December: Brand Of The Year 2022

Publisher’s Note

What is a brand? There may arise an infinite number of definitions but the one that tops is -Abrand is a feeling that a business is able to evoke in customers’ minds. Building a brand isn’t an overnight task to complete. It takes time, especially in a consumer society where people are bombarded with different products and servicesfrom the moment they wake up until they go to bed to sleep.

Our ‘Brand Of The Year 2022’Edition is a shoutout to all the brands that are going the extra mile to serve their customers to the greatest extent. The edition enlists brands from diverse categories, those who have stood out during normal times and have expanded their horizons with their smart strategies and intelligence.

The Cover Story features the story of a young couple who decided to unschool their kid and introduce him to Self-Directed learning.

The magazine also has some interesting and insightful articles to read from different categories like business, technology, travel and much more. You will also love to read some inspirational stories covered from different parts of India.

Hope you enjoy reading our edition!

The Global Hues Editorial@theglobalhues.com

Vol 2 | Issue 12 | December 2022

Publisher: The Global Hues

Founder & CEO: Himanshu Tyagi

Editor-in-chief: Tannishtha Mukherjee Copy Editor: Priyanka Tyagi Content Manager: Himanshi Jain Editorial Team: Neha Maurya, Kusum Vats, Aditi Gautam, Shreya Malakar

Design Head: Himanshu Koli Digital Team: Amit Sharma, Neha

Head of Sales & Marketing: Chetan Kaushik Sales Team: Ritu Chauhan, Malvika Saini, Anubha Singh Chauhan, Anushka Gupta, Sanchit Rathi, Shubham Goel

Data & Research: Naval Kishore, Sanjay Sharma Marketing & PR: Krishiv Kumar PR@theglobalhues.com Advertisement: Mayank Gulati Subscription: Maniraj Reddy HR: Simran Khanna Corporate OfficeAddress: A-204, Third Floor, Vikaspuri, New Delhi-110018 Ph. no. : +91 9871258991 Email: info@theglobalhues.com

Himanshu Tyagi

“Your brand isn’t what you say it is, it’s what people say it is.”

Shraddha Pingale Jt. Managing Director, EConstruct & The Life Engineering Foundation

oing beyond career, education must be a process that is triggered by inner curiosity and happens at a leisurely pace with freedom to explore and learn. It should not merely serve for livelihood reasons but work for the larger good of humanity and the planet. That is what Life Engineering Foundation aims at. Read on for the story of how it was born.

When Shraddha and Sandeep Pingale moved back to India from Dubai a decade ago, it was with big hopes. Sandeep is a Civil Engineer while Shraddha is a software engineer with an M.Tech. Sandeep had plans to set up his own construction agency and Shraddha decided to pitch in with recruitment. They soon stumbled over a big block in the education system.

Four years of specialised education later, many graduates of civil engineering lacked the basic foundation. They were unsure of the various departments in civil engineering. Most had no clue what the basic steps and checks should be in building their dream house. The system had rendered them incapable of thinking on their own, their communication was poor and confidence levels abysmal.

When asked to talk about themselves, most parroted the same few points on hometown, parents' occupation, their own degrees and percentages. "That was how they identified themselves. As a person, they were nil!" Shraddha says. "They grow up and continue to depend on their parents for everything. They need to

learning platform. Here is a personal school that provides guidance for Self-Directed learning which is child and family specific. It combines elements of Homeschooling, Unschooling, Open Schooling, and Free Schooling.

Career is a part of life, not the reason of life, points Shraddha. Learning, and learning joyously, is the bigger goal. Here at Life Engineering Foundation, children can blossom in the direction of their choice and natural inclination. The Learning environment triggers a sense of enquiry in the child and guides him/ her in the future as a facilitator.

Through a mix of learning materials and methods, the latest technology and traditional wisdom, the child is exposed to various aspects of the chosen topic. The children are 'immersed' in their topic of interest and proceed at their own pace. There is no force at any point. The foundation will bring the expertise required to train them in skills and nudge them in the direction of their enquiry.

Recalling her shock at the incompetency of graduates at one campus drive, when she realised the dismal failure of the education system, she says she visualised the state of the parents who had struggled to put their children into the system for education. "I was overwhelmed by what I was seeing."

It led her to further introspect. working so hard, putting in so much money and effort, and even more stress gathered by students and parents, should a graduating student just be taking care of his and family's needs? An animal does as much, as humans why can't we do more?" she asks, noting how the child who begins school at the age of 6 goes on for almost 20-22 years in his attempts to be educated. In this time a parent spends a whopping 10-20 lakh rupees, which if put aside in a fixed deposit or so can fetch him enough money to take care of his food if that is all one wants, she adds.

A TEENAGER'S ACCOMPLISHMENTS

She, for one, is sure she wants more for her two children. This was what led her to unschool her elder child, Sai when he was nine years old. There have been no regrets about that. He went on to pick

up video editing skills that fetched him a dollar, his first payment at age of ten. He has travelled alone and is able to manage his checklist by himself. At the family's farm Sai also picked up driving a car and a two-wheeler, all by himself. Shraddha notes how he is independent and able to choose what he wants. Such is the confidence he has instilled in his parents on his abilities that he helps them with video editing for their engineering consultancy and training academy. Besides, the 13-year-old also helps them in the recruitment process of video editors for their organisation.

No one taught him. He was interested in working with video editing tools and his parents provided him with the tools and freedom to work. He has also taken part in his first karate tournament and won the gold medal in the beginners' category and later bagged another medal in

SAI'S STRENGTHS

What Sai has are parents who believe in him as an individual with his own set of unique skills and strengths. He also has the time to experiment. And freedom, without any deadlines or performance pressures. Freedom to fail and learn, freedom to explore new things.

All that is often needed is the right environment and freedom, believes Shraddha, who is supported by her husband Sandeep in her educational innovations.

Parents can naturally be cynical and ask if all children can take off as well as Sai. They can, in their own fields of interest, says Shraddha but "this requires a certain amount of cooperation from parents who should not expect their children to become IT engineers or doctors. We should have the dignity of labour Gandhiji spoke of and respect our children's choices, be it in the field of cooking or farming or art whatever they want to excel in. Not what we as parents

Indeed this will be a big leap for most parents who cannot accept that anything out of the established system can help get their offspring 'plum jobs in the future'. Yes, and hence, the foundation also offers to coach the children in their regular classes through tuition or to prepare for NIOS and other IB boards that guarantee a certificate.

A RIGID SYSTEM

As Shraddha sees it, the main problem with the present system of education is that it is rigid in every way. Not only in terms of syllabus and time but even in the way it defines learning it makes students dependent on set instructions! In this way it addresses each child in a set way, giving no leeway for their unique strengths to flower.

In terms of evaluation too, she notes there is a big drawback in the way failure is considered a taboo. "Unless you fail, you do not really learn, especially when exploring new things. With the fear of

failure, the students are not enthused to pursue or try anything new," mentions Shraddha.

Having worked with engineering students in E-Construct Design and Build Pvt Ltd., their engineering construction consultancy, the couple realised that one of the assured ways of learning is what happens on the job. Thrown into the work environment and forced to take decisions, the graduates faltered initially and then found their way. That is

what they plan to do at Life Engineering Foundation -- throw children into an environment that triggers the desire to learn. Equally, they will have all the free time they need to follow their natural direction.

Today, hundreds of graduates from over 500 colleges in the country and some from abroad too, have been placed in good jobs, besides at E-Construct Design and Build Pvt Ltd. "Looking at how unprepared the engineering graduates were for

We will need a couple of hours only for that. The rest of the time the child can be free to pursue his/her line of interest in a self-directed manner.

the job, we decided to train them. In 6-12 months we could make them ready for taking on good jobs, showing how it does not need four years."

A BIT OF EVERYTHING

For students aged 12 and above, the Life Engineering Foundation offers basic workshops in varied topics such as nutrition, farming, health, plumbing, beautician, software installation, self-defence, carpentry, car mechanics, cookery, Ayurveda, basics of law, financial planning, etc. Other topics will be included based on the demand as and when it arises. "Self-health is an area that is the need of the hour but is much neglected. We plan to provide this in our workshops" iterates Shraddha.

These sessions are aimed at giving the students minimal know-how of the topic, but provisions to widen their knowledge base will be made, Shraddha says. Often, it is sheer unawareness that lands us in trouble. For example, knowing the basics of law can help one get out of a situation where someone is trying to exploit you. So also, financial planning is something she sees as crucial but is never taught as part of math, "when being drilled with algebra or theorems we may never use".

Most youth and even adults remain woefully unaware of the basic tenets of the Constitution of India. Such

information will be part of the learning offered. Understanding religious rituals, cultural heritage, draping a sari or dhoti, meditation, yoga and much more will be offered to students.

WHO THIS IS FOR

The Life Engineering Foundation is however not meant for those parents who are unwilling to let go of the old ways. It is not for those in a hurry for results or those looking for performance records to be shattered. Nor is it for those who want their children to be doing something always, Shraddha clarifies. It is for those parents who want their children to have a joyous learning experience that truly elevates them. It is for those willing to make a change.

Here, children will learn to collaborate instead of competing. They will have the

or play when the mood takes over. They will learn because they WANT to.

At Life Engineering Foundation, students will not face the pressures of time deadlines or of grades, even though evaluation will be done. The level of involvement, judgement skills, decision-making, innovation, emotional intelligence, communication and interaction skills, and many more aspects will be constantly evaluated.

The 'learning space' and 'learning facilitators' will "conspire to ensure that learning flows naturally and joyously" at the foundation, assures the founder, who is confident that the self-directed way of learning at Life Engineering Foundation will deliver confident, independent and happy individuals who can be leaders in their chosen fields and bring prosperity to their families and the

IN INDIA

A

The rapidly evolving market conditions are putting immense pressure on companies to maintain structural profits and revenues. In order to survive and have an upper hand in the market compared to competitive firms, businesses are reimagining their future by opting for M&A strategies. It refers to Mergers and Acquisition plans in which either one company buys another or two companies come together to become one entity. The motive behind Merger & Acquisition strategies is to recover, learn and come out in a better position.

M&A strategies are considered an amalgamation of both Defensive and Offensive moves played by the company with the aim to build accelerating business models.

Future of M&A strategy framework

Salvage value

Transform the business to safeguard the future

Safeguard markets to maintain competitive parity

Change the game

DEFENSIVE MOVE

One lesson that is a must for all companies is to build a business model with a firm establishment of resilience at its core. The defensive move through M&A strategy helps businesses ensure their agility & adaptability and ward off threats from competitors in the marketplace.

Source : Deloitte Insights

OFFENSIVE MOVE

In the words of George Washington, the first US President, “The best defence is a good offence.” This stands true in the business world also. As important as it is to defend businesses from possible threats in the marketplace, it is equally important to play bold moves. The acquisition allows the company to play the smart and bold move to capture the market and enjoy the competitive advantage from the leadership position.

Businesses are now understanding the value of offensive and defensive moves and the remarkable shift has been noted in the M&A in the post-pandemic era. According to the reports by Deloitte, Global M&A deal values are up 62% in the last two decades. Industrial Products & Construction dominates the M&A deals on a YOY basis.

INDIA’S BIGGEST ACQUISITIONS

India is acing the game by hitting record highs in the last few years. India has witnessed some major acquisitions driving billions out of a deal. Some of the biggest M&A Megadeals in the corporate arsenal include:



ADANI GROUP - HOLCIM

After signing a megadeal with Holcim, Adani Group acquires the cement business of Holcim with a 63.1% share in Ambuja Cements which holds a 50.1% share in ACC. This is India’s biggest M&A deal in the history of infrastructure and materials space which was closed in only 4 months. The richest Billionaire in India, Gautam Adani called this deal historic assuming the significant benefits of Holcim’s market leadership position.

acquisition of Corus Group added one more feather to the cap of Tata Steel making it 5th largest steel producer in the world.

After the acquisition, Mr Ratan Tata said, “The completion of this acquisition of Corus by Tata Steel is a major step forward in the Company’s global strategy and represents an exciting future for both businesses.”

Initially, Tata Steel offered $5.2 per share but after a bidding war with CSN, Tata ultimately bought Corus Steel at $7.00 per share.



WALMART - FLIPKART

Talking about the biggest acquisition deals, how can one forget to mention the biggest e-commerce deal? In 2021, Walmart completed the acquisition of Flipkart for $16 billion in return for a 77% stake in the company. To strengthen its position in the market, Walmart acquired Flipkart to leverage the latter’s expertise

and reach out to the wider customer. Expanding its growth horizons, Walmart laid out plans to amplify its business on Indian land. Walmart's acquisition made it one of the key players in the Indian e-Commerce industry besides Amazon and Paytm Mall. The interesting thing about this acquisition is that even after the deal, both companies have separate brand names and operating structures.



TATA MOTORS - JAGUAR

With a net consideration of $2.3 billion, Tata Motors acquired the business of Jaguar Land Rover (JLR) from Ford Motor in 2008. Tata Motors signed this deal at the time of recession in the US when demand for automotive brands was crawling down and JLR was in deep losses. It is then that Tata Motors took this opportunity and bought Jaguar Land Rover and transformed the company’s losses into profits in a few years.

The CEO of Holcim, Jan Jenisch said “With the Adani Group, we have found a perfect owner to unleash our Indian business’ next era of growth for our people and all stakeholders in a swift and efficient transaction.” This acquisition is a significant move by the Adani Group in becoming India’s second-largest cement company. Many financial and business experts see this acquisition as a rational move by Gautam Adani.

TATA STEEL - CORUS STEEL

In 2007, Tata Steel acquired one of the greatest players in the European steel industry, Corus for the whopping price of $12.02 billion. Tata Steel has a reputation as one of the world’s most profitable steel companies. And the

automotive brands in the UK. In 2015, just after a few years of acquisition, Tata Motors not only helped JLR with recovering the losses but the company also made profits of 2.6 billion.

Tata Motors gave reinvigorated JLR from its dwindling sales and deep losses to one of the most successful and iconic 

CONCLUDING THOUGHTS

To navigate businesses through significant changes, businesses across the world opt for Merger & Acquisition technique to ensure an easy ride in the market. It takes a far-sighted vision and decisiveness of the corporate leader to create a profitable acquisition strategy. The record-breaking acquisition deals in history exhibit how strategic and well-planned M&A activity can prove to be a game changer for the brands.

BAJAJ FINSERV

Offering Reliable and Trustworthy Financial Services

inancial service companies help people in investing and effective money management. It is this sector that makes people aware of how they can make the most of their savings. Empowering people financially, these companies provide loans to individuals, businesses and organisations. Catering to the

financial needs of India, Bajaj Finserv offers a wide range of financial services.

Bajaj Finserv is the financial arm of the Bajaj Group. Incepted in 2007, it is a core investment company under RBI regulation 2020. Bajaj Finserv is the fastest-growing and most diversified

“Carrying decades of commitment to business ethics, Bajaj Finserv provides the highest standards of financial services.”

Sanjiv Bajaj Chairman and MD, Bajaj Finserv

NBFC in India. The company works diligently with the vision to provide various financial solutions for retail and SME customers. Be it loans, mutual funds, insurance, investments or any other financial services, Bajaj Finserv is the one-stop shop for all.

THE MAN BEHIND THE BRAND

Holding the position of Chairman and Managing Director of Bajaj Finserv, Sanjiv Bajaj has a reputation for pioneering digital consumer financing in India. Guiding the company with the right business strategies, Sanjiv drives the tremendous growth of the company that places Bajaj Finserv as one of India’s leading diversified financial services with various solutions including life insurance, general insurance, and wealth advisory category.

Under his leadership, Bajaj Finserv reconceptualizes the entire financial service landscape with consumer first digital approach and excellent innovative disruption. Sanjiv is also the President of the Confederation of Indian Industry (CII) for 2022-23. For his stellar expertise, Sanjiv Bajaj has won many awards to his name including ET’s Business Leader of the year 2018, Ernst & Young’s Entrepreneur of the Year 2017 and Most Valuable CEO in India for 2015 & 2016 by Business World.

THE STELLAR JOURNEY OF BAJAJ FINSERV

Demerging from Bajaj Auto Limited to form a separate entity, Bajaj Finserv was incorporated in April 2007 to focus entirely on the group’s financial services. This helped the group to focus on the core competencies of the Auto, Insurance and Finance sectors independently. Offering extensive financial services without any hassle makes Bajaj Finserv a dynamic player in the financial services space.

With the aim of becoming the most trusted financial services provider in the country, Bajaj Finserv delivers flawless, high-quality and reliable services. The company strives to deliver better services for its customers by enhancing the efficiency of the highest standards and timely execution.

SERVICES OFFERED

Providing end-to-end financing solutions, the extensive product portfolio of the company includes three broad categories; lending, insurance and wealth advisory. With 24 products spread across 12 product lines, the services of the company include:

 Loans: Personal Loans, Instant Loans, Business Loans, Home Loans, Gold Loans, MSME Loans, Mortgage Loans, Loan Against Property, Education Loans On Property, and many more.

 Insurance: Health Insurance, Motor Insurance, Car Insurance, Two Wheeler, Life Insurance, Home Insurance, Travel Insurance and more.

 Investments: Fixed Deposits, Systematic Deposit Plans, Demat Accounts and Mutual Funds

Apart from this, Bajaj Finserv also provides various services including Finance For Professionals, Bajaj Mall, Value Added Services, Wallets & Cards, pocket Insurance and many more.

CSR BY BAJAJ FINSERV

With the firm belief that the company’s full growth lies in making the lives of people a little better and not just in financial metrics, Bajaj Finserv contributes generously to social causes. Walking on the path of the company’s Founder, Jamnalal Bajaj, the company gives back

to society and realises its objective of being a socially responsible corporate.

Bajaj Finserv has associated itself with different initiatives including healthcare, children's welfare and other social issues. In addition to this, the company has also started a Certificate Programme in Banking, Finance and Insurance. This certification program equips finance graduates to be industry ready and shape a better future for the country.

AWARDSAND RECOGNITION

With a spear-headed focus on offering the best financial services, Bajaj Finserv has added many feathers to its cap. The most prominent of them are: 

The company won ‘Company of The Year’ in 2019 By The Economic Times for Corporate Excellence 

Recognised as ‘Dream Employer of The Year’ by The World HRD Congress in 2022 

In 2020, Bajaj Finserv was awarded Best Lending Tech Award in Fintech Category at the 10th India Digital Summit 

The company has bagged Mint Corporate Strategy Award 2018 

The CFO of the company, Sandeep Jain was awarded the ‘FE CFO Awards 2022’ in servicing sector category

THE PATHAHEAD

With the highest standards of corporate governance and uncompromising values, Bajaj Finserv has successfully built the trust and confidence of its customers with its trustworthy and reliable services. The company is working with a vision to establish a brand on which people can rely on without any doubt. Bajaj Finserv is eyeing to become a preferred partner for all integrated financial services.

Serving Humanity To Empower Society

Bano’ says a social hero serving humanity to empower society

here is a very famous saying by Mahatma Gandhi, “The best way to find yourself is to lose yourself in the service of others”. Making this statement true, Chinu Kwatra is a social hero who inspires millions of people to make Earth a better place to live. With a kind heart and a smile on his face, Chinu along with his young team of the Khushiyaan Foundation and the strong backing of Ananta is serving humanity to empower society.

With no plans of walking on the path of social welfare, it was his mother who inspired him to serve humanity and help those in need. Chinu says, “My greatest source of inspiration is my mother, she is a supermom. And I am proud to say that I am the son of the strongest woman.”

Apart from his mother, he takes inspiration from the business tycoon, Mr Ratan Tata. Chinu believes that anyone can make money but the nature and gratitude that Mr Tata have are what makes him a true human being.

Being a resident of Thane, Chinu’s life took a turning point when he lost his special friend in a terrible accident. After the accident, he went into depression, that was when his mother encouraged him and gave him a ray of hope to live a meaningful life not just only for himself but for others also. It was a life-altering moment for Chinu and since then, he has been on a mission to ‘spread happiness’. Chinu is a marketer and a hotelier.

Chinu who always carries a smile on his face says, “My business is my bread and butter but social service is my heart”.

Propagating the mantra of “Insaan Bano'', Chinu Kwatra founded Khushiyaan Foundation, an NGO to bring a change in society by nurturing love and support. The young team of the foundation is its strength. Along with his enthusiastic team, Chinu is working round the clock to spread awareness about menstruation, cleaning beaches, animal welfare, and offering healthy & nutritious food to the underprivileged. Many celebrities are also involved like Sonu Sood, Farah Khan, Guru Randhawa, Manish Paul, Raghav Juyal, Suniel Shetty, Raveena Tandon, and many more.

THE PROJECTS RUN BY KHUSHIYAAN FOUNDATION INCLUDE:



BEACH WARRIORS

Inspired by Afroz Shah’s beach clean-up drive, Chinu Kwatra has been leading the beach clean drive for 5 years. Chinu and his team removed 2500+ tonnes of garbage from Mumbai's beaches. The initiative of Beach Warriors is appreciated by many politicians and celebrities including Aaditya Thackeray, Raghav Juyal and Digangana Suryavanshi. 

ROTI GHAR

With the vision to eradicate malnutrition and hunger in slum kids, the project Roti Ghar is providing a healthy

and nutritious meal to underprivileged people. Along with providing the access to food, the Khusiyaan Foundation educates them about health and hygiene.  M.A.R.D M.A.R.D, an acronym for “Menstruation A Right To Discuss” is a campaign started by Chinu in 2017 to spread awareness about menstruation and to break the stigma that prevails in society related to periods. Till now, 14,15,000+ sanitary napkins are distributed under the M.A.R.D campaign. 

HOME FOR PAWS

It is an initiative that helps ill and abandoned dogs. Providing shelter to the dogs, ill dogs are treated and then sent for adoption by animal-friendly people. This project helps many dogs in treatment and shelter.

Chinu and his team are working for a noble cause to help humanity and inspire others also to be a part of their campaign. Their great deed is getting recognition and appreciation from big personalities and millions of people. Chinu says, “We are grateful to Aaditya Thackeray, who supported us in our beach clean-up drive and became the voice of our campaign Beach Warriors”.

With the belief that ‘Humanity comes first’, Chinu is indeed an inspiration who is bringing positive change with his selfless actions.

‘Insaan

LUPIN

Providing Exceptional Pharmaceutical Solutions For A Better Tomorrow

ealthcare institutions play a pivotal role in offering the best services in healthcare. Over the years, India witnessed the emergence of great healthcare companies that have redefined the entire narrative of healthcare. Contributing to the great cause of providing healthcare service, Lupin is now one of the largest companies in the pharmaceutical

industry in India. With the Promise of Caring, the highly professional team of Lupin pursues excellence through Innovation.

Lupin consistently focuses on quality and aims towards providing world-class healthcare services that are affordable, high-quality and address the unmet

‘‘At Lupin, we pride ourselves on our promise of caring for our customers with integrity, Respect and Care.’’

Vinita Gupta CEO, Lupin

patients' needs. Addressing the biggest therapeutics challenges, Lupin has marked its firm presence globally with 15 Global Facilities and 7 Research & Development Centres. Aligned with the company’s mission of delivering affordable and effective medicines, Lupin’s R&D divisions are driving the company to the leadership position of pharmaceutical solutions provider in India and the US.

THE GENESIS OF LUPIN

The journey of Lupin began with the noble thought of bringing change in the healthcare industry in India for a better future of the country. The guiding light of Lupin, Dr Desh Bandhu Gupta laid the foundation of Lupin in 1968 to improve the healthcare sector by harnessing the power of science and technology.

After completing his post-graduation in Science, Dr Gupta began teaching at the Birla Institute of Technology and Science in Pilani, Rajasthan. But his vision of transforming the healthcare world was very clear. And then he established his own pharmaceutical company, Lupin with ₹5000 that he borrowed from his wife.

With the right strategies and sheer determination, Dr Gupta expanded his business and set up his first manufacturing plant in 1979 and supplied the iron and folic acid tablets supporting India’s flagship programme that aimed at improving mother and child health. The company started its journey with only two employees and now the company has more than 20,000 highly skilled professionals that are driving the growth of Lupin.

THE LEADING LADY

The CEO of Lupin, Vinita Gupta has been instrumental in shaping the company’s strategy that resulted in Lupin becoming the global leader in the Pharmaceutical industry. Integrating her rich expertise

and skills, Vinita drives the expansion of the company through organic growth and strategic acquisition.

Vinita is giving her remarkable contribution to the company since 1997. In addition to this, she is also associated with Global Advisory Board at Northwestern University’s Kellogg School of Management. She has received many awards and recognition for her excellent work in the pharmaceutical industry. Vinita is also considered one of the most powerful CEOs in the world.

SERVICES OFFERED BYTHE COMPANY

With 15 state-of-the-art manufacturing facilities, Lupin offers high-quality and affordable medicines. With the best healthcare services, Lupin is standing tall as the world’s 10th-largest generic pharma company. Lupin is also the largest provider of anti-TB API for several leading global institutions.

Adhering to all the international standard rules and regulations, the manufacturing facilities of the company develop a wide range of medicinal products for both generic and branded formulations. Providing unmatched healthcare solutions, the company offers its prominent services in the:



Key Therapeutic Areas: The extensive medicinal portfolio of Lupin includes the medication for life-threatening diseases such as Tuberculosis, Diabetes, Cardiovascular Diseases, Respiratory Ailments, Central Nervous System (CNS) disorders and many more. Lupin has the largest share of the market in therapies such as cardiovascular, respiratory, diabetes, neurology, gastrointestinal and women’s health.

a leading company in the anti-allergic market.



Biosimilars: Lupin Biotech was incepted in 2008 to provide high-quality biologics that are affordable and accessible to patients globally. The biological products of the company using biological systems are set to bring the next wave of affordable medicines for various therapy areas.

Apart from this, the company offers a wide range of speciality drugs, Over-thecounter drugs and Active Pharmaceutical Ingredients to serve people with quality and accessible healthcare solutions.

THE CROWNING ACHIEVEMENTS

Lupin has bagged many awards and recognition for serving mankind with exceptional pharmaceutical solutions. Some of the notable achievements of Lupin are:



Lupin was named as ‘Factories of the Future’ at the Economic Times Promising Plant Awards 2022

 The company won Silver at India Health and Wellness Summit & Awards for Non-Communicable Disease (NCD) prevention campaign ‘Shakti’ for creating awareness about heart diseases in women



Lupin Research Inc. Coral Springs was awarded ‘Business Excellence Award’ in 2021



Vinita Gupta was Ranked #7 Among the Most Powerful Women In Business In India By Fortune India 2020

THE FUTURE PATH



Generic Medicines: With a footprint in over 100 countries, Lupin is the leading manufacturer of generic medicine in the world. With strong research and innovation, the company has extended its generic portfolio to a great extent. Providing effective generic medicines, Lupin is

With a passion for excellence, Lupin is empowering the healthcare industry with world-class pharmaceutical solutions. Earning the trust of the customers with safe, reliable and accessible medicines, Lupin is known as “A Global Pharmaceutical Of Powerhouse”. The company is now looking forward to expanding to more countries globally and becoming a leading pharmaceutical provider in the world.

ISSOMEONEREADINGYOUR

Chats?

Whatsapp is the most popular and largest mobile messenger app with over 2 billion monthly active users. With its great popularity, Whatsapp also attracts potential cyber threats and privacy issues. Every now and then, Whatsapp creates headlines for the privacy and security of its users. The truth is that no social media platform is fully secured from hackers.

Even though Whatsapp claims that the app and user’s privacy are fully secured with end-to-end encryption, there are many incidents that cannot go unnoticed. Despite all these security layers, hackers still manage to breach the security walls and get access to your personal information.

Secure all the apps on your phone with a lock or password. Try using a password that is hard to guess. So that even if someone gets access to your phone, he/she cannot get through your apps. The best way to protect your device is through or device to any unknown Wi-Fi

hackers have more technical knowledge than you and can easily get inside your phone using an unsecured connection. Usually, hackers use the MAC address to hack your WhatsApp and read all your

Whatsapp is used by almost everyone today. And we do not want to share our messages with anyone, especially without our consent. But what if we tell you that there is a possibility that someone can read all your private messages and chats without you knowing? Yes, this is possible and that is why it is very important to check the settings of Whatsapp on your smartphone to secure yourself from a cyber attack.

Here in this article, we are going to tell you how you can secure your WhatsApp chats from hackers without much technical knowledge. So, no one can spy on you and read your chats without your permission.

TIPS TO PREVENT FROM GETTING HACKED

WhatsApp can only work on one mobile with one registered number. It cannot work on two devices simultaneously. So, if you cannot get access to your WhatsApp account it means that someone else is using your Whatsapp account and reading your chats and your personal information. Here are some tips to secure your account from getting hacked:



Do not leave your phone unattended when you are in a public place. Leaving your phone out gives hackers direct access to your phone and your personal chats. This is the first and foremost step that you should take care of.



Always enable two-step verification to add an extra layer of security to your WhatsApp account. This setting allows the users to access the WhatsApp account only after entering the 6-digit code that the user receives via SMS on the registered number. Therefore, hackers cannot get access to any message on WhatsApp without the verification code.

Keep the security notification on. When a new device accesses the existing chat, it generates a new security code. And the security notification sends you an alert every time the security code changes.

Apart from this, you can also keep a close eye on your WhatsApp activities. Any unusual activity like a message that you didn't send or receive can also be done by the hacker. Also, keep close track of saved contact information on your phone. If you find any similar unusual activity on your phone, the chances are that your WhatsApp account is hacked by someone.

FINAL WORDS

Even though WhatsApp is secured with two-layer encryption, we still need to pay extra caution while using it to maintain our privacy and confidentiality. Always check your encryption while sharing sensitive information like Credit/Debit

card details or any other personal information.

And last but not least, be aware of the scams and frauds that are common in cyberspace. Do not click on any unsecured link or any other document or

file that is sent by an unknown source. Yes, it is true that Whatsapp is not 100% secure but if you use all the security protocols carefully and be a little more observant, you can surely shield your WhatsApp account from getting hacked.

SIMPLE LOGIC

A Strategic Technology Partner For Successful Business

Sacross various industries including E-commerce, Process, Retail & Supply Chain, CRM, Logistics & Transportation, Goods (Freight) Transportation, Healthcare, Human Resources, Data pushpull applications, Legacy to web data communication and many more.

THE DRIVING FORCE OFTHE COMPANY

Darshan Mehta CEO & Director, Simple Logic

imple Logic is on a mission to deliver professionalism, perfection and satisfaction to clients with its highly efficient software solutions. Providing benefits of software technology to businesses, Simple Logic delivers high-quality software products on time.

The highly skilled team of Simple Logic delivers top-notch services and has developed a strong domain competence

Simple Logic Technologies Pvt. Ltd is the brainchild of Sheena Mehta and the execution of Darshan Mehta and his team. Holding the position of CEO and Director of the company, Darshan has an inherent talent for translating abstract features and benefits into meaningful value propositions. To help businesses grow their value proposition, Sheena Mehta along with Darshan Mehta laid the foundation of Simple Logic.

With a solid track of leading and motivating teams in order to achieve excellence, Darshan supports and guides the skilled professionals of the company. 20+ rich years of experience help Darshan to consistently drive the growth of Simple Logic and make it stand proudly among the industry leaders. He is an exemplary and diligent entrepreneur with the special skills of leadership, Technology Management, Team Management, Client Management, Business Development, Financial/Profitability Management, Business Management, and Innovator Development.

Sheena Mehta has 12 years of experience in forming growth strategies for financial institutions and has deep insight in the Finance and NBFC market. She fuelled growth for several finance companies and corporates before beginning her journey as Co-Founder

“We are named Simple Logic because we simplify the entire process of exploring new markets, establishing ourselves there, and growing.”

of Simple Logic Technologies Pvt. Ltd. Sheena has motivated and led the entire team at Simple Logic Technologies Pvt. Ltd. with her earthy common sense approach to running this business. An astute businesswoman, Sheena has strategized the growth plan and set forth targets for the team, which she helps them achieve. Her ability to see and think through situations and projects has powered the growth of Simple Logic Technologies Pvt. Ltd.

“Our collaborative development practices enable our clients to lower the product development cost and lead time-tomarket,” mentions Darshan Mehta.

THE JOURNEY OF SIMPLE LOGIC

With the vision to deliver end-to-end IT Services and solutions to the business world, Simple Logic was incepted in 2018. The journey of the company began when the Directors of Simple Logic conducted a survey of the technology market. In the survey, they found that the existing client engagement and delivery models were named appropriately, but lacked the necessary effort in execution. They felt the need for a better model that would first educate the client on all available options. And that’s how Simple Logic was born.

After working on the idea, Sheena and Darshan introduced Simple Logic to the world and its Mature Process Model that ensures ‘High Quality & Timely Delivery’ of all kinds of Software solutions.

SERVICES OFFERED

Building the trust of clients, Simple Logic consistently delivers best-in-class solutions to help businesses achieve their objectives, improve quality and gain competitive advantage. The various services of the company include:



Application Development Services

Product Development, Custom/Bespoke/ Partial/Takeover – Handover Development, Testing, Porting, Base Technology Enhancement, Code Testing & Debugging and Product Sustenance



Content Management Solutions (CMS)

Customer Management, Links Management, Banner Ad Management, Product Management, Online Survey Management, Site Usage Tracking Management, Admin & Sub-Admin Management, Category Management and many others to the list.



eBusiness and eCommerce Solutions

eBusiness strategy, architecture & process automation, Enterprise Information Portal development, Web Services solution, SOA consulting services, Web application maintenance, Web applications verification and validation services and many more.

 IoT – Internet of Things Device Centric Vs. Virtualized IoT, Device & Data Transfer Management, Asset and workflow management, Data transitioning to & from existing SCADA solutions. Experience across a wide range of M2M/IoT protocol and data format adapters: CoAP, UDP, HTTP, Modbus, XMPP, DDS, MQTT and Vendor-Specific Technologies, Device mapping and API based data transfer to and from ERP, CRM and MRP systems.

Darshan asserts, “We possess broad experience in all facets of software design and development - from Mobile Applications & Web technologies to porting legacy systems & developing enterprise solutions.”

THE ESTEEMED CLIENTELE

With highly efficient software solutions and services, Simple Logic has earned prestigious clients across various verticals. The highly skilled, and talented team of the company understands the needs and requirements of clients and offers solutions that fit them the best. This quality helps the company to maintain a healthy relationship with the clients. Darshan adds, “We don’t call them

Sheena Mehta Director

clients, we call them our new partners. We partner with them and ensure growth for both.”

Since its inception, Simple Logic is moving forward on the growth path with 100% client retention. “Our commitment & capabilities in understanding business requirements coupled with flexible service delivery models have won us clients across the globe,” adds Sheena.

THE PROFESSIONALTEAM

Aligning with the core vision of Simple Logic, the highly skilled and professional team is pushing the company closer to becoming the industry leader. Each member of the team brings his/her unique expertise to the company that helps Simple Logic improve its services every day.

Taking pride in his team, the directors of the company say, “This company would not exist without its team. We are one big family and believe in the motto “Together Everybody Achieves More.”

THE ROAD TO SUCCESS

For Simple Logic, Success or growth is all about having a turnover of 100 people company with just 16 employees. With the aim of becoming a highly efficient software solution provider, Simple Logic is heading on the path of becoming an industry leader. “Our growth plan is to ensure early adoption of new technologies as and when they come up, upgrade ourselves, and keep ourselves ahead in this market,” iterates Darshan.

SUZLON

On A Mission To Build A Greener Tomorrow

ith a mission to work towards sustainable, social, economic, and ecological development and create a better life for future generations, Suzlon was incepted in 1995. Emerging as the world’s leading renewable energy solution provider, Suzlon is revolutionizing and redefining the way sustainable energy sources are harnessed worldwide.

Vinod Tanti Chairman and Managing Director, Suzlon

Suzlon has its headquarters at One Earth- Pune which is a Platinum LEED (Leadership in Energy and Environment Design) certified and GRIHA 5-star rated campus. With a motto of ‘We innovate, We create, We nurture. We are Suzlon!’, Suzlon is powering companies, industries, and a greener tomorrow.

“Our mission is to deliver utility-scale, best-in-class, end-to-end integrated renewable energy solutions to our customers.”

THE BIRTH OF SUZLON

Tulsi Tanti’s family was involved in a textile business in Surat, Gujarat. The mechanical engineer Tulsi was tending to the business which was not in the best of health due to high operating costs caused by high-priced electricity and frequent power outages. Mr Tanti started his hunt of exploring other alternatives for fueling the business’ need for power. His search ended with the purchase of two wind turbines in 1994. When he was able to produce his own electricity, other owners showed interest. That’s when Mr Tanti decided to exit the textile business and enter into the futuristic energy sector.

On one fine day in 1995, Mr Tanti formed Suzlon with the objective to give customers a complete package of wind energy services. Mr Tulsi was a world-renowned expert in renewable energy and his strategic acumen helped Suzlon transform itself into a global powerhouse in the energy sector.

SUZLON'S DAZZLING NUMBERS

 19,560+ MW Installed Capacity  12,440+ WTGs Installed across 6 continents & 14 world-class manufacturing facilities in India  1900+ Customers Globally  51.42 TWh/year Clean Energy Generated  Over 27 years of strong track record  Presence in 17 countries

MR VINOD TANTI - THE CHAIRMAN AND MANAGING DIRECTOR

Mr Vinod is the brother of the late Mr Tulsi Tanti. He holds a Bachelors’ degree in Civil Engineering. With a rich experience of over 34 years, he is managing Suzlon and its key functions. He has handled diverse portfolios like wind resource assessment, acquisition, prototyping, product design, project execution, comprehensive supply management, and lifecycle management through operations and maintenance services.

SUZLON’S PRODUCTS AND SOLUTIONS

1. WIND ENERGY SOLUTIONS

Suzlon provides a top-notch solution to wind-energy projects in the form of Wind Turbine Generators (WTGs) infused with ultra-modern technology from their nacelle, towers, blades, and foundations.

 S133 Wind Turbine

133m rotor diameter with a swept area of more than 13,070 sq. metres

Large single-piece rotor blade measuring 65 meter

 S128 Wind Turbine

129m rotor diameter with a swept area of more than 13,070 sq. metres

Large single rotor blade measuring 63 meter

 S120 Wind Turbine

The wider rotor diameter of 120 metres with a swept area of 11,225 sq. metres

Suitable for low wind sites IEC Class S.

 S111 Wind Turbine 111.8 m rotor diameter with a wider swept area of 9,852 sq. metres Suitable for low wind sites like IEC III A / ICE S

2. END-TO-END SOLUTIONS

Suzlon provides its customers with a complete package - right from the planning stage to maintenance of the wind turbine throughout its lifecycle. To develop state-of-the-art turbine parts, the company has set up eight research centres spread across India, Denmark, the Netherlands and Germany. As the aim is to ensure that customers keep getting high returns on investment, Suzlon looks into all aspects of the maintenance of the turbine.

3. RENEWABLE ENERGY SERVICES

Suzlon delivers a range of top-notch renewable energy services that complement the products and help to derive maximum efficiency from them. Suzlon provides High-end digitization products and drone facilities for the inspection

of WTGs. The 3100 experienced and strong engineers at Suzlon provide 24x7 dedicated service to turbines worldwide. Each engineer undergoes training at development centres equipped with AR/ VR to prepare them for the real world.

TOWARDS A GREENER TOMORROW FOR EVERYONE

With a strong belief that sustainability can be ensured only if all resources are responsibly enhanced for business benefits, the CSR arm of Suzlon, Suzlon Foundation leads many Corporate Social Responsibility initiatives. Some of the works done by the Suzlon Foundation are: 

Improved livelihoods of 1,83,308 families 

Over 11,20,786 animals treated 

Lit up homes with more than 9,493 solar lighting systems  4,42,950 kgs of waste recycled  Treated over 10,704 HA of land and planted over 18,05,500 trees  Provided better education to 1,49,496 students

FEATHERS IN THE CAP

Suzlon's contribution to the energy sector cannot go unnoticed. Over the years, Mr Tulsi Tanti and Suzlon have received numerous awards. Some of them are: 

Business World FICCI Corporate Social Responsibility Award 2011-12 

Aaj Tak Care Award for best CSR practices under the environment category 

Won Digital Transformer Award, Operating Model Master Award and Talent Accelerator Award at the 3rd Annual 2019 International Data Corporation (IDC) Digital Transformation Awards 

Wind Turbine Tower Technology Company of the Year and the runner-up award for Wind Turbine Manufacturer of the Year by India Wind Energy Forum 

Tulsi Tanti was recognised with the Industry Man of Year award at the Renewable Energy India Awards 2016.

From the

Classroom to the Boardroom

The Journey of Divya Gandotra for Building a Prominent Content Marketing Company

Divya Gandotra Founder, EMIAC

How often do you find a woman entrepreneur who has made it big in a male-dominated industry? In the age where the concept of women empowerment is gaining traction, Divya Gandotra stands out as a ray of hope. She is not just an inspiration to many young girls but also a source of motivation for women from all walks of life.

Sitting today with us is the inspirational woman behind EMIAC Technologies Pvt. Ltd., Divya Gandotra. From being just another normal girl in a small town in India to becoming the successful entrepreneur she is today, Divya's journey is nothing less than extraordinary.

Let us get to know a bit more about her and the journey that has made her one of the most successful women entrepreneurs in India.

Explaining a little bit about the company and Divya’s core responsibilities in EMIAC EMIAC Technologies Pvt. Ltd. is a content marketing agency that specializes in designing and developing content strategies for a wide range of businesses. From content creation to content distribution, EMIAC has all the services needed to create and implement successful content marketing campaigns. Divya’s core responsibilities include developing new strategies, leading business development initiatives, defining processes, and overseeing operations. For Divya, it is all about making content and communications strategies successful for their clients. They know how to help their clients to enhance the digital presence of their brands.

Elaborating on the products/services offered by EMIAC EMIAC offers end-to-end content marketing services, including

content creation, curation, SEO optimization, and analytics. EMIAC’s specialization lies in Content Writing, Blogger Outreach and PR Services. The team consists of experienced professionals from diverse backgrounds who specialize in their respective fields to ensure that all campaigns are successful. Content marketing is a vast domain in itself. The more you explore, the more you are going to be surprised by the potential it offers.

EMIAC’s USPand Why would customers choose them over any other agency

The Founder says that their USP definitely lies in their expertise and experience when it comes to content marketing. They have a team of creative minds who are great at creating compelling content for the clients, which works wonders for their businesses. Moreover, EMIAC uses the latest technology to enhance their services, making sure that all campaigns are successful and result-oriented.

Apart from that, Divya says, “Our customer service is also one of the best in the business. EMIAC firmly believes in delivering exceptional customer service to all our clients and building long-term relationships with them.” In short, they strive to provide unparalleled services to clients at competitive prices.

Elaborating on how the startup came into being, its journey, and where it stands today

It was in the year 2017 when Divya decided to take the plunge and start her venture, EMIAC Technologies Pvt. Ltd. Divya and her co-founder Shivam started their journey with a single goal - to provide effective content marketing solutions that help businesses grow. With this vision, today, they are a full-fledged agency providing comprehensive content marketing services to numerous businesses across the world.

Divya says they have come a long way since then, but their mission remains the same - to provide effective and result-oriented content marketing services. Divya is proud of what EMIAC has achieved so far and looks forward to helping more businesses grow through their services in the years to come.

With 60 wonderful teammates, EMIAC is top-rated for providing high-quality services at competitive prices. Divya says, “We are continuously striving to become better and I am confident that we will keep up the good work in the coming years as well.”

Significant challenges faced so far while running the company and the strategies used to overcome them

According to Divya, it wasn't easy in the beginning. It was difficult to find clients, and even after that, it was an uphill task to convince them of the company’s capabilities. EMIAC had to work hard to keep up with the ever-evolving trends in content marketing.

Most importantly, EMIAC struggled to build a dream team of talented and experienced professionals in the domain. To overcome these challenges, they made sure that they never compromise on quality and worked hard to deliver exceptional

results. They trained people quite hard and provided them with the latest knowledge and technologies.

Also, they adopted some well-defined strategies to reach out to potential clients. They started networking actively, as well as investing in digital marketing techniques like SEO and online advertising campaigns.

EMIAC focused on building relationships with clients rather than just making sales. This helped them gain their trust and build long-term relationships. Today, they have a large number of clients who have been with them for many years. This is an achievement Divya is very proud of!

Shedding light on EMIAC’s clientele and how they ensure a successful client relationship

EMIAC serves a diverse range of clients in various industries, including IT and software development, eCommerce, hospitality, real estate, healthcare, finance, and more. They have worked with some of the most renowned names in the industry, that too from diversified niches. From top names in the BFSI industry, and renowned EdTech Startups, to eminent hospitals, they have a list of hundreds of giants in our portfolio.

Divya says, At EMIAC Technologies Pvt. Ltd., they believe that customer satisfaction is paramount. Therefore, they ensure that every client relationship is based on trust and understanding. They strive to provide personalized services that meet our clients’ needs and exceed their expectations.

Their team of experienced professionals takes the time to understand each client’s goals, objectives, and unique requirements before creating customized content marketing solutions. EMIAC also offers ongoing support to their clients to ensure that their campaigns are successful.

Overall, the company has been successful in maintaining a positive and long-term relationship with its clients by delivering quality services, meeting deadlines, and providing excellent customer service. EMIAC is looking forward to continuing this success for many more years to come!

Insights gained and discovered throughout the journey

An entrepreneur’s journey always teaches a lot of valuable lessons. But according to Divya, the most important one is to never give up. When you are running a startup, there will be times when things get tough, and it seems like all hope is lost. But no matter how difficult the situation may seem, it's important to keep going and stay focused on your goals.

Additionally, it’s important to be patient and never rush things. Building a successful business takes time, so you must be prepared for the long haul. Moreover, it’s very important to stay flexible and adapt quickly to changes in the market.

Divya believes that it is essential to always strive for excellence and take pride in your work. When you put in the hard work, it will pay off. Consistency is the only key!

eing a social media influencer is not as easy as people think it to be. To keep up with the trends and the audience’s interests, an influencer has to keep coming up with new ideas that are creative and innovative. Exploring new trends, Kritika Dubey is rising as an influential content creator. She started her journey with zero following and now has millions of followers on multiple platforms. Kritika began making videos on TikTok and after her fourth video, she got popular for her engaging and trending content.

Kritika’s content started to get a lot of love and support from her followers which encouraged her to pursue it as her full-time career. Today, Kritika holds 25 verified accounts with a blue tick popular creator tag. “I still want to try & explore new things and don't want to stop anywhere, no matter how many challenges come my way. I want people to recognize me by my name,” mentions Kritika.

JUGGLING THE DIFFERENT ROLES WITH MUCH EASE

Being a wife, a mother and a content creator, Kritika handles all the roles smoothly. She states that it was very difficult in the beginning to handle the house, and children and simultaneously make videos for social media. But with the support of her husband and family members now she is able to manage it all.

She adds further, “Now, I can proudly say that I can handle everything, be it good parenting to my kids, taking care of my family, and reciprocating the love I receive from people on Social Media.”

It was not an easy start for Kritika, she faced many hurdles along the way.

Despite lots of negative comments and judgements, Kritika only focuses on positivity around her and gets encouragement and motivation from her supporters and fans.

Kritika explores different creative angles to produce engaging and appealing videos. She believes that the difficulty level increases when they do it for brands. But it is equally thrilling to experiment with something new each day and this is the reason why she loves her passion the most.

ENGAGING THE AUDIENCE ON MULTIPLE PLATFORMS

Currently, Kritika is present on 25 different social media apps and creates content for the platforms like Josh. Her content bagged her many collaborations with different brands. She expresses that she loves creating videos and promotional content for brands and takes every opportunity that comes her way. Be it big or small, Kritika sees it as an opportunity to grow.

Kritika’s hard work and trendsetter attitude earn her millions of followers. Her talent and creative work have been recognised by many achievements and awards. Some of the most noteworthy are:

Winner of International Iconic Women Achievers – 2022

Bone on Instagram recognized Creator Certificate

Asia’s Top 100 Influential Women 2022

International Glory Awards 2022 for Rising Social Media Influencers for Gurugram, Haryana State

Influencer’s Award 2022 by Forever Star India Awards

With the firm belief that hard work always pays off, Kritika says, “Never give up because great things take time. Always try to be the best, One day you will get success in life.”

Unleash Your Creativity By Fighting BLCREATIVE CK

Are you also a creative professional whose job role demands constant creative ideas and innovative skills? If yes, then you must agree that creative block is a real thing that every creative professional has to go through.

It becomes very frustrating for any professional to not come up with any creative ideas and just keep staring at the computer screen or diary mindlessly. But don’t think of it as your personal failure. Creative burnout is a real thing and happens with every person who indulges in creative thinking. But if you are a creative professional and your whole livelihood depends on your creativity then you can not afford to have a creative block otherwise it will start hampering your professional life.

The last thing you want to restrict your career growth with, is creative block. To keep the flow of creativity in your ideas, we have some easy ideas that have been used by many creative professionals. Follow these simple ideas next time to prevent the creative block.

PUT YOUR IDEAS ON PAPER

There is no time for creativity to strike your mind. Most of the time the right idea strikes when you are not working. And the moment you start working you cannot come up with anything good to work on. Therefore, it is very important to write down your ideas on a piece of paper so that you can later work on them.

If you don’t want to carry a pen or paper with you all the time then just put down the main points in the Notes' application on your smartphone. Nowadays, every phone has this feature, so use the best possible resources you have. You will never get out of the ideas if you jot down your points somewhere and always have something to work on later.

output in a person. It’s all about balance. Give your brain proper breaks

Another excellent way to keep the flow of creative ideas is to take a break from technology and go talk with someone. Talking with people is a great way to generate some new perspectives and opinions in your thought process which ultimately helps you in thinking

TAKE UPA MONOTONOUS

MOVE YOUR BODY WHEN CREATIVE BLOCK STRIKES

If you feel that you are trying hard but still not getting any ideas then leave it for a few minutes. Stepping away from your work desk will let your brain breathe and relax. Many creative professionals think that whenever they face a situation of creative burnout they take a walk and it helps them greatly.

It is also scientifically proven that walking can increase 60% of creative

and construct new ideas. Once you start giving yourself proper breaks, the chances of you getting into a creative slump reduce.

TAKE A DIGITAL DETOX

In this digital age, we spend hours on the screens either on the computers or on our phones. What we don’t understand is that our surrounding is the greatest source of inspiration for our creativity.

A creative person observes his/her surrounding carefully and then flows them into his/her ideas creatively.

Do you feel creative block but don’t have time to take a break to have a mindful conversation with your friends or go on a walk? Don’t worry we have a solution for this situation as well! It is a very clear thing that you cannot force creativity but since you are facing hurdles in coming up with new ideas don’t force yourself. Meanwhile, you can complete those methodical tasks that require less brainpower. The monotonous task can reboot your mind greatly, keep you busy with some tasks and also check off a task from your list.

FIND YOUR CREATIVE SOURCE OF INSPIRATION

Every creative artist has that one source of inspiration to keep their creativity intact. Be it a book, blog, video or work of any other artist, keep yourself updated with what's happening around the world. And the best way to do so is to keep reading, watching or listening to other people.

One cannot be too old to start learning new things. Take inspiration from other creative people and motivate yourself to learn more and become a better version of yourself.

FINAL WORDS

Facing hurdles in your work due to creative block is completely normal. Remember you are not alone in this. It happens to everyone. And the creative block is just a part of the process.

Creative Block doesn’t make you less of an artist, it makes you even stronger. Don’t let this process let you down, keep creating more and more.

here is a famous saying by Alexander The Great, “There is nothing impossible to him who will try.” Proving this statement true to its very core, Chandeep Singh is a Para Athlete who is making India Proud in Para Olympics and other world championships. From Skating to Para Taekwondo, he has many athletic talents. Chandeep has set a world record for the fastest 100-metres para-skating in 13.95 seconds only. He is currently a national-level swimmer & para Taekwondo player and has bagged many Silver and Bronze medals for the same.

Since childhood, Chandeep has been a great sports enthusiast. But his life took a sharp turn when a regular childhood game turned into a mishap. In 2011, Chandeep accidentally touched a wire with high tension electric shock while playing. Although he survived the shock, he had to lose both of his arms. But that didn't stop Chandeep from achieving what he wanted in life. He worked even harder and walked on the path of

making India proud by participating in athletics at world championship levels.

Chandeep never thought of this incident as the “worst happening of his life” but as a way that made his life better and gave him the opportunity to serve his nation by representing it on the international level.

Chandeep never fails to mention his friends and family who have always supported him immensely throughout his entire journey.

“In my school & college, my friends became my family and supported me really well,” mentioned Chandeep.

HIS JOURNEY IN SPORTS

After the catastrophic incident, Chandeep did not lose his zest to represent India at the international level. And he started skating in 2011 and won many awards and medals to his name at the national level. Soon, Chandeep came to know that there are no international-level para-athlete championships in

skating. Therefore, he started training for Para Taekwondo and participated in world-level championships.

“Since 2015, I am practising Taekwondo and swimming. I became the state champion again for 6 years, then the national champion and finally got a chance to represent India at the international level from 2018 till now,” mentions Chandeep with a big smile on his face.

Chandeep is the first-ever Indian to win a Silver medal at Para World Taekwondo Championships. He is also the first para athlete from Jammu and Kashmir to accomplish this milestone at the world level. Apart from this, Chandeep is 5 times a national winner in Swimming and won a total of 7-8 international awards in Para-Taekwondo.

Inspired by his coach and the veteran athlete, Milkha Singh, Chandeep is currently preparing for the next world championship in Taekwondo and working hard to bring more glory to India.

Getting bored with your daily routine and planning a vacation to refresh your mood? Adventure sports are the best way to keep your adrenaline rushing and showcase the daring side of you. Adventure sports is not just a fun activity but also a life-changing experience that gives you a sense of accomplishment and refreshes your mind and soul.

With a vast geographical diversity, India offers a wide range of adventure sports that engages you in thrilling activities and help you to explore nature. We bring you a list of some thriller adventure sports that you must try once in your life. We are sure that you will not regret making this decision:

SCUBA DIVING

Best Time To Do: All Year Except Monsoon

Best Place For Scuba Diving: Goa, Kerala, Andaman & Nicobar

If you are a water baby and want to experience a whole new world of marine life, you should definitely try Scuba Diving. This therapeutic and calm adventurous sport lets you witness the amazing world beneath the water. There are professional instructors and trainers who will guide and teach you the correct methods and techniques of scuba diving. So, it is a safe yet thrilling sport. We have good news for all the non-swimmers! It does not require swimming proficiency to do scuba diving. You just have to follow the instructions carefully and you are ready to experience a new world.

PARAGLIDING

Best Time To Do: October and Mid-June

Best Place For Paragliding: Bir-Billing, Manali, Ranikhet and Shillong

Paragliding is one of the most popular adventure sports. Through paragliding, you can experience the thrill of flying. Paragliding satisfy your soul with the achievement of conquering the world. It fulfils your fantasy of being able to fly high in the sky and gives you a bird’s view of the entire world. There are two kinds of paragliding; one is Solo Paragliding and the other is Tandem Paragliding. In solo paragliding, a trained paraglider can paraglide alone. In Tandem paragliding a trained paraglider tags an amateur enthusiast along who loves to indulge in paragliding.

RIVER RAFTING

Best Time To Do: Mid Septemeber To Mid June

Best Place For River Rafting: Rishikesh, Kullu-Manali and Tons River, Uttarakhand

If you are seeking an adrenaline-rushing experience this vacation then River Rafting should be on your bucket list. With the various difficulty levels, a rafter can enjoy the numerous moods of the river. The most popular destination for river rafting in India is Rishikesh where thousands of tourists come every year just to enjoy the river rafting experience. It is an extremely fun and thrilling activity, you just have to follow and keep the instructions and safety tips in mind and you are good to go.

ROCK CLIMBING

Best Time To Do: May-October

Best Place For Rock Climbing: Mahabaleshwar, Miyar Valley, Sattal and Sar Pass

For all those fitness lovers, this is the time to check your muscular strength! It’s time to give Rock Climbing a try. This amazing adventurous sport will make you stronger than ever before. And you will feel a new power in you. There are many natural and man-made sites available for rock climbing. This activity will surely boost your morale and give you the confidence of conquering the world overcoming all the obstacles. If you think that climbing a mountain is just too dangerous then you can also start with indoor climbing activities. They are equally thrilling but less dangerous.

MOUNTAIN BIKING

Best Time To Do: Mid-June To September

Best Place For Mountain Biking: Ladakh, The Western Ghats and Khardungla

Mountain Biking has been a recent hit among travellers and tourists. It is like an addiction for all those thrill-seeking people who just don’t want to stop. The rough surfaces and bumpy roads fuel the thrill in your body and leave you feeling energetic. The tough roads challenge you to move forward making the memories of a lifetime. Mountain Biking satisfies the enthusiasm of all those bikers who crave speed, nature and adventure. So, if you love biking, you must try Mountain Biking once. We are sure that you will definitely love the experience.