages students to take active participation in students' activities which help to instill a sense of leadership, responsibility, and social commitment in the stakeholders. It is a perfect platform for students to flourish their talent and creativity and to achieve academic as well as professional goals.

Major Accolades PSGCAS is recognized by University Grants Commission (UGC) as college with potential for excellence and has been awarded the Star College Status by Department of Biotechnology, Ministry of Science and Technology (DBTMST). The college has been ranked #11 by National Institutional Ranking Framework (NIRF) in 2016 and 2017.

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The college aims to offer estimable value and need based education, with a view to create in students, the urge to be good citizens of the nation.

About Department of Commerce The Department of Commerce was incepted in the year 1969 and has more than hundred multifaceted and talented faculties who contribute significantly in the respective fields. The department aims to provide value based education and inculcate cognitive, technical, interpersonal skills in students to outperform in the competitive corporate world. The department has signed MoUs with professional bodies like ICAI, ICWAI, and ICSI as well as with multiple corporates that provide vital exposures to students.

Wide Range of Courses in Arts and Commerce PSGCAS offers several courses in commerce such as Bachelor of Commerce in Cost and Management Accounting, Banking and Insurance, e-Commerce, Accounting and Finance, Retail Marketing, Foreign Trade, Business Analytics, and more professional courses. This college also offers Masters of Commerce in Computer Applications, Corporate Secretaryship, International Business, and more career-focused programs which help students to pursue the desired career. Several courses in arts are provided such as Bachelor of Arts, and Master of Arts in | July 2018 |

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Sociology, Economics, English, Tamil, Journalism, and Mass Communication.

Dr. D Brindha Principal

Notable Academician, Researcher and Leader Dr. D Brindha, Ph.D., has been appointed as the Principal of PSG College of Arts & Science in 2018. She has more than 30 years of teaching experience and has exemplary expertise in handling various courses in biochemistry. As a leader, she played a dynamic role in bringing out multifaceted development in all academic as well as research activities of the department. She is a proud alumnus of PSGCAS and started her journey as Lecturer in the Department of Biochemistry at PSGCAS and became Head of the Department in 2013. She studied B.Sc. and M.Sc and M.Phil in Biochemistry and did her doctoral research from Avinashilingam Institute for Home Science and Higher Education for Women.

Dr. D Brindha has published around 56 research papers in reputed journals and her core area of research is Cancer Biology and Nanotechnology. She has been awarded with Academic Excellence Award by PSG Institutions in 2014, 2015 and 2016. She has been honored Best Citizen of India award in 2014. Dr. D Brindha is a pioneer at PSGCAS for successfully organizing several capacity building programs for school children and College Students. She was the Coordinator for Young Students Scientist program (YSSP) sponsored by Tamil Nadu State Council for Science and Technology (TNSCST), Science Academies Lecture Workshop series sponsored by the Indian Academy of Sciences and DST INSPIRE Internship Science Camp.

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Career Development Activities and Specialized Training that Provides Immense Exposures to Students Commerce department provides coaching classes for CA, CMA, ACS, and Placement training, preparation for competitive examinations, alumnistudent interface and more activities aimed for better career opportunities.

Every year, around 50 students clear CA examinations and several students get placed in reputed companies like L&T, Goldman Sachs, E&Y, TCS, TVS, and other reputed Banking Companies.

To promote entrepreneurship, PSGCAS has partnered with (NEN) National Entrepreneurship Network – Wadhwani Foundation. The Entrepreneurship Development Cell of the college train the students who aspire to become entrepreneurs. The college organizes various training programs like Technology-based Entrepreneurship Development Program (TEDP), Entrepreneurship Development Programs (EDP), and Women Entrepreneurship Development Program (WEDP) with support of EDII-Ahmedabad, National Science & Technology Entrepreneurship Development Board (NSTEDB), and The Department of Science & Technology (DST) Govt. of India.

WORDS OF TRUST “The experience of studying at PSGCAS was overwhelming; the management and faculty members provided immense support in framing our career. If not at PSG I doubt if I would have completed CA at a very young age and secured a wonderful job in the industry. The atmosphere at college helps in a free ow of thoughts which enhances the maturity level. Special mention to faculties for being a big pillar of support to us.”

-Madhu Shalini, Chartered Accountant

Scholarship and Financial Assistance PSGCAS provides various forms of financial assistance to academically intelligent, competent and needy students for higher education.

Meritorious students are honored with scholarships, awards, and recognition.

The college provides scholarship such as central sector scheme scholarship, post metric scholarship and more to support and encourage the students. T R

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Career in “

A

rt enables us to find ourselves and lose ourselves at the same time.” - Thomas Merton, a renowned writer, mystic, poet, and social activist.

Art is another language of an artist through which they express their thoughts, feelings, stories, and ideas. It is been said that an artist doesn’t only involve in painting, sculpting, or creating something unique but a true artist constantly involved in art. A world-class arts education engages, inspires and challenges a person and equips them with the knowledge and skills to invent and create their own works of art, craft, and design.

Arts education has various interesting options and one can opt for it to start a career in the creative world. It is a vast subject whose boundaries cannot be defined. In general, as a broad division of culture, it comprises multiple disciplines, ranging from music to painting, industrial design to the performing arts. Arts education provides opportunities to think imaginatively and creatively and develop confidence. Arts can actually be a very fruitful career option if you work hard and remain resilient. There are various lucrative employment options that are open to individuals who are interested in making a career in arts.

Animator and Graphic Design Artists Graphic designing is a combination of art and technology.

Graphic designers design attractive graphics for websites, logos, and drawings in everything from advertising to aerospace to meet specific needs such as packaging, logos, displays, websites, publications as well as design for film and television credits. Graphic designers deal with colors, photography, software, and animation to create the eye-catching illustrations. A person who is visually creative can have successful and rewarding career in graphic design and animation. With the completion of professional course in animation and graphics designing, a person can get the

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job as a web designer, web developer, flash designer, flash animator, graphic artist, and so on.

Art Therapist

Art therapy is the innovative process of art making to improve a person's physical, mental, and emotional wellbeing. An art therapist helps people to cope with their problems through a variety of art activities. Such professional need certain skills such as good communication skills, sensitivity, empathy, emotional stability, patience, understanding of human behavior and artistic media. Moreover, art therapist must be an attentive listener and a keen observer. It is a mix of the fields such as human development, visual arts, counseling, and psychotherapy. Art therapists can work in healthcare sector includes psychologists, social workers, mental health counselors, rehabilitation counselors, and more.

Interior Designer Interior designing is all about creativity, imaginative and artistic skills to craft mesmerizing interior space. Interior designers provide perfect designing solutions with optimal utilization of available space and give it an attractive look.

Persons with creative bent of mind, excellent imagination and communication skills are fit for this profession.

Moreover, those who understand client needs clearly can become a successful interior designer. With the professional course in interior designing, the individual can learn professional designing solution which is effective, eyecatching and at the same time safe.

Art Director In creative fields such as graphic design, advertising, marketing, publishing, movie and television productions, magazines, web design, video games etc., art director create

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Pursue Something That You Love Doing

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the overall design and direct the creative team. They work as a leader which involves managing a team of designers working on a creative project. Art director defines the overall style and designs, desired and articulate vision to the artists.

person has interest to create some magic with colors, shapes, and design then he or she can join the course to start a career in the world of fashion designing. A formal degree or professional program in fashion designing helps ambitious designers to gain valuable experience through internships and training before they enter in the real world.

Makeup Artist Writer Make-up artist is a professional who applies cosmetics on the skin in a creative way to transform the appearance of a person. For make-up artist human skin is a canvas and makeup is a tool to draw their art and design. A trained and experienced makeup artist might work in theatrical, television, film, fashion shows, magazines, specialized wedding or event makeup and other similar fields.

Makeup artistry is a creative career with a range of lucrative opportunities. In this profession a person requires certain qualities and skills such as design skills, experimentation, and makeup application to create gorgeous looks. There are various courses available in makeup artistry like short-term courses and professional in cosmetology, makeup etc.

Fashion Designer In today’s world, fashion designing is one of the most lucrative and wonderful career options. Fashion designers apply art and creativity in designing clothing and lifestyle accessories to make apparels look beautiful and stylish. If a

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In today’s era of internet, content has become an effective way for brands to promote and endorse the company and its products. Nowadays, companies are hiring employees with efficient writing skills and knowledge base. Apart from good writing skills, it is important for a good writer to have effective research skills. Writing is unique occupation with multi-faceted career opportunities. They write for various industries from academic world to business, journalism to entertainment like content writing, technical writing, copy-writing, social media writing, novel writing, scripts writing and the list simply does not end.

Apart from career options mentioned above, there are still plenty of options available in arts. Students of art discipline can choose from a number of career options including, journalism, management, textile or fashion, hotel management, professional photography, jewelry designing, event management, humanity, travel tourism, and so on. If you’re creative and imaginative, a degree in art can help to express your creativity better. T R

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cation u d E r u ip n a The Bhaw ty College: Socie erse Skills Fostering Div er Horizons re a C e th n to Broade

F

ounded in 1966, The Bhawanipur Education Society College (BESC) is located in the heart of Kolkata city. The college which is affiliated to the University of Calcutta was established by the Gujaratis, a linguistic minority in Calcutta, under article 30 (1) of the Indian constitution. The name of this college changed from Bhawanipur Gujarati Education Society College (BGES College) to The Bhawanipur Education Society College (BESC) in 2002. The college provides several Graduate and Post-Graduate courses in Mathematics, Economics, Computer Science, Management, Business, Science, and Arts.

Hi-Tech Campus with All Modern Facilities The college has one of the most vibrant campuses in the city and supports diversity, where any student irrespective of caste, creed, religion or language can access to quality education. They make efforts towards celebrating the diversities and support the value of unity. It has a state-ofthe-art campus with the latest teaching aids, Wi-Fi connectivity, smart classrooms, a well-resourced library with over 34,600 books and 3lakhs e-books, sports and games facilities and more. It also has the highest per capita auditorium facilities in the city aimed at providing the students the perfect stage to highlight their talents.

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The college aims to provide high-quality education through innovative learning methods and hone innate skills among students through practical studies and co-curricular activities

About the Dean Prof. Dilip Shah, the Dean of Student Affairs of BESC, has an experience of thirty years and has been associated in various capacities with other institutions. He is respected not only as an academician with a rare holistic view but also as a professional. Prof. Shah has initiated a number of initiatives which are mainly aimed at ensuring students make the smooth transition from passion to profession. His friendly nature and attitude helps to maintain a positive teacher-student relationship in the college. He has introduced Career Connect, the much-admired program of the college, which aims at empowering the students by providing them with hands-on experience, exposure to shop-floors and real-time interaction with domain experts.

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Courses offered in Arts and Commerce

campus to the office becomes smooth as much as possible.

BESC offers a number of courses in Commerce, Business and Arts to the students who want to pursue career in the respective fields like Bachelor of Arts (B.A.) in English, Journalism and Mass Communication, Sociology, Political Science, History and Bengali, Master of Arts (M.A.) in English, Bachelor of Commerce (B.Com) specialization in Accounts & Finance, Taxation, Bachelor of Business Administration (B.B.A.), Master of Commerce (M.Com) in Finance, Marketing and International Business.

In addition to that, the college has a career resource centre which provides job and placement related information. On regular basis, they organize various seminars and workshops on developing entrepreneurial, leadership and interviewing skills. Also, counsellors are available to guide the students about emerging trends in global and local hiring practices in the field of their choice. T R

Skill Enhancement Activities BESC has organized learning curve collectives to build core interests that seek to impart skills through collective participation. There are eighteen collectives like Communication, Photography, Digital Art, Theatre, Performing Arts, Sports & games, debating and elocution that lead students towards enlightenment even as they are busy enjoying the things they like doing.

Felicitation of Scholar Students by Scholarship BESC provides deserving students with a number of scholarships, aimed to help them in their search for excellence. They not only foster and nurture academic brilliance, providing aspiring achievers with the wherewithal but also encourage achievers by acknowledging and honoring their achievements. The scholar students are felicitated with medals, a certificate, and a letter of appreciation for the outstanding academic performance. In addition to these, a number of scholarships are provided on merit to individuals by the institution.

Vocation Development Programs and Activities Career Connect which has been specifically crafted, where experts can interact and share real-life experiences from the industry with students. Career Connect is an effort which provides students an opportunity for comprehensive learning, where they learn by practical example and excel from experience. Under these initiatives, several vocational courses are provided on subjects like Corporate Communications, Commerce Plus, Stock Market working, Ethical Hacking, GST, Digital Marketing and more. These courses help students to acquire skills, hands-on learning, through industry visits so that their transition from the

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WORDS OF TRUST “Our college embraces individuality and is conducive to one’s holistic development by fostering principle based learning through academic and co-curricular activities. Interactive and easily approachable faculty and management members who inspire and guide us towards effective learning and leadership.”

- Muskan Kedia, B.Com, 2nd year.

“The Bhawanipur Education Society College holds its glory because of the exceptional faculty that builds it. The framework and setting of the classes makes it very easy for the students to grasp and experience each aspect of the syllabus and enjoy learning.”

-Vasudha Sodhani, B.A English, 2nd Year.

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Dr.Nitin I. Kochar Head of the Department and Professor in Department of Pharmacology at P.Wadhwani College of Pharmacy

About the Author Dr. Nitin I. Kochar, M. Pharm. and Ph.D. Currently he is serving as a Head of the Department and Professor in Department of Pharmacology at P.Wadhwani College of Pharmacy, Yavatmal, India. He has made massive contribution to education sector and research.

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Educator’s View Point

THE FUTURE OF

CAREER in Commerce C

ommerce is a branch of business. According to James Stephenson, Commerce is an organized system for the exchange of goods between the members of the industrial world.

It includes all activities that are involved in the exchange of goods and services considered to the money. It is the only backbone forming the market and the economy of the company & ultimately the nation.

options for commerce students include those in the accounting, auditing, finance, and banking sectors as well as Government service opportunities like I.R.S., I.A.S., I.F.S., etc. Pay package at entry level begins somewhere between Rs 3 to Rs 8 lacs per annum which may raise to crores if you play to your strengths with talent, skill & experience.

Top Career Options for Commerce Students after 12th

In today’s time, career options are no longer limited.

Recently, The Maharashtra State Board of Secondary and Higher Secondary Education announced the results of the Aptitude Test 2018 for Secondary School Certificate. More than 17, 36,104 students across the state had taken the online aptitude test, out of which 21% students have shown interest in commerce education which is highest amongst all the technical & non-technical branches. It shows changing trend towards commerce education. If the student has the knack for it, the sky is the limit. If you love numbers & have a logical and an analytical bent of mind, then a career in commerce is the perfect selection by you.

1. Economics It is the study of the production, transfer, use of goods, services, and resources. It is a research-oriented career requires learning and making use of various theories, principles, and models. Economists conduct researches and analyse data to predict market trends, build economic theories and models, and make recommendations for resolving economic issues.

Career opportunities in this field are economist, statistician, strategist, risk management analyst, operations research analyst, insurance underwriter, budget analyst, etc, both in India and abroad.

Due to recent policies of the Indian government, commerce sector is growing at an unbelievably fast pace. Career T H E

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2. Actuarial Science Deals with the analysis of risk such as insurance, business, finance, and healthcare. Professionals in this field (Actuaries) use mathematical equations, statistics, and financial theories to determine risk and uncertainty associated with various future events that can impact business to introduce numerous lucrative business strategies. It can be an excellent career option if you love numbers, statistics, and data analysis.

3. Management For effective functioning and growth of a company, it involves coordination, planning, forecasting and organizing processes. It includes operations, marketing, HR, finance, international business, sales, service, events, etc.

4. Commerce It involves the study of accounting, auditing, finance, taxation, etc. The flourishing trade and commerce of the country, as well as the growing economy, make this an in-demand field with a number of respectable and lucrative career options by way of opting for a degree in B. Com. (Programme and Hons.).

5. Chartered Accountancy One of the most popular, demanding & mile stone for commerce students. Chartered Accountant (C.A.) is an internationally recognized professional certification conducted by the Institute of Chartered Accountants of India (ICAI).

A Chartered Accountant handles various domains of business such as audit, taxation, investment, finance, etc. to increase the profitability of the company.

Student can only enter after passing out the entrance examination i.e. Foundation Course Examination after 12th. It is followed by IPCC, internship training, & at last final year examination. Candidate can opt for professional opportunities in government and private organizations & also have the option to set up private practice after a few years of experience.

6. Company Secretary Company Secretary is a professional course administered by The Institute of Company Secretaries of India (ICSI). The Company Secretary takes care of the efficient administration of a company, particularly with respect to ensuring legal and statutory compliance, and governance-related issues such as ensuring that the decisions of the board of directors are implemented.

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Their job profile includes giving suggestions on conducting business, dealing with situations involving the conflict of interest, ways to prepare financial reports, developing corporate strategy, assisting in planning, and advising on company law.

7. Finance A career in the finance domain involves helping businesses and individuals in making various financial planning decisions, monitoring cash flow, managing assets and liabilities, raising capital for expansion and running business operations. A common set of skills required across finance careers include a good grasp of economics and accounting concepts, a knack for numbers and data, and analytical thinking.

8. Cost and Management Accounting Cost and Management Accountants are responsible for budgeting, cost management, performance evaluation and asset management within an organization. It is a certification course provided by the Institute of Cost Accountants of India (ICAI). Cost and management accountants work alongside corporate executives to prepare the financial plan and strategy of the company, and also prepare financial reports for various regulatory authorities, creditors, tax authorities, etc.

9. Stockbroking Stockbroking involves buying and selling of stocks on the financial market such as Nifty and Sensex.

Stockbrokers manage investments in stocks, bonds, mutual funds, and derivatives for their clients, and advise them about market fluctuations. Recently, due to steady growth in the Indian stock markets, this field is predicted to witness a good growth in demand for qualified professionals. One can work with brokerage firms, insurance companies, banks, investment banks, pension funds, other financial institutions, and work as an independent broker with expertise over the years.

10. Entrepreneurship To set-up own business, referred to as a start-up.

Entrepreneurs conceptualize the business idea, build the structure, function, and strategy, and subsequently design and launch the company to sell products, services, or processes. Government is extremely positive in supporting start-up initiatives. However, this can prove to be a very risky path to pursue and is relatively more challenging than many other career options. T R

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ts, S.D. r A d n a n a k Vive and Commerce ege Science Coll ghter Future ds for a Bri

ung Min urturing Yo

N

S

ituated in the historical city Aurangabad, Vivekanand Arts, S.D.Commerce and Science College, Samarthnagar was established in 1971 by the great educationist and a visionary leader Late Pandharinath Patil Dhakephalkar, also famously known as ‘Bhau’ among the close ones. Besides Vivekanand Arts, S.D.Commerce and Science College,Samarthnagar, Aurangabad, Vivekanand Shikshan Sanstha has a wide network of schools (Primary and Secondary), Jr. Colleges, B.Ed College and Management course instititute in Aurangabad and Jalna districts. At present Mr. Shrimantrao Shisode is the Secretary of Vivekanand Shikshan Sanstha, Mr. Akshay Bhau Shisode is the President, Mr. Tushar Bhau Shisode is the Treasurer, Mr. Amar Bhau Shisode is the Vice-President and Dr. Yashod Patil is the Joint Secretary.

The college is certified by ISO 9001-2008 and is affiliated to Dr. Babasaheb Ambedkar Marathwada University. Every year, more than 12500 students take admissions to various courses in this beautiful campus. The college emphasizes on the all-round development of the students by offering perfect learning opportunities and facilities.

The college is located in the heart of city which gives easy access to all the students from city as well as rural area. It has four acres campus with vibrant environment and advanced infrastructure including a playground, rich library,

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The college aims to impart advanced learning programs to make student excel in the modern world hi-tech laboratories, and well-equipped computer department. The college has experienced and supportive faculty members and encouraged to use Google Classroom.

It is a research-oriented institute and has introduced Internal Quality Assurance Cell (IQAC) to promote research climate in the institution.

Academic Curricula Vivekanand College offers numerous academic programs in different disciplines such as biology, commerce, languages, mathematics, sociology, computer, information technology, economics, biotechnology, natural science, and more cutting-edge courses at graduate, post-graduate, and Ph.D. levels. The college also offers various certificate and competitive examination programs such as E- Commerce, E-Banking, Spoken English, and more.

The commerce and art college offers a range of courses such as, B.Com, BBA, M.Com, MBA, PGDBM, BA, MA in sociology, language, political science, public administration, economics, and so on, along with various innovative certificate and diploma courses. Moreover, this college provides diploma program in dairy and food | July 2018 |

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processing for three years under UGC’S Community College Scheme.

The college has also run various courses through Indira Gandhi National Open University (IGNOU) and Yashwantrao Chavan Maharashtra Open University (YCMOU) since 1994-95 and 2004-05, respectively.

Professor Shyam Shirsath Principal

About the Principal Professor Shyam Shirsath is the Principal of the college and is also a research guide of M.Phil. and Ph.D. Under his able guidance, various innovative systems have been implemented successfully in the college.

He has more than seventeen years of rich experience in academics. He has also worked as a Professor in Dr. Babasaheb Ambedkar Marathwada University; Aurangabad.He has remarkable experience in the field of research and academic. Professor Shyam Shirsath has published fifteen books in the field of Public Administration as well as forty research articles in wellknown journals and periodicals.

Moreover, Professor Shyam Shirsath has presented thirty nine research papers in national and international seminars and conferences. He has also provided his valuable guidance to 30 M.Phil. candidates and 10 Ph.D. candidates. He has vast international exposures and has done various research tour in countries like Nepal, Sri Lanka, Bangladesh. Also, he has visited China as a part of the Indian delegation.

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Scholarships Vivekanand College supports the poor, needy, and physically challenged students by giving them free of cost education. The college has various forms of scholarship schemes for students. It also provides special scholarship and concessions to girls to encourage and motivate them for further education.

Student Counseling and Career Guidance The college has arranged various training and workshops to provide hands-on experience and hone the skills. Programs like Infosys Skill Development Training, Quick Heal: Cyber Security Awareness - (Earn & Learn) Internship Program, Infosys Career Talk more such career oriented programsare organized to provide more practical exposure to the students.

Apart from this, they also organize various quizzes such as Fresher WorldEmployability Assessment Test, TCSCode Vita, TCS-Ethical Hacking Contestand more. During the last four years 1375 students have participated in various counseling and career oriented programs. Among them, 625 students got successfully placed in renowned companies such as Infosys, TCS, Mphasis, Wipro, VLCC, ICICI, and more. T R

WORDS OF TRUST “I am very much grateful to Vivekanand College of Arts, S.D. Commerce and Science College, Aurangabad.

Whatever I am today is only because of the college. The sincerity and dedication of the faculties is the strength of the college. I will always feel proud that I was once a student of this esteemed college.”

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Navin Manwar, Asst. Cooperative ofcer,Dept. of Revenue, Govt. of Maharashtra, Mumbai “Vivekanand College, Aurangabad is one of the best colleges in Marathwada region. The college has a great tradition of education and it has shaped and developed many people like me. I am really indebted to the college and its entire team.”

-Mr. Kadir G. Tadvi, Police Sub-Inspector, Dhule.

“I am very much indebted to Vivekanand College for whatever it has given me. Its contribution in my success is unforgettable. I would like to be grateful to the college forever in my life.”

-Mr. Manoj Ramchandra Maher, Asst. Prof., Dept. of English, J.E.S.College, Jalna.

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Editor’s Pick

GLITTERING

LANGUAGES & THE

‘BROW N I ES’

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anguage impacts our daily lives, no matter what our race, religion, class, caste, age or gender is. Since its inception, language has always helped us to express our feelings, desires, and queries to the people around us.

Learning a new language was once considered nothing more than a hobby, but as the world continues to become increasingly connected, learning a language other than one’s native tongue is now considered to be a necessity. Advancing technologies have afforded us the ability to communicate, no matter where we are in the world, amplifying the importance of foreign language study. If we are travelling, whether for a business purpose or just for pleasure, a willingness to adapt to a new culture is essential. Adaptability includes being ready to communicate with new people in various languages. It will be nothing but unjust to expect the people, of the country which one is travelling to, to understand and communicate in one’s native language only. Being unable to communicate to people makes it extremely difficult to adapt and get along with those whom we meet. After all, men’s biggest fear is to be lonely and not able to speak.

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The ability to communicate in multiple languages is now becoming important in the increasingly integrated global business society. No matter what career we choose, if we have learned a second language, we always have an additional advantage. Communicating directly with the new clients and companies in their native language is one of the first steps towards founding a long- lasting and stable international business relationship. Being able to do this automatically puts any multilingual person miles ahead of his or her peers in the competition for jobs. Learning to communicate fluently in multiple languages not only gives people a sense of acknowledgment & appreciation from the people interacting to, but also provides an additional job security and advancement opportunities in today’s uncertain economic times.

• Language skills are best for business

Advantages of learning foreign languages

Gone are those days when a commodity produced in a locality was to be consumed by the closest of the boundaries nearby in almost all the certainties. In an exceedingly shrinking world, most of the businesses simply cannot flourish if they are not aimed and addressed for the people across the globe. Now a day, multiple businesses work closely with establishments in other countries; and it is thus very obvious that they need several kinds of workers who can aptly communicate in multiple languages and understand other cultures as well. A workman who knows German or French, the Chief of a company who knows Spanish or Turkish, or a salesman who knows Russian or Chinese can work efficiently and affluently with many more cases and in many more circumstances than someone who knows only one language at the most.

• Opening up a plethora of job opportunities

• Personal and recreational satisfaction

Learning a new language always opens up a ton of career opportunities. Speaking two or more languages certainly improves our employment perspective. As the world is changing fast, many countries around the world are hiring global-minded people who can at least speak one foreign language. Even in small companies, chances are there that the ability to speak a second language will set us apart from the other applicants.

Of course, along with the other reasons for learning a new language, no one can deny the fact that it is always fun to pronounce a word with resonances and tongue rolling.

Some languages have certain social connotations that invoke feelings when heard or spoken. For example, German—it helps us to understand how to pronounce words when ordering an apfel strudel (Apple Strudel) or asking for the way to the autobahn (Motorway) or in French- saying Bonjour means (Hello). This feeling of competency and control can alleviate much of the stress. Further, it helps indeed in establishing healthier connections and crossculture friendships as well.

• Establishing connections and cultural friendships Dealing with another different culture enables people to learn and gain a profound understanding of their own culture. It helps to develop our interests in the poetry, literature, films, music or other aspects of the culture of people speaking a particular language and belonging to a particular place. It opens our window to another new world, another opportunity to know people belonging to another set of cultural tradition. In addition to the offer it makes, it also helps us in understanding what others think about our own cultures too. It can thus be very aptly said that it facilitates the exchange of perspectives across the globe.

Foreign languages expand one’s worldview and limit the barriers between people as barriers create distrust and fear.

Foreign languages expand one’s view of the world, broadens one’s mind set, liberalize one’s experiences, and make one more flexible and tolerant. In a nutshell, it makes one confident and ready for any challenge that the world can offer.

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Regardless of the reasons for learning a new language, we should always explore new linguistic territories. Strong language skills are such an asset that promotes a lifetime of effective communication with a long-lasting impression.

Learning multiple languages will always serve to enhance the quality of life, and even if we never use that language in any practical circumstances, we almost certainly will enjoy the time spent educating our self. Language learning is a unique art in which we rarely have to spend much money to find a passionate instructor or fellow learner, and the adventure of understanding a new tongue is one experience that no one can forget any sooner. Therefore, we must foster an environment that promotes multilingual learning. T R

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