
4 minute read
ADVERTORIAL: LIFTING, FIRMING, SCULPTING
LIFTING, FIRMING, SCULPTING
THE FUTURE OF NECK & DÉCOLLETAGE CARE
The neck and décolletage have long been overlooked in skincare, yet they are among the first areas to reveal the signs of ageing. Recognising this, The Jojoba Company has developed the Neck & Décolletage Lifting Concentrate — a clinically proven formula that lifts, firms, and sculpts the delicate skin of the neck and décolletage, redefining industry standards for targeted antiageing treatments.
WHY THIS FORMULA? WHY NOW?
Ageing skin loses its structural integrity due to a decline in Collagen Types I and IV, leading to sagging, deep wrinkles, and a loss of firmness. This innovative concentrate addresses these concerns by harnessing the power of nature and science, featuring a unique blend of bio-active ingredients backed by clinical research. “As we age, collagen production decreases, and the skin in the neck and décolletage area becomes more fragile,” explains Vicki Engsall, founder of The Jojoba Company. “We wanted to create a product that not only provides immediate hydration and firmness but also restructures and strengthens the skin over time.”

CUTTING-EDGE SCIENCE MEETS NATURE
At the heart of this formulation is Col-Frag 4™, a plant-based biomimetic collagen fragment that reinforces the skin’s anchoring structure, visibly firming and restoring resilience. It helps to bind and reinforce the skin layers, effectively “re-gluing” them back together to restore structure, firm up, and lift the skin. Additionally, this ingredient has been clinically proven to reduce the depth of wrinkles by 18% in just one hour, making it a powerful and fastacting solution for visible skin rejuvenation.
Liftylox™ Crop-G, derived from botanical sources, enhances elasticity and deep hydration while smoothing wrinkles and fine lines. The clinically tested Gravityl™ Zero-G combats gravitational sagging, dramatically reducing double chin volume and lifting the lower face and jawline.

Marimoist™ delivers instant hydration and a cooling effect, offering an immediate tightening sensation while supporting longterm moisture retention. This powerhouse combination results in a dramatically lifted, youthful neckline.
In consumer perception studies, 90% of users reported firmer skin, and 85% saw fewer visible wrinkles, reinforcing the product’s credibility as a true category leader.
CLINICALLY PROVEN RESULTS
Consumers today demand visible, measurable results, and The Jojoba Company delivers. In clinical studies, participants experienced:
• 21% reduction in neck wrinkle volume*
• 26% reduction in visible décolletage wrinkles*
• 18% decrease in wrinkle depth in 1 hour*
• 78% increase in skin elasticity**
In consumer perception studies, 90% of users reported firmer skin, and 85% saw fewer visible wrinkles, reinforcing the product’s credibility as a true category leader.
THE JOJOBA COMPANY’S PHILOSOPHY: WHERE NATURE AND INNOVATION ALIGN
For over a decade, The Jojoba Company has been pioneering skincare with Wadi-Wadi Jojoba — the purest and most nutrient-rich strain of jojoba, grown exclusively on their Australian farm. Unlike traditional oils, jojoba is a liquid wax ester, identical to the skin’s natural sebum, allowing for unparalleled absorption and efficacy.

“We believe skin is smarter than we think,” explains Vicki Engsall. “Our philosophy is about giving the skin what it needs to function optimally, rather than forcing it into dependency on harsh chemicals.”
This approach has positioned The Jojoba Company as a leader in bio-ceutical skincare, bridging the gap between nature and high-performance dermatology. With every product, including this latest innovation, cutting-edge technology is paired with natural, skin-identical ingredients to deliver visible transformation without compromise.
THE FUTURE OF NECK & DÉCOLLETAGE CARE STARTS HERE
The Neck & Décolletage Lifting Concentrate represents a game-changing solution for retailers seeking scientifically backed, results-driven skincare. With clinically proven ingredients, a powerful anti-gravity lifting effect, and The Jojoba Company’s commitment to sustainability and purity, this product is set to redefine the category.
Retailers looking to stay ahead of the curve should take note: the future of targeted anti-ageing skincare is here. Are you ready to lift, firm, and sculpt your customers’ confidence?
The Jojoba Company’s Neck & Décolletage Lifting Concentrate launches in Australia this March.
For stockist inquiries, please contact our National Sales Manager; Ian Clark on 0400 922 561
*claims based on tests conducted on Col- Frag 4™
**claims based on tests conducted on LiftyLox™ Crop G