2010-2011 circ for ad solicitations

_______ ___, 2011

___________________________ ___________________________ ___________________________

Greetings!

The Crusader Publication is now soliciting ads to fund its outreach project Paglaum: Kaalam alang sa Kabatanonan, whereby it plans to finance charitable projects and institutions within Cagayan de Oro City – including those which will be organized by The Crusader Publication itself. Consonantly, we would like to invite your company or organization to partner with us by purchasing an ad space from our available selection of magazines and tabloids this academic year.

The Crusader Publication, being the official student publication of Xavier University – Ateneo de Cagayan, not only provides the best visibility for your ads (with 2,500 copies per tabloid issue and 7,500 per magazine) but charitable involvement as well. Promotion of your products and services need not end in print; for a purchase of any ad space size we guarantee your company/organization acknowledgements on any charitable activities organized by Paglaum: Kaalam alang sa Kabatan-onan.

For a complete list of ad space prices and packages please refer to the appendices attached herewith. For inquiries and concerns, you make contact ___________________________, one of our Marketing Officers, at ___________________________.

Thank you for your time. The Crusader Publication looks forward to hearing from you soon.

In the crusade for constructive activism, Glenn Paolo A. Goopio Chairperson, Paglaum: Kaalam alang sa Kabatan-onan Committee

Noted by: Ryan Louie G. Madrid Editor-in-Chief

Ann Catherine Ticao-Acenas Moderator

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Paglaum: Kaalam alang sa Kabatan-onan

APPENDIX 1: Prices and Proceeds Ad Space Prices The Crusader Publication will be producing 2 tabloids and 1 magazine for the months of August to September. Listed below are the prices for ad placements and their respective breakdowns:

Publication

Release date

Tabloid 2

August 1

Tabloid 3

Magazine 2 (Sports)

September 5

September 28

Whole page

Half page

Colored

Grayscale

Colored

2,500 print 3,500 don

2,500 print 1,500 don

1,250 print 1,750 don

1,250 print 750 don

6,000 total

4,000 total

3,000 total

2,000 total

2,500 print 3,500 don

2,500 print 1,500 don

1,250 print 1,750 don

1,250 print 750 don

6,000 total

4,000 total

3,000 total

2,000 total

6,518 print 5,982 don

6,518 print 3,232 don

3,259 print 2,991 don

3,259 print 1,616 don

12,500 total

9,750 total

6,250 total

4,875 total

One-fourth page

Grayscale Colored N/A

Grayscale 625 print 375 don 1,000 total

N/A

625 print 375 don 1,000 total

N/A

1,629.5 print 808 don 2,437.5 total

The Crusader Publication will not shoulder the printing cost of ad placements. Therefore, the ad space prices listed above are already inclusive of the printing cost (print) aside from the actual donation (don).

Proceeds Proceeds of Paglaum: Kaalam alang sa Kabatan-onan will be used to finance charitable projects and institutions within and outside Xavier University during the academic year 2011-2012. Selection of such projects and institutions shall be the discretion of the Paglaum: Kaalam alang sa Kabatan-onan Committee and the Editorial Board.

APPENDIX 2: Packages Privileges All clients, regardless of the size of their ad placements, will be considered partners of Paglaum: Kaalam alang sa Kabatan-onan. As such, they will earn acknowledgements for all the charitable efforts and activities financed, supported and organized thereby.

Package Deals To maximize your marketing opportunity, the Editorial Board has agreed to grant the following packages: Package A Purchase 1 page in total of ad space (grayscale and/or colored) and The Crusader Publication will place your company’s/organization’s logo on all promotional paraphernalia (tarpaulins, posters st and collectibles) of some major activities in the 1 semester.

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Paglaum: Kaalam alang sa Kabatan-onan

Package B Purchase 2 or more pages in total of ad space (grayscale and/or colored) and The Crusader Publication will grant the same privileges featured in Package 1, PLUS logo placements on all st CruTV videos produced during the 1 semester, AND the chance to loop your company’s/organization’s own videos during the opening of some major activities.

APPENDIX 3: Purchase Reservation Clients may reserve ad spaces by accomplishing the acknowledgement form attached herein.

Reservations, however, shall not exceed two weeks without payment or one week before the scheduled date of release, otherwise The Crusader Publication shall reserve the right to cancel the reservation and place the ad space in question for sale once again.

Payment Payments shall be issued to the responsible Marketing Officer. An official receipt from the Xavier University’s Finance Office shall be supplied to the client by the said Marketing Officer as proof of transaction and deposit of said amount to The Crusader Publication’s account.

APPENDIX 4: Terms Terms and Conditions Upon purchase of ad space, the client shall have agreed on the following terms and conditions: 1.

2.

3.

4.

5.

6.

7.

The Crusader Publication reserves the right to decide which companies and groups are allowed to make ad space purchases.

The Crusader Publication reserves the right to decline ads as well as return accomplished payments for ad placements whose contents are considered inappropriate by the Editorial Board.

The Crusader Publication reserves the right to decline from its clients any promotional material which is considered inappropriate by the Editorial Board.

The Crusader Publication reserves the right to correct unintended grammatical errors as well as change the color contrast and brightness of ad designs.

The Crusader Publication reserves the right to crop or re-size ads that do not meet the standard size for placement.

The Crusader Publication reserves the right to move the release date of publications not more than three (3) weeks from the original schedule.

In case of dispute, the decision of the Paglaum: Kaalam alang sa Kabatan-onan Committee, with consent of the Editor-in-Chief, shall be deemed final.

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ACKNOWLEDGEMENT FORM (Client’s copy)

I, (full name) _______________________________, authorized representative and (position) _______________________________ of (company/organization) _______________________________, fully understand the content of this letter, the prices of ad space sizes and the conditions of purchase thereof. As such, on this day (complete date) _______________________________, I would like to signify interest to avail for the ad placement of (company/organization) _______________________________ a (ad size) _______________________________, (color) _______________________________ ad space on (publication) _______________________________ for the price of (price) _______________________________. Through me or some other authorized staff (company/organization) _______________________________ shall accomplish payment, be it in cash or post-dated check, within fourteen (14) days upon signing of this acknowledgement form or no later than one (1) week before the release date of (publication) _______________________________, otherwise The Crusader Publication may indefinitely terminate the purchase of said ad space.

_______________________________

_______________________________

(Name and signature of representative)

(Name and signature of assigned Marketing Officer)

ACKNOWLEDGEMENT FORM (The Crusader’s copy)

I, (full name) _______________________________, authorized representative and (position) _______________________________ of (company/organization) _______________________________, fully understand the content of this letter, the prices of ad space sizes and the conditions of purchase thereof. As such, on this day (complete date) _______________________________, I would like to signify interest to avail for the ad placement of (company/organization) _______________________________ a (ad size) _______________________________, (color) _______________________________ ad space on (publication) _______________________________ for the price of (price) _______________________________. Through me or some other authorized staff (company/organization) _______________________________ shall accomplish payment, be it in cash or post-dated check, within fourteen (14) days upon signing of this acknowledgement form or no later than one (1) week before the release date of (publication) _______________________________, otherwise The Crusader Publication may indefinitely terminate the purchase of said ad space.

_______________________________

_______________________________

(Name and signature of representative)

(Name and signature of assigned Marketing Officer)

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Paglaum: Kaalam alang sa Kabatan-onan