OUR LISTING STRATEGY

We believe the finest homes deserve the finest marketing. That’s why our proprietary advertising program is designed to go above and beyond anything offered by anyone else in the business in terms of quality, sophistication and depth.

Our marketing strategy is a three pronged approach. We create an integrated digital, print and public relations message tailored to local, national and global clientele.

Our marketing has been recognized as the best in the business for decades because we understand that in order to expose your home to the correct audience, we must constantly invent creative ways to stand out in the market. We are about well thought out marketing strategies, not real estate gimmicks. We treat your listing as its own business with its own particular needs, and we create a campaign around those needs, beginning with your own personal dedicated home website and extending to numerous media and social media outlets carrying your message to the audience it’s intended to reach.

We cannot emphasize enough the interpersonal aspect of our listing and marketing efforts. Yes, we will implement many of the digital and print tools available to ensure that your property is seen by the desired audience, but so much of The Joffe Group’s success stems from our ability to identify, reach and converse with the right people. The respect we have earned in the community gives us the edge. We can draw the right people to your home and negotiate the sale with more panache than anyone in the market.

Learn more about our successful track record and dynamic team members by visiting thejoffegroup.com

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