INSTYLE March-April 2020

The Magazine for the Hairdressing Professional

March/April 2020

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PUBLISHED BY BHA MEDIA ABN 23142047943 41 Bridge Road, Glebe NSW 2037 Ph: 02 9660 2113 Fax: 02 9660 4419 INTERMEDIA MANAGING DIRECTOR Simon Grover EDITOR Cameron Pine cameron@intermedia.com.au ONLINE & DEPUTY EDITOR Shannon Guss sgaitz@intermedia.com.au BEAUTY EDITOR AND JOURNALIST Sarah Mourtos smourtos@intermedia.com.au CONTRIBUTORS Chelcey Salinger James Hanlon Izzy Castle Marie Drever Sarah Flutey NATIONAL ADVERTISING MANAGER Joanne Cowan jcowan@intermedia.com.au PRODUCTION MANAGER Jacqui Cooper GROUP ART DIRECTOR Sanja Spuzanic SUBSCRIPTIONS subscriptions@intermedia.com.au ANNUAL SUBSCRIPTION INSTYLE is published six times a year SUBSCRIPTION PRICES (Australia Rates) 1yr (6 issues) for $75.00 (inc GST) 2yrs (12 issues) for $120.0 (inc GST) 3yrs (18 issues) for $157.50 (inc GST) Please make cheques payable to; BHA MEDIA PO BOX 55, Glebe NSW 2037 Ph: 1800 651 422 Fax: 02 9660 4419 Circulation: 14,000 This publication is published by BHA MEDIA Pty Ltd (the “Publisher”). Materials in this publication have been created by a variety of different entities and, to the extent permitted by law, the Publisher accepts no liability for materials created by others. All materials should be considered protected by Australian and international intellectual property laws. Unless you are authorised by law or the copyright owner to do so, you may not copy any of the materials. The mention of a product or service, person or company in this publication does not indicate the Publisher’s endorsement. The views expressed in this publication do not necessarily represent the opinion of the Publisher, its agents, company officers or employees. Any use of the information contained in this publication is at the sole risk of the person using that information. The user should make independent enquiries as to the accuracy of the information before relying on that information. All express or implied terms, conditions, warranties, statements, assurances and representations in relation to the Publisher, its publications and its services are expressly excluded save for those conditions and warranties which must be implied under the laws of any State of Australia or the provisions of Division 2 of Part V of the Trade Practices Act 1974 and any statutory modification or re-enactment thereof. To the extent permitted by law, the Publisher will not be liable for any damages including special, exemplary, punitive or consequential damages (including but not limited to economic loss or loss of profit or revenue or loss of opportunity) or indirect loss or damage of any kind arising in contract, tort or otherwise, even if advised of the possibility of such loss of profits or damages. While we use our best endeavours to ensure accuracy of the materials we create, to the extent permitted by law, the Publisher excludes all liability for loss resulting from any inaccuracies or false or misleading statements that may appear in this publication.

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INEDIT

FROM THE EDITOR

T

here was so much going on as usual then all of a sudden the cancellations started coming in. For the first time in 17 years I didn’t have to juggle a conference or event with the regular workflow and had a moment for some self-soothing in the form of really assessing that if things really do ramp up op on the COVID-19 (coronavirus) front I just might have the chance to really stop and think and spend some time with people who matter the most. Who really are they and what does that look like for me when business and personal have always merged? It was time to start prioritising things the way I wanted to rather than the way I have always had to. For the salon industry, it’s a little more complicated. Many have experienced a turbulent month so far trying to maintain their client base while also educating clients on the true limitations of a ‘safe environment.’ For me, If I had to be there I just made it happen so it was a situation I’ve never really found myself in.

I really didn’t want to open the first sentence of this editor’s letter mentioning COVID-19 but the flow on effects in every aspect of our lives and business have been significant – not to mention personal opinions and different ways of dealing with the somewhat complicated anxiety-ridden ramifications. While the idea of our ‘lucky country’ may be somewhat compromised since the start of 2020 from bushfires to a widespread virus and much more, we are still in a much better position than the rest of the world despite how scary it can be venturing online to witness a barrage of one sided opinions. It’s great to take it all on board but I’ve never believed in taking just one side. It’s most important to educate, understand and develop an idea rather than an opinion, especially before launching an idea. At times like this we need to come together rather than push opinions.

The Australian Hairdressing council has been inundated with salons wanting to better deal with COVID-19 – with all having similar issues, there has been a number of ways the industry has been dealing with it internally and communicating with clients to get through as best as possible. A two pronged approach has been more essential than ever - from hygiene to best business practice.

Staff have felt the anxiety associated and some are exercising annual leave while others are looking at creative ways of making things work as best as possible in a difficult situation – the important thing is to maintain perspective and understand it is an unprecedented, unpredictable and complicated time for all sectors of business, especially the low hanging fruit so to speak who are the first to wear the brunt of any cuts.

I am sure many of us are tired of hearing about it, but like any threatening issue we have to act with pragmatism rather than fear. The brightside for me is that we have a chance to reset, re-evaluate on whom and where we have spent our energy.

We all have different ways of connecting and different ways of responding but the important thing is to not do what we’ve seen so much of it on social lately, and that’s judge. Nobody’s ideas are perfect.

Over recent weeks some of us have the chance to be and spend time at home with family but what about those who don’t have anyone close by? When for many work and social network is all they have – it’s also important to be mindful that not one idea fits all. Not everyone is as good or used to closing themselves off or plan ahead in the rage of greed buying that’s hit our nation. I’d be lucky to have one bag of pasta at home in the cupboard let alone a 10. I’ve always been a day at a time person so any behaviour that involves stockpiling or living in fear about the next day is a complete foreign currency to me and a bizarre way to live. By all means in business you need to plan ahead to protect yourself, your employees, your social responsibility and ensure we are as prepared as possible but when it comes to human connection and being mindful this is one thing that should never be cancelled or taken for granted.

Sticking together and trusting your gut, love, laughter and being stronger is one thing that should never be cancelled. We all have a different love language in times of stress, find yours, find the people who understand it and believe in yourself. We will come out of this a more conscious, perhaps somewhat bruised or defeated but ideally a more globally aware and a less ego-centric planet.

Cameron Pine, Editor

The Intermedia Group takes its Corporate and Social Responsibilities seriously and is committed to reducing its impact on the environment. We continuously strive to improve our environmental performance and to initiate additional CSR based projects and activities. As part of our company policy we ensure that the products and services used in the manufacture of this magazine are sourced from environmentally responsible suppliers. This magazine has been printed on paper produced from sustainably sourced wood and pulp fibre and is accredited under PEFC chain of custody. PEFC certified wood and paper products come from environmentally appropriate, socially beneficial and economically viable management of forests. The wrapping used in the delivery process of this magazine is 100% biodegradable.

6 - 8 June 2020

Melbourne Convention & Exhibition Centre Book your tickets now at hairexpo.com.au

Hair: Dee Parker Attwood. Photography: Andrew O’Toole. Make-up Artist: Kylie O’Toole

CONTENTS ON THE COVER 58 68

Cult Products Session Texture Tribe by Aveda

REGULARS 12 60 66 67 80 81 82 89 94 95 96 98 100 107 110 112 113 114

UPfront Industry Happenings INbeauty Beauty News My Way Travis Bandiera My Way Phill Gallo The Edit Leonie Abbott The Edit Matt Clements INhair New Products INhealth Ultraceuticals Skin Secrets My Way Grant Norton My Way Monique McMahon INbeauty Beauty News INbeauty Hall of Fame Products INsalon Tools and Accessories INbusiness Grey Matters INbusiness Mikey Forster INbusiness Hiring INbusiness On-Boarding INbusiness Laybuy

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ONSTAGE 20 22 26 27 28 30 34 36 38 39 40 41 42

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Australian Hair Fashion Award 2020 Finalists Wella Professionals TrendVision 2020 National Winners Hair Expo 2020 2020 International Hairdressing Awards L’Oréal Professionnel Colour Trophy 2020 Semi-Finals TIGI X Jen Planck ghd helios ANTI Business Access Seminar Jules Sebastian X Biolage Edwards and Co Kippax Street Showpony Professional Relaunch Dyson Corrale DMK X Harvey Milk Foundation

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FEATURES 44 46 48 52 56 60 62 63 64 65 76 78 86 88 90 92 93 102 104 106 108

Artégo Diamond Elixir and Filler INcollection Kerrie Dimattia Showpony Professional INconference Zing Get Sh!t Done Summit O&M Colour Pure Haircare INdesign Society Salon Fabien Maillot X Natulique The Shearing Shed X Joico Instagram Algorithm Hacks Ouidad #LoveLakmé Competition Real Talk 2020 Guy Tang X Gama Professional bhave 180 and 360 Colour Redken Education Raw Industrial by Comfortel INdesign Society Salon Dee Parker Attwood Affinage Professional INdesign ANTI London

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UPFRONT

A WEDDING-THEMED FASHION show hit Melbourne as Sydney couture designer Mariam Seddiq showed off her bridal capsule collection at an intimate fashion event. With hair direction by Marie Cain and Redken, a progressive, matte look with intricate high-fashion details was the hair brief for this talented team, complemented by makeup looks from YSL Beauty.

“Leading up to the presentation, Mariam and I spoke about creating a hair look with a fashion forward appeal, yet something progressive and different,” Marie said. “We wanted to work with the models' natural texture to create a cool girl, effortless, voluminous look with a matte finish. In line with Mariam’s collection, it was also important to hold the eye of the audience through detailing, so we incorporated a touch of couture around the face.”

“There is something so special about working on such an intimate runway show like Mariam Seddiq’s Bridal Capsule,” hair assistant Sonja Connor continued. “With the talented Marie Cain guiding the hair team through the looks, we managed to perfectly complement the incredible shapes and movement of Mariam’s collection. We moved through our part of the runway by playing with the girls’ natural texture and using it to enhance the way the hair moves. The intricate detailing on the face shows the complexities of putting the total look of any show together. The creativity from the designer, stylist, makeup artists, hair artists and runway producers came together to create a true master piece of art.” www.redken.com.au

12 INSTYLE

Industry Happenings

360 EXPERT INFLUENCER CREW LAUNCHES WELCOME THE 360 Expert Influencer Crew, a select group of influential Australians who are experts in their field of work as represented by the 360 PR company in effort to expand their profiles even further.

The first member of the new initiative is founding Expert Influencer is Melanie Burnicle, the award-winning creator of The MAGAP (Makeup Artist Guild Asia Pacific), the 2 Twenty 2 Group and a soon to be published author. Starting as a makeup artist and hairstylist over 22 years ago, Melanie brings her beauty and business expertise together as one. She is a regular on panels, a motivational speaker, host for beauty events and is a contributing writer for numerous publications and online platforms.

The company will be promoting other high-profile experts as the group expands – stay tuned!

For more information visit www.360pr.com

ENTER PAUL MITCHELL’S COLOR OUTSIDE THE LINES AND WIN A TRIP TO VEGAS COLOR OUTSIDE THE Lines Australia is officially on! Paul Mitchell distributor, the Three Six Five Salon Group, has launched the Instagram based creative colour contest for 2020.

Your task is to use the brand’s extensive array of hues to create a trending look, photograph it and post it on social media. There’s no need for professional photography, just post the photo within the guidelines and you’ve entered, without the regular fees of competition. The competition is open to all Australian hairdressers utilising the brand. Salons can submit multiple individual entries and enter via Instagram following a set of simple posting guidelines. Each entry will be judged individually with four national finalists selected.

The major prize winners are in contention for the trip to Vegas, including return economy flights, four nights accommodation and entry to the Paul Mitchell Gathering 2020 in Las Vegas, as well as a certificate and acknowledgment at the Gathering and a Paul Mitchell gift set valued at $500.

Three runners up will also be awarded certificates and gift certificates.

Entries close on May 30 with finalists to be announced at June 7 and the winner will be crowned on June 14. Good luck to all who enter! www.365salongroup.com

THE SHOW SYDNEY 2020 THE SHOW SYDNEY treated over 2,500 hair and makeup artists to a comprehensive event at the International Convention Centre, with over 50 brands and 25 experts in beauty, makeup, hair and wellbeing from around the world.

“Scott and I created The Show Sydney to provide a platform to celebrate the incredible professionals in our industry being that our background is in film, TV, runway, red carpet, celebrity, editorial and education,” said Eliza Campagna, Co-Founder of The Show Sydney, alongside Scott Lattimer.

The line-up of experts hosted by Shelly Horton included Sarah Laidlaw, Natalie Anne, Mia Connor, Sally Obermeder, Dr Ginni Mansberg, Penny Antuar, Chantel Rahme, Lorna Evans, Melissa Gigliotti, Jenny Roberts, Julie Tattam, Chereine Waddel, Rachel Montgomery, Krystal K, Katherine Brown, Damian Martin, Adam Johansen, Antony Mcmullen, Nicole ‘Pinky’ Thompson, and Darren Jinks, plus a surprise visit and onstage interview with Rae Morris.

More than 300 patrons attended intimate masterclasses with their hair and makeup idols, while one of a kind education experiences and competitions also served as highlights.

Exclusive opportunities through the expo doors abounded.

Brands offered ‘The Show Sydney’ deals from select brands such as Melissa Sassine, Real Techniques, 1000 Hour, Formawell Beauty X Kendall Jenner, Temptu, Ben Nye, Silk Oil Of Morocco, CR Luxury Cosmetics, Sydney College of Hair & Beauty, Egyptian Queen Beauty, Global Colours Body Paint, Renee Touma Makeup, CJP Beauty and Inglot cosmetics. www.theshowsydney.com.au

FOIL ME® LAUNCH COLLABORATION WITH CANADIAN BRAND AMBASSADOR FOIL ME® ARE offering the newest foil innovation by way of The Tressa, a collaboration with their Canadian brand ambassador Tressa Yanchuk.

A periwinkle purple and white box with purple foil pays homage to Tressa’s business logo and the bobby pin.

“When the idea of a collab with Foil Me® was tossed around, there was no way I was going to say no! I chose purple because it is my favourite colour (and toner colour of course), and also my hair was purple for a couple of years! The bobby pin was because it is on my logo, and I have a tattoo of a bobby pin on my arm,” Tressa said.

The collection includes The Tressa – Original foil (12.5cm by 27cm), The Tressa – Wide foil (in the popular size of 12.5cm by 27cm) & The Tressa – Extra Wide foil (in the size of 20cm by 40cm) – the first patterned foil to be produced in the Foil Me® Extra Wide foil size. The products are available as of March.

“Tressa has been our Canadian ambassador since 2018 and a Foil Me lover from 2016 so collaborating with her on a foil named after her really was a natural progression; it is super important for us to work with someone we trust and who genuinely loves our foils,” said Emily Ciardiello, Creative Director & Co-Founder of Foil Me®.

Tressa is renowned as a blonde, balayage and ombre specialist and educator, with intricate techniques that require the ideal foils – hence the collaboration. All The Tressa foil types feature the technology of the signature embossing and are encased in the Foil Me® clever, easyto-dispense signature tissue box design. www.foilme.com.au INSTYLE 13

UPFRONT

ROYALS OPENS SYDNEY ACADEMY TESTAMENT TO THE respect the wider industry has for Mary and Adam Alamine, the dynamic names behind Royals Hair gathered on Sunday March 8 with some of our industry leaders for an opening night to celebrate their commitment to hairdressing with the new Royals Hair Academy.

An impressive turn out of some the industry’s most known educators and advocates gathered at the spacious Castle Hill Academy space, where in true Royals hospitality an enormous Lebanese style spread, drinks and entertainment made for yet another night to remember in hairdressing. Decked out in line with their salons, with a Marrakech meets laid-back luxury feel, the new space lives and breathes all the elements of the Royals hair brand.

Not just another opening night, they pulled in all the stops with a photo wall, a wall of donuts, a DJ, various forms of entertainment including a dress up photo wall, sumptuous Lebanese and Mediterranean table of delights as long as the Royal family’s, courtesy of restaurant, Sahra By The River.

Since first opening its doors in April 2016, the Academy has become renowned for providing hairdressers of all levels, a solid platform for education in order to maintain a high standard of skills and service within their salon and their own individual skills portfolio – it was time for a bigger and better facility.

“Everyone is affected by the skills shortage so more than ever we need to get apprentices on the floor quicker. This is the real reason behind this space for us – to provide the best practical hands on education,” Royals owner and founder Adam said.

“The launch party was a great way to announce our heightened commitment to training and education for not only our team, but for the industry as a whole, in a way that sits with the Royals Hair philosophy & ethos; welcoming people into the space as a part of our family,” he said.

Leading educators and hairdressers including Piloroo’s Clive Allwright, Dario Cotroneo, Pauline McCabe, Jose Bryce Smith, Glenn and Francesco Ruggerino behind ANTI collective, Emiliano Vitale and Lisa Muscat Vitale and many more all made their way to Sydney’s North West to welcome the newest addition of the Royals hair arsenal.

The 2020 Royals Academy Education Calendar comprises a wide selection of hands-on workshops that are specifically designed to create fast results. It’s all about tangible results that can be seen immediately on the floor.

Leading the charge on the education front are Mary and business partner Travis Bandiera, who collectively are focused on 14 INSTYLE

education that delivers instant results and profits in the salon.

“For example, our ‘Get Me Cutting On The Floor’ is a popular workshop designed to get up and coming hairdressers on the floor in their respective salons.

Salon owners will love our workshops because it means they get to see fast results from their team,” Mary said.

Located at 120/7 Hoyle Avenue Castle Hill the Academy captures people from all over Sydney and, according to Adam, there’s more in the pipeline for this ever-evolving business – already spreading across Sydney’s Northern and North West Suburbs with four salons, Castle Hill, Hornsby, Cherrybrook and Brookvale.

“There’s a few more things in the works for both Royals and the Academy, which will definitely increase our brand presence in the industry; for us it is very exciting and a definite reason to ask everyone to watch this space!”

“We’ve committed to this new Academy out of a desperate need for more education and training for our team and for the wider industry and we thank everyone here tonight all; the brands that support us and mostly the people who will help us ensure we offer only the best,” Adam said.

Every event and all relationships with the Royals brand carries an inherent value of family – feeling like you’ve been to their home with a warm and loving hospitality. Guests left not just with some fun photographs but goodie bags and leftover food with Mary and Adam insisting the spectacular spread didn’t go to waste.

The Royal addition to the education fold is just another way this hair brand is cementing their passion and commitment to the hairdressing industry. www.royalshair.com.au/education

� + 61 3 8790 4230

[8) info@natulique.com.au

Q www.natulique.com.au

UPFRONT EVO LAUNCH PROFESSIONAL INSTAGRAM ACCOUNT EVO ARE CELEBRATING fifteen years of the brand and taking it up another notch in 2020, debuting @evopro, their new professional Instagram account to become a mustfollow platform for the brand’s community. This means you’ll receive your daily dose of inspiration – including professional insights, educator tips, salons generated content and exclusive competitions – mid-scroll.

The brand threw a bit of a social media party, celebrating the launch with shares and follow backs, and has since been publishing a wealth of content to their rapidly growing audience. Head to the page and click follow for educator info, colour tips and tricks and inspiring images.

Local and international educators in the spotlight include Michael Crispel, Christian Awesome, Leonard Newman, Tom Smith, Jay Kownacki, Nicole Kae, Lauren McCowan and Jules Tognini. Get to know them as educators and people before they start teaching you their favourite creative tips, including everything from their experience, career trajectories and coffee orders, all available on the ‘gram in artist profiles. www.instagram.com/evopro

STEVE CORTHINE ANNOUNCED AS EVO COLOUR CREATOR DIRECTOR THE INIMITABLE STEVE Corthine, AKA Stevie English, has just been named as evo’s all-new Colour Creative Director, bringing 25 years of experience, a cabinet full of awards and an international education, hair and colour career, through the UK, the US, Asia and locally, to the brand. He will work with his magic with the brand’s iconic staino and fab pro tools to create inspiring looks utilising important skills.

Stevie’s Sydney salon boasts a strong team that have been awarded 15 national titles, 50 state titles and 3 business awards. His other major accolades include a stint as the hair director for The Voice Australia in 2016, the title of Hair Expo Australian Colourist of the Year in 2018 and nine nods as a finalist in this category.

“I love that evo is a family owned business,” Stevie said.

“Being a small business owner myself, this really flicked a switch, so when this opportunity came up, especially at grass roots of colour, it was too hard to say no.”

For more information visit www.evohair.com

16 INSTYLE

L’ORÉAL AUSTRALIA CELEBRATES THE 2020 SYDNEY GAY & LESBIAN MARDI GRAS THE GLITTERY, FESTIVE celebration that is Mardi Gras is behind us and L’Oréal Australia experienced it with the appropriate amount of joy. Elevating the environment of inclusivity and support that is true for the community of L’Oréal Australia, the company participated in the parade as joined by 12,500 fellow participants, 200 communities and corporations, 100 floats and 500,000 spectators.

“I’ve never experienced anything so powerful and overwhelming than being part of this year’s Mardi Gras with L’Oréal Australia. It was a mind blowing experience,” said Cris Alessi, Store Design Lead, Consumer Products Division. “I realised, being part of the parade is not just about celebrating being gay, it’s about our right to exist.”

L’Oréal’s global mission is “Beauty for All” and the brand supports and encourages everyone to express themselves, on their own terms.

The company’s 30 brands play a role in celebrating more genderexpansive faces and voices with a diverse and inclusive workforce that is representative of the larger beauty community.

The brand’s float featured a hot pink gender neutral face highlighting the importance of people being able to choose how they identify. All elements of the float were created using sustainably sourced materials and biodegradable elements which included the love heart confetti which rained over the parade.

SCHWARZKOPF PROFESSIONAL ANNOUNCE NEW HEAD OF EDUCATION SCHWARZKOPF PROFESSIONAL HAVE announced the appointment of Gina Thomas as Head of Education, harnessing her 19 years of industry experience across Australia and New Zealand markets for the new role. The appointment speaks to the significance of education to the brand, which generates inspiration and creativity through growth and learning.

The brand’s education sector, ASK Education, embodies Schwarzkopf Professional’s belief in the power of knowledge to shape futures. Using the latest learning tools to inspire creativity, unlock potential and nurture personal growth, the program puts growth and skill elevation front and centre. Now, Gina will continue to guide this platform to truly change lives and careers.

“I look forward to sharing my energy, experience, ideas and strategic plans to bring to life Schwarzkopf Professional and Alterna business. I am very excited to take on the role and share my passion for hair,” she said. “As we push the boundaries of execution our ASK Advisers deliver over and above our customers’ expectations, leveraging all skill levels and learning styles across our ASK education offerings to an ever evolving industry as we continue to influence product innovations and services.” www.schwarzkopf-professional.com.au

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UPFRONT

SHAPE CLINIC AND DR LIEW LAUNCH FACE THE WORLD INITIATIVE THE FIRST AUSTRALIAN to be admitted as a fellow in plastic surgery at the world renowned Memorial Sloan-Kettering Medical Centre in New York, Dr Steven Liew made his mark early in his career as a specialist in face and breast surgery but has turned his profile in aesthetics to help those less fortunate.

At the inaugural aesthetics Australia conference Dr Liew took an opportunity to unite cosmetic physicians, cosmetic nurses, plastic surgeons and dermatologists together, regardless of status or qualification to really connect beyond the ‘conference circuit’ and share a passion for the industry.

Using the unique opportunity of having aesthetics industry professionals together in collective consciousness, Liew launched a very heartfelt initiative to encourage successful and passionate

BRAND PROFILE: BONDIBOOST BONDIBOOST HAS BEEN around for under two years, and in the salon market for just one year, and it’s taking that local and global industry by storm. The brand is now stocked in almost 200 salons, having recently celebrated their new partnership with celebrated Melbourne salon, The Blow.

“Bondi Boost is such a brilliant, evolving brand that really speaks to the true modern Australian woman and I’m excited about all the future opportunities in the years to come,” said Phoebe Simmonds, founder of The Blow.

The brand is built from the need for products that prioritise hair quality in concerns relating to thickness, texture, breakage, length, volume and flakiness. A team of industry experts dedicated to the biology of healthier, longer, stronger and denser hair put their heads together to work on these problems, creating products that nourish and protect hair, with healthy ingredients to replace parabens and sulphates.

The products’ formulas contain carefully selected essential oils and organic anti-oxidants to effectively cleanse each strand while depositing powerful ingredients directly to the scalp to maximise strength, length and reduce breakage for thicker and longer feeling hair, with reduced signs of ageing. The products were developed on Bondi Beach to show off the brand’s holistic, healthy and fresh approach to haircare. www.bondiboost.com.au and stockit.bondiboost.com.au

18 INSTYLE

nurses and doctors to ‘give back’ some of their skill to those less fortunate.

While the objective of the event was to get together leading aestheticians to promote the best and safe standards of facial injectables care and the latest in nonsurgical therapies in Australasia, Dr Liew evoked an incredible level of emotion in the room with his Face the World initiative and video showing just how changing the face of one affected person can change their life.

“Face the World is essentially a campaign to assist and help those people who have any sort of physical deformity whether it is from cancer, facial palsy, a car accident or any kind of trauma that has affected their life,” Dr Liew said.

“Not only are these people very conscious of how they look but it also brings back a lot of emotional aspects associated with the trauma,” he said.

Injectables have come a long way and can do things that surgery can’t. The rationale behind surgery is that in Australia and New Zealand if you have any type of physical deformity you can have surgery for free but if you want optimal treatment that injectables such as fillers and botox provide, this is where it takes the true ‘giving back’ of practitioners to truly change their lives.

Dr Liew is in the process of setting up a website to gather those who are interested and provide a portal for the program – eventually he hopes it will become a global thing. Still in the throws of assigning a committee to ensure patients are worthy of the system and not abusing the generosity of doctors there are many risks and regulations involved, this is a hallmark of his stellar reputation. In the meantime further interest can be gathered via the @aestheticsau Instagram or through Darlinghurst’s Shape Clinic.

For more information visit www.shapeclinic.com.au

KAO SALON DIVISION TO OPEN SYDNEY ACADEMY KAO SALON DIVISION has announced plans for a flagship Sydney Academy, cementing the stature of Goldwell and KMS in colour and style, and to be located at Reid House, 75 King St Sydney.

The academy will be built in a warehouse from 1906 with a classic brick structure in the heart of the CBD. It will be structured over an entire floor that is 320 square metres of an eleven storey building, with 3.5 meter ceilings, exposed iron bark columns and striking arch shaped timber windows. The dynamic space will utilise these features, and the academy’s central city location, to create an inspiring and easily accessible learning area for the brands’ students.

The academy will act as a company hub, offering innovative classes, events, and state of the art facilities, including one day Rising Star events and Masterclass events with industry leaders.

It will also be used for business events, media relations and as a shoot location for the brands’ fashion partners. Following from the success of Kao Academies in the USA and Canada, the Sydney Academy will be the flagship academy for Australia and New Zealand.

“We are so excited to officially open our new Sydney Academy this July. Kao Salon Division is passionate about igniting creativity in our stylists and offering the best education experience in the industry. The Academy will be a place to learn, network and be inspired,” said Rita Marcon, Associate Director of Channel Strategy – Marketing and Education – Australia and New Zealand.

We look forward to seeing a dynamic industry focal point emerge later this year.

KAO SALON DIVISION ANNOUNCE NEW ANZ HUB AND LEADERSHIP TEAM THE KAO SALON Division is centralising its Australian and New Zealand teams under one hub and leadership team that serves both growing salon markets. Under an executive team comprised of Rita Marcon, Alexandra Zuban and Linda Foschini, this talented trio will lead this collaboration to the benefit of Goldwell, KMS, and Kao more generally over both regions.

Rita Marcon has been named Associate Director of Channel Strategy – Marketing and Education – Australia and New Zealand.

She boasts a 20 year career with the company as Director of Education and offers extensive brand, industry and education experience and knowledge for this vital role in leading the operation.

Alexandra Zuban is the new Marketing Manager – Australia and New Zealand, after serving as Senior Brand Manager since 2017. Alex is an expert in marketing, branding and PR across a range of sectors in her 18 year career, which will propel the company ever more forward.

Linda Foschini has been named Channel Manager – Australia and New Zealand, moving from a role in retail brand management that she has held since 2017. She brings a decade of marketing and customer experience to her new role, with a passion for and expertise in analytics, sales and partnerships.

More broadly, the team will align with the Country Manager Australia – Justin Anderson and Country Manager New Zealand – Jane Wicks, creating a diverse and comprehensive group to oversee the future of the brands.

“Under Rita’s leadership, Channel Strategy of the new Pacific hub will be in good hands as our business in the region continues to expand,” said Trevor Attenborough, VP, Commercial, Kao Salon Division Americas and Acting General Manager of the ANZ Hub. “The ability to share resources and synergise will enable this talented team to do even more to help our salons grow in an important market.”

INSTYLE 19

ONSTAGE

APPRENTICE OF THE YEAR

Madeline Hall, Ziyad Salon Harrison Sansom, Stevie English Hair William Morris, A.J.O Salon Anna Dahlin, Tsiknaris Hair Jessica Riches, Chumba Concept Salon Shannon Popowski, Rubi Hair Windsor Eliza Andrews, Royals

NEWCOMER OF THE YEAR

Jess Lazarus, Rokstar Taylah Jones, Que Colour Amanda Lunedei, Xiang Hair Rebecca Snow, Alchemy Hair And Makeup Christopher Byrne, Sloans Nichola Lovell, TONI&GUY Armadale Michelle Mcpike, Intershape

WESTERN AUSTRALIA/NORTHERN TERRITORY HAIRDRESSER OF THE YEAR

Timothy Pascoe, Head Studio Hayley Keep, Earth Wind Fire Hair Karen Williams, Baseline Hairdressing Stephanie Harwood, Hbm Studio Jude Mcewen, TONI&GUY Perth Central Mikelah-Jayde Riley, Mikelah-Jayde Studio

SOUTH AUSTRALIAN/TASMANIAN HAIRDRESSER OF THE YEAR

Sam James, Sj Establishment Phillip Di Palo, Dipalo Hair Megan Panozzo, In Awe Salon Lauren Cooper, Mister Morris Jo Sym Choon, Jo Sym-Choon Martin Richter, Mabe Hair

QUEENSLAND HAIRDRESSER OF THE YEAR

Pauline McCabe

TAKING NAMES

THE FULL LIST OF FINALISTS FOR THE AUSTRALIAN HAIR FASHION AWARDS HAS BEEN ANNOUNCED AND WE’RE HERE TO CELEBRATE THE TALENT, VISION AND SKILL OF THIS INIMITABLE GROUP OF CREATIVE PIONEERS.

THE AUSTRALIAN HAIR Fashion Awards (AHFAs) have named their esteemed finalists for 2020, catapulting the competition into its next phase. While the event, meant to be held in April, has sadly been postponed due to COVID-19, the organisers do anticipate a rescheduling for this year, and it’s now especially important to honour the talented finalists who earned their way to this phase of the competition until we can crown the winners.

Finalists have been announced in an array of categories dedicated to the hair fashion industries, from state finalists, to apprentices, stylists, photographers, makeup artists and the hair shot of the year.

The competition also credits the editorial process in its entirety by honouring different mediums, including video, as vital to the editorial landscape.

While we wait with anticipation for the dynamic event, we’ll keep allowing these creatives to inspire us from afar with their editorial talents. Congratulations to the finalists.

20 INSTYLE

Amy Gaudie, Urban Chic Wiliam Webb, Ella&Jade Bill Tsiknaris, Tsiknaris Hair Amanda O’connor, A.J.O Salon Brodie-Lee Tsiknaris, Rokstar Hair Jack Horton, Jack Horton Hair

VICTORIAN HAIRDRESSER OF THE YEAR

Michael Piastrano, Ibiza Hair Cristina Tatasciore, Flipped Hair Scott Condon, Rokk Ebony Benjamin Martin, Salon Xvi Lyndal Salmon, Biba Jacky Chan, Oscar Oscar Chadstone

NEW SOUTH WALES/ACT HAIRDRESSER OF THE YEAR

Richi Grisillo, Acadamie Salon James Calabria, Franco Of Canberra Carolyn Gahan, Joico Pauline Prechonnet, Luc Espace Andrea Kabai, Janos Kiss Hair Paula Hibbard, Renaissance Hair Studio

MAKEUP ARTIST OF THE YEAR

Mikele Simone Pablo Morgade Sarah Laidlaw Shella Martin Shev Kelly Tri Ahn Nguyen

FASHION STYLIST OF THE YEAR

Justin Hwang Vera Sachse Josie Mcmanus Leroy Lorenzo

HAIR FASHION VIDEO OF THE YEAR

Kobi Bokshish ELEVEN Australia Mary Alamine Murphy Gozzard Bill Tsiknaris KEVIN.MURPHY Australia

TRANSFORMATION STYLIST OF THE YEAR

Carolyn Gahan, Joico Jessica Del Borello, Circles On Fitzgerald Joanne Bird, B&B Hair Salon Leona Anderson, House Of Lox Mary Alamine, Royals Miakayla Sevim, Emgee Studios Hair Paula Hibbard, Renaissance Hair Studio Rachel Debarro, Circles On Fitzgerald Sarah Emilia, Salon Two-Six-Six Suzanna Kennedy, Suzanna Kennedy Hair

AVANT GARDE HAIRDRESSER OF THE YEAR

Chung-Yang Su, Chiseled Hair Julie Mahony, Pierrot’s Hair Studio Steven Candelaria, TONI&GUY Cronulla Bill Tsiknaris, Tsiknaris Hair Jenni Tarrant, Bond Hair Religion

MEN’S HAIRDRESSER OF THE YEAR

Piet Pantano, Wild Life Hair Sogo Dion-Lee Andrew, TONI&GUY Georges Camille De Bondy, Kings Domain Barbers Anthony Staltare, Barbery The Craft Of A Barber Kristian Mathiopoulos, Kings Domain Barbers Joe Habbaki, TONI&GUY Armadale Hermiz Daniel, Joey Scandizzo Salon

ARTISTIC TEAM OF THE YEAR

Masci Art Team A.J.O Salon Eleven Australia Rixon Hair Academie Salon Australian Fame Team

CREATIVE COLOURIST OF THE YEAR

Jack Morton, TONI&GUY Georges Chris Tsiknaris, Tsiknaris Hair Kristie Kesic, Cobelle Creative Phillip Di Palo, Dipalo Hair Adrian Rotolo, Ibiza Hair Adam Ciaccia, Axis Hairdressing Sam James, Sj Establishment

SESSION STYLIST OF THE YEAR

Richard Kavanagh Madison Voloshin Renya Xydis Richi Grisillo Sarah Laidlaw Marlene Olsson

HAIR SHOT OF THE YEAR

Richi Grisillo, Academie Salon Adam Ciaccia, Axis Hairdressing Bill Tsiknaris, Tsiknaris Hair Carolyn Gahan, Joico Joe Habbaki, TONI&GUY Armadale Kobi Bokshish, Intershape Lyndal Salmon, Biba Mary Alamine, Royals Pauline Prechonnet, Luc Espace Uros Mikic, Kinky Curly Straight

AUSTRALIAN HAIRDRESSER OF THE YEAR

Pauline Mccabe, Rock Paper Scissors Adam Ciaccia, Axis Hairdressing Kobi Bokshish, Intershape Jamie Furlan, Xiang Hair Emiliano & Lisa Vitale, E Salon Mary Alamine, Royals Uros Mikic, Kinky Curly Straight

INSTYLE 21

ONSTAGE

Award winners and Tracey Hughes

TREND SETTERS WELLA PROFESSIONALS NAMED THEIR TRENDVISION 2019 MEDALLISTS AT AN AWARDS CEREMONY EARLIER THIS YEAR, WHERE LIVE RECREATIONS AND A HAIR FASHION SHOWCASE BECAME THE ULTIMATE BATTLE FOR HAIRDRESSING GLORY. DANIEL REYNOLD FROM BIBA Salons has been named the Wella Professionals TrendVision 2019 Australian Colour Artist and Jude McEwen from TONI&GUY Perth Central took out the title for Australian Creative Artist. Over 300 hairdressers and industry experts gathered in The Venue, Alexandria for the awards in January.

Finalists from Australia and New Zealand were required to recreate their submitted looks during a live competition in front of a panel of expert judges. New Zealand Colour Artist was awarded to Anthony Bayer from Anthony Bayer Hair, and New Zealand Creative Artist went to Kylie Hayes from Moha Hairdressing.

Hosted by Wella Professionals Education & Digital Leader Tracey Hughes and Lee Cohen, guests were treated to a colourinfused trends showcase presented by the Wella Professionals Education Team.

22 INSTYLE

Anthony Bayer, Anthony Bayer Hair

Which ‘Plex are you using?

WATCH NOW

Tracey was extremely proud to kick off the year with such an impactful event, which dove into the world of Wella colour.

“The standard of work from all the Trend Vision finalists was incredible and we are super excited for the winners to represent ANZ in Spain.

The energy on the night was electrifying and the Wella Education Team inspired our attendees with a dazzling trend release show,” she said.

The Australian and New Zealand winners will go onto compete in the International TrendVision competition in Seville, Spain in March.

In response to the devastating bushfires that have ravished the country, Wella Professionals donated 100 per cent of the profit raised through tickets sales to support relief efforts. Congratulations to the winners.

For more information visit www.wella.com

Daniel Reynolds, BIBA Salon

Kylie Hayes, Moha Hairdressing

You may just get a surprise and save yourself some money!

EVALUATION

KIT JUST

AUSTRALIA COLOUR ARTIST

Gold – Daniel Reynolds, BIBA Salon Silver – Caroline Daoud, UVA Salon Bronze – Elena Nardone, Rokk Ebony Australia Creative Artist Gold – Jude McEwen, TONI&GUY Perth Central Silver – Amy Gaudie, Urban Chic Bronze – Nicole Jeffery, Horse Meat Disco Salon

NEW ZEALAND COLOUR ARTIST

Jude McEwen, TONI&GUY Perth Central

Take the TrichoPlex challenge for just $69

Gold – Anthony Bayer, Anthony Bayer Hair Silver – Sky Srisukpolluck, The Black Studio Bronze – Shay Kapur, Rodney WayneStyleexpress New Zealand Creative Artist Gold – Kylie Hayes, Moha Hairdressing Silver – Devo Peng, studio Bronze – Peter Tong, Perfekt Hair Studio

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ONSTAGE

CH-CH-CHANGES THE HAIR EXPO AWARDS AND GENNEXT ARE MERGING INTO ONE, IN A MASSIVE FORMAT CHANGE FOR THESE INNOVATING AND RENOWNED EVENTS. THE HAIR EXPO Awards are constantly evolving to keep themselves fresh and ahead of the game, and a new change has been announced for 2020 as well. Hoping to bring g new life, creativity and inclusivity to the illustrious platform and the hairdressing industry at large, GenNext and the Hair Expo Awards will now merge together to create one major event. While the event has been postponed due to COVID-19, this new format will carry through to the evemt when it does take place.

GenNext, which puts the talents of emerging hairdressers in the spotlight, will now provide entertainment throughout the awards evening on Monday night, sharing the stage with the traditional must-see performances of the previous years’ Australian and New Zealand Hairdressers of the Year. This will ensure unparalleled exposure for the industry’s rising stars.

“This well received new format will create inclusivity and accessibility for apprentices and the up and comers in our industry, as they will now have the chance to feel the exhilarating atmosphere as the Hair Expo Awards unfold. To be in the same room as some of the most iconic names in hairdressing will give them a glimpse into the incredible opportunities a career in hairdressing can provide. We are honoured and proud to share this new chapter of our fabulous awards,” said Elli Julia, Awards Producer at Hair Expo Australia.

26 INSTYLE

A lower cost ticketing option will be available for these rising stars, which will feature tiered seating for a very special Early Bird price of $75.

Traditional banquet tickets will still be available for finalists, teams and esteemed guests. Three teams will present as part of the GenNext portion of the evening.

Additional major news for the awards is 2020’s inimitable judging panel, which is the first purely international judging panel in the event’s history. The panel is comprised of Trevor Sorbie, Mark Leeson, Angelo Seminara, Nick Irwin, Tabatha Coffey, Sergi Bancells, Errol Douglas, Anthony Crossfield, Jayne Lewis Orr, Michelle Pargee, Jorge Cancer, Edward Woody, Peter Gray, Darren Ambrose, Andreas Stavrou, Guy Tang, Michael Levine, Charles Marcus, Edwin Johnson, George Alderete and Shannon King.

For more information visit www.hairexpo.awardsplatform.com

67%

OF PARTICIPANTS IN A CLINICALLY SUPERVISED TRIAL

EXPERIENCED A POSITIVE RESULT

INNO V

GREEN AND GOLD

PATEATION NT

AUSTRALIA’S REPRESENTATIVES AT THE INTERNATIONAL HAIRDRESSING AWARDS IN SPAIN, DEE PARKER ATTWOOD AND LISA POLINI, BOTH CAME BACK WITH THE GOLD, ACTING AS A DEFINITIVE VICTORY FOR OUR COUNTRY IN THE GLOBAL HAIRDRESSING LANDSCAPE. AUSSIE, AUSSIE, AUSSIE! Australian hairdressers won majorly in Spain at the muchanticipated International Hairdressing Awards, with our own Dee Parker Attwood and Lisa Polini winning the awards for Best International Avant-garde Collection and Best International Women’s Commercial Collection respectively. The pair joined victors from the UK, Spain and the USA in a massive night for the global industry.

“It’s an overwhelming feeling to be recognised by your idols within the industry on such a huge awards platform,” said Lisa, who won for her Highlands Armour collection. “I feel completely blessed to accept this award and represent not only De Lorenzo Haircare but also Australia in an international award .The calibre of work in the competition is so impressive, so it really feels surreal to stand beside so many international talents and be acknowledged. Sometimes your dreams become reality!”

“It’s a true pinch me moment. I loved creating this collection with the amazing team I had around me, and it was a huge honour for me for De Lorenzo to place their trust in me to execute a beautiful, strong, fashion-forward colour collection,” she continued.

Dee progressed through an incredible twelve months, after winning the award for Australian Hairdresser of the Year at 2019’s Hair Expo’s awards and now this international accolade. She took out both awards for her Shallow collection.

Huge congratulations to our Aussie victors. Lisa and Dee were our only Australian representatives nominated, so we’re coming back from Spain with a brilliant success rate. Check out all the winners!

FSP

[Follicle Stimulation Program]

THE PROVEN TREATMENT FOR THINNING HAIR IN MEN & WOMEN *Result of 2014 medically supervised trial at the Knudsen Hair Transplantation Clinic Sydney

02 9489 7776 Best International Men’s Commercial Collection: Jim Shaw & Daisy Carter (UK) Best International Women’s Commercial Collection: Lisa Polini (Australia) Best International Avant-garde Collection: Dee Parker Attwood (Australia) International Artistic Team of the Year: X-presion (Spain) International Hairdresser of the Year: Angelo Seminara (UK) International Hair Legend of the Year: Trevor Sorbie (UK) International Hair Influencer of the Year: Sam Villa (USA)

sales@trichovedic.com.au trichovedic.com.au trichovedic @trichovedic

ONSTAGE

TROPHY CLUB

WA/NT semi-finals

AFTER STOPPING AT FIVE LOCATIONS AROUND THE COUNTRY TO TEST THE BRAND’S AMBITIOUS COHORT OF ENTRANTS, THE L’ORÉAL PROFESSIONNEL COLOUR TROPHY SEMI-FINALS ARE IN THE BOOKS, REVEALING A TALENTED GROUP OF FINALISTS WHO WILL COMPETE FOR THE ULTIMATE CROWN ON SEPTEMBER 14 IN MELBOURNE. DRUMROLL PLEASE… AFTER an exhaustive and dynamic national tour, the L’Oréal Professionnel Colour Trophy semi-finals have come to an end for 2020, finishing with the final round in Melbourne after competitions in Queensland, Sydney, Perth and Adelaide.

Deciding the finalists at venues around the country, a series of packed out crowds watched impressive runway shows of Colour Trophy and Rising Star finalists before the final entrants in this September’s grand finale were named, displaying an enormous wealth of talent in February and March.

For Victoria, congratulations to Emily Tong and Samantha McGillivray Smith from Anthony Nitson Hair, who were named as a finalist for an eye-catching red hair look, as well as Danni Solier and Jamie Furlan of Xiang Hair, whose multi-dimensional pixie cut wowed judges, and Tom Donato, also of Xiang Hair, whose pink short hair look was named as the third Colour Trophy finalist. The Rising Star was announced as Brikelle Kerr of Biba for a dark bob with bright pink and red accents.

These talented hairdressers joined QLD finalists, including Brad Rixon and Elyse Sprott of Rixon Hair, who won for an auburn long

SA-TAS semi-finals

Julia Tsujeva WA-NT finalists

28 INSTYLE

Caitlan Roze

Emily Tong and Samantha McGillivray Smith

Drew Boundy

Brikelle Kerr

Danni Solier and Jamie Furlan

hair, Eveie Golding of Rokstar Salon, who is through for a retro style blonde look and Jason McAlister of Adam Eva, winning acclaim for a warm brunette look. Those are the Colour Trophy finalists, while Jade Kereama of Ink for Hair, whose trending, rich bob caught the eye of the judges, is the Rising Star nominee.

Moreover, the Colour Trophy and Rising Star finalist decided for NSW and ACT were Julia Tsujeva of Alana Kristian Salon for an alluring pink hair look, Jessica Schofield of Cataldos Salon for an auburn pixie cut, Jordan Hone of Sloans North Sydney for a tousled brunette short hair look and Rising Star Meghan King of Sloans for a multitonal pink hair look with dark roots.

In Perth, Ben Semple of Circles of Subiaco was named a Colour Trophy finalist for a multi-tonal brunette afro look, while Alexia Mirabile of Hairloom Osbourne Park joined him with a curly short bob look in delicate brunette and auburn, and Drew Boundy and Kerina Marlow rounded out the group from Hemisphere Hair, winning for their

NSW/ACT finalists

Tom Donato

trending peach waves. Caitlan Roze of Circles of Fitzgerald was the Rising Star nominee for her orange haired look.

In South Australia and Tasmania, Joe Cotroneo of Zink Hair was awarded for a multi-dimensional pink bob, Massimo Tirimacco of Zohair – also last year’s esteemed winner – won for a textured golden blonde bob that’s both editorial and wearable and Fiona Fazzalari of Hair Machine Glenelg, became a finalist for a voluminous bob with hiding strands of bright colour. Madeleine Dicerbo of Zohair is the rising star national finalist, awarded for her fiery red long hair look.

Those are all names for 2020! Now they’ll battle for ultimate hair supremacy on September 14 2020 in Melbourne at the grand finale, for the total glory, prestige and opportunities Colour Trophy brings.

Good luck to the finalists!

For more information visit www.lorealprofessionnel.com.au INSTYLE 29

ONSTAGE

TIGI AND INSTYLE PRESENT JEN PLANCK

INSTYLE AND TIGI ARE INVITING ALL SALONS THAT WANT TO BE BETTER IN BUSINESS TO A VIP SALON BUSINESS SEMINAR IN MAY THAT’S GUARANTEED TO MAKE YOU WANT TO COPYRIGHT YOUR SUSTAINABLE SALON SUCCESS.

YOU'LL NEED TO clear a day in your calendar in November, because sharing with the best in business is something you don’t want to miss. Coming out from LA Jen Planck has proven herself globally as a top speaker, salon owner and stylist. Beyond Tigi’s Copyright colour and the brand’s retail and into every aspect of a salon business regardless of brand, you won’t want to miss Jen’s secrets and strategies.

As the co-owner of Lux Lab Salon Suite Jen knows the impact zones that create loyal and top spending customers and is in Australia for one tour only to share her secrets.

“At TIGI we’re looking at the business and at how we can help you grow your business as, in a totality. Not just the product or the colour aspect. How do we get stylists to behave differently behind the chair and implement high-performance plays that just organically grow everything as one.”

30 INSTYLE

LUXURY KERATIN

“The motivation for me is salon owners and hairdressers. Everyday when I start feeling bad, I’m like, snap out of it, Jen. You need to go there and play for your team and do your best. And so, it’s it’s not about product, it’s about people. That’s what does it for me. The people of the industry. That’s why I do it.”

Jen has created a program that dives deep into four key areas she refers to as ‘impact zones’ in the salon. Jen combines her impact zone focus with product retailing to impart her stellar formula for success.

Jen promises her program will broaden your perspective of opportunities to grow an income and a sustainable lifestyle of your dreams.

CLASSIC

NEW NATURAL

• REPAIR & CONDITION • HUMIDITY PROOF • FRIZZ FREE • SMOOTH • INCREDIBLE SHINE • SUPER QUICK STYLING

WHO IS JEN? A master stylists, speaker, innovator and salon owner Jen takes her role in hairdressing business as a serious commitment to the greater good of all salons. Throughout 25 years Jen has climbed the ladder of the beauty industry by successfully achieving her goals, something she believes is as important personally as in business.

“When I look back over my career I wish I would have enjoyed the actual journey of learning a little bit more and retaining as much information as I can,” Jen said.

“There is nothing instant about being sustainable today. It’s a process and there’s not a magic pill that’s going to double your retail sales – there’s no trick it’s a process and its implementing high performance behaviours that will drive business sustainability,” Jen said.

One of the many things Jen believes we need to turn on its head is the consultation. “You need to be in the constant state of consulting the entire

SMOOTHING TREATMENT CLASSIC AND NEW NATURAL APPLICATION

time in salon and that requires more attention to detail. It requires you to not be in the break room and to focus on the guest experience not just the salon service.”

300ML & 1 LITRE SIZES AVAILABLE

KEY TAKE AWAYS: • • • •

Create immediate sales success Learn record-breaking behaviour Revolutionize team morale The more we empower others the more we will receive in return

WHO SHOULD ATTEND: Entire salon teams, business owners, salon managers, apprentices, salon assistants and receptionists.

DATES: New November dates coming soon Email: education@tigi.com.au

EVALUATION KIT

JUST $75

02 9489 7776 sales@trichovedic.com.au trichovedic.com.au trichovedic @trichovedic

HOTTER. FASTER. BETTER.

ONSTAGE

ALL HAIL HELIOS THE BRAND RESPONSIBLE FOR GOOD HAIR DAYS IS BACK WITH ITS LATEST INNOVATION, HELIOS, AND IT’S BLOWN AWAY HAIRDRESSERS WITH ITS POWER AND PERFORMANCE, WRITES SARAH MOURTOS. THE HIGHLY ANTICIPATED helios hairdryer is already making waves, or should we say wind, with ghd hosting a luxe cocktail party to celebrate its launch.

Hairdressers, media and influencers gathered at Bar M in Rushcutters Bay to find out more on what is touted as ghd’s fastest hairdryer, which launched onto the market in early February.

The unique Aeroprecis technology and powerful drying performance are what sets Helios apart from previous dryers, and it’s receiving rave reviews from top hairdressers. Owner of hairdressing empire Royals Hair, Mary Alamine said, “it dries the hair faster and leaves it with a beautiful shine” in her testimonial, while the owner of Rock Paper Scissors Pauline McCabe said, “I don’t want to use any other dryer now.”

34 INSTYLE

WATCH NOW

To familiarise guests with the new launch, ghd National Education Manager Grant Norton hosted a panel of hairdressers to debunk myths about heat and hairdryers. The ‘ghd-do’s’, so to speak. Ludovic Dellazzeri, Managing Director, ghd Australia and New Zealand also gave an introductory speech.

Owner of Que Colour, Monique McMahon, dispelled the idea that blowdrying is bad for the hair, especially coloured-treated hair.

“When the hair is wet, it’s at its weakest state. Blow drying can seal off the cuticle to lock in the moisture,” Monique said. helios was developed in ghd’s UK Research and Development lab in Cambridge for over six years. It features a bespoke contoured nozzle for

Grant Norton, Marie Uva, Jules Tognii and Monique McMahon

concentrated airflow and an ergonomic handle to help relieve stress on the muscles after extended professional use.

Jules Tognini, the owner of Togninis, loves the ghd helios because it allows him to create lived-in looks.

“My favourite look to create using the ghd helios is a relaxed style with livedin texture. helios doesn’t blast all the life out of the hair,” Jules said.

Marie Uva was a part of the initial testing team of stylists who received early samples of the helios.

“When it first arrived on my doorstep, I had a quick play and then put it in my drawer so no one else could steal it. I haven’t reached for anything else since,” Marie said.

“I love it. The power is amazing, it’s so much quicker! It’s also so lightweight, and the results on hair are incredible.

It’s great for time management because cuts the time down for my blow-waves which is so important in salon.” helios is available in four stylish colours: black, white, ink blue and plum. The grill is designed with a sun pattern to pay homage to the dryer’s namesake, helios, who is the Greek god of the sun.

“I have a strict black-only hairdryer policy in salon, but my team have begged me to let them choose their own colours. I have allowed it because they just all look so chic. There isn’t any lime green!” Marie said.

For more information visit www.ghdhair.com.au

ANTI NATION

WATCH NOW

ANTI HOSTED ITS FIRST SYDNEY BASED SALON BUSINESS ACCESS SEMINAR OVER TWO DAYS ON SUNDAY MARCH 1 AND 2 – IMPLORING SALON OWNERS WITH A COLLECTIVE SPIRIT OF LEADERSHIP AND LEARNING WHILE DEVELOPING A NEWFOUND PASSION AND STRATEGY FOR THEIR CRAFT, WRITES CAMERON PINE. GOING DEEP ON the core values of leadership on the Sunday March 1 kicked off with a group discussion around how salon owners need to build themselves to be the best leader and how setting these goals for yourself are crucial for building a profitable salon business culture.

“The most important part of running a business the way you lead yourself and therefore other people as well as team around you towards the vision you create,” said ANTI Founder and Director Francesco Ruggerino. As a salon owner himself, Francesco set the table straight on what it really is that has helped him manifest success through leadership.

Many salon owners shared so many points of commonality and a general morale compass out there when it comes to managing people became the catalyst for the biggest growth among the intimate

36 INSTYLE

group of salon owners – where not just ‘like mindedness’ came together but a higher level of success via ANTI’s collective consciousness approach.

“We’ve all got one thing in common and have the same issues. We are all salon owners and I get that the struggle is real.

Some triumphs and low points we all share,” Francesco said.

“We create a safe environment where we can open up to ideas – it’s all about being ANTI judgement and really taking the ego out and sharing profoundly. Clients can go to any salon but what makes you special,” he said After discovering some of the key elements that make a great leader including goal setting, adaptability and agility across all levels of interpersonal communication, day two (Monday March 2) then leveraged how to get the entire salon team on board by understanding personality and how to recognise, reward and align. Discussions came in the form of ‘the 8 top things that make people employable’.

“Within these walls and this salon culture what is your buy in, how can you work with our culture and solve problems yourself? This is often the difference between a professional and an amateur,” said Francesco.

“A good leader of a team also needs to understand the difference between where individuals need praise and where to use recognition collectively,” he said.

This then led into love language, where each guest went through a ‘love language for couples’ test to better understand how they need to communicate based on

how we all respond differently to things like praise, acts of kindness, words of affirmation, physical touch, quality time and receiving gifts. Understanding how different people respond is crucial to developing lasting partnerships and a strong team culture.

With such a wealth of information to take back to the salon, it was both inspiring and somewhat overwhelming with everyone in attendance already set on making a big difference to how they educate and create a culture in 2020.

“A good leader of a team also needs to understand the difference between where individuals need praise and where to use recognition collectively” FRANCESCO RUGGERINO

“In a nutshell, ANTI Salon Business Access brings us together as salon owners to connect and share our experiences so that we can be better together. A salon revolves around its leader and their ability to lead and that’s why we go deep into this first. From there we then moved onto Salon Culture which is ultimately about transferring that leadership to the team and continuing to build your salon energy,” Francesco said.

ONSTAGE

With values being one of the most important points of discussion, it was uncovered that this a misunderstood value is not only where a lot of the biggest conflicts arise but when the values aren’t shared, there is a greater potential for mistakes.

Emotional intelligence stemmed from here through four main topics of discussion across Self Awareness, Social Awareness and Self-Management, Relationship Management. Many topics across initiative, Optimism, Self Confidence, and Conflict Management are things we often take for granted but always need a refresher – such affirmative points regarding the people in business are

quickly becoming the true hallmarks of ANTI’s education as being completely unique in the industry.

The layered content really focused on salon owners not being afraid to be true to yourself every day on top of a list of nonnegotiables – it’s all very philosophical but what do we do on a day to day basis to achieve this?

“In business there are always times when we say we want to sell this, I want to get out, I hate my staff, what’s going on with my business,” Francesco said.

“This is the time when culture is most important. Where are we going with our business based on the vision we have created as a leader,” he said.

‘Check yourself before you wreck yourself’ is one of Francesco’s most profound company and professional values. It’s what he likes to remind staff that as a ‘professional value’ you need to continually check our values and your agreement of being with this business so that you behave a certain way. “Sometimes you need to remind them to pull it in and behave in the right way so you can stay part of this,” he said.

“Behaviour is what we do to get where we are going but performance is all the things that really take us there,” Francesco said. “2020 is really about where are we going as a team based on what you’ve set as a leader.”

For more information visit www.anticollective.com

INSTYLE 37 InStyle Mar-Ap 2020_AF.indd 3

27/02/2020 1:48 PM

ONSTAGE

JUST JULES BIOLAGE WELCOMES JULES SEBASTIAN TO THE FAMILY AS ITS NEW BRAND AMBASSADOR, AND SHE BRINGS WITH HER A BIG HEART, POSITIVITY AND FABULOUS HAIR. DOWN TO EARTH, authentic and great hair is what any haircare brand would look for when appointing a new brand ambassador, and Biolage has found just that in Jules Sebastian. The stylist, philanthropist and host of podcast series Tea with Jules has been named Biolage’s new ambassador for 2020 and will work with the brand to educate consumers on the power of nature and the innovative formulations available. INSTYLE sat down with Jules to talk about the new role, style and life.

Tell us about your new role with Biolage? What do you love about the brand?

Biolage have brought me on board as their 2020 Ambassador, which I am incredibly excited about! I love that the brand seeks so much inspiration it takes from nature, infusing ingredients such as orchids, coconut and aloe vera into their haircare ranges.

The aromas make me feel like I’m on holiday! I also feel so aligned with the brand’s commitment to sustainability, with 100 per cent recyclable bottles made from post-consumer recycled materials.

One Biolage product you cannot live without?

If I had to pick one, it would be the Biolage VolumeBloom Full-Lift Volumiser Spray.

The best beauty advice anyone has given you?

Drink lots of water and wash your face every night.

What is your favourite hair trend at the moment?

The LOB (long bob) with messy beachy waves.

You have amazing style, what do you consider when pulling looks together?

Thank you! I consider where I’m going, what I am doing, who I am seeing, and what will make me feel confident - simple is always best!

Three pieces everyone needs in their wardrobe?

A well-fitted blazer, a great pair of jeans, and a killer pair of black pointed pumps.

Advice for someone struggling to find motivation during their fitness journey?

Your motivation will only come from yourself, so just DO IT – there is no other way through. You simply have to decide that you’re going to do it that day - and don’t let yourself out of it.

Favourite comfort omfort food?

Chocolate.

What is inspiring you the most right now?

Watching humankind connect in creative ways.

For more information visit www.matrixprofessional.com.au 38 INSTYLE

ONSTAGE

RENAISSANCE EDWARDS AND CO’S KIPPAX STREET SPACE HAS HAD A REBIRTH, EVOLVING FROM A TRAINING ACADEMY TO A NEW SALON WITH RENEWED DESIGN ELEMENTS AND A VIP LAUNCH EVENT TO MARK THE OCCASION.

KIPPAX STREET IN Surry Hills is renowned for its Edwards and Co hub, and now the salon juggernaut’s space has a whole new purpose and refreshed look, as directed by the salon empire’s leader Jaye Edwards.

“The Kippax Street salon was my first salon and had previously been used as the training academy and we relaunched it as a salon in February this year. Our goal was to really elevate the design while staying true to the original structure, as the bones of the space are what makes it so unique,” Jaye explained.

“We have added a beautiful new art work by Brian Connonlly - one of our biggest and most beautiful. I also had a stunning marble and timber table designed, and have enhanced the raw brick work to recreate a NYC inspired environment.”

To celebrate, 100 customers, VIP guests and the franchise’s creative team gathered at the space to mark it’s new look, function and relocation from the Alexandria space, in an elegant soiree filled with champagne and canapés. All guests received a complimentary blow dry, 20 per cent off retail products, 20 per cent off gift cards and gift bags full of products from partnered brands.

Edwards and Co shows no sign of slowing down, with new spaces and

haircare products in the pipeline to define their 2020.

“We are currently gearing up to launch our ninth salon, Fortitude Valley, which will be located at the iconic Calile Hotel in Brisbane’s James Street precinct. The salon is set to be our most elevated space yet, sitting amongst some of the cities most exclusive boutiques and restaurants. And then, of course JAYE HAIRCARE continues to expand. We have launched our first product, Dry Texture Spray and our next two are on the way.”

For more information visit www.edwardsandco.com.au

INSTYLE 39

ONSTAGE

SHOW OFF

SHOWPONY PROFESSIONAL BROUGHT MEDIA AND INFLUENCERS TOGETHER TO SHOW OFF ITS ACHIEVEMENTS AND LOOK TO A FRESH, ECO-FRIENDLY FUTURE FILLED WITH LONG, HEALTHY HAIR, WRITES SARAH MOURTOS. AFTER TWELVE YEARS in business, Showpony Professional celebrated its brand relaunch at the dreamy Edwards and Co. Kippax Street. Media and influencers grazed on Studio Neon chees plates and mini cupcakes while hearing about the incredible journey the brand has been on over the last decade.

For founder and CEO Stephanie Mason, the business of hair runs in her blood. Working as a model during her early career, Stephanie realised a gap in the market for quality hair

40 INSTYLE

extensions and decided to launch her own range at the tender age of 23. Over a decade later, Showpony Professional can now boast that it’s Australia’s premier hair-extensions, and the first extensions brand to use environmentally friendly packaging.

“It’s such a privilege being able to create volume and length, but also noncommittal colour, highlights and healthy hair colour, as not everyone can have their dream hair,” Stephanie said.

Hairdresser Natalie Anne was also at the launch to talk through the various uses of hair extensions which extends beyond just length and volume. She demonstrated on influencer and client Natalie Tas how she used extensions to change up her look and preserve the condition of the hair.

“She’s forever taking photos, so we want to spice up her look all the time.

When you’re trying to spice up that look with just colour, it can be a little bit compromising on the hair” Natalie said.

“We took her to the level that we believe we could and as soon as we couldn’t push it anymore, we stopped and then we added extensions. Not only for colour placement but, for length and volume.”

Showpony Professional extensions use a mix of Indian and European hair for a natural and robust feeling. For the most natural-looking application, Natalie Anne recommends using skin weft, especially around the crown and front hairline.

Showpony Professional also offers exceptional customer service and education, with online resources demonstrating the safe application of extensions and expert colour matching advice.

“They have always been incredible. As a salon and business owner, I need to make sure those needs are met and that my enquiries are being answered,” Natalie said.

“Most people don’t think they’re an extension candidate, but I do.”

For more information visit www.showponyaus.com.au

ONSTAGE

CUT THE

CORD THE SECRET’S OUT! DYSON’S ALLNEW TOP SECRET INNOVATION IS A CORDLESS HAIR STRAIGHTENER BUILT OVER YEARS OF RESEARCH FOR INIMITABLE RESULTS AND CONSISTENCY, BECOMING JUST THE LATEST WAY THIS BOLD BRAND IS CHANGING THE INDUSTRY, WRITES SARAH MOURTOS.

THEY BROUGHT US the Supersonic and the Airwrap, but now the folks at Dyson are breaking the mould again with the Dyson Corrale straightener.

Taking over seven years to perfect at the Dyson headquarters in Bath, UK, this straightener is ready to be unleashed to the world in more ways than one. Corrale is cordless, making it a must-have for session stylists working on-location where access to power isn’t always convenient.

Thanks to the four-cell lithium-ion battery, you’ll get around 30 minutes of cord-free styling. If you need more juice, simply place the straightener on the charging dock for a full recharge in 70 minutes or use it in hybrid mode with the magnetic cord.

Dyson Styling Ambassador Damien Rinaldo says the Corrale is a complete game-changer for the industry.

“It took time adjusting to a cordless straightener and I notice myself overlifting to accommodate for a cord,” Damien said.

Corrale also boasts years of research into the straightener’s patented flexing plate technology, which delivers enhanced styling with less damage. Dyson has developed complex manganese copper alloy plates, featuring a carefully

balanced amalgamation of six metals to provide optimal flexibility, strength and thermal conduction.

The tool’s must-have features are in the results. Other tools may cause hair to splay as the straightener reaches the bottom of the shaft while it passes through the hair, indicating that not all the hair is heated or styled evenly. Tthis can lead to over-styling to achieve the desired result. The Dyson Corrale straightener uses unique flexing plates that mould and gather the hair in one smooth swoop. It corrals the hair (hence the name) and, as

a result, stylists have better control while minimising damage.

Founder and chief engineer James Dyson continues to explore the science of style in the goal of understanding what makes hair smooth and shiny.

“We discovered that if the plates could conform to the precise profile of the tress, then with each pass we could apply the correct tension to all the hair strands. This means that we get an enhanced style and without excessive heat damage. We simply do not need the heat that others apply,” said James.

The Dyson Corrale straightener has three heat settings (165°C, 185°C and 210°C). Intelligent Heat Control technology measures the temperature 100 times per second and adjusts any fluctuations or losses of heat.

On top of the cutting-edge technology, the straightener comes backed with Dyson’s rigorous testing. This bad boy has been dropped, submerged and chucked by engineers to ensure it can withstand the cutthroat world that is the salon floor.

The Dyson Corrale straightener Black/ Purple for stylists is available in Australia from April 24th 2020.

For more information visit www.dyson.com.au INSTYLE 41

ONSTAGE

DMK PARTNERS WITH THE HARVEY MILK FOUNDATION DMK AUSTRALIA AND NEW ZEALAND HOSTED A CHARITY DINNER AT SYDNEY’S DOCKSIDE ON WEDNESDAY FEB 26 TO CELEBRATE THE DIVERSITY OF THE LGBTI COMMUNITY UNDER THE SHARED BELIEF OF CHANGING PEOPLE’S LIVES FOR THE BETTER, WRITES CAMERON PINE HARVEY MILK’S GROUND breaking election in 1977 made him one of the world’s first openly gay elected officials with a visible and symbolised freedom to live life with authenticity to millions of LGBT women and men around the world – values which DMK believes aligns them as a brand committed to changing people’s lives for the better.

The nephew of Harvey Milk, Stuart Milk brought the foundation to Australian Shores for the first time thanks to the support of DMK further spreading the word that the Foundation still to this day remains true to giving those with no hope a reason to live by honoring the legacy, ‘hope will never be silent’.

“DMK are a global ambassador for the Harvey Milk Foundation based on a shared belief in authenticity regardless of identity,” said DMK Australia Head of Education Debbie Dickson.

“We believe everyone has the right to great skin, and give everyone the opportunity to put their best face forward and be their true confident self,” Debbie said.

DMK’s long proven products and techniques in the beauty space enable people the chance to take off their mask and furthermore thanks to the work of the Harvey Milk Foundation the brand is able to spread the message of hope and equality even further.

With more than 100 people at the dinner including leading salon partners and DMK affiliates, guests generously dug deep to purchase raffle tickets, be entertained by Joyce Maynge and hear directly from brand founder Danné Montague King himself.

Making the trip from the Hollywood Hills prior to his appearance on the Harvey Milk Float, Danné’s passion for changing people’s lives and empowering belief runs deeper than skincare – the dinner proved a heartfelt success. The Harvery Milk Float at Mardi Gras included a saxophone and musical trio plus Danne as ‘Liz’ and DMK supporters and staff dressed in white and rainbow flags to spread the message of hope and independence.

The glamorous DMK float gracefully made its way down 42 INSTYLE

Oxford Street, led by founder Danné Montague King, dressed immaculately in character as Liz Loren. With 20 million people tuning into the parade broadcast, the float was able to display and embody the core belief of freedom to express oneself in a safe and positive environment.

“I guarantee you there are people in that crowd that had no hope to the point where they may have planned their own suicide, that will go to the Pride [Mardi Gras] and will pull apart those plans and realise that they have a future,” Danné said.

In 2019 alone, DMK collectively raised over $135,000 for the Harvey Milk Foundation through the sales of the DMK Limited range (an ultra-luxurious range originally created specifically for some of Danné’s most discerning clients that wanted the best skincare – regardless of cost). 10 per cent of all sales proceeds of this range continue to be donated to the HMF. On the night an additional 25,000 Australian dollars was donated by DMK Australia to the cause.

“All young people, regardless of sexual orientation or identity deserve a safe and supportive environment in which to achieve their full potential.” Harvey Milk.

For more information visit www.milkfoundation.org and www.dmkskin.com

$0 Merchant Terminal rental fee for 6 months.

That’ll save your business dough.

CommBank Merchant Terminal

Things you should know. Eligibility criteria applies. Consider the terms & conditions and other fees and charges at commbank.com.au/merchantterminal The offer is valid until 30/06/2020. As this advice has been prepared without considering your objectives, financial situation or needs, you should, before acting on the advice, consider its appropriateness to your circumstances. Commonwealth Bank of Australia ABN 48 123 123 124 AFSL 234945.

INFEATURE

REWIND ARTÉGO HAS UNLOCKED THE SECRET TO ANTI-AGING, AND BEST OF ALL, NO NEEDLES ARE NEEDED.

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nti-aging is one of the biggest buzz words of the beauty industry. There is the desire for skin that looks younger, plumper and glowing. Some will try topical treatments to mask the signs of aging, while others will opt for more permanent solutions like injectable filler to achieve a youthful look.

Filler products were initially created for use on the skin, but the Artégo Research Lab has turned this idea on its head. It has developed the Diamond Elixir and Filler to combat the signs of aging, like loss of body and shine. As the name would suggest, the two-step system has the same effect as injectable cosmetic filler, but for the hair.

The Elixir and Filler contain two key ingredients to give them their plumping superpowers. Caviar helps to stimulate collagen and keratin, as it’s packed full of fatty omega three acids. These proteins are essential for preserving hydration and shine on the hair. On the other hand, hyaluronic acid penetrates deep into the cuticle to resurrect and fill the hair. Hyaluronic acid is commonly used in skincare products due to its high water content and ability to retain moisture.

The synergy of these two ingredients helps to strengthen and restore shine to even the most damaged, over-treated, frizzy hair.

However, many are tempted by the results of cosmetic filler but are put off by the application method. This is where the Diamond Elixir and Filler and the 44 INSTYLE

run-of-the-mill Botox differs. There are no needles here! Instead, the Diamond Filler and Elixir can be steamed into the hair. The extraordinary features of Diamond Filler mixed with Diamond Elixir emit an immediate regenerating action, which is visible right from the first application.

The Diamond Filler and Elixir can be used to achieve two in-salon treatments, Diamond Anti-Age and Diamond Amazing Volume. Each

service will take around 30 minutes to complete, and will either regenerate and revitalise damaged hair or inject instantaneous life and volume. It’s important to highlight that regular treatments will maximise the results.

So put down the Botox and rewind the clock by injecting volume into the hair with Artégo’s Diamond Filler and Elixir.

For more information visit www.artego.com.au

Serious about Scissors and not much else

www.excellentedges.com

INFEATURE

DISCARDED BASED ON THE IDEA OF DISREGARDING OR DISMISSING THINGS THAT ARE NO LONGER DESIRABLE OR USEFUL, GRAFTON’S STAR REGIONAL HAIRDRESSER WITH ALMOST 40 YEARS OF EXPERIENCE, KERRIE DIMATTIA USED AN OLD BREWERY IN HER HOMETOWN AS THE ULTIMATE BACKDROP FOR HER HEAD TURNING COMMERCIAL COLLECTION.

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he ‘Disgarded’ imagery has soft textures meets editorial vibe with styling drawing on a hint of nostalgia, for Kerrie the focus is on classically beautiful hair that is uncomplicated, simplistic and authentic.

Hair: Kerrie Dimattia, Dimattia and Co Hairdressing Photography: Pixie Bella Make up: Sharon Fallon and Candice Chevally Styling: Katie Sutton

46 INSTYLE

“I wanted to shoot in an old brewery in my hometown, not only because of the beauty that still exists there despite its age, but also to remind myself of how alive with atmosphere it was in its day and that life is a collection of beautiful moments in time.”

KERRIE DIMATTIA

INSTYLE 47 InStyle Mar-Ap 2020_SS.indd 3

27/02/2020 1:55 PM

MORE BEAUTIFUL

2020 HAS ALREADY BEEN A MONUMENTAL YEAR FOR SHOWPONY PROFESSIONAL HAIR EXTENSIONS, WITH THE PAST 12 MONTHS WELCOMING A COMPLETE REBRAND TO COINCIDE WITH 12 YEARS IN BUSINESS AND AN IMPRESSIVE GLOBAL EXPANSION.

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ith a refreshed aesthetic and a reduction in the company’s packaging wastage leading for a more eco footprint, Showpony Professional is much more than just beautiful hair. Founder and CEO Stephanie Mason has been sharing her story across the globe about what has driven her to make hair extensions better, creating a loyal army of advocates along the way.

Moving from a brand that isn’t just about making people look and feel incredible, the Showpony story is inspiring those who never thought it was possible to change their lives without compromising the health of their hair. Their success as Australia’s most recognised Hair Extensions brand is based on the belief that Hair Extensions should be undetectable, natural and safe and that any age or demographic can be a candidate for Hair Extensions.

Tell us about the evolution of Showpony Professional in the last few years?

A lot has happened over the last few years. I can honestly say it’s been a very wild ride! This business literally started with me going door to door to salons in Melbourne just over 10 years ago, to becoming one of Australia’s most recognised hair extensions suppliers! If you had told me then that by 2020, we would be stocked and preferred by more than 2000 hairstylists worldwide, I don’t know if I would have believed it.

I remember that I reached a turning point a couple of years back where the prospect of global expansion started looking like a real opportunity. Since then the pieces of the have begun to fall 48 INSTYLE

Stephanie Mason, Showpony Founder

into place, with the help of a few amazing individuals. I made the deliberate decision to embrace change, growth and the unknown and I haven’t looked back!

What should we expect from the rebrand and new aesthetic?

The new brand aesthetic and logo design sets the scene for a new era at Showpony. It’s a ‘coming of age’ for our brand which is now ‘all grown up’ and ready for the next 10 years of business.

The colour palette, design elements, as well as the form and function of our new packaging have all been reviewed and refreshed as part of this exciting project. We’re thrilled to be significantly reducing our eco-footprint to be the world’s first environmentally

SALON PROFILE

packaged hair extension company. (the new packaging is available in Australia from April 2020).

In terms of international expansion, what countries are the focus right now?

Outside of Australia and New Zealand, Showpony Hair Extensions are now available in select salons across Denmark, Ireland, Poland, Croatia, and Belgium, with launch dates set for Italy and the UK this year. We will continue expansion across Europe, and the US launch is on the horizon.

Where have you seen the most success outside of Australia?

Australia I’m proud to say that all new markets have exceeded our expectations so far.

Ireland and Poland have been particularly strong, with positive buzz about Showpony generating demand from salons to be a part of it.

What has been the biggest challenge as the brand has grown?

Educating salons and clients about safe hair extension practices as well as product quality is an ongoing issue facing the hair industry. That is why ‘Quality’ and ‘Education’ are two important brand pillars. We believe that salons who are Showpony approved ‘Hair Extensionists’ are highly skilled at what they do. They know how to consult clients and find hair transformation solutions to really suit the individual. Their work is flawless and that’s why their clients are re-booking.

The hair extension consumer needs to be better educated that low prices often means poor quality products and limited skill level. In a market where reputable offshore manufacturers are passing on major cost increases due to the rising cost of goods (being human hair) the adage of ‘what you

pay for, is what you get’ rings true more than ever.

What new strategies and/or people have you implemented to make the growth more manageable?

2020 is another big year for our business with the executive appointments of a General Manager, Ann-Maree Mason, and Education Manager, Nadine JohnsAlcock, and new team members with expertise in Global Supply Chain and Inventory Management.

What three words would you use to describe Showpony?

At Showpony we are in the business of transforming women to look and feel sensational inside and out. So, I would say words like ‘premium’, ‘confidence’ and ‘beautiful’ underpin what we do.

What is one of your most humbling stories about the brand on your recent travels?

Launching the Showpony brand across Europe has not only been rewarding but has made me reflect a great deal on how much the brand has grown in just over 10 years.

I am so very grateful that I now get to introduce a whole new network of salons to the Showpony family as a result of our international expansion. Watching salons deliver amazing hair transformations for the first time using our range of premium quality hair extensions is just so exciting.

Seeing a client receive the hairstyle of their dreams is a priceless experience and something I will never tire of being part of.

Q. What motivates you beyond business success to continue to evolve the brand?

Getting down to it, I think my motivation comes from the desire to help women feel confident and beautiful.

Our diverse range of quality human hair products including clip ins, tape, mini micro bead, weft, skin weft, as well as an expanded hair care range is all specifically designed and formulated to ensure hair perfection for the end user.

Hair extensions have evolved to become a beauty routine staple, whether it be to achieve a lusciously thick ponytail, or perhaps helping a mother protect and grow her hair after she’s experienced post baby hair loss. There are so many candidates for hair extensions to support beauty, health and confidence concerns.

I’m proud to be producing a product that can help woman look and feel beautiful.

Q. What two things can salons rely on you for that they may not get from another hair extension brand?

At Showpony, we believe that the quality of hair we ‘choose to use’ defines our reputation and integrity as a brand and supports the reputation of each of the Salons that are Showpony approved.

You may not be aware, but in the current market, premium quality human hair costs more per gram than gold.

That’s a fact! At Showpony we only use the finest Cuticle Remy A+ human hair in our premium hair extensions, meaning the cuticle is intact and aligned. This is a major point of difference for the Showpony brand.

I believe we also offer our salon clients an unparalleled level of support, service and training. My team and I travel extensively, visiting salons, talking to stylists, running training sessions and ‘look and learn’ workshops, to ensure every Showpony salon can deliver flawless hair extensions application and styling services for every client.

For more information visit www.showponyaus.com.au INSTYLE 49

WATCH NOW

GET SH!T DONE BRINGING TOGETHER SALON OWNERS AND MANAGERS FROM ANY SALON, REGARDLESS OF BRAND, COACHING EXPERIENCE OR INDUSTRY STATUS, IT WAS THE ZING PROJECT’S FOUNDER LISA CONWAY’S VISION TO CHAMPION A PROGRAM FOR SALON OWNERS TO BETTER THEIR PROFESSIONAL PATH WITH LIKE-MINDED LEARNERS, WRITES CAMERON PINE.

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eld over two days on February 10 and 11 at Gold Coast’s chic and boutique The Island hotel, guests gathered for a ‘walls-down’ style business agenda where working together and learning from each other took precedence over a series of experts to preach more than be proactive. “We wanted a neutral place where we could all come together, regardless of whether you are with Zing or not but to also put a bit of fun into business coaching,” Zing founder Lisa Conway said.

Lisa Conway and coaches Jay Chapman and Marie Drever lead with language that salon owners can relate to, pulling at the heartstrings while also tapping into the financial aspects of your business, to overall provide a real holistic business conference to ensure all guests were open to developing a healthy relationship with goal setting and coaching parameters, rather than just following a formula.

“Firstly, if you want to come on board with Zing the first step is to read my books, then we’ll know if what we do is for you or not,” Lisa said. Coupled with Lisa’s approachable and entertaining online persona, it was important the first Zing Summit brought this to life as a matter of importance to provide facts of course but also as a refreshing way to look at salon business leadership.

“Your values need to align with us – if you are in this room your values should ultimately already align with us. I have always believed as salon owners the clients belong to the name on the door I will fight that with a tooth and nail,” Lisa said.

Noticing a key systemic shift in the nature of salon coaching, the average age of salon owners that now work with Zing is a mere 27 years of age – ‘not just the old peacocks’ as Lisa refers to them. We 52 INSTYLE

are seeing a refreshing new movement of salon owners determined to be agile and a level of respect in the industry that Lisa will continue to be an advocate for.

“What I want is for you to go away with a much bigger problem than you’ve got now,” said Lisa.

“Problems never go away – business is like having a child, get over it and suck it up princess and if you can get over the small stuff businesses are much more fun. What we really need to understand is why some people thrive and why others just survive,” Lisa said.

Selina Tomasich

INCONFERENCE

The three key things Lisa and her team believe that determine real success in business are; Grit, Mindset and Skill and while each take a strong dose of individual intent, none can be fulfilled without the right support network around.

Not one to do things alone, the ‘Zingers’ were fortunate enough to bring in widely recognised keynote speaker Julie Cross – known for her eternally contagious spirit and sense of determination in hairdressing, showing each and every one of us that no matter what we face, it’s crucial to continually find our inner sparkle. A speaker we could hear over and over again, guests never tire of Julie’s heartfelt journey and her ability to find somewhat ground breaking perspective in some of the most overlooked and underrated places in our everyday business and personal lives.

“As soon as you open your mouth endorphins release and your energy changes, your sparkle is your uniqueness, your personality and who you are born to be,” Julie said.

“It is also your courage and resilience to get back up when it hurts – it’s not a bad day, it’s just a bad 10 minutes,” she said.

Forcing us to think past the superficial and the reality that when we are no longer around somebody gets our ‘stuff’, then why do we become so attached to ‘stuff’?

“People will be talking about who you are on the inside and not your stuff when you’re gone,” Julie said.

Lisa Conway

“Many business owners treat their business like a handbag – the handbag and the business should not be one item” LISA CONWAY

“It’s the legacy you leave, emotion in action is motivation – I give and receive, I choose to believe and keeping your energy high” Julie said.

Julie is all about the vibe, what it takes to lead and how bad energy walking around the salon should be a non-negotiable. It’s not always simple for every salon owner to access coaching that helps with mindset – the most important aspect of a salon today.

“We created GSD for salon owners who, until now had limited options for where they could access and integrate the most up to date, powerful and proven strategies and education direct from people who were experiencing incredible success in their own businesses,” the brand said.

“We made The ZING Project’s 2020 Get Sh!t Done Summit especially for them,” said Lisa.

“We all have to get sh!t done but quality sh!t done.” And it’s this blunt but humorous undertone and culture within Zing that fuses professionalism with a realistic prose that hairdressers understand – the true hallmark of a lasting relationship.

After the initial, ‘out of your seats’ zest for life spurred by Julie, it was all about working together in groups and uncovering those real rocks in business

and how to break through them, each forced to ask themselves questions like, ‘What is your backlog of projects?’, ‘what’s missing in your software?’, ‘what’s missing in your salon culture?’ and ‘how can we better understand the break-even?’. There were many moments of discovery for the 100 plus guests.

“Many business owners treat their business like a handbag – the handbag and the business should not be one item where everything gets thrown in, this is where many salon owners get caught and have nothing left for them,” Lisa said.

Similarly she shared her sentiment on policies and procedures manuals, “They are not worth the paper they’re written on,” Lisa said.

“Most salon owners are on $1200 a week – not a bad gig if you’ve left school and started making money straight away, but a lot of you don’t realise that,” Lisa said.

Other guest presenters joining the stage included Hair Aid’s Selina Tomasich, engaging guests with an emotional background on what Hair Aid is and where it’s come from, with considerable mention of the fact that Hair Aid has just trained the 5000th person in the Philippines – by going right into the communities and taking access to people that can’t afford to even travel to training – overall gifting more than 12,000 haircuts.

“We train in jails, graveyards, under banana leaves and go anywhere where the people are and can teach them in 5 days 5 basic haircuts,” Selina said.

Throughout the two days there was plenty of time for networking and gourmet lunches on the terrace while throughout the series guests were encouraged to write down learnings in their ‘program playbook’ for every speaker and section INSTYLE 53

INCONFERENCE

“Natural, Sustainable and Organic, it’s not the brand anymore, it’s the values – values have taken over as number one importance on a survey for 15-25 years olds” PAUL FRASCA

Selina Tomasich to go home with some clear actionables. One on ones with speakers to purchase books and speak to the guest presenters also proved invaluable for everyone involved for travelling both nationally and internationally for the conference.

Going around the room, some of the most interesting insights were from finding out what a variety of ‘biggest salon problems’ and ‘rocks’ are in today’s salon environment.

Helped along by trays of champagne served at 3pm mid-session on the first day, hairdressing reinforced its special culture yet again.

A salon panel heralded the culture of communication and sharing, including one salon owner who has been closed on a Saturday for five years who shared her story of why and the team success that has resulted from it, Not all panellists were ‘Zingers,’ testament again to the open playing field for the salon community. The panel was comprised of Georgia Hosking, Jemma Lea, Anita Sutton-Galloway, Ngarion Tumai, Sarah Neame and Kate Henderson.

Some tables talked about retail – broken down with others on the table how they are going to overcome that – using the knowledge of other salon owners in the room and others spoke about wages.

How many mini actions there are behind one simple concept and idea that lead to a big idea? Posing this question collectively the panel helped to uncover some of these often overlooked ‘mini ideas’ and growth mindset hacks.

Paul Frasca from Sustainable Salons Australia gave a key insight into the roads that SSA has uncovered with some insightful information like the fact that ‘Sustainability as a word is beating balayage when it comes to google searches now’.

“Natural, Sustainable and Organic, it’s not the brand anymore, it’s the values – values have taken over as number one importance on a survey for 15-25 years olds,” Paul said as he showcased a list of the biggest concerns for young people today.

Finishing off the run of special guests to intermix the Zing discovery was Stevie Hucker, a hairdresser turned ‘Yogi’ who is

54 INSTYLE

a true advocate for doing things the mindful way. Stevie asked guests to close their eyes and ask themselves a series of hard questions, starting by visualising yourself in 10 years from now at 2030 and what it really is that you see and how will it manifest. “Success is all about consciously choosing to take nothing for granted and giving the body time, plus the daily non-negotiables or daily practices to keep you healthy in business and life,” she said. “If you don’t have 10 minutes you don’t have a life.”

As much as the concept of ‘Get Sh!t Done’ was about discovering better ways of programming your business in life in 2020, the true ’ahah’ results came through the culture of being connected and a willingness to reveal all without pretence or worrying about brand related policy.

It’s true that busy business owners often want a quick fix but aren’t willing to do the work long term, and the purpose of Zing was to get everyone on the same page and reset their expectations, not just of their business but of themselves. Having fun at the same time was equally as important to learning with guests dressing up for the Monday night ‘mardi gras’ themed gala. Lisa’s costume (or lack thereof) definitely drew some attention and reinforced the Zing culture’s ability to let loose and not take themselves too seriously, something the greater hairdressing industry should be forever proud of.

So in the name of getting things done better throughout 2020, the true power laid in turning to a person next to you and being completely honest about what you’re struggling with – a hallmark of the ‘Get Sh!t Done’ formula was precisely simple and in the notion of sharing, it’s little wonder why hairdressers are among the most happy in business.

“Nobody can see their own swing. Someone else can see something that’s quite simple that you can’t see in your business,” Lisa said.

Here’s to a solid swing into 2021.

For more information visit www.thezingproject.com.au

WATCH NOW

INFEATURE

TO THE CORE ORIGINAL & MINERAL IS CHAMPIONING A HEALTHIER SALON ENVIRONMENT, MAKING HAIR COLOUR A HEALTH CHOICE AND AN IMPORTANT VALUE OF BOTH BUSINESSES AND PROFESSIONALS. O&M PIONEERS CLEAN COLOUR TECHNOLOGY THAT GOES BEYOND CRUELTY FREE AND INTO THE HEARTS OF HAIRDRESSERS GLOBALLY.

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ost recent to the CØR colour family from O&M is the CØR.color nudes collection – clean colour technology that allows artists to create a shade of blonde that any client can wear with confidence, CØR nudes joins the range of next generation Ammonia, PPD and Resorcinol-free professional hair colour, known as our CØR.color.

“We call it CØR because colour is the core of our brand, and Ø represents our commitment to making our clean colour technology the cleanest colour in the world, by eliminating harsh chemicals,” said Original&Mineral founder and CEO Jose Bryce Smith.

With over two decades in the business, Jose’s never been afraid of opportunity or setbacks that would come her way. “I had never worked in hairdressing before and I started working on the reception of my partners hair salon - I couldn’t believe the smell and fumes of hair colour, I love the hairdressers that I worked with and the clients, but I felt that hair colour was toxic and would eventually become a health issue, so my search for clean hair colour began. I truly believed if we could create hair colour that was healthy and performed like conventional hair colour, that everyone would choose that. It was a slightly bigger mountain to climb than I could have ever imagined, but it’s been an amazing journey,” Jose said.

The O&M CØR color range allows the clean colour technology to be gentle on scalp, yet serious on shine, as it delivers 100 per cent grey coverage and adds new levels of vibrancy and shine with long-living results. With over 100 shades in the range, it’s not only gentle but it conditions while colouring, as a result of the Molecular Blend Technology (MBT) that contains ingredients ethically sourced from the brands homeland, here in Australia. O&M’s MBT contains two nourishing hero complexes that add brilliant shine and condition simultaneously. Desert Harvest combines the benefits of exotic fruits of the Australian desert including Quandong, Desert Peach, Desert Lime and Wattle

Seed, which hydrate, soothe and condition whilst protecting and nourishing hair from cuticles to ends. It also contains O&M’s Signature Blend of Native Australian certified organic macadamia oil and coconut oil to activate and enhance the in-salon CØR color journey.

Jose’s tenacity for ethically sourcing ingredients and ensuring our clean colour technology is on the salon floor is crucial.

“I am surprised I didn’t give up, and every day I am hugely grateful when another hairdresser tells me they love O&M and they are putting their health first.”

JOSE BRYCE SMITH

“I’ve always been passionate about natural products, wellbeing and beauty, and when I saw firsthand how harsh chemical products harm hairdressers and clients, I knew we could make a difference with O&M,” she said.

Her attention to detail and decision making with native ingredients is the reason why O&M’s CØR color range with clean colour technology has been successful in expanding the brands presence in over 15 countries internationally.

Jose’s unique and inspiring story that took her from the reception of a hair

salon to CEO of a global haircare company continues to inspire young female entrepreneurs globally, and her never say die attitude is the reason why O&M’s success spans global interest.

“In so many ways we have really beat the odds and for a long time our business was hugely underfunded, we had massive production issues and so much more. I pretty much made every mistake you can think of and had people working with me that didn’t believe in what we could achieve. I am surprised I didn’t give up, and every day I am hugely grateful when another hairdresser tells me they love O&M and they are putting their health first. When a dream becomes a reality, it’s always a surprise!”

For salon colour trends with a conscience, it’s hard to look past CØR! With health being at the core of everything we do to survive a stressful professional and personal world, the Original & Mineral journey will no doubt be filled with continued success, a desire to be better and an attitude of accomplishment.

For more information visit www.originalmineral.com

IN THE

BAG INSTYLE has rounded up the cult products hair professionals can’t live without.

Hair: Sam James Photography: Haley Renee Makeup: Mandy Nash Fashion Styling: Zena from Minutiae of Style

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CULT PRODUCTS

MUK HAIRCARE Deep Muk 1 Minute Ultra Soft Treatment – 1300 768 264 KHAIRPEP Leave-in Hair Repair Masque – 03 9583 1575 PAUL MITCHELL Tea Tree Special Shampoo - 1300 365 350 DESIGN.ME Puff Me Volumizing Powder – 02 9666 3611 KMS Hair Play Molding Paste – 1300 135 722 KERATIN COMPLEX Infusion Keratin Replenisher - 02 9666 3611 HAIR RITUEL BY SISLEY Revitalising Fortifying Serum - 1300 780 800 GOLDWELL DualSenses Blonde & Highlights Anti-Yellow Shampoo - 1300 135 722 ORIBE Dry Texturizing Spray - 1300 725 122 SCHWARZKOPF PROFESSIONAL Osis+ Dust It Mattifying Volume Powder – 02 9978 0666 NAK HAIR Ultimate Treatment 60 Second Repair – 07 3899 9133 ELGON Hair DD Cream – 02 9673 5733 BONDIBOOST Intensive Growth Spray - wecare@bondiboost.com.au

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INFEATURE

GREEN TEAM PURE HAIRCARE’S BOLD ENVIRONMENTAL EFFORTS, WHERE ALL PRODUCTS ARE MADE WITH INNOVATIVE LAND WASTE PLASTIC, CONTINUES TO PIONEER ENVIRONMENTAL CAUSES FOR THE INTERNATIONAL HAIR INDUSTRY AT LARGE.

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ure Haircare’s ethos and environmental sensibilities shine beyond the product, with the brand ensuring their packaging is made from 100 per cent recycled Australian land waste plastic since its 2019 rebrand, while the company is also carbon neutral. This commitment to the planet, consumer transparency and strong brand values is an inspiring brand mentality.

“Our bottles are made from 100 per cent Australian recycled land waste plastics in an effort to create a circular supply chain.

This chain takes recyclable plastic and processes it by sorting, shredding and creating pellets that are then used to make our recycled plastic bottles. Through this process we estimate we will rescue over 100 tonnes of plastic from reaching landfill

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each year,” said Pure Haircare Marketing Manager Raelene Addley.

“At Hairjamm we are constantly searching for, and taking inspiration from those who we interact with the most, hairdressers and salon owners. This is the very reason we are and will continue to be passionate about producing products people want and fantastic service,” she said.

The Pure range of products are blended with naturally derived ingredients that have been carefully researched to substitute traditional synthetic ingredients. Pure’s aim to develop a safer, more-gentle environmentally friendly haircare regime has been pure and simply advanced. It doesn’t just end with the products, it is in every form of the brand’s packaging and collateral whereby this ecoconscious mindset prevails. Brochures, posters and everything in between are all printed on 100 per cent recycled carbon neutral paper, processed in a chlorine-free environment. The brand’s formulations contain modern, clean and green ingredients and they continue to develop

safe, gentle and sustainable products using organic ingredients that are 100 per cent certified.

Pure are hoping this multi-faceted approach not only gets more salons thinking about their usage and the real values of the products they consume, but that the overall industry follows as well.

Prior campaigns have focused on helping the environment and the country’s bee population in creative ways.

Pure’s brand promise is reflected in the constant pledge to achieve the perfect balance of nature and scent substituting synthetic ingredients with natural plant based alternatives. All Pure products are vegan, cruelty free, gluten free and free of sulphates and parabens.

We love a comapny that walks the walk when they talk the talk, and with environmental factors a driving force behind every aspect of the Pure production process, range and ethos, this is a brand inspiring from the front lines.

For more information visit www.purehairaustralia.com

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INFEATURE

HEAR ME ROAR AS TASMANIAN SALON MAZI CELEBRATES ITS FIRST BIRTHDAY, DRIVEN TO SUCCESS

BY ITS THREE FEARLESS LEADERS, ALEXANDRA KONTOS, LARISSA BRESNEHAN AND RACHAEL SIBLEY, THE UNIQUE SALON SHARES AN IMPORTANT CULTURE OF TALENT AND COMMUNITY.

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alon stories are often inspiring tales of skill, intellect and empowerment coming together to make a business, community and family, and that’s all too true of Mazi, a Tasmanian salon that literally means “together” in Greek.

The product of Australian hairdressing super stars Alexandra Kontos, Larissa Bresnehan and Rachael Sibley, the trio started the salon in 2019 after their former renowned salon, Nischler, was unexpectedly shut down. That moment of adversity was met with truly motivational work as these powerful women worked together to start their own salon empire, which now celebrates one year of salon success.

Mazi reflects the strong women behind it, brimming with positivity and a relaxed community environment in a bright space. The salon is elevated through the strengths of all three hairdressers, working together to create a truly unique and important space and experience in the Australian haircare landscape.

Between the women, they have almost 50 years of experience in the industry. Rachel has been in the industry for 25 years and as a colour and cutting specialist. “I am in my element doing a colour correction with the music turned up loud,” Rachael said, pointing to her accolades as a Goldwell Color Zoom finalist in 2016 and bronze winner in 2018, as well as a finalist for the L’Oréal Professionnel Colour Trophy in 2018 as career highlights.

Alexandra boasts 13 years of experience, with a bevy of accolades to her name, where she has represented Australia at Goldwell Color Zoom in Las Vegas and Stockholm, worked alongside Robert Lobetta at London’s Alternative Hair Show and Noise and was awarded Hair Expo New Creative Force Winner in 62 INSTYLE

2012 and Apprentice of the Year in 2009. “I am passionate about everything hair. I love to create hairstyles that leave clients feeling their best,” she said.

Larissa Bresnehan has been a colour specialist for the last decade, and in that time she has been the co-creator of the Goldwell 2018 Color Zoom Elemental Collection and on the jury at Goldwell Global Zoom in Toronto in 2018, as well as being crowned Goldwell Global Zoom Creative Colorist Gold winner 2016. “I believe it’s a great privilege being trusted by my clients to bring out the best in their individual look,” she said.

With their first anniversary now in the rear view mirror, the horizons are bright for this inimitable trio of hairdressing queens – keep an eye on Mazi as it continues to go from strength to strength.

For more information visit www.mazihair.com.au

INFEATURE

FROM PARIS WITH LOVE FABIEN MAILLOT’S EXTENSIVE HAIRDRESSING CAREER HAS TAKEN HIM EVERYWHERE, FROM PARIS TO AUSTRALIA, TO AN ESSENTIAL PARTNERSHIP WITH NATULIQUE THAT SHOWCASES HIS LOVE OF THE ENVIRONMENT AND IMPORTANT VALUES TO PUT THE PLANET FIRST. WITH 22 YEARS OF EXPERIENCE AND SOME INCREDIBLY UNIQUE EXPERIENCES THROUGHOUT HIS CAREER, FABIEN OFFERED HIS APPROACH TO COLOUR, EDITORIAL AND HIS PLANS FOR 2020.

Tell us about how you got started in hairdressing.

As far as I can remember, I have always been interested in arts. At the age of fourteen, I said to my mum that I wanted to quit school to start an art-related career. However, I was a bit lost as I didn’t know what I really wanted to do. One afternoon, my mum and I had a long talk about my different skills and we wrote down everything that I liked. It became eventually clear that hairdressing was the best choice I could make. I started to see people as canvas where I could create different styles, volume and hair colour.

The funniest part is that after two weeks of a trial, I wanted to quit because I was only making coffee and cleaning the hair salon, no one told me about that part! I said to my mum that I wanted to quit and she said that Rome wasn’t built in a day and I had to start at the bottom like everyone else and work my way up. She did not allow me to quit, I had to persevere and find my own way until I fully fell in love with the craft.

22 years later I am still in love and excited to create.

How would you describe your career trajectory until now?

As I said, I have been a hairdresser for 22 years and my career has been very colourful. I have road experience in artistic hairdressing in Paris but also here in Australia. Indeed, I have been artistic director for a few events, more recently for the Perth Hair Make Up Artists Awards held in 2018 with the “Four elements” artistic show. I am currently running my

own business but I always make time for artistic, Avant Garde or fashion projects.

What have been your career highlights?

A lot of amazing things happened during my career but I guess that the most incredible memory remained my first big event in Paris. It was a show in Disneyland for one of the biggest groups in the Parisian artistic industry. It was unbelievable, I was surrounded by many celebrities and it felt like a dream for a young hairdresser from Reunion Island. My upbringing was not easy and it was unimaginable for most people to think about going to Paris and to be part of this kind of hype event. A more recent highlight was the “Four elements” show I mentioned, and which I created from A to Z with the precious help of make up artists, fashion designers, models, dancers and DJ. It was an amazing and fulfilling experience for me, especially to bring my European touch on the Australian scene in Perth.

What are your plans for 2020 in hairdressing?

FM: My crazy mind is always working and I always have a lot of ideas. However, my first priority for 2020 is to get ready for Hair Expo in June. In addition to this, I am also planning to create a couple of hair collection during the year.

Why do you partner with Natulique?

When starting my business, I chose to partner with Natulique because we share the same values and ethics, especially regarding the environment, sustainability, animal welfare and organic standards. I was

looking for a brand with professionalism, innovation and integrity and Natulique ticked all the boxes. In addition to this, they are very open minded and ready to listen and to help in the business side but also on a personal level. I have a special relationship with Claire and Steve Foote, the distributors for WA, as they are very helpful and supportive of my projects.

Working with Natulique makes me feel like being part of a family.

What are your favourite Natulique products?

It is difficult for me to choose amongst the products but I guess my favourites are the hair colour range because there is no harsh smell and it’s completely safe for our customers, without compromising on the final result. I also have a soft spot for the Root Lifter and the Moroccan Argan Oil, which always brings great feedback from my customers.

Tell us about your collection ‘Contemporary Queen’.

The collection is an homage to women, inspired by strong, elegant and confident women. There are a variety of models because our society is not made with only one type of hair or ethnicity and I wanted women from different backgrounds to recognise themselves in this collection. The idea was to create something classic with a twist of modernity. Different hair colours and multiple hair textures and styling are the tools to reveal personality.

For more information visit www.natulique.com.au INSTYLE 63

INFEATURE

HIT THE SHED WITH A 17 YEAR LEGACY AT ITS ACT LOCATION, DURING WHICH TIME IT’S DOUBLED IN SIZE, THE SHEARING SHED’S INIMITABLE HAIR COMMUNITY IS SO MUCH MORE THAN A SALON, IT’S A BONA FIDE INSTITUTION.

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he Shearing Shed is a home away from home for many, a welcoming salon on the outskirts of Canberra, which promises quality, constant innovation and evolution and a smiling face to greet you. As built and led by Kylie Hartshorn and Kylie Harmey, this sense of service has been the basis of so much loyalty and has helped the salon flourish over 17 years in business.

“One of the reasons the salon has been successful is that all the staff have been here for such a long time and the consistency of the staff and the friendly, family-style atmosphere we have brings people in,” the pair said. “Watching our salon grow has been because our staff and clients love to walk in and greet each other, there’s so much familiarity, and we’ve doubled in size since we started. We’re open to anything, there’s nothing we don’t do, if we don’t know it we’ll learn it and practice until we get it right.”

The team offer a comprehensive salon service list that caters to their extremely vast clientele, ensuring every client feels they have a place and a chair at the salon.

“We do every service, particularly colour, but we do everything, there’s nothing we don’t do. Our clients range 64 INSTYLE

from little kids to 100 year old ladies and everything in between,” they said.

Their sense of loyalty and family extends to their brand partners, and they’ve joined with Joico in their salon endeavours and laud the brand for their innovation, business and education support and ability to inspire.

“We use all Joico products and largely create nice bright blondes, brunettes and bright reds, but we do a lot of Color Intensity and pastel colours as well,” they said. “We’ve been with Joico for a very long time, they’re beautiful products and they keep up with all the technology and trends, it’s all about healthy hair so we love that they make the hair really healthy and shiny.”

Their must-use ranges and favourite products are constantly updating as the brand comes out with new technology.

LumiShine and Blonde Life, particularly its lighteners, shampoos and conditioners, are a constant favourite, but the new products continue to elevate the salon.

“We’ve been using Joico for 20 years, when we first started together we had a range of about 30 products, and the brand has obviously grown and we have technicians come in at least once a month and go over every range and anything we

want to do, whether it’s training with the apprentices, or retraining on any technology, so that’s really helpful,” the pair said. “We’ll have a favourite product and then they always surprise us with something better, we’re still even learning some of the new colours, which I just used this morning and absolutely loved. Joico has really connected us as hairdressers with loving what we do with so much new technology.”

With so much variety on offer, a thriving salon community and a sense of loyalty that truly screams family, The Shearing Shed is continuing on their path with Joico, their staff and their clients to continue to flourish.

“Our plan is to keep doing what we’re doing because it’s worked so well, and to mentor and train the younger ones coming up,” the duo said. “We want to continue in training and developing retail as we learn more products.”

The future is bright as ever for The Shearing Shed.

For more information visit www.joico.com

BEAT THE ALGORITHM LEARN FIVE MUST-USE TECHNIQUES TO ELEVATING YOUR SOCIAL MEDIA GAME TO THE NEXT LEVEL, AS SHORTCUTS SALON SOFTWARE TEACHES YOU HOW TO HACK THE INSTAGRAM ALGORITHM WITH TIP, TRICKS AND ENGAGING CONTENT TO REACH YOUR FOLLOWERS.

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n the social media realm, the word ‘engagement’ gets thrown around like confetti, but what does it really mean to your salon’s socials?

In short, when a follower takes actions on your account (like, comment, re-share, forward, save) those behaviours indicate their engagement to the algorithm. Each interaction tells Instagram they like seeing your content, therefore prioritising your content in their feed. The trick is to keep them engaged so they’re always seeing your content!

Shortcuts Salon Software offers some important tips to hack the Instagram algorithm in 2020!

TIMING Posting at the right time is crucial to your social media success. If you access your Instagram Insights (Insights > Audience > scroll down to Followers) you can see what times your audience are most active during each day of the week.

REPLY TO EVERYTHING Simply REPLY, LIKE and COMMENT to every person who interacts with your content. This could be as basic as responding to a comment on your post or a direct message. Keeping the conversation flowing is the key to boosting your page’s engagement.

POST INTERACTIVE INSTAGRAM STORIES WITH STICKERS A fun interactive way to get your audience more engaged is to use Instagram or Facebook stories. Go behind the scenes and lift the veil on your business, and make your followers feel like they’re getting exclusive access

to your salon! There’s no limitations on what you can post here – think mouthdropping makeovers, #nomakeup days (the more raw the better!), product unboxings, services, team intros or even story stickers like a poll or Q&A to make it fun and interactive!

PROMOTE USER-GENERATED CONTENT There’s no better advertising than a happy client in the form of a raving post.

Social media users love when their own content is shared, so regularly sharing client generated content will entice other customers to join in on the fun!

To promote user-generated content you can regularly re-share from your clients’ page, or tag customers in posts or stories to encourage re-shares (for posts make sure you’ve got their approval).

When your clients see other clients being tagged and re-shared, they will want to take part too.

CREATE ‘SAVE-ABLE’ CONTENT Ever scroll your feed and see a post you LOVE so much you screenshot it? You no longer need to do this! Instagram’s got your back with the ‘save’ feature. Users can save content to their own private collection within the Instagram app by tapping on the little bookmark icon in the bottom right corner of a post.

Users love saving content they enjoy to look at later. Sprinkle ‘saveable’ posts throughout your feed to encourage more saves on your content.

Think gorgeous hair transformations or compelling quotes.

Too busy in the salon to keep up to date with the latest social trends? Join the monthly Social Sorted membership to stay ahead of your competitors. Each month you’ll receive 30 salon centric images, 30 ready to go captions (just add your magic touch) and an action plan full of actionable social tips! Plus, you’ll get access to an exclusive online community full of bonus content and networking!

For more information visit www.shortcuts.com.au

MY WAY

RAIN MAN TRAVIS BANDIERA

Co-Owner and Creative Director of Royals Hair I don’t mind someone who likes to play around with textures, although I’m not enjoying the burgundy leather jacket. I think he could do everyone a favour and lose the jacket but remain cool and neutral.

I love a good basic outfit worn the right way. I am also a little unsure of his shoe choice. The chunky shoe trend is having a big moment, but these shoes aren’t.

If he sat in my chair, the first thing I would do is show off his face. The man looks caught in the rain with that fringe.

He has the perfect skin colour for a fresh scalp bleach. I’d chop his hair right off to a cropped army crew cut and lighten it with Original Mineral CØR Color Range, which is ammonia-free and gentle on the scalp.

I’d keep his hair super clean, not too toned.

This would elevate his style and finish off this outfit.

66 INSTYLE

MY WAY

MELLOW YELLOW PHILL GALLO

Director of Gallo Hair Salon

I really like the colour of the outfit. I think all the accessories work well together, using the red bumbag as almost a belt and the gold jewellery mixed with the pimped up sandals. It has a certain Indian sophistication about it, almost like some sort of cool young royal from a traditional region. It’s not the most bodyflattering outfit, but it’s conservativechic nonetheless.

The model has dark brows and green eyes, so I would go dark with her hair and let those features pop. I’d go a level 5 chocolate shiny brown. It’s dark enough, but not so stark that it would wash her out. I like the length of the hair, but I’d go blunt on the base and straighten it into a sharp bob. I think it would make the hair stand out just like the red bumbag because at the moment, the blonde blends into the mustard of the outfit.

INSTYLE 67

Aveda Colour Harmony 2019 Winner Amber O’Donnell uncovers the clashing textures between 80s fashion and pop culture for ultimate textural transformation.

Tribe Hair: Amber O’Donnell for Aveda, Photography: Isaac Browne, Make up: Michelle Cox, Styling: Emma Read, Creative Direction: Cameron Pine

68 INSTYLE

Essential Antwerp kimono, Zimmermann heels, Reliquia ring (worn throughout), YCL Jewels hoop earrings (worn throughout).

INSTYLE 69

Zimmermann shirt.

SIR knit dress, Essentiel Antwerp knit coat.

WATCH NOW 70 INSTYLE

SIR dress, Hugo Boss fringed scarf, LMS boots.

INSTYLE 71

72 INSTYLE

Zimmermann jumpsuit and slides.

INPROFILE

AMBER O’DONNELL

RECREATING A TEXTURAL INTERPRETATION OF THE 2019 AVEDA COLOUR HARMONY ‘WORLDHOOD’ THEME, AMBER O’DONNELL STRATEGISED STRONG LOOKS FOR HER 80S INSPIRED EDITORIAL.

What were some of your go-to products for the shoot?

Aveda Control Force and Thickening Tonic. I used Control Force to create the hair pieces, and Thickening Tonic was my favourite product used to prep the hair.

What hair moment or style you would create if you had free creative reign?

I’d love to create 60s/Amy Winehouse inspired hair. I love how feminine and strong these hairstyles are.

What did you learn from a day shooting editorial vs a day in the salon?

The way you use products at an editorial shoot is so different compared to how you use them in the salon day to day – less is more when it comes to editorial sometimes.

What do you love most about Aveda products and working with the brand?

I love how versatile the products are, I can go from using them in the salon on guest's hair to taking them to shoots to create strong editorial hair.

What inspires you outside of hair?

I’m inspired by art and history. You can use these as a great tool to get your creative side inspired or to reference icons of style.

HEARTFELT ♥

Where did you look for inspiration when preparing some ideas for the shoot?

I looked at different textures in clothes and art. I used this to create my hair pieces and the shapes within the shoot.

How did Colour Harmony and winning the award give you inspiration to create editorial hair?

Being around so many amazing editorial stylists and having Darren Summors on the shoot to mentor me, really inspired me to step out my comfort zone and create true editorial hair.

INSTYLE 73

INFEATURE

CURL CRAFT GLOBAL HAIRCARE BRAND OUIDAD MAKES GREAT CURLS THEIR NUMBER ONE PRIORITY, AND THIS IMPORTANT TECHNOLOGY IS HITTING AUSTRALIA TO BRING STELLAR CURL CARE DOWN UNDER.

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he Australian haircare market just received an important range into our midst, with curl expert Ouidad - a regimen ideal for creating frizz-free, defined curls in any climate – now on our shores. The brand’s hero collection, titled Advanced Climate Control, uses Anti-Frizz Nano Technology with Sericin Silk Protein to create a better sealing effect versus traditional proteins, offering every strand protection against humidity and moisture.

The luxe line leaves hair soft, shiny and frizz-free, sealing the cuticle and creating a strong barrier for that perfect curl. The brand promises tailored and prescriptive care and provides answers for individual curl needs.

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The Advanced Climate Control range showcases this customisable approach with a varied array of products, which serves to cleanse and condition, prep and prime, style and extend style.

The range is comprised of a Defrizzing Shampoo and Conditioner, Detangling

Spray, Heat and Humidity Gel (with a Stronger Hold option), Featherlight Styling Cream and Re-Store and Revive Bi-Phase. These products pair the hero technology with luxury ingredients such as shea butter, argan oil and other natural oils, wheat protein and more to establish, create and extend firm curls with the ideal texture.

Other products from the brand include masks, sprays, cleansing oils and leave-in conditioners beyond the hero range. All products fuse science and natural ingredients to elevate texture, condition, quality and aesthetic when it comes to curly hair.

2020 is the year of the perfect curl, and with Ouidad now in the Aussie picture, there’s no excuse for your clients not to boast professional-level curls. The international brand has hundreds of thousands of social media followers, countless product awards and a massive global community, so be prepared to be swept up in this worldwide craze that makes curls the best yet.

For more information visit www.datelinecity.com

HYDRASPLASH

HYDRATION THAT WON’T WEIGH YOU DOWN Just a splash of Coconut Water-infused hydration quenches fine/medium hair without weighing it down.

Hair looks replenished, shiny, and healthy after just one use.

#hydrasplash Exclusively distributed by Sabre Corporation / 1300 764 437 / joico.com.au / @joicoaustralianz *When using HydraSplash Hydrating Shampoo, Conditioner, and Replenishing Leave-In, or HydraSplash Shampoo and Gelée Masque

©Joico® Laboratories, Los Angeles, CA 90042-0308 800.44.JOICO

HAIR Larisa Love

COLOR Larisa Love

PHOTO Hama Sanders

INFEATURE

#LAKMÉLOVERS LAKMÉ IS ASKING ITS STYLISTS AND TALENT TO SHARE WHAT THEY LOVE ABOUT THE BRAND FOR A CHANCE TO WIN ONE IN FOUR PRIZES.

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akmé understands that it’s the stylists who bring the brand to life through their work and creativity.

In celebration of the fantastic talent in salons across Australia and New Zealand, Lakmé is holding the Lakmé Lovers Competition, and there are many great prizes to be won. One lucky winner will walk away with $1000 as first prize, with three runners up receiving $750 Haircare account credit.

The competition details are simple. Step one is to post your Lakmé creative work to Instagram. This can be either a photo or video. The second and final step is to add in your caption an inspiring Lakmé story, i.e. the reasons you love Lakmé. Remember to include the hashtag #Lakmelovers in your caption, and you’re in the running!

Lakme is known to push boundaries with its colour range while remaining gentle on the scalp. It debuted Tekina as a range of organic, vegan and eco-friendly haircare products for stylists and consumers. Most inspiringly, it places sustainability at the heart of

everything. From its design to distribution, choice of packaging, production processes and raw materials through to the recycling of the final product, Lakmé always has and always will make efforts to stay true to its environmental consciousness.

The Lakmé Creative Team will select four finalists, but the winner will be voted on by the @lakmecolour community. The competition closes on June 14 2020 and is open to all Lakmé Lovers with Haircare Australia accounts in Australia and New Zealand.

You can enter as many times as you wish, and a handy tip is to ensure your Instagram account is set to public so Lakmé can see your beautiful entries. All that is left to do now is to spread the Lakmé love!

For more information visit www.haircareaust.com @lakmecolour 78 INSTYLE

THE PALETTE

THE EDIT

Leonie Abbott

SALON DIRECTOR AT THE MAXX HAIR & MAKEUP How would you describe your style aesthetic?

Always unstructured, yet sophisticated and definitely eclectic.

I’m an ever-changing chameleon. One day my style is Barbie and the next I can rock grunge, but it always has a sophisticated twist.

Where is your ultimate holiday destination?

Morocco via Paris with a stopover in Japan to relax in an Onsen. I adore photography and find these places have so much to offer. The shapes, textures and colours are exciting to my eyes and heart.

Pick your poison?

Champagne and I also indulge in a Whiskey Sour by the fireplace occasionally too.

What hair product/tools are you loving right now?

I am loving my Dyson Hair Dryer and its slim direct nozzle and Pureology Fullfyl Densifying Spray for the most amazing root lift, texture and big hair feels.

Favourite season?

Autumn - the season I notice the most change. The temperature isn’t too hot or cold, and I love the warm Autumn tones as I find inspiration to bring into my colour work.

How would you describe your dream house?

Modern Moroccan - my dream home must include a butler’s pantry, a pool and a pool boy!

Best advice anyone has given you?

“The only time success comes before work is in the dictionary.”

When I was a child my father gave me a book by NFL coach Vince Lombardi and this quote has always resonated with me.

Your ideal day?

Gym in the morning. Working and creating a photoshoot. A dance class or nine holes of golf and finishing the day with champagne and oysters.

Something that you always bring with you when you travel?

Bose headset and bathers.

What is currently inspiring you?

My daughter Brooke and the team we are building, ready to expand into our new salon The Beach Club Hair & Lifestyle at Harbord Diggers in Freshwater. The motivation and spirit of the leadership team are truly inspiring.

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Matt Clements

THE ASSEMBLY DIRECTOR AND L’ORÉAL PROFESSIONNEL AMBASSADOR How would you describe your style aesthetic?

My style aesthetic isn’t defined. I’m a fairly laidback surfer who is happiest in beach casuals, boardies and a pair of Vans, as much as I’m focused and intense in my work and could wear Comme Des Garcons and Rick Owens every day. Go figure?

Where is your ultimate holiday destination?

Tokyo, Barcelona, Hawaii and Mentawai. Two weeks in each, please.

Pick your poison?

Real people and Saké.

What hair product/tools are you loving right now?

As a freshly converted L’Oréal Colourist, I’d have to say SMARTBOND. It’s amazing. And my YS Park Kit. Favourite season?

Summer. Hands down.

How would you describe your dream house?

Mid-Century. Concrete, hand turned wood features.

Lots of glass.

Your ideal day?

Boards prepped the night before. 4.30am surf - home by 8.30/9am. Breakfast with my girls, then we all go back to the beach so Kristin can grab some waves.

Chevy cruise. Play with dog babies. Afternoon around the pool with good food, wine, Craig Smith and the family in tow. Bliss.

What would be your last meal?

Beautiful, simple Japanese and anything from the sea.

What TV show/series are you obsessed with?

As much as I could lay about and watch The Flintstones/Jetsons and Hong Kong Fuey all day perhaps Berlin Station (political thriller) and Queen Of The South (Mexican drug cartels). Chef’s Table too.

Liverpool when they’re playing. NOT the Kardashians or reality anything!

What is currently inspiring you?

My daughter Reno’s heart for people and learning.

Also, my team. Their ability to adapt to the new changes we’ve implemented at The Assembly this year. In particular, our immersion into the world of L’Oréal Professionnel.

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INHAIR T H E

L AT E S T

S A L O N

A R R I VA L S

KEVIN.MURPHY Ever.Smooth Heat-activated Style Extender and Shimmer.Shine Repairing Shine Mist – 1800 104 204

SCREEN PROFESSIONAL HAIR CARE Legerity Beauty Hair Oil Leave-in and Hair Cream – 08 8113 4906

ANGEL PROFESSIONAL Livening Styling Mousse – 02 8781 0123

ANGEL Verbena Dry Shampoo – 02 8781 0123 TRICHOVEDIC Luxury Deep Therapy Masque – 02 9489 7776 DAVINES A Single Shampoo, Dede Shampoo and Dede Conditioner – 07 3850 6200

DESIGN.ME Bounce.Me Curl Balm – 02 9666 3611

82 INSTYLE

INHAIR

JUUCE Wake Up Wax and Smooth Enz – 07 3850 6200 JOICO Moisture Recovery Moisturizing Shampoo and Conditioner – 1300 764 437 REDKEN Color Extend Brownlights Blue Toning Shampoo and Conditioner – 1300 651 991

ANTI NEW YORK Shine Spray – 0466 966 656 KERACOLOR Purify Plus Leave-in Conditioner Treatment – 02 9666 3611 LAKMÉ Teknia Body Maker Mist – 1300 437 436 ELGON Luminoil Instant Moisture Boost – 02 9673 5733 JAYE HAIRCARE Jaye Dry Texture Spray – www.jayehaircare.com DAVROE Shine Fluid and Body Volume Texture – 1300 328 763 VIRTUE Restorative Treatment Mask - www.virtuelabs.com

INSTYLE 83

COLOR WOW Dream Filter Pre-Shampoo Mineral Remover and Dream Coat – 1300 437 436

KMS Add Power Shampoo – 1300 135 722 R+CO Television Perfect Hair Masque – 1300 725 122 HAIR RITUEL BY SISLEY Color Perfecting Shampoo – 1300 780 800

TRICHOVEDIC SpaShine Brunette Enhancing Shampoo and Treatment Conditioner – 02 9489 7776

SACHAJUAN Anti Pollution Shampoo - 1300 725 122 GHD Unplugged Heat Protect Spray – 1300 443 424 BONDIBOOST Pink Salt Scrub – stockit.bondiboost.com.au EVO Box o’ Bollox Texture Paste – 1300 437 436 PURE Sacred Mask and Oomph Wax Spray – 07 3850 6200

84 INSTYLE

INHAIR

AVEDA Nutriplenish Deep Hydrating Shampoo – 1800 292 069 ORIBE Serene Scalp Exfoliating Scrub and Thickening ORIBE Swept Up Volume Powder Spray and Free

Treatment Spray – 1300 725 122

Styler Working Hairspray. 1300 725 122

ALURAM Daily Conditioner – 02 9666 3611

DAVINES Extra Strong Hairspray. (07) 3267 5511

ELEVEN AUSTRALIA Repair My Hair Nourishing Shampoo and

KMS Hair Play Molding Paste. 1800 506 060

Conditioner – 1800 104 204

ORGANIC WAY Sea Salt Spray and Silk ’N’ Glow

JUUCE Silver Blonde Shampoo – 07 3850 6200

Serum. (07) 3555 8028

WHITE SANDS Keratin Infused Hairspray – 03 9781 5615

KEUNE Care Vital Nutrition Shampoo and

NAK HAIR Rose Blonde Shampoo – 07 3899 9133

Porosity Filler. (02) 8886 4600

MATRIX Biolage Colorlast Shampoo – 1300 651 991

RPR Styling Pomade. (03) 9556 0900 JOICO Blonde Life Brightening Conditioner.

1300 764 437

PAUL MITCHELL Scalp Care Anti-Thinning Root Lift Foam. 1300 365 350

JUUCE Kinky – 07 3850 6200 KOBO PROFESSIONAL Hair DD Cream – 1300 343 572 BASE Miracle Ends Repair – 07 3208 1892 PURE Plumping Clay Spray – 07 3850 6200

KEVIN.MURPHY Smooth.Again.Rinse Smoothing Conditioner for Thick, Coarse Hair.

1800 104 204

INSTYLE 85

INFEATURE

IT’S A DATE REAL TALK IS BACK FOR 2020, BRINGING INSTYLE’S INFLUENCE, COMMUNITY MINDSET AND PASSION FOR EDUCATION TOGETHER IN A SERIES OF NATIONAL BREAKFAST EVENTS TO BOTH INSPIRE AND SATISFY YOU.

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ast year, INSTYLE’s Real Talk platform kicked off with a bang, hosting a dynamic full-day event with a series of leading speakers, industry members and educators to facilitate important and diverse conversations and truly change the industry.

In Real Talk’s inaugural outing, topics pertaining to social media, consultations, technology, salon leadership and more were led by industry stalwarts such as Monique McMahon and Renya Xydis, social media expert James Fitzgerald of Social Media Knowledge educators at Oscar Oscar and Edwards and Co, Prema’s Francesco Ruggerino, MC and retail expert Terry Hawkins and consultation leader Dario Cotroneo of DCI Education, with panels including Wendy Gunn, Sharlene Lee, Sheree Knobel and Angela Sassano, and Brodie-Lee Tsiknaris, Stevie Vincent, Kristy Hines, Glenn Tucker and Stevie Corthine.

“Be a part of Real Talk 2020 and start preparing for the most important meal of the year” This year, three dates have been locked in at venues around Australia. Choose your most convenient time and place from Octrober at Zagame's House in Melbourne, The Calile Hotel in Brisbane and Beta Bar at The Gallery in Sydney - dates coming soon!

This new format will allow for a relaxed, motivating environment over a delicious meal with inspiring speakers of last year’s esteemed calibre. The Real Talk platform continues to build and evolve with the core principles of networking, education, inspiration and hosting conversations that truly matter around this industry focal point.

Be a part of Real Talk 2020 and start preparing for the most important meal of the year.

86 INSTYLE

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INFEATURE

INFLUENTIAL MILLIONS OF PEOPLE AROUND THE WORLD LISTEN TO PROLIFIC HAIRDRESSER GUY TANG AND HIS LATEST OBSESSION WILL PROBABLY BE YOURS TOO. IN A RECENT VIDEO, GUY OUTLINED THE MANY REASONS HE LOVES THE IQ PERFETTO HAIR DRYER FROM GAMA PROFESSIONAL, SPEAKING TO THE FUTURE OF MODERN HAIR TOOLS AND TECHNOLOGY.

H

air activist and influencer Guy Tang is one of the biggest names in online hairdressing media, with various channels that boast over 5.82 million followers and subscribers and a bona fide hair community built from this inimitable empire. Now, Guy has tested the latest tool to hit the market – the iQ Perfetto Hair Dryer, from Gama Professional – and is telling his #hairbesties about his (and their) new go-to hair tool obsession.

Guy unboxed and tested the tool for his 2.22 million followers in January, in an unsponsored post that sang the praises of the new tool. Titled ‘What’s the BEST

WATCH NOW

HAIR DRYER’, Guy comes to a definitive answer. Guy notes the ultra-compact size (nearly half the size of a traditional hair dryer) and ultra-lightweight (only 294 grams), as well as the nozzle attachments, as particular highlights for a tool he sees as unparalleled in the industry.

Technologically, Guy lauds the savvy brushless motor with speed up to 110,000 rpm, 7 times faster than a traditional hair dryer for its extreme power. He also comments on its digital interface, ease of use and twelve configuration options, as well as the cold shot button. Other features mentioned were the Auto-Clean Technology, which allows deep-cleaning 88 INSTYLE

of the rear filter, the inbuilt anti-bacterial and ionic generator (for smoother, colour protective results) and the 3-metre professional length cable. There is also an auto diagnostic system for picking up any possible abnormal function.

The iQ Perfetto has emphatically surprised one of the industry’s most highprofile stars. It’s no wonder this ultrapowerful, ergonomic, 21st century tool, which considers strength, design and performance, is winning global acclaim, with features to enthrall you, your clients and, clearly, Guy Tang. Try it out today!

To read the full test by Guy Tang visit www.datelinecity.com

INHEALTH

SECRETS FOR SUCCESS WHY CHANGING YOUR HEALTH HABITS CAN BE THE KEY TO MAKING EVERY DAY A PERFECT SKIN DAY.

U

ltraceuticals Global Education Director, Elizabeth Fardon has offered up her lifestyle tips to set yourself up for skincare success, for skincare lessons that inspire beyond even products.

SET REALISTIC GOALS

No amount of green smoothies or serums will give your skin the same airbrushed effect as an Instagram filter. FACT. In the digital age, it’s easy to fall into the trap of comparing your skin to the flawless images posted online. Elizabeth encourages you to avoid the path of self-loathing and put down the phone. A healthy dose of reality is essential. Even models have bad skin days.

LEAVE IT TO THE PROS Elizabeth says sourcing a reputable skin clinician for a professional analysis can be the key for success. They have access to technology that can target concerns and track progress. Pro tip: our brains don’t have a photographic memory, so instead rely on actual photographs to track your progress. The visual evidence can give you that edge to stick with your goals!

STAY COMMITTED

EVALUATE YOUR LIFESTYLE

Like with any goal, it takes some commitment. Elizabeth believes 80 per cent of skin progress is through daily homecare and the other 20 per cent is from clinic treatments to get desired results in 90 days. Consistency is key to gaining traction with your goals.

Notice how your skin revolts after a binge of cheese and chocolate, or that your hyperpigmentation flares up after a couple of hours in the sun? These are pretty clear indications that lifestyle factors could be prohibiting your best skin. Elizabeth believes your skincare shouldn’t stop at topical solutions, but be viewed as an all-encompassing lifestyle approach.

Patience is a virtue and it helps to have plenty of it when improving your habits. There are no overnight quick fixes, so be kind to yourself. Remember a radiant smile is 10 times nicer than radiant skin.

BE PATIENT

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INFEATURE

FULL CIRCLE BHAVE’S RANGE OF 360 AND 180 COLOURS WILL TURN AROUND YOUR SERVICE MENU, WITH UNIQUE, DYNAMIC AND EFFECTIVE COLOUR THAT’S BIG ON PROFIT.

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have’s 360 and 180 colour ranges offer a comprehensive approach to salon transformations, stimulating creativity, profitability, artistry and skill with aplomb. The savvy products save time for hairdressers and their clients and create opportunities for up-selling services and more salon profit.

The spectrum of colours offer gentle, quality, healthy colours with ease and brilliance, promoting colour stories that jump beyond the Instagram feed.

The ranges are built on a hero ingredient named prophyte™, which is a plantbased keratin that ensures reparation to the hair in an eco-friendly way. Working in synergy with high concentrations of micro-pigmented colour, the gamechanging ingredient hydrates, nourishes and vibrantly colours for long-lasting hues. The component also fights against fading, aging, frizz and environmental stress factors, while promoting strength, smoothness, manageability, elasticity and hydration in the hair. With its full 90 INSTYLE

circle approach to colour, texture, health and quality are just as paramount as brilliant hues.

In the 360 range, reduced processing time is a major drawcard, allowing for more services per salon day and, therefore, more profit. The product allows for a ten minute colour transformation, a major up-selling drawcard to offer time-poor clients, and something that can be added to a regular blowdry to the benefit of both the client and salon.

With 61 intermixable shades, there are infinite colour possibilities in hues that perform both demi and permanent colour functions in one. Long-lasting colours, impressive grey coverage and a focus on

hair health and integrity, as facilitated by a blend of 18 amino acids, are also drawcards, while the low ammonia formulas, which are paraben and sls free, add to its salon allure.

For 180, a one step lift and load colour deposits colour in a single application, for ultimate speed and efficiency, promising a full colour service in under 50 minutes.

The range of hues ensure dual action technology that transforms clients from dark to light by up to seven shades and deposits new, rich hues in the same application. Sans any pre-bleaching pain, the keratin technology soothes the scalp, for a gentle, healthy approach to hair colour transformations.

With both ranges offering a full world of colour possibilities with salon time and money front of mind, 180 and 360 colours from bhave put the colour options squarely in your skillful hands, becoming the palette your artistry requires.

For more information visit www.bhavehair.com.au

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The information provided is general only and should not be relied upon as advice. No guarantees are provided as to pricing for individual risks. BizCover™ Pty Ltd (ABN 68 127 707 975; AFSL 501769). © 2020 BizCover. BC1437

INFEATURE

REDKEN INSPIRE EDUCATION THE REDKEN ARTIST CONNECTION (RAC) IS FUELED BY A PASSIONATE LINE UP OF EDUCATORS AND REDKEN ARTISTS THAT INSPIRE, SHARE IDEAS AND PLAN THE EXCITING YEAR AHEAD THAT IS REDKEN EDUCATION – WE TAKE A LOOK BEHIND THE EVER EVOLVING RAC TRIBE IN TIME FOR REDKEN’S 60 YEAR ANNIVERSARY.

A

s Redken Artists came together for a local RAC – off the back of a stellar international Miami event in January in – it was an opportune time to set the standards of education for Australia and New Zealand and beyond.

Through 2020 Redken is focusing on how society interacts, communicates, shops and researches new information to ensure it not only inspires the wider professional hairdressing community but also changes the way Redken Artists educate.

It is via this approach that Redken is aiming to not only build a team of highly influential educators but be a leader in terms of industry connection.

“This year we are are investing in our video skills and how to connect and share our message via social, but most importantly unite our team so the messaging is strong,” Karen said.

“We spent a lot of time on the careful planning of the rest of the year, refreshing and building on our facilitation skills, welcoming new members to the Redken Education family while also celebrating Redken’s milestone 60th birthday,” Karen said.

OUR MISSION Help all salon professionals learn better and earn better!

OUR VISION For every salon professional to live best!

OUR COMMITMENT Personal based approach Principle based content Transformational experiences

“We aim to be the number one sought after artistic network, online, to drive to transformational experiences offline,” Karen said.

“Diane Georgievski is the latest member to the RAC team and Gaby Lanoue – an International Redken Artists flew over to spend time with our artists for this event,” Karen said.

“As an educator we need to keep learning and seek inspiration.

Redken RAC is three action packed days where I become the student and walk away feeling empowered and ready to share more," said Sheree Knobel of Bixie Colour. "Spending time with our team is priceless and rare. We come from all over Australia and New Zealand to become one strong team. From Artists to marketing we unite as one and its extremely powerful,” “It was an honor to be able to share my knowledge and experience all that I have learnt with Redken both internationally and nationally with my Australian tribe. We work as one and learn off each other to be better educators and business people,” agreed Justin Pace, of Co and Pace.

For more information visit www.redken.com.au

INSIDE SALONS

TRENDING SALON STYLE

Raw Industrial A perfect balance of structural sleek and natural earthy elements, the raw industrial salon trend is a sophisticated look for the modern-day urbanite.

Get the look by adding something timber, something growing and something to dance too with uber-cool black furniture to create a salon space that oozes contemporary luxury with a functional urban edge.

WORDS AND STYLING: LISA FELEPPA MANE PAINTERS @manepainters

C’BA Hair @c_ba_hair

ADD A LITTLE TEXTURE! Choose textural black pieces like Comfortel’s Harriet Washlounge and Blake Salon Chair in Textured Slate Vinyl.

Salon Blond @salon.blond

Show your products (or Towels) in style, with Matte Black Steel Metal Boxes. Create a wall art of products using different shapes to create a visual Metal Boxes www.comfortel.com.au

SNIP INTO @snipinto

RAW APPEAL To add to the raw theme, spoil clients with Pana Chocolate, served with a coffee! www.panachocolate.com

DESIGNER TIP !

Choose a va riety of indoor pl ants to provide vi sual contra st and interest

ELLIOT STEELE @elliottsteelehair FAKE IT TILL YOU MAKE IT! For the less maintenance options, fake it with artificial indoor plants options www.kmart.com.au

french revolver studio @frenchrevolv

GREENERY Show-stopping styling with indoor plants and structural stands www.officestock.com.au

SOLID WORK For the solid steel workstation look, get the Tuscany Salon Workstation with Black steel or timber look bench option www.comfortel.com.au

TAKE ME ANYWHERE! Industrial style pieces like this 3 Drawer Trolley fits perfectly with the theme.

With the bonus of hair free wheels, you can work in style while not having the dramas of cleaning. www.comfortel.com.au

Lisa Feleppa is the Marketing & Brand Manager at Comfortel Salon Furniture.

For more inspiration on salon interior ideas go to comfortel.com.au or @comfortelfurniture on Facebook or Instagram.

INSTYLE 93

MY WAY

CHECKMATE GRANT NORTON

National Education Manager, ghd ANZ

The overall vibe of the look is quite kitschy with the bright colours and layers. I like it and think it suits her shape. There is a real eclectic mix of fabrics and patterns that work together. It’s a look that tells everyone what she could be like as a person.

Unfortunately, my eyes are drawn to the heavy black boots that would suit a festival rather than streetwear. I would love to see a pair of bright white trainers to finish off this look and elongate her legs.

As for her hair, her grown-out roots aren’t achieving the purposeful ‘undone’ look I think she is going for. She looks like she needs a visit to the salon. I’d suggest ramping up her style but keeping the lived-in look with a professional balayage service, leaving the roots natural and the mid-lengths and ends blonde.

A cooler blonde tone wouldn’t go astray and reshaping the hair to a strong shoulder-length bob would elevate her look and show off her stunning facial features. I’d finish off with some shape around her face and give her long curtain bangs for the pièces de résistance.

94 INSTYLE

MY WAY

ENTRENCHED MONIQUE MCMAHON

Director of QUE Colour and QUE Academy I love her reversible trench; the textures and colours are great and work well for the trans-seasonal months when the weather is unpredictable. I’d pair it with a more exaggerated bootcut or ¾ length cigarette pant rather than an ankle flare.

Otherwise, it’s a very sleek, urban and user-friendly look that adds an extra statement to her beautifully fitted suit jacket and chic turtleneck. Rather than the summer sandal, I’d go for high pumps or closed-toe mules. A small crossbody bag would tie the whole outfit together beautifully.

Lighter highlights with a soft, shimmering finish would show off her eyes, minimise her dark shadows and highlight her cheeks. I’d recommend keeping colour very natural for an easy grow out.

I’d try to achieve a sleeker version of her current look with more shine. The low pony is perfect, but it does need to have a more polished feel.

To do this, I’d start by using Christophe Robin’s No Frizz milk with shea butter on damp hair to smooth and protect it. I’d follow by blow drying with ghd’s helios, which uses ionic technology to control frizz and minimise drying time. To smooth out any excess frizz through the lengths of the hair, I’d just give it a quick run over with my ghd ceramic straighteners before pulling the pony in low and tight. To finish, a light spray of Glam Mist by Wella Professionals and tie with an Attacher hair ribbon.

INSTYLE 95

Hair: Amber O’Donnell for Aveda Photography: Isaac Browne Make up: Michelle Cox Styling: Emma Read, Creative Direction: Cameron Pine

INBEAUTY

Ferragamo for him Salvatore Ferragamo is exploring what it means to be a modern man with its new fragrance for him, FERRAGAMO. The fragrance features a bright explosion of Mediterranean citrus with notes of bergamot, lemon, violet and musk. Media and influencers gathered at the Salvatore Ferragamo Sydney flagship store to celebrate the launch, which offered personalised engraved bottles for guests. www.ferragamo.com/shop/aus/en

Encore for The Show Sydney

The Show Sydney will be returning in 2021 after the success of the inaugural event. Over 2,500 hair and makeup artist gathered at the International Convention Centre in February to view the best of the beauty industry, which included over 50 brands and 25 experts.

Co-founder Scott Lattimer commented on the positive feedback he received saying, “attendees repeatedly told us how grateful they were for putting this on for them because there isn’t another event like this.” www.theshowsydney.com.au

Pro Strength Peter Thomas Roth has released its Pro Strength Lactic Pore Treatment designed to deliver expert-level results at home.

The highly concentrated 30% Lactic Acid Complex helps to purify and reduce the look of enlarged pores. Use it up to twice a week by applying the gel for two minutes and washing off with water to neutralise.

The results give refreshed and clarified skin. www.peterthomasroth.com

96 INSTYLE

Beauty NEWS

Slip slop slap Australian natural skincare brand Sukin has launched its first chemical-free sunscreen. The new SPF30 Sheer Touch Facial Sunscreen uses natural Zinc Oxide to protect the skin from harsh UVA and UVB rays. It does not contain the commonly used chemical Oxybenzone, which is linked to coral bleaching. The mineral Zinc Oxide instead creates a physical barrier from the sun and is safer on the skin.

Sheer Touch is designed for daily wear and is available in tinted and untinted shades. www.sukinnaturals.com.au

Extension Effect Ardell Professional has launched a collection of strip lashes that resemble freshly applied lash extensions, no trip to the salon needed! The Extension FX range features four styles that are tailored to suit different eye shapes and mimic the curl, length and thickness of lash extensions without damaging the natural lashes. According to Michael Brown, makeup artist and Ardell Lash Ambassador, the trick to perfectly applied false lashes are to trim them to fit the length of the eye. www.beautyhq.com.au

HAIRDREAMS

LASER-FOCUSED HAIRDREAMS’ LASERBEAMER NANO SYSTEM IS TRULY THE FUTURE WHEN IT COMES TO APPEARANCE, TEXTURE, EASE AND APPLICATION OF HAIR EXTENSIONS, ENSURING YOUR CLIENTS‘ HAIR DREAMS REALLY CAN COME TRUE.

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n 2020, there should be no barrier to your clients having the long, thick hair of their dreams, even if their natural hair doesn’t allow for it. Hairdreams is here to help with this important need with a range of highly technological hair extention products and application methods, hero’d by their Laserbeamer NANO System.

These extensions are efficient and quick to apply for the hairdressers, and natural in look and feel for the client, as built through nano-bonds.

The Laserbeamer NANO System is an incredibly innovative method to create natural fullness and length within hair in a very gentle manner. With a push of a button, in just 30 seconds, five hair strands are more than doubled with Hairdreams‘ premium real human hair that seamlessly and near-invisibly integrates into hair. The patented bonding material offers perfect small bonds with a Crystal Polymer that covers and protects the real hair. Thanks to modern precision techniques, these nano-bonds are unified, ultra-thin and extremely flatformed bondings that invisibly disappear into one’s hair, making them undetectable, smooth and natural looking.

The process is possible in forty minutes, with extreme speed and ease as applied with gentle, long-lasting attachments that remain for up to six months. The extensions are available in a range of fashionable colours with varied techniques and colour details to make for endless colour combinations.

The title of the brand tells you most of what you need to know – Hairdreams makes the hair look of your clients‘ fantasies a reality, with time, real hair constraints and client concerns no longer an obstacle. Make your salon more profitable with this efficient service and start offering your clients the exact hair look they want with no limitations.

Get $500 on the the Nano Starterkit. Call the toll-free-number 1-800-972-141and tell Hairdreams the code word INSTYLE2020.

For more information visit www.hairdreams.com

INSTYLE 97

HALL OF Beauty trends may come and go, but these timeless products never go out of style.

FAME

KIEHL’S Ultra Facial Cream and Crème de Corps - 1300 060 116 COVERGIRL LashBlast Volume Mascara - 02 9267 5500 ELIZABETH ARDEN Eight Hour Cream Skin Protectant - 1800 025 488 CHARLOTTE TILBURY Luxury Palette in The Rebel and Lip Cheat in Pillow Talk Medium - www.charlottetilbury.com KVD VEGAN BEAUTY Tattoo Liner Liquid Eyeliner – 1844 500 5832 BEAUTY BLENDER Shadeshifter Wave Makeup Sponge - customer.service@beautyblender.com PAT McGRATH LABS Skin Fetish Sublime Perfection Primer - 02 8880 9446 BONDI SANDS Aero Ultra Dark Self Tanning Foam - 1300 961 385 JULIETTE HAS A GUN Not A Perfume Eau De Parfum - 02 8002 4488 SISLEY Black Rose Cream Mask - 1800 780 800 SALLY HANSEN Insta-Dri Nail Colour in ASAP Apple - 02 9267 5500 98 INSTYLE

INBEAUTY

PAI SKINCARE Rosehip BioRegenerate Oil - 02 8310 4702 BENEFIT Gimme Brow and Foolproof Brow Powder - 02 8880 9446 SKINSTITUT Glycolic Scrub 14% - 02 9460 7559 FOREO Luna Fofo - customercare-row@foreo.com SATURDAY SKIN Wide Awake Brightening Eye Cream - customerservice@chalogybeauty.com ALPHA H Liquid Gold - 1800 659 777 GIORGIO ARMANI Luminous Silk Foundation - 03 8680 0000 DIOR Lip Glow Oil in Coral - 02 8880 9446 GARBO & KELLY Master of Illumination Highlighting Kit - 1300 427 697 YVES SAINT LAURENT Touche Éclat Radiant Touch - 03 8680 0000 INSTYLE 99

JEVAL HAIRCARE

TONE ME BRUSH

Like its colour range, Jeval Haircare is gentle on the hair while delivering superior results. This haircare range was developed to provide longerlasting colour, a healthy scalp and shiny hair by drawing on Jeval Colour’s extensive knowledge. Products are made in Italy from the highest quality ingredients and are crueltyfree and vegan. Jeval haircare is simple to use, vibrant and achieves what it promises.

Within the range is a variety of shampoos, conditioners, styling and treatment products.

Visit www. jeval.com.au

Australian pre-cut foil company Foil Me and colourist Sheree Knobel have teamed up again to create the Tone Me Brush for The Knobel Collection. The original pink brush has been custom designed with an extra-wide brush head to allow for enhanced coverage so colourist can create looks quickly and more efficiently. The Tone Me brush has 20 per cent more bristles and length than current leading brush brands to help prevent product waste and minimise time. It also features a rounded tail comb for the safety of your clients and yourself and soft, vegan bristles.

Visit www.foilme.com.au or call 0423 403 899

CREATE PLAY INSPIRE FOIL

DECO BEAUTY Bleach with care using Artego’s new range of professional bleaching products, Deco Beauty. It uses advanced technology enriched with natural elements to respect the hair, while also delivering the best results. The Deco Beauty line is fragranced with a delicate and refreshing scent to make well-being the focus during in-salon services.

Visit www.myartego.com.au

AVEDA ENLIGHTENER Aveda’s new Enlightener Freehand BondStrengthening Lightener provides both bondstrengthening and lightening in one step. It’s derived from a conditioning blend of plant oils to help strengthen the hair during the lightening process and reduce breakages.

Enlightener assists to protect bonds from being destroyed by peroxide without affecting lifting power and does not contain silicones, parabens, phthalates or mineral oil​. Call 1800 292 069

Glide Hair Tools has launched Create Play Inspire Foil. The newest release has built upon the trusted Original Pop-up Foil by adding 15cm of extra width and improving grip with a rougher surface.

The dispenser continues to push the foil upwards as you work through the box, and internal shelves keep sheets close to the top when you’re running low.

Visit www.glidehairtools.com.au

The latest tools, terms and technology BABYLISSPRO INFLUENCER SERIES BaBylissPRO has released the limited edition Influencer Collection, a range of lithium clippers made in collaboration with three of the biggest names in the American barber industry. Sofie Pok, Rob Ferrel and Joshua Hawkin have each created a clipper that is tailored to their specific techniques and personal style. The cordless clippers feature a high-torque, brushless Ferrari-designed engine and dual voltage for convenient salon use. Visit www.datelinecity.com or call (02) 9666 3611

DYSON CORRALE The Dyson Corrale is the only hair straightener with flexing plate technology that gathers the hair to deliver enhanced styling with less damage. As the plates adapt to the hair, they apply even tension and stops strands from splaying to provide more control with less heat and passes. Together with a four-cell lithium-ion battery, the cordless straightener allows users to achieve outstanding style anywhere at any time. Available for stylists in Black/Purple from the 24th April 2020.

Visit www.dyson.com.au

MALIBU C CONCENTR8 COLOUR Malibu C Concentr8 Colour Pigment Powder is the innovation to satisfy client demand for creative colour. The dry pure pigments can be used alone and mixed with oxidative/non-oxidative colour, direct dyes or any base you choose. Like all Malibu C products, the powders are packeted and activated with water.

Available in the three primary colours, the combinations are endless.

Visit www.datelinecity.com or call (02) 9666 3611

R+CO CONCENTRATES IQ PERFETTO iQ Perfetto is Gama Professional’s lightest and most powerful hairdryer on the market to date. Weighing in at 294 grams, the hairdryer packs a punch with its powerful 2000 watt brushless motor. It features an interface with digital control technology making for easy use, and the light, ergonomic design is gentle on the muscles after prolonged salon use.

Visit www.datelinecity.com or call (02) 9666 3611

The latest tools, terms and technology VIOLET ROSE SHADE FAMILY

GRAPHITE TITANIUM COLLECTION BaBylissPRO has combined the conductive and durable properties of graphite and titanium to create the Graphite Titanium collection. Using its expertise in professional hair tools, BaBylissPRO has created a collection that provides accelerated heat transfer allowing for even, stable temperature distribution with extraordinary heat recovery. The graphite/titanium barrels and plates allow the hair to glide through styling without friction or tugging, creating a shiny and smooth finish.

Visit www.datelinecity.com or call (02) 9666 3611

Redken has reinvented one of the top trending hair colours with the cooler tint of rose. Powered by the violet (V) Shades EQ Gloss family, the four new shades provide the perfect colour pair for rose tones with incredible shine. Available in both the Shades EQ Gloss and Color Gel Lacquers, use the shades alone for full reflect strength or intermix with other shades to customise the hair’s tone for maximum personalisation.

Visit www.redken.com.au

Introducing R+Co Concentrates, five treatments with five transformative results that work in five minutes or less. Whether it’s improving your clients colour vibrancy or quenching thirsty strands, the colourful concentrates work to improve the hair’s overall condition while solving individual needs.

There are treatments available for toning, smoothing, colour-locking, thickening and moisturising.

For more information call 1300 725 122

INDESIGN

FINE SOCIETY

AS THE NAME MAY SUGGEST, SOCIETY SALON, AT ITS BRAND NEW LOCATION IN ROSE BAY, IS A BONA FIDE COMMUNITY, WITH EVERY FACET OF THE SALON CONSIDERED IN THE NAME OF TOTAL SALON INCLUSION, WRITES SHANNON GUSS.

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he Society Salon has relaunched in Rose Bay – the product of husband and wife team Dre and Lauren Branciamore, who have moved locations in the suburb after a decade of operation and have put their core values into focus at the new space.

The salon highlights nature, design and a shining salon culture, that is to say, their “society”.

“Our long-term vision was for that of clean air, energy and growth and ultimately as a business our selling point has to be our vibe, with friendship at our core. We encourage people to take care of themselves, of the environment in which they live and work and of the things they love,” Dre said. “We have always had such a special energy and knew this 102 INSTYLE

was something we had to take to another level and to a new location!”

“We wanted to create an inclusive space full of light that didn’t resemble the look of a traditional sparkly salon,” he continued.

“It needed to be a flexible creative working space that could be converted into a large educational venue and to be utilised for external training and hosting events. We feel our signature design look comes from our custom-made retail stand and mirrors – ones that we had to triple in size for the new salon.”

This feature is just one hero element of an overall spacious design. Beyond that, the generous mirrors with wrap-around lighting fixtures illuminate the space with a cool yellow hue, something that has been referred to as ‘The Jo Malone London feel’ by clients.

“The contemporary lighting and matte black edging along with painted concrete floors, oak counter and 4.5-meter Ficus Benajmina Tree bring to life the progressive and raw ecological elements of the design to create a truly unique ambiance. What’s more, a tree the size of ours can eliminate up to 98 per cent of formaldehyde and ammonia from the air,” Dre continued about the design.

The duo have also paid extreme mind to facets of the salon including acoustics and temperature – the salon is soundproofed with envirospray (a recycled paper) and fitted with a professional sound system to facilitate Dre’s other passion, music, as it creates an atmosphere in salon at the highest quality. Stellar air conditioning – the largest in a commercial premise of this – ensures clients stay cool and comfortable in any Sydney weather. With every element of the client experience accounted for, customers see Society as their eastern suburbs haven.

“We strongly believe in the benefits of bringing nature inside. We have seen an increase in productivity, reduced stress levels and the amazing air purifying benefits that can remove formaldehyde from the air we breathe,” Dre said about the overall atmosphere. “The music and sound are an integral part of the client

experience and we invested in acoustics to minimise echo and reverb to create a beautiful sounding swell as looking space.”

From a service perspective, the team of stylists provide an experienced, broad and international resume, while Dre and Lauren lead as directors with creativity and education front of mind. Lauren was recently announced as the winner of the Shu Uemura gallery of style in Tokyo and Dre regularly represents a UK brand of haircare across media platforms in Australia. The salon specialises in colour, style and hair health, working with luxe brands such as Olaplex, Davines and more to fulfil their vision.

With a commitment to their core values, client and salon to planet environment at every level, the Society Salon stays true to its titles, forgoing just service for true community with stellar results.

For more information visit www.thesocietysalon.com.au INSTYLE 103

INFEATURE

Dee Parker Attwood and Tabatha Coffey

DEE PARKER ATTWOOD EMPOWERS FOR INTERNATIONAL WOMEN’S DAY SINCE TAKING OUT THE ULTIMATE HAIRDRESSING ACCOLADE IN 2019 – HAIR EXPO AUSTRALIAN HAIRDRESSER OF THE YEAR, THE ACCLAIMED STYLIST FROM MELBOURNE’S ESTEEMED WIESELMANN SALON HAS BEEN PREPARING FOR MORE MILESTONES IN 2020, ONE BEING SCHWARZKOPF PROFESSIONAL’S SHAPING FUTURES INITIATIVE AND INTERNATIONAL WOMEN’S DAY.

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ee’s crowning as 2019 Hair Expo Australian Hairdresser of the Year marked only the second year a woman was awarded the esteemed accolade in Hair Expo Awards’ 36 year history (after Jayne Wild in 2011). Furthermore Dee also recently won Best International Avant-garde Collection at the International Hairdressing Awards – continuing to pave the way for powerful women in business.

On behalf of Schwarzkopf Professional, Dee will be handselecting two lucky Australian hairdressers to attend Shaping Futures, Schwarzkopf Professional’s unique training program, is a worldwide social initiative dedicated to teaching disadvantaged youngsters the craft of hairdressing so they can forge a brighter future for themselves. Beyond the principle of teaching the basic skills of hairdressing the world, the program transforms both the lives and minds of all involved.

With International Women’s Day approaching, we reflect on strong and accomplished women in our fields and celebrate their talents and determination to make their mark. Dee Parker Attwood is one such woman.

Dee will be an integral part of Hair Expo Australia’s 2020 education line-up as a member of the Female All-Stars Look n Learn panel, a group of incredible female hair icons hosted by Tabatha Coffey, also featuring Jayne Wild, Caterina Di Biase, Natalie Anne, and Sharon Blain, who will discuss their secrets to success, and show-off their compelling dexterity and creativity as they demonstrate their skills live.

“I am honoured to be sharing the stage with such amazing female icons in our industry. We have all decided to be honest and 104 INSTYLE

transparent about our individual journey’s, and I am sure there will be some laughs and raw moments. I’m also looking forward to the hair we will each present; we all have different strengths in styling so there will be something for everyone,” she said.

We spoke to Dee about her experience, future plans and strong sense of girl power. Read on!

What comes to mind when you think of strong and powerful women?

Organised, talented, professional, passionate and most of all willing to share and pass on their skills.

What about Shaping Futures excites you the most?

It’s such a wonderful concept. Giving people who don’t have the same access to education as us, a chance and a skill they can turn into their own dream career, to change their lives.

What would your advice be to women struggling in business or doubting themselves?

Don’t look at the big picture! Everything that has to be done and achieved by a certain time frame can be overwhelming. Just set smalls tasks and tap away at it. It’s amazing how quickly progress can be made.

How have you goal set and reached them in the last 5 years?

Well, my biggest goal was for many years was to win ‘Australian Hairdresser of the Year’. Lucky that happened last year, so from now on everything from here is about learning and evolving. www.schwarzkopfprofessional.com.au

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INFEATURE

CLEANSING AFFINAGE PROFESSIONAL’S NEW CLEANSE & CARE COLLECTION IS MADE FOR THE MODERN SALON, BUILT TO SUIT CLIENTS AND SALONS THAT ARE DEMANDING ECO-CONSCIOUSNESS WITH AN ENTIRELY VEGAN RANGE.

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ffinage Professional is passionate about keeping up with the times, and in 2020 their all-new Cleanse & Care collection is perfectly timeous. The totally vegan range features natural Australian extracts, contains a UV filter to prevent sun damage and is endorsed by PETA as part of their Beauty Without Bunnies program. The products are vegan, cruelty free, paraben free, sulfate free and colour safe, something both clients and the industry alike are requiring in this new decade.

To celebrate the launch, the company partnered with ethical Australian fashion brand Tree of Life on their campaign shoot.

“We’ve created this collection as a reflection of the values we uphold and the standards we know professional stylists expect,” said Affinage Professional CEO & Founder, Richard Jolly. “Tree of Life were a natural choice to work with on this campaign. We’ve always been a cruelty free company and are thrilled to expand on this commitment with our vegan retail collection.”

The collection complements the brand’s other ranges, the Infiniti, Essential Blends, Pop Art and Styling collections, which care for all hair types. Cleanse & Care is comprised of formulations that help restore optimum hair condition for extended colour

radiance and effortless hairstyling. Kakadu Plum is a hero ingredient, protecting hair against oxidative stress caused by free radicals.

The range is divided into specific sections for customised care catering to normal, dry and coloured hair. Hydrating and Purifying sub-sections deliver moisture and remove product build up respectively. Sensitive is a fragrance free formula with antiinflammatory properties while Blonde offers superior toning of unwanted brassy and gold hues.

“We’re listening to the current and next generations of hairstylists to find out what matters to them and their clients,” Richard said. “Our Cleanse & Care Collection needed to 106 INSTYLE

deliver high performance for professionals, provide a luxurious experience for salon customers, stand out as part of a beautiful retail display and be easy to sell after the service.”

“As one of our signature retail ranges, the Cleanse & Care Collection packaging needed to fit with the modern aesthetic of our Styling Collection but still retain its own identity.

The organic design evokes the botanical ingredients of the range in an elegant way,” he continued.

Feature products in the collection include premium hair treatments such as the Miracle Repair Mask and Miracle Leave In Balm, which have garnered acclaim for their ability to generate nourishment, hydration, repair, smoothness and shine. The 24/7 Heaven Cuticle Sealer provides long lasting hydration and thermal protection for soft and silky hair, acting as another hero tool.

“Our goal was to create a timeless collection of products that would outlast the trends and we’re so excited to share the results,” Richard said.

Cater to your clients with products that put the professional, consumers and planet front of mind.

For more information visit www.affinage.com.au

INFEATURE

GREY MATTERS LEADING TRICHOLOGIST SPECIALISING IN HAIR LOSS AND EVER PRESENT AT GLOBAL CONFERENCES, CHELCEY SALINGER IS A MEMBER OF THE INTERNATIONAL ASSOCIATION OF TRICHOLOGISTS AND TAKES US THROUGH THE SCIENCE BEHIND HAIR TURNING GREY.

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e all talk about grey hairs, when they start to produce, covering them, love it or loathe it – do we really understand the science behind going grey? Chelcey delves into the subject that for the most part remains largely unspoken.

The stem cells that produce melanocytes (melanocyteproducing stem cells) are located in the hair bulge – an area of the hair follicle just below the sebaceous glands. After melanocytes are produced, they are located in the top part of the hair bulb; they remain there and produce the melanin that colours our hair.

With each hair cycle, new melanocytes are produced to maintain the colour of our hair.

With natural greying of hair, termed ‘canities’, the production of melanocytes from the stem cells is gradually reduced until none exist at all.

But what happens when stress causes the hair to quickly turn white?

Stress affects the hair in many different ways but one effect is through the sympathetic nervous system, which is the stress nervous system of the body. It is because the sympathetic nerves produce a chemical (neurotransmitter) called noradrenaline that stress causes the heart rate to increase, causes us to breathe more quickly, makes us sweat more, gives us goose bumps, and reduces the supply of blood in the skin. You can imagine the sympathetic nerves as originating in the brain and then, like a network of wires, going to most glands and organs in the body. Pull quote: The skin is, of course, the largest organ of the body and the most visible in showing a stress response.

A recent breakthrough study explains that stress causes hair to go grey (white) quickly because the production of noradrenaline from the sympathetic nerves in the skin triggers the depletion of the melanocyte-producing stem cells. And once these cells are gone, they don’t return. Hence, as old hair falls, the new hairs lack pigment and so are white. The study shows that stress affects the production of pigment. So after all, it is true that stress definitely affects the growth of grey hair – it isn’t just a sensationalized myth.

This does not explain how can hair turn white overnight: the only possible answer is that extreme shock oxidises the melanin

(pigment) in hair which, as a result, loses its colour. This is analogous to what happens when you bleach hair; hydrogen peroxide at high pH oxidises the pigment in the hair, which then loses it colour, So, can the production of noradrenaline from the sympathetic nerves be reversed? The amazing thing is that, for about 40 years, trichologists have been counteracting the effects of stress on the skin without knowing the exact mechanism. They have been giving the amino acid ‘tyrosine’ to patients to treat (orally) such autoimmune problems as psoriasis, alopecia areata and greying of hair. Tyrosine does the opposite to stress and reduces the production of noradrenaline from the sympathetic nerves. Strangely enough, tyrosine is also the starting material for pigment. But one must see a trichologist or other professional before taking tyrosine because it can be dangerous to take under certain circumstances. For example, tyrosine must not be taken if a patient is taking certain antidepressants.

Many hairdressers who have clients with alopecia comment on the fact that the hair often grows back white. The reason for this is that white blood cells are attacking the melanocytes in the hair bulb and preventing them from producing pigment. However, as the hair grows and the autoimmune attack lessens, the hair will begin to return to its normal colour. So, white hair growing back is always a very positive sign when considering all aspects of trichology.

“The skin is, of course, the largest organ of the body and the most visible in showing a stress response.”

Chelcey Salinger is consultant trichologist at the Australian Trichology Centre, Sydney, where she specialises in hair loss. She has lectured at Trichology Conferences in Brazil and Canada, has a Bachelor’s degree in Human Movement and Health Studies, a Master’s degree in Occupational Therapy and is a member of the International Association of Trichologists. To find out more or to offer better advice to clients suffering from hair loss or any other hair related issue contact the Australian Trichology Centre on 02 9267 1986 INSTYLE 107

INDESIGN

HUB

WELCOME A NEW INSPIRING, DYNAMIC, MULTI-PURPOSE SPACE FROM ANTI, WITH AN ALL-NEW LONDON STUDIO BECOMING THE COMPREHENSIVE PICTURE OF SEAMLESS EDITORIAL, SALON, NETWORKING AND EDUCATION INTEGRATION.

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he ANTI hub have found their home, with a London studio opening up as a base for the community. The flexible space, located in a former railway arch in the heart of Brixton Village, can be used for content creation, education, events, product testing and innovation, as well as being a salon.

“Brixton and its people, values and beliefs fit with the ANTI brand and the collaborative approach we take.”

NICK IRWIN

It includes sixteen sections, photographic capabilities, a party space (giant disco ball included), salon facilities and so much more. The salon facilities will act as a Prema salon, taking the brand from Sydney and New York to this new British location and creating ANTI-focused hair right there and then.

“We want to be part of the community,” explained Nick Irwin, who founded the space with Francesco Ruggerino. “Brixton and its people, values and beliefs fit with

the ANTI brand and the collaborative approach we take.”

Aesthetically, the space boasts floor to ceiling windows and an open atmosphere to facilitate creativity and inspiration. Education and product development will also be essential to the location’s proceedings.

“We want to involve hairdressers in the whole brand,” Franc said. “It’s not about hiding away what we’re doing. We like to think of it as an artisan workshop

“It’s not about hiding away what we’re doing. We like to think of it as an artisan workshop for ANTI where we can do live testing on real clients” FRANCESCO RUGGERINO

for ANTI where we can do live testing on real clients.”

The space will offer a collaborative energy, facilitating the work of hairdressers, brands, designers, makeup artists and photographers who need a hub to work out of. It also contains everything required for content creation, with a cove, lighting and facilities for shooting, filming and social media production. While this will be available to anyone using the studio, two days per week will also be set aside for creative projects – be that fashion shoots, education or fittings and testing for shows.

As a centre for everything individual, fashion-savvy and ultra cool in hair, this new space brings ANTI and Prema straight into the UK and ties this global community together.

For more information visit www.anticollective.com

INBUSINESS

RESET AND REVISIT SHORTCUTS DIGITAL MARKETING COORDINATOR JAMES HANLON DELVES INTO A DAY IN THE LIFE WITH MIKEY FORSTER OF HORSE MEAT DISCO SALON.

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ikey Forster starts his day with yoga, and a few deep breaths.

While it’s obvious he thrives off the energy at his salon – Horse Meat Disco - it’s this morning ritual that has kept him grounded as his life, both in and outside of the ‘disco’ refuses to slow down.

From an ever-growing waitlist of customers at the salon, to a series of highly anticipated education workshops, you get the feeling everyone wants a piece of Mikey.

When we spoke, Mikey was busy at NYFW, lending a hand at Zimmermann’s Fall 2020 show, working alongside Renya Xydis and fellow Valonz stylist Keiran Street.

Still flying high off the fashion week buzz and looking ahead to 2020, we chat about his plans for the future.

“New York Fashion Week was a great time! I learnt so much, so, professionally I am looking to explore more styling opportunities in the year ahead.”

As his star outside the salon continues to rise, we were interested to know how Mikey kept a handle on the business while he was away.

“The business continues to grow year on year at a great rate.

Using Shortcuts in the salon, I’m able to log in from anywhere and see where we’re at. Tools like Cloud Reporting allow me to keep track of my team and see the sales we’ve done for the day.”

On the topic of staff, we were keen to know more about Mikey’s strategy for developing the A-team he has today.

“My team at the salon are the ultimate odd bunch. Everyone looks different, does different work, they’re all individual and have their own style – that’s what I love about them.”

It’s no secret hanging on to great staff is an issue in this industry.

What does the disco do to keep their team happy?

“I know what it’s like to work for a not-so-great manager, so ensuring my team are given as many educational and growth

110 INSTYLE

opportunities as possible is a business goal for me. At the same time, I’m aware that I’m not going to have everyone forever. When it’s time to move on, it’s time to move on.”

Since launching in 2012, Horse Meat Disco Salon has gone from strength to strength, carving out a niche in the Brisbane salon scene and building a hyper-loyal customer base. What advice does Mikey have for other business owners looking to develop a clientele of their own and keep them coming back year after year?

“For us, it’s all about culture. Anyone can do a good cut and colour, but if you focus on your energy and personality, you’re always going to be busy.”

Now more than ever, remaining contactable at all hours has helped Mikey appeal to a younger customer.

“We have a lot of clients – particularly young ones, who choose to contact us through Instagram. Being able to access the Cloud Appointment Book from my iPhone or tablet allows me to respond to messages and book them in no matter where I am.”

Talking about appealing to a younger customer, we wanted to know more about the brand, and how elements like the salon name and design have helped pique the interest of a hipper, younger clientele.

“I’m just obsessed with music! Every morning I wake up and (my husband) Jonathan is like, ‘Turn the music off!’ With Horse Meat Disco, I wanted to channel the outrageous vibes of the disco era and recreate it in the salon," he said.

“In terms of design, the space has a real industrial vibe. There’s lots of chains, lots of concrete, stainless steel, but then we also use lots of wood to soften it all out as well.”

With 2020 shaping up to be the craziest year yet for Mikey, you can expect to see a lot more of him and the Horse Meat Disco Salon team.

For more information viiwww.shortcuts.com.au

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Talk to us: +61 3 8518 4957 gettimely.com

INBUSINESS

WHO, WHEN AND HOW? YOUR TEAM IS YOUR GREATEST ASSET. THEY SERVE YOUR CLIENTS, THEY REPRESENT YOUR BUSINESS AND THEY HELP YOU ACHIEVE YOUR GOALS, SO HERE WE TAKE A LOOK AT THINGS YOU SHOULD CONSIDER WHEN EXPANDING YOUR TEAM, WRITES KITOMBA’S IZZY CASTLE.

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t’s important that every team member you hire is a great fit for your business. If you’ve recently had someone leave, or you’re finding there’s too much work to go around, you might be looking to add someone new to your team. Hiring a new team member is an exciting opportunity, but if you get it wrong, it can be a huge source of stress for the future. So go about it the right way by following these helpful tips.

START WITH A HIRING STRATEGY So you’re wondering if you need to hire someone new to join your team. How do you know when it’s the right time, and who it is you’re needing? Do you need another stylist, apprentice or a receptionist?

Start by figuring out your hiring strategy so you can assess if it’s the right time to hire someone and who that new hire should be.

First, think about specific tasks that need doing - these might be tasks that you don’t enjoy doing, aren’t very good at or don’t have time for. Perhaps some tasks that you’ve been struggling through or neglecting altogether could be done easily and quickly by someone who specialises in them.

Next, consider if you’re turning away potential business. Do you have regular clients who are waiting longer than they should for their next appointments, or walk in clients that are being turned away due to full columns?

If you have tasks that aren’t getting done, or you’re turning away clients, it might be time to think about hiring someone. Carefully consider the specific tasks you need help with and the types of services that are filling up quickly in your appointment book. This should give you an idea of the skills and experience you’ll be looking for and whether you need someone full time or part time.

WRITE A JOB DESCRIPTION Once you’ve decided on the tasks your new hire will be responsible for, consider how you value a new hire’s personal attributes versus their current skill level, then write your job description to match this ratio.

If you really need the new hire to be competent in certain skills, list them. But try not to get so caught up in imagining the perfect candidate that you create a job description that nobody could possibly fill. It’s better to get a number of applications that you can look through than to struggle to receive any because you’ve set the bar too high. You’ll need to describe your team and what you’re looking for in terms of personality traits. Make sure you’re showing your team culture in your ad so that it will appeal to the right person.

Remember it’s not just you looking for the perfect fit, job seekers are also looking for a workplace where they’ll fit in and thrive. So a bland

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ad that doesn’t show your salon’s personality may not grab the attention of the type of candidates you’re after.

ADVERTISE THE POSITION If your business is growing and you need a new staff member you don’t need to be shy about it, spread the news far and wide so that every potential candidate is aware that you’re hiring. Start with your current team and other industry contacts: ask if they know anyone who would be a good fit for your team. Advertise where potential candidates are, that means everywhere! Add it to your social media, Facebook community pages, or advertise in local papers, you can even put up a sign on your front door.

Once you’ve received some applications, start creating a short list of people who meet your requirements. It’s good to have a quick chat over the phone for an initial screening before meeting for a face to face interview.

INTERVIEW Plan to spend a good amount of time with each of your top candidates, you may even want to meet them on more than one occasion or in a social context versus their current skill level, then write your job description to match this ratio.

Don’t fall into the comfortable trap of automatically choosing the person who seems the most similar to you or your current staff. The key to a happy and productive team is not sameness, it’s having a great balance and diversity of skills and personalities. In the same way that hiring a team with a wide range of skills makes for a better service offering, hiring with diversity in mind will mean your team will better reflect the clients you serve, and you’ll have a variety of personalities and life experiences contributing to moving your business forward.

Invite your favourite candidates to meet the rest of your team, observe how they interact with everyone, and think about how each candidate’s personality would work with and enhance your current team. After the interviews and introductions, if there’s more than one candidate that you’re happy with, refer back to what you decided was most important, their current skills or their attitude, then offer the position to the person who is the front-runner in that particular area.

Whether you’re replacing someone who is leaving or you’re expanding your team, make sure you follow your hiring strategy and hire someone who is a great fit for your workplace culture. That way they’ll quickly feel like they’re part of the team and be motivated to succeed.

Kyra Sproule is the Marketing & Communications Coordinator at Kitomba Salon & Spa Software. To learn more about what Kitomba can do for your business visit www.kitomba.com

ALL-ABOARD DO YOU ON-BOARD BY THE SEAT OF YOUR PANTS? POP AN AD UP ON SOCIALS FOR A STYLIST, INTERVIEW, GET ALL EXCITED AND SAY YES! YOU’VE GOT THE JOB … ALL WITHIN A DAY OR TWO? MARIE DREVER FROM ZING TALKS ABOUT HOW TO ON-BOARD LIKE A PRO.

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our new team member starts a week later with no rules and no induction. No time for that. You’re busy and you need them to hit the ground running, start looking after clients and generating business income.

Three months later, it’s not working. You wonder why they don’t get it, why you’re bending the rules to suit them and why your other team members are feeling put out.

It’s not how you do things in your salon … yet, here you are. Again.

Compromising your salon culture to accommodate someone who’s not a great fit.

So, what went wrong? Put simply, you forgot that you’re the salon owner and you’re responsible for what happens in your business. You are the problem AND you are the solution.

I ran my own salon for more than 20 years and learnt this lesson the hard way. You don’t have to. Instead, let me share with you my fasttrack guide to on-boarding a new team member like a boss.

STEP 1: WHERE AND HOW DO I ADVERTISE? Let’s start with the most affordable option – socials.

Keep in mind, your ad needs to set your salon scene. Your ad should be honest while offering prospects a sense of inspiration and aspiration. Remember: they’re looking for a great employee experience, not just a job.

Here are some key points to include: • We’re excited to offer you a position working with our team of (X) creative, fun stylists. We’re all passionate about colour and helping each other achieve the best outcome for every client on their hair journey.

• We educate on a monthly basis. You’ll be up to date with what’s hot, what the emerging trends are and how we can offer them to our clients.

• Our weekly meetings will keep you in the loop. Always.

• We encourage annual leave so you never burn out.

• We make sure all your entitlements are paid. When they’re due and in full.

• We know you’re out there and we’d love to have a confidential chat with you.

• Email or drop in your CV, including a recent photo of yourself.

STEP 2: HOW DO I INTERVIEW? Keep your interviews professional but relaxed. You want your applicants to be themselves. You’ll want to discover how long they’ve been at their current salon and what they think their employer would say about them if you were to call. In most cases, you can’t call because they’re still employed, but you can learn a lot by how they respond to this question.

Second interviews are a must. But don’t wait too long. Other salons will snavel up great stylists quickly. Focus the second interview on strengths that set this applicant apart from others, and on fleshing out whether they fit the role.

What type of environment do you enjoy working in?

What are your career goals?

What salary or wage would you expect from this position?

Choose carefully, using your business brain as well as your instincts. Tune in to the applicant who best fits your existing team, complements your salon skills base and demonstrates they’re reliable and teachable.

WHAT DOES A GREAT INDUCTION LOOK LIKE? If you’ve never done a decent induction, it’s time to start. Think about putting it together for your current team members, too – as an update for them and an opportunity to get everyone on the same page.

Start by hitting up your local stationery supplier for an impressive, pro-looking folder for presenting your induction info to each new (or existing) team member.

Seek industry-specific advice on putting your staff contract together. An organisation like the Australian Hairdressing Council (AHC) can help make sure it’s legal and professional.

Make sure employee expectations are made clear from day one so no bad behaviours or old habits creep in. Your team members don’t know what they don’t know, so you need to articulate it clearly, both verbally and in writing in the induction information.

Your induction info might include: • tax declaration form • initial training/education plan • employment form including personal details, next of kin, bank details and super fund details • leave application forms • weekly performance sheets • team introduction, including roles and responsibilities.

• where to park, where to store personal belongings • when and where to take breaks • how to record hours, the pay cycle, annual leave policies, sick leave procedures • fire plan, security procedures • policy and procedures manual • costs to have their hair done in-salon, staff product discounts • salon’s retail brands, product knowledge, how to recommend • how to make and serve refreshments.

It’s critical that you review the induction material with the team member so you can answer any questions and clarify any confusion up front. Have the team member sign-off and acknowledge their understanding of the material. Consider adding an induction review to the schedule each quarter, or as appropriate for your salon.

I know what you’re thinking – this seems like a lot of work. Trust me, it’s absolutely worthwhile. Once you save and implement your induction as a system, you can pull-up and generate the material quickly and simply.

Next time you need to on-board a new team member you’ll be ready with an advertising plan, an interview outline and comprehensive induction material. Now, that’s on-boarding like a boss!

For more salon wisdom email ZING Coach Marie Drever marie@zingcoach.com.au or visit www.zingcoach.com.au INSTYLE 113

INBUSINESS

74 PER CENT CLIENTS ARE WILLING TO SPEND MORE WHEN THEY DON’T NEED TO PAY FOR THEIR TREATMENT UPFRONT. IN BUSINESSES USING A BUY NOW, PAY LATER SERVICE WITH TIMELY, THE AVERAGE TRANSACTION AMOUNT HAS BEEN 74 PER CENT HIGHER THAN REGULAR PAYMENTS - THAT’S A PRETTY BIG JUMP, WRITES TIMELY’S SARAH FLUTEY.

“W

ith Laybuy the client is more inclined to buy more product and spend more, which makes it easier to upsell!,” said Andrea Denholm, Sass Hair and Co.

LAYBUY HAS LANDED AT TIMELY

With Timely, you can give your clients more freedom to buy now, and pay for their services and products over 6 weeks. It’s great for your clients, and even better for your business, and is available in Australia, New Zealand and The United Kingdom.

“Laybuy is so much easier than you think it’s going to be! Your clients will absolutely love it, and you’ll be able to sell more and grow your business, ” said Kate Jarrett, Loxy’s Hair Boutique.

GREAT REASONS TO USE LAYBUY WITH TIMELY THERE’S NO RISK TO YOUR BUSINESS When your client pays with Laybuy, you get paid straight away, while the client pays off their service and products over a period of six weeks.

ATTRACT NEW CLIENTS You’ll have access to a whole new world clients by offering budgetfriendly payment options that don’t impact your cash flow.

“Laybuy has brought a lot of younger clientele to our business because they’re able to pay off their hair over time. They refer their friends to us too!” said Andrea Denholm, Sass Hair & Co.

GROW YOUR SALES BY UP TO 94 PER CENT Timely businesses have seen total sales grow by up to 94 per cent using buy now, pay later options.

GET AHEAD OF YOUR COMPETITION Giving your clients more options to pay will help you to stand out from the crowd, and could be the difference between a client going to you or a competitor.

“Buy now, pay later payment options encourage people to come to our business because our competitors don’t have it unless they have Timely too!” said the team at The Lash Room.

CREATE A GREAT CLIENT EXPERIENCE Letting your clients pay in a way that best suits their income and budget not only improves their payment experience, but shows them you understand their financial situation, whatever that may be. Laybuy gives your clients the option to pay for their appointment over 6 weeks without the risk of getting into debt; as long as they meet their payments, Laybuy is always interest free (your clients can incur small late payment fees).

114 INSTYLE

CREATE A SEAMLESS PAYMENT EXPERIENCE Once you’ve got it setup, you’ll simply select ‘Laybuy’ when processing a client’s payment, and they’ll receive an SMS or notification with a code that will need to be entered.

From there, the sale will be marked as completed and the transaction recorded in Timely, and your business will be paid out

by Laybuy.

“Laybuy looks after all of the client’s payments externally - all we have to do is click a button," Kate said.

GETTING STARTED WITH LAYBUY IS EASY We’ve made it super easy to get Laybuy going in your business.

Better yet, there are no setup fees because Laybuy cover the cost by charging a small percentage from each transaction.

All you need to do is complete the form on this page, and from there the team at Laybuy will be in touch to get you started.

“If we didn’t have buy now, pay later options we’d probably only have 70 per cent of the clients we have now. I think it makes a huge difference. I don’t think we would be as busy as we are without it," the The Lash Room concluded.

For more information visit www.gettimely.com

LIGHTER, FASTER, MORE PRECISE.

New ghd lightweight professional hairdryer with Aeroprecis™ technology drastically cuts blow-dry time,* giving you ultimate styling control to achieve smoother results with 30% more shine.** #ghdhelios #queenoftheblowdry

For more information, contact your ghd area manager or phone 1300 443 424.

*consumer testing vs. regular hairdryer **vs naturally dried hair

DESIRE Sharon Malcolm presents the Desire collection, a black and white group of images that earned her the title of 2019 Northern Ireland Hairdresser of the Year at the British Hairdressing Awards. The alluring images utilise bold hair shapes, eclectic styles and connective dark, winged eyeliner to set the tone and present an overall moody aesthetic.

“My Desire collection epitomises glamorous hair, with finger waves, texture and volume working together to create a set of stunningly beautiful images,� Sharon explained.

With looks that are dually wearable and editorially inspiring, Desire draws the viewer in. Hero images include an angular bob shape, perfectly edgy undercut, different take on an afro concept and salon ready waves and curls.

Hair: Sharon Malcolm at Sharon Malcolm Hairdressing, Newtownards, Northern Ireland Make-up: Siobhon Luckie Styling: Clare Frith Photographs: Â Jack Eames

s s e l e m i TModernity Drawing on its 111 year history L’Oréal Professionnel celebrates Majirel hair colour with a campaign that captures iconic hair and fashion looks from the 40s to 90s with accents of 2020, ‘a year of transformation’.

HAIR TEAM: Brodie Lee Tsiknaris, Joe Cotroneo, Matt Clements and Kate Rawnsley, Damien Rinaldo and Adriana Marmino, Scott Sloan and Jordan Hone, Jamie Furlan and Danni Solier, PHOTOGRAPHY: Max Doyle, STYLING: Jana Pokorny, MAKE UP: Rae Morris

40s - Brodie Lee Tsiknaris MAJIREL RECIPE: Blond Studio Platinium Ammonia-Free + 20vol. Tint toner: Majirel 8.8 + 12.5vol and ends Majirel 10.13 + 20vol with water to pastelise. All colour powered by Smartbond

50s - Joe Cotroneo MAJIREL RECIPE: Highlift Blonde Ash + 40vol with multi technique and 30vol. Toner Majirel 10.21 + 12.5vol.

All colour powered by Smartbond

80s - Scott Sloan and Jordan Hone MAJIREL RECIPE: Global Majirel 5 + 20vol. Mid lengths & ends are balayaged with Majirel High Lift Neutral + 40vol, alternating sections. All colour powered by Smartbond

70s - Damien Rinaldo and Adriana Marmino MAJIREL RECIPE: Majirel 7, 8, 7.43, 7.4 + 20vol. Colour powered by Smartbond

60s - Matt Clements and Kate Kate Rawnsley MAJIREL RECIPE: Alternating sections Majirel 6.23 + 20vol and Majirel 8.8 + 20vol.

All colour powered by Smartbond

A NEW DECADE FOR ICONS L’ORÉAL PROFESSIONNEL HAS BEEN A STAPLE IN THE GLOBAL HAIRDRESSING COMMUNITY FOR OVER 111 YEARS, AND WITH SUCH HISTORY COMES A WEALTH OF EXPERIENCE ACROSS COLOUR AND CREATIVE ARTISTRY. MOVING WITH THE TRENDS OF THE TIMES, AND AT THE TURN OF THE DECADE, L’ORÉAL PROFESSIONNEL IS CELEBRATING ITS ICONIC STATURE OF TIMELESS MODERNITY. INSTYLE SAT DOWN WITH THE L’ORÉAL PROFESSIONNEL ARTISTIC TEAM AND DISCUSSED THE LATEST CAMPAIGN, THAT FEATURES A NOD TO DECADE DEFINING LOOKS FROM THE 40S THROUGH TO THE 90S AND HOW THE TEAM GOT INSPIRED FOR THIS CAMPAIGN BY USING THE NEW LOOK MAJIREL.

“HAVE A VISION” To prepare I researched hair and makeup trends from the 1940s; Pinterest, books, and all over the internet… You name it, I did it!

Brodie Lee Tsiknaris – 40s Hollywood Glamour

“USE THE BEST PRODUCTS, GET THE BEST RESULT” I love Majirel, I`ve been using it for over 30 years. It has endless applications and limitless colour possibilities.

Joe Cotroneo – 50s Rock And Roll Rebel

“DON’T COPY, CREATE” Classic shapes and tones become timeless because they stay true to the enduring qualities of the era they come from. What maintains their popularity is us, the artisans, putting our fresh spin on them.

Matt Clements and Kate Rawnsley – 60s Beatnik Gen

“COLLABORATION IS KEY” As leaders in the industry, we really enjoyed coming together as a team and working in a collaborative environment where we have the opportunity to push the boundaries creatively.

Damien Rinaldo and Adriana Marmino – 70s Freelove Beauty

“BE AUTHENTIC” Timeless hair is more about style and suitability than trends.

Scott Sloan and Jordan Hone – 80s Glam Squad

“TRUST IN THE SCIENCE” Majirel was the first colour we ever used. It is 40 years old this year and we continue to love the way Majirel makes the hair feel. What’s great is that the Ionene G technology conditions the hair to feel better than before colouring.

Jamie Furlan and Danni Solier – 90s Brit Cool Girl WATCH NOW

90s - Jamie Furlan and Danni Solier MAJIREL RECIPE: Global Colour Majirel 5 + 5.12 + 20vol. Lights Majirel 7.1 + 7.23 + 20vol. All colour powered by Smartbond

AD INDEX

ARTÉGO OBC

ARTAV 37 & 47 BIZCOVER 93 CLEMNOR (BHAVE) 17 COMMONWEALTH BANK

43

COMFORTEL 79 DATELINE IMPORTS PARLUX

24 & 25

DATELINE IMPORTS SILVER BULLET 32 & 33 DATELINE IMPORTS IQ PERFETTO

4&5

DATELINE IMPORTS BABYLISS PRO 50 &51 DE LORENZO

6&7

EXCELLENT EDGES 45 EKI (SHISEIDO) 87 GHD INSERT HAIRJAMM

74 & 75

HAIRCARE AUSTRALIA LAKMÉ

105

HAIRDREAMS 97 JOICO 77 KITOMBA 21 L’ORÉAL PROFESSIONNEL

FC, IFC &3

NATULIQUE 15 OZDARE 35 ORIGINAL & MINERAL

55, 56 & 57

REED EXHIBITIONS 10 SHOWPONY PROFESSIONAL

8

TRICHOVEDIC

23 & 27

REAL TALK 107 TIMELY 113

INSTYLE 115

WATCH NOW