INSTYLE January-February 2019

The Magazine for the Hairdressing Professional

January/February 2019

BUZZWORD FREE BEAUTY BUSINESS: DARE TO DISRUPT

Fearless

THE NEW SALON

PURE BALANCE TECHNOLOGY. INTRODUCING NEW KOLESTON PERFECT WITH ME+ #ASKFORWELLA

OUTBACK REDS

WATCH NOW

fearless COLOUR creativity WITH Koleston Perfect PERMANENT COLOUR WITH

TECHNOLOGY

Contact your Wella Sales Consultant or call 1300 885 002 to find out more. www.wella.com

@wellapro_anz

@wellaprofessionalsanz

BONDI BLONDES

#ASKFORWELLA

#KOLESTONPERFECT

#COLOURWITHWELLA

PURE, BALANCED COLOUR RESULTS WITH NATURAL DEPTH AND SHINE. SIGNIFICANTLY LESS HAIR DAMAGE, COLOUR AFTER COLOUR.2 ME+, UP TO 60x LESS LIKELY TO DEVELOP A NEW ALLERGY TO HAIR COLOUR.1

NEW

AVAILABLE IN 105 SHADES ACROSS 6 SHADE FAMILIES FOR PEOPLE NOT ALLERGIC TO HAIR COLORANTS. Although the risk of developing new allergy is reduced, there remains a risk of allergic reaction that can be severe. Always ask your stylist to perform an allergy alert test 48h before each colouration. Strictly follow safety instructions and consult www.wella.com.

If you have ever experienced an allergic reaction to hair colourants, you should not colour. ME+ is present in specific shades of Pure Naturals, Rich Naturals, Vibrant Reds, Special Blonde and Deep Browns of the Koleston Perfect brand.

2 Versus previous Koleston Perfect. Valid for Koleston Perfect with Pure Balance Technology.

1

Unleash Your Creative Potential Discover our innovative colouring range, with Collage, Gloss and Chroma, including the K.Blonde lightening system. A world of endless colouring possibilities with shine, protection and intensity for all hair types.

New Smoothing Treatment System, Aura available soon. @lakmecolour #lakmecolour Exclusively distributed by Haircare Australia. For stockist enquiries call 1300 437 436 or visit haircareaust.com

GET INSPIRED BY Discover a world of colouring possibilities.

WATCH NOW

WATCH NOW

ARE YOU COLOR OBSESSED ?

You’re not alone! At Goldwell we believe in the power of color, but more importantly in the power of colorists like you!

This is the year for pure color creativity – bold colors and stunning shades. Forget the boring brunettes and lacklustre blondes – it’s time to give every client show-stopping hair color.

So join us in Colormania.

Let’s make 2019 the most colorful year ever.

To find out more please contact 1300 135 722 or goldwell.au@kao.com Live your life in color

www.goldwell.com.au

WATCH NOW

WATCH NOW

INEDIT

33 PUBLISHED BY BHA MEDIA ABN 23142047943 41 Bridge Road, Glebe NSW 2037 Ph: 02 9660 2113 Fax: 02 9660 4419 INTERMEDIA MANAGING DIRECTOR Simon Grover EDITOR Cameron Pine cameron@intermedia.com.au ONLINE & DEPUTY EDITOR Shannon Gaitz sgaitz@intermedia.com.au CREATIVE CONTENT EDITOR Ida Almasi BEAUTY EDITOR Michelle Ruzzene mruzzene@intermedia.com.au CONTRIBUTORS Jo Burgess Tracey Lydiard Anna Koot NATIONAL ADVERTISING MANAGER Joanne Cowan jcowan@intermedia.com.au PRODUCTION MANAGER Jacqui Cooper GROUP ART DIRECTOR Sanja Spuzanic HEAD OF CIRCULATION Chris Blacklock ANNUAL SUBSCRIPTION INSTYLE is published six times a year SUBSCRIPTION PRICES (Australia Rates) 1yr (6 issues) for $75.00 (inc GST) 2yrs (12 issues) for $120.0 (inc GST) 3yrs (18 issues) for $157.50 (inc GST) Please make cheques payable to; BHA MEDIA PO BOX 55, Glebe NSW 2037 Ph: 1800 651 422 Fax: 02 9660 4419 Circulation: 14,000

This publication is published by BHA MEDIA Pty Ltd (the “Publisher”). Materials in this publication have been created by a variety of different entities and, to the extent permitted by law, the Publisher accepts no liability for materials created by others. All materials should be considered protected by Australian and international intellectual property laws. Unless you are authorised by law or the copyright owner to do so, you may not copy any of the materials. The mention of a product or service, person or company in this publication does not indicate the Publisher’s endorsement. The views expressed in this publication do not necessarily represent the opinion of the Publisher, its agents, company officers or employees. Any use of the information contained in this publication is at the sole risk of the person using that information. The user should make independent enquiries as to the accuracy of the information before relying on that information. All express or implied terms, conditions, warranties, statements, assurances and representations in relation to the Publisher, its publications and its services are expressly excluded save for those conditions and warranties which must be implied under the laws of any State of Australia or the provisions of Division 2 of Part V of the Trade Practices Act 1974 and any statutory modification or re-enactment thereof. To the extent permitted by law, the Publisher will not be liable for any damages including special, exemplary, punitive or consequential damages (including but not limited to economic loss or loss of profit or revenue or loss of opportunity) or indirect loss or damage of any kind arising in contract, tort or otherwise, even if advised of the possibility of such loss of profits or damages. While we use our best endeavours to ensure accuracy of the materials we create, to the extent permitted by law, the Publisher excludes all liability for loss resulting from any inaccuracies or false or misleading statements that may appear in this publication.

Copyright© 2019 - BHA MEDIA.

FROM THE EDITOR

B

oth the advantage and the weakness we have as an industry is a lot of what we do can be seen and is open to individual opinion and scrutiny. There’s not one passionate salon owner that’s switched on to positive change that doesn’t want to adjust the perception of the industry and stamp out unprofessional, undercutting and tax evading hairdressing services (thanks to the AHC’s HAIR register for trying to minimise unregistered hairdressers).

Interestingly, despite what we charge and how much money we invest in education and advancement, there’s still one big thing hanging over our heads and that’s the opinion of the client and the average Joe on the streets, not only of our work but of our industry overall.

As a business there are so many intricacies involved in executing a great hairdressing service - and yes there are lots of happy clients but also lots of difficult and drama-filled ones too (you’re lying if you say you love all of your clients). Sometimes despite how hard we try we forget that we’ll die trying to impress the individual.

We’ve all heard it, seen it or had it said to us. ‘What the hell have you done with your hair’, a comment which often comes from the friend or husband who aren’t educated towards the processes involved in a quality hair service. They may make comment on the fact they don’t like it before proceeding to roll their eyes at the cost or commitment involved and as a result they question the integrity of hairdressing.

The reality is that a lot of what you do as hairdressers can’t be seen apart from the end result, whereas in a lot of industries (even our friends in beauty) a customer can shell out $300 plus on a face service for everyone to tell them their skin is immediately glowing (of course it does after a few layers of serums and topical products applied). The trip to the dentist we also pay a lot for as well as a lot of other service industries and they’re not scrutinised, often because they aren’t a service we can visibly see.

But still despite the generally unappreciative attitude towards our craft, I’m forever impressed by the humble disposition of even some of our best hairdressers and their willingness to open their mindset – despite the fact consumers consistently forget that a good haircut is the result of years of education.

One thing I noticed in particular from hairdressers I had to collate answers to questions from recently was the common lack of ego and the validation they looked for if what they sent ‘sucked’ or was ‘shitty’ or ‘needed to sound smarter’ (in their words) and all from very successful and talented salon owners and businesses who have achieved a lot, but don't take themselves too seriously. Perhaps it was just the type of salons I went to as well – like minded and most importantly open minded to change. But boy do we need this honesty, leadership and values to continue to challenge the perception of who we are as creative professionals. What we don’t need is ego and social media putting people on a pedestal, with no substance to back it up. This also sends the wrong message to consumers thinking hairdressers can only do certain types of hair, when the reality is that a progressive hairdresser is so much more and should not be defined by their social media handles.

We live in a world of judgement and in a small industry, in a country that’s relatively tiny on a global scale, so it’s much easier for us to be followers rather than leaders.

Instead of trying to please the consumer and everyone else in the process and to settle for security, try standing for what you truly believe and you’ll begin to see the long-term effects of doing what we really love has on our personal and professional growth.

You can’t please everyone, nor should you. You can’t be across everything but we increasingly feel the need to be and this only has a negative effect on your talent.

This is why brands built on culture really stand out. Recently in Las Vegas at the Redken Symposium, the culture of Learn, Earn, Live infiltrated every attendee with an open mind. If we can’t learn, we can’t grow and if we can’t earn more we can’t open ourselves to new experiences and live our best lives.

This year I encourage you to really check in with the fearless leaders of 2019 – who are they, how can we connect with them and how can we all get what we want without worrying about what we can’t change?

We can’t change someone else’s opinion of us, but we can change our own.

Cameron Pine, Editor

@instylehairmag www.twitter.com/styleicons_aust www.facebook.com/INSTYLEstyleicons

Exhibition Space Selling Fast

Book your stand for Hair Expo 9,000 + Hairdressers 200+ Brands 150+ Education Sessions 3 International Headliners Jen Atkin Candy Shaw Tabatha Coffey

• The most Prestigious Awards Night of the Industry

WATCH NOW

Save the date!

More information about the event at hairexpoaustralia.com

Contact Rosie at rosie.mitchell@reedexpo.com.au or at +61 (0)2 9422 8937 to discuss your stand and sponsorship opportunities.

HAIR: JOEY SCANDIZZO PHOTOGRAPHY: ANDREW O’TOOLE STYLING: JOSIE MCMANUS MAKEUP: KYLIE O’T OOLE

• • • •

CONTENTS 60 44

ON THE COVER 32 44 60 88

REGULARS 14 48 58 59 68 70 72 74 76 82 103 104 105

70

Upfront Industry Happenings INhair Product Launches INhealth Real Remedies INhealth Better Than A Pill The Edit Jules Tognini The Edit Hermiz Daniel My Way Free Rein of Style INbeauty Beauty News INbeauty Summer Essentials INsalon Tools and Accessories INbusiness Kicking Goals INbusiness App-daptation INbusiness Design Thinking

ONSTAGE 20

96

Session Mirror Image by Goldwell Salon Profile Salon X Session Colour + Care by Wella Professionals Anti Disruptors

21 22 24 26 28 29

Piiq X L’Oréal Professional Products Division Piiq X Stevie English Christmas with Aveda Franck Provost Annual Awards TONI&GUY Culture Shock 3.0 For the Love with Renya Xydis and Monique McMahon Hair Expo Headliners

FEATURES 30 42

46 54 57 78 80 84 86 90 92 94 96 102

ghd glide Max Amen, Wella Professionals General Manager Goldwell Color Zoom Winners Profile Herbario Profile Hairdreams MicroLine The Naturalist by Comfortel 2018 Pinterest Trends Lakmé X Hair & Harlow INtribute Oribe Canales Haircare Australia Master Brand Natulique X ECO Fashion Salon Profile Pierre Haddad Simplicity by Sally Brooks Salon Profile SWELL

32

UPFRONT

Industry Happenings

ANNISS+BARTON RELEASE NEW HAIR EDITORIAL A NEW EDITORIAL from hair, beauty and fashion creatives and photographers Anniss+Barton has dropped, motivating your stylistic impulses by showcasing six looks on one girl. That girl is Meika Woollard, a model and influencer with over 400,000 Instagram followers to show these looks to. Hairdresser Brent Bennett was behind the chair to create the looks.

Varying between messy buns, covetable ponytails, picture perfect waves and other on point up styles, this elegant collection proves the perfect inspiration for your clients’ new go-to styles.

14 INSTYLE

CREDITS: Model: Meika Woollard – @meikawoollard @imgmodels @giant_mgmt Makeup: Shev Kelly – @shevkellymua Style: Milana De Mina – @de_mina_stylist Hair: Brent Bennett – @bennettandco_ Photo: Anniss+Barton – @annissbarton Retouch: Kristina K and finishing by Anniss+Barton

AFFINAGE PROFESSIONAL ANNOUNCE ARTISTIC DIRECTOR TRUC LE OWNER, director and head colourist of Truc Le Hairdesign, has been named as the artistic director for Affinage Professional.

Truc boasts more than 20 years of experience in the hair industry, with many awards to his name and accolades including winning the AHIA Team of the Year award, internationally published collections and multiple business awards that speak to the high quality of his service. As an educator he has worked around the world as part of a global artistic team with platform education work to his name and mentoring a core facet of his role as a leading hairdresser. www.affinage.com.au

WELLA PROFESSIONALS DEBUT SMART MIRROR FOR SALON COLOUR WE EXPECT 2019 to be fittingly futuristic, and Wella Professionals is already delivering, debuting their allnew Smart Mirror in January.

The technology is powered by the award-winning CareOS operating system to elevate their hair colour salon experience, all the way from consultation to aftercare.

Features in this tech-savvy tool include live augmented reality colour that clients can try, facial recognition that stores past looks and 360 degree video, with the technology running on any device from tablets to mobile phones, and ensuring hairdressers can transport it to any mirror in any salon. It featured at the CES 2019 event in America as part of the CareOS Artémis connected Smart Mirror, which was named a CES® 2019 Innovation Awards Honoree.

The tool was co-created with the help of Wella Professionals hairdressers and salon owners so that it could truly cater to the industry’s needs. The research included a survey of almost 1700 hairdressers and clients on what they required in salon to deliver on these requirements.

The mirror technology also offers the user a curated feed of trends and inspiring looks, social media sharing capabilities, product recommendations and touchless technology that responds to hand swipes and gestures. www.wella.com

HERMIZ SALON HOST LAUNCH EVENT HERMIZ SALON IS officially open on Swan Street, invigorating the Victorian hair industry and providing plenty of reasons to celebrate. The salon’s namesake, two-time Victorian Hairdresser of the Year (2017, 2018), dual New Creative Force winner (2015, 2016) and the current Hair Expo Editor’s Choice winner, Hermiz Daniel, welcomed VIP guests, put out a spread of delectable antipasto and cracked open the bubbly to officially debut his new space.

The salon allows Hermiz to further grow his flourishing career, alongside his mentors turned business partners, Joey Scandizzo, John Scandizzo and Joseph Semaan, who have launched Hermiz Salon with him.

“The salon is for everyone; a place where clients can walk in and have a great all-round experience – from women’s and men’s colouring and cutting to styling services,” Hermiz said of the new space. The salon has a classic, white marble-laden aesthetic, with an elegant look and an open forum layout for a collaborative energy. Additionally, basin and colour rooms provide functional and relaxing havens for clients.

HAIR EXPO UPDATE KEY AWARDS DATES YOU HAVE A bit more time to finalise your Hair Expo Award entries with a slight extension to the deadline being announced by the event. The entries are now due on March 20, 2019, with finalists to be announced on April 24 before the event on June 10.

“We appreciate that the holiday period is the busiest time of the year for most hair professionals and with that in mind, we decided to give a little more time for prospective entrants to get their submission in for 2019,” explained Elli Julia, awards manager for Hair Expo.

“It’s always a key consideration to strike the right balance between allowing adequate time for first-round awards submissions – especially for creative entries that require a photoshoot – and also providing enough time for judging prior to the finalist announcement,” added head judge and awards ambassador Julie Piantadosi. “The decision to extend the deadline was based on feedback we’ve received from our community, and we’ve listened to those requests. We can’t wait to see all the wonderful work that pushes this industry forward each year!” www.hairexpoaustralia.com

ELEVEN AUSTRALIA STYLE 2018 AACTA AWARDS

GENNEXT SHOW OPEN TO EXPRESSIONS OF INTEREST FOR THE FIRST TIME FOR THE FIRST time, Hair Expo’s GenNext show is opening up its platform to expressions of interest, meaning you could be backstage and your looks could be inspiring an enthralled crowd. The event, taking place on the Sunday night of Hair Expo in June, attracts a crowd of around 1000 people, showing off young talent, and now offering you that possible exposure as well.

The GenNext show is made of 7 to 8 shows, each of which is 5 minutes, and a main sponsor show. If you are selected to participate your work will be marketed through print and online means, such as social media, news stories, in the Hair Expo event guide, within the significant Hair Expo database, on the Hair Expo website and as a subject of PR. If you are successful, your team will arrive on a stage at the International Convention Centre, Sydney (ICC), with all AV, crew, staging and technical facilities for the shows to be supplied by Hair Expo, as you deliver the show to the crowd. www.hairexpoaustralia.com.au

REVLON PROFESSIONAL LAUNCH NEW REVLONISSIMO INTENSE BLONDES REVLON PROFESSIONAL ARE BACK with your perfect summer launch, offering the all-new Revlonissimo Intense Blondes colours of high-lift, permanent shades, and enticing your clients to make a big change for the warmer seasons.

The Revlon Professional Colorsmetique Intense Blonde range offers up to five levels of lift with impressive toning power, for maximum results when paired with any peroxide.

The results of this new launch are stellar, with two times more shine than natural hair and hair becoming double as resistant to breakage. It also offers up to 100 per cent grey coverage. The newly formulated care system is built from hyaluronic acid and soy protein for covetable results.

The new range offers a wider variety of ten blondes that include two more neutralising tones for hairdressers to fulfil all technical and trending needs this summer. www.revlonprofessional.com 16 INSTYLE

THE 2018 AUSTRALIAN Academy of Cinema and Television Arts (AACTA) took place in December, with elegant styling once again achieved by backstage heroes and hair partners ELEVEN Australia.

Celebrity stylist and current Hair Expo Australian Hairdresser of the Year Joey Scandizzo, the brand’s cocreative director, was right at home leading the way on the red carpet looks for the prestigious event.

The ELEVEN Australia Styling Suite provided the perfect pampering option for celebs, adding to an agenda that hosted a 2018 AACTA Awards Industry Luncheon held on December 3, as well as the ceremony event on December 5.

“Working with the Australian Film Institute and AACTA for the sixth time is a massive accolade and something we’re extremely proud of,” Joey said. “It’s an opportunity to work with an extremely talented group of Australia’s top talent and make them look amazing on their night of nights.”

Classic Hollywood waves were a major favourite for the glamorous event, and A-listers Marta Dusseldorp and Celia Massingham carried off this look to perfection with the help of ELEVEN Australia Smooth and Shine Anti- Frizz Serum. Modern texture was also a go-to, as demonstrated by Kat Stewart and with the aid of the brand’s I Want Body Texture Spray. For more architectural looks, like Melina Vidler’s structure top knot, the ELEVEN Australia Give Me Hold Flexible Hairspray was a must. www.elevenaustralia.com

ROYALS HAIR AND PREMA UNDERTAKE SALON WIFE SWAP TWO RENOWNED SYDNEY salons have been on the frontier of a whole new idea – welcome the Salon Wife Swap, as conducted

by Royals Hair and Prema Hair for the very first time. The experiment saw the co-owner of Royals Hair, Adam Alamine and Prema Hair’s owner Johnny Ruggerino spend half a day in each other’s salons in early December 2018 to learn how the other salon best conducts business. New insights, ideas and learning were the incentive and the goal.

“Honestly, it was a great experience; one that was very educational, especially since we chose to do it in the thick of a busy Thursday afternoon,” Adam said. “We observed the entire salon process in our respective salons, spoke to senior and junior staff, observed front desk and helped out on the floor where we could.”

“Adam and I have always respected each other as salon owners, and how we do our own individual thing in the industry. We both acknowledged that after a period of time you become comfortable with your systems and procedures which restrains growth and new perspectives,” Johnny continued.

“We wanted a fresh pair of eyes in the day to day grind to acknowledge what we may do better than each other but also challenge why we do things in certain ways and how we can do things smarter. It was truly a brilliant and rewarding experience for both our salons.”

UPFRONT

PAUL MITCHELL UNVEIL 20/20 COLLECTION PAUL MITCHELL ARE CELEBRATING their incomparable two decade legacy in the hair colour industry with a new editorial offering, aptly titled the 20/20 collection.

The collection utilises Paul Mitchell The Color XG, The Demi and POP XG hair colour for a range of vibrant reds and coppers, soft, muted pastels and creative colour-blended looks.

“Hair colour is in its glory right now,” said Colin Caruso, Paul Mitchell global artistic director for professional hair colour. “In our 20/20 collection, we tried to look ahead and create colour palettes that utilised natural shades alongside unnatural tones.

The balance and blend give the salon guest the excitement of being unique without the stigma of being identified solely from one’s hair colour. We created four on-trend, salon-friendly looks—from balayage to block colour—using real techniques that can generate more revenue for the stylist behind the chair.”

The collection is comprised of three looks, of varying intense shades, pastel tones and wearable hues. www.paulmitchellaus.com.au

CREDITS: Photographer: Benjo Arwas | Makeup: Iris Moreau Fashion Styling: Nikko Kefalas

INSTYLE 17

UPFRONT

LOOP SALON IS EXPANDING AND LOOKING FOR HAIRDRESSERS FERES TRABILSIE LAUNCHES SHAPING TECHNIQUE HAIRDRESSING LEGEND FERES Trabilsie has debuted a hair shaping technique drawing on his decades of experience in the industry, his work as an educator and salon owner and his award-winning expertise. The technique, named the ‘Feres Trabilsie Way’ innovatively captures lasting stylistic movement.

The technical program educates global hairdressers in the art of modern and artistic hairdressing, offering another in salon service and attracting more clients into the salon more frequently. The video instructions show how the techniques can be mastered, marketed and taught.

Contact jeff@adelaidebizsales.com.au

IF YOU’RE LOOKING for a great space, busy spot and ideal working situation to host your hairdressing work, Loop Hair Salon on William Street in Paddington, Sydney, may have the perfect solution for you.

The salon, owned by Amy McCabe, is ready and waiting for you to rent a chair or to come work at on a commission basis as it looks to expand its business.

Loop Hair Salon has a dually energetic and warm vibe. It was purposefully built from Amy’s own creativite wants and needs to make the space a haven for like-minded talent and clients alike. Amy boasts 19 years of experience in salons across Australia and London, as well as work backstage and on set in artistic teams. Loop Hair Salon has been her latest venture since 2016, becoming a bona fide hub of forward-thinking hairdressing and trending style.

The salon’s growing client list has led to an expansion, and it is therefore looking for new staff on either a commission or on a rent a chair basis. www.loophairsalon.com

FRAGRANCE HOUSE CREED OPENS AUSTRALIAN BOUTIQUE LUXURY FRENCH FRAGRANCE house Creed has opened their first Australian flagship boutique in Sydney’s Double Bay, offering their iconic fragrances as well as products exclusive to Australia, from unique new scents to bath and body items.

The space boasts an inspiring luxe aesthetic, reflecting the spirit of the brand with a modern, refined look, as crafted by Can Onaner, who is the architect for Creed boutiques worldwide. The design is based on an aesthetic by Viennese architect Adolf Loos.

The look is anchored by dark marble hues, warm timber tones, wall to ceiling mirrors and gold accents to host the display of fragrances, in an overall sleek and sophisticated style. The fragrance brand was founded in 1760 and has been beloved through centuries, notably

by Queen Victoria. That decadent, royal lineage is now on display in Double Bay. www.creedperfume.com.au 18 INSTYLE

LIVE THE BLONDE LIFE ™

WATCH NOW

TO STOCK, CONTACT SABRE CORPORATION 1300 764 437 ©Joico® Laboratories, Los Angeles, CA 90042-0308 800.44.JOICO

HAIR Joico Artistic Team

joicoaustralianz COLOR Denis de Souza

PHOTO Hama Sanders

ONSTAGE

PIIQ OUR INTEREST The L’Oréal Australia Professional Products Division has joined with Piiq to transform the salon experience, satisfy your clients and make your job that much more efficient.

LIKE WHEN SUPERMAN teamed up with Batman – but better – two juggernauts of the hair industry have combined forces to truly improve our salon world.

The L’Oréal Australia Professional Products Division, known for its market-leading, luxe brands such as L’Oréal Professionnel, Redken, Matrix, Kerastasé, Pureology and Shu Uemura, now joining with Piiq, an all-new and revolutionary tool set to shake up the salon industry, are now a bona fide team.

Piiq makes the consultation experience a truly 21st century endeavour, allowing hairdressers to diagnose clients with a new mirror set-up. The futuristic tool was developed by co-founders Richard Kavanagh (four time winner of the Australian Session Stylist of the Year) and Richard Matthewman (ex Global Apps Product Marketing Manager for Telstra) to present something the industry truly needs.

The impressive technology includes facial recognition features, offering a face shape and colour analysis, and matching clients to their celebrity lookalikes to help with cut, style and colour ideas. It also includes a lifestyle quiz that helps hairdressers get to know their clients, and it stores this information to consistently find the ideal style for each client’s life and aesthetic. The technology also captures a 360 degree view of the finished look to store with integrated client records, send to the client and share on social media instantly.

“Our valued L’Oréal Professional salon partners will benefit greatly from Piiq’s ground-breaking technology,” said David Higgins, General Manager, Professional Products Division at L’Oréal Australia explains. "We will really be able to service our clients to the highest degree, ensuring each one has the most premium and exciting in-salon experience. We are incredibly delighted to partner with Piiq and look forward to this partnership bringing trends and innovation to life, through leading technology and a very personalised customer experience in salon.”

“The ability to provide a professional consultation for our customers to make sure that once a hairdresser has performed 20 INSTYLE

a service on them they can go away with the best products to maintain that look and the quality of their hair is absolutely imperative, and Piiq allows us to be able to do that,” he added.

Media gathered at Fratelli Paradisdo for an intimate dinner to launch the smart mirror, which has taken more than two years to create. Co-founders Richard Kavanagh and Richard Matthewman, together with David Higgins, showcased how the mirror worked at the event, which is being trialled in a select number of salons across the country including Sloans of Lane Cove and Stevie English Hair.

With the luxury and trusted brands of L’Oréal Australia Professional Products Division on board and new technology built for hairdressers to offer the most optimised experience, Piiq is making your mirror the best of its kind since the Evil Queen’s in Snow White. Embrace this new technology and your mirror, mirror on the wall will be ground-breaking levels of intelligent.

ONSTAGE

PIIQ

IN ACTION Stevie English Hair, situated in the hustle and bustle of Glebe in Sydney, has been one of the first salon’s in the country – and the world - to trial the new Piiq smart mirror.

We caught up with Stevie to see how clients and staff were taking to the new technology.

How long have you had Piiq in the salon?

“About eight weeks. The only downside is that we’ve only got one at the moment.”

How has Piiq altered the consultation experience for clients?

“It’s a great talking point – clients come in and see it in action and want to try it out. It also gives them the ability to read a lot more info about the retail products, so they see what ingredients are in each product before they make a purchasing decision."

Have there been any difficulties with client sign in or getting used to the new technology?

“Not really as it’s very easy to use. Some clients have tried to touch the mirror thinking it’s an interactive screen, not realising it’s plugged into a tablet which they use to answer questions.”

How do clients respond to the interactive visual lifestyle quiz?

“It’s great for a staff member to gauge what kind of lifestyle the client leads as they talk about what they do in their leisure time, what kind of morning routine they have and how much time and effort they put into their hair care.”

What has been the client reaction to the celebrities who share the same features?

“This is probably the most loved feature by clients. Most of them are very pleased with the celebrities they get matched up with – I got Johnny Depp! But some of the younger clients find it quite amusing when they’re compared to a celebrity who is older than them, or who they don't rate as very attractive.”

Has it helped boost retail sales? If so, how?

“It has a little bit for us, but not as much as some of the other trial salons, which have reported something like a 400 percent increase in sales.”

Has it helped clients engage more on social media by posties selfies, etc?

“It has the ability to take a 360 degree shot of the client’s hair once it is finished, which is great. They can also take a selfie which they can share on social straight away or get it emailed to them, which has a caption and hashtags for them to post.”

Anything else you’d like to add?

“I love the new technology with Piiq and any cool, new things to help hairdressers do their job better is great for the industry. I hope technology like this helps to entice young hairdressers to get involved as the hairdressing industry really needs to revolutionised when it comes to technology. We need to be open to the idea of change to head in the right direction.” www.stevieenglish.com.au INSTYLE 21

ONSTAGE

CLEAN CHRISTMAS Aveda celebrated a Christmas of clean beauty and feel-good gifting, hosting an ethereal themed dinner for media and select Aveda guests in harmony with Aveda’s vision of sustainability and ‘beauty is as beauty does.’

OLIO AT KENSINGTON Street, Sydney was completely re-imagined into a picture perfect Wonderland of sustainable beauty and giving back as guests arrived to hear about Aveda Australia’s new relationship with Elyse Knowles as National Brand Ambassador and Christmas gifting with a focus on giving back.

While guests sat down to three courses of a sustainably sourced Christmas dinner they learned of shared values between Aveda and its unfaltering brand mission and how they align with Elyse’s personal values. Elyse has explored modelling, ambassadorships, TV production and philanthropy – with philanthropy adding more fire to her to raise awareness where it’s desperately needed and to give back as much as possible – hence the match made in heaven partnership with Aveda, not just over Christmas but well into 2019.

“I absolutely love the Aveda brand and use it every day. My hair in particular has never shone so bright. Every time I watch their brand video I get goosebumps. Just by having a conscious mindset we can all make a difference,” Elyse said.

“We’re all part of a pretty incredible movement right now and I am so proud to have partnered with a beauty company who goes above and beyond in making our world a more ecofriendly, sustainable place,” she said.

Surrounded by hundreds of handmade red paper flowers made especially for the event by the Nepal Papermakers, Sophie Walvin, Aveda Australia Consumer Engagement Manager, spoke of the hand-made processes of how the paper is sourced, pressed and produced and how Aveda contributes actively to numerous communities such as these all over the world. This same certified wildlife friendly paper is used each year to wrap the signature Aveda Holiday Gift Sets – helping provide much needed income and empowerment for the women papermakers while protecting Nepal’s forests and animals at the same time. An aura of soft acoustic tunes filled the room with live music making it truly feel like Christmas. These small and important touches added a sense of unfounded atmosphere and heartfelt spirit synonymous with the Aveda mission.

Further spreading the message of natural beauty, Aveda also announced they are in the process of becoming completely vegan in 2019. By 2021 they have also made a commitment to being net carbon positive, having long-used wind power in manufacturing before the world was aware – they are taking things one step 22 INSTYLE

further by producing more clean energy than utilised through renewable energy credits.

For the last 40 years in business, Aveda’s aim is to make a positive impact on the planet, perpetuating transparency through creating high-performance, naturally derived products and a commitment to enabling positive empowerment to everyone that touches their brand.

Aveda brand General Manager Clint Piper sais he was proud of the fact that Elyse’s core values match perfectly with Aveda. “It’s not often you find an inspirational role model who really cares about our environment like she does,” Clint said.

These values lead the way into a dynamic 2019 after a sustainable, holistic and moral holiday season.

For more information visit www.aveda.com.au

WATCH NOW

� + 61 3 8790 4230

[8) info@natulique.com.au

Q www.natulique.com.au

ONSTAGE

BIRTHDAY PARTY Another year of artistic development has ensued with the quintessential French hairdressing brand Franck Provost celebrating a year of creative achievement across their salons Australia-wide with a culture of luxury and leadership.

ENTERING THE RYDGES Sydney rooftop guests were greeted with French flair and finesse – a floral media wall and Christmas-style celebratory cheer.

The chic, rooftop soiree marked a dual celebration, also celebrating the 10th anniversary of the brand in Australia.

This year’s photographic entries were at an all-time high. Working on entries over a series of months as far as six months prior – each entrant was shot by the same photographer to ensure a level playing field and consistency in quality – key brand values of the Franck Provost network. Ben Scott ensured all 30 entries were well represented across a two-day photoshoot.

The impressive images spanned five main categories, from team to men's, overall hairdresser and Avant Garde. Two additional categories, Coup de Coeur, as voted by Franck Provost himself, who attended the night in spirit via a video dedicated to the Australian Franck Provost franchise, and the People’s Choice, as decided by the event attendees, were also in play.

A new Avant Garde category ‘Avant Garde Hairdresser of the Year’ also joined the fold, enabling entrants to truly celebrate their creative expression via a boundless array of both technical and artistic vision.

THE WINNERS: ARTISTIC HAIRDRESSER OF THE YEAR Amy Barton, Franck Provost Sydney CBD

ARTISTIC TEAM OF THE YEAR Franck Provost Crows Nest

ARTISTIC MEN’S HAIRDRESSER OF THE YEAR Carolyn Gahan, Franck Provost Sydney CBD

ARTISTIC APPRENTICE OF THE YEAR Brooklyn Van Der Hoven, Franck Provost Rozelle

COUP DE COEUR ‘THE CRUSH’ Chloe Hayes-Turner, Franck Provost Beecroft

Franck Provost Co-Founder Jean-François Carré, General Manager Raphaél Vëron and Head of Education and Talent Manager Virginie Gayssot welcomed guests and kicked off the formal ceremonies to the spirited crowd of stylists, salon owners, media and VIP guests.

“This November is a very special month for us, as it was on November 17, 2008, that we opened our very first salon in Macquarie Street, Sydney,” JeanFrançois revealed. “Thank you to everyone who has been part of this exciting journey and we look forward to continuing the expansion of our brand around the country over the next 10 years.”

To encourage and support the Franck Provost Artistic Award entrants, the Franck Provost team conducted some complimentary creative and technical workshops over the months leading up to the photoshoot, led by some of the industry’s most respected experts, including Sharon Blain and Paula Hibbard.

Covering all aspects of photographic and competition work, the team was given valuable insight on areas such as choosing models, creating mood boards and working with other creatives such as photographers and makeup artists to get the best result for their image.

The judging panel was comprised of esteemed industry leaders, such as eponymous brand founder Mr Franck Provost, INSTYLE editor Cameron Pine, 24 INSTYLE

PEOPLE’S CHOICE AND ARTISTIC COLOURIST OF THE YEAR Carolyn Gahan, Franck Provost Sydney CBD

AVANT GARDE HAIRDRESSER OF THE YEAR George Katehos, Franck Provost Sydney CBD

L’Orèal Professionnel brand coach James Kavanagh, Shaun McGrath from Sustainable Salons Australia and award-winning hairdresser and industry leader Kobi Bokshish.

Each winner took home a bevy of prizes to expand themselves as an artist - education, photographic shoots, champagne, crystal trophies, French delicacies, professional tools and products collectively valued at over $28,000 in total.

With access to the industry’s best, an ongoing education calendar and a luxury salon ethos, 2019 looks just as bright for Franck Provost.

For more information visit www.franckprovost.com.au

ONSTAGE

THREE POINT OH A legendary legacy to an iconic hairdressing hero, TONI&GUY’s coveted 2018 instalment of their Global Collection nodded to the life and love of Toni Mascolo while celebrating the dynamism and direction of one of the greatest hairdressing brands the world has ever seen, writes Cameron Pine.

BRINGING TOGETHER THE entire industry like only TONI&GUY knows how, 2018's collection launch at Sydney’s Westin Martin Place was particularly heartfelt and a somewhat hedonic overdose of the brand’s true fashion DNA. The TONI&GUY Art Team dissected a bevy of looks for the year ahead including an array of sizzling reds and coppers as well as a dedicated segment to the masters of colour – Wella Professionals.

With a new aesthetic born in London by the brand’s creative director Sacha Mascolo Tarbuck, more than ever the images and looks are luxurious and high-end. The layering of clothes, many pieces in the original collection which were from emerging designer ZHI Chen’s I-AM-CHEN A/W18 collection, worked well in delivering the impression of expensive splendour. The concept was also a nod to the creative lead’s love of fashion and the brand’s long-standing sponsorship of London Fashion Week.

“Creating the new TONI&GUY Legacy Collection with the art team has been one which is close to my heart as it celebrates 55 years of hair, fashion, heritage and education, as defined by my father. This campaign looks at our past, present and future through three distinct styles: vintage, contemporary and creative, areas where we are unrivalled,” Sacha Mascolo Tarbuck said.

But an enthusiastic room filled with hundreds of passionate hairdressers in Australia was also true testament to the great respect held industry-wide for the hairdressing label. National creative director Katy Reeve and national technical director Jack Morton brought new life into the collection with dream-like avant-garde styling.

We heard speeches from the master of on stage presenting, Dennis Langford, managing director of the Australian business.

26 INSTYLE

He gave a shout out to his brother and business partner Graham Langford and national sales manager of label.m Beau Walker, and kept guests entertained throughout the show with his charm and brazen attitude towards life as the official MC. The show progressed to present sculptural braids, incredible avant garde styling and headpieces, fiery coppers and reds, dreamy silhouettes and shadows, sharp angular shapes on the guys and incredible juxtapositions of all styling elements in one look to keep guests completely tuned in for the entire duration of the show. What felt like 30 minutes was over an hour of non-stop energy and entertainment. The fashion was made of intense colour and texture – almost synonymous with the fashion heritage of TONI&GUY as well as touches of grunge and glamour. Pops of pastels, curls and angular cuts weaved their way into a show that gave every hairdresser some inspiration to take home.

Models for the show casted by JustKhoo agency were a perfect balance of men and women, breathing energy and a sense of everyday realness into the iconic concept.

Privy to a consumer focused scouting campaign, ‘The Face of TONI&GUY’ for 2018/19 was also announced – a copper headed Stefanie and a brunette Richard set to further leverage the approachability of the brand to consumers.

To conclude the show, guests witnessed a powerful performance from Sheldon Riley, runner up from the Voice Australia 2018.

An annual event with a distinct personality, 2018 is testament that with the right leaders a legacy can live on. Finishing with ‘We Are Family’ was especially poignant as every person involved in making the night happen walked with a collective spirit and sense of pride for an industry we should always cherish.

For more information visit www.toniandguy.com.au

Use code

It’s easy to switch & save on your Business Insurance.

Compare Insure Save

STYLE25 to get

$25 off *

FREE multiple quotes online in minutes your business and receive your documents instantly yourself time and money, backed by our Price Promise

Ready to compare? bizcover.com.au

1300 952 859

*$25 discount cannot be used in conjunction with any other offer. This information is general advice only and doesn’t take into consideration your particular objectives, financial situation or needs.

Before making a decision please consider the relevant Policy Wording. BizCover™ Pty Ltd (ABN 68 127 707 975; AFSL 501769). © 2019 BizCover. BC1146

ONSTAGE

FOR THE LOVE OF A new entrepreneurial education session has hit 2019, with industry legends Renya Xydis of Valonz Haircutters and Monique McMahon of QUE speaking to salon owners in a series of networking industry breakfasts made to elevate their businesses.

‘FOR THE LOVE OF' will begin in Sydney on February 18 at Alpha PDR, the Hellenic Club. Brisbane on February 24 at the Calile will follow, Melbourne on February 25 at QT will be next and key dates locally and internationally are in the pipeline for 2019 and 2020.

The event style is set as an open-forum, closed-door format, where guests can share their own experience and the business intel and insights from these successful women is sure to inspire attendees. They will be joined by a local guest speaker to add a regional viewpoint to each event. Natalie Anne will bring her insights to Melbourne and Brisbane, Joey Scandizzo will support the event in Sydney and Brodie Lee will be there in Brisbane. Libby Cornish is joining the team to facilitate each session.

“Owning a business can be very daunting and at times, overwhelming,” Renya said. “‘For The Love Of’ came from Monique and I seeing a gap in the education arena for salons owners. It’s a breakthrough in the education industry, it’s heartfelt, handmade and delivered by us – but all about you. We want to help take the guess work out of challenges in the marketplace while guiding you to create a unique brand that engages your clientele and motivates your team.”

“I see ‘For The Love Of’ as a great way to build relationships within our wonderful industry,” Monique added. “Renya and I will extend invitations for each event through our professional and social networks, inviting new guests to join us around the table. No one event will be the same.

As education becomes so accessible, it’s time to set the pace and bring a new wave of education to the table.”

Monique and Renya bring incomparable education, editorial, business and salon experience to the events, with talent and insights to change your perspective and offer vital takeaways.

“We go through a lot as salon owners and it’s about preparing for the highs and the lows and better understanding how to manage them,” Monique reflects.

28 INSTYLE

Monique McMahon and Renya Xydis

“There’s so much more to growing as an artist than coming to work on a fashion show. I think for me people are always trying to perfect their work. I fear perfection. Perfection is a sign you’re scared and don’t believe in yourself. We want you to believe in yourself both creatively and in business,” Renya said.

“Nobody else is really doing business seminars like this – we will cover everything and allow each attendee to ‘bring a problem’ for us to discuss and resolve,” Monique continued.

Honour the New Year resolutions we assume you made and use this opportunity to make 2019 the year you catapult your business.

ONSTAGE

HEADLINERS With Hair Expo’s Sydney event approaching for 2019, the agenda already promises enticing stars, by way of Tabatha Coffey and Candy Shaw.

HAIR EXPO’S EVENT program is building to dynamic heights, as Tabatha Coffey, Australia’s own renowned and legendary hairdressing, education and TV export, will return to Sydney for the first time since 2015. She is well known for her Tabatha Takes Over TV show, and at Hair Expo she conducts sell-out sessions catering to small groups and individual spots for business professionals wanting to elevate their careers and salons with the help of her inimitable and tailored coaching.

“We are so excited to bring Tabatha back to Sydney for Hair Expo next year,” said Cory Watson, Event Director. “We know how much our visitors adore Tabatha and her pragmatic approach to business coaching. She’s an incredibly inspiring businesswoman and hairdresser, and we look forward to welcoming her back to Sydney come June.”

Candy Shaw will be following up her successful 2018 stint at Hair Expo with a 2019 return, offering “tips, tricks, tools and techniques” to lucky attendees. Candy will run a creative session and two hands-on balayage workshops, showcasing her iconic knowledge in colour, blondes and balayage in particular.

“They call me the Balay Lama here in America and I’m going to bring some of my fundamental education to you in the classroom... I am so excited to come and see you guys in Australia,” Candy enthused. She added that headlining Hair Expo 2018 in Melbourne was one of her greatest experiences.

Tabatha and Candy represent two of three major headliners for the event over the Queen’s birthday long weekend in June, with a third to be announced shortly. Anticipation is rising and ticket sales will be open in early March – blink and you’ll be booking and then as the event itself as it draws ever closer!

For more information visit www.hairexpoaustralia.com

INFEATURE

Gliding ghd’s all-new hot brush is a first for the revolutionary brand, changing the heat styling game once again.

E

lectrical styling juggernaut ghd are giving new meaning to Beyoncélevel, ‘I woke up like this’ hair, with the all-new ghd glide, a modern hot brush that tames and smooths dry hair quickly, efficiently and effortless, acting as the ideal solution to second day styling. The tool is limited edition.

The brush acts as your new styling obsession, while also becoming the perfect retail option for 2019, ensuring your clients can quickly style their hair after rolling out of bed. The hot brush glides through dry hair for elevated style in seconds, saving your clients time at home and making up precious time in the salon. “ghd glide restores the look of a salon blow-dry in seconds,” said ghd UK ambassador Zoe Irwin. “It’s wonderful for soft volume, beautiful sleek styling and I adore it for fringes too. Its beautiful simplicity makes it an incredible styling tool. Simply glide the brush through your hair to smooth waves and create sleekness with an airy texture. ghd glide is incredible for shaping your hair into a modern style really simply and quickly.”

The hot brush utilises ceramic technology with ioniser to heat the brush uniformly to the optimum 185°C styling temperature for healthier looking hair. The ioniser technology also restores balance back in the hair for smooth, glossy and frizz-free hair.

The tool incorporates high density shorter bristles combined with longer bristles to style large sections but also build natural movement, for a smooth, professional look.

Harnessing the client and the hairdresser’s dual need to create better hair on a shorter time limit, the ghd glide is committed to healthier, smoother, more efficient and, as the brand title would suggest, simply good hair, every day.

For more information visit www.ghdhair.com/au 30 INSTYLE

E G A IM

m – ll’s Color Zoo e w ld o G d in h talent be it alive. of stand-out r part to keep n u o o ti o c d le d se n a a , g s dream Presentin flect on the 90 re to s e rc fo we join

Photography by Milos Mlynarik, Hair by Daniel Lepore, Clare Dornauf, Maddison Gardener, Makeup by Kate Squires, Styling by Danielle Soglimbene, Production by Ida Almasi 32 INSTYLE

(clockwise) Fergus wears ASOS jacket, turtle neck and boots. Hair: Goldwell StyleSign Roughman, Goldwell StyleSign Mellogoo.

Elodie wears Camilla & Marc suit, Kate Sylvester turtle neck, stylist own shoes. Hair: Kerasilk Style Forming Shape Spray, Kerasilk Style Texturizing Finish Spray. Honor wears Trelise Cooper coat, ASOS sunglasses and bag, Zara shoes. Hair: Goldwell StyleSign Curl Splash, Goldwell Elumen Bl@all + Tq@all.

INSTYLE 33

Trelise Cooper jacket and skirt, Zara shoes. Hair: Goldwell StyleSign Big Finish, Goldwell Elumen VV@all + AB@9 + Pk@all.

34 INSTYLE

Trelise Cooper t-shirt, Kate Sylvester dress, Zara shoes. Hair: Goldwell StyleSign Texturizer, Goldwell StyleSign Naturally Full.

INSTYLE 35

Honor wears Kate Sylvester skirt, Hansen & Gretel jacket, G-Star shoes, Reliquia earrings. Hair: Goldwell Ultra Volume Dry Shampoo, Goldwell Elumen Bl@all + Tq@all. Fergus wears Neuw Denim jacket, ASOS shirt and trousers, Zara sneakers. Hair: Goldwell StyleSign Roughman, Goldwell Elumen RV@all.

36 INSTYLE

Fergus wears ASOS jacket and turtle neck.

Hair: Goldwell StyleSign Roughman, Goldwell StyleSign Mellogoo.

INSTYLE 37

Camilla and Marc suit, Kate Sylvester turtle neck, stylist own shoes. Hair: Kerasilk Style Texturizing Finish Spray,Goldwell StyleSign Lagoom Jam.

38 INSTYLE

Kate Sylvester skirt, Hansen & Gretel jacket, Reliquia earrings.

Hair: Goldwell StyleSign Power Whip, Goldwell Elumen Bl@all + Tq@all.

INSTYLE 39

INPROFILE

MADDISON GARDENER Senior Stylist

DANIEL LEPORE Owner and Artistic Director, The Palladeum

CLARE DORNAUF Principal Stylist, Convict Cutters

GOLDWELL COLOR ZOOM HEROES We caught up with Goldwell Color Zoom winners and the talented team behind the shoot to chat all things 90s nostalgia and their tips to staying inspired.

What’s your fav 90s track / TV show / movie?

DL: Red Hot Chilli Peppers - One Hot Minute MG: Clueless CD: Sex and the City

What are some 90s childhood memories?

DL: Hypercolor T-Shirts and Double Denim marble wash outfits.

MG: All the 90s music CD: Butterfly hair clips

40 INSTYLE

What couldn’t you live without?

DL: Coffee MG: Music CD: Google!

SHOOT HERO PRODUCTS Goldwell StyleSign Naturally Full Goldwell StyleSign Texturizer

DREAM TEAM ♥

How do you stay motivated and inspired?

DL: Working with creative people and constantly involving myself around fashion.

MG: My boss has been a major part in teaching us tools to keep feeling creative, motivated and to strive to learn more.

CD: I love to set myself goals that are big and small because I believe that having something to work towards is a big motivation in itself.

Switching to Timely was an easy decision Getting set up was so easy. There are no hidden costs. No contracts.

And they’re very transparent to deal with. — Dario Cotroneo, Dario Salon

Say yes, and we’ll take care of the rest.

Talk to us on (03) 8518 4957, or visit gettimely.com to get started.

WATCH NOW

INFEATURE

Coty’s NEW MAN Coty Beauty has appointed Max Amen as the new General Manager for Professional Beauty in Australia and New Zealand – spearheading professional brands Wella Professionals, OPI, System Professional, Nioxin and Sebastian Professional.

T

he Professional Brands at Coty have a new forthright and energetic leader to further illuminate a region with some of the best salons and stylists in the world.

For Max Amen it’s all about the passion and sharing an entrepreneurial mindset.

Max has over 15 years of experience across some of the largest beauty brands at national, regional and global levels in various categories including fragrance, makeup, nails, hair and skincare.

He joined COTY in 2016, taking a leading role in one of the biggest cosmetic mergers in history with Procter & Gamble, having also worked in Asia, the Middle East and Africa.

“Our purpose within Coty is to liberate and celebrate the diversity of your beauty and I truly believe that Australia and New Zealand have some of the world’s best stylists to do so. This has been reflected in the amazing award wins from around the globe, including Wella Professionals' International TrendVision Awards,” Max said.

We take some time with the man behind Coty’s fresh new face, to take a closer look behind how Max will continue to drive the Coty Professional Beauty division throughout 2019.

INSTYLE: Explain some strategies and developments you’ve already started to implement to enhance the experience for salon partners?

Max Amen: My first priority was to understand exactly where Wella Australia and New Zealand were as a market, from salon partners as a priority, to e-commerce and digital growth, and to identify clear targets and areas to prioritise.

I sat down with the leadership team to discuss their individual roles and business ambition, what works well and where they saw areas of strength and weakness. With this understanding, our existing world-class education program and new product launches will continue to proactively talk Wella day to day, driving new and existing faces into our Wella salons.

42 INSTYLE

IN: How have you seen the needs of small business changed and why and how will Wella continue to adapt to salon’s needs?

MA: The world of small business is constantly evolving. One of the major points of difference for salons comes in their service. With this in mind, Wella will continue to launch new products to excite both our stylists, clients and customers, such as the most recent launch of our new Koleston Perfect with ME+, the biggest tech innovation and colour launch in over 130 years.

IN: What key benefits partnering with Wella as a colour salon can customers enjoy? How will the new Koleston Perfect further energise the business of colour?

MA: Both in-salons via our education programs, and our rich competition and award schemes, such as Wella Trend Vision, we encourage our talent teams to push the boundaries on everything they do.

The new Koleston Perfect with ME+ is our purest colour yet, we are expecting great things! Our new ME+ technology will prove hugely beneficial to Australia and New Zealand as a region, and we anticipate our stylists will see great change in communicating these benefits to their clients in an ongoing capacity.

In addition to this, the Wella Professionals online community is in continuous growth in both the trade and consumer space. Wella have a wealth of digital expertise and an experienced social media team who understand the market, and who can offer individual support and advice at all levels. Our local Influencer Marketing program is one of the most successful in the business, with local activations in-salons often receiving global exposure.

IN: What are some of your key learnings from previous experience with B2B and the hairdressing industry?

MA: Like our salons, Wella need to think fast and must be prepared to reinvent ourselves constantly, placing our clients at the heart of everything we do. Having previously worked with partners who have been with Wella for more than 40 years (in Lebanon, for example) it is clear that these are the relationships which really make a difference and help to form the Wella family we are proud of today.

IN: Often people talk about a new journey within roles without addressing some existing concerns. What are some existing concerns and or challenges within Wella and how are they being addressed?

MA: My soul passion and belief is in further elevating the hairdressing industry from how it is currently perceived. We have seen these changes across other industries over the years via reality TV exposure (for example, chef and interiors industries),

lifestyle trends and digital amplification.

These are amazing examples of where creative industries have been given a fresh perspective and granted a new sense of pride and technical skill within their craft.

The hairdressing industry has all of the ingredients to achieve this status, and I believe Wella’s innovation and brand values to be a strong catalyst for this change.

Another venture for Wella and for our partners is how do we continue to adapt, grow and evolve in an ever-changing environment. Coty Inc. is a large, multinational business in comparison to many of our salon partners who benefit from increased commercial agility and flex in their own space. A way for Coty to relate and support this is our shared ethos of ‘think like a startup’, whereby we actively encourage employees to operate with an entrepreneurial mindset.

wealth of knowledge on products, as well as different services and techniques which can be accessed at any time.

In addition to this, we have our Salon Marketing website set up to help salons create bespoke materials and raise retail awareness in their salon.

Which ‘Plex are you using?

IN: What new initiatives in general could we expect to see in 2019?

MA: 2019 will bring some exciting innovation and new brand additions to the Wella portfolio. Colour will lead the conversation for the start of the year, with the launch of new Koleston Perfect with ME+, our #ASKFORWELLA and #StylistsDoItBetter campaigns and our ongoing partnership with Sydney Gay and Lesbian Mardi Gras – we will be off to a very vibrant start!

“I love the creativity IN: What do you IN: Wella always created about the of the salon industry love great engagement in salon industry as a whole, I love the professional salon and where do you market around colour and see some missing working with our awards like Trend Vision. opportunities? salon partners and Obviously these will MA: One of the stylists, and I love continue to be a focus but main reasons I Wella Colour and I is there a focus on retail came to Australia at all to assist salons believe that we have was to work with and make them better of the most a clear opportunity to some retailers? creative stylists elevate the industry in the business.

MA: Whilst many of Wella’s launches are globally led, Over recent years, with our stylists” we are seeing a significant Australia and difference in engagement by making these New Zealand talent have taken wins launches locally relevant. at International Trend Vision, worked The access we have to a vast database with some of the biggest fashion shows unique insight that can be relayed names and celebrities in the world to business partners. Knowledge is and built a reputation for themselves power, and with these insights we can that is sought-after and requested on a adapt global communication and product global scale. launches to be locally relevant to further I love the creativity of the salon increase traffic to our salons. industry as a whole, I love working with The launch of our new Koleston Perfect our salon partners and stylists, and I with ME+ is a great example of this of local love Wella Colour and I believe that we insight. The new ME+ technology targets have a clear opportunity to elevate the concerns such as hair damage and colour industry with our stylists, driving more fade, a common pain point for salons who clients into our salons to experience the may see their clients skip a colour service amazing Wella craftsmanship that exists over the summer months. in Australia and New Zealand.

In addition to this, amalgamating the 2018 identified great success in the wider Wella portfolio to work towards consumer space via a series of on the one goal – more vibrant colour – enables ground activations, this is where I us to offer a richer service across truly believe we will learn and grow. multiple products, from consultation to Wella Professionals already has a service, backwash and end purchase. prolific presence in the hair industry For instance, Wella Professionals latest that we are excited to build on. Expect care line, INVIGO is the perfect care a shift in what we are saying, who partner for Wella Colour. We also have we are speaking to and some unique our education platform which offers a adaptations to our dynamic industry.

Take the TrichoPlex challenge for just $69 You may just get a surprise and save yourself some money!

EVALUATION

KIT JUST

$69

Your Colour and Lightening Peace of Mind

02 9489 7776 sales@trichovedic.com.au trichovedic.com.au trichovedic @trichovedic

INSTYLE 43

INDESIGN

The New

Offering something boutique before boutique was a trend, the new Salon X is more intimate than ever – with tonality and heart from the boisterous personalities within to the softness of a handmade mecca of contrasts. We take a look inside this renovated A-list wonderland, writes Cameron Pine.

I

t’s Miami meets the gold detailing of an almost bygone luxury era.

Perfectly combining a cosy yet highly functional atmosphere with Paris glam and lots of colour, Salon X sports noticeable detail and luxury at every turn.

It’s little wonder why Salon X has an army of regulars many salons would be envious of. It’s part of the distinct William street Paddington community akin to the iconic establishments like Alimentari café next door, a unique café that adequately sums up the Paddington culture of guests with Palm Beach houses in the Summer and ski chalets in the Winter. Clearly Salon X is right on the money.

Guests can have the best of both too, as Alimentari brings food in as requested 44 INSTYLE

with a plate and cutlery just like they were dining next door at the café. When it comes to luxury you can’t skimp on the details and Salon X is miles ahead, and not just from a design perspective.

The more colourful new salon combines a touch of the marble and brass-gold fittings of its original fitout with touches of new everywhere you turn.

Here interior designer Marie Xydis has perfectly harmonised the existing with the new.

According to editorial queen and longterm passionate salon owner Renya Xydis, it’s important to update salons constantly now. “Clients like to feel like they are somewhere overseas, that they’ve had a real escape and they want it to feel personal,” she said.

“Clients constantly tell us that they love our salons because they can hide away and every room looks and feels different. They love how the salon has real soul."

Over two levels the salon juxtaposes the bold with the new. Every aspect has been designed to feel like a journey, interpreting a global influence into an Australian culture.

With a more bespoke, lounge room feeling upstairs leading onto a tiled terrace, the salon, unlike many terraces, blurs the boundaries between indoors and outdoors

– with outdoor spaces over both levels, staff staff and clients are immersed in the vibe that dreams are made of.

Renya wanted to give clients something special and hand-made with beautiful soft tones so that they always feel like wherever they sit that they are somewhere cosy with a close family. This is further realised by creating ‘personal style’ through two artists with work that is definitively different but still complementary, taking you on a real journey of the senses.

“Our aim was to create a more spacious, fun, fresh and colourful environment with a touch of glam,” said Marie. This was well-achieved by weaving materials with varying colours and textures with metallics.

Soft pink with hand-brushed art by Xela Studio, mixed with colour of the moment deep green, meet a highly dramatic staircase ‘La Palma’ Wallpaper by Catherine Martin. Amtico wooden floors paired with textured De Poortere carpet up the stairs evoke colour and creativity but also quality.

Leading Dulux paints, tiles by Italian brand DiLorenzo and a mix of luxurious timber and cane give a real resort feel by ‘detail joiners’. If you’re into interiors you’ll notice

there was no ‘cheap’ imitation shortcut anywhere in the salon by any stretch.

Taking more than six months to finalise the design concept, Marie and Renya and a team of creatives worked to utilise more space in the salon. They added an upstairs marble table for colour and some 'time out' while still incorporating a regal beauty room, with a host of beauty services for clients wanting it all. Operated solely by the one therapist, there is a distinct personal element to every salon service whereby both leading editorial stylists and coloursists come together and spend time with their client every step of the service.

“There are handpainted flowers we call the ‘Gucci room’ with lots of birds and butterflies for freedom mixed with beautiful florals, so that everywhere your eye goes you will see something different and special.”

RENYA XYDIS

The overall mood was played on contrasts – a true dialogue between taste and function and a meltdown of textures so that you really don’t feel like you’re in a salon. Salon X proves how an investment in property by also owning the premises creates great value when investing in quality and lasting design. In this case Renya and Marie are an inimitable creative pair, understanding each other to a point where the salon is akin to an island of colour with an atmosphere full of warm tonalities and personalities.

It’s not a big space, over two levels of approximately 80 square metres each.

Marie admits one of the biggest challenges of the design was managing the different trades so they weren’t working on top of each other which became rather difficult within such a detailed design.

“The wallpaper up the staircase is one of my favourite aspects of the salon as it blended all of the other elements together.

It’s interesting, exciting, warm and fresh all at once – just like the salon,” Renya said.

“There are hand-painted flowers we call the ‘Gucci room’ with lots of birds and butterflies for freedom mixed with beautiful florals, so that everywhere your eye goes you will see something different and special.”

From the entry to the outdoor, “Both salons (Salon X and Valonz) have distinct personalities, they are inviting, they ooze creativity, they sound and smell great and the staff are always ‘on’,” she said.

Renya likens the variation to the comparison that Valonz is the louder heartbeat but Salon X is more like backstage at fashion week – still energetic but with a more bespoke feel. “The new Salon is also much more feminine, softer and creative."

It was important to enhance the customer experience while retaining the spirit of a sprawling space where clients never feel rushed or part of a production line. Well-lit but without being bright and over-bearing, the salon has lighting overhead mixed with detail upon detailed pieces of wall lights, hanging lamps, pendants and little touches you’d expect from a top-tier hotel.

We are talking about the creative place for some of Australia’s leading hairdressers and Renya after-all, it was always going to be far from ordinary.

The new X really speaks to Renya’s penchant for the ornate and opulent – embracing the grandeur of the past with the beat of now. It then twists in a breath of Miami breeze and the same family-life you’d expect in a modern home. There’s no denying Salon X has had another chapter added to its rich history in hairdressing.

For more information visit www.valonz.com.au INSTYLE 45

INFEATURE

ZOOM CREW We hear from Australia’s 2018 Global Zoom exports - the takeaways, inspiration and life lessons they brought back from Toronto.

T

hree skilled hairdressers have been united in the experience of a lifetime as Goldwell Color Zoom Australian gold winners for 2018, as Daniel Lepore, Claire Dornauf and Maddison Gardener have travelled the globe for their talents.

The journey started behind the lens in creating their winning look, then as they took to the front of the room to receive their awards at the national event in Sydney, and then to Toronto Canada where they showed their work on an international stage at Global Zoom.

Here, the three winners share their professional learnings, creative motivations and their promoted goals for 2019, as harnessed from the exceptional trip.

DANIEL LEPORE

INSTYLE: What did you take away from the experience that you’ve learnt professionally?

DL: Working in an environment amongst creative people allowed me to see different stylists/artists techniques and incorporate them in our salon.

IN: What did you take away creatively?

DL: Creatively I have benefited as we can push the colour boundaries on our canvas of hair and we can gain knowledge from our fellow Goldwell competitors with new and creative ways to work with hair not in just colour but also in cutting and styling.

Maddison Gardener, Daniel Lepore and Clare Dornauf

IN: What do you love most about the Goldwell network?

DL: Goldwell is like one amazing big family. It doesn’t matter what country you’re from, everyone is so welcoming and you have an opportunity to create friendships from all around the world.

IN: Describe the overall experience?

Daniel Lepore and Justin Anderson DL: This is the fourth time I’ve been privileged IN: What inspires you most enough to compete in this amazing event, and for about travel? me each time the experience is different. The adrenalin pumps DL: Travel allows me to experience different cultures. Every through your body throughout the competition day all the way country and city has its quirks and I love immersing myself in the through to when you parade at the awards ceremony. hustle and bustle of it all.

IN: What was your favourite thing about Toronto?

DL: I loved Toronto, it’s one of the coolest cities in the word! With its diverse culture you have something for everyone. I particularly loved the distillery district and the Kensington market.

46 INSTYLE

IN: What did you take away from the event that inspires you to change in 2019?

DL: 2019 is going to be the year of change. The event has inspired me to push my creativity not just with hair but also in business.

CLARE DORNAUF

IN: What did you take away from the experience that you’ve learnt professionally?

CD: The journey that hairdressing can offer us is endless, especially if you embrace all of these opportunities as you never know where they can take you.

IN: What did you take away creatively?

CD: I was lucky to see the new Goldwell Remix collection brought to life on stage in Toronto. From that I’ve been able to take away the new fashion forecast for 2019 which is bold and vivacious colour with strong bold haircuts.

IN: Describe the overall experience?

CD: I was inspired from the beginning, driven to produce the standard of work worthy of a competition of such high calibre. The other entries were so fantastic that when the Australian winner was

Clare Dornauf

announced I was speechless. The build up to Toronto was so exciting. The salon and all our clients were 110 per cent supportive and the buzz it caused motivated the entire team of staff. It was such a wonderful opportunity and I am extremely grateful.

IN: What was your favourite thing about Toronto?

CD: Global Zoom! The event was incredible.

The parties were fabulous! Toronto itself was beautiful.

IN: What do you love most about the Goldwell network?

CD: I have had the pleasure of working in a Goldwell salon and thus being involved in the Goldwell family for many years.

Goldwell has given me many opportunities for abundant education and to compete in Global Zoom and other competitions. The Goldwell network in Tasmania is strong and inclusive and the continued support allows me to thrive.

IN: What inspires you most about travel?

CD: As I think is generally the case, I’m inspired to travel when I see others traveling or hear about their adventures.

I have several clients and friends who are as deeply in love with travel as I am, so I always love to hear about or witness their adventures. Often times on social media, I see a client or friend who’s in a place I find particularly appealing and think, 'WHERE IS THAT?! I want to go to there.' I then add that place to my list, especially if that client or friend raves about it.

IN: What did you take away from the event that inspires you to change in 2019?

CD: Global Zoom has shown me what amazing opportunities are out there for hairdressers and really enforced my drive to be the best I can be. To constantly be on top of the latest fashion, trends and techniques to ensure my clients get the best possible version of myself.

Maddison Gardener

MADDISON GARDENER

IN: What did you take away from the experience that you’ve learnt professionally?

MG: To double check my work, put the effort in and the results will show.

IN: What did you take away creatively?

MG: To simply be creative, play, mess, change, it all creates fun new things or you learn what not to do.

IN: Describe the overall experience?

MG: Inspiring, energising, humbling, motivating IN: What was your favourite thing about Toronto?

MG: Right before the competition started and everyone had high energy and the crowd was going wild and your heart was pumping… that was my favourite part.

IN: What do you love most about the Goldwell network?

MG: Everyone was so supportive, motivating, positive, fun and made the whole thing really comfortable for me.

IN: What inspires you most about travel?

MG: Seeing different cultures and the running of their city/country and how it differs to your own, and appreciating that.

IN: What did you take away from the event that inspires you to change in 2019?

MG: Push more, train more, practice more, more of everything, to better and refine my skills.

For more information visit www.goldwell.com.au INSTYLE 47

INHAIR T H E

L AT E S T

S A L O N

A R R I VA L S

KMS Style Color Raw Mocha - 1300 135 722 THEORIE Argan Oil Reforming Conditioner - 02 9666 3611 PURE ELEMENTS Marigold Harmonising Shampoo and Thyme & Clary Salt Water Spray - 03 9553 2142

NIOXIN Cleanser Shampoo - 02 9888 7666 REF Stockhom Sweden Curl Power - 03 9553 2142 NATULIQUE Hair Growth Conditioner - 03 8790 4230 ANGEL Iris Restorative Shampoo and Conditioner 02 8781 0123

SYSTEM PROFESSIONAL Luxe Oil Cream Elixir and Reconstructive Elixir –02 9888 7666

ALFAPARF MILANO Thermal Protector - 03 9336 2088 GOLDWELL STYLESIGN Creative Texture Texturizer 1300 135 722

AMARGAN Ultimate Curl - 0419 348 476 R+CO Sandcastle Dry Texture Crème – 1300 725 122 ORIBE Power Drops Color Preservation Booster 1300 725 122

WINDLE & MOODIE Nourishing Conditioner 1300 725 122

NATURAL LOOK Static Free Anti-Frizz Reconstructive Mask - 08 8300 1999

48 INSTYLE

INHAIR

AFFINAGE Clay Wax and Flexible Spray - 1800 804 757 SEBASTIAN Professional Shaper iD - 02 9888 7666 REF Stockhom Sweden Dry Shampoo - 03 9553 2142 NATURAL LOOK Static Free Anti-Frizz Shampoo 08 8300 1999

AVEDA Speed of Light Blow Dry Accelerator Spray 1800 292 069

AMERICAN CREW Fortifying Scalp Shampoo and Treatment - 02 8875 9700

12 REASONS Purple Shampoo - 02 9666 3611 AMARGAN Shine & Protect Spray - 0419 348 476 OMIT Head Powder and Head Scrub www.omitheadcare.com

REVLON PROFESSIONAL Style Masters Reset Dry Shampoo and Uniq 1 Green Tea Scent hair Treatment 1300 738 776 WINDLE & MOODIE Foundation Spray – 1300 725 122 WHITE SANDS Undercover Styling Spray and Smudge 03 9781 5615

INFUSE My Colour Treat - info@my-haircare.com OLAPLEX Hair Perfector - 1300 437 436 THEORIE Sage Charcoal Bamboo Detoxifying Hair Mask 02 9666 3611 INSTYLE 49

INHAIR

WELLA PROFESSIONALS Invigo Red Recharge Color Conditioner and Blonde Refreshing Shampoo 02 9888 7666

TIGI COPYRIGHT Custom Care Repair Shampoo and Repair Booster - 02 8376 7477

ALFAPARF MILANO Nutritive Low Shampoo 03 9336 2088

KMS Thermal Shape Shaping Blow Dry 1300 135 722

TRICHOVEDIC Blonde Toning Treatment Conditioner 02 9489 7776

ECO LAB Dry Shampoo – 1300 856 744 KMS Thermal Shape Quick Blow Dry - 1300 135 722 GOLDWELL Color Brilliance Serum Spray - 1300 135 722 DAVINES THE RENAISSANCE CIRCLE Extreme Repair Mask -07 3850 6200

WHITE SANDS Porosity The Fix - 03 9781 5615 BASE Rose Gold Shampoo and Conditioner 07 3386 0860

INFUSE My Colour Platinum Wash info@my-haircare.com

BHAVE Frizz Control - 1300 402 064 ALTERNA Caviar Anti-Aging Restructuring Bond Repair Masque and Leave-In Heat Protection Spray 02 9978 0666 50 INSTYLE

WATCH NOW

INHAIR

MALIBU C Swimmers Wellness Shampoo and Conditioner - 02 9666 3611

ECOCOCO Shampoo and Hair Treatment - 1800 625 387 PUREOLOGY Style + Protect Strength Cure Best Blonde Condition and Soft Finish Hairspray - 1300 659 359

DESIGN.ME Quickie Me Dry Shampoo Spray Dark 02 9666 3611

AFFINAGE Thermal Protectant (comes in Finishing Spray) - 1800 804 757

FUDGE PROFESSIONAL Cool Brunette Blue-Toning Shampoo - 1300 764 437

NATULIQUE Certified Organic Intensive Hair Mask 03 8790 4230

SCHWARZKOPF PROFESSIONAL BC Bonacure Collagen Volume Boost Whipped Conditioner and Hyaluronic Moisture Kick Curl Power 5 - 02 9978 0666

MOROCCANOIL Color Complete Protect and Prevent Spray and Color Continue Shampoo - 1300 956 735

ABYSSIAN Sunday Detox Exfoliating Shampoo and Superfood Recovery Shampoo - 1800 700 510 52 INSTYLE

WATCH NOW

Natural Woman

by LuminArt There is beauty in simplicity. We believe that every woman should have access to fantastic natural-looking colours to suit any day-to-day style.

D i s c o v e r m o r e AT

LUMINART.COM.AU

INFEATURE

From the

GROUND UP Beauty has become so much about discovering luxury and ‘instant results’ that we have forgotten how to connect with our bodies through ritualistic methods that make a difference to our overall health and our mindset. Valli from Melbourne’s Herbario proves that what comes from the earth and a bit of 'common sense' is all you need to navigate an over-complicated beauty industry, writes Cameron Pine.

J

ust like kombucha has been proven to do great things for your gut health and digestion for results we can’t always see, it’s now the same for just about everything we put into our bodies (often what we don’t see we tend to ignore) and beauty runs far deeper than just the skin. A mecca of knowledge and experience in natural medicine, Valli Shubere sparks a new level of knowledge that with time proves even more valuable to the overall concept of wellbeing and ageing. An hour with Valli and you’ll be shown the lost art of technique in beauty, be more inclined to say farewell to robotic treatments with unskilled practitioners, and welcome a new glow from the heart and soul to where the skin and body needs it most. From the mind outwards, and not just from the outside in.

While we can fill our bodies and faces with as many ‘wonder’ ingredients and products as possible – failing to understand and look after the overall wellbeing of your lymphatic system and what’s happening beneath the skin will only ever allow for temporary results. “Fuelling this quick-fix mentality that doesn’t address stress and tension from metabolic dysfunction and a myriad of other things that impact on your system, is this obsession with technology in beauty,” Valli said.

54 INSTYLE

The fast-fix mindset and the pace of our daily lives only wreaks havoc on our overall health so its no surprise Valli takes a look at her clients from the inside first, often diagnosing specific personality types and symptoms just by taking one look into her patients eyes. Valli can often tell if someone is an erratic sleeper and where they hold a lot of stress just from the first appointment, bringing new meaning to what’s written all over our face – chemical stress and oxidation and beauty as it should be.

So for me, as expected, when as per usual I raced in 7 minutes later than the appointment start time, all strung out from the previous appointment that ran over-time, the Melbourne storm that had just hit and almost rendered all Ubers useless – it was that obvious 'I lit up like a Christmas tree' of high-stress energy from the minute she saw me. But it’s what happened after this

INFEATURE

where the true magic happened – spurred by my constant want to be more aware and connected – for Valli this is the true success of a good beauty appointment – when two souls really understand what’s going on. So for us, a practitioner with more than 30 years of experience, meets a curious and inquisitive know-it-all – our conversations went far deeper than just the face – flooding with understanding and knowledge exchange that leaves you questioning how easily we are pumped with marketing jargon and technology claims that rarely have a direct impact on the overall health of our body and skin.

Common sense to me, it seems is not always so common and it's refreshing to visit a centre that goes back to the basics of what skin health really is, without focusing on another made up word for hydrating the skin, hair and body.

Firstly, Valli doesn’t believe in sensitive skin, rather it’s something we’ve been taught to understand about our skin reacting to different internal and/or environmental conditions. “Our skin is not sensitive, it is showing what’s going on with the body at a deeper level – yes there are allergens and pollutants that cause changes in the skin but we could go as far as saying everyone’s skin is sensitive. Sensitivity is just an accumulative effect in the body.”

“We are only sensitive because of all the chemicals in products and what we consume. However major brands have spent billions of marketing dollars with ranges targeted to sensitive skin when really all products should be created this way, with only what is necessary to calm and soothe and detoxify the skin,” she said.

And the years of ailments that have walked in and out of Herbario, Valli should know. Right on Chapel street, the store is like stepping into an emporium of natural medicine. Huge jars of herbs and teas for every concern possible - it’s easy to understand why Valli’s success stems from formulating all of the products on-site

herself with predominantly locally grown herbs and ingredients – moving abroad only for particular herbs and plants that may not grow well in our climate. Forced to take a deep breathe, it’s a welcome relief from the hustle outside.

Valli believes that a treatment should really put you in contact with yourself – and too often that ‘puffiness’ or red or swollen look aestheticians often make us think we need skin tightening or more severe treatments for is really just a buildup of fluid – something that a proper face treatment with lymphatic drainage can easily solve. And in saying that, Valli’s strength and touch through her fingers are

To really reap the benefits of what Valli has to offer you need to spend at least 90 minutes with her and arrive a little early for a proper ‘connection’ to ensure the sensorial aspect of the brand is truly appreciated.

It’s no wonder Herbario has become a bit of a ‘not so secret’ haunt of the industry’s beauty media – most specifically the long-term editors who have been around for a decade plus. These professionals have been inundated day after day with media jargon, terminology, promises and buzz words that at the end of the day can simply just make us become less connected with what’s really going on in our bodies. They come into Valli and leave with a sigh of relief in many ways that there’s somewhere they feel it’s all about them.

Innovation is what keeps us all growing but in many ways the idea of ‘beauty’ from a ritualistic and health sense needs to be brought back to the basics and there’s no denying we need more leaders like Valli with the passion and conviction to really stand up for what she believes in using alongside nothing more than knowledge and experience.

“There really is a systemic problem in beauty with so many new formulas all the time. If the formulas were simple and effective why do they need changing all the time? Why have we all become so conditioned to be receptive to the ‘new and improved’? I’ve been using the same formulas for 30 years – all from plants and herbs and all highly effective,” Valli said.

Herbario products are not designed from a marketing point of view but from the ideas behind reactivity and inflammation and the dozens of sinus cavities in our faces that often go unrecognised.

“The sinus is the airbag of the brain – they are supposed to be empty cavities, often they are inflamed and are not supposed to smash against the body. They also carry a lot of bacteria that many of us don’t realise affects our skin and the drainage in the face,” Valli said.

“Beauty takes people too far away from where they need to be. People respond to a proper consultation and to look at their lifestyle and health and where they may be toxic build-up rather than just what’s on the outside.” like a magicians hands – strength and with intent. It’s a far cry from an inexperienced therapist randomly rubbing products over your skin that merely do just that – sit on top of the skin and fail to achieve half the things we are promised, with or without technology. The same approach goes for hair – with an entire range developed with all-natural ingredients proving that once clients make the switch in one area they generally end up switching to Herbario in all aspects of their bathroom to their tea pot.

“People need to understand that the face muscles are the strongest in our body and circulation plays a massive role – the accumulative effect on our body always shows in our face,” Valli said.

INSTYLE 55

INFEATURE

Reading your face while touching your face and using a ‘drainage’ massage technique with true strength is one of Herbario’s signature lymphatic drainage and true sinus detox treatments.

“Beauty takes people too far away from where they need to be. I’m telling you to connect to you. People respond to a proper consultation and to look at their lifestyle and health and where they may be toxic build-up rather than just what’s on the outside,” Valli said.

In principal Valli doesn’t really sell, and it was a huge breath of fresh air lying on a table with an expert focused purely on a treatment that allowed for instant visible results and true disconnection. She drained so much fluid from my sinuses from the top down that my jawline and chin took on a new dimension of chiselled (to say I was impressed was an understatement).

Here many of us are thinking we’ve got excess skin or fat in our neck or jowls but it’s usually just fluid build-up from both rather ‘normal’ and some poor lifestyle habits. Our biggest lymphatic nodes and glands are all underneath the jawline. The treatment overall was also much less about what’s in it for me. I’ve too sat in many chairs with the constant downward pressure of the company more concerned with what you can do for them and not on the treatment. The old art of giving and not expecting something back – that’s Valli’s great gift.

Valli also encourages her clients to trust themselves more – if you know you have an issue or have sinus issues then you need to do something about it. “People notice symptoms but don’t always have a conscious awareness of why or what. This is why we don’t have many ‘one- off’ clients – once they come in once they usually come back a second time with a deeper understanding of what is really going on,” Valli said.

“Health isn’t valued enough until you don’t have it anymore.

Alternative medicine will always do much more long term than drugs or knives.”

“You have to detox in the night by massaging it out when cleansing – that’s good skincare. There really should be no difference with what is topical and what is edible.”

Believing that 70 per cent of the average product out there is water and the remaining 25-30 per cent chemical and minimal actives, maybe even 5 per cent actives at a stretch, Valli believes there is no better remedy than exercise and good food mixed with a healthy ritual for good skin.

It’s not all just about preaching this approach when seeing Valli either. She’s a truly perceptive soul who also gains insight from each client experience, that true exchange of energy we all search for but seems to become more and more elusive in a rushed and insincere world of marketing hype.

Yes, to create a successful clinic and storefront with an entire range of comprehensive products Valli needs longevity but she

also needs to use her ability to improvise and how she articulates her treatment to relate to the individual is truly remarkable.

“If I didn’t call it the face detox treatment I don’t know what else I would call it, and we are not just talking about chemical toxins (there are also those that naturally build-up in the body).”

I sat with tea soaked arm towels on my neck and face that truly penetrated into the skin (just like the tea we drink), which takes me to the point that Herbario also has a range of teas for detoxing and an ‘acid detox tea’ that eliminates the forever increasing acidity in our bodies from the every insurmuntable array of foods and drinks we consume.

Proof that it’s easier to achieve success with the right people by your side, Valli is blessed to work with her husband, often manning the store front and running the business while Valli is working magic in the treatment rooms. The overall environment is as if you are entering someone’s home such a refreshing change after many fancy spaces void of soul or true connection.

“You can’t have a clean body if you have a toxic mind, you also have to allow yourself to free your mind of these toxic emotional components, they grip your muscles and you need to let them go. We carry so much overload in the mind that it affects the body,” she said.

“We know how much it affects the body and we can’t always separate it but we can really work on the physical aspect too. This is why it is called holistic medicine where the body, mind and spirit is one.”

So for Herbario’s clients it’s just as much about the ritual and maintaining this approach at home, through the techniques Valli teaches to cleanse and an increased ability to understand your body.

In a world so fuelled by visual stimulation, Herbario, while an incredibly clean, uplifting and nurturing environment puts the focus where it should be – on the quality of what’s offered.

Valli also likes to call it ‘intentional ageing’ and loves to work with people who understand it and are truly happy with it and as such these returning clients talk to new prospective clients and it’s little wonder why Valli is usually booked out.

In an age and era of communication like now, ageing is function and let’s be more functional and stop carrying the accumulative effects many of us carry our whole lives.

What really is ageing? Ageing is as much about knowing yourself (strengths and weaknesses) and working with what you are susceptible to. We then realise that true beauty should better help us connect to our health. Just like any beauty destination clients can come in with an emergency problem too and Herbario can treat it, but its treating the real cause of what’s going on that takes tenacity, guts and determination – all qualities that Valli and her husband possess.

It’s not just what they tell you either – you just need to know how to ask.

For more information visit www.herbario.com.au

“Health isn’t valued enough until you don’t have it anymore.

Alternative medicine will always do much more long term than drugs or knives.”

56 INSTYLE

INFEATURE

Front

LINE

Hairdreams’ MicroLines hair extension system is on the forefront of hair thickening systems globally, imbuing women and men with confidence and real solutions when they face hair loss or thinning. The technology is constantly innovating itself, diversifying its portfolio and changing the hair loss game, and it’s time for Aussie salons to join the fray.

T

he MicroLines system by Hairdreams is celebrating 25 years of the revolutionary technology, with a recent admission into Australia.

The system has been revamped and revolutionised with modern technology for an innovative product that offers a true answer to those suffering from hair loss.

The system resembles a naturally grown hair look as closely as possible and makes swimming, exercise and other daily realities easy.

“I’ve been involved with wigs for quite awhile, I’ve been hairdressing for 43 years

and had a hairdressing salon for 7 years.

We do a lot of work with people with cancer and hair loss, and I knew there had to be another answer to people who have receding hair,” said Sharon Blake of Vivid Hair. “I did some research and found out

that there was something magnificent called MicroLines, which would be the answer to a lot of women’s prayers. With MicroLines you can attach it to hair and they can treat it like normal, it’s connected like a hair extension and it doesn’t damage anything.”

The technology benefits from a range of factors, including 100 per cent real hair used, and a healthy, silky, natural texture to the hair. The hair also utilises a patented attachment system with the Hairdreams Bondingring for secure and lasting integration. Aditionally, the technology offers a temporary attachment with clips.

“It’s a unique system and it’s the best quality hair in the world, its hand made and we can get custom made hair as well so there is a solution for 99 per cent of women’s problems with hair loss and hair thinning and we can come up with a solution for it,” Sharon added.

The MicroLines product is built by experts with handmade craftsmanship over a period of several weeks, uniquely and exclusive at the Hairdreams manufacturing facility for next-level quality hair. The result is 10 different basic options, as well as 400 additional options ensuring there is a solution for every client. The 3D technology also solves more complex client concerns, like specific bald spots. MicroLines is long-lasting and durable, and can be worn for up to two years, as well through several uses.

Clients travel far and wide to make use of the technology at Sharon’s salon, and it’s not difficult to see why. Over

25 years Hairdreams has perfected the technology, with the confidence, ease and longevity attributed to the client. The Hairdreams education program supports this technology with the necessary training, and the MicroLines Generation 2018 edition builds on their knowledge and experience for more comfort, smoother hair, an easier attachment process, more variety and a particularly natural look.

The updated generation also accounts for short hair looks all the way to longer hair looks, also utilising an innovative knotting technique for greater volume. There’s also greater variety in tone, with a two-toned Root Shadow look now added to the list.

While Hairdreams is a recent Aussie find it’s been winning fans the world over for decades, and MicroLines is a major part of its cult following. Offer your clients the solution they desperately crave and watch the positive effects on their emotional wellbeing and your salon’s bottom line.

For more information visit www.hairdreams.com/en-au INSTYLE 57

INHELTH

Real

REMEDIES

B

yron Bay based Oil Garden Ambassador Magdalena Roze, reveals how she stays sane all year with the power of essential oils along with other routines that are a part of her everyday.

Oil Garden sustainably sources the purest oils from the best growing conditions around the world, delivering simple yet innovative blends used for therapeutic treatments, skincare concerns and overall wellbeing.

ESSENTIAL OILS I love my essential oils.

They are a nourishing and effective way of gaining emotional and mental balance, especially after the hectic silly season.

There are so many beautiful scents but I particularly like the Refresh and Renew blend by Oil Garden.

With its citrus notes of lemongrass, lime, lemon and grapefruit it is so uplifting and a great way to refocus the mind for a new year. The Oil Garden Stress Relief Roll On is also great to keep in the handbag when you need a bit of zen during the day.

58 INSTYLE

With a New Year comes new inhibitions to feel your very best which may be the result of end of year burn out. Ignore the fad diets and quick fixes and incorporate natural remedies to make 2019 your best yet.

REAL FOOD Eating wholefoods does wonders. I don’t believe in punishing oneself with restrictions and diets, rather it’s about enjoying real food and making it a lifestyle. It’s worth going to your local farmer’s markets as the produce is much fresher and usually spray-free. It’s also nice to know the faces behind the food you eat.

GET PHYSICAL Find a physical activity you like so it’s not a chore. For me that is yoga because there’s a gentle strength to it. I love that it is just as much about the mind and spirit as it is about the body. I find that when I do it in the morning I take that positivity with me throughout the day.

HYDRATION STATION So much about getting that inner glow back is hydration. It’s boring but drinking plenty of filtered water is one of the best things you can do to gently flush away toxins and bring your skin back to life. I also swear by good fats like avocado, hemp oil and bone broth for healthy skin, hair and nails. Broth is particularly good for immunity and restoration. Natural oils like coconut, jojoba and rosehip also make great face moisturisers.

MEDITATE AWAY Meditation for 20 minutes just once a day is incredibly powerful for gaining clarity and energy. Even when you can’t ‘switch off’ the mind, no meditation is ever wasted! If it’s a little challenging guided meditation can be a good option too.

SELFLESS MOMENTS Staying healthy can be particularly difficult with kids as there’s so little time, but I find it’s really important to prioritise self-care, even just a few minutes a day. We’re no good to anyone if we can’t be kind to ourselves so try and make time for something the fills your cup whether it’s a walk, massage or cup up tea.

CHEF UP There’s nothing better than a home cooked meal and it helps to know what’s going in your meal. You don’t have to be a master chef; it’s all about baby steps. Start with simple things and you’ll find that the more you cook, the better you get which means you’ll cook more and so on. This naturally builds healthy, long-lasting habits which are key to long-term health.

For more information visit www.oilgarden.com.au

INHEALTH

BETTER THAN A PILL IV Vitamin Infusions and their immune boosting effects are hitting the mainstream and we have the 101 on how they can make you feel like your best self.

I

V drips deliver vitamins, minerals and amino acids directly to the body for maximum absorption and help restore its natural balance and nourishment on a cellular level.

Drip IV Australia has locations all over Australia and offers a range of Intravenous Vitamin Drips that are tailored to your individual health needs. Below is a list of vital vitamins offered as drips where you can select up to 3 to be infused at once for maximum wellness.

VITAMIN B This IV Vitamin B complex infusion contains a good dose of B vitamins B1, B2, B3, B5, and B6. Vitamin B is a master detoxifier, improves skin, hair, and nails, skin brightening, high dose antioxidants and has anti-aging benefits.

help combat superbugs and common viruses. Vitamin C is a cold and flu buster, perfect for travellers, improves immune health and mental clarity.

GLUTATHIONE Glutathione has been known to boost immune function, detoxify the liver, prevent oxidative cell damage, improve skin elasticity and produce a healthy glow. The drip can help brighten the way you look and feel while hydrating muscles and aids in muscle recovery, detoxes the liver and boosts immune function.

HYDROBOOST

VITAMIN C The Vitamin C infusion is a vitamin drip is designed to boost your immune system, containing high concentrates of Vitamin C to

This is perfect for those who need instant hydration versus having to drink 8 cups of water. Containing 1 litre of normal Saline or Lactated Ringer, which is an isotonic solution that has been a mainstay therapy for dehydration and detoxification in the ER for many conditions.

For more information visit www.dripiv.com.au

SILVER SCREEN ICE BLONDE Enhanced with Blue/Violet pigments to neutralise and counteract yellow and brassy tones, brightening blonde hair and adding tone to grey/white hair.

Enriched with Active Botanical Extracts , Argan Oil and Wheat Amino Acids. Free from Parabens, petroleum based products and ingredients that may harm the planet’s natural environment.

Vegan Friendly & Cruelty Free

With Argan Oil

WATCH NOW MADE IN AUSTRALIA | NATURALLook.coM.AU

C

O

Hair history in the making: Wella Professionals introduce their purest colour yet - Koleston Perfect with ME+ technologyTM Revolutionary colour without compromise.

L

O

Photography by Tim Ashton, hair styled by Frank Apostolopoulos Creative Director for Wella Professionals, hair coloured by Jack Morton Colour Director for Wella Professionals, makeup

by Kate Squires for Napoleon Perdis, fashion

by Danielle Soglimbene

Louise Olsen earringsÂ

U

R + C A R E

Reliquia earrings

Reliquia earrings

Louise Olsen earrings

INPROFILE

@frankapostolopoulos

@jackmortoncreative

CUT COLOUR

FRANK APOSTOLOPOULOS VS JACK MORTON Wella Professionals Creative Directors go head to head when it comes to care.

What are some hero products that clients can use to protect their colour in the summer months?

FA: The new INVIGO Nutri-Enrich range with Nutri-Enrich-Blend™ moisturises, nourishes and protects from damage. I recommend the Nutri Enrich mask for a quick post-sun burst of energy- you can see results in as little as five minutes with INVIGO’s super ingredients.

JM: INVIGO’s Color Brilliance Miracle BB Spray is just that… a miracle. It contains Histidine and Vitamin E help which controls the oxidation process, protecting your colour continuously and can be applied when needed without leaving a residue.

You both work in salons and do creative work. What does the salon give you that you miss when you are on set?

FA: My number one love is being in salon. Being away from the salon to do creative work is inspirational, but at the same time it creates a hunger to get back and deliver new inspiration to my team and clients.

What hair trends are you happy to see the back of?

FA: I really cringe over hair that looks over-done.

This year is all about youth, bounce and effortless glamour, keep it simple… less is more.

JM: Battered, over processed hair seemed to be acceptable for way too long and I can’t wait to see the results of Wella’s new Koleston Perfect with ME+ technology come into play in creating healthier hair.

JM: I really miss in depth conversation with my clients!

One to one time in the salon is a privilege and you really get to know someone which really helps steer their aesthetic.

What does 2019 have in store for you?

FA: For me and my team 2019 is all about ‘structure’, ‘rethinking’, and ‘reinventing’. My team is growing and I can’t wait to see everything that we have been planning come to life.

What do you love most about Melbourne?

FA: In one word- diversity. It has the power to put you in a difference place at different times to absorb, think and do things differently without judgement.

JM: I’m taking part in the online version of Wella’s Master Colour expert and also I’m in the middle of developing a course for Toni&Guy called Project Ü, based around building emotional intelligence and self-awareness in the workplace.

JM: It’s everything I love about London (where I am from) on a smaller, more liveable scale.

#ASKFORWELLA

INSTYLE 67

THE EDIT

Jules Tognini Founder lil’ off the top/Hair Expo Educator of the Year 2018

How would you describe your style aesthetic?

I love the un-done, raw, lived in, wearable, pre-owned feel.

Dance to your own rhythm and own it!

How is your home decorated?

An inner-city beach bungalow.

Where is your ultimate holiday destination?

With all the travelling I do for work, I feel like being home is a holiday. We have a little house down at Burleigh which is my happy place.

What’s your poison?

Every time I turn around there seems to be a new microbrewery or gin distillery opening up. I’m working my way through all of them.

What hair product/tool are you loving?

The lil’ off the top combs and fanny pack (scissor pouch) just landed and I’m currently losing my shit over them! So happy with how they turned out.

What piece of clothing can you not live without?

Nudie Jeans and Chuck Taylors What is the most attractive quality in a person?

Huggability... is that even a thing?

Dream car?

Unrealistic = G wagon Realistic = Defender How do you let loose after a long week?

A surf is always a good start to clear the head, hangs with the kiddies at the beach, a few sundowners on the point before dinner and to end it off, a touch of bad dancing at a live gig. BLISS. If you had to pick your last meal what would it be?

Pizza, pasta, risotto, bread, hot chips (how good are carbs?).

What are you currently listening to?

Every year I put compile a Spotify playlist and continually add to it over the year. I’ve been working on the 2019 one which is sounding so good. Have a listen on Spotify: Jules Tognini- ‘LOTT 2018’, ‘LOTT 2019’ 68 INSTYLE

WATCH NOW

THE EDIT

Hermiz Daniel Owner Hermiz Salon/2018 Victorian Hairdresser of the Year and Editor's Choice How would you describe your style aesthetic?

I would say that my style is current, I like seeing what is happening in the fashion world all the time.

Where is your ultimate holiday destination?

I’m a bit of a workaholic to honest, but I would say USA is my favourite and NYC is still on the bucket list.

What hair product/tool are you loving?

Elastic Force from System Professionals is amazing right now! I sell a lot of it and run out all the time.

Miracle Hair Treatment from ELEVEN Australia is always by my side.

What is the most attractive quality in a person?

Honesty Dream car?

Since my childhood I have always wanted a Jeep Wrangler because I used to have little toy cars and was obsessed with it.

How do you let loose after a long week?

I wish I could get loose... last time I did it got me in trouble!!

If you had to pick your last meal what would it be?

I’m not much of a foodie person, I eat to sustain myself and rarely eat purely for the taste! But if I had to choose it would be McDonalds.

What clothing brands do love?

I love Versace but I like to switch it up. Zara has amazing pieces sometimes!

What was your biggest accomplishment of 2018?

Victorian Hairdresser of the Year for Hair Expo second year in a row.

Who is your muse or inspiration?

Joey Scandizzo... hold on… you mean as in someone who is drop dead hot that I look up to? If so, then that won’t be Joey. Jokes... I look up to him in many different ways.

70 INSTYLE

WATCH NOW

DARE

E B O E T R CA FERENT

DIF

L O O C R U O Y P E E K Knock out orange & red tones from brunette hair instantly.

BANISH SS E N I S S BRA Erase damage & unwanted yellow tones in 1 wash.

Unique bond-building Opti-PLEX™ technology makes hair 85% stronger in just 1 use.

Unique bond-building Opti-PLEX™ technology reverses damage & makes hair 90% stronger in just 1 use.

BE YOUR COOLEST, DEEPEST BRUNETTE

BE YOUR WHITEST, BRIGHTEST BLONDE

Contact your Sabre Corporation Business Development Manager or call 1300 764 437 to find out more

Fudgehair

MY WAY

FEMME NOUVEAU NEIL CLEMINSON

Founder/Chief Technical Director at bhave Professional Hair Care

I love her effortless day-to-night style. For her cut I would take a bit of length off bringing it to just below the collar bone and cut a softer, concave layer. I would then shatter the ends to accentuate some softness near the bottom while at the same time break and even out the weight distribution to then create a softer, more natural ‘just got out of bed’ look.

For colour, I would go metallic copper by applying balayage through the mid-lengths and ends plus adding a few soft baby-lights through to the roots using a combination of the bhave 180 lift and load clear and bhave powdered violet lightener to clean out and create a textured effect by using two different strength developers. To create definition and depth to the colour, I would apply a light brown tint (bhave 360) to the base. To finish this look, I would use a small amount of bhave volumising foam at the roots and frizz control créme through the mid-lengths to ends then blast through with a hairdryer to create a soft finish.

MY WAY

STREET CRED BRAD NGATA

De Lorenzo Ambassador

I love the personalised tom-boy style with the great colours, it gives a cool street cred without trying too hard. The pants are cool with the plaid and I’m a fan of the slides I’d like to see the hair with a slightly deeper root shade, faded to the mid length, DL 7.23 on root with a 9.3 on the ends to brighten the overall shade. For the finish, I’d do a dropped wave with the hair, super relaxed with an undone textured using De Lorenzo Elements Quicks.

INBEAUTY

Photography by Tim Ashton, hair styled by Frank Apostolopoulos for Wella Professionals, hair coloured by Jack Morton for Wella Professionals, makeup

by Kate Squires for Napoleon Perdis

Lovely Lolita Kat Von D Beauty has launched the Lolita Capsule Collection, to complement the Everlasting Liquid Lipstick in the same shade. Lolita, an iconic chestnut rose, is the brand’s fast-selling and highest-rated colour of all time. In the new Lolita collection is the Eyeshadow Palette, Everlasting Glimmer Veil Liquid Lipstick and Ink Well Long-Wear Matte Eyeliner. www.katvondbeauty.com

Disney drop K-beauty brand Innisfree has teamed up with Disney to launch a Toy Story collection. The range includes 19 limited-edition skincare and beauty products, featuring all the fave characters including Woody and Buzz Lightyear . The innisfree x Disney collaboration landed in Aussie stores on January 1. www.innisfree.com/au

Beauty news

Light and hydration Cleansing goddess Any serious beauty buff will know the importance of a double cleanse, which is why Charlotte Tilbury has extended its skincare range with launch of its twostep Goddess Cleansing Ritual. The products include a coconut oil-based, glow-boosting cleanser and a purifying bamboo charcoal cleanser. The first step works to improve skin tone, nourish and moisturise, the second step helps to purify and detox. www.charlottetilbury.com/au

Endota has launched their first Light & Hydration studios in Perth, WA, and at Sydney International Airport. In Perth, the space offers facial and spa treatments for busy customers at 30 minutes and under. At the airport, travellers can boost their skin hydration levels prior to flying . Customers can also pick up curated travel product packs, which provide a range of benefits for various skincare concerns, including hydration, balance and protection. www.endotaspa.com.au

Fight blue light

Constant exposure to screens, a lack of natural light and not enough sleep can lead to premature wrinkles, dehydrated skin, and a dull complexion due to deregulation of the body’s internal biological clocks.

This is why Payot has launched its Blue Techni Liss range of skincare.

The range includes a plumping serum, day cream, day gel, regenerating night balm and renewing peel mask that help fight the effects of the impact of blue light on the skin. www.payot.com/AU/en

L'ORÉAL PROFESSIONNEL

I Choose

L’ORÉAL PRO L’Oréal Professionnel Colour Trophy and threetime winner of Australian Hairdresser of the Year, Damien Rinaldo of Boris the Cuttery, shares why he chooses L’Oréal Professionnel as the ultimate business partner.

1. Why do you choose to be with L’Oréal Professionnel and nobody else?

L’Oréal Professionnel has always had the highest quality colour available on the market. The science behind the products is second to none and they are always pioneering new technology which keeps us ahead of the competition and equipped to both create and develop the latest looks.

2. What business support does L’Oréal Professionnel offer you?

L’Oréal Professionnel keep us in touch with what's trending both locally and internationally on social media and enable us with the tools to drive the business in-salon and digitally to attract new customers. Offering great opportunities for my staff and I, including being able to complete a Colour Degree, shows a true investment in the salon's growth.

3. Creatively, how are you inspired by L’Oréal Professionnel?

The trend collections created internationally by L’Oréal Professionnel provide me and the team with inspiration to be able to create any look desired in-salon. The highly skilled local Education team that teach the staff how to interpret and execute the new trends, paired with the perfect product to craft it, is truly a winning combination that I trust. Working with a team that supports my artistry, makes me strive even more to deliver my best.

4. What do you love most about your partnership with L’Oréal Professionnel?

I have been with the company for 20 years and the business support I receive is incredible. Whether it be in-salon team training or traveling interstate or internationally for work, the support team are very approachable which makes our relationship feel like that of a family!

WATCH NOW

5. What marketing support does L’Oréal Professionnel provide that helps to drive clients into your salon?

Working on major campaigns like the Smartbond launch starring Dannii Minogue's blonde transformation, provided me with so many opportunities to leverage my involvement. Being part of such a collaboration expands the salons reach and profile in the consumer space.

6. What are some of the best opportunities you have been given with L’Oréal Professionnel?

I have been handed huge international opportunities that have made my career very exciting. I’ve been lucky enough to have travelled the world from Paris to Spain, even to India.

And I cannot forget the experience of winning the L’Oréal Professionnel Colour Trophy which was definitely a standout highlight and a huge stepping stone in my career.

I ♥ L’ORÉAL PRO INSTYLE 75

on i x e l p Com

PERFECTION

Don’t let sunshine, salt and swimming strip your skin. Keep your complexion in check with these summer beauty essentials.

76 INSTYLE

INBEAUTY

OPPOSITE PAGE ECO TAN Hempitan Body Tan Water Super Dark - 1300 596 118

ABOVE ALPHA-H Essential Skin Perfecting Moisturiser SPF 15 - 1800 659 777

LIBERTY BELLE Superstar SPF 50+ - 03 9826 9988

SKINSTITUT Multi-Active Mist - 02 9460 7559

LA CLINICA Firming Lift Caviar & Pearl Repair Eye Cream - 03 9799 8803

DERMALOGICA Solar Defense Booster SPF 50 - 1800 659 118

ESMI Loose Mineral Foundation - 1300 66 11 76 D’LUMIERE ESTHETIQUE Vitamin C Serum - 1300 070 144 MURAD Invisiblur Perfecting Shield - 1800 687 237 TAN INC Tan Eraser – www.taninc.com.au

ENVIRON BODY Profile Body Toning Gel - 1300 850 008 GENIE Million Dollar Mascara - 1800 860 513 INVISIBLE ZINC Tinted Daywear SPF30 Light - 1800 630 056 JANE IREDALE Pure Moist Lipstick in Jamie - 1300 850 008

ULTRACEUTICALS Ultra Brightening Serum - 02 9660 3066

SERUM FACTORY Pigmentation Blur Supercharged Serum - 02 4960 8980

DERMAVIDUALS Cover and Conceal - 02 9960 1300

GLO SKIN Beauty Refresh Facial Polish - 1800 808 993

PAYOT Crème No2 L’Originale - 02 9874 1166

ENDOTA ORGANICS Coconut Oil and Shea Butter Instant Tanner - 03 5971 8700

MARC JACOBS Omega Perfect Tan Bronzer - 02 8880 9446

INSTYLE 77

The Dark Naturalist Collection from Comfortel

INSIDE SALONS

TRENDING SALON STYLE

The Dark Naturalist

Make the switch to the dark side with an emphasis on a darker colour palette for the perfect moody backdrop. A natural look doesn’t have to be light all the time and by combining timber finishes with dark furniture and lush greenery, this ‘new black’ showcases an earthy look to the dark hue.

WORDS AND STYLING: LISA FELEPPA Snip Into Manly Vale, NSW @Snip.Into.Hairdressing

Cut & Colour Co Sydney, NSW @cutandcolourco

Nero Round Mirror www.comfortel.com.au

Lun Stool www.comfortel.com.au

Latte Coffee Cups

Artificial Plants www.kmart.com.au

C’ba Hair Capalaba, QLD www.cbahair.com.au Instyle Hair Liverpool, NSW www.instylehair.com.au Blast Black Footrest www.comfortel.com.au

The Cutting Division, Muster Point Mayfeild East, NSW www.musterpoint.com.au

DESIGNER TIP !

If you love th e look, bu t do n’t want to com mit to the w hole space, choo se feature w alls to crea te the m oody as thet ic that will instantly crea te sections or a dark sanctuar y (h ello was h ar ea). Simple indoor plan ts (fake or re al –no one will judge) an d na tural tim bers will be the fin ishing touch you need to complete the look.

Blake Salon Chair With Matte Black Base www.comfortel.com.au

DULUX TEXTURED PAINTS To break away from a full block colour paint, try Suede or Stone Paints to give a little texture to the walls for a more natural surface. www.dulux.com.au

Marmo Waiting Seat www.comfortel.com.au

Lisa Feleppa is the Brand Marketing Manager at Comfortel Salon Furniture.

For more inspiration on salon interior ideas go to comfortel.com.au or @comfortelfurniture on Facebook or Instagram.

78 INSTYLE

WATCH NOW

CLEANSING CONDITIONING STYLING SHAVE BEARD BODY SCENTS

depotmaletools.com.au

@depot_maletools_au Distributed by Conceptual Brands _ 1300 110 032

INSOCIAL

T R E N D S See what had people posting, hashtagging, repinning and liking with our round up of the top hair movements of 2018, as unveiled by the Pinterest 100: the fifth annual peek into the top trends people are dreaming about trying in the year ahead.

GL ASS HAI R

Pack the sea salt spray away – glass hair is having a moment. More than just high-shine, glass hair is so sleek and so glossy you can almost see your reflection in it.

Everyone from the likes of Kim K to Hailey Bieber have been seen sporting the trend.

BABY FR INGES AR E HIGHB R OW Baby fringes are big with ‘short fringes’ being pinned at an increase of 51 per cent.

This year the just-above-the-brow cut is only getting more popular, as seen on Emma Watson.

COLOU R CHAMELEON

It seems clients are still perplexed whether to be blonde or brunette, red or black, pink or purple. ‘What hair colour looks best on me?’ was the fourth most popular beauty search term, following ‘How to apply magnetic lashes’, ‘What is a lash lift?’ and ‘How to remove individual eyelashes’.

80 INSTYLE

67%

OF PARTICIPANTS IN A CLINICALLY SUPERVISED TRIAL

LIL AC LOVE

Prepare to see lots of lilac in 2019 – this pretty pastel hair colour trend is growing fast.

Searches for ‘lilac hair’ increased an incredible 1,077 per cent. Swedish actress Noomi Rapace rocked the look.

HOO R AY FO R GR EY

People are growing out their natural grey hair and letting that silver shine through, with searches for ‘going grey’ were up 879 per cent on Pinterest. It wasn’t only natural greys having a moment – celebs like Cardi B were seen rocking ashen locks.

EXPERIENCED A POSITIVE RESULT

INNO V

PATEATION NT

FSP

[Follicle Stimulation Program]

THE PROVEN TREATMENT FOR THINNING HAIR IN MEN & WOMEN *Result of 2014 medically supervised trial at the Knudsen Hair Transplantation Clinic Sydney

02 9489 7776 sales@trichovedic.com.au trichovedic.com.au trichovedic @trichovedic

LAKMÉ COLOUR

KERACTION COMPLEX Eugene Perma Professionnel welcome Keraction Complex, with nutriments extracted from the carob tree and all facets working towards the brand’s famous art of repair agenda.

The complex fortifies the hair shaft, prevents breakage and makes the hair softer and shinier. This manifests in personalised four keratin repair rituals in salon – Keratin for ultimate repair, Keratin Glow for shine and repair, Keratin Pulp for body and repair and Keratin Frizz Control for controlling waves.

Visit www.eki.com.au

Lakmé’s colour portfolio offers diverse colouring solutions, from grey coverage, to intense fashion shades, clean blondes, toning and application removal.

The brand is renowned for its high quality and standards, from research, care of hair health, application techniques, product designs, use of raw materials and system of formulation. With a passionate team behind it, the brand delivers sustainable, cruelty-free and eco-friendly colour.

Visit www.haircareaust.com

STICK IT

BLACKLIGHT

Glide Hair Tools has debuted Stick It, an alternative to clips that holds hair off the face, controls the hair when colouring, can be utilised for up styling and is useful for both braiding and cutting. The product comes in four pieces per pack and allows hairdresser to slide in the tool for a firm grip, ideal for the salon or the barbershop.

Visit www.glidehairtools.com.au

The latest tools, terms and technology ROSE GOLD TOOLS Iceman is debuting tools that are the ultimate trending tone, with Rose Gold Scissors and Thinners for precision cutting in the most aesthetically pleasing way. The tools are available in 5.5” scissors and 5.5” thinner, and newly arrived 6” and 6.5” scissors to suit any hairdresser’s personal requirements. The thinners allow hairdryers to trim any length of wet or dry hair, while micro serrated blades deliver a superior cut. The tools also offer offset handles, a removable finger rest and adjustable tension dial.

Visit wwwdatelinecity.com

Oligo Pro introduces Blacklight, a new blonding range to change the game with an Australian launch in February.

The technology provides premium lifting power and a 100 per cent vegan aftercare range. The range is infused with 11 Amino Acids for greater hair strength and hair surface reparation, while also improving smoothness and shine. Oligo Pro has a cult online following of hundreds of thousands of social media users, with a focus on both efficiency and artistry.

Visit www.salonsupport.com.au

HBS BASIN The HBS Basin is a portable salon basin with 10 minutes of pressurised water within a 25 liter water supply. The basin includes a ceramic cleansing bowl, stainless steel connections and a variable speed pump.

The basin caters to hairdressers who need a professional salon basin on-the-go, as built by qualified cabinet makers. The basin is complemented by the company’s portable workstation and colour bar as well, all of which arrive assembled.

Visit www.homebasedsalons.com.au

INFARED SERIES The Silver Bullet Infared Series is here for fast and gentle heat styling, with none of the damage. The collection includes the new Silver Bullet Titanium 230IR Vivid Infrared Curling Iron, new Silver Bullet Titanium 230IR Euphoria Infrared Hair Straightener and the popular Silver Bullet Titanium 230IR Elysium Infrared Hair Straightener. The tools slowly radiate heat for added moisture and shine. Titaniuminfused barrels and strips efficiently work on frizzy and unmanageable hair.

Visit www.datelinecity.com

KING TROLLEY Joiken have released the King Trolley, the pinnacle of salon equipment options to make your salon that much more efficient. The trolley incorporates a tray for an extended working space, with six removable trays, a flat top, easy rolling wheels, tray dividers in three of the trays and an overall heavy duty quality. Joiken is making your salon as productive as possible in 2019.

Contact 02 8781 0123

BLEACH BONUS Welcome the Blonde&Brunette Bleaching System from Alfaparf Milano for precise, tailored colour results.

The range of three specialised powders, in levels 7, 8 and 9, are designed for the starting base for ideal colour transformations, as anchored by the hero ingredient of customised white clay. The high lift formula uses chia seed oil for protection and strength, aiding colouring services that start at intense or dark colours.

Visit www.alfaparfmilano.com/en-AU

LITE BLONDE+ Affinage Professional introduce Lite Blonde+, which contains polyamino sugars to act as a dust free powder lightener. This ingredient protects and conditions hair while also achieving up to 9 levels of lift. The condensation production of sugars such as fructose, glucose, lactose and more keep the hair invigorated and supple, while dually strengthening and protecting against moisture loss during theservice. It also includes a rich mineral derived from Kaolinite clay to increase elasticity in hair.

Visit www.affinage.com.au

BLOWOUT BRUSHES

The latest tools, terms and technology QUOLINE Soft, effortless and tailored curls are now possible thanks to Quoline, which also straightens hair for touchable texture, all within an in-salon service and then at-home aftercare. Delivered

by Armino and distributed through EKI, the treatment offers detailed looks that you can personalise for your clients, with hair quality always front of mind.

Visit www.eki.com.au

The ideal brush for an effortless salon blow-dry is here thanks to WetBrush, which is offering the new Tourmaline Blowout Professional Hair Brushes, as equipped with a pointed handle to be used as a sectioning pin, making the hairdresser experience more convenient.

The vented tourmaline and ionic barrel maximises airflow, allowing for quicker drying, adding shine and reducing flyaways. Crimpled bristles ensure grip on the hair for a sleek finish. The brush set is available in three sizes.

Visit www.datelinecity.com

INFEATURE

FILTER FREE

With nearly 90,000 Instagram followers to their name, Sydney and Wollongong based salon Hair & Harlow is doing something right to land on newsfeeds Australia-wide and the secret may lie in their inspirational colour.

With Haircare Australia’s Spanish brand Lakmé supporting them and an insatiable ambition and skill in the colour sphere, the salon has mastered viral hairdressing in 2019, #nofilter necessary, writes Shannon Gaitz.

T

he duo behind the impressive Hair and Harlow brand, Amy Zikic and Justine Snelgrove, who grew their business from two salons to two locations and clients who travel for miles to see them, have individually been working with Lakmé for over a decade. With instinctive business skills and talent for colour, they knew to incorporate a brand and supplier they could trust into their salon when they started almost five years ago.

“Lakmé 100 per cent pushes us creatively, we have a great social media following, we pride ourselves on taking beautiful photos and beautiful photos come from beautiful finishes and beautiful colour work,” Amy said. “We really think we’re a package at Hair & Harlow and Lakmé helps us stay creative and do those things we can do as a brand. Our salon team with Lakmé is a great creative duo, we wouldn’t use anything else because we don’t think we could get the job done.”

The Lakmé colours have won global acclaim for not only their true to tone hues – and the Instagram shots this produces – but also for their commitment to sustainable, cruelty-free and eco-friendly beauty, with a diverse portfolio of grey coverage, intense fashion shades, clean blondes, toning and emphatic application removal.

“We’ve worked with the brand for quite a few years now and our favourite thing is that it’s so true to colour, it’s so long lasting and it’s such a beautiful colour in terms of application and timing,” Justine confirmed. “It’s a wonderful colour to work with and paint with, the creaminess and consistency of the colour has been a big part of creating our beautiful colour melts and colour blends.”

84 INSTYLE

Lakmé is built on the four pillars of professionalism, passion, inspiration and training, something the Hair & Harlow girls have experienced practically, with a Haircare Australia team that goes above and beyond to support their needs, product that @hairandharlow harnesses their creative impulses and education opportunities that have seen them tour nationally and overseas.

“We’ve had the most incredible 2018, we launched our Australian Hair & Harlow education tour with Haircare Australia at the end of 2017 and the following year sold out shows in every state in Australia. We event went to New Zealand," Amy said.

“Haircare Australia gave us an amazing platform to take our work to salons across the country. Our audiences know how much we support the brand, we give our heart and soul to it.”

“We are again travelling across Australia and New Zealand in 2019 for our Hair & Harlow Lakme education tour," she continued.

"We’ll also be flying to Barcelona with Haircare Australia to be guest artists at the Haircare Study Tour where we’ll also vist the Lakme headquarters where the colour is made” “It’s an amazing brand and it sparks a lot of interest and a lot of people like to see how we use the colours. They love to hear what we have to say about the formulas and the colours,” Justine agreed.

“Our clients love it because it’s long-lasting and when you talk about colour, for me it comes down to the knowledge behind the brand and understanding how to apply it, I think the way Lakmé colour moves in the hair is so beautiful,” Amy said. “We were recognised years ago for our creative balayage, we were one of the first salons to launch and educate the look, when you do freehand colour

LUXURY KERATIN

SMOOTHING TREATMENT CLASSIC AND NEW NATURAL APPLICATION

AMY AND JUSTINE'S FAVOURITE COLOUR HUES: Justine: What stands out to me about the colour is the toning range, their gloss colours, their 8/22s, their 10/22s, they're just very powerful, they¹re quick working and long lasting.

Amy: The hype at the moment is blondes, 10/22 and 10/20 in the gloss range are beautiful, we¹re also a big fan of mixing warm colour against our cool range, 9/60 and 10/20 to create that real beautiful balance for beige tones.

work the colour can move and drip, Lakmé allows us to mesh the colours together perfectly, so there’s no bleeding or lines.”

“The colour isn’t so watery that it moves on the hair and it’s the perfect consistency to be able to paint and blend tones, to create this free look,” she continued. “Hair

Supporting the Hair & Harlow blonde work is particularly important, with blondes providing a significant bulk of their viral Instagram-savvy looks and hashtags. Amy and Justine favour the brand’s gloss tones, and pairing warm and cool tones together for balanced beige, feeding into the trending hype of natural hues and inspirational blondes online and in salon. The colours allow them to be creative and satisfy clients simultaneously.

“We’re big fans of intermixing, we’re not scared to mix a warm with a cool tone or a copper with a gold and things like that, it’s amazing what you can do by mixing the colours together,” Amy said.

“We’re a real fan of being creative

CLASSIC

NEW NATURAL

• REPAIR & CONDITION • HUMIDITY PROOF • FRIZZ FREE • SMOOTH • INCREDIBLE SHINE • SUPER QUICK STYLING at the moment is lived-in and natural. If we didn’t use Lakmé we wouldn’t be able to create the looks that we do.”

The brand is also committed to prioritising the health and well-being of the hair, while also addressing every facet of the industry with innovative marketing and educational development. Haircare Australia suitably distributes the brand with its family-focused ethos and intense commitment to the Australian professional hair industry.

“The support from Haircare Australia is amazing, with everything under the one banner, we couldn’t do it without them,” Amy said. “We don’t see them as a supplier, we see them as a family basis and a community to help us grow and become successful educators.”

“They’re a phenomenal company to work with and be in partnership with,” Justine agreed. “The support they give us is amazing.”

with brands. The Lakmé colour is true to its tone and it does what it should do rather than having to go back a level.” Justine lauds the hues for being “very powerful, quick working and long lasting.”

With business savvy, educational know-how, creative and technical skills and the product and company support to back up these talents, it’s no wonder the Hair & Harlow star continues to rise. With perfect partners and limitless ambition, we’re not setting a limit on their success.

Discover the world of colour possibilities @lakmecolour @haircareaust.

For more information visit www.haircareaust.com

300ML & 1 LITRE SIZES AVAILABLE EVALUATION KIT

JUST $75

02 9489 7776 sales@trichovedic.com.au trichovedic.com.au trichovedic @trichovedic

INTRIBUTE

Vale ORIBE We pay tribute to an icon of the hair industry, Oribe Canales, who passed away too soon, leaving an inimitable legacy and a strong community and brand that will always remember him.

H

airdressing legend Oribe Canales has passed away, leaving behind a shocked and saddened industry and brand family, and an incomparable legacy. Oribe lost a battle with illness at the age of 62, after a four decade and much renowned career in the hair world.

Oribe was known for his self-titled luxury brand, his influence as a salon owner and as a hairdresser to the stars for decades.

Jennifer Lopez, Miley Cyrus, Naomi Campbell, Cindy Crawford and many other stars counted him as a trusted hair advisor (and, often, friend) and tributes have poured in from respected industry representatives and A-listers alike.

Oribe the brand is distributed in Australia through Rogue Beauty, and continues to influence, inform, educate and inspire the community, showing the power of Oribe Canales’ international reach. He has been heralded by famous clients for going beyond aesthetic brilliance, and helping to positively shape how they actually felt about themselves.

“Oribe was a giant in our industry, and his career transcended the fashion and beauty worlds,” said Rogue Beauty’s Jared Fisher.

“The enormous outpouring of grief since his passing is testament to how deeply loved and admired he was. All of us in the Oribe family will miss him immensely.”

A true icon whose mark is forever left with his loved ones, his brand and the world of hair at large, we pay tribute to a real legend and send our condolences to the whole Oribe family.

Rest in peace Oribe Canales.

86 INSTYLE

vx

MARRAKESH 1'-l.QURISH YOUR HAIR WITH NATU'R.§

Creates Curls, Waves and Smooth Hair TextureS

No parabens, sulphates, artificial dyes, phthalates, propylene glycol or harmful ingredients.

Vegan friendly.

No animal testing, Leaping Bunny certified.

WATCH NOW For further information or for your local distributor please contact Australian International Industries Distributor of Colour Placement Systems Unit 7c Scoresby Industry Park, 28 Janine Street Scoresby Vic 3179 Phone: 03 9764-2833 | www.aii.net.au | Email: info@aii.net.au follow us on facebook.com/AIIHAIRANDBEAUTY

#AIIHAIRBEAUTY

DARE TO DIS PAUL DARE

MIKEY FORSTER

What makes your salon innovative and disruptive?

Dare Hair has always strived for excellence, we do not rely on substandard outside education for our team, we have a very powerful weekly education program. teaching ALL aspects of the hairdressing craft. Dare trained staff to all understand how to cut hair not just do a haircut, this is sadly lacking in our Industry, education is being accelerated creating weak hairdressers. I don’t teach how to do a haircut but how to build a haircut from the understanding of the core fundamentals.

What makes your salon innovative and disruptive?

We follow current trends to stay innovative yet we also add our own ‘disco’ spin on things. The education our team is exposed to is some of the best in Australia which makes us leaders in our area. We love to look at what’s current, but we also have our own disco culture that is disruptively different in everything that we do. Yes, we like trends, but we will always stay true to ourselves and our individual client’s needs.

DARE HAIR

If you could change one thing about the industry what would it be?

To change the Industry you need to address the sub-standard education currently in place and educate the youth on how to be a powerful hairdressers to satisfy all clients.

Why did you choose to partner with the ANTI brand?

Dare hair partnered with ANTI as they have the same vision of education not just on hairdressing education but business and retail as well. I like the tribe they are trying to build with a community of like-minded hairdressers. Before taking on the brand I sat with Glenn Ruddle and Francesco Ruggerino and we immediately had a shared vision of the Industry now and where we want it to go.

BRAD RIXON RIXON HAIR

What makes your salon innovative and disruptive?

We value our people our culture and our morals. We challenge ourselves to not be ordinary and thrive on positive change in every aspect of the business which may be too much for some. We encourage strong individuality and look for constant growth without being dictated to how we should do things.

If you could change something about the industry what would it be? it be? would As hairdressers we need to value ourselves more and stop underselling our craft so we can be confident to charge what we arewe what worth. are worth.

This will Thisalso willhelp alsoto help encourage to encourage more more quality creatives quality creatives into ourinto industry. our industry.

The wayThe we way educate we educate at the core at needs the core to needs keep evolving to keep evolving and improving and improving to empower to empower young hairdressers young hairdressers to elevate to elevate their creativity their creativity and further and further their careers. their careers.

Why did you choose to partner with the ANTI brand?

Partnering with ANTI was easy. easy :It's Anan incredible incredible product, product, a great a socially great socially awareaware culture culture and ethos and ethos with amazing with amazing visionary visionary people behindbehind people the brandthe brand. say no Say more! no more!

HORSE MEAT DISCO

If you could change something about the industry what would it be?

I hate that if you’re big on social media, you’re put on this pedestal and you’re immediately considered more sought after then someone who isn’t as big on social media. I believe that some of the best hairdressers and work that I see created, come from people with a small following but what they have is a lot more experience in the industry.

Why did you choose to partner with the ANTI brand?

Product performance, packaging, smell. The support from the ANTI team and the welcoming family business feel we get from them works well with our brand and is in-line with the products and service we want to offer our clients.

“I hate that if you’re big on social media, you’re put on this pedestal and you’re immediately considered more sought after then someone who isn’t as big on social media.”

MIKEY FORSTER

ADAM CIACCIA AXIS HAIRDRESSING

What makes your salon innovative and disruptive?

Our modern approach to employing hairdressers, flexible remuneration structures and hours for all staff. Content marketing via YouTube was pretty out there when we first started it back in 2011.

If you could change something about the industry what would it be?

The general public perception that it’s not a genuine professional career and increase apprentice wages.

Why did you choose to partner with the ANTI brand?

Our brand values align

RUPT

INEXCLUSIVE Creating change involves acknowledgeing what we really want and expect as well as a unified opinion for change.

Here, disruptive brand ANTI collective’s salon clients share with us how mindset creates true leaders for the future of our industry.

STEVIE ENGLISH STEVIEENGLISH HAIR

What makes your salon innovative and disruptive?

Stevie English Hair was built on the idea that we are punk regal. As a salon, we love punk and our culture is antiestablishment but we keep the regal element because we create great hair. We have refined that over the years and after 11 years our salon has changed but the core identity has remained as beauty with an edge.

If you could change something about the industry what would it be?

I would change how the industry is positioned and seen in the public eye to entice the future generations in.

The disparity between males and females in pay and the reality that most of our icons are males, seems ridiculous considering most hairdressers are women.

Why did you choose to partner with the ANTI brand?

We love what the brand stands for, I love disruption and the idea that you should be different and anti-conformist. We have always tried to be that, within the confines of hairdressing but we need to see more individuality and leadership push through.

ADAM ALAMINE ROYALS HAIR

What makes your salon innovative and disruptive?

Royals is a socialist enterprise within a capitalist market and we thrive by constantly evolving and by truly growing as a team. It means that our team feel like partners and are quite invested in the success of the business.

If you could change something about the industry what would it be?

I’d love to see more accountability of unregistered mobile hairdressers and dodgy home salons that avoid their tax and GST obligations. I’d also like hairdressing as a career to be viewed more favourably and to have its image restored. That can only be done by weeding out the bad operators who don’t offer training, don’t pay super and don’t pay their staff properly.

Why did you choose to partner with the ANTI brand?

We partnered ANTI because Francesco promised to take me to Vegas where we’d re-create the weekend from the Hangover movie (just kidding. Kind of). We chose to go on this journey with ANTI because we believe in people. We’re anti corporate and we want to see the underdog win in a market saturated by big companies who have lost touch. Oh... And the products are very well made. So basically in order: 1. Vegas, 2. good people, 3. anti-corporate and 4. good products. That sums it up.

BRODIE LEE

ROKSTAR SALON

What makes your salon innovative and disruptive?

Rokstar pushes boundaries and changes the status quo. We are a successful business model built around a Gen Y team and stylists that have an insane work-life balance. We encourage individualism and embrace the Gen Y and millennial movement yet constantly strive for the next big thing as a team.

If you could change one thing about the industry what would it be?

For Hairdressers to work work together together more more to to better better ourselves ourselves and and lift lift hairdressers to the perception ‘your just a hairdresser’ outside of the work place.

Why did you choose to partner with the ANTI brand?

I love the concept, the simplicity and believe the products are the perfect fit for Rokstar.

“The quality of the ANTI products is unparalleled; from the unique formulation to the packaging it is luxurious and chic.”

AGATHA

AGATHA EPIC HAIR

What makes your salon innovative or disruptive?

EPIC Hair has remained competitive for over 18 years, in order to remain relevant the business has had to evolve with the changing environment. A collaborative team culture, continual education and training and trends and fashion keep us ahead.

If you could change one thing about the industry what would it be?

The impossible standards of beauty coupled with social media are influencing the way consumers live and want to live. I like to keep things simple and value face to face communication. Deregulation of the training industry also creates a lot of frustration for me as an employer.

Why did you choose to partner with the ANTI brand?

EPIC supports Australian and emerging brands, particularly those with a social and environment awareness. ANTI strives to empower consumers to nurture their own identity. As creative artists our goal is to accentuate and celebrate the beauty of each individual. Engaging with brands such an ANTI which has a strong social conscience aligns with our vision.

We are also honoured to partner with a brand that believes in us and are providing us the opportunity to collaborate at New York Fashion Week in 2019! The quality of the ANTI products is unparalleled;, from the unique formulation to the packaging, it is luxurious and chic.

INFEATURE

AUSTRALIA’S OWN Partnering with Haircare Australia is more than just taking a product line or several on board, it’s joining a family, building professional development and involving yourself and your salon in our national industry as a whole. Here we explain why.

H

aircare Australia is truly built by hairdressers to cater to our professional industry, with the professional hairdresser and salon front of mind and unrivalled business partnership and customer service offered to truly invest in the businesses they partner with.

The company offers exclusive, leading and salon-only brands such as Lakmé, Evo, Moroccanoil, Cloud Nine, Olaplex, Reuzel, Denman, Neuma, Verb and Mydentity, buoying them with social media and marketing initiatives fit for our modern industry.

The company was born over 50 years ago as created by founders Geoff and Jan Gauvin, with an initial commitment to the professional, wholesale market, and with a business made to service South Australia and the Northern Territory alone. With the addition of their sons, Garth, Ward and Brad, to the business, and a distribution growth nation-wide with now over 20 brands under the umbrella, the company became a major family affair. Soon they were importing to New Zealand and the United Kingdom as well, and manufacturing Evo, their own brand.

“Family has always been the centre-stone of Geoff and Jan’s efforts and I’m privileged to be their son and to be able to work in this business alongside of them, along with my two brothers Garth and Ward, but also the wonderful people who make up Haircare Australia,” Brad, international sales director for Evo, said.

“Family businesses are typically robust yet caring environments.

They’re less structured and less formal than corporates, but this allows us to be more dynamic, highly responsive and adaptive to evolving environments,” Garth, HCA marketing director and founder of Evo, added.

“We’re not bogged down by red tape or frivolous with resources, and most importantly for the hairdressing industry, we’re not faceless. 80 per cent of our suppliers are family run business - we are like one big family,” he continued. “Real industry innovation tends to come from small family businesses that have great success with the brands they develop, this has and will always be the case.

We travel the world sourcing the latest brands for the Australian hairdressing industry and so have been lucky enough to gain distribution of some incredible, innovative family-owned brands.”

The business has grown to employ over 200 staff across the company’s offices, warehouses, cash and carry shops and sales and education teams around Australia and in New Zealand. The company also debuted a new facility in 2016, anchoring the brand at its locational core in Adelaide and offering workshops, lectures, presentations and all operational requirements.

90 INSTYLE

“There have been so many people, both staff and clients, who have contributed to Haircare and supported our growth,” Garth said. “This is our way of giving back to each and every one – facilities for our clients and staff, whilst building our culture.

It’s also an opportunity to show how serious we are and how we’re really investing in what we’re doing. Not to mention, a great place to bring international guests and our core Australian customers. This industry is an extension of our family and we are so proud of it; we want to protect and grow it because it’s our livelihood and our security for the next generation.”

The company is proud to provide technical and creative support, and to aid in the professional development of their salons with leading education. Inspiring imagery, content and marketing support is also synonymous with the company while dynamic industry and network events define their culture as well.

“Education has and always will be a key priority for HCA. Our comprehensive education program is segmented into three parts: Core, Business and Professional Development, and Underground Education” explained Ward Gauvin, director of education and sales. “Core is dedicated to the more traditional, in-salon and studio-set education and looks to HCA’s ‘It’ brands (Lakmé, Evo, Cloud Nine, Evo Fabuloso Pro, Moroccanoil, Olaplex and Reuzel). The Business and Professional Development education offering focuses on the needs and goals of salon owners and stylists seeking opportunities to network, develop their business acumen and personal skills. The perfect starting point for young salon owners, entrepreneurs or long-time salon owners in need of new direction and a digital leg-up.

The Underground section was created to allow the industry to access the “untouchables”. This component offers individualised education by the likes of Hair & Harlow and Jules Tognini, and responds to the notable trend of ‘best-of-the-best’ in up close and personal environments.”

The brands fall under a curated portfolio of premium hair and beauty products, making waves across the country as propelled by Haircare Australia’s distinct business approach and family dynamic. Salons clients feel truly supported by a brand that treats them as a friend rather than a number.

Haircare Australia continues to consider their clients number one, providing top-tier service with a reliable, relatable smile in front of it. Aussie born and Aussie built, there’s truly no place like home when it comes to Haircare Australia.

For more information visit www.haircareaust.com

Officially Distributed by EKI Pty Ltd

PEACE

MINT

Superior Styling Range

Refreshing care for hair & scalp

ARIMINO – THE #1 HAIRSTYLING PRODUCT COMPANY IN JAPAN. WATCH NOW

Excelling in the art of repair,

THE KERATIN RANGE personalises the treatment process using keratin to fortify different hair types.

10%

SPECIAL DISCOUNT offer ends 28 Feb 2019

INSPIRE. CREATE. COLOUR YOUR MUSE.

PINK

RED

ORANGE

YELLOW

GREEN

BLUE

VIOLET

GRAY

BROWN

BEIGE

CLEAR

WHITE

Ultimate straightening.

Unbelievably soft, smooth hair.

THE CRYSTALLIZING

12 HIGHLY VIVID DIRECT COLOURS STRAIGHT SYSTEM PERFECTLY INTERMIXABLE FOR UNLIMITED COLOUR e u g e nEXPRESSION eperma-professionnel.com

10 rue James Watt- Bât. C/D- 93200 SAINT-DENIS – France

EKI is the official Australian distributor ofT Arimino, . + 3 3 ( 0Eugene ) 1 5 5 8 4Perma 6 0 0 0 and Shiseido Professional Hair Products.

For further information or an in salon training-demonstration-consultation, please call 02 9719 1418 or visit our website www.eki.com.au Mobile: 0404 831 488 | Email: ekihair@gmail.com or eric@eki.com.au Showroom and Office, Shop 1, 52 Lyons Road, Drummoyne, NSW 2047, Australia Salon and Training Centre, 83 Lyons Road, Drummoyne, NSW 2047, Australia

INFEATURE

Karmic

CATWALK A celebration of natural fashion, hair and beauty, and the Aussie talent that flourishes in those spheres, made its way to Queensland and Perth in November 2018, showcasing 55 ethical designers in two week-long events, and partnering with Natulique to master fashionable, and eco-friendly hair.

A

fter a successful 2017 launch, the 2018 event of Eco Fashion Week built on the important ideas of ecoconscious fashion, hair and beauty with events in two cities, an ideal we can all aspire to.

“The philosophy of the event was to change the perspective on fashion considering that the fashion industry is one of the largest polluters worldwide, not to mention one of the least ethical,” said Natulique hair director Claire Foote of Claire Hair Boutique. “Ethical Fashion Week Australia aimed to prove that eco fashion can be just as stylish as its fast fashion counterpart, while remaining socially and environmentally responsible.”

As founded by Zuhal Kuvan-Mills, who is also the visual artist and creator behind handmade organic haute couture label Green Embassy and organic textile maison Atelier Zuhal, the week doesn’t compromise on fashion in its pursuit of environmental kindness. Natulique have enjoyed a partnership with Zuhal and her labels since 2016, leading to the brand and Claire’s appointment backstage at these eco fashion weeks.

“We really like the concept of Zuhal’s vision, to reduce waste, be environmentally friendly, organic, ethical and support the Sea Shepherd Australia and Rainforest Rescue conservation organisations. The event expanded to two states last year to highlight the plight of the Great Barrier Reef, and the Daintree Rainforest in Queensland,” Claire said. “It also provides great exposure for Natulique and our hairdressing team backstage.”

92 INSTYLE

All styling products used were Natulique’s brand, and all stylists were from Natulique salons. In Queensland, Nicky Macleod, owner of Karmeleon Eco Hair, and Kelly Turner, of Who’s Your Hairdresser, worked on the looks backstage. In Perth, Alana Nelson, owner of Atone Wellness Hair, Jody Chapman, owner of Chapman’s Hair, and their respective teams, as well House of Hylo salon, Sharon Levy of Studio Organic, salon owners Jorge Viota and Erol Nafiz, Angela Frances Bradley of Urban Salon and Virginia Donovan of Brazilian Beauty Studio, took the reins.

The designers utilised innovative methods and materials to make a fashion-forward statement about environmental practices, such as Sylvia Calvo who designs using recycled coffee material, and other upcycling and eco-friendly every day materials that now light up the runway.

“Eco Fashion Week Australia collaborate with the designers, artists, activists, community, media, businesses and educational programs, as well as the local governments, to raise awareness for environmentally conscious fashion in Australia with global level,” Claire said. “The initiative that Kuhal has taken to implement Australia’s first and very own Eco fashion celebration strike a chord with designers, fashionistas and media alike.”

Sustainable fashion paired with organic hair and makeup is a way to look good, be creative and feel very good doing it – our proverbial and eco-conscious hats are off to this stellar initiative.

For more information visit www.natulique.com.au

Luxe LAUNCH P Welcome an all-new Pierre Haddad salon and the luxury design, service and product offering it promises. ierre Haddad Hair Management has added a luxury salon to their brand, with the allnew space at the opulent Hilton Sydney.

The salon now represents the only Pierre Haddad space in Sydney, and promises elegant, glamorous hair.

The franchise is built on Pierre Haddad’s inimitable legacy as a famous Sydney hairdresser, which now extends to his important salon brand and professional team. With luxury hair at its core, the salon also acts as a testament to Pierre as a person and a hairdresser, built in his memory and inspired by his professionalism, enthusiasm and talent.

The design of the salon, as well as its location, befit that opulent theme, with a grey marble staircase highlighting the grand entrance, and a beaded curtain transporting clients behind it to a luxury oasis. Gold

94 INSTYLE

SALON PROFILE

detailed mirrors, grey marbled walls and black leather chairs extend this opulence throughout the salon. The salon also boasts an entire column filled with Veuve Clicquot Champagne for guests to enjoy and to heighten their luxurious salon experience.

Another additional element of the salon is free WIFI for all guests, so that any busy client can maximise their time in the salon, a particularly important feature for a clientele hailing from Sydney’s frenetic city centre. The salon also has a wall entirely devoted to hair extensions.

More broadly, from a service perspective, the salon offers high-grade hair extensions, Latino hair straightening, charcoal relaxing treatments and Japanese thermal reconditioning, with these unique and specialised hair services making them a go-to destination for Sydney’s A-list, business-centric clientele.

“Our vast range of virgin Russian hair extensions is what sets us aside from other hair salons,” Carole Haddad said. “We also specialise in colour correction and keratin treatments, distributing and training other hair salons nationwide for the last sox years on our technique of hair extensions and keratin. Moving forward and without revealing too much, we want to introduce a range of wigs and designer haircare in the coming year.”

An emotive aspect of the salon is the entrance artwork that pays tribute to Pierre, as created by graffiti and airbrush Artist, DC Willans. The artwork combines photo realism with pop art in a beautiful recreation of Pierre, as well as quotes from his book.

Centred around the values of luxury hair, specialised client service and a legacy of one of Australia’s famous hairdressing figures, Pierre Haddad Hair Management at the Hilton Hotel in Sydney provides a haven in the city centre, a getaway you can’t refuse and a personal ode to a hairdressing great.

For more information visit www.pierrehaddad.com INSTYLE 95

INCOLLECTION

Simplicity Sally Brooks’ Simplicity draws you in and knocks you down all in one breathless, awe-inspiring glance.

WINNING BRITISH HAIRDRESSER of the Year at the Hairdressers Journal International’s British Hairdressing Awards amongst a highly competitive field comes down to technical brilliance, inimitable talent and a concept that cuts through the noise.

For 2018 winner Sally Brooks that concept was Simplicity.

“This collection is all about the beauty of simplicity – the shoot day had a really organic feel where it was about capturing a moment of natural beauty and effortless style,” Sally explained. “I wanted the hair to breathe, working with natural undertones in the hair colour and simple textures that are not overworked, allowing each picture to have a beautiful moment of simplicity.”

The images each utilised the same white linen dress transformed to suit each model, emotion and aesthetic, all shot against a muted grey backdrop with saturated photography and glowing, natural beauty choices. Each model’s raw beauty, diversity and aesthetic was focused on, with a dream-like quality to the overall images that made the finished looks painting-like. “This collection is about all the elements working together and capturing simplicity at its best,” Sally confirmed.

Allow these images to inspire you.

CREDITS Hair: Sally Brooks at Brooks & Brooks, London Makeup: Lan Nguyen-Grealis Styling: Ann Shore Photographs: Jenny Hands 96 INSTYLE

INCOLLECTION

INSTYLE 97

INCOLLECTION

98 INSTYLE

INCOLLECTION

INSTYLE 99

INCOLLECTION

100 INSTYLE

INCOLLECTION

INSTYLE 101

INFEATURE

Swell times for

BRAZILIAN

BUSINESS Swell Beauty Sydney was established two years ago by Nival Ferreira and his business partner and cousin Humberto Povoa. Since then the Brazilian duo have been tending to the tresses of their loyal South American clients and Rosebery locals, writes Michelle Ruzzene.

A

trip to Swell is like stepping into the home of a long lost amigo –a champagne cork is popped and platters of food are offered. Manager Gabby Bretz meets clients as they walk up the stairs, into the recently renovated, second-storey space where they are greeted with a chic-looking salon floor.

Exposed brick walls, floorboards, exposed ceiling beams, pipe wall shelves and black and copper pendant lights all complement the grey and black chairs and basins to give the salon a true industrial feel.

Gabby explained the renovation was completed to suit the local surrounding area.

“We wanted the salon to fit in with the area we are in, and since Rosebery and Alexandria have that warehouse feel with lots of cafes, restaurants and local breweries, we went for an industrial vibe,” she said.

“The building itself is nestled on a busy road but we fortunate enough to have a view of a back street lined with trees which offer a tranquil, peaceful feel.”

Nival, who has been in the hair business for more than 22 years, used to have Brazilian stars and WAGs regularly visit his own in Sao Paulo where he worked alongside a team of 25 staff from hairstylists to beauticians.

But something was missing from his life, so he decided to come to Australia for six months where his cousin Humberto was living and improve his English.

The rest, as they say, is history.

102 INSTYLE

Swell Beauty Sydney was soon established and the two focused on transferring their skills and experience to the Australian market.

The currently have seven staff and are still on the hunt for more professionals to join the team as the business grows.

The salon has a full menu of hair offerings, with blonde services being their speciality.

Their signature treatment is the Foils Package which includes foils, toner, Wella Professionals hair treatment, cut and blow-dry.

“We are also well-known for our hair treatments and IPL (laser hair removal),” Gabby said.

“We’re not just a hair salon, we are a beauty destination.”

Beauty services available at Swell include hair removal, e-light skin rejuvenation, microdermabrasion, eyelash extensions and deluxe facials.

Look out for future expansion – Gabby said Swell was already on the hunt for further spaces.

“We are a bunch of talented professionals, each with its specialisation and together we bring the best services to Sydney, and in the near future, to Melbourne and Brisbane,” she said.

For more information visit www.swellbeautysydney.com.au

INBUSINESS

KICKING GOALS It’s a new year and we’re feeling fresh and ready for a fantastic year ahead! To make sure that’s exactly how it turns out we’ve got some tips on setting goals and how to plan to ensure you achieve them, writes Anna Koot.

HAVE GOALS

LONG TERM PLANNING

Setting goals helps you to plan, prioritise and focus your time. Goals also help you to reflect on your success as you see progress on what you’re aiming to achieve. They can be short or long term, and in fact it can be useful and motivating to break down a long term goal into shorter goals or milestones to achieve along the way.

Turn your goals into a long term plan of how you’re going to get there. This will help you ensure you’re working on the right things to move you in the right direction. As the saying goes, a goal without a plan is just a dream.

YOUR VISION AND STRATEGY

Look at how you’re currently performing in relation to each of your goals and determine what you’ll need to do to achieve them. Use the reporting tools you have available to you. For instance your salon and spa software should have your key business metrics and social media tools will give you reports on the success of your social media activity. You might have to do some extra research too, for example, talking to your staff, business partners or accountant.

To develop your goals, you first need to determine your overall vision and strategy for what you want to achieve long term. Basically, think of two or three things you’d like to do in the next one, two or five years to improve your business. This will give you direction on how to spend your time.

SET GOALS There’s a reason SMART goals are talked about everywhere. This goal setting framework is simple and effective, especially for larger projects.

Specific: Your goal should be clearly defined and easy to understand. For example, if you want to improve your rebooking rate, do you need to do this across all your services or only some?

Measurable: You need to know when you’ve achieved your goal or how you’re progressing towards it. For example, if your rebooking rate is 40 per cent and you want it to be 60 per cent.

Agreed upon: Get agreement on your goal with everyone who needs to be involved in helping to achieve it. This could be your salon manager, your team, and your business coach.

Realistic: Make sure your goal is achievable with the resources, knowledge and time you have available. Putting unrealistic pressure on yourself to get more done rarely ends in goals being achieved.

Time-based: Set a realistic timeframe to achieve your goal. This should allow you enough time to achieve the goal but not too much time that it causes you to lose focus on the goal.

FIND YOUR STARTING POINT

BREAK IT DOWN Once you know what your starting point is, you can start to see what you need to change, stop or introduce for you to achieve your goals. Turn this into a series of tasks or projects. For example, if your goal is to be able to hire another stylist, you need to ensure you will have the client base, income, and resources such as space to support that stylist.

PUT IN A TIMELINE Spread the actions throughout the time frame you have chosen.

When it comes to bigger projects, make sure you break them down into individual tasks with shorter time frames. It’ll make the project seem more achievable and allow you to complete part of the project even if you only have half an hour to spare. Now you have a monthly plan so you can work towards your goal over the year, rather than become overwhelmed with how you’ll achieve your big goals.

WRITE DOWN YOUR GOALS

DAILY PLANNING

Once you’ve established your goals, write them down and put them on display somewhere prominent. You should have a constant reminder of what you’re working towards. This could be on your wall as a poster, stuck to your fridge or the background on your devices!

As well as planning for the long term, it’s important to plan each day to ensure you have time to work on your long term goals. It’s easy to get stuck in the day-to-day so having a daily task list or planner is a helpful tool.

So now’s the time to sit down, start setting your goals and plan on how you’ll achieve them. Use this as a guide to help you through the process and we wish you all the best for the year!

PLANNING PROCESS Having your goals in place makes planning much easier. It’s tempting to jump right in and start doing things, however taking the time to organise and plan is a really important part of time management. Research shows that when you have a plan, you’re less likely to procrastinate and more likely to get things done.

Anna Koot is a Marketing Executive at Kitomba Salon & Spa Software. To learn more about what Kitomba can do for your business, visit www.kitomba.com or call 1800 161 101.

INSTYLE 103

INBUSINESS

APP-DAPTATION Reinvigorating the in-salon consultation, Timely has launched the revolutionary new Consult app for Hair Salons, writes Tracey Lydiard.

THE CONSULTATION TOUR 10 cities, in 2 countries, over 48 days. We teamed up with Dario Cotroneo from DCI Education to talk about the importance of client consultations, and bring salon owners a consultation app that they can use for free on their iPad and iPhone.

Dario spoke about much more than our new app - he delved into the chemical processes taking place in our brains, the mindset of clients, and how this affects expectations and reactions in the salon.

Hundreds of audience members left the seminar excited and energised, especially with the reveal of the new Consult for Hair Salons app that many attendees are already using in their salons.

Perfect your client consultations It’s proven that a great client consultation process can protect your business’ brand, reputation, and bottom line. Our solution?

Consult for Hair Salons.

Consult for Hair Salons is our game-changing free app for the hair industry. It provides valuable insights into your client and their expectations, ensuring you’re both on the same page before you begin. Plus, you’ll gain the confidence to explore your creativity with peace of mind.

104 INSTYLE

Consult is free to use and available to everybody, but Timely customers have the option to upload their consultation documents directly to their client profiles in Timely, for an even better consultation experience

DESIGNED AND TESTED BY PEOPLE LIKE YOU To ensure we’ve built something that you’ll like and use, we teamed up with industry expert and hair educator, Dario Cotroneo to help design the forms. We also tested it with clients just like yours. It doesn’t matter what size your business is or who your clients are – Consult was created with your business in mind.

Thousands of consultations have already been made through Consult, and salons are reaping the benefits. If refunds or re-dos are being demanded at no fault of the stylist, the consultation document is there to fall back on.

Like many salon admin tasks, the future is digital. With the free Consult app, your clients can fill out consultation forms on iPads or iPhones, and this information uploaded to the client’s profile stored safely in the cloud. If you use the Timely iPhone or iPad app, before and after photos can be taken, and those uploaded alongside the consultation form. It’s seamless and simple. A perfect client experience, with no room for complaints.

www.gettimely.com

INBUSINESS

DESIGN THINKING New year, new you? Yeah alright, we’re all sick and tired of seeing that headline, but there’s truth in the idea that that the new year can be a good time to pause and reflect, writes Jo Burgess.

I

nstead of setting resolutions for 2019, consider taking a fresh approach by applying design thinking to your business and your life.

Design thinking is about solving problems in a creative way. All great innovators use design thinking. Brands ranging from Tesla to Dyson to Olaplex have identified a problem and flipped it on its head to create a solution that has taken the world by storm.

This technique isn’t just for the likes of product companies and designer-types – it can also be used to solve personal problems, and create and build your future. Read on to discover how to draw inspiration from the movers and shakers, and apply design thinking to your life.

UNDERSTAND THE PROCESS Whether you realize it or not, you already use design thinking in the salon every day. After all, it takes more than just a knowledge of how to wield a pair of scissors to create the perfect style. Empathy and understanding are essential to creating a cut and colour that will blow your client away.

Think about it: would you give a time-poor curly-haired beauty a sleek bob? No. Would you go for a light ash blonde if your client swims laps every morning at their local pool? Absolutely not. You tailor your approach according to your clients’ lifestyles, and when the result is a happy client, that’s design thinking at its best.

KNOW YOURSELF Let’s start out by taking a long, hard look in the mirror. The starting point for this journey is understanding where you’re at – professionally, mentally, physically, relationship-wise – so you can envision where you’re going next.

Ask yourself some tricky questions. When was the last time you felt really happy? What makes you smile and laugh? What do you wish you’d never have to do again? Dig deep, and don’t get caught up in clichés like “what are you passionate about?” This is all about your day-to-day experiences and emotions.

REFRAME PROBLEMS This is where design thinking can really work its magic on your life.

It’s easy to dwell on your problems, and we’ve all been caught in a

feedback loop of negativity at one point or another in our lives. This is your chance to flip these issues on their head and turn them into something positive.

Remember, some things will never change, but you can change the way you think about them! By examining things from a new angle, you’ll start to see new opportunities materializing before your very eyes.

START DREAMING Yasss, here’s the fun part! Dream up a few different (five or ten-year) scenarios for your life. Start with three options – including one that is in line with your current direction and goals, one that is something you’d do if money wasn’t a factor, and one that falls somewhere in between.

Be careful about having too many choices, otherwise you’ll find yourself with indecision paralysis. FOMO is also a killer at a time like this, so try not to take on board other people’s ideas of success!

After all, being Insta-famous is rarely as glamourous as it looks from the outside.

TEST IT OUT Now you’ve got some idea of what the future might hold, it’s time to test the waters. If you’re thinking of opening a second salon, talk to a few people who have done just that and learn from their experience. If you’re considering changing up your software and embracing cloud technology, reach out to the best in the biz for a free demo to see how all the latest tech can transform your business.

Take the time to reflect on your experiences and figure what you did and didn’t like. This will help you hone in on your goals and make a final decision on whether they are the right ones to peruse in your business and in your life as a whole.

To find out more about how to apply design a life you love visit www.shortcuts.com.au/lovelife

Jo Burgess is a co-founder and the VP of Evolution at Shortcuts.

As one of the key visionaries of this industry-leading brand, Jo has seen many technological innovations since she first installed Shortcuts in her salon 25 years ago.

INSTYLE 105

ADVERTISERS ARTEGO AUSTRALIA. . . . . . . . . . . . . . . . . . . . . . . . . OBC BHAVE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25 BIZCOVER. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27 COMFORTEL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31 DEPOT. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 79 EKSPERIENCE BY REVLON PROFESSIONAL. . . . . . . 51 ETHICAL BRANDS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 93 FUDGE PROFESSIONAL . . . . . . . . . . . . . . . . . . . . . . . . 71 GHD HAIR. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 & 9 GOLDWELL. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 & 7 HAIR EXPO. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12 HAIRDREAMS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . IBC JOICO. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 JUUCE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 KEVIN.MURPHY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 69 LAKMÉ. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 & 5 L'ORÉAL PROFESSIONNEL. . . . . . . . . . . . . . . . . . . . . . 75 MARRAKESH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 87 NATULIQUE AUSTRALIA . . . . . . . . . . . . . . . . . . . . . . . 23 NATURAL LOOK . . . . . . . . . . . . . . . . . . . . . . . . . . . 53, 59 SHISEIDO PROFESSIONAL. . . . . . . . . . . . . . . . . . . . . . 91 TIMELY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41 TRICHOVEDIC . . . . . . . . . . . . . . . . . . . . . . . . . . 43, 81, 85 WELLA PROFESSIONALS. . . . . . . . . . . COVER, IFC & 3

Hair: Sally Brooks at Brooks & Brooks, London Make-up: Lan Nguyen-Grealis Styling: Ann Shore Photographs: Jenny Hands 106 INSTYLE

WATCH NOW

LEARN MORE 1 800 972 141 www.hairdreams.com | info.au@hairandsoul.com.sg

WATCH NOW