Beyond the Booking A MARKET GUIDE TO SHORT-TERM RENTAL INCOME Revenue | Occupancy | Demand
NORTHEAST PENNSYLVANIA Where the right setting meets the way you want to live.
Where disciplined underwriting meets the right property.
THE MARKET IS NOT ONE NUMBER
Gross Revenue Varies by County
and by Property The strongest STR story is built from demand, legality, amenities, operations and acquisition basis not a county average alone. The benchmarks in this draft compare active submarkets using third-party estimates. They are not appraisals, projections or guarantees.
*Images are representative and may not depict actual listings or benchmark markets.
Use “gross revenue benchmark,” not “yield,” unless expenses and investment basis are included. 2
Representative
STR Submarkets by County
The benchmarks below compare seven representative Northeast Pennsylvania short-term rental submarkets using AirDNA’s public marketlevel estimates. All figures were updated August 5, 2026, and reflect the trailing 12 months through July 2026. These are directional market averages - not appraisals, property-specific projections or guarantees.
Source and methodology: AirDNA public market data, updated August 5, 2026;
trailing 12 months through July 2026. Annual revenue represents average gross booking revenue for active listings before host expenses and includes booked nightly rates plus cleaning and other guest fees. Occupancy is the average share of available nights booked. ADR is the average rate paid on booked nights. RevPAR combines occupancy and ADR. Figures represent selected submarkets within each county - not countywide averages - and may vary materially by property type, bedroom count, amenities, availability, regulations, and operating quality. 3
LAKE-LED MARKETS
Pike + Wayne *Images are representative and may not depict actual listings or benchmark markets.
PIKE Lake-and-woods demand can support competitive nightly rates, but municipal/ community rules and thin data require parcel-level underwriting.
WAYNE Lake Wallenpaupack and Hawley are highly seasonal. Provider estimates differ, which is itself a reason to underwrite conservatively.
Model peak, shoulder and off-season separately. Annual averages can hide concentrated summer performance. 4
FOUR-SEASON MARKETS
Monroe + Carbon *Images are representative and may not depict actual listings or benchmark markets.
MONROE Mount Pocono’s benchmark reflects strong winter, summer and shoulder-season demand around major attractions.
CARBON Jim Thorpe anrepresent different models: steadier occupancy at lower rates versus fewer stays at premium rates.
Four-season demand is valuable, but purchase price, permits and operating complexity still determine investment performance. 5
SMALLER AND URBAN MARKETS
Lackawanna+ Wyoming + Susquehanna Counties *Images are representative and may not depict actual listings or benchmark markets.
LACKAWANNA Urban demand may be steadier and less seasonal, with lower average daily rates.
WYOMING Low listing volume means a few standout properties can distort market averages.
SUSQUEHANNA Ski and Endless Mountains demand can produce strong directional demand from a smaller base.
Small samples require property-level comps and a downside case. 6
THE UNDERWRITING LENS
What the Average Does
Not Tell You • Bedroom count, guest capacity and amenity package. • Permit status, zoning and HOA/POA restrictions. • Management fees, cleaning, utilities, repairs and replacement reserves. • Financing, taxes, insurance and acquisition cost. • Seasonality, weekday demand and competitive supply. • Owner use and blocked calendar nights.
A gross revenue benchmark is the beginning of underwriting never the conclusion. 7
How to Read the
Numbers These benchmarks are market-level averages for selected Northeast Pennsylvania submarkets. They are not countywide averages and do not predict the performance of a specific property. Revenue is gross booking revenue before mortgage payments, taxes, insurance, utilities, maintenance, management, platform fees, repairs, reserves, and other ownership or operating expenses. Results can vary significantly based on property type, bedroom count, amenities, condition, location, availability, pricing, management, local rules, and seasonality. Small markets and limited listing samples may produce greater swings in reported results. Buyers should underwrite each property independently and verify all data, expenses, licensing, zoning, and community restrictions before purchasing. 8
IMPORTANT INFORMATION & BUYER DUE DILIGENCE This publication is provided by Classic Properties for general informational and marketing purposes only. Although the information was obtained from sources believed to be reliable as of the publication date, Classic Properties does not guarantee its accuracy, completeness, or continued applicability. Property values, market conditions, financing terms, tax rates, insurance requirements, rental income, occupancy, zoning, permits, short-termrental regulations, HOA/POA rules, utility systems, property conditions, and governmental requirements may change and may vary by property, municipality, lender, insurer, and community. Nothing in this publication constitutes legal, tax, financial, lending, appraisal, engineering, environmental, zoning, or investment advice. No representation or guarantee is made regarding profitability, rental eligibility, future property value, financing approval, or property condition. Before entering into an agreement or purchasing a property, buyers and investors should conduct their own independent due diligence and verify all material information with the appropriate municipal and county authorities, HOA or POA, lender, insurer, inspectors, attorneys, accountants, and other qualified professionals. Purchase and investment decisions should be based on official records, inspections, executed agreements, and independent professional advice - not solely on the information contained in this publication.
SHORT-TERM RENTAL NOTICE Short-term-rental use is not guaranteed. Before purchasing, buyers must independently verify parcel-specific zoning, licensing, permits, inspections, occupancy limits, parking requirements, septic capacity, taxes, insurance coverage, lender restrictions, and HOA/POA rules. Buyers should also confirm whether existing permits, licenses, or approvals transfer upon the sale of the property. 9
PLAN THE NEXT STEP
Let’s Talk About the Property
And the Plan
The right Northeast Pennsylvania property starts with a clear understanding of how you want to use it, finance it, operate it and eventually resell it.
ROBERT EARL |REALTOR® | CLASSIC PROPERTIES Cell: 917-239-4425 | Office: 570-587-7000 rearl@classicproperties.com ClassicProperties.com | BuyAWeekendHome.com
Serving Pike, Wayne, Monroe, Wyoming, Lackawanna, Susquehanna and Carbon counties. *Images are representative and may not depict actual listings or benchmark markets.