NFL PLAY 60 FitnessGram by The Cooper Institute Game Plan 2020

BUILDING A HEALTHIER GENERATION

WELL. INTO THE FUTURE.

GAMEPLAN A guidebook for the NFL PLAY 60 FitnessGram Project, illustrating the strategies, approaches and plans to effectively implement a variety of programs through the NFL PLAY 60 campaign.

FITNESSGRAM.NET/NFLPLAY60

GAMEPLAN YOUR SCHOOL HAS BEEN SELECTED! Receive resources to implement the following programs

ASSESS YOUR STUDENTS’ IMPROVEMENT WITH FITNESSGRAM

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BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

GAMEPLAN WELCOME TO THE NFL PLAY 60 FITNESSGRAM PROJECT

Congratulations on being selected as an NFL PLAY 60 FitnessGram Project site.

The NFL PLAY 60 FitnessGram Project is an extension of the NFL’s groundbreaking youth health initiative, NFL PLAY 60, which focuses on increasing the wellness of youth by encouraging 60 minutes of physical activity a day. Since NFL PLAY 60 was launched, the program has expanded to include Fuel Up to Play 60, the NFL PLAY 60 App and Virtual Experiences and the NFL PLAY 60 FitnessGram Project. All of these programs together promote physical activity and healthy environments for children in their schools and homes.

In this Game Plan, you will find all the information you need to successfully implement the NFL PLAY 60 FitnessGram Project.

Your Game Plan includes: • A timeline and requirements checklist • Overview and implementation guide for each of the primary programs • The Cooper Institute Online Resources • FitnessGram administration • Strategies for success • Best practices • Important research publications • Contact information and more!

Welcome to the program, congratulations on your selection and thank you for helping raise a healthier generation for tomorrow.

Sincerely, The Cooper Institute and the NFL PLAY 60 FitnessGram Project team

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

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GAMEPLAN TABLE OF CONTENTS → PLAY 01 / About the NFL PLAY 60 FitnessGram Project → → → →

→ →

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About NFL PLAY 60 About the NFL PLAY 60 FitnessGram Project Project Partners Initiation Survey, The Cooper Institute Online Resources and FitnessGram Testing NFL PLAY 60 Initiatives End-of-School Year Survey

→ PLAY 02 / Project Timeline and Requirements 12 → Planning Ahead → Project Requirements → Strategies for Success

→ PLAY 03 / Project Implementation → → → → → →

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The Cooper Institute Online Resources FitnessGram Fuel Up to Play 60 NFL FLAG NFL PLAY 60 Virtual Experiences NFL PLAY 60 App

→ PLAY 04 / Resources 23 → → → → → → →

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Project Contacts Frequently Used Websites Media Resources Research and Publications Fuel Up to Play 60 Information, Results and Impact Fuel Up to Play 60 Touchdown School Guide Fuel Up to Play 60 Playbook

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

PLAY 01 About the NFL PLAY 60 FitnessGram® Project →

Building a Healthier Generation Together

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The NFL PLAY 60 FitnessGram Project

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Getting Started - Game Day Objectives

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Initiation Survey, FitnessGram Assessment and Data Entry and Play 60 Programs

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End-of-School Year Survey

Watch Video >

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GAMEPLAN ABOUT NFL PLAY 60 The mission of the NFL PLAY 60 program is to empower the next generation of youth to be the most physically active and healthy.

Since 2007, the league has committed more than $350 million to grants, health and fitness programming for youth, and media time for public service announcements. The NFL and its clubs have supported programs in more than 73,000 schools nationwide—giving more than 38 million children the chance to boost their activity levels.

Through work with The Cooper Institute, American Heart Association, National Dairy Council, and other partners, the NFL Foundation supports the NFL PLAY 60 program which includes initiatives such as the NFL PLAY 60 App and Virtual Experiences, Fuel Up to Play 60 and the NFL PLAY 60 FitnessGram Project. Research led by The Cooper Institute, and published in the American Journal of Preventive Medicine in late 2016, validated the utility of the NFL PLAY 60 physical activity programming as a potential viable intervention to help improve youth aerobic capacity and body mass index in highly engaged schools.

BOTTOM LINE: NFL PLAY 60 is a school-based youth health initiative that works. By implementing the various components of the program into a quality

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physical education curriculum, and measuring progress through FitnessGram, participating students are becoming fitter and leaner.

WHY IS THIS IMPORTANT? Unfortunately, our children are facing a serious health crisis today, one that’s not only reversible, but preventable as well. Consider this – over one third of today’s youth are overweight or obese, 70% of our population aged 17-24 is ineligible to serve in the military, and 80% of adolescents aren’t physically active for 60 minutes a day.

This in turn is creating an entire generation that will experience chronic health conditions that are debilitating, expensive and deadly. Children deserve the opportunity to develop strong healthy bodies that are fueled by good nutrition and strength-building physical activity.

The NFL PLAY 60 programming provides millions of children with this opportunity. Let’s work together to provide all children with the chance to grow into strong, healthy adults that are citizen ready.

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

GAMEPLAN ABOUT THE NFL PLAY 60 FITNESSGRAM PROJECT The goal of the NFL PLAY 60 FitnessGram Project is to examine the impact of PLAY 60 initiatives (Fuel Up to Play 60, PLAY 60 App/Virtual Experiences, and NFL Flag) on health-related physical fitness. → NFL PLAY 60 FitnessGram Schools

The Cooper Institute has been working closely with the NFL Foundation and other Play 60 partner organizations to develop an implementation model that allows teachers to effectively implement each one of the major NFL Play 60 programs and measure their impact on health-related fitness through the FitnessGram assessment. The NFL PLAY 60 FitnessGram Project team will work closely with NFL Clubs and partner organizations to select 10 schools per NFL market to participate in this robust project. Sixteen markets (160 schools) will begin the project during the 2019-2020 school year, with the remaining markets (160 schools) beginning in the 2020-2021 school year.

Schools that are selected for the project will participate in a project-specific training event that will include representatives from each Play 60 partner organization. In addition to information about FitnessGram assessment and software, each of these schools will receive special instructions and resources related to the implementation of NFL FLAG, NFL PLAY 60 App and Virtual Experiences, and Fuel Up to Play 60.

Each school will be expected to complete the following steps: 1.

2.

3.

4.

Attend a training event to learn best-practices for the implementation of the FitnessGram assessment and software, NFL FLAG, NFL PLAY 60 App and Virtual Experiences, and Fuel Up to Play 60.

Administer the FitnessGram assessment two times per year (fall pre-test and spring post-test) and enter scores into the FitnessGram software.

Complete an Initiation (one-time) and End-of-School-Year (annually) survey.

Utilize The Cooper Institute Online Resources (ActivityLog, FitnessGram Physical Activity Tracker App, Online Learning Modules, and Get 60: Fit 4 FitnessGram Video) and NFL PLAY 60 initiatives provided through the project (NFL FLAG kit, NFL PLAY 60 App and Virtual Experiences, and Fuel Up to Play 60).

Data collected through the FitnessGram assessment and project surveys will be used to examine the impact of Play 60 Programs on student health and fitness levels.

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

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GAMEPLAN PROJECT PARTNERS

→ The Cooper Institute

→ Fuel Up to Play 60

The Cooper Institute (CI), established in 1970, is a 501.c.3. non-profit organization dedicated to promoting lie-long health and wellness through research and education. Founded by Dr. Kenneth Cooper, MD, MPH, The Institute translates the latest scientific findings into proactive solution that improve population health. Key areas of focus are research, youth education, and advocacy. The Cooper Institute is home to the Cooper Center Longitudinal Study, the world’s largest and longest running observational study on measured fitness, and FitnessGram®, one of the most widely used youth physical fitness assessment, education and reporting tool in the world. For more information on The Cooper Institute, visit www.CooperInstitute.org.

Fuel Up to Play 60 is an in-school nutrition and physical activity program launched by National Football League (NFL) and National Dairy Council (NDC), founded by America’s dairy farmers, in collaboration with the U.S. Department of Agriculture (USDA). The program encourages youth to consume nutrient-rich foods (low-fat and fat-free dairy, fruits, vegetables and whole grains) and achieve at least 60 minutes of physical activity every day. Fuel Up to Play 60 is designed to engage and empower youth to take action for their own health by implementing long-term, positive changes for themselves and their schools. Customizable and non-prescriptive program components are grounded in research, including tools and resources, in-school promotional materials, a website and student contests. www.FuelUptoPlay60.com

→ NFL Foundation The NFL Foundation’s mission is to support health, safety and wellness of athletes, youth football and the communities which support their game. Through the NFL’s work with American Heart Association, National Dairy Council, and The Cooper Institute, The NFL Foundation supports the NFL PLAY 60 Campaign to encourage kids to be active for at least 60 minutes every day. Initiatives such as The NFL PLAY 60 App and Virtual Experiences, Fuel up to Play60, and The NFL Play60 FitnessGram program are integral parts of Play60, and promote activity and healthy environments for children in their schools and homes. www.NflFoundation.org

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→ American Heart Association The American Heart Association is devoted to saving people from heart disease and stroke – two of the leading causes of death in the world. We team with millions of volunteers to fund innovative research, fight for stronger public health policies, and provide lifesaving tools and information to prevent and treat these diseases. The Dallas-based association is one of the world’s oldest and largest voluntary organizations dedicated to fighting heart disease and stroke. Together, the AHA and NFL created the NFL PLAY 60 App and Virtual Experiences, a program that inspires kids to get the recommended 60 minutes or more of physical activity a day in school and at home. www.Heart.org

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

GAMEPLAN INITIATION SURVEY AND FITNESSGRAM TESTING S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

FITNESSGRAM TESTING INITIATION SURVEY Upon acceptance to the NFL Play 60 FitnessGram Project, you will be asked to fill out a comprehensive survey that provides important background information on your school/site. The Initiation survey provides an important look into your school’s environment including demographics, current physical education programming and polices, recess, current level of participation in fitness assessment and NFL PLAY 60 programming, nutrition and more. The Initiation survey is a participation requirement, but it’s easy to fill out and completely online. At the end of the Initiation Survey, each school will complete the Fuel Up to Play 60 Play-in-a-Box application.

FITNESSGRAM TESTING After acceptance and completion of the Initiation survey, it’s time to start planning for your FitnessGram assessment. FitnessGram serves as the foundation for the NFL PLAY 60 FitnessGram Project – without data from FitnessGram, it’s impossible to know if what we’re doing is in fact working. At the end of the day, our goal is to help students build healthy habits that last a lifetime. When you plan your yearly timeline, make sure to include time to practice with your students, so when it does come time to assess with FitnessGram, they’ll be prepared.

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

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GAMEPLAN NFL PLAY 60 INITIATIVES

The primary programs focus on fun ways to get students up and active, as well as building healthy, sustainable habits that focus on regular physical activity and good nutrition. These programs help empower students to track their own activity, develop leadership skills within their school, become voices for positive, healthy change, and more. Physical activity is simply a grown-up word for “play”, and it’s definitely time to put “play” back in the day! → Fuel Up to Play 60 In partnership with the NFL and National Dairy Council, Fuel Up to Play 60 is an in-school program aimed at empowering students to lead health and wellness changes in their schools through improved nutrition and physical activity. Schools are provided a “Playbook” of simple action strategies to incorporate into the school environment including: Breakfast for Everyone, Farm to School: Know Your Foods, In-Class Physical Activity Breaks and Recess Refresh. Grant funding is available to schools to implement these Plays that are based on best practices which encourage student leadership.

→ NFL FLAG In 2014, the NFL and GENYOUth developed a turnkey solution to the crisis in physical inactivity by supporting America’s physical education (PE) teachers and providing students with the foundation and resources for lifelong physical activity. The NFL FLAG-In-Schools Kit is a package provided directly to schools and offers FLAG football resources schools need to uplift and support a school’s physical education program. The program is implemented in over 16,000 school communities across the country, reaching 9.1 million students. NFL FLAG-In-Schools provides children ages 5-17 the opportunity to get physically active by participating in non-contact FLAG football. The program allows students to learn the fundamentals of football and teamwork. Participating sites will receive an NFL FLAG Kit that includes footballs, FLAGs, curriculum, posters and recognition certificates for students.

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→ NFL PLAY 60 Virtual Experiences A partnership program by the American Heart Association and National Football League, along with Discovery Education, NFL PLAY 60 virtual experiences immerse students in a series of dynamic videos that offer an exclusive behind the scenes pass to exciting state of the art locations that encourage physical activity and help kids learn about heart health and the importance of physical activity. Standards-aligned companion activities encourage deeper student exploration key themes in school and at home.

→ NFL Play 60 App Also by the American Heart Association, the NFL PLAY 60 App leverages technology to facilitate physical activity. It can be used in schools as breaks between lessons and as part of physical activity stations. It is also a great option to promote physical activity at home.

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

GAMEPLAN END-OF-SCHOOL YEAR SURVEY S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

END-OF-SCHOOL YEAR SURVEY END-OF-SCHOOL YEAR SURVEYS Similar to the Initiation survey, the end-of-school year survey is a key component to the NFL Play 60 FitnessGram Project. This End-of-School-Survey expands on the areas of fitness assessment, implementation of NFL PLAY 60 programming, nutrition behaviors and policies, and more. The surveys, coupled with FitnessGram data, are what fuel the science and research behind the NFL Play 60 FitnessGram Project.

GET ACTIVE. .

Y H T A L E H GET

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

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PLAY 02 Project Timeline and Requirements

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→

Implementation Timeline

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Project Requirements

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Strategies for Success

GAMEPLAN IMPLEMENTATION TIMELINE Starting in March 2020, the COVID-19 pandemic has unexpectedly impacted all schools and districts across the nation. This resulted in major school closures affecting tens of millions of students across the nation leading to sheltering in place, distance learning, social distancing, and school structural changes. Due to the uncertainty of the upcoming school year, the NFL PLAY 60 FitnessGram Project has been modified to accommodate the in-school or hybrid learning environment. Please utilize the below checklist to successfully implement the project.

NFL PLAY 60 FITNESSGRAM PROJECT PARTICIPATING SCHOOL CHECKLIST 2020-2021 SCHOOL YEAR REMOTE LEARNING PROJECT CHECKLIST

IN-PERSON OR HYBRID LEARNING PROJECT CHECKLIST

AUGUST

AUGUST

SEPTEMBER - OCTOBER

SEPTEMBER - OCTOBER

JANUARY - FEBRUARY

Complete the project application and agreement* Complete the Fuel Up to Play 60 application* Import students into the FitnessGram Software Attend virtual Training Camp Complete Initiation Survey* Review the Game Plan Utilize the below project resources throughout the school year: • The Cooper Institute physical activity video and online learning modules • Begin tracking students physical activity with FitnessGram ActivityLog and/or FitnessGram Activity Tracker App • FitnessGram Software and Kit • Fuel Up to Play 60 Homeroom Digital Resources • American Heart Association NFL Play 60 App • NFL FLAG Kit received by the school Participate in the American Heart Association Virtual Experiences Utilize the Fuel Up to Play 60 Play-in-a-Box

JUNE

Complete Initiation Survey (link will be sent from

The Cooper Institute) by September 15 Receive online Fuel Up to Play 60 Play-in-a-Box application Complete End of Year Survey

Complete the project application and agreement* Complete the Fuel Up to Play 60 application* Import students into the FitnessGram Software Attend virtual Training Camp Complete Initiation Survey* Review the Game Plan Utilize the below project resources throughout the school year: • The Cooper Institute physical activity video and online learning modules • Begin tracking students physical activity with FitnessGram ActivityLog and/or FitnessGram Activity Tracker App • FitnessGram Software and Kit • Fuel Up to Play 60 Homeroom Digital Resources • American Heart Association NFL Play 60 App • NFL FLAG Kit

NOVEMBER - DECEMBER

If school setting permits, administer fall FitnessGram Assessment and enter data by December 31

JANUARY - FEBRUARY

Participate in the American Heart Association Virtual Experiences Utilize the Fuel Up to Play 60 Play-in-a-Box

MAY - JUNE

If school setting permits, administer FitnessGram Assessment and enter data by June 15th Complete End of Year Survey

*To be completed by new (year one) schools only.

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

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GAMEPLAN PROJECT REQUIREMENTS Out of thousands of schools to choose from, your school is one of only 10 schools hand-picked for participation in this project – aligning with your local NFL team is an honor that comes with just a few easy responsibilities.

Data drives decisions!

Having good quality data not only helps in providing effective program evaluation, but provides you with the best insights to make the most informed decisions on curriculum changes and improvements.

The following requirements are essential for overall program success.

Failure to meet one or more of the project requirements could result in dismissal from the program by your local market team.

1.

2.

3.

Initiation and End-of-School-Year Surveys Fall and Spring FitnessGram assessment data entry and Physical Activity Tracking Implementation of Play 60 initiatives and The Cooper Institute Online Resources

That’s it! Easy as 1, 2, 3…

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BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

GAMEPLAN STRATEGIES FOR SUCCESS

To ensure success: plan ahead, understand FitnessGram, get to know your market Champion, and engage administrators.

→ Market Champion One of the critical keys to program success is the NFL Play 60 FitnessGram Project Champion. Each market has a designated champion that helps support outreach and implementation. The Champion’s role is to mentor participating teachers, communicate best practices, share newsletters and important information, work with sites to increase engagement, be a resource to market club contacts, and help maximize overall market success.

Your Champion is an invaluable resource. Whether you have a question about FitnessGram, implementation or just need some help, your Champion is your go-to person.

For information on your market champion, or to contact, email NFLPlay60FG@cooperinst.org.

→ Administrative Coach As a teacher, garnering administration support can sometimes be challenging, but your district leadership wants to know about the great work you’re doing. It’s important to give your administrators the opportunity to learn about the program and to become your biggest cheerleader. Set aside some time to meet with leadership within your district, which could be your principal, a district health coordinator, all the way to your superintendent.

Schools play an essential role in helping raise a healthier generation, and district administrators understand and what to be a part of positive initiatives that truly transform the lives of their students.

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

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PLAY 03 Project Implementation

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→

The Cooper Institute Online Resources

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FitnessGram

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Fuel Up to Play 60

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NFL FLAG

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NFL PLAY 60 Virtual Experiences

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NFL PLAY 60 App

GAMEPLAN THE COOPER INSTITUTE ONLINE RESOURCES Fitness is critical to a student’s growth and development.

Whether in a physical education class or at home, students need at least 60 minutes of daily physical activity to optimal health and academic performance. → ActivityLog If you have access to the FitnessGram software and plan to share login credentials with students, we recommend using ActivityLog. Quick to access and set up, using ActivityLog keeps your data all in one place and stores it for years to come. ActivityLog provides students with an opportunity to record their own steps, minutes of activity, and average heart rate within the FitnessGram® software. Students log their activity daily and are provided with a personalized and detailed report indicating if they met the goal for that day. Teachers can also set up challenges for students to work toward various goals.

Teachers should track students’ physical activity for a minimum of one week per semester.

For more information on ActivityLog visit this link.

→ FitnessGram Physical Activity Tracker App If you do not have access to the FitnessGram software this year or do not plan to share login credentials with your students, we recommend using the FitnessGram Physical Activity Tracker.

The FitnessGram Physical Activity Tracker application is free and only takes moments for a student to download to their personal device from the app store. From there, the user will simply need to open their app and start logging steps, minutes of moderate-to-vigorous physical activity, and add specific activities performed.

Teachers should track students’ physical activity for a minimum of one week per semester.

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

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GAMEPLAN THE COOPER INSTITUTE ONLINE RESOURCES CONTINUED Fitness is critical to a student’s growth and development.

Whether in a physical education class or at home, students need at least 60 minutes of daily physical activity to optimal health and academic performance.

→ Online Learning Modules The Online Learning Modules have all the resources you need to be successful with educating your students on the healthrelated components of fitness. These resources are available for students to access regardless of learning environment making it easy for teachers to incorporate the resources into their lesson plans. fitnessgram.net/onlinelearning

→ Get 60: Fit 4 FitnessGram Video

In order for students to improve their health and be fit for FitnessGram, they need to be physically active. These four 15 minute videos are geared towards helping students stay physically active all while completing exercises that enhance their fitness and help prepare for FitnessGram.

When students combine all four videos, they reach the recommendation of being active for 60 minutes a day!

Watch Video >

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BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

GAMEPLAN FITNESSGRAM FitnessGram assesses healthrelated components of fitness of more than 10 million students across the country in over 20,000 schools.

Watch Video > Academic tests are administered routinely in the classroom, and assessing students’ fitness levels is just as important as testing on reading, math, science and history. In fact, research shows that students who are fit perform better on standardized math and reading tests.

FitnessGram is much more than an assessment; it is a critical component to a quality physical education program. Assessing health-related fitness can help children develop health habits that will last a lifetime.

Backed by decades of science and guided by The Cooper Institute’s FitnessGram Advisory Board, FitnessGram is an invaluable resource that allows teachers and administrators to track trends and identify areas of need to enhance physical education programs and curriculum. FitnessGram also encourages students and their parents to understand the importance of health-related fitness, and what they can do as a family to make improvements if necessary.

→ Quick start to FitnessGram 1.

2.

3.

4.

5.

6.

Login to myhealthyzone.FitnessGram.net Import student data (District Administrators only) Create a FitnessGram test event Administer the FitnessGram health-related fitness assessment Enter your students’ FitnessGram data Generate FitnessGram reports

Visit the FitnessGram Help Site for more information.

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

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GAMEPLAN FUEL UP TO PLAY 60 It’s no secret that kids today need good nutrition and physical activity. In fact, it’s critical to their development and putting them on the right path for success in life.

Fuel Up to Play 60 helps teachers and schools transform their environment into one where the healthy choice is always the easy choice. In addition, Fuel Up to Play 60 empowers students to take charge of their own health and offers a ton of resources for parents and the entire community. Each participating school will receive a Play-in-a-Box from Fuel Up to Play 60 to provide all students with nutrition education and healthy eating.

PICK YOUR PLAY 

Download Resources

SCHOOL MEALS 

2020-2021 NFL PLAY 60 FITNESSGRAM PROJECT SUPPORT FOR SCHOOL MEALS As part of your involvement in the NFL Play 60 FitnessGram Project, this winter your school will receive equipment to help you serve school meals, whether students are eating in school or coming by to pick up food to take home.

PICK YOUR PLAY...

AND EQUIPMENT FOR YOUR SCHOOL In three simple steps!

1

Read about the three Fuel Up to Play 60 Healthy Eating Plays below.

2

Talk to your school nutrition professionals to see which Play and equipment can best help your school.

3

Select your first & second choice Play and equipment on your application.

Equipment Your School Will Receive: •1 Materials to transport food items, including: Insulated bags on wheels for cold items: Bottom section — insulated milk crate bag; top section — insulated bag with removable parfait divider Use the bags to bring milk and yogurt to the classroom for “Breakfast in the Classroom” or to transport cold items to the location at your school where students and families will pick up food “to-go.”

Rolling travel cart for grab-n-go items: Perfectly rolls to wherever you will be serving breakfast or lunch, if students are learning in school or at home!

*

•2 Recipe cards Share these cards with your school nutrition staff to whip up new foods for students.

Play 1: Breakfast for Everyone — First Meal Matters In this Play, you’ll work with your students to choose and implement an alternative breakfast program to boost participation: Breakfast in the Classroom, Grab-n-Go Breakfast, Breakfast After First Period. Read more.

Equipment Included: •

Materials to transport cold items: milk crate single insulated bag, medium insulated breakfast bag with optional/removable parfait divider

•

Poster and bulletin board set

•

Recipe cards

•3 Poster and bulletin board set Hang these up in a high-traffic area inside your school, like the hallway to the cafeteria, the gym or the front entrance.

Use the portable pull-up banner if you are offering meal pickup on-site.

Next Step: The only immediate action is for you to team up with your school nutrition manager to let him or her know this equipment is coming.

These items will come in handy regardless of your school’s serving plans and needs!

Share the details on this flier so the school nutrition staff can make this equipment part of their plans.

© 2020 National Dairy Council. ®Fuel Up is a service mark of National Dairy Council.

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BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

GAMEPLAN NFL FLAG NFL FLAG is a great way to get your students up and active while learning how to play America’s fastest growing team sport.

Watch Video > A NFL FLAG Kit will be shipped to your school as part of your participation in the NFL PLAY 60 FitnessGram Project.

→ Use equipment: 1. In PE class, recess, as well as in before- and after-school programs!

2. Organize some friendly classroom to classroom or grade-level “tournament” games.

3. Implement NFL FLAG Football Curriculum at all school as a fun and engaging way for kids to get active as a team!

4. Contact your local league (or start one) and see if you can field team (or more) to join in. Follow the steps in the League Organizer Manual to help you get started: NFL FLAG

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

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GAMEPLAN AMERICAN HEART ASSOCIATION

Watch Video >

@ The American Heart

Association

→ NFL PLAY 60 Virtual Experiences The AHA and NFL will continue to partner with Discovery Education to develop digital tools that can be leveraged in schools and at home. We are currently planning a Virtual Experiences for the school year. Be on the lookout for more information! A Virtual Experiences is an open-access virtual production, accessible at no-cost to schools and communities worldwide. It transports students beyond the walls of the classroom to somewhere they may never get a chance to visit in person. We have three existing Virtual Experiences on our website that transport students to Super Bowl LII in Atlanta, Super Bowl LI in Houston, TX as well as the Minnesota Vikings practice facility. These experiences encourage physical activity and help kids to learn about heart health and the importance of physical activity.

Teachers can show the Virtual Experiences during class to help kids learn about important health-related concepts while engaging in physical activity. There are also extension activities on the website that help to link the Virtual Experiences to other subjects like math and science. Get your students moving today! aha-nflplay60.discoveryeducation.com/virtual-experiences

→ NFL PLAY 60 App The NFL PLAY 60 app was created in partnership with the NFL and launched in 2014. Through gaming technology, we created a dynamic, interactive experience that transformed screen time from a sedentary experience to an active one.

In September 2017, we launched a new version of NFL PLAY 60 app that includes search and collectability features in a physical activity-based augmented reality game. Users collect a variety of football players, play minigames to strengthen their players, and compete in a football themed strategy game using their collected players. Look out for a new version of the NFL PLAY 60 app in January 2019 that will continue to engage, inspire and challenge kids to get their 60 minutes of physical activity each day. Teachers may choose to use the NFL PLAY 60 App to facilitate a physical activity break between lessons, incorporate it in a physical activity station, and promote it to students as a fun way to be physically active at home.

Watch Video >

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BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

PLAY 04 Resources →

Project Contacts

→

Frequently Used Websites

→

NFL PLAY 60 FitnessGram Project Media Resources

→

NFL PLAY 60 FitnessGram Project Research and Publications

→

Fuel Up to Play 60 Homeroom

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GAMEPLAN PROJECT CONTACTS

→ The Cooper Institute

The Cooper Institute is here to help – whether it’s FitnessGram, program implementation, data reporting, or anything in between.

Please contact:

Shelby Thiele, MPH

Youth Education Program Manager

sthiele@cooperinst.org 972.341.3235

Breanna Natale, B.S.

Youth Education Program Manager

bnatale@cooperinst.org 972.341.3204

Andjelka Pavlovic, Ph.D.

Director of Research and Education

apavlovic@cooperinst.org 972.321.3271

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BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

GAMEPLAN FREQUENTLY USED WEBSITES: 1. NFL PLAY 60 • NFL PLAY 60

2. The Cooper Institute Resources and FitnessGram • Login homepage: myhealthyzone.fitnessgram.net • Program information: fitnessgram.net/nflplay60 • Help website: help.fitnessgram.net • COVID-19 Fitness and PE Resources: fitnessgram.net/covid19-resources • FitnessGram PACER Test: fitnessgram.net/pacertest • Teachers Get Started Guide

3. NFL PLAY 60 App and Virtual Experiences • NFL PLAY 60 App: heart.org/en/professional/educator/nfl-play-60 • Virtual Experiences: aha-nflplay60challenge.org/virtual-experiences

4. Fuel Up to Play 60 • Program homepage: fueluptoplay60.com • School Wellness Investigation

5. NFL FLAG • Program homepage: NFLFLAG.com

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

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GAMEPLAN 1. Media Contact

The Cooper Institute Edward Johnson

Director of Marketing

ejohnson@cooperinst.org 972.341.3202

2. Press Releases • Press Releases: CooperInstitute.org/pub/news.cfm 3. Social Media

1. Handles

2. Hashtags

• @CooperInstitute – Twitter

• #FitnessGram

• @TheCooperInstitute – Facebook

• #TheCooperInstitute

• @American_Heart – Twitter

• #WELLintothefuture

• @AmericanHeart - Facebook

• #HealthyFitnessZone

• @FUTP60 – Twitter

• #GetMovingPlay60

• @FuelUpToPlay60 - Facebook

• #NFLPLAY60

• @NtlDairyCouncil – Twitter

• #FuelUp

• @NFLPLAY60 – Twitter

• #LetsPlayFootball

• @CommunityNFL - Facebook • @NFLFoundation – Twitter • @NFL – Twitter • @genyouthorg – Facebook • @GENYOUthNow – Twitter

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BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

GAMEPLAN

NFL PLAY 60 FITNESSGRAM PROJECT RESEARCH & PUBLICATIONS

1. A Participatory Action Research Network to Enhance School Physical Education Programming: Design and Evaluation

of the NFL PLAY 60 FITNESSGRAM Partnership Project (Welk et al., 2016).

The paper describes the characteristics of the participating schools and provides insights about the differences

school-level differences within the sample.

2. Comparison of Screening Methods for Evaluating School-Level Fitness Patterns with FITNESSGRAM: Findings from

the NFL PLAY 60 FITNESSGRAM Partnership (Saint-Maurice et al., 2014).

The widespread adoption of FITNESSGRAM (both in the U.S. and internationally) opens up exciting opportunities

to study age and gender patterns among youth. This paper explores the many complex issues that must be

considered when using field based tests for research.

3. Prevalence of youth fitness in U.S.: Baseline results from the NFL PLAY 60 FITNESSGRAM project

(Saint-Maurice et al., 2015

Assessments of physical fitness are a common component of most physical education programs, but there is little

information about the current status of physical fitness in youth. This paper provides key insights about the

current state of youth fitness in a large sample of schools participating in the NFL Play 60 FitnessGram Project.

4. Explaining Disparities in Youth Aerobic Fitness and Body Mass Index: Relative Impact of Socioeconomic and

Minority Status (Bai et al., 2016).

In order to develop the most effective project implementation strategy, this paper examined the relationship

between demographics (e.g. socioeconomic status, minority rate, enrollment, and location) and youth fitness.

5. The longitudinal impact of NFL PLAY 60 Programming on elementary school children’s body mass index and

aerobic capacity (Saint-Maurice et al., 2017).

The paper examined the fitness achievement rates among elementary schools that indicated participating in any of

the NFL PLAY 60 initiatives program versus those that did not.

6. The Longitudinal Impact of NFL PLAY 60 Programming on Youth Aerobic Capacity and BMI (Bai et al., 2017).

Youth fitness trends were examined over a four year period between schools that utilized PLAY 60 initiatives

versus the ones that did not. The paper found that programming schools had better cardiorespiratory fitness and

BMI results compared to schools that did not use the NFL PLAY 60 programs. Additionally, the longer the schools

participated the better their health-related fitness.

7. Evaluation of youth enjoyment toward physical activity and sedentary behavior (Bai et al., 2018).

While physical activity (PA) and sedentary behaviors (SB) are independent, past findings suggest that they may be

influenced by common underlying factors. To clarify this issue, the paper examined associations between

enjoyment of PA and participation in both PA and SB of youth. It was determined that youth reporting

higher enjoyment levels tended to have higher physical activity and lower sedentary behavior levels.

8. Self-Regulations for Educators Questionnaire (SREQ) for implementation programming:

Measurement development and validation (Bai et al., 2020).

The research focused on developing a new tool to assess teacher motivation. Additionally, the paper found that

the greater the intrinsic motivation of the teacher, the more likely they were to engage in the overall project and to

use the fitness testing to improve their teaching. The results provided novel insights about factors influencing

teacher’s motivations for using evidence-based programs (i.e. NFL PLAY 60 FitnessGram Project) and the tool can

be readily deployed in future studies to capture this influence.

BUILDING A HEALTHIER GENERATION NOW, AND WELL. INTO THE FUTURE.

27

Enter Homeroom 

Educator Center 

Fuel Up to Play 60 Homeroom Educator Guide

Introducing the Fuel Up to Play 60 Homeroom!

What You’ll Find in Fuel Up to Play 60 Homeroom

Fuel Up to Play 60 is excited to share a new digital resource that supports engagement with the Fuel Up to Play 60 program – from anywhere!

Homeroom – The “main hub,” providing students with information and content to orient them to what’s available throughout the broader FUTP 60 Homeroom experience.

Total Health and Wellness – Healthy eating, physical activity, mindfulness – it’s all part of living well. Here, students will learn how their peers, NFL players and even farmers stay on top of their game.

A Greener Planet – We all want to work on reducing our environmental footprint. This room will provide a look at how some of the pros (like farmers!) are doing it.

Building Stronger Communities – Students will be encouraged to fuel good in their communities and will find information and stories to inspire them to take action.

Free Period – This is where the FUN lives! Contests, giveaways and exciting messages from NFL players, farmers and more.

Teachers Lounge – Visit the Teachers Lounge to find resources and program information for YOU!

Fuel Up to Play 60 Homeroom has been created using Google Slides — a popular online content creation tool — and is populated with fun and engaging “edu-tainment”style content for your students to complement existing lessons and curriculum.

New content will be released ever y Thursday!

Go to FuelUpToPlay60.com/educator-corner for more.

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Note: If you have questions or comments, please reach out to the Fuel Up to Play 60 Help Desk at (800) 752-4337.

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