Shop. Learn. Compete. Connect.
12 & 13 JUNE 2022 CARRIAGEWORKS SYDNEY YOUR GUIDE TO
Australia’s biggest hairdressing industry event
www.hairfestival.com.au FREE MarketPlace | REALtalk Business Forum | Education Sessions | Competitions | Wonderland BROUGHT TO YOU BY:
SUPPORTED BY:
@HairFestivalAustralia @hair_festival
SPONSORS.
2 - Hair Festival 2022
WELCOME.
We have finally made it to the industry’s biggest celebration of hair. Through collective spirit and commitment, we have arrived after a few years of tumultuous restrictions that left us state by state in a scenario of complete uncertainty and separation.
ALL I CAN say is thank you to everyone who has supported the concept of Hair Festival and what we have worked hard to bring to the industry despite a very challenging time to commit. Amongst a massive era of separation – we are now all here to connect. The team at INSTYLE, while we work independently and side by side to Hair Festival across all of our media channels, have put our expertise to work to present an event that’s affordable and relevant in the current market to how you and brands can relate today. With more than 70 stands at Hair Festival MarketPlace, a line-up of local and international speakers at REALtalk Business, plus an education schedule that offers something for every hairdresser for as little as $75, Hair Festival is the hair event that is relevant to today’s industry. From the outset, Hair Festival has been built on a solid annual plan that focuses on each area of the event at different times, from education week, to our 100 days of Hair Festival countdown to a focus on REALtalk, we’ve used all our channels to really engage hairdressing the best we possibly can. An incredible amount of work has gone on in the background to make this event possible during a pretty challenging time. So it’s great to see the industry and you all engaging, responding and RSPVing. The same goes for our socials and newsletters that we hope you have taken the time to engage with us. Bringing much excitement to the die-hard competitive hairdresser, we have even brought back the spirit of traditional hairdressing competitions for those that love to get on the floor and create, so thanks to our sponsors for backing the art of the craft and getting behind this platform also. Ultimately, getting back in a MarketPlace floor and shopping your favourite brands and networking is what Hair Festival MarketPlace is all about and after two false starts with dates in 2021 we are finally presenting you with brands committed to your business growth over 4,200 square metres of space. In 2019 our REALtalk Business program was touted as one of the best days in terms of business growth and content our industry has seen. Our multiple panels delivered insights into the thoughts and processes we all want to improve in business, while allowing a much-needed emotional connection to our industry peers.
This concept was designed to create conversations that matter. This year’s topics with speakers the calibre of Terry Hawkins and Phill Nosworthy talking about resilience and the hard topics we are all facing now, will only leave you better equipped to continue your prosperous career in hairdressing. Where else can we chat openly with leading salon owners who are doing life the same way as you and facing the same struggles? So what’s next? The June long weekend is only a matter of days away… we can’t wait to show up, dress up, step up and ‘fess up all that we’ve kept under our belts the last few years and toast the success of our commitment to our wonderous industry through challenging times. From myself, Jo Cowan, Bethanie Tobin, Sarah Woodcock, Shannon Guss, Ariana Pezeshki, Craig Hawtin-Butcher and the wider Hair Festival team, we can’t wait to celebrate you at Hair Festival 2022. It’s your last chance to grab remaining tickets so make sure you have your all-access pass at the ready so you can share some of the best moments on social for all of us to enjoy. We can’t wait to see you!
Cameron Pine, Editorial and Creative Director
Contents What’s on
04
MarketPlace
06
REALTalk
16
Education Sessions
20
Competitions
24
Hair Festival Wonderland
28
Ticket Information
30 Hair Festival 2022 - 3
WHAT'S ON . MarketPlace
Compete
Stop by and embark on a truly unique shopping experience. At MarketPlace you’ll find exclusive innovations from a huge variety of hair brands, where you can purchase the latest industry innovations and more.
The coveted Hair Festival Trophy is in your grasp at this stop! Get ready to compete in the ultimate hair competition. Winners will receive a Hair Festival Competitions trophy, as will runners up. Winners will additionally receive an editorial feature and sponsor prizes.
REALtalk
Next up on your Hair Festival adventure is how to navigate the ever-changing business world in today’s increasingly challenging market. Attending the REALtalk Business Forum will help you understand how to evolve in business, gain ideas based on authentic examples and assist you in planning your business future from the best in the business!
Wonderland
Finally, you’ve made it to Hair Festival Wonderland, where the drinks are flowing in one night of fun, entertainment, live music, dancing and catching up with industry peers. This is your opportunity to work the room, meet new people and celebrate the night we’ve all been waiting for.
Education
Your next stop delivers the full gamut of industry education with industry leaders! Experience demonstrations and speakers along with companies and a variety of educational offerings. Don’t forget REALtalk is also available on Sunday in two separate sessions!
LOADING DOCK
CARRIAGEWORKS THE CLOTHING STORE
PRIVATE RESIDENTIAL
MAIN ENTRY
CA RRIAGE W
ORKS WAY
BLACKSMITH'S WORKSHOP
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WILSON STREET
ET QUEEN STRE
E STREET
PARKING VIA 229 WILSON STREET
GOLDEN GROV
CODRINGTON STREET
PEDESTRIAN ENTRY 245 WILSON STREET
WHAT'S ON.
CARRIAGEWORKS BAY 22-24
BAY 25
ELSTON ROOM
ELSTON ROOM MEZZANIE
Australian National Maritime Museum
Hair Festival 2022 - 5
SHOP. MarketPlace The hottest brands, trends and styles are all under one roof at Hair Festival MarketPlace. Access to explore the MarketPlace is free and open to everyone in the industry. Register now!
6 - Hair Festival 2022
SHOP. The Festival Hub
Your place to relax in the MarketPlace. Plan a meeting with a company or enjoy chatting with your hairdressing peers over a coffee. Here you can evaluate all the information you’ve received and plan your return to the stands.
The Business Hub
Visit the Business Hub to chat with companies who can help you in aspects of payroll, insurance, accounting, leasing and many other facets of your business. This is an area of the MarketPlace not to be missed.
The Barber Hub
Showcasing the latest in barber products, equipment and furniture, as hosted by AREA Academy. You will be inspired to learn more and gain helpful insights as to how to expand your business in the barber space.
Hair Festival 2022 - 7
SHOP. Afterpay
AREA Academy Barber Hub
Supercharge sales. Get new customers. With Afterpay, let your customers get what they need and want, online and instores. And pay over 6 weeks—no fees, no surprises. They’ll love you for it. And you’ll have a customer for life. afterpay.com
AREA Academy is an up-skilling facility based in Melbourne that offers tailor-made educational experiences based around personal development. The institution proudly delivers an unconventional, conscious and holistic approach to hair education, which pushes the boundaries around men’s hair in order to blur the lines between hairdressing and modern barbering. Within these bold endeavours, the team has a variety of awards to its mantle, and contains current and two-time Barber of the Year and FAME Team member Leigh Winsor, as well as Dyson’s first ever men’s hair ambassador Eoin McCarthy areaacademy.com.au
Airpath The pandemic is the biggest health challenge to face the world! Right now, the flu is spreading extensively. Would you want to protect yourself, your family and co-workers from the spread of these and many other pathogens? Airpath is the Australian provider of CIMR technology that actually eliminates and prevents the spread of these and other viruses for all indoor air spaces. The CIMR technology is also completely effective against bacteria and mould including airborne mould spores. CIMR technology prevents the spread of pathogens – in the air and on surfaces. Visit Airpath at stand 36 to find out more. airpath.com.au
Alter Ego Italy Alter Ego Italy is a luxury hair care brand that is loved by professionals around the world. A salon exclusive range, the Alter Ego Italy brand covers all aspects of hair care and colouring with an emphasis on using natural, organic ingredients. This is why we develop highly performing products and technologies for scalp and hair that are at the same time kind to the environment. alteregoitaly.com
A.M. Williams AM Williams has been supplying the hairdressing and beauty industries of Australia and New Zealand for over 40 years. We pride ourselves on personalised customer service and a great range of superior quality tools for hairdressing professionals. We are the Australasian agents for many famous brands such as FEATHER Razors and Blades, 555 Bobby Pins, HANDY FOILS, KASHO scissors and holsters, EUROSTIL brushes and Combs, MARVY Barber Poles and Sanitiser Jars, BOB TUO cutting collars, KWICKWAY LUMINATI highlighting strips, TERMIX brushes, LEADER Carbon Combs, PEN RAZORS and PROF.WIPES. Please come and visit us at stands 57 & 58 to see the new products and special deals we are offering for the 2022 Sydney Hair Festival. amwilliams.com.au
Apotecari Bioactive Hair Care There are hair vitamins, and then there's Apotecari. Apotecari was established in Bondi in 2017. Our objective has always been to formulate products of the highest quality, for the wellbeing and improvement of the hair and scalp. Our team of Naturopaths, Nutritionists and Trichologists draws from nutritional science, botanical medicine, biochemistry & trichology, to bring you salon-grade products of the highest efficacy. Join us, along with Apotecari Founder, Simone Abaron, for tips to improve your clients' hair & scalps. Hair Food smoothies will be flowing while you explore My Hair Analysis, our innovative professionals' tool that delivers personalised hair care recommendations and increased retail sales. apotecari.com.au 8 - Hair Festival 2022
Australian Hairdressing Council (AHC) The Australian Hairdressing Council (AHC) is the national voice connecting hairdressing and barber professionals, educators, and suppliers. It exists to ensure a sustainable, positive future for our industry. Since 2010 the AHC has set ethical business standards for salon and registered training organisation (RTO) members and represents the professional hair industry nationally. AHC members are accredited salons, product companies, RTOs and associated industry suppliers and businesses that share a united vision to promote and protect the industry. We’re YOUR voice, representing our industry’s presence to government and consumers and together we elevate industry standards, reputation and image to create a better future. theahc.org.au
Headhunter Recruitment Headhunter Recruitment is a job advertising platform and recruitment service for the Hair and Beauty industry, specifically. We create connections between businesses and candidates that are looking for new opportunities. We believe that the industry landscape has changed drastically when it comes to recruiting quality staff, and we are constantly searching for new strategies to attract talented people in a challenging skills shortage. Our purpose is to create affordable, streamlined and innovative recruitment campaigns that stretch beyond the usual recruitment methods, and ultimately result in a successful hire. headhunter.org.au
Arvo Haircare Australian made and owned, 100% Vegan, 100% Cruelty free, 100% Sulphate and Paraben free and 100% recyclable bottles. Arvo has the latest in haircare technology and is the salon range you've been waiting for. Naturally produced, professionally developed, and infused with science. Arvo is more than just another haircare brand. Ethically produced with care, Arvo brings you the smells of the ocean, the magic of coconut and a splash of Aussie sunshine. arvohaircare.com
Barberco As Australia’s leading online wholesaler of barber products combined with industry know-how, we are here to make a positive difference in our customers lives. Barberco is your one stop shop to purchase all your professional tools and products needed to run your business. Being a small Family-
SHOP. owned business ourselves we understand our customer’s needs and wants. Our small but dedicated team provide a service experience that is second to none. Come meet the Team. BRANDS: WAHL, BaByliss, Andis, Gamma+, Caliber, Kamisori, Proraso, American Crew and more. barberco.com.au
Base Hair Extensions Base Hair are redefining the hair extensions business. The brand have carefully curated an extensive range of luxury hair extensions that are available in clip-in, tape, weft and ponytail application. All Base Hair extensions consist of the latest technology of hair available on the market. basehairextensions.com
BeauTex Designs BeauTex Designs provides timeless foundations for the modern urban worker with salon uniforms made from recycled plastic bottles that are bleach, stain, crease resistant and hair repellent. Pioneering as the first sustainable workwear apparel, BeauTex is a leader in the hair and beauty industry. BeauTex’s sustainable materials use eco-friendly dyes and are proud to partner with social enterprises that make a portion of their orders in Australia. They have also teamed up with industry leaders, launching Tabatha Coffey’s hairdressing apparel line. Say NO to landfill and YES re-use. NO to fast fashion, and YES to conscious design. Say YES to BeauTex. beautexdesigns.com
work on the floor of her award-winning barbershop, nor her salon for its final three years, and sold one of her salons for a record breaking $592,000 in 2019. caitlynmenzel.com
Colortrack Colour speaks louder than words. Colortrak is devoted to all the mavericks, mad scientists, and fearless stylists that beautify our world. Built for stylists who elevate hair to the level of art! Colortrak is the industry leader in salon-grade colouring tools! We’ve made it our mission to design tools for hair stylists that expect more – more creative control, more blend-ability, and more flexibility to execute their vision. Incorporating ergonomic features, tasteful design, and real-world testing by select brand ambassadors, Colortrak products push the boundaries of what’s possible in the world of hair colouring tools. colortrak.com
Community Hair Project Restoring Dignity ONE haircut at a time, we partner with hairdressers and barbers to provide free haircuts to Aussies doing it tough. Community Hair Project has given 48,000 people free haircuts in 4 years. Each person also receives a free gift and we work with homeless services around Australia to provide brand new clothing and shoes (as well as a haircut). We believe everyone is equal and EVERYONE deserves to look and feel beautiful. facebook.com/CHP2K17/
BondiBoost
Davroe
BondiBoost is an Australian haircare brand dedicated to the biology of the hair and scalp. Vegan and cruelty-free, our products are free of nasties plus loaded with an incredible combination of active ingredients that boost your hair care game and promote healthier, thicker and fuller hair. bondiboost.com.au
Davroe has a unique formula and high performance that has earned us a loyal following. As a constantly evolving and adapting company we are very excited to continue to release new and innovative products. Our vision is simple, it’s to create the most honest and pure range of products for everyone, we do this by adhering to these three guiding principles. Natural— We make every effort to ensure our products are natural, sensitive to the environment and only ever use ingredients of the highest quality. Vegan— No fads or trends here, we have been vegan for more than 30 years. Australian— 100% proudly Australian made and owned. davroe.com
BKT Beauty We are a salon specialised in Hair Smoothing Treatments from Brazil, such as Nanoplasty, Hair Botox and Brazilian Keratin Treatment. We work with two brands that are plant based, vegan and have no nasty chemicals that offer those types of treatments. The BKT Beauty team will be at the stand demonstrating step by step before and after transformations and talking about their products and services. bkt.net.au
Caitlyn Menzel Caitlyn Menzel is a 4X ex-salon and barbershop owner who launched her coaching business five years ago. In this time, she has coached and mentored hundreds of salon owners, solo operators and small business people from all over Australia and NZ, into transforming their lives and businesses (you should stalk her socials to suss it for yourself!). Don’t be fooled - her programs aren’t the ‘quick-fix-bandaid’ option, but instead will teach you how to understand every aspect of your business, build strong foundations and grow your salon so it lasts the distance. She doesn’t just talk-the-talk, she walks-the-walk; Cait didn’t
De Lorenzo At De Lorenzo our mission is to provide professional salons with the best quality, naturally based haircare, manufactured in an environmentally responsible way. Our R&D team of experts dedicate themselves to creating ethical products for professionals and consumers that are a combination of passion, pioneering and of uncompromising values. Proudly Australian Owned & Made, De Lorenzo create beautiful products that are conceived, researched, developed, tested, manufactured and dispatched all under one roof. De Lorenzo’s ethical approach to haircare means that every one of their products is botanically based, cruelty free, 100% vegan certified and never tested on animals. delorenzo.com.au Hair Festival 2022 - 9
SHOP. Easy Hair
Hair & Beauty Collective
Easy Hair is a distribution company creating change by encouraging and inspiring a mindful, ethical culture for salons through the use of products with natural and organic ingredients - “because health matters to everyone”. Easy Hair is the Official Australian Distributor for:Organethic Pure Care - High-performance natural and plant-based professional products, including hair and scalp treatments, hair colours and retail products. B-Spot - 010Plus - the 10-minute plant-based hair colour - a patented accelerator free formula that aims to reduce skin contact/exposure times. easyhair.com.au
Hair & Beauty Co is a distributor of prestige hair & beauty brands. With a focus on innovation and a passion for hairdressing, we're committed to supporting salons improve and grow. An enviable line up of salon exclusive brands is just the start of our story, with Hair & Beauty Co fast becoming well known for our high-level education workshops and events, all of which underpin our commitment to the local industry. The Hair & Beauty Co team is experienced and dynamic, consisting of world class industry experts in the fields of education, technical support, business development, salon growth and customer service. Come & discover new exciting brands DunGüd Australia & Nine Yards Sweden. hairandbeautycollective.com
Elgon Elgon is an Italian luxury brand of professional hair care products supporting hair professionals all over the world in enhancing the uniqueness of each individual. With a history that spans over 50 years, Elgon has a full concept offering all aspects of colouring and hair care with an as natural as possible philosophy. elgonaustralia.com.au
Excellent Edges Serious about Scissors… and not much else! Besides making the world's greatest scissors, we also have a huge range of accessories including combs, brushes, clips, pouches, cases and mannequin heads. Be sure to subscribe to our Excellent Edges Scissor Co Youtube channel for all our education content as well. excellentedges.com
Floractive Sydney Our molecular technology called Nanoplasty straightens hair by adequately penetrating the hair’s Microfibril Matrix without opening the cuticle, making the application a highly effective & less invasive non-damaging system. floractivesydney.com.au
Foxy Blondes My dream was to create on-trend hairdressing foils with a point of difference. I wanted flexible foil to get in close to the scalp for less bleed. Foxy Blondes foils offer a unique texture on both sides, to ensure super-grip, non-slip foiling. I have spent time in production working on the texture, the feel, the deep embossing and the packaging. I was determined to make foiling easy and fuss-free; where stylists can grab the foil and apply it quickly without tearing, sticking and creasing. Choose from over 10 prints and give your clients a foiling experience unlike any other. foxyblondes.com.au
H2Cuts The world's first and only Hydrogen Fuel cell powered salon. Themed as a wool shed this trailer is touring agricultural events, creating awareness of alternative energy possibilities. Pop in for a haircut, chat and check out a hydrogen fuel cell in operation. This initiative is part of NSW DPI’s Climate Change Research Strategy styleicons.com.au/news/discover-h2cuts-at-hairfestival-2021/ 10 - Hair Festival 2022
Hair Aid Hair Aid is celebrating 10 years since beginning! Hair Aid has two vital volunteer campaigns. Firstly, we travel to developing countries and teach people living in poverty, the skill of hair cutting. Once they’ve been trained people can start their own micro business, cutting hair in their own communities, earning money. With money, they can support their families by buying fresh water and food, educate their children, and move into housing. Since beginning, more than 5,500 people have been trained. Secondly, we do Hair Aid Community Cuts. This is where volunteer hairdressers go along to a location in their own community, and work with local groups that support people in need. Free hair cuts are gifted, providing dignity and respect and empowering them to take positive steps forward. hairaid.org.au
Hair Beauty Ink Agi One is the first NON keratin based smoothing system to be introduced into the Australian market and has been established in both Australia and New Zealand by Hair Beauty Ink. It is currently in over 2000 salons and growing. In mid 2020 Agi Amazon was introduced as the keratin based product to act as a traditional alternative. It is based on the Cacay tree and like Agi One is heat activated. Magic Liss is the latest to be introduced and launched at the hair festival. It is a shampoo conditioner and spray in treatment aimed at the retail market. hairbeautyink.com.au
Hemlock Designs When a client comes into your salon the first part of the salon they visit is the reception area. What does yours look like? We are an Australian company who believe in keeping things local. There is a lot of Australian furniture that is made abroad with low quality materials resulting in questionable designs and flimsy flatpacks. We decided to change the opportunities for business and that is when we decided to start Reception Counters Australia so we satisfy the needs of Aussie businesses every day. Visit stand G 1 to see the variety and types of reception counters available. receptioncountersaustralia.com/
SHOP. Ibiza Hair Ibiza Hair Tools - purveyors of fine brushes and styling tools. Not all brushes are created equal. Featuring signature cork handles and reinforced boar bristles, the Ibiza Hair range is specifically designed for the hair professional. Loved by stylists at top salons including Chris McMillan Salon Beverly Hills, Meche Salon Beverly Hills and Andy Lecompte Salon Hollywood, Monique McMahon’s QUE Colour, Dom Seeley and Tracey Cunningham for its totally controlled, ‘GripSlip’ technology that helps them to deliver smooth, shiny hair that looks and performs the way it should. Distributed by MCM Imports - where luxe brands meet clean beauty. ibizahair.com
Insight Professional Australia Our mission at INSIGHT is eco-sustainability, environmentally and socially. All organic, gentle yet effective green formulas providing professional quality at affordable prices. Nature is our source of inspiration, simplicity and effectiveness is our choice. The products are VEGAN OK Certified, Silicone Free, SLS/SLES Free, Paraben Free and Allergen Free. INSIGHT products are nourishing and protective, formulated using natural ingredients and Phyto extracts. Argan Oil, Shea Butter, Avocado Oil, Sunflower Oil and Lavender are some of the essential active ingredients and
oils incorporated in order to create gentle, certified organic plant derived products that protect hair health. Visit INSIGHT at stand 12 to discover this exciting range. insightprofessional.com.au
INSTYLE/Styleicons Keep updated with the latest issues of INSTYLE magazine. Subscribe and save. Learn about the newly designed Styleicons website, which has the latest news on events, products, collections and more. If you are looking for business advice look no further. Invest in the Antony Whitaker GROW Book series. Stand 17. Drop on by and say hi! styleicons.com.au
K-18 & Ecoheads Visit Ozdare - stand S4 for K18 Hair & Ecoheads. K18PeptideTM is the molecular breakthough haircare was waiting for. Clinically proven to reverse damage in just 4 minutes. While Ecoheads are the premium eco products developed for salons to enhance the client experience, improve business efficiency, create outstanding results and minimise your carbon footprint. k18hair.com.au and ecoheads.com
BARBER
HUB LIVE HAIRCUTTING DEMO’S JUNE 12TH & 13TH
SUPER-RAFFLE PRIZES THE OPPORTUNITY TO CONNECT & NETWORK ALL TO RAISE AWARENESS & FUNDS FOR THE JACK REED FOUNDATION
PLEASE SCAN THE QR CODE TO REGISTER YOUR INTEREST IN JOINING US AT “BARBER HUB” OR AT AREAACADEMY.COM.AU
Hair Festival 2022 - 11
SHOP. Kitomba Salon and Spa Software Kitomba Salon and Spa Software has everything you need to run a successful salon, spa or clinic. Our continued focus on hair and beauty for two decades has driven the development of our industry-specific features and guided our commitment to offering free, unbeatable support. kitomba.com/au
Lil J Lil J is committed to empowering anyone and everyone to have the outrageously fabulous and lustrously healthy hair they deserve. We're an Aussie-made and owned company with industry expertise in creating incredible hair-care products with all-natural ingredients that are as powerful, healing and pure as our intentions. We'll transform your trashed, tired, limp and unruly locks and style them into a shining crown worthy of a queen or king. Lil J's nourishing and natural products are designed to feed your fabulous. lilj.com.au
Love that for u Clear aprons for hairdressers and hair artists. instagram.com/lovethatforu_aprons/
Mamako
an obsession for precision. All attributes of a true craftsman. From factory floor to cutting floor. From one craftsman to another craftsman. Hand to hand. Handcrafted in Japan. professionaluse.com.au
MPMB distribution Born in Australia in 2020 as the passion project of a real hair care professional couple, MPMB DISTRIBUTION is proud to provide natural and unique hair products. Our mission is to create high-quality, performing products to service the unmet needs of Australian hair, by providing the better brands on the international market. Our natural and vegan brands use a revolutionary technology that leaves the hair incredibly shiny and easy to manage. mpmbdistribution.com
Novak Hair Co We are a Premium Keratin Smoothing Treatment Wholesaler. As a busy hairdresser and salon owner, I was after something that was easy to use, and time efficient. Our keratin doesn’t alter colour and is safe to use the same day as colour, while adding shine and locking in long lasting results. novakhairco.com.au
Number 4 Hair Care
Mamako is here to restore your confidence. For too long we’ve hidden our hormonal hair-loss. Developed by one of Australia’s hairdressers, we pride ourselves on being both Australian-made and owned. Australian ingredients including Lemon myrtle, Illawara Flame tree, Flannel extract, Macadamia, Tasmanian blue gum Dragon fruit, Argan, Elderflower, Jojoba, Almond oil and more. Our products are SALON EXCLUSIVE made with the intention to deliver the highest quality product to the market that is Vegan, Organic and Cruelty free. mamako.co
Number 4 High Performance Hair Care sets the standard for excellence in high quality products that provide users with an extraordinary experience. Each of our collections was created with our mission in mind, to develop a creative, high performance line of products in alignment with the cycles of fashion, science, art, music and industrial design. We use nature's finest ingredients combined with forwardedge technology to repair damage and keep hair young, supple and colour fresh. We gently cleanse without harsh sulfates and style without stripping alcohols. We exclude all ingredients potentially toxic to humans, rare vintage couture and our dear environment. number4haircare.com.au
Mayo International
OBeauty Australia
Mayo International was founded in 1983 and has an extensive range of shampoos, conditioners, styling and treatment products for all hair types. Our hair care range is designed, manufactured and bottled in Australia with the exact levels of the highest quality ingredients to ensure ultimate performance and to achieve their desired outcomes in every aspect. Bursting with botanicals and derived from nature, our products are niche and are created to specifically target solutions for many common hair problems. Keep an eye out for our 100% Aussie brand and product ranges including Revitafoam, Revita for and Gentix Reborn fx. mayointernational.com.au
OBeauty App is world class booking software. Being a cloud-based booking solution, you will maximise your appointments, minimise admin and reduce no-shows. beauteindustrie.com/directory/obeauty-app/
Mizutani Scissors In order to deliver the perfectly crafted, beautifully executed haircut. It starts with the perfectly crafted tool - scissors. A simple extension of one’s hand. The understanding, an execution of any craft serves as its foundation of quality. Crafting hair is in direct parallel to crafting scissors. It’s a time honoured mantra, respecting the material you are working with, integrity of one’s work, attention to detail and 12 - Hair Festival 2022
Osaka Scissors For over 40 years, Osaka Scissors has been a leader in the hairdressing scissors industry. Based primarily in France and together with our partner Passion Scissors in the UK, we manufacture and supply quality scissors across Europe, South America, Japan and now Australia. Our scissors are known for their simple, clean and sleek aesthetics. Combined with a strong focus on the use of quality Japanese steel, we deliver premium and dependable cutting tools. We continue to design and innovate, understanding that ergonomics is key to the well-being of our hairdressers and barbers, while also preserving quality through traditional Japanese craftsmanship. We offer a wide range of scissors to suit all cutting styles and price points. passion-osaka.com
SHOP. Phoenix Nationale
Rumbie & Co
Phoenix Nationale is excited to share their new brand portfolio, which provides the most comprehensive range of unique product solutions for salons. Consider the “Never let me Go” combs, carbon fibre with 4 different combs for in salon professional services. The Lemon Lavender Hair Beauty and Spa brand with the range including Silky Satin Sleep Collection with Pillowcases, Sleep Masks & Scrunchies. Pink Pewter hair accessories are created by a hairstylist from Chicago. Pink Pewter delivers beauty, confidence and empowerment through accessories that highlight hairstyles. Tangle Angel Brushes and Style Dry are also available on stand 16. See you there! phoenixnationale.com.au
The science of curls is our thing and we know what works and what doesn't. What frustrates, and what sets you free. Our range of Rumbie & Co. products and team of experts are truly born for the curl. We are here to enable a smarter, simpler era of curls. rumbie.co
Phorest Salon Software Phorest Salon Software helps over 8,500 hair, beauty and clinics businesses globally to manage, market and grow their business, not just through innovation in technology, but through mentoring, education and unrivalled support. Known globally for providing the best salon marketing tools, Phorest now touches every point of the salon experience, from custom salon apps, online bookings and stock control through to ecommerce and payments. phorest.com/au/
piiq Digital piiq digital Pty Ltd is a Sydney-based SaaS technology company that focuses on consultation & onboarding technologies for stylists and clients with a futuristic patented piiq smart mirror system in the salon and via the piiq app for salon clients to take home and keep. piiqdigital.com
Piloroo A one stop online market place website for short term labour hire in the hairdressing industry. Piloroo Events hosts tickets for all hair, beauty and make up events across Australia. piloroo.com
Pivot Point Australia Pivot Point is the global leader in hairdressing and barbering education. We believe it is our responsibility to evolve hair education and to challenge the status quo. Our continual commitment to creating rich education experiences and developing best-in-class learning content over the past 60 years, has enabled us to foster over 1 million individuals, on 6 continents, to realise sustainable careers in the hairdressing and barbering industry. pivot-point.com.au
Quest Accountants At Quest we provide bundled bookkeeping, accounting, taxation, and consulting services that help hair and beauty salon owners dramatically improve their financial situation. With our range of GYST Packages we work with you every step of the way. questca.com.au
Salon Lane Salon Lane is an innovative shared workspace for independent hair, beauty and wellness professionals. Designed to empower small business owners and emerging freelancers, Salon Lane offers a choice of premium, movein-ready private studios, open workstations and communal facilities, purpose-built for the modern hair professional. Members receive a suite of services, access to amenities, industry training and business education, whilst being surrounded by a community of over 100 likeminded professionals. With two locations in Sydney and more on the way, Salon Lane provides the ultimate freedom and flexibility for you to be your own boss. salonlane.com.au
Seamless1 Seamless1 specialises in bringing you quality, affordable products to make you feel confident and beautiful, extending hair length with 100% human hair and adding volume or colour instantly. Seamless1 has been working with hair stylists around the world and offering salon owners many business solutions, and helping them progress with education and creativity, new income streams and higher value for their time in the salon. seamless1.com
Sensus Hair Sensus is proud to have been supplying Australian haircare professionals with its products for over 15 years. Our products are exclusively made in the beautiful Tiber Valley, Tuscany. All created from an innovative philosophy where honesty and integrity reign supreme, for a clientele who appreciate health and beauty, wellbeing, love-ofoneself and respect on all levels. The Sensus Research and Development team stay ahead of new and continuously evolving regulatory guidelines; a team passionate about the health of hair. sensushair.com.au
Sharon Blain International Sharon Blain is one of the most acclaimed hairdressers and educators in the world today. For 55 years she’s ignited passion in the hearts of hairdressers and has just launched her GLOBAL ONLINE STYLING ACADEMY for those excited to master hairstyling. She’s also dedicated to supporting hairdressing and barbering salons, and her latest short course is THE CRAFT SALON STAFF INDUCTION BIBLE - a comprehensive video training for onboarding new staff. If that’s not enough, she’s the founder of incredibly unique products and tools. From her revolutionary volumising hot tool, the ELEVATE PRO STYLER, to her eco-friendly BIG TOWEL COMPANY. sharonblain.com Hair Festival 2022 - 13
SHOP. Sharpline Scissors
Sustainable Salons
Established in 1989, Sharpline Scissors continues to lead the industry in supplying the highest quality hairdressing scissors Australia wide. Visit our stand and see our latest unique Premium models, all 100% Made in Seki Japan. Sharpline has also offered for decades our quality value range of “SL” models, see the latest models now also made in Japan by Yamazaki Shears Co. Ltd in Kawagoe Saitama. This year we have a fabulous deal only for Hair Festival, we are offering a FREE pair of First Star thinning scissors, valued at $295 with the purchase of any Sharpline Premium model! Adrian Schlemmer is visiting from Japan and will be on the stand and is looking forward to catching up with old and new clients. sharpline.online
Sustainable Salons is a social enterprise whose mission is to empower businesses and conscious consumers to truly live their values and Make Sustainability Reality. We rescue up to 95% of salon resources from landfill, donate 100% of the proceeds from upcycling those resources to charities like Ozharvest and Kiwiharvest, and drive new conscious consumers to our member salons via our Salon Locator to help boost their existing client base. That’s win-win-win! Visit us at Stand 21 to learn more, and to enter our exciting competition to win a brand new Fonzarelli Arthur 2+ Scooter. sustainablesalons.org
Shui Scissors Established in 2008, Shui Scissors are specialist professional scissor suppliers and offer repairs nationwide. Made from Japanese steel ensuring a longer lasting edge, Shui Scissors are hand made in two pieces offering both a regular or ergonomic offset scissor available in 5” – 7”. Scissors are weighted differently with balanced handles with these modern blades shelled 36 degrees that makes them versatile for all cutting techniques. Visit Shui Scissors at Hair Festival Stand S9.2. We’re happy to fit you with the right scissor to suit your needs or call us on 0433 732 987 and we can come to you. facebook.com//jayhaircare
Smartpay Discover why 37,000 merchants choose Smartpay for EFTPOS. After creating the perfect cut or colour, the payments side should be simple. With Smartpay EFTPOS, you can take payments your way, even in the chair, with a versatile, portable EFTPOS machine. Our smart and flexible terminal is a multi-featured device that can adapt to your business needs. It is small, stylish and robust and our EFTPOS solutions can help save you money on transaction fees, putting the money back into your business so there’s no need to put your prices up. Tap to pay and simple to set up & use, Smartpay is your perfect EFTPOS solution. Visit stand 52 to find out more. smartpay.com.au
Smiths Collective Brands Celebrating innovation, uniqueness and the highest quality of professional salon-only products, Smiths Collective Brands is a nod to founders, owners and industry luminaries, Brian & Jane Smith, and their knack for sourcing a collective of brands/products that perform! Beginning their distribution journey by founding ARTec Australia in 1995, they have since had the pleasure of working with and distributing brands such as REF Stockholm, the reimagined Colour Defence, and the advanced AminoBond Technology of INNOluxe V3. Visit us at Stands 64 & 65, and learn about our latest product innovations - we can’t wait to see you! smithscollectivebrands.com.au
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The ZING Project Lisa Conway is the Founder of The ZING Project, an industryleading Salon Coaching business based in Australia, with clients through Australia, New Zealand and the US. Join Lisa and her team at this year’s Expo who are here to meet as many Salon, Spa and Clinic Owners as we can who are looking for freedom of time, to build an incredible team and make substantial money. thezingproject.com.au
Thryv Thryv is your all-in-one software designed for hair salon owners. Manage and modernise your hair salon with: Online booking systems: Be easily bookable online, and manage your appointments. Customer Relationship Management (CRM): Track client preferences to offer a personalised experience every time. Reputation Management: Stay on top of your online reputation via social media, listings and reviews. thryv.com.au
Timely Software We’re here to grow the value of the beauty industry, with you and for you. Join the Timely community of 46,000 supportive and connected beauty professionals and get access to innovative business management software, award-winning customer support, education from the biggest industry names all over the world, and support from your peers. Timely is designed to suit your business at any size, stage and budget. We love helping you succeed, so come and join the Timely community today! gettimely.com
TNS TRADING PTY LTD At TNS Hair, we have a true passion for providing our customers with the ultimate hair styling experience. Our extensive range of hair tools are at the forefront of styling technology, promising you a quick, easy and safe alternative to other hairstyling tools on the market. Now, we're expanding our innovative heating technology to produce a variety of hair styling tools! From Automatic Curlers to Flat Irons and Curling Wands, all our products are designed to provide you with salon quality results. tnshair.com.au
SHOP. Végétalement Provence Végétalement Provence is a philosophy anchored in sustainable and eco-responsible development, from its ingredients to its packaging, this French beauty house is committed to limiting its negative impact on the environment and people’s health. Based around our three collections, Hair, Skin and The Art of Living, our sup’organic ranges, beyond simple natural and organic cosmetics, cover all needs. Our products combine beauty & health, but also well-being, along with innovation with sustainability and ethical commitments as core values. As a committed company, we obviously do not carry out any tests on animals, and are certified cruelty free by PETA. vegetalement.com.au
Wuli Grooming Wuli Grooming is an Australian made, all natural and 100% vegan collection of hair styling products for all. They offer a range designed first with curly and wavy hair in mind while offering styling solutions for all hair types. wuligrooming.com
Business Hub
It's important to ensure your business is fully protected. Our exclusive hair and beauty policy has you covered, without all the complex jargon. abcountrywide.com
TAFE NSW TAFE NSW is the leading provider of vocational education and training in Australia. Each year, more than 430,000 students enrol in our course and training. We aim to skill the workforce for the future through high quality, personalised education and training. TAFE NSW has a great reputation for strong industry partnerships. These connections ensure our students get the highest level of practical training, meaning we can provide a high quality, job-ready workforce. We are constantly adapting our course and facilitate to suit local community and industry needs. TAFE NSW is also the largest online education provider in Australia. We are innovators in the digital era, breaking new ground in online learning to provide you with superior knowledge and skills to get the job you want. tafensw.edu.au/course/-/c/c/900-81447/Statement-ofAttainment-in-Kick-Start-Your-Career-in-Hairdressing
The George Institute
XETA
We are delighted to be at Hair Festival this year promoting our Hairdressers for Health study run by researchers from the George Institute for Global Health. The George Institute is a global research institute whose mission is to improve the health of millions of people worldwide. This study aims to understand the potential value of promoting women’s health outside traditional health care settings among female attendees at NSW hairdressing salons. georgeinstitute.org.au
XETA is a new kind of professional services firm, helping our clients with their taxes, finance, businesses and long-term planning. We value relationships; with our clients, with each other, and with our regulators & business partners. We are technologists and enthusiasts focused on helping real people. We work with small businesses, individuals, families, and entrepreneurs, as well as large private businesses across Australia, USA, UK and South Africa. Our skills in financial operations are highly sought-after and we are client-focused on everything we do. xeta.com.au
HaiR-3Rs Seeking help for domestic and family violence is difficult. Many people choose to talk to someone they trust, like their hairdresser or beauty therapist. HaiR-3Rs is a revolutionary training program giving salon professionals the skills to help clients experiencing family violence. For many, this can be lifesaving. Take action against violence towards women by learning how to RECOGNISE signs of family violence in the salon, RESPOND to disclosures and REFER clients on to professional help and support. hair3rs.org.au
EnergyAustralia At EnergyAustralia we recognise that every hair, barber and beauty business is different, but they all have the desire to make the right choices for their business, now and in the future. We have customised offers and services for members of the Australian Hairdressing Council that help to shave the cost off your business energy bills. Reducing your business energy cost is quick and easy. energyaustralia.com.au
Austbrokers Countrywide Meet our fabulous insurance experts, Phil and Michelle, who can't wait to meet you to chat about your insurance needs and requirements.
Payleadr Payleadr helps clinics, spas and salons all over Australia attract and retain clients, increase client yield and boost their business valuation through innovative client membership payment initiatives that deliver strong and predictable recurring revenue. Payleadr.com
Your Leasing Co. Your Leasing Co. is a voice for Tenants. We exclusively represent the interests of Tenants in commercial leasing matters and negotiations. We have saved Tenants in excess of $5m over the last 18 months, by negotiating for our clients and providing them with expert knowledge, comfort and certainty in a business environment typically dominated by Landlords. We flatten out the imbalance of Landlord power to save Tenants time and money while adding value to their Lease. With 25 years of commercial leasing experience and 1,000+ leasing transactions under our belt, we 100% represent Tenants in relation to all leasing matters. yourleasingco.com.au
Hair Festival 2022 - 15
LEARN. REALtalk Business Forum Sunday 12th June 2022 Learn from international industry experts how to adapt, evolve and survive in today’s markets at REALtalk Business Forum. Scan to book your tickest
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LEARN.
Program Session One 9:30am- 9:35am
Introduction
9:35am – 10:35am
Terry Hawkins – The Tough Talk
10:35am – 11:20am Panel: Salon Culture and Leadership Sharlene Lee, Circles of Hair; Tom Donato, Xiang Hair; Rita Marcon, Goldwell; Chris Hunter, Willomina Salon; Ash Crocker – Hair By Ash Croker 11:20am – 11:40am
Morning Tea
11.40am – 12.05pm
Sandy Chong – Industry Update
12.05pm – 12.45pm Panel: Changing Consumer Consumption Karl Margrain, Payleadr; Joel Anthony, Mr. Fierze; Tasha Homan, The Homan Brand 12.45pm – 1.45pm
Networking Lunch
Session Two 1.45pm – 1.50pm
Introduction
1.50pm – 2.50pm
Climate Change Conversations
2.50pm – 3.35pm
anel: Salon of the Future P Simone Abaron, Apotecari; Paul Frasca, Sustainable Salons; Lance Kalish, Salon Lane; Richard Kavanagh, piiq Digital
3.35pm – 3.55 pm
Afternoon Tea
3.55pm– 4.40pm
anel: Technology and the Salon Experience P Renya Xydis, Dyson; James Shale, Dyson; Eoin McCarthy, Dyson; Kristy Hines, Aveda; Brooke Jones, Beau-Tex;
4.40pm – 5.40pm
Phill Nosworthy– Full Stack Resilience
5.40pm – 5.45pm
Cameron Pine – The Final Wrap
5.45pm Networking *program is subject to change
Sponsors
Hair Festival 2022 - 17
LEARN.
REALtalk Keynote Speakers Terry Hawkins
Terry Hawkins is an award-winning author and education architect, and globally recognised presenter. As a retail education pioneer with over 100,000 alumni through her programs, hundreds of companies have experienced the solid results from her renowned retail education systems (IGNITE-Worldwide). Terry has built a reputation as one the greatest education influencers in the retail industry in the past three decades (strongly influencing brands such as SDS, Ella Bache and Optus, and with long-standing clients such as MECCA brands, SEED Heritage and many more). Her name is synonymous with sustainable and results-based education, and how-to’s that merge business and mindset.
Sandy Chong
Sandy Chong is a key influence in the hairdressing industry. Currently she is the CEO/Director of the Australian Hairdressing Council (AHC) and Director of COSBOA (Council Of Small Business Organisations Of Australia) representing small business. She speaks on behalf of the industry to Government, creating relationships to support an industry that is often overlooked. Her role at the AHC has established better business practices, training and education and building sustainable careers for the future of the industry. Sandy’s vision is to create an industry that has the highest possible standards in ethics, technical ability and workplace practices.
Phill Nosworthy
Phill Nosworthy is an executive advisor, speaker and writer in the subject areas of meaning, leadership and high performance. His insights into personal mastery and career acceleration have gained him a cult following among high performers in Fortune-listed companies the world over. He has worked in more than 40 cities globally and counts Microsoft, AFL, Universal Music and GitHub among his clients. Additionally, he is the founder of Switch L+D, a bespoke learning and development partner for leading brands around the world. Phill will help us uncover new levels of emotional resilience and how to become ‘anti-fragile’ in leadership and life. He will empower you to create a business that is resilient and can weather any challenge. 18 - Hair Festival 2022
LEARN.
REALtalk Speakers Sharlene Lee
Richard Kavanagh
Tom Donato
Renya Xydis
Three-time Salon Business of the Year winner and arguably hairdressing’s most energetic entrepreneur, Sharlene Lee has successfully expanded her Circles for Hair brand into two of Perth’s top salons.
Xiang Hair first opened its doors in 1989 in a small suburban salon in Melbourne’s west. Founder Tom Donato set about building a strong creative force in Australian hairdressing and now has over 35 staff members and many industry accolades.
Chris Hunter
Richard Kavanagh is a five-time Australian Session Stylist of the Year and has worked with many international fashion powerhouses, including Prada, Calvin Klein, Jean Paul Gaultier and Saint Laurent.
Renya Xydis is a Sydneybased hairstylist and salon owner. She’s also a hairdresser to the stars, having styled the likes of Nicole Kidman, Cate Blanchett and Naomi Watts — to name a few.
James Shale
Chris Hunter has worked across countless editorial shoots and fashion weeks both in Australia and abroad. His career highlight has been the launch of his own salon WILLOMINA in Woollahra, Sydney.
James joined Dyson in 2015 and is now involved with monitoring Environmental Care and Airblade products in-market to ensure that globally, the products meet Dyson’s rigorous quality and reliability standards.
Simone Abaron
Kristy Hines
Simone Abaron, Founder of Apotecari Bioactive Hair Care, is a master formulation naturopath and trichologist who takes the complexities out of nutrition and inner health to deliver high quality, potent, sustainable, and ethical health and wellness products to market.
Paul Frasca
As Managing Director of Sustainable Salons, Paul travels Australia and New Zealand to speak about waste management in hair, beauty, fashion, hospitality, medical and education industries, and how to adopt a more sustainable approach in their everyday lives and businesses.
Lance Kalish
Lance Kalish, co-founder and executive director of Salon Lane, is a serial entrepreneur and recognised among Australia’s most accomplished international consumer product builders and social entrepreneurs.
Kristy Hines, beauty industry guru, hairdresser, public speaker and coowner at Element – Haus of Aveda, will join the Technology Panel to share her knowledge.
Brooke Jones
Founder and director of BeauTex Designs, Brooke Jones is the supply chain solutionist and workwear designer, providing a new way of manufacturing that improves on current practices socially, ethically and environmentally.
Eoin Mccarthy
Six years into his career Eoin is now running one of Australia’s leading upskilling facilities, he is an International Educator and Brand Ambassador for Andis as well as being an Osaka Scissors Ambassador for Australia, and the first barber ambassador for Dyson. He is also an educator for the worldwide movement of Hair Slayerz, set up and founded by his original mentor Paul Mac. Hair Festival 2022 - 19
LEARN. Festival Education Sessions Sunday 12th & Monday 13th June 2022 Hair Festival Education Sessions offer classes, demonstrations and speakers on cutting-edge techniques from some of the industry’s leading companies and personalities. *program subject to change
Scan to book your tickets
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LEARN.
Sunday
Monday
11:15am – Bay 25
9:15am – Bay 25
In pastels, partials, and placement
ghd & Rumbie education collaboration
With Peter Thomsen, Belinda Mills and Adriana Marmino Presented by Showpony Hair Extensions An inspirational 90-minute Showpony Education event featuring our industry’s hottest talent. Blonde maestro, Peter Thomsen, is united with the belle of pastels, Belinda Mills, and the indelible artist, Adriana Marmino. Together they will share with you the secrets to quick and easy hair transformations using a wide range of Showpony hair extensions. Learn how to add chemical-free chemicals, fill gaps, plump volume, and create desirable Insta-worthy finishes. Including expert tips on pastel colouring, the perfect placement, cutting for hair extensions, and it-girl styling.
Join Rumbie Mutsiwa and her team as they come together to celebrate the art of textured hair! ghd’s brand new Creative Artist & Texture Specialist will take you on an intellectual journey of all thing’s curls, waves and texture with live model demonstrations featuring multiple hair textures and ethnicities. Rumbie’s driving passion and purpose is to create a community that not only understands but truly celebrates curls. Not to be missed, tickets will sell out fast!
1:15pm – Bay 25 The Art Of Now With Monique McMahon and Nathan Yip Presented by ANTI Collective You won’t want to miss this dynamic conversation between two hair educators at the top of their game. Each artist will re-create their signature viral styles on stage, live. Experience the magic step-by-step to replicate these famous looks as the session world and social universe collide. The conversation will cover the real world of the salon floor. Talk through the challenges we collectively face, with Monique and Nathan sharing their knowledge to help you: • Gain the tools to elevate YOUR brand • Know what retail to choose for YOUR brand - and why • Get return on investment from YOUR retail • Say goodbye to the products sitting on the shelf “gathering dust” • Create luxurious hair that has your clients rebooking for the whole year. • Increase profit, charge more, inspire your team.
10:45am – Bay 25 Experience Dyson with Damien Rinaldo and Boris the Cuttery team Dyson solves real-world hair care problems like protecting natural shine and smoothness while preventing extreme heat damage, created state-of-the-art laboratories, and their professional hair dryers and straighteners help salon owners and stylists wherever their work takes them. Influencer, director and speaker Damien Rinaldo loves sharing his passion for hairdressing. He has won more than 60 IHS competitions and is a five-time Hair Expo Australian Hairdresser of the Year finalist. His award-winning salon, Boris the Cuttery, opened in 2012 and is armed with the unique ‘cool-ness’ of a fictional and uber-creative character called Boris.
10:45am – Upper Elston Mezz Unlock Your Potential
3:15pm – Bay 25
With Vic Piccolotto, Andrea de Deugd and Mikail Dasko Presented by Pivot Point Pivot Point believes every hairdresser and barber has the potential to be fabulous. Immerse yourself in the Pivot Point method and see how a systems approach can transform your work, increase your confidence and build your clientele. In this Look & Learn seminar you will get up close and personal with their National Education Team, led by international educator Vic Piccolotto, as they step you though a series of creative looks and show you how to implement a systems approach that will allow you to grow as a creative artist.
‘OPEN MIC’
10:45pm – Elston Room
Present by Piloroo Compered by Gary Latham and Clive Allwright, Piloroo is showcasing amazing industry leaders discussing their success. Guests include: Jayne Wild, The Hot Shots Team, Benni Tognini. Caterina Di Biasè, Shane Henning, Ali Holmes, Dave McColloch and Adam Dyer.
Pricing your Services, Strategy & Structure With Mick Dwyer Presented by Elite Hair Education Mick Dwyer is a hair industry veteran who has been in the industry for 34 years. He is a co-founder of Elite Hair Education and the author of the guide, “Pricing your Services” APP, Ebook & Online Learning. He is a wellknown speaker and holds regular events and webinars to teach industry professionals and up-and-coming stylists about the business and pricing strategies of the industry. Hair Festival 2022 - 21
LEARN.
Monday... 12:15pm – Bay 25 One Night Arvo Stand Presented by Excellent Edges Excellent Edges Ambassadors Jules Tognini, Tom White and Sam Overton along with Pete Walstab will take you through some pretty damn cool haircuts and show you why many is sometimes better than one. And if you play your cards right, you may be able to take one home in a very casual, non-committal way. We are talking about scissors, not the boys, sorry, but maybe you could just take Sam.
12:15pm – Elston Room The Ultimate Client Experience With Caitlyn Menzel Coaching Typical hairdressers – we get so focused on the hair and being besties with our clients, that we often get lazy with the rest of the salon experience. Let Caitlyn take you through the five steps you can implement into every service that will transform your clients home hair care routine, have them taking on new services with you and ensuring they’ve booked all their appointments with you for the rest of the year. Where are all our humble hustlers at?
1:45pm – Upper Elston Mezz Festival of King and Queens With Ryan King, Laura Spinney and Angela Soong Presented by De Lorenzo The “King” of cutting joins the De Lorenzo Colour Queens with a live showcase of diverse hair fashion. The work you will see can be used for your own creative work or taken straight back to the salon for expanding your clients experience keeping them stimulated and excited about hair!
1:45pm – Bay 25 Co-Lab by TONI&GUY A fast and furious hour full of education, imagination and breathtaking hair from the TONI&GUY Australia artistic team plus a special guest from the TONI&GUY international artistic team. TONI&GUY Australia invites you to join them as they present the 2022 campaign, Co-Lab. A celebration of the TONI&GUY brand, this bold and brave collection pays homage to the brand’s archive, as well as the latest high fashion trends from London Fashion Week. Immerse yourself in the rich artistry of TONI&GUY, as the Australian Artistic Team & special International Guest Artist take you on a journey of dramatic statement cuts and colours.
1:45pm – Elston Room Spendsuasion® Persuasion Is The New Black Presented by The Sales Catalyst Created by Neil Osborne, the Spendsuasion® method blends 22 - Hair Festival 2022
‘spending’ with ‘persuasion’. It’s specifically created for the hair and beauty industries – giving them the exact words and when to say them, to create persuasive conversations with clients.
3:15pm – Elston Room Session Styling Secrets Unplugged With 5 x Australian Session Stylist Of The Year, Richard Kavanagh Learn the secrets to consistently creating award winning imagery; Understand what your clients see in an image, and how to interpret that; Translate your vision on camera effectively every time. In this intimate 60-minute session, 5 x Australian Session Stylist of the Year, Richard Kavanagh will share salon friendly tips and tricks that you can use immediately to satisfy the fussiest of clients, as well as giving you insights into how to translate your creative vision, relay your message to a team, build a team, cut, colour and style hair for editorial, creating a collection and more.
4:45pm – Upper Elston Mezz Zero Visibility and Lights.Camera.Action! With Sarah Emilia (SARAH JADE), Matthew Jabbour Presented by Seamless1 In this session each of these two amazing Seamless1 artists will be doing a 30-minute session for you. This is a two-part session. Part 1 – Sarah will educate on her technique for applying tape extensions seamlessly to the front areas of the head to ensure zero visibility when wearing out or tying up, using her favourite Seamless1 curling wand. Part 2 – Matthew will take you through his famous “SHORT to LONG TRANSFORMATION”. Get up-close and personal with this national educator and ambassador, and experience a transformation like no other.
4:45pm – Elston Room The Wonder Of Why Presented by AREA Academy The purpose of AREA Academy has the mantra to “Build & Inspire Lives Through Hair”. The Wonder of Why will give attendees insights into how the institution thinks they can create a better industry, together! This session will uncover some of the key factors that have got the brand to where they are today and will most certainly challenge you to question the blueprint! Working towards a brighter future for our industry though collaboration and community, not competition, AREA Academy believes in a brighter future and encourages imagination, facilitated through this interactive experience.
LEARN.
Sponsors
Hair Festival 2022 - 23
COMPETE. Hair Festival Competitions Monday 13th June 2022 Hair Festival Competitions give you the chance to show off your skills and gain recognition from the entire industry. * subject to change
Scan to enter
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COMPETE.
Competitions Welcome to the Hair Festival Competitions LIVE COMPETITIONS ARE fun and offer you the chance to showcase your talent amongst your peers. I will be running the competitions, so I am here to help you answer your queries and provide competition direction. It’s been 3 years since the last live competitions in Sydney so whether your passion is cutting, styling or colouring there is a competition for you. Don’t be shy just enter! Consider the Dream Team Co-Lab – get 3 of your salon team together and become creative. The sky is the limit in this competition. Who doesn’t love creative colour! Enter the Colour Competition using models from the other competitions or just prepare at the salon and bring to the competitions. Barber Street – get that hot looking guy and make him look amazing. Competing gives you a fantastic marketing opportunity for all your salon media pages showcasing prep work, competition work and the finished results. Be different! Looking forward to meeting you Monday June 13 at Carriageworks. Look for inspiration and information on @MichelleAnthonystyle
Michelle Anthony Hair Festival Competitions Host
Sponsors
Hair Festival 2022 - 25
COMPETE.
Editorial Glam Slam Barber Street CREATE AN EDITORIAL look that could be seen on a front cover of a fashion magazine. Hair, colour, clothing and make up will all be considered in the judging.
CUT, STYLE AND shape a male model to be ready to hit the streets.
Prizes include:
• • • • •
• • • • • • •
Hair Festival Trophy Editorial feature in INSTYLE EVY Professional E-Curl Pro Kit (valued at $710) Sustainable Salons Prize (valued at $100) Artègo Prize (valued at $100) Lorna Evans Styling Essential Tools (valued at $497.30) Hair Shots 2 the World: Promotion of your winning look into an international magazine (valued at $500)
Rules: • • • • • • • • • • • • • •
Open competition One female model Scrutineering Time: 2:15pm Starting Time: 2:35pm Competition Time: 30 mins Judging Time: 3:30pm (allows 45 mins on stage) Models will be paraded Hair can be put up or styled down with or without hair ornaments Rollers, tongs, crimpers, irons or any other methods of hair preparation can be used Padding may be used, however must not be visible on completion Un-styled hairpieces may be used but must not cover more than one-third of the finished look Partial wigs allowed as a style base only Hair must not be brushed, combed or disturbed before entering the competition floor No pre-sectioning braided or in a ponytail
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Prizes include: Area Academy Membership Prize (valued at $500) Excellent Edges voucher (valued at $500) American Crew Product P ack (valued at $300) Sustainable Salons Prize (valued at $100) Artègo Prize (valued at $100)
Rules: • • • • • • • •
Open competition Scrutineering Time: 2:15pm Starting Time: 2:35pm Competition time 30 mins Judging Time: 3:30pm (allows 45 mins on stage) Models paraded post judging One male model A sense of change must be created by removing 3cm or more from the hair • All cutting tools allowed such as clippers, razors and scissors • Styling method is optional and allowed; straight, curly, wavy hair – whatever rocks your hairdressing/barber world • Prepared hairstyles or pre-done haircuts will result in disqualification
COMPETE.
Splash of Colour
Dream Team Collab
BE AS CREATIVE as a rainbow. Models from the Editorial Glam and Barber Street competitions can be used in this competition.
CREATE A ‘BEAUTY meets Avant Garde’ look as a team. Each stylist has 10 minutes to style the model’s hair before passing the ‘brush’ to the next team member. Hair, colour, clothing and make up will all be considered in the judging.
Prizes include: • • • • • •
Hair Festival Trophy Editorial feature in INSTYLE Sustainable Salons Prize (valued at $100) Artègo Prize (valued at $100) Love that for u apron Lorna Evans Styling Essential Tools (valued at $497.30)
Prizes include: • • • • •
Hair Festival Trophy Editorial Feature in INSTYLE KEVIN.MURPHY Stylist Tool Kit (valued at $250) Sustainable Salons Prize (valued at $100) Artègo Prize (valued at $100)
Rules:
Rules:
• • • • • • •
• Open competition • Scrutineering Time: 3:15pm Starting Time: 1st competitor –3:40pm 2nd competitor – 3.50pm 3rd competitor – 4.00pm • Judging Time: 4:40pm. The completed look will be judged. Models paraded pre-judging • One male or female model • Three competitors from one salon (qualified and apprentices allowed, as well as hairdressing colleges). • This is a team relay • Each competitor has 10 minutes to work on the model until all three have finished their total look in 30 minutes • The completed look will be judged • Model must walk onto the stage with hair hanging down and free. No sectioning, no pre-done ponytail • All hairpieces are allowed and can be pre-done • Hair ornaments are allowed • Partial wigs allowed as base to attach hair pieces onto
Open competition Look is pre-done One male or female model Scrutineering Time: 3:40pm Judging Time: 4pm No wigs allowed You may enter a model from the previous competitions on the day, with the exception of The Dream Team Collab
Hair Festival 2022 - 27
CONNECT. Wonderland Sunday 12th June 2022, Australian National Maritime Museum. From the free-flowing drinks, live performers and Sydney’s glittering skyline, this is one event you do not want to miss! Scan to book your tickets
28 - Hair Festival 2022
CONNECT.
Welcome to Wonderland Hair Festival Wonderland is your opportunity to celebrate with the entire industry like never before. Unleash your festive creativity and revel in the unconstrained spirit our industry is known for. Wonderland is a fairground of opportunity at Sydney’s iconic Maritime Museum ON SUNDAY NIGHT June 12, Wonderland is the ONLY night where the entire industry will come together to celebrate the far-reaching network of the Hair Festival weekend. Building on the foundations of growing and learning from each other, to truly celebrating our craft, this is the only event where we will collectively celebrate our signature strength in unity and our passion for the future. For the first time in four years we are coming together for a celebration of truly wondrous proportions. It’s time to start dreaming up your ideal hairdressing party where we have cultivated a landscape heavily populated with all of your favourite industry peers, a sea of opportunity, entertainment and an enthralling level of emotions. Held at Sydney’s Maritime Museum for the very first time, your first steps into Wonderland will introduce you to a world of colour, mystery and festive spirit mixed with an element of futurism – Wonderland is as transformative as it is tremendously free-spirited. Laugh, drink and dance under a lighting spectacular that will make you truly let go, let the mind wander and your connections ever stronger. A venue that celebrates the past, the present and our view to the future is what will make Wonderland an unmatched opportunity to really seal the deal for the Hair Festival weekend. Wonderland is your only opportunity to come together at such a glorious harbourside location. Drenched in the atmosphere and lights of the city, this sprawling venue is the harbourfront’s only true indoor-outdoor venue. Flooded in nostalgia and strong Aussie spirit, it is home to exhibits on Aboriginal and European explorers, the navy, surfing, sailing, and Australia’s beach culture and brings with it a deep sentiment of belonging. Over 850,000 people visit the Australian National Maritime Museum annually including families, interstate, and international tourists. Find here fascinating artifacts, thoughtprovoking exhibitions, and fun activities that form the background for a truly curated hairdressing industry party.
Fuelled by food stands, drinks and live entertainment including roving performers, Wonderland has been curated to showcase the industry’s energy in all its glory. Come and take your best photos yet with a 360-degree camera, against our living Wonderland wall, or on the dancefloor and with our entertainers that will make you feel truly transported. It’s also your chance to engage with some of your favourite brands with bars and areas designed to immerse you in some of our industry’s favourite elements. Standing true to the definition of Wonderland itself – an intricate place full of wonderful things, it’s our opportunity to celebrate you and the unbridled creativity of our industry as whole. Without prejudice or brand preference, Wonderland is for one and all. With music from DJ Cadell and his team of live musicians, fused with all-night dance tracks, Wonderland is one party you can’t afford to miss. Letting your hair down after a long day of MarketPlace, education and REALtalk Business is a must – there’s no other night of the year that promises this much fun and affordability. Cadell has been in the music industry for more than 26 years, having worked as a DJ in some of the world’s biggest venues – with regular gigs both in Australia and overseas, Wonderland will embody a true global flavour in music and entertainment including disco, house and classic house sets. Having sold out in 2021, we expect this year’s event at an even bigger venue will allow more people to take part and celebrate – so make sure you get in now to secure your spot before it sells out again. So your friends, colleagues and business partners don’t miss out, let them know you are coming along to the place to meet and drink in an environment where we’ve done all the work for you. Merging the fantasy of the unknown with the familiarity of your industry peers, make sure you have a ticket to your night to remember that will soon become the industry’s favourite annual gathering. See you there!
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Hair Festival 2022 - 29
TICKETS. How to book THE DEBUT OF Hair Festival 2022 promises to be the monumental hair event for which the industry has been longing. Don’t miss out. Get your tickets today!
Ticket Types
General Release (Price ex GST)
MarketPlace Access Sunday 12 & Monday 13 June
FREE
Hair Festival All-Event pass Sunday 12 & Monday 13 June Enjoy the entire weekend at a reduced price
$695
REALtalk – (Half Day) Sunday 12 June Half-day program of curated sessions with keynote speakers, panels and highly-relevant topics
$145
REALtalk – (Full Day) Sunday 12 June Full-day program of curated sessions with keynote speakers, panels and highly-relevant topics
$245
Festival Education Multi-Session Discount Pass Monday 13 June Choose any six education classes for a discounted pass
$450
Festival Education Sessions – Individual sessions Monday 13 June Single education session or class
$75
Festival Wonderland Sunday Night 12 June
$165
www.hairfestival.com.au 30 - Hair Festival 2022
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See you at Hair Festival 2022 Come visit us at stand #64 & 65
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